text: The two distinct climate discourses being produced based on the same reality can be explained 
  by the framing theory in communication study. Framing refers to the phenomenon where the reality 
  is always partially selected or highlighted when described by the public or media [19]. By distinctly 
  deﬁning problems, suggesting solutions, and indicating casual interpretations [20], diﬀerent frames 
  tell the audience diﬀerent stories and inﬂuence how they observe facts [21,22]. Two types of frames, 
  equivalency frames and emphasis frames, are commonly studied by scholars to examine how framing 
  eﬀects inﬂuence individuals’ attitudes and beliefs [23]. Equivalency frames describe the same fact or 
  logic with diﬀerent words and may suggest that the audience perceives facts in psychologicallydiﬀerent 
  ways [24]. For example, a cup can be described as “half full” and “half empty”, where the former 
  is a positive frame indicating a reference point lower than current status, and the latter is negative, 
  meaning that the reference point is above the current situation [25]. Emphasis frames employ words 
  selectively associated with parts of reality to shift the audience’s attention to particular attributes [26]. 
  Climate change and global warming have been noted to highlight diﬀerent aspects of an issue by 
  activating distinct cognitive accessibility patterns [27]. 