1 . Challenge : Describe your challenge , including all relevant information . 

 The challenge is the lack of engagement from Citizens to use public infrastructure ( parks , museums , 

 local stores ) and discontent of using public services ( Social security , Public Hospitals , E - Gov in general ) .   The problem relies on the poor customer experience in the public sector and finding ways to reward the   " best " citizens . 

 2 . Selection : In your own words , briefly describe the tool you selected ( e.g. , what it is and why 

 you selected it for your challenge -- including any appropriate video lecture references ) . 

 The tool I 've used was the Mind Map . For me , these tool is the one that fits the most for the 

 challenge I 've in hand , because I need to see with a perspective of a citizen of a Society . It makes sense   to analyse information from all of them . 

 3 . Application : Describe how you applied the tool you selected to your challenge ( e.g. , what you 

 did and how the tool was applied effectively or ineffectively ) . 

 The first step was to ideate through a mind map with a more creative approach , understanding what 

 are the concepts are most relevant to this application and who are the main stakeholders . After that ,   I 've collected public datasets regarding public services utilization and CSAT scores for those services in   order to get a better insight in which areas could be more beneficial to tackle . 

 4 . Insight : Describe the insight you gained from applying the tool you selected to your challenge 

 ( e.g. , how an insight affected your thinking about the challenge and about design thinking   more broadly ) . 

 By applying this tool I could go to areas I was n't even thinking , such as including social scores 

 ( gamification concepts ) per citizen using various types of information ( e.g. Social Networks , Geo- location , Bank Account Statements , Tax and Healthcare data ) . Using this type of data , the Citizen would   unlock features that would allow them to reduce taxes depending on the scores ( if you pay taxes ,   utilities landlord on time , if you go to public events , art and cultural exhibitions etc … ) , get free tickets for   shows , discounts on local shops etc .. 

 5 . Approach : Describe what you might do differently next time -- applying the same tool you 

 selected or a different one -- and the reason(s ) why . 

 I would definitely research more on the vision and roadmap of the most important stakeholder - the 

 Government . Because I had a lack of visibility on what they were doing to enhance their IT - Business   Integration , and because it 's key to get their buy - in , it should have been the second priority , after the   customer . 

 Additionally , the napkin pitch is usually something we do unofficial , but sometimes we forgot to 

 apply the complete framework and to keep them in an organized way to make sure we are covering a lot   of topics , with different perspectives in time . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: 1 . Challenge : Describe your challenge , including all relevant information . 

 The challenge is the lack of engagement from Citizens to use public infrastructure ( parks , museums , 

 local stores ) and discontent of using public services ( Social security , Public Hospitals , E - Gov in general ) .   The problem relies on the poor customer experience in the public sector and finding ways to reward the   " best " citizens . 

 2 . Selection : In your own words , briefly describe the tool you selected ( e.g. , what it is and why 

 you selected it for your challenge -- including any appropriate video lecture references ) . 

 The tool I 've used was the Mind Map . For me , these tool is the one that fits the most for the 

 challenge I 've in hand , because I need to see with a perspective of a citizen of a Society . It makes sense   to analyse information from all of them . 

 3 . Application : Describe how you applied the tool you selected to your challenge ( e.g. , what you 

 did and how the tool was applied effectively or ineffectively ) . 

 The first step was to ideate through a mind map with a more creative approach , understanding what 

 are the concepts are most relevant to this application and who are the main stakeholders . After that ,   I 've collected public datasets regarding public services utilization and CSAT scores for those services in   order to get a better insight in which areas could be more beneficial to tackle . 

 4 . Insight : Describe the insight you gained from applying the tool you selected to your challenge 

 ( e.g. , how an insight affected your thinking about the challenge and about design thinking   more broadly ) . 

 By applying this tool I could go to areas I was n't even thinking , such as including social scores 

 ( gamification concepts ) per citizen using various types of information ( e.g. Social Networks , Geo- location , Bank Account Statements , Tax and Healthcare data ) . Using this type of data , the Citizen would   unlock features that would allow them to reduce taxes depending on the scores ( if you pay taxes ,   utilities landlord on time , if you go to public events , art and cultural exhibitions etc … ) , get free tickets for   shows , discounts on local shops etc .. 

 5 . Approach : Describe what you might do differently next time -- applying the same tool you 

 selected or a different one -- and the reason(s ) why . 

 I would definitely research more on the vision and roadmap of the most important stakeholder - the 

 Government . Because I had a lack of visibility on what they were doing to enhance their IT - Business   Integration , and because it 's key to get their buy - in , it should have been the second priority , after the   customer . 

 Additionally , the napkin pitch is usually something we do unofficial , but sometimes we forgot to 

 apply the complete framework and to keep them in an organized way to make sure we are covering a lot   of topics , with different perspectives in time .
### Output: 