Challenge & Selection 

 For the challenge I am facing , the first tool I was thinking of using is ethnographic . Investing in fitness   gyms meaning that having a greater vision then making people fit , to help them find a better sustainable   lifestyle . I am part of a fitness gym and mainly faced challenge is having withdrawal in annual   membership rate . Most sold membership were monthly and 3 months . The reason behind that   customers get tedious from the available equipment . The gym is equipped with all body weight training   and a studio . The company is thinking of expanding the business and having plans to develop and enrich   the business . For that step see the light , the company members held a brainstorming meeting to   address the struggles . The ideas rose to the surface is to diversify the training regimen and approach the   customers . 

 Application 

 We personally approached customers and ask them ; how can we help to optimize your experience ?   Also , posted a questionnaire on social media accounts for future customers . The questionaries resulted   in two major bubble charts/ categories – age and gender based on ethnicity . The gym wants to attract all   ages and ethnicity to all groups . The new expansion integrated customers ’ needs with equipping the   gym with multi - sport needs like boxing , calisthenics , and mini bouldering wall . Three multipurpose   rooms for all kind of classes . Hired diverse team of coaches and not focused only on strength , but also   mobility , flexibility , and dancing . And most importantly , dedicated ladies only hours for women who   desire to be more comfortable in their training and ladies only classes . One last sport was not covered   due to lack of space and infrastructure , swimming . This issue was tackled by giving discount vouchers for   3 + months membership to a local swimming pool gym and 2 free weeks lessons for those who selected   annual membership that could be redeemed in 3 months . Increasing flexibility within reason to freeze   your membership was also applied and that was working well for customers who pulls shift . Lastly , there   is bi - monthly gathering for customers to enrich the community .   That covers what wows 

 Insight & Approach 

 Approaching customers and talking to them of how to get their experience has given multiple insights of   how to grow the community as well as the business . The big vision for this company is to promote a   healthy lifestyle while having fun . The base of the design workflow questions surfaced a lot of   opportunities and insights . Having customers empathy has attract more diverse group of customers . The   facility now has diverse types of training that accommodates multiple needs . The percentage of   returning customers has increased to 10 % . Additionally , the membership sales have increased to more   than 15 % for annual and 6 months memberships . And most importantly the community has nourished . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Challenge & Selection 

 For the challenge I am facing , the first tool I was thinking of using is ethnographic . Investing in fitness   gyms meaning that having a greater vision then making people fit , to help them find a better sustainable   lifestyle . I am part of a fitness gym and mainly faced challenge is having withdrawal in annual   membership rate . Most sold membership were monthly and 3 months . The reason behind that   customers get tedious from the available equipment . The gym is equipped with all body weight training   and a studio . The company is thinking of expanding the business and having plans to develop and enrich   the business . For that step see the light , the company members held a brainstorming meeting to   address the struggles . The ideas rose to the surface is to diversify the training regimen and approach the   customers . 

 Application 

 We personally approached customers and ask them ; how can we help to optimize your experience ?   Also , posted a questionnaire on social media accounts for future customers . The questionaries resulted   in two major bubble charts/ categories – age and gender based on ethnicity . The gym wants to attract all   ages and ethnicity to all groups . The new expansion integrated customers ’ needs with equipping the   gym with multi - sport needs like boxing , calisthenics , and mini bouldering wall . Three multipurpose   rooms for all kind of classes . Hired diverse team of coaches and not focused only on strength , but also   mobility , flexibility , and dancing . And most importantly , dedicated ladies only hours for women who   desire to be more comfortable in their training and ladies only classes . One last sport was not covered   due to lack of space and infrastructure , swimming . This issue was tackled by giving discount vouchers for   3 + months membership to a local swimming pool gym and 2 free weeks lessons for those who selected   annual membership that could be redeemed in 3 months . Increasing flexibility within reason to freeze   your membership was also applied and that was working well for customers who pulls shift . Lastly , there   is bi - monthly gathering for customers to enrich the community .   That covers what wows 

 Insight & Approach 

 Approaching customers and talking to them of how to get their experience has given multiple insights of   how to grow the community as well as the business . The big vision for this company is to promote a   healthy lifestyle while having fun . The base of the design workflow questions surfaced a lot of   opportunities and insights . Having customers empathy has attract more diverse group of customers . The   facility now has diverse types of training that accommodates multiple needs . The percentage of   returning customers has increased to 10 % . Additionally , the membership sales have increased to more   than 15 % for annual and 6 months memberships . And most importantly the community has nourished .
### Output: 