E marketing and sales Launch     Challenge I am a member of my organization ’s marketing and sales department and my   challenge is to improve the sales of clothes within the department by   increasing   sales in the   online channel   ( E - Commerce)and to spend marketing budgets on the right campaigns . We   had to innovate ideas in 1 month time and we were a team of 10 members from divergent   classes and fields . trying to uncover what our team members , as well as key stakeholders   within the larger marketing department and IT department , consider to be ineffective or   problematic throughout this process .   Selection   we consulted the team together about what we must focus and what is and what ifs of the   project . What is the necessary prototype testing procedure we need to go through .       Application   First time we focused on planning and execution . In particular , we wanted to see if we could   structure our tasks , projects , and processes to adapt the methods of the project   management for our work . Everyone shared their views and we tested this view one by one .   Our team went through a two - day training with a project management coach . Next , we   went through 7   workshops to structure our tasks and processes in a more systematic way .   We expected to produce a document with a clear description of our new , more agile   processes / workflow . For our second learning launch , we focused on gaining clarity about our   tasks and priorities . This tested our assumption that our prioritization of tasks was the main   cause of our workflow challenge . Our team completed an anonymous survey . Additionally ,   five key stakeholders from the larger marketing department and IT department also   completed an survey .      Insight    By applying the learning launch tool , our team identified our assumptions and designed   launches to test these assumptions . Additionally , we thought through anticipated results ,   expecting to find that a more agile approach would improve our workflow , and that both our   team and the key stakeholders would be fairly open to the new prioritization of tasks and   process . Our actual results were slightly different from what we anticipated : while our team   was open to the prioritization of tasks and process , the key stakeholders in the larger   marketing department and IT department expressed some concerns . Moving forward , our   team will review this insight and incorporate it into future launch designs . The ongoing   incorporation of insight is particularly important at this stage , as launches come before a full   rollout in the design thinking timeline .     Approach    Given that our team has already gone through several design thinking activities / tools and   are at this stage in the timeline , the learning launch is the appropriate tool . As previously   mentioned , our team needs to review the insight gained from our first two launches and   incorporate this insight into future launch designs .   Tools used : -   Journey Mapping   It   took the employes to get along with the ethnographic groups and understand their   problems and find the solutions . Like many wanted certain animation labelled clothes and 

 some needed a more formal attire . Here they   focused on targeting these people and   understand their needs and gave the the right   orders and solutions .            Storytelling and visualization   Stories   about new characters and people invoved more closly on them it reflected their   daily lifes   and they felt it was their own story of shortage of essentials from the market   place   the importance of variety through   the online sales and what types of characters that   are involved including the fictions of avengers and their related ads and stocks . Some were   influenced by this and the sales grew .      Visualization   Charts and images of people and a that reflected the post and blogs from big company social   medias and these were reframed into an easy language . the small video clips were used   which were more consice and appropriate . these were well understood and used by the   company .   The company saw a huge gowth of about an increase in sales by 15 % in the 3 month time   and the result was a success . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: E marketing and sales Launch     Challenge I am a member of my organization ’s marketing and sales department and my   challenge is to improve the sales of clothes within the department by   increasing   sales in the   online channel   ( E - Commerce)and to spend marketing budgets on the right campaigns . We   had to innovate ideas in 1 month time and we were a team of 10 members from divergent   classes and fields . trying to uncover what our team members , as well as key stakeholders   within the larger marketing department and IT department , consider to be ineffective or   problematic throughout this process .   Selection   we consulted the team together about what we must focus and what is and what ifs of the   project . What is the necessary prototype testing procedure we need to go through .       Application   First time we focused on planning and execution . In particular , we wanted to see if we could   structure our tasks , projects , and processes to adapt the methods of the project   management for our work . Everyone shared their views and we tested this view one by one .   Our team went through a two - day training with a project management coach . Next , we   went through 7   workshops to structure our tasks and processes in a more systematic way .   We expected to produce a document with a clear description of our new , more agile   processes / workflow . For our second learning launch , we focused on gaining clarity about our   tasks and priorities . This tested our assumption that our prioritization of tasks was the main   cause of our workflow challenge . Our team completed an anonymous survey . Additionally ,   five key stakeholders from the larger marketing department and IT department also   completed an survey .      Insight    By applying the learning launch tool , our team identified our assumptions and designed   launches to test these assumptions . Additionally , we thought through anticipated results ,   expecting to find that a more agile approach would improve our workflow , and that both our   team and the key stakeholders would be fairly open to the new prioritization of tasks and   process . Our actual results were slightly different from what we anticipated : while our team   was open to the prioritization of tasks and process , the key stakeholders in the larger   marketing department and IT department expressed some concerns . Moving forward , our   team will review this insight and incorporate it into future launch designs . The ongoing   incorporation of insight is particularly important at this stage , as launches come before a full   rollout in the design thinking timeline .     Approach    Given that our team has already gone through several design thinking activities / tools and   are at this stage in the timeline , the learning launch is the appropriate tool . As previously   mentioned , our team needs to review the insight gained from our first two launches and   incorporate this insight into future launch designs .   Tools used : -   Journey Mapping   It   took the employes to get along with the ethnographic groups and understand their   problems and find the solutions . Like many wanted certain animation labelled clothes and 

 some needed a more formal attire . Here they   focused on targeting these people and   understand their needs and gave the the right   orders and solutions .            Storytelling and visualization   Stories   about new characters and people invoved more closly on them it reflected their   daily lifes   and they felt it was their own story of shortage of essentials from the market   place   the importance of variety through   the online sales and what types of characters that   are involved including the fictions of avengers and their related ads and stocks . Some were   influenced by this and the sales grew .      Visualization   Charts and images of people and a that reflected the post and blogs from big company social   medias and these were reframed into an easy language . the small video clips were used   which were more consice and appropriate . these were well understood and used by the   company .   The company saw a huge gowth of about an increase in sales by 15 % in the 3 month time   and the result was a success .
### Output: 