 Philippe Dauman , the president and CEO of Viacom , contradicted the notion , saying he did not think " the limited amount of Nick library content on Netflix ... has had a significant impact " . A Nickelodeon spokesman said SpongeBob is performing consistently well and remains the number one rated animated series in all of children 's television . He added , " There is nothing that we have seen that points to SpongeBob as a problem " . Dauman blamed the drop on " some ratings systemic issues " at Nielsen , citing extensive set @-@ top @-@ box data that " does in no way reflect " the Nielsen data . 
