 After a month 's time , as early adopters started receiving their first monthly bills , stories of unusually large and expensive iPhone bills began to circulate . The 300 @-@ page bill was exceptional , but other heavy users received 50- to 100 @-@ page bills . One of the first to attract wider attention was from Ben Kuchera , gaming editor for the technology @-@ related website Ars Technica , who described his 34 @-@ sheet , double @-@ sided bill and another 104 @-@ page bill sent to a colleague , writing , " While many of us have had smart @-@ phones for some time , we 've never seen a bill like this . " However , it was the release of Justine Ezarik 's video that acted as a catalyst to bring widespread media attention to this aspect of the iPhone story . 
