There is no definitive answer to this question, because - as attractiveness itself - the importance of it is also highly subjective. Still, the average person would respond to this question as being of moderate to high importance. The biological-genetical coding of humans is applying a "scoring" to the potential sexual partner. This of course is not a numerical value, but a widespread reaction to the other person based on multiple inputs. If available, all sensory impulses take part in this assessment, which is continuously reevaluated. Most of this functionality is subconscious. The yield of it is perceived as the attraction felt towards the other person. As the very first impulses are likely to be visual and pheromonal, we can call the yield of the evaluation performed based on these physical. Over time, however, the overall attractiveness of the other person will manifest as physical, emotional, or mental attraction based on circumstances.
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