 In 2000 , Sega claimed that the Pico had sold 2 @.@ 5 million units . As of April 2005 , Sega claims that 3 @.@ 4 million Pico consoles and 11 @.@ 2 million software cartridges had been sold worldwide . The Pico was recognized in 1995 by being listed on Dr. Toy 's 100 Best Products , as well as being listed in Child as one of the best computer games available . According to Joseph Szadkowski of The Washington Times , " Pico has enough power to be a serious learning aid that teaches counting , spelling , matching , problem solving , memory , logic , hand / eye coordination and important , basic computer skills . " Former Sega of America vice president of product development Joe Miller claims that he named his dog after the system because of his passion for the console . By contrast , Steven L. Kent claims that Sega of Japan CEO Hayao Nakayama watched the Pico " utterly fail " in North America . According to Warren Buckleitner of Children 's Software Revenue , the Pico failed in North America due to a lack of credibility in the product . 
