Learning Launch - Construction specification 

 Challenge & Selection 

 As a consultant , I was counseling a specialized constructing material distributor to make   adaptations in its B2C local operation to meet corporate client ’s needs ( B2B clients ) . After   selecting 4 major corporate personas to target , my client ’s team , with our help , should stablish   the initial roadmap of launches to better serve those personas and increase market share in   the sector . 

 We identified that the main pain points were related to customer service ( construction   specification , budgeting , logistics and in - store service ) , built those personas ’ Journey Map and   analyzed client ’s value chain to identify non - addressable pain points . 

 With access to customers in the client ’s current operation , learning launch technique could   accelerate the process of creating , design and testing new ideas as soon as possible . 

 Application 

 We divided our client ’s workers in teams focused on specific parts of customer journey   ( construction specification , budgeting , logistics and in - store service ) to list all steps of   customer decision flow and point out all touch points with the company ( and , eventually ,   missed touchpoints ) . 

 Some B2B clients were invited to participated in some sessions to collaborate with our journey   mapping . Due to coronavirus pandemic , we used tools such as Zoom and Miro to make the   group discussions and gather all insights regarding to workflow drawings . 

 Insight & Approach 

 Customers have difficulties in building their construction specifications list ( materials ,   proportions , brands and measurements ) that sometimes make them not even consider our   client as an option . The current budgeting process could n’t even handle the demand , because   the lists of products sent by e - mail were usually not well detailed , which makes it harder to   send a price proposal for all clients in the expected market deadline ( two business days ) . 

 Moreover , corporate clients , in this market , expected more flexibility to receive the materials   in the construction field and , when they are at the store , they expect special attention to solve   their problems as fast as possible . 

 Therefore , we selected 3 task forces to develop prototypes : construction specifications &   budgeting , logistics and in - store services . 

 I was in helped the construction specifications & budgeting task force . We developed a   hypothesis that companies that have variable construction projects would find easier to   specify construction materials if they have a user - friendly application that helps generate   construction projects and suggest materials and brands . Moreover , with this problem solved , it   would generate a qualified list of materials that easier to budget all the products in less than   two business days . 

 We draw frames representing the process and intent to draws this flow in a prototype tool   ( like Justinmind ) to make usability tests in local stores to receive feedbacks from real users . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Learning Launch - Construction specification 

 Challenge & Selection 

 As a consultant , I was counseling a specialized constructing material distributor to make   adaptations in its B2C local operation to meet corporate client ’s needs ( B2B clients ) . After   selecting 4 major corporate personas to target , my client ’s team , with our help , should stablish   the initial roadmap of launches to better serve those personas and increase market share in   the sector . 

 We identified that the main pain points were related to customer service ( construction   specification , budgeting , logistics and in - store service ) , built those personas ’ Journey Map and   analyzed client ’s value chain to identify non - addressable pain points . 

 With access to customers in the client ’s current operation , learning launch technique could   accelerate the process of creating , design and testing new ideas as soon as possible . 

 Application 

 We divided our client ’s workers in teams focused on specific parts of customer journey   ( construction specification , budgeting , logistics and in - store service ) to list all steps of   customer decision flow and point out all touch points with the company ( and , eventually ,   missed touchpoints ) . 

 Some B2B clients were invited to participated in some sessions to collaborate with our journey   mapping . Due to coronavirus pandemic , we used tools such as Zoom and Miro to make the   group discussions and gather all insights regarding to workflow drawings . 

 Insight & Approach 

 Customers have difficulties in building their construction specifications list ( materials ,   proportions , brands and measurements ) that sometimes make them not even consider our   client as an option . The current budgeting process could n’t even handle the demand , because   the lists of products sent by e - mail were usually not well detailed , which makes it harder to   send a price proposal for all clients in the expected market deadline ( two business days ) . 

 Moreover , corporate clients , in this market , expected more flexibility to receive the materials   in the construction field and , when they are at the store , they expect special attention to solve   their problems as fast as possible . 

 Therefore , we selected 3 task forces to develop prototypes : construction specifications &   budgeting , logistics and in - store services . 

 I was in helped the construction specifications & budgeting task force . We developed a   hypothesis that companies that have variable construction projects would find easier to   specify construction materials if they have a user - friendly application that helps generate   construction projects and suggest materials and brands . Moreover , with this problem solved , it   would generate a qualified list of materials that easier to budget all the products in less than   two business days . 

 We draw frames representing the process and intent to draws this flow in a prototype tool   ( like Justinmind ) to make usability tests in local stores to receive feedbacks from real users .
### Output: 