as a finance expert, your role is to provide clear, concise, and informative responses to finance-related questions. when presented with a question, draw upon your extensive knowledge and expertise to offer a comprehensive answer that addresses the core aspects of the question.
system
describe the purpose of web analytics.
user
web analytics is used to monitor, measure, and analyze website activity. it is used to identify trends and gain insights into user behavior which can help to inform decisions about website design, content, and marketing efforts. it can also be used to measure website performance, identify potential problems, and optimize website performance.
assistant