Mind Mapping 

 Challenge & Selection 

 The one tool I used was the tool of Mind Mapping , to look for patterns , it 's used to look for insights , that lead to more creative solutions to our design challenge . Mind mapping is one of the most powerful tools in the design thinker 's toolbox . In the first phase of design thinking process , we take a look at the current reality . At what is . In doing so , we amass a huge amount of data . Before moving to the next phase , what if , we need to distill all that data into information and insights that can be easily communicated . This is just what mind mapping does well . Mind mapping is looking for patterns and insights in a large quantity of data we collect during our exploration of what is the current reality . The goal is to establish criteria for the what - if idea generation phase which will come next . This phase is pivotal in the design thinking process . Mind mapping provides a seaway from what is to what if . Mind mapping is an engaging alternative to that giant report we might otherwise have written to sum up and communicate in prose and charts and spreadsheets . All that our team uncovered . And we hope that somebody will read the giant report that we had generated . Mind mapping is more intuitive . It 's more creative . It 's more visual , and it 's more engaging . David Kelley , the founder of IDEO said , when I want to do something analytical , I make a list . When I 'm trying to do something creative , I make a mind - map . 

 Application 

 I started the Mind Mapping process to show up which concepts are more important . Which concepts are connected to which . It 's very visual . Note , however , it 's all a representation of my mind , the process of creating it involved only me . In design thinking we use the mind mapping process to capture and represent the minds of our customers . That 's minds , minds , of our customers . I involved our colleagues in order to develop a common mind among them regarding the current reality of a design challenge . Through mind mapping , we extracted meaning from data in a way that lets patterns and insights emerge . Patterns and insights we might otherwise have missed , as we sorted piecemeal through the data , to generate that report I mentioned . The design thinking process of generating the map , deliberately involved many stakeholders . We were not looking for an answer to our design challenge at this point or even possible answers . Mind Mapping is a great way to align the organization around a common understanding of the current reality . This can be a big help as you move forward in the design process . 

 Insight & Approach 

 What I have learned from conducting this exercise with several groups is really intriguing . Step one was to decide to hold the yard sale/ art gallery . Then I invited some shoppers or gallery - goers to attend the sale or view the gallery . I offered tours of the sale/ the gallery , letting our guests wander through at their own pace . Our guests in teams discussed what appealed to them and to the group similar set of items . Then my team identified insight to get translated it into design criteria . So I 've lots of items for our yard sale / gallery . Then I have lots of information that my team gathered from sorts of sources to bring the current reality to light . I have some customer diaries , through which I got some ethnographic interview results . I have some formal quantitative data , in fact I now probably have a lot of formal quantitative data , charts , graphs . I even have some really creative output our consumers generated using projective techniques . 

 You should have at least ten people , but you can have as many as 50 , depending on the space you have . Equip each gallery - goer with a clipboard , a bold marker , and a bunch of medium - sized sticky notes . Ask them to browse through the gallery on their own , with or without talking to one another . Ask them to pick out the good stuff . That is , ask them to note on separate sticky notes any item they believe might inform new ideas . Now be sure you 've reminded them of the design challenge so they have that mind as they browse . Ask them to take note of what fits , as well as what does n't fit . Sometimes the good stuff is what appears to be an outlier . Allow at least 30 minutes for this step . After the participants have viewed the gallery , ask them to return to the workshop room , arranging themselves at tables of five to six participants each . Before they start to share their good stuff , give them about ten minutes to review their own sticky notes and group them into themed clusters on their clipboard . Then the sharing starts . Have one member of the team start with the theme presenting his or her sticky notes related to that theme . Put these on a large foam core board , a wall , or whatever so that the whole team can see them . Then another team member adds their sticky notes that are related to that same thing . The next team member does the same . Then a second team member will suggest another theme , and so forth , until all the sticky notes are on the board . Even the outliers go on the board . Stick them around the edges . They may work their way in later . And they may serve as ins- , inspiration in some way you have n't anticipated . Do not ignore the outliers . 

 Now comes the big payoff . Identifying the insights that each cluster reveals . This is also one of the toughest parts of the process . Your participants have to move from a theme that has probably been more like a label , for example guilt or no time , which is easy to come up with . To an insight statement . An insight statement is more than just a word . Your participants have made observations . Now they must turn those observations into insights . They need to uncover what 's implied by the observations . A good way to get this started is to ask , so what ? You might need to ask , so what several times . Continue until meaningful insight statements emerge . For instance , guilt becomes people avoid thinking about their health , because it makes them uncomfortable to realize they are really in charge . Write the inside statements on large sticky notes and place them on top of the appropriate sticky note clusters . Then have the participants note the connections between and among the clusters for even better representation of what is . At this point , the mind map is technically complete . The design thinking mind mapping process , however is not complete . The pivot between what is and what if , is the generation of a design criteria statement . The topic of design criteria , an important project management aid , is covered in more depth elsewhere . But for now , just know that design criteria are the conditions your design solution must satisfy in order to solve your customer 's problem . These are conditions based on the insights you 've uncovered through your deep understanding of what is . For instance , your solution to the exercise problem , will have to be one that the user can easily fit into their day . Now , a compelling way to generate design criteria , is to ask yourself , if anything were possible , if anything were possible , what criteria would our new design meet . Once you have your design criteria in hand , you 'll be ready to move on to thinking about possible solutions to your design challenge . Design criteria are the foundation of What if ? Your team will have agreement regarding how to decide if a solution is good , but you wo n't have a solution in mind In What if , you 'll focus on possibilities . I hope you can see how critical mind mapping is to the design thinking process . And how it can unleash creativity and intuition , that will serve you well throughout the rest of the process . And there I realized Mind Mapping is a whole lot of fun . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Mind Mapping 

 Challenge & Selection 

 The one tool I used was the tool of Mind Mapping , to look for patterns , it 's used to look for insights , that lead to more creative solutions to our design challenge . Mind mapping is one of the most powerful tools in the design thinker 's toolbox . In the first phase of design thinking process , we take a look at the current reality . At what is . In doing so , we amass a huge amount of data . Before moving to the next phase , what if , we need to distill all that data into information and insights that can be easily communicated . This is just what mind mapping does well . Mind mapping is looking for patterns and insights in a large quantity of data we collect during our exploration of what is the current reality . The goal is to establish criteria for the what - if idea generation phase which will come next . This phase is pivotal in the design thinking process . Mind mapping provides a seaway from what is to what if . Mind mapping is an engaging alternative to that giant report we might otherwise have written to sum up and communicate in prose and charts and spreadsheets . All that our team uncovered . And we hope that somebody will read the giant report that we had generated . Mind mapping is more intuitive . It 's more creative . It 's more visual , and it 's more engaging . David Kelley , the founder of IDEO said , when I want to do something analytical , I make a list . When I 'm trying to do something creative , I make a mind - map . 

 Application 

 I started the Mind Mapping process to show up which concepts are more important . Which concepts are connected to which . It 's very visual . Note , however , it 's all a representation of my mind , the process of creating it involved only me . In design thinking we use the mind mapping process to capture and represent the minds of our customers . That 's minds , minds , of our customers . I involved our colleagues in order to develop a common mind among them regarding the current reality of a design challenge . Through mind mapping , we extracted meaning from data in a way that lets patterns and insights emerge . Patterns and insights we might otherwise have missed , as we sorted piecemeal through the data , to generate that report I mentioned . The design thinking process of generating the map , deliberately involved many stakeholders . We were not looking for an answer to our design challenge at this point or even possible answers . Mind Mapping is a great way to align the organization around a common understanding of the current reality . This can be a big help as you move forward in the design process . 

 Insight & Approach 

 What I have learned from conducting this exercise with several groups is really intriguing . Step one was to decide to hold the yard sale/ art gallery . Then I invited some shoppers or gallery - goers to attend the sale or view the gallery . I offered tours of the sale/ the gallery , letting our guests wander through at their own pace . Our guests in teams discussed what appealed to them and to the group similar set of items . Then my team identified insight to get translated it into design criteria . So I 've lots of items for our yard sale / gallery . Then I have lots of information that my team gathered from sorts of sources to bring the current reality to light . I have some customer diaries , through which I got some ethnographic interview results . I have some formal quantitative data , in fact I now probably have a lot of formal quantitative data , charts , graphs . I even have some really creative output our consumers generated using projective techniques . 

 You should have at least ten people , but you can have as many as 50 , depending on the space you have . Equip each gallery - goer with a clipboard , a bold marker , and a bunch of medium - sized sticky notes . Ask them to browse through the gallery on their own , with or without talking to one another . Ask them to pick out the good stuff . That is , ask them to note on separate sticky notes any item they believe might inform new ideas . Now be sure you 've reminded them of the design challenge so they have that mind as they browse . Ask them to take note of what fits , as well as what does n't fit . Sometimes the good stuff is what appears to be an outlier . Allow at least 30 minutes for this step . After the participants have viewed the gallery , ask them to return to the workshop room , arranging themselves at tables of five to six participants each . Before they start to share their good stuff , give them about ten minutes to review their own sticky notes and group them into themed clusters on their clipboard . Then the sharing starts . Have one member of the team start with the theme presenting his or her sticky notes related to that theme . Put these on a large foam core board , a wall , or whatever so that the whole team can see them . Then another team member adds their sticky notes that are related to that same thing . The next team member does the same . Then a second team member will suggest another theme , and so forth , until all the sticky notes are on the board . Even the outliers go on the board . Stick them around the edges . They may work their way in later . And they may serve as ins- , inspiration in some way you have n't anticipated . Do not ignore the outliers . 

 Now comes the big payoff . Identifying the insights that each cluster reveals . This is also one of the toughest parts of the process . Your participants have to move from a theme that has probably been more like a label , for example guilt or no time , which is easy to come up with . To an insight statement . An insight statement is more than just a word . Your participants have made observations . Now they must turn those observations into insights . They need to uncover what 's implied by the observations . A good way to get this started is to ask , so what ? You might need to ask , so what several times . Continue until meaningful insight statements emerge . For instance , guilt becomes people avoid thinking about their health , because it makes them uncomfortable to realize they are really in charge . Write the inside statements on large sticky notes and place them on top of the appropriate sticky note clusters . Then have the participants note the connections between and among the clusters for even better representation of what is . At this point , the mind map is technically complete . The design thinking mind mapping process , however is not complete . The pivot between what is and what if , is the generation of a design criteria statement . The topic of design criteria , an important project management aid , is covered in more depth elsewhere . But for now , just know that design criteria are the conditions your design solution must satisfy in order to solve your customer 's problem . These are conditions based on the insights you 've uncovered through your deep understanding of what is . For instance , your solution to the exercise problem , will have to be one that the user can easily fit into their day . Now , a compelling way to generate design criteria , is to ask yourself , if anything were possible , if anything were possible , what criteria would our new design meet . Once you have your design criteria in hand , you 'll be ready to move on to thinking about possible solutions to your design challenge . Design criteria are the foundation of What if ? Your team will have agreement regarding how to decide if a solution is good , but you wo n't have a solution in mind In What if , you 'll focus on possibilities . I hope you can see how critical mind mapping is to the design thinking process . And how it can unleash creativity and intuition , that will serve you well throughout the rest of the process . And there I realized Mind Mapping is a whole lot of fun .
### Output: 