Reflection – Mind Mapping 

 Challenge 

 I am a member of the project department of my organization and my / our challenge is to   improve the quality of life for truckers who are our customers . The project is following the agile   methodology , SCRUM , and I am the scrum master of a team composed of 10 people , 8 of whom   are managers from different departments . 

 The project is limited to internal resources ( that is , the employee 's budget and time ) and   employees are not dedicated , with no uniform distribution of working hours among team   members . We will focus on trying to discover and build a tool that can improve the quality of   life for truck drivers , taking advantage of the strength of our brand in this field and leveraging   the number of clients of our company insurance broker . 

 Selection 

 Our team has never worked with agile methodology or design thinking before this project ,   however , we have already been able to apply some tools , such as : CSD matrix , attributes matrix ,   desk research and interviews . Now , we need to consolidate all the information we have obtained   so far and , for that , we will use the mind map and subsequent definition of personas , in order   to advance in our delivery of value to the client and sponsors . 

 Application 

 Our first challenge was to structure our tasks , schedule and agile people . That done and using   some of the design thinking tools in the empathy stage of the project , we moved on to a second   moment , which was when we used the mind map to put ourselves in our client 's shoes , based   on all the information obtained so far with the surveys , interviews and benchmark . With this   tool we were able to consolidate who our target audience is , what they do , what they hear , what   they see , what they say , what their pains and needs are and , based on this empathic vision of   our client , we follow for the definition of personas , in which 2 personas emerged , Sérgio and   Marcelo , both autonomous truck drivers who need to take better care of their health and need   something to support them during their travels . This whole empathy process , of the double   diamond , lasted 2 months . 

 Insight & Approach 

 What I learned by conducting , as a scrum master , this dynamic with the project team using the   mind map was that the more organized the information obtained so far in the project and the   clearer the objectives of each step of the tool are , the more objective the meeting will be and   the more assertive the result will be , with a clear definition of persona . It is also interesting to   note that the more multi - disciplinary the team , the greater the chances of discussion , the   greater and more different are the perceptions and , consequently , the richer the result   obtained . In addition , this tool makes the result very visual , which makes any stakeholder fully   understand the results obtained in a short time , which is fantastic ! 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Reflection – Mind Mapping 

 Challenge 

 I am a member of the project department of my organization and my / our challenge is to   improve the quality of life for truckers who are our customers . The project is following the agile   methodology , SCRUM , and I am the scrum master of a team composed of 10 people , 8 of whom   are managers from different departments . 

 The project is limited to internal resources ( that is , the employee 's budget and time ) and   employees are not dedicated , with no uniform distribution of working hours among team   members . We will focus on trying to discover and build a tool that can improve the quality of   life for truck drivers , taking advantage of the strength of our brand in this field and leveraging   the number of clients of our company insurance broker . 

 Selection 

 Our team has never worked with agile methodology or design thinking before this project ,   however , we have already been able to apply some tools , such as : CSD matrix , attributes matrix ,   desk research and interviews . Now , we need to consolidate all the information we have obtained   so far and , for that , we will use the mind map and subsequent definition of personas , in order   to advance in our delivery of value to the client and sponsors . 

 Application 

 Our first challenge was to structure our tasks , schedule and agile people . That done and using   some of the design thinking tools in the empathy stage of the project , we moved on to a second   moment , which was when we used the mind map to put ourselves in our client 's shoes , based   on all the information obtained so far with the surveys , interviews and benchmark . With this   tool we were able to consolidate who our target audience is , what they do , what they hear , what   they see , what they say , what their pains and needs are and , based on this empathic vision of   our client , we follow for the definition of personas , in which 2 personas emerged , Sérgio and   Marcelo , both autonomous truck drivers who need to take better care of their health and need   something to support them during their travels . This whole empathy process , of the double   diamond , lasted 2 months . 

 Insight & Approach 

 What I learned by conducting , as a scrum master , this dynamic with the project team using the   mind map was that the more organized the information obtained so far in the project and the   clearer the objectives of each step of the tool are , the more objective the meeting will be and   the more assertive the result will be , with a clear definition of persona . It is also interesting to   note that the more multi - disciplinary the team , the greater the chances of discussion , the   greater and more different are the perceptions and , consequently , the richer the result   obtained . In addition , this tool makes the result very visual , which makes any stakeholder fully   understand the results obtained in a short time , which is fantastic !
### Output: 