 The plan called for direct nonviolent action to attract media attention to " the biggest and baddest city of the South " . In preparation for the protests , Walker timed the walking distance from the 16th Street Baptist Church , headquarters for the campaign , to the downtown area . He surveyed the segregated lunch counters of department stores , and listed federal buildings as secondary targets should police block the protesters ' entrance into primary targets such as stores , libraries , and all @-@ white churches . 
