text: import React from 'react'
  import styled from 'styled-components'
  import media from 'utils/media-queries'
  
  import GlobalWrapper from 'components/global-wrapper'
  import Header from 'components/article/header'
  import CoverImage from 'components/article/coverimage'
  import ContentWrapper from 'components/article/contentwrapper'
  import Footer from 'components/footer'
  import TwoImage from 'components/article/twoimage'
  import LargeImage from 'components/article/largeimage'
  
  import KellerkindCoverImage from 'img/articles/kellerkind/kellerkindCover.jpg'
  import KellerkindImage1 from 'img/articles/kellerkind/schall_im_schilf.jpg'
  import KellerkindImage2 from 'img/articles/kellerkind/back_to_the_woods2.jpg'
  import KellerkindImage4 from 'img/articles/kellerkind/schall_im_schilf2.jpg'
  import KellerkindImage5 from 'img/articles/kellerkind/back_to_the_woods.jpg'
  
  const Section = styled.section`
    margin: 64px 0;
    ${media.sm`
      margin: 0;
    `}
  `
  
  function Kellerkind() {
    return (
      <GlobalWrapper>
        <Header title="Kellerkind" />
        <CoverImage src={KellerkindCoverImage} focusX={'28%'} focusY={'70%'} />
        <Section>
          <ContentWrapper>
            <h2>The beginnings</h2>
  
            <p>
              The first event organized by the Kellerkind crew in 2009 in Garching
              near Munich was not more than a small techno party of friends for
              friends in the cellar under a farm house. It was well received, so
              we organised a major follow-up open air event in 2010.
            </p>
  
            <p>
              We had no start capital and borrowed the sound equipment free of
              charge from our school. The refrigerators were provided for free by
              the local liquor store. Every cent we earned by selling drinks went
              directly back into the next event.
            </p>
  
            <p>
              From 2010 on, we created two open air events for electronic music
              per year, each one a little bit bigger and more professional than
              the previous one. Over the years, we have developed a few basic
              principles that we initially adhered to unconsciously, but later
              deliberately decided to stick to in order to keep the events special
              for both our guests and ourselves. While growing bigger, they should
              not lose their charm over time.
            </p>
          </ContentWrapper>
          <LargeImage src={KellerkindImage1} />
          <ContentWrapper>
            <h2>The core principles of our event designs</h2>
  
            <ul>
              <li>
                <p>
                  <strong>
                    Handmade solutions are always better than standard solutions
                  </strong>
                  <br />
                  Each contributor should put emphasis on the individual design of
                  their work. E.g.: handmade screens for visuals made out of cloth
                  are better than LED screens. Custom built DIY food stands are
                  better than ready-made pavilions from the store. The visual
                  quality of the event is just as important as the acoustic
                  quality.
                </p>
              </li>
              <li>
                <p>
                  <strong>Waiting times should be as short as possible</strong>
                  <br />
                  Some night clubs try to always have a queue in front of their
                  door to create a sense of scarcity and exclusivity. But no one
                  wants to wait in line for an event where you have already bought
                  a ticket beforehand. Also at the bar, every minute of waiting
                  time lowers the mood of the guests. Therefore, we always
                  designed walk paths, entry and bar processes in such way that
                  waiting time is low during the whole day.
                </p>
              </li>
              <li>
                <p>
                  <strong>No advertising on the event site</strong>
                  <br />
                  No banners. No promotions. No flyers from other events. We never
                  wanted to allow our art to be corrupted by clumsy advertising
                  messages or brands placing their logos everywhere trying to
                  boost their image.
                </p>
              </li>
              <li>
                <p>
                  <strong>Sound quality should be as good as possible</strong>
                  <br />
                  Putting emphasis on visual design does not mean forgetting why
                  people are initally attending a music event. So we always tried
                  to pay attention to have the best possible sound quality on all
                  stages.
                </p>
              </li>
            </ul>
  
            <p>
              These basic principles contributed to the fact that our events
              &quot;Schall im Schilf&quot; with now 6000 visitors and &quot;Back
              to the Woods&quot; with now 9000 visitors have always been sold out
              in the last years.
            </p>
          </ContentWrapper>
          <LargeImage src={KellerkindImage4} />
          <ContentWrapper>
            <h2>Remote, transparent &amp; social</h2>
  
            <p>
              In the beginning we were a small circle of friends all living in the
              same small town and going to the same school. As new people joined
              the core team and me and some others left munich for studying in
              other cities, we transitioned to working remote from different
              German and Austrian cities. We meet at least two times a year for
              several days at our two beatiful locations near munich two build up
              the event sites.
            </p>
  
            <p>
              To make things work remotly we had to establish transparent
              processes. At kellerkind you can talk over everything openly, all
              team members have access to all documents and information and
              everyone can work as much or as little as they please. If you work
              more, you earn more. If you work less, you earn less. Everybody
              writes down their hours and gets paid accordingly.
            </p>
  
            <p>
              Another aspect that was important to all of us is impact that our
              work has on the world we live in. Though art and culture are an
              important part of society, the hedonistic wasteful character of the
              events can not be ignored completely. - When we legally founded the
              company in 2015, we consequently made the decision to always give
              something back as long as the company exists. We wanted to not only
              give privileged people a break from their lives, but also to do
              something good for children and young people who do not have the
              same starting conditions.
            </p>
  
            <p>
              In our foundation contract we have therefore embodied the principle
              of giving away 10% of all profits annually to selected social
              projects and institutions, all of which help children or young
              people in one way or another
            </p>
  
            <h2>Outlook</h2>
  
            <p>
              The lose structure of the company and spendings for charity are only
              possible because it is still a side project for all of us and nobody
              is dependent on making a living from her or his work at kellerkind.
            </p>
  
            <p>
              At the moment we have no plans to change this, but we are still
              eager to grow our events, to create sustainable processes and to
              keep surprising with ever more immersive and holistic experiences.
            </p>
          </ContentWrapper>
          <TwoImage
            src1={KellerkindImage2}
            src2={KellerkindImage5}
            maxHeight={'450px'}
          />
        </Section>
        <Footer />
      </GlobalWrapper>
    )
  }
  
  export default Kellerkind
  