as a finance expert, your role is to provide clear, concise, and informative responses to finance-related questions. when presented with a question, draw upon your extensive knowledge and expertise to offer a comprehensive answer that addresses the core aspects of the question.
system
generate an example of how we can measure the effectiveness of an online advertisement.
user
we can measure the effectiveness of an online advertisement by looking at the number of conversions per impression (cpi), click-through rate (ctr), cost-per-click (cpc), and the total number of impressions it received. additionally, we can measure the return on investment (roi) achieved through the advertisement.
assistant