Challenge    I am a pro bono consultant for a student organisation and my team 's challenge is to help an infrastructure   company develop their branding on their upcoming project ' Shared Workplace Product ' . The project scope   includes the business development team , as well as the marketing team , with whom we work closely with .   The project is limited to five business days and later pitch our ideas and solution back to the C - level   executives . The project will focus on creating awareness and engagement by inspiring and exciting people   across all touchpoints and communicate unique differentiators of the Shared Workplace compared to   other co - working space .      Selection   To ensure the team is constantly at the same page , we decided to use the visualisation tool to use imagery   to share ideas instead of trying to explain with words to ensure that everyone ‘ sees ’ the same concept . It   also allows us to think in a non - verbal way and access parts of our brain , our creativity .       Application    After completing market research to find out the users need and discussion with the business   development team to find out what the project ’s goal , we started using visualisation tool by sketching out   some of the ideas we have in mind that will help with creating awareness and engagement for the users .   We used the visualisation tool to create a brand called ‘ Mercury ’ it is an amalgamative community of   conferences , networking , exhibitions and product launch events that are tailors to the users need . We   sketched out these ideas on paper and discuss which is more appropriate for the project . We later transfer   our ideas from sketch to PowerPoint to revise it before we finalise it and present it to the executives . 

 Insight    We learnt that by using the visualisation tool , we were able to get the team to stay on the same page and   explained their ideas better rather than just talking about it and taking written notes . By using visualization   tool , it also allowed the team to visualise how our ideas are different than the competitors . We were able   to see the few key points that made us stand out as a ‘ Shared Workplace ’ . We were also able to visualise   how the ideal customer experience will be like once we started using visualisation tool to layout our ideas .       Approach   The team has realised that by using visualisation tool from design thinking helped us to constantly stay on   the same page and that was the most valuable aspects in the shared insights and learning . Next time , we   would continue to use the same design thinking tool as it serves as an effective communication tool that   allows us to visualise each other ’s ideas . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Challenge    I am a pro bono consultant for a student organisation and my team 's challenge is to help an infrastructure   company develop their branding on their upcoming project ' Shared Workplace Product ' . The project scope   includes the business development team , as well as the marketing team , with whom we work closely with .   The project is limited to five business days and later pitch our ideas and solution back to the C - level   executives . The project will focus on creating awareness and engagement by inspiring and exciting people   across all touchpoints and communicate unique differentiators of the Shared Workplace compared to   other co - working space .      Selection   To ensure the team is constantly at the same page , we decided to use the visualisation tool to use imagery   to share ideas instead of trying to explain with words to ensure that everyone ‘ sees ’ the same concept . It   also allows us to think in a non - verbal way and access parts of our brain , our creativity .       Application    After completing market research to find out the users need and discussion with the business   development team to find out what the project ’s goal , we started using visualisation tool by sketching out   some of the ideas we have in mind that will help with creating awareness and engagement for the users .   We used the visualisation tool to create a brand called ‘ Mercury ’ it is an amalgamative community of   conferences , networking , exhibitions and product launch events that are tailors to the users need . We   sketched out these ideas on paper and discuss which is more appropriate for the project . We later transfer   our ideas from sketch to PowerPoint to revise it before we finalise it and present it to the executives . 

 Insight    We learnt that by using the visualisation tool , we were able to get the team to stay on the same page and   explained their ideas better rather than just talking about it and taking written notes . By using visualization   tool , it also allowed the team to visualise how our ideas are different than the competitors . We were able   to see the few key points that made us stand out as a ‘ Shared Workplace ’ . We were also able to visualise   how the ideal customer experience will be like once we started using visualisation tool to layout our ideas .       Approach   The team has realised that by using visualisation tool from design thinking helped us to constantly stay on   the same page and that was the most valuable aspects in the shared insights and learning . Next time , we   would continue to use the same design thinking tool as it serves as an effective communication tool that   allows us to visualise each other ’s ideas .
### Output: 