 The company initially tried a number of ideas for content , including being a directory of information about Chicago . The site subsequently focused on content geared to a male audience , including information on sporting activities , automobiles and women . Bomis became successful after focusing on X @-@ rated media . " Bomis Babes " was devoted to erotic images ; the " Bomis Babe Report " featured adult pictures . Bomis Premium , available for an additional fee , provided explicit material . " The Babe Engine " helped users find erotic content through a web search engine . The advertising director for Bomis noted that 99 percent of queries on the site were for nude women . 
