 Developed by the Monotype drawing office team in Salfords , Surrey , led by Fritz Steltzer , the project veered away from a purely faithful revival towards a denser , more condensed design . This differentiated it from the other Janson revivals on the market . Nicholas commented " I think it was Morison 's take on Janson - made a little heavier and narrower to give improved legibility and economy . " Typesetting expert Yannis Haralambous wrote of being told by a Monotype manager that the typeface was designed particularly for sale in Germany " to appeal to those who have a weakness for Fraktur " ( blackletter or ' Gothic ' typefaces , still very popular in Germany in the 1930s ) . In its dense design it may be able to compliment blackletter well , and Morison in his article on Leipzig printing suggested that this might have been a motivation behind the original 's design style . 
