They each have a dominant Instagram following and are renown for capturing incredible landscape pictures, but what happens when you send eight of the best photographers on a road trip to the Isle of Skye? In a quest to find the perfect photograph, the intrepid social media giants were sent by Europcar to explore and snap nearly 650 miles in three days, and post their findings with the hashtag #MovingSkyewards. Their breathtaking findings have been seen by a combined following of over one million users, with the team proving that Isle of Skye is the perfect road trip destination. Scroll down for videoEuropcar started a campaign to show how incredible the drive is to Scotland's Isle of SkyeThe location is only accessible by bus or private car, and the company enlisted the help of prolific InstagrammersEight photographers from Denmark and Scotland embarked on an incredible roadtripThey used the hashtag #MovingSkyewards so others could join in on celebrating the picturesque areaTogether the photographers have over a million followers on the social media site
The campaign creators felt it was important to harness the community feel of Instagram, and although the _ had been long-term admirers of each other’s photography, they had never previously met face to face.