text: One big consideration is that the average model in our lineup today is nearly ten years old. 
  
  Creating a breakthrough with a lineup this old is difficult, and we examined the worth of 
  
  continuing in this line of business. In the end, we decided to stay in and aggressively pursue profit. 
  
  We came up with six strategies to make that happen: 
  
  • Renew the portfolio. During NISSAN Value-Up, we will start and finish nearly nine new 
  
  vehicle actions. 
  • Reduce cost and increase value. We will accomplish these goals with the same 
  
  customer-centered techniques used for passenger vehicles since the Nissan Revival Plan. 
  • Enter new territories. The market in Japan is flat or trending down, and there are many 
  
  competitors in Europe. But China is an emerging market, and we have a strong relationship 
  
  with Dongfeng, our partner there. 
  • Pursue OEM deals. We’re open to cross-badging our vehicles under somebody else’s name. 