Irina Ivan - Digital Consultant

2iVisio Blog: insights on design, digital marketing, user experience

By: Irina Ivan | January 17, 2016

Small things that can make the difference in social media strategy

With the plugins that social media offer now, viral marketing is open to everyone. And althought you can hardly find one website or app that doesn't allow users to spread the word on social media, few of them manage to persuade them to actually click the magic button and increase the number of followers.

We might say that social media plugins are for web what the little black dress is for a woman's wardrobe: everybody owns at least one, but not all know how to shine wearing it.  

So, just like in fashion, let's look at the best in class and get some inspiration.  
(before continuing there is a small observation to be done: we do not have in mind big brands with notori...