Fernando Luis – Monterrey , N.L. México 

 Reflection – Storytelling 

 Challenge & Selection 

 The challenge I ’ll use it ’s about building an effective organizational structure in an NGO , the   challenge more specifically will be that volunteers can 1 . Identify , 2 . Feel deeply committed and 3 . 

 Effectively work in our NGO ; to give some background , we work developing and helping people in   rural areas , and we use a lot of young volunteers , in the age of 18 - 25 years , so trough a Strong   Leadership across the organization drive by storytelling , the organization could form a strong fort   on the volunteering department .   This is a challenge because we notice young volunteers have 

 the time to do this kind of activities , but they wo n’t do something that they are not inspired from ,   so our leaders working with volunteers , have to deeply connect with our core values and main   task and inspire people towards action and a deep commitment to help our beneficiaries .                       The reason I select storytelling is because it ’s a tool that engages 

 people in an action , and injects energy , so your audience wo n’t feel trapped in just a superficial   mission and vision , or a normal meeting , so you put a well - structured and compelling speech , and   punch ’s monotony , and really starts a reflection aided by some powerful questions I know ignite   change , and self - consciousness , this questions are , why I am doing this ? And What I want to   achieve ? This Later brings really powerful commitment given you have done a reflection of your   background . Therefore , I will include this method , that contains a powerful effect needed in our   volunteers because , we have the resources , but our resources are people , just like you and me ,   so in order to achieve the connection required that really brings work and commitment in the   equation , we use storytelling , and make this happen , but , we have to develop a narrative and   skills with the aid of a strong leadership . I really look to reach the level of master of the storytelling   tool , that Andrew Mendiola from Mars Co. showed up in his talk , this really inspired me to choose this   tool . 

 Application 

 So in order to reach the level of commitment and drive work within the organizations , we apply 

 the storytelling tool , and we discover a few things , but first I ’ll explain the “ what I did ” and then   “ how I did ” , the WHAT phase : First we think that in order to reach our commitment goals , we   have to deliver a key message about the work we do , and also how the lives of our   beneficiaries changes with a little effort of the volunteers , so we build the skills of storytelling in 

 our leaders and then apply this to the groups of volunteers , so we choose a story about this old   lady named “ Juana ” , Juana was living in a very far rural area , she has a blind husband and felt   depressed and left out of his community , his sons now grown up also do n’t visit her , so with the   help of the volunteers helping in that village , she felt attended and part of their community so   much that she shared how she was feeling , and we get to know her at a very special level that   she was now our “ mother ” Juana , this was after we develop a real friendship and a close heart 

 to heart communication , with this story we touch some of the hearts and minds of the 

 volunteers , and meet the criteria to change the mindset , from a “ it ’s a lot of work and   organization ” to a mindset of a “ We ’ll be changing lives , let ’s do this ” . 

 Now we move to the HOW phase , as the “ Juana ” story develops the leaders also build 

 a strong connectivity among volunteers so they will find friends instead of just “ fellow   volunteers ” or “ the guy who volunteers with me ” and this is part of the how , because it ’s a   structured introductory meeting , where volunteers know all the mission , vision , and goals of the   NGO , and also helps them to know each other better , but also now with this storytelling tool ,   helps them to connect to the pure reason we all work here , change people lives . This tool at   the time we applied with several groups worked really well , so we intend to do more of this   introductory sessions with the storytelling tool and iterate in the way we tell it to perform it   better . 

 Insights 

 By applying this tool we identify a series of key aspects the volunteer really want to know and   may consider in order to develop a more committed volunteer community , the first aspect was   deeply connection , the volunteers really want to know the inside story of the people they would   help , his story and why he / she is the way it is , but in order to do this , we ’ve to make them   curious about the work we do , another one was process transparency , they want to know how   our processes are made , how we select our villages , the leaders etc . , and as they really dig out   this information they were really supportive to help in other areas where they really do n’t need   to , so they connect even far beyond their volunteering tasks , and last they want to really put   the NGO a personalized touch , such as they sometimes feel improving one activity or changing   some things about the schedule , this has been sometimes difficult but it develop richness in the   process of constructing a more plural based NGO .   So with this discovered we really like how   the DT process reach a level of psychological and process change in our NGO , we really   expect to apply in different ways this tool to really get the most of it , till ’ we become experts and   build a more solid organizational structure . 

 Approach 

 Another approach could be use storytelling across an online platform , with some developing   and engage content in our fb page , so this could give us some more hard number analytics 

 about the overall evaluation of the course and making it more easy and less time controlled , in   order to achieve a personal level of impact , and then sharing it in a chat group .   In conclusion   we were really glad this whole course was very illustrative and formative , this way we really get   the big picture about how our organization might develop strong leadership and build upon 

 iterative organizational cycles , because the storytelling tool puts really the emphasis in the   most important thing we do as an organization , change lives . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Fernando Luis
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Fernando Luis – Monterrey , N.L. México 

 Reflection – Storytelling 

 Challenge & Selection 

 The challenge I ’ll use it ’s about building an effective organizational structure in an NGO , the   challenge more specifically will be that volunteers can 1 . Identify , 2 . Feel deeply committed and 3 . 

 Effectively work in our NGO ; to give some background , we work developing and helping people in   rural areas , and we use a lot of young volunteers , in the age of 18 - 25 years , so trough a Strong   Leadership across the organization drive by storytelling , the organization could form a strong fort   on the volunteering department .   This is a challenge because we notice young volunteers have 

 the time to do this kind of activities , but they wo n’t do something that they are not inspired from ,   so our leaders working with volunteers , have to deeply connect with our core values and main   task and inspire people towards action and a deep commitment to help our beneficiaries .                       The reason I select storytelling is because it ’s a tool that engages 

 people in an action , and injects energy , so your audience wo n’t feel trapped in just a superficial   mission and vision , or a normal meeting , so you put a well - structured and compelling speech , and   punch ’s monotony , and really starts a reflection aided by some powerful questions I know ignite   change , and self - consciousness , this questions are , why I am doing this ? And What I want to   achieve ? This Later brings really powerful commitment given you have done a reflection of your   background . Therefore , I will include this method , that contains a powerful effect needed in our   volunteers because , we have the resources , but our resources are people , just like you and me ,   so in order to achieve the connection required that really brings work and commitment in the   equation , we use storytelling , and make this happen , but , we have to develop a narrative and   skills with the aid of a strong leadership . I really look to reach the level of master of the storytelling   tool , that Andrew Mendiola from Mars Co. showed up in his talk , this really inspired me to choose this   tool . 

 Application 

 So in order to reach the level of commitment and drive work within the organizations , we apply 

 the storytelling tool , and we discover a few things , but first I ’ll explain the “ what I did ” and then   “ how I did ” , the WHAT phase : First we think that in order to reach our commitment goals , we   have to deliver a key message about the work we do , and also how the lives of our   beneficiaries changes with a little effort of the volunteers , so we build the skills of storytelling in 

 our leaders and then apply this to the groups of volunteers , so we choose a story about this old   lady named “ Juana ” , Juana was living in a very far rural area , she has a blind husband and felt   depressed and left out of his community , his sons now grown up also do n’t visit her , so with the   help of the volunteers helping in that village , she felt attended and part of their community so   much that she shared how she was feeling , and we get to know her at a very special level that   she was now our “ mother ” Juana , this was after we develop a real friendship and a close heart 

 to heart communication , with this story we touch some of the hearts and minds of the 

 volunteers , and meet the criteria to change the mindset , from a “ it ’s a lot of work and   organization ” to a mindset of a “ We ’ll be changing lives , let ’s do this ” . 

 Now we move to the HOW phase , as the “ Juana ” story develops the leaders also build 

 a strong connectivity among volunteers so they will find friends instead of just “ fellow   volunteers ” or “ the guy who volunteers with me ” and this is part of the how , because it ’s a   structured introductory meeting , where volunteers know all the mission , vision , and goals of the   NGO , and also helps them to know each other better , but also now with this storytelling tool ,   helps them to connect to the pure reason we all work here , change people lives . This tool at   the time we applied with several groups worked really well , so we intend to do more of this   introductory sessions with the storytelling tool and iterate in the way we tell it to perform it   better . 

 Insights 

 By applying this tool we identify a series of key aspects the volunteer really want to know and   may consider in order to develop a more committed volunteer community , the first aspect was   deeply connection , the volunteers really want to know the inside story of the people they would   help , his story and why he / she is the way it is , but in order to do this , we ’ve to make them   curious about the work we do , another one was process transparency , they want to know how   our processes are made , how we select our villages , the leaders etc . , and as they really dig out   this information they were really supportive to help in other areas where they really do n’t need   to , so they connect even far beyond their volunteering tasks , and last they want to really put   the NGO a personalized touch , such as they sometimes feel improving one activity or changing   some things about the schedule , this has been sometimes difficult but it develop richness in the   process of constructing a more plural based NGO .   So with this discovered we really like how   the DT process reach a level of psychological and process change in our NGO , we really   expect to apply in different ways this tool to really get the most of it , till ’ we become experts and   build a more solid organizational structure . 

 Approach 

 Another approach could be use storytelling across an online platform , with some developing   and engage content in our fb page , so this could give us some more hard number analytics 

 about the overall evaluation of the course and making it more easy and less time controlled , in   order to achieve a personal level of impact , and then sharing it in a chat group .   In conclusion   we were really glad this whole course was very illustrative and formative , this way we really get   the big picture about how our organization might develop strong leadership and build upon 

 iterative organizational cycles , because the storytelling tool puts really the emphasis in the   most important thing we do as an organization , change lives .
### Output: 