
chamakata haye

glim maukhik swachchata utpaadon kaa ack americi brand haye, jisamen toothpaste aur electric toothbrushes shamil hain, joe proctor aur juaa key swaamitva mein haye. ise 1952 mein sanyukt raajya america mein toothpaste key roop mein pesh kiya gayaa thaa aur 2014 mein bund curr diyaa gayaa thaa. proctor aur gamble ney baad mein crest toothpaste (crest freshes aur white fluoride, papermint gleam toothpaste) key swaad sanskaran key roop mein glim toothpaste koo punarjeevit kiya. 2019 mein, proctor aind gamble ney electric toothbrushes kii ack shrinkhala koo shamil karane key liye brand kaa vistaar kiya.
vipanan.
glame koo 1952 mein sheersh colgate kii tatkalin sheersh dunt cream key liye ack pratiyogi key roop mein tainaat kiya gayaa thaa, jisamen vigyaapan key saath compton vigyaapan, ink dwara samanvit kiya gayaa thaa. apriya tv vigyapanon key khilaf leag mein maee 1963 mein "bhayaanak 10" kii soochi mein ack glame toothpaste vigyaapan shamil thaa. 1958 mein glame sheersh toothpaste mein dusare sthaan parr aaa gayaa thaa, colgate abhee bhee bikri mein pahale sthaan parr thaa aur teesare sthaan parr thaa. 1969 taka, gleam ack ghatata huaa brand naam thaa. atirikt bikri praapt karane key prayaas mein, proctor aur juaa mairi wells laurence, kuon, samriddh, green kii firm koo khaata saunpa gayaa. 
1950 key dashak mein vigyapanon mein kahaa gayaa thaa kii isamen gla-70, ack "gandh-aur bacteria-ladane vaalaa yaugik" thaa. jaba kaee varshon key bheetar fluoride aur "green sparkles" key saath glame II pesh kiya gayaa, tou brand ney toothpaste bajar mein 9 pratishat hissedari hassil kii. haalaanki, nae pratispardhi brandon kii shuruat key saath yeh hissa lagbhag 6 pratishat taka gir gayaa. gleam kii mukhya girawat apane adhigrahan pratiyogi, crest kii or agrasar prachaar thaa. glame aur crest key beach kaa antar glim haye joe sakhti seey ack "toothpaste" thaa aur mool roop seey isamen koee fluoride naheen thaa. 1955 mein pahali baar crest beche jaane key baad upabhokta pratispardha key roop mein fluoride koo baad mein glim mein pesh kiya gayaa thaa. jabaki glame ack toothpaste banaa rhaa, crest swaad vaale "pest", "jail" aur isi tarah aage badhaa. jaba taka yeh bund naheen hoe jaataa, taba taka glim toothpaste package mein bolled print mein kahaa gayaa haye kii isamen koee cheeni naheen haye. crest koo cheeni key saath-saath kritrim swaad aur rung badhaane key liye jaanaa jaataa haye, jiska uddeshya chhote bachchon koo prerit karna aur maukhik swachchata koo badhaava dene key liye kishore pralobhan denaa haye. 1963 mein, glim ney toothpaste bajar mein 17 pratishat hissedari key saath teesare sthaan parr, vigyaapan bajat $7.1 million key saath rakhaa. jaba american dental association ney aeye. dee. aeye. logo key liye crest anumodan diyaa tou glame cumm prachalit hotaa gayaa. isake alawa, crest mein stanus fluoride hotaa haye joe daanton key tamchini, calcium aur gingivitis aur jeevaanu sankraman seey ladane key liye kahaa gayaa haye, lekin aksar chidchida, gharshan aur daag hotaa haye, jabaki sodium fluoride (glame mein nihit) adhik komal hotaa haye, daag naheen kartaa haye, lekin bacteria key sankraman koo aur rokane key liye adhik anuprayog (lambe yaa adhik brush) kii aavashyakta hoti haye aur calcium key saath bahut cumm prabhaav daal sakata haye.
1975 mein, akele television vigyaapan mein $60 laakh dwara glame kaa samarthan kiya gayaa thaa. agast 1976 mein, proctor aind gamble ney kuon, samriddh, green seey chikago, ilinois kii leo bernet company mein glim koo sthanantarit curr diyaa.