P a g e   1 | 3 

 June 22 , 2017 

 Jose Gil – Final Assignment . 

 Design Thinking for Innovation . 

 Reflection – Mind Mapping . 

 Challenge 

 I work as a Consulting Manager at an IT consulting firm in Mexico City . We specialize in the   implementation and support of ERP systems for clients of different industries . We started working   with a new client , a hospital . Another consulting firm had already implemented them an ERP   system for their financials and supply chain management . Although the new system is one of the   best in the market , the client had been facing many different problems with it : the nurses had to   wait a lot to place their medicine replenishment orders , clients had to wait a lot of time for invoices ,   finance could not close their accounting periods on time , and so on . 

 As you can imagine , this situation had caused a big displeasure to the Board of Directors , and a   great dislike among end users ( operations , IT , nurses , etc . ) , because the implementation of the   new system , instead of making their work easier , it was making it more difficult . 

 The managers of Operations and IT did n’t have a clear idea where the real problem was : if it was   the system configuration , the interfaces , deficient training about the system , etc . They had no   idea where to start , and they also did n’t know what to offer their end users to improve . 

 There were several challenges in this situation . In first place , to gather all the problems that the   client was facing in the different areas . Second , to make end users to get involved in the problem   and not only complaint all the time , so that they could provide their evaluation about the current   challenges and contribute with ideas on the improvements they believed could make each area   to provide more value to the company . 

 Tool Selected 

 We were clearly in the “ what is ” stage at this point . The tool we selected was mind mapping . As   the video lecture shows on week 3 , this is a tool that can be used in the first phase of the design   thinking process , which allows us to look at the current reality . It could also help us to bring   together a large amount of data , because we would have to interview people from many areas   such as inventory , purchasing , accounts payable , IT , finance , etc . and finding possible patterns   would be more difficult in a traditional way . Finally , it could help to make all areas to empathize   about the problems that the whole hospital was facing and not just their own area . 

 Application 

 The IT Director acted as the sponsor for our design thinking activity . We asked him to help us   organize a one - day workshop , outside their facilities . So , they rented a hotel lounge , and   convened the key users of each area involved . At the workshop day , we asked them to conform 

 P a g e   2 | 3 

 workgroups according to business workflows , such as incomes , expenses , and supply chain . We   divided the agenda in 3 parts : describe a blueprint of their business processes , make challenges   evaluation , and creation of new ideas . We printed in large format the three different layouts for   each part of the agenda . We provided them with post - its , markers , and pencils , so that every   business process , challenge , problem and idea , they could write them in few words using the   post - its and place them in the column of the layout they considered it should be . Below is a picture   of one of the business process layouts : 

 Figure 1 . Business process blueprint layout . 

 In the third layout , the generation of ideas , we asked them to evaluate the importance level vs.   the urgency rate of their new ideas , from low to high . This helped the client to identify from the   new ideas for example what is not important and not urgent , from what is important and urgent .   Below is a picture of the layout : 

 P a g e   3 | 3 

 Figure 2 . Ideas Generation - Priorities Scale . 

 Insights 

 This exercise provided me in first place a very clear view of the mind mapping tool , and design   thinking as a whole . We obtained a lot of information from many different stakeholders in just a   single day . I saw how people can empathize easily among their problems and the problems of   others , using mind mapping , because it does n’t judge or criticize them . It only helps them to tell   us how they feel about the current problems they were facing . Once they became aware of the   situation of all the company , they could come up with ideas that they believed could help to   remove all the impediments they had at that moment . 

 I am positive that this course helped me to understand much better the design thinking process ,   and it allowed me at my job to apply the mind mapping tool in a real - world situation . 

 Approach 

 I believe that the mind mapping tool was the correct tool to use in this situation . Maybe in another   situation , the visualization tool would also have been very helpful . But in this case , we arrived with   the hospital in a stage where the problem was big , and the client wanted to get information quickly . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Jose Gil
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: P a g e   1 | 3 

 June 22 , 2017 

 Jose Gil – Final Assignment . 

 Design Thinking for Innovation . 

 Reflection – Mind Mapping . 

 Challenge 

 I work as a Consulting Manager at an IT consulting firm in Mexico City . We specialize in the   implementation and support of ERP systems for clients of different industries . We started working   with a new client , a hospital . Another consulting firm had already implemented them an ERP   system for their financials and supply chain management . Although the new system is one of the   best in the market , the client had been facing many different problems with it : the nurses had to   wait a lot to place their medicine replenishment orders , clients had to wait a lot of time for invoices ,   finance could not close their accounting periods on time , and so on . 

 As you can imagine , this situation had caused a big displeasure to the Board of Directors , and a   great dislike among end users ( operations , IT , nurses , etc . ) , because the implementation of the   new system , instead of making their work easier , it was making it more difficult . 

 The managers of Operations and IT did n’t have a clear idea where the real problem was : if it was   the system configuration , the interfaces , deficient training about the system , etc . They had no   idea where to start , and they also did n’t know what to offer their end users to improve . 

 There were several challenges in this situation . In first place , to gather all the problems that the   client was facing in the different areas . Second , to make end users to get involved in the problem   and not only complaint all the time , so that they could provide their evaluation about the current   challenges and contribute with ideas on the improvements they believed could make each area   to provide more value to the company . 

 Tool Selected 

 We were clearly in the “ what is ” stage at this point . The tool we selected was mind mapping . As   the video lecture shows on week 3 , this is a tool that can be used in the first phase of the design   thinking process , which allows us to look at the current reality . It could also help us to bring   together a large amount of data , because we would have to interview people from many areas   such as inventory , purchasing , accounts payable , IT , finance , etc . and finding possible patterns   would be more difficult in a traditional way . Finally , it could help to make all areas to empathize   about the problems that the whole hospital was facing and not just their own area . 

 Application 

 The IT Director acted as the sponsor for our design thinking activity . We asked him to help us   organize a one - day workshop , outside their facilities . So , they rented a hotel lounge , and   convened the key users of each area involved . At the workshop day , we asked them to conform 

 P a g e   2 | 3 

 workgroups according to business workflows , such as incomes , expenses , and supply chain . We   divided the agenda in 3 parts : describe a blueprint of their business processes , make challenges   evaluation , and creation of new ideas . We printed in large format the three different layouts for   each part of the agenda . We provided them with post - its , markers , and pencils , so that every   business process , challenge , problem and idea , they could write them in few words using the   post - its and place them in the column of the layout they considered it should be . Below is a picture   of one of the business process layouts : 

 Figure 1 . Business process blueprint layout . 

 In the third layout , the generation of ideas , we asked them to evaluate the importance level vs.   the urgency rate of their new ideas , from low to high . This helped the client to identify from the   new ideas for example what is not important and not urgent , from what is important and urgent .   Below is a picture of the layout : 

 P a g e   3 | 3 

 Figure 2 . Ideas Generation - Priorities Scale . 

 Insights 

 This exercise provided me in first place a very clear view of the mind mapping tool , and design   thinking as a whole . We obtained a lot of information from many different stakeholders in just a   single day . I saw how people can empathize easily among their problems and the problems of   others , using mind mapping , because it does n’t judge or criticize them . It only helps them to tell   us how they feel about the current problems they were facing . Once they became aware of the   situation of all the company , they could come up with ideas that they believed could help to   remove all the impediments they had at that moment . 

 I am positive that this course helped me to understand much better the design thinking process ,   and it allowed me at my job to apply the mind mapping tool in a real - world situation . 

 Approach 

 I believe that the mind mapping tool was the correct tool to use in this situation . Maybe in another   situation , the visualization tool would also have been very helpful . But in this case , we arrived with   the hospital in a stage where the problem was big , and the client wanted to get information quickly .
### Output: 