Title: DeepFM: A Factorization-Machine based Neural Network for CTR Prediction,
Abstract: Learning sophisticated feature interactions behind user behaviors is critical
in maximizing CTR for recommender systems. Despite great progress, existing
methods seem to have a strong bias towards low- or high-order interactions, or
require expertise feature engineering. In this paper, we show that it is
possible to derive an end-to-end learning model that emphasizes both low- and
high-order feature interactions. The proposed model, DeepFM, combines the power
of factorization machines for recommendation and deep learning for feature
learning in a new neural network architecture. Compared to the latest Wide \&
Deep model from Google, DeepFM has a shared input to its "wide" and "deep"
parts, with no need of feature engineering besides raw features. Comprehensive
experiments are conducted to demonstrate the effectiveness and efficiency of
DeepFM over the existing models for CTR prediction, on both benchmark data and
commercial data.