
foord aagolaganam

"1999ll foord motor kambani (efmc) kku vendi parasya ejansi jedablyudi detroit srishticha oru american television parasyamaayirunnu "global aandham". ithu fordinte aadyathe aagola parasya prachaaranamaayirunnu. akkaalat, eee parasyam lokathile ettavum valia parasyamaanennum yuu. ezz. parasya charithratthile ettavum valia otta vaanijya nirmmaanangalilonnaayum ettavum chelaveriyathumaaya onnaayum vishwasikkappettirunnu. maadhyamangalude adisthaanathil, oru kaalath oru bheeman parasyadaathaav oru parasyatthinte ettavum vyapakamaaya upayogamaayirunnu ithu. thudakkathil, rund minitt dairkhyamulla orotta pathipp 1999 november 1 nuu ratri 9 manikk lokathile mikkavarum ellah raajyangalilum oresamayam sampreshanam cheythu, ithu oru bilyan aalukalilum 300 dasalaksham veedukalilum lokathile kaanunna janasamkhyayude 80 shathamaanathilum ethi. 1999-ll "ginness book oof waled records"-ll lokathile aadyathe aagola maadyama thadassamaayi ithu rekhappeduthappettu.
pracharanam.
foord motor kambaniyude aadyathe aagola television parasya prachaaranavum avarude ezhu kaar markkukalaaya foord, asattu martin, jagwar, linkon, masda, merkuri, volvo ennivaye oru samyojitha sandeshathil ulppeduthiya aadyathe television parasyavumaayirunnu aagolaganam.
fordinte deerghakaala parasya ejansiyaaya jeey. dii. yude detroit offeesile foord akkoundile muthirnna pankaliyum anthaaraashtra creative directorumaaya arther tedu povelaanu eee parasyam vibhavanam cheythath. foord division ulppedeyulla foord assainmentukal kaikaaryam cheytha dablyu. pii. pii grouppinte oru unitaaya walter thompson (jeey. dablyu. tii).
uddeshicha sandesham.
sahasraabdathinte thudakkathil, vipaniyil aagola netaavaakaan aagrahikkunna lokathile randaamathe valia vahana kambaniyaayirunnu foord. oru kambaniyenna nilayil avar nirvachikkappettath avarude vyaapaaramudrayaaya neela oval logoyalla, marichu aduthide ettedutha anthaaraashtra oottoo braandukalude kudayaanu. valare sakthamaaya oru koottam aagola braandukalulla oru yadhaartha aagola kambaniyaanu foord ennu ashayavinimayam nadatthaan kambani aagrahichu. annathe sii. iii. oyum foord prasidantumaaya jackwus nasser "aagolaganam" kandu-vaanijyaparamaaya ariyappedumbol-puthiya sahasraabdathinte sameepanam, kaar kambaniyaaya henry fordinte varaanirikkunna nooram vaarshikam 1903ll foord motor kambaniyude korpparettu profile anthaaraashtrathalathil uyarthunnathinulla apoorvavum samayabandhithavumaya parasya avasaramaayi sthaapichu.
pathippukal.
vaanijyaparamaaya samayam 3:00,2:00,1:00,030 minitt.
charlot charchu-"just wave haloo" veediyoo 3:00 minitt (soony bmg music entertainment (yuke) limittad)
thanthram.
puthiya sahasraabdathe chuttipattiyulla aaghosha prachaaranavum foord motor kambaniyil ninnulla avarude ezhu brandukalekkurichulla vaikaarika sandeshavum samyojippikkukayum kambaniyude kaaryatthilum brandinekkurichum pothujanangalude manassil oru nalla vikaaram srishtikkukayum cheyyuka ennathaayirunnu thanthram. janangalude dainamdina jeevithathinte pashchaathalatthil thangalude vahanangal pradharshippichum upabhokthaakkale avarude deseeyavum saamskaarikavumaaya vaividhyathil aakhoshichum avar ithu cheyyaan padhathiyittu.
2000-nuu rund maasam munbu 24 manikkoor kaalayalavil oru aagola multy-brand parasyatthinte orotta sampreshanathil ninnu foord sandeshathinte saadhyamaaya vishalamaaya exposure neduka ennathaayirunnu padhathi. amerikkayil ithu aazhchayile ettavum valia television prekshakare aakarshichathinaal thinkalaazhcha ratri samarambhathinaayi shedule cheythirunnu.
viidiyoo.
13 vayassulla velsh soprano charlot charchu "just wave haloo" paadunna vaanijya savisheshathakal ennaal perukondu thirichariyunnilla. ezhu foord automobile braandukalum foord peril crome niratthilulla neyimplettukalude samyojanavum spottil pradarshippikkunnu. 1950-kalile foord faalkkan, foord model tii, foord thunderbird, 1950-kalile jagwar, foord eph-seerees pickup, 1999 foord mustang, foord paryaveshanam, masda premacy, jagwar ex keey 8, jagwar ezz-type, foord corrier, foord focus, 1950-kalile linkon, volvo ezz 80, ezz 40, merkuri cooger, foord monteo, asses martin, 2000 foord focus, linkon els, vahana nirmmaathaavinte kanseptt vehicle synergy 2000, pazhayathum puthiyathumaaya pickup, traansit, vaagan vahanangal, trekkukal, basukal enniva ulppede irupathiyanchu vyathyastha samakaalika foord vahanangal parasyatthil prathyakshappedunnu. kathayo shabdamo illa. lokamembaadumulla efmc upabhokthaakkalude saamskaarika vaividhyam uyarthikkaattikkond onpathu vyathyastha raajyangalile vividha saamoohika vibhaagangalilum samskaarangalilum ninnulla aalukal haloy vidavaangalum aamgyam kaanikkunna ekadesham 60 ramgangalude oru mondejumaayi paattinte vaakkukal chilappol poruthappedunnu. samapana kramatthil, englandile konvaalile bhoomiyude attathinaduthulla chakravaalathinu mukaliloode suuryan udikkumbol "just wave haloo" ennu alapikkunna palli camerayil prathyakshappedunnu.
samgeetham.
just wave haloo" enna soundu track daani beckerman rachichathum arther tedu povalumaayi sahakarichu ezhuthiyathum 1999 juulai 7 nuu landanile olimbiku studiyoyil charlot charchu record cheythathumaaya oru yadhaartha rachanayayirunnu. "ippol pookaanulla samayamaayi-ippol haloo alaraanulla samayamaayi" enna gaanatthile vaakkukal pazhaya sahasraabdathinte varavineyum varavineyum pratheekaathmakamaayi prathinidheekarikkunnathin thiranjedutthu. 80 kashanagalulla muthirnnavarude gaayakasanghavum melbone vyaakarana school gaayakasamghathile 20 kuttikalum melbone symphany oorkkastrayil ninnulla 65 oorkkastra kalikkarkkoppamaanu backing track record cheythath. beckerman pinneedu avasana misritham oru poornna dairkhyamulla gaanamaayi neelappedutthi. "1999 november 15nuu soony classical recordukal puratthirakkiya sabhayude svayam perulla randaamathe aalbamaaya charlot charchile (1999) aadya trackayi just wave haloo maari. aalbam pathippinte (soony) backing track lunden velsh mell voys gaayakasamghathilum lunden symphany oorkkastrayilum record cheyyukayum soony classical recordukalkkaayi (us) engleesh poppu music record nirmmaathaav trever hoonn nirmmikkukayum cheythu. "just wave haloo" "enna chithram" "aamukham charlot palliyude ettavum mikachathu" (2002), "" classics phoor eiii nyoo senchwari "(2003) ennivayilum ulppeduthiyittundu".
"just wave haloo" oru single aayi purathirangukayum 4 aazhchathekku yukeyile classic chaarttukalil 31-aamm sthaanathum 2000 januvariyil "" billboard "us rankingle 40-aamm sthaanathum ethi. audyogika sahasraabda aakhoshangalude bhaagamaayi landanile sahasraabda thaazhikakkudatthil palli" "just wave haloo" "paadi, 1999 novemberil palliyude janmanaadaaya velsile cardiff ams parkkil nadanna rugby lokakapp finalinte samapana chadangil 72,000 aalukalude munnil, 1999 november 25 nuu newyorkkil nadanna maasiyude thanksgiving day paredu ulppede lokamembaadumulla niravadhi kacherikalum paripaadikalum.
uthppaadanam.
edward nammoor samvidaanam cheytha eee parasyam newyork production kambaniyaaya eadharttan nirmmichu. meyy 10 nuu arjanteenayil chithreekaranam aarambikkukayum 1999 august 6 nuu kaanadayile vaankoovaril poortthiyaakkukayum cheytha eee chithram arjanteena, austreliya, canada, chaina, englandu, jarmmani, itali, jappan, america ennee ombathu raajyangalile pathinanju sthalangalil thonnooru divasamedutthu. 200 vyathyastha ramgangal chithreekaricha samgham 60 ramgangal parasyatthil prathyakshappettu. sidani austreliyayil ninnulla photography director saiman duggen kaanadayile torrentoyil aarr aazhchaykkullil moonnaam nila editting seeniyar edittar baari mcman 150,000 adii neelamulla oru chithram chithreekarichu. paarkkukal, pallikal, naitt clubbukal, maalukal, vividha sthalangalile markkattukal ennivayil ninnu thiranjedukkappetta 800-ladhikam noonn-aakdezhs ithil ulppedunnu. lokamembaadumulla nirmmaana samghavum eathaandu athra valuthaayirunnu, 700 aalukalude shreniyil.
maadyamangal.
rund minitt dairkhyamulla eee pathipp 1999 november 1 thinkalaazhcha ratri 9 manikk 190 raajyangalile 140 paan-regional, local maarkkat netvarkkukalil prakshepanam cheythu. ithu aadyam nyoosilandil internettil sampreshanam cheythu, thudarnnu lokamembaadum padinjarottu pooyi. divasaavasaanathode, vadakke korea ozhikeyulla ellaayidathum thekke america, canada, eshya, pasaphik riim, middle eest, india, yunaittad kingdom, europe, aphrica ennividangalil ithu sampreshanam cheythu. ellah pradhana aagola upagraha, cable netvarkkukalilum (cnn, emtv, spn ulppede), paan-regional (staar tivi, tnt laa, cnn plus, entivi ulppede), usa, canada, brittan, france, jarmmani, itali, spain, sweeden, austreliya ennividangalile terrestrial steshanukalilum ithu ore samaya slottil pravarthichu. amerikkayil, valia naalu netvarkkukal (abc, cbs, phoox broadcasting, enbisi) ulppede 40 free-tuu-eyar, cable chaanalukalil maathram ithu sampreshanam cheythu. amerikkayiludaneelamulla samaya vyathyasam kaaranam, padinjaaran theerathe kazhchakkaar vaikunneram 6 maniyode chila cable netvarkkukalil parasyam kandu. athinte phalam america muzhuvan eathaandu saarvathrikamaaya kavarej aayirunnu. times square newyork, pickedilly sarkkas lunden, jinsa tokkiyo ennividangalil ratri 9 manikk valia electronic screenukalil ithu pradharshippichu. 2000 januvariyil detroyittil nadanna north american internaashanal motor shhow (nayas) yumayi bandhippikkunnathinaayi vaanijyaparamaaya lonch samayabandhithamaayirunnu, athil foord athinte vividha brandukal oru samyojitha pradarshanatthil pradharshippichu mungaamithvam thakarthu.
2000 januvari 1 nuu abc, cbs netvarkkukalile rooss paredu ulppedeyulla valareyadhikam kanda paripaadikalude kavarejil amerikkayile television kazhchakkaar veendum gaanam kandu. mattu netvarkkukalilum cable prograamukalilum pravarthikkunnathinu purame cbac-yill "dhii bodyguard", enbisiyil "jurassic paarkk" thudangiya blockbuster sinimakalude prakshepanavelayilum puthuvalsara dinathil parasyam sampreshanam cheythu. rund minitt dairkhyamulla eee sthalam edittu cheyyukayum oru minitt dairkhyamulla adhika pathippukalayi vettikkuraykkukayum 2000-nte aadya paadatthiludaneelam netvarkkukalilum cable tivi steshanukalilum aagola netvarkkukalil idaykkide prakshepanam cheiyunnathu thudarukayum cheythu. november 1 sampreshanam cheythathinu sesham niravadhi pothuparipaadikalil charlot charchu "just wave haloo" enna gaanam avatharippichu.
pankaalittham.
lokamembaadumulla ogilvi & mather ulppedeyulla mattu foord ejansikalum foord division ulppedeyulla foord assainmentukal kaikaaryam cheytha dablyu. pii. pii groupinte bhaagavum yang & rubicum parasyangalum jeey walter thompson detroitine sahayichu. thompsoninteyum ogilviyudeyum samyuktha samrambhamaya foord motor media mindshare chernnaanu media vaangal nadathiyathu.
ford soniyum ulppedunna bahujana vipananakkaarude television paripaadikalude oru parambarayaayirunnu aagola rooad block. foord automobileukalude prashasthi vardhippikkaanum soniyudeyum sabhayudeyum aalbamaaya "charlot charchu"-nuu kooduthal exposure nalkaanumaan sahasraabda pramoshan uddeshichathu.
chelavu.
aagolathalathil parasyam pravarthippikkaan ethra chelavaakumenn parayaan foord akkaalat visammathichu. maadhyamangalude maathram vaangalinte prasidheekaricha kanakkukal $10-15 dasalaksham-chila maadyamangalil $20 dasalaksham vare report cheyyappettu. chila maadyamangalil ekadesham 5 dasalaksham dolaraayirunnu ulppaadanachelavu.
sweekaranam.
bahumathikal.
fordinte aadyathe yadhaartha aagola parasya prachaaranamaayaanu aagolagaanathe visheshippichathu. akkaalathe chila maadyama niroopakar ithine "njaan lokathe paadaan padippikkaan aagrahikkunnu" (kokkakola, 1988), "mukham" (britiish airways, 1989) ennivayumaayi thaarathamyam cheythu. lokathile ellah samaya mekhalakalilum 140 ladhikam raajyangalilum oresamayam kaanapedunna aadyathe aagola maadyama 'rooad block' vaanijyaparamaaya nirvvahanathinu ithu 1999 leeii 'ginness book oof waled records' ll amgeekaaram nedi."
vimarsanam.
sampreshanam cheiyunna vaanijyathinte valippam, alavukolum samayavum, ithu srishtikkunna pothuvaaya nalla anubhavavum gadakavum anthaaraashtra, deseeya, praadeshika warta maadhyamangalilum automotive, parasyam cheyyal, vipananam, maadyamangal, samgeetham, screen trade jenalukalilum lokamembaadum vyaapakamaayi report cheyyappettu. kazhinja noottaandil foord polulla oru kambanikku ahankara avakaashangalundennum parasya vilppanayekkaal vishwaasatheyum bahumaanatheyum chuttipattiyulla oru sandesham kettippadukkunnathu foord polulla valia brandukalkku eee samayat vijayakaramaayi cheyyaan kazhinjuvennumaayirunnu pothuvaaya vikaaram. parasyathinu documentary poleyulla oru anubhavamund; ithu kaazhchayil thakarppan anubhavamayi kaanappettillengilum "manoharam" ennu visheshippikkappettu. koodaathe "saadhaarana kaar parasyathekkaal sookshumamaanu."oru vipananakkaaran athinte ellah braandukalum oru vaanijyaparamaayum oru vahana nirmmaathaavin oru puthiya branding sameepanathilum pracharippikkunnath oru asaadhaarana thanthramaayirunnu. chila maadyama vimarshakar "rooad block" oru "standu" ennu visheshippichu. oru lekhanam vidaparayunna kelvi vaikalyamulla penkutty 90 kalile korpparettu vaividhyam-karuna sweepstekkukalil oru praveshanam maathramaano enna chodyam uyarthi."
saamoohika swaadheenam.
ore samayam dasalakshakkanakkinu aalukalkk oru parasyam avatharippikkunnath tirakkeriya prakshepana maadyama bhooprakrithiyil verittunilkkaan foord polulla pradhana vipananakkar akkaalat sweekaricha asaadhaarana nadapadikalude pratheekamaayirunnu. foord avarude padhathikal munkootty thanthraparamaayi prakhyapikkukayum parasyangalude premiier 'soujanya' sampreshanam srishtikkunnathinu munbu vyapakamaaya warta kavarej undaayirunnu. rund minitt dairkhyamulla oru parasyam oru saadhaarana 30 second samayathekkaal naaliratti dairkhyamullathinaal shradha nedumennu urappaayirunnu. warta reportukal munkootty kanda chilar kauthukathinaayi parasyathilekku tyoon cheythu, enthaanu kolahalamennu. lokamembaadum nadakkunna oru gaanaparamaya vaanijya parasyathinum mattoru uddeshyamundaayirunnu-kambaniye athinte jeevanakkarkkum vitharanakkarkkum dealermark prolsaahippikkuka. lokamembaadumulla aayirakkanakkin foord motor kambani jeevanakkaril athinte valia vaanijyaparamaaya kaalppaadukal pole thanne nalla swaadheenam cheluthunnathil foord maanejment santhushtamaayirunnu.
falapraptiyum anaavashya prathyaaghaathangalum.
sensorship.
beijingile nirodhitha nagaratthile meridian gettil chainees sainyam apratheekshithamaayi chithreekarikkappetta oru thirakkathayillaatha rangam chainayil sampreshanam cheytha parasyatthil ninnu edittu cheythu. yunaittad kingdatthile medical doctormaarude oru bharanasamithiyil ninnu oru abhyarthana vannu, avar athivegam neengunna ramgangal apasmaaramullavarkkidayil aakramanathinu kaaranamaakumenn aashanka prakadippikkukayum krameekaranangal nadathukayum cheythu.
paarambaryamaayi.
ithaadyamaayaanu oru korppareshan aagola thalatthil oru thadassam srishtichathu-ore samayam oru parasyam sampreshanam cheiyunnathinaayi ellah chaanalukalilum samayam vaanguka.
pankeduttha aalukal.
klayant-foord motor kambani.
jackwus nasser-presidentum sii. iii. oyum;
jiim shrore-aagola maarkkatting/executive director, maarkkatting straattaji, brand maanejment ennivayude vii. pii.
dave ropes-korpparettu parasyathinteyum samyojitha vipananathinteyum director; 
kristtan simmons-korpparettu parasya maanejar;
andrea memminakal-korpparettu parasya vipanana vidagthan;
sandra nichols-korpparettu parasyathinulla parasya coordinatoor;
maikkal serventes-korpparettu parasya maanejar
ejansi-jeey. dablyu. tii. detroit.
bryan kooppar-executive vais president/executive maanejment director foord internaashanal; 
dugg moloy-seeniyar paartnar/executive maanejment director internaashanal;
phil mueller-seeniyar paartnar/internaashanal akkoundu director;
arther tedu powell-seeniyar paartnar/internaashanal creative director; 
bob ammon-pankaali/executive nirmmaathaav
nirmmaana kambani-eadharttan, newyork, newyork.
juulii eadharttan-president eadharttan;
beth kinder-executive nirmmaathaav; 
jorjju vaisar-nirmmaathaav.
nirmmaana samgham
edward nammoor-samvidaayakan; 
donald cagger-associate nirmmaathaav;
loretta tassoty-associate nirmmaathaav;
susanne depalma-line nirmmaathaav; 
scott kennady-production asisttant; 
logan loochinger-taalant coordinatoor; 
lisa fincanon-casting director; 
sussain bailey-casting associate; 
saiman duggan-photography director; 
saiman quaif-qee grip;
benchamin shirley-aadyathe camera asisttant; 
brock hauttan-production designer; 
jackie aloka-stailist
samgeetham.
charlot palli-sooloo soprano;
daani beckerman-samgeethasamvidhaayakan; 
rick formosa-conductor; 
maikkal koosta-prograaming; 
tonny campana-avasana mixer, yessian samgeetham, detroit; 
melbone symphany oorkkastra;
melbone vyaakarana school gaayakasangham
poost production-torrento, canada.
baari mcman-philim edittar, moonnaam nila editting; 
jaine broadfoot-moonnaam nila editting nirmmaathaav;
denis thomson-asisttant;
mike pethal-colorist kambani 3 santa monica; 
eline foord-colorist, kalippaatta boxes; 
jeff campbel-naraka kalaakaaran
anthaaraashtra sevana kambanikal.
arjanteena-vella vaii associados;
austreliya-philingraphics;
jappan/chaina-irupathiyonnaam nagaram;
jarmmani-production house;
lunden-branded sinima

