 Who 's Your City ? was intended to be a self @-@ help book , based on scholarly research and an academic theory , that provided a reader the mental framework necessary to match their personality and life situation with the optimum city to reside . Florida drew upon his past research on the geographical aspects of wealth generation and locational decisions of members of the creative class , as well as theories and opinions of other academics , like Jane Jacobs , and even those who have been critical of Florida 's work , like Tim Harford . New research included a psychological aspect to his theory . Maps , graphs , tables , and indices illustrate the text . The book has been described as having a " lighthearted tone ... [ that ] doesn 't always work " , " earnest ... [ with ] forced exuberance " , and wandering from a broad " discussion of the world economy to home @-@ buying advice " . Doron Taussig of Washington Monthly described the book as a hybrid between " academic form " and " professional @-@ advice @-@ giving " . Several reviewers noted that while a popular audience is the target , the book is also of interest to professionals or students of the topic . 
