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Nature Has Invested
A Hundred Million Dollars.
Solid Rock walls towering 200 and 350 feet on either side of our gigantic storage lake or reservoir on the Little Red
River could not be erected by man for 100 million dollars. These are Nature’s great engineering gift to the Arkansas Hy
dro-Electric Company’s stockholders. By the construction of a concrete dam across the gorge millions upon millions of gal.
Ions of water tumbling down from the great Ozark range are to be impounded and their last pound of energy turned into j
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^ electrical force.
Therefore, we can truly say that Nature has already invested a Hundred minion dollars in our great water power S
| project and Nature asks no interest knd no dividends, Only the stockholders in our Company will collect the Divi- j
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dends that Nature makes as a free gift to those enterprising enough to reach out and take her staggering j
bounty.
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There never was a greater demand for electrical power in Arkansas than now, and' hydro-electric power can by its ]
very nature be sold cheaper than any other power available. Where such power is obtainable industries flock like |
hungry ducks over a rice field.* The market is insatiable. The demand is infinite.
Money invested in developing the wonderful stream power of Little Red River is money invested in | something that j
we expect to pay wonderful profits. Some of our heaviest stockholders and investors—men who after most careful study and \
investigation have invested thousands of dollars in this enterprise have done so with the expectation of making large divi
dends on their money and that their stock purchased at par will in a few years be worth several times par value.
The smartest geologist in the world cannot look at a location and say that mineral or oil will be found under it. The J
best he can do is guess or hope—he has to dig to find it.
The best business man or banker cannot pick out a location and guarantee a mercantile or banking success, even
if there are thousands of people and million of dollars in the Sommunity. The best he can do is to guess and hope—he has
to work for it and even then success will depend upon his ability to hold the confidence of the people. But the question of |j
Water Power Development is just as purely an engineering problem as the construction of a great bridge, the
erection of a large office building or the construction of a tunnel.
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ENGINEERS CAN START ON OPPOSITE SIDES OF A MOUNTAIN
and construct with unerring accuracy a tunnel the walls of which align perfectly when the excavations me^t in the heart of
the Mountain and tell just how many cubic yards of dirt has to be moved to construct it.
Our water power proposition is not guess work, a careful guage was kept on the stream for two years
the engineers know how many cubic feet of water the stream furbishes at the lowest water mark, how much power
this will produce, what it will cost to build and equip and what the power can be sold for.
This proposition is a scientific certainty, proven by engineers of experience and ability. When
these power plants can be built for less money than stream plants could that would produce the same amount
of power and the material to produce this power costs nothing, why should’t it be profitable ?
Wood, coal, oil and gas will give out, but the material to produce Hydro-Electaic Power never will.
The big men, who have made the greatest success are those that could see the merits of a proposition and get in
on it before the general public realize its possibilities. They do not bite at speculation nor follow the other fellow.
We do not merely say that our proposition will bear the closest investigation as to soundness from every angle,
we assert that it has already stood the most searching scrutiny from some of the most conservative and sagacious of
Arkansas business men—men who are accustomed to liberal returns from sound investments and some of these men have in
vested the limit allowed.
Every man, woman and child in White and Woodruff Counties should own stock in this propos •
tion if they have to deny themselves to get it. It is said that opportunity knocks once at every person’s door. It is
not often people in ordinary walks of life have an opportubity for a real investment. Here is yours. Now is the time
act if you intend to share in the profits. See our nearest representative at once, and give your pledge for the amoun
of stock you want or write us for full particulars.
ARKANSAS HYDRO-ELECTRIC DEVELOPMENT CO.
General Offices Boyle Building, Little Rock, Ark.
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