Storytelling 

 Challenge 

 I work for a non - profit organization that provides quality education to under - privileged children .   My company adopts under - performing public schools in low - income communities . After adopting   those schools , we implement reforms that lead to positive student learning outcomes and increased   student enrollment . 

 In order to raise funds for our initiatives , we organize fundraising dinners . Guests pay an entry fee   to attend a musical performance followed by dinner . During the event , my company ’s Fundraising   department used to highlight important facts about the shortcomings in the public school system   by displaying shocking facts about the low student enrollment , high drop - out rate , and abysmal   student achievement . The Fundraising Department personnel would then distribute donation forms   among the guests and ask them to make donation commitments to address the problems that they   were highlighting . At the end of the event , we would collect these firms . Very few people would   make any commitments and those who did , would not follow though by actually sending a   donation check . We were unable to identify why our guests were not making any donation   commitments when they clearly cared enough about the cause to attend our event . 

 Selection and Application 

 Last year , we all sat down to discuss ways to collect more donor commitments during our   fundraising dinner scheduled for December . We decided to interview guests and tried to place   ourselves in the shoes of our donors . We realized from our discussions that our fundraising pitches   during the events did not draw any interest from the guests . They would mostly tune out or start   talking among themselves when our Fundraising Manager would come on stage . The Fundraising   Manager would list out a number of facts and figures about the abysmal state of public schools but   it did not resonate with the guests . 

 Therefore , we decided to come up with a different approach to our fundraising efforts . So we   decided that instead of presenting facts and figures , we will pick stories about our students who   had done well in our schools and gone on to attend University . We selected this approach because   people would be more interested to see the students , learn about their lives and see how our work   impacts them instead of viewing graphs . 

 This time , our CEO would tell the stories of these children and we would display photographs   from their time in school while playing sports or participating in one of our classes . At the end of   their story , we would invite the student to come on stage and narrate how he viewed our company   had impacted his life . After narrating our students ’ stories , we would then ask the guests to commit   a donation that would sponsor a child ’s education for a certain amount . We would then share   details about the sponsored student ’s progress with the donor . 

 Insight and Approach 

 In previous fundraising dinners , we would receive donor commitments from 5 percent of the   invitees . But after using storytelling as a tool to inform the guests about our impact in the public   schools , we received commitments from 23 percent of the guests who attended the fundraising   dinner held in December last year . 

 We learnt that storytelling is a powerful tool to not only draw attention but to also drive donations   because people connected better to uplifting stories . What we have learned is that the stories we   pick should represent the diverse background of our students . We have students in our schools   who have overcome great odds to complete their education and start successful careers . These   stories can help highlight how our work helps these students accomplish their goals and overcome   hardships . We decided that we will highlight more of these stories on our website and on our social   media campaigns for fundraising purposes . 

 Submitted By 

 Jaya Madni 


EMAIL: 
ID_NUM: 
NAME_STUDENT: Jaya Madni
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Storytelling 

 Challenge 

 I work for a non - profit organization that provides quality education to under - privileged children .   My company adopts under - performing public schools in low - income communities . After adopting   those schools , we implement reforms that lead to positive student learning outcomes and increased   student enrollment . 

 In order to raise funds for our initiatives , we organize fundraising dinners . Guests pay an entry fee   to attend a musical performance followed by dinner . During the event , my company ’s Fundraising   department used to highlight important facts about the shortcomings in the public school system   by displaying shocking facts about the low student enrollment , high drop - out rate , and abysmal   student achievement . The Fundraising Department personnel would then distribute donation forms   among the guests and ask them to make donation commitments to address the problems that they   were highlighting . At the end of the event , we would collect these firms . Very few people would   make any commitments and those who did , would not follow though by actually sending a   donation check . We were unable to identify why our guests were not making any donation   commitments when they clearly cared enough about the cause to attend our event . 

 Selection and Application 

 Last year , we all sat down to discuss ways to collect more donor commitments during our   fundraising dinner scheduled for December . We decided to interview guests and tried to place   ourselves in the shoes of our donors . We realized from our discussions that our fundraising pitches   during the events did not draw any interest from the guests . They would mostly tune out or start   talking among themselves when our Fundraising Manager would come on stage . The Fundraising   Manager would list out a number of facts and figures about the abysmal state of public schools but   it did not resonate with the guests . 

 Therefore , we decided to come up with a different approach to our fundraising efforts . So we   decided that instead of presenting facts and figures , we will pick stories about our students who   had done well in our schools and gone on to attend University . We selected this approach because   people would be more interested to see the students , learn about their lives and see how our work   impacts them instead of viewing graphs . 

 This time , our CEO would tell the stories of these children and we would display photographs   from their time in school while playing sports or participating in one of our classes . At the end of   their story , we would invite the student to come on stage and narrate how he viewed our company   had impacted his life . After narrating our students ’ stories , we would then ask the guests to commit   a donation that would sponsor a child ’s education for a certain amount . We would then share   details about the sponsored student ’s progress with the donor . 

 Insight and Approach 

 In previous fundraising dinners , we would receive donor commitments from 5 percent of the   invitees . But after using storytelling as a tool to inform the guests about our impact in the public   schools , we received commitments from 23 percent of the guests who attended the fundraising   dinner held in December last year . 

 We learnt that storytelling is a powerful tool to not only draw attention but to also drive donations   because people connected better to uplifting stories . What we have learned is that the stories we   pick should represent the diverse background of our students . We have students in our schools   who have overcome great odds to complete their education and start successful careers . These   stories can help highlight how our work helps these students accomplish their goals and overcome   hardships . We decided that we will highlight more of these stories on our website and on our social   media campaigns for fundraising purposes . 

 Submitted By 

 Jaya Madni
### Output: 