Challenge & Selection :    Storytelling is a powerful tool which I apply all the times . I am a digital transformation   consultant for a consulting firm , and I need to attract customers on why digital   transformation is important for them . Besides I also face challenges from other consulting   firms providing the same solutions .     I choose to apply storytelling as it can get insights into the users build empathy and reach to   them as technical solution provider . I create personas to represent the target users which   reflect what problems they are facing technically . If you craft stories , you can easily   understand what the issue is may be easily solve their problems .      Application :   Storytelling involves emotional branding as it is a brand which appeals directly to consumers   self , emotional state , needs and aspiration . Its purpose it to establish a connection between   the solution and consumer by simulation their emotions . People want to solve their   technical challenges like unable to scale their technical infrastructure based on user footfall ,   unable to address lack of implementing cutting edge technologies , lack to find resources in   the legacy platforms etc . We as digital transformation leads made a small video where our   past customers shared their experiences with transformation consultancy provides and how   their revere increased . We made ads and digital presentations to the prospective customers   on what their long - term profit would be if they adopt our solutions .        Insights :   By applying the learning tool , we designed and tested to solutions . Through the learnings   we improved upon products function and design to meet users ’ expectations . It is through   this process we realised that customers were more attracted to several presentations we   have had with them and what is the gain for them . This helped us to come up with more   solutions as such and improve upon our arsenal of varied solutions . This also helped our   business heads to customise solutions for each customer and improve upon the products   based on the feedback .       Approach :   Though I have applied storytelling , I would be more interested in applying other tools like   mind- mapping and visualization . To get more refined results , I would also consider learning   launch because it is an important tool for business . We as a team need to think through the   issues and feedback we have received from our past customers and then improve upon it is   most effective way of approaching and implementing solutions . Future customised design   should reflect insights gained , progress made and come closer to compelling solution ready   for full roll out . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Challenge & Selection :    Storytelling is a powerful tool which I apply all the times . I am a digital transformation   consultant for a consulting firm , and I need to attract customers on why digital   transformation is important for them . Besides I also face challenges from other consulting   firms providing the same solutions .     I choose to apply storytelling as it can get insights into the users build empathy and reach to   them as technical solution provider . I create personas to represent the target users which   reflect what problems they are facing technically . If you craft stories , you can easily   understand what the issue is may be easily solve their problems .      Application :   Storytelling involves emotional branding as it is a brand which appeals directly to consumers   self , emotional state , needs and aspiration . Its purpose it to establish a connection between   the solution and consumer by simulation their emotions . People want to solve their   technical challenges like unable to scale their technical infrastructure based on user footfall ,   unable to address lack of implementing cutting edge technologies , lack to find resources in   the legacy platforms etc . We as digital transformation leads made a small video where our   past customers shared their experiences with transformation consultancy provides and how   their revere increased . We made ads and digital presentations to the prospective customers   on what their long - term profit would be if they adopt our solutions .        Insights :   By applying the learning tool , we designed and tested to solutions . Through the learnings   we improved upon products function and design to meet users ’ expectations . It is through   this process we realised that customers were more attracted to several presentations we   have had with them and what is the gain for them . This helped us to come up with more   solutions as such and improve upon our arsenal of varied solutions . This also helped our   business heads to customise solutions for each customer and improve upon the products   based on the feedback .       Approach :   Though I have applied storytelling , I would be more interested in applying other tools like   mind- mapping and visualization . To get more refined results , I would also consider learning   launch because it is an important tool for business . We as a team need to think through the   issues and feedback we have received from our past customers and then improve upon it is   most effective way of approaching and implementing solutions . Future customised design   should reflect insights gained , progress made and come closer to compelling solution ready   for full roll out .
### Output: 