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openly gay and lesbian athletes?
Normally open July 4th only---the one day a year when partisan politics, religion, etc. are acceptable topics on this Board (within reason). The forum is now closed.
openly gay and lesbian athletes?
I was just thinking that I don't know of any GLBT role models among the active elite level athletes today. Is the T&F culture homophobic? Are there any out gay and lesbian athletes of note? I think this would be important to bring out so that young gay or questioning people today can feel OK about pursuing T&F and still feel it is ok for them to be who they are. I loved T&F as a kid myself and was a decent sprinter until I hit puberty and started dealing with my sexual orientation issues. At that point I started feeling more of an outsider and was very uncomfortable in the locker room. I started smoking cigarettes and hanging out with the "cool" people instead and abandoned T&F completely. I'm now back strictly as a fan, but there is a part of me that wishes I had made other choices in those difficult years. I'm curious about input from others on the board on this topic.
Re: openly gay and lesbian athletes?
Seeksreal asked, among other things,
"Is the T&F culture homophobic? "
Thanks for having the guts to bring this issue up. Unfortunately I suspect you'll not get much but silence from the powers that be on this issue. They still let Texas' completely dumbass and hateful comments stand on other threads, blissfully or willfully ignorant of the fact that the suicide rate among gay teenagers is 5 times the national average [in Canada, don't know US stats]. Have asked them on here why his comments are allowed. The courtesy of a response is still patiently awaited.
I'm afraid that was what I expected. However, times are changing and whatever organization/sport, etc. that doesn't keep up will run the risk of sliding in popularity and becoming "uncool" and old-fashioned. T&F could certainly use an image boost and being one of the first traditional sports to embrace diversity in sexual orientation would probably do much to enhance public interest in the sport. This we would all benefit from.
I'm still hoping for our brave and knowledgable friends on the board here to add their $0.02 to the topic and perhaps enlighten us a bit on what the situation is really like.
Like most any other deeply personal issue, "coming out" should be a personal decision. I doubt that athletics is anywhere near as "homophobic" as the NFL, NBA, or any of the myriad other sports out there. Failure to speak out on the topic, on this forum, does not imply homophobia on anyone's part. This is, after all, a T&F website.
I agree that silence doesn't necessarily equate homophobia, but I'm curious to know what the attitudes are among those actively involved in the sport today. The only major sports where there seems to be a culture of open-ness that allows for GLB athletes to come out without it being an issue are tennis and figure skating. It is true that coming out is a deeply personal choice, but if there is a culture of silence around the issue, that can become a very daunting situation for any person. This is why it is important that there be at least one or two role models, I think. If we care about the sport, we also have to care about the people in the sport.
If I were gay I would do my thing regardless of who,what,where and when. What I wouldn't do is talk about it.. That's what bugs people. So you're gay...ok! To go around worried about it and all consumed by it...nay! I don't worry about my heterosexuality. I never talk about it and sure as hell don't march in parades celebrating that fact. Be gay, just a quiet gay.
That I never will be! And for anyone who is not gay, it is very difficult to understand or imagine what that experience is actually like. Until we get to a point where everyone is TRULY tolerant, we will need pride parades and openly gay role models along with open discussions around the issue. If heterosexuals were expected to get married secretly and pretend not to be with their spouses in public, they wouldn't be very happy campers and would probably seek to withdraw from situations where that pressure was most strongly felt.
Re: openly gay and lesbian athletes?
If there have been any homophobic statements anywhere on this Board that have gone unremoved, I apologize. Certainly would not willingly let them stand. But things do creep through, particularly when Texas/Eldrick/Dakota go off on a rant that eats up a couple of pages of the Forum in an afternoon while I'm announcing in Indy! I just tune those out. Not saying that's where the "missed" offensive material was, but that's an example of how things can fall through the cracks.
You say you've asked "here"; if that means in middle of threads, the same crack-fall can occur. If you've got a (serioius) problem, send a direct e-mail. Otherwise you're just rolling the dice.
Texas's chiming in on this thread I would normally strike, will let stand (so long as it doesn't escalate) for the day on this new forum.
As to seeksreal's original question, I know of no U.S. track star who has come out while in their prime. Olympic decathlete Tom Waddell is the prime example of one who did later.
Is there homophobia in the sport? Of course, like all levels of society, but probably worse, like all sports, just because of the machismo that comes with the territory.
if any gay athletes want sponsorship from companies, then it probably is in their best interests to keep their sexuality quiet
i've just been watching wimbledon & yesterday in the rain delays they had a profile of navratilova & had an agent talking about how companies were very reluctant to offer her endorsements due to fear of what he called :
if you are a gay athlete & don't want to shoot yourself in the foot in terms of your earning potential, then you are probably better off keeping quiet
I have to disagree with that sort of thing. I'm not going to worry about other gays. I don't worry about other heterosexuals. You worry about yourself and your loved ones. Don't pick up the shield and spear and go charging in over homosexuality. Do your thing and chances are it'll work out just fine. To..."see, see we are gay!!!!!!".....nope that does more harm than good!
Ok that's my opinion. See ya!
Shield and spear won't be nexessary, but simple frankness is a good thing. What does harm is silence!
To respond to the sponsorship issue--yes, I can see that being a problem, which is why we need a "trail blazer" who will make it ok for others who want to come out. Boycotts by conservative anti-gay groups have proved to be very ineffective in recent years, wheras gay boycotts against homophobic companies have proven effective. I don't personally believe in boycotts and I want to encourage a social climate where an athlete or any other person can be openly gay and still appreciated for their accomplishments. In regards to Navratilova, she is still getting endorsement deals even though she is retired! Her courage made her into an icon. I'm hoping we will get a similar icon soon for the T&F! (My personal wish would be for [name cut by mods; if we don't allow chick hotness, we don't allow the reverse either] to be gay, but that is completely beside the point. )
In other words ya better bubble over with "you go boy!"....right? That's why ya don't bring that topic to public forums. There are always those like yourself that just have to be gently stroked. By the way, who in the hell are you? Try ..nobody!!!!!
the navratilova documentary was from early '90s, so they were referring to the climate 15+y ago - she make money now, but no way at the level she wouda 15y ago when she was regularly in public spotlight
whether that's true or not, i have no idea, but unfortunately, it still doesn't appear companies are willing to take the risk ( they have shareholders to answer to & any adverse publicity or significant dip in profits can't be contemplated if the executives want to keep their jobs )
you'll have to remind me of those, but a company woud be more concerned about a heterosexual boycott rather than a gay one, simply because of relative numbers involved ( significantly more heterosexuals in populace than gays )
the problem is, who's going to be naive enough to do so ( & against their agent's likely advice ) : 20y from now, they coud be staring at their gold medal & wondering why they aren't living in a big mansion with a ferrari in the driveway rather than a pokey, rundown council flat & a buspass ?
Last edited by eldrick on Wed Jul 04, 2007 12:06 pm, edited 1 time in total.
When was the last time anyone ridiculed your heterosexuality?
Texas' opinions are not unique, which is why we need this discussion. Oftentimes that stance stems from uncertainty, ignorance, being closeted or lacking in personal experience of interaction with gay people. This is what I hope will change, but silence certainly won't accomplish that. I don't think Texas and others like him are bad people--just uncomfortable around sexual orientation issues. The more exposure they get to it, the less threatining it is likely to become and they will gradully become more tolerant and accepting of diversity. Everybody wins!
I'm sorry the moderator moved this to a one-day forum, because I believe this discussion has merit on an on-going basis.
I thought US 800 runner Derrick Peterson came out a few years ago. But then he got married a couple years later. I'm not sure about the whole story.
OK here is the original article claiming he is not heterosexual:
And here is a clarification to the original article:
This would have been true in the past, but I don't belive so anymore. The new generation is generally not homophobic. Once one more generation dies off we will have a dramatically different picture.
When Ford stopped advertising in gay publications a couple of years ago due to pressure from anti-gay groups, they switched their position fast after pressure from gay groups and actually INCREASED their commitment to gay-oriented marketing. Most heterosexuals actually favor equality for gay people, which is why most companies would rather align themselves with gay rights issues these days than with bigotry. There is no question which direction we are headed in and history will not be kind ot homophobes.
you woud think the newer generations are less homophopic, but i'm not so sure - in britain there are still reports of significant homophobic bullying in schools, so i'm not sure if the younger generation is any less homophobic & unfortunately, reports of the death of the homophobe is premature
as for advertising, it's pretty laughable that anyone took offence to a car company advertsing in a gay magazine - i wonder if hierarchy at ford even knew that they were specifically advertising in such - i believe the big companies have a magazine advertising budget & just tell the relevant dept to go advertise in top 20 circulating magazines in the country ( not even bothering to note whether that involved a gay publication or not ) - probably when some of these anti-gay groups started protesting, there was some back-tracking/head-scratching at ford
Last edited by eldrick on Wed Jul 04, 2007 12:47 pm, edited 1 time in total.
Im a straight, god i hate that word, ok hetero..god i hate that word ..ok i happen to dig women. Actually i like men as friends but the plumbing is the same as mine and thats a problem for me.
Im a JFK democrate which means today i would be considered a conservative. My point is most "conservatives" are for gay rights. They may be for civil unions instead of marriage but they are not filled with hate towards gay people. I just wanted to make that clear. Yes there are jerks on the far right of course.
I am surprised track doesnt have a star who's come out yet. I think it will happen soon.
I totally see the need for marches and parades. Just as african americans had to march. Texas seems to want gay people to go back into the closet. There is "straight love" everywhere you look but gays are supposed to hide?! Thats un-american.
Having said this i believe it would be in gay peoples best interest if they toned down the parades. A guy dancing in a purple jock strap and makeup doesnt help his cause IMHO.
I have a good friend who happens to like women, i hate labels!, and the people at her new job found out and you know what? nobody cares! Wait thats wrong, lesbians are in right now, she is soooooo cool. Im a man and men are mostly a bunch of ill kept morons.
I'm always surprised by the amount of gay supporters around. There are loads on this board and even more who used to regularly post in IAAF. It goes to say that there must be plenty of gay athletes competing but I certainly don't know of any. Rob was the only one in the British team certainly.
Everyone seems to know we're gay and as Mump says above it's very rare for anyone to make any kind of negative comment. A couple of British athletes have made negative reference to it in the past and I was once called a 'faggot' or something like that by Michael Blackwood at the World Cup in Madrid. I found itkinda funny as it was the middle of the day and I wasn't even speaking to him at the time. He just said it straight at me as he walked past. Weirdo!!!
Flumpy, we have a mutual friend who i cherish, Mojo, and im sorry we still live in a world where a few idiots dwell.
I had the great honor of talking to Mojo on the phone a few hours ago and she told me she ran a 200 in 27 seconds at the age of 11! I wanted to call her a liar but then i realized maybe she was telling the truth!
I like most citizens of this wonderful wholistic earth am so tired of the good ole boy network stiffling the beautiful and articulate 28% of the population that is gay, lesbian, bisexual and transgender from speaking out and telling the rest of the world what they are all about. It really hurts to know that there are so many gifted articulate gay lesbian bisexual and transgender elite athletes out there that are not speaking up. I wish so much that they would come out of the closet and let their real selves shine. I just know that once the real numbers are known there would be so much empowerment for the gay and lesbian bisexual and transgender community and that would lead hollywood, the NYT, the LAtimes, Time/ Newsweek/ People/ Usnewsandworldreport to start presenting the gay lesbian, bisexual and transgender community as they are; proud, and outspoken and here to stay. I really hurt to know that there are highschool kids out there that don't even know that there is a whole spectrum of sexuality out there and they don't even know where they can fit in.
Last edited by paulthefan on Wed Jul 04, 2007 6:21 pm, edited 2 times in total.
Aaah, you guys are the best. 8) 8) 8) I like Free Love day!
I cherish my friendships with you too.
You have all been a rather bad influence on me though.
(and damn at my age it is about time someone was!)
Is he still competing cos if he is I will fly to a meet he is in and give him the biggest BOO ever. If not(and I think this is the case) give me his address and a megaphone.
Fricking jerk.
But ultimately that's true of anyone who stands out. If you want to appeal to everyone, simply stand for nothing. You'll be liked and endorsements will come your way, if you are talented. You won't be respected...but that's a different thing.
The only thing I have against homosexuals or any other segment of society is when they claim or are assigned perfectly good everyday words and the rest of us can't easily use them anymore. I kind of liked my parents referring to tied bundles of wood for our old stove as "faggots"... Like Daley Thompson said, when commenting on his joke T-shirt in '84, "In Britain, 'gay' means happy (wink)."
And since the shirt was about the biggest loser of endorsements at the LA Olympics, my post has come full circle. Happy 4th, all--and I mean ALL.
again I want to stand, along with badhammy and mennisco, tall and proud with the gay, lesbian, bisexual and transgender elite athlete communities whose numbers and size swells every time an elite athlete comes out of the closet to proclaim their gay, lesbian, bisexual and transgender identity! If we keep up the pressure hot pink spikes will be as natural as a spandex clad athlete traipsing down the runway with that long thick pole into the vault pit. The gay, lesbian, bisexual and transgender communities are here and they are here to stay once the real numbers are known the media will have to give this vibrant community the positive coverage that it deserves.
Further to the economic side of it that Eldrick accurately pointed out, is the interest/support level among the GLBT community. They may well be interested in Ford vehicles, but are they interested in T&F enough to follow it or care about it?? Far better than a march, would be to demonstrate to advertisers that the "pink dollar" strongly supports track meets on TV and at the stadium.
It's basic economics. If the companies see that they have a substantial number of people in a given community to warrant the expense of adverts directed at them, they will.
In the expat community I dwell amongst in a 3rd world country, there are probably a dozen openly gay and lesbians who are fully accepted and an integral part of our diverse crew of folks. Of those, there is VERY little interest in any sport. One guy likes Moto GP, but aside from him, there is a real disdain for sports and when the subject at the pub turns to sports, there is always moaning and groaning.
To sum up, rather than marching to effectively force companies to sponsor openly GLBT athletes, it would be better to "vote with your feet" -- get to the track meets bring a bunch of friends, build critical mass and demonstrate to the companies/tv networks and athletes that there is money to be made and a keenly interested market to tap. Win-win situation.
I'm gay and I'm an avid T&F fan. The problem is that I often forget to bring my rainbow flag or pink heels when I go out. You'll probably not realize I'm gay until we're already heading toward the bedroom... I doubt an elite level athlete who chooses to come out will lack sponsors completely. They may miss out on some deals, but if they're top level competitors, they are actually likely to gain some additional endorsements for being gay. This wil be the case for the first handful or so. After that I believe sexual orientation will become more of a non-issue and endorsements will be based on performance and personality in general.
There's still enough people who exist who are generally turned off by homosexuality to the point where they are outspoken about it and, in a much bigger sense, there are the organizations which reject homosexuality outright due to morals or religious issues.
My experience is that the religious folks can be amongst the most intolerant of folks.....as odd as that may sound....or at least that is my experience.
So...that may hold back sponsorship.
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Travel: Canada eBooks
There are currently 178 eBooks in the category Travel: Canada.
Top 10 eBooks eBookMall.com
- The Doctor's Diet: Dr. Travis Stork's STAT Program to Help You Lose Weight & Restore Your Health
- The Ultimate Food Allergy Cookbook and Survival Guide: How to Cook with Ease for Food Allergies and Recover Good Health
- Food Allergy and Gluten-Free Weight Loss: Control Your Body Chemistry, Reduce Inflammation and Improve Your Health
- Super Shred: The Big Results Diet: 4 Weeks 20 Pounds Lose It Faster!
- Success Through Stillness: Meditation Made Simple
- The Hungry Girl Diet: Big Portions. Big Results. Drop 10 Pounds in 4 Weeks
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- How Music REALLY Works!: The Essential Handbook for Songwriters, Performers, and Music Students
- The Hate Factory
- The Cannabis Grow Bible: The Definitive Guide to Growing Marijuana for Recreational and Medical Use


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Nursing education degrees are typically designed for students who have already earned a nursing degree and who have experience working in the field. Students who enroll in nurse education programs will advance their understanding of nursing practice by conducting research over the theories and strategies used for teaching future nurses how to perform their duties. Prospective nurse educators will also learn how to become leaders within their fields, which will help them pursue the goal of advancing nurse education and improving the quality of care administered by professional nurses.
Though some of the nursing education degree plan will include course work over nursing administration, the primary focus will be on the teaching process. While enrolled in nursing education degrees online, students will learn about the instructional methods used in nurse education and the different ways through which curricula can be developed.
In addition, enrolled students will gain an understanding of student assessment, which will enable them to determine how well students are absorbing the learning material presented to them. They will learn to include technology in both lessons and evaluations as well.
While nurse educators may not have direct contact with patients throughout their career, they will be responsible for training nurses who will interact with patients on a daily basis. As a result, the best degrees in nurse education will also help students develop strong communication and interpersonal skills. Many programs will include a practicum, which will help future nurse educators put the skills they have acquired from their course work into hands-on practice.


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Explore Undiscovered Food, Fashion & Fun.
Don't get us wrong: We love melted butter and gravy mixed with a spoonful of mashed potatoes and toasted marshmallows garnished with a bit of yams as much as the next American.
But this Thanksgiving we have healthier options, thanks to brothers Eli and Max Sussman, New York-based chefs and authors of the recently published This Is a Cookbook.
In today's videos, they show us two easy, inexpensive, no-stretchy-pants-necessary recipes: sauteed kale with almonds and raisins (above) and roasted cauliflower with caramelized onions.
It's possible we ate enough of the vegan-friendly dishes during the shoot to constitute three meals.
But that still beats French's fried onion rings plus or minus the green beans.
This Is a Cookbook is available at amazon.com or itunes.com (iPad version), $13.


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One for the newest and hottest diet supplements on the current market happens to feature the Garcia Cambodia eliminate. This new fat buster can allow you shed pounds in 2-3 smart ways according to every one the recent research on this particular exact. What exactly is this magic weight loss supplement? And why, exactly, is it so popular these months?
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Salad- When along with olive oil and apple cider vinegar, it will burn fat easy. Salad helps curb appetite, essential olive oil has healthy fats help burn fat, and remedy helps burn carbs.
If you follow especially 50% of what is provided by Tom Venuto, and stay CONSISTENT in addition to – you will see an improvement not only in your health, but reduced body fat also. Actually, you'll probably find that the nutritional information alone reduce unwanted belly fat. But working out does help getting you in shape.
Peanut butter: high in niacin that can help keeps your digestive system working properly and prevents belly bloat. It includes scary levels of fat. Watch portion size two tablespoons per calendar day.
Next step is to calculate your resting beat and breathing (RHR). Total that, count your pulse for a moment in time after stumbling out of bed or after you are sufficiently recreational. Then subtract the RHR from the MHR. For example, my RHR is 57. Planning to spend must subtract 57 via the MHR, much more 190.82 – 57 = 133.82.
Lemon juice works as a natural bleach and is rich with Vitamin C, making it perfect for a skin toner as well as a stimulant for healthy skin growth. Dabbing lemon juice onto acne and leaving it on overnight can clear up pimples almost instantly! Just remember in order to the lemon juice off can begins to sting, and then always moisturize your skin afterwards avert it from drying in. If pure lemon juice as well harsh for your targeted skin, dilute it with either water or green tea leaf extract (which is really a good defense against free radicals).
To receive all within the Boise Better Examiner's articles, click on subscribe RSS feed button. Each week, you will informative articles on Actually Know, and Good for you personally personally Food within the Week, plus seasonal features like Healthier Holiday, Broncos Challenge, etc ..


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No. 88: Iowa State
By Paul Myerberg // Jun 3, 2011
The stars aligned in 2009 but faded in 2010, and the magic seemed to leave the building down the stretch. It won't work every season, but one thing is clear: Paul Rhoads will have Iowa State playing Dan McCarney-style football on a yearly basis, by which I mean his Cyclones will not quit, will not be intimidated and will not lose games on paper despite the lopsided odds placed against them. Rhoads is that kind of coach, a 180-degree emotional turn from his predecessor, he-who-shall-not-be-named, and he makes Iowa State fun, likeable and easy to root for. One only hopes that the McCarney similarities remain on the field — if Iowa State mistakes successive losing seasons as a sign Rhoads can't get it done, I fully expect the fan base to rise up in full-throated protest.
Big 12
Ames, Ia.
Returning starters
12 (5 offense, 7 defense)
Last year's ranking
No. 88
2010 record
(5-7, 3-5)
Last year's
No. 74
2011 schedule
- Sept. 3
Northern Iowa
- Sept. 10
- Sept. 16
at Connecticut
- Oct. 1
- Oct. 8
at Baylor
- Oct. 15
at Missouri
- Oct. 22
Texas A&M
- Oct. 29
at Texas Tech
- Nov. 5
- Nov. 18
Oklahoma St.
- Nov. 26
at Oklahoma
- Dec. 3
at Kansas St.
Last year's prediction
I have two primary concerns as Iowa State prepares for the 2010 season. The first — and you know this is coming — is the schedule. My second issue is far less tangible: will the ball bounce Iowa State's way in 2010, as it did a year ago? Taking this a step further, is there any chance I.S.U. sneaks up on anyone in 2010? Absolutely not. Which is a shame, as even with the question marks on defense, this year's team is more talented than last year's version. There's a few question marks on defense, yes, particularly up front. Yet Rhoads and his staff hope to offset that unproven group with an improved pass rush and an experienced secondary; a solid foundation upon which to build a defense. This isn't a bad team, just not a bowl team. After missing so terribly on the Cyclones last fall — and after seeing how Rhoads ran the show in his debut season — I'd be very happy to be wrong again.
2010 recap
In a nutshell Through nine games, 2010 was extremely similar to 2009. As in 2009, Iowa State was 5-4 with three games left to play, needing only a win for a second straight bowl bid. Unlike in 2009, however, the Cyclones couldn't get that win, coming up a game short — and, in one of those losses, merely a play short. So the magic didn't continue. Still, you had to be impressed with the way Rhoads continued to motivate this team, keeping confidence high despite two losses that might have derailed the season. They came in successive weeks: first, Iowa State was bombed by Utah, 68-27, in one of the ugliest losses of the 2010 season. A week later, the Cyclones were shutout in Norman, 52-0. These two ugly showing were followed up by two wins, one of which came in Austin; it was Iowa State's first win over the Longhorns, with the pair's last meeting ending in a 53-point defeat during the previous coaching regime. Those wins left Iowa State with those five wins, but the Cyclones couldn't deliver late.
High point When it comes to the most impressive win, the choice is Northern Illinois. Iowa State took out the Huskies, 27-10, in the season opener; N.I.U. went on to win 10 games. When it comes to the best win, however — the win that felt the best — it's Texas, in Austin. Another year, another great moment for Rhoads and the Cyclones.
Low point Those three straight losses to end the year. The Cyclones had several chances to take out then-No. 7 Nebraska at home but came up short, losing in overtime. A week later, the Cyclones seemed to have little in the tank against Colorado, losing by 20 points. The defense returned against Missouri with bowl eligibility on the line, holding the Tigers to 14 points, but the offense remained stagnant without starting quarterback Austen Arnaud. The Cyclones were shutout, dropping to 5-7 and staying home for bowl season.
Tidbit Looking for a magic number for the Paul Rhoads-led Cyclones? Try 24. Under Rhoads, Iowa State is 11-1 when allowing less than 24 points, 1-12 when allowing 24 or more points. The lone outliers are that season-ending loss to Missouri and a 52-38 win over Texas Tech last October. This really isn't all that surprising, considering that one, Rhoads stresses defense; and two, the offense has been suspect. But with it looking as if the Big 12 might be shying away from being an offense-dominated league, it's an interesting tidbit to consider.
Former players in the N.F.L.
7 LB Alvin Bowen (Jacksonville), LB Tim Dobbins (Miami), CB Ellis Hobbs (Philadelphia), QB Sage Rosenfels (New York Giants), DT Ahtyba Rubin (Cleveland), C Reggie Stephens (Cincinnati), QB Seneca Wallace (Cleveland).
Arbitrary top five list
Big 12′s ill-considered coaching firings (since 1996)
1. Nebraska: Frank Solich, 2003.
2. Iowa State: Dan McCarney, 2006.
3. Kansas: Mark Mangino, 2009.
4. Texas Tech: Mike Leach, 2009.
5. Texas A&M: R.C. Slocum, 2002.
Paul Rhoads (Missouri Western '89), 12-13 after two seasons with the Cyclones. No rookie coach had a better season in 2009 than Rhoads, who led Iowa State to a shocking seven-win campaign; all of it guaranteed, of course. The faith he had in his charges, as compared to the lack of faith indicated by his predecessor was wonderful to behold. He couldn't duplicate that feat last fall, but the I.S.U. administration should be pleased with 12 wins over two years. Born only 10 minutes from Iowa State's Jack Trice Stadium, his hiring marked a homecoming of sorts for Rhoads, who also spent five seasons as an Iowa State assistant (1995-99) under Dan McCarney. Rhoads spent the 2008 season as the defensive coordinator at Auburn, where he piloted a Tiger defense that allowed an average of only 17.3 points (15th nationally) and 165.4 passing yards; his defense couldn't be blamed for Auburn's poor 2008 season. Before his one-year stint with the Tigers, Rhoads spent eight seasons as the defensive coordinator at Pittsburgh, serving under Walt Harris and Dave Wannstedt. His defenses, typified by stout run stuffers and aggressive defensive backs, have frequently ranked among the top 25 in the country. Like his predecessor before him, Rhoads brought a very good defensive resume to Ames. What separated him from the start was the sense that he is in for the long haul. I'm not sure if there's a coach easier to root for in the Big 12, if not the entire B.C.S. conference landscape.
Players to watch
The light must go on for this offensive line. The group's struggles will be under an even more pronounced spotlight with the changes that are occurring elsewhere on this offense: Iowa State must identify a new quarterback, a new running back and a new leading receiver. It is therefore a major worry to view the youth along the interior of the line, even if senior right guard Hayworth Hicks has two years of extensive game experience. If an offensive front takes its cue from the center, pencil that as a position of concern: one of three new faces will earn the starting nod. Redshirt freshman Tom Farniok currently leads the way, ahead of fellow redshirt freshman Ben Loth and JUCO transfer Sam Tuatolo.
Likewise at left guard. Ethan Tuftee, Shaban Dika and Bob Graham combine for zero game experience, and while the threesome were relatively well-regarded recruits, each is also an unknown. At least there's experience at tackle, where massive senior Kelechi Osemele holds down the blind side with junior Brayden Burris on the right. Osemele was an all-conference pick in 2009, Burris a first-year starter in 2009, and it's hard to say what top reserves Carter Bykowski — a converted tight end — and Kyle Lichtenberg bring to the table.
The top two receivers must be replaced. The slide in production at tight end should be particularly steep: Colin Franklin led the Cyclones with 54 catches last fall, and I'd be surprised if Kurt Hammerschmidt and Ricky Howard combine for a third of that output. Jake Williams is replaceable at receiver, but that depends on whether this year's group can actually deliver with a measure of consistency. I'm skeptical that they can, based on what we saw a year ago. Seniors Darius Danks (29 receptions for 355 yards) and Darius Reynolds and junior Josh Lenz are the clear starters, but there's nothing proven along the second line. This isn't a solid bunch; one wishes that the new starting quarterback had more to work with.
Smash and dash. Smash: Jeff Woody, all 232 pounds of him. Dash: Shontrelle Johnson, all 5'9, 180 pounds of him. Combine the two and you might get the consistency of an Alexander Robinson. Apart, I wonder if either back is capable of carrying the load. Johnson's the more intriguing prospect; he cracked the 100-yard mark against Texas Tech, ending the year with 218 yards on a team-best 6.2 yards per carry. Can his slighter frame take 175 carries? Iowa State hopes so.
It's fitting that the defensive line, like its offensive counterpart, has issues in the middle. There simply isn't enough proven depth to believe Iowa State will make an about-face in terms of stopping the run. The line as a whole — and the entire defense, perhaps — hinges on Stephen Ruempolhamer's performance on the nose: that was also the case a year ago, when Iowa State finished 10th in the Big 12 in run defense. Junior Cleyon Lang and Jack McDonough, part of the line rotation last fall, step into larger roles in 2011; can they deliver?
If stopping the run is priority one, putting pressure on the quarterback is a close second. To that end, one hopes — for Iowa State's sake — that senior Jacob Lattimer is in the starting lineup come September. He, along with Howard, the tight end, were suspended indefinitely in March for an off-field misstep; I think both are already working their way back into Rhoads' good graces, which will help the pass rush immensely. Going off the premise that Lattimer will be in pads for Northern Iowa, Iowa State can start either Patrick Neal or Roosevelt Maggitt on the opposite side, with the loser of that battle serving as a key reserve.
The Cyclones have a pair of gamers at outside linebacker: juniors A.J. Klein and Jake Knott start on the strong and weak side, respectively, and finished one-two on the team in tackles a year ago. This pair — both were all-conference picks in 2010 — are the face of the defense and its most productive members. The question: What else can they do? Klein and Knott combined for 241 stops a year ago, doing yeoman's work without much help up front, and I can't see each doing more than they did last fall. So it's up to the rest of the defense to play up to that level, if not joining Klein and Knott at least landing in the same ballpark. It's a tall task.
Losing David Sims hurts. He really solidified the back end of the secondary, and with Iowa State's pass rush deficiencies, I shudder at the thought of an inexperienced free safety patrolling the middle of the field. Sophomores Jacques Washington and Deon Broomfield bring some game experience into 2011, with Washington the most likely replacement for his all-conference predecessor. If it's Washington, he'll team with senior strong safety Te'Ran Benton (58 tackles, 4 for loss).
Senior Leonard Johnson's experience will come in handy. He's started nearly since stepping on campus as a steal of a recruit out of Florida, first making a name for himself on kick returns but developing, over time, into one of the Big 12's best. More so than even Klein and Knott, Iowa State simply cannot afford to lose Johnson; if he goes down, the defense will crumble. Junior Jeremy Reeves showed a flair for the big play in 2010, returning a kickoff for a score against Texas Tech and an interception for six against Northern Iowa. Depth comes in senior Anthony Young, a one-game starter last fall.
Position battle(s) to watch
Quarterback It's a three-horse race on paper but a two-horse race in reality, with juniors Jerome Tiller and Steele Jantz the clear leaders as we head into the summer. In an effort to motivate the entire group, I suppose, Rhoads has continued to state that youngster Jared Barnett remains in the mix; I don't really think that's the case, and James Cappelo's decision to transfer out of the program does indicate to me that Rhoads has trimmed the competition down to that pair. We all remember Tiller, who was thrown into action in 2009 due to injury and led the Cyclones to a remarkable win in Lincoln over the Cornhuskers before losing at Texas A&M. Tiller also started last year's finale but didn't acquit himself well, hitting on only 13 of 31 attempts in the shutout defeat to Missouri. So the door is clearly open for Jantz, a JUCO transfer, to step in and claim the starting role. What do know about Jantz? Not much. He's got a nice arm and a mohawk, which is a start, but Jantz's experience comes on the JUCO ranks — we don't know what we're going to get. It's believed that the pair could compliment each other well, in which case it wouldn't be all that surprising to see a by-committee approach under center. I'd avoid that if I'm Iowa State, and if Rhoads and his staff don't believe in Tiller, by all means throw the job to Jantz and see what he can do.
Game(s) to watch
A loss to Northern Iowa, which is possible but not probable, would be absolutely disastrous. I could see the Cyclones looking ahead to rival Iowa the next weekend, so it's important that Rhoads keep his team focused. The schedule is extremely difficult, so wins over Kansas and Kansas State are absolutely vital. Even then, it's going to be a dogfight to get to six wins.
Season breakdown & prediction
In a nutshell Rhoads doesn't like the new nine-game Big 12 schedule, and I don't blame him: Iowa State is going to find six or seven wins hard to come by without a fourth non-conference game. Still, that's life, for better or worse, and his Cyclones need to embrace the challenge, not think of what could have been. I have no doubt they will. This is a resilient bunch, one still composed of plenty of the previous regime's recruits, and they've bounced back wonderfully over the last two seasons. If Iowa State does disappoint in 2011 — and disappoint is a relative term — it will not be because of a lack of fortitude; it will be because, simply put, the Cyclones don't have the horses. The quarterback situation is muddled, and I fear that a two-man split would not be a wise move. The offensive line is weak along the interior and thin at tackle. The receiver corps is spotty and the backfield unproven. The question marks on defense revolve wholly around the line, both in stopping the run and getting to the quarterback. The latter would aid the secondary immensely, but I don't see potential game-changers at end or inside. You don't want to make the schedule an excuse, as this is life in the new-look Big 12. But the Cyclones do jump into 2011 with force, facing seven consecutive bowl teams after Northern Iowa and closing with three more. It doesn't add up to a successful season. Take solace in the fact that the Cyclones will play hard every Saturday, and will probably beat one team they shouldn't.
Dream season The Cyclones get to six wins after beating Kansas on Nov. 5 and add an upset down the stretch to finish 8-4, 5-4 in the Big 12. Clearly, that suggests that the Cy-Hawk Trophy returns to Ames.
Nightmare season A loss to Northern Iowa is followed by an ugly loss to Iowa, which is followed by eight more losses the rest of the way: 2-10, 2-7.
In case you were wondering
Where do Iowa State fans congregate? There are three good Iowa State fan sites: Cyclone Fanatic, Cyclone Report and Cyclone Sports Report. One of the latter two needs to switch its name to avoid confusion. For a blog's take, check out the always-strong Clone Chronicles. As always, send me your favorite blogs, message boards and beat reporters yearning to be included in this section.
Word Count
Through 33 teams 87,983.
Up Next
Who is No. 87? The stadium at tomorrow's university is named after a legendary coach who, after concluding his on-field career, taught at the university's law school until shortly before his death.
You can also follow Paul Myerberg and Pre-Snap Read on Twitter.
Tags: A.J. Klein, Big 12, Darius Danks, Iowa State, Jake Knott, Jerome Tiller, Leonard Johnson, Paul Rhoads, Shontrelle Johnson, Steele Jantz, Stephen Ruempolhamer
Colorado is next. Fred Folsom was a football coach, baseball coach, practicing attorney and law professor.
Colorado is next.
Fred Folsom? Coach with around an .800 winning percentage and practicing lawyer?
Colorado could be up next.
Perhaps I'm splitting hairs here, because both the Solich and McCarney firings were unjustifiable, but I can't help but think that Iowa State was more delusional in what kind of coach they believed they could attract than Nebraska.
I wouldn't say that R.C. Slocum's firing was ill-considered taking into account his post-1998 record against Texas, Texas Tech, and Oklahoma, but his replacement's hiring sure was.
The Countdown maybe the only preseason poll that does not have WSU finishing last in the Pac12. No doubt that the Cougs will be much improved but I found it hard to decide who replaces them at the bottom.
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Lifeline Quote of the Day: "American Apparel sells t-shirts online that say 'legalize gays' and I think it's cool that a company would go so far as to put their views on a shirt and sell it to the masses." —Female, 23, VA
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if they think that the institution of marriage is as important as it used to be. 44% of users ages 13-17 replied with a thumbs up compared to just 30% of users ages 18-24, further illustrating the different perceptions between older and younger Millennials on the topic.
Heart marketing (aka tissue box marketing) is powerful when used sincerely, and four companies have demonstrated that letting fans tell their stories can snowball consumer engagement. Tiffany & Co. took advantage of Instagram with an interactive map of #truelovepictures. The map constantly updates with new love notes and marked locations, allowing Millennials to digitally commemorate where they had their first kiss, first date, or got married. (Fast Company)
College tuition and loans top the list of money matters that are worrying Millennials ages 18-29, with one in five claiming it as their family's main financial problem. Even older Millennials rate college funds as their top problem. Meanwhile, 15% of 18-29-year-olds cite a lack of money and low wages as their main stressor, which remains a high concern for generations across the board. (Gallup)
Teens may not be able to vote in government elections, but that doesn't mean they don't have opinions. Our Thumb stat from November revealed that 30% of those ages 13-24 think young people would make better politicians, and policymakers are opening up to the idea of having students on local school boards. Protests and a petition in L.A. recently led to the installment of a non-voting student on the school board, and officials believe that "students are actively, passionately, and fully capable of transforming education." (The Atlantic)
Millennials were rooting for comeback kid Lindsay Lohan before the start of her OWN Network reality series, but rumors have surfaced that anecdotes on her show have been lies, and an interview recently quoted her calling Jennifer Lawrence "fake." It has become difficult for Lohan's peers to believe what she says, and her attack on one of the most authentic Millennial stars in Hollywood may turn off what fans she has left. (Uproxx)
A key to Revolt's philosophy is acknowledging that Millennials don't enjoy being called as such, with co-owner Sean "Diddy" Combs identifying the network's viewers as just "young people." To target both cord-cutting and digital-only young viewers, the music-focused network is debuting an app that will connect them to live streams as well as online exclusives. (Ad Age)
Lifeline Quote of the Day: On wedding trends: "I think couples are really trying to find ways to involve their guests in memory making, i.e. providing them with disposable cameras, photo booths, advice books, etc." –Female, 25, OH
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if they think that smoking pot occasionally has any long-term effects on their brain and 56% replied with a thumbs down. One commenter stated: "Smoking occasionally, probably not. Maybe very minor effects if anything at all."
Our trend guide to prom let you know how teens are breaking tradition by finding ways to spend less and opting to go in groups. One teen chose to skip the dress route altogether this year and wore skinny jeans to prom, only to be kicked out by a chaperone. Many adults believe that teens have lost a "sense of occasion," but this generation is more concerned with expressing themselves through what they wear than adhering to formal codes. (Jezebel)
Millennials are in favor of the legalization of weed and haven't bought into talk of its negative health effects, but a new study brings light to possible brain abnormalities in even casual smokers. Research from Harvard Medical School and Northwestern University shows that young adults who smoked around four times per week had abnormal brain growth compared to those who didn't smoke weed. (TIME)
Stand-up comedy is on the rise with Millennials, seeing a 19% increase in ticket sales last year. True to their storytelling nature, 75% of fans enjoy comedians that tell a story, and 8 in 10 feel that stand-up is the most authentic form of comedy today. (Viacom)
Young adults are attracted to the urban lifestyle of culture, convenience, and adventure that cities provide, but their delay in moving out to the suburbs to settle down is a marked shift from generations of the past. Suburban America is worried, and swiftly restructuring in order to attract young families again by increasing apartment living, bicycle lanes, and entertainment. (NYTimes)
We let you know about the latest apps that are appealing to Millennials' hyper-nostalgia, and Google is tapping into this trend by offering a look back with Street View. Using data from Google Maps imaging, Street View now presents a timeline to clock changes in rural and urban settings. (TechCrunch)
Lifeline Quote of the Day:"Spiritual is a buzzword that many people (including myself) use to mean that we are not agnostics. The term 'religious' has been given so many negative connotations that most people shy away from it." –Male, 20, MA
Thumb Stat of the Day: Today we asked Thumb users ages 13-17 if prom was big at their school; 68% of females replied with a thumbs up compared to just 20% of males. We also asked for some advice on asking someone to prom, and one user replied "Do it in a cute way! Make it a scavenger hunt. Give them an envelope and send them all over your town (or the school) and then at the end, give them roses and ask!"
Millennials support media sources that disrupt tradition with interactive, digital-driven content. Appealing to these desires is ShowMobile, a "made-for-mobile" entertainment app that connects fans directly with shows and artists. YouTube-launched pop star Austin Mahone announced the debut of his channel on the app today which will air exclusive episodes from his #TourLife series for fans. (ShowMobile)
Are Millennials still the "cord-cutting generation" if some of them have never paid for a cable provider? Adults under the age of 35 are twice as likely to not pay for TV services than older viewers, and the trend is catching on as cord-cutting increases across the nation. (MediaPost)
The Instagram community understands the stylings of the best dressed generation in ways that their peers might not, and for 13-year-old high-fashion enthusiast Mike the Ruler, the social network lets him "feel like I can be the person who I am." (NY Mag)
Next gen game consoles just aren't selling games as they had planned. Xbox One and PS4 are both still selling out post-release, but their appeal as streaming devices may be overshadowing game play. Exclusive releases are key to attracting new game buyers, so brands might want to consider unique bundles for new games. (Uproxx)
The private side of social media is expanding, but not without some controversy. Cyber-bullying ran rampant on the new app Yik Yak as middle school and high school students caught on to its localized message-boards. But the app's latest round of funding has afforded new features like geo-fencing and a 17+ age requirement that aim to keep its use within the intended college-age audience. (TechCrunch)
Lifeline Quote of the Day: "Girls already have their dream wedding planned out at 18-years-old on their Pinterest boards." —Male, 19, OH
Thumb Stat of the Day: A recent survey from the Pew Research Center shows that Millennials are expecting a lot from technology over the next 50 years, including space colonization. Today we asked Thumb users ages 13-24 if they would want to move to a human civilization on a different planet, and 39% replied with a thumbs up.
As technological innovations become more advanced and "out of this world," 59% of young adults ages 18-29 believe that they will lead to better lives in the future. 43% see space colonization as a possible happening in their lifetime, and this generation is most open to personal and commercial drones being used in the U.S. airspace. Both of these ideas involve travel technology, which Millennials rated the highest among futuristic inventions. (Pew Research)
Teenage entrepreneurs are increasingly making headlines for their DIY startups, but not without a little help. Meet 13-year-old fashion designer Isabella Rose Taylor whose "hippie-grunge, yet feminine" juniors line will be debuting in select Nordstrom stores for back-to-school. She credits "blood, sweat, and glitter" for her success thus far, plus a valuable mentor in the industry. (Fast Company)
In The Age of Not Believing, a trend explored in our Lifeline report, Millennials are on the lookout for verification online as a marker of trust. One guy used this tactic in a scheme that attracted more than 2,000 matches on Tinder by attaching a Tinder-branded "hot match of the day" banner to his profile image. (Adweek)
Doritos is embracing Millennials' penchant for disruptive creativity by including its consumers in a "Bold Flavor Experiment" where they can vote on which of three mystery-flavors they would like to see on shelves. The campaign directs them in-store to buy the mystery bags and then online for the chance to win $1,000 in gold during each day of voting. (Ad Age)
The United Nations is tapping into the appeal of Minecraft with the Block by Block program where designs for public spaces in developing countries can be submitted online. The program hopes to build interest in community planning among those ages 14-25. (Mashable)
Lifeline Quote of the Day: "Wedding trends I've noticed are synchronized dancing at ceremonies for viral internet videos, relatives getting super drunk and puking (I'm looking at you Uncle Bob), and the best man and bridesmaid speeches or any toast being done as a rap song." –Male, 23, NY
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if their parents have ever helped them get a job, and 57% replied with a thumbs down. That number increased to 64% for 21-24-year-olds who make up the majority of new hires, with many proudly commenting that they got their positions on their own without parental involvement.
Though they wear their Grandad's clothes, Millennials' view of luxury has nothing to do with the grandeur of the past. Conveying emotion is a key connector between luxury and Millennials, as told to Marketplace by Ypulse's own Trends Editor and Strategic Consultant MaryLeigh Bliss. Therefore, brands must re-think the stories that they are telling. (Marketplace)
We've explored the transition from magazines to e-commerce but the tides are turning back as online retailers increase the time and money spent on mailed catalogs that are more lookbook than product list. The majority of print materials are taking Millennials' preferred aesthetic into mind, focusing on large imagery with minimal text. (WSJ)
Tumblr is known to be a "hyperreal online mecca" of shared images, and musicians are utilizing the social network to share their inspirations and foster conversations with fans. Though marketing has been focused more on Facebook, Twitter, and Instagram, brands would be wise to take note of how music stars are taking to Tumblr. (Mashable)
Those under 25-years-old currently make up half of the world's population, and the first Global Youth Wellbeing Index has found that 85% of youth are experiencing lower than average levels of well-being. The countries that ranked highest for youth well-being include Australia, Sweden, and South Korea, with the United States coming in sixth. (Fast Company)
BuzzFeed quizzes are a daily ritual for many Millennials while browsing through online content, and their success has inspired The Metropolitan Opera to adopt the quiz format to target young audiences, helping them choose which show would be most appealing. (PSFK)
Lifeline Quote of the Day: "I mix up a bunch of beliefs to make up my own spirituality that works for me." –Female, 29, NY
Thumb Stat of the Day: More young entrepreneurs than ever are putting in the work to make their niche-interest dreams a reality. Today we asked Millennials on Thumb ages 13-24 if they would ever want to start their own business and 44% replied with a thumbs up; that number jumped to 56% for 13-15-year-olds. One commenter mirrored the topic of today's Q&A, saying "I would definitely like to take my etsy shop and turn it into a larger boutique one day."
The internet has a new animal star: Marutaro the hedgehog has 47,000 Twitter and 27,000 Vine followers. His owner shares videos of the prickly pet enjoying nature, and "wearing" paper masks that add expressions to his tiny face. (Mashable)
Brands see far more engagement with consumers on Instagram than they do on Facebook, but posting infrequently on the network can hurt follower counts for brands. Consistent and continuous participation is necessary to grow on the network. (Fast Company)
Frontback is "the perfect selfie taking app," which has just reached one million downloads on iOS and launched on Android. The app takes two pictures with the press of a button: one of what the user is looking at, and one of their face a few seconds after snapping the shot, which you can then post on any social network or the app's own newsfeed. (The Verge)
Mattel's sales have been on a downturn thanks in part to falling sales of Fisher Price toys, Hot Wheels, and waning interest in Barbie. The brand is hoping the "ultimate toy gun" it has been working on for three years, BOOMco, will be the toy that turns the tide. (Quartz)
A recent study to debunk Millennial stereotypes found that 54% of Millennial women say they have switched brands because it supported a cause they care about. Creating an authentic and transparent tie to social good is essential for brands interested in Millennials. (Mediabistro)
Lifeline Quote of the Day: "One wedding trend I've noticed is the use of themes. I worked at a country club where they hosted weddings and I saw a firefighter themed wedding." –Female, 19, PA
Thumb Stat of the Day: Following the nationally dreaded tax day, today we took a quick poll of 100 Millennials on Thumb asking if they would spend the money from their tax returns instead of saving it; 64% gave a thumbs down. Many expressed that they would split the money 50/50 to spend half and save the rest, while others said they would save the majority of the money.
Teens are invading Tinder. The dating app, which pulls from users' Facebook information to push potential matches to them, has 7% 13-17-year-olds making up their user-base, slightly outnumbering the Gen Xers who use the app. (NYMag)
Domino's succeeded with their campaign admitting their flaws years ago, and their new ads take on another Millennial-friendly theme: being willing to experiment and fail. To promote their new specialty chicken products the brand is poking fun at their own past failed food innovations, showing they are "not afraid to step out of [their] comfort zone and take risks." (Mediapost)
The generation has a cautious approach to managing money, but they do still want to spend. According to a recent study, if they received a $1000 tax refund, 27% of Millennial men would spend it on electronics, and 18% of Millennial women would buy clothing—only 5% of males said they would put it towards paying of their student debt. (Forbes)
Are touchscreens "melting kids' brains?" Researchers know "almost nothing" about how the many touchscreens we use impact young children, making doctors cautious and parents worried about long-term effects even as they use tablets as "the new pacifier(s)." (Wired)
Many brands wish they knew the secret to going viral, and scientists might soon have them covered. Researchers can now predict what photos will become popular on Facebook with an almost 80% accuracy rate. (Stanford)
Lifeline Quote of the Day: "I would rather call myself a free spirit. I don't really follow a religious belief." –Male, 22, CA
Thumb Stat of the Day: Using throwback hashtags on social media lets Millennials share their nostalgia for memories captured in their photos, but how long ago constitutes a throwback? Today we asked Thumb users ages 13-24 if it's ok to post a #tbt throwback pic for something that happened the week before, and while almost 50% of females gave it a thumbs up, males highly disapproved with 72% thumbs down.
Millennials are known for their close, sometimes dependent, relationship with their parents, and some brands are making parents a part of the hiring process for the generation. PepsiCo reaches out to some new hire's parents, and LinkedIn sponsored "bring-your-parents-to-work day" last fall, with more than twenty companies participating. But not every Millennial is interested in having their parents as a part of their career, so brands might want to consider the action on an individual basis. (HBR)
Ladyblog The Toast is profitable after just nine months, and getting about 2 million clicks every month. Its unique positioning may be the key to its success—the site steers clear of celebrity gossip, focusing on literary, pop culture, and "general nerdy" content for young women. (AdWeek)
KFC is thinking outside the box to market to Millennials this prom season, offering limited fried chicken corsages in Extra Crispy or Kentucky Grilled Chicken (for those dates worried about fitting in their dresses). Interested prom-attendees can buy a chicken corsage for $20 plus shipping through KFC's site. (Mashable)
After a 14-year-old Dutch teen tweeted a threat at American Airlines yesterday, a slew of teens followed suit, sending bomb threat jokes to various airlines through Twitter. But the trend didn't last long, and most of the accounts that participated have been shut down by Twitter. (Mediabistro)
Just how far has the wall between celebrities and fans come down during the social media age? This weekend Taylor Swift actually attended a super-fan's bridal shower in Ohio, bearing multiple gifts and impressing the internet with her devotion to the Swifties. (BuzzFeed)
Lifeline Quote of the Day: "I would definitely classify myself as a Christian, but I don't associate with any specific denomination or religious order. There's too much judgment and hypocrisy in religious orders and denominations." –Male, 23, PA
Thumb Stat of the Day: Moving for love might be a new relationship milestone for Millennials, but how many would actually pack their bags for romance? Today we asked Thumb users ages 18-24 if they would move if their significant other got a good job in a different part of the country. 54% gave a thumbs up and another 13% were neutral.
We've warned brands in the past that making fun of Millennials is probably not the best way to get their attention, but it continues to happen. In an attempt to reach the generation, H&R Block created a social media campaign called "Hipster Tax Crisis" that paints the young and hip as obnoxious and clueless. The "Hipster Tax Rap" is particularly painful to watch. (Adweek)
Is moving for love the new relationship milestone? With the job market difficult, more young people are having to decide whether they will move for their significant other when career opportunities threaten to separate them—often before they have made a legal commitment of getting married. (NYMag)
The news that Stephen Colbert will be replacing Letterman on Late Show will create more competition in the Millennialization of late night. But it also presents a hard-to-fill opening at Comedy Central: whoever replaces Colbert will need to appeal strongly to their 18-34-year-old viewers. (Wall Street Journal)
The campaign against bullying is continuing in creative ways. Singapore's Coalition Against Bullying for Children and Youth created an anti-bullying video that becomes shorter every time it is shared, with the message that the more people who are aware of the effect of bullying, the more it can be wiped out. (Mashable)
We've been charting the rise of the desire for privacy and secrecy in social media, and there is a new contender in the space. Wickr allows users to send messages that not only disappear shortly after their read, but are encrypted with "military-grade" encryption. (Fast Company)
Thumb Stat of the Day: To get a read on smart clothes, today we asked Thumb users ages 13-24 if they would wear clothing that feeds them information about their body, and 52% replied with a thumbs up.
Lifeline Quote of the Day: "I listen to the podcast Welcome to Night Vale because it's a lot of fun—and a little creepy! I especially enjoy listening to it on the bus to school in the morning, when my brain isn't awake enough to read my book." –Female, 26, CA
iPads, cell phones, and SMART boards are changing the way the next generation is being educated, and how they interact with teachers. The technologies allow for new methods of learning, but also present some problems, like in-class distraction. Some students say that, "if you don't have WiFi you can't do your homework." (The Wire)
BuzzFeed has launched a new TV engagement feature to help networks "drive audiences to specific shows, with Bravo and IFC as the official partners to start. The Social Tune In program will create posts to plug shows in BuzzFeed's signature listicle style. (MediaPost)
This year, Netflix went to the prom with a 17-year-old. You read that right. High schooler Muthana Sweis tweeted at the brand asking if they would go to the junior prom, and, in a fun personalized marketingmove, Netflix said yes. The streaming service let their "date" choose from three TV-themed rides to the dance and gave him a James Bond tux to wear. The entire date was filmed and shared on YouTube. (Mediabistro)
26-year-old snowboard sales rep Shaun McBride is becoming a star of Snapchat. His elaborate cartoons on the app have amassed him thousands of followers, and show the potential for major creativity on the platform. (Digiday)
The Lego Movie may have been a major hit, but the director wasn't fully satisfied. The sequel—which is currently being developed—will have more strong female characters, and make more of an effort to pass The Bechdel Test. (HitFix)
Lifeline Quote of the Day: "My friend's boyfriend asked her to prom by getting it put on a billboard near her house." –Female, 17, AL
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if they are nervous about their internet security in the wake of security bug Heartbleed, and 64% replied with a thumbs down. Security holes have become more and more common, and after the Target and Snapchat cyber attacks, this may be just white noise to them, despite its potentially devastating consequences.
Sex education in the U.S. varied wildly from state to state, but seems to be missing the mark overall: 80% of young teens who have sex don't get sex ed beforehand. (The Wire)
Chick-fil-A wants to improve their image with Millennials, which took a hit after anti-gay marriage comments made by CEO Dan Cathy in 2012. The brand is going through a "cleaning process" to present more natural ingredients, and attempting to become more transparent in their practices to appeal the generation. (USA Today)
Yesterday, teenager Nate Scimio became one of the victims of the Pennsylvania school knife attack, shielding several other students and pulling the fire alarm to alert others to evacuate. Now, he is in the spotlight for a different reason: his "post-stabbing selfie," shared on Instagram from the hospital, has made him the focus of a major backlash. (Washington Post)
NBC is taking an unprecedented crowdsourcing tactic to find new sitcom ideas. Their Comedy Playground campaign is asking consumers for their show concept submissions, which will be judged by a panel of producers and actors. The winners will have their show broadcast on the network. (Entertainment Weekly)
Tissue box marketing strikes again. "Unsung Hero," a tear-jerker spot from Thai Life Insurance showing a do-gooder being rewarded for putting others first, has gone viral. The ad has been viewed over 5 million times in the last week. (The Drum)
Lifeline Quote of the Day: "When Starbucks donated money towards pro-LGBT lobby groups. I wasn't surprised…[but] I started buying more coffee from them." –Female, 26, CA
Thumb Stat of the Day: Xbox is continuing to innovate with original content, so today we asked Thumb users ages 13-24 the same two questions we asked back in November: Do you have or plan on buying Xbox One or PS4. 24% gave a thumbs up to PS4, a decrease from 30%, and 22% gave a thumbs up for Xbox One, an increase from the 16% we saw five months ago. Clearly the console wars are far from over as these two powerhouses continue to battle for Millennial living rooms.
Millennials are more likely than Xers or Boomers to say that they believe one parent should stay home to care for children, with 60% agreeing to the statement. The new wave of Millennial parents are setting out with different expectations, and many feel the decision to stay home is a personal, not political, one. (CNN)
Xbox One's launch of original programming will include interactive elements like sub-plots and mini-games that can be unlocked with the console's controller. (CNET)
Frozen madness continues! Official merchandise for the film is selling out everywhere, prompting parents to flood Disney's Facebook page with complaints. Some items are being auctioned on ebay for more than $1000. (Jezebel)
A large number of the young teachers hired in 2007 have stayed in the profession, despite struggles in education. This "new generation of teachers" is bringing energy and tech-savvy to the classroom, including using social media to communicate with students. (WSJ)
To promote the release of their upcoming Family Guy mobile game, Fox is looking beyond in-app ads, and instead has launched an Instagram for protagonist Peter Griffin. The account has gained almost 57,000 followers after just seven posts. (Digiday)
Lifeline Quote of the Day: "I never really paid attention to same-sex rights until I became a Girl Scout leader. One of the girls in my troop has two moms. They are both wonderful and are raising two amazing children together. It breaks my heart that a person cannot potentially be there for their significant other if they are injured, etc., and need to be hospitalized, because on paper, they aren't considered family." –Female, 30, OK
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if they think keeping their phone in their pocket all day is good for their health—61% replied with a thumbs down. Though Millennials may feel having their cellphones on them at all times is a necessity, the potential for negative health effects hasn't escaped them.
It can be hard for brands to use hashtags right, but turning hashtagging into a competition could be one way to engage young consumers. Adidas is rewarding one high school football team with brand new gear, and students can vote for the most "cleat-worthy" school over Twitter and Facebook with the #adidaszero and #vote hashtags. (Digiday)
Sesame Street is getting into Netflix's game, launching streaming service Sesame Go for $3.99 a month, and appealing to families with a lower price than competitors and a child-friendly design. (The Verge)
Under Armour has been paying attention to workout trends, and their new line is apparently inspired by gym selfies. Post-workout selfies are all over Instagram, and have been made famous by individuals like #belfie (that's "butt selfie" for those who haven't witnessed the phenomena) star Jen Selter. (Racked)
Today Uber is driving their service into New York, but this time they're on two wheels. Rather than the peer-to-peer taxis they are known for, UberRUSH will be providing 24-hour same day bike deliveries around Manhattan. Users will be able to track their parcels through the service's app. (Engadget)
Amazon could be changing the future of grocery shopping with one little device. Their newly launched Dash is a WiFi enabled "wand" currently being tested by Amazon Fresh customers. Users can simply scan the barcodes of items that need restocking to add the product to their online cart. (CNET)
Lifeline Quote of the Day:
Q: What do you plan to purchase for a Mother's Day gift?
A: "I don't f*cking know yet. I completely forgot I had to do that...and her birthday is in April so I've got to buy something for that too. Ugh." –Female, 21, PA
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if they have downloaded 2048, the "weekend project" we told you about in last week's Essentials, and 32% replied with a thumbs up. The app version of the game is currently the top free app on Apple's app store.
For Millennials, the American Dream no longer necessarily means the traditional house and car, so some brands have to "forget what you knew" about selling in order to appeal to the demographic. Flexibility, legacy, connection, and creation are some of the new values defining their "new dream." (Fast Company)
We told you that Vice would soon be partnering with FremantleMedia to create food-related content for Millennial viewers, and now the result is revealed: Munchies, a "multi-channel" food platform, is currently in beta. (Stream Daily)
Heineken is entering their 13th year as a Coachella sponsor and is planning their biggest year of on-site marketing yet. The brand's Heineken House will provide festival attendees with food, art, and music. Exclusive musical performances will be revealed via Snapchat throughout the fest to those following HeinekenSnapWho. (MediaPost)
A recent study from a moving company (of all places) has revealed that Millennial men are more likely than men of other generations to say they would move to a new city to advance their partner's career goals. More than half of Millennial respondents were willing to relocate, versus 43% of Boomers, and 28% of "pre-Boomers." (USA Today)
As streamed viewing increases in popularity, networks are struggling to play tech-catch-up. HBO Go faltered during last night's premiere of Game of Thrones, prompting the network to send out apology tweets, and drawing comparisons to the service's issues during the True Detective finale last month. (Recode.net)
Lifeline Quote of the Day: "For prom this year, a girl asked another girl legitimately and I love that homosexual couples are becoming more accepted and confident—so, uh yes, please do that, marketing people." –Male, 16, NY
Thumb Stat of the Day: Today we asked Thumb users ages 13-24 if they were tuning in for the season premiere of Game of Thrones this weekend and 1 out 5 replied with a thumbs up. The series has been a Millennial favorite and looks like it will continue to capture the demo.
Infographic Snapshot: The Millennial New Year by the Numbers
We counted down the days until the New Year by revisiting the lessons we learned about Millennials in 2013…
Culture & Trends, Media & Entertainment, Books & Print, Movies, TV, Web
Age Group:
8-12, 13-18, 19-24, 25+
Posted on: November 20th, 2013
Millennials Fight for Superwomen
Though the gender gap is ever narrowing, certain industries have yet to represent women in a significant way,…
Style, Culture & Trends, Media & Entertainment, Books & Print, Movies, Mobile, Tech
Age Group:
13-18, 19-24, 25+
Posted on: October 25th, 2013
Modern Age Storytelling: The Friday Don't Miss List
We've got this week's trending topics in the world of Millennials that you really shouldn't…
Style, Marketing, Culture & Trends, Media & Entertainment, Books & Print, Movies, Music, TV, Web
Age Group:
8-12, 13-18, 19-24, 25+
Posted on: July 19th, 2013
The Friday Don't Miss List
Here is your round up of trending topics we've covered this week and some things you might…
Marketing, Culture & Trends, Media & Entertainment, Books & Print, Movies
Age Group:
8-12, 13-18, 19-24, 25+
Posted on: July 16th, 2013
What's The Next…
What's the next Harry Potter? What's the next True Blood? What's…
Marketing, Media & Entertainment, Books & Print, Gaming, Mobile, Tech
Age Group:
8-12, 13-18
Posted on: July 2nd, 2013
Christmahanakwanzika in July: What Disney Has Planned
Few things can bring generations together like the holidays. We might be creeping up on the 4th of…
Culture & Trends, Media & Entertainment, Books & Print, Movies, Music, Web
Age Group:
8-12, 13-18
Posted on: June 12th, 2013
Teen Mag Roundup
Today we're reading Teen Vogue, Seventeen and M so you don't have to, giving…
Marketing, Culture & Trends, Media & Entertainment, Books & Print
Age Group:
19-24, 25+
Posted on: May 15th, 2013
Marketing At The Great GoogaMooga
This Friday, we're introducing our Millennialize Me experience series at The Great GoogaMooga in Brooklyn to…
Teen Mag Roundup
Today we're flipping through the pages of Teen Vogue, Seventeen, and J-14's May issues…
Ypulse Interviews Hollywood Screenwriter, Kirsten Smith
Ypulse had the pleasure of sitting down with Hollywood screenwriter and American novelist, Kirsten Smith; responsible…
Culture & Trends, Media & Entertainment, Books & Print
Age Group:
Posted on: February 19th, 2013
Q&A With David Burstein, Author of Fast Future
David Burstein, 24, is a Millennial writer, filmmaker, and storyteller. He is the author of Fast Future: How…
Style, Marketing, Culture & Trends, Media & Entertainment, Books & Print
Posted on: February 5th, 2013
Monthly Teen Mag Roundup
We're back with our monthly teen magazine roundup to highlight what's trending and what…


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Rio Adventure Cozy Camp Bed - Black/Blue TweedItem #: RA-C327-40
List Price: $80.00
Price: $68.00
You Save: $12.00 (15%)
The RIO Adventure™ RA-C327 76 in (193 cm) cozy camp bed is constructed with sturdy steel legs and frame and polyester fabric. It's easy to set-up and fold and features a padded mattress, storage pocket and a carry/closure handle. Weighs 15.5 lb... Learn More
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U.S. adults age 26 to 49 and primary care, internal medicine and family medicine physicians who were not Drug Addiction Treatment Act (DATA) 2000 certified.
This Opioid Dependence Study of 1,002 U.S. adults was conducted online by Harris Interactive on behalf of Reckitt Benckiser Pharmaceuticals between January 2 and 7, 2013. The survey of 200 primary care, family practice and internal medicine doctors practicing in the United States, who, at the time of the study, were not certified under the Drug Addiction Treatment Act (DATA) 2000 to treat opioid dependence as part of their practice also was conducted online by Harris Interactive on behalf of Reckitt Benckiser Pharmaceuticals between March 13 and 22, 2013. To ensure the survey results were nationally representative, data for the general population were weighted on income, education, ethnicity, region, age within gender and propensity to be online, while the doctors' data were weighted on years in practice by gender.
1. The Treatment Episode Data Report. Substance Abuse and Mental Health Services Administration.
Available: http://www.oas.samhsa.gov/2k10/230b/230bPainRelvr2k10Web.pdf. Accessed June 4, 2013.
2. Results from the 2010 National Survey on Drug Use and Health: Summary of National Findings. Substance Abuse and Mental Health Services Administration. NSDUH Series H-41, HHS Publication No. (SMA) 11-4658. Rockville, MD: Substance Abuse and Mental Health Services Administration, 2011.
3. Drugs, Brains, and Behavior: The Science of Addiction. National Institute on Drug Abuse. Available:
http://www.drugabuse.gov/ScienceofAddiction/addiction.html. Accessed June 4, 2013.
4. Doran CM. Pharmacoeconomics. 2008;26(5):371-393; 2. World Health Organization. 2004. Available:
http://www.who.int/substance_abuse/publications/en/PositionPaper_English.pdf. Accessed June 4, 2013.
5. HIPAA Privacy Rule and Public Health. Centers for Disease Control and Prevention. Available:
http://www.cdc.gov/mmwr/preview/mmwrhtml/m2e411a1.htm. Accessed June 4, 2013.


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Elegant Framed Art by Gallery Glass®
Material List
- Gallery Glass® Liquid Leading™ - Black
- Gallery Glass® Window Color™ - Ruby Red, Lime Green, Emeral Green & White Pearl Clear
- Tape (Optional)
- Stencil Brush, 1/4"
- Toothpicks
- Foam Plate
- Frame, 8"x10" - Black
Project Instructions
Remove glass from frame. Clean with soap and water. Let dry.
Place glass over pattern. Trace pattern with Liquid Leading™. Let dry eight hours.
Starting at center of design, paint flower in Ruby Red, Emerald Green and Lime Green Window Color™, filling one section at a time, then immediately combing back and forth with toothpick to smooth paint and remove bubbles. Let dry until color is translucent.
Squirt a small puddle of White Pearl Window Color™ on foam plate. Lightly load stencil brush with paint then apply to border areas of design to create a frosted texture. Reload brush as needed to complete textured areas as desired. Let dry.
Place painted glass into frame.


text:
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John99 (John99)
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Om John99
Hi, I Live on the coast not far from Liverpool. Some may know the city as a major port and home of the Beatles pop group, with a couple of well known Football teams. I am semi-retired and have done office work, some of that inevitably involved some computer use in later years.
I have an interest in how things work, and as a hobby quite likely to play with computers, I find that much more interesting that sitting doing crossword puzzles. At Uni I recall a computer taking up a large area of the ground floor, in the only Air Conditioned room, and feeding it with code one line to each punch card, with output on a line printer. No such things as a VDU terminal. My first computer was a Sinclair Spectrum, that took input on a Philips Audio cassette, and had printed output on a thermal printer and connected to a TV as a VDU. My second was an Atari STFM, it would not be recognised today as much of a computer, but it was powerful enough to emulate and even outperform some of the PCs of that era, and that could be done with floppy disks only! (A PCs DOS OS would fit on a single floppy!).
I am now starting to take an interest in Linux. My latest laptop has Windows 7, but is used almost entirely as a linux machine. So now I can regard myself as a novice with Windows 7 and Linux. I use phones as phones, rather than as mobile internet devices, connecting at home works out a lot cheaper than paying cellnet prices for internet access. I have never taken an interest in Facebook or twitter.
In my younger days I was a bit more active and adventurous, and have tried surfing, scuba diving, parachuting and potholing, now I am more likely to have a gentle walk or use a push-bike.


text: Just right for grilling up to 8 large hamburgers. The Newport is a finely crafted piece of hardware. Now with Fold-away legs making this the go-anywhere grill to enhance all of your outdoor activities. It's beauty, performance and safety features will certainly exceed the expectations of the most discriminating grill enthusiast. It grills quickly, evenly and disassembles easily for cleaning. Uses inexpensive disposable 1-lb. propane cylinders or adapts to on-board LPG (propane).*Mount not included