Why 3D Benefits Retail Design
Retail drives our world today – our homes, what we have at home, where we work, how we get to work, what we wear and where and how we spend our leisure. The scope of retail design, therefore, is of paramount importance for retailers. Traditionally, retail design was managed in a 2D environment. A few years ago, the advent of 3D design improved the effects of retail design in a number of ways.
Primarily, retail spaces promote brands and increase sales. The customer must find the environment appealing enough for a repeat visit and conducive to buying products repeatedly. Retail design must incorporate company branding and marketing schemes while:
- Collaborating with the client designing in 2D or 3D
- Creating computer-aided design (CAD) 2D sketches of scaled technical drawings and 3D models
- Producing layouts, furniture designs, displays, graphics and signage, with colours, textures and costing
- Incorporating construction, installation and fit-out requirements, considering the materials used
- Being aware of green materials and sustainable technology
- Using 2D and 3D CAD drawings and visualisation can help retail designers design the features required by smart retail design before the actual process of setting up a retail space begins.
Mechanical and functional components can be part of the full details of any retail design using 2D drawings and 3D models. Knowing what the main features of 2D drawings and 3D models helps retail designers function effectively.
2D Drawing Features
- Flexible design – Accurate and realistic reproduction of the finished piece is easy to amend, showing how every element fits together and use of space.
- Time-saving – Analysis and simulation is easily possible, calculating key features quickly.
- Error-free – Less manual calculations means less errors. Features are calculated and automatically included in the design while being created; easily altered mechanical components and furniture dimensions.
- Cost-effective – Designing a concept plan is fast with 2D CAD, saving money.
A 3D design will depict a retail space realistically and with depth, using accurate scale models for all fixtures and fittings, which can then also be used in images or animations. Using tools such as BIM means that retail designs, which usually feature a high level of repeatability, are easier to schedule and therefore apply a cost measurement.
The art of producing 3D images depicting the architectural design of a space is called rendering, which can be used to evaluate, analyse and change proportions and scales, simulating lighting, colour schemes, textures, internal furnishings and brand images.
The use of 3D in retail design helps designers, customers and other stakeholders communicate seamlessly and collaborate easily. Designers can work on designs in real time, while looking at different options, editing and sharing their thoughts using efficient 3D software, such as Revit. Reliable and versatile modelling and rendering software include SketchUp, Rhino, VRay, Maxwell, Mental Ray and AutoCAD. Designers can get a clear understanding of the nature of the retail spaces being designed. The rendered 3D retail images can be used effectively as a marketing tool, for planning and to improve designs.
Though some projects require hand-drawn or 2D drawings, retail BIM modelling is a more complete package to present a clear understanding of the project idea. Many changes and improvements to design are realised and implemented when viewing 3D images.
Comparing 2D and 3D Design
Generally, 2D CAD is useful to draft plans, sections and elevations. Using 3D design processes, the designer can model objects and produce a variety of retail design views by rotating the model in 3D. Two-dimensional drawings can be developed from the 3D images.
Virtually all computers are able to use 2D CAD software.
Several 3D CAD programmes require a high-performance computer.
When only the basic functions are required, many find that 2D CAD is all they need.
A designer can use functions such as 3D arrays, reference views and many more in 3D programmes.
Rendering is not possible with 2D CAD software. Views must be exported to a separate programme for rendering.
A majority of 3D programmes can render photorealistic images.
Since it is more advanced, 3D CAD is much more expensive than 2D CAD solutions.
The benefits of using 3D visualisation over 2D CAD seems to open the design process to greater efficiency and improved aesthetics. Retail designs can expand and innovate. Experience has shown that 3D design results in time, cost and material savings. Processes and the quality of retail design is improved with 3D design, and retail designers can be more creative and accurate.
Why Moving to 3D Design is Beneficial
The clear and detailed depiction of retail design in a 3D view fosters quick understanding of the design concept and its overall final view, speeding up the time taken for approvals.
Quick, Easy Design Changes:
Working in a 3D environment makes changes easy and quick, reducing the chance for errors and making the process faster.
Customers, managers and partners can view how a design concept functions using renderings or animation through 3D visualisation. Catalogues and other realistic images of multiple views can help the sales and marketing teams.
Using 3D visualisation, designers can analyse a design or modify it to improve performance, save material and save costs.
In the case of RFQs (request for quotations), 3D images and animations are full of useful information. Increasingly, companies prefer considering proposals in 3D.
Designing in 3D means that a design is ready to be taken directly to manufacturing.
The move to detailed retail design is projected to be a move to greater success, which ultimately favours retail BIM modelling over using only retail design drawings. Pluses include faster design approval, greater innovation, attractive sales and marketing material, appealing proposals, faster development of manufacturing designs and detailed analysis that will ultimately save material, time and costs. Retail giants have experienced significant returns on investment (ROIs) after moving to 3D design, improving the efficiency and aesthetic appeal of retail spaces while promoting the brand image.
Kwa nini 3D Retail Design inaendesha ulimwengu wetu leo - nyumba zetu, tunacho nyumbani, tunafanya kazi, jinsi tunavyoenda kazini, tunavaa nini na wapi na jinsi tunavyotumia burudani yetu. Kwa hiyo, ukubwa wa muundo wa rejareja ni muhimu sana kwa wauzaji. Kwa kawaida, muundo wa rejareja ulisimamiwa katika mazingira ya 2D. Kwa miaka michache iliyopita, kuanzishwa kwa muundo wa 3D kuliboresha athari za muundo wa rejareja kwa njia kadhaa. Hasa, maeneo ya rejareja kukuza bidhaa na kuongeza mauzo. Mteja lazima kupata mazingira ya kuvutia kutosha kwa ajili ya ziara ya mara kwa mara na kuwezesha kununua bidhaa mara kwa mara. Uundaji wa bidhaa za rejareja lazima ujumuishe mipango ya chapa ya kampuni na uuzaji wakati: kushirikiana na mteja kubuni katika 2D au 3D, kuunda michoro ya CAD ya 2D ya michoro ya kiufundi na mifano ya 3D, kutengeneza mipangilio, miundo ya fanicha, maonyesho, picha na ishara, na rangi, textures na gharama, kujumuisha ujenzi, ufungaji na mahitaji ya vifaa, kuzingatia vifaa vilivyotumika, kuwa na ufahamu wa vifaa vya kijani na teknolojia endelevu, kutumia michoro ya 2D na 3D na CAD. Vifaa vya uundaji na vifaa vya uundaji vinaweza kuunganishwa na vifaa vya uundaji wa vifaa vya uundaji na vifaa vya uundaji vya uundaji wa vifaa vya uundaji na vifaa vya uundaji vya uundaji wa vifaa vya uundaji na vifaa vya uundaji. Kujua nini ni sifa kuu ya michoro ya 2D na mifano ya 3D husaidia wabunifu wa rejareja kufanya kazi kwa ufanisi. 2Drawing Features - Flexible Design <unk> Utaratibu sahihi na halisi wa kipande cha kumaliza ni rahisi kurekebisha, kuonyesha jinsi kila kipengele inafaa pamoja na matumizi ya nafasi. - Kuokoa muda <unk> Uchambuzi na simulation ni rahisi inawezekana, kuhesabu vipengele muhimu haraka. - makosa-free <unk> chini ya mahesabu ya mkono ina maana makosa kidogo. Vipengele ni mahesabu na moja kwa moja ni pamoja na katika kubuni wakati wa kuundwa; urahisi kubadilishwa vipengele vya mitambo na vipimo vya fanicha. - gharama nafuu <unk> Kubuni mpango wazo ni haraka na 2D CAD, kuokoa fedha. Muundo wa 3D unaonyesha nafasi ya rejareja kwa uhalisi na kwa kina, kwa kutumia mifano sahihi ya kiwango kwa vifaa vyote, ambayo inaweza pia kutumika katika picha au uhuishaji. Kwa kutumia zana kama vile BIM, miundo ya rejareja, ambayo kwa kawaida ina kiwango cha juu cha kurudia, ni rahisi kupanga na kwa hivyo kutumia kipimo cha gharama. Ufundi wa kutengeneza picha za 3D zinazoonyesha muundo wa usanifu wa nafasi unaitwa rendering, ambayo inaweza kutumika kutathmini, kuchambua na kubadilisha uwiano na viwango, kuiga taa, mipangilio ya rangi, textures, vifaa vya ndani na picha za chapa. 3D katika kubuni rejareja husaidia wabunifu, wateja na wadau wengine kuwasiliana bila shida na kushirikiana kwa urahisi. Kwa hivyo, watengenezaji wanaweza kufanya kazi kwenye miundo kwa wakati halisi, wakati wa kuangalia chaguzi tofauti, kuhariri na kushiriki mawazo yao kwa kutumia programu bora ya 3D, kama vile Revit. Programu ya kuiga na kutoa programu ya kuaminika na ya kila aina ni pamoja na SketchUp, Rhino, VRay, Maxwell, Mental Ray na AutoCAD. Watengenezaji wanaweza kupata uelewa wazi wa asili ya nafasi za rejareja zinazopangwa. Picha za 3D za rejareja zinaweza kutumika kwa ufanisi kama chombo cha uuzaji, kwa mipango na kuboresha miundo. Ingawa baadhi ya miradi inahitaji michoro iliyochorwa kwa mkono au 2D, mfano wa BIM wa rejareja ni kifurushi kamili zaidi ili kuwasilisha uelewa wazi wa wazo la mradi. Mabadiliko mengi na maboresho ya kubuni ni realised na kutekelezwa wakati wa kuangalia picha 3D. Kwa mfano, kwa mfano, 2D CAD inaweza kutumika kwa ajili ya kuchora ramani, sehemu, na urefu. Kwa kutumia michakato ya kubuni ya 3D, mbuni anaweza kuunda vitu na kutengeneza maoni mbalimbali ya kubuni kwa kugeuza mfano katika 3D. Michoro ya pande mbili inaweza kuendelezwa kutoka kwa picha za 3D. Kwa mfano, kompyuta nyingi zinaweza kutumia programu ya CAD ya 2D. Programu kadhaa za CAD za 3D zinahitaji kompyuta yenye utendaji wa juu. Kwa sababu ya matumizi ya vifaa vya msingi, wengi wanaona kuwa CAD ya 2D ni yote wanayohitaji. Kwa mfano, unaweza kutumia programu ya 3D, ambayo inatoa picha za 3D, picha za 3D, na picha za 3D. Rendering haiwezekani na programu ya CAD ya 2D. Maoni lazima kusafirishwa kwa programu tofauti kwa ajili ya kutoa. Programu nyingi za 3D zinaweza kutoa picha za kweli. Kwa sababu ya ubora wake, 3D CAD ni bora kuliko 2D CAD. Matokeo ya 3D visualization juu ya 2D CAD inaonekana kufungua mchakato wa kubuni kwa ufanisi mkubwa na aesthetics kuboreshwa. Miundo ya rejareja inaweza kupanua na kubuni. Uzoefu umeonyesha kuwa muundo wa 3D unahusisha kuokoa wakati, gharama na vifaa. Utaratibu na ubora wa muundo wa rejareja unaboreshwa na muundo wa 3D, na wabunifu wa rejareja wanaweza kuwa wabunifu zaidi na sahihi. Kwa nini kuhamia kwa muundo wa 3D ni muhimu: Ufafanuzi wa wazi na wa kina wa muundo wa rejareja katika mtazamo wa 3D huendeleza uelewa wa haraka wa dhana ya muundo na mtazamo wake wa mwisho wa jumla, na kuharakisha wakati unaochukuliwa kwa idhini. Kubadilisha kwa haraka na kwa urahisi: Kazi katika mazingira ya 3D hufanya mabadiliko ya haraka na rahisi, kupunguza uwezekano wa makosa na kufanya mchakato wa haraka. Wateja, wasimamizi na washirika wanaweza kuona jinsi dhana ya kubuni inafanya kazi kwa kutumia renderings au uhuishaji kupitia taswira ya 3D. Katalogi na picha nyingine za kweli za maoni mbalimbali zinaweza kusaidia timu za mauzo na uuzaji. Kwa kutumia 3D visualization, wabunifu wanaweza kuchambua muundo au kuibadilisha ili kuboresha utendaji, kuokoa vifaa na kuokoa gharama. Kwa mfano, kwa ajili ya maombi ya quotes, picha 3D na animations ni muhimu. Kwa kuongezeka kwa idadi ya kampuni, kampuni zinazotumia 3D zinaendelea kuunda bidhaa zao kwa njia ya 3D. Kwa mfano, kwa muundo wa 3D, ni muhimu kwamba muundo wa 3D umewekwa tayari kwa ajili ya matumizi ya utengenezaji. Mabadiliko ya muundo wa rejareja yanaonekana kuwa mafanikio zaidi, ambayo hatimaye hupendelea muundo wa BIM wa rejareja kuliko kutumia michoro ya muundo wa rejareja tu. Faida ni pamoja na idhini ya haraka ya kubuni, uvumbuzi mkubwa, mauzo ya kuvutia na vifaa vya uuzaji, mapendekezo ya kuvutia, maendeleo ya haraka ya miundo ya utengenezaji na uchambuzi wa kina ambao hatimaye utaokoa vifaa, wakati na gharama. Kampuni kubwa za rejareja zimepata faida kubwa ya uwekezaji baada ya kuhamia muundo wa 3D, kuboresha ufanisi na uvutia wa aesthetic wa nafasi za rejareja wakati wa kukuza picha ya chapa.