 Valve documented the lives and stories of three professional players at the first International , Singaporean Benedict " <unk> " Lim , Ukrainian <unk> " <unk> " <unk> , and American Clinton " Fear " Loomis . In August 2012 , GameTrailers announced that Valve was developing this material into a documentary film . Throughout June 2013 , Valve conducted private screenings of the film with small groups outside the company . When an invitation was leaked by Kotaku , Valve 's vice president of marketing , Doug Lombardi , confirmed that the documentary was in development and revealed its name as Free to Play . The documentary was released on March 19 , 2014 , and was distributed for free through outlets including Steam , iTunes , and YouTube . 
