 Who 's That Girl was broadcast in a number of international television channels and was released in VHS titled Ciao Italia : Live from Italy . Biographer J. Randy Taraborrelli commented that " Many female artists behave like a diva for a period when they reach superstar status , and the ' Who 's That Girl ? ' tour marked the beginning of Madonna 's . " It is also noted for giving rise to the term " new Madonna " , a stronger and more intelligent sexual image of her former self which had given rise to the term Madonna wannabe . A statue of Madonna , wearing conical bra was elected in her name , at the center of the town of Pacentro in Italy , where her ancestors used to live . 
