What's the difference between free and paid search results?
免费和付费搜索结果有什么区别？
Both free and paid search results are relevant to their audience. However, they differ in the way they are positioned on the search results page. Free Search Results: Free search results are those that appear in natural order. They can be ranked according to relevance, publication time, or popularity of the content. Free search results are not paid for and do not serve ads. The number of organic search results is limited by the number of organic entries in the Google database. Paid Search Results: Paid search results include an ad and appear as sponsored links at the top or bottom of organic listing pages. Paid searches display ads for specific products or services that can be purchased through the clicks or impressions of those links.
免费和付费搜索结果都与其受众相关。但是，它们在搜索结果页面上的定位方式有所不同。 免费搜索结果： 免费搜索结果是以自然顺序出现的结果。它们可以根据相关性、发布时间或内容的受欢迎程度进行排名。 免费搜索结果不收费，也不投放广告。 自然搜索结果的数量受到 Google 数据库中自然条目数量的限制。 付费搜索结果： 付费搜索结果包括广告，并在自然列表页面的顶部或底部显示为赞助链接。 付费搜索显示特定产品或服务的广告，这些产品或服务可以通过这些链接的点击或展示来购买。