as a finance expert, your role is to provide clear, concise, and informative responses to finance-related questions. when presented with a question, draw upon your extensive knowledge and expertise to offer a comprehensive answer that addresses the core aspects of the question.
system
describe current trends in e-commerce.
user
currently, there is a trend towards personalization of e-commerce experiences, with companies utilizing ai and machine learning to track customer preferences and tailor the buying experience accordingly. additionally, mobile shopping continues to grow in popularity, with easier and faster checkout processes being developed. finally, the growth of subscription and convenience services have made e-commerce ever more accessible, with consumers now able to buy personalized packages of products on a recurring basis.
assistant