ASK HN: What is your 'partnerships funnel'?
I&#x27;m exploring partnerships between startups as a win-win way to grow. 
Currently, we don&#x27;t have a partnership manager, so I&#x27;m trying to move something.<p>I mainly look for co-marketing partnerships cause it&#x27;s the only collaboration I could imagine for the moment since we&#x27;re not integrable (so, I&#x27;m trying to bundle or cross-sell or pixel swap with other products thought for similar targets, etc).<p>The criteria I use for selecting potential partners to contact is that:
- they&#x27;re at a similar scale compared to us (otherwise there will be no mutual interest probably)
- they serve a similar target<p>What about you? What is your partnership funnel?<p>How do you:
- structure partnerships? (is there a hidden world outside co-marketing?)
- select potential partners? (criteria etc)
- contact them and propose the partnership?