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Breastfeeding Nemesis
by Suzanne Colson[Editor's note: This article originally appeared in Midwifery Today Issue 48, Winter 1998.]
British mothers are among the most reluctant in Europe to breastfeed their babies. In 1995, only 66 percent of babies were breastfed at birth, with rates dropping by 20 percent only two weeks later (Foster et al. 1997, 24). The reasons mothers give up breastfeeding include insufficient milk or a seemingly hungry baby, sore nipples, or painful breasts. Mothers' dissatisfaction with breastfeeding may be linked to the crippling effects of "Breastfeeding Nemesis."
Nemesis was the Greek goddess of retribution—or just punishment. In Greek mythology, lesser gods were often the personification of an abstract concept or emotion. Nemesis represented the concept of revenge and divine response to Hubris, another minor deity, who personified arrogance resulting from excessive pride. Nemesis lurked in the lairs of Hubris, ready to work the wrath of the gods and punish any mortal who dared trespass the measure of man....
In this essay the medicalisation of breastfeeding will be examined in an attempt to clarify how nursing a baby became a complicated observable behavioural science. In one short century, breast milk has been transformed into "a human biological product" (Rothman 1982, 186). At best, the act of breastfeeding now requires midwifery supervision and instruction, or more extremely, expert medical advice as soon as it is deemed to have deviated from the norms dictated by the technological experts. This fixed system has created Breastfeeding Nemesis.
The Scientification of Infant FeedingThe technology of engineering an artificial feed of cow's milk in a bottle with a rubber teat literally initiated an unprecedented event in human history. Human mothers are the only mammals who have a choice about whether to give their own milk to their infants. The decision to use cow's milk was not based on any scientific investigation to compare the suitability of other mammals' milk for human consumption. Expediency was the priority, and cow's milk became the substitute of choice, mostly for economic reasons, as there was at least one cow available in every village farm. During the first 30 to 40 years of the twentieth century, cow's milk was diluted with water, and sugar was added to make it palatable to the infant. Because the proportion of the basic constituents of cow's milk are inappropriate to human needs (large amount of protein and small fat content, with no long chain fatty acids), constructing a safe formula using cow's milk as a breast milk substitute became the subject of intense medical scientific investigation.
It was the pure arrogance of the situation that provoked a response from Nemesis. Divine retribution to this scientific hubris was immediate. Breastfeeding Nemesis stealthily crept in with her disastrous side effects, punishing mothers and babies through soaring infant mortality rates. But the vanity of Hubris would heed no warning, and it was not long before infant feeding changed from an activity of daily living that had required no expert advice to one requiring its own specialised discourse. Discourse, a term central to the work of French social philosopher Michel Foucault, is the language used to structure dominant ideas, thus shaping the boundaries of a particular area of knowledge. The discourse of infant feeding was produced by agriculturists, scientists, medical doctors and commercial manufacturers. Through the expression of their dominant ideas, a science of infant feeding was created based upon the imperatives of formalising a feed of cow's milk safe enough for human infant consumption.
We can imagine the scene: A scholarly-looking gentleman speaks with conviction to a group of male experts seated around a large table. He focuses attention upon infant mortality statistics and the urgent need to make artificial feeding scientific. He stresses the benefits of rigorous exactitude not only in the formulation of infant food but also in parenting techniques to produce hardy rigorous youths. He stresses "ignorance and fecklessness of mothers" as major contributing factors to the unacceptably high death rate of Britain's future citizens (RCM 1988, 5). He emphasises the convenience of bottle feeding and predicts that very soon many mothers will no longer need to breastfeed. "We all know," he says, "that cow's milk given in a bottle is preferable for those mothers who are sick or too frail to breastfeed. But any mother who fears the physical and psychological trauma of sore nipples, or that she won't have enough milk, should have the choice. Furthermore, mothers will save money because they won't have to pay the wet nurse."
Zeus was furious. "How dare they! Pompous, arrogant medical technocrats," he mumbled. "Did they really think they could create a scientific formula to replace the golden nectar of the gods?"
The impact of Breastfeeding Nemesis was recognised in the early 1970s. At that time, the World Health Organisation voiced concerns about declining breastfeeding rates. In Britain, a Committee on the Medical Aspects of Food Policy Working Party (COMA 1974) reviewed infant feeding and advised that mothers breastfeed for four to six months. Mothers agreed that they would try to breastfeed. They gritted their teeth and persevered because it had been discovered to be so good for their babies. But ever since technology opened Pandora's box, the pain and misery of a forgotten art continued to make the bottlefeeding choice easier. Nemesis wreaked havoc. Some mothers were severely punished by the side effects of reduced milk supply, others by sore and cracked nipples, still others by postnatal depression! By 1985, breastfeeding statistics had plummeted. Following a meeting organised by the Royal Society of Medicine, the devastating effect of Breastfeeding Nemesis was acknowledged, and hope was expressed that midwives would set the standard for successful breastfeeding (RCM 1988). Nemesis continued to be relentless in her punishment of mothers and babies, only now midwives were responsible!
Midwifery failure is often evoked to account for consistently low breastfeeding rates. Rothman (1982), from a sociological perspective, observes two fundamentally different models in the provision of maternity care. The medical model focuses on the medical management of birth and originates from a male profession in the context of patriarchal society. This perspective can be seen to reflect a "man's eye view" of women's bodies (Rothman 1982, 23). However, it is the complete antithesis of Foucault's observational "gaze": "The purity of the gaze is bound up with a certain silence that enables the clinician to listen…the gaze will be fullfilled in its own truth and have access to the truth of things if it rests on them in silence" (Foucault 1973, 107-8).
The "man's eye view" perceives a body machine, and the male body is portrayed as the norm. From this perspective breastfeeding is, at best, a stress on the body system requiring medical management and treatment. At worst, the body machine breaks down, resulting in pathology ranging from sore, cracked nipples to mastitis and breast abscess. Expert doctor comes to the rescue with discourse, intervention or both. The "Anatomy of Infant Sucking," written by Dr. Michael Woolridge (1986) is an example of how male-dominated scientific discourse responds to the technologically created need for instruction in regard to infant feeding. Woolridge summarises his intention in the abstract to his article: "…armed with an appropriate understanding of the underlying processes by which milk is transferred from mother to baby, a midwife is best equipped to advise a mother regarding the correct technique for achieving trouble-free breastfeeding."
The term "trouble-free breastfeeding" aptly illustrates the technological quest for "better health" described by Illich. The Oxford dictionary defines technology as that branch of knowledge that deals with the mechanical arts or applied sciences and its discourse. By definition, technology is a means to enhance the quality of performance.
We must assume that the aim of Woolridge is to facilitate breastfeeding, but his metaphors speak of weaponry and equipment. The entire article reflects a technological perspective. Management and the mechanics of sucking are highlighted. In conclusion, the reader is reminded that a "sound understanding of the mechanisms of milk removal from the breast is essential if one is to advise mothers correctly on feed management." Milk is processed and transferred from mother to baby in the same fixed system of rigorous exactitude as the technology that underpins bottle feeding.
Before this technological takeover, breastfeeding had been an activity of daily living based upon mimicry and learning from family, as well as the hit and miss of the experience itself. All of a sudden it turned into a scientific battlefield requiring strategic study, with male experts demarcating the normal and the deviation. The mother-baby relationship of nursing is dismissed in favour of trouble-free achievement. The medical model redefines not only how the mother should experience the event but also how the midwife should teach the mother to experience the event.
In contrast to the medical model, Rothman (1982) extols the virtues of a "holistic, naturalistic" midwifery model that is the antithesis to the dominance, power and control inherent to the medical model. Rothman stresses that midwifery care embraces an integrated approach to women as they experience childbirth. Furthermore, this model views the female body as the norm and the woman and fetus as one. In that way, it aims to provide integrated care that satisfies the needs of both. In Britain, with the implementation of Changing Childbirth, midwives and mothers have worked together to tailor this kind of service to respond to perceived needs. What about midwifery hubris? How much of the "man's eye view" has been integrated into the midwifery model? To address this question, let us examine some midwifery breastfeeding discourse.
Written by three experts, BestFeeding, Getting Breastfeeding Right for You (Renfrew, Fisher and Arms 1990) is considered to be one of the most knowledgeable breastfeeding books to date. Let us examine the approach: "Breastfeeding is by far the best way to feed a baby. Most women know this…. But many women find it difficult to do without help, and it can be hard to find the right help" (Ibid., 1). Yet, "Many health workers do not really understand breastfeeding, even if they are supportive" (Ibid., 25). Nevertheless, "When you are ready to breastfeed her, ask for the help of a midwife, nurse or family member" (Ibid., 31). And then, if you do ask for help, the most likely thing to happen is: "Sadly, the most common remedy today is to give the baby a bottle, rather than try to solve the real problem" (Ibid., 3).
The constant warning that help is needed decreases a mother's confidence in her capability to even hold her baby, let alone breastfeed it. This discourse also classifies breastfeeding as one of those activities that requires help from an expert. In that way it expropriates breastfeeding and causes Nemesis.
A textbook for midwives, Management of Breastfeeding (Sweet 1997), addresses the reader this way: "The mother should feed her baby in whatever position she finds most comfortable" (Ibid., 807). Is it appropriate to have prescriptive advice like this in a midwifery textbook? Does the inclusion of this directive mean that some midwives have advised mothers to breastfeed in uncomfortable positions?
Further down the page: "The baby's body should be close to the mother's body with his head and shoulders facing her breast and his mouth at the same level as her nipple. To achieve this position the baby may be supported on a pillow on the mother's lap…. When properly fixed on the breast, the baby's mouth should be wide open with his lower lip curled back and below the base of the nipple. When feeding the baby's jaw action extends back to his ears with little movement seen in the cheeks…. The milk is then stripped from the ampullae and propelled toward the back of the baby's mouth by peristaltic waves along the surface of the tongue" (Woolridge 1986a).
This whole passage reproduces the "Mechanics of Sucking" and indeed is referenced Woolridge 1986.
Breastfeeding is a relationship, and as in all relationships, there is no one way to do it. A midwifery black bag of instructions takes control and often conflicts with mothers' own ways.
Caesarean Birth in Britain (1993) is a book for health professionals and parents written by health professionals and parents. It includes advice on breastfeeding as part of the natural continuum of giving birth and is meant to be reassuring: "The woman will need help getting into a comfortable position so that the baby can feed without resting on the wound. This can be achieved by the woman either sitting up or lying down. Hospital beds are not ideal places to breastfeed, so she may need to experiment to find comfortable positions, with pillows and lots of help. If the woman needs to be propped upright following a general anaesthetic, she will need help with pillows to be able to feed in a good position without pulling the breast out of the baby's mouth. The back rest of the bed should be in its upright position with a pillow across her lap and the baby resting on the pillow. The pillow can be at her side and the baby lying on the pillow with its feet tucked under her arm (also known as the 'rugby hold' or under arm position)." Another way for the baby to feed in hospital is lying on a pillow on the meal table that fits over the bed (Francome et al. 1993, 87).
The constant reference to the need for help reinforces a sick patient image. The text paints a frightening picture of a passive recipient of midwifery care. Of course, any mother who has had a caesarean section will need help; that is common sense. But saying it over and over again creates uncertainty and anxiety. Almost every midwife has seen a mother jump out of bed soon after caesarean section to have a cigarette in the day room! Karen Pryor, marine biologist, highlights a rewarding aspect of lactation that helps a mother take a personal and growing interest in her newborn. She discusses a flooding sense of peace and joy that some human mothers describe as their milk lets down. One mother says, "It's much more relaxing than a cigarette and just as habit-forming" (Pryor 1963, 70).
HERE to read the entire article on Midwifery Today's website


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Tuesday, January 5, 2010
10 Things I Can't Live Without: i suwanee
Today, Jamie Meares of i suwanee and Furbish Design Studio will be sharing her "10 Things" with us. Her blog is one of my favorites because of her combination of fabulous style and witty humor. Jamie's tongue is just as sharp as her eye for design. Thanks for participating in the series, Jamie!
1- my diesel jetta. it zips around and gets about 40 mpg.
2 - avocados. they make everything better.
3 - simple limeade. delish. my taste buds quiver just thinking about it.
4 - american apparel deep v-necks. great for sleeping in,working out in, or hipping up with some skinny jeans and a scarf for outings.
5 - my iphone.
6 - books. reading. bookcases. rearranging bookcases.
7 - rowdy. he's my bestie.
8 - hot sauce. i put it on all things large and small
9 - my white cushy bathrobe.
10 - booth's tea tree toner. great for taking makeup off and moisturizing. morning and night style.
11 comments:
- Alaina @ Live Creating Yourself said...
couldn't agree more on 6 and 7. but about these iPhones... what is with the kids and iPhones these days... haha i was due to trade in my phone with verizon two years ago and i have yet to replace it. even my aunt made fun of "how old" my phone is. maybe if i didn't live in front of a computer i'd make the splurge and get one of these fancy emailing thingers. but until then... off to check out i suwanee!
great list!
- January 5, 2010 at 9:45 AM
- HAMPTON HOSTESS said...
Fun post! thanks for sharing- cheers, barbara
- January 5, 2010 at 10:08 AM
- Emily A. Clark said...
I love I Suwanannee. She has great style. And, this reminds me, I still want to try Simply Limeade :)
- January 5, 2010 at 10:10 AM
- Averill said...
Very fun -- and I agree 100% about avocados. Delish!
- January 5, 2010 at 10:49 AM
- Kirsten Sue said...
Love her blog. Thanks for sharing.
- January 5, 2010 at 11:06 AM
- ashlina said...
what a great top 10! super cute...
love it
- January 5, 2010 at 1:30 PM
- Katie (Refresh Design Studio) said...
Love Jamie's blog and I agree about the iphone! Now that I have one I can't live without it!
- January 5, 2010 at 1:43 PM
- email@example.com said...
Oh man, I love Jamie's blog. Her list is so quintessentially her - its great. A little of that limeade and a splash of vodka makes a good hot weather cocktail. Just sayin'.
- January 5, 2010 at 5:55 PM
- The Rural Socialite said...
I Suwannee is such a fun blog. Thanks for featuring her!
- January 5, 2010 at 7:48 PM
- Patrice-The Soap Seduction said...
Ahhh yes, Simply Limeade-liquid crack for the taste buds!
- January 5, 2010 at 8:41 PM
- Inspired Living Spaces said...
Lovely post as always enjoy these so much!!! Thx
Gena @ Inspired Living spaces
- January 7, 2010 at 2:11 AM


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3 Responses to "Best Perewitz Custom Seat"
Jun 25th, 2008 at 7:39 am
What's it's motorcycle connection?
Jun 25th, 2008 at 8:39 am
Ahhh Perewitz!
Jun 25th, 2008 at 10:13 am
Does Michelle Smith come with everyone that you buy?
Comments are currently closed.


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Hey, is this you in this photo? Yes, I'm talking about the lady with the big ol' tablet taking a photo or the guy across the aisle holding up his cell phone.
Photo by Tom Pumford.
I say that in a joking matter, and no I am not going to spend this blog post bit…er…complaining about people who don't follow rules. The purpose of this post is to check yourself. Are you being one of THOSE people? You might be and not even realize it!
The idea for this post came to me after I was coordinating a wedding this past weekend. The officiant opened the ceremony by welcoming guests and politely made a request in honor of the couple to leave the documenting to the hired professionals and to truly be present in the moment with them. Not event 30 seconds later, a guest sitting the very middle of the audience stood and started taking photos on his iPhone. "Ummmm hello….?" was what I really wanted to say outlout, but instead I just shook my head and glanced around as the other vendors and guests looked at the gentleman in horror.
Here's another one of my favorites. The ceremony has just wrapped up, the couple is officially Mr. and Mrs., and the bridal party and family begin to congregate off to the side to take photos. Then all of a sudden, there's a hoard of people heading in the direction of the newlyweds saying to the people they are with, "I just want to say hello to them really quick." Can I be blunt with you? All 250 guests want to do the exact same thing. If they choose not to do a receiving line, there's probably a reason for that (time, weather, etc.), and the couple will absolutely make their way around to socialize with you later.
Or for example, let's say you're attending an event that is taking place at a public location and only part of the venue is dedicated to the private event. It's OK for you to ignore the signage about where the private event is located and help yourself to other amenities that are not intended for you, right? Probably not. That would be like someone from the general population coming into the private party and helping themselves to the complimentary appetizers. That wouldn't be OK, now would it?
I'm not trying to sound like a Negative Nancy. It just baffles me how many people think they're the exception to the rule. News flash: if you are asking for a special request, special accommodations or to be the exception, you aren't the only one. Lots of people are doing it. You don't want to be one of THOSE people that is being talked about after the event. Just tryin' to help you out!


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Wally took leave from Auburn University to help Stephen Covey write The 7 Habits of Highly Effective Families. He returned to work as an Extension Specialist, at the University of Arkansas Extension Service. He has worked with public television to develop a series entitled Guiding Children Successfully that has aired all over the United States. He worked with Haim Ginotts widow to revise the classic parenting book, Between Parent and Child, on which this program is based.
Wally and his wife, Nancy, have three adult children, three grandsons, and have cared for twenty foster children over the years.


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Yes, I did love this green vintage glass ware. But I talked myself out of starting a new love affair with them, so....
This guy had so many, so no....
Although a great selection, I didn't need
anything that day
See ya' soon.
Sounds like such fun. I love to have the time to just wander and look for treasures, that is very special time. The green glassware is just gorgeous and the door knobs are wonderful. Seems like you saw a lot of really neat things. Hugs, MartyReplyDelete
OH..I just love those bottles! Those door knobs are so fun too!
~sandy toe
I sent you an email a week ago but oh how I love my print...I love it!
The bottles and the hardware -- please oh please find your way to my home, m'kay?ReplyDelete
What will power...ReplyDelete
Sometimes the best vacations are close to home discovering treasures nearby as you seem to have--love your photos of all the goodies you discovered!ReplyDelete
I'm not sure I would have been able to resist any of these beautiful treasures, Donna.
We're going to Clarksville this week, to look at a double bonnet secretary for our room. I saw it when we toured the Elgin~Cottrell house last fall. I e-mailed the owner the other day. He's holding it till we get a chance to have another look. I have an idea it's coming home with us.
The green vintage glassware gets a big fat YES! You can't find this anywhere.ReplyDelete
Wow, what treasures!!ReplyDelete
Hi Donna,
Those are the best vacations I find, sounds like you had a ball !!!
Kathy :)
I'm glad you enjoyed the photos. Yes, it was tough to walk away.
I know nothing about that vintage green glassware. But it was beautiful and just my color green.
Those tin ceiling pieces were huge. The square one was about 3 foot square, but the other arched one was about 8 to 9 feet tall! They were gorgeous.
More pictures to resize. I did find a couple of treasures to come home with us.
Everyone loves comments! Thanks for stopping by and for taking a moment to leave a little note. (Comment moderation maybe be on at this time. Simply leave your note, and it will be published shortly.)


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Nikolas Huot
Bienvenido Santos was born on March 22, 1911, in the Manila slums. Despite losing his mother to cancer at the age of thirteen and his father to tuberculosis two years later, Santos managed to earn a baccalaureate in education at the University of the Philippines in 1931. For the next ten years, Santos taught and wrote profusely. From the publication of his first story in 1930 to his first trip to the United States in 1941, ninety-two of his stories appeared in the pages of various magazines. In 1941, Santos received a government scholarship to study in the United States. Stopping first at the University of Illinois, Santos went on to study creative writing at Columbia and then English at Harvard. His studies were interrupted, however, by World War II, when he was summoned to Washington, D.C., to work in what would become the Philippine embassy. Later during the war, the United States Office of Education asked him to tour the country and lecture about the value of the Filipinos, America's new allies against Japan.
In 1946, Santos returned to his wife and three daughters in the Philippines, where he wrote You Lovely People (1955) in memory of the Pinoys he met and whose lives he shared while traveling in the United States. In 1958, Santos received a Rockefeller creative writing fellowship and, along with his wife, left for the Writers Workshop at the University of Iowa. In Iowa, Santos completed his first two novels, Villa Magdalena (1965) and The Volcano (1965), while on a Guggenheim Fellowship. Upon his return to the Philippines in 1961, Santos took the position of dean and then of vice president of the University of Nueva Caceres and, in 1965, was awarded the Republic Cultural Heritage Award in Literature. A year after receiving the most prestigious literary award


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While each is more or less monochrome, they're in spectral order, ranging from red through purple, blue, green, yellow, orange, and back to red again. In fact – get ready, I'm about to blow your mind here – in fact, I say, a certain amount of transitional coloration on the left-hand side of each image leads me to conjecture that they're all actually part of a crazy super-long Edgar Rice Burroughs rainbow mural.
Here I've just stuck the covers together so that you can get a general idea of what I'm talking about. They don't quite line up at the edges, and skip space between successive covers here and there. Maybe they're from several panels rather than a single one. In some instances at least I seem to see a single horizon extending from one cover to the next. Searching around the Internet yields images that corroborate the idea without quite confirming it. Here's the artist's website, which makes me think, eh, maybe not, but it's still cool to think.
Finally, here's one wrap-around cover painting by Michael Whelan (copyright 1979). He's a well known fantasy artist – he also did a very creepy wrap-around painting for a volume of H. P. Lovecraft stories that I own – and you can see much better images of his various Burroughs illustrations by performing a judicious Google Image search. The Thuvia painting is my favorite, because, with its dusky, dusty golds and blues, it most closely resembles how I imagine Barsoom.


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We have earlier seen the leaked image of the upcoming world's hot favorite fifth generation Galaxy S smartphone in which we can clearly see that the Samsung Galaxy S5 will arrive in four different colors but now an another image gets leak online and allegedly showing the rear of the Samsung Galaxy S5.
The device looks same as we have seen in the previous leaked image, the mysterious element next to the LED flash is also present but still no one knows what is it?
Well, as we have mentioned before, all of your questions regarding the upcoming fifth generation Galaxy S Smartphone will be answered very very soon because the Korean company is going to unveil its fifth generation Galaxy S Smartphone later today.
Stay connected with AndroidSaS and get all the new updates directly from the grounds of the MWC 2014.


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Ryco Ryco 4 in one Baby Carrier
This carrier is okay.. I am not in love with it but it does what it says it does. The Velcro leg hols are very small and I do have a tiny baby. She seemed to like it and fell asleep. But I can't see myself using it when she is bigger.
For the price it is a good buy.
i got one of these so i could wear my daughter when she was little as she rarely slept unless she was being held. i found that when she finally fell asleep she woke the minute i put her dow as the sound of the velcro opening woke her. it was fiddly to put on and i found it was more trouble than it was worth trying to adjust it and hold the baby safely. i ended up using it a dozen times then it got put away and forgotten about. with my second child i got a sling and it was so much better and easier to use.
i wouldn't bother buying one of these carriers.
We bought it at Target on special. What was tempting was the price compared to the more known brands.
At the beginning it was useful, when the baby was light and small. Now, he is 10 m.o. and really difficult to put him in and out of the carrier. Moreover, his legs are quite plump, so they are too tight even adjusting the velcro.
I had expected to use it while flying overseas when my baby was 6 m.o.. He didn't want to stay on it. So, I only carried with it the whole trip.
Also, he is now about 9.5 kg, so it's quite heavy for me to carry that weight on my back and shoulders using the carrier. His father, however, says it is not a problem for him :(
Overall, it is a good addition to the nursery when the baby is little, but the ones you use too much.


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Alex & Erin were lucky to be the first to have their wedding ceremony on top of the hill at Horseshoe Valley Resort. The groom and groomsmen rode the chairlift up along with Amber, my second photographer. The rest of us drove up and parked at the top of the hill. It was a Ukrainian ceremony including many of the cultural traditions. During the ceremony the bride and groom were crowned with beautiful crowns woven from foliage and leaves. During the traditional Ukrainian crowning ceremony, the bride's vinok is replaced by an ochipok and namitka, that covers here hair to show that she is now married. They also incorporated a beautiful hand woven Rushnyk for their wedding ceremony, which is a Ukrainian embroidered towel. The Rushnyk is an important part of the ceremony and are often part of the bride's dowry. The wedding ceremony was filled with love and many moments of pure joy and laughter.
The reception began with the parents giving the bride and groom the Korovai, which is the ceremonial and symbolic wedding bread. The Korovai is traditionally a large round braided bread decorated with symbolic flags and figurines and is given to the bride and groom as a blessing.
Congratulations Alex & Erin!
Source it:
Dress: Becker's Bridal
Shoes: Betsey Johnson
Rings: Michael Hill
Hair: To Dye For and SalonRX
Ceremony & Reception Venue: Horseshoe Valley Resort
DJ: Terry Holdershaw
Floral Design: 19 Melrose Flower Studio


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Tom Mison, star of Fox's Sleepy Hollow was one of the special guests at MCM Birmingham Comic Con. Tom plays Ichabod Crane on the show, who is resurrected in 21st Century New York, pitted against his old adversary, the Headless Horseman (played by Neil Jackson).
With the show having recently been renewed for a third season, Tom took some time out during the weekend to chat with Stuart Claw about what he would like to see in season three and the how Ichabod is likely to develop. He also talked about his thoughts on the season two finale, the possibility of directing on the series in the future, as well as sneaking onto the set of The Walking Dead as a zombie.
Do note that there are major spoilers discussed in the video.


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Customer service
(02) 6258 8952
>> Other contact info
>> Mitchell shop closed
Inkbank is mainly internet based these
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the new office address here or call 6258
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You were injured after falling off a scaffold. You were burned by chemicals that weren't stored properly. You were hit by falling debris. Now you owe thousands of dollars in medical bills and are suffering in pain. Get the compensation you deserve by trusting the industrial accident lawyer at The Akers Firm, PLLC with your personal injury case. We rely on more than three decades of experience to oversee your case.
Call The Akers Firm, PLLC at 713-877-2500 right away for a free consultation.
The Akers Firm, PLLC is home to a caring construction accident lawyer who works hard to get you compensation for medical bills, lost wages and pain and suffering. We'll examine your case and explain our next steps completely.
Schedule an appointment with The Akers Firm, PLLC in Houston, TX today.


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The Air Around Us
It was some time during elementary school, but I still remember that moment when I first realized I was surrounded by... air! I wasn't surrounded by nothing, I was surrounded by something. The wonder carried me away. I was swimming through the air. If I raised my arm above my shoulder, it meant the air around me was moving, too.
My childish imagination kicked in strong. What would it be like to see the air, cool blue and warm red? Was I breathing colors? I saw it with my imagination. Inhale a faint celestial blue and exhale rose-colored pink. I could see the air move and mix and blend, or watch it settle, still and motionless, level as a lake. My head was filled with Impressionist masterpieces, the sky swirling with hues and shades too subtle for those in a hurry, but a rainbow for those with eyes to see.
That was before long higher education crushed my wonder. In science class I learned about air pressure and wind resistance. The beauty of my childhood faded into the orthodoxy of physics, climate, and chemistry. The atmosphere became one more domain to be studied and measured.
Until one day (I remember this day as well). I read the amazing words of Paul as he addressed the skeptical, logical people of Athens, that city where diplomats and philosophers gathered on a hill named Mars, for the God of war. Paul quoted a Greek mystic from centuries before, and I saw the invisible God in much the same way I had imagined how the air must be:
" . . . For in him we live and move and have our being." (Acts 17:28)
The child in me was released again. I saw again the living, moving, breathing God! How could I avoid him—and more importantly, how could I have missed him?
When I walk from the bedroom to the kitchen, I walk through God. When I walk into a new situation, God is there, waiting for me. Even the darkness is light to him. He inhabits the day and the night. Intuitively I understood a distinction: everything is not God, but God is in everything. True, the theologians had already told me God was omnipresent, but in doing so they reduced him to a concept I could memorize and recite. But I do not need lifeless facts; I need him.
"He is not far from each one of us." The vast Creator surrounds us like the air. We breathe the air. It penetrates through our lungs to our very blood, and the blood delivers it to every cell. God himself is the life-giving air. Our vast swirling God is also intimate enough to be with each of us.
I used to think silence meant God was not speaking. Now, in the silence, he's all I hear.
We need not go anywhere to find him, because the slightest shift of our gaze reveals his nearness. If I am alive, if I move, I am encountering him. In every part of my being, he is here.
Can you see the air?


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Ace Endico
Ace Endico chose Jefferson Group to help with the design and furnishings for their new headquarters. Ace Endico is a leading fine foods purveyor and distributor for the tri-state area. The company's history is a story of family dedication, hard work and consistent growth. Partnering with other companies with the same values always makes for a lasting relationship.
When it came time to design and furnish their new 125,000 sq foot headquarters, selecting Jefferson Group was an easy decision. Both businesses are well established family businesses that place high value on customer satisfaction and are very loyal to their suppliers and clients.
With many different departments within the firm, Jefferson sales consultants were able to meet with department managers and come up with collaborative designs and layouts for each department.
The facility conveys a very high end feel and attention to detail is evident at every turn. Built with expansion in mind, the furniture provided is easily reconfigurable and changeable.
The Jefferson team closely project managed the whole installation process from the custom reception furniture to the executive offices, training rooms, conference rooms, private offices, 45 workstations and the cafeteria. At the center of Ace Endico is a great commitment to perfection. Jefferson Group was able to mirror Ace Endico's vision by providing quality design and products on time and within budget.
View our interior office design solutions for Ace Endico below.
Contact us today for a commercial office furniture solution in Connecticut, New York, and Greater New England.


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Nope — we're pretty sure he thinks the General, FoMoCo and Das Chrysler still need to make "relevant" cars, but Micki Maynard over at the Times is reporting he's at least willing to talk to them now, allegedly in a meeting set up for May 18th. Maybe we'll see if they'll let our Wonky Washington sibling tag along. At least a meeting's significantly better than some of the other comments the man's made — you remember some of his greatest hits:
"I can't make your automakers profitable." Disassociatin' With Dubya: Detroit Automakers Disowned by Prez [internal]
"...they need a product that's relevant."
Bush to GM, Ford: Drop Dead! [internal]
I wonder why the sudden about-face? Isn't it kind of ironic it took the replacement of Andy Card (a former auto exec) as Chief of Staff to get the Administration to start realizing they at least needed to be talking to major non-oil related domestic businesses? And didn't we all think George Bush didn't care about auto people? We'll ponder those thoughts, you ponder the article below.
Bush to Meet Big 3 for Talks on Fuel Issues and Pensions [New York Times]
Disassociatin' With Dubya: Detroit Automakers Disowned by Prez, Bush to GM, Ford: Drop Dead! [internal]


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Monday, February 6, 2012
My sister Joy
My sister Joy is like a part of me, we talk almost daily and I can't imagine life without her, she's always been there to encourage and support me and I've tried to do the same for her. Growing up we moved every few years and I think it made us even closer as we only had each other when we didn't know another soul. We shared rooms, slept in the same bed and talked until we fell asleep, we learned to cut hair on each other and talked about boys and friends and school.
As adults we now share our children's lives with each other, their victories and challenges, and what we're proud of. We endlessly rehash the past and know each other's strengths and weaknesses. We have the same energy and enthusiasm for life and I've never met another who can compare to her.
I remember 8 years ago how hard it was when she moved across the mountains a couple hours away, I used to see her regularly and we usually got together on our birthday. We'd bring each other primroses and daffodils and go out for lunch sometimes. She has 4 boys similar in ages to my children and they've grown up getting together for special cousin time.
She now works as an interior designer and sells interior finishes for homes (carpet, counter's, floor coverings, tile, etc.), it's a natural job for her and something she truly enjoys. It's interesting how similar we both are, but also how different we are.
Today for my birthday I talked with her on the phone and wished her a happy birthday, and then a couple of my friends took me out to lunch and we had a nice time visiting and catching up. Later in the evening our family had ham and scalloped potatoes and salad for dinner. I had made a german chocolate cake and we had Haagen Daz Java chip ice cream, yum. My kids all blessed me with handmade cards, a couple books and art supplies, and I had a perfectly wonderful day, but I missed my sister Joy.
Just wanted to share with you who my sister is, and hopefully in the next couple days I'll find just the right picture to post here.
7 comments:
Happy belated Birthday Julie. I hope you enjoyed your very special day and what a glorious day it was.
- February 7, 2012 at 7:56 AM
- Cathy said...
That is so sweet! I didn't know you were a twin. It must be wonderful.
- February 7, 2012 at 8:14 AM
- Simply Scaife Family said...
Well, happy birthday ladies!
- February 7, 2012 at 1:33 PM
Thank you Julie! That is so sweet of you. I love you and miss you and feel exactly as you do. We lift each up, share in each others lives and are so fortunate to have one another. I wish we'd been together, it was like a piece of me was missing yesterday. Happy Birthday to my amazing sister. Love you, Joy
- February 7, 2012 at 8:11 PM
- Jewel said...
Thank you Kim, Cathy, and Simply Scaife Family for wishing a Happy Birthday, and my sis Joy for commenting too! It was truly a gorgeous day for February, Sunny and 65 degrees.
- February 8, 2012 at 7:28 AM
- Glenda said...
Ummm I have a sister Joy. Two families united 54 years ago and made us sisters. Her name is Joy Lynn.
Happy belated birthday.
- March 24, 2012 at 11:08 AM
- Jewel said...
Thanks Glenda for wishing us a happy birthday.
- March 26, 2012 at 10:08 PM


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Photos by MYSELF! YES, I literately used a tripod to do this!
Well, today's post is an unusual one. It's the first time I revealed my resting nest.
Definitely, I do not have a Pinterest look-alike room to show off. But hey, that does not mean I can't do a post of me chilling out right?
You may wonder why I dressed so fancy at home. Well, I was out for an errand earlier in the day and just thought of doing a simple home shoot with my eggy, Gudetama, look-alike gummies.
Just some fun facts about myself,
• My parents always love to shower me in pink, hence, my room is painted in baby pink. Honestly, I hate it. Not that I really hate pink, but I'm just not really a cutesy pinky girl. My favourite colour is Black, White, Red, and hologram (if you allow me to add that as a colour).
• Since I was a kid, my parents have always think that I love Hello Kitty. So I pretty much have lots of Hello Kitty collectibles, especially those from McDonald's. So sorry to all my Hello Kitty fans, but I'm not a kitty fan.
• I love Rilakkuma, Gloomy Bear, Eeyore, Gudetama and more... I seriously have uncountable plush toys.
• Any One Pieces fans out there? I'm currently at the latest episode of One Piece and I can't wait to watch the next one! Anyways, my favourite character is Sanji. Weird but yes.
• I have Ostraconophobia (phobia of shell food), but for me, it's just prawns. They just creep me out like cockroaches. Just look at those feelers! Ew!
• I may look bad-ass (maybe?) but actually, I'm a total opposite. I'm a chicken who is scared of bugs, heights, and please do not throw me into a forest all by myself!
• I can't handle spicy food no matter how hard I tried. I just can't. And sadly I have to miss out some great gourmet.
• I can be a navigator? Maybe? I have always been street-smart.
• I am definitely a feminist.
• Lastly, I have a little brother who is three years younger and he looks nothing like me. We are those hard-love sibling that love to criticise each other all the time. However, he's definitely a great companion, clingy at times and love to seek advices from me in whatever he does.
If you are interested to know more about me, do shoot me any questions below! I will definitely reply to anything you want to know!
I hope you are not bored by the same boring backdrop of my room. Anyway, here's an upbeat song to share by The Dø, Despair, Hangover & Ecstasy.


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Want to find out more about abortion? Wondering about the hard cases? Our FAQ page is here to answer all your questions
6 November 2013
Sir James made the comments in a keynote address to the Law Society
Sir James Munby, president of the Family Division of the High Court, has said that only "secular" judges can serve a "multicultural" society, and that judges must not "be swayed by Christian values."
Sir James made the comments in a keynote address to the Law Society.
Anthony Ozimic, SPUC's communications manager, told LifeSiteNews.com: "This is not the first time that Sir James Munby has used his position to give succour to the idea that the move away from Judaeo-Christian morality represents progress.
"In SPUC's 2002 case against the British government over the morning-after pill, he used his position as judge to recount the history what he referred to as 'the crusade for sexual enlightenment in England', concluding 'We are at last in the modern world'. He referred to pro-abortion witnesses as 'very eminent medical experts', praised the pro-abortion Family Planning Association to the skies and argued passionately that the state had no right to restrict contraception.
"Far from being an impartial advocate of blind justice, Sir James is a promoter of the ideology of 'choice'." [LifeSiteNews.com, 31 October]


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Friend's Email:
Subject: I have found a DVD that I think you would enjoy
|2 Days
Actors: Adam Scott, Karl Wiedergott, Mark Phinney, Paul Rudd, Joshua Leonard
Director: Sean McGinly
Genres: Action & Adventure, Drama
R 2004 1hr 27min
Struggling actor Paul Miller (Paul Rudd) has had enough, of show business and life. In two days he is going to kill himself. So in true Hollywood fashion, he hires a film crew to chronicle his last moments and the events l... more »
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Movie Reviews
I disagree
Abstract Notions | Brooklyn Ny | 11/08/2004
(4 out of 5 stars)
"After reading the reviews above I decided to chime in with my two cents. Although I agree Joe Public may find this movie a bit dry and at times unrealistic I must say that this is an unfair assesment and that the film has it's audience. Currently I am working on my masters in Psychology and I must say that the depiction of an individual who is seriously considering suicide is far more accurate than most films today. Despite popular opinion, those who attempt suicide are rarely brudding goths who always see the more morbid side of things and listen to Metallica. They are generally normal people who just feel tired and lost, something that Paul Rudd brings across in spades. Although they seldom film their deaths, most suicide attempties do discuss killing themselves and are often aware of how "indulgent" it may seem to others, a point discussed in the film. Thus it is unfair to say that this movie is bad based on a half founded belief that the content is unrealistic."
james jonathon boober | los angeles | 12/08/2004
(1 out of 5 stars)
"I tend to agree with Mo Ramchandani's review, this is a terrible film and given that it went straight to video is a miracle, it really should have gone straight to RADIO. What is interesting is how our friend Albert made the connection between Mo Ramchandani who reveiwed the film and MOHIT Ramchandani who produced Two Days, could they be the same person, pherhaps, but what is more obvious is that Albert is really an alias for acclaimed director Sean Mcginly continues promoting his film. I am a huge fan of Mcginly's other work starring Karl Wiedergott "The Truth about Juliet". Sheer Genius!! speaking of strange charcters, how would albert come to the conclusion that Mo Ramchandani is filing a petty grieveance, could he not juts be an honest producer who has gone on to bigger and better things????"
Not so interesting Mocumentary...
Allison Fox | Fairfax Station, VA USA | 07/30/2004
(3 out of 5 stars)
"I rented "2 Days" because the premise sounded intriguing enough: An actor who decides to kill himself in 2 days has a film crew follow him around up until the very end. Maybe if this had been a documentary on a real person's life it could have worked. But I found this movie to be very unreal and unsatisfying. Don't get me wrong, Paul Rudd is a good actor and quite sexy I might add, but I could barely keep myself awake to watch the movie in it's entirety. It wasn't a horrible movie, but I can understand why it went straight to video. When killing yourself in two days starts looking more appealing than continuing to watch this movie... well, I'd say it's failed as good entertainment."
Francis | arlington, va | 05/13/2009
(5 out of 5 stars)
"Given how poorly it's been received by reviewers on amazon, this must be a film you either get or don't get, with no subtle in-betweens. This film really connected with me. Paul Rudd is brilliant in it. The whole scenario is a really fascinating take on suicide, and the dialogue is well written and realistic."


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As Mattel and others trying to expand in China and India have learned, the right blend of localization and globalization is tricky, write Gupta and Wang
April 21, 2011 By Anil Gupta and Haiyan Wang, Bloomberg Businessweek, INSIGHT
Mattel (MAT) opened its first free-standing Barbie store in China in March 2009—a giant, 36,000-square-foot edifice in a six story building on Shanghai's Huaihai Road, one of the most expensive shopping streets in the country. It was the second such store on the planet, after the successful launch of a pioneering, 7,000-sq.-ft. outlet in Buenos Aires in 2008. Barbie's Shanghai adventure didn't work out so well, though. Mattel shut its doors on Mar. 7 this year.
It's easy to dismiss this failure as a stark illustration of ignoring the well-worn dictum: "When in Rome, do as the Romans do." In our view, such an explanation is far too simplistic. You can never outdo the Romans at the fine art of acting like a Roman. Creating the right blend of localization and globalization is a much harder task than achieving either complete localization or zero localization. To succeed in dynamic markets such as China and India, managers need to learn rapidly what and how to localize—while avoiding the risk of catastrophic failure from inevitable mistakes.
Consider the differences between Mattel's experience in Argentina and China. The Argentine market was already Barbie-crazy; a Broadway-style Barbie musical had even been highly successful on the Buenos Aires stage. In contrast, Barbie was a relatively new concept to China. Mattel faced many more unknowns in China than it did in Argentina. Yet the company chose to start out with a store more than five times as large.
Despite the many unknowns, Mattel designed the Shanghai store to target both young girls as well as adult women, thereby significantly increasing the risk that a misconnect with either segment could doom the whole venture. The giant store size also meant that Mattel needed to have a very large mix of product and service lines in the store—900 display cases, a restaurant, a spa, a cocktail bar, and an adult clothing section, to name just a few. The large variety of products and services rendered it impossible for the company to figure out in advance which ones to localize, how much to localize, which of them would catch on with customers, and how much customers would be willing to pay.
The company wasn't totally blind. It did launch Ling, a Chinese Barbie. Dealing with hundreds of moving parts in a very different, unfamiliar, and dynamic market such as China, however, guaranteed that the speed with which the company would discover its multitude of mistakes would overwhelm its ability to learn and adapt.
Compare Barbie's entry strategy into the retail sector in China with that of Wal-Mart (WMT). When Wal-Mart entered China in 1996, it took a far more experimental approach. It experimented with different store formats to figure out which would have the greatest customer appeal. Similar experiments regarding target customer segments and merchandise mix played a useful role in helping Wal-Mart reduce the risk of failure as it rolled out store expansion and ramped up investment. It is also critical to note that a large format store is a fundamentally lower-risk strategy for a multibrand retailer such as Wal-Mart than for a single-brand retailer such as Barbie.
Mattel itself has adopted a much smarter learning strategy for Barbie in India. Since its India launch in 1991, Barbie has developed an unrivaled brand presence in the country. The brand has been targeted exclusively at children and promoted via extensive advertising on television networks popular with kids. Further, instead of opening a free-standing large format store, MQuite recently, like Ling in China, Mattel has also introduced an Indian Barbie modeled after Katrina Kaif, a popular Bollywood actress. Mattel opened a large number of stores-within-stores, including an exclusive space in a highly successful Hamleys toy store in Mumbai. Such an approach reduces needed investment and associated risks while creating greater brand exposure. More importantly, it enables Mattel to learn and adapt at a faster pace on the road to learning where and how much to localize.
As with Mattel and Wal-Mart, the challenge of learning how much and where to localize is universal to every multinational company. We offer five guidelines regarding how companies can meet this challenge faster and better than their competitors.
First, remember that you can never win in China and India (or any other foreign market) by either complete localization or zero localization. The trick lies in figuring out the right blend between localization and incorporating global concepts and standards. This will never be easy. Companies can significantly increase the odds of success, however, by starting with simpler products and services, engaging in lots of rapid and low-cost localization experiments, and adding complexity to their business models as they learn from these experiments.
Second, the localization-globalization question needs to be addressed at the level of dozens of variables pertaining to both strategy and operations. Coca-Cola (KO) is a grandmaster at this game. While the iconic cola is pretty much a globally standardized product, most of the company's sales outside the U.S. comes from products and brands created locally for the unique needs and desires of local customers. Even for the Coca-Cola brand, the company pays careful attention to localization along a host of variables such as package type and size, amount of sweetener, distribution channels, advertising media, and pricing.
Third, traditional market research, while useful, will often be woefully inadequate in helping companies figure out what to localize and what not. Like Wal-Mart's approach in China, active experimentation and trial-and-error learning will generally be the fastest approach to getting the most accurate answers.
Fourth, avoid the trap of superficial generalization. Like Mattel, many companies make the mistake of assuming that, because urban Chinese customers appear quite Westernized in their outward appearance, they will easily accept Western concepts, products, and services. Even in the case of premium luxury goods, companies are realizing they must understand and adapt to potentially important market differences. BMW (BMW.GR) owners in Europe or the U.S. love to drive the car themselves; their Chinese counterparts, however, sit in the back and rely on chauffeurs to do the driving. In Europe, the majority of Louis Vuitton (LVMHF) customers are women; in contrast, in China, it is men buying gifts for business partners, wives, mistresses, or girlfriends.
Fifth, keep your ears close to the ground. Emerging markets such as China and India are changing at three to four times the pace of developed markets. Thus today's perfect blend of localization and globalization could easily become obsolete three years from now. The trend need not always be toward greater preference for global brands and concepts. As China and India become richer, there is a rapidly growing sense of national pride. Also, as local products improve in quality, it is inevitable that local styles and brands will start acquiring as much cachet as global ones.
I would add a 6th point - be aware of current, past, and future government policies. Local policies regarding everything from building restrictions and incentives to transportation restrictions as part of urban planning initiatives can make or break a business. Ducati ($DMH.SG) opened a Shanghai flagship store in 2010, and quickly discovered that the customers faced major hurdles if they wanted to actually ride the motorcycles they purchased. Because it is Illegal to drive two wheel motored vehicles in Shanghai (read more here and here)I was told by the store general manager that in fact a rider would have to truck their bike 200km outside the city limit, and even then the speed restrictions are tightly controlled by the police. Another hurdle is that trucks are limited to late night and early morning hours (read more here) of operation within the city of Shanghai, so the escape time is also restricted.
Similarly, last year (2010) the government was providing massive incentives to consumers to purchase everything from refrigerators to new cars. Then, come 2011, the Chinese government put in place strict laws restricting the number of cars allowed in all Tier 1 and 2 cities (read more here). The result is that would be auto consumers have a slim chance of winning the car allotment lottery, and auto sales plummet.
Bloomberg Article Authors
Anil K. Gupta (email@example.com ) is the Insead Chaired Professor of Strategy at Insead. Haiyan Wang (firstname.lastname@example.com) is managing partner of the China India Institute and an Adjunct Professor of Strategy at Instead. They are the coauthors of Getting China and India Right (Wiley, 2009) and The Quest for Global Dominance (Wiley, 2008).
and a follow up read from this week's Access Asia
It seems reports that Barbie had felt rejected, and had thrown herself under a bus on Huaihai Road, were premature. Barbie Towers has shut down, and Barbie has decided that regular retail is not for her. Yes, Barbie is now out their selling it on the streets.
Judy's, infamous Shanghai slapper bar of long note, and renowned for its ladies who charge (you know what we mean, any other way of describing them will never get past the puritan filters at most American companies!!) is selling nights out with Barbie. So, if you want a date with Barbie, forget visiting the Barbie Store (it's shut anyway), just buy her a Rum and Coke and she's yours!
And just in case you're reading the small print, we'd like to point out that in our long and deep experience there's no such things as a 'give away' in Shanghai!!
Live performances of what, exactly?


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Using ZENworks for Servers to automate patching NetWare servers with new Time Zone Information
Novell Cool Solutions: Feature
By James Davey
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Posted: 1 Mar 2007
When patching NetWare servers for the new Time Zone data, there are three steps that need to be done. ZfS can do them all quickly and easily.
The steps are:
- Edit Autoexec.ncf and change the START/END OF DAYLIGHT SAVINGS TIME parameters to match the new dates (SECOND SUNDAY MARCH, FIRST SUNDAY NOVEMBER)
- Run the SET command to make those changes active without restarting the servers.
- Patch Java on the servers.
Steps 1 and 2 above can be done with the Novell released tool DSTSHIFT.NLM as described in TID 3397648. However, without ZfS, the user will have to manually run the utility at the console of every NetWare server.
Step 3 above is accomplished by downloading the Java patch from Sun Microsystems as described in TID 3980430 and manually running it on each server.
How about a ZfS distribution that can update all your servers at once in minutes!
Follow the steps below:
1. Create a new ZfS Server Software Package called TimeZone Update, and open the Properties page.
2. On the Copy File tab, copy the TZUPDATER.JAR file you downloaded from Sun Microsystems to somewhere under the sys: volume. In the example it would go to a folder called "updates".
3. Under the Set Commands tab, add any server to get the available commands, and select "Start of Daylight Saving Time" and "End of Daylight Saving Time". Edit them and set the value to the new information and be certain to check the Console and Autoexec.ncf boxes.
4. Finally, under the Post Installation, Script tab, enter the script "java -jar /updates/tzupdater.jar -u -v". This assumes you put tzupdater.jar in the folder sys:\updates.
5. Compile the package, create a ZfS distribution using this package, and send it to all your NetWare servers. Within minutes, all your servers will be patched without visiting a single one!
To verify your work, type time from any server console and you should see the new Time Zone information displayed.
- James added the TimeZone Update SPK to Cool Tools. Download it here: http://www.novell.com/coolsolutions/tools/18726.html
If you have any questions you may contact James at firstname.lastname@example.com
Novell Cool Solutions (corporate web communities) are produced by WebWise Solutions. www.webwiseone.com


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Brewers and distributors joined panel discussions at this week's Craft Brewers Conference in Denver, Colo. to explain strategies for successfully nurturing a fruitful relationship within the three-tier system.
At the small and independent distributor panel, conducted by representatives from wholesalers in North Carolina, California, and Illinois, the emphasis was placed heavily on the need for distributors to keep their books "cool" and maintain a unique portfolio.
Brad Johnston, founder of North Carolina's Tryon Distributing, said because his company maintains a very specialty oriented book, he is able to attract the industry's most reputable brands.
"We stay in the cool and specialty brands so customers see us as the experts in the category," he said. "When somebody starts thinking craft they think Tryon because of the image we've been able to build."
He added that this type of selectiveness is required too because of the sheer finite capacity of both shelf space in retail and also floor space in his own warehouse.
Jason Mussetter, of Mussetter Distributing Inc. of Sacramento, Calif., reiterated that sentiment. His wholesaler, from its founding in 1976 on up through 2010 distributed Miller, Corona, and Heineken products before selling off those brands and diving headlong into craft.
"It's gone from really quantity to quality," he said.
As such, he said in order to succeed, wholesalers must be choosy, telling the crowd that unless yours is a renowned award winner, an IPA is no longer enough to secure space in a distributor's portfolio, despite it being the best-selling style.
"What makes yours unique versus the others that we have in our portfolio?" he said. "We make an effort to take on brands that do not trip over our other thriving brands. Right now, brands brewing session style beer, creative concoctions, unique ingredients and interesting styles [are good]."
Jerry Glunz, of the 126-year-old Louis Glunz Beer Inc., of Chicago, IL, said education is key to understanding how to be properly selective.
"There's a language to craft beers," he said, adding, " Education is key to segment growth."
Then it was the brewers turn as representatives from Shmaltz Brewing Co., Uinta Brewing Co. and Terrapin Beer Co. dispelled the notion that going a mile wide with distribution entails going only an inch deep, and instead encouraged attendees to go both deep and wide should they so choose.
Of course, that's easier said than done. Steve Kuftinec, vice president of sales with Utah's Uinta Brewing, noted that resources must match any given brewer's vision.
"You might want to be in 50 states, but If you have limited resources that's going to be extremely difficult," he said. "If you're landlocked at a smaller facility that's going to be extremely difficult."
This type of forecasting, he said, is especially important when dealing with investor's money.
"You can't really say you've got a 20-year plan because they've got a 5-year plan," he said.
Echoing the words of the distributors that spoke before them, Jeremy Cowan, founder of Shmaltz Brewing said that in order to go wide, the beer must be remarkable it a company expects to find a home in any wholesaler's book.
"Go wide with something unique, special, high margin, or otherwise I guarantee you are screwed," he said. "Why would you go wide? Because you're making world class exceptional beers that are very hard to track down."
But if brewers attempt to go wide with their distribution, they must acknowledge that relationships with wholesalers are unique on a state-by-state basis, said Dustin Watts, vice president of sales and marketing at Terrapin.
"What works great for United [Distributors Inc.] in Atlanta might not be the same with what works with Tryon," he said.


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Personal Branding Course powered by Nomade Communication Member events
Personal Branding Course
21 Oct. – 22 Oct. 2017
Description: The Personal Branding course is dedicated to everyone who wants to invest in personal and professional development. During the class, the participants will learn how to transform social media into a tool and build a strong personal brand as a way to meet their professional goals.
After the 2 day class:
- You will have a clear perspective of your personal brand
- You will value yourself in an efficient way
- You will add value when interacting with others
- You will learn about networking
- You will identify professional opportunities
- You will learn how to use social media in your favor
- Introduction to personal branding
- What does personal branding mean?
- Who am I (qualities and defects, ideal self)
- What are my strengths (beliefs, values, knowledge, skills)
- What is my story?
- Personal branding & social media
- Visual identity
- Social media marketing
- Content strategy (what, how and where do I post)
- Portfolio
- Personal branding & networking
- How do I choose the events I go to?
- How I do quality networking
- How do I follow up effectively?
Personal branding & the job
- How do I apply the principles of branding in my professional life
- Me vs. Colleagues
- Business & personal branding
- How do I invest in personal branding if I am an entrepreneur?
- How can I grow my business
- Positioning on the market
"I've been a communication and PR professional for almost 10 years and can say that every day becomes an animated story in which the protagonist wishes to inspire others and to add value to each project. Throughout my career, I coordinated and engaged in brand awareness campaigns, company image enhancement, and social media marketing. I also created integrated communication strategies and advised – 1 to 1 – entrepreneurs and managers who have decided to invest in their personal brand. I can wait to share with you all the knowledge I have gained over the years and to develop the skills you need to become a professional. I'll see you in the class! " (Adriana Cocîrță, Senior Trainer, Communication & PR Expert)
The course is from 10am to 16 pm and its held in Bucharest, on Bd. Regiei 6D.
You can register here: http://www.cursuriphotoshop.ro/curs-branding-personal/


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BackgroundLet's get things straight from the start: As (at least some of) you know, I am an agronomist (holding a PhD from the Agricultural University of Athens / Dept. of Agricultural Biotechnology), and I have a relatively long experience in the field of agricultural information & knowledge management as well as in the participation of various EU projects (ranging from Leonardo da Vinci to ICT-PSP, FP7 & Horizon 2020), always in the agrifood sector. Through my participation in these projects, I had the opportunity to work on a wide variety of different activities, such as the design and delivery of training courses for agricultural trainers, organization of information and knowledge (e.g. courses, publications and other material) in digital repositories, description of digital resources with metadata and classification with Knowledge Organization Systems), interoperability between different content management systems and digital repositories, metadata management workflows and many-many more. Through this experience I managed to have a different view of agriculture, the one of research outcomes/publications and how these can (and should, in some cases) be freely and openly accessible to anyone interested (this is what Open Access is about) – the same applied to research data (open data). In this context, I recently had the opportunity to combine my background in agriculture/agronomy and my experience in information and knowledge management with social media (which I personally consider extremely useful tools for professional purposes as well). I spent quite some time as the Marketing & Networks Manager of Agroknow, where I had the opportunity to set up existing digital marketing channels and grow the existing ones.
When I started working for NEUROPUBLIC, a company of a larger scale and different structure compared to the ones that I have worked for in the past, I faced a big challenge: How could I apply my experience in a different (but still not unknown) context, the one of smart farming (or precision farming) and related ones like remote sensing, earth observation, Internet of Things in agriculture etc.? While the means would remain the same, it was obvious that I would need to adapt the approach and the analysis of the specific ecosystem – referring not only to individual stakeholders but also to organizations that are activated in the same field as NEUROPUBLIC. In any case, the main point is to find the best possible way to expose to external stakeholders all this interesting work that takes place in NEUROPUBLIC (but was not communicated at all, during the last years). This was exactly the pain of NEUROPUBLIC and this would be one of my roles in the company.
ActivitiesThe first step in the process was the analysis of the current status of the social media accounts of NEUROPUBLIC (referring to its corporate pages on Facebook and LinkedIn). Then, I took some time to set up a corporate Twitter account, which I consider a necessary communication and outreach mean for a company like NEUROPUBLIC. The last in line was the setup of the corporate blog, which I hope that it will provide an alternative mean of expression and outreach for the company staff. It only became the last in the list due to the fact that it takes a lot of design and planning and we wanted to get things started immediately - at this time, the blog has been set up but we are internally testing content management workflows and roles so it's not public - yet.
At the same time, I had to find the sources from which I could mine content related to the company that I could then promote through the aforementioned social media channels – the corporate website was a great start as it already contained a wealth of information about the company and its work along with great visual content. On top of that, I did some research regarding quality sources of news related to the thematic areas that NEUROPUBLIC is activated in; in this way, we would not only share our corporate news but we would also draw the attention of those activated in the same context.
Before I were in the position to promote NEUROPUBLIC's work to external stakeholders, I had to achieve a deep understanding of them: this translates to countless hours of studying related documents, slides and other types of publications for better understanding concepts like precision agriculture, remote sensing, earth observation, NDVI, IACS, LPIS, even CAP etc. and see how they are integrated in the Smart Farming outcomes of NEUROPUBLIC, such as the GAIA Sense network of the GAIATron telemetric stations, GAIA Agronomy, GAIA Irrigation, GAIA Shield etc.
Last but not least, I keep studying the networks in which NEUROPUBLIC is a member of, such as the European Association of Remote Sensing Companies, the Big Data Value Association, the Alliance for Internet of Things Innovation and the Global Open Data for Agriculture and Nutrition (GODAN) and follow their activities, trying to establish and maintain contact, as well as to provide feedback when needed. I also check out further networking opportunities - social media are extremely useful in this case, too.
Next stepsThe next steps are more or less typical for this type of work: (i) Keep social media frequently updated, (ii) establish connections and (iii) make the most out of them - opportunities exist even in social media. :-)
The progress can be evaluated (partially, from my point of view) through the analytics tools provided by each channel. I believe that there is no need for complex reports and focusing on these metrics (vanity metrics as many call them). An increasing number of followers, likes and shares is an indication that what you are doing is good and draws the attention of people but since the company does not sell its products through social media there's no point in focusing on them. Instead, my approach is that social media in cases like NEUROPUBLIC should be used for keeping people informed about the activities of the company and show a constant activity on social media. My experience says that the rest will follow.I have 26 new followers from UK., USA, and more last week. See https://t.co/SVXfnVNr4D pic.twitter.com/ZB4kUJtQGO— NEUROPUBLIC (@Neuropublic) August 5, 2016


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Last week, I celebrated my 26th birthday. I can't believe that this year, my husband and I have been together for a whole decade! I'm also very scared of how close I'm getting to the big three-oh. It feels like time has just flown terrifyingly fast since I left school.
Anyway, it seems like a good time to set some goals for the following year. So, why not do that cliché blogger thing and think of 26 as that's how many years I've been on the planet? View Post


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Just tried Parallels last night. It works fine in my MacBook but starting XP was a problem because it requires re-activation of my copy of XP. I have a copy of XP Pro with SP2, which is required by BootCamp, but it's of OEM version. OEM version can't be activated twice. Is Microsoft trying to make it difficult for people using OEM version? PC does crash once in a while and reinstalling is sometimes the only way out. I have about a month ago enquired at one of the shop for a full version and the guy asked for $321 and added that "…be quick price is going up…". I opted for the OEM version at $135. There are also a few things that may be stopping me from using Parallels.
- From Task Manager I see only 1 core running, performance downgrading?
- Shared network, how am I
connect to my office network(done, setup Macbook NIC to suit office network then both OS X and XP will share the connection) with fixed IP, gateways etc?
- In XP mode I can't use dual monitor
- (edited) I can't set clocks of OSX and XP to be the same, don't know why.
- (edited) I can access internet via office network alright but I can't access network resources.
I guess my alternative would be slimming my current installation of XP such that it fits the maximum partitioned size of 10G in MacBook and have everything else saved in external HDD.


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Did you know that Kentucky used to be entirely Central Time? Or that Georgia was split between the Central and Eastern Time Zones?
Time zones were first created by railroad companies to convey to passengers what time trains would arrive and leave a station. However, each railroad maintained its own time schedule which could be puzzling for travelers. Train stations often displayed a half dozen clocks just to show all the times for the different trains schedules. The Standard Time Act of 1918 sought to eliminate the confusion by standardizing the time zones. Because of the railroad connection, the first time zone lines ran through major rail terminals such as Detroit and Atlanta.
|This map is an estimate that I made on google maps using only the points given in the newspaper article below. Here's a link to the map I made if you care to zoom in.
|To compare, here are the present time zone delineations in the United States. Map from nationalatlas.gov.
This articles comes from the New York Tribune, printed November 19, 1918:
|New York Tribune, Nov 19, 1918
Time Zones in U.S. Change After Jan. 1
Lines Move Westward by Order of Federal Board Fixing New Limits
WASHINGTON, Nov. 18.--New and official boundaries for time zone in the United States, unifying existing lines and moving them slightly westward were announced to-day by the Interstate Commerce Commission, to become effective at 2 a.m., January 1 next. This order is pursuant to the daylight savings act, which in addition to authorizing advance of the clock during the summer, provided for permanent United States standard time, and required the commission to define the limits of the standard time zones, which previously had been fixed only by custom of cross-continent railroad or by local law.
The line fixed by the commission, separating the Eastern and Central time zones, beginning at the Great Lakes, follows the boundary of Michigan, through Toledo, Fremont, Clyde, Bellevue, Monroeville, Willard, Shelby Junction, Mansfield, Galion, Marion, Columbus, Lancaster, Dundas, and Galipolis, Ohio; Huntington, Kenova and Williason, W. Va; Dunganon, Va.; Bristol, Va. Tenn; Telford, Tenn.; Asheville and Franklin, N.C.; Atlanta, McDonough, Macon, Perry, Americus, Albany and Thoasville, Ga.; the northern boundary of Florida to River Junction and the Apalachicola River to the Gulf of Mexico.
Between Central and Mountain time the lime begins at the Canadian boundary, Portal, N.D., running through Minot and Goodall, N.D., and following the Missouri River to Pierre, S.D., then through Murdo, S.D.; Long Pine, North Platte, McCook and Republican Junction, Neb.; Phillipsburg, Plainville, Ellis, Dodge City and Liberal, Kan.; Waynoka, Clinton and Sayre, Okla.; Sweet Water, Big Springs and San Angelo, Tex., and the 100th meridian to the Rio Grande River.
Between Mountain and Pacific time zones the line is fixed following the eastern boundary of the Blackfood Indian reservation, in Montana, and the Continental Divide, to Helena, Butte and Dillon, Mont.; Pocatello, Idaho, and the Oregon Short Line to Ogden and Salt Lake City, Utah; thence the Los Angelas & Salt Lake Railroad and the western and southern boundaries of Utah to the 113th meridian, thence to Seligman and Parker, Ariz., and along the Colorado River to the Mexican boundary.
All of Alaska is left within a single time zone, the commission holding that it cannot deal with this matter, nor with the omission of the Hawaiian islands from the terms of the daylight savings act.


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We chased musky yesterday but only saw a few pike and no eaters. Forecast said cloudy but it was all sun for most of the morning/afternoon. The river temps are warming up a little, finally.
I have been noticing several fish surfacing over the past couple of weeks and most looked like trout or bass from a distance. I finally got to see a couple of those surfacers up close yesterday and they were suckers with lampreys attached. They appeared to be trying to shake the lampreys off their head/gill area. As they broke the surface, they would roll and expose the lamprey side of their body to the air. Not sure exactly what was happening but I do not remember seeing this many suckers with lampreys before.


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My tablecloth today is very special to me, this was my mother's tablecloth and I really love it...
Is it stained? Yes.
Is it dingy? Yes.
Do I care? No
It is a little small for my table...and I have a really small table. I think it hangs maybe an inch off...I think things were just small back in the day
Milk glass, ever present around the house, holds cute little glass candy ornaments
I added some candy canes and twisty sticks to my centerpiece, removable of course, just for fun
The snowflake drinking glasses came from the dollar store this year, they are perfect for a glass of egg nog!
Thanks for stopping by, I know this is such a busy time of year!
I hope you're inspired!
Thank you for hosting Susan and Melissa!


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August 3, 2012: Titan Apps #9
Our move to TitanApps is complete! All accounts have been moved. Thank you for your patience through this transition. I thank the staff who made it a smooth and positive upgrade in service for our campus, especially Dan Petersen.
"Unclaimed" department accounts were the last to be moved. If you have a department account make sure to check on TitanMail for the temporary password so you can get it setup in TitanApps. Remember if you want it forwarded to an individual account, you'll need to reset that forward in TitanApps.
Conference room and computer lab calendars will all be moved by the end of the day. These are primarily conference rooms in Dempsey, Sage, Student Success Center, Albee, and the Campus Services Center. You can invite the room as you create events, if it is available, or you can subscribe to the calendar to see when it is available. Reservations for Reeve Union are still handled through their website or by phone.
Now that all accounts are on TitanApps, there are still some steps we will need to take in the background as we move to shutdown the old TitanMail system by December.
The next step is for our servers to direct all Internet e-mail to that system instead of routing mail through the TitanMail server first. This requires no action on your part, but we wanted to let you know because it will mean a change to the way spam messages are handled. Our on-campus spam filter was set to block most spam outright and not even deliver it to your spam folder. Beginning August 8th, you may notice an increase in messages received to the TitanApps Spam label because this extra layer of scanning won't be taking place.
If a spam email makes it your TitanApps Inbox, please use the "Report Spam" button (exclamation mark) located at the top of the Inbox and at the top of every email you open, to teach your TitanApps Spam filter what you consider to be Spam. You should also occasionally review the Spam label in your TitanApps account for email that gets placed there accidentally by the Spam filter. Use the "Not Spam"button to teach TitanApps to send those types of email to your Inbox. If you had previously been sending spam to the is-spam or not-spam email addresses, please discontinue doing so.
While the transfer is all done, the project is not done. We will keep communicating with you every other week through the start of the Fall semester. More information, including the training handouts can always be found at http://www.uwosh.edu/titanapps/ . And starting Monday, August 6, you will have the option of contacting the Help Desk using the Chat feature in TitanApps. We're hoping it will be a quick way to answer those quick questions.


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The Wolf Foundation is hosting its 26th annual "Teeing Off for Abilities" golf tournament at Locust Hill Country Club, in Pittsford, next Monday, July 8. It is still accepting sponsors, volunteers and silent auction prizes for the event, which raises money for services for people with developmental disabilities, and for veterans.
"Every year The Wolf Foundation works hard to raise money to provide services to people with developmental disabilities and veterans. Many of these services are otherwise unfunded and so we rely on the philanthropic support of our local businesses and community," said Sankar Sewnauth, president and CEO of CDS Monarch, which is based in Webster. The Wolf Foundation, Inc. is a
community-sustained endowment established in support of CDS Monarch.
Sewnauth added that the proceeds from this year's tournament will allow CDS Monarch to invest in new community living opportunities, make residential improvements, and continue to assist Veterans, and their families, to make a successful transition back into their communities.
Volunteers are welcome to sign up to help out on the day of the event. Contact Amber Johnson at firstname.lastname@example.com or
(585) 347-1205 to get involved.
Read more: http://www.websterpost.com/latestnews/x1808710020/Golf-tournament-benefits-CDS-Monarch-and-services-for-veterans-others#ixzz2XqdoTClx


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Hello! Today's card is one I put together a while ago but have yet to share here on my blog. I had a lot of fun with this card! I started by cutting the silhouetted San Francisco Cityscape and adding it to my cardfront. I tucked a beam die cut from Ombre paper and the Sunburst Card Panel die under the cityscape.
The UFO was created with the Flying Saucer die which is such a fun, unique die! I put one of the alien monsters in the UFO stamped with the Monster Mash Up stamp set & cut with the coordinating dies. The stamp set is from one of my personal favorites, Sentiments from Space.
Thanks for stopping by today! I hope you enjoyed the card!