Example Reflection -Learning launch 

 Challenge : 

 I am part of brand management team in my organization and my challenge is to develop a strong   brand differentiation for a medicine which help for reducing fracture risk . Idea here is to offer some   value added service to customers . 

 Background : Every individual want to lead an independent life and do not want to be a burden on   someone else . Here the challenge is elderly patients are at very high risk of fracture due to fall , due   to porous structure of bone at old age a simple fall make them bed ridden and dependent on others   for doing daily chores . 

 Selection : 

 The tool I used was learning launch to test my hypothesis based on my assumptions and to come to   a conclusion whether my idea will meet the need of these elderly groups . 

 Learning launch is tool which helps us to test our idea in a designed process and helps us to reach to 

 an actionable conclusion whether to proceed with the idea or to pivot it or to trash it . Its an tool to   eliminate confirmation bias behind an idea and help us to reach a true conclusion . 

 Process of Learning launch process as follows 

 I choose learning launch tool here because I want to test my hypothesis , my idea and want to go   through a designed fact check process to come to a non - bias conclusion whether it will meet the   need or not . 

 Application : 

 Here the hypothesis is “ Fall prevention home modification will reduce the risk of fracture among   elderly patients and intern help them an independent life and lead a life without fear of fall ” 

 Based on my hypothesis I will develop key assumptions like : 

    Customer value creation : this service will give a mental support to elderly as well as   caregivers . 

    Execution : By doing small home modifications like anti - slip tape , proper lightening , and right   grip at bathrooms this can be executed 

    Defensibility : We know prevention is better than cure , elderly citizens deserves a happier   and healthier retirement life . 

    Scalability : With collaborating with various home service providers ( carpenter ) and startups ,   this idea can be scaled up and benefit a large no of elderly population . 

 I will prioritize my key assumptions as “ Customer value creation ” as a testing element . 

 For the testing I will briefly explain the overall service and need to a sample group and record their   responses . As caregivers play a vital role in decision making for elderly populations , so my sample   will be mix of caregiver and elderly peoples . 

 Based on the confirming and disconfirming data and analysing the test result , It will answer me   whether my idea is going to meet the need of the customer . Whether to proceed with the idea or it   need to be pivoted or need to put is trash can . 

 Insight & Approach : 

 What I have learned from conducting this exercise and doing the testing of key assumption , going   deep into the root cause of the pain area of the customers and what the real need gap persist . While   the service of Fall prevention and home modification will help to reduce fracture incidences , I found   most of the elderly population or caregivers has limited awareness about the consequences of fall ,   and simple steps to avoid such falls . Most of the elderly people consider fall related disabilities as   part of ageing . On the other hand caregivers are sincere about dong such home modifications to   prevent fall which will lead to bigger hassle , higher healthcare cost and leaves from work . 

 So my approach will be to extend a service which will help to educate and sensitize elderly on risk of   falls and its consequences , simple tips to avoid falls and lead an independent life . 

 Since I discovered that learning launch is a useful and very effective tool of design thinking which   help us to test our ideas in a cost effective , quick , non- bias and designed way- I will use this tool   before implementing any new ideas . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Example Reflection -Learning launch 

 Challenge : 

 I am part of brand management team in my organization and my challenge is to develop a strong   brand differentiation for a medicine which help for reducing fracture risk . Idea here is to offer some   value added service to customers . 

 Background : Every individual want to lead an independent life and do not want to be a burden on   someone else . Here the challenge is elderly patients are at very high risk of fracture due to fall , due   to porous structure of bone at old age a simple fall make them bed ridden and dependent on others   for doing daily chores . 

 Selection : 

 The tool I used was learning launch to test my hypothesis based on my assumptions and to come to   a conclusion whether my idea will meet the need of these elderly groups . 

 Learning launch is tool which helps us to test our idea in a designed process and helps us to reach to 

 an actionable conclusion whether to proceed with the idea or to pivot it or to trash it . Its an tool to   eliminate confirmation bias behind an idea and help us to reach a true conclusion . 

 Process of Learning launch process as follows 

 I choose learning launch tool here because I want to test my hypothesis , my idea and want to go   through a designed fact check process to come to a non - bias conclusion whether it will meet the   need or not . 

 Application : 

 Here the hypothesis is “ Fall prevention home modification will reduce the risk of fracture among   elderly patients and intern help them an independent life and lead a life without fear of fall ” 

 Based on my hypothesis I will develop key assumptions like : 

    Customer value creation : this service will give a mental support to elderly as well as   caregivers . 

    Execution : By doing small home modifications like anti - slip tape , proper lightening , and right   grip at bathrooms this can be executed 

    Defensibility : We know prevention is better than cure , elderly citizens deserves a happier   and healthier retirement life . 

    Scalability : With collaborating with various home service providers ( carpenter ) and startups ,   this idea can be scaled up and benefit a large no of elderly population . 

 I will prioritize my key assumptions as “ Customer value creation ” as a testing element . 

 For the testing I will briefly explain the overall service and need to a sample group and record their   responses . As caregivers play a vital role in decision making for elderly populations , so my sample   will be mix of caregiver and elderly peoples . 

 Based on the confirming and disconfirming data and analysing the test result , It will answer me   whether my idea is going to meet the need of the customer . Whether to proceed with the idea or it   need to be pivoted or need to put is trash can . 

 Insight & Approach : 

 What I have learned from conducting this exercise and doing the testing of key assumption , going   deep into the root cause of the pain area of the customers and what the real need gap persist . While   the service of Fall prevention and home modification will help to reduce fracture incidences , I found   most of the elderly population or caregivers has limited awareness about the consequences of fall ,   and simple steps to avoid such falls . Most of the elderly people consider fall related disabilities as   part of ageing . On the other hand caregivers are sincere about dong such home modifications to   prevent fall which will lead to bigger hassle , higher healthcare cost and leaves from work . 

 So my approach will be to extend a service which will help to educate and sensitize elderly on risk of   falls and its consequences , simple tips to avoid falls and lead an independent life . 

 Since I discovered that learning launch is a useful and very effective tool of design thinking which   help us to test our ideas in a cost effective , quick , non- bias and designed way- I will use this tool   before implementing any new ideas .
### Output: 