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Applying a Multi-gated News Model to a Social Web

Traditional Newspapers have been struggling to find a new business model to economically survive in this new wave of digital social revolution. This study uses ontology of a multi-gated model to suggest that program designers use different kinds of most popular news cues to satisfy diverse citizens’ needs. Different concepts of citizens are discussed theoretically in exploring how a social semantic perspective based on various meanings of news cues might help news users to participate or disseminate news stories by social media.