Reflection – Storytelling to draw the future 

 By Luz Marina Mora 

 Challenge & selection 

 Storytelling is a very useful tool when doing future studies and Foresight . I am a consultant and   researcher in strategic thinking and foresight , and in each exercise the main challenge is to empower   actors in a long - term vision and collective thinking about the future , be it a territory , an organization   or a productive sector . The main mission of foresight is to define a long - term future scenario , taking   into account some elements of the past , an analysis of trends and signs of the future , as well as   technological disruptors that can generate specific changes in the development of a specific   phenomenon , But the people involved have trouble having short - term thoughts , with anxiety to   solve current problems or “ put out fires ” . 

 Most of our leaders and decision makers think more about short - term planning than future   projection , therefore , the result of a foresight study should allow us to see the future in such a way   that it feels real , tangible and challenging , so that those involved are encouraged to work on its   construction , thus , the use of narration allows the prospective to create a logical , coherent message   that generates enough emotional and optimistic connection to influence strategies and actions in   the construction of that future . 

 Application 

 In 2018 , a company dedicated to meliponiculture , that is , breeding and management of stingless   bees for the extraction of honey and other products , we requested to carry out a prospective study   for the sector of native bees or stingless bees in Colombia . Although it was a small and private   company , we wanted to promote a shared vision for all the producers in the country , that would   include the academy , government institutions and other producers , therefore , it was necessary to   sell the idea to all involved . 

 The participation of agricultural producers , the academy was achieved through researchers from   the country 's leading universities , the state through the technical secretariat of the Ministry of   Agriculture and other professionals who were interested in the development of meliponiculture ,   But there was a greater challenge than bringing them together , it was to generate a broader and   more complete vision of the breeding and management of stingless bees , in which all those actors   were interested in working . 

 Insight and approach 

 The best way was to build a history based on the importance of meliponiculture , its ancestral origins   and the great advantages it has in terms of ecosystem care , pollination , food security and , of course ,   on the economic issue , in addition , this type of bees are part of our ecosystem . 

 We built history , which is also real , telling that since long before the arrival of honey bees from   Africa and Europe to the American territory , our continent had its own bees that were in charge of   doing the work of pollinating forests and the crops , which fed the native population and produced 

 honeys that , in addition to being a natural and delicious sweetener , had medicinal properties of   great importance to ancestral communities . 

 And later , we draw them a future where bee populations increase with technology , honey   production is optimized and becomes an input for the pharmaceutical industry , the value chain is   strengthened with the participation of all and is consolidated meliponiculture as an economically   profitable , environmentally sustainable and socially viable sector . 

 The storytelling tool helped to internalize the idea of a future that has not yet arrived , but can be   built . Therefore , it is a tool that I will continue to use , with the particularities that each study   phenomenon requires because it is not always the same , but with the same purpose : to generate   enough connection to make future dreams come true . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Luz Marina Mora
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Reflection – Storytelling to draw the future 

 By Luz Marina Mora 

 Challenge & selection 

 Storytelling is a very useful tool when doing future studies and Foresight . I am a consultant and   researcher in strategic thinking and foresight , and in each exercise the main challenge is to empower   actors in a long - term vision and collective thinking about the future , be it a territory , an organization   or a productive sector . The main mission of foresight is to define a long - term future scenario , taking   into account some elements of the past , an analysis of trends and signs of the future , as well as   technological disruptors that can generate specific changes in the development of a specific   phenomenon , But the people involved have trouble having short - term thoughts , with anxiety to   solve current problems or “ put out fires ” . 

 Most of our leaders and decision makers think more about short - term planning than future   projection , therefore , the result of a foresight study should allow us to see the future in such a way   that it feels real , tangible and challenging , so that those involved are encouraged to work on its   construction , thus , the use of narration allows the prospective to create a logical , coherent message   that generates enough emotional and optimistic connection to influence strategies and actions in   the construction of that future . 

 Application 

 In 2018 , a company dedicated to meliponiculture , that is , breeding and management of stingless   bees for the extraction of honey and other products , we requested to carry out a prospective study   for the sector of native bees or stingless bees in Colombia . Although it was a small and private   company , we wanted to promote a shared vision for all the producers in the country , that would   include the academy , government institutions and other producers , therefore , it was necessary to   sell the idea to all involved . 

 The participation of agricultural producers , the academy was achieved through researchers from   the country 's leading universities , the state through the technical secretariat of the Ministry of   Agriculture and other professionals who were interested in the development of meliponiculture ,   But there was a greater challenge than bringing them together , it was to generate a broader and   more complete vision of the breeding and management of stingless bees , in which all those actors   were interested in working . 

 Insight and approach 

 The best way was to build a history based on the importance of meliponiculture , its ancestral origins   and the great advantages it has in terms of ecosystem care , pollination , food security and , of course ,   on the economic issue , in addition , this type of bees are part of our ecosystem . 

 We built history , which is also real , telling that since long before the arrival of honey bees from   Africa and Europe to the American territory , our continent had its own bees that were in charge of   doing the work of pollinating forests and the crops , which fed the native population and produced 

 honeys that , in addition to being a natural and delicious sweetener , had medicinal properties of   great importance to ancestral communities . 

 And later , we draw them a future where bee populations increase with technology , honey   production is optimized and becomes an input for the pharmaceutical industry , the value chain is   strengthened with the participation of all and is consolidated meliponiculture as an economically   profitable , environmentally sustainable and socially viable sector . 

 The storytelling tool helped to internalize the idea of a future that has not yet arrived , but can be   built . Therefore , it is a tool that I will continue to use , with the particularities that each study   phenomenon requires because it is not always the same , but with the same purpose : to generate   enough connection to make future dreams come true .
### Output: 