 The accompanying music video for " Turn Up the Music " was directed by Godfrey Taberez and Brown , and filmed in Los Angeles , California on February 1 – 2 , 2012 . It was produced by Andrew Listermann of Riveting Entertainment . On February 2 , 2012 , Brown revealed details about the video via his official Twitter account , tweeting " I 'll let you guys judge but this Turn Up the music video hands down is probably my best video by far ! ! ! " . Several images from the shoot were leaked online the same day , showing Brown in the passenger seat of a classic car , and standing shirtless on top of a vehicle with a group of people . Another image showed one of the dancer 's face covered with a " wild mask " . A behind @-@ the @-@ scenes video clip was posted online on February 14 , 2012 . The video showed Brown , dressed in a black suit , performing dance routines with several backup dancers in a club , surrounded by people wearing animal heads . Another scene showed Brown dancing in the rain and in the streets . The music video premiered online on February 17 , 2012 , and features a cameo appearance by hip hop trio The Rej3ctz . 
