 A new badge was approved by supporters in July 2014 and was introduced following the end of the 2015 – 16 season , when the club moved into the Olympic Stadium . It removes the Boleyn Castle due to the club moving away , leaving just the crossed hammers , which the club says is inspired by the crest during the career of Bobby Moore . The word " London " will be introduced below to " establish the club firmly on the international stage , " and the more minimalist approach is to give a " strong statement that is instantly West Ham United . " The shape of the crest is that of the hull of HMS Warrior , the first ironclad warship in the Royal Navy , which was built by Thames Ironworks . 
