 Similar photographs were taken of Anita Ekberg and Sophia Loren , among others . According to The Guardian , Bardot 's photographs in particular turned Saint @-@ Tropez into the beachwear capital of the world , with Bardot identified as the original Cannes bathing beauty . Bardot 's photography helped to enhance the public profile of the festival , and Cannes in turn played a crucial role in her career . 
