Tonga’s Ministry of Education, Women’s Affairs and Culture (MoEWAC) is working to seize this opportunity, getting involved in national and regional media industry-oriented workshops, in order to foster opportunities for co-operation. The ministry has worked with local media to educate them on agendas such as EFA, the MDGs and the UNDESD, and one representative has indicated that the media has become a ‘catalyst and advocate for local co-operation and contributions to sustainable development, especially at the grassroots and community level’. None of these associations are commonly made with mainstream or mass media sources.