Once in employment, training and continued professional development should provide youth with a means to forge a career in the sector, rather than simply working in it by accident or because of a lack of other opportunities. The initiative also recognises that success depends on the sector’s ability to empower and develop the skills and talents of young people (Box 6). The paper identifies three barriers which prevent young people from entering or staying in the hospitality sector: i) lack information about the nature and extent of meaningful careers in the hospitality industry, ii) skills mismatch, many youth are not suitably qualified for entry-level or advanced opportunities, and iii) high turnover, many talented young people do not pursue long-term careers in the industry.