Challenge & Selection     I 'm a storyteller , i create approaches and purposes for corporate brands , products   and business units . This tool is very important for engage multiple stakeholders .   Nowadays , the companies must have a coherence between what they are ( mission ,   vision and values ) and what really they do . As important as coherence is how the   companies shows that do it .     So , when we talk about the storytelling for the companies , we are talking about a   deep resarch about the market , about the others players , the customers ,   governaments and all actores are envolved in the bussiness map . And , the last , how   choise the communications chanells , brand voice , style and tone , beeing leader of   the market .     As a company leader of the market , you need to lead innovation in your industry   before your competition does . You need to set the pace , set the course of business .   As a market leader , you need to maintain innovation leadership before competitors   innovate .     In a highly competitive industry , such as banking , fear of failure can be crucial . And   fail trying something new is , undoubtedly , crucial to a career . This is because it 's   impossible for a brand deginer think to have a chance to reposition a brand after an   innovation ( or lack of an innovation ) resulted in the stock market crash .     Application     The year was 2013 , i worked for a big bank that was sponsor of national team soccer   and the worldcup .      Our main competitor in business took a stance of showing their customers that their   bank did n't sponsor major events because they acted on little projects that could   really change for the better the lives of each of their customers .     They created a partnership with a city hall of a big city . In this partnership , this bank   afforded a safe cycleway every weekend . It was enoth , the brand of this bank was in   every place on weekends , being remembered by the population of one city woth 12   millions of people . Low cost and very close of the customers .     We needed react . First of all , the director created a new project office . This team had   a multifunctional employees , with a overview about differents nuances . I was one of   them , i was the public relations guy !     We hear our customers and , then , we realize that we was present in the population   lives , but seemed that we doen't care about them . We needed a new aproach , after   several ideas and researches , we created a new campain with the a social theme :   You Can Change The World .     Insight & Approach     After discovered that we seemed for our customers and research solutions with low   cost , was time to act . We put on the streets several bicicles with our brand color for   the population could ride on the cicleway .      The action gained strong , so we unleash other little social campaignes . We incentivate   the population to read for childrens , hear music , dance , play soccer and take care   about the future oppening a count in our bank . Advertising on televisions and radios , 

 as weel ads in the social media created the awareness that we was looking for : a   organic brand love .     Until these days , this bank is one of the majors brands of my country and is an   exemple for innovation in tecnology and social projects .     I already was a storyteller , but , with this course i beleave that i can contibut more   when the projects are still beginning . Finding narratives is part of this process , but   is n't the first part , as i usually thinked . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Challenge & Selection     I 'm a storyteller , i create approaches and purposes for corporate brands , products   and business units . This tool is very important for engage multiple stakeholders .   Nowadays , the companies must have a coherence between what they are ( mission ,   vision and values ) and what really they do . As important as coherence is how the   companies shows that do it .     So , when we talk about the storytelling for the companies , we are talking about a   deep resarch about the market , about the others players , the customers ,   governaments and all actores are envolved in the bussiness map . And , the last , how   choise the communications chanells , brand voice , style and tone , beeing leader of   the market .     As a company leader of the market , you need to lead innovation in your industry   before your competition does . You need to set the pace , set the course of business .   As a market leader , you need to maintain innovation leadership before competitors   innovate .     In a highly competitive industry , such as banking , fear of failure can be crucial . And   fail trying something new is , undoubtedly , crucial to a career . This is because it 's   impossible for a brand deginer think to have a chance to reposition a brand after an   innovation ( or lack of an innovation ) resulted in the stock market crash .     Application     The year was 2013 , i worked for a big bank that was sponsor of national team soccer   and the worldcup .      Our main competitor in business took a stance of showing their customers that their   bank did n't sponsor major events because they acted on little projects that could   really change for the better the lives of each of their customers .     They created a partnership with a city hall of a big city . In this partnership , this bank   afforded a safe cycleway every weekend . It was enoth , the brand of this bank was in   every place on weekends , being remembered by the population of one city woth 12   millions of people . Low cost and very close of the customers .     We needed react . First of all , the director created a new project office . This team had   a multifunctional employees , with a overview about differents nuances . I was one of   them , i was the public relations guy !     We hear our customers and , then , we realize that we was present in the population   lives , but seemed that we doen't care about them . We needed a new aproach , after   several ideas and researches , we created a new campain with the a social theme :   You Can Change The World .     Insight & Approach     After discovered that we seemed for our customers and research solutions with low   cost , was time to act . We put on the streets several bicicles with our brand color for   the population could ride on the cicleway .      The action gained strong , so we unleash other little social campaignes . We incentivate   the population to read for childrens , hear music , dance , play soccer and take care   about the future oppening a count in our bank . Advertising on televisions and radios , 

 as weel ads in the social media created the awareness that we was looking for : a   organic brand love .     Until these days , this bank is one of the majors brands of my country and is an   exemple for innovation in tecnology and social projects .     I already was a storyteller , but , with this course i beleave that i can contibut more   when the projects are still beginning . Finding narratives is part of this process , but   is n't the first part , as i usually thinked .
### Output: 