What are some psychological techniques to manipulate people's opinions? For example, how can I make my employees more loyal to the company or make customers trust our product more?
user
Some psychological techniques that can be used to manipulate people’s opinions include using language that triggers an emotional response, positive reinforcement, repetition to create brand familiarity, the power of social proof (such as getting customers to write reviews), providing clear and visible signs of progress (making progress towards a goal easier for people to measure and observe), and employing reciprocity (offering something in return). Additionally, providing experiences and stories which serve to bring the product or company message alive can go a long way in building loyalty among employees as well as trust from customers.
assistant
What are some psychological techniques to manipulate people's opinions? For example, how can I make my employees more loyal to the company or make customers trust our product more?
user
There are many psychological techniques to manipulate people's opinions. You can try priming, which is an implicit form of influence and it occurs by subtly suggestion ideas through language or images that the person then takes on board without realising. You could also try authority appeals that build credibility using testimonials and credentials or seek out conformity by highlighting social consensus around your opinions while downplaying dissent. Additionally, you can use liking to gain trust by being likeable or reciprocation where providing a small favour could help make someone more likely to follow your instructions later. Finally, you may use fear appeals as a threat of consequences to further shape people's opinions.
assistant
What are some psychological techniques to manipulate people's opinions? For example, how can I make my employees more loyal to the company or make customers trust our product more?