
media samriddhi siddhant

media samriddhi siddhant, jise kabhi-kabhi soochana samriddhi siddhant yaa aim. aar. tii. key roop mein sandarbhit kiya jaataa haye, ack dhancha haye jiska upayog sanchaar madhyam kii usa parr bheji gaee jaankaari koo punah utpann karane kii kshamata kaa varnan karane key liye kiya jaataa haye. ise richard ell dwara pesh kiya gayaa thaa. daft aur robbert aich. 1986 mein soochana prasanskaran siddhant key vistaar key roop mein. aim. aar. tii. kaa upayog kuchh sanchaar madhyamon, jaise phone coll, video conferencing aur email kii samriddhi koo shrenibaddh karane aur mulyankan karane key liye kiya jaataa haye. udaaharan key liye, ack phone coll drishya samajik sanketon koo punah prastut naheen curr sakata haye jaise kii ishare joe ise video conferencing kii tulanaa mein cumm samriddh sanchaar media banaata haye, joe ishare aur shaaririk bhasha key prasaran koo pradaan kartaa haye. aakasmikta siddhant aur soochana prasanskaran siddhant key aadhar parr, aim. aar. tii. kaa maanana haye kii samriddh, vyaktigat sanchaar madhyam aam taur parr cumm, cumm samriddh media key vipareet visham muddon koo sampreshit karane key liye adhik prabhaavi hotey hain.
prishthabhoomi.
media samriddhi siddhant 1986 mein richard ell dwara pesh kiya gayaa thaa. daft aur robbert aich. lengal. apani saiddhaantik neenv key liye soochana prasanskaran siddhant parr jhukate hue, aim. aar. tii. koo mool roop seey sangathanon key bheetar sanchaar media kaa varnan aur mulyankan karane key liye vikasit kiya gayaa thaa. media samriddhi siddhant koo prastut karane mein, duft aur lengal ney sangathanon koo sanchaar chunautiyon, jaise aspasht yaa bhramit sandeshon, yaa sandeshon kii paraspar virodhi vyakhyaon seey nipatane mein madad karane kii maang kii.
anya sanchaar vidvaanon ney ise behtar banaane key liye siddhant kaa pareekshan kiya haye, aur haal hii mein media samriddhi siddhant koo video telephony, online conferencing aur online pathyakram jaise nae media sanchaar media koo shamil karane key liye purvavyaapi roop seey anukoolit kiya gayaa haye. haalaanki media samriddhi siddhant media key upayog seey sambandhit haye, naa kii media kii pasand seey, siddhant key anubhavjanya adhyayanon ney aksar adhyayan kiya haye kii ack prabandhak kiss madhyam seey samvaad karega, naa kii media key upayog key prabhaavon kaa.
isaki shuruat key baad seey, media samriddhi siddhant koo sangathanaatmak aur vyaavsaayik sanchaar key baahar key sandarbhon mein lagu kiya gayaa haye ("anuprayog" khand dekhein).
siddhant.
soochana kii samriddhi koo daft aur lengal dwara "ack samay antaral key bheetar samajh koo badalane kii jaankaari kii kshamata" key roop mein paribhaashit kiya gayaa haye.
media samriddhi siddhant bataata haye kii sabhi sanchaar media upayogkartaon koo samvaad karane aur samajh koo badalane mein saksham banaane kii unaki kshamata mein bhinn hotey hain. iss kshamata kii degree koo ack madhyam kii "samriddhi" key roop mein jaanaa jaataa haye."aim. aar. tii. sabhi sanchaar madhyamon koo ack jatil sandesh koo paryaapt roop seey sampreshit karane kii unaki kshamata key aadhar parr ack nirantar paimaane parr rakhta haye. joe media sandarbh key vibhinn praarupon koo kushalata seey door curr sakata haye aur aspasht muddon koo spasht curr sakata haye, unhein samriddh maanaa jaataa haye, jabaki sanchaar media koo cumm samriddh maanaa jaataa haye, jinhen samajh dene key liye adhik samay kii aavashyakta hoti haye.
kissy vishesh sandesh key liye sanchaar madhyam kaa chayan karane mein ack praathamik chaalak ack sandesh kii vishamta, yaa sambhaavit galat vyakhyaon koo cumm karna haye. yadi koee sandesh aspasht haye, tou yeh spasht naheen haye aur iss prakaar praaptakarta key liye decode karna adhik kathin haye. ack sandesh jitna adhik aspasht hoga, usey sahee dhang seey vyakhya karane key liye adhik sanketon aur aankadon kii aavashyakta hogi. udaaharan key liye, ack sadharan sandesh joe ack baithak key samay aur sthaan kii vyavastha karane key liye haye, ack chhote email mein sampreshit kiya jaa sakata haye, lekin ack vyakti key kaary pradarshan aur apekshaon key baare mein ack adhik vistrit sandesh koo aamane-saamane baatchit key madhyam seey behtar dhang seey sampreshit kiya jaa sakata haye.
siddhant mein nimn seey uchch samatulyata aur nimn seey uchch anishchitata key saath ack dhancha shamil haye. cumm vishamta aur cumm anishchitata ack spasht, achchi tarah seey paribhaashit sthiti kaa pratinidhitva karati haye; uchch vishamta aur uchch anishchitata aspasht ghatnaaon koo ingit karati haye jinhen prabandhakon dwara spashteekaran kii aavashyakta hoti haye. duft aur lengal iss baat parr bhee jore dete hain kii jaba kaee vibhaag ack-dusare key saath samvaad curr rahey hotey hain tou sandesh spashtata seey samjhauta kiya jaa sakata haye, kyonki vibhagon koo vibhinn kaushal seton mein prashikshit kiya jaa sakata haye yaa paraspar virodhi sanchaar mandand hoe sakate hain.
media kii samriddhi kaa nirdhaaran karna.
media samriddhi siddhant, duft aur lengal key baare mein unake 1988 key lekh mein kahaa gayaa haye, "jitna adhik shiksha ack madhyam key madhyam seey pump kii jaa sakati haye, utanaa hii samriddh madhyam."media samriddhi nimnalikhit sahit visheshtaon kaa ack kaary haih
ack upayukt madhyam kaa chayan karein.
media samriddhi siddhant bhavishyavani kartaa haye kii prabandhak sandesh kii sambhavita koo madhyam kii samriddhi key saath sanrekhit karane key aadhar parr sanchaar key tareeke kaa chayan karenge. dusare shabdon mein, sanchaar chainalon kaa chayan iss aadhar parr kiya jaayega kii way kitane samvaadaatmak hain. haalaanki, aksar anya kaarak, jaise kii sanchaarak key liye upalabdh sansaadhan, kaam mein aatey hain. daft aur lengal kii bhavishyavani yeh maanati haye kii prabandhak kaary dakshata (yaani, sanchaar lakshya koo yathasambhav kushalata seey praapt karna) parr sabse adhik kendrit hain aur anya karakon, jaise kii sambandh vikas aur rakharkhaav, koo dhyaan mein naheen rakhate hain. baad key shodhkartaon ney bataaya haye kii ack madhyam key prati drishtikon kissy vyakti kii dusaron parr usa madhyam kaa upayog karane kii sambhavana kaa sateek anuman naheen lagaa sakata haye, kyonki media kaa upayog hamesha swaichhik naheen hotaa haye. yadi kissy sangathan key mandand aur sansaadhan ack madhyam kaa samarthan karate hain, tou ack prabandhak key liye apane sandesh koo sampreshit karane key liye doosara roop chunana mushkil hoe sakata haye.
samajik upasthiti usa degree koo sandarbhit karati haye jiss parr ack madhyam sancharakon koo dusaron koo manovaigyaanik roop seey upasthit honey key roop mein anubhav karane kii anumati detaa haye yaa jiss degree taka ack madhyam koo sanchaar pratibhagiyon kii vaastavik upasthiti koo vyakt karane key liye maanaa jaataa haye. aise kaary jinamen parasparik kaushal shamil hotey hain, jaise asahamati yaa baatchit koo hull karna, uchch samajik upasthiti kii maang kartaa haye, jabaki niyamit jaankaari key adaan-pradaan jaise karyon key liye cumm samajik upasthiti kii aavashyakta hoti haye. isaliye, samooh baithakon jaise aamane-saamane key madhyam una karyon koo karane key liye adhik upayukt hain jinake liye uchch samajik upasthiti kii aavashyakta hoti haye; email aur likhit patra jaise madhyam una karyon key liye adhik upayukt hain jinake liye cumm samajik upasthiti kii aavashyakta hoti haye.
ack anya model joe ack vikalp key roop mein media samriddhi siddhant seey sambandhit haye, vishesh roop seey ack upayukt madhyam kaa chayan karane mein, samajik prabhaav model haye. humm media koo kaise dekhate hain, iss mamle mein yeh taya karane key liye kii ack madhyam samriddhi key paimaane parr kahaan aataa haye, yeh "samajik roop seey banaai gaee media visheshtaon kii dhaaranaon" parr nirbhar kartaa haye, joe vartamaan vatavaran mein samajik taakton aur samajik maandandon koo darshaata haye aur usa sandarbh koo darshaata haye joe aavashyak upayog koo nirdhaarit kartaa haye. pratyek sangathan usa lakshya mein alag haye joe praapt karane kii koshish curr rhaa haye aur mission joe puuraa karane kii koshish curr rahey hain. iss prakaar, vibhinn sangathanaatmak sanskritiyon aur vatavaran key saath, pratyek sangathan jiss tarah seey ack madhyam koo dekhta haye vaha alag haye aur isake parinamswarup, pratyek sangathan jiss tarah seey media kaa upayog kartaa haye aur media koo cumm yaa jyada samriddh maanata haye, vaha alag-alag hoga.
sanchaarak iss baat parr bhee vichaar karate hain kii sanchaar key liye upayukt madhyam kaa nirdhaaran karate samay ack sandesh kitna vyaktigat hotaa haye. samanya taur parr, samriddh media adhik vyaktigat hotey hain kyonki unamen ashaabdik aur maukhik sanket, shaaririk bhasha, parivartan aur aise haav-bhaav shamil hotey hain joe kissy sandesh key prati vyakti kii pratikriya kaa sanket dete hain. samriddh media ack prabandhak aur adheenasth key beach ghanishth sambandh koo badhaava dey sakata haye. sandesh kii bhavna kaa chune gaye madhyam parr bhee prabhaav parh sakata haye. prabandhak vyaktigat roop seey yaa ack samriddh media key madhyam seey nakaratmak sandeshon koo sampreshit karna chaah sakate hain, bhale hii sandesh kii vishamta adhik naa hoe, taaki adheensthon key saath behtar sambandhon koo suvidhajanak banaaya jaa sakey. doosari or, ack kamjor madhyam parr nakaratmak sandesh bhejane seey sandesh bhejane vaale parr tatkaal dosh kamjor hoe jaayega aur unhein praaptakarta kii pratikriya kaa avalokan karane seey rokaa jaa sakega.
jaise-jaise vartamaan vyavasaay model badalate hain, adhik karmchaariyon koo karyalaya key baahar kaam karane kii anumati milati haye, sangathanon koo aamane-saamane sanchaar parr nirbharta parr punarvichaar karna chaahiye. isake alawa, adhik dubale chainalon key darr seey chhutkara milna chaahiye. iss vartamaan sandarbh mein, prabandhakon koo pareekshan aur trutiyon key madhyam seey nirnay lena chaahiye kii vibhinn sthitiyon key liye kaun saa madhyam sabse achchha upayog kiya jaataa haye, arthaat ack karmchari joe karyalaya seey kaam kartaa haye banaam. ack karmchari joe karyalaya key baahar kaam kartaa haye. vaishvik star parr vyavasaay kiya jaa rhaa haye. paise bachaane aur yatra key samay mein katauti karane key liye, sangathanon koo aadhunik samay mein vyaavsaayik karyon key saath adyatit rahane key liye nae media koo apnana chaahiye.
samvarti mudra.
aprail 1993 mein, valesic aitt all. sujhaav diyaa kii nae madhyam key prakaash mein, ack madhyam kii samriddhi koo nirdhaarit karane key liye "samvarti" koo ack atirikt visheshta key roop mein shamil kiya jaanaa chaahiye. way paryaavaran kii samroopata koo paribhaashit karate hain "paryaavaran kii sanchaar kshamata kaa pratinidhitva karane key liye kii way alag-alag sanchaar prakarnon kaa samarthan karein, kissy bhee anya prakaran seey alag kiye binaa joe ack hii yaa alag vyaktiyon key beach ack saath hoe sakate hain."isake alawa, way bataate hain kii samvarti mudra key iss vichaar koo daft aur lengal key mool siddhanton mein varnit media parr lagu kiya jaa sakata haye, lekin nayaa media samvarti mudra key liye pahale seey kaheen adhik avsar pradaan kartaa haye.
anuprayog.
udyog.
sangathanaatmak aur vyaavsaayik sanchaar.
media samriddhi siddhant kii kalpana mool roop seey companiyon key bheetar baatchit koo behtar dhang seey samajhane key liye ack sangathanaatmak sanchaar setting mein kii gaee thee. aim. aar. tii. kaa upayog kissy vyakti yaa sangathan key liye sandesh sanchaar key liye "sarvshreshth" madhyam nirdhaarit karane key liye kiya jaataa haye. udaaharan key liye, sangathanon koo lugg sakata haye kii mahatvapurna nirnayon parr aamane-saamane kii baatchit mein charcha karane kii aavashyakta haye; email kaa upayog karna ack paryaapt channel naheen hoga.
sangathanaatmak drishtikon seey, uchch star key karmiyon koo apani kaee samasyaon koo hull karane mein madad karane key liye maukhik media kii aavashyakta hoe sakati haye. spasht, spasht karyon key saath pravesh-star kii sthiti koo likhit media prapatron key saath puuraa kiya jaa sakata haye. halanki, ack vyaktigat drishtikon seey, loga maukhik sanchaar koo pasand karate hain kyonki prachur sanchaar sanket sandesh kii adhik sateek aur kushal vyakhya karate hain.
sangathanon kaa ack soochana-prasanskaran drishtikon bhee sanchaar kii mahatvapurna bhoomika koo ujagar kartaa haye. iss drishtikon seey pataa chalata haye kii sangathan apane paryaavaran seey jaankaari ekatra karate hain, iss jaankaari koo sansaadhit karate hain, aur phir usa parr kaary karate hain. jaise-jaise paryavaraniya jatilata, ashanti aur soochana bhaar badhata haye, sangathanaatmak sanchaar badhata haye. soochana key prasanskaran mein sangathan kii prabhavsheelta sarvopari hoe jaati haye jaba vyaavsaayik vatavaran jatil hotaa haye aur teji seey parivartan key saath hotaa haye.
aaj, companiyan video conferencing jaisi takneekon kaa upayog karati hain, joe pratibhagiyon koo alag-alag sthaanon parr bhee ack-dusare koo dekhane mein saksham banaati hain. yeh praudyogiki sangathanon koo paaramparik sammelan coll kii tulanaa mein samriddh sanchaar kaa avsar pradaan karati haye joe kewal shamil pratibhagiyon koo audio sanket pradaan karati haye.
media samvedansheelta aur kaary pradarshan.
daft aur lengal yeh bhee daavaa karate hain kii sangathanon mein sabhi adhikaari yaa prabandhak sanchaar key liye prabhaavi media vikalp banaane mein samaan kaushal kaa pradarshan naheen karate hain. uchch pradarshan karane vaale adhikaari yaa prabandhak cumm pradarshan karane vaale prabandhakon kii tulanaa mein media chayan mein samriddhi kii aavashyaktaon key prati adhik "samvedansheel" hotey hain. dusare shabdon mein, saksham adhikaari gair-niyamit sandeshon key liye samriddh media aur niyamit sandeshon key liye kamjor media kaa chayan karate hain.
aam sahamati aur santushti key drishtikon seey, ack sanchaar madhyam key saath samooh joe apane kaary key liye bahut dubla haye, ack sanchaar madhyam key saath samoohon kii tulanaa mein adhik kathinaaiyon kaa anubhav karate hain joe unake kaary key liye bahut samriddh haye. isake alawa, aamane-saamane samoohon ney titar-bitar samoohon kii tulanaa mein uchch sarvasammati parivartan, uchch nirnay santushti aur uchch nirnay yojana santushti hassil kii.
naukari kii talash aur bharti.
naukari kii bharti key sandarbh mein, company key pratinidhiyon key saath aamane-saamane kii baatchit, jaise kii carrier melon mein, avedakon dwara samriddh media key roop mein maanaa jaanaa chaahiye. currier melon mein prashnon aur uttaron key roop mein tatkaal pratikriya dee jaati haye aur maukhik sandeshon aur shaaririk haav-bhaavon sahit kaee sanketon kii anumati dee jaati haye aur pratyek naukari chahane vaale kii ruchiyon aur prashnon key anuroop banaaya jaa sakata haye.
tulanaa mein, kissy company kii website parr jaankaari padhane yaa electronic bulletin board brouse karane jaise sthir sandeshon koo dubale media key roop mein paribhaashit kiya jaa sakata haye kyonki way naukari chahane vaalon kii vyaktigat jarooraton key anusaar anukoolit naheen hain; way apani pratikriya mein atulyakaalik hain aur, kyonki way mukhya roop seey paath-adharit hain, maukhik prabhaav yaa shaaririk haav-bhaav key liye koee avsar naheen hain. naukari chahane vaalon aur sambhaavit niyoktaon key beach yeh baatchit prabhaavit karati haye kii ummidwar sangathan key baare mein jaankaari kaise sansaadhit karate hain. ack ummidwar kii ack sambhaavit niyokta key saath dubale aur samriddh media key madhyam seey baatchit ack naukari chahane vaale key vishvaas koo aakar detee haye. kuchh niyoktaon ney naukari kii bharti key baare mein prashnon key uttar dene key liye adhik jeevant upkaranon kaa upayog karna shuru curr diyaa haye jaise kii video, animation aur aabhaasi agent. jawabi roop seey, joe tatva americi senaa key aabhaasi agent kii tarah adhik samvaadaatmak hain, sargent. starr, aspasht yaa jatil sandeshon jaise kii company key moolya yaa mission key liye soochana hastaantaran mein baadha daalane key liye dikhaaya gayaa haye.
aabhaasi dall aur teleworking.
kaee sangathan kaee alag-alag samay kshetron mein sthit ack hii team parr karmchaariyon key saath vaishvik star parr vitarit kiye jaate hain. utpaadak sahyog aur team gatishilata koo suvidhajanak banaane key liye, sangathanon koo sahakarmi aur sanchaar key liye pradaan kiye gaye praudyogiki upkaranon parr vichaar karane seey laabh hotaa haye. workman, kahanvilar aur bommer (2003) ney paaya kii ack aadarsh teleworking design mein vibhinn prakaar key media honge, jinamen dubale seey laker ameer taka shamil honge, jisamen shramik una media kaa chayan curr sakate hain joe unaki kaary shally aur kaam key liye sabse upayukt hoe. isake alawa, vibhinn naukariyon key liye vibhinn prakaar key media kii aavashyakta hoe sakati haye. yojana, prashaasan yaa sanchaalan jaisi adhik thhos aur sanrachit naukariyan kamjor media vikalpon key saath tikaau hoe sakati hain, jabaki software design aur vikas jisamen swabhavik roop seey bahut adhik anishchitata haye aur baatchit samriddh media chainalon dwara sabse achchha samarthit haye.
aabhaasi teams kii gatishilata kii khoj karane vaale 2009 key ack adhyayan seey pataa chalaa kii aabhaasi kaary vatavaran mein samriddh media key upayog seey kathit samajik loafing mein kamee aaee haye, yaa yeh bhavna kii ack samooh key sadasya key vyaktigat yogdan parr dhyaan naheen diyaa jaataa haye yaa unakaa mahatva naheen haye.
corporate samajik jimmedaari.
corporate samajik jimmedaari (see. aiss. aar.) kii avadharana, jise mool roop seey 1960 key dashak mein pramukhta millie, naitik aur naitik manakon key anupaalan mein ack company key aatm-niyaman kaa varnan karati haye. saarvajanik companiyaan aksar grahakon koo aakarshit karane key liye apane csr prayason koo vipanan abhiyaanon key ack pahalu key roop mein varnit karati hain. sait aind selemate (2014) ney paaya kii graahak iss tarah key sandeshon seey adhik prabhaavit they jaba unhein dubale key bajaay samriddh chainalon key madhyam seey sampreshit kiya gayaa thaa.
media.
jabaki media samriddhi siddhant key nae media mein anuprayog koo chunauti dee gaee haye ("aalochana" dekhein), yeh abhee bhee nae media kii jaanch karane vaale adhyayanon key liye ack aadhar key roop mein shodhaatmak roop seey upayog kiya jaataa haye.
website aur hypertext.
websites kii samriddhi mein bhinnata hoe sakati haye. worled wide web parr poorv yugoslavia key pratinidhitva kii jaanch karane vaale ack adhyayan mein, jackson aur percel ney prastaav diyaa kii hypertext vyaktigat websites kii samriddhi koo nirdhaarit karane mein ack bhoomika nibhaata haye. unhone maandandon kii ack ruprekha vikasit kii jisamen ack website parr hypertext key upayog kaa mulyankan media samriddhi visheshtaon key sandarbh mein kiya jaa sakata haye jaisa kii unake mool saiddhaantik saahitya mein daft aur lengal dwara nirdhaarit kiya gayaa haye. isake alawa, apane 2004 key lekh mein, saiman aur peppas ney multimedia upayog key sandarbh mein utpaad websites kii samriddhi kii jaanch kii. unhone "samriddh media saiton" koo una key roop mein vargeekrit kiya jisamen paath, chitra, dhwani aur video clip shamil they, jabaki "dubli media saiton" mein kewal paath thaa. apane adhyayan mein, unhone dou utpaadon (ack saral, ack jatil) kaa varnan karane key liye chaar site (dou samriddh aur dou dubale) banaae. unhone paaya kii adhikansh upayogkartaon ney utpaad kii jatilata kii parwah kiye binaa, una websites koo pasand kiya joe samriddh media pradaan karati hain.
websites parr samriddh media mein bhee bhautik duniya mein kaarravaai koo protsaahit karane kii kshamata haye. luu, kima, dau aur kumar (2014) ney pradarshit kiya kii ack fitness kendra key 3dee drishyon vaali websiten sthir 2dee chhaviyon vaali website kii tulanaa mein zim jaane key liye ack chhaatr key iraade koo banaane mein adhik safal theen.
tatkaal sandesh aur sandesh.
media samriddhi siddhant kaa tatparya haye kii ack preshak koo vaanchhit sandesh koo sampreshit karane yaa ack vishisht kaary koo puuraa karane key liye uchit samriddhi key madhyam kaa chayan karna chaahiye. cumm samriddh sanchaar madhyam kaa upayog karane vaale preshakon koo pratikriya, kaee sanketon, sandesh silai aur bhaavanaon key aayamon mein usa madhyam kii seemaon parr vichaar karna chaahiye. udaaharan key liye yeh nirdhaarit karane mein saapeksh kathinaaee koo lein kii kyaa ack aadhunik paath sandesh swar mein gambhir haye yaa vyangyaatmak haye. paath kii dublipan swar aur chehare kii abhivyakti key sancharan koo rokti haye joe anyatha vyangya kaa pataa lagaane mein upayogi hogi. haalaanki, anandarajan aur anya dwara kiye gaye ack adhyayan key parinam. peedhi y key twarit sandesh key upayog seey yeh nishkarsh nikalata haye kii "jitna adhik upayogkarta aaee. aim. koo ack samriddh sanchaar madhyam key roop mein pahachaante hain, utanaa hii adhik sambhavana haye kii way maanate hain kii yeh madhyam samajikaran key liye upayogi haye."halanki peedhi y upayogkarta texting koo ack samriddh madhyam maanate hain, lekin atirikt saboot hain joe darshaate hain kii aasaani seey sulabh aur gair-ghuspaith media (i.ee., texting, tweeter) kaa upayog nakaratmak ghatnaaon kii tulanaa mein sakaratmak saajha karane key liye kiya jaane kii adhik sambhavana thee, aur ghuspaith aur samriddh media (i.ee.phone colling) kaa upayog sakaratmak ghatnaaon kii tulanaa mein nakaratmak saajha karane key liye kiye jaane kii adhik sambhavana thee. isake alawa, kishoron key msn (jise baad mein microsoft massenger seva kahaa gayaa) key upayog koo behtar dhang seey samajhane key liye, media samriddhi aur sanchaar niyantran donon key prabhaav kii jaanch kii gaee. anya nishkarshon key beach, sarasar key adhyayan ney pradarshit kiya kii "webcam aur msn space jaisi samriddh visheshtaon ney parichiton, nae doston, vipareet-ling doston aur iss prakaar, doston kii kull sankhya mein vriddhi koo suvidhajanak banaaya."
ee-mell.
haal key varshon mein, jaise-jaise aam aabaadi ee-mell key prati adhik jagrook hoe gaee haye, aamane-saamane aur ee-mell sanchaar key beach kii rekhaaen kuchh hudd taka dhundhali hoe gaee hain. ee-mell koo abb ack maukhik upkaran key roop mein socha jaataa haye, jisamen tatkaal pratikriya koo saksham karane, praakritik bhasha kaa laabh uthaane aur sankshipt shabdon aur immoticons key madhyam seey bhaavanaon koo embed karane kii kshamata haye.
haalaanki, ee-mell kaa ack nakaratmak paksh haih matra mein adhik bhaar. email mein aksar badee matra mein anaavashyak jaankaari hoti haye joe gair-naukari aavashyak aur/yaa spam hoti haye. iss kachare koo chhaanane key liye atirikt samay kii aavashyakta hoti haye. email kaa prabandhan karane key liye aavashyak samay jaankaari key adhibhar kaa kaaran bunn sakata haye. atirikt email key saath, logon koo lugg sakata haye kii way praapt samagri kii matra key kaaran jaankaari seey chook jaayenge. kuchh logon koo yeh matra imelon kii twarit pratikriyaon mein baadha hoe sakati haye.
email mein voicemail jaise anya chainalon kii tulanaa mein adhik soochanaatmak samagri prasaarit karane kii kshamata hoti haye. halanki ack samriddh munch key roop mein email kii dhaarana upayogkartaon key beach bhinn hoti haye. yeh dhaarana iss baat mein yogdan detee haye kii vyakti channel kaa upayog kaise karega. kuchh logon key liye, vishay-vastu kaa chayan alag hoga. yadi way email koo ack samriddh channel key roop mein pahachaante hain tou way chhaviyon yaa video koo shamil curr sakate hain jabaki anya kewal paath kaa laabh uthaa sakate hain. yeh dhaarana bhashai visheshtaon key chayan koo bhee prabhaavit karati haye. joe loga email koo maukhik channel key samaan dekhate hain, way email koo likhit channel key roop mein dekhane vaalon kii tulanaa mein alag prakaar seey type karenge.
maataa-pitaa una mamalon mein sanchaar karane key liye email kaa upayog karane kaa paksh lete hain jinamen unake bachche kii shaikshanik sthiti shamil hoti haye. shikshakon seey samvaad karate samay, maataa-pitaa apane bachchon key baare mein apani chintaon koo spasht roop seey vyakt karane key liye sandesh key adhik atulyakaalik roop kaa pakshadhar they. yeh, badale mein, shikshak aur maataa-pitaa key beach ack spasht sanchaar channel banaata haye.
email aur aabhaasi team work.
jaba aabhaasi teams koo pariyojanaon koo puuraa karane kaa kaam saunpa gayaa thaa, tou kaee logon ney apana dhyaan email kii or diyaa, bhale hii yeh samriddhi mein cumm hoe. ee-mell, yadyapi samriddhata mein cumm haye, rehearsalability aur punah prasanskaran kshamata (behtar samajh kii suvidha key liye bhejane seey pahale sandeshon koo padhane aur padhane kii kshamata) pradaan kartaa haye, joe samriddhata mein uchch madhyamon kii tulanaa mein naheen hoe sakata haye.
video conferencing.
video conference software kaa upayog naa kewal badee companiyon mein aabhaasi teams key liye kiya gayaa haye, balki kakshaon aur anaupchaarik baatchit key liye bhee kiya gayaa haye. software yaa video conferencing system (vee. see. aiss.) jaise kii skipe aur googal hangout kewal audio baatchit kii tulanaa mein adhik drishya sanketon kii anumati dete hain. shodh seey pataa chalata haye kii media samriddhi key mamle mein vee. see. aiss. telephone aur aamane-saamane kii baithakon key beach kaheen haye. bhale hii video conferencing mein aamane-saamane kii baatchit key samaan samriddhi naheen haye, video conferencing key sambandh mein ack adhyayan mein kahaa gayaa haye kii samriddh samagri-prastuti prakaar uchch ekagrata star key saath sakaratmak roop seey sahsambaddh they, lekin kathit upayogita key saath sahsambaddh honey parr mishrit parinam dikhaae gaye.
facebook.
soshal media platform, facebook, email seey bhee adhik samriddh paaya gayaa haye. facebook vyavasaay prishth grahakon seey tatkaal pratikriya, atirikt vebprishthon seey judaav, grahakon/sambhaavit grahakon key liye anukoolan, saath hii bhasha kii vividhata jaisi suvidhaaen pradaan karate hain. vyavasaay apane grahakon key saath safaltapurvak judane key liye iss munch kaa upayog karane mein saksham rahey hain, lekin gunavatta aur pahunch kii laagat mein sambhaavit roop seey kamee aaa rahee haye.
anya anuprayog.
sambandhparak sanchaar.
kaashi aur walther (2018) ney paaya kii asynchronous sanchaar una logon key beach sangharsh koo cumm karane key liye ack behtar madhyam haye jinake paas aam taur parr sakaratmak raay/apane bhagidaron key baare mein shreya haye, joe aamane-saamane madhyam kii tulanaa mein haye.  lekhakon ney media synchronicity siddhant dwara samarthit atulyakaalik sanchaar kii kathit kamiyon koo door karane key liye ack sambhaavit kaaran key roop mein bhagidaron dwara kii gaee sakaratmak visheshtaon mein bhaag lene aur sambandhparak antarangata kaa shreya diyaa, joe "[tark detaa haye] kii samkaalik media abhisari sangharsh sanchaar key liye sabse achchha haye" (2018, pee. 7, dennis aur anya kaa hawala dete hue.2008). lekhakon ney nishkarsh nikala, "asynchronous see. aim. see. santusht jodon key beach online sangharsh key liye ack laabhkaari madhyam haye" (2018, pee. 19).
ack anya adhyayan mein, kautamanis aur anya. (2013) sujhaav detaa haye kii tatkaal sandesh key madhyam seey kishoron kii sagaai vaastav mein vaastavik duniya mein vyaktigat sambandhon mein pravesh karane key liye unaki sambandhit kshamataon mein sudhaar karane kaa kaam curr sakati haye.  lekhak electronic madhyamon key madhyam seey paath sanchaar parr dhyaan kendrit karate hain. halanki likhit shabd koo aam taur parr sanchaar key sabse dubale roopon mein seey ack maanaa jaataa haye, chaahe yeh media samriddhi siddhant key anusaar kaise diyaa jaataa haye, yeh adhyayan darshaata haye kii kaise texting kishoron kii baad mein aamane-saamane kii baatchit key saath safal honey kii kshamata koo badhaa sakati haye joe paath patrachar key madhyam seey baatchit kii ack nishchit matra key baad aatee haye.
2016 key ack lekh mein, lisika aur anya. yeh ingit karein kii, halanki yeh aam taur parr sweekaar kiya gayaa haye kii "aamane-saamane key alawa anya media koo soochana hastaantaran key samaan roop seey prabhaavi saadhan key bajaay ack baadha maanaa jaataa haye" (2016, pee. 13), unake parinam bataate hain kii computer-madhyasth sanchaar "aamane-saamane samparkon key samaan praakritik aur sahaj hoe gayaa haye" (2016, pee. 13). 
tong aur walther (2015) kaa tark haye kii media samriddhi (daft aind lengal, 1986) aur media prakritikta (cock, 2004) jaise praarambhik computer-madhyasth sanchaar siddhanton key liye jimmedaar bhavishyavaniyon key vipareet, ashaabdik sanchaar "vyavhaar hastaantaran aur apekshaon kii avdhaaranaatmak vyakhya key liye aavashyak naheen hoe sakata haye" (2015, pee. 204).  aur aage sujhaav dete hain kii aamane-saamane kaa sanchaar logon kii baatchit koo nakaratmak roop seey tirchha curr sakata haye yadi pratibhagiyon key pahale prabhaav drishya sanketon key prati pratikriyaasheel purvagrahon seey prabhaavit hotey hain.
dhokha.
sanchaar siddhant key sandarbh mein, dhokha taba hotaa haye jaba preshak jaanboojhkar praaptakarta koo ack galat sandesh detaa haye. buller aur bergoon key anusaar, "dhokha taba hotaa haye jaba sanchaarak apane sandeshon mein nihit jaankaari koo ack arth vyakt karane key liye niyantrit karate hain joe sachchai seey alag hoe jaataa haye kyonki way ise jaanate hain."yeh vichaar parasparik dhokhe key siddhant key liye kendriya haye. atirikt shodh ney media samriddhi aur bhraamak sandeshon key sanchaar key beach sambandhon kaa vishleshan kiya haye. samriddh media, vishesh roop seey way joe gair-maukhik sanketon koo prasaarit karate hain jaise kii aavaaj, chehare kii abhivyakti yaa ishare, dubale media kii tulanaa mein bhraamak sandeshon kii cumm ghatanaaen dikhaate hain. ack samriddh media kaa laabh uthaakar, vartakar majboot bhavatmak bandhan vikasit karate hain joe iss sambhavana koo cumm kartaa haye kii ack vaktaa dusare koo dhokha dene kii koshish karega. jaba imandari koo sabse achchi neeti naheen maanaa jaataa haye, tou ee-mell jaise shikshaarthi media, dhokhe kii majboot sambhavana kii anumati detaa haye.
doorasth shiksha aur ee-pustaken.
doorasth pathyakramon key saath chhatron kii santushti kaa mulyankan karate hue, shaferred aur martz ney nishkarsh nikala kii ack pathyakram key madhyam seey samriddh praudyogiki key upayog ney chhatron key pathyakram kii gunavatta kaa mulyankan karane key tareeke koo prabhaavit kiya. charcha munch, dastaavez saajha karane key kshetra aur web casting" jaise upkaranon kaa upayog karane vaale pathyakramon koo adhik anukool roop seey dekhaa gayaa. 2011 mein laaee aur chang ney ee-pustakon key prati upayogkarta key drishtikon kii jaanch karane mein media samriddhi kaa upayog kiya, jisamen kahaa gayaa kii embedded hyperlink aur anya multimedia parivardhan jaisi samriddh media samagri kii kshamata, upayogkartaon koo ack mudrit pustak kii tulanaa mein ack alag padhane kaa anubhav pradaan karati haye. laine aind see (2010) dwara aage key shodh mein, kii paath adharit sanchaar chainalon kii shreni key bheetar, mahatvapurna antar hain joe ack prashikshak kii praudyogiki kii pasand koo aakar denaa chaahiye. unhone aiss. aim. aiss., email aur aar. aiss. aiss. key upayog kaa adhyayan kiya aur paaya kii aiss. aim. aiss. teji seey vitaran key liye upayukt haye, email adhik samagri pradaan kartaa haye aur aar. aiss. aiss. front-aind mobile upkaranon parr samagri prastuti key liye aadarsh praarup haye.
ee-pustaken aur ee-learning shaikshanik paridrishya mein baar-baar upayog honey vaale upkaran bunn rahey hain. ee-learning kii pramukh visheshtaon mein seey ack multimedia nirdeshaatmak samagri banaane key liye paath, chitra, audio, animation aur video jaise vibhinn madhyamon koo ekikrit karane kii isaki kshamata haye. gair-paathya ee-shikshan samagri vikasit karane kii badhati laagat key kaaran ee-shikshan mein media chayan ack mahatvapurna mudda hoe sakata haye. shikshaarthi aise pathyakramon mein samriddh media key upayog seey labhanvit hoe sakate hain jinamen visham aur jatil samagri hoti haye; haalaanki, shikshaarthi cumm visham (sankhyaatmak) samagri vaale pathyakramon mein samriddh media key upayog seey shikshaarthi key ank yaa shikshaarthi santushti mein koee mahatvapurna laabh praapt naheen karate hain.
nursing.
chikitsa dekhbhal mein analogue seey digital record mein parivartan chikitsa navachar mein sabse aage rhaa haye. castro, favella aur gracia-penaa ney aapaatkaaleen coll mein nursing paramarsh parr vibhinn media (aamane-saamane, telephone aur video conferencing) key prabhaavon kaa adhyayan kiya. unhone paaya kii media key beach koee prabhavkarita antar naheen thaa, lekin samriddh media ney teji seey paramarsh aur samadhanon kii suvidha pradaan kii. video conferencing key parinamswarup nurse key rogi key saath aamane-saamane honey kii tulanaa mein cumm netra sampark hoe sakata haye.
chikitsak aur swaasthya seva pradaataon koo dhoondhana.
parasparik sanchaar chikitsa muthbhedon mein ack pramukh ghatak honey key bavjood, aur chikitsak sanchaar sabse mahatvapurna gunon mein seey ack honey key kaaran rogiyon koo ack nae doctor key chayan mein sanket milata haye, swaasthya sangathan apane sambhaavit rogiyon koo yeh samajhane mein madad karane key liye bahut achchha kaam naheen karate hain kii ack nayaa doctor unake saath kaise samvaad karega bhavishya mein unaki online jeevani key madhyam seey-adhikansh kewal paath kii "dubli" jeevani pradaan karate hain, aur bahut cumm "samriddh" video parichay pradaan karate hain. video parichay rogiyon koo vaastav mein yeh dekhane mein madad karane kaa avsar pradaan karate hain kii ack chikitsak paramarsh key bheetar kaise baatchit curr sakata haye. parault aur resham ney pareekshan kiya kii jaba way iss nirnay lene key charan mein hotey hain tou doctors key video parichay seey rogiyon parr kyaa prabhaav parh sakate hain. unhone khulasa kiya kii jaba pratibhagiyon koo chikitsak key ack samriddh video parichay key sampark mein laaya gayaa thaa kii anishchitata usa samay kii tulanaa mein adhik hudd taka cumm hoe gaee thee jaba way kewal ack dubli, paath-adharit jeevani key sampark mein aae they. pratibhagiyon key usa doctor seey milane kaa vikalp chunane kii bhee adhik sambhavana thee, jinhone dubli paathya jeevani parr samriddh video parichay pradaan kiya thaa.
nagrik bhagidari.
online upayog kiya jaane vaalaa media bhee nagrik judaav koo protsaahit karane key liye safaltapurvak saabit huaa haye. saarvajanik vichaar-vimarsh koo suvidhajanak banaane key liye internet kaa laabh uthaana badee sankhya mein nagrikon koo shamil karane kaa ack safal aur laagat prabhaavi tarika saabit huaa haye. adhyayanon seey pataa chalaa haye kii mishrit madhyam (ameer aur dubla donon) nagrik shiksha aur judaav mein upayogi hoe sakata haye. nae samajik network aur vibhinn online platforms key nirmaan key madhyam seey, media saanskritik nagrikta kii pichhali 'alpakaalik' prathaon kii adhik drishyata aur samudayik nirmaan kshamata key kaee aur avsaron kii anumati detaa haye."internet parr rachnaatmaktaa key visfot koo sarkaar aur shiksha jaise aupchaarik sansthanon seey jodaa jaa sakata haye taaki ack vyaapak bhagidari aadhar kii anumati dee jaa sakey, jisase nagrikon kii majboot bhagidari hoe sakey aur vyaapak antardrishti aur gyaan taka pahunch hoe sakey.
ling aur media samriddhi siddhant.
adhyayan yeh nirdhaarit karane key liye kiye gaye hain kii kaun seey madhyam vibhinn lingon koo kaaryasthal mein adhik utpaadak banane kii anumati dete hain. media samriddhi key prabhaavon mein ling antar mein shodhkartaon ney paaya kii mahilaaen purushon kii tulanaa mein ashaabdik sanchaar key saath behtar kaam karati hain. samanya taur parr, gair-maukhik sanket aur sanchaar mahilaaon dwara adhik aasaani seey toot jaataa haye, kyonki unaki purushon kii tulanaa mein adhik baar abhivyakt karane kii kshamata hoti haye.
shodhkartaon ney paaya kii purush kaary-unmukh pariyojanaon kii sarahana karane kii adhik sambhavana rakhate hain jahaan mahilaaen samajik-unmukh gatividhiyon koo pasand karati hain. purush teji seey nirnay lene mein saksham paae jaate hain jabaki mahilaaen poori tarah seey samajhane key liye baatchit koo gaharaai seey suvidhajanak banaati hain kii kiss baare mein baat kii jaa rahee haye.
aalochana.
siddhant kaa daira.
media samriddhi siddhant kii aalochana kaee shodhkartaon ney isaki nirdhaarak prakriti key roop mein kii haye. marcus kaa tark haye kii samajik dabaav media koo samriddhata kii tulanaa mein adhik dridhata seey prabhaavit curr sakate hain, aur una tarikon seey joe aim. aar. tii. key pramukh siddhanton key saath asangat hain. yeh bhee nott kiya gayaa haye kii media samriddhi siddhant koo yeh naheen maanana chaahiye kii ack sthiti mein ack samriddh media kaa upayog karane key prati bhaavanaaen ack dubale media kaa upayog karane key poori tarah seey vipareet hain. vaastav mein, media kaa chunaav jatil haye aur samanya roop seey bhale hii ack samriddh media koo sandesh dene key liye "sabse achchha" maanaa jaataa haye, phir bhee ack dubla media sandesh koo sampreshit karane mein saksham hoe sakata haye. isake alawa, kuchh karyon key liye, upayog kiye jaane vaale media key prakaar seey sanchaarit sandesh kii sateekta mein koee antar naheen padegaa.
sandesh sancharan key liye ack madhyam kaa chayan karate samay, ack vyakti sambhaavit vikalpon key saath apane aaraam parr bhee vichaar karega. yadi koee vyakti kissy sandesh koo vitarit karane key liye email pranali kaa upayog karane mein asahaj yaa aparichit haye, aur ack samooh baithak karane kii tulanaa mein email bhejane key liye seekhane koo adhik samay lene vaalaa aur aksham maanata haye, tou vaha adhik kushal madhyam key bajaay ack samriddh madhyam chuna sakata haye. yeh vyavhaar parinam, tarkaheen key madhyam seey, nishchit roop seey pahale seey sthaapit anubhav parr ack pratibimb haye.
saanskritik aur samajik seemaaen.
engivenyama aur lii bataate hain kii saanskritik aur samajik prishthabhoomi vyaktiyon dwara media kii pasand koo una tarikon seey prabhaavit karati haye joe media samriddhi siddhant parr adharit bhavishyavaniyon key saath asangat hain; unake pepper koo patrika miss timahi mein pepper off dha ear puraskar milaa. enguaniama aur lii media samriddhi siddhant kii seemaon key baare mein apani aalochanaon mein akele naheen hain, vishesh roop seey saanskritik aur vyaktigat visheshtaon key sambandh mein. oak lii dwara kiye gaye shodh ney pradarshit kiya kii ack confucian aabhaasi kaary vatavaran mein jahaan sammaan dikhaana aavashyak haye, ack sanchaar channel kii saanskritik protocol koo vyakt karane kii kshamata channel kii samriddhi kii tulanaa mein adhik mahatvapurna haye. 2009 mein, gerritsen key adhyayan ney nishkarsh nikala kii vyaavsaayik sandarbhon mein, sanskriti madhyam kii praaptakarta kii prathamikta nirdhaarit karane mein ack bhoomika nibhaati haye, shayed anishchitata seey bachane key liye vishisht sanskriti kii seema key sandarbh mein.
isake alawa, dennis, kinni aur heng ney paaya kii asangat karyon key vaastavik pradarshan key sandarbh mein, ack madhyam kii samriddhi kaa poori tarah seey mahilaaon seey bunny teams parr sabse ullekhaniya prabhaav padata haye. doosari or, "kaary kii sambhavita key liye samriddhi seey mell khaane seey sabhi purush yaa mishrit-ling teams key liye nirnay kii gunavatta, samay, sarvasammati yaa sanchaar santushti mein sudhaar naheen huaa."vyaktigat roop seey bolate hue, barkhi ney pradarshit kiya kii sanchaar mode aur sangyanatmak shally media vareeyata aur chayan mein ack bhoomika nibha sakati haye, yeh sujhaav dete hue kii samaan sandeshon aur iradon vaali sthitiyon mein bhee," sarvshreshth "media chayan vyakti seey vyakti mein bhinn hoe sakata haye.
nae media key liye aavedan.
isake alawa, kyonki media samriddhi siddhant internet key vyaapak upayog seey pahale vikasit kiya gayaa thaa, jisane email, chait room, instant messaging, smartphone aur anya media kii bhee shuruat kii thee, kuchh ney nae media upayogkartaon dwara kyaa chunaa jaa sakata haye, iska sateek anuman lagaane kii isaki kshamata parr sawal uthaaya haye. kaee adhyayan kiye gaye hain joe voyce mell aur email jaise "nayaa media" vikalp diye jaane parr media vikalp kii jaanch karate hain. blau, vejar aur ashet-alkalai una chhatron key liye kathit aur vaastavik parinamon key antar aur samaantaon kaa adhyayan karate hain joe ack hii kaksha koo online yaa paaramparik kaksha settings mein lete hain.  lekhakon kaa nishkarsh haye kii aamane-saamane kaksha kii vyavastha online kakshaon seey behtar naheen haye.  isake alawa, way yeh bhee sujhaav dete hain kii "madhyam prakriti kaa uchch star ack bahut hii jatil prakaar key gyaan kii samajh mein baadha daal sakata haye", joe media samriddhi siddhant kii bhavishyavani key vipareet haye. ell-shinway aur marcus ney parikalpana kii kii, media samriddhi siddhant key aadhar parr, vyakti email kii tulanaa mein voyce mell key adhik samriddh madhyam parr sandeshon koo sampreshit karane kaa vikalp chunate hain, lekin paaya kii adhik visham sandesh bhejane parr bhee, email key dubale madhyam kaa upayog kiya jaataa thaa. yeh bhee sanket diyaa gayaa haye kii nae media kii vistaarit kshamataon koo dekhate hue, media samriddhi siddhant key vibhinn sanchaar media koo vargeekrit karane key liye ack ayami drishtikon abb una sabhi aayamon koo pakadane key liye paryaapt naheen haye jinamen media prakaar bhinn hoe sakate hain.
sambandhit siddhant.
media kii swabhavikta.
duft aur lengal key mool dhaanche key aadhar parr kaee nae siddhant vikasit kiye gaye hain. cock (2004) kaa tark haye kii maanav gair-lacheele sanchaar key tareeke aur upkaran, jaise chehare key bhaav, haav-bhaav aur shareer kii bhasha, laakhon varshon seey vikasit hue hain, aur iss tarah, logon key beach sanchaar kii swabhavikta key liye mahatvapurna honah chaahiye. media naturality theory kii parikalpana haye kii kyonki aamane-saamane sanchaar sanchaar kaa sabse "praakritik" tarika haye, isaliye hamein apane anya sanchaar tarikon koo aamane-saamane sanchaar key samaan honah chaahiye. jabaki media samriddhi siddhant media koo ack aise paimaane parr rakhta haye joe nimn seey uchch samriddhi mein haye aur paimaane key sheersh parr aamane-saamane sanchaar koo rakhta haye, media prakritikta siddhant aamane-saamane sanchaar koo ack paimaane mein beach key roop mein sochata haye, aur kahata haye kii aage koee vyakti aamane-saamane (yaa tou adhik yaa cumm samriddh) seey door hoe jaataa haye, ack sandesh koo samajhane key liye adhik sangyanatmak prasanskaran kii aavashyakta hoti haye.
media kshatipurti.
hantula, cock, dee 'arcy aur derosa dwara 2011 media kshatipurti siddhant cock key media prakritikta siddhant koo parishkrit kartaa haye.  lekhak bataate hain kii media kshatipurti siddhant vishesh roop seey dou virodhabhason koo sambodhit karane key liye vikasit kiya gayaa haih
lekhakon koo iss baat seey samajh mein aataa haye kii kaise manushya "kaee sahasraabdiyon mein bahut adhik naheen badale hain" (hantula aitt all., 2011, pee. 358) cumm media koo safaltapurvak apanaane aur niyojit karane mein saksham hain, jaise kii texting, unaki dhaarana parr vichaar karate hue kii maanav vikas ney aamane-saamane sanchaar kii or ack maarg parr pragati kii haye, aur yeh nishkarsh nikaalate hue kii media prakritikta siddhant key tatva carlson aur zamud key channel vistaar siddhant key saath saha-astitva mein hoe sakate hain.
media synchronicity.
media kii samriddhi aur nae media mein isake anuprayog koo samajhaane mein madad karane key liye, media synchronity siddhant prastaavit kiya gayaa thaa. media kii samriddhi anukoolan sanrachana siddhant aur samajik soochana prasanskaran siddhant seey bhee sambandhit haye, jisamen media key bhautik visheshtaon parr dhyaan kendrit karane key bajaay, media key samajik nirmaan kii or rukh kiya jaataa haye. haalaanki, media synchronicity theory sanchaar pradarshan kaa ack siddhant haye joe iss baat kii jaanch naheen kartaa haye kii loga kiss media kaa upayog karna chaahte hain. samkaaliktaa ack madhyam kii iss bhavna koo paida karane kii kshamata kaa varnan karati haye kii sabhi pratibhaagi sanchaar karyakram mein samvarti roop seey lagey hue hain. uchch star kii samanvayata key saath media, jaise kii aamane-saamane kii baithaken, pratibhagiyon koo vaastavik samay mein samvaad karane kaa avsar pradaan karati hain, turant dusaron kii pratikriyaon aur pratikriyaon kaa nireekshan karati hain, aur aasaani seey yeh nirdhaarit karati hain kii kyaa saha-pratibhaagi baatchit mein poori tarah seey lagey hue hain.
media synchronicity siddhant bataata haye kii pratyek sanchaar antahkriya dou prakriyaon seey bunny hoti haih sampreshan aur abhisaran. karyon koo puuraa karane key liye prakriyaaen aavashyak hain. parivahan naee jaankaari key sancharan key baare mein haye, jabaki abhisaran ack samjhaute taka pahunchane key baare mein haye. una karyon key liye jinake liye abhisaran kii aavashyakta hoti haye, uchch star kii samanvayata key saath media, jaise kii aamane-saamane kii baithaken aur video sammelan, pratibhagiyon koo ack hii samay mein samvaad karane kaa avsar pradaan karate hain, aur charcha key madhyam seey ack samjhaute taka pahunchane key liye parasparik pratikriyaon koo vikasit karate hain. aise karyon key liye jinake liye sampreshan kii aavashyakta hoti haye, ee-mell aur aiss. aim. aiss. paath jaise cumm star key samanvaya key saath media pratibhagiyon koo bhaugolik failaav aur samay kshetra kii parwah kiye binaa jaankaari praapt karane kii anumati detaa haye aur dusaron key saath bahas karane kii aavashyakta key binaa naee jaankaari koo sansaadhit karane key liye adhik samay detaa haye.
media synchronicity theory yeh bhee bataati haye kii pratyek madhyam mein kshamataon kaa ack samooh hotaa haye.inn kshamataon mein shamil hainh sancharan wegg, samanantarta, prateek sett, abhyaas aur punah abhigamyata. sandesh key sancharan kaa wegg yeh sandarbhit kartaa haye kii praaptakarta ise bhejane vaale seey kitni jaldi praapt kartaa haye; parelelism una sandeshon kii sankhya koo sandarbhit kartaa haye jinhen ack hii samay mein vyakt kiya jaa sakata haye; prateek sett una tarikon kii sankhya haye jinase praaptakarta sandesh kii vyakhya curr sakate hain, jaise kii maukhik aur drishya sanket; abhyasshilta vaha seema haye jiss taka bhejane vaalaa sandesh bhejane seey pahale sandeshon koo sanshodhit aur sampaadit curr sakata haye, aur punahsansaadhansheeltaa vaha degree haye jiss taka praaptakarta sandeshon koo punah praapt aur punah vyakhya curr sakate hain. siddhant key anusaar, soochana sancharan aur prasanskaran aavashyaktaon seey mell khaane vaali kshamataon key saath ack madhyam kaa chayan sanchaar koo adhik prabhaavi banaa sakata haye.
anuprayog.
media synchronicity siddhant key anuprayogon mein vaarta, aabhaasi team sahyog aur aapadaon key dauran sanchaar shamil hain. baatchit key dauran, yadi donon sanchaarak ack-dusare seey parichit hain aur karyon koo puuraa karane key liye upa-prakriyaon key baare mein jaanate hain, tou samanvaya kii aavashyakta cumm hogi. vaarta adhik prabhaavi hoe sakati haye yadi samooh ney samkaalik baithakon seey pahale cumm samanvaya key saath media key madhyam seey aavashyakta parr charcha kii haye, kyonki samooh abhisaran taka pahunchane seey pahale anishchitataon koo door curr sakata haye. media kii punarvyavastha kaa bhee santushti parr sakaratmak prabhaav padata haye. atulyakaalik paath-adharit electronic madhyasthata vaarta (tii. bee. ee. aim.) key madhyam seey preshit sakaratmak sandesh aamane-saamane kii vaarta (aff. tii. aff.) kii tulanaa mein adhik vartakar santushti pradaan karate hain. aabhaasi sahyog koo aisee gatividhiyaan maanaa jaataa haye jinamen abhisaran kii aavashyakta hoti haye, aur 3dee sthaan vaale samoohon mein joe samkaalik charcha key liye kamare pradaan karate hain, paath-adharit chait kaa upayog karane vaale samoohon kii tulanaa mein uchch kaary pradarshan hotey hain. haalaanki, yadi sahyog key dauran ack mobile-saksham karane vaali charcha bhee pradaan kii jaati haye, tou isaki uchch samanantarta aur punah prasanskaran kshamata upayogkarta key anubhav aur kaary pradarshan mein sudhaar curr sakati haye. praakritik aapadaon key dauran, jokhim sanchaar kaa uddeshya logon koo sthiti key baare mein shikshit karna haye, isaliye parivahan prakriyaon kii aavashyakta hoti haye. apekshaakrit cumm samanvayata vaale madhyam koo prathamikta dee jaati haye. doosari or, sankat sanchaar kaa uddeshya vyaktiyon kii samajh koo saajha karna haye jisake liye abhisaran kii aavashyakta hoti haye. apekshaakrit uchch samanvayata vaalaa madhyam pasand kiya jaataa haye. ack ekal samajik munch mein visheshtaon key aadhar parr kshamataon key vibhinn sett hoe sakate hain, aur loga sanchaar kii prabhavsheelta koo adhikatam karane key liye hashtag aur ack post mein shabdon kii sankhya jaise prateek seton mein herfer curr sakate hain. samkaalik channel vishesh roop seey adhik samvedansheel kshetron mein tatkaal sthitiyon key liye sahayak hotey hain, jabaki atulyakaalik channel sarkaaron aur upayogita seva pradaataon key liye apane sankat prabandhan sandeshon koo badhaane aur nikasi aur punarpraapti seey sambandhit jaankaari kii pahunch kaa vistaar karane key unake prayason mein upayogi hotey hain.
channel kaa vistaar.
kaee anubhavjanya adhyayanon mein paaee gaee visangatiyon koo samajhaane key liye carlson aur zamud (1999) dwara channel vistaar siddhant prastaavit kiya gayaa thaa. inn adhyayanon mein, parinamon seey pataa chalaa kii prabandhak uchch sambhaav key karyon key liye "dubale" media koo niyukt karenge. channel vistaar siddhant ney sujhaav diyaa kii vyakti key media vikalp kaa madhyam key saath, sanchaarak key saath aur vishay key saath bhee vyakti key anubhav seey bahut kuchh lena-denaa haye. iss prakaar yeh sambhav haye kii ack nishchit dubale madhyam kaa upayog karane key saath ack vyakti kaa anubhav, usa vyakti koo ise visham karyon key liye upayog karane key liye prerit karega. udaaharan key liye, kaahaai, caroll aur gestice (2007) key ack adhyayan seey pataa chalaa kii pratibhagiyon kii tatkaal sandesh key saath parichitata ney unhein aabhaasi duniya kii tulanaa mein madhyam koo samriddh key roop mein samajhane key liye prerit kiya jise dwiteeya jeevan key roop mein jaanaa jaataa haye. pratibhagiyon key anubhav kii kamee ney vastunishth roop seey samriddh aabhaasi duniya key saath unaki dhaarana koo prabhaavit kiya hoga jaba twarit sandesh key adhik parichit madhyam kii tulanaa mein.
haalaanki, siddhant yeh sujhaav naheen detaa haye kii gyaan-nirmaan key anubhav aavashyak roop seey vibhinn media mein samriddhi mein antar koo barabar karenge, chaahe way uddeshyapurna houn yaa bodh-adharit. dusare tareeke seey kahein tou gyaan-nirmaan key anubhav email kii samriddhi kii dhaaranaon seey sakaratmak roop seey sambandhit hoe sakate hain, lekin iska matlab yeh naheen haye kii email koo kissy anya madhyam kii tulanaa mein samriddh key roop mein dekhaa jaayega, jaise kii aamane-saamane kii baatchit.

