Reﬂection - Storytelling 

 Challenge 

 I am a development professional and work with 200,000 the most vulnerable , marginalised and 

 very low income group of people . My purpose of engagement is to enhance their income by 

 building their capacity , supporting and handholding in livelihood selection , livelihood 

 generation , and overall holistic development including education to their children , health & 

 sanitation , nutrition , and continuous saving for the rainy days . Working with ultra - poor people , 

 I realised that capacity building not only to the ultra - poor households , but also to cadres 

 involved in their handholds and staﬀ ensuring ﬁeld level implementation is the key to success . 

 And designing uniform and easy to understand capacity building material was a huge 

 challenge before us . It was quite necessary to build empathy among cadres and staﬀ and reach 

 to the beneﬁciaries emotionally . 

 Selection and Approach 

 After completing design research to understand the aspirations , needs and desires of the 

 targeted beneﬁciaries , we used your insights to tell a story about who the users are , what they 

 need and how the staﬀ and cadres provide those services and solutions . This storytelling made 

 it easy for everyone involved in the project to empathize with the users and ensure that their 

 work matches the story . Having a story throughout your project means marketing the design at 

 the end of the design process is also straightforward , as you already know exactly which story 

 to tell to show how your product provides value . We use the following formula:- 

 1 . Pilot - What are user goals and problems which they are trying to overcome or achieve ? 

 2 . Character - Using the Insights , clear understanding on what the users characteristics are ? 

 3 . Theme - Establishing trustworthy presence 

 4 . Dialogue and melody- What will the design say to users and how ? Does a 

 formal / informal tone match their expectations ? How much text is appropriate ? How will 

 the overall design pa � ern appear pleasant and predictable to users , moving them 

 emotionally ? 

 5 . Decor – How will we present everything so the graphics match the se � ing the users can 

 sense ? Would a classic design or stylized , niche layout meet their expectations ? 

 6 . Spectacle – How can we make your design outstanding so users will remember it ? 

 Application 

 Stories take on a variety of forms : digital storytelling , visual storytelling , storyboards , scenario 

 generation , storytelling through videos , skits or plays , animation , talk and image , text or image . 

 These forms open up possibilities for many analytical approaches including , thematic , content , 

 discourse ( use of language ) , and structural . The trends and pa � erns derived from these 

 analyses , in turn , form the bases of additional qualitative and quantitative data collection that 

 value human needs as the authentic foundation of research - based challenges , opportunities and 

 solutions . 

 Insights 

 Listening to and empathizing with their needs , I gained enormous insights into the types of 

 support services and mentoring ﬁrst gens feel will help them navigate the economic and social 

 challenges they face . Hunger , social isolation , Anxiety and bewilderment are pa � erns of 

 behavior I found among low - income families . The social isolation , low self - conﬁdence , low 

 skills of employment , no trust to the government services and agencies . 

 In sum , storytelling is a powerful communication tool that enables us as human beings to 

 understand more about our emotional experiences . This makes it an eﬀective method to use 

 during the design process . It can be used during the design thinking process phases with a 

 diﬀerent goal in each stage . Storytelling can help us to gather personalised emotional data about 

 our targeted users ’ experience which can be hard to collect using other research methods such 

 as the survey and consumer journey mapping . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Reﬂection - Storytelling 

 Challenge 

 I am a development professional and work with 200,000 the most vulnerable , marginalised and 

 very low income group of people . My purpose of engagement is to enhance their income by 

 building their capacity , supporting and handholding in livelihood selection , livelihood 

 generation , and overall holistic development including education to their children , health & 

 sanitation , nutrition , and continuous saving for the rainy days . Working with ultra - poor people , 

 I realised that capacity building not only to the ultra - poor households , but also to cadres 

 involved in their handholds and staﬀ ensuring ﬁeld level implementation is the key to success . 

 And designing uniform and easy to understand capacity building material was a huge 

 challenge before us . It was quite necessary to build empathy among cadres and staﬀ and reach 

 to the beneﬁciaries emotionally . 

 Selection and Approach 

 After completing design research to understand the aspirations , needs and desires of the 

 targeted beneﬁciaries , we used your insights to tell a story about who the users are , what they 

 need and how the staﬀ and cadres provide those services and solutions . This storytelling made 

 it easy for everyone involved in the project to empathize with the users and ensure that their 

 work matches the story . Having a story throughout your project means marketing the design at 

 the end of the design process is also straightforward , as you already know exactly which story 

 to tell to show how your product provides value . We use the following formula:- 

 1 . Pilot - What are user goals and problems which they are trying to overcome or achieve ? 

 2 . Character - Using the Insights , clear understanding on what the users characteristics are ? 

 3 . Theme - Establishing trustworthy presence 

 4 . Dialogue and melody- What will the design say to users and how ? Does a 

 formal / informal tone match their expectations ? How much text is appropriate ? How will 

 the overall design pa � ern appear pleasant and predictable to users , moving them 

 emotionally ? 

 5 . Decor – How will we present everything so the graphics match the se � ing the users can 

 sense ? Would a classic design or stylized , niche layout meet their expectations ? 

 6 . Spectacle – How can we make your design outstanding so users will remember it ? 

 Application 

 Stories take on a variety of forms : digital storytelling , visual storytelling , storyboards , scenario 

 generation , storytelling through videos , skits or plays , animation , talk and image , text or image . 

 These forms open up possibilities for many analytical approaches including , thematic , content , 

 discourse ( use of language ) , and structural . The trends and pa � erns derived from these 

 analyses , in turn , form the bases of additional qualitative and quantitative data collection that 

 value human needs as the authentic foundation of research - based challenges , opportunities and 

 solutions . 

 Insights 

 Listening to and empathizing with their needs , I gained enormous insights into the types of 

 support services and mentoring ﬁrst gens feel will help them navigate the economic and social 

 challenges they face . Hunger , social isolation , Anxiety and bewilderment are pa � erns of 

 behavior I found among low - income families . The social isolation , low self - conﬁdence , low 

 skills of employment , no trust to the government services and agencies . 

 In sum , storytelling is a powerful communication tool that enables us as human beings to 

 understand more about our emotional experiences . This makes it an eﬀective method to use 

 during the design process . It can be used during the design thinking process phases with a 

 diﬀerent goal in each stage . Storytelling can help us to gather personalised emotional data about 

 our targeted users ’ experience which can be hard to collect using other research methods such 

 as the survey and consumer journey mapping .
### Output: 