 Reports emanating from World Rugby and its business partners have frequently touted the tournament 's media growth , with cumulative worldwide television audiences of 300 million for the inaugural 1987 tournament , 1 @.@ 75 billion in 1991 , 2 @.@ 67 billion in 1995 , 3 billion in 1999 , 3 @.@ 5 billion in 2003 , and 4 billion in 2007 . 
