DESIGN TOOL – LEARNING LAUNCH 

 Challenge      My organization has recently come up with a new project “ the second   chances project ” following the Sustainable development goal 12 –   responsible consumption and production . To contribute to textile   waste reduction , my organization started this project with placement of   textile recycling containers in various stores , offering its customers the   opportunity to give their second - hand clothes and footwear a second   chance . Customers can deposit textile and footwear in the containers and   help close the loop of textile waste . The challenge that came up with us   was how to publicize or promote this project so that more and more   people can come up in the stores to contribute to the same . And all of this   had to be done in a low budget . This project will not only help in   collecting old clothes and recycling them but also increase the sales of   my brand once people start to come in stores .      Selection :     Learning launch is nothing but a small experiment that tests your new   idea in the real marketplace . I choose learning launch , as it ’ll help to find   that the idea that I have for my challenge will work or not . The purpose   of learning launch is to test our hypothesis ad also get the truth and then   truth either confirms or dis - confirms our assumptions .      Application :     For promotions of the project we thought that collaboration with the   influencers and bloggers of this era would be a good idea . These   influencers have thousands of followers and mostly young generation ,   which will create a huge impact . These influencers will post about the   project on their social media accounts . Also meet ups will be held in the   stores of the brand where people could come and meet these influencers   and bring there old clothes to contribute to the project .    When we held our first meet up we assumed an audience of around 80   people but to our surprise around 150 people came also people who were   already around the stores also joined , overall the meet up was a huge   success . The sales of the store on that day almost went three times up .   Since it was a success it also means that this technique can be used in the   future at other stores and will a competitive advantage to the brand .      Insight : 

 By using this tool , we identified our assumptions and also tested them . It   gave us a clear path on what strategies to be applied and what not to be   applied . We were all very nervous at first thinking if people would come   or not and that how many people would come but the results that came   were pretty good and the team was all happy .      Approach :      To use a different approach next time I would choose storytelling , as   people are able to connect themselves more with the brand or the product   and also with the cause for which they have to contribute . Also a good   story at its essence is simply conveying a message that has logic , which is   all we need for this project and to promote it amongst people . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: DESIGN TOOL – LEARNING LAUNCH 

 Challenge      My organization has recently come up with a new project “ the second   chances project ” following the Sustainable development goal 12 –   responsible consumption and production . To contribute to textile   waste reduction , my organization started this project with placement of   textile recycling containers in various stores , offering its customers the   opportunity to give their second - hand clothes and footwear a second   chance . Customers can deposit textile and footwear in the containers and   help close the loop of textile waste . The challenge that came up with us   was how to publicize or promote this project so that more and more   people can come up in the stores to contribute to the same . And all of this   had to be done in a low budget . This project will not only help in   collecting old clothes and recycling them but also increase the sales of   my brand once people start to come in stores .      Selection :     Learning launch is nothing but a small experiment that tests your new   idea in the real marketplace . I choose learning launch , as it ’ll help to find   that the idea that I have for my challenge will work or not . The purpose   of learning launch is to test our hypothesis ad also get the truth and then   truth either confirms or dis - confirms our assumptions .      Application :     For promotions of the project we thought that collaboration with the   influencers and bloggers of this era would be a good idea . These   influencers have thousands of followers and mostly young generation ,   which will create a huge impact . These influencers will post about the   project on their social media accounts . Also meet ups will be held in the   stores of the brand where people could come and meet these influencers   and bring there old clothes to contribute to the project .    When we held our first meet up we assumed an audience of around 80   people but to our surprise around 150 people came also people who were   already around the stores also joined , overall the meet up was a huge   success . The sales of the store on that day almost went three times up .   Since it was a success it also means that this technique can be used in the   future at other stores and will a competitive advantage to the brand .      Insight : 

 By using this tool , we identified our assumptions and also tested them . It   gave us a clear path on what strategies to be applied and what not to be   applied . We were all very nervous at first thinking if people would come   or not and that how many people would come but the results that came   were pretty good and the team was all happy .      Approach :      To use a different approach next time I would choose storytelling , as   people are able to connect themselves more with the brand or the product   and also with the cause for which they have to contribute . Also a good   story at its essence is simply conveying a message that has logic , which is   all we need for this project and to promote it amongst people .
### Output: 