In addition to our new stores, we improved 
our online/oﬀ-price capabilities with the 
launch of Nordstromrack.com. Combined 
with HauteLook, the integrated ecommerce 
site oﬀers a consistent merchandise selection 
as well as ﬂash sales in a single web or mobile 
experience, providing customers a wide 
range of merchandise with one easy-to-use, 
shared checkout. Since the launch last spring, 
we’ve more than doubled the selection at 
Nordstromrack.com. We will continue to work 
on ways to further integrate our business to 
improve our customer experience.
INCREASING RELEVANCE
We know ultimately customers come to 
Nordstrom for great merchandise. They 
continue to respond to fresh, relevant  
brands. Last year, we were the exclusive  
retail partner for the global launch of  
Sarah Jessica Parker’s SJP line of shoes and 
launched Charlotte Tilbury in Beauty. We 
increased the number of full-line stores with 
Topshop to 53 and launched Kate Moss for 
Topshop, which helped us rapidly grow the 
number of Topshop customers, including a 
younger customer who in many cases is new  
to Nordstrom. By the end of 2015, we plan to 
have Topshop in more than 80 stores.  
This March, we were excited to begin carrying 
Madewell, representing a new partnership  
with J.Crew. Our initial launch was on 
Nordstrom.com and in 15 of our stores in our 
t.b.d. department. This is a terriﬁc example 
of our continued focus to bring great fashion 
brands to customers at accessible price points.
Finally, Nordstrom Rewards has been a 
successful program enabling us to deepen  
8
“Praise the fashion gods. 
Nordstrom Downtown Portland  
is opening Topshop in the  
next month.
”
OUR CUSTOMER, KARLY T.
/guillemotleft.case/guilsinglleft.caseA PERFECT PAIR: SHOES AND SJP  ACTRESS AND STYLE ICON  
SARAH JESSICA PARKER DESIGNED HER OWN SHOE LINE, SJP,  
AND WE WERE THE EXCLUSIVE RETAILER FOR ITS LAUNCH.
/guillemotright.case/guilsinglright.caseTHAT’S BRILLIANT!  WE’LL HAVE TOPSHOP IN 80 STORES  
BY THE END OF 2015/emdash.caseAND THAT’S JUST ONE OF THE  
WAYS WE’RE ATTRACTING NEW YOUNG CUSTOMERS WITH 
GREAT BRANDS AT ACCESSIBLE PRICE POINTS. 
21008 /hyphen.case 037404B  2014 ANNUAL REPORT     pg 8
8.375 X 10.875 /hyphen.case PDF X1A /hyphen.case KODAK