Remove risk, grow revenue,
and increase customer loyalty
with personalized, real-time
customer engagement

The customer experience is one of the most important factors in differentiating banks that lead and those that lag in our rapidly digitizing economy. IDC predicts that by 2021, businesses offering frictionless experiences across their ecosystem will experience a decrease of 20% in customer attrition.1

Many have adopted customer engagement strategies, but fragmentation—across lines of business, channels, and systems—is preventing those banks from optimizing a secure, risk-free,
customer experience.

Red Hat makes it possible for financial institutions like your company to build a customer engagement hub that uses artificial intelligence/machine learning (AI/ML) event-driven, real-time behaviors to create more personalized and higher value customer experiences, mitigate financial crimes, and grow revenue.

Access the resources included here to learn more about the business impact of hyperpersonalized, event-driven customer experiences, and find out how your company can build a platform using Red Hat® open source technologies to make it a reality.

With a modern customer engagement hub,
your company can:

  • Drive revenue growth with more personalized and higher value customer engagements.
  • Predict risk, detect fraud, and protect against financial crimes.
  • Innovate continuously with an open architecture optimized for integration and self-learning AI.

1 Webber A, Brown G, Cheok L, et al. "IDC FutureScape: Worldwide Customer Experience 2019 Predictions," October 2018

Additional resources to explore



Learn how innovation makes banking part of everyday life



Delivering Innovative Customer
Experience: Multi-billion dollar
global bank shares its path to
innovation experience



Harvard Business Review: An executive's guide to real-world AI



Modernize your customer engagement with Red Hat

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