 Norwood said the character 's introduction was " trying to bring the street to Albert Square " and that the street slang the character uses is what he grew up with himself . He described the character in an interview with entertainment website Digital Spy as " [ wanting ] to be a gangsta at times , a caring person , a player , a womaniser , the businessman ... There are so many things that he wants to be and that shifts depending on the situation , " adding that he is quick to solve problems and always has a plan . Additionally , a profile for the character on the official EastEnders website calls him brash , a wheeler @-@ dealer , confident and a loveable soft @-@ touch . 
