You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: perfect lighting tool! Product review: this is a wonderful light modifier, allowing beautiful lightingfor all your subjects. Particularly good for portraiture.
increase

You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: Wells was a ham on purpose Product review: He realized Edward G. Robinson and Loretta Young could steal films from others easy so he had to make sure his character (who isn't in every scene) counted for a lot. Besides he maintains quite a stiffness through several scenes to make sure his Rankin-Nazi character never becomes too likable (unlike Charlie Kane in Citizen Kane). As for the plausability of the plot. It may interest everyone to know gangster Al Capone's own brother, Richard Hart, was bodyguard to President Calvin Coolidge in real life. Excellent film with (then) state-of-the-art camera angles.
increase

You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: No plot, excessive and unnecessary descriptions, BORING! Product review: I stopped reading this book at the 7th chapter. I thumbed through the rest of the book and saw I wasn't going to miss a thing by quitting and chucking this book. There is no clear or compelling plot to keep the reader interested, just excessive and unnecessary descriptions about the life and musings of an unremarkable and boring main character. Absolutely boring book, what a waste of time.
decrease

You are considering whether to buy a product. You look at the reviews. Would the following review decrease or increase the chances of you buying the product? Review title: Wonderful modern version of a game I had in the EIGHTIES Product review: I missed the game I had in the eighties and despaired of ever seeing anything like that again but decided to go looking anyway. Amazingly I came across this version and bought it and it's every bit as good if not better - if you like B-17s and all that goes with them, try it!!!!
