Progressive Farmers Want
County Fair
Offer* Wonderful
Advertising Possibilities
The growth of the country
fair idea is a sign that the rural
communities have learned the
value of advertising. Though
these fairs often seem devoted
largely to fun and merrymak
ing, they would never have
been started, and people would
never undertaken the enor
mous amount of work neces
sary to carry them on, if it had
not been for the publicity
motive.
People and communities that
get out superior products al
ways want to show them to the
public. The same reasons
that bring success to the mer
chant who advertises his wares
persistently, will come to a .
farmer who gets out a standard
product and always takes it to
the county fair.
There ought to be a general
co-operation in all the commu
nities of this county to maintain
such fairs to display the pro
ducts of the district. If a town
is not big enough to get up an
agricultural show of its own,
it should go in with the others,
and do its part to make the
show a success.
People come long distances
l>y automobile to these fairs
now. They go to their homes
and report that this or that
place had a wonderful display.
The idea spreads that the town
and county that presents a fine
exhibition is a center of rural
progress. Younfc people and
others like to get into a place
hat is thus going up grade.
The work of conducting
.hose fairs should not be left
>n the shoulders of a few peo
ple. Even if people do not
yet many premiums on their
duff, everyone who produces
inything should take pride in
laving something worthy of
•xhibit, and should take the
rouble to place it on show.
Many rural people have found
hat their display at the fair
was a tremendous help toward
heir success. The business
nen of a community should
?ive all possible help, as they
will profit by any gairs the
farmers make in this way.
Big Bargains Offered by the
Newark Hasn’t Pulled Stunt
Like This—But They Could
The Bluefield, West Vir
ginia, Chamber of Commerce,
has done some remarkable
work in business boosting that
might well serve as a model in
Newark. Previously the mer
chants of that city were not
much disposed toward co-oper
ation. The thing started when
30 retail merchants were in
duced by the Merchants Bu
reau of the Chamber of Com
merce, to attend a supper.
There were addresses, in which
it was argued that their com
munity could draw trade from
a wider area by advertising.
A program of co-operative pub
licity was suggested, and the
sum of $5,000 was subscribed.
Many pages of newspaper
advertising were taken, and let
ters were used to show the out
lying country that they had a
good trading center. The deal
ers in various lines clubbed to
gether to sell their stuff to ru
ral population. Local citizens
were urged to trade at home,
and arguments were presented
to show that they could do as
well there as elsewhere, besides
helping to build up their home
city.
Monthly sales days were
a feature, at which each mer
chant sold some article at ab
solute cost. These sales days
are now looked forward to as
a public institution, and the
streets are la ways lined with
people, many of whom never
traded there before. People
come from .‘30 to 40 miles to at
tend these affairs.
The banks were asked to
total the deposits made on
these sales days, and compare
them with with totals deposit
ed on the best days previous
ly enjoyed. The sales day de
posits were twice as much as
they had ever been before. And
the merchants say that not
more than 40 percent of their
barging they have advertised,
business is done on the special
This story is one of many
instances of towns that are
boom ing their business by
these methods. The founda
tion of the whole tiling is on
just one or two principles, co
operation and advertising.
GETTING RID OF TfCKS
Little Rock, June 2G.—Final
tick eradication work is being
conducted in 27 Arkansas
counties, according to Dr. W.
A. McDonald, inspector in
charge of the United States
co-operating with state and
county authorities.
During the month of May
there were 399,140 head of
cattle, comprising 64,000
herds dipped in Arkansas.
There were 1,880 vats in oper
| ation.
Of the total number dipped
3,232 herds showed ticks 1,712
cattle in those herds were in
I fected with ticks.
POSTAL EMPLOYES
_
Postal employes of Inde
pendence county are hereby
advised that the next meeting
of the Independence County
Welfare CounciPhas been post
poned to September 4, 1922, at
which time we hope to have
a full attendance of all post
masters and other postal work
ers in the county. Watch for
programme which will be pub
lished later, and come pre
pared to take an active part
in the meeting.
Respectfully yours.
II. C. WADE, P.M.
MACK MYERS, Chair
man of the Council.
!
, i—-m m — • ..—
aw did your neighbor’s
last bargain tire turn out
^“IMlRSBABLYvoaknow
;’-'! K/?S V.' at least one car-owner
K <* d , . i
,.>:^;t: who is always on
|>5 I he look-out l or the
- cheapest tires he can
finch He likes to get them by mail
or at a sale or at some place
where they have big red bargain
signs over the door.
It would be fine if he could
get “the edge*' in every lire
trade.
But the dealer can’t alFord to
let him have it.
*
Even if a man saw any slight
percentage in tire shopping at
all—it disappeared when the
“Usco” brought the price
down.
A stniularJ product—and the
dealer sells it with pride.
A good tire. The dealer has
no desire to trade you into
a larger profit for himself.
United States Tires
are Good Tire*
Copyright
1922
U. S. Tire Co.
An out-in«the*opcn tire. The dealer
sells you confidence, not price. He
want:; you satisfied with performance
. nly way he knows
■i!;incss is to dc
and value. T
to get your
serve it.
This
Compared v:ih the
ten - minute tin il of
the bargain appeal
the “Usco” is ji: £
plain common
sense.
cNo
charged
on this
usco
United States Tires
United States © Rubber Company
TKe Oldttt and ?Vv> hundred and
Rubbar Orxfanicjtuin in ch. li'vr!J thirty fit* Hrunchit
Where You
Can Buy
U. S. Tires
R. R. Ratton, Newark, Ark.
t
l
Farmers Week Pro
gram Is Being Ar
iL
ranged Rapidly
t(
Fayetteville, June 27.—An
unusual group of speakers is c
being secured for the annua' c
Farmer’s Week program to be 1
held at the University of Ark
ansas August 15-18, according
to announcements made by
Dean Bradford Knapp of the
University College of Agricul
ture, who is in charge of the
program Arrangements for all
the speakers have not yet been
made definitely, but Dean
Knapp has made sure of the
presence of a number of the
leading farm men and women
in the county.
Dr. H. A. Morgan, president
of the University of Tennessee,
will open the program. The
second day of the week will be
known as Marketing Day, and
will be devoted entirely to dis
cussions of problems arising in
the marketing of rural pro
ducts. According to present
plans , leading officials in three
Arkansas co-operative market- ,
ing bodies—The Arkansas Cot- ■
ton Growers’ Co-operative As
sociation, the Arkansas Rice
Growers’ Association, and the
Arkansas Sweet Potato Grow
ers’ Exchange—will appear on t
the second day’s program.
The annual barbecue will be
a feature of the third day’s pro
gram, which has not yet been
completely worked out. The
subject for the final day will
be “The Rural Church and
Home.’’ Dr. Warren Wilson of
New York ,€ity and Mrs. Char
les Sewell of Otterbein, Ind.,
will probably be the pricipal
speakers of the day. A trip to
the Italian grape growing dis
trict at Tontiifcown will be a fea
ture of the meeting.
PICTURE WILL PROVE
GREATEST THRILLER YET
With a mighty roar, the dam
blew up and the mighty volume
of log-laden water rushed down
the ravine. Crunching, crush
ing, tumbling and tossing, the
logs, thousands of them, swept
onward — destroying everything
in their path. A mile down the
valley lay Jevons, the courage
ous, helplessly bound in the
log-flood.
Beside the broken dam stood
the red-lipped Dorcas, watch
ing the fighting the fighting
lumbermen, watcihng the free- :
dom-crazed waters, little sus- i
pecting that her sweetheart lay i
below, doomed by the torrent <
she herself had unleashed by j
dynamiting the dam. j
Then she learned what she j
had done!
Never was there such a race j
as that between the maiden and •
the maddened waters. A wild !
dash by horseback to catch the !
crest of the flood. Then, peril- !
ous log riding in the midst of !
the tumult. J
How the love-inspired girl J
rescues her sweetheart from *
the jaws of a cataract is one of *
the greatest thrlils ever seen i
on the screen. Priscilla Dean i
does it in “Conflict,” which is i
coming to the Royal Friday. J
GRAVEL COMPANY SUED
Walnut Ridge, June 26.—
Logan Carpenter has filed suit
in the Sharp Circuit Court for
the Northern district against
the Greenville Stone and Grav
el Company, asking damages
of $20,000 for injuries sustain
ed while employed at the rock
crushing plant of the company
at \\ illiford several months
ago. S. H. Davis, as adminis
trator of the estate of the late
Cleburne Davis, also has filed
suit against the Greenville
Stone and Gravel Company
asking $20,000 for personal in
juries while working in the de
fendants rock crushing com
pany’s plant at Williford. Both
cases will come on for hearing
in July.
‘
♦
*
\
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?
J
i HE JOURNAL $1 A YEAR.
SOLD THEIR LIVESTOCK
Mountain Home, June 26.—
effell Smith assessor of Bax
r County states that there had
een a noticable decrease in
ogs and cattle since last years
ssessments. During that peri
d live stock was sold down
lose by the farmers of the
aunty to overcme the reve
ue caused by the low price
f other farm products.
BAPTIST HOME COMING
Sunday, July 2, is the day
set apart for the home coming
of each member of the Baptist
church. We are looking for
you home. \ isitors are also
invited. Come!
J. A. WILLIAMS,
Pastor.
R. M. GALLOWAY,
Superintendent.
We carry Vinegar
Pickling Spices, Fruit Jars
Lids and Rings
When you think of something you need
IN JUST A MINUTE
Call No. 63
You’ll Get Prompt Service
-t
iinm'Miiiiuimimuntinmnminmiinimi;!U!iMi!!!" •• :mmmi
HUGH MOORE S grocery
i!itintiini!i
V.
6 1
FREE PRIZES AT OUR
«
STORE
Come in and find out how you may obtain
free Silverware by selling us your produce.
FINK & GALLOWAY
PAY THE HIGHEST PRICES
For Your Chickens and Eggs
lU
f
JUST WHAT YOU NEED
Always on Hand!
Mill
HiiiimiiiiM
We started supplying the needs of
the people in this section for Hard
ware, Lumber and Building Materials
many years ago. We are still offer
ing the best service we know how on
these lines and have just received a
NEW CAR LOAD OF SHEET IRON
Come and Get Our Price
We Keep our Supply of Lumber
and Building Materials Complete!
. WE CAN SAVE YOU MONEY
ON ANYTHING IN THIS LINE
For Satisfactory Results Use Our
Condie-Bray Paint. None Better.
NEWARK LUMBER CO