Marcelo Salazar - Artefacto #113 - La Voz como Identidad | Emoción y Sonido | Reconexión Personal
Gero González
[{'start': '0.320', 'end': '4.480', 'text': 'We are back in one more Artefacto Marcelo how are you very well Gero delighted to be here with you really thank you for the invitation no man a real honor I am a little bit intimidated because well I did not warm up my voice and that and I have followed your content a lot and I find the topic of thinking the voice as the most intimate and real form of your being amazing but not from an accessory element but not as that is to say we verbalize our thoughts they become words and it has to do finally it is the voice that and I find it amazing and super interesting how cool Jero that you connected with the content thank you again for the invitation and you said it very well it is not an accessory I think that for a long time many people around me made me see that the voice was and I say many key people teachers people who dedicated themselves to it sorry I began to realize that the voice is much more than something aesthetic something beautiful or something ugly digging deeper into the subject I came or have come to realize that it is an infinite journey or I mean there really isn\'t I would tell you that there isn\'t there isn\'t a The end of this journey is to open your eyes, open your awareness to your voice and begin to live with it until your last breath, that\'s where it all ends, but before that, every day is discovering, every day is experimenting, and that\'s what\'s so fascinating about the subject. And I\'m going to tell you that, since I\'ve followed your content a lot, it\'s happened to me. I want to share with you something that I\'ve realized or become aware of that my voice changes depending on who I\'m with and the context in which I\'m in. Yes, yes, it\'s very shitty. I don\'t know if it happens to everyone. or did I just do it consciously, everything went on to that, you did it consciously, look, I\'ll give an example that let\'s see if it illustrates well what you\'re saying. You wake up today, like this, today in the morning and you put on music, what did you put on or what would you put on in the morning ? I always almost always put on the Eagles, they make me feel very good and ah, because they make you very good, aha, but in the middle of the afternoon, for example, if suddenly you\'re making food and such, what would you put on as music, is it likely that Bon would play Jobi AC/DC and at night you will play something else and if you are in a meeting with a certain type of people you will play one thing if you are on a highway and you want not to sleep you put on something else the music in this case you as a musician is generating an environment for us a certain way of perceiving sounds at that moment we play music to wake up we play music to sleep with the voice in some way something similar also happens we adapt the sound depending on who we are going to talk to what message we are going to send and what objective we want to achieve So obviously you are not going to speak the same way to your boyfriend as to your boss at work, all of this unconsciously unconsciously yes unconsciously of course because in some way what we do is realize first that if we sharpen our voice we don\'t know but if we sharpen our voice we tend to sound more friendly we tend to sound a little more childlike let\'s call him that don\'t excuse me can I take care of the bill for you please of course safer it is very different to do that than to say hey excuse me can I order the bill please yes immediately it\'s like the most you\'re angry you\'re I don\'t know what then one understands this at the pace of awareness that you\'re gaining but we do it unconsciously you go you address a certain person in a way and when you start that\'s what I tell people in my content to open their ears to realize what they already do with their voice because everyone wants to change but first you have to know before you change of course and you probably have things that work a lot if not we wouldn\'t be here or it\'s your job as couples What have you had? That is, your voice has already helped you a lot in your life. That \'s why I am so emphatic about the relationship you have with your voice. What is the current relationship you have with your voice? Ask yourself about it and find out what it is. The first step for any change is because I make this reflection with, for example, with the human body. If you don\'t like your body, you are going to want to go on a diet and you are going to want to exercise. your concepts of what it is improve, however, your body is already fine, that is to say, your body is already a tool and it is a machine and it is something that has brought you to where you are. If you reject your current body, what is the journey going to be like until you manage to change it? Stormy. Isn\'t it rejection, it\'s like "I\'m not comfortable with this, you know when it will change, therefore the 6 months it will take me to change my body I will be rejecting it." So with the voice it\'s the same, it\'s already helped you a lot, it\'s taken you to places that you couldn\'t even imagine with everything and you got nervous with everything and you broke down at times with all of that, even so I\'ve already worked you to where you are so the first thing is to thank it, really appreciate it and realize that the voice is an absolute divine gift that you don\'t stain the amount of things in the evolution that have had to happen for us to talk is beastly so just thanking it puts you on a different level from the rest of the people, right, since when did you become or did you begin to become aware of the power of the voice because I also don\'t know if music had to do with that because obviously I say no, I didn\'t give you a presentation but in addition to being an announcer you are a musician, a guitarist, you are a singer, a workshop teacher and a lot of things that you do, I mean, not everything but the common thread seems to be the voice. Look, I would think that looking back I realized that the voice at the time when I was very young I would tell you that well my grandfather, my paternal grandfather was a great composer musician. musicians and composers I would tell you from the 50s and 60s, their songs were recorded by people like Pedro Infante Pedro Vargas Lola Flores, even notice that he was a writer and he wrote a script for a Cantinflas film . Marcelo Salazar also yes my grandfather is Marcelo Salazar Bonilla my father Marcelo Salazar Gil and it\'s my turn to be Marcelo Salazar Enrquez who also give me the name of my two cool grandparents Marcelo and Alberto my name is a name from an eighties soap opera Marcelo Alberto right and also with a load it is strong we will see we will talk about that too but of course emotionally and energetically my grandfather Marcelo when he writes this script for Cantinflas I tell this story because beyond that obviously it is a story that fascinates me and I feel very proud of it but I think it is important for people to see that we do not have to define ourselves in such a closed way, that is, no, I am this, just this, no no no no, why, why not return to this Renaissance polymath spirit where you can do many things, no, because then we grew up with this phrase about the one who covers a lot, but only a little, yes, and I think I am a little against that, that is, for me, yes, it is important to open up about everything from the point of view From a creativity point of view, didn\'t my grandfather, as a musician, had written a number of stories and made into many songs, right then when the time came to write a script at the request of one of his cousins \u200b\u200bwho told him "Marcelo, you are very witty, why don\'t you write a script , do you know Mario?" My grandfather and Cantinflas worked in the tents at the time where he was literally the But he was an actor he was a singer but in the tents there was music and there was humor yes it was a show so ah there was a show so that was where the real stand up comedy was there because there they took you down and it was and also popular not popular totally popular so my grandfather meets Mario Moreno Cantinflas in the tents he stops seeing him for a long time and my uncle tells him "Hey, write something to him write something to him write something to him." My grandfather says "One day I\'ll see what happens." And the idea of \u200b\u200bthe illiterate person comes to him, he starts to write it, he makes an appointment with Cantinflas, he presents the script to him and suddenly when he presents the script to him, he says that Mario Moreno, the first thing he told him was "Marcelo, I\'m very tired right now of making films, I don\'t know when I\'ll get back to it." Ah well, I\'ll leave it to you, don\'t you hear, but what\'s the story about? Well, look, it\'s interesting, so my grandfather told the story that Cantinflas took from the script and started reading it, well, he read it. all in front of my grandfather my grandfather says he had it there for 2 hours 3 hours I don\'t know how long he didn\'t move reading laughter laughter finishes the script and tells him "Marcelo I loved it I\'ll make the movie for you we\'re going to make this movie I don\'t know when but we\'re going to make it." And it\'s one of the first color films, I don\'t know if it was the first or the second film Color de Cantinflas, so I\'m telling you this because for me, I was very inspired by my grandfather in that story. I wasn\'t fortunate enough to meet my grandfather. I was 3 years old when he died. I\'ve felt him very close energetically since then. That is, for me, my grandfather is my guardian. So very strong, I feel him all the time in music. in creativity. in voice. My grandfather lost his voice a few years. At that moment my family saw him as he got cold and stopped singing and such, but looking back on it without having much information at hand, I can tell you that it was an emotional issue to my paternal grandfather, who is the one I\'m talking to you about, this thing happens to him about Cantinflas and it inspires me to say "Don\'t limit yourself." If you are a creative being, which is what all the people who are watching this podcast are all creative beings, okay, let \'s not limit ourselves if you are a perfect potter, also write, if you are a poet, then also take up pottery one day or draw or what else can you do so that your brain and more today in times of artificial intelligence what else can we do so that the brain is exploring itself so my grandfather taught me that and the voice I tell you first comes my grandfather comes my grandmother on my mother\'s side who was also a famous composer of songs. They were both beautiful and I think that when I saw them act and interact with people, especially my grandparents, for me it was like a delight to see them in a meeting, for example, Jero speaking, I said "Wow, my paternal grandfather, my maternal grandfather also spoke incredible." And it was "Wow, it seemed so cool to me that he spoke and the whole table was silent, it was wow and he told his stories and he was a sailor, my other grandfather was a sailor." So imagine the story, the story, but telling it exactly, then I saw it and said "It inspired me a lot." So I think that the voice from those very early ages began to attract my attention as an instrument of expression. Didn\'t my grandfather speak very correctly? He had a particular eloquence and from the beginning, since I can remember, I said, "I want to speak well." I liked it, I had no idea about anything, obviously, but I think that between that and the music, the ability that the people who sang had, I also took out the guitar to my grandmother and everyone kept quiet because someone was going to sing, right? Then I said "Wow, that\'s a thing, a superpower." I did see it literally as a superpower, so I think that from there it all started and as the activities came into my life, the radio broadcasting, all of this was like inevitable, basically starting to want to know more about the voice because I became obsessive about knowing about the voice, that is, everything I have studied is because I love the subject at a level that I can\'t even describe to you, right, man, and that you do it also very interesting, the thing you just said is very interesting. I very much agree and I always say it because this as a creative sector is not such. In other words, no, the human being is creative by nature, you could not survive if you are not creative, you go out on the street and decide here or there, you are going to be creative about any problem you face, you open the refrigerator and say "What am I going to eat?" Exactly, that is already an act of creativity, that is to say, I don\'t know if it has happened to you that you say "Oh, Sunday afternoon, maybe something came out. Look, the pasta came out with I don\'t know what, with cream and ham, and I already put it like that." That\'s a lot of times the best things come out Exactly because there is no pressure because there is no expectation you just do it and then I believe that art I do believe that art is for everyone in that sense art and to take it to a level of professionalism to make a living from it and everything good requires discipline approach etc. but the fact of creating I agree with you there is no restriction to create and that is why I say that the voice is the best creative act that human beings can have, it is as if you creating your own voice, that is, being aware of your own voice, is basically one of the creative acts that is not only most important but also has the greatest impact on the lives of others. Do you think what do you think happens? Maybe it\'s not that you think maybe you studied it, right, but ask me this question, what happens in the human being at the same time when he discovers his own voice, which I suppose must be at the time of being born within minutes of being born listening to you and saying "Ah, bastard, I can do it." And I also get an answer from the world from how the Of course that has been studied a lot, uh a lot, one of the things that has been studied the most is the interaction between a baby and its mother because honestly, my dear Gerero, in that sense, parents paint little or men paint little. Notice when there is a the development of babies, the mother tongue is fundamental, that is literally the mother, that\'s why she calls the mother tongue, the mother teaches everything that has to do with speech, with language, with the voice, we imitate mom in a way, the connection that There is between mom\'s voice and baby\'s ear or baby\'s voice and mom\'s ear, it is irreplaceable, that is, there is no way in which a dad, no matter how much he wants to be there, there is no way, or literally, the baby is like this : "Ah cool, you, thank you for being here, carnal, but clearly, no, you don\'t look good, I\'m going for mom, I\'m going for mom." So, no, obviously it is not a rational issue, but when the baby begins to understand the capacity of connection through sound, that is why babies, and you will remember, there is a constant experimentation, all the time they are talking because they are getting to know themselves, and notice at that stage there is no judgment from them towards themselves, of course, that is, they are not saying "Oh , how sharp I cried, oh, how deep I cried, oh, how nasal my cry is, oh," it really matters to them, that is, they do not have any type of restriction in that sense or judgment then as we grow that judgment obviously begins to take us by storm and it is going to take away our ability to free ourselves and to experiment, but that first stage between the first two years, I would tell you, of the development of a baby or a small child, a little girl is absolutely play, absolutely freedom, that is, there is nothing, and what does it start to happen? Don\'t they start to be silent? the time to be exactly with that yes, that is, they restrict your path yes yes yes yes in that sense it is like having it, for example, in a way, to put it in some way, isn\'t it the direction of freedom that a human being can have from the beginning is enormous and if we could be able as a real society to prosecute them, don\'t you, as a dad, people who have children, take away these things of studying a career that leaves you, no, we can\'t be like that anymore, or literally that generates an enormous amount of frustration, so the voice is linked by Of course, with your life experience, that is, I am going to speak based on how excited, how passionate, how committed I feel to my work, to my personal professional activity. If I don\'t have that stamina, let\'s say to live, then my voice is going to sound dull and my voice is going to sound weak, but not because my voice is weak, but because the pretext or the reasons that I give it to express itself are going to be weak. Let me explain why it is important what you are saying. It is not incredible. Well, then your path begins with music. It begins with I listened to my grandparents listening to music and then I started to love it. Look at their faces, how curious I didn\'t start singing from an early age, that is, I actually had a lot of resistance to singing. I didn\'t like my singing voice . I started on the radio. I appreciate this because I started studying to a university that allowed me to have a little for this that you told me sorry a little for this that better v something serious of course of course of course in that sense yes to me the truth is that I did well in school yes it was that I say marketing finally it was like a wild card no a little yes I saw it as let\'s see that I was doing very well in school I have to tell you this not because I\'m not presumptuous but because it served as a survival mechanism because I changed schools many times because my parents worked in one place and then in another so I changed schools and the way the teachers liked me was by doing well in school so I applied myself no it wasn\'t hard work for me I can really tell you I liked it eh I felt comfortable with learning I liked the way the teachers generally behaved and how I did well in school from then on when I came to study technical marketing I said "Of course my dad told me "Let\'s see music I\'ll watch it a little complicated eh, what are you going to study?" So I eh managed to have a good opportunity to study at a university where I said what what, well, what opportunities are there here, right? What options do I have? What is the most creative thing I can have? Well, marketing is there and today I don\'t regret it. I\'m honest, over the years I can tell you that it was a great decision. I continue to dedicate myself to music and thanks to the fact that I studied Marketing, I have had a personal brand for 20 years that I have known how to build. form before it was called a personal brand because I never worked for any company Jero I had it clear since I studied at the university I said "I\'m always going to freelance." I didn\'t want to seriously never ever want to feel like I was checking my card like I come in at 8 and leave at No no I didn\'t try it sometimes but I swear it lasted weeks I couldn\'t and respect obviously there are profiles right but my profile at no time allowed me to get there so marketing helped me open my eyes towards creativity towards what I could experience from other perspectives and that was where the radio came in where I won a call on the radio in Sound 103, Sound 103 disappeared and together with a great great friend and extraordinary partner and co-worker Alejandro Merodio, we both went to work there and a new set of possibilities opened up and I began there to realize what I can do with my voice, that is, for me, that was where I said the nerve, the anxiety and everything also came because imagine it was saying "I\'m 19 years old and my brain had a hard time, that is to say, being able to say everything older than I consider experience in the media. I lived through difficult moments because it gave me a lot of nerves and from that nervousness that I felt was when I wanted to start finding out more about vocal technique. That\'s where I started to study and I said "I want to know more about what\'s going on inside me because if I\'m going to dedicate myself to this, well, I can\'t be nor do I want to be an improviser, I really want to get into it all the way." So that was where I started to try to understand what was happening to me when I was feeling these anxiety attacks before going on the air and the technique did not resolve that doubt for me, it helped me with other things but what really resolved that doubt for me was to later study the emotional issue of how emotional self-management can help me to my voice in specific cases such as in my case which was going on the air but it applies to anyone how can I have a better relationship with my emotions because the voice at some point is going to sound like my emotions so that was where I said "Oh oh I need to have tools that allow me to better manage emotions." And that was where I started to get into the world of voice as something integral, first because of the voice-over, because also if you talk about how you were 19 or 20 years old at that time, Sound 103 hm, well, it was a great moment for Sound 103, a moment yes, yes, it was just before it changed here in Guadalajara there was a movement when from Mexico City because it belonged to the Televisa Radio group, which was the largest radio group there was and Soon Luis Gerardo Salas arrives at the management in Mexico, who came from W FM, a large state station in Mexico City, and he arrives as his assistant. Gonzalo Oliveros was Luis Gerardo Salas\' assistant and they standardized all the stations with a concept that was called radical. Then it was W Radical in Mexico City and here it was 103 Radical, which was the boom of electronic music. Aka World Sound Fest in Acapulco, the first massive electronic festival that we have more or less memory of in Mexico, imagine at that festival Mobi came when he had just released the play, that is, he came in his best moment, but people like Deep Dish came, the whole trend of Global Underground Danny Tenaglia Ky Cox in the House there was a House stage a trans stage a scene I was getting into that world I barely knew it the world was barely arriving in Mexico it was like "Wow or the people who were at that festival were from What is this, man, right, and for me it was also a watershed because it opened my musical panorama, working in 103, which was 5 years that I worked, it seems to me that it didn\'t change my life completely, it brought me closer, I tell you, to a more professional encounter with my voice and with my way of communicating and music. Imagine yourself as a musician, there I learned, that is, it was arriving with my dearest Roberto Bon Aguilar, may he rest in peace, I tell you, he changed my life because he gave me the opportunity to be in That moment in 103 was to go into his office and say "Hey, can you lend me this record ? Can you lend me this record? Can you lend me ? " We made that mistake of lending records but he got it right because he lent it to you, if it was you, I was very careful. I arrived on Monday and said, "Look, here are the ones you lent me, yes, of course, for new generations, burn them, it\'s not that you burned them like that, you didn\'t copy, of course, I bought my first burner and for me it was the best investment of my life, the burner was for me to say, "I\'m happy now, I don\'t need anything else." CL, and do you keep that material, yes, of course, many of those, yes, many of those albums I keep, uh with the little book, sometimes I couldn\'t get the copies and piracy at a given moment in life wasn\'t even because you wanted to do it, it was literally a fortune, that is, it was often impossible to get those records, not because you don\'t want to buy them, it\'s because there was no way to buy them, that is, many times it was a matter of literally there was no way to buy them, so that whole time on the Gero radio gave me a great, great experience. about how to relate to music that I had the opportunity to meet many musicians bands interview them learning a lot from the media not how they behave how they manage their interviews how and I was already playing at that time I already had my first bands I was starting to have my first projects so I was curious I was going to rehearse with my band but then I had the possibility of going to the radio and and playing my song with my band wouldn\'t they be nepoby but trying to promote not only my band eh but many bands of that one called for example tequila frequency that arose in Guadalajara, not with Velanova with Fósforo Club with Enter with Disidente with Telefunca with Plastico obviously and I was trying to, well, there were several friends of mine, well, what we can do was help him with the programming of his songs at that time, at that time, seeing it from a distance at that time, you were like, well, very amazed to be in with this opportunity and you had a great opportunity, but there is something you can say without, I mean, it is difficult to do it with modesty, but what is what you had? Yes, you finally stayed and look, it\'s a great question my my demo I tell this story even in my workshops and I like to tell it because my demo was the recorder that my mother had in the kitchen in which I was listening today to Juan Gabriel and Rocío Durcar like that a cassette recorder literally when I heard they recorded they carried a demo well I said I\'m going to record the literal on cassette I\'m going to record my voice remember hello how am I Marcelo Salazar I like the radio music I don\'t even know what I said no but I recorded what can I tell you 2 tr minutes my voice on a cassette and I carried that as a demo and everyone was carrying CDs and I still carried a cassette, dude, it\'s not like right now you have a CD, right, and then I\'ll tell you this because a few days later I was listening to the station because the call was a stir, so imagine that the best station puts out a call to be the new voice of the station, dude, everyone wanted to be there, right, so I took my cassette, a couple of days go by and I start listening to Bon Aguilar and Gabriel Altamirano and Mercedes Altamirano, who were the They were there saying "We already have some selected ones, we\'re going to listen to some of their demos so you can see more or less air on air gy on air, dude, I listen to the demos and I said what a shame that I\'m going to, whatever I\'m late, I\'m Jero, I have 35 years of experience in the radio, I don\'t know what, dude, I heard that and I said I\'m looking forward to arriving and saying, "Hey, knock on the door and say, hey, come back, my demon, I\'ll be back next year with more." I didn\'t feel too bad. Oh, and I\'m telling this because when they gave me the opportunity to enter, when they told me that I had left, one of the first questions I asked Bon Aguilar was "Hey, why am I, dude?" I mean, my demo was honestly very very bad and he told me, "Precisely for that reason, dude, because everyone disguised their voice except for you, dude . " I would have known how to produce and I would have done it exactly the same little from naí little from no from novice of ignorance exactly so that was like this guy is bringing a cassette with his voice in cold ah bastard I mean and that was what helped me look and I tell this story because that\'s where I think I didn\'t believe I was an announcer I didn\'t believe myself I mean for me it was a genuine desire in love with music delighted with the station\'s programming excited about working there I don\'t think there\'s that to lose that naí that we all have inside, we don\'t have to lose that innocence that to this day I continue and want to continue maintaining because if you don\'t become a little more stiff, predictable, pretentious, and I think that\'s what helped me and that\'s what I\'ve tried to replicate because in the rest of the things that have happened to me in life that have that same spirit, don\'t you not lose that innocence, why are you doing things, what is the real reason behind each project, for me, if you keep that alive, the lesson that left that call was that, isn\'t he still, to a certain extent, a child, a guy, eh, with the hope of doing things and with more experience, but don\'t let it go to that, of course, and that innocence accompanied you even still in the subsequent projects that you had from there, where did you jump to? I was in 103 more or less for about three or so 4 years, I think more or less, and I finished 103 and I graduated from the university and I\'m going to do some things, some personal projects, work When I wanted to start a business I had one there and I started to play at that time I started to play I had a band at that time I played guitar yes I played guitar I started to compose my first songs more or less when I was 21 I started to compose I\'m telling you that at that time I had a band four of us were four friends three friends and I and we started to rehearse to rehearse we took it very seriously and at that time one of the members of this band whose name was José Luis his cousin cousin cousin brother, I think it was precisely Sidarta , oh of course, so I know him through him and we started to become friends, we started to become friends, we started chatting a little more and more and more and suddenly the idea arose to say "Hey, well, we should talk, why do we start playing, huh, why don\'t we play covers, dude, I never was?" to really play covers but I loved the idea of \u200b\u200bone day having a band that played cool covers that I liked that no one played. I\'m not talking to you at that time about Serati from Pulp about some of Kinky\'s stuff, that is, no, not the typical covers, let\'s say what they sounded like, right? Then I had that project. I don\'t know if you remember or whoever is watching this podcast in Guadalajara there was a place called El Evangelina, of course, and Evangelina was iconic, one of the bars that I think is hardly A bar was repeated with that with that type of music that came to my memory when you mentioned all this Mobi music from this time there is a lot of it played at the Evangel we got to play at the Evangelina at one stage eh and it was look if Darta played on the drums and I played the vocals sorry I played the guitar and sang and José Luis played the bass there were three of us who played there and it was a brief project but from then on they were my first encounters let\'s say with them in terms of playing and from there I continued the music, I continued playing, we began to generate a little more compositions at some point having more as a game and then the Sol Radiante project with Alejandro Tabares and Enrique Blan on AM began and everyone said "[ __ ] on AM who is going to hear us, isn\'t my program at 6:30 in the morning on AM." I said "Gey, imagine, I\'m just destined not to be heard" and Tabárez himself also said "Let\'s just start, there\'s no way there\'s no space on FM, right?" And there I also learned that this part of authenticity and innocence we return to the same thing because that\'s how the project was born, I say professional and everything, but with this innocence of well, it\'s what you have to do, right and wasn\'t it a big deal in Guadalajara and not just in Guadalajara because the M reaches even more, isn\'t fm a little more limited but in distance the M still reaches other places without the need for a repeater antenna, so there were people from the state of Jalisco and people who were already arriving for the events and my program Suddenly it was one day, I remember very well, it occurred to me, the joke occurred to me, didn\'t it happen one day, to say, you know what, well, this isn\'t working, this isn\'t working, and this one, and they\'re going to take away the program, right, so they already told us that Friday is the last day, and well, I was very happy to have been there, we\'ve already been in the program for a few months, right, well, on Friday at 7 in the morning, a lot of people aren\'t coming to the cabin so that they don\'t take me away, or they were, or I mean, I\'m going to see. joking because I said, well, no one is listening to us, there was really no way to know who was listening to you, there is no social media, or literally it was either the phone rings or the phone doesn\'t ring, dude, that was your reference, yes, it did ring, but it wasn\'t enough to say, "Wow, everything is ringing." Yes, like in 103, they leave it exactly and so early , but well, there were like 50 people that day who went to the booth, that\'s cool, right? How are they going to remove this program? It\'s cool and the music because I programmed my own music every day, right? I mean, I already knew what the programming was. Look at what I was doing. I had a radio, listen to it. Hey, Carlos Garibay sent him a big hug. There were no social networks. So look at what I was doing. I sent him the programming of that program. One day I sent it to him by email and we had a landing page for the program and he published the programming there, so the people who wanted to know what we were putting on, the program was called El Deslz de la chistorra, of course, then the slidechistorra.com, so people would enter it and see the programming for that day, right, but that was a novelty, that is, the people were why, because I made an effort to start programming something a little more interesting, live versions, different things, and there I lasted 3 years in Sol Radiante and it was 6:30 in the morning 6:30 8:30 to 8:30 and then there was the I mean the beginning was my program in the morning then Tabáes at noon and Blanca in the afternoon that\'s how the project started then obviously several announcers joined, didn\'t the project grow much more but the first thing that happened was that so I really enjoyed that time because for me the radio was wonderful it left me with incredible moments I tell you about meeting very good bands people I still love very much and that I have a very close relationship very close to them then the radio showed me what the voice told you can do everything that is, they don\'t need to see you there was still no webcam no it wasn\'t literal that old school of with the voice and nothing else you were a consumer of radio yes also that\'s why I tell you that I was very excited entrplially consumer and in that way uh from when there were the headphones these orange ones do you remember and and sometimes until late at night I listened to Leonardo Stenberg ah Leonardo Stberg of course Barb Barba Blanca, yes, yes, of course, of course, yes, yes, he must be there. I was a fan of Álvaro González, for example, Don Álvaro González, which for me is that I was managing my program and Don Álvaro González started at 6 in the morning on Radio UDG, so my delight was from 6 to 6:30 when the station arrived, listening to Don Álvaro González and if anyone is watching this podcast and doesn\'t know who Don Álvaro González is, go to YouTube and please search for Don Álvaro González because I don\'t know if there has been another like him, hey, it\'s one thing, an incredible, wonderful chronicler, I hide my respects for him, so I did consume a lot of radio, I liked it a lot, of course, and look at this, this large percentage of the public that is yes, objective because for example, you didn\'t call, no no no no no no, there was no way for them to know of your existence, resistance exactly, and the same thing happened to me, that\'s why I told you that things like this, when people came to demonstrate against the program being taken away from me, that\'s where I saw them and fact, look at my social networks, it catches my attention a lot and I like to see that because I say well, the work that one has done transcends, isn\'t it suddenly on my networks on TikTok or on Instagram eh greetings Marcelo I listened to you on Continental Breakfast, which was my first program, imagine 25 years ago in 103 I listened to you on continental breakfast and and I went to university and I stayed parked in the parking lot before I went to class blah blah blah things you say 20 years later There is exact feedback, exactly, that the mark was left there, right, and that was Sol Radiante, and after Sol Radiante, I tell you, I\'m still in music, and then another opportunity comes in Máxima, which continued with No , no, I\'m lying, no, then Tabáes invited me again. I spent a year traveling in I had many friends scattered around various places in Europe and I took a sabbatical . year and that year served me a lot because I really came back very eager to do many things I was in various places in Europe I had friends living in various cities in Europe and it was literally my assignment is I\'m going to take this amount of money for as long as it lasts I\'m not going to work as long as it lasts I\'m going back right and it was because I arrived with friends of mine who lived in several very close places of dishes I said I\'m going to write I wrote a lot I wrote several songs I wrote I had many ideas that later became stories so it was a trip Very productive, I had the 2006 World Cup in Germany, for example, I was a big soccer fan, not so much anymore, but at that time I was a big soccer fan, and it was an incredible experience, especially because look, I worked for a radio station, a station. This story is very funny because Enrique Blanco one day tells me "Hey, I have a friend who lives who has a station in Austin, Texas, and they are looking for Latin talent for the comedy area, and I had already done my shows, they were humorous here in Guadalajara. Didn\'t I do imitations and that I imitated President Vicente Fox and I imitated José Ramón Ferna, I had imitations and in addition I had developed my characters and then this person looked for me and told me "Hey, we need someone to literally do comedy sketches, right?" And it was an incredible creative challenge because they spoke to me every day twice in the morning and I had to do my sketch my participation It was a funer and I had to do so when I go on this trip that I\'m telling you about, I propose the possibility of telling them "Hey, I\'m going to be in Europe because we don\'t make a kind of pre- World Cup, so all the calls we make, well, I\'m going to adapt them for humor, but I\'m going to adapt them for the World Cup." Ah it sounds very good so we did that so it allowed me to continue traveling and continue working and you were working and I was working then it was But I was very curious because suddenly with the hours of difference there suddenly my cell phone rang at 1:30 in the afternoon in the middle of a square I don\'t know where and I had to be doing Vicente Fox so it was like this guy what is he doing who is he not moments like that a little awkward but out of that it was a very cool experience and I come back and start Working at Máxima again with Tabares invites me again. That was in 2006. 2007 I was only there for a year and I also loved an experience that year. It was when I had the opportunity to interview Gustavo Serati by telephone. Don\'t miss out. On that occasion, this Tabá tells me one day, "Hey, there\'s a Fonner with Serati available tomorrow so you can try it." And I said, "[ __ ], of course it\'s cool, isn\'t it, I\'m obviously a fan and I love their music, deati de soda tal, and it was one of the best interviews I had in my life, an interview that I really enjoyed, very brief, but very, very good, and from then on, at that moment in Máxima I had the opportunity, I tell you, to continue with the interviews, I liked to interview, I liked to chat with musicians, people from the industry, and then I also left for Maxima for a year, 2 years, I don\'t remember, and that\'s when I started in that Inter to work with plastic precisely as soon as I leave the maximum I start to work with them. How did I say how did you make the leap Marcelo to because I knew the plastic for a long time I tell you from Radiante el Mondo Gruby but the thing is that in addition to I was in high school with Jafo also ah yes with Jorge Alfonso of course this is a parenthesis I think that many times the side of being a representative manager and this all the work that it means is what we musicians are regularly making the most of, you as a musician that you have taken on and say "No, now I\'m going to do this thing that no one wants to do." Yes, yes, it was an incredible adventure because I also had something very interesting, I met Teuajafo, well I was with him, I think, for a little while at Tex high school, but well, I met him there, I stopped seeing him, I found out that he is with plastic and the person I had a little more interaction with was Chemina at that time at the station for the interviews and so on, when I leave Máxima, he looks for me and says, "Hey, I would like you to meet me." Could you give a little feedback about the press releases that we are going to release for the new single called, not what it was, but the album Fantastic Dawn and I, "Oh, it\'s with great pleasure, if you want this one, how much do you charge us?" No , well, we do consulting so much, let\'s say right, and in the conversation he tells me, I don\'t remember how we got there, but he tells me, "Hey, well, I just talked to the band and we want to propose to you, why aren\'t you the bastard manager?" And wait for me, I came to do a consultancy for a media bulletin, I haven\'t been a manager, I\'m not a manager, it\'s not that we love your profile and then we can, and well, I thought about it a few days and I said yes, I said "Well, let\'s see what happens, right? I wanted to have a little more learning in that sense, especially about the industry." It was another, another industry, I tell you, there wasn\'t, I don\'t think it started. MySpace was the only social network that was already starting, so it was, it was knowing about all that, right, and it was also a great experience because I had the opportunity to manage the whole issue of concept, design, image, everything at that stage and it was very good. The truth is that I worked superbly with them to where everyone told me, they worked very well with me. I still have a very good relationship with them, which is difficult. excellently well with all of them and the curious thing here was that we had that trip to Buenos Aires Argentina when Plastic is going to participate in the Motor Rocker Band Latin America program, which was, I remember, a program that was like wow and plastic wins, right? Circumstances between the economy because it was the famous real estate bubble of 2009 and then everything that seemed like it was going to be great, the world crisis comes and they cut your budget and everything that was being planned is gone . Well, learn a lot about how a band is actually managed at an important level. Isn\'t it that I played in various parts of the Republic that has certain technical demands, how to manage a work team, everything that involves that because I was the head of many people. Isn\'t it a matter that entails a lot of stress, a lot of stress, a lot of stress, a lot of stress, but also do you know what I liked that I already had in some way certain things in my life in general, like certain systems? Not so much accounting issues or administration issues or even management, well, human management, right? I always like it a lot, I was always like being in the society of students and always looking for the way in which how we can better organize ourselves to reach a goal, isn\'t it clear and in a band And in a band that big you have a catalog of personalities and disorders personalities disorders one wants one thing another wants another but I think it was a very good stage very good for everyone I feel very proud of what was achieved at that moment and then right at that moment is when I take the step precisely it ends plastic I have a little bit left like now what we are going to do and it is When Sidarta\'s solo project basically began to take shape at that time 2000 because you were with plastic you were full I was full with plastic yes basically I did that and well I made a living from doing voiceovers also from recording commercials I was the voice of different brands in Mexico in Latin America I was doing well in that sense I mean my voice was in high demand for a long time let\'s say in important advertising projects oy we\'ll get to that but but eh has that been lost about the institutional voice yes they change a lot more I would tell you that It\'s not that it has been lost, I think the industry continues but it is definitely very different, I mean, I\'m telling you, my colleagues, announcers, among the fact that brands are investing less and less in massive advertising, between artificial intelligence and the voices, there is no way for it not to be done, or I mean, no longer as an announcer, you can\'t, I mean, we come from a generation where the voice of the Jalisco stadium and the voice of Muebles Truncosos, don\'t you already have it there, the voice of the Jalisco stadium can make you today The thing is that the copyright is that yes I understand but from here to the fact that they are pieces they are apples the campaign is already up and there is no way I mean they already won and they already won so yes ethically it is not correct and there are many things behind that issue that is very complex but the reality is that this is like piracy stop it of course and that it is also being fixed or doing something while we speak it is not known what is going to happen exactly exactly so from there I tell you well I was with this voiceover career and with plastic 100% then from the change that is when I start to get a little more fully into Sidarta\'s project because I tell you, well, we were friends, friends first of all, that is, we were really very friends, we had played together, so when his project came, it was to help your friend, right? This one that I admired a lot at the beach bonfires, the songs, you know that song, and I really always liked the way he composed and that was the reason why I said, well, of course, he helped you, right? and at the beginning he helped me at the level, I tell you, friend, he goes there to the studio at his parents\' house, hey, record yourself a guitar here, he always really liked the ideas that I proposed, so I got into it a little more, a little more, a little more until I practically started to be part of his live band, right, in 2009 or so, then we started to rehearse in order to have the first performances. The first album Guu comes out and now we were part of the band completely live and we started the pre-production of what was at the time the second album and and more and more involved in the band more and more involved in the production we did the co-production there with Aldo Muñoz of the album and an incredible experience for me to produce that album co-produce that album with with Sidarta and with and with Aldo and with Eric Rangel also on the keyboards that he was a little more like a satellite because he wasn\'t so fully involved in those sessions for work but he was also very involved in that. That\'s what he taught me. It motivated me and opened the way for me to make my own music later. I mean, for me it was like seeing how an album was generated from scratch, right, and even more so with a master\'s degree like Aldo, obviously leading the baton, I learned a lot, right, and I was very, very happy. The truth is that I listen to that album and for me it\'s like a huge pride in all the work, production guitars, etc. that was done, but Notice that I already felt at that moment that it was not my path, look, it was like, it was a solo project, the central figure is the soloist and I did not see myself in the future as part of a solo project. I said "I don\'t know, he didn\'t call me and at the same time I had the concern of moving again outside of Mexico and I went to live in Argentina." Okay, I went to live in Argentina for a year, how long was this? In 2012, I was gone, I was gone for almost a year, 2012. I don\'t know the history of Argentina, but surely you had a crisis, it happened to me after one and before another, that is, literally, part of it is important. I say, no, obviously, I\'m not saying it in a pejorative way because it happens in Mexico, in the same way, Latin American countries, brothers, this one, we know what happened when President Kisner was there, it was an important time. I\'m touched by the death of Espineta there wow an incredible brutal moment I\'m telling you this story because it really was like me, look at that moment I wasn\'t that close to Espineta I mean I knew him obviously I knew some of his songs and such but it wasn\'t it wasn\'t like at the time Cerati for me or Fito for me for example Espineta I was kind of scared of him Gy you know it was entering a dense complicated world like it probably has no return exactly no but look how curious because Espineta\'s death in Buenos Aires made me enter Espineta, in other words, was the best way to enter Espineta because it was literally living, I don\'t know, it\'s just that I don\'t, I don\'t think that we have a reference in Mexico to tell you that if the country dies tomorrow, the country feels like an orphan. I mean, I remember that I went out to the streets, it was February, apart from summer, right, Buenos Aires summer, heat, humidity, and you felt desolation, or in other words, I really perceived the people with a sadness, it was as if a real dad had returned, eh, something incredibly strong that is indescribable and as a result of That\'s when I said "Let\'s see what\'s happening?" There was no way that it wouldn\'t affect you, of course, and for me it was like wow, then I started to enter the world. Espineta started to enter two days after Espineta\'s death. Pedro Aznar was going to give a concert on the Costanera Sur, there was a free folklore concert. Right, Pedro Aznar, performing folklore, solo, piano or guitar, you know the multigenio, right, and suddenly I go to the concert. I didn\'t know Pedro Aznar that much. I hadn\'t heard him, but I said, well, everything . I could say "My mission is to go to all the concerts and everything I can I go to Pedro Aznar." Imagine, then, a close friend of Espineta, devastated by the death of Espineta, super professional giving his concert, but there came a moment in the concert in which he said "Well, I think we are all just as sad here. Didn\'t Luis leave us, so I have no choice but to pay him a small tribute." And she starts singing songs, three songs by Espineta, and she was attacking, playing sorry, she too, and she was playing the acoustic consuite, and suddenly there is the stage above the stage, those of us who were obviously watching, behind Pedro Aznar\'s back, suddenly a shooting star passes by, isn\'t it, a comet, that is, something that when it happens, that is, the sky lights up like that, and I think it was like 3 seconds or 4 seconds. that everyone was in shock, that is, everyone was like, "[ __ ], you did see it." And suddenly everyone starts applauding but it didn\'t make sense, I mean, Pedro Nar was in the quietest role and he never really knew what was happening, no, he didn\'t realize and there are some videos on YouTube, obviously you already imagine the definition, right, of course, but incredible, things like that started to happen there and it started to happen that also in the month, that is, February, Espinet leaves in February, in March, they suddenly announce a cantata of yellow bridges, a tribute concert to Espineta led by Pedro Aznar and company in a cool month. They put on a 3-hour show in tribute to Espineta led by Pedro Aznar. I mean, I\'m not telling you that releasing a Espineta song is releasing this one. I mean, it\'s deciphering something that you don\'t have time to do, right? And all of Espineta\'s friends joined in for free there in Plaza Italia. That concert opened Espineta\'s world to me. I mean, when I saw that concert I said "I can\'t believe I\'m here." I mean, it was literally an incredible experience. What did I do? What privileges, exactly, because everyone I saw was obviously sadness for losing him, but a moment of catharsis and generational unity. Parents, children, grandparents, musicians, young musicians of Espineta\'s age, musicians. What happened was incredible, and for me that was reaffirming why I had left Guadalajara temporarily because a part of me was left . It was very good, the truth is that it gave me a lot of satisfaction with very dear friends. That was 2010 or so, 2011, so I had the radio program and was playing with Sidarta but something inside me said "I need to be there, bastard, I need to be in Buenos Aires." Something called me and I went to study audio production. In fact, the real reason why I left in terms of, let\'s say, a tangible objective, was to study recording and audio production in a school since I loved the brutal experience but I said "Hey, I\'m here because I\'m going to study everything. I studied all poetry . " I can\'t describe it to you." In other words, it was a before and after for me, I can\'t tell you, it\'s very strong, you didn\'t see it in the same way, not only the learning, as you say, tangible, but all the learning that came to you through other things, eh, no, yes, no, and also look, just before I left for Buenos Aires, I met well, I already met her before, but I knew well the one who is now my wife before you left, before I left, then I\'m leaving with the whole idea that I already left my my things, I sold this, I was leaving. for an indefinite period of time, no, no, well, love really came back to me, that is, when I met her, I felt such a strong connection with her, so deep, exactly, yes, I didn\'t know, but in reality I was feeling that, wait for me for a little while, I\'m coming for a year, but but my life is here, right, and I think it was the best, it was the best, it was that issue that also look at the way I arrived in Buenos Aires, it\'s also very curious because I had some very, very good friends, a couple of friends who were taking a trip just from Mexico to La Patagonia to Alaska and Mexico by car dude by car by car imagine that, right? So their trip coincides with the year I was leaving so I caught up with them in Rio de Janeiro and I went from Rio de Janeiro to Buenos Aires by car with them dude no then it was an incredible incredible experience because from Buenos Aires when I returned to Mexico after the year I went from Buenos Aires to Lima by bus dude for a month stopping in various places in South America so all of this was a briefcase full of inspirational experiences I wrote that diary of my trip day by day I wrote it all I\'m going to publish it I want to publish it soon but also intensive Marcel intensive very intensive I thought it was going to be an audio studio man what do you mean it was the pretext but in reality it\'s my turn that was the least of it which doesn\'t mean it was little was less, it was not little and right there in that school which is also another super story, you\'ll tell me how much time we have but not from what I see a lot because I have to be there in Buenos Aires and this story that I have told many times but every time I tell it it is like a reaffirmation of what I said "Bea, magic happens." Hey, I wrote a song for Gustavo Serati in 2010, when the stroke happened to him, I uploaded the song to YouTube and Aldo Muñoz helped me produce it. We uploaded it to YouTube and suddenly it became a hit in Argentina in several soda fan clubs, one of them. MP3 and I can take it to the Cerati family." Wow, and at that moment I had been in Buenos Aires for two weeks and I answered, "You\'re not going to believe it, but I\'m in Buenos Aires. How can I not believe you? I don\'t know what, well, we have to meet and you can accompany me to leave the song to Serati\'s mother." And I\'m like, "It can\'t be, it can\'t be, it can\'t be, it can\'t be." We met in a certain place, she arrived there, we went on a bus to the area that was there by the Riverplate stadium, the Núñez neighborhood, and talking to her, she told me her story, she told me why everything, and so I said, "Wow, I still didn\'t know that was going to be true." Obviously I said, "Maybe I\'m here with someone who\'s all stupid, I don\'t know what, and hey, I\'m here and it\'s all the same, right?" This I said, I\'m going to do this little act, right, and we didn\'t get to the hospital as soon as the guaromo sees her, you\'re I don\'t know what I\'m talking to Lilian to the lower mom Lilian, Serati\'s mom, introduce her to me there on the sidewalk, I was carrying my guitar, ah, mom, look, I\'ll introduce you to Marcelo, a great Mexican musician friend, composer who made a song for Gustavito that fascinates us all there in the fan club and blah blah blah and I turned around and the lady stared at me ah but yes You bring your guitar, why don\'t you show it to me and I wow, of course yes, well, no way not, well, let\'s go, I take out the guitar and there, of course, imagine, right, and I start singing it to him there on the sidewalk, he finishes the song, he takes me by the arm, crying, and he says to me, "It\'s beautiful, it\'s beautiful, thank you very much. Do you have it recorded?" And I say, "Yes, yes, now I didn\'t come prepared, but here I have it, right?" And I give him the CD now it was CD it was no longer homemade and I give him the CD and he tells me "I\'m going to make sure that Gustavo\'s music therapist plays it and listens to it." I didn\'t know anymore, I don\'t know what happened. The last thing I knew was that we gave the song to the mother\'s hand. So far, it\'s great. So far, my mission was accomplished. So all that happened, I tell you for myself. Well, that is, if you tell me about it as a dream, I would have told you, "What a beautiful dream." Exactly that\'s why I tell you that I\'m telling it again and I remember myself again and I say "Just because I\'m telling it and there are photos and really because if not it does seem like a dream." So all this that I tell you reaffirmed the fact of why I left, you know, there were still doubts about me because imagine me in Buenos Aires watching Sidart\'s participation in Vive Latino, man, you know, imagine saying "I\'m here and you know the mind, right? Oh, I left, I didn\'t do wrong, I didn\'t do wrong , but something deep down made me say my path was different and I think that in life they are decisions and obviously there are moments where you regret it and you doubt and such." Have you defined what that something is, deep down , it is called intuition, intuition, absolutely clear, intuition, we have it just like the voice, but just like the voice, just like the voice, of course, I would tell you that the voice and intuition are basically on the same frequency, like that, that is, if your voice is linked to your intuition, intuition is silence, intuition is sound, that is, following your intuition is not talking for the sake of talking, not following your intuition is listening to yourself because the most powerful voice we have is the inner voice, and then what you said at the beginning becomes sound, right? own thoughts manage them listen to them attend to them and then convert them into sound that is the great responsibility that we humans have and that\'s where intuition aligns, it can align or not if you don\'t allow it but there is definitely something that no one can explain to you and that you can\'t explain to anyone why you left I don\'t know why I don\'t I don\'t know what would have happened yes I don\'t know what would have happened but but there is something in particular that is a call that you can hardly really sometimes it is not very well seen because all the physical evidence is telling you that it is a bad decision of course you are going to uncertainty so really as I say I will return aa Guadalajara and I start to live with the one who is now my wife literally so in Guadalajara of not knowing each other practically at all yes she waited for me didn\'t she wait for me hey I said a woman like her to wait for me I am happy with life I had the opportunity to literally so I didn\'t have anything of that is my luggage and everything and we immediately started to live together hey to close the But sorry to close this time of Argentina just with this magical roll of Espineta and Serati I don\'t know how they achieved this pair of geniuses that neither of them experienced the death of the other, the exact other I don\'t know if you had reflected on it, it was just yesterday, notice that I uploaded a video to my networks talking about an interpretation by Gustavo Serati of a song by Espineta that I would think is very well known but that no one good, at least a lot of people according to the comments I have in the video, a lot of people didn\'t know it existed and a good friend who sent him a greeting, also the good Chapulín exitist from fonos told me he gave me that Reflection tells me "Gus never knew that Luis died and Luis never knew that Gustavo never woke up." Exactly that seems brutal to me, that is, that seal that exists between the two is there is no way, it is like this paradox that it is not possible for it to exist and yet they found a way for it to happen exactly exactly and notice that I was also remembering that I had the fortune of being in Buenos Aires at the River stadium at the Kilmer Roco festival, ahá the balls Fito Charlie no no no, that is, to witness a Charlie García concert in Argentina at the River stadium or a concert of Fito or a concert by the There is no way to write it or there is no, there are things that I say, I adore the culture of my country and I am, I mean I don\'t have, I don\'t like nationalisms as such, yes, it\'s better, no, it\'s simply like trying another food, I mean, it\'s another experience, another eh, I had to go to a soccer match in Argentina and I\'m telling you this because a friend, my neighbor, my Rumy, her boyfriend told me, "Hey, are you from Chivas?" And I tell him "Yes, at that time football was no longer so important." But I said "Yes." And they are coming to play against Vélez in the Libertadores, let\'s go "ah let\'s go." And I said "Well let\'s go." No, no, the experience of going to a no, no, in other words, they literally give you a breathalyzer test to enter the stadium so that you don\'t come in. Why do I say this because one would think that everything you see in the stadium is about drunks ? I mean, everything you see about madness and energy is natural and I say it because until you live it you understand it, I\'m not saying that they\'re not drunks, right? I mean, obviously everyone drinks, but at least in that sense it\'s not how I imagined it, so they are things about the culture that you learn and you see and you understand until you\'re there until you see what it means to be in a context, how the public is a fundamental part of the brutal brutal, that is, you\'re seeing a surrender, a religiosity to its people. idols, one thing that you cannot understand, that is, you cannot understand it until you live it and say "Of course, and I tell you different from anywhere in the world, part of the world, in all places there will be something interesting, but this whole Argentine community moved me a lot and I would tell you that that has had an impact on the music, well, What have I been doing since? No, beyond the influence per se of Argentine music, it\'s more like this and like this constant attention to details. Ah, because something else happens that is also important. The week after I arrive in Buenos Aires, they steal my iPod. Gey, in the street, I\'ve never been assaulted hand-to-hand, I\'ve never had my stereo stolen from my car in Mexico. Never in Mexico, no one has ever approached me to assault me. First week in Buenos Aires, I get off at a place where I shouldn\'t have gotten off on the bus, I was bringing my backpack, a guy arrived, pretending to be a drunk, listening to me, and I was trying to turn him around, and when he grabbed my arm, he said, "Shut up, give me whatever you brought." Well, I give him, he didn\'t really have much, well, well, and he was already hiding the earphones of the iPhone, the iPod, and he was leaving, he was leaving, guy and he turns around and sees my headphones and he says to me, "Give me that . " Wow, it\'s great that he took it from there. I also learned that even when something is taken away from you, it\'s for a reason. The tragedy is accompanied by something, something positive. So I listened to the city, I heard dialogues, I heard the people, I heard the music that the people were listening to, I heard, I heard, and then I started to write my first book of stories, which was just published just a year ago. It started there, where I started writing the stories that I imagined about the city of Buenos Aires, so that was the best thing that this man could have done to me. Yes, he has it in That moment I said, well, use it however you want to use it, but for me it was opening myself to a new sensory experience of a city so rich and so incredible as a man. That one-year trip was an incredible life changing life. And I returned to Guadalajara. I started working with Alejandro Merodio, my partner at that time . He had a recording studio . So I start two projects, this one, my life project, my family project, let\'s say with her, I\'m happy with what was happening with us, and the studio project, right, then something very curious happens because it turns out that my friend Alex Merodio, who is like that, wow, boss of one of the wisest people I know in many aspects, but when it comes to audio, he\'s a brutal geek, so I was giving a course and in the course, I see a person arrive, a friend that I also had in high school, Federico, and I see him and what a fart, Federico. I don\'t know what years without seeing you blah blah well here I wanted to take the course ah well cool let\'s take the course I gave some modules Alejandro gave others perfectly and he tells me "Hey, I also wanted to see your studio because I have a band called Puncayo and we are looking for where to record the album la la la ah well check it out pa." Overall, they decided to record the album there, me as the studio staff, that is, partner staff, well, I\'m referring to Alex Merodio and myself, and Paco Rosas, another person who also worked there, and we started to record the album, and I was there all day recording and recording and even playing some guitars because two guitarists left in that intermission, right then, well, suddenly I helped them record things on the album and a few weeks go by and suddenly they talk to me, that is, Federico and Saú, who also sent them a strong I greet two great friends with an important hug and they tell me "Hey, in three weeks we have an invitation to play at South by Southwest, are you up for it?" Because the guitarists left us and I said, "What three weeks to rehearse, three weeks to get the material out and go to Austin to play at South by Southwest, we had three showcases at South by Southwest. I said, "Wow, I don\'t remember that I spoke to my wife and she told me, "Go away, of course, but I\'m still very cold. I mean, I was already a year old and I realized that I hadn\'t rehearsed with a band and that I wasn\'t totally fine, so I went there, we went." aa Austin and an incredible experience because also one of the Gero presentations was inside the convention center orale during the day so it was like playing well without glamor of of of of that is to say it was like guy you are playing the expo guy but in front of people journalists and just people who are seeing you like that it\'s not like they are your fans or people who want to get out of hand right not people who are literally analyzing you guy right and it was a very very strong experience energetically speaking strange but it wasn\'t my band but now After returning from the festival, I told them well, we said to each other, hey, what\'s up, should we continue or what, then we continue and they spent 4 years with Puncayó, no manches, yes, 4 years, I had the opportunity to travel to Colombia, Chile, Mexico City several times, we did a Vive Latino in 2016 with them, a very strange band, very happy for me because it came from the pop of Sidarta, which also fascinates me with music. I am very broad in musical tastes, but arriving in Puncayó allowed me to explore. this part progressive folk psychedelia noises textures and yes you had room for that is yes yes no no that was what I liked, no of course because the band was at a time when several of the songs were precisely taking a new a new a new path I would say, no, then the inclusion of my part and as we understood each other was go, no and give to everything that is adding arrangements of acoustic guitar, classical guitar, electric guitar, that is, having all this whole range, I say we didn\'t talk about it but the first thing I said I studied guitar it was classical guitar ah yes then I started the world of the classical guitar of the Baroque of Baj or that is my initial training in the workshop in high school at the university we had a great teacher who actually lives nearby I remembered just when I was driving here the teacher Juan Antonio Set who changed my life he changed my life or that is an incredible person fantastic teacher who opened me precisely to the world of classical guitar juan Antonio Cter juan Juan Antonio Cter has aa force has something that see with Felipe Surely yes surely yes because he is a no there is a brilliant guy an incredible guitarist but more of a music pedagogue with much more the mental and psychological part than the technical part than the technical part too but then all that Cavida found in Puncayo when I was playing there was like rescuing everything that had been clear made sense years later many years later hey in many things eh eh it was like making the decision since they have happened to you in your life and apart from this embracing one thing that a day before was not exactly if there have been changes sudden changes that, as I tell you, many people see many times in my workshops. I don\'t know their life, but mine has some cool script changes that sometimes you say, "But wait for me, I was coming here and now I\'m here." Not the famous plot twist, I think that life and destiny are now, yes, reality surpasses fiction many times, isn\'t it incredible, isn\'t it, and if in that sense, yes, you do let yourself go many times, yes, of course, I already learned that yes, I already learned that yes, when and notice that it is a challenge because the more we grow, I don\'t know if it happens to everyone, but we tend to become obviously more rigid, more conservative, more conservative, so suddenly I try and and with my wife, we still try to see, wait for me, no, we don\'t have to do this, we don\'t have to make us old sour, isn\'t it because it\'s also with all due respect but if we don\'t take care of that the tendency is to become much more rigid in every sense physically speaking mentally speaking the music of my times was better right of course I live it in real time with my colleagues yes but with colleagues on social networks you already heard you bastard you look like an old man I for example even tell them when I\'m working with people their creativity and everything I tell them for example stay away from Facebook dude stay away from Facebook because if you don\'t They move away from Facebook, their patterns and their paradigms are not going to change because they are still linked and tied to the comment of their exact former high school classmate and that limits you a lot for people who want to explore their creativity and are watching this podcast, I would tell them but not as an aversion to Facebook, it is not that they are against it but rather I know a lot of very capable, very intelligent people with a very intelligent and I don\'t go on Facebook much except when I go to the marketplace or things that I need or something that I really need and suddenly I see some posts and I say "Why didn\'t you do this? Why didn\'t you turn it into a video? And why don\'t you upload it to TikTok, beyond social networks because why don\'t you give yourself the opportunity for many more people to know you? Why don\'t you get rid of these eternal posts ? Of course, and many of them are good, they are interesting reflections and you say, "Hey, why don\'t you do it somewhere else?" Because what happens, you start to receive comments from your circle of people, you even start to fight with your people and it\'s like a joke, why, you know, then going back to what you were saying a while ago, I feel like it\'s like, eh, how can we do it? How can we exercise and that\'s where the voice comes in precisely so that your voice doesn\'t sound dull or tired or bored or lacking energy because you\'re there? We are always nowhere near the voice going to that clear place, that is, we are not older adults, it starts to shake, it starts to talk like that, people lack muscle tone, right, but of course, and energy, muscle tone is still a very important part, but I would tell you that the emotional part is deeper, that is, there is something inside you that tells you, "Shut up now, why are you talking now, who is going to listen to you, ta ta ta. " details of what happened to your grandfather happened to both of my grandparents, the grandfather that I told you about and the maternal grandfather, his last 10 years of life did not have a voice, 10 years almost and you and you came to the conclusion or understood that it has to be emotional totally emotional yes yes a surgery my family told me that look that they touched the strings yes I do not doubt it I do not doubt that something also happened but it was emotional now I can see it much more clearly so that is why this is a call to you with me or with anyone that you find yourself on your path but work on your voice, there are books, videos or whatever you find, whatever you find, but it is very important that you get closer to your voice that each person who is watching this podcast gets closer to your voice, accepts it, hugs it, understands it as much as possible because it is the most important identity trait, so all this that I tell you, we didn\'t even get into the topic of singing because when I met my teacher Lalo Ortiz, I also sent him a huge hug, let\'s get into that topic, I got to singing and now, and I didn\'t even know, I didn\'t know. I wanted to, no, I said, I don\'t sing, I\'m a voice-over artist or yoab, I record very well, I speak very well, but I sing my first models, a very fictitious voice, very fake, very strange, I didn\'t feel comfortable, right, and Laal Ortiz was the person who helped me to see, you have to find your voice in singing, a natural voice and it has to be a voice like that, and he helped me so much that it was another one, and I would say that it was the missing piece for my way of understanding the voice in general. It\'s a complicated process. Can you summarize it for me like this for the same children is that the truth is that I would tell you to remove the obstacles that you think you have I know it sounds very easy but it\'s like let\'s see I\'m talking like I\'m talking at this moment my voice at this moment I say we can\'t go into so many details but my placement at this moment is neutral let\'s say that the placement the larynx is rested which is neutral if I start singing at this moment I would have to be singing from here then like how can it sound like half a Disney musical but if I\'m talking about this moment but suddenly I start to sing and I start to say the things that I\'m going to sing, that\'s where you\'re already cool but what\'s up I said then I\'m talking and I want to sing and say "Ah bastard, who came? " Right now, speaking like that, no, but many times you start from there, well, I\'m going to expand my records a little more, my possibilities technically, but start from a place where I feel planted not comfortable or comfortable or the voice the voice that wants but it has much more to do with removing cobwebs instead of putting techniques to it exactly like that well that\'s what I could summarize it sounds easy it\'s not complicated rather it\'s that removing eh mental cobwebs is how to understand this thing we have like a tone don\'t we say eh and always like we\'re talking if I start talking about this we start like from there and I end like in the tone it seems that clear an end to home not like we said in the progressions you go and you go to the fifths and the t\'s but then you come back and say "Oh and if it doesn\'t end that\'s why the question is a question because it\'s like upwards upwards there has to be a conclusion right and then the answer is Exactly then all those sound signals that the voice gives it is very important to have them clear because if I play you or the neighbors don\'t I play heavy metal it turns me on but people don\'t understand or if I play Vozanova I like it but people sleep it what do I do? Let\'s make it clear what happens, for example, someone at a party plays a band and for me it\'s worth it, mother, I have to leave clearly and there are people who are starting the party and say "Hey finally someone cool who played a band, you know and who\'s right?" Exactly , everyone is right, everyone is right. There are moments where the majority is going to decide that the band is the best. I wanted to refuse to address but son he is stronger than me what is your opinion of this thing I\'m going to go away maybe a little bit eh from this thing of canceling and not listening to other things I remembered because of this what you were saying about the band who is okay who is okay I do understand you I understand what I think in that sense I think there are people who say "There is good music and bad music. I don\'t think we can fall into that either, I mean who says eh there are people. " The person who mentions it says "There is no good music, there is a well-made band." But I mean, who can say that it is good and that Exactly that\'s right there, right there it goes. I think it\'s the faster we accept and it happens to me like with religion, that is, the faster we accept that each head is a world that each pair of ears is a world that each person has a different relationship with a certain genre. In other words, when I was 10 years old I can tell you that I listened to songs by the daredevils and there were like two or three. I liked them, yes, and I can tell you today that if I listen to them, I like them and that moment in my life comes back to me. To give you an example, I don\'t say things that maybe they would say "It\'s not that the daredevils" to give you an example and like that example there are many more and today everything that is happening with new music is obvious of course and there are more and more studies that you have an emotional neurological neurological neuronal link with a period of your life, that is, what you heard when you were 16 years old, of course it has a very emotional attachment. bastard is your first girlfriend your first boyfriend your first this your first Of course there is not going to be anything to replace that music that must be clear but that does not mean that what is done today is rubbish of course under your criteria and under mine if we only think in relation to what I like with this emotional bond of my 16 years I am going to find that as rubbish but today there is a 16 year old boy who is very linked to that guy and in 30 or 20 That guy is going to say "What\'s going on right now is garbage, dude, trap is the real deal." Totally, you know, then, who\'s right? Of course, I\'m sure you remember 45-year-old people in the 90s saying that Nirvana was garbage and that the music had already arrived. The cool ones are the Eagles. Aren\'t the cool ones the Eagles? They do sing that hero more, no more beating the crap out of you, right, and here you say, "Güey." It\'s my soundtrack right now and I listen to Smell Like Team Spirit and I go back." Of course because you\'re a rebel because you want to come out of your shell because you want to leave the house because I don\'t know what happens with each person represents you so I think that in music lately I\'ve heard almost I\'m always listening to music that I don\'t know okay for me Spotify is wonderful for listening to music that I don\'t know that is I want to listen to music that I don\'t know that is I already know the one that I know I know and I like it and I know when I\'m going to come back and it fascinates me so you said the Eagles I\'m going to listen at such a moment like that you say dude of course but the brain needs to be exploring the brain needs to be looking for something else but not just for a reason of I don\'t know it\'s like trying new flavors dude I mean basically it\'s what else is there I might not like hey I listen something new and I can say "I don\'t like it, I could never talk bad about that song but I don\'t like it or I love this new thing, it\'s really cool but I\'m never going to say it from one point of view. I do share on social networks, for example in several of my videos, what I do is I talk about a song. I have a playlist. I share it with people. What is the criterion for talking about that song? That I like, dude. I\'m not telling you that it\'s the best. I\'m not telling you that it\'s the one. I like it, I hope. If you like it, you don\'t like it, nothing happens, from then on nothing happens, everyone is friends as always, so I think that in that openness that we have and it\'s difficult, hey, I\'m not being like the one that clearly doesn\'t, that is, my wife suddenly taught me the first thing about Bad Bunny, she told me "Hey, look, Bad Bunny, let\'s listen to it. Of course, to date, there may be things about Bad Bonnie that I like, there may be things about Bad Bonny that I don\'t like, but there was resistance on my part, that is, I don\'t like you." I\'m going to say this, ah, I\'m No, my brain says " What\'s that? " Let\'s see, I didn\'t like the melody, for example, but that drum, man, let\'s see , man, that guitar sound is interesting. I\'ll give you an example that might make me unpopular. I don\'t connect with Saint Vincent. Uh, she\'s a genius. She\'s brutal. She\'s incredible. It seems like wow. When I\'ve heard things about her, I\'m always going to take away something interesting. I don\'t connect with her. I don\'t connect with her music. No, just no, but how can I tell you that she\'s not a legend? I like Star Wars but how could I speak badly about Star Wars or how could I say what a guy it is, it\'s illogical, absolutely illogical, you know, I just don\'t connect with that and I share it, I share it, but sometimes far from feeling a guilty taste, I don\'t have guilty tastes, but sometimes I do feel a certain guilt that I don\'t like something, for example, I saw Taxi Driver and I didn\'t love it and and everyone talks like that or fiction or things that everyone agrees with bork for For example, it\'s not like, like, and I respect it and I say the music without it would not be the same as But of course, but I don\'t like dude and there are people who have the same thing with the Beatles, for example, and there are people who have the same thing with the Beatles, nothing more than yes, they are wrong, no, it\'s clear that they are, or of course they have every right to say they\'re wrong, we \'re all right, imagine if I told them, "Hey, I could argue, that is, when it falls, it\'s arguments to say that the bills are overvalued, it\'s like I say Star Wars is overrated." Star Wars is not overrated. It is what it is because it is a great thing that I don\'t like but it is great so I couldn\'t say that Star Wars is overrated at what point who am I to say but they also say it like with a lot of disdain like with a half thing I want to act cool I don\'t like what everyone likes don\'t many things that I say I\'m a superfan of something that everyone likes how can I be a fan of something that no one likes how can\'t I? like something that everyone likes and cool you are for example you are I sometimes feel very mainstream because I am such a fan of the Simpsons for example and I am a big fan of the Simpsons is that you Whether you are or not, of course, I was fascinated by the Simpsons, no, of course, no, the Simpsons marked me, to be honest, I couldn\'t get past The Simpsons when the others arrived, and if I\'m a family man, I didn\'t get there, of course, I mean, and I love some things, I love them, but I go back to the same thing, no longer for me, my time in which I saw that type of comedy ended with The Simpsons, and for the same reason, I don\'t know if you\'re one of those who think that The Simpsons should have ended a long time ago, I say yes. But I come back to the same thing, who the hell am I to say if Matt Grening follows him and if he wants to do 87 seasons, look, Élendo keeps him up at night. My opinion, I understand the point. I\'m saying from a romantic point of view, you say, maybe I already think so, but deep down, it\'s his product, it\'s his project, it\'s your. When are you going to finish your podcast? 10 years, 15 years, 20 years, he says "No longer Exactly." But well, if you are comfortable, if you feel happy and the people who come here make us feel comfortable, as you have made me feel comfortable in the conversation, I think that we are here, you are always going to have people to talk to, don\'t you hear, and on the matter of hate, now what do you say about those videos, do you like them a lot or not or not so much because then they say, they say, I like hate, of course, they say that you are not successful if you don\'t have hate, that\'s true, but it\'s not me, it\'s not me, I\'m not successful, so why not, but right now it suits you, eh? That\'s a good point, look, because there are people who are literally kicking the hornet\'s nest, of course, they do it on purpose. I don\'t agree with that idea. I mean, I honestly don\'t like to provoke. There are people who do say, "It\'s not that if you don\'t provoke, I don\'t like to provoke." It\'s like psychotherapy, like psychotherapy, there are confrontational therapists, I don\'t like it, I don\'t like confrontational therapy, it\'s given me very good results when I go to therapists that I\'m not, sometimes you need a strong hand, well, sometimes you don\'t, but hate to hate, I call them masters of self-control, that\'s my definition of the hater, masters of self-control because obviously they push buttons, of course, who likes to be called a smoker, who likes to be called a fake, who likes to be called a fake? say what else what else I have suddenly read this liar not much eh these ones that I mentioned to you you don\'t think they appear so much but they have appeared they have appeared and they have appeared because surely those people tell it to 20 others and to me and to another 15 tomorrow I mean it\'s not me, let me explain then for me it\'s like getting used to, for example, talking about a topic like voice addressing it the way I address it because many people are going to say "It\'s not true." Many people are going to say "So what?" Or now it turns out, no, how can they? Oh, like the other day I saw a comment that said there are courses for everything, they don\'t even know what to sell, right, and it makes me very happy when there are people who comment on those comments, right, and people who respond to those people, right, well, what did you want? Does he know what he\'s talking about? No, that is, when they start defending you, the exact same ones, then for me it\'s like they stop giving it, that is, if I see a comment that actually happens very little, fortunately, but if I see something more offensive, I delete it and Nothing happens or it\'s offensive, not to me, but rather it generates violence in the post, of course I don\'t like that. I don\'t like it. When they start to get involved and violence is generated in a video, I say "What\'s the need, I\'ll delete it and goodbye." It\'s not censorship, it\'s just that I don\'t have a need, hey, you\'re having a party , people are coming who don\'t know if they\'ve arrived, what are you doing, well, goodbye, oh well, you\'re my guests, well, I\'m an open person, goodbye, I\'ll talk to the police if necessary, here, don\'t come to fight with me, come to fight, I can be a very good host, but you\'re not going to fight at my house, right, so that\'s how I see it, for me, hate is natural, necessary, yes, I believe that as you become more successful, there are more people against your position on the issue you\'re dealing with. and sharing I think so but it also seems to me that it is important to see it as if you are sure if you do it from a work ethic and from a clear professionalism because opinions will always be clear but above all, as you say, there are issues, right, that is, if someone is making content, for example, confrontational and In addition, the topic is for that, which is the Atlas, it sucks and ex to that I know that\'s what it\'s going to be about exactly exactly and look for me for example now I have a I have a website that I use to communicate with you and to communicate with the people who see us eh they can go to centraldevoces.com and sign up for my email list every day Jero sends an email every day for 2 years every day every day every day every day why because what What I want is that people eh there are tools there are reflections there are my points of view there are points of view that I want people to see and observe and it is a practice that also obviously seeks to bring people closer to the services that I offer, isn\'t it to my workshops to my conferences to my masterclasses or what I do and I share it and I comment on it because it is also something that people suddenly don\'t realize that there are many strategies and many ways to bring what you do closer to people but it all starts from a concept that I am really trying to strengthen more and more what it is the vocal brand because no one thinks about the vocal brand everything is a personal brand aha marketer being a marketer of course and your vocal brand is actually the impact you leave on others when they listen to you do you know what what do you leave on others when they listen to you do you leave peace of mind do you leave certainties or do you leave nervousness anxiety irritability what do you leave in people when they listen to you and that is completely in your court or in mine that is no one else can modify it regular or Well, that\'s your responsibility and mine and everyone\'s, so what I\'m looking for with this is that every day people can think about this with an email, an email, an email, email marketing is more alive than ever, people don\'t see it, they don\'t believe it, but I\'ve had extraordinary results with what you answered before asking yourself, ah yes, I\'ll tell you, eh, in social networks, you are a victim of the algorithm in your database, not your database, you control it, if you decide not to send an email, you decide, if you decide to send. You decide an email and it arrives and it arrives and the people who want to unsubscribe unsubscribe so no one loses the people who arrive arrive hey I\'ve been seeing your emails for a year and I love them welcome welcome hey I\'ve been seeing your emails for three days in a rubbish go ahead nothing happens I\'m not going to stop sending them absolutely nothing happens and we all have something to say yes without a doubt we all have something to say and to the extent that we give seriousness and importance to what we have to say people will take it seriously if not What if I don\'t really believe what I\'m saying? How are people going to take what you\'re saying seriously? Many people even take it a little the other way around because, for example, there is the boss who arrives and scolds and leaves and leaves this feeling. Of course, that boss, because I\'ve heard a lot of things, eh, do you see how I made them clear? I mean, I like that. I would say that it\'s useful, or they think it\'s useful. Óscars, you are going to wear a tuxedo, you are going to wear a tuxedo, yes, but if you go to the beach, you are not going to wear a tuxedo, that is, you are not going to the cakes, you are not going to wear a tuxedo, that is, why do you go to a certain place in a tuxedo, why do you come to scold in that way, if you know why you are doing it and you are aware of it, it will help you, mm, but if you are not aware of it and you don\'t know why you are doing it, and you turn it into a pattern, an unconscious repetition, your objective will be lost. neutralize in two seconds and people are no longer going to listen to you of course so that is an important part that I like to talk about in the workshops how we can become aware of the tool we have to achieve the objective we want that is the key point or what I want is that they listen to me and basically that this is not misunderstood but that they do what I want that is to say without this being a guide that is clear if I want you to see I am transmitting something to you in this conversation it is not that I force you to you to do what I want but I want it to be clear what is the clear position that I have the argument that I want to share and if I don\'t do it I\'m sure if I don\'t do it with a let\'s say eh clarity of what I am saying and how I\'m saying it because people are not going to believe me, you either can\'t spend an hour here, 2 hours or 4 hours, but I\'m really going to be faced with a very dubious panorama of you and the people and that in music, also how important it is to also take it to that important field is very important and it\'s good that you touch on the subject, notice because now I gave a conference at the International Music Federation at the FIM and the conference was about precisely how to make it so that we musicians understand once and for all that we cannot not to be sharing content about us no we can\'t not do it I mean the amount of garbage interviews that there were in the 80s in the 90s and in the 2000s is where you were literally going to expose yourself as a musician because no one knew your songs because you were automatically worth a mother and it was debut now who is coming Marcelo guy who is Marcelo guy I mean and you arrived at the station two seconds before what is your name exactly exact friends we are here with Ah Marcelo yes Marcelo and then it was ridiculous Isn\'t it when I was on the radio, something that of course I always wanted to do the opposite, don\'t you prepare yourself? As a musician, as a music lover, I tried to make people always leave with a valuable interview, right, but the truth is that not everyone did it and in that sense, I believe that taking advantage of the networks, trusting in your voice as a musician is incredibly valuable and important, necessary, even that is, your project is not going to move forward, and I\'m not just talking about videos where you appear in the frame, there can be many things, there are many ways to communicate, see it as you hear. If you\'re a musician, you\'re creative, if you\'re creative, you\'re creative, give it a shot at creativity, that is, how am I inventing things all the time, don\'t many people tell me "No, but you\'re a broadcaster." Okay , how many announcers from Guadalajara have the networks that I have? It\'s not a default and not from Guadalajara, Mexico, and I\'m not saying, well, I\'m not saying this from a superb point of view. I\'m saying it from a point of view that has cost me a lot of work and patience and perseverance to say "I\'m going to get here but I have to reinvent myself. I have to adapt. I have to rethink myself as this personal brand and this vocal brand. What do I want to say to people because for free, who is going to give it to you ?" ah, it\'s not that you\'ve already been on the radio for many years, aha, and do you already think that with that you\'re going to? Of course, no, there are many, many cases of big names with they are not in networks that are not or that do not seem to exist they do not connect they do not connect here and you know what happens they connect eh you stay with the character mentally you continue in the radio booth you continue in is that I was and it doesn\'t work because because the container is another one it\'s like the musician who arrives and hello how am I doing here? new music that brother that doesn\'t matter to anyone I say if you\'re not this buomburi guy or those or five guys in the world who can do that literally or calamaro and that guy is doing well no you want to see those people anyway aren\'t there fans who say "I\'m okay mother but if you\'re not them give it a little more effort." Totally and besides I don\'t know if you\'re generation millennial dude well then millennial I don\'t know if you care if it\'s not natural for you anyway it goes yesterday my wife told me something that I loved dude my wife and I talk a lot about all the time we are philosophizing and thinking and she is very sharp and very sharp in her perceptions don\'t I love that and yesterday she told me something that seemed very interesting she told me "Look at Generation give the minimum, the minimum effort necessary to comply with the new, that is, with the means that I know the Face, I am already in technology, of course, with the means that I know how to search on YouTube, I am already in the technology and we, that is, the millennials, I don\'t really like talking about generations because it\'s like talking about horoscopes, dude, it\'s like if we Leos are not, we\'re not, that is, it\'s very proven that it\'s not true, all Aquarians know it\'s true, but it serves as a framework for reference, that is, those of us who were born in a time where we literally did things on foot mm, that is, to investigate the [ __ ] encyclopedia and the task, that is, it suddenly gave us skills that gave us reading skills, we had to read, there was no other way, we had to summarize, there was no other way, I mean, there is a certain ability that every technological change, those of us who have given ourselves the task of taking advantage of it and taking it to its ultimate consequences, I think we can say, I have lived that, not to have to have, to have nothing, to have GPT chat, man, that is, and of course. I\'m going to make the most of it, but it\'s no longer an anti-technology, which I know, many of the people from other generations, of course, I know, and I\'m telling you, it\'s not the rule. Hey, you see Rick Beato. Isn\'t he 60 years old? Isn\'t he 60 years old? I do n\'t know how much. 5 million subscribers on YouTube. At what point does a person of that age become a celebrity doing his job? I like it from people over 50 guys because they have nothing more to say of course exactly and they are the ones who have the experience the stories eye obviously there are amazing young people who also fascinate me who are talented but there are both of them there are the people there is the insecure young man the young man who all the time wants to be hidden because he is exposed and the young man who says "It\'s okay mother I\'m going to take on the world." No, then on both sides, I think it\'s important and it\'s a message that I would love for it to be recorded here that you dare to do it. I mean, I was 2 and a half years ago, we\'re 25. 3 years ago . 3 years ago I didn\'t have a personal Instagram account and I didn\'t have a TikTok account. I\'m getting over 400,000 followers. How did they get there? Does the mother know how they got there? Well, I do know how they got there because I mean, it\'s not that I said "Oh, I\'m going to have a video that\'s going to be, I think I can more or less intuit which videos you can work on, which ones can\'t, but it\'s not a rule and the only thing I\'m telling you is, do it seriously, do it, get ready, see what strategies we\'re in at the time where if you don\'t profile yourself as freelancers, you\'re not going to exist, you\'re not going to exist, dude, or is it really? I say, drive me crazy or not, but if they don\'t get stronger, I mean, the concept of a personal brand has become very trivialized, and everything is a personal brand, and I brand, and yes I understand it, it\'s a bit of a personal brand, but it\'s the truth, dude, nothing is more powerful than a personal brand. Look at yesterday, just in one of the emails I sent, the email I sent today because I send it every day at 6 in the morning. Doesn\'t anyone who joins the email list every day at 6 in the morning? to have an email from me and the one I sent today talked about the Chinese and said "The Chinese revealed the secret, a secret that was not so secret that European companies have amazing margins that they make the products that they make perfectly well with very high standards ta ta ta but whose brand is the Europeans of the gringos if tomorrow the Chinese make a similar bag and put a Chinese brand on it what do you think is going to happen that it is not going to sell so the issue is not the manufacturing the issue is not the materials the issue is the brand, then I say this because all of us are brands, we are already brands, it\'s not that I want to be a brand, not if you ask four friends, who is Jero, that\'s your personal brand, dude, of course, that exercise is brutal, huh, because four people can say "Ah [ __ ] jo, it\'s like that." Ah, hero is a gun in this and this and this, that is your personal brand, did you build it consciously or not, mother, it is your personal brand, so what you do from now on better be to be more aware of your personal brand. You can continue remodeling it at any time, of course, because if, for example, consider, we are going to think that Marcelo is unpunctual, many people who already know me are going to think, I am making it up because if I am punctual, you saw it. It\'s been a while, okay, but many people are going to think as an example that I\'m unpunctual, many people may think or know that I\'m already unpunctual, but how many millions are there who don\'t know me? In other words, if I set my mind to it, I can start working on my punctuality and millions of people are going to know Marcelo Punctual and not Marcelo Unpunctual, or the angry one, or the impatient one, or whatever. You know, then you have exactly that advantage, but sometimes we think, "No, it\'s just that I\'m already the way I am." And we return to the rigid brain of as we get older, which has to do with age, but many times it doesn\'t make much younger people at all. I told you a while ago that everyone is far from 35 or 20 or 32 or 20, guy, of course, of course, a while ago you were saying this issue of how everything makes sense to have a certain Yes, consistency and meaning, I told myself, I was referring to the music, you went for the side of the content, I thank you anyway, but I was referring more to When it comes to composing and expressing I think it has to do with what you told me about paying attention to the details of course and the details when you talk but when it comes to making a song, how can I not only say at the beginning is to tell the story but how to tell the story yes because many times the songs or most of the songs talk about the same thing, let\'s say no of course of course of course but it\'s not the same a song eh eh that the story finally is maybe "I miss you," he didn\'t say it in the same way there is a Yes, it makes you cry, bastard, exactly, or I love you, or I mean, he simply loves you, simply saying, you are, you are very important to me, that is, the premise, you are very important to me, it has 85 million songs, exactly, but as you say, there is one that reaches you and there is another that doesn\'t, and notice that what I find in the songs is that hey, I just recently finished writing my first novel, and what does the novel have ? I still have it , but I mean that a great novelist knows that you can make a 700-page novel if justified by Guillermo Arriaga. Wonderful 750-page novels, but then there are smaller, shorter stories, and then there are cool songs. There is very little room in the song. A good song can tell you something brutal in very little. on the street that in a very short time they already told you why they don\'t tell you everything they only give you glimpses of the story and you imagine clearly and for me that is the part, isn\'t it the details now for example with my project currently called Garáala which is the current project that I have since 2017 I have been hearing that it is very interesting and you have Agnes on the bass exactly this one is over there who right now is no longer in the band he is no longer in the band we stay more Alex Magaña Fabia and I am part of this evolution and this change that we were together for 3 years and the album that we have at this moment Agnes was working there okay and well I have gone out and entered into projects and we have always been in constant evolution is part of the music I think that also in having the openness to say hey we are going to work in a different way we are going to do other things for whatever reason right but precisely Agnes and Orlando the drums at the time eh that \'s what I\'m going for we have a song for example called Curandero and it talked about the sects about how important it is not to give your personal power to anyone, isn\'t it the same thing, it\'s like the sects, well, how do you approach that topic, right, and that\'s where the creativity begins. How do I talk about the topic without being so descriptive, but being poetic, but being, no, in what way can I enter and I think that\'s where developing that sense of carving out your ability to compose, which obviously I say never ends, ask Dylan and Cohen and they\'ll tell you "I\'m still a cool apprentice , right?" So yes, they are still apprentices, no, no, totally listen to the side of the other day I saw a post of yours talking about artificial intelligence, an incredibly current topic. Isn\'t it that every day we are discovering it, I am amazed by the things that can be done. Hey, this nonsense seems like a very serious mistake to me. I just went to a parents\' meeting. I hope that the parents, not the teachers, do not see this clearly, but they cannot use artificial intelligence. It is prohibited because this is Oh no, and I say no. Rather, they should teach how to use it. Do you know what that talk about laziness, the adaptability of the educational system, do you remember? "Don\'t take out a calculator because you won\'t have a calculator in your pocket." I want to go back to tell the teacher of course and the reasoning of why mathematics in general is important is more important, right? Isn\'t it that it seems to me that we are in the anteroom. I don\'t have children, but well, you have children in the anteroom of a fantastic revolutionary thing, that is, artificial intelligence in education happened with the pandemic. Isn\'t it that the kids get distracted very easily and they go to watch YouTube instead of being in the class with me on Zoom, of course, put YouTube on them, but you can play them and choose a good video and keep them and keep them and keep them this is a message also for the teachers it is our responsibility the attention of the group we cannot scold the group because they do not pay attention to us and even less to the parents of course we are the teachers who have taught class we are responsible for the attention excuse me you are losing it is your responsibility because in the end it is a performance of course how many films are there of great teachers of great moments where the teacher and if to go as aroma and theater if to go as aroma and theater whatever is necessary but it is their obligation to come and pay attention to me we are no longer in 72 no longer that\'s because there was violence that\'s why I paid attention to you because there was violence it must be said yes if there was violence point there is a table of course if there is no longer a table I need to be someone else then I do believe that artificial intelligence for any task is absolutely essential to understand it as a great assistant as a great complement but I return to the same thing without a personal brand it does not exist totally it does not exist that is, you are not going to it is that I can really ask Chatipiti things yes a lot but I trust even more in a person who has 20 years of experience. know about the subject and that he knows chatt and that he is telling me and that he is not hiding it of course or it is me in that person if you ask me who I trust in them in the people who do not hide that they use artificial intelligence but who have been doing it for many years and who are opening up to new things and who are not afraid to try for me those are the references today for me a reference that says "I do not believe in artificial intelligence I do not use it ." By I don\'t think as if it were Santa Claus as if you were exactly not that teacher by that is, they are not asking you if you believe or not I think that the Serrano chili is not spicy teacher they are asking you take a bite and no longer I think it is going there artificial intelligence seems to me to be a very interesting topic I find it very useful to me I share it with you the GPT chat is very useful to me because I end up reflecting from that I realized the according to me for not writing hey give me a description of this but that he says this and that you give him one or I mean you know too much information and I say according to I didn\'t want to write and I ended up no but better more like that exactly it is one you are saying something important because I think that if you see it as a tool that will allow you to know yourself better and know yourself better I don\'t mean that tell me what I am not that it allows you to reason more through literally your deepest and most philosophical questions that is for example something that I love Chat TVT is "Ask me things don\'t tell me what I am ask me things "Ask me because I want to think." And that fascinates me, they ask me questions that say, "This is what I have to exercise, dude." Of course, I mean, sometimes I tell him, for example, I do podcast exercises, don\'t you ask me five questions that could make me a podcaster of such a level of ta ta and he asks me some questions that I say "Wow, it\'s good that you\'re doing them right now because if they ask them to me live Of course, if it\'s my job, I need to be at my best, obviously it\'s not perfection, but how can I use it for training?" Of course, imagine that you have a machine, the tennis players, the machine that throws balls at you instead of a guy, the machine, and it\'s like being against that machine, exactly, ah, the machine, I miss the coach who throws balls at me, hand, go with the machine, you\'re going to be good, and then the coach will come to give you other things, exactly, the machine gives you some, people give you others, and you no longer use it, and you use it. In your content you use what I do with my content and it helps me a lot, that\'s how I tell you to pimp it, that is, I don\'t get the original ideas from the GPT chat because I don\'t, and look, it\'s like saying, how can I explain to you, let\'s see if I can put it in words so that I can connect with a video, that is, so that I can say it, I need to say it about something that came from me, no, I invented it, I remember reading an article, I can watch a video, but it connected, it\'s like I\'m writing something and suddenly my My interaction with social networks is often to get material, right? So I just watch a video and see, oh, you bastard, look, what a hell of a lot this thing is, I concentrated on something inside, something moved me, I generated something and since I generated it and since I emptied it and since I did, then yes, as if I could say it, "Hey, what do you see here, of course, what do you see here, what do you observe here, don\'t change it, don\'t change it to me, what do you see here, just that but? " If I tell you, believe me something, that\'s where I start to feel like I\'m not talking anymore, that is, I\'ve tried it as an exercise, don\'t you see, write me a, here are all my emails from two years ago, two years ago, write one as I would write it, I read it, it\'s not me, it doesn\'t sound like it\'s not me, someone might think it\'s me, but it\'s me, but I know it\'s not me, and for me that\'s brutal, and for me that would be, that\'s where I tell you it\'s the line between one thing and another not as a generation of but as a revision of a clear point revision nothing happens or dude how you say to a friend "Hey dude check the spelling, don\'t you see it ah dude you missed an accent here ah thanks I\'m already so excited that I saw it so many times that I don\'t see it. " a colleague, you would do it with someone you admire, why not even do it, look, as a co-author of songs, hey , what are you doing with a co-author, you bounce, hey, the phrase, the yellow thermos fell and it hurt, let\'s see, how do you see it? Oh carnal, it\'s half chy, why don\'t you say better, the yellow thermos levitated in the air and injured me, oh man, it\'s great, you would do the same thing with a co-author, with the great advantage that you can send him to hell. exactly and he\'s not going to get agitated because you told him "I don\'t mind your idea, Dad." In other words, seeing him as a co-author in many ways, seeing him as an editor in others, all I \'m saying is to be careful not to fall into the huge temptation of him being the generator of your ideas . Of course, I have my doubts there, but I\'m simply saying it because deep down, in 20 years, look , a lot of people have already started posting on LinkedIn or starting to post texts on social networks and you say, "I know you and you don\'t talk like that." I make a video if I ask you to make a video tomorrow you are not going to talk like that dude because you don\'t talk like that of course then it looks strange you are not going to win because it doesn\'t look strange it looks strange that\'s why I tell you that the genesis is yours that the original idea is yours and from there you can say "Check it out for me but tomorrow I can talk like that exactly." Here it goes, I say that we should do it the other way around and take horrible photos and that\'s how when they meet us they say "Oh, we should do it, right?" Exactly, I gained more by seeing it, don\'t you exactly, hey, you give a lot of workshops, in fact, part of the reason why this talk couldn\'t be done was because you\'re there and the truth is, it\'s not an onion Marce I want to, I would love to attend one, I\'d love to, very welcome because the bottom line is that it\'s incredibly interesting a while ago you told me that people I was commenting that they already sell everything or they already want to sell everything they want to take courses in everything, even another comment that told you eh oo that you said eh no well go with someone I don\'t know anyone else with that approach that you have because let\'s see there are many vocal coaches this is not from Claro and you can learn from everything I always tell them that\'s why I tell you "Hey, do you want nothing more with you?" No, I have an approach. Do you want to listen to Blues? Listen, how many are there, clearly? Phew, how many are there from Jazz ? How many are there from Bozano? Many, maybe there will be one or two who are pioneers, but that doesn\'t mean that they are the only ones or that they are the best . I trust a lot in what I have been trying over the years. obviously there are things that are improved like anything you fine tune but today the workshops the online mentoring has worked very well I give workshops in Mexico City in Guadalajara and in Monterrey generally but online mentoring reaches everyone I mean I have people who connect literally from Japan from Dubai from Argentina from one aren\'t they small groups of 12 people more or less how are you doing with that very well fortunately very well and I say very well I mean I mean no how are you doing I don\'t understand I\'m going to tell you to say because what I\'m going for is that a lot of people ask me eh on social networks by email eh Marcelo is that I want to work with you but one on one one on one please one and what\'s behind that request is I\'m embarrassed I\'m scared when it comes in I tell them I don\'t give one on one in fact I don\'t work with anyone one on one for time in first and for and in second but right now it\'s in second I don\'t work because because the group experience is needed there is no one anything like the group experience because we realize that I\'m not the only one and then it starts to You see your friends and you say, "Oh man, I\'m not the only one." And it relaxes you a lot that experience in the song workshops works in a very simple way it is wonderful that you see the other and you reflect you learn from one\'s experience the frustration of the other the criticism the self-criticism the self-observation so fortunately it has gone very well for me I have already been giving this type of online mentoring for 5 years translated that there are five 12 people 12 people are a lot yes but it is the perfect number it is the number that I have already seen that is neither much nor little that is to say I can perfectly find everyone\'s point without it overflowing Zoom TV 100 people connected that there is chaos there no no no I don\'t need to be very very attentive very attentive to each person\'s process of course of course what can I tell you I\'ve been doing it for 5 years so I have it fortunately very well measured it is improving it is being updated of course but always trying to make it a point where people feel comfortable I don\'t ever record the sessions I believe that people literally what they talk what they say there it stays no I don\'t like it I don\'t want it to be oh and then I see it because also something else, people need to commit, that is a fact, the sessions start at a certain time and end at a certain time, I need you to be here, I can\'t send you a recording, don\'t you because I know that makes people say "Oh, well, I can see the recording." And the commitment has already been lost, that is the only thread that holds many schools together today, of course, of course, that\'s why I\'m telling you if it\'s an incentive. Now, of course, if people come to my sessions, I have to make sure that the sessions are not wasted. If it\'s my commitment that people look at the clock and say, "What time did it get to 10, dude?" Do you know what time the no\'s were made, so that\'s the idea, and fortunately I tell you all this, I communicate it on my social networks Marcelo Salazar, and I communicate it in my daily email, I tell you in centraldevoces.com, people can register there and every day when there is an upcoming mentoring date or something that people can participate in, they will always find the information there in the daily email and in person. regularly where are Guadalajara Mexico and Monterrey but the space the space here in Guadalajara is uh in a place called Jardín de Luz there in the Seatle neighborhood in Mexico City it\'s called Estudio Agosto í in the neighborhood Cerca de Insurgentes and Reforma and in Monterrey in a hotel called Hotel Safi that comes May 17 I don\'t know when this will come out but on May 17 Monterrey comes out and on May 17 Monterrey 24 May in Guadalajara in Guadalajara here where you tell me in Jardín de Luz and all the info can be if you write to workshops@centraldevoces.com there we can give you all the information I think there are three places left for the one in Guadalajara and it seems to me that something similar to the one in Monterrey are also small groups so I always want I like the experience I don\'t know how long I can sustain it fortunately there is more and more demand but for now as long as I can small and very personalized groups and you do these suddenly disruptive exercises when you arrived you told me one off camera but for example you have a video that amazes me when you are dancing with Marta I think it is the first time you went ah of course of course you start talking about No yes when she goes they met her differently right and she is like that with a face what the hell no [ __ ] bastard how do you do that yes yes yes yes very good she thought that the whole interview was going to be like that and it is an example that I always apply when for example I go to corporate workshops or in companies and such a lot people who don\'t know me, I do this and obviously I tell them "they would have believed me if I kept talking like that the whole talk, right, that \'s the importance of sound, that\'s the vocal mark, right, if you don\'t believe me, even if you have a resume and diplomas and ta ta ta, but if you don\'t really support it in the music, in the well, if in the music of your voice, the sound of your voice, you\'re not going to believe me, then that with Marta dancing was very, it was very good, that\'s why it\'s possible to make what I\'m saying evident. And since then you have done many collaborations there. Fortunately, we have found a very good synergy with her. She is a wonderfully generous person. The truth is that I thank her very much for the bond we have generated with her and with her team. She has loved the topic and we have made many participations that are always oriented towards that. Isn\'t she really very concerned that people have this knowledge and that we bring things like this closer to people. Yes, I have fortunately received many comments from people who have not been in my workshops, but simply because of what I have heard you say with Marta. It has been very helpful, what I have heard from you with Marta has helped me a lot , so look, that is the job, the mission is to spread the love for your voice to the people, that is my job, of course, there, it made me think about how many people actually have a thick voice, let\'s say, or rather they are used to speaking like that, too, or from both the high to the low, people who think that maybe this is your voice, and people who have a much lower placement who got used to that placement for other reasons and who today speak that way. but a low placement eh for a long time what generates is sleep drowsiness does not sleep sleep no that that low frequency all the time is not so useful for certain purposes for certain certain objectives right then that has been very good for José Force yes of course but if you put up with José Force for a long time I mean there is no expressiveness it is not bad I mean it is not a criticism of José Force\'s voice rather it is how you could gain expressiveness it is as if you are playing the guitar on the sixth string between the E and the A and nothing more and nothing more the contrast finally of course you need the contrast there are 88 keys of the piano use them all a good work needs to be at a certain time in all the places because if you don\'t go back very unless your piece lasts 2 minutes but if you are going to play a piece that lasts 40 minutes and and you are in an octave just imagine the ear gets tired of course that\'s why we need to explore all that Marcelo I really enjoyed this talk as you have no idea anyway I also thank you a lot right and it gives us a lot we It\'s for much more, we\'ll be back soon yes, that\'s great, that\'s why you have the partner you have so that these things are always bouncing off of you and they must be very interesting. I love it. I love it, you\'ll already know her too, and I\'m also delighted to be with you. I\'ll see you in the workshop. I assure you , it won\'t go away.'}]