Example Reflection – Storytelling 

 Challenge and Selection – Grow a Travel business on Social Media   Platform . 

 Storytelling is a powerful tool when it comes to break down the   problem in simple bits and get a clear understanding about the   problem . I had an Instagram Travel Business Page with over    followers by the name castanedagabriel but the engagement and   leads generation from the page was very low and I was unable to   collect any revenue from the page as most of the followers were not   engaged to the page and Instagram had already shadow banned the   page in past . The first thing I did was to identify the ‘ What is ’   problem . The problem I had was of less engagements as people were   unable to connect their selves with the posts shared on the page . My   initial response to the problem was to hire someone who could help   grow the engagements but I could not trust anyone with the privacy   issues so I resolved in trying to solve the problem myself . 

 Application : - 

 The digital tool that helped me grow my engagements and   later resulted in driving revenues from the page was ‘ Story- Telling ’ . Initially I hired an artist who was well equipped with   the skills of photoshop and asked him to make a brand Logo   and some posters for me . Later I started a kind of story telling   posts which gave the followers a firsthand information about   the places they wanted to travel or were planning to travel in   near future . I started with posting pictures of a particular   place and started sharing information about the place . I 

 started giving the followers an experience like they were   traveling the places at the very moment and shared some   detailed insights and knowledge behind the places . For   example , I started a series of posts which described ‘ Enalu ’ a   well - known travel hotspot for tourists . I covered all the local   to do list and facts about Enalu which were rarely shared   before . While using Storytelling and Photoshop I was able to   create a beautiful digital first - hand experience among the   followers . 

 Insight : - 

 By applying the Story telling tool and after posting at least 50 posts   on my Instagram Page I was able to see a little rise in engagement   among my followers of the page . People were starting to connect   with the stories I shared on the page and started liking more pictures   and asking their questions and doubts they had about the places   they were willing to travel in future . By this we were able to stay   more in touch with our followers and they started looking at our   page as a Brand rather than a Social Media Page . The page started   getting tagged on various accounts and I was able to see a positive   engagement . 

 Approach : - 

 What I learned by applying this digital tool to my business was that   Story - telling is a powerful tool when it comes to reinventing   strategies of a business . With storytelling I was able to make people   engage in our page by making them feel as if they were experiencing   the places listed in our page themselves just by reading about them .   It also made me realize that if a story is conveyed well among the 

 customers , they feel special and they trust the Brand ’s image more   than that of paid advertisements and shout - outs . In future I would   surely love to try this tool on a different venture but I also believe   that one needs to be in his customer ’s shoes before telling a story   and framing one for him . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: castanedagabriel

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Example Reflection – Storytelling 

 Challenge and Selection – Grow a Travel business on Social Media   Platform . 

 Storytelling is a powerful tool when it comes to break down the   problem in simple bits and get a clear understanding about the   problem . I had an Instagram Travel Business Page with over    followers by the name castanedagabriel but the engagement and   leads generation from the page was very low and I was unable to   collect any revenue from the page as most of the followers were not   engaged to the page and Instagram had already shadow banned the   page in past . The first thing I did was to identify the ‘ What is ’   problem . The problem I had was of less engagements as people were   unable to connect their selves with the posts shared on the page . My   initial response to the problem was to hire someone who could help   grow the engagements but I could not trust anyone with the privacy   issues so I resolved in trying to solve the problem myself . 

 Application : - 

 The digital tool that helped me grow my engagements and   later resulted in driving revenues from the page was ‘ Story- Telling ’ . Initially I hired an artist who was well equipped with   the skills of photoshop and asked him to make a brand Logo   and some posters for me . Later I started a kind of story telling   posts which gave the followers a firsthand information about   the places they wanted to travel or were planning to travel in   near future . I started with posting pictures of a particular   place and started sharing information about the place . I 

 started giving the followers an experience like they were   traveling the places at the very moment and shared some   detailed insights and knowledge behind the places . For   example , I started a series of posts which described ‘ Enalu ’ a   well - known travel hotspot for tourists . I covered all the local   to do list and facts about Enalu which were rarely shared   before . While using Storytelling and Photoshop I was able to   create a beautiful digital first - hand experience among the   followers . 

 Insight : - 

 By applying the Story telling tool and after posting at least 50 posts   on my Instagram Page I was able to see a little rise in engagement   among my followers of the page . People were starting to connect   with the stories I shared on the page and started liking more pictures   and asking their questions and doubts they had about the places   they were willing to travel in future . By this we were able to stay   more in touch with our followers and they started looking at our   page as a Brand rather than a Social Media Page . The page started   getting tagged on various accounts and I was able to see a positive   engagement . 

 Approach : - 

 What I learned by applying this digital tool to my business was that   Story - telling is a powerful tool when it comes to reinventing   strategies of a business . With storytelling I was able to make people   engage in our page by making them feel as if they were experiencing   the places listed in our page themselves just by reading about them .   It also made me realize that if a story is conveyed well among the 

 customers , they feel special and they trust the Brand ’s image more   than that of paid advertisements and shout - outs . In future I would   surely love to try this tool on a different venture but I also believe   that one needs to be in his customer ’s shoes before telling a story   and framing one for him .
### Output: 