Box 22 presents the European Smart Specialisation (S3) model, an integrated approach to fostering competitiveness based on the notions of ecosystems and global value chains, and its application to the promotion of Sustainable Arctic Tourism in Finland. Innovation requiring cross-sector policy support is more likely to be secured over the long-term under these circumstances. It examines the changing global trends and inter-linked policy challenges driving the need to revisit the policy framework supporting tourism growth, analyses a selection of specific issues likely to represent challenges for tourism in the medium- to long-term, and explores ways for closer policy integration between tourism and related policy areas. In addition, the report builds on the outcomes of a Workshop on Effective Policies for Tourism Growth held in Bern on 3 July 2014, and co-organised with the State Secretariat for Economic Affairs (SECO), Switzerland.