 The music video premiered on April 26 , 2007 at her website . Downloads were made available for those in the U.S. only from the website for a limited time . The video was officially released on the iTunes Store on May 11 , 2007 , peaking at number one for a period of eight weeks . On May 1 , 2007 , " Umbrella " debuted on MTV 's Total Request Live at number 10 , before reaching number one on May 9 where it remained for fifteen days , making it the longest running number one of 2007 . The video was well @-@ played in MTV during the second half of 2007 ; it has reached over 8 @,@ 000 plays , receiving a platinum recognition at the MTV Platinum and Gold Video Awards . Such was the success of the promotional video that it received five nominations at the 2007 MTV Video Music Awards , including " Female Artist of the Year " , " Video of the Year " and " Monster Single of the Year " , going on to win the latter two . 
