text: trained to) directly publish themselves online, in ways that would allow everybody, not just 
  
  Groupon, to present the deals to customers in ways more profitable for merchants? The point is, 
  
  how many merchants, merchant associations and majors (whose budgets always and immediately 
  
  *26/34*
  
  *Copyright 2011 LEM, Scuola Superiore Sant'Anna. This work is released under a Creative Commons attribution license (http://creativecommons.org/licenses/by/3.0/)*