 The music video , directed by Joseph Kahn , was created by Spears as a sequel to the music video of " Toxic " . It portrays Spears as a woman who disguises herself in different costumes and follows her boyfriend through his daily activities to expose him in the end . The video also contains interspersed scenes of Spears naked in a steam room , as a response to the attacks she had received over the years about her weight . The video was also nominated for two categories at the 2009 MTV Video Music Awards , and went on to win Best Pop Video . 
