 The week of the album 's release , " Backseat Freestyle " debuted on the Billboard Bubbling Under Hot 100 Singles chart at number 106 . It was later revealed to be released as the third single in the United Kingdom on January 7 , 2013 . The music video was released on January 2 , 2013 . Lamar 's father appears in the video . The song peaked at number 29 on the US Billboard Hot R & B / Hip @-@ Hop Songs . 
