 On April 17 , 2013 , it was rechalked by more than 100 people , including local councillor , Alex Lofts . On April 18 , it was again removed , only to be re @-@ chalked . Since that date it has remained chalked . A group of families and supporters continue to chalk the rainbow , especially after rain . This group has also ensured the area remains free of litter ; they also hold occasional performances and arts @-@ related celebrations at the site . Some local businesses have offered discounts and support for the rainbow , these display a logo with a stylised image of the rainbow crossing on it . 
