 Innis was influenced by the university 's two eminent communications scholars , George Herbert Mead and Robert E. Park . Although he did not attend any of these famous professors ' classes , Innis did absorb their idea that communication involved much more than the transmission of information . James W. Carey writes that Mead and Park " characterized communication as the entire process whereby a culture is brought into existence , maintained in time , and <unk> into institutions " . 
