 While he was struggling with the NEB , Clive Sinclair turned to a " corporate lifeboat " in the shape of an existing corporate shell under his exclusive control – a company called <unk> Ltd , which he had established in 1973 and later renamed Science of Cambridge . It became a vehicle through which he could pursue his own projects , free of the interference of the NEB . Despite his later success in the field , Sinclair saw computers as merely a means to an end . As he told the Sunday Times in April 1985 , " We only got involved in computers in order to fund the rest of the business " , specifically the development of the ultimately unsuccessful <unk> pocket television and C5 electric vehicle . In an interview with Practical Computing , Sinclair explained : 
