These are important metrics that allow agencies and authorities to understand how well users view the mobility offer on hand and whether or not it is compelling enough to effectively compete with car transport. This typically has occurred in an uncoordinated manner across different cities and countries but there are increasing calls for some form of standardised data-sharing from ride service companies to cities. Certain cities, like New York and London, have compelled ride services to share data in return for operational licensing, while yet others have been unsuccessful with the same companies - possibly because of a poorly structured or overly broad data requests.