Storytelling 

 Challenge & Selection     I had no idea why people fail although they have a valid , let say “ working ” projects till I explore   the power of storytelling . As an entrepreneur , I spend most of my time by telling our project to   people in social events . The more I speak about the project , the less convincing it gets . The   reason behind it , I ’m telling the details and I assume ( unintentionally ) that people are already   aware of the problem and the solution that we are working on . After a while , it ’s beginning to be   like a lecture that people are checking their watches hoping it finishes . As Elias Ramirez states ,   storytelling ​is about the connection that we give to people about a piece of information that we 're   trying to share . It ’s all different from giving a formula but rather it touches the feeling which you are   trying to solve . Storytelling is a big part of the product not a side dish so one can reach to more   people with a less functional product with a good story . Therefore I decided to use storytelling as a   strategy to gather people to share the same passion for our project and our solution .     Application     As I stated before , I ’m an entrepreneur and our main goal is to reach a fund to be able to   continue product development and let the company survive . In addition to that , since we have a   final product , our other targets are customers . Both investors and customers need to   understand the product first . However , it ’s not sufficient , customers should feel that they need   our product and investors should be convinced that society needs our product .      As a vertical farming company , we were talking about the technology behind our home type   vertical farming units . How it makes you grow vegetables , what ’s automated and how all of   these things are possible in your living room . We have pages of documents , lots of slides and   scripts to tell . We presented those in many different places to different audiences . It did not   work .      After taking the design thinking course , I started to think about alternative ways . Then I realized   I need to focus on the value that our product offers and I started to tell stories about the product .   As Warren Buffett says “ Price is what you pay , value is what you get . ” . People should know   about the value that they will get . Up to that time , we were talking about the price that they   needed to pay . It was not a machine producing vegetables , it was a living furniture , it was one of   the main part of the decoration in the room and it also feeds you . It enables people to let their   kids learn to produce something , it was a hobby kit making people relax . This was the story of   the product that we never shared . All of these fulfilled the missing points of the project and then   it could make sense to people . 

 Insight & Approach     These feelings make people feel the product and the value easily . Telling the story of our   product made us reach many more people rather than explaining the product itself . People do n’t   want to listen to mathematics or technics but rather they want to hear daily life stories which are   real , easy to make a connection . Before taking the course , storytelling was an activity to tell   friends about my experiences . Now , it ’s a key activity of mine by telling audiences ( investors ,   partners , vendors and/or customers ) about our products , about their feelings , about the values   they will get . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Storytelling 

 Challenge & Selection     I had no idea why people fail although they have a valid , let say “ working ” projects till I explore   the power of storytelling . As an entrepreneur , I spend most of my time by telling our project to   people in social events . The more I speak about the project , the less convincing it gets . The   reason behind it , I ’m telling the details and I assume ( unintentionally ) that people are already   aware of the problem and the solution that we are working on . After a while , it ’s beginning to be   like a lecture that people are checking their watches hoping it finishes . As Elias Ramirez states ,   storytelling ​is about the connection that we give to people about a piece of information that we 're   trying to share . It ’s all different from giving a formula but rather it touches the feeling which you are   trying to solve . Storytelling is a big part of the product not a side dish so one can reach to more   people with a less functional product with a good story . Therefore I decided to use storytelling as a   strategy to gather people to share the same passion for our project and our solution .     Application     As I stated before , I ’m an entrepreneur and our main goal is to reach a fund to be able to   continue product development and let the company survive . In addition to that , since we have a   final product , our other targets are customers . Both investors and customers need to   understand the product first . However , it ’s not sufficient , customers should feel that they need   our product and investors should be convinced that society needs our product .      As a vertical farming company , we were talking about the technology behind our home type   vertical farming units . How it makes you grow vegetables , what ’s automated and how all of   these things are possible in your living room . We have pages of documents , lots of slides and   scripts to tell . We presented those in many different places to different audiences . It did not   work .      After taking the design thinking course , I started to think about alternative ways . Then I realized   I need to focus on the value that our product offers and I started to tell stories about the product .   As Warren Buffett says “ Price is what you pay , value is what you get . ” . People should know   about the value that they will get . Up to that time , we were talking about the price that they   needed to pay . It was not a machine producing vegetables , it was a living furniture , it was one of   the main part of the decoration in the room and it also feeds you . It enables people to let their   kids learn to produce something , it was a hobby kit making people relax . This was the story of   the product that we never shared . All of these fulfilled the missing points of the project and then   it could make sense to people . 

 Insight & Approach     These feelings make people feel the product and the value easily . Telling the story of our   product made us reach many more people rather than explaining the product itself . People do n’t   want to listen to mathematics or technics but rather they want to hear daily life stories which are   real , easy to make a connection . Before taking the course , storytelling was an activity to tell   friends about my experiences . Now , it ’s a key activity of mine by telling audiences ( investors ,   partners , vendors and/or customers ) about our products , about their feelings , about the values   they will get .
### Output: 