Design Thinking Reflection Assignment Submission for Online Cameras and 

 Accessories Portal – Visualization 

 1 . Challenge : Describe your challenge , including all relevant information . 

 Ans . The project is for an online shopping portal for cameras and accessories . The users will be able   to buy as well as rent accessories as per their needs . The portal will have online delivery mechanism ,   a community forum for discussions and a dedicated helpdesk support . For tech savvy photography   enthusiasts , who wish to buy or rent cameras and accessories online and save the effort to go outside   their homes , the camera accessories is a photography device that will help photographers to buy or   rent accessories as per their needs at reasonable price . Unlike simply buying accessories , the portal   will also support home delivery and a community forum to ensure better customer experience . 

 The challenge is to increase the number of views , page hits and transactions on the website and   increase the usage . 

 2 . Selection : In your own words , briefly describe the tool you selected ( e.g. , what it is and why you 

 selected it for your challenge -- including any appropriate video lecture references ) . 

 The tools used are persona identification , storyboarding and problem scenario identification 

 List of Personas : 

    Photographer 

    Buyer 

    Camera and Accessories Companies 

    Renter 

 3 . Application : Describe how you applied the tool you selected to your challenge ( e.g. , what you 

 did and how the tool was applied effectively or ineffectively ) . 

 Buyer - Fabrizio 

 Problem Scenarios   Alternatives   Value Proposition 

 Difficulty in searching for   options related to camera ’s and   accessories 

    Visiting a physical / brick   and mortar store 

    Visiting Online Portals 

    Visit the online platform   to buy products or buy   them on a temporary   basis . 

    Check community   forums on the same   website for reviews   about the product 

    Use the product   comparison feature to   match your needs . 

 Have to buy a camera even if   Buy a rented camera or   Create an online platform to 

 it ’s needed for a short duration   accessory and return back after   use 

 connect buyers with renters 

 Renter – Fabrizio 

 Problem Scenarios   Alternatives   Value Proposition 

 Many camera ’s and accessories   in stock but can not generate   revenue 

 Rent the accessories to earn   revenue 

 Create an online platform to   connect buyers with renters 

 User Stories 

 Storyboard for Epic 1 Buyer ( Fabrizio ) 

 Storyboard for Epic 2 Renter ( Fabrizio ) 

 4 . Insight : Describe the insight you gained from applying the tool you selected to your challenge 

 ( e.g. , how an insight affected your thinking about the challenge and about design thinking more   broadly ) . 

 Buyer ( Fabrizio ) 

 Scenarios   Insights or Possible Outcomes 

 As Fabrizio the Buyer , I want to search for options   related to camera and accessories 

 Online Portal 

 As Fabrizio the Buyer , I do n’t want to visit stores to   search for options 

 Same as above 

 As Fabrizio the Buyer , I want to get the delivery of   products at home 

 Home Delivery Option from Portal 

 As Fabrizio the Buyer , I want to get the products for a   Buying on Rent , > 2 per month 

 limited time only 

 As Fabrizio the Buyer , I want to compare options of   different products 

 Product Comparison feature on Portal 

 As Fabrizio the Buyer , I want to check reviews of   products before making a buying decision 

 Community Forum on Website 

 Renter ( Fabrizio ) 

 Scenarios   Insights or Possible Outcomes 

 As Fabrizio the renter , I want to rent products to   generate income 

 List products on the website 

 As Fabrizio the renter , I find it difficult to search   for potential leads 

 Same as above 

 As Fabrizio the renter , I want to make a good   deal for my products 

 Check pricing of related products on the website   and fix the price accordingly 

 As Fabrizio the renter , I want to list my products   on a website which helps me to connect to   potential buyers 

 Use the community forums and chat feature on   the website , > 3 per week 

 As Fabrizio the renter , I want my products to be   delivered to the customer as well as returned to   me after use through a delivery agent 

 Once the transaction is done , the product will be   shipped accordingly by delivery agents . 

 5 . Approach : Describe what you might do differently next time -- applying the same tool you 

 selected or a different one -- and the reason(s ) why . 

 I would create the personas in greater detail going forward and also create an empathy mapping .   This process would be done iteratively in an agile fashion to incorporate additional requirements   during the course of project development . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio, Fabrizio
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Design Thinking Reflection Assignment Submission for Online Cameras and 

 Accessories Portal – Visualization 

 1 . Challenge : Describe your challenge , including all relevant information . 

 Ans . The project is for an online shopping portal for cameras and accessories . The users will be able   to buy as well as rent accessories as per their needs . The portal will have online delivery mechanism ,   a community forum for discussions and a dedicated helpdesk support . For tech savvy photography   enthusiasts , who wish to buy or rent cameras and accessories online and save the effort to go outside   their homes , the camera accessories is a photography device that will help photographers to buy or   rent accessories as per their needs at reasonable price . Unlike simply buying accessories , the portal   will also support home delivery and a community forum to ensure better customer experience . 

 The challenge is to increase the number of views , page hits and transactions on the website and   increase the usage . 

 2 . Selection : In your own words , briefly describe the tool you selected ( e.g. , what it is and why you 

 selected it for your challenge -- including any appropriate video lecture references ) . 

 The tools used are persona identification , storyboarding and problem scenario identification 

 List of Personas : 

    Photographer 

    Buyer 

    Camera and Accessories Companies 

    Renter 

 3 . Application : Describe how you applied the tool you selected to your challenge ( e.g. , what you 

 did and how the tool was applied effectively or ineffectively ) . 

 Buyer - Fabrizio 

 Problem Scenarios   Alternatives   Value Proposition 

 Difficulty in searching for   options related to camera ’s and   accessories 

    Visiting a physical / brick   and mortar store 

    Visiting Online Portals 

    Visit the online platform   to buy products or buy   them on a temporary   basis . 

    Check community   forums on the same   website for reviews   about the product 

    Use the product   comparison feature to   match your needs . 

 Have to buy a camera even if   Buy a rented camera or   Create an online platform to 

 it ’s needed for a short duration   accessory and return back after   use 

 connect buyers with renters 

 Renter – Fabrizio 

 Problem Scenarios   Alternatives   Value Proposition 

 Many camera ’s and accessories   in stock but can not generate   revenue 

 Rent the accessories to earn   revenue 

 Create an online platform to   connect buyers with renters 

 User Stories 

 Storyboard for Epic 1 Buyer ( Fabrizio ) 

 Storyboard for Epic 2 Renter ( Fabrizio ) 

 4 . Insight : Describe the insight you gained from applying the tool you selected to your challenge 

 ( e.g. , how an insight affected your thinking about the challenge and about design thinking more   broadly ) . 

 Buyer ( Fabrizio ) 

 Scenarios   Insights or Possible Outcomes 

 As Fabrizio the Buyer , I want to search for options   related to camera and accessories 

 Online Portal 

 As Fabrizio the Buyer , I do n’t want to visit stores to   search for options 

 Same as above 

 As Fabrizio the Buyer , I want to get the delivery of   products at home 

 Home Delivery Option from Portal 

 As Fabrizio the Buyer , I want to get the products for a   Buying on Rent , > 2 per month 

 limited time only 

 As Fabrizio the Buyer , I want to compare options of   different products 

 Product Comparison feature on Portal 

 As Fabrizio the Buyer , I want to check reviews of   products before making a buying decision 

 Community Forum on Website 

 Renter ( Fabrizio ) 

 Scenarios   Insights or Possible Outcomes 

 As Fabrizio the renter , I want to rent products to   generate income 

 List products on the website 

 As Fabrizio the renter , I find it difficult to search   for potential leads 

 Same as above 

 As Fabrizio the renter , I want to make a good   deal for my products 

 Check pricing of related products on the website   and fix the price accordingly 

 As Fabrizio the renter , I want to list my products   on a website which helps me to connect to   potential buyers 

 Use the community forums and chat feature on   the website , > 3 per week 

 As Fabrizio the renter , I want my products to be   delivered to the customer as well as returned to   me after use through a delivery agent 

 Once the transaction is done , the product will be   shipped accordingly by delivery agents . 

 5 . Approach : Describe what you might do differently next time -- applying the same tool you 

 selected or a different one -- and the reason(s ) why . 

 I would create the personas in greater detail going forward and also create an empathy mapping .   This process would be done iteratively in an agile fashion to incorporate additional requirements   during the course of project development .
### Output: 