You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: Not as pictured Product review: These mailers are not white as they appear in the photo. They are a dull gray. Also, the bubble material inside is very thin. I can't use these for my products and will be sending them back.
decrease

You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: Perfect book for visitors and residents alike Product review: When I was handed this book, I started to flip through it--only to discover I couldn't put it down! As a resident of San Francisco, I was delighted to find the book included all the secrets I knew and then some. Ironic, playful prose and incredible tidbits of information abound, and the index--set up so that the entry for "Parks" is in a box with over 50 different parks listed--is incredibly helpful. The authors pay special attention to the variety and diversity of SF's neighborhoods, as well as taking care to point out all the incredible outdoor activities there are to do-hiking, walking tours, and the jaunt across the Golden Gate Bridge. A must have for any SF-bound visitor, and a plus for any resident.
increase

You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: Great FICTIONAL movie! Product review: This movie was fantastic. I think what a lot of people are missing is that some movies, while not actually plausible, are meant to entertain. This is a work of fiction; it should be taken as such. As a result, it's a feel good movie with fantastic imagery that you can't help but love, so long as you take your "impossible" disposition out of the equation.
