Challenge 

 Storytelling is a powerful tool that can be used in a variety of situations in our daily lives ; as a result , it is   a technique that I use frequently . As a shampoo marketer , I was constantly faced with the problem of   attracting more people to test and fall in love with our newly launched goods . In addition , I was   confronted with the problem of how to combat the phenomenon of declining brand loyalty to our   products . As a result of the numerous options available to clients in today ’s markets , this has occurred . 

 I use storytelling because it allows me to gain insight into users , build empathy , and emotionally connect   with them . I frequently create personas to represent target users , and I use conflict in stories to reflect   their user journeys and problems . One reason is that telling stories allows us to better understand what   users expect from a solution . Audiences are always captivated by good stories . If designers employ   narrative throughout the design process in user experience ( UX ) design , they may ensure that all work is   focused on the users ’ needs and the value that the organisation wants to provide those customers . You   use your insights to tell a storey about your users ’ needs and desires after performing design study to   understand their requirements and goals . 

 Emotional branding is a side effect of storytelling . Emotional branding is the art of creating brands that   appeal directly to the self , emotional state , wants , and goals of consumers . The goal of emotional   branding is to create a bond between customers and products by appealing to their emotions . Love ,   power , emotional stability , and self - satisfaction are all subconscious requirements that allow marketers   to generate self - fulfilling prophecies in customer demand . People expect their needs to be met , and   advertising must supply these demands on a continuous basis . Our firm has created a new anti - dandruff   treatment shampoo product line that allows real women to share their product experiences in the   “ Beauty Me Anti Dandruff Diary , ” which includes videos and a blog where real women discuss their hair   dandruff stories and how new products might help . Real women from fashion bloggers , travel bloggers ,   beauty artists , and other backgrounds are drawn to a YouTube - designed diary channel to share their   anti - dandruff stories with us . There is also a link to purchase things online . The channel also spawned a   Facebook app that was supposed to function as a diary once more . The Secret Diary app , in addition to   similar YouTube channels , provides extra information about hair and productsThere is also a link to   purchase things online . The channel also spawned a Facebook app that was supposed to function as a   diary once more . The Secret Diary app , in addition to similar YouTube channels , provides extra   information about hair and products . The two foundations of the sport are supported by creating a   hidden diary , disclosing items as a remedy , and allowing actual women to share their anti - dandruff   secrets . As a result of the actual and high credibility of the review , new consumers are more willing to   embark on their adventure with our products 

 Insight 

 We designed and tested our solutions using the learning tool . We were able to improve the function and   design of our product as a result of the learning process in order to satisfy user expectations . We   discovered that customers were more drawn to the Facebook review because it was shared by ordinary   people rather than celebrities or influencers . The outcomes of this procedure were utilised by our   marketing staff to re - strategize our marketing campaign . To improve our product and services , our   company will focus on human - centered design in the future . 


EMAIL: 
ID_NUM: 
NAME_STUDENT: 
PHONE_NUM: 
STREET_ADDRESS: 
URL_PERSONAL: 
USERNAME: 

### Task: You are a PII (Personal Identity Information) Detection. Given a essays written by students, you have to identify ONLY the following:
NAME_STUDENT - The full or partial name of a student that is not necessarily the author of the essay. This excludes instructors, authors, and other person names.
EMAIL - A student’s email address.
USERNAME - A student's username on any platform.
ID_NUM - A number or sequence of characters that could be used to identify a student, such as a student ID or a social security number.
PHONE_NUM - A phone number associated with a student.
URL_PERSONAL - A URL that might be used to identify a student.
STREET_ADDRESS - A full or partial street address that is associated with the student, such as their home address.
### Input: Challenge 

 Storytelling is a powerful tool that can be used in a variety of situations in our daily lives ; as a result , it is   a technique that I use frequently . As a shampoo marketer , I was constantly faced with the problem of   attracting more people to test and fall in love with our newly launched goods . In addition , I was   confronted with the problem of how to combat the phenomenon of declining brand loyalty to our   products . As a result of the numerous options available to clients in today ’s markets , this has occurred . 

 I use storytelling because it allows me to gain insight into users , build empathy , and emotionally connect   with them . I frequently create personas to represent target users , and I use conflict in stories to reflect   their user journeys and problems . One reason is that telling stories allows us to better understand what   users expect from a solution . Audiences are always captivated by good stories . If designers employ   narrative throughout the design process in user experience ( UX ) design , they may ensure that all work is   focused on the users ’ needs and the value that the organisation wants to provide those customers . You   use your insights to tell a storey about your users ’ needs and desires after performing design study to   understand their requirements and goals . 

 Emotional branding is a side effect of storytelling . Emotional branding is the art of creating brands that   appeal directly to the self , emotional state , wants , and goals of consumers . The goal of emotional   branding is to create a bond between customers and products by appealing to their emotions . Love ,   power , emotional stability , and self - satisfaction are all subconscious requirements that allow marketers   to generate self - fulfilling prophecies in customer demand . People expect their needs to be met , and   advertising must supply these demands on a continuous basis . Our firm has created a new anti - dandruff   treatment shampoo product line that allows real women to share their product experiences in the   “ Beauty Me Anti Dandruff Diary , ” which includes videos and a blog where real women discuss their hair   dandruff stories and how new products might help . Real women from fashion bloggers , travel bloggers ,   beauty artists , and other backgrounds are drawn to a YouTube - designed diary channel to share their   anti - dandruff stories with us . There is also a link to purchase things online . The channel also spawned a   Facebook app that was supposed to function as a diary once more . The Secret Diary app , in addition to   similar YouTube channels , provides extra information about hair and productsThere is also a link to   purchase things online . The channel also spawned a Facebook app that was supposed to function as a   diary once more . The Secret Diary app , in addition to similar YouTube channels , provides extra   information about hair and products . The two foundations of the sport are supported by creating a   hidden diary , disclosing items as a remedy , and allowing actual women to share their anti - dandruff   secrets . As a result of the actual and high credibility of the review , new consumers are more willing to   embark on their adventure with our products 

 Insight 

 We designed and tested our solutions using the learning tool . We were able to improve the function and   design of our product as a result of the learning process in order to satisfy user expectations . We   discovered that customers were more drawn to the Facebook review because it was shared by ordinary   people rather than celebrities or influencers . The outcomes of this procedure were utilised by our   marketing staff to re - strategize our marketing campaign . To improve our product and services , our   company will focus on human - centered design in the future .
### Output: 