Preparatory work is done by specially trained teachers who closely co-operate with PES counselors working in the BIZ. The visits include a presentation of PES services for young people, including an emphasis on the importance of starting to think about career choices early on. Opportunities for second chance education and flexible education pathways are needed. Given that Norwegian employers often complain of significant problems in recruiting young people (Challenge 7), it is important that all of Norway's skills potential is being developed, activated and used.