Startup Sales Cycle: contracting takes forever
Unavoidable problem or not: lack of understanding contract terms offered by prospective customers that prolong the time to negotiate compromises and ink a deal.<p>If this unavoidable but necessary for you as a cofounder to solve, would you hire an attorney or use a software solution to explain what the terms mean? If the latter, what are options (if any) and what gets you comfortable to use the software?<p>The assumption your startup&#x27;s paper is not an option because your customers push their own paper with all suppliers.