COURSERA - Design Thinking for Innovation        June 2014 

 1 | P a g e    A s s i g n m e n t    Ismael Garcia 

 Reflection – Learning Launch 

 Challenge     I had to champion and it was a team of five members who joined from the Administration ,   Sales , Research , Finance and Documentation Departments of our company .   We had to   improve and upgrade our corporate web site by automating all manual operations what we   used to do .   We had to keep in mind and had to make sure that it will very well suite our   client tale largely Foreign , Institutional and High Net Worth .   Focus to the retail segment is   very minimum , but they too will go through our web site for their requirements .   Being the   leader in our Industry we had to well describe the company , Business and the Products as   we as the Procedures of the Regulators that we follow .   We were given a rough idea of the   budget and the time lines to complete the task .   Team members had to come out with their   own ideas and had few discussions on same and decided with some concepts and details .     Selection     Since we are in the Financial Services Sectors category we were decided to go through the   web sites of the well - known reputed foreign Fund Managers , Stock Brokers and Banks and   some local competitors and the regulators in our industry to know how we should align our   page to suite to our clients .   While we were looking at our Service Sector , we thought of   glanced through other Service Sectors sites such as Hospitality since it a fast - growing   category at that time .   This became a leaning tool and eye opener for all of us and to see a   broader picture than we initially thought .     Team decided to have meetings with few shortlisted Web Site Developers .   All the meetings   were schedule to have in one week .     Application     First round of discussions and our requirements were tabled to vendors and wanted them to   come out with few concepts within ten days .   We shared our ideas and the web sites that   we found exciting .   We wanted almost everything to automate where ever human   intervention is required .     All the vendors submitted their proposal as mentioned to them .   They showed us various   concepts with various types of information related to the Financial Services .   We requested   for few amendments and wanted them to come for the second and third rounds for review   discussions .     We did review all the vendor presentations .   Looked at the product which vendors   presented to us , their past developments to various other customers , the company   background , their prominence in the software industry .   We also looked at their staff   strength , the owners and the interest to be in the web development industry .     These are the statistics that we took to rate the vendors . 

 COURSERA - Design Thinking for Innovation        June 2014 

 2 | P a g e    A s s i g n m e n t    Ismael Garcia 

 Insight     Upon selecting one vendor , we went in to brief discussions in office and over telephone   conversations .   We decided to develop this on the latest software and wanted to build this   to be a Highly Responsive site where clients can see the same site layout on their Mobiles ,   Tabs or Personal Computers from anywhere .     Vendor opened the test site in one of their internal servers and wanted to us view this web   site as and when there is an update .   We asked our internal staff to view the site and   provide us some feedback before it was launched .   We used different front end ’s like   mobiles running android , windows and iPhones and Tabs and Computers .   We were open to   get criticized and took them as some positive comments to upgrade .     At last we thought our corporate site was the best designed at the time we launched .   We   automated market report uploads .   It is just a matter of email of the report to a specific   email address .     This is a team work and I understand that all who worked hard in this team were real design   thinking inside them and this became a success .       Approach     Given this task to our six - member team , I realized that we were on many design thinking   initiatives , used many tools and on timelines .   Our initial discussions , browse through the   internet to look for the best and meeting vendors and listening to them was became our   tool to success .      As said from the beginning , by learning , reviewing , listening and looking at the designs and   ideas took us to a fully - fledged solution which became ready to launch . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Ismael Garcia, Ismael Garcia
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: COURSERA - Design Thinking for Innovation        June 2014 

 1 | P a g e    A s s i g n m e n t    Ismael Garcia 

 Reflection – Learning Launch 

 Challenge     I had to champion and it was a team of five members who joined from the Administration ,   Sales , Research , Finance and Documentation Departments of our company .   We had to   improve and upgrade our corporate web site by automating all manual operations what we   used to do .   We had to keep in mind and had to make sure that it will very well suite our   client tale largely Foreign , Institutional and High Net Worth .   Focus to the retail segment is   very minimum , but they too will go through our web site for their requirements .   Being the   leader in our Industry we had to well describe the company , Business and the Products as   we as the Procedures of the Regulators that we follow .   We were given a rough idea of the   budget and the time lines to complete the task .   Team members had to come out with their   own ideas and had few discussions on same and decided with some concepts and details .     Selection     Since we are in the Financial Services Sectors category we were decided to go through the   web sites of the well - known reputed foreign Fund Managers , Stock Brokers and Banks and   some local competitors and the regulators in our industry to know how we should align our   page to suite to our clients .   While we were looking at our Service Sector , we thought of   glanced through other Service Sectors sites such as Hospitality since it a fast - growing   category at that time .   This became a leaning tool and eye opener for all of us and to see a   broader picture than we initially thought .     Team decided to have meetings with few shortlisted Web Site Developers .   All the meetings   were schedule to have in one week .     Application     First round of discussions and our requirements were tabled to vendors and wanted them to   come out with few concepts within ten days .   We shared our ideas and the web sites that   we found exciting .   We wanted almost everything to automate where ever human   intervention is required .     All the vendors submitted their proposal as mentioned to them .   They showed us various   concepts with various types of information related to the Financial Services .   We requested   for few amendments and wanted them to come for the second and third rounds for review   discussions .     We did review all the vendor presentations .   Looked at the product which vendors   presented to us , their past developments to various other customers , the company   background , their prominence in the software industry .   We also looked at their staff   strength , the owners and the interest to be in the web development industry .     These are the statistics that we took to rate the vendors . 

 COURSERA - Design Thinking for Innovation        June 2014 

 2 | P a g e    A s s i g n m e n t    Ismael Garcia 

 Insight     Upon selecting one vendor , we went in to brief discussions in office and over telephone   conversations .   We decided to develop this on the latest software and wanted to build this   to be a Highly Responsive site where clients can see the same site layout on their Mobiles ,   Tabs or Personal Computers from anywhere .     Vendor opened the test site in one of their internal servers and wanted to us view this web   site as and when there is an update .   We asked our internal staff to view the site and   provide us some feedback before it was launched .   We used different front end ’s like   mobiles running android , windows and iPhones and Tabs and Computers .   We were open to   get criticized and took them as some positive comments to upgrade .     At last we thought our corporate site was the best designed at the time we launched .   We   automated market report uploads .   It is just a matter of email of the report to a specific   email address .     This is a team work and I understand that all who worked hard in this team were real design   thinking inside them and this became a success .       Approach     Given this task to our six - member team , I realized that we were on many design thinking   initiatives , used many tools and on timelines .   Our initial discussions , browse through the   internet to look for the best and meeting vendors and listening to them was became our   tool to success .      As said from the beginning , by learning , reviewing , listening and looking at the designs and   ideas took us to a fully - fledged solution which became ready to launch .
### Output: 