Reflection – Learning Launch 

 Mike Montenegro – INDIAN INSTITUTE OF ENGINEERING SCIENCE AND TECHNOLOGY – U.C.I. 

 San Jose , Costa Rica . Sep. 2019 

 Challenge   After 35 years working as a director of different companies in the touristic sector , just over 10 years ago   I established my own consulting firm specialized in tourism planning and development . Regularly most   of my clients are governmental organizations , international cooperation agencies , and sometimes banks   and financial institutions looking for assistance for their creditors to transform their business ventures   into formally structured companies .       One of the most outstanding characteristics of entrepreneurs , is their intuition and determination to   develop a business based on a great idea . Therefore , often in the process of improving and structuring   the businesses they have developed , is influenced not by a desire to validate a business plan that assures   sustainability , but by the impulse to prove that they are right in the way they manage their company , as   Professor Ed Hesse quoted .     Selection   Analyzing the “ Learning Launch ” process , I have found it an interesting tool to be used as the   methodology to work with these entrepreneur , giving them a tool that tests their intuition and guiding   them into a systemic process of innovation . Reducing the risks associated in making a business plan based   on intuition , or trial and error .     Application    To implement the process of " Learning Launch " into my work , I have developed a methodological scheme   or procedure for the entrepreneurs to achieve the systematization and transformation of their businesses   and productive processes .     This process is a requisite established by banks or investors to finance the entrepreneur ’s expansion plans .   Therefore , the procedure includes aspects as fundamental as the creation of a brand for the business and   marketing image , up to the adoption of new operation and production methods that assures efficiency   and sustainability . All this resulting in significant innovations in the way things have usually been done ,   and where precisely intuition and assumptions confront the truth .     The use of the “ Learning Launch ” process allows to support assumptions with real data by testing the   intended changes to the operational , productive and marketing models , on businesses that are underway ,   by finding the disconfirming facts that could jeopardize the proposed transformation .     Insight & Approach   Getting to know in detail the " Learning Launch " process and its methodology   has allowed me to adopt   a very valuable tool to improve the way we work with entrepreneurs helping them to transform their   business ventures based on good idea into prosperous and sustainable companies , that can be able to   obtain financing .     The implementation of this methodology is particularly useful , as Kurt Coskun stated , it is not a   smart move jumping directly from an idea to a business plan . The financial projections can be based on   assumptions that do not necessarily relate to the needs of the target clientele . Particularly , when it comes   to turning a venture into a company and where the actual clients are satisfied with what they are receiving . 

 The process improvements can produce changes that may affect current customers , putting at risk the   change fundamental aspects of the success that the entrepreneur has had so far . Therefore “ innovation   must come from tests … and we should do test and learn ” . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Mike Montenegro
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Reflection – Learning Launch 

 Mike Montenegro – INDIAN INSTITUTE OF ENGINEERING SCIENCE AND TECHNOLOGY – U.C.I. 

 San Jose , Costa Rica . Sep. 2019 

 Challenge   After 35 years working as a director of different companies in the touristic sector , just over 10 years ago   I established my own consulting firm specialized in tourism planning and development . Regularly most   of my clients are governmental organizations , international cooperation agencies , and sometimes banks   and financial institutions looking for assistance for their creditors to transform their business ventures   into formally structured companies .       One of the most outstanding characteristics of entrepreneurs , is their intuition and determination to   develop a business based on a great idea . Therefore , often in the process of improving and structuring   the businesses they have developed , is influenced not by a desire to validate a business plan that assures   sustainability , but by the impulse to prove that they are right in the way they manage their company , as   Professor Ed Hesse quoted .     Selection   Analyzing the “ Learning Launch ” process , I have found it an interesting tool to be used as the   methodology to work with these entrepreneur , giving them a tool that tests their intuition and guiding   them into a systemic process of innovation . Reducing the risks associated in making a business plan based   on intuition , or trial and error .     Application    To implement the process of " Learning Launch " into my work , I have developed a methodological scheme   or procedure for the entrepreneurs to achieve the systematization and transformation of their businesses   and productive processes .     This process is a requisite established by banks or investors to finance the entrepreneur ’s expansion plans .   Therefore , the procedure includes aspects as fundamental as the creation of a brand for the business and   marketing image , up to the adoption of new operation and production methods that assures efficiency   and sustainability . All this resulting in significant innovations in the way things have usually been done ,   and where precisely intuition and assumptions confront the truth .     The use of the “ Learning Launch ” process allows to support assumptions with real data by testing the   intended changes to the operational , productive and marketing models , on businesses that are underway ,   by finding the disconfirming facts that could jeopardize the proposed transformation .     Insight & Approach   Getting to know in detail the " Learning Launch " process and its methodology   has allowed me to adopt   a very valuable tool to improve the way we work with entrepreneurs helping them to transform their   business ventures based on good idea into prosperous and sustainable companies , that can be able to   obtain financing .     The implementation of this methodology is particularly useful , as Kurt Coskun stated , it is not a   smart move jumping directly from an idea to a business plan . The financial projections can be based on   assumptions that do not necessarily relate to the needs of the target clientele . Particularly , when it comes   to turning a venture into a company and where the actual clients are satisfied with what they are receiving . 

 The process improvements can produce changes that may affect current customers , putting at risk the   change fundamental aspects of the success that the entrepreneur has had so far . Therefore “ innovation   must come from tests … and we should do test and learn ” .
### Output: 