Organized in the Red de Genera y Familia, the first step was convening Care Dialogues, an advocacy strategy which aimed to raise the visibility of care on the public agenda.154 But in contrast to the above-mentioned cases, it was die engagement with the ruling party, Frente Amplio, and the inclusion of the SNIC as part of the electoral campaign programme for 2010-2015 that proved crucial.155 Care thus became a political, and not only a technical, public policy issue. Because the importance of unpaid care and domestic work had already been recognized, the discussion could centre on concrete policy design and implementation. These data have yielded, for example, measurements of “time poverty”168 and its relation with income poverty.