Articles Tagged ‘YouTube’


Which ads did Canadians seek out on YouTube in 2020?

Kia’s cinematic ad with Billie Eilish takes the top spot, but the list is dominated by videos spotlighting Canadian culture.


Tech in Action: YouTube puts people in solitary confinement



Which ads did Canadians watch most on YouTube?

Canadian work took six spots on this year’s top 10 list, which shows celebrities and humour still have drawing power.


Can YouTube keep your ads safe?



Brands of the Year 2016: Superwoman Singh

How YouTube star Lilly Singh built a global brand by making videos from her Toronto bedroom.


Contiki’s YouTuber road trip



When ‘fit for purpose’ isn’t enough

Taxi 2′s Daniel Shearer on the opportunities and pitfalls of content built for specific platforms.


Google is most influential brand, again



Canada’s favourite YouTube ads

Mobile games, social good and millennial dads were all draws for Canadians watching this year.


PR AOY Bronze: Media Profile’s winning partnership strategy

The Toronto-based agency is all about cultivating relationships, as it also beefs up its media buying and planning expertise.


Kijiji puts the pedal to the floor

The website enlists some Canadian rappers for a new campaign, as it pushes its auto selection.


Up to the Minute: New creative leads at Cummins

Plus: Brad picks up work for Bombardier and more news you might have missed.

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Hot Ticket of the Year: Canada’s music festivals



Brands of the Year: Epic Meal Time is no longer the little guy

How Harley Morenstein and crew have grown to be Canadian leaders in the YouTube space.


NY Ad Week: Leo Burnett #winsbig at MIXX awards
