Households not taking part in the Green Deal will face higher energy bills, as the cost of subsidies and administration are expected to be passed through to customers by energy suppliers. To ensure that fuel-poor households are not left behind as overall energy efficiency improves, it is essential to ensure that enough ECO subsidies go to Affordable Warmth. Providing quality information to households will also be essential to encourage take-up (Bowen and Rydge, 2011). Many consumers have complained about poor quality, failure to provide the most suitable form of insulation, mis-selling and difficulty to get redress.