[Costello:] Sarah Palin is adding to her TV credits. The Fox News contributor and former host of "Sarah Palin's Alaska" has a brand new show in the pipeline. CNN's Nischelle Turner is here to tell us all about it. Good morning.
[Nischelle Turner, Cnn Entertainment Correspondent:] Hey, good morning, Carol. You know this is a little bit of a departure for Sarah Palin because like you mentioned, she's been a contributor on Fox News. She also had the show "Sarah Palin's Alaska" and even though they called her the host of that show, "Sarah Palin's Alaska", it was more like a reality TV show. Now this show that's coming up on the Sportsman Channel she will be the host of and it's a weekly outdoors show. Now, the Sportsman Channel says that they will celebrate the red, the wild and the blue lifestyle. I'm anxious to see what that means. The show is going to be called "Amazing America". It debuts next April. Now the Sportsman Channel is a small channel. It's in 32 million homes, that's less than a third of American households with televisions. They say that their programming is geared to people that are interested in hunting, fishing and shooting. Now Sarah Palin's show will include stories about people and personalities and activities that are along the lines of that. There's 12 episodes to start, but I do think one interesting thing about this, Carol, the show says that it doesn't want to be politically polarizing, but they hired one of the most polarizing political figures. So do with it as you will.
[Costello:] And they're calling it red, white and blue. Yes.
[Turner:] Red, wild and blue yes.
[Costello:] Oh, OK. There's a distinction there. The Sportsman Channel, what else is on there?
[Turner:] You know, it's interesting, they have a couple of shows that have done fairly well, but they don't have a lot of, you know, signature programming yet. I think they're trying to make this their signature show with Sarah Palin. It could work. You know, whatever you think about her politics, she has a personality for television. She really does. That kind of folksy style, that every woman, you know, any town USA type of style works and it comes across on television, so we'll have to see what happens. Although, her former show "Sarah Palin's Alaska" did only last one season. It did not get renewed for a second season. We'll have to see how this one plays out.
[Costello:] All right. Nischelle Turner thanks so much. We'll be right back.
[Turner:] Sure.