Given the fact that you are talking to me, I find it unlikely that you've never seen a screen or heard of the internet. Nonetheless, I will answer your query. A meme is a unit of cultural information that can be transferred between individuals. The word "meme" was invented by Richard Dawkins in his book, The Selfish Gene, as an analogy for the spread of genes. More specifically, it was analogized to the spread and mutation of viruses. Indeed, Dawkins sometimes speaks of memes as "mind viruses". Memes are ideas that can spread from person to person, mutate, and evolve to enhance their survival and "reproduction", much like a virus would. The word "meme" has since been adopted by pop culture as the name for an image with text that is shared on social media. These images are what most people will think of when hearing the word. These images come with variations of text, often spreading over the internet before dying down until they are mutated and revived, very reminiscent of the evolution of a virus.
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