Storytelling 

 Challenge & Selection 

 Storytelling is a great tool that I use all the time . It helps explain the interconnections   among people in situations and settings , teaching broad lessons that engage real human beings .   I   am a founder of a production house and I have different clients , restaurant , corporate   company , NGO ....... etc . Every project has its own story , which always inspires us .   And guide us to solve complexities of the social orders and life , touch us emotionally ,   enrich empathy , generate curiosity , nurture who we are , and amend our behaviour . 

 I had a client Jenny , who was a new launch pet grooming shop owner . According to her high - end   standard service & prices , and the market not yet recognized her brand . She failed to attract   customer experience their service at the beginning . Jenny requests me to make a promotion video   for her shop , and show me a lot of service packages , and excellent certified stylists provide full   services pet bath with haircut . However , my experience told me , that can not solve her problems . 

 Application 

 I show her a story from my friend , who is a chef , always love to enhance his dishes   and develop a new dish . One day he invited me to try out his new dish , that he   considers being his signature dish . And asked for any advices on how to promote it . I   listened to the whole story about how did he develop the dish and the challenges   during the creation . He spent a lot of time to fine - tune his dish , tried out different   ingredients combination , slice them in different sizes and ways ,   compared the texture   and taste by different cooking time . And Finally , how did he pick a name for the dish   from about a hundred ideas . I rejected to promote his signature dish . But proposed   him to promote himself to the public . Since the most charming part of the story , not   the signature dish itself , but the crazy chef 's passion and determination on food . 

 Jenny totally got the point at that moment . Understand should not focus on promoting   the service package or products , but how they care about the pets from their heart .   Since many people treated their pet as a kid . They all considering how you treated   their sweetheart like them .   Finally , we focus the promotion on the happy moment of   their staff interaction with different pets , made it fun with joyful music . It got great   success , she got more and more customers became their members . 

 Insight & Approach 

 What I have learned from storytelling to my clients is everyone may have their   fantastic story , but not everyone know how to perform it well . Sometimes we may   forget the sight of the audiences . In fact telling a story , equivalent to communicate a   message to your audience . And the best practice is always to know your audience ,   figure out how to deliver the message is more effective . Journey mapping is another great   tool , which helps us study our audiences and identifying needs that customers are often unable to   articulate . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Storytelling 

 Challenge & Selection 

 Storytelling is a great tool that I use all the time . It helps explain the interconnections   among people in situations and settings , teaching broad lessons that engage real human beings .   I   am a founder of a production house and I have different clients , restaurant , corporate   company , NGO ....... etc . Every project has its own story , which always inspires us .   And guide us to solve complexities of the social orders and life , touch us emotionally ,   enrich empathy , generate curiosity , nurture who we are , and amend our behaviour . 

 I had a client Jenny , who was a new launch pet grooming shop owner . According to her high - end   standard service & prices , and the market not yet recognized her brand . She failed to attract   customer experience their service at the beginning . Jenny requests me to make a promotion video   for her shop , and show me a lot of service packages , and excellent certified stylists provide full   services pet bath with haircut . However , my experience told me , that can not solve her problems . 

 Application 

 I show her a story from my friend , who is a chef , always love to enhance his dishes   and develop a new dish . One day he invited me to try out his new dish , that he   considers being his signature dish . And asked for any advices on how to promote it . I   listened to the whole story about how did he develop the dish and the challenges   during the creation . He spent a lot of time to fine - tune his dish , tried out different   ingredients combination , slice them in different sizes and ways ,   compared the texture   and taste by different cooking time . And Finally , how did he pick a name for the dish   from about a hundred ideas . I rejected to promote his signature dish . But proposed   him to promote himself to the public . Since the most charming part of the story , not   the signature dish itself , but the crazy chef 's passion and determination on food . 

 Jenny totally got the point at that moment . Understand should not focus on promoting   the service package or products , but how they care about the pets from their heart .   Since many people treated their pet as a kid . They all considering how you treated   their sweetheart like them .   Finally , we focus the promotion on the happy moment of   their staff interaction with different pets , made it fun with joyful music . It got great   success , she got more and more customers became their members . 

 Insight & Approach 

 What I have learned from storytelling to my clients is everyone may have their   fantastic story , but not everyone know how to perform it well . Sometimes we may   forget the sight of the audiences . In fact telling a story , equivalent to communicate a   message to your audience . And the best practice is always to know your audience ,   figure out how to deliver the message is more effective . Journey mapping is another great   tool , which helps us study our audiences and identifying needs that customers are often unable to   articulate .
### Output: 