CHALLENGE & SELECTION 

 My company is facing a decline in sales and patronage due to the emergence of new startup companies ,   that have disrupted the market we operate in . Now as the product designers we conducted surveys ,   product insights , and some data analytics to find out whether to develop new , modify the existing , or   maintain the existing products . 

 I choose the Mind mapping technique in order to identify the patterns and insights in the data I   collected during the research . This is done to find which is the best idea . 

 APPLICATION . 

 Firstly , I together with my team created a gallery of the ideas and data we gathered during our research ,   these ideas were divided into clusters and each is displayed on screens in various sides of the meeting   room . 

 The stakeholders were then invited into the meeting room and each after briefing them about our   design criteria , each was given a clipboard , sticky notes and a pen . They were then asked to move   around the room to have a look at this ideas and data , also to come up with their own perception and   insights about what they see . This lasted for 30 minutes . 

 Next , we asked each of them to go through their notes and to filter and group these notes in terms of   similarities in the theme and context . We gave out 10 categories on which to they can classify their   notes . This activity carried on for 10 minutes . 

 After arranging their ideas , to our greatest dismay all their notes centered around 4 categories out of   the 10 we provided . So , under each category , we converged the idea from each of the   stakeholders\participants and then discussed on each category one after the other to find out the   connection and relationships between them . 

 Finally , we developed and agreed on 7 different products that the company will adopt in its business   strategy as a result of the mind mapping process . 

 INSIGHT & APPROACH 

 At the end of this activity we understood that the best approach   to finding the what if in a design   thinking process is to display the set of findings and invite stakeholders to have their share of opinion on   the information gathered , through this we were able to arrive a t a solution that suits all stakeholders   and will hopefully have impact on our sales . 

 With the effect and end result of this mind mapping , I will like to involve more participants and even   external parties and customers next time I am conducting a mind mapping in order to achieve a more   inclusive and customer centric product . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: CHALLENGE & SELECTION 

 My company is facing a decline in sales and patronage due to the emergence of new startup companies ,   that have disrupted the market we operate in . Now as the product designers we conducted surveys ,   product insights , and some data analytics to find out whether to develop new , modify the existing , or   maintain the existing products . 

 I choose the Mind mapping technique in order to identify the patterns and insights in the data I   collected during the research . This is done to find which is the best idea . 

 APPLICATION . 

 Firstly , I together with my team created a gallery of the ideas and data we gathered during our research ,   these ideas were divided into clusters and each is displayed on screens in various sides of the meeting   room . 

 The stakeholders were then invited into the meeting room and each after briefing them about our   design criteria , each was given a clipboard , sticky notes and a pen . They were then asked to move   around the room to have a look at this ideas and data , also to come up with their own perception and   insights about what they see . This lasted for 30 minutes . 

 Next , we asked each of them to go through their notes and to filter and group these notes in terms of   similarities in the theme and context . We gave out 10 categories on which to they can classify their   notes . This activity carried on for 10 minutes . 

 After arranging their ideas , to our greatest dismay all their notes centered around 4 categories out of   the 10 we provided . So , under each category , we converged the idea from each of the   stakeholders\participants and then discussed on each category one after the other to find out the   connection and relationships between them . 

 Finally , we developed and agreed on 7 different products that the company will adopt in its business   strategy as a result of the mind mapping process . 

 INSIGHT & APPROACH 

 At the end of this activity we understood that the best approach   to finding the what if in a design   thinking process is to display the set of findings and invite stakeholders to have their share of opinion on   the information gathered , through this we were able to arrive a t a solution that suits all stakeholders   and will hopefully have impact on our sales . 

 With the effect and end result of this mind mapping , I will like to involve more participants and even   external parties and customers next time I am conducting a mind mapping in order to achieve a more   inclusive and customer centric product .
### Output: 