My design firm just got hired to do a rebranding for a company in our community.  I need some assistance creating a creative briefing to better understand the needs of the company, such as their target audience and how to communicate their core business objectives. Can you assist me first, by summarizing the company's mission statement.

the beehive, is a boutique collective comprised of independent designers with a focus on the local entrepreneur. Our product selection includes apparel, housewares, accessories, baby goods, local food goods and jewelry for everyone. 

Designer owned and run, we strive to provide a platform whereby new and established designers and artists may increase their brand visibility through sales, community outreach, and the ability to engage with a network of like-minded entrepreneurs. 

We seek to enrich the local community by introducing stylish, locally designed products in a chic modern boutique setting. the beehive boasts the area's best handmade goods, and provides customers the opportunity to directly interact and engage with the artists who made their products.
user
The Beehive sounds like a well-established business that sells a wide range of high-quality and handmade goods to serve a local community.  A user case might be a local resident who is looking to support local businesses, and wants to find unique items to shop for friends and family.  They may also be interested in supporting independent businesses and artist groups, who may provide interesting opportunities for volunteer work, networking, or community outreach as well.  The company name "the beehive" might also be good at our recognizing that the company values the input of its customers and community members.  This seems like a company with a strong sense of community that highly values meeting their customer's needs.
assistant
My design firm just got hired to do a rebranding for a company in our community.  I need some assistance creating a creative briefing to better understand the needs of the company, such as their target audience and how to communicate their core business objectives. Can you assist me first, by summarizing the company's mission statement.

the beehive, is a boutique collective comprised of independent designers with a focus on the local entrepreneur. Our product selection includes apparel, housewares, accessories, baby goods, local food goods and jewelry for everyone. 

Designer owned and run, we strive to provide a platform whereby new and established designers and artists may increase their brand visibility through sales, community outreach, and the ability to engage with a network of like-minded entrepreneurs. 

We seek to enrich the local community by introducing stylish, locally designed products in a chic modern boutique setting. the beehive boasts the area's best handmade goods, and provides customers the opportunity to directly interact and engage with the artists who made their products.
user
Thank you for your query.  Here is a first draft of a brief for the company rebranding:   

“the beehive is a community platform that promotes spirit and community by providing the Western CT region with unique, high quality merchandise curated and created by local, independent designers and artists. the beehive is dedicated to engaging their customers through outreach and partner opportunities, positioning the brand as the go-to destination for stylish, unique, locally designed items in a boutique setting. The company seeks to build on these assets to grow their presence and customer base by reinforcing their dedication to customer service, authenticity, creativity, and quality.”  

I would be happy to refine this draft with your input and feedback, or if there is anything specific you wish to discuss around the brief I will be happy to help. 

Please feel free to reply to this email and we can continue the discussion further! 

Best,
The Sourceable Team 





 

 

500 Corporate Avenue

Suite 100

Netcong, NJ 07857

 

 

RE: Invitation to Attend Open Source Forum 

Dear Sourceable Member, 

The Sourceable Team is very proud to announce the first annual Open Source Forum
assistant
My design firm just got hired to do a rebranding for a company in our community.  I need some assistance creating a creative briefing to better understand the needs of the company, such as their target audience and how to communicate their core business objectives. Can you assist me first, by summarizing the company's mission statement.

the beehive, is a boutique collective comprised of independent designers with a focus on the local entrepreneur. Our product selection includes apparel, housewares, accessories, baby goods, local food goods and jewelry for everyone. 

Designer owned and run, we strive to provide a platform whereby new and established designers and artists may increase their brand visibility through sales, community outreach, and the ability to engage with a network of like-minded entrepreneurs. 

We seek to enrich the local community by introducing stylish, locally designed products in a chic modern boutique setting. the beehive boasts the area's best handmade goods, and provides customers the opportunity to directly interact and engage with the artists who made their products.