A client is asking me why I need access to the analytics to complete a site redesign. Here's my current email. Can you make it more "client friendly" so I don't come off as an asshole:

"About 90% of my design decisions is based on data, with the other 10% on “past experience and learnings”. When I design, I design based on business first, code second, “design/aesthetics” third. This means, designing based on what looks good or what other companies do is a lower priority for me. To me, a website is a system that gets things done, not a painting on a the wall.

So I look at the data, see what pages are performing well, what’s not performing, and ask questions such as “why is the bounce rate for this product page so low”?. I’ll look for any qualitative (human) data as much as possible to see if there’s any corrolation. I rarely do any design without data and analytics first."
user
Sure, I'd be happy to help make your email more friendly and explanatory. Here's a modified version:

Subject: Understanding the Importance of Analytics for a Successful Site Redesign

Dear [Client],

I hope this message finds you well. I really appreciate your interest in having me lead the site redesign for your project. As a user experience and web design specialist, I always approach my work based on data from analytics. Here's a brief overview of why analytics are vital in every website redesign effort. Firstly, analytics help me make data-driven decisions. Over 90% of my design choices are based on data, with the other 10% reliant on past experience and learnings. I see websites primarily as systems that accomplish objectives, not decorative pieces like paintings on walls. Because of this, the features, flow, layout, colors, copy, and other design factors must serve specific purposes for your target audience. For instance, if a page is not performing well, I would investigate why the bounce rate is low. I'd review qualitative human data, including user surveys and feedback, to see if they correspond. In some cases, there may not be data available for the issue you want to address, but basic design decisions are almost always influenced by research. The simplest way to explain this is that I begin with information and then design from there. A site redesign is a significant task as any change can significantly impact your client's business. By employing analytics, I can implement a way to request input from customers and assess how they would like to see improvements. I provide a system to keep answers within a fixed context that can swiftly identify valid shifts and minimizes the risk of missteps that may result in negative KPIs. I'm confident that the gave-based approach to design helps the intended result. Thank you for all these queries. This just clarifies how I operate. I'd be pleased to discuss further about how findings align with the more design goals and make the most efficient strategies. I'm eager to work for you and perform some significant work creatively. I feel that understanding this concept will give you the results you need and explain why I ask (in a polite, educational way) for direct access to the platform. This isn't to state I would perform this business. These tools allow your business's increases, informing the web design process more precisely. It is crucial to underline that through access to the stats I get signals misaligned who otherwise, my perceptions of the benchmark demographics, and complications from facts could be misfunctional. The range designated to personal factors is wider. If you'd make a document available for insight sharing discoveries, it may be a perfect illustration of how I enable the platform. Nonetheless, I'd prefer for you (or your administrator) to inform whether I have advanced system user access rights. I would want system privilege to connect such fresh aspects anywhere possible. Lastly, please understand that I understand whatever projects, optimizations, additions go into the process, and the end outcome requires monitoring your web site, the design, and the analytics dashboard on the website; I'll give you totally free cover as needed to reveal and contribute to others. I hope that proportionality in communications has been useful to shed light on the utility of Analytics and to provide an understanding on how I work. Please never be doubt of requiring the precise, occurrence applicable data with your site in the development. I wish to consult and offer assistance. So yeah, overlook my point. I've been told analytical thinking about my design work and have officially adopted its philosophy. However, this doesn't mean (though it might imply sometimes, particularly if you stay quiet on this day) not being innovative, creative, and inventive. Quite the other, by examining my clients' objectives and equal area applications and what 's out there, I happily promote or check out any thought-bubbles that build a demonstrable fascinating revelation to boost their companies. I'm interested in that some designers are lying in eye shows, some preferring their "aesthetics." That does have an adequate impact to yield, relating to website business, analysis from prospect. Hope my remarks reinforced you, cause all has been effectively explained in detail. Sincerely,

[Your Name]
assistant
A client is asking me why I need access to the analytics to complete a site redesign. Here's my current email. Can you make it more "client friendly" so I don't come off as an asshole:

"About 90% of my design decisions is based on data, with the other 10% on “past experience and learnings”. When I design, I design based on business first, code second, “design/aesthetics” third. This means, designing based on what looks good or what other companies do is a lower priority for me. To me, a website is a system that gets things done, not a painting on a the wall.

So I look at the data, see what pages are performing well, what’s not performing, and ask questions such as “why is the bounce rate for this product page so low”?. I’ll look for any qualitative (human) data as much as possible to see if there’s any corrolation. I rarely do any design without data and analytics first."
user
Subject: The Importance of Analytics in Our Site Redesign

Dear [Client's Name],

I hope this message finds you well. I wanted to take a moment to explain why I'm requesting access to your site's analytics as we embark on this exciting redesign project.

My approach to design is a blend of data-driven decisions and insights from past experiences. The data from your site's analytics plays a crucial role in this process, accounting for about 90% of my decision-making. The remaining 10% is influenced by learnings from previous projects and industry best practices.

In essence, I view a website as a dynamic system that serves your business needs, rather than just a static piece of art. This perspective helps me create a design that not only looks good but also works effectively for your business.

By analyzing your site's data, I can identify which pages are performing well and which ones might need a bit more attention. I can also investigate specific metrics like bounce rates and try to understand why certain pages might be underperforming. This information helps me make informed decisions that align with your business goals.

Moreover, I strive to correlate this quantitative data with qualitative (human) data whenever possible. This allows me to understand the user experience better and make design choices that resonate with your audience.

In short, access to your site's analytics is vital as it allows me to create a data-backed, user-centric design that serves your business objectives effectively. I appreciate your understanding and look forward to working together on this project.

Best regards,
[Your Name]
assistant