 On Independence Day and Republic Day , patriotic songs in Hindi and regional languages are broadcast on television and radio channels . They are also played alongside flag hoisting ceremonies . Patriotic films are broadcast . Over the decades , according to The Times of India , the number of such films broadcast has decreased as channels report that audiences are <unk> with patriotic films . The population cohort that belong to the Generation Next often combine nationalism with popular culture during the celebrations . This mixture is exemplified by outfits and <unk> <unk> with the tricolour and designer garments that represent India 's various cultural traditions . Retail stores offer Independence Day sales promotions . Some news reports have decried the commercialism . Indian Postal Service publishes commemorative stamps depicting independence movement leaders , nationalistic themes and defence @-@ related themes on 15 August . 
