Hvornår skiftede food lion navn fra food town?
1983
Food Lion-navnet blev indført i 1983; da Food Town ekspanderede til Virginia, stødte kæden på flere butikker med navnet Foodtown i Richmond-området. Udvidelsen til Maryland ville have været et større problem, da omkring 100 uafhængige, men tilknyttede butikker hed Food Town. Da Delhaize havde en løve i sit logo, havde Food Town bedt om at få lov til at bruge den på produktmærker og nye butiksskilte. Ralph Ketner indså, at "løven" kun behøvede to nye bogstaver og flytning af et andet bogstav i kædens skilte. Den 12. december 1982 meddelte Ketner, at navnet blev ændret til "Food Lion", og ved udgangen af marts 1983 var alle butikker blevet omdøbt. Navneændringen var forvirrende for de amerikanske kunder, men gav økonomisk og historisk mening, da Delhaize engang var kendt som "Delhaize Le Lion".
1983
The Food Lion name was adopted in 1983; as Food Town expanded into Virginia, the chain encountered several stores called Foodtown in the Richmond area. Expansion into Maryland would have been a bigger problem since about 100 independent, but affiliated, stores were called Food Town. Because Delhaize had a lion in its logo, Food Town had asked to use it on product labels and new store signs. Ralph Ketner realized "lion" needed only two new letters and the movement of another in the chain's signs. On December 12, 1982, Ketner announced the name change to "Food Lion," and by the end of March 1983, all stores had been rebranded. The name change, while puzzling for American customers, made economic and historic sense, as Delhaize was once known as "Delhaize Le Lion".
Food Lion