Visualization 

 1 . Challenge 

 I was working as a Quality Project manager for one of the leading MNC company and 

 responsible to track on the Price variance and Negative margin orders . 

 Considering the huge volume of orders placed on daily basis the challenge was to 

 explain the area of problem to multiple stakeholders and make them alert on the cause of   issues . 

 Effectively , the objective of the solution to be devised was to – 

 a ) Process whose volume of continuous data with large depth & breadth    b ) Identify the key Actionable Insights from the data    c ) Share the Identified Insights in a Visual way so that stakeholders can 

 c.1 ) Quickly understand the key business insights being communicated 

 c.2 ) Without being bogged down by huge volume of underlying data & 

 c.3 ) Formulate Actionable Decisions rapidly 

 With the above described problem / objective , we thought of leveraging Visualization 

 as a tool and explain the root cause findings as well as actionable insights with the wider   stakeholders . 

 2 . Tool Selection : 

 For the above challenge mentioned , I have selected visualization as the best tool to 

 explain the causes as well as the Insights derived from the data . 

 This would help the stakeholders to understand what the issue is actually causing 

 these errors and where to get fix to avoid the future causes . 

 What is Visualization ( as a tool for Design Thinking ) 

 Visualisation is a core component of the way that we communicate , whether we 're   aware of it or not . 

 When we 're dealing with very complex problems , we 're enacting a different kind of   problem solving that has to bring in more than just logic . 

 Visualization is really important for the process of Design Thinking because it 's actually   a way of unlocking a different part of our brain . It allows us to think in a non - verbal   way and access parts of our brain , our creativity . 

 Most design thinkers call visualisation as “ the mother of all design tools ” , because   they are used in every stage of the design thinking process . 

 Why I have selected this tool 

 •   Advantage of having the visualization of the actual problem helps to fix the issue   with less turnaround time . 

 •   Stakeholders do n’t have to really invest time to relate the issue description and   identify the issue area . 

 •   Visualization of the specific issue type helps to fix the problem in the other   product purchase journey . 

 3 . Application : 

 We took the following approach to visualize the issue . 

 i. Step 1 – Team members identified the key drivers for the price issue through 

 the Data Analysis process . 

 ii . Step 2- Once the team member identified the issue of any Price variance or 

 Negative margin , team member selected the similar product customer   actually purchased 

 iii . Step 3 – Replicated the customer journey of the product purchase on the 

 website . 

 iv . Step 4 – Capturing the steps of the purchase and perform the root cause 

 analysis . 

 v. Step 5 - Once the identification of Root Causes is done , now the visualization 

 of the each and every step of the customer journey is captured through a   Visual Story using Stick Figures . 

 vi . The Visualization captured & conveyed following key messages – 

 1 . highlighting the area that actually caused the price / margin issue .   2 . The Key drivers which led to price / margin variance    3 . & Finally , the prescriptive insights shared 

 4 . Insights 

 •   With the help of visualization on the issue happened on website , stakeholders were   able to clearly see and understand on the areas of improvement to avoid these kind   of revenue leakages . 

 •   Reaching out to right teams across organization like pricing , IT team , discounts/   Promotions team , Product portfolio team , Order Cancellation team to make the   issue addressed on the website   with less turnaround . 

 •   This also helped the company to stop shipping the products for the lower price . 

 5 . Approach 

 •   With this approach , it helped to reduce the revenue leakage and also prevent the   issue happening on the website . 

 •   This approach identified and guided us to look into other areas of issues which   actually existed on the website which are affecting the customer experience while   purchasing the products . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Visualization 

 1 . Challenge 

 I was working as a Quality Project manager for one of the leading MNC company and 

 responsible to track on the Price variance and Negative margin orders . 

 Considering the huge volume of orders placed on daily basis the challenge was to 

 explain the area of problem to multiple stakeholders and make them alert on the cause of   issues . 

 Effectively , the objective of the solution to be devised was to – 

 a ) Process whose volume of continuous data with large depth & breadth    b ) Identify the key Actionable Insights from the data    c ) Share the Identified Insights in a Visual way so that stakeholders can 

 c.1 ) Quickly understand the key business insights being communicated 

 c.2 ) Without being bogged down by huge volume of underlying data & 

 c.3 ) Formulate Actionable Decisions rapidly 

 With the above described problem / objective , we thought of leveraging Visualization 

 as a tool and explain the root cause findings as well as actionable insights with the wider   stakeholders . 

 2 . Tool Selection : 

 For the above challenge mentioned , I have selected visualization as the best tool to 

 explain the causes as well as the Insights derived from the data . 

 This would help the stakeholders to understand what the issue is actually causing 

 these errors and where to get fix to avoid the future causes . 

 What is Visualization ( as a tool for Design Thinking ) 

 Visualisation is a core component of the way that we communicate , whether we 're   aware of it or not . 

 When we 're dealing with very complex problems , we 're enacting a different kind of   problem solving that has to bring in more than just logic . 

 Visualization is really important for the process of Design Thinking because it 's actually   a way of unlocking a different part of our brain . It allows us to think in a non - verbal   way and access parts of our brain , our creativity . 

 Most design thinkers call visualisation as “ the mother of all design tools ” , because   they are used in every stage of the design thinking process . 

 Why I have selected this tool 

 •   Advantage of having the visualization of the actual problem helps to fix the issue   with less turnaround time . 

 •   Stakeholders do n’t have to really invest time to relate the issue description and   identify the issue area . 

 •   Visualization of the specific issue type helps to fix the problem in the other   product purchase journey . 

 3 . Application : 

 We took the following approach to visualize the issue . 

 i. Step 1 – Team members identified the key drivers for the price issue through 

 the Data Analysis process . 

 ii . Step 2- Once the team member identified the issue of any Price variance or 

 Negative margin , team member selected the similar product customer   actually purchased 

 iii . Step 3 – Replicated the customer journey of the product purchase on the 

 website . 

 iv . Step 4 – Capturing the steps of the purchase and perform the root cause 

 analysis . 

 v. Step 5 - Once the identification of Root Causes is done , now the visualization 

 of the each and every step of the customer journey is captured through a   Visual Story using Stick Figures . 

 vi . The Visualization captured & conveyed following key messages – 

 1 . highlighting the area that actually caused the price / margin issue .   2 . The Key drivers which led to price / margin variance    3 . & Finally , the prescriptive insights shared 

 4 . Insights 

 •   With the help of visualization on the issue happened on website , stakeholders were   able to clearly see and understand on the areas of improvement to avoid these kind   of revenue leakages . 

 •   Reaching out to right teams across organization like pricing , IT team , discounts/   Promotions team , Product portfolio team , Order Cancellation team to make the   issue addressed on the website   with less turnaround . 

 •   This also helped the company to stop shipping the products for the lower price . 

 5 . Approach 

 •   With this approach , it helped to reduce the revenue leakage and also prevent the   issue happening on the website . 

 •   This approach identified and guided us to look into other areas of issues which   actually existed on the website which are affecting the customer experience while   purchasing the products .
### Output: 