Reflection - Learning Launch 

 Challenge       I joined an Early Child Care organization two years ago as Lead - Corporate . My organization is   ten years old and follows a very traditional method of working . Being the newest and youngest   member of the core team , it was quite challenging initially .    I was appointed to start an absolute new vertical for the school , where in the mandate was to   start a new business vertical- corporate business which included set up of new onsite day care ,   tie ups for offsite day care , staff recruitment , training and management , planning and   procurement , costing , contracting , compliance , process designing and implementation ,   adherence to safety guidelines and its implementation . Since the existing organization had no   prior experience in this vertical and they were testing the waters with this new venture , it was   solely left to me to drive this forward . With pre existing business leaders in this segment , it was   difficult for a new entrant to compete in a market where prior experience was a big plus .     Selection       A detailed SWOT analysis of the company helped us in identifying the areas to play- selling of   vacant seats in existing centers to corporates to increase headcount ,   focus on category B / C   cities for onsite day care of existing corporates , exploring tie up opportunities with existing   corporates parents .   Absence of bigger players in category B & C cities gave us an advantage to   increase our footprint ; gaining referrals from existing satisfied parents gave us a strong backing   to pitch for onsite/ offsite business .     Application     Since the project required starting from scratch the first and foremost agenda was to design   SOP ’s and processes keeping in mind internal/ regulatory /   environmental , health and safety   ( EHS ) guidelines in line with existing industry practices . This helped us in identifying actionable   across functions and categorizing them as per risk and priority . These SOP ’s also transformed   into an operation manual going forward .      Next item on the list was to identify potential corporates to approach for generating business .   Being an extremely young organization we had an advantage of no baggage and hunger for   growth which were our driving forces . We started looking at similar clients- who either could   not afford the bigger players OR were willing to experiment . Word of mouth from existing   parents was the go to strategy for generating more business rather than big spend on   marketing which we anyways could not afford due to shoestring kitty available . PSU’s/ Semi   Government organisations for day care business were still an unexplored segment and we   plunged quickly to explore the waters . 

 Recent introduction of the Maternity Benefit ( Amendment ) bill was an enabler and aggressive   approach/ faster turnaround times were key to success . In order to create demand we also   simultaneously made corporates/ decision makers aware about the existence of such a bill and   it ’s benefits to organizations as well employees .     Insight     We realized a huge upside in business in the years to come as the implementation of legislation   was still in its nascent stages and awareness was still much less . A rigorous effort was required   to create demand as well as provide supply simultaneously . Highly skilled front line team   enabled good curriculum design with equally efficient operations support was the need of the   hour for delivery of product . In nutshell it required 360 degree effort on all fronts .      Approach      There were a lot of moments of truth during this journey on all fronts which resulted in a lot of   learning all along . We had to tweak/ modify our processes to align with requirements of   partner corporates . We grew strength to strength learning and assimilating from each   experience and the journey continues . We learned that instead of competitive pricing , focus on   processes and quick turnaround were playing a significant role in the decision making process   and we aligned ourselves to these needs quickly . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Reflection - Learning Launch 

 Challenge       I joined an Early Child Care organization two years ago as Lead - Corporate . My organization is   ten years old and follows a very traditional method of working . Being the newest and youngest   member of the core team , it was quite challenging initially .    I was appointed to start an absolute new vertical for the school , where in the mandate was to   start a new business vertical- corporate business which included set up of new onsite day care ,   tie ups for offsite day care , staff recruitment , training and management , planning and   procurement , costing , contracting , compliance , process designing and implementation ,   adherence to safety guidelines and its implementation . Since the existing organization had no   prior experience in this vertical and they were testing the waters with this new venture , it was   solely left to me to drive this forward . With pre existing business leaders in this segment , it was   difficult for a new entrant to compete in a market where prior experience was a big plus .     Selection       A detailed SWOT analysis of the company helped us in identifying the areas to play- selling of   vacant seats in existing centers to corporates to increase headcount ,   focus on category B / C   cities for onsite day care of existing corporates , exploring tie up opportunities with existing   corporates parents .   Absence of bigger players in category B & C cities gave us an advantage to   increase our footprint ; gaining referrals from existing satisfied parents gave us a strong backing   to pitch for onsite/ offsite business .     Application     Since the project required starting from scratch the first and foremost agenda was to design   SOP ’s and processes keeping in mind internal/ regulatory /   environmental , health and safety   ( EHS ) guidelines in line with existing industry practices . This helped us in identifying actionable   across functions and categorizing them as per risk and priority . These SOP ’s also transformed   into an operation manual going forward .      Next item on the list was to identify potential corporates to approach for generating business .   Being an extremely young organization we had an advantage of no baggage and hunger for   growth which were our driving forces . We started looking at similar clients- who either could   not afford the bigger players OR were willing to experiment . Word of mouth from existing   parents was the go to strategy for generating more business rather than big spend on   marketing which we anyways could not afford due to shoestring kitty available . PSU’s/ Semi   Government organisations for day care business were still an unexplored segment and we   plunged quickly to explore the waters . 

 Recent introduction of the Maternity Benefit ( Amendment ) bill was an enabler and aggressive   approach/ faster turnaround times were key to success . In order to create demand we also   simultaneously made corporates/ decision makers aware about the existence of such a bill and   it ’s benefits to organizations as well employees .     Insight     We realized a huge upside in business in the years to come as the implementation of legislation   was still in its nascent stages and awareness was still much less . A rigorous effort was required   to create demand as well as provide supply simultaneously . Highly skilled front line team   enabled good curriculum design with equally efficient operations support was the need of the   hour for delivery of product . In nutshell it required 360 degree effort on all fronts .      Approach      There were a lot of moments of truth during this journey on all fronts which resulted in a lot of   learning all along . We had to tweak/ modify our processes to align with requirements of   partner corporates . We grew strength to strength learning and assimilating from each   experience and the journey continues . We learned that instead of competitive pricing , focus on   processes and quick turnaround were playing a significant role in the decision making process   and we aligned ourselves to these needs quickly .
### Output: 