 The official music video for " Birthday " was directed by Marc Klasfeld and Danny Lockwood ; Dawn Rose served as a producer , while Nicole <unk> served as executive producer , Richard <unk> <unk> as the editor , Tony Gardner as the make @-@ up artist , and Joseph Robbins was the director of photography . For the video , which was filmed in April 2014 , Perry played the characters of five party entertainers , appearing in five parties . They consisted of a burlesque @-@ like elderly woman named Goldie , a Jewish master of ceremonies named Yosef <unk> , a clown named Kriss , an animal trainer named Ace , and a face @-@ painter named Princess Mandee . In order to transform Perry physically to each character , she spent up to seven hours getting prosthetic makeup applied by Tony Gardner . 
