 Mosley played a key role in <unk> the new outfit . Although March had few resources and limited experience , the firm announced ambitious plans to enter Formula One , the pinnacle of single @-@ seater racing , in 1970 . The team had initially intended to enter a single car , but by the beginning of the season ( partly due to deals made by Mosley ) , the number of March cars entered for their first Formula One race had risen to five . Two of these were run by March 's own in @-@ house works team and the rest by customer teams . Mosley also negotiated sponsorship from tyre maker <unk> and oil <unk> manufacturer <unk> . 
