
shelee matichi bhandi

staffordshiremadhye asalelya shelee potteries purvi willeman andd company mhanoon olakhalya jaat hotya. jyacha vyapar pholi kumbharkam mhanoonahi hott asey. 1862 madhye joseph baul shelee haah companymadhye sameel honara pahila shelee hota aanee 1896 madhye tyacha mulga persey shelee haah ekmev malak banala, jyanantar 1966 madhye sahyogi ingraji kumbharkamanni tabyat ghenyaparyant too shelee kutumbacha vyavasay rahila. table ware heey pramukh utpadan asale taree tyachi chean aanee matichi bhandi utpadane anek aanee vaividhyapurn hotee. victorian kalatil uttaradhat qalaa digdarshak fredrick alfried aar. haid yanni tayar keleli qalaa nauvyu shailichi matichi bhandi aanee intarasio shreni atyant lokpriy hotee, parantu shelee bahudha tyachya aantar-yuddh varshanchya bareek hadanchya chean "aart deco" vastoo aanee yuddhanantarchya fashionable chahachya vastusathi prasiddha aahe.
willeman mhanje shelee-branded porcelainchya aadhichya backstamp kelelya aavrutticha sandarbh aahe. yaa porcelainchya brandchi nirmiti karnara karkhana englandmadhil staffordshire yetheel longton yethe hota.
prarambhik itihas.
matichya bhandyanchya nirmitichi ugamsthane yaa jeelhyat hotee, jyanna kumbharkamat pholi mhanoon olakhale jaate. ekonisavya shatkachya suruvatiparyant, jaree jilha tulanene garib asala taree matichya bhandyanche utpadan vikasit kele jaat hote aanee anek matichya bhandyanchya kampanya sthapan kelya jaat hotya. yapaiki eka messerscha karkhana hota. elkin, nite aanee bridgewood, jyanchyakade 1829 paryant eka shaktishali vafeche engine aanee chakakichi girani hotee.
1853 madhye nite yaa vyavasayacha ekmev malak banala, parantu tyanantar lagechach heinry villemanla bhagidar mhanoon ghetale, nite andd willeman mhanoon vyapar keela. teen varshannantar nite nivrutt jhaala aanee heinry villemanne swatachya navane vyavasay suru thewala. 1862 madhye heinry villemanne joseph shelila (jyachya kutumbane ekekali aata gladstone sangrahalayane vyapalelya thikani matichi bhandi tayar kelee hotee) pravasi vikreta mhanoon niyukt kele. 1864 madhye heinry willeman yanche nidhan jhaale aanee tyanche done mulge james eff aanee charles jeey yanni vyavasay haatee ghetala. done varshannantar vyavasay vibhagala gela, james matichya bhandyanche vyavasthapan karat hote, tarr charles cheencha karkhana chalvat hota. charles willeman 1870 madhye matichya bhandyanchya karkhanyatun nivrutt jhaale aanee james yaa karkhanyache ekmev malak jhaale.
joseph shelila 1872 madhye james vilemansobat bhagidarit ghenyat aale, parantu keval chinchya karkhanyasathi. hii company willeman andd company mhanoon olakhali jaau lagali aanee tine 'pholi' haah backstamp vaparla.
1910 paryantcha vikas.
1881 madhye josefcha mulga persey shelee companyt sameel jhaala. 1884 madhye james willeman yanni matichya bhandyanchya karkhanyache vyavasthapan karnyasathi chinchya karkhanyatun nivrutti ghetali aanee 1892 madhye jevha matichya bhandyancha karkhana bund jhaala tevha teey purnapane nivrutt jhaale. willeman andd companyne lokanchya aavadinusar vastoo tayar karnyas suruvat kelee aanee 1896 madhye austreliya, america aanee canadamadhye pratinidhi niyukt kele aanee londonmadhye tyanchi eka pradarshan kaksh hotee, jyat tyanni swatahla 'qalaa chiinii matiche bhande utpadak' asey sambodhale.
joseph shelee juuna 1896 madhye maran pavala, jyamule perseyche companyche ekmev niyantran rahile. persila company vadhavayachi hotee aanee 1896 madhye tyane roland mauricela nokri dilee. mauris heey eka syremic designer hote aanee tyanni pudhe jaaun sunder kapchya aakarachi rachana kelee. haah aakar visheshtah dusya mahayuddhanantar americet khoop lokpriy jhaala aanee 1966 madhye taba gheiparyant tyache utpadan chaloo rahile.
fredrick alfried aar. haid yanna 1896 madhye qalaa sanchalak mhanoon niyukt karnyat aale hote. aar. haid yanni tyanchya swatachya prakarchi kaushalye companymadhye aanali aanee chean aanee matichya vastoonchya anek shreni sadar kelya aanee yamule companychi pratishtha aanakhi vadhali. 1899 madhye 'artiste' yaa niyatkalikane 'kahee sunder ingraji matichi bhandi' yaa shirshakacha eka lekh tayar keela, joou tyaa velee pholi aart pottery mhanoon olakhalya jaananya, tyaa kalatil mukhya fashion setarpaiki eka, liberties auph regent street, london, yaa vastoonchya nivadiche pradarshan karat hota, tyaa goshtisathi purnapane samarpit hota. intarasio' navachya matichya bhandyanchi sajavatichi shreni hii matichya bhandyanmadhye aarhedchya pramukh yogdananpaiki eka hotee. 1905 madhye tyanni company sodali.
tyanantar walter slatter yanni qalaa digdarshak mhanoon padbhar swikarla. slatter heey kumbharkam udhyogatil aanakhi eka suprasiddha kautumbik naav hote. walter 1870 chya dashakachya uttaradhat tyache kaka johnn slatter yanchya margdarshanakhali, nile street, burselem yetheel doulton yethe jaanyapurvi, myntons yethe shikau hota. aarthik mandee asatana slatter willeman andd companyt sameel jhaala hota, mhanoon tyachya pahilya varshanmadhye too swatah laa adhik lokpriy vastunche nirikshan kartana aadhalala jyasathi willeman prasiddha jhaala hota.
shelee 1910-1945.
1910 madhye persey sheleene 'pholi' heey naav tyache vyapari naav mhanoon nondavanyacha prayatna karnyacha nirnay ghetala kaaran chinala ajunahi pholi chayana asey chinhankit kele jaat hote. jyaa companyne tyachya backstampower 'pholi' naav dekhil vaparale hote, tyaa aanakhi eka companyne aakshep ghetala aanee parinami nyayalayin khatala jhaala, jyamadhye asey tharavale gele qee willmanla naav vaparnyacha vishesh dawa karata yenar nahee. sheleene naav badaloon 'shelee' kele, jeey eka dhalamadhye thewale gele. 1910 teey 1916 yaa kalat 'lett pholi' heey shabd dhalchya varchya bajula thewale gele. sheleene jaheer kelelya jahirati, lokanna badalancha sallah dett aahet-eka nivedanat asey lihile aaheh
pholi' chinchya jaagtik khyatimule anek swast anukarane jhaali aahet aanee bhavishyat, lokanche sanrakshn karnyasathi, vastavik aanee assal 'pholi' chinala nehmich 'shelee' chean mhanoon chinhankit kele jaeel, joou eka trademark aahe joou sarvoch utkrushtatechi hummy aahe.
1911 madhye aarthik paristhiti sudharu lagali hotee aanee walter slaterla adhik kalatmak swatantrya denyat aale hote. tyane sajavatichi matichi bhandi aanee matichi bhandi vikasit karnyas suruvat kelee, tasech bareek hadanchya chinchya vikasavar dekhrekh thewali. 1914 paryant sheleene uchch darjachya matichya vastoonchya aivaji chinmadhye jevanachi bhandi tayar karoon swatache naav kamavanyas suruvat kelee hotee. kahee varshantach, visheshtah americet, too eka motha yashasvi tharala.
pahilya mahayuddhachya kahee kalapurvi perseyche mulge, persey norman aanee vincent bobb, kautumbik companyt sameel jhaale. dusra mulga keneth jacq birmingham vidyapithat gela. yaa tighannahi tyanchya madhalya navane olakhale jaat hote aanee nantar yaa tighannahi tyanchya navavarun eka cup aakar denyat aala.eae. norman, vincent aanee keneth. norman aanee bobb ekatra aale aanee doghehi yuddhatoon surakshit paratale. jacq vidyapithat rahila. tyanantar tighannihi companysathi kaam karnyas suruvat kelee, norman nirmitishi sambandhit hota, bobney godame aanee satha niyantran ghetale, jackney tyachya lekhapal prashikshanasah vittavyavasthechi jababdari ghetali. 1919 madhye waltercha mulga erich slatter companymadhye sameel jhaala. prashikshan purn kelyanantar tyanni designs tayar karnyas suruvat kelee jee nantarchya varshant companysathi prachand yashasvi tharali. 
1920chya kalat kamanchya vikasasathi paise guntavale gele aanee eka karyalayin gut aanee shorumcha samavesh asalela vistar purn jhaala (hii karkhanyapudhechi teen majali imarat hotee) 1920madhye suru jhaleli guntavanuk aanee sudharana aata karkhanyatil gunavatta aanee ekoon utpadanat sudharana hott asalyane purava mhanoon hotya. 1925 madhye yaa pradarshanagruhache varnan kumbharkamatil sarvottam mhanoon karnyat aale.
jaree yaa companyvar shelee kutumbache pannas varshanhun adhik kaal niyantran hote aanee 1 janewari 1925 roji sheliche naav aanee vyaparchinh nondavale gele asale taree companyla ajunahi willeman andd company asey mhatale jaat hote. 
visavya dashakachya madhyaparyantcha dusra mahayuddha suru hoiparyantcha kaal hii shelichi sarvat faldayi varshe hotee. yach kalat aart dekocha kaal vividh deco aakaransah atishay yashasvi siddha hott hota. companyla madat karnara aanakhi eka ghatak mhanje chinmadhil hadanchya pramanane gunavatta vadhavali hotee aanee kapchya aakarat 'andyache kavach chean' haah vakyansh samanyatah vaparla jaat asey.
shelee jahiratinchya madhyamatoon aaplya vastooncha prachar karat hotee aanee tyane smeadlies advertising services limited navachya companyla niyukt kele. soochi, masike, vartamanpatre aanee agadi chitrapatgruhanmadhyehi tyanni jyaa prakare vastooncha prachar keela, tyamadhye smedley bhavishyatil hote. yamule punha ekada sheliche naav pratyekachya manat thevanyas madat jhaali.
visavya dashakachya madhyat tofkhanyane parampara modali aanee tyaa kalatil prasiddha chitrakar hiilda kauhamala narsarichya vastunchi eka shreni tayar karnyasathi niyukt kele. couhamne playtime navachi malika tayar kelee; rachana hii mulanchya upkramanche sadhe pratinidhitva hotee. 1927 madhye aarakhadyanchi dusari malika tayar karnyat aalee aanee 1928 madhye samudrakinanyavaril sankalpanesah chahacha sanch tayar karnyat aala. chahachi bhandi snanasathicha tamboo hotee, sakharechi vadgi samudrakinanyavaril badali hotee aanee dudhacha ghada haah samudri shaivalasah eka kavach hota.
1926 madhye sheleene dusra suprasiddha chitrakar sadar keela-mebel lucie etwell. tichya pahilya sahaa designsmadhye mule, prani aanee hiravya rangachya sootmadhye lahan hiravya bahulyancha samavesh asalelya drushyanche chitran kele gele-tyanna 'buu booj' mhatale jaat asey. etwellne chahacha sanchahi tayar keela, chahachi bhandi mashroomchya gharachya aakarachi hotee, sakharechi vadgi eka mashroom hotee jyachi varchi kapani kelee gelee hotee aanee dudhacha ghada haah coy saluting pojmadhye hirwa buu buu hota. yaa aarakhadyanna utsahpurn pratisad midala aanee 'matichya bhandyanchya rajpatrat' lihile hote qee, 'samanyatah vyaparapoorvi jeey thewale jaat hote, tyapekshahi purnapane aadhi, teey kharokharach narsarichya bhandyanchi eka apratirodhya shreni hotee. kharedidaranna dekhil teey aavadale asateel kaaran tyanchi khoop changli vikri jhaali hotee. etwelche yash suruch rahile aanee nantar mulanchya aakrutyancha eka sanch sadar karnyat aala, sarvanchi nave denyat aalee. vividh pozmadhye lahan kalpit kalpit bahulyanchi eka malika dekhil tayar karnyat aalee. etwellne rachana tayar karane suru thewale aanee sathchya dashakat ajunahi vastoo tayar kelya jaat hotya.
shelee aata tyachya bareek chinsathi prasiddha asatana, karkhanyat samanya dhavana-daad-mill table wareche utpadan dekhil kele jaat hote, jaree jailey sadyansarkhya vastoo parampareshi tutun padalya kaaran aakar sadachya bahereel bajus disat hota aanee keval aat nahee, sachecha bahereel bhag sahasa sadha asato. yaa kalat atishay lokpriy tharaleli aanakhi eka rachana mhanje susanvad aanee susanvadayukt thibak vastoo; hii sajavat sheleene tayar kelelya jawaljawal pratyek goshtivar tayar kelee jaat asey.
1928 madhye jameen, imarati aanee samagrichi yadee aanee moolyankan suru karnyat aale aanee yamule sampoorn rakmeche moolya 50,000 paund itake jhaale. 
janewari 1929 madhye persey shelee aanee tyanche teen mulge samaan bhagdharak asalyane company eka maryadit company bunley. 1932 madhye persey shelee jawaljawal pannas varshe malak rahilyanantar nivrutt jhaala, too bornemouthla gela aanee 1937 madhye maran pavala. 1933 madhye keneth jackcha shastrakriyenantar rugnalayat mrutyu jhaala. walter slatter 1937 madhye qalaa digdarshak mhanoon nivrutt jhaale, tyancha mulga erikne qalaa digdarshak mhanoon padbhar swikarla.
companyche yash tisachya dashakachya uttaradhaparyant chaloo rahile, parantu september 1939 madhye jevha yuddh ghoshit jhaale, tevha shelila achanak jaaniv jhaali qee saktichya bharatimule majuranchi kamatarata bhasel aanee tyaa sahityacha puravatha lavkarach qamee hoil. vyapar mandaladvare niyaman aanee nirbandh aanale aanee niyantrit kele gele. juuna 1942 madhye, yookechya bajarpethet sajavalelya vastunvar sampoorn bandee ghalanyat aalee. niryaticha eka mahattvacha srot mhanoon, sushobhit vastoo ajunahi niryatisathi tayar kelya jaat hotya, kaaran britainsathi niryat haah utpannacha eka mahattvacha srot hota.
yuddhadarmyan matichya bhandyanche utpadan thambavanyacha aanee purnapane bareek hadanchya chean utpadanavar laksh kendrit karnyacha nirnay ghenyat aala. yacha arth karkhanyat sampoorn badal; heey utpadan slip hausapasoon packaging hausmadhye satat pravahit karnyasathi hote.
1945 nantar shelee.
nirbandh purnapane uthavanyachya anek varshe aadhi jaree yuddh 1945 madhye sampale. september 1945 madhye matichi bhandi udyog haah sashastr dalatil pramukh kamgaranchi sutka karnyasathi nirmitichya pahilya kshetranpaiki eka hota.
december 1945 madhye vincent bobche achanak nidhan jhaale. janewari 1946 madhye erich slatter aanee ralf tatton yanchi persey norman shelee yanchyasobat kaam karnyasathi sanchalak mandalavar nivad karnyat aalee, jeey vyavasthapakiy sanchalak jhaale. vincent bobcha motha mulga alaan haah 1946 chya sharad rututil naudalat seva dilyanantar companyt sameel jhaala. tyanni vikri sanchalakache padd sweekarle. donald alancha bhau done varshannantar cambridge vidyapithat naisargik vidnyanat onners padvi midvalyanantar companyt ruju jhaala. donald heey tantrik sanchalak jhaale.
donaldla persey norman sheleene tyachya tantrik aanee vaidnyanik kalpananche anusaran karnyasathi protsahit kele. 1956 paryant teey topaliche sarvat mothe bhatti vikasit karnyat aanee tayar karnyat yashasvi jhaale hote. tyach varshi meey mahinyat shelee materiyalane shelee electric furness limited hii upakampani sthapan kelee. yaa companyne itar companyansathi bhatti bandhanyas suruvat kelee. yaa kamacha samna karnyasathi, 1960 madhye yaa thikani naveen parisar bandhanyat aala aanee 1964 madhye vistar bandhanyat aala.
yuddh sampalyapasun, deshi aanee videshi asha donhi bajarachya kumbharkam utpadanachya bajus sheleene swatache sthan kayam rakhale. naveen tantradnyanane matichya bhandyanchya udhyogacha chehara badaloo lagla aanee junya batalyanchya bhattya anavashyak hott gelya. yacha arth assa qee kahee lahan kutumb-sanchalit kampanya yaa badalancha kharch tyanchya sadhananchya palikade shodhat hotya.
meey 1965 madhye shelee potteries limitedne tyanche naav badaloon shelee chayana limited asey kele. meey 1966 madhye persey norman shelee yanche nidhan jhaale. juuna 1966 madhye shelee chayana limited haah sanlagn ingraji matichya bhandyancha bhag banala (aaa.eae.pii.). serve thakbakidar aurder purn kelyanantar, shelinchya bhandyanche utpadan thambale. yaa karkhanyala 'montrose works' asey naav denyat aale aanee ainshichya dashakachya suruvatiparyant shahee albert wareche utpadan suru hote. royal doulton dekhil aaa. chaa bhag hota.eae.pii.itar anek matichya bhandyanchya companyansah aanee shahee doulton adhik prasiddha asalyane shahee doulton heey naav samore aale. karkhana bund jhalyavar bahutansh junya imarati padalya gelya.