Turning Plastic Waste into Opportunity: The 'Buy Food with Plastic' Story with Anna Gracia Herbst
Sow It Goes
[{'start': '0.000', 'end': '1.560', 'text': 'There were so many'}, {'start': '1.560', 'end': '4.120', 'text': 'challenges all around the world.'}, {'start': '4.120', 'end': '5.760', 'text': 'I felt really numb.'}, {'start': '5.760', 'end': '7.480', 'text': 'Like, what could I do?'}, {'start': '7.480', 'end': '8.760', 'text': "I don't think anything"}, {'start': '8.760', 'end': '10.120', 'text': 'would make a difference.'}, {'start': '10.120', 'end': '12.320', 'text': 'Thanks to one social media video,'}, {'start': '12.320', 'end': '15.120', 'text': 'your life changed. Completely.'}, {'start': '15.120', 'end': '16.280', 'text': 'I was like, okay,'}, {'start': '16.280', 'end': '17.760', 'text': 'this is something I can do.'}, {'start': '17.760', 'end': '19.840', 'text': 'You were actually on the Forbes'}, {'start': '19.840', 'end': '21.400', 'text': '30 Under 30 list'}, {'start': '21.400', 'end': '23.080', 'text': 'with Buy Food with plastic.'}, {'start': '23.080', 'end': '24.920', 'text': 'I always thought Forbes'}, {'start': '24.920', 'end': '26.800', 'text': 'only nominates the billionaires'}, {'start': '26.800', 'end': '28.000', 'text': 'of this world, right?'}, {'start': '28.000', 'end': '30.000', 'text': 'Communication either,'}, {'start': '30.000', 'end': '33.160', 'text': 'like, with really talking to people,'}, {'start': '34.360', 'end': '36.080', 'text': 'that live in extreme poverty.'}, {'start': '36.080', 'end': '38.080', 'text': 'And also telling their stories to'}, {'start': '38.080', 'end': '38.600', 'text': 'to other'}, {'start': '38.600', 'end': '41.280', 'text': 'people can be such a powerful tool'}, {'start': '41.280', 'end': '42.520', 'text': 'to really make a change.'}, {'start': '42.520', 'end': '43.720', 'text': 'These kind of stories'}, {'start': '43.720', 'end': '46.720', 'text': 'give me goosebumps.'}, {'start': '51.920', 'end': '53.440', 'text': 'Anna Gracia Herbst'}, {'start': '53.440', 'end': '54.760', 'text': 'at just 25,'}, {'start': '54.760', 'end': '55.680', 'text': 'you walked away'}, {'start': '55.680', 'end': '57.680', 'text': 'from a stable marketing job.'}, {'start': '57.680', 'end': '58.960', 'text': 'Not for another career,'}, {'start': '58.960', 'end': '60.760', 'text': 'but for a radical vision.'}, {'start': '60.760', 'end': '61.440', 'text': 'A world'}, {'start': '61.440', 'end': '64.440', 'text': 'without plastic pollution or hunger.'}, {'start': '64.440', 'end': '66.960', 'text': 'What drove you to take that leap?'}, {'start': '66.960', 'end': '68.320', 'text': "That's a really good question."}, {'start': '68.320', 'end': '69.640', 'text': 'Thank you so much, Nicole.'}, {'start': '70.800', 'end': '72.360', 'text': 'I would say'}, {'start': '72.360', 'end': '75.360', 'text': 'seven years ago, 2018,'}, {'start': '75.880', 'end': '78.240', 'text': 'it was a time in my life where'}, {'start': '78.240', 'end': '79.560', 'text': 'I just stopped'}, {'start': '79.560', 'end': '81.280', 'text': 'my communication studies'}, {'start': '81.280', 'end': '83.240', 'text': 'at the University of Zurich,'}, {'start': '83.240', 'end': '86.480', 'text': 'and I dealt a lot with media'}, {'start': '86.480', 'end': '87.920', 'text': 'and how media works'}, {'start': '87.920', 'end': '90.000', 'text': 'and what they communicate'}, {'start': '90.000', 'end': '91.680', 'text': 'and stuff like this, right?'}, {'start': '91.680', 'end': '95.040', 'text': 'And what I always felt by consuming'}, {'start': '95.200', 'end': '98.200', 'text': 'the media, social media, but also'}, {'start': '98.200', 'end': '100.520', 'text': 'different medias,'}, {'start': '100.520', 'end': '102.240', 'text': 'it numbed me, actually,'}, {'start': '102.240', 'end': '105.240', 'text': 'because there were so many challenges'}, {'start': '105.360', 'end': '106.920', 'text': 'all around the world:'}, {'start': '106.920', 'end': '109.800', 'text': 'wars, climate crisis,'}, {'start': '109.800', 'end': '111.720', 'text': 'and different kind of things'}, {'start': '111.720', 'end': '113.280', 'text': 'that I would like to tackle.'}, {'start': '113.280', 'end': '115.560', 'text': 'But I had no idea what I could do'}, {'start': '115.560', 'end': '116.800', 'text': 'or how I could do it'}, {'start': '116.800', 'end': '118.200', 'text': 'right, and where to start,'}, {'start': '118.200', 'end': '119.840', 'text': 'because all of these problems'}, {'start': '119.840', 'end': '122.040', 'text': 'are so huge.'}, {'start': '122.040', 'end': '124.160', 'text': 'And yeah, that'}, {'start': '124.160', 'end': '125.920', 'text': 'that was a moment in my life'}, {'start': '125.920', 'end': '128.480', 'text': 'where I felt really numb, like,'}, {'start': '128.480', 'end': '129.880', 'text': 'what could I do?'}, {'start': '129.880', 'end': '131.400', 'text': "I don't think anything would"}, {'start': '131.400', 'end': '132.920', 'text': 'make a difference. Right?'}, {'start': '134.120', 'end': '135.360', 'text': 'And then,'}, {'start': '135.360', 'end': '136.680', 'text': 'a good friend of mine,'}, {'start': '136.680', 'end': '138.440', 'text': 'we went to primary school together,'}, {'start': '138.440', 'end': '140.400', 'text': 'but our paths, actually.'}, {'start': '140.400', 'end': '141.840', 'text': 'Yeah.'}, {'start': '141.840', 'end': '143.520', 'text': 'Were a little bit apart for'}, {'start': '143.520', 'end': '145.360', 'text': 'some years.'}, {'start': '145.360', 'end': '147.720', 'text': 'But he came up with the idea'}, {'start': '147.720', 'end': '149.280', 'text': 'of Buy Food with Plastic.'}, {'start': '149.280', 'end': '150.240', 'text': 'So tackling'}, {'start': '150.240', 'end': '151.440', 'text': 'these two problems,'}, {'start': '151.440', 'end': '152.280', 'text': 'the plastic pollution'}, {'start': '152.280', 'end': '154.240', 'text': 'and extreme poverty,'}, {'start': '154.240', 'end': '156.240', 'text': 'with one concept.'}, {'start': '156.240', 'end': '157.680', 'text': 'And when I heard about it'}, {'start': '157.680', 'end': '158.600', 'text': 'and he told me'}, {'start': '158.600', 'end': '159.360', 'text': 'more about it,'}, {'start': '159.360', 'end': '161.280', 'text': 'I was super convinced'}, {'start': '161.280', 'end': '162.960', 'text': 'I was inspired.'}, {'start': '162.960', 'end': '164.440', 'text': 'And it was for me,'}, {'start': '164.440', 'end': '166.480', 'text': 'the moment where I saw, okay,'}, {'start': '166.480', 'end': '167.320', 'text': 'this is something'}, {'start': '167.320', 'end': '169.200', 'text': 'where I can participate now'}, {'start': '169.200', 'end': '170.760', 'text': 'and take action.'}, {'start': '170.760', 'end': '172.120', 'text': 'So this is actually what,'}, {'start': '172.120', 'end': '175.120', 'text': 'yeah, inspired me to do it.'}, {'start': '175.120', 'end': '177.960', 'text': 'So you joined Buy Food with Plastic,'}, {'start': '177.960', 'end': '178.440', 'text': 'together'}, {'start': '178.440', 'end': '180.360', 'text': 'with your former classmate,'}, {'start': '180.360', 'end': '183.080', 'text': 'and what was the idea behind that?'}, {'start': '183.080', 'end': '184.560', 'text': 'Or what moved you to'}, {'start': '184.560', 'end': '186.920', 'text': 'actually join this project?'}, {'start': '188.040', 'end': '189.800', 'text': 'So,'}, {'start': '189.800', 'end': '190.320', 'text': 'exactly.'}, {'start': '190.320', 'end': '192.200', 'text': 'My former classmate, Khalil Radi'}, {'start': '192.200', 'end': '194.760', 'text': 'he was in Nicaragua.'}, {'start': '194.760', 'end': '196.120', 'text': 'Actually privately.'}, {'start': '196.120', 'end': '197.760', 'text': 'So he was just there to,'}, {'start': '197.760', 'end': '199.680', 'text': 'to surf every day for three months.'}, {'start': '199.680', 'end': '202.120', 'text': 'It was his big dream to,'}, {'start': '202.120', 'end': '203.280', 'text': 'that he wanted to pursue'}, {'start': '203.280', 'end': '205.280', 'text': 'for a long time. So he did it.'}, {'start': '205.280', 'end': '206.880', 'text': 'And when he was there,'}, {'start': '206.880', 'end': '209.400', 'text': 'he just really saw the problem'}, {'start': '209.400', 'end': '210.840', 'text': 'of plastic pollution everywhere.'}, {'start': '210.840', 'end': '212.400', 'text': 'Not only plastic, actually,'}, {'start': '212.400', 'end': '213.760', 'text': 'but pollution in general.'}, {'start': '213.760', 'end': '216.240', 'text': 'There was waste everywhere.'}, {'start': '216.240', 'end': '218.040', 'text': 'And the problem was really'}, {'start': '218.040', 'end': '220.360', 'text': 'that there are almost no bins'}, {'start': '220.360', 'end': '221.520', 'text': 'around. Right?'}, {'start': '221.520', 'end': '224.520', 'text': 'So people what they do is they,'}, {'start': '225.320', 'end': '227.320', 'text': 'burn their'}, {'start': '227.320', 'end': '228.600', 'text': 'waste that they have'}, {'start': '228.600', 'end': '230.760', 'text': 'in front of their houses,'}, {'start': '230.760', 'end': '232.920', 'text': 'or they, dig holes'}, {'start': '232.920', 'end': '235.280', 'text': 'and put the waste there'}, {'start': '235.280', 'end': '236.520', 'text': 'because no one comes'}, {'start': '236.520', 'end': '238.240', 'text': 'and picks it up. Right?'}, {'start': '238.240', 'end': '239.280', 'text': 'And, yeah,'}, {'start': '239.280', 'end': '240.560', 'text': 'when he talked with the,'}, {'start': '240.560', 'end': '241.280', 'text': 'with the people,'}, {'start': '241.280', 'end': '242.480', 'text': 'he really realized,'}, {'start': '242.480', 'end': '243.640', 'text': 'okay, this is a problem'}, {'start': '243.640', 'end': '245.720', 'text': 'because sometimes even mothers'}, {'start': '245.720', 'end': '247.600', 'text': 'would cook on the fire'}, {'start': '247.600', 'end': '249.840', 'text': 'that they made with the waste. Right?'}, {'start': '249.840', 'end': '251.040', 'text': 'Which is super dangerous.'}, {'start': '251.040', 'end': '251.800', 'text': 'Super toxic.'}, {'start': '251.800', 'end': '253.160', 'text': 'Yes, yes.'}, {'start': '253.160', 'end': '254.840', 'text': 'And, so he realized, okay,'}, {'start': '254.840', 'end': '256.600', 'text': 'we have to do something here,'}, {'start': '256.600', 'end': '257.720', 'text': 'but then at the same'}, {'start': '257.720', 'end': '258.920', 'text': 'time, when he was there,'}, {'start': '259.920', 'end': '261.120', 'text': 'a political crisis'}, {'start': '261.120', 'end': '263.080', 'text': 'broke out in Nicaragua,'}, {'start': '263.080', 'end': '265.360', 'text': 'which led to the fact that,'}, {'start': '265.360', 'end': '268.200', 'text': 'no tourists came into the country'}, {'start': '268.200', 'end': '270.320', 'text': 'anymore, almost no tourists.'}, {'start': '270.320', 'end': '272.600', 'text': 'So a lot of people lost their jobs.'}, {'start': '272.600', 'end': '275.320', 'text': 'Unemployment rate went from already'}, {'start': '275.320', 'end': '278.840', 'text': '60% in this region to 80, 90, 100%.'}, {'start': '278.840', 'end': '281.440', 'text': 'Like, almost everyone lost their job.'}, {'start': '281.440', 'end': '282.720', 'text': 'And this'}, {'start': '282.720', 'end': '283.960', 'text': 'yeah, made it hard'}, {'start': '283.960', 'end': '284.880', 'text': 'for the parents'}, {'start': '284.880', 'end': '286.480', 'text': 'to buy food for their children.'}, {'start': '286.480', 'end': '288.240', 'text': 'So this was actually the'}, {'start': '288.240', 'end': '289.080', 'text': 'the problem'}, {'start': '289.080', 'end': '291.560', 'text': 'that was the most important'}, {'start': '291.560', 'end': '292.560', 'text': 'for the people, right?'}, {'start': '292.560', 'end': '293.560', 'text': 'It was not the plastic'}, {'start': '293.560', 'end': '294.160', 'text': 'laying around.'}, {'start': '294.160', 'end': '294.920', 'text': 'It was more like,'}, {'start': '294.920', 'end': '297.640', 'text': 'what should I eat tomorrow?'}, {'start': '297.640', 'end': '300.640', 'text': 'What should I give my kids to eat?'}, {'start': '300.840', 'end': '302.480', 'text': 'So when he realized this,'}, {'start': '302.480', 'end': '302.960', 'text': 'he thought,'}, {'start': '302.960', 'end': '304.920', 'text': 'okay, the hunger problem comes'}, {'start': '304.920', 'end': '306.200', 'text': 'before the plastic problem.'}, {'start': '306.200', 'end': '307.840', 'text': 'Right?'}, {'start': '307.840', 'end': '310.520', 'text': "But the people don't have any money"}, {'start': '310.520', 'end': '311.280', 'text': 'at the moment,'}, {'start': '311.280', 'end': '312.960', 'text': 'so what could they do?'}, {'start': '312.960', 'end': '314.640', 'text': 'Or what could we do'}, {'start': '314.640', 'end': '317.320', 'text': 'for them to get some food?'}, {'start': '317.320', 'end': '318.760', 'text': 'And like, really,'}, {'start': '318.760', 'end': '321.120', 'text': 'from the beginning our or his,'}, {'start': '321.120', 'end': '323.320', 'text': 'ideology was not to'}, {'start': '323.320', 'end': '324.880', 'text': 'give something away for free.'}, {'start': '326.120', 'end': '327.160', 'text': "Because that's just not the"}, {'start': '327.160', 'end': '329.000', 'text': 'reality and of life.'}, {'start': '329.000', 'end': '331.120', 'text': 'And also you'}, {'start': '331.120', 'end': '334.120', 'text': 'create, more dependencies'}, {'start': '334.600', 'end': '336.120', 'text': 'if you just give something for free'}, {'start': '336.120', 'end': '337.680', 'text': 'and people would just, yeah, maybe'}, {'start': '337.680', 'end': '339.600', 'text': 'wait for the next food truck'}, {'start': '339.600', 'end': '342.120', 'text': 'to come and give money to them.'}, {'start': '342.120', 'end': '343.640', 'text': 'So the idea kind of'}, {'start': '343.640', 'end': '345.600', 'text': 'came up in his mind'}, {'start': '345.600', 'end': '347.120', 'text': 'that you could combine'}, {'start': '347.120', 'end': '348.760', 'text': 'these two problems with each other.'}, {'start': '348.760', 'end': '350.880', 'text': 'So the people had a lot of time.'}, {'start': '350.880', 'end': '353.760', 'text': 'They had two hands, two feet, eyes,'}, {'start': '353.760', 'end': '355.760', 'text': 'so they could collect the plastic'}, {'start': '355.760', 'end': '356.800', 'text': 'either from the'}, {'start': '356.800', 'end': '358.480', 'text': 'from the streets, from the beaches,'}, {'start': '358.480', 'end': '360.160', 'text': 'or from their households,'}, {'start': '360.160', 'end': '360.840', 'text': 'from plastic'}, {'start': '360.840', 'end': '362.920', 'text': 'they consume themselves.'}, {'start': '362.920', 'end': '364.880', 'text': 'Bring it to a Buy Food'}, {'start': '364.880', 'end': '366.280', 'text': 'with Plastic event.'}, {'start': '366.280', 'end': '367.480', 'text': "So it's really like"}, {'start': '367.480', 'end': '368.880', 'text': 'you can imagine it like,'}, {'start': '368.880', 'end': '370.200', 'text': 'like a little party,'}, {'start': '370.200', 'end': '373.200', 'text': 'like a, like a community.'}, {'start': '373.240', 'end': '374.480', 'text': 'Yeah, a community event'}, {'start': '374.480', 'end': '375.600', 'text': "where there's good music,"}, {'start': '375.600', 'end': '377.800', 'text': 'good food, and people come together,'}, {'start': '377.800', 'end': '379.280', 'text': 'they enjoy their time.'}, {'start': '379.280', 'end': '381.280', 'text': 'And instead of paying for the food,'}, {'start': '381.280', 'end': '383.640', 'text': 'the hot meals with money,'}, {'start': '383.640', 'end': '385.800', 'text': 'they pay with 20 plastic bottles.'}, {'start': '386.880', 'end': '389.880', 'text': 'And, Khalil did a video'}, {'start': '390.200', 'end': '392.200', 'text': "where he explained what he's doing"}, {'start': '392.200', 'end': '393.240', 'text': 'because some of his friends'}, {'start': '393.240', 'end': '393.920', 'text': 'and family,'}, {'start': '393.920', 'end': '394.880', 'text': 'they donated'}, {'start': '394.880', 'end': '396.000', 'text': 'a small amount of money.'}, {'start': '396.000', 'end': '398.160', 'text': 'So this could even be like'}, {'start': '398.160', 'end': '399.880', 'text': 'the this could happen.'}, {'start': '399.880', 'end': '402.120', 'text': 'And, he wanted to be transparent'}, {'start': '402.120', 'end': '403.000', 'text': 'from the beginning.'}, {'start': '403.000', 'end': '403.920', 'text': 'So he did a video.'}, {'start': '403.920', 'end': '405.240', 'text': 'This is what we did.'}, {'start': '405.240', 'end': '406.840', 'text': '180 people showed up'}, {'start': '406.840', 'end': '408.920', 'text': 'like it was a huge success.'}, {'start': '408.920', 'end': '411.440', 'text': 'And, I saw this video on Instagram'}, {'start': '411.440', 'end': '413.280', 'text': 'and I contacted him right away.'}, {'start': '413.280', 'end': '413.960', 'text': 'And yeah,'}, {'start': '413.960', 'end': '414.880', 'text': 'as I told you, like,'}, {'start': '414.880', 'end': '415.960', 'text': 'I was in this moment'}, {'start': '415.960', 'end': '416.600', 'text': 'where I felt like'}, {'start': '416.600', 'end': '417.800', 'text': 'I want to do something,'}, {'start': '417.800', 'end': '419.520', 'text': "but I didn't know how"}, {'start': '419.520', 'end': '421.520', 'text': 'and where and what I could do.'}, {'start': '421.520', 'end': '422.520', 'text': 'And this was it.'}, {'start': '422.520', 'end': '423.880', 'text': 'Like I was like, okay,'}, {'start': '423.880', 'end': '425.760', 'text': 'this is something I can do.'}, {'start': '425.760', 'end': '427.120', 'text': 'And I contacted him right'}, {'start': '427.120', 'end': '428.480', 'text': "away and said, I'm in."}, {'start': '430.320', 'end': '433.280', 'text': 'So 2018, the first event'}, {'start': '433.280', 'end': '434.760', 'text': 'takes place in Nicaragua.'}, {'start': '434.760', 'end': '436.280', 'text': "It's a success."}, {'start': '436.280', 'end': '437.960', 'text': 'And thanks to one'}, {'start': '437.960', 'end': '439.720', 'text': 'social media video,'}, {'start': '439.720', 'end': '441.720', 'text': 'your life changed.'}, {'start': '441.720', 'end': '442.680', 'text': 'Completely. Yeah.'}, {'start': '442.680', 'end': '444.200', 'text': 'Completely changed.'}, {'start': '444.200', 'end': '445.640', 'text': 'So what are you doing today'}, {'start': '445.640', 'end': '447.600', 'text': 'with Buy Food with Plastic?'}, {'start': '447.600', 'end': '449.520', 'text': 'So the community events'}, {'start': '449.520', 'end': '451.760', 'text': 'are still our hearts'}, {'start': '451.760', 'end': '454.760', 'text': 'or our core project that we do.'}, {'start': '455.240', 'end': '457.000', 'text': 'And it really is.'}, {'start': '457.000', 'end': '459.000', 'text': 'Yeah, very important to us'}, {'start': '459.000', 'end': '460.920', 'text': 'that we still conduct these events'}, {'start': '460.920', 'end': '462.200', 'text': 'because it just brings'}, {'start': '462.200', 'end': '464.000', 'text': 'the community together.'}, {'start': '464.000', 'end': '465.480', 'text': 'And it has such a'}, {'start': '465.480', 'end': '467.880', 'text': 'good impact on the.'}, {'start': '467.880', 'end': '469.080', 'text': 'Yeah, on the communities'}, {'start': '469.080', 'end': '470.240', 'text': 'and the people,'}, {'start': '470.240', 'end': '471.560', 'text': 'that live in Nicaragua.'}, {'start': '471.560', 'end': '472.560', 'text': 'But in the meanwhile,'}, {'start': '472.560', 'end': '475.520', 'text': 'we also expanded to Ghana and India'}, {'start': '475.520', 'end': '478.160', 'text': 'actually also because of this video,'}, {'start': '478.160', 'end': '481.320', 'text': 'because, Shakti Yadav, a resident'}, {'start': '481.320', 'end': '483.520', 'text': 'from the slums in Mumbai,'}, {'start': '483.520', 'end': '485.880', 'text': 'he saw the video'}, {'start': '485.880', 'end': '488.000', 'text': 'the same time, actually, that I,'}, {'start': '488.000', 'end': '488.760', 'text': 'saw it.'}, {'start': '488.760', 'end': '489.720', 'text': 'So it was really'}, {'start': '489.720', 'end': '491.520', 'text': 'right after the first event'}, {'start': '491.520', 'end': '493.560', 'text': 'took place in 2018,'}, {'start': '493.560', 'end': '495.240', 'text': 'and he contacted us'}, {'start': '495.240', 'end': '496.480', 'text': 'through Instagram and said,'}, {'start': '496.480', 'end': '498.440', 'text': 'we have the same problems here.'}, {'start': '498.440', 'end': '499.680', 'text': 'Extreme poverty,'}, {'start': '499.680', 'end': '502.400', 'text': 'unemployment rate is super high.'}, {'start': '502.400', 'end': '503.400', 'text': "The people don't know what"}, {'start': '503.400', 'end': '504.600', 'text': 'they should eat tomorrow,'}, {'start': '504.600', 'end': '506.360', 'text': 'what they should give,'}, {'start': '506.360', 'end': '507.600', 'text': 'how they can give food'}, {'start': '507.600', 'end': '508.960', 'text': 'to their children.'}, {'start': '508.960', 'end': '510.400', 'text': 'And, we need'}, {'start': '510.400', 'end': '512.040', 'text': 'Buy Food with Plastic here.'}, {'start': '512.040', 'end': '515.280', 'text': "So, we couldn't act on it right away"}, {'start': '515.280', 'end': '517.240', 'text': "because we didn't have the resources"}, {'start': '517.240', 'end': '519.840', 'text': 'and the knowhow then to expand'}, {'start': '519.840', 'end': '521.480', 'text': 'to India right away.'}, {'start': '521.480', 'end': '522.800', 'text': 'But, Shakti Yadav,'}, {'start': '522.800', 'end': '524.120', 'text': 'who was very persistent'}, {'start': '524.120', 'end': '527.120', 'text': 'over two years and contacted us.'}, {'start': '527.200', 'end': '529.080', 'text': 'Yeah, over and over again,'}, {'start': '530.280', 'end': '532.400', 'text': 'and then in 2020,'}, {'start': '532.400', 'end': '532.920', 'text': 'we also'}, {'start': '532.920', 'end': '535.040', 'text': 'started our pilot project in India,'}, {'start': '535.040', 'end': '536.640', 'text': "and we're still active in India"}, {'start': '536.640', 'end': '537.160', 'text': 'until now.'}, {'start': '537.160', 'end': '537.520', 'text': 'And Shakti'}, {'start': '537.520', 'end': '538.880', 'text': 'Yadav is our country manager'}, {'start': '538.880', 'end': '539.960', 'text': 'for India.'}, {'start': '539.960', 'end': '541.760', 'text': 'And what is a country manager?'}, {'start': '541.760', 'end': '543.520', 'text': 'What does a country manager do.'}, {'start': '543.520', 'end': '545.080', 'text': 'So he oversees'}, {'start': '545.080', 'end': '546.680', 'text': 'all the operations that we do.'}, {'start': '546.680', 'end': '547.840', 'text': 'So this is not only'}, {'start': '547.840', 'end': '549.400', 'text': 'the community events like'}, {'start': '549.400', 'end': '550.480', 'text': 'this is how we started'}, {'start': '550.480', 'end': '551.760', 'text': 'and we still do it.'}, {'start': '551.760', 'end': '553.680', 'text': 'But now we really built'}, {'start': '553.680', 'end': '555.240', 'text': 'a recycling infrastructure'}, {'start': '555.240', 'end': '557.040', 'text': "in every country that we're in."}, {'start': '557.040', 'end': '558.600', 'text': 'So Nicaragua,'}, {'start': '558.600', 'end': '559.360', 'text': 'India'}, {'start': '559.360', 'end': '561.640', 'text': 'and a similar story to the story'}, {'start': '561.640', 'end': '562.400', 'text': 'with Shakti'}, {'start': '562.400', 'end': '563.680', 'text': 'happened in Ghana'}, {'start': '563.680', 'end': '566.040', 'text': 'with George Kwame Quansah.'}, {'start': '566.040', 'end': '567.520', 'text': 'And'}, {'start': '567.520', 'end': '569.000', 'text': 'we built recycling'}, {'start': '569.000', 'end': '571.160', 'text': 'infrastructure with'}, {'start': '571.160', 'end': '572.800', 'text': 'collection points.'}, {'start': '572.800', 'end': '575.520', 'text': 'And also we have vehicles'}, {'start': '575.520', 'end': '577.680', 'text': 'that can collect the plastic.'}, {'start': '577.680', 'end': '580.240', 'text': 'And then also we upcycle'}, {'start': '580.240', 'end': '581.760', 'text': 'the plastic onsite'}, {'start': '581.760', 'end': '583.240', 'text': 'locally with our local'}, {'start': '583.240', 'end': '584.760', 'text': 'teams to new products.'}, {'start': '586.000', 'end': '586.520', 'text': 'So just'}, {'start': '586.520', 'end': '588.280', 'text': 'shortly, what does upcycling mean'}, {'start': '588.280', 'end': '589.680', 'text': 'instead of recycling.'}, {'start': '589.680', 'end': '592.680', 'text': 'So recycling would be if you make,'}, {'start': '593.160', 'end': '595.040', 'text': 'from one plastic bottle,'}, {'start': '595.040', 'end': '596.000', 'text': 'you recycle it'}, {'start': '596.000', 'end': '597.520', 'text': 'to another plastic bottle'}, {'start': '597.520', 'end': '599.120', 'text': 'so it stays the same.'}, {'start': '599.120', 'end': '601.080', 'text': 'It has the same value, same product.'}, {'start': '601.080', 'end': '602.560', 'text': 'Then before'}, {'start': '602.560', 'end': '605.160', 'text': 'upcycling is when you add value'}, {'start': '605.160', 'end': '605.920', 'text': 'to it.'}, {'start': '605.920', 'end': '609.120', 'text': 'So for example, a plastic lid'}, {'start': '610.440', 'end': '613.440', 'text': 'becomes an iPhone case.'}, {'start': '613.680', 'end': '614.960', 'text': 'So you have a product'}, {'start': '614.960', 'end': '616.520', 'text': 'that has more value'}, {'start': '616.520', 'end': '618.480', 'text': 'than it has had before.'}, {'start': '618.480', 'end': '621.000', 'text': "And then there's also down cycling"}, {'start': '621.000', 'end': '623.400', 'text': 'where you'}, {'start': '623.400', 'end': '625.440', 'text': 'where you actually'}, {'start': '625.440', 'end': '626.960', 'text': "don't make it circular,"}, {'start': '626.960', 'end': '628.840', 'text': 'but you give a material'}, {'start': '628.840', 'end': '630.640', 'text': 'only one more step,'}, {'start': '630.640', 'end': '631.800', 'text': 'like you use it'}, {'start': '631.800', 'end': '632.760', 'text': 'one more time,'}, {'start': '632.760', 'end': '634.400', 'text': "but then it can't be recycled"}, {'start': '634.400', 'end': '635.760', 'text': 'over and over again.'}, {'start': '635.760', 'end': '636.840', 'text': 'It stops there.'}, {'start': '636.840', 'end': '638.600', 'text': 'So this is actually really bad'}, {'start': '638.600', 'end': '640.280', 'text': "because it's no circular"}, {'start': '640.280', 'end': '641.600', 'text': 'economy behind it.'}, {'start': '641.600', 'end': '643.200', 'text': "It's really it stops there."}, {'start': '643.200', 'end': '645.640', 'text': 'And what you actually do is you,'}, {'start': '646.800', 'end': '648.120', 'text': 'move the problem'}, {'start': '648.120', 'end': '649.200', 'text': 'to the next generation,'}, {'start': '649.200', 'end': '650.080', 'text': 'because then'}, {'start': '650.080', 'end': '652.480', 'text': 'they have to deal with the material'}, {'start': '652.480', 'end': '653.960', 'text': 'and can’t recycle it.'}, {'start': '653.960', 'end': '655.200', 'text': "And that's the opposite"}, {'start': '655.200', 'end': '656.440', 'text': "of what you're trying to do."}, {'start': '656.440', 'end': '657.200', 'text': 'Exactly.'}, {'start': '657.200', 'end': '658.800', 'text': 'But what makes me really sad'}, {'start': '658.800', 'end': '660.240', 'text': 'is that I see it all over.'}, {'start': '660.240', 'end': '662.600', 'text': 'So you see a lot of products'}, {'start': '662.600', 'end': '663.800', 'text': 'that are down cycled,'}, {'start': '663.800', 'end': '664.480', 'text': 'and I think people'}, {'start': '664.480', 'end': '665.640', 'text': 'are not aware of it.'}, {'start': '665.640', 'end': '667.480', 'text': 'For example, all these,'}, {'start': '667.480', 'end': '669.200', 'text': 'shoes or jackets'}, {'start': '669.200', 'end': '670.560', 'text': 'or, or bags'}, {'start': '670.560', 'end': '671.760', 'text': 'that are made out'}, {'start': '671.760', 'end': '673.440', 'text': 'of plastic bottles.'}, {'start': '673.440', 'end': '674.160', 'text': 'Yeah.'}, {'start': '674.160', 'end': '675.320', 'text': 'And, and like'}, {'start': '675.320', 'end': '677.000', 'text': 'for a marketing perspective,'}, {'start': '677.000', 'end': '678.120', 'text': "it's really cool. Right?"}, {'start': '678.120', 'end': '679.720', 'text': 'And I bought it in the beginning'}, {'start': '679.720', 'end': '680.440', 'text': 'because I thought,'}, {'start': '680.440', 'end': '681.840', 'text': 'oh, this is amazing.'}, {'start': '681.840', 'end': '682.800', 'text': 'You give the plastic bottle'}, {'start': '682.800', 'end': '683.840', 'text': 'another life.'}, {'start': '683.840', 'end': '685.920', 'text': 'But what the reality is, is'}, {'start': '685.920', 'end': '687.640', 'text': 'when you mix plastic bottles'}, {'start': '687.640', 'end': '688.760', 'text': 'with other materials'}, {'start': '688.760', 'end': '689.680', 'text': 'and you have to mix it'}, {'start': '689.680', 'end': '690.800', 'text': 'with other materials,'}, {'start': '690.800', 'end': '692.360', 'text': 'that it can become a shoe'}, {'start': '692.360', 'end': '695.360', 'text': 'or a bag or, or a jacket, right?'}, {'start': '695.640', 'end': '696.840', 'text': 'Then you make it'}, {'start': '696.840', 'end': '698.520', 'text': 'almost impossible'}, {'start': '698.520', 'end': '700.320', 'text': 'to recycle it in the future'}, {'start': '700.320', 'end': '701.000', 'text': 'because'}, {'start': '701.000', 'end': '704.560', 'text': 'the materials are so intertwined'}, {'start': '705.320', 'end': '708.040', 'text': 'or, yeah, mixed with each other.'}, {'start': '708.040', 'end': '709.640', 'text': "That's such a good point,"}, {'start': '709.640', 'end': '710.640', 'text': 'because I actually'}, {'start': '710.640', 'end': '711.680', 'text': "wasn't aware of that."}, {'start': '711.680', 'end': '713.080', 'text': 'You often see,'}, {'start': '713.080', 'end': '714.400', 'text': 'oh, this shirt'}, {'start': '714.400', 'end': '716.040', 'text': 'made from recycled materials.'}, {'start': '716.040', 'end': '717.120', 'text': 'And I think, great.'}, {'start': '718.360', 'end': '718.840', 'text': "They're doing"}, {'start': '718.840', 'end': '720.520', 'text': "something good, but actually it's"}, {'start': '720.520', 'end': '722.400', 'text': 'not that that great. So. Yeah.'}, {'start': '722.400', 'end': '723.640', 'text': 'So it always depends'}, {'start': '723.640', 'end': '725.400', 'text': 'when you have material'}, {'start': '725.400', 'end': '726.480', 'text': 'that stays the same.'}, {'start': '726.480', 'end': '729.360', 'text': 'For example, recycled cotton.'}, {'start': '729.360', 'end': '730.840', 'text': 'Right. And it was cotton before.'}, {'start': '730.840', 'end': '732.240', 'text': "And now it's also 100%"}, {'start': '732.240', 'end': '733.240', 'text': 'recycled cotton.'}, {'start': '733.240', 'end': '733.920', 'text': "Then it's fine"}, {'start': '733.920', 'end': '735.600', 'text': 'because you can recycle it again.'}, {'start': '735.600', 'end': '738.560', 'text': 'But when you mix it recycled cotton'}, {'start': '738.560', 'end': '739.920', 'text': 'with plastic bottles'}, {'start': '739.920', 'end': '741.640', 'text': "with whatever, I don't know."}, {'start': '741.640', 'end': '743.280', 'text': "Then it's hard to recycle"}, {'start': '743.280', 'end': '744.280', 'text': 'because right now'}, {'start': '744.280', 'end': '747.280', 'text': "we don't have any machines to,"}, {'start': '747.360', 'end': '750.240', 'text': 'separate these materials.'}, {'start': '750.240', 'end': '752.320', 'text': 'Do you have a piece of advice'}, {'start': '752.320', 'end': '755.320', 'text': 'for our listeners on how to spot'}, {'start': '755.640', 'end': '758.760', 'text': 'products that have been down cycled,'}, {'start': '758.880', 'end': '760.320', 'text': 'rather than upcycled,'}, {'start': '760.320', 'end': '762.160', 'text': 'because I find this quite hard.'}, {'start': '762.160', 'end': '762.840', 'text': 'I, you know,'}, {'start': '762.840', 'end': '763.960', 'text': 'you trust the marketing'}, {'start': '763.960', 'end': '765.120', 'text': 'when you go shopping, you'}, {'start': '765.120', 'end': '766.720', 'text': 'you think something is green?'}, {'start': '768.360', 'end': '769.240', 'text': 'Yeah.'}, {'start': '769.240', 'end': '771.240', 'text': 'What is your advice on this?'}, {'start': '771.240', 'end': '772.560', 'text': 'So what I learned'}, {'start': '772.560', 'end': '775.640', 'text': 'is that a product is most'}, {'start': '775.880', 'end': '778.800', 'text': "sustainable when it's,"}, {'start': '778.800', 'end': '780.680', 'text': "when it's in mono material."}, {'start': '780.680', 'end': '783.640', 'text': "So when it's just one material,"}, {'start': '783.640', 'end': '785.680', 'text': 'because then it can be recycled over'}, {'start': '785.680', 'end': '788.680', 'text': 'and over and over and over again.'}, {'start': '789.480', 'end': '791.840', 'text': 'Learned something new.'}, {'start': '791.840', 'end': '794.960', 'text': 'So you with Buy Food with Plastic,'}, {'start': '794.960', 'end': '795.640', 'text': 'you get people'}, {'start': '795.640', 'end': '798.640', 'text': 'to bring the plastic to your sites'}, {'start': '798.960', 'end': '800.600', 'text': 'and then you upcycle it.'}, {'start': '800.600', 'end': '801.840', 'text': 'How do you upcycle it?'}, {'start': '801.840', 'end': '804.360', 'text': 'What kind of products do you create?'}, {'start': '804.360', 'end': '806.640', 'text': 'So first of all,'}, {'start': '806.640', 'end': '807.920', 'text': 'the the communities'}, {'start': '807.920', 'end': '809.720', 'text': "don't bring it to us."}, {'start': '809.720', 'end': '810.360', 'text': "It's more"}, {'start': '810.360', 'end': '812.120', 'text': 'we come to the communities'}, {'start': '812.120', 'end': '814.680', 'text': 'and create an event at their'}, {'start': '814.680', 'end': '817.040', 'text': 'at in their community.'}, {'start': '817.040', 'end': '818.880', 'text': 'And this is very important for us'}, {'start': '818.880', 'end': '819.600', 'text': "because it's"}, {'start': '819.600', 'end': '822.600', 'text': 'not that we hire waste pickers.'}, {'start': '822.600', 'end': '823.200', 'text': 'You could say.'}, {'start': '823.200', 'end': '823.720', 'text': 'And then'}, {'start': '823.720', 'end': '825.240', 'text': 'they collect plastic somewhere'}, {'start': '825.240', 'end': '826.360', 'text': 'and then they bring it to us'}, {'start': '826.360', 'end': '828.560', 'text': 'and we pay them in meals.'}, {'start': '828.560', 'end': '829.520', 'text': "It's more really"}, {'start': '829.520', 'end': '831.600', 'text': 'what our approach is, is that'}, {'start': '831.600', 'end': '833.640', 'text': 'the community is involved'}, {'start': '833.640', 'end': '834.600', 'text': 'in this whole process.'}, {'start': '834.600', 'end': '836.880', 'text': "So it's really it starts there."}, {'start': '836.880', 'end': '837.920', 'text': "So the plastic doesn't"}, {'start': '837.920', 'end': '840.600', 'text': 'even land in nature anymore.'}, {'start': '840.600', 'end': '841.320', 'text': 'In the beginning,'}, {'start': '841.320', 'end': '842.840', 'text': 'of course, when we started Buy Food'}, {'start': '842.840', 'end': '843.720', 'text': 'with Plastic'}, {'start': '843.720', 'end': '845.040', 'text': 'people brought plastic'}, {'start': '845.040', 'end': '847.320', 'text': 'mostly from the streets,'}, {'start': '847.320', 'end': '849.120', 'text': 'because why would they collect it'}, {'start': '849.120', 'end': '851.080', 'text': 'at their households before. Right.'}, {'start': '851.080', 'end': '852.760', 'text': 'So they collect it from the beaches'}, {'start': '852.760', 'end': '853.320', 'text': 'and the streets.'}, {'start': '853.320', 'end': '854.400', 'text': 'And you could also see it'}, {'start': '854.400', 'end': '855.600', 'text': 'because the plastic bottles'}, {'start': '855.600', 'end': '857.640', 'text': 'were very dirty.'}, {'start': '857.640', 'end': '861.720', 'text': 'And now, 50% of the plastic bottles'}, {'start': '861.720', 'end': '863.480', 'text': 'comes from the households,'}, {'start': '863.480', 'end': '864.840', 'text': "so it doesn't even land"}, {'start': '864.840', 'end': '866.040', 'text': 'in the nature anymore.'}, {'start': '866.040', 'end': '867.720', 'text': 'They keep it by themselves'}, {'start': '867.720', 'end': '868.800', 'text': 'and then they bring it'}, {'start': '868.800', 'end': '870.840', 'text': 'to a community event that we create,'}, {'start': '870.840', 'end': '871.440', 'text': 'or they bring it'}, {'start': '871.440', 'end': '873.680', 'text': 'to our collection points,'}, {'start': '873.680', 'end': '875.440', 'text': 'that are in their communities'}, {'start': '875.440', 'end': '876.720', 'text': 'or their schools.'}, {'start': '876.720', 'end': '879.640', 'text': 'And this is really the difference.'}, {'start': '879.640', 'end': '880.240', 'text': 'You know,'}, {'start': '880.240', 'end': '882.720', 'text': "that\nit doesn't even land there anymore."}, {'start': '882.720', 'end': '883.840', 'text': "So I'm assuming you"}, {'start': '883.840', 'end': '885.600', 'text': 'educate the people'}, {'start': '885.600', 'end': '886.560', 'text': 'on what it means'}, {'start': '886.560', 'end': '887.360', 'text': 'to recycle'}, {'start': '887.360', 'end': '888.600', 'text': 'and upcycled plastic'}, {'start': '888.600', 'end': '890.400', 'text': 'rather than burning it.'}, {'start': '890.400', 'end': '890.760', 'text': 'Yes.'}, {'start': '890.760', 'end': '892.040', 'text': 'So we do education'}, {'start': '892.040', 'end': '893.200', 'text': 'workshops at every,'}, {'start': '893.200', 'end': '895.120', 'text': 'every community event that we,'}, {'start': '896.160', 'end': '897.000', 'text': 'do.'}, {'start': '897.000', 'end': '899.160', 'text': 'And this is very important for us.'}, {'start': '899.160', 'end': '901.000', 'text': 'And we think really'}, {'start': '901.000', 'end': '903.480', 'text': 'education is the key, right?'}, {'start': '903.480', 'end': '904.520', 'text': 'For change.'}, {'start': '904.520', 'end': '906.600', 'text': 'But what we also had to realize is,'}, {'start': '906.600', 'end': '909.200', 'text': 'yes, education is super important,'}, {'start': '909.200', 'end': '910.080', 'text': "but when you don't"}, {'start': '910.080', 'end': '913.080', 'text': 'have the infrastructure to then'}, {'start': '913.880', 'end': '916.120', 'text': 'be active in this,'}, {'start': '916.120', 'end': '917.680', 'text': 'what you learned,'}, {'start': '917.680', 'end': '919.880', 'text': "it doesn't make any sense. Right?"}, {'start': '919.880', 'end': '922.200', 'text': 'So when you have a PhD in'}, {'start': '922.200', 'end': '923.680', 'text': 'how to recycle plastic,'}, {'start': '923.680', 'end': '925.200', 'text': 'but there are no bins around'}, {'start': '925.200', 'end': '927.280', 'text': 'and no recycling infrastructure,'}, {'start': '927.280', 'end': '929.040', 'text': "it doesn't mean a lot, right?"}, {'start': '929.040', 'end': '930.360', 'text': 'So we do both.'}, {'start': '930.360', 'end': '931.440', 'text': 'We really educate'}, {'start': '931.440', 'end': '933.840', 'text': 'the people at workshops.'}, {'start': '933.840', 'end': '934.920', 'text': 'And then also'}, {'start': '934.920', 'end': '936.200', 'text': 'we build the infrastructure'}, {'start': '936.200', 'end': '937.440', 'text': 'that they can use.'}, {'start': '937.440', 'end': '939.400', 'text': "So it's first of all,"}, {'start': '939.400', 'end': '940.560', 'text': 'collection bins'}, {'start': '940.560', 'end': '941.640', 'text': 'where people can really'}, {'start': '941.640', 'end': '943.040', 'text': 'throw away their,'}, {'start': '943.040', 'end': '944.920', 'text': 'their plastic waste.'}, {'start': '944.920', 'end': '947.040', 'text': 'And we collect the plastic,'}, {'start': '947.040', 'end': '949.560', 'text': 'every week. Then we have,'}, {'start': '951.840', 'end': '952.800', 'text': 'the truck'}, {'start': '952.800', 'end': '953.640', 'text': 'going from'}, {'start': '953.640', 'end': '955.400', 'text': 'household to household'}, {'start': '955.400', 'end': '956.040', 'text': 'and collecting'}, {'start': '956.040', 'end': '957.960', 'text': 'plastic from the people.'}, {'start': '957.960', 'end': '959.640', 'text': 'And what we actually do is'}, {'start': '959.640', 'end': '961.840', 'text': 'so we wanted to bring Buy Food'}, {'start': '961.840', 'end': '964.000', 'text': 'with Plastic on wheels'}, {'start': '964.000', 'end': '965.440', 'text': 'because we realized'}, {'start': '965.440', 'end': '966.960', 'text': 'so many more communities'}, {'start': '966.960', 'end': '970.240', 'text': 'wants to want to, participate in'}, {'start': '971.000', 'end': '973.040', 'text': 'our activities. Right.'}, {'start': '973.040', 'end': '974.600', 'text': "But we don't have the resources"}, {'start': '974.600', 'end': '977.520', 'text': 'to go\nto every community in the area.'}, {'start': '977.520', 'end': '978.720', 'text': 'So what we thought is'}, {'start': '978.720', 'end': '979.920', 'text': 'when we have a truck,'}, {'start': '979.920', 'end': '982.160', 'text': 'we could go from one community'}, {'start': '982.160', 'end': '983.120', 'text': 'to another community,'}, {'start': '983.120', 'end': '984.720', 'text': 'from household to household,'}, {'start': '984.720', 'end': '987.240', 'text': 'and just give the people,'}, {'start': '987.240', 'end': '988.600', 'text': 'food in exchange'}, {'start': '988.600', 'end': '990.000', 'text': 'for plastic bottles.'}, {'start': '990.000', 'end': '991.800', 'text': 'But when we wanted to execute it,'}, {'start': '991.800', 'end': '994.240', 'text': "we realized it's very hard"}, {'start': '994.240', 'end': '997.200', 'text': 'logistically to, have'}, {'start': '997.200', 'end': '1000.200', 'text': 'meals on the truck with the heat.'}, {'start': '1000.680', 'end': '1002.840', 'text': 'You work with plastic waste,'}, {'start': '1002.840', 'end': '1004.320', 'text': 'but also with food,'}, {'start': '1004.320', 'end': '1006.880', 'text': "so it's also not very hygienic."}, {'start': '1006.880', 'end': '1008.240', 'text': 'It takes a lot of time'}, {'start': '1008.240', 'end': '1010.520', 'text': 'also to make the exchange,'}, {'start': '1010.520', 'end': '1011.920', 'text': 'on the truck. Right.'}, {'start': '1011.920', 'end': '1012.640', 'text': 'And we would need'}, {'start': '1012.640', 'end': '1014.160', 'text': 'probably three to 4'}, {'start': '1014.160', 'end': '1016.360', 'text': 'to 5 people on the truck.'}, {'start': '1016.360', 'end': '1018.560', 'text': "So it's not really efficient."}, {'start': '1018.560', 'end': '1020.000', 'text': 'And what we also realized'}, {'start': '1020.000', 'end': '1020.800', 'text': 'then in the end,'}, {'start': '1020.800', 'end': '1023.280', 'text': "why we couldn't do what we thought"}, {'start': '1023.280', 'end': '1024.800', 'text': 'is because the government'}, {'start': '1024.800', 'end': '1025.680', 'text': "actually doesn't"}, {'start': '1025.680', 'end': '1029.720', 'text': 'allow us in Nicaragua to give out'}, {'start': '1029.720', 'end': '1032.160', 'text': 'meal in such a, large scale'}, {'start': '1033.320', 'end': '1035.000', 'text': 'because they do it'}, {'start': '1035.000', 'end': '1037.400', 'text': 'when they want votes. Wow.'}, {'start': '1037.400', 'end': '1038.720', 'text': "I wasn't aware of that. Yes."}, {'start': '1038.720', 'end': '1039.800', 'text': 'So what?'}, {'start': '1039.800', 'end': '1041.960', 'text': "The government doesn't want us."}, {'start': '1041.960', 'end': '1043.880', 'text': "They don't want us to have"}, {'start': '1043.880', 'end': '1045.800', 'text': 'this power in the region'}, {'start': '1045.800', 'end': '1047.080', 'text': "which we don't want, right?"}, {'start': '1047.080', 'end': '1047.880', 'text': "We don't want power."}, {'start': '1047.880', 'end': '1049.400', 'text': 'We want to help the people.'}, {'start': '1049.400', 'end': '1052.320', 'text': 'But we realized the government uses.'}, {'start': '1052.320', 'end': '1053.480', 'text': 'Yeah,\nthe distribution'}, {'start': '1053.480', 'end': '1056.360', 'text': 'of food for their power.'}, {'start': '1056.360', 'end': '1057.560', 'text': "So they don't allow it"}, {'start': '1057.560', 'end': '1059.640', 'text': 'to other organizations to do it.'}, {'start': '1059.640', 'end': '1061.520', 'text': 'So in the first place,'}, {'start': '1061.520', 'end': '1062.080', 'text': 'we thought, okay,'}, {'start': '1062.080', 'end': '1064.160', 'text': "this project can't be happening"}, {'start': '1064.160', 'end': '1065.280', 'text': 'with the truck, right?'}, {'start': '1065.280', 'end': '1066.840', 'text': 'We can do the community events,'}, {'start': '1066.840', 'end': '1068.480', 'text': 'but not the truck.'}, {'start': '1068.480', 'end': '1070.360', 'text': 'And, but then we realized'}, {'start': '1070.360', 'end': '1072.000', 'text': 'what would be possible'}, {'start': '1072.000', 'end': '1073.600', 'text': 'is to give the people money'}, {'start': '1073.600', 'end': '1074.760', 'text': 'instead of food.'}, {'start': '1074.760', 'end': '1076.040', 'text': 'So they can buy food'}, {'start': '1076.040', 'end': '1078.360', 'text': 'or other necessities'}, {'start': '1078.360', 'end': '1080.200', 'text': 'they need with that Money.'}, {'start': '1080.200', 'end': '1081.560', 'text': "So this is what we're also doing."}, {'start': '1081.560', 'end': '1083.400', 'text': 'We call it the Truck Project,'}, {'start': '1083.400', 'end': '1086.480', 'text': 'where we have such a large impact.'}, {'start': '1086.480', 'end': '1087.960', 'text': 'Right.\nBecause we can really'}, {'start': '1087.960', 'end': '1089.720', 'text': 'reach the whole region.'}, {'start': '1091.240', 'end': '1092.280', 'text': 'And we started it all in'}, {'start': '1092.280', 'end': '1092.960', 'text': 'Nicaragua,'}, {'start': '1092.960', 'end': '1094.560', 'text': 'but we will now roll it out'}, {'start': '1094.560', 'end': '1096.320', 'text': 'in, Ghana and India as well,'}, {'start': '1096.320', 'end': '1098.480', 'text': 'because we completed the funding'}, {'start': '1098.480', 'end': '1099.920', 'text': 'for trucks in Ghana'}, {'start': '1099.920', 'end': '1101.600', 'text': 'and India as well.'}, {'start': '1101.600', 'end': '1102.880', 'text': "And it's really nice"}, {'start': '1102.880', 'end': '1104.160', 'text': 'because we realized, you know,'}, {'start': '1104.160', 'end': '1105.560', 'text': 'people can bring the plastic'}, {'start': '1105.560', 'end': '1108.200', 'text': 'and we heard they live with,'}, {'start': '1108.200', 'end': '1110.240', 'text': 'an average of $0.70,'}, {'start': '1110.240', 'end': '1111.800', 'text': 'for example, per day.'}, {'start': '1111.800', 'end': '1113.360', 'text': 'And now we can sometimes'}, {'start': '1113.360', 'end': '1115.560', 'text': 'even double their income per day'}, {'start': '1115.560', 'end': '1116.880', 'text': 'just by selling'}, {'start': '1116.880', 'end': '1119.000', 'text': 'plastic, by them'}, {'start': '1119.000', 'end': '1121.080', 'text': 'selling us the plastic.'}, {'start': '1121.080', 'end': '1122.760', 'text': 'So this is the truck project'}, {'start': '1122.760', 'end': '1123.320', 'text': 'that we do,'}, {'start': '1123.320', 'end': '1124.760', 'text': 'which I would also put'}, {'start': '1124.760', 'end': '1125.680', 'text': 'into the recycling'}, {'start': '1125.680', 'end': '1127.920', 'text': 'infrastructure that we bring.'}, {'start': '1127.920', 'end': '1130.160', 'text': 'Then we process the plastic'}, {'start': '1130.160', 'end': '1132.520', 'text': 'in our recycling,'}, {'start': '1132.520', 'end': '1134.160', 'text': 'that we established.'}, {'start': '1134.160', 'end': '1135.880', 'text': 'And, the fourth'}, {'start': '1135.880', 'end': '1137.000', 'text': 'core project'}, {'start': '1137.000', 'end': '1139.880', 'text': 'would be the job creation part that,'}, {'start': '1139.880', 'end': '1142.200', 'text': 'I really want to highlight because'}, {'start': '1142.200', 'end': '1143.400', 'text': 'without jobs,'}, {'start': '1144.480', 'end': '1145.560', 'text': "it's difficult to bring"}, {'start': '1145.560', 'end': '1147.200', 'text': 'people out of extreme poverty.'}, {'start': '1147.200', 'end': '1150.440', 'text': 'And jobs is really like the key'}, {'start': '1150.920', 'end': '1153.920', 'text': 'to bring also prosperity to these,'}, {'start': '1154.240', 'end': '1155.600', 'text': 'to these people and these'}, {'start': '1155.600', 'end': '1157.080', 'text': 'these communities.'}, {'start': '1157.080', 'end': '1158.800', 'text': "It's absolutely incredible"}, {'start': '1158.800', 'end': '1159.920', 'text': "what you've managed"}, {'start': '1159.920', 'end': '1161.400', 'text': 'to achieve with your work.'}, {'start': '1161.400', 'end': '1164.400', 'text': "I'm just picturing myself at 25,"}, {'start': '1165.160', 'end': '1167.400', 'text': 'the thought alone of taking a risk'}, {'start': '1167.400', 'end': '1168.200', 'text': 'like this and'}, {'start': '1168.200', 'end': '1169.800', 'text': 'and starting an organization,'}, {'start': '1169.800', 'end': '1171.240', 'text': 'but also'}, {'start': '1171.240', 'end': '1172.640', 'text': 'gaining all the knowledge'}, {'start': '1172.640', 'end': '1173.960', 'text': 'that is required'}, {'start': '1173.960', 'end': '1176.040', 'text': 'to be able to succeed,'}, {'start': '1176.040', 'end': '1177.440', 'text': "that's quite incredible."}, {'start': '1177.440', 'end': '1180.440', 'text': 'How did you even,'}, {'start': '1180.480', 'end': '1183.400', 'text': 'learn all these things that were'}, {'start': '1183.400', 'end': '1185.120', 'text': 'required of you.'}, {'start': '1185.120', 'end': '1186.960', 'text': 'Step by step?'}, {'start': '1186.960', 'end': '1189.120', 'text': 'And I think, you know, when I was'}, {'start': '1189.120', 'end': '1190.840', 'text': "25, I didn't know that"}, {'start': '1190.840', 'end': '1192.440', 'text': 'all of this would come right.'}, {'start': '1192.440', 'end': '1194.240', 'text': 'We started really small.'}, {'start': '1194.240', 'end': '1194.760', 'text': 'We started'}, {'start': '1194.760', 'end': '1196.280', 'text': 'with the community events,'}, {'start': '1196.280', 'end': '1198.320', 'text': 'which is more like a birthday party'}, {'start': '1198.320', 'end': '1199.560', 'text': 'to organize, right,'}, {'start': '1199.560', 'end': '1201.120', 'text': 'where people just come in'}, {'start': '1201.120', 'end': '1202.160', 'text': 'and have food.'}, {'start': '1202.160', 'end': '1204.080', 'text': 'And then we professionalized'}, {'start': '1204.080', 'end': '1205.240', 'text': 'from time to time,'}, {'start': '1205.240', 'end': '1206.960', 'text': 'but we really just started.'}, {'start': '1206.960', 'end': '1207.640', 'text': 'So small.'}, {'start': '1207.640', 'end': '1209.800', 'text': 'So of course it was a risk.'}, {'start': '1209.800', 'end': '1211.200', 'text': 'I know what you mean,'}, {'start': '1211.200', 'end': '1213.560', 'text': "but I wasn't aware of everything"}, {'start': '1213.560', 'end': '1215.040', 'text': 'that would come right.'}, {'start': '1215.040', 'end': '1215.960', 'text': 'And I think that was'}, {'start': '1215.960', 'end': '1217.520', 'text': 'also that was also good.'}, {'start': '1218.920', 'end': '1220.560', 'text': 'You already described the'}, {'start': '1220.560', 'end': '1222.200', 'text': 'situation in Nicaragua,'}, {'start': '1222.200', 'end': '1224.400', 'text': 'so people were unemployed,'}, {'start': '1224.400', 'end': '1225.680', 'text': 'extremely poor,'}, {'start': '1225.680', 'end': '1228.680', 'text': 'huge plastic pollution problem.'}, {'start': '1228.720', 'end': '1230.840', 'text': 'Could you paint a general picture'}, {'start': '1230.840', 'end': '1231.800', 'text': 'of what life is like'}, {'start': '1231.800', 'end': '1234.000', 'text': 'in the communities you serve?'}, {'start': '1234.040', 'end': '1234.720', 'text': 'For example,'}, {'start': '1234.720', 'end': '1236.560', 'text': 'what we heard in Nicaragua,'}, {'start': '1236.560', 'end': '1238.200', 'text': 'just to give you a picture'}, {'start': '1238.200', 'end': '1239.080', 'text': 'of how'}, {'start': '1239.080', 'end': '1240.520', 'text': 'life looks like for them'}, {'start': '1240.520', 'end': '1241.600', 'text': 'in Nicaragua,'}, {'start': '1241.600', 'end': '1245.360', 'text': 'people, on average live with $0.75'}, {'start': '1245.520', 'end': '1247.400', 'text': 'per day per person.'}, {'start': '1247.400', 'end': '1249.960', 'text': "In Ghana, it's $0.35 per day"}, {'start': '1249.960', 'end': '1251.000', 'text': 'per person.'}, {'start': '1251.000', 'end': '1251.800', 'text': 'And in India,'}, {'start': '1251.800', 'end': '1254.800', 'text': '$0.50 per day per person.'}, {'start': '1255.240', 'end': '1257.360', 'text': "So yeah, it's"}, {'start': '1257.360', 'end': '1260.160', 'text': "it's about to survive, right."}, {'start': '1260.160', 'end': '1261.600', 'text': 'For them.'}, {'start': '1261.600', 'end': '1262.360', 'text': 'In Nicaragua'}, {'start': '1262.360', 'end': '1263.880', 'text': 'we heard people say'}, {'start': '1263.880', 'end': '1266.120', 'text': 'especially parents.'}, {'start': '1266.120', 'end': '1266.640', 'text': 'They said'}, {'start': '1266.640', 'end': '1268.640', 'text': 'sometimes they have enough'}, {'start': '1268.640', 'end': '1271.440', 'text': 'money maybe to buy their children'}, {'start': '1271.440', 'end': '1273.600', 'text': 'some meals or some food,'}, {'start': '1273.600', 'end': '1274.520', 'text': 'but then'}, {'start': '1274.520', 'end': '1275.840', 'text': "there's not enough for them."}, {'start': '1275.840', 'end': '1276.560', 'text': 'So what they do'}, {'start': '1276.560', 'end': '1277.960', 'text': 'is they just drink'}, {'start': '1277.960', 'end': '1280.000', 'text': 'three liters of Pepsi'}, {'start': '1280.000', 'end': '1282.120', 'text': 'just to get some calories.'}, {'start': '1282.120', 'end': '1282.840', 'text': 'Right.'}, {'start': '1282.840', 'end': '1284.840', 'text': 'So what you see often,'}, {'start': '1284.840', 'end': '1287.000', 'text': 'especially in Nicaragua, is people'}, {'start': '1287.000', 'end': '1288.400', 'text': 'that are overweight.'}, {'start': '1288.400', 'end': '1289.480', 'text': 'And then'}, {'start': '1289.480', 'end': '1290.680', 'text': 'here from Switzerland'}, {'start': '1290.680', 'end': '1291.960', 'text': 'or from somewhere else,'}, {'start': '1291.960', 'end': '1293.360', 'text': 'you would think,'}, {'start': '1293.360', 'end': '1295.080', 'text': 'is hunger really a problem? There?'}, {'start': '1295.080', 'end': '1295.440', 'text': "But it's"}, {'start': '1295.440', 'end': '1299.360', 'text': 'really like the wrong kind of way.'}, {'start': '1299.360', 'end': '1301.680', 'text': 'How how they eat like they eat,'}, {'start': '1301.680', 'end': '1303.720', 'text': 'they drink a lot of sugar.'}, {'start': '1303.720', 'end': '1305.160', 'text': 'Or sometimes,'}, {'start': '1305.160', 'end': '1305.760', 'text': 'what we heard'}, {'start': '1305.760', 'end': '1306.480', 'text': 'is that'}, {'start': '1306.480', 'end': '1308.560', 'text': 'or what people told me is'}, {'start': '1308.560', 'end': '1310.240', 'text': "they don't have fridges,"}, {'start': '1310.240', 'end': '1312.400', 'text': 'so when they have food,'}, {'start': '1312.400', 'end': '1314.280', 'text': 'they can’t sustain it for long.'}, {'start': '1314.280', 'end': '1314.760', 'text': 'Right?'}, {'start': '1314.760', 'end': '1315.520', 'text': 'So what they do'}, {'start': '1315.520', 'end': '1317.520', 'text': 'is they eat everything right away'}, {'start': '1317.520', 'end': '1318.480', 'text': "because they don't know,"}, {'start': '1318.480', 'end': '1319.680', 'text': 'maybe, you know, in a week'}, {'start': '1319.680', 'end': '1320.920', 'text': "they don't have any food anymore."}, {'start': '1320.920', 'end': '1323.600', 'text': 'So they eat everything'}, {'start': '1323.600', 'end': '1326.000', 'text': 'in a few days.'}, {'start': '1326.000', 'end': '1327.480', 'text': "And then there's a break"}, {'start': '1327.480', 'end': '1328.080', 'text': 'where they maybe'}, {'start': '1328.080', 'end': '1329.040', 'text': "don't have any food."}, {'start': '1329.040', 'end': '1331.720', 'text': "So it's crazy actually."}, {'start': '1331.720', 'end': '1334.320', 'text': "And you wouldn't know"}, {'start': '1334.320', 'end': '1335.880', 'text': "if you wouldn't talk to the people"}, {'start': '1335.880', 'end': '1337.160', 'text': "because you don't see it like,"}, {'start': '1337.160', 'end': '1340.680', 'text': 'everyone seems very happy and fine.'}, {'start': '1340.680', 'end': '1341.080', 'text': 'And yeah,'}, {'start': '1341.080', 'end': '1342.640', 'text': 'you see them overweight'}, {'start': '1342.640', 'end': '1343.800', 'text': 'and you think'}, {'start': '1343.800', 'end': '1344.960', 'text': "like it's it's okay,"}, {'start': '1344.960', 'end': '1345.960', 'text': 'they have enough food.'}, {'start': '1345.960', 'end': '1347.080', 'text': "But actually there's"}, {'start': '1347.080', 'end': '1348.680', 'text': 'a huge problem there.'}, {'start': '1349.880', 'end': '1351.240', 'text': 'Coming from Switzerland.'}, {'start': '1351.240', 'end': '1353.120', 'text': 'Do you remember the first time'}, {'start': '1353.120', 'end': '1354.640', 'text': 'you were in contact'}, {'start': '1354.640', 'end': '1355.720', 'text': 'with these people'}, {'start': '1355.720', 'end': '1358.720', 'text': 'and how that affected you?'}, {'start': '1358.840', 'end': '1361.080', 'text': 'So it actually started before'}, {'start': '1361.080', 'end': '1363.240', 'text': 'Buy Food with Plastic.'}, {'start': '1363.240', 'end': '1365.480', 'text': 'My parents'}, {'start': '1365.480', 'end': '1367.160', 'text': 'are also very'}, {'start': '1367.160', 'end': '1369.360', 'text': 'socially engaged people.'}, {'start': '1369.360', 'end': '1371.160', 'text': 'So I kind of grew up with it.'}, {'start': '1371.160', 'end': '1372.360', 'text': 'And I remember'}, {'start': '1372.360', 'end': '1372.880', 'text': 'one time'}, {'start': '1372.880', 'end': '1374.440', 'text': 'they took me to Cambodia'}, {'start': '1374.440', 'end': '1376.200', 'text': 'when I was 14 years old.'}, {'start': '1376.200', 'end': '1377.240', 'text': "So we didn't do,"}, {'start': '1377.240', 'end': '1379.520', 'text': 'like, normal vacation somewhere.'}, {'start': '1379.520', 'end': '1380.680', 'text': 'In a resort or so.'}, {'start': '1380.680', 'end': '1382.280', 'text': 'But we really went to Cambodia.'}, {'start': '1382.280', 'end': '1385.920', 'text': 'We, went to hospitals there, and to,'}, {'start': '1386.240', 'end': '1387.400', 'text': 'to an orphanage.'}, {'start': '1387.400', 'end': '1390.560', 'text': 'And we also visited people at home'}, {'start': '1390.560', 'end': '1392.600', 'text': 'that had some sicknesses.'}, {'start': '1392.600', 'end': '1393.840', 'text': 'So really see'}, {'start': '1393.840', 'end': '1395.720', 'text': 'what the reality was there.'}, {'start': '1395.720', 'end': '1397.960', 'text': 'And yeah, I was 14 years old.'}, {'start': '1397.960', 'end': '1399.480', 'text': 'And what I really realized'}, {'start': '1399.480', 'end': '1402.320', 'text': 'in this moment, it actually'}, {'start': '1402.320', 'end': '1403.880', 'text': 'so the opposite actually'}, {'start': '1403.880', 'end': '1405.320', 'text': 'the opposite happened'}, {'start': '1405.320', 'end': '1406.400', 'text': 'of what happened'}, {'start': '1406.400', 'end': '1408.560', 'text': 'when I consumed so much media'}, {'start': '1408.560', 'end': '1409.440', 'text': 'about the problems'}, {'start': '1409.440', 'end': '1411.120', 'text': 'because it numbed me right.'}, {'start': '1411.120', 'end': '1412.240', 'text': 'But when I was there'}, {'start': '1412.240', 'end': '1413.120', 'text': 'with the people,'}, {'start': '1413.120', 'end': '1415.160', 'text': 'I could talk to them.'}, {'start': '1415.160', 'end': '1417.160', 'text': 'I kind of felt like energized'}, {'start': '1417.160', 'end': '1418.560', 'text': 'is maybe the wrong word,'}, {'start': '1418.560', 'end': '1419.200', 'text': 'because of course,'}, {'start': '1419.200', 'end': '1421.720', 'text': 'it made me sad to see'}, {'start': '1421.720', 'end': '1424.080', 'text': 'their their sufferings.'}, {'start': '1424.080', 'end': '1426.600', 'text': 'But at the same time, I could feel'}, {'start': '1426.600', 'end': '1427.920', 'text': 'we can do something'}, {'start': '1427.920', 'end': '1430.160', 'text': 'like talking to these people'}, {'start': '1430.160', 'end': '1431.600', 'text': 'and realizing'}, {'start': '1431.600', 'end': '1433.000', 'text': 'like what they care about,'}, {'start': '1433.000', 'end': '1434.880', 'text': 'what is important to them,'}, {'start': '1434.880', 'end': '1437.040', 'text': 'and then also coming back home'}, {'start': '1437.040', 'end': '1440.040', 'text': 'telling my friends about what I saw'}, {'start': '1440.040', 'end': '1440.800', 'text': 'and seeing'}, {'start': '1440.800', 'end': '1442.200', 'text': 'while they got inspired'}, {'start': '1442.200', 'end': '1443.920', 'text': 'by maybe we could help them,'}, {'start': '1443.920', 'end': '1444.720', 'text': 'maybe we could do'}, {'start': '1444.720', 'end': '1446.280', 'text': 'something together.'}, {'start': '1446.280', 'end': '1447.960', 'text': 'Was was so energizing'}, {'start': '1447.960', 'end': '1450.960', 'text': 'that I saw wow communication either'}, {'start': '1451.040', 'end': '1454.200', 'text': 'like with really talking to people,'}, {'start': '1455.400', 'end': '1456.000', 'text': 'that live in'}, {'start': '1456.000', 'end': '1457.080', 'text': 'extreme poverty'}, {'start': '1457.080', 'end': '1458.840', 'text': 'and also telling their stories'}, {'start': '1458.840', 'end': '1459.600', 'text': 'to, to other'}, {'start': '1459.600', 'end': '1460.400', 'text': 'people'}, {'start': '1460.400', 'end': '1462.280', 'text': 'can be such a powerful tool'}, {'start': '1462.280', 'end': '1464.000', 'text': 'to really make a change.'}, {'start': '1464.000', 'end': '1464.840', 'text': 'So this is actually'}, {'start': '1464.840', 'end': '1467.320', 'text': 'what I already realized,'}, {'start': '1467.320', 'end': '1469.320', 'text': 'when I was at this age.'}, {'start': '1469.320', 'end': '1470.160', 'text': 'This is also why'}, {'start': '1470.160', 'end': '1471.440', 'text': 'I studied communication'}, {'start': '1471.440', 'end': '1472.760', 'text': 'at the University of Zurich,'}, {'start': '1472.760', 'end': '1473.760', 'text': 'because I realized, wow,'}, {'start': '1473.760', 'end': '1475.320', 'text': 'communication is a super'}, {'start': '1475.320', 'end': '1476.880', 'text': 'powerful tool.'}, {'start': '1476.880', 'end': '1478.560', 'text': 'And,'}, {'start': '1478.560', 'end': '1479.640', 'text': "yeah, that's"}, {'start': '1479.640', 'end': '1480.000', 'text': "yeah, it's"}, {'start': '1480.000', 'end': '1480.720', 'text': 'maybe different'}, {'start': '1480.720', 'end': '1482.160', 'text': 'than what you think'}, {'start': '1482.160', 'end': '1483.760', 'text': 'would happen, but,'}, {'start': '1483.760', 'end': '1484.920', 'text': 'I really felt,'}, {'start': '1484.920', 'end': '1486.480', 'text': "wow, there's something we can do."}, {'start': '1486.480', 'end': '1487.600', 'text': "It's it's not."}, {'start': '1487.600', 'end': '1489.120', 'text': "I didn't feel numb or like,"}, {'start': '1489.120', 'end': '1490.560', 'text': 'oh, my God,'}, {'start': '1490.560', 'end': '1491.520', 'text': 'I really felt'}, {'start': '1491.520', 'end': '1493.840', 'text': 'we can do something here.'}, {'start': '1493.840', 'end': '1495.360', 'text': 'When we consume media'}, {'start': '1495.360', 'end': '1496.280', 'text': "and the news, it's"}, {'start': '1496.280', 'end': '1497.640', 'text': 'just a bit overwhelming'}, {'start': '1497.640', 'end': '1499.680', 'text': "because it's so much information."}, {'start': '1499.680', 'end': '1500.080', 'text': 'Exactly.'}, {'start': '1500.080', 'end': '1501.400', 'text': "But when you're with the people"}, {'start': '1501.400', 'end': '1503.320', 'text': "who are affected, it's"}, {'start': '1503.320', 'end': '1503.960', 'text': 'easier,'}, {'start': '1503.960', 'end': '1505.680', 'text': 'I guess, to also build a connection'}, {'start': '1505.680', 'end': '1507.120', 'text': 'for them. Exactly.'}, {'start': '1507.120', 'end': '1507.520', 'text': 'And I mean,'}, {'start': '1507.520', 'end': '1510.000', 'text': 'you can just ask them what they need'}, {'start': '1510.000', 'end': '1511.800', 'text': 'and what is most important to them.'}, {'start': '1511.800', 'end': '1513.120', 'text': 'And so the media,'}, {'start': '1513.120', 'end': '1514.120', 'text': "sometimes it's it's"}, {'start': '1514.120', 'end': '1516.680', 'text': 'so difficult to to grasp.'}, {'start': '1516.680', 'end': '1519.000', 'text': 'With Buy Food with Plastic.'}, {'start': '1519.000', 'end': '1520.160', 'text': 'What has been'}, {'start': '1520.160', 'end': '1522.840', 'text': 'the biggest challenge for you'}, {'start': '1522.840', 'end': '1525.600', 'text': 'maybe emotionally, but also'}, {'start': '1525.600', 'end': '1527.040', 'text': 'for the organization?'}, {'start': '1527.040', 'end': '1528.400', 'text': 'I mean, on the surface,'}, {'start': '1528.400', 'end': '1530.520', 'text': 'it seems like such a simple idea.'}, {'start': '1530.520', 'end': '1531.960', 'text': 'Oh yeah, you get people to'}, {'start': '1531.960', 'end': '1532.960', 'text': 'collect plastic'}, {'start': '1532.960', 'end': '1533.440', 'text': 'and then'}, {'start': '1533.440', 'end': '1534.840', 'text': 'you give them warm meals,'}, {'start': '1534.840', 'end': '1536.240', 'text': "but there's so much more going on"}, {'start': '1536.240', 'end': '1537.280', 'text': 'behind the scenes.'}, {'start': '1537.280', 'end': '1540.120', 'text': 'Yes, we do have a lot of challenges.'}, {'start': '1540.120', 'end': '1540.920', 'text': "That's true."}, {'start': '1542.720', 'end': '1544.240', 'text': 'What helps us a lot'}, {'start': '1544.240', 'end': '1545.480', 'text': 'to tackle these challenges'}, {'start': '1545.480', 'end': '1546.440', 'text': 'is that we have'}, {'start': '1546.440', 'end': '1547.560', 'text': 'local teams'}, {'start': '1547.560', 'end': '1549.360', 'text': 'in all our target countries'}, {'start': '1549.360', 'end': '1550.880', 'text': 'in Nicaragua, Ghana and India.'}, {'start': '1550.880', 'end': '1552.560', 'text': 'We have,'}, {'start': '1552.560', 'end': '1555.480', 'text': 'our country managers who are born'}, {'start': '1555.480', 'end': '1556.680', 'text': 'and raised there.'}, {'start': '1556.680', 'end': '1557.880', 'text': 'They know exactly'}, {'start': '1557.880', 'end': '1559.640', 'text': 'what the environment is about,'}, {'start': '1559.640', 'end': '1561.560', 'text': 'what the community needs,'}, {'start': '1561.560', 'end': '1562.560', 'text': 'and stuff like this.'}, {'start': '1562.560', 'end': '1565.560', 'text': 'This helps us a lot.'}, {'start': '1566.040', 'end': '1568.800', 'text': 'And also'}, {'start': '1568.800', 'end': '1571.880', 'text': 'we have like we have legal partners'}, {'start': '1571.880', 'end': '1573.320', 'text': 'in every country.'}, {'start': '1573.320', 'end': '1574.760', 'text': 'So for example, in Nicaragua,'}, {'start': '1574.760', 'end': '1575.600', 'text': 'our country manager,'}, {'start': '1575.600', 'end': '1576.600', 'text': 'Frank, for example,'}, {'start': '1576.600', 'end': '1578.800', 'text': 'he himself is a lawyer.'}, {'start': '1578.800', 'end': '1580.560', 'text': 'And he that helps a lot'}, {'start': '1580.560', 'end': '1583.360', 'text': 'with all the legal stuff we need to,'}, {'start': '1583.360', 'end': '1585.160', 'text': 'you know, do on site'}, {'start': '1585.160', 'end': '1586.920', 'text': 'to make it even possible.'}, {'start': '1586.920', 'end': '1588.520', 'text': 'And also in Ghana'}, {'start': '1588.520', 'end': '1589.040', 'text': 'and India,'}, {'start': '1589.040', 'end': '1590.440', 'text': 'we found trusted partners'}, {'start': '1590.440', 'end': '1591.440', 'text': 'that we can work with,'}, {'start': '1591.440', 'end': '1594.440', 'text': 'and that makes everything easier.'}, {'start': '1594.480', 'end': '1595.440', 'text': "That doesn't mean it's"}, {'start': '1595.440', 'end': '1597.000', 'text': 'super easy peasy,'}, {'start': '1597.000', 'end': '1599.480', 'text': 'but it makes it easier, you know?'}, {'start': '1599.480', 'end': '1601.160', 'text': 'And also that,'}, {'start': '1601.160', 'end': '1602.400', 'text': 'yeah, our country managers'}, {'start': '1602.400', 'end': '1603.600', 'text': 'and our local teams can'}, {'start': '1603.600', 'end': '1605.600', 'text': 'handle challenges on site.'}, {'start': '1606.720', 'end': '1607.880', 'text': 'What is also'}, {'start': '1607.880', 'end': '1609.240', 'text': 'like, a challenge'}, {'start': '1609.240', 'end': '1610.200', 'text': 'since the beginning is,'}, {'start': '1610.200', 'end': '1611.680', 'text': 'of course, also the funding.'}, {'start': '1611.680', 'end': '1614.400', 'text': "Right? It's not that."}, {'start': '1614.400', 'end': '1616.680', 'text': 'It just comes like this.'}, {'start': '1616.680', 'end': '1619.680', 'text': 'We need money to, to make it happen.'}, {'start': '1620.000', 'end': '1622.680', 'text': 'And all,'}, {'start': '1622.680', 'end': '1624.280', 'text': 'like the whole team in Switzerland,'}, {'start': '1624.280', 'end': '1626.600', 'text': 'we are all we were all new to this.'}, {'start': '1626.600', 'end': '1628.760', 'text': 'We we are five co-founders'}, {'start': '1628.760', 'end': '1631.440', 'text': 'and we never worked in fundraising'}, {'start': '1631.440', 'end': '1632.760', 'text': 'for a charity.'}, {'start': '1632.760', 'end': '1635.840', 'text': 'We had sales experience or like a,'}, {'start': '1636.120', 'end': '1637.880', 'text': 'like a business background,'}, {'start': '1637.880', 'end': '1639.720', 'text': 'but never'}, {'start': '1639.720', 'end': '1640.440', 'text': 'we never did'}, {'start': '1640.440', 'end': '1641.600', 'text': 'fundraising for a charity.'}, {'start': '1641.600', 'end': '1643.680', 'text': 'So we had to learn this, right?'}, {'start': '1643.680', 'end': '1646.560', 'text': 'And this was also challenging.'}, {'start': '1646.560', 'end': '1649.360', 'text': 'This is just making me think about,'}, {'start': '1649.360', 'end': '1649.800', 'text': 'you know,'}, {'start': '1649.800', 'end': '1651.240', 'text': 'getting home in the evening'}, {'start': '1651.240', 'end': '1654.240', 'text': 'after work, I opened my mailbox'}, {'start': '1654.240', 'end': '1656.200', 'text': 'and almost on a daily basis,'}, {'start': '1656.200', 'end': '1657.240', 'text': 'I have fliers'}, {'start': '1657.240', 'end': '1660.800', 'text': 'or people soliciting donations'}, {'start': '1660.800', 'end': '1662.880', 'text': 'for different organizations,'}, {'start': '1662.880', 'end': '1664.560', 'text': 'different initiatives,'}, {'start': '1664.560', 'end': '1667.560', 'text': 'and it can be quite overwhelming'}, {'start': '1667.600', 'end': '1669.840', 'text': 'to know who to support,'}, {'start': '1669.840', 'end': '1670.920', 'text': 'because ideally'}, {'start': '1670.920', 'end': '1672.160', 'text': 'you would want to help everyone.'}, {'start': '1672.160', 'end': '1672.660', 'text': 'Right?'}, {'start': '1674.280', 'end': '1676.760', 'text': 'What do you think are some'}, {'start': '1676.760', 'end': '1677.400', 'text': 'doubts'}, {'start': '1677.400', 'end': '1678.840', 'text': 'people might have'}, {'start': '1678.840', 'end': '1680.880', 'text': 'about supporting an organization'}, {'start': '1680.880', 'end': '1683.880', 'text': 'like yours?'}, {'start': '1684.720', 'end': '1686.200', 'text': 'So what I realized'}, {'start': '1686.200', 'end': '1689.200', 'text': 'is that a lot of people think'}, {'start': '1689.200', 'end': '1690.200', 'text': 'or society'}, {'start': '1690.200', 'end': '1693.480', 'text': 'thinks the most important KPI'}, {'start': '1693.560', 'end': '1696.560', 'text': 'in an NGO is'}, {'start': '1697.000', 'end': '1698.640', 'text': 'what kind of money in the end'}, {'start': '1698.640', 'end': '1701.640', 'text': 'reaches the beneficiaries.'}, {'start': '1701.720', 'end': '1703.160', 'text': 'And I understand that because'}, {'start': '1703.160', 'end': '1705.280', 'text': 'because I was like that before.'}, {'start': '1705.280', 'end': '1706.040', 'text': 'So I'}, {'start': '1706.040', 'end': '1707.400', 'text': 'this was always the question'}, {'start': '1707.400', 'end': '1709.760', 'text': 'I asked myself when I saw a charity,'}, {'start': '1709.760', 'end': '1712.600', 'text': 'how much of the money that I donate'}, {'start': '1712.600', 'end': '1714.200', 'text': 'will reach the beneficiaries.'}, {'start': '1714.200', 'end': '1715.680', 'text': "And if it's just I don't know"}, {'start': '1715.680', 'end': '1717.880', 'text': 'how many percent I would say'}, {'start': '1717.880', 'end': '1720.200', 'text': "maybe it's a good charity"}, {'start': '1720.200', 'end': '1721.240', 'text': "and it's"}, {'start': '1721.240', 'end': '1724.360', 'text': 'almost the only KPI that society'}, {'start': '1724.360', 'end': '1725.960', 'text': 'looks at, at charities.'}, {'start': '1725.960', 'end': '1728.040', 'text': 'And now being on the other side,'}, {'start': '1728.040', 'end': '1730.040', 'text': 'I realized that'}, {'start': '1730.040', 'end': '1731.400', 'text': 'it is an important KPI,'}, {'start': '1731.400', 'end': '1733.560', 'text': "but it's not the most important"}, {'start': '1733.560', 'end': '1736.320', 'text': 'because like maybe'}, {'start': '1736.320', 'end': '1737.400', 'text': 'if we just'}, {'start': '1737.400', 'end': '1739.480', 'text': 'played this through quickly,'}, {'start': '1739.480', 'end': '1741.760', 'text': 'if you would donate 100 CHF'}, {'start': '1741.760', 'end': '1743.200', 'text': 'Swiss francs, right?'}, {'start': '1743.200', 'end': '1744.720', 'text': 'And you would want'}, {'start': '1744.720', 'end': '1747.080', 'text': 'something to happen in Nicaragua,'}, {'start': '1747.080', 'end': '1749.760', 'text': 'so you would give me 100 CHF,'}, {'start': '1749.760', 'end': '1750.800', 'text': 'and I would just put it in'}, {'start': '1750.800', 'end': '1751.440', 'text': 'an envelope'}, {'start': '1751.440', 'end': '1753.000', 'text': 'and send it to Nicaragua.'}, {'start': '1753.000', 'end': '1754.920', 'text': 'That would already cost me'}, {'start': '1754.920', 'end': '1756.440', 'text': 'for the shipping. Right?'}, {'start': '1756.440', 'end': '1757.800', 'text': "So it's even impossible"}, {'start': '1757.800', 'end': '1761.880', 'text': 'to get 100 CHF to Nicaragua, right?'}, {'start': '1762.240', 'end': '1763.080', 'text': 'But then also,'}, {'start': '1763.080', 'end': '1764.400', 'text': 'if I just give it'}, {'start': '1764.400', 'end': '1765.800', 'text': 'to a random person there'}, {'start': '1765.800', 'end': '1767.120', 'text': "because I don't have any money"}, {'start': '1767.120', 'end': '1768.240', 'text': 'to find out'}, {'start': '1768.240', 'end': '1770.800', 'text': 'who is really in need,'}, {'start': '1770.800', 'end': '1773.160', 'text': 'how could I help this person?'}, {'start': '1773.160', 'end': '1774.040', 'text': 'What could I do'}, {'start': '1774.040', 'end': '1775.920', 'text': 'if I would just give this'}, {'start': '1775.920', 'end': '1779.000', 'text': '98 CHF after shipping to the person,'}, {'start': '1779.160', 'end': '1780.000', 'text': 'what would happen?'}, {'start': '1782.040', 'end': '1782.880', 'text': "Well, I've."}, {'start': '1782.880', 'end': '1783.840', 'text': "I've read that"}, {'start': '1783.840', 'end': '1784.920', 'text': "some people don't even"}, {'start': '1784.920', 'end': '1786.240', 'text': 'have bank accounts there.'}, {'start': '1786.240', 'end': '1787.360', 'text': 'So exactly'}, {'start': '1787.360', 'end': '1788.600', 'text': 'what happens with that money?'}, {'start': '1788.600', 'end': '1789.360', 'text': "It's a good question."}, {'start': '1789.360', 'end': '1789.840', 'text': "I don't know,"}, {'start': '1789.840', 'end': '1791.120', 'text': "I don't have the answer. Yes."}, {'start': '1791.120', 'end': '1792.960', 'text': "So it's actually really difficult."}, {'start': '1792.960', 'end': '1794.760', 'text': "And and I mean, you don't know"}, {'start': '1794.760', 'end': '1796.120', 'text': 'for every person, right.'}, {'start': '1796.120', 'end': '1797.000', 'text': 'Maybe you are lucky'}, {'start': '1797.000', 'end': '1798.800', 'text': 'and you give it to a'}, {'start': '1798.800', 'end': '1800.840', 'text': 'to a mom or grandmother.'}, {'start': '1800.840', 'end': '1802.320', 'text': 'Invest this money so'}, {'start': '1802.320', 'end': '1803.880', 'text': 'well so the family'}, {'start': '1803.880', 'end': '1805.400', 'text': 'can get out of poverty.'}, {'start': '1805.400', 'end': '1807.360', 'text': "I don't know, it could be."}, {'start': '1807.360', 'end': '1809.760', 'text': 'But in most cases nothing happens.'}, {'start': '1809.760', 'end': '1810.920', 'text': 'Like no'}, {'start': '1810.920', 'end': '1813.400', 'text': 'sustainable change is happening'}, {'start': '1813.400', 'end': '1815.120', 'text': 'when you just give 100 CHF'}, {'start': '1815.120', 'end': '1816.760', 'text': 'to a person and say,'}, {'start': '1816.760', 'end': '1819.120', 'text': 'here, have fun with it. Right?'}, {'start': '1819.120', 'end': '1822.240', 'text': 'So it needs so much more than this.'}, {'start': '1822.240', 'end': '1824.240', 'text': 'It needs knowhow transfer'}, {'start': '1824.240', 'end': '1824.920', 'text': 'it means'}, {'start': '1824.920', 'end': '1826.840', 'text': 'needs infrastructure on site'}, {'start': '1826.840', 'end': '1828.840', 'text': 'and so much more than that.'}, {'start': '1828.840', 'end': '1830.800', 'text': 'And this is what'}, {'start': '1830.800', 'end': '1832.800', 'text': 'a lot of people forget'}, {'start': '1832.800', 'end': '1833.880', 'text': 'when they think about'}, {'start': '1833.880', 'end': '1834.680', 'text': 'I want'}, {'start': '1834.680', 'end': '1837.480', 'text': 'if I donate 100 CHF,'}, {'start': '1837.480', 'end': '1839.960', 'text': 'I want this 100 CHF to get there.'}, {'start': '1839.960', 'end': '1840.760', 'text': 'You know'}, {'start': '1840.760', 'end': '1841.920', 'text': 'and know how'}, {'start': '1841.920', 'end': '1844.400', 'text': 'transfer infrastructure. You can.'}, {'start': '1844.400', 'end': '1845.880', 'text': "You almost can't"}, {'start': '1845.880', 'end': '1848.520', 'text': 'measure it in money, right?'}, {'start': '1848.520', 'end': '1851.400', 'text': 'So you need maybe teachers,'}, {'start': '1851.400', 'end': '1852.880', 'text': 'maybe even Swiss teachers'}, {'start': '1852.880', 'end': '1854.560', 'text': 'or teachers from there'}, {'start': '1854.560', 'end': '1857.880', 'text': 'that the teach people about.'}, {'start': '1857.880', 'end': '1858.960', 'text': 'Yeah, the education'}, {'start': '1858.960', 'end': '1860.240', 'text': 'about plastic pollution'}, {'start': '1860.240', 'end': '1862.480', 'text': 'or food or stuff like this'}, {'start': '1862.480', 'end': '1863.640', 'text': 'you know, so.'}, {'start': '1863.640', 'end': '1865.560', 'text': 'So that it can become sustainable.'}, {'start': '1865.560', 'end': '1867.360', 'text': 'Yeah. Exactly. Exactly.'}, {'start': '1867.360', 'end': '1868.360', 'text': 'So this is something'}, {'start': '1868.360', 'end': '1869.560', 'text': 'that I had to learn.'}, {'start': '1869.560', 'end': '1871.440', 'text': "I didn't know that before."}, {'start': '1871.440', 'end': '1873.960', 'text': 'And, now that I, that I know'}, {'start': '1873.960', 'end': '1875.400', 'text': "and that I'm on the other side,"}, {'start': '1875.400', 'end': '1877.680', 'text': 'you know, seeing all this,'}, {'start': '1877.680', 'end': '1880.680', 'text': 'I also feel responsible to tell it,'}, {'start': '1880.840', 'end': '1882.040', 'text': 'to, to more people'}, {'start': '1882.040', 'end': '1883.400', 'text': 'so that we can'}, {'start': '1883.400', 'end': '1884.760', 'text': 'just be more aware of it.'}, {'start': '1884.760', 'end': '1885.520', 'text': "It doesn't mean that"}, {'start': '1885.520', 'end': '1886.800', 'text': "it doesn't count,"}, {'start': '1886.800', 'end': '1888.600', 'text': 'because like the KPI'}, {'start': '1888.600', 'end': '1889.400', 'text': 'that like,'}, {'start': '1889.400', 'end': '1890.520', 'text': "I don't want to say that the"}, {'start': '1890.520', 'end': '1893.280', 'text': 'this KPI is not important at all'}, {'start': '1893.280', 'end': '1894.240', 'text': 'because I feel'}, {'start': '1894.240', 'end': '1896.200', 'text': 'also there were a lot of,'}, {'start': '1896.200', 'end': '1899.120', 'text': 'problems in the past'}, {'start': '1899.120', 'end': '1900.280', 'text': 'where maybe,'}, {'start': '1900.280', 'end': '1900.600', 'text': 'you know,'}, {'start': '1900.600', 'end': '1901.840', 'text': 'big organizations,'}, {'start': '1901.840', 'end': '1903.440', 'text': 'they took so much money'}, {'start': '1903.440', 'end': '1904.560', 'text': 'for themselves'}, {'start': '1904.560', 'end': '1906.440', 'text': 'and actually misused the money'}, {'start': '1906.440', 'end': '1907.920', 'text': 'for, for the bad.'}, {'start': '1907.920', 'end': '1909.480', 'text': 'And this, of course,'}, {'start': '1909.480', 'end': '1911.120', 'text': "I don't encourage at all."}, {'start': '1911.120', 'end': '1912.600', 'text': 'This is not what I mean by it.'}, {'start': '1913.600', 'end': '1916.600', 'text': 'And I think this,'}, {'start': '1916.640', 'end': '1919.120', 'text': 'perception of society comes from'}, {'start': '1919.120', 'end': '1922.040', 'text': 'these kind of,'}, {'start': '1922.040', 'end': '1924.520', 'text': 'situations that happened.'}, {'start': '1924.520', 'end': '1925.520', 'text': 'But what is'}, {'start': '1925.520', 'end': '1926.120', 'text': 'so much more'}, {'start': '1926.120', 'end': '1929.120', 'text': 'important is to ask yourself'}, {'start': '1929.240', 'end': '1931.760', 'text': 'if your money that you bring'}, {'start': '1931.760', 'end': '1934.760', 'text': 'brings impact on site what happens'}, {'start': '1935.400', 'end': '1938.400', 'text': 'with it, you know, and,'}, {'start': '1938.600', 'end': '1939.240', 'text': 'yeah,'}, {'start': '1939.240', 'end': '1940.800', 'text': 'this is what I really would like'}, {'start': '1940.800', 'end': '1941.840', 'text': 'to tell.'}, {'start': '1941.840', 'end': '1943.360', 'text': 'To tell the listeners'}, {'start': '1943.360', 'end': '1945.840', 'text': 'and the people that that are,'}, {'start': '1945.840', 'end': '1948.400', 'text': 'yeah, that want to donate or'}, {'start': '1948.400', 'end': '1951.400', 'text': 'want to become active in it.'}, {'start': '1951.440', 'end': '1952.880', 'text': 'Do you have a story'}, {'start': '1952.880', 'end': '1955.880', 'text': 'of a particular person you met?'}, {'start': '1956.880', 'end': '1959.920', 'text': 'That represents why the work you do'}, {'start': '1959.920', 'end': '1962.920', 'text': 'is so necessary?'}, {'start': '1963.200', 'end': '1965.760', 'text': 'Yes, actually I do.'}, {'start': '1965.760', 'end': '1967.840', 'text': 'So who comes first'}, {'start': '1967.840', 'end': '1969.720', 'text': 'in my mind is,'}, {'start': '1969.720', 'end': '1971.880', 'text': 'actually our recycler in Nicaragua.'}, {'start': '1971.880', 'end': '1973.640', 'text': 'Luis.'}, {'start': '1973.640', 'end': '1976.640', 'text': 'So he works for us since'}, {'start': '1977.280', 'end': '1979.480', 'text': 'almost four years, I think.'}, {'start': '1979.480', 'end': '1980.040', 'text': 'And,'}, {'start': '1981.720', 'end': '1983.200', 'text': 'what surprised me'}, {'start': '1983.200', 'end': '1984.440', 'text': 'a lot was in the beginning,'}, {'start': '1984.440', 'end': '1986.040', 'text': 'you know, I thought,'}, {'start': '1986.040', 'end': '1987.000', 'text': 'or I realized'}, {'start': '1987.000', 'end': '1987.760', 'text': 'creating job'}, {'start': '1987.760', 'end': '1990.120', 'text': 'opportunities is crucial'}, {'start': '1990.120', 'end': '1991.240', 'text': 'where we are at, right?'}, {'start': '1991.240', 'end': '1992.520', 'text': "In the regions we're active in,"}, {'start': '1992.520', 'end': '1993.880', 'text': 'because unemployment rate'}, {'start': '1993.880', 'end': '1994.680', 'text': 'is so high.'}, {'start': '1994.680', 'end': '1996.960', 'text': 'And to really'}, {'start': '1996.960', 'end': '1998.320', 'text': 'bring people out of extreme'}, {'start': '1998.320', 'end': '2000.200', 'text': 'poverty is not the meals'}, {'start': '2000.200', 'end': '2002.240', 'text': 'actually we give them for for a day.'}, {'start': '2002.240', 'end': '2002.840', 'text': "It's really"}, {'start': '2002.840', 'end': '2004.680', 'text': 'to give them job opportunities'}, {'start': '2004.680', 'end': '2005.800', 'text': 'where they can have,'}, {'start': '2005.800', 'end': '2006.440', 'text': 'you know,'}, {'start': '2006.440', 'end': '2009.000', 'text': 'a salary and a good life,'}, {'start': '2009.000', 'end': '2010.720', 'text': 'better lives.'}, {'start': '2010.720', 'end': '2012.200', 'text': 'And in the beginning,'}, {'start': '2012.200', 'end': '2012.760', 'text': 'I just thought,'}, {'start': '2012.760', 'end': '2013.640', 'text': 'okay, we would create'}, {'start': '2013.640', 'end': '2014.880', 'text': 'jobs and people would be'}, {'start': '2014.880', 'end': '2016.760', 'text': 'just happy to have their job'}, {'start': '2016.760', 'end': '2017.760', 'text': "and that's it."}, {'start': '2017.760', 'end': '2019.120', 'text': 'But what I realize now'}, {'start': '2019.120', 'end': '2019.920', 'text': 'is that'}, {'start': '2019.920', 'end': '2022.160', 'text': 'the people are really on fire'}, {'start': '2022.160', 'end': '2024.520', 'text': 'about what we do and our work,'}, {'start': '2024.520', 'end': '2026.800', 'text': 'and that they can contribute to a'}, {'start': '2026.800', 'end': '2029.200', 'text': 'to a better world in their country,'}, {'start': '2029.200', 'end': '2030.960', 'text': 'and that they can make this'}, {'start': '2030.960', 'end': '2032.800', 'text': 'make their environment cleaner.'}, {'start': '2032.800', 'end': '2033.720', 'text': 'And, you know,'}, {'start': '2033.720', 'end': '2035.600', 'text': 'how motivate that they are.'}, {'start': '2035.600', 'end': '2037.480', 'text': 'And Luis is one example of that.'}, {'start': '2037.480', 'end': '2038.920', 'text': 'And what is so beautiful'}, {'start': '2038.920', 'end': '2039.680', 'text': 'is that'}, {'start': '2039.680', 'end': '2041.680', 'text': 'this job opportunity for him'}, {'start': '2041.680', 'end': '2043.440', 'text': 'has so many spillover effects.'}, {'start': '2043.440', 'end': '2046.960', 'text': 'Like now his child, Jenner.'}, {'start': '2047.280', 'end': '2048.760', 'text': 'He, I met him,'}, {'start': '2048.760', 'end': '2050.360', 'text': 'he was six years old,'}, {'start': '2050.360', 'end': '2052.080', 'text': 'and when I first met him,'}, {'start': '2052.080', 'end': '2053.200', 'text': "he couldn't go to school."}, {'start': '2053.200', 'end': '2054.680', 'text': 'And I asked him why?'}, {'start': '2054.680', 'end': '2056.040', 'text': 'Because I know that schools'}, {'start': '2056.040', 'end': '2057.440', 'text': 'in Nicaragua for free.'}, {'start': '2057.440', 'end': '2059.920', 'text': "So why didn't why doesn't he go?"}, {'start': '2059.920', 'end': '2060.600', 'text': 'And he said, yeah,'}, {'start': '2060.600', 'end': '2061.400', 'text': "it's for free,"}, {'start': '2061.400', 'end': '2064.400', 'text': 'but you have to pay for the uniform'}, {'start': '2064.720', 'end': '2067.000', 'text': 'and it has to be a new uniform'}, {'start': '2067.000', 'end': '2069.040', 'text': 'so you can buy it secondhand or so.'}, {'start': '2069.040', 'end': '2071.280', 'text': 'It really has to be a new uniform.'}, {'start': '2071.280', 'end': '2074.280', 'text': 'And it costs around 250 USD.'}, {'start': '2075.880', 'end': '2076.960', 'text': 'And I told you like'}, {'start': '2076.960', 'end': '2081.040', 'text': 'people are living with $0.70 a day.'}, {'start': '2081.040', 'end': '2082.840', 'text': "Right.\nSo it's almost impossible"}, {'start': '2082.840', 'end': '2084.440', 'text': 'for them to get this uniform.'}, {'start': '2084.440', 'end': '2086.600', 'text': "So he couldn't go because of that."}, {'start': '2086.600', 'end': '2088.760', 'text': 'And now that Luis is employed'}, {'start': '2088.760', 'end': '2090.040', 'text': 'with us,'}, {'start': '2090.040', 'end': '2091.640', 'text': 'when he was seven years old,'}, {'start': '2091.640', 'end': '2093.360', 'text': 'we were there again in Nicaragua,'}, {'start': '2093.360', 'end': '2094.160', 'text': 'and we saw him on'}, {'start': '2094.160', 'end': '2095.160', 'text': 'his first school day'}, {'start': '2095.160', 'end': '2096.520', 'text': 'so he could go to school now.'}, {'start': '2096.520', 'end': '2099.520', 'text': 'And also now that Luis has,'}, {'start': '2099.760', 'end': '2101.560', 'text': 'this insurance with us,'}, {'start': '2101.560', 'end': '2103.880', 'text': 'when something happens to Jenner,'}, {'start': '2103.880', 'end': '2105.320', 'text': 'he can go to the hospital'}, {'start': '2105.320', 'end': '2108.000', 'text': 'and everything is for free for him.'}, {'start': '2108.000', 'end': '2110.160', 'text': 'And this is just something that'}, {'start': '2110.160', 'end': '2111.520', 'text': 'shows me. Okay. Wow.'}, {'start': '2111.520', 'end': '2112.880', 'text': "It's it's really."}, {'start': '2112.880', 'end': '2113.760', 'text': 'We are'}, {'start': '2113.760', 'end': '2115.680', 'text': 'we are not changing the whole world,'}, {'start': '2115.680', 'end': '2117.160', 'text': 'but we are changing the world'}, {'start': '2117.160', 'end': '2118.400', 'text': 'for this person,'}, {'start': '2118.400', 'end': '2120.840', 'text': 'you know, and even his family.'}, {'start': '2120.840', 'end': '2121.760', 'text': 'So this is.'}, {'start': '2121.760', 'end': '2122.760', 'text': 'Yeah,'}, {'start': '2122.760', 'end': '2125.320', 'text': 'this is this these kind of stories'}, {'start': '2125.320', 'end': '2126.640', 'text': 'gives me goosebumps.'}, {'start': '2128.080', 'end': '2129.320', 'text': "You said you're not changing"}, {'start': '2129.320', 'end': '2129.680', 'text': 'the world,'}, {'start': '2129.680', 'end': '2131.840', 'text': 'but already changing just one life'}, {'start': '2131.840', 'end': '2133.160', 'text': 'in such a positive way.'}, {'start': '2133.160', 'end': '2134.480', 'text': "That's huge."}, {'start': '2134.480', 'end': '2135.480', 'text': 'It makes a difference.'}, {'start': '2135.480', 'end': '2136.720', 'text': "Yeah.\nIt's crazy"}, {'start': '2136.720', 'end': '2137.720', 'text': 'to think that something'}, {'start': '2137.720', 'end': '2138.200', 'text': 'as simple'}, {'start': '2138.200', 'end': '2140.240', 'text': 'as a uniform could stop a child'}, {'start': '2140.240', 'end': '2141.760', 'text': 'from going to school.'}, {'start': '2141.760', 'end': '2146.120', 'text': 'Yeah, so you not only tackle'}, {'start': '2146.120', 'end': '2148.680', 'text': 'the plastic issue, the hunger,'}, {'start': '2148.680', 'end': '2150.440', 'text': 'you actually create jobs.'}, {'start': '2150.440', 'end': '2151.760', 'text': 'Could you give an example'}, {'start': '2151.760', 'end': '2153.600', 'text': 'of the types of jobs you create?'}, {'start': '2153.600', 'end': '2154.360', 'text': 'Yes, sure.'}, {'start': '2154.360', 'end': '2156.520', 'text': 'So to be active in Nicaragua,'}, {'start': '2156.520', 'end': '2157.400', 'text': 'Ghana and India,'}, {'start': '2157.400', 'end': '2160.400', 'text': 'we need recyclers who'}, {'start': '2160.600', 'end': '2161.360', 'text': 'that process,'}, {'start': '2161.360', 'end': '2162.880', 'text': 'the plastic that we collect,'}, {'start': '2162.880', 'end': '2164.480', 'text': 'we also need truck drivers'}, {'start': '2164.480', 'end': '2165.920', 'text': 'who collect the plastic'}, {'start': '2165.920', 'end': '2167.120', 'text': 'from everywhere'}, {'start': '2167.120', 'end': '2168.040', 'text': 'and transport it'}, {'start': '2168.040', 'end': '2169.360', 'text': 'from the community vans'}, {'start': '2169.360', 'end': '2170.560', 'text': 'or our collection bins'}, {'start': '2170.560', 'end': '2173.040', 'text': 'to our recycling manufactory.'}, {'start': '2173.040', 'end': '2174.840', 'text': 'We need country managers and'}, {'start': '2174.840', 'end': '2176.000', 'text': 'and project managers'}, {'start': '2176.000', 'end': '2178.720', 'text': 'who really oversee,'}, {'start': '2178.720', 'end': '2180.520', 'text': 'the whole operations and,'}, {'start': '2181.480', 'end': '2183.240', 'text': 'accountants,'}, {'start': '2183.240', 'end': '2186.240', 'text': 'onsite lawyers, as I said,'}, {'start': '2186.560', 'end': '2189.040', 'text': 'that we work with together.'}, {'start': '2189.040', 'end': '2190.640', 'text': 'And then we have cooks.'}, {'start': '2190.640', 'end': '2191.840', 'text': 'So we always work'}, {'start': '2191.840', 'end': '2194.120', 'text': 'with cooks in the community.'}, {'start': '2194.120', 'end': '2195.080', 'text': 'So when we go,'}, {'start': '2195.080', 'end': '2196.200', 'text': 'for example, in Nicaragua,'}, {'start': '2196.200', 'end': '2197.840', 'text': 'we go to El Astillero.'}, {'start': '2197.840', 'end': '2199.040', 'text': 'This one community'}, {'start': '2199.040', 'end': '2199.600', 'text': 'where around'}, {'start': '2199.600', 'end': '2200.480', 'text': '300 people'}, {'start': '2200.480', 'end': '2201.080', 'text': 'usually come'}, {'start': '2201.080', 'end': '2202.320', 'text': 'to our community events.'}, {'start': '2202.320', 'end': '2205.320', 'text': 'We work with cooks from El Astillero.'}, {'start': '2205.480', 'end': '2209.400', 'text': 'And yeah, this is really, important.'}, {'start': '2209.400', 'end': '2210.160', 'text': 'Also for us'}, {'start': '2210.160', 'end': '2213.120', 'text': "that there's this connection."}, {'start': '2213.120', 'end': '2215.240', 'text': 'And yeah.'}, {'start': '2215.240', 'end': '2217.240', 'text': 'Have there ever been any,'}, {'start': '2217.240', 'end': '2218.600', 'text': 'challenges with'}, {'start': '2218.600', 'end': '2221.600', 'text': 'cultural differences, between,'}, {'start': '2221.600', 'end': '2222.280', 'text': "you know, you're"}, {'start': '2222.280', 'end': '2223.440', 'text': 'coming from Switzerland'}, {'start': '2223.440', 'end': '2224.120', 'text': 'and then'}, {'start': '2224.120', 'end': '2224.840', 'text': "they're completely"}, {'start': '2224.840', 'end': '2226.040', 'text': 'different mentalities.'}, {'start': '2226.040', 'end': '2228.080', 'text': 'Have you noticed any differences?'}, {'start': '2228.080', 'end': '2229.880', 'text': 'Yes, a lot.'}, {'start': '2229.880', 'end': '2230.600', 'text': 'So of course,'}, {'start': '2230.600', 'end': '2233.240', 'text': 'we are completely different.'}, {'start': '2233.240', 'end': '2234.600', 'text': 'And what we realize'}, {'start': '2234.600', 'end': '2236.000', 'text': 'is, I mean, Nicaragua'}, {'start': '2236.000', 'end': '2236.720', 'text': 'and India'}, {'start': '2236.720', 'end': '2238.520', 'text': 'themselves are different, right?'}, {'start': '2238.520', 'end': '2239.960', 'text': 'They have different,'}, {'start': '2239.960', 'end': '2241.560', 'text': 'also religious backgrounds,'}, {'start': '2241.560', 'end': '2243.680', 'text': 'but also cultural backgrounds.'}, {'start': '2243.680', 'end': '2245.080', 'text': 'But they'}, {'start': '2245.080', 'end': '2246.200', 'text': 'the three of them'}, {'start': '2246.200', 'end': '2249.360', 'text': 'are still more similar than us.'}, {'start': '2249.360', 'end': '2250.680', 'text': "And so it's like really, really"}, {'start': '2250.680', 'end': '2252.600', 'text': 'the aliens in this whole,'}, {'start': '2252.600', 'end': '2254.600', 'text': 'okay, this whole universe,'}, {'start': '2254.600', 'end': '2255.320', 'text': 'I would say'}, {'start': '2255.320', 'end': '2257.720', 'text': "we're really different and,"}, {'start': '2257.720', 'end': '2259.400', 'text': 'but but I really see it'}, {'start': '2259.400', 'end': '2261.200', 'text': 'as a big opportunity'}, {'start': '2261.200', 'end': '2262.160', 'text': 'because we can learn.'}, {'start': '2262.160', 'end': '2263.800', 'text': 'So much from each other.'}, {'start': '2263.800', 'end': '2265.200', 'text': "And it's also we"}, {'start': '2265.200', 'end': '2267.080', 'text': 'I think we all know'}, {'start': '2267.080', 'end': '2269.440', 'text': 'that it can be a challenge.'}, {'start': '2269.440', 'end': '2271.280', 'text': 'We are all aware of this,'}, {'start': '2271.280', 'end': '2272.680', 'text': "but that's also where"}, {'start': '2272.680', 'end': '2274.880', 'text': 'we try to take it with humor,'}, {'start': '2274.880', 'end': '2277.880', 'text': 'you know, as much as possible'}, {'start': '2277.960', 'end': '2280.280', 'text': 'and learn from it so much.'}, {'start': '2280.280', 'end': '2282.400', 'text': 'And we are aware,'}, {'start': '2282.400', 'end': '2284.240', 'text': 'that we have to explain things'}, {'start': '2284.240', 'end': '2285.120', 'text': 'maybe more,'}, {'start': '2285.120', 'end': '2286.760', 'text': 'not only we from Switzerland,'}, {'start': '2286.760', 'end': '2288.400', 'text': 'but also our country manager'}, {'start': '2288.400', 'end': '2289.360', 'text': 'from Nicaragua'}, {'start': '2289.360', 'end': '2290.800', 'text': 'sometimes have to explain us'}, {'start': '2290.800', 'end': '2292.880', 'text': 'things that he he thought,'}, {'start': '2292.880', 'end': '2294.520', 'text': "isn't that common sense?"}, {'start': '2294.520', 'end': '2295.960', 'text': "Like, why didn't you know that?"}, {'start': '2295.960', 'end': '2296.720', 'text': "We're like, okay,"}, {'start': '2296.720', 'end': '2297.440', 'text': "we didn't know that"}, {'start': '2297.440', 'end': '2298.560', 'text': 'this works like this.'}, {'start': '2298.560', 'end': '2298.920', 'text': 'Have the'}, {'start': '2298.920', 'end': '2300.360', 'text': 'people, the locals'}, {'start': '2300.360', 'end': '2302.400', 'text': 'in Ghana, Nicaragua, India,'}, {'start': '2302.400', 'end': '2305.200', 'text': 'have they been very receptive to you'}, {'start': '2305.200', 'end': '2306.800', 'text': 'going to them and'}, {'start': '2306.800', 'end': '2308.520', 'text': 'and educating them'}, {'start': '2308.520', 'end': '2309.960', 'text': 'on on these issues?'}, {'start': '2309.960', 'end': '2311.680', 'text': 'Or was that difficult'}, {'start': '2311.680', 'end': '2313.600', 'text': 'to kind of communicate'}, {'start': '2313.600', 'end': '2315.520', 'text': 'these topics to them?'}, {'start': '2315.520', 'end': '2316.040', 'text': 'No.'}, {'start': '2316.040', 'end': '2318.240', 'text': 'The the education part is not'}, {'start': '2318.240', 'end': '2319.080', 'text': 'that difficult'}, {'start': '2319.080', 'end': '2320.120', 'text': 'because we also work'}, {'start': '2320.120', 'end': '2322.240', 'text': 'with local teachers.'}, {'start': '2322.240', 'end': '2324.480', 'text': 'Mostly the people know them already,'}, {'start': '2324.480', 'end': '2326.280', 'text': 'so they have a connection with them.'}, {'start': '2326.280', 'end': '2328.320', 'text': 'And they also'}, {'start': '2328.320', 'end': '2330.680', 'text': 'say things in their kind of way.'}, {'start': '2330.680', 'end': '2331.120', 'text': "You know, it's"}, {'start': '2331.120', 'end': '2332.680', 'text': 'not like we come and say,'}, {'start': '2332.680', 'end': '2334.560', 'text': 'this is actually the right thing'}, {'start': '2334.560', 'end': '2335.520', 'text': 'that you should do.'}, {'start': '2335.520', 'end': '2336.480', 'text': "Why don't you do it?"}, {'start': '2336.480', 'end': '2337.040', 'text': "It's really"}, {'start': '2337.040', 'end': '2337.560', 'text': 'more like'}, {'start': '2337.560', 'end': '2339.480', 'text': 'workshops with local teachers'}, {'start': '2339.480', 'end': '2341.120', 'text': 'together.'}, {'start': '2341.120', 'end': '2343.080', 'text': 'Actually, even these teachers now'}, {'start': '2343.080', 'end': '2344.760', 'text': 'came up to us or already'}, {'start': '2344.760', 'end': '2345.880', 'text': 'some years ago'}, {'start': '2345.880', 'end': '2346.800', 'text': 'and asked'}, {'start': '2346.800', 'end': '2349.320', 'text': 'if they could include the material'}, {'start': '2349.320', 'end': '2350.680', 'text': 'that we that we have'}, {'start': '2350.680', 'end': '2352.800', 'text': 'in their classes in schools.'}, {'start': '2352.800', 'end': '2353.960', 'text': 'So we also do'}, {'start': '2353.960', 'end': '2354.840', 'text': 'school workshop'}, {'start': '2354.840', 'end': '2357.200', 'text': 'workshops now, which is really nice.'}, {'start': '2357.200', 'end': '2358.200', 'text': "That's great."}, {'start': '2358.200', 'end': '2359.400', 'text': 'Yeah. Yes.'}, {'start': '2359.400', 'end': '2361.240', 'text': "And so they're actually"}, {'start': '2361.240', 'end': '2362.720', 'text': 'very open for it.'}, {'start': '2362.720', 'end': '2365.720', 'text': 'And also the children we see, they,'}, {'start': '2365.760', 'end': '2367.120', 'text': 'they really want to learn'}, {'start': '2367.120', 'end': '2369.080', 'text': 'so much right there.'}, {'start': '2369.080', 'end': '2369.560', 'text': 'Yes.'}, {'start': '2369.560', 'end': '2370.560', 'text': 'They,\nthey want to learn'}, {'start': '2370.560', 'end': '2371.760', 'text': 'more about this topic.'}, {'start': '2371.760', 'end': '2373.600', 'text': "So they're really open for it."}, {'start': '2373.600', 'end': '2375.120', 'text': 'What was more difficult actually'}, {'start': '2375.120', 'end': '2376.960', 'text': 'in the beginning in India'}, {'start': '2376.960', 'end': '2379.240', 'text': 'was that charity is a'}, {'start': '2379.240', 'end': '2380.440', 'text': 'is a big thing there.'}, {'start': '2380.440', 'end': '2382.320', 'text': 'And you have a lot of projects'}, {'start': '2382.320', 'end': '2385.320', 'text': 'that give away food for free.'}, {'start': '2385.880', 'end': '2387.240', 'text': 'So in the beginning,'}, {'start': '2387.240', 'end': '2388.080', 'text': 'it was difficult'}, {'start': '2388.080', 'end': '2389.360', 'text': 'for them to understand'}, {'start': '2389.360', 'end': '2390.840', 'text': 'why should I'}, {'start': '2390.840', 'end': '2393.000', 'text': 'give you something in return'}, {'start': '2393.000', 'end': '2394.280', 'text': 'to get the food?'}, {'start': '2394.280', 'end': '2395.720', 'text': 'Because you a charity,'}, {'start': '2395.720', 'end': '2397.200', 'text': "we're in extreme poverty"}, {'start': '2397.200', 'end': '2399.440', 'text': "that they didn't understand it."}, {'start': '2399.440', 'end': '2400.640', 'text': 'And when we started the'}, {'start': '2400.640', 'end': '2402.160', 'text': 'community events and'}, {'start': '2403.240', 'end': '2404.600', 'text': 'also started with the, with'}, {'start': '2404.600', 'end': '2405.480', 'text': 'the workshops'}, {'start': '2405.480', 'end': '2406.440', 'text': 'explaining them'}, {'start': '2406.440', 'end': '2408.120', 'text': "why it's also good for them"}, {'start': '2408.120', 'end': '2409.400', 'text': 'that they bring the plastic'}, {'start': '2409.400', 'end': '2410.640', 'text': 'because for example,'}, {'start': '2410.640', 'end': '2412.080', 'text': "yeah, there's no more"}, {'start': '2412.080', 'end': '2413.200', 'text': 'waste laying around.'}, {'start': '2413.200', 'end': '2414.600', 'text': "It's also better for their"}, {'start': '2414.600', 'end': '2416.080', 'text': 'for their day to day life.'}, {'start': '2416.080', 'end': '2417.200', 'text': 'Yeah, right.'}, {'start': '2417.200', 'end': '2418.160', 'text': 'They realized, wow,'}, {'start': '2418.160', 'end': '2419.400', 'text': 'this is a really good thing.'}, {'start': '2419.400', 'end': '2421.680', 'text': "And now they're super motivated."}, {'start': '2421.680', 'end': '2423.280', 'text': 'And they even bring more plastic'}, {'start': '2423.280', 'end': '2425.040', 'text': 'that they need to.'}, {'start': '2425.040', 'end': '2426.600', 'text': 'So they bring in average.'}, {'start': '2426.600', 'end': '2428.320', 'text': 'They bring more,'}, {'start': '2428.320', 'end': '2429.640', 'text': 'plastic than 20'}, {'start': '2429.640', 'end': '2431.400', 'text': 'plastic bottles for one meal,'}, {'start': '2431.400', 'end': '2432.240', 'text': "although they don't"}, {'start': '2432.240', 'end': '2434.640', 'text': 'get more food for it.'}, {'start': '2434.640', 'end': '2435.840', 'text': 'How has buy food'}, {'start': '2435.840', 'end': '2437.280', 'text': 'with plastic changed'}, {'start': '2437.280', 'end': '2440.280', 'text': 'you as a person.'}, {'start': '2441.480', 'end': '2444.480', 'text': "That's a good question."}, {'start': '2445.200', 'end': '2446.200', 'text': 'I mean'}, {'start': '2446.200', 'end': '2448.800', 'text': 'of course I learned so much right.'}, {'start': '2448.800', 'end': '2450.000', 'text': 'By, by doing,'}, {'start': '2450.000', 'end': '2452.040', 'text': 'by being in contact with,'}, {'start': '2452.040', 'end': '2454.000', 'text': 'with all these countries'}, {'start': '2454.000', 'end': '2457.000', 'text': 'and facing these challenges.'}, {'start': '2457.000', 'end': '2459.480', 'text': 'It did a lot to me'}, {'start': '2459.480', 'end': '2460.440', 'text': 'and I think I grew'}, {'start': '2460.440', 'end': '2461.760', 'text': 'a lot as a person.'}, {'start': '2461.760', 'end': '2462.880', 'text': 'But I would also say it'}, {'start': '2462.880', 'end': '2465.200', 'text': "didn't change me completely"}, {'start': '2465.200', 'end': '2466.160', 'text': 'more feel like'}, {'start': '2466.160', 'end': '2466.840', 'text': 'it really'}, {'start': '2466.840', 'end': '2468.840', 'text': 'brought out the best in me'}, {'start': '2468.840', 'end': '2471.120', 'text': 'and also the sides,'}, {'start': '2471.120', 'end': '2472.520', 'text': 'that I like about myself.'}, {'start': '2472.520', 'end': '2473.680', 'text': 'That where I can help'}, {'start': '2473.680', 'end': '2474.480', 'text': 'people and work,'}, {'start': '2474.480', 'end': '2475.400', 'text': 'where I can really'}, {'start': '2475.400', 'end': '2476.360', 'text': 'make a difference.'}, {'start': '2477.800', 'end': '2479.840', 'text': 'You were actually on the Forbes'}, {'start': '2479.840', 'end': '2481.920', 'text': '30 under 30 list,'}, {'start': '2481.920', 'end': '2484.600', 'text': 'with Buy Food with Plastic.'}, {'start': '2484.600', 'end': '2486.800', 'text': 'What did that mean to you?'}, {'start': '2486.800', 'end': '2488.280', 'text': 'It meant so much.'}, {'start': '2488.280', 'end': '2491.280', 'text': 'It was just this recognition,'}, {'start': '2491.680', 'end': '2494.640', 'text': 'from an organization like Forbes.'}, {'start': '2494.640', 'end': '2496.080', 'text': 'Because I always thought'}, {'start': '2496.080', 'end': '2496.960', 'text': 'Forbes'}, {'start': '2496.960', 'end': '2498.840', 'text': 'only nominates the billionaires'}, {'start': '2498.840', 'end': '2500.280', 'text': 'of this world, right?'}, {'start': '2500.280', 'end': '2501.320', 'text': 'So,'}, {'start': '2501.320', 'end': '2503.560', 'text': 'I was really, really surprised'}, {'start': '2503.560', 'end': '2504.960', 'text': 'when I saw the list.'}, {'start': '2504.960', 'end': '2506.520', 'text': 'And also.'}, {'start': '2506.520', 'end': '2508.120', 'text': 'Yeah, that they recognize us'}, {'start': '2508.120', 'end': '2510.360', 'text': 'social entrepreneurs like this.'}, {'start': '2510.360', 'end': '2511.920', 'text': 'It means a lot to me'}, {'start': '2511.920', 'end': '2513.960', 'text': 'and and to me and the whole team.'}, {'start': '2513.960', 'end': '2515.920', 'text': 'I mean, it was really recognition'}, {'start': '2515.920', 'end': '2516.840', 'text': 'of the whole team'}, {'start': '2516.840', 'end': '2518.280', 'text': 'and the work that that'}, {'start': '2518.280', 'end': '2519.920', 'text': "we've did for, for so long now."}, {'start': '2519.920', 'end': '2520.880', 'text': 'Yeah.'}, {'start': '2520.880', 'end': '2523.560', 'text': 'I really believe that great things'}, {'start': '2523.560', 'end': '2525.920', 'text': 'always grow from small beginnings.'}, {'start': '2525.920', 'end': '2527.040', 'text': 'And I really think'}, {'start': '2527.040', 'end': '2528.560', 'text': 'Buy Food with Plastic'}, {'start': '2528.560', 'end': '2530.840', 'text': 'is the perfect example.'}, {'start': '2530.840', 'end': '2532.320', 'text': 'For that,'}, {'start': '2532.320', 'end': '2533.960', 'text': 'what would you tell people'}, {'start': '2533.960', 'end': '2535.680', 'text': "who don't know where to start?"}, {'start': '2535.680', 'end': '2537.960', 'text': 'They maybe want to help in some'}, {'start': '2537.960', 'end': '2539.320', 'text': "way, but they're overwhelmed."}, {'start': '2540.600', 'end': '2541.240', 'text': 'Do you have a piece'}, {'start': '2541.240', 'end': '2544.240', 'text': 'of advice for them?'}, {'start': '2544.440', 'end': '2547.080', 'text': 'Do you know the hummingbird story?'}, {'start': '2547.080', 'end': '2547.800', 'text': 'I do not.'}, {'start': '2547.800', 'end': '2548.880', 'text': 'You do not know that.'}, {'start': '2548.880', 'end': '2550.080', 'text': 'I do not know that'}, {'start': '2550.080', 'end': '2550.920', 'text': 'because I think'}, {'start': '2550.920', 'end': '2553.920', 'text': 'this small story, this little story,'}, {'start': '2554.960', 'end': '2556.000', 'text': 'is perfect for,'}, {'start': '2556.000', 'end': '2557.160', 'text': 'for the moment right now'}, {'start': '2557.160', 'end': '2559.720', 'text': 'because you said it always begins'}, {'start': '2559.720', 'end': '2561.960', 'text': 'with the starts with the small step.'}, {'start': '2561.960', 'end': '2562.680', 'text': 'Right.'}, {'start': '2562.680', 'end': '2564.440', 'text': 'And the hummingbird story'}, {'start': '2564.440', 'end': '2567.120', 'text': 'is my favorite story in the world.'}, {'start': '2567.120', 'end': '2570.120', 'text': "And it's about,"}, {'start': '2570.560', 'end': '2571.440', 'text': 'in the jungle'}, {'start': '2571.440', 'end': '2573.240', 'text': 'where a fire broke out.'}, {'start': '2573.240', 'end': '2575.040', 'text': 'So all the animals that lived in'}, {'start': '2575.040', 'end': '2577.080', 'text': 'the jungle had to flee,'}, {'start': '2577.080', 'end': '2578.240', 'text': 'and they were desperate.'}, {'start': '2578.240', 'end': '2579.480', 'text': "Like they didn't know what to do"}, {'start': '2579.480', 'end': '2581.640', 'text': 'because their home was breaking down'}, {'start': '2581.640', 'end': '2583.960', 'text': 'and the fire destroyed everything.'}, {'start': '2583.960', 'end': '2586.960', 'text': 'And then they all gathered,'}, {'start': '2587.560', 'end': '2589.840', 'text': 'alongside, a small,'}, {'start': '2589.840', 'end': '2592.280', 'text': 'a small water station, like a.'}, {'start': '2592.280', 'end': '2594.560', 'text': 'A pond? A pond. Exactly!'}, {'start': '2594.560', 'end': '2595.320', 'text': 'And then there was'}, {'start': '2595.320', 'end': '2597.320', 'text': 'this small hummingbird'}, {'start': '2597.320', 'end': '2600.280', 'text': 'taking one sip of water,'}, {'start': '2600.280', 'end': '2601.960', 'text': 'flying back to the fire,'}, {'start': '2601.960', 'end': '2603.600', 'text': 'dropping it there.'}, {'start': '2603.600', 'end': '2604.880', 'text': 'And he went back and forth'}, {'start': '2604.880', 'end': '2605.640', 'text': 'and back and forth'}, {'start': '2605.640', 'end': '2606.600', 'text': 'and back and forth and back'}, {'start': '2606.600', 'end': '2608.760', 'text': 'and forth, one drop after the other.'}, {'start': '2608.760', 'end': '2609.840', 'text': 'And the big animals'}, {'start': '2609.840', 'end': '2610.680', 'text': 'like the giraffe,'}, {'start': '2610.680', 'end': '2612.840', 'text': 'the elephant, the lion.'}, {'start': '2612.840', 'end': '2614.440', 'text': 'You know, they said to him,'}, {'start': '2614.440', 'end': '2615.440', 'text': 'come on, hummingbird,'}, {'start': '2615.440', 'end': '2616.680', 'text': "what do you think you're doing?"}, {'start': '2616.680', 'end': '2617.800', 'text': "You're not stopping the fire"}, {'start': '2617.800', 'end': '2619.480', 'text': 'like that with one drop at a time.'}, {'start': '2619.480', 'end': '2620.640', 'text': 'Right.'}, {'start': '2620.640', 'end': '2623.120', 'text': 'And the hummingbird said, I know'}, {'start': '2623.120', 'end': '2625.240', 'text': "I can't stop the fire like this,"}, {'start': '2625.240', 'end': '2627.600', 'text': "but that's my contribution to it."}, {'start': '2627.600', 'end': '2630.520', 'text': 'And if we would all work together,'}, {'start': '2630.520', 'end': '2632.440', 'text': 'we could stop the fire'}, {'start': '2632.440', 'end': '2633.520', 'text': 'and then the giraffe'}, {'start': '2633.520', 'end': '2635.760', 'text': 'comes with the long neck,'}, {'start': '2635.760', 'end': '2637.400', 'text': 'and then the elephant comes.'}, {'start': '2637.400', 'end': '2639.480', 'text': 'And the lion that can run fast'}, {'start': '2639.480', 'end': '2642.000', 'text': 'and together they can stop the fire.'}, {'start': '2642.000', 'end': '2643.280', 'text': 'But it had to start'}, {'start': '2643.280', 'end': '2645.240', 'text': 'with the hummingbird, right?'}, {'start': '2645.240', 'end': '2646.320', 'text': 'So what I really want'}, {'start': '2646.320', 'end': '2647.800', 'text': 'to tell the people is'}, {'start': '2648.800', 'end': '2649.720', 'text': "it doesn't matter"}, {'start': '2649.720', 'end': '2652.720', 'text': 'how small you start, just start.'}, {'start': '2652.760', 'end': '2654.560', 'text': 'And you may think'}, {'start': '2654.560', 'end': '2656.120', 'text': "it's not important"}, {'start': '2656.120', 'end': '2657.600', 'text': "or it's it's"}, {'start': '2657.600', 'end': '2658.880', 'text': 'not making a difference,'}, {'start': '2658.880', 'end': '2661.840', 'text': 'but maybe it just needs you'}, {'start': '2661.840', 'end': '2662.800', 'text': 'to start with it.'}, {'start': '2662.800', 'end': '2664.160', 'text': 'So someone else see'}, {'start': '2664.160', 'end': '2666.240', 'text': "Caesar's and gets inspired by it."}, {'start': '2666.240', 'end': '2667.200', 'text': 'And then together'}, {'start': '2667.200', 'end': '2670.000', 'text': 'you can do so much greater things.'}, {'start': '2670.000', 'end': '2672.680', 'text': 'So it may sound simple,'}, {'start': '2672.680', 'end': '2675.680', 'text': 'but just start will start small.'}, {'start': '2676.640', 'end': '2677.440', 'text': 'Now I can say'}, {'start': '2677.440', 'end': '2679.200', 'text': 'I know the hummingbird story'}, {'start': '2679.200', 'end': '2681.000', 'text': "and it's a really powerful message."}, {'start': '2681.000', 'end': '2683.880', 'text': 'Thank you for for sharing that.'}, {'start': '2683.880', 'end': '2684.920', 'text': 'Perhaps you can just share'}, {'start': '2684.920', 'end': '2686.640', 'text': 'how people can follow'}, {'start': '2686.640', 'end': '2687.280', 'text': "what you're doing"}, {'start': '2687.280', 'end': '2688.840', 'text': 'with Buy Food with Plastic,'}, {'start': '2688.840', 'end': '2689.760', 'text': 'where they can find you,'}, {'start': '2689.760', 'end': '2691.440', 'text': 'how they can support you, of course.'}, {'start': '2691.440', 'end': '2693.400', 'text': "So we're actually very active"}, {'start': '2693.400', 'end': '2694.960', 'text': 'on Instagram and LinkedIn.'}, {'start': '2694.960', 'end': '2695.760', 'text': 'So you can either'}, {'start': '2695.760', 'end': '2697.120', 'text': 'follow me on LinkedIn'}, {'start': '2697.120', 'end': '2699.120', 'text': 'on my personal account,'}, {'start': '2699.120', 'end': '2699.840', 'text': 'or the Buy Food'}, {'start': '2699.840', 'end': '2702.120', 'text': 'with Plastic account on Instagram,'}, {'start': '2702.120', 'end': '2702.600', 'text': 'because there'}, {'start': '2702.600', 'end': '2704.000', 'text': 'we share so many,'}, {'start': '2704.000', 'end': '2706.360', 'text': 'stories, videos, pictures'}, {'start': '2706.360', 'end': '2707.240', 'text': 'that you really see'}, {'start': '2707.240', 'end': '2708.360', 'text': 'what happens'}, {'start': '2708.360', 'end': '2710.400', 'text': 'with the donations also on site'}, {'start': '2710.400', 'end': '2712.880', 'text': 'and what kind of impact can we have.'}, {'start': '2712.880', 'end': '2714.000', 'text': 'Thank you so much.'}, {'start': '2714.000', 'end': '2715.000', 'text': "I'm really excited"}, {'start': '2715.000', 'end': '2716.520', 'text': 'to keep following,'}, {'start': '2716.520', 'end': '2717.240', 'text': "what you're doing."}, {'start': '2717.240', 'end': '2718.440', 'text': 'I have been for a while,'}, {'start': '2718.440', 'end': '2719.160', 'text': 'and I can say'}, {'start': '2719.160', 'end': '2722.360', 'text': "I'm just so inspired by your idea"}, {'start': '2722.360', 'end': '2725.000', 'text': "and the impact you're having on many"}, {'start': '2725.000', 'end': '2726.720', 'text': "people's lives. I would say"}, {'start': '2727.720', 'end': '2728.680', 'text': 'a little bit like the'}, {'start': '2728.680', 'end': '2730.680', 'text': 'hummingbird, but even more. Yes.'}, {'start': '2730.680', 'end': '2733.680', 'text': 'Thank you so much.'}, {'start': '2743.160', 'end': '2745.160', 'text': 'If you enjoyed this episode,'}, {'start': '2745.160', 'end': '2746.600', 'text': 'please consider liking,'}, {'start': '2746.600', 'end': '2748.280', 'text': 'commenting and subscribing.'}]