 " Unapologetic Bitch " is a reggae pop song , with a dancehall groove , air horns , military drum beats and dub sirens in its instrumentation . The song is reminiscent of Diplo 's original sound , having dancehall elements . Lyrically , the song talks about overcoming a bad breakup and rediscovering one 's inner strength . The song received generally positive response from critics , who agreed it was a fun , refreshing track , while noting it resembles the work of other artists produced by Diplo , such as M.I.A. , Santigold , as well as his own group , Major Lazer . It charted in some European territories , as well as on the Billboard Dance / Electronic Songs chart . The song was part of Madonna 's Rebel Heart Tour ( 2015 – 16 ) , with the singer inviting a member of the audience to participate during the performance , rewarding them with a banana as a gift afterwards . 
