For example, values and goals of such an engagement programme could be increasing social learning, citizen empowerment for decision-making, transparency or trust in government. The programme could also utilise information technologies and emerging social media tools to activate greater involvement in water pricing policy formulation and to create greater information exchange between citizens and the government. However, because some areas may occasionally suffer from scarcity issues and conflicts of use, a charge on water abstraction has been implemented in order to make users internalise opportunity costs of using water.