Storytelling - Reduction of overtime of BCWs at Organisation.group 

 Challenge :    I work with M / s El   Pueblo Unido ( Organisation.group ) , a State Run downstream Oil Company of India   which is involved in refining and distribution of Petroleum Products across India and a few neighbouring   countries . I am presently posted at one of inland Petroleum Terminal . Recently due to COVID 19   problem across globe and in particularly India , our Corporation is facing problem on financial front . The   biggest challenge for Organisation.group is to cut the cost of operation and thereby remain profitable . To achieve this   objective higher management has conveyed the target of 25 % reduction of overtime cost of the blue   collar workmen ( BCW ) .     I am presently posted as deputy to the unit head . The challenge before unit head is that though there   are certain wasteful practices which are jacking up the overtime cost , it is very difficult to stop them due   to the higher bargaining power of the BCW ’s union . Further challenge is that if any unilateral decision is   taken to cut the overtime without taking Union in confidence , there is a risk of Union strike and   subsequent rebuke by higher management due to this unpleasant situation .       Selection :   Storytelling is one of the most effective tools of design approach of problem solving . The contents of the   lecture are being reframed here to explain the storytelling as a tool . A good story at its essence is simply   conveying a message that has logic . It should have emotional connection , and should have larger   purpose .   A good story is designed for audience and has clear sequence of events . A great storyteller   asks and answers questions along the way . The storytelling allows the audience to pay more attention   thereby raises the level of engagement in business . The storytelling allows to create energy , passion and   excitement around the subject . Secondly storytelling makes strategy of organization more simple and   relate - able for audience .     The audience needs to be told a compelling story . They need to be told how to get the things done . The   storytellers should locate the most powerful part of his message and lean on it . He should make sure   that he creates moments of reflection for the audience . In a typical case where we have to drive   transformation ; the main character of the story becomes the wicked problem facing the organization .   The audience needs to understand the current challenge in facing the wicked problem . Then the   audience needs to be brought in frame of mind to take on the challenge . We have to give the audience   chance to talk about the tensions that exist because of the challenge . Finally the storyteller has to show   the path that can lead to solve the challenge .      I have chosen the tool of storytelling as this is most suited approach to solve the problem in hand . The   issue of overtime reduction can only be sorted out through the various steps to be followed while using   the tool of storytelling . The BCWs and their union leaders need to be communicated and convinced   through this tool in a very effective and pragmatic view . Any abrupt action without resorting to this tool   will bring unwarranted resistance from their side .       Application :    Next day , the representatives of BCW union were called for a meeting with unit head and other officers .   During the meeting I told the union delegates about the current scenario of COVID 19 and also explained   how various corporate are struggling to keep them afloat . I told that that oil industry in particular is   going through hard times due to sudden drop in demand for fuel and also due to lowering of crude rate .   It was further explained that it has become imperative to curtail the operating cost to rescue our bottom 

 line . I have explained that curtailing overtime expenses by 25 % is imperative to save the game . The need   for adopting austerity measures and mandate of top management was explained to them . While the big   challenge and the tension arising out of this has been aptly explained to the union representatives , this   enhanced their engagement with Corporation ’s objectives . The tool of storytelling was effectively   applied to get the desired results . The union representatives amicably agreed to reduce the manpower   at certain work stations . It was also agreed to do some unscheduled works which were of recurring   nature to put them in planned duty roster . This yielded the desired results and the overtime expenses   reduced by huge 30 % .      Insight :    The storytelling tool has given tremendous results to me . The results have overshot the initial target   given to us . The challenge was addressed amicably and no resistance from union was faced . The   storytelling approach not only enabled me to meet Corporate objective but also helped me to increase   the involvement of the BCWs with the Corporation . The story could touch the emotional chord of the   BCWs as the purpose of action was aptly explained to them . The story compelled the BCWs to ponder   over the current scenario and also enabled them to relate with current national and international issues   which have come across due to COVID 19 and subsequent lockdown .     Approach :    As this case has been successfully solved through design thinking approach , this has motivated us to   apply this tool for various other issues which we currently faced . We not only intend to apply storytelling   but also intend to apply other tools i.e. visualization , mind mapping and learning launch for meeting the   future challenges . Specially the learnings of the current case will help us to understand the negotiation   with stakeholders and effective use of storytelling to achieve the desired results . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Storytelling - Reduction of overtime of BCWs at Organisation.group 

 Challenge :    I work with M / s El   Pueblo Unido ( Organisation.group ) , a State Run downstream Oil Company of India   which is involved in refining and distribution of Petroleum Products across India and a few neighbouring   countries . I am presently posted at one of inland Petroleum Terminal . Recently due to COVID 19   problem across globe and in particularly India , our Corporation is facing problem on financial front . The   biggest challenge for Organisation.group is to cut the cost of operation and thereby remain profitable . To achieve this   objective higher management has conveyed the target of 25 % reduction of overtime cost of the blue   collar workmen ( BCW ) .     I am presently posted as deputy to the unit head . The challenge before unit head is that though there   are certain wasteful practices which are jacking up the overtime cost , it is very difficult to stop them due   to the higher bargaining power of the BCW ’s union . Further challenge is that if any unilateral decision is   taken to cut the overtime without taking Union in confidence , there is a risk of Union strike and   subsequent rebuke by higher management due to this unpleasant situation .       Selection :   Storytelling is one of the most effective tools of design approach of problem solving . The contents of the   lecture are being reframed here to explain the storytelling as a tool . A good story at its essence is simply   conveying a message that has logic . It should have emotional connection , and should have larger   purpose .   A good story is designed for audience and has clear sequence of events . A great storyteller   asks and answers questions along the way . The storytelling allows the audience to pay more attention   thereby raises the level of engagement in business . The storytelling allows to create energy , passion and   excitement around the subject . Secondly storytelling makes strategy of organization more simple and   relate - able for audience .     The audience needs to be told a compelling story . They need to be told how to get the things done . The   storytellers should locate the most powerful part of his message and lean on it . He should make sure   that he creates moments of reflection for the audience . In a typical case where we have to drive   transformation ; the main character of the story becomes the wicked problem facing the organization .   The audience needs to understand the current challenge in facing the wicked problem . Then the   audience needs to be brought in frame of mind to take on the challenge . We have to give the audience   chance to talk about the tensions that exist because of the challenge . Finally the storyteller has to show   the path that can lead to solve the challenge .      I have chosen the tool of storytelling as this is most suited approach to solve the problem in hand . The   issue of overtime reduction can only be sorted out through the various steps to be followed while using   the tool of storytelling . The BCWs and their union leaders need to be communicated and convinced   through this tool in a very effective and pragmatic view . Any abrupt action without resorting to this tool   will bring unwarranted resistance from their side .       Application :    Next day , the representatives of BCW union were called for a meeting with unit head and other officers .   During the meeting I told the union delegates about the current scenario of COVID 19 and also explained   how various corporate are struggling to keep them afloat . I told that that oil industry in particular is   going through hard times due to sudden drop in demand for fuel and also due to lowering of crude rate .   It was further explained that it has become imperative to curtail the operating cost to rescue our bottom 

 line . I have explained that curtailing overtime expenses by 25 % is imperative to save the game . The need   for adopting austerity measures and mandate of top management was explained to them . While the big   challenge and the tension arising out of this has been aptly explained to the union representatives , this   enhanced their engagement with Corporation ’s objectives . The tool of storytelling was effectively   applied to get the desired results . The union representatives amicably agreed to reduce the manpower   at certain work stations . It was also agreed to do some unscheduled works which were of recurring   nature to put them in planned duty roster . This yielded the desired results and the overtime expenses   reduced by huge 30 % .      Insight :    The storytelling tool has given tremendous results to me . The results have overshot the initial target   given to us . The challenge was addressed amicably and no resistance from union was faced . The   storytelling approach not only enabled me to meet Corporate objective but also helped me to increase   the involvement of the BCWs with the Corporation . The story could touch the emotional chord of the   BCWs as the purpose of action was aptly explained to them . The story compelled the BCWs to ponder   over the current scenario and also enabled them to relate with current national and international issues   which have come across due to COVID 19 and subsequent lockdown .     Approach :    As this case has been successfully solved through design thinking approach , this has motivated us to   apply this tool for various other issues which we currently faced . We not only intend to apply storytelling   but also intend to apply other tools i.e. visualization , mind mapping and learning launch for meeting the   future challenges . Specially the learnings of the current case will help us to understand the negotiation   with stakeholders and effective use of storytelling to achieve the desired results .
### Output: 