
aarr/gaa

aarr/gaa newyork nagaram aasthaanamaayi pravartthikkunna oru innoveshan kansalttansiyum digital design aandu advertising ejansiyumaanu, austin, loss enchals, saan francisco, portland, lunden, berlin, saavo pooloo, buenos airs, singapur, shanghoy, sidney, tokkiyo ennividangalil aagola offeesukalundu. 2009-ll aadu veekkinte "dashakathile digital ejansi", 2019-ll kaambeyn maasikayude "dashakathile digital innoveshan ejansi" ennivayulppede niravadhi vyavasaya bahumathikal kambanikku labhichu. aarr/gaa interpublic group oof kambanikalude anubandha sthaapanamaanu.
charithram.
munbu aarr/greenberg associates ayirunna aarr/gaa 1977 ll 15,000 dollar mooladhanathode rund sahodaranmaraaya richard roobert greenberg chernnaanu sthaapichathu. richard designer roobert nirmmathaavum cameramanumaayirunnu. samkhyaashaasthrathil sii. iii. oo. yude vishwaasam kaaranam onpathu varshathilorikkal ithu athinte bisinus model punasamghadippikkunnu. 40 varshathilereyaayi, oru pradhana parasya shringalayude bhaagamaayi computer sahaayathodeyulla chalachithra nirmmaana studiyoyil ninnu oru digital design, consulting kambaniyaayi kambani parinamichu.
1977-1985: computer sahaayathode chalachithra nirmmaanam.
moshan graphics, live-aakshan philim, viidiyoo nirmmaanam ennivayil shradha kendreekarikkunna oru design kambaniyaayaanu aarr/gaa sthaapithamaayathu. chalachithra nirmmaana prakriyayil computerukal ulppeduthunnathiloode, aarr/gaa aadyathe samyojitha computer sahaayathodeyulla nirmmaana prakriya srishtichu. 1978ll "superman" enna chithrathinaayi aadya taittil sequence srishtichathiloode kambani prashasthamaayi. aarr/gayude vaanijyaparamaaya pravarthanangalil trailerukal, special efakttukal, "eliyan", "gostbastezhs" thudangiya feature philimukalude pramoshanukal ennivayum ulppedunnu.
1986-1994: digital studiyo.
print, television parasyangal, feature philimukal enningane moonnu vyathyastha maadyamangal samyojippicha oru digital studiyo aarr/gaa srishtichu. aarr/gaa ithu cheiyunna kaalayalavil, ekadesham 400 feature philimukalum 4,000 television parasyangalum ithinte pravarthanangalil ulppettirunnu. 1986ll aarr/gaa oru saankethika akkadami award nedukayum richard greenberg mattu thaalpparyangalkkayi kambani vidukayum cheythu. 1993ll aarr/gaa digital studiyokalude bhaagamaayi aarr/gaa interactive sthaapikkappettu. viidiyoo geyimukal polulla samvedanaathmaka ulladakkam ulppeduthunnathinu aarr/gayude vyaapthi vipuleekarikkuka ennathaayirunnu ithinte lakshyam.
1995-2004: samvedanaathmaka parasya ejansi.
athinte moonnaamathe onpathu varshathe chakratthil, aarr/gaa oru samvedanaathmaka parasya ejansiyaayi maarukayum oru klayantaayi ibm nedukayum cheythu. akkaalat, ibm parasya ejansikale ekeekarikkukayum kambaniyude anchu dasalaksham pejulla websait punarroopakalppana cheiyunnathinaayi aarr/gaa thiranjedukkukayum cheythu. 2001ll aarr/gaa naikkinte record interactive ejansiyaayi maari.
2004-2011: digital maadyamangalum uthppannangalum.
digital meediyaykkulla klayantinte vardhichuvarunna aavasyam kanakkileduthu aarr/gaa athinte ejansi model maatti. ejansi aagolathalathil vikasikkukayum mobail, saamoohika, digital parasyam cheyyal, brand vikasanam ennivayulppede kooduthal vaividhyamaarnna oofar nirmmikkukayum cheythu. aarr/gaa naikk + plaattphom vikasippichu.
2011 muthal digital parivartthanam.
2011ll, "newyork times" report cheythath, kambani klayantukalkku ivant maarkkatting, dattaa vishwalaiseshan sevanangal vaagdaanam cheyyaan thudangum, thudarnnu 2012ll consulting uthppanna naveekaranavum cherkkum. starttappukalumaayi digital uthppannangalum sevanangalum vikasippikkunna oru venchwar studiyo aarr/gaykk undu; ithu aarogya samrakshanam muthal retail vareyulla vividha prameyangale adisthaanamaakkiyullathaanu.
sradheyamaaya srishtiparamaaya pravartthanangal.
superman (1978).
oro perum drishyaparamaayi mechappeduthikkondu "superman" ennathinulla ooppaning taittil sequence aarr/gaa srishtichu, athinaal athu screenilekku parakkunnathayi thonnunnu. eee chithrathinaayi vikasippicha vishwal imagery special efakttukalum aarr/gaga (annu aarr/greenberg associates ennariyappettirunnu) oru vishwal ephakt kambaniyaayi aarambhichu.
naikk + (2006).
rannezhs avarude running daatta record cheyyaanum track cheyyaanum pankidaanum oru upakaranam nalkunna oru oonlain brand plaattphom aarr/gaa srishtichu. 2007ll kaans layans anthaaraashtra parasyothsavatthil titanium, saibar grand prix avaardukal ulppede niravadhi avaardukal naikk + nedi. 2009ll "aadu weak" naikk + "pathittaandile digital kaambeyn" ennu namakaranam cheythu.
drey (2012-14) kondu adikkunnu.
aarr/gaa avarude sangeetha platfome parasyavum srishtikkunnathinaayi beats bye dreumaayi pankalikalaayi; pradhana prachaaranangal 2012 olimbiksinum 2014 lokakappinum samanamaayirunnu. srishtiparamaaya pravartthanangal niravadhi avaardukal nedukayum brand apple incorperatinu vilkkukayum cheythu. report cheyyappetta $3 bilyan; vilppanaykku sesham, beats samgeetham apple samgeethamaayi maari.

