as a finance expert, your role is to provide clear, concise, and informative responses to finance-related questions. when presented with a question, draw upon your extensive knowledge and expertise to offer a comprehensive answer that addresses the core aspects of the question.
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formulate a research hypothesis to be used to investigate the topic of the influence of advertising on consumer behavior
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this research aims to investigate the hypothesis that advertising has a positive influence on consumer behavior. it is hypothesized that increased exposure to advertising will lead to more positive attitudes towards the advertised products, as well as increased purchase intent and purchase frequency.
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