EXAMPLE REFLECTION : STORY TELLING 

 CHALLENGE : Design thinking is a methodology for solving problems that focuses on asking questions   and listening , with empathy , to the needs of individuals and groups . Storytelling is an “ essential   human activity ” for sharing experiences , explaining values , and deciding on solutions through vivid   verbal and visual accounts . Storytelling is one of the ancient art forms of communication .   Organizational Storytelling is one of the latest management trends , and there has been an increased   rise in storytelling research as well as consultation . Stories generate questions and questions expand   the breadth and depth of stories , leading to lots of innovative thoughts and ideas . Storytelling   becomes an important tool for feedback , which is the basis of the iterative process of prototyping   that lead to solutions . Social isolation , low self - confidence , and academic paralysis are some of the   common problems faced by the young generation , this is where the tool of design thinking story   telling comes in picture . It helps to connect to the young generation by sharing stories of hope and   empowerment . 

 PROCESS : The design thinking process ensures the user evolvement in every stage to build a user- centred solution . Therefore , the storytelling is used throughout the design process , yet there is a   different usage goal in each phase . Generally , the storytelling can be used as three pair phases ;   problem framing , solution framing , and solution implementation . It begins by identifying the   problem , what is the idea or the meaning we are trying to convey ? It is the hardest part of the   process . We must find a way to refine the complex idea into a simple and yet understanding .   Objectifying like this makes it easier to create stories with intention , and easier to apply specific   devices in careful ways . It also keeps your ideas organised and stops you wondering off on a trail :   essential on long and complex stories . And above all , it allows you to choose the most arresting ,   entertaining , confusing , enthralling journey to lead the audience somewhere that matters . 

 APPLICATIONS : The application of storytelling lends itself to the study of the latest research in this   area . There has been a vast number of studies documenting organizational stories as well as   vouching about the effectiveness of storytelling . Studies in organizational stories date back to the   early 1980s . While the storytelling can be used in different stages of the design process as above , it   is a suitable tool to collected personalised experiences from the consumers . It may be hard to build a   generalised data based on it because of the different nature of each consumer ’s story , but I believe   this is one of the strengths of the tool . It helps us to understand the empathic experience that the   users face when using a product or a service . This unique strength point can be valuable for the   design thinking process especially when it targets specific problems such as medical interventions or   personalised use cases . In sum , the storytelling is a powerful communication tool that enables us as   a human being to understand more about our emotional experiences . This makes it an effective   method to use during the design process . 

 INSIGHTS :   What 's out there that could surprise us ? We want to find that disconfirming fact .   Confirming facts are facts which basically give you some confidence . That the idea 's worth   continuing with . Disconfirming facts are facts which says the idea is not that good . It can be used   during the design thinking process phases with a different goal in each stage . Storytelling can help us   to gather personalised emotional data about our consumer ’s experience which can be hard to   collect using other research methods such as the survey and consumer journey mapping . 

 APPROACH : Stories take on a variety of forms : digital storytelling , visual storytelling , storyboards ,   scenario generation , storytelling through videos , skits or plays , animation , talk and image , text or   image . These forms open up possibilities for many analytical approaches including , thematic ,   content , discourse ( use of language ) , and structural . The trends and patterns derived from these 

 analyses , in turn , form the bases of additional qualitative and quantitative data collection that value   human needs as the authentic foundation of research - based challenges , opportunities and solutions .   The design team would prepare a number of potential solutions that need to be tested and   evaluated to understand which is the best solution , from the user perspective . In this stage , the   storytelling can be used again in this stage but with a different purpose . In this case , the team tries   to understand which solution is the most appropriate for the consumer . The storytelling can be used   in this part of the design process to build a two communication with the consumer to validate the   efficiency of the solution . In the prototyping stage , storytelling plays an even more critical role as the   consumers can use the solution and provide feedback to the design team . The team will be able to   observe how the consumers use the prototype solution and build a realistic understanding of the   suggested solutions . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: EXAMPLE REFLECTION : STORY TELLING 

 CHALLENGE : Design thinking is a methodology for solving problems that focuses on asking questions   and listening , with empathy , to the needs of individuals and groups . Storytelling is an “ essential   human activity ” for sharing experiences , explaining values , and deciding on solutions through vivid   verbal and visual accounts . Storytelling is one of the ancient art forms of communication .   Organizational Storytelling is one of the latest management trends , and there has been an increased   rise in storytelling research as well as consultation . Stories generate questions and questions expand   the breadth and depth of stories , leading to lots of innovative thoughts and ideas . Storytelling   becomes an important tool for feedback , which is the basis of the iterative process of prototyping   that lead to solutions . Social isolation , low self - confidence , and academic paralysis are some of the   common problems faced by the young generation , this is where the tool of design thinking story   telling comes in picture . It helps to connect to the young generation by sharing stories of hope and   empowerment . 

 PROCESS : The design thinking process ensures the user evolvement in every stage to build a user- centred solution . Therefore , the storytelling is used throughout the design process , yet there is a   different usage goal in each phase . Generally , the storytelling can be used as three pair phases ;   problem framing , solution framing , and solution implementation . It begins by identifying the   problem , what is the idea or the meaning we are trying to convey ? It is the hardest part of the   process . We must find a way to refine the complex idea into a simple and yet understanding .   Objectifying like this makes it easier to create stories with intention , and easier to apply specific   devices in careful ways . It also keeps your ideas organised and stops you wondering off on a trail :   essential on long and complex stories . And above all , it allows you to choose the most arresting ,   entertaining , confusing , enthralling journey to lead the audience somewhere that matters . 

 APPLICATIONS : The application of storytelling lends itself to the study of the latest research in this   area . There has been a vast number of studies documenting organizational stories as well as   vouching about the effectiveness of storytelling . Studies in organizational stories date back to the   early 1980s . While the storytelling can be used in different stages of the design process as above , it   is a suitable tool to collected personalised experiences from the consumers . It may be hard to build a   generalised data based on it because of the different nature of each consumer ’s story , but I believe   this is one of the strengths of the tool . It helps us to understand the empathic experience that the   users face when using a product or a service . This unique strength point can be valuable for the   design thinking process especially when it targets specific problems such as medical interventions or   personalised use cases . In sum , the storytelling is a powerful communication tool that enables us as   a human being to understand more about our emotional experiences . This makes it an effective   method to use during the design process . 

 INSIGHTS :   What 's out there that could surprise us ? We want to find that disconfirming fact .   Confirming facts are facts which basically give you some confidence . That the idea 's worth   continuing with . Disconfirming facts are facts which says the idea is not that good . It can be used   during the design thinking process phases with a different goal in each stage . Storytelling can help us   to gather personalised emotional data about our consumer ’s experience which can be hard to   collect using other research methods such as the survey and consumer journey mapping . 

 APPROACH : Stories take on a variety of forms : digital storytelling , visual storytelling , storyboards ,   scenario generation , storytelling through videos , skits or plays , animation , talk and image , text or   image . These forms open up possibilities for many analytical approaches including , thematic ,   content , discourse ( use of language ) , and structural . The trends and patterns derived from these 

 analyses , in turn , form the bases of additional qualitative and quantitative data collection that value   human needs as the authentic foundation of research - based challenges , opportunities and solutions .   The design team would prepare a number of potential solutions that need to be tested and   evaluated to understand which is the best solution , from the user perspective . In this stage , the   storytelling can be used again in this stage but with a different purpose . In this case , the team tries   to understand which solution is the most appropriate for the consumer . The storytelling can be used   in this part of the design process to build a two communication with the consumer to validate the   efficiency of the solution . In the prototyping stage , storytelling plays an even more critical role as the   consumers can use the solution and provide feedback to the design team . The team will be able to   observe how the consumers use the prototype solution and build a realistic understanding of the   suggested solutions .
### Output: 