Challenge & Selection 

 I used was the tool of Visualization , or Visual Thinking , to achieve a shared understanding of a   problem space among a diverse group of stakeholders before attempting to identify and define   possible solutions to the problem .   I use this approach often with our Customer acquisition lead   process . 

 Application 

 I used 2 different creatives with different offers . One of them was for Turkcell users and one of them   for who are not . thancsegmented “ Non - Turkcell ” audiences using affinity , in - market , detailed   demographics , website visitors , custom intent and life events lists for effective targeting . On that   point I used different CTAs in order to find out which audience take action on which CTA , using   Trueview for Action campaign to drive as much leads as possible .   Grouping all of the audiences in same campaigns with different ad groups to optimize budget and   frequency more effectively 

 Insight & Approach 

 % 60 Lower Cost per Lead achieved than Search Campaigns during the same period . % 31 of the total   leads provided from Trueview For Action Campaign for the same period.%35Lower Cost per Lead   achieved than Search Brand Campaigns for same product during the same period . 

 These results changed our way to the youtube . Overall youtube for awereness but ıts shows us   youtube is a conversion platform . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Challenge & Selection 

 I used was the tool of Visualization , or Visual Thinking , to achieve a shared understanding of a   problem space among a diverse group of stakeholders before attempting to identify and define   possible solutions to the problem .   I use this approach often with our Customer acquisition lead   process . 

 Application 

 I used 2 different creatives with different offers . One of them was for Turkcell users and one of them   for who are not . thancsegmented “ Non - Turkcell ” audiences using affinity , in - market , detailed   demographics , website visitors , custom intent and life events lists for effective targeting . On that   point I used different CTAs in order to find out which audience take action on which CTA , using   Trueview for Action campaign to drive as much leads as possible .   Grouping all of the audiences in same campaigns with different ad groups to optimize budget and   frequency more effectively 

 Insight & Approach 

 % 60 Lower Cost per Lead achieved than Search Campaigns during the same period . % 31 of the total   leads provided from Trueview For Action Campaign for the same period.%35Lower Cost per Lead   achieved than Search Brand Campaigns for same product during the same period . 

 These results changed our way to the youtube . Overall youtube for awereness but ıts shows us   youtube is a conversion platform .
### Output: 