 The choice of the name Trafford for the borough was a " compromise between Altrincham , Stretford and Sale " , and " seemed to have wide support " . A Liberal councillor for the Municipal Borough of Sale suggested " Crossford ... whilst " Watlingford " was suggested by councillors in Hale , after the supposed name of an ancient Roman road in the district . Those names were rejected in favour of Trafford , because of the district 's " famous sports venue , a major employer as well as historic associations " , referring to Old Trafford ( cricket and football ) , Trafford Park and the de Trafford baronets respectively . 
