 Karina Longworth of The Village Voice gave the film a negative review , calling it " [ A ] hokey , hacky , two @-@ hour @-@ plus exercise in franchise transition / price gouging , complete with utterly unnecessary post @-@ converted 3 @-@ D " . Peter Debruge of Variety said , " Captain America : The First Avenger plays like a by @-@ the @-@ numbers prequel for Marvel Studios ' forthcoming The Avengers movie " . Kirk Honeycutt of The Hollywood Reporter had mixed feelings about the film , writing , " As the last Marvel prequel that includes two Iron Man and Incredible Hulk movies before next summer 's The Avengers , this one feels perhaps a little too simplistic and routine " . 
