We had a call with our client. Our client, Hopper, has an issue creating ads on a global level. In the meeting, we have three user acquisition managers, which all independently manage their region (APAC, LatAM + Canada and Europe). We talk with them to go through their content needs. The challenges for us are: casting creators on a global level and creating the operational process around that. I'm meeting with our ops team tomorrow to discuss how we can structure this project. Could you give me an agenda for this call? The GOAL of the call is to identify a process through which we can create high quality content for all regions. I've got the following stakeholders on the call: Jes | Head of ops
Owns the process + the ClickUp instance and ensures that things are getting delivered on time with the right quality standard.

Etienne | Creative strategist
Researches and scopes different ad concepts, creates briefs, and defines discovery criteria

Ali | Paid Media Director. Responsible for account growth
user
Sure, here's a possible agenda that you can use as a starting point:

**1. Introduction (10 mins)**
- Welcome and introduction of all participants
- Brief overview of the problem (Hopper's issue with creating ads on a global level)
- Highlight the goals of the meeting (identify a process to create high-quality content for all regions)

**2. Current state (15 mins)**
- Briefly describe how the team currently handles content creation
- Discuss the challenges, pain points, and limitations faced

**3. The role of each stakeholder (10 mins)**
- Ensure everyone is clear about their roles - goals, accountabilities, deliverables.
- Specifically, the creative director's role in understanding brand guidelines

**4. Objectives for the process (10 mins)**
- Suggest realistic and relevant objectives
- All three managers could report back current projects, requirements and feedback from the market.

**5. Brainstorming (20 mins)**
- Open, free-mind, no filters on good as well as bad ideas to spark some creativeness.
- Any and all ideas welcome

**6. Ideation (20 mins)**
- Utilize user feedback to respond with current/historical truth with an innovative solution that could just be a new angle on existing ones.

**7. Model formation (15 mins)**
- Break up in groups and outline models from the previous work that could implement across regions.

**8. Action Plan (10 mins)**
- Check through all possible achievable steps with the Cross functional cooperative operation to execute the model in absolute clarity.

**9. Conclusion (10 mins)**
- Recap of all the pointsresolved, goal is, a way forward, timelines, key performance indicators.
- Such that you ensure the next steps, included working steps.

**10. Miscellaneous (5 mins)**
- Make sure everyone knows their immediate actions, timelines, who's responsible, and how they'll scale after.
assistant
We had a call with our client. Our client, Hopper, has an issue creating ads on a global level. In the meeting, we have three user acquisition managers, which all independently manage their region (APAC, LatAM + Canada and Europe). We talk with them to go through their content needs. The challenges for us are: casting creators on a global level and creating the operational process around that. I'm meeting with our ops team tomorrow to discuss how we can structure this project. Could you give me an agenda for this call? The GOAL of the call is to identify a process through which we can create high quality content for all regions. I've got the following stakeholders on the call: Jes | Head of ops
Owns the process + the ClickUp instance and ensures that things are getting delivered on time with the right quality standard.

Etienne | Creative strategist
Researches and scopes different ad concepts, creates briefs, and defines discovery criteria

Ali | Paid Media Director. Responsible for account growth
user
Sure, I'd be happy to help you create an agenda for your call. Here's a suggested structure:

1. **Introduction (5 minutes)**
   - Briefly restate the purpose of the meeting.
   - Introduce all participants and their roles.

2. **Problem Statement (10 minutes)**
   - Discuss the challenges faced in creating ads on a global level.
   - Highlight the issues with casting creators and operational processes.

3. **Current Process Overview (15 minutes)**
   - Jes to explain the current operational process and the ClickUp instance.
   - Discuss the quality standards and delivery timelines.

4. **Creative Strategy Overview (15 minutes)**
   - Etienne to present the current ad concepts, research process, and discovery criteria.
   - Discuss how these strategies are working for each region.

5. **Account Growth Perspective (10 minutes)**
   - Ali to share insights on how the current process impacts account growth.
   - Discuss any specific needs or challenges from the paid media perspective.

6. **Brainstorming Session (30 minutes)**
   - Open discussion on potential solutions to the identified challenges.
   - Each stakeholder can provide input from their perspective.

7. **Action Plan (20 minutes)**
   - Based on the brainstorming session, outline a new process that addresses the challenges.
   - Assign roles and responsibilities for each stakeholder in the new process.

8. **Next Steps and Follow-ups (10 minutes)**
   - Discuss the timeline for implementing the new process.
   - Schedule follow-up meetings or checkpoints to review progress.

9. **Closing Remarks (5 minutes)**
   - Recap the main points of the meeting.
   - Thank everyone for their time and participation.
assistant