 In an interview with MistaJam , Tempah cites Dizzee Rascal and So Solid Crew as influences for the album , who 've influenced him since his childhood . He also told Capital that Daft Punk influenced the album . Speaking about the album title Demonstration , Tinie said that it was about him compromising to make an album that was both true to where he came from and follows the trappings of mainstream hip hop : " Anyone who wants to take inspiration from it can have a sort of example based on my experiences of how to do this . So basically , do something that still nods to where you 've come from , still feels very London , still feels very British , but kind of meets the criteria of what a mainstream record needs . " He also commented oh how things change when signing with a record label and how the process of making albums : " The first time around , you don 't really know . All you do is you get this record deal and you 're like whoa ! Like , I 'm signed ! This is amazing ! And you 're just recording and before you know it the album 's done . This time around , I had to think about so much more things , you know : edits , production things that I didn 't like , going back and forth on mixing . ... I was very hands @-@ on this time . " 
