 Pelli Chesi Choodu had its theatrical release on 19 February 1952 , 100 days before to that of Kalyanam Panni Paar . Both versions were released with a final reel length of 5 @,@ 243 metres ( 17 @,@ 201 ft ) and were given a " U " ( Universal ) certificate by the Central Board of Film Certification with a run time of 156 minutes . Both versions were commercially successful ; the Telugu version completing a 100 @-@ day run in 11 centres , and the Tamil version completed a 100 @-@ day run in many centres . The Telugu version completed a 182 @-@ day run at Durga Kala Mandiram , Vijayawada , where celebrations marking the film 's success were held . Rama Rao and Varalakshmi did not attend the event because of the differences between them . 
