 A 2009 advertising campaign in Singapore for the company 's new BK Super Seven <unk> cheeseburger , caused a notable controversy over the content of the ad . Originally and erroneously attributed to Burger King 's advertising firm at the time , Crispin Porter + Bogusky , which had generated controversy with some misogynistic and culturally insensitive American and European advertisements , it was later revealed that a local , unnamed Singaporean firm was responsible for the campaign . The print version of the advertisement ( pictured ) made an overt association with the sandwich and oral sex using imagery and less @-@ than subtle innuendo in the printed description in the advertisement . Critics across the globe complained that the ad was " disgusting " , and went " too far " . 
