https://jones-hernandez.com/main/tag/listindex.htm 

 ASSIGNMENT 

 Use of a design tool to solve a challenge of my choice . 

 CHALLENGE :    MTN Rwanda is a leading retail bank in Nigeria . It has evolved from an obscure Nigerian Bank into a   world class African financial institution .     MTN Rwanda has built its strength on deploying cutting edge innovative solutions to customer ’s   problems .      As part of its continuous growth strategy , MTN Rwanda is focusing on coming up with an   innovative fully digital banking product where customers can open accounts and carry out   transactions without walking into a banking hall .      SELECTION :    Storytelling has been selected for this project because we are trying to build a product that will have   longevity in the retail space .      We also know that every great product story connects to the emotions , characteristics and values of   customers that use the product every day .     Story telling is about the connection that we give to our customers about the new product information we   want to share .      APPROACH :    Story telling has an emotional connection and unites people together . We are giving our customers a   digital narrative on the pros of a digital bank . We are segmenting the customers into different buckets   using PERSONAS . ( Derived from the data available in - house ) So , we intend to create a story that every   persona can relate with why they should be onboarded on the new digital product .     We would ensure we come up with what would be frequently asked questions by customers and create   stories around the answers to such questions .        INSIGHTS :    Stories take on a variety of forms : digital storytelling , visual story telling etc . Story telling through videos ,   skits , animations , text or images . These forms open possibilities for many analytical approaches . The   trends and patterns derived from the analysis in form the bases of additional qualitative and quantitative   data collections .     Listening to and empathising with customer ’s needs , gained insights into the current challenges faced   with brick and mortal banking .        APPROACH :    Next time , I would also use the learning launch approach , because we are launching into an unknown . 

 https://jones-hernandez.com/main/tag/listindex.htm 

 This involves coming up with what are our key customers ’ expectations and assumptions . Because we   need to figure out what customer ’s need are .     We would need to create a hypothesis . Our idea must relate to a specific group of customers . We are   focused on solving the pain .     The purpose of a learning launch is to get the truth and then the truth either confirms or disconfirm your   assumption . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: https://jones-hernandez.com/main/tag/listindex.htm, https://jones-hernandez.com/main/tag/listindex.htm
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: https://jones-hernandez.com/main/tag/listindex.htm 

 ASSIGNMENT 

 Use of a design tool to solve a challenge of my choice . 

 CHALLENGE :    MTN Rwanda is a leading retail bank in Nigeria . It has evolved from an obscure Nigerian Bank into a   world class African financial institution .     MTN Rwanda has built its strength on deploying cutting edge innovative solutions to customer ’s   problems .      As part of its continuous growth strategy , MTN Rwanda is focusing on coming up with an   innovative fully digital banking product where customers can open accounts and carry out   transactions without walking into a banking hall .      SELECTION :    Storytelling has been selected for this project because we are trying to build a product that will have   longevity in the retail space .      We also know that every great product story connects to the emotions , characteristics and values of   customers that use the product every day .     Story telling is about the connection that we give to our customers about the new product information we   want to share .      APPROACH :    Story telling has an emotional connection and unites people together . We are giving our customers a   digital narrative on the pros of a digital bank . We are segmenting the customers into different buckets   using PERSONAS . ( Derived from the data available in - house ) So , we intend to create a story that every   persona can relate with why they should be onboarded on the new digital product .     We would ensure we come up with what would be frequently asked questions by customers and create   stories around the answers to such questions .        INSIGHTS :    Stories take on a variety of forms : digital storytelling , visual story telling etc . Story telling through videos ,   skits , animations , text or images . These forms open possibilities for many analytical approaches . The   trends and patterns derived from the analysis in form the bases of additional qualitative and quantitative   data collections .     Listening to and empathising with customer ’s needs , gained insights into the current challenges faced   with brick and mortal banking .        APPROACH :    Next time , I would also use the learning launch approach , because we are launching into an unknown . 

 https://jones-hernandez.com/main/tag/listindex.htm 

 This involves coming up with what are our key customers ’ expectations and assumptions . Because we   need to figure out what customer ’s need are .     We would need to create a hypothesis . Our idea must relate to a specific group of customers . We are   focused on solving the pain .     The purpose of a learning launch is to get the truth and then the truth either confirms or disconfirm your   assumption .
### Output: 