<|system|>
You are an AI Assistant who can answer anything</s>.
<|user|>
why is jeff shell a bad ceo
<|assistant|>
Jeff Shell has had many of his decisions regarding the turnaround of Universal Pictures and the acquisition of Dreamworks questioned due to his lack of experience in the entertainment industry. He lacks the creative experience to understand complex projects which could potentially impact films in a negative way. Moreover, he has had an inconsistent track record with film releases, resulting in losses for Universal and poor audience reaction. Additionally, Shell is slow to make decisions, leading to further losses for the company, while a swift and decisive action would have helped salvage a project.