Storytelling 

 1.- Challenge : With 2 of my best friends , we seek to create a clothing brand focused on 

 young people between 15 and 25 years old and on the new fashion trends that appear 

 in the market . 

 2.- Selection : Storytelling is a tool that works in marketing to attract the public through 

 the presentation of stories that arouse the interest of listeners . This in order to publicize 

 the values and essence of a brand . 

 I chose this technique because I believe that I can draw on the stories of large 

 companies , to be able to achieve something similar with my own brand and challenge . 

 3.- Application : I base myself mainly on the history of Airbnb . This brand interviewed 

 many of its customers to make them the heart of its campaign . I think this is what I am 

 looking for with my challenge , that the essence of the customer is felt in each garment . 

 4.- Perspective : The truth is that the fact of conducting interviews like Airbnb is still in 

 process , because it could only do them in a small social circle to which I belong . 

 Although , knowing the little information I obtained , I was able to get an idea of where I 

 want to go with my brand . 

 5.- Approach : No doubt , there are endless brands that have success stories . I wouldn´t 

 apply storytelling with my own brand . Rather , I would inquire into many more successful 

 companies in order to put into practice what they tell in their stories . There will always 

 be a lot to know and apply for my own brand . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Storytelling 

 1.- Challenge : With 2 of my best friends , we seek to create a clothing brand focused on 

 young people between 15 and 25 years old and on the new fashion trends that appear 

 in the market . 

 2.- Selection : Storytelling is a tool that works in marketing to attract the public through 

 the presentation of stories that arouse the interest of listeners . This in order to publicize 

 the values and essence of a brand . 

 I chose this technique because I believe that I can draw on the stories of large 

 companies , to be able to achieve something similar with my own brand and challenge . 

 3.- Application : I base myself mainly on the history of Airbnb . This brand interviewed 

 many of its customers to make them the heart of its campaign . I think this is what I am 

 looking for with my challenge , that the essence of the customer is felt in each garment . 

 4.- Perspective : The truth is that the fact of conducting interviews like Airbnb is still in 

 process , because it could only do them in a small social circle to which I belong . 

 Although , knowing the little information I obtained , I was able to get an idea of where I 

 want to go with my brand . 

 5.- Approach : No doubt , there are endless brands that have success stories . I wouldn´t 

 apply storytelling with my own brand . Rather , I would inquire into many more successful 

 companies in order to put into practice what they tell in their stories . There will always 

 be a lot to know and apply for my own brand .
### Output: 