 A press note announced that the DVDs would be available beginning the third week of March 2010 while the Blu @-@ ray would be available 2 weeks later . The launch ceremony took place in a Marriott Hotel on 27 February 2010 . The first DVD was released by M. M. Keeravani and was presented by journalist <unk> <unk> . The DVD was released in <unk> video format and <unk> Digital 5 @.@ 1 surround audio format on 5 March 2010 . The Blu @-@ ray disc released on 13 April 2010 . Magadheera held the top position in sales for its <unk> Blu @-@ ray edition with 5 @.@ 1 <unk> digital sound format as of July 2014 . 
