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This Blog Is About Full Guide Of Seo And Making The Whole Article For Beginners So If You Want To Know About Seo And Terms Of Seo Read The Whole Article.
The Goal of SEO
You are very welcome to this SEO for Beginners course where I am going to demystify this often intimidating topic and show how you can profit from it.
Hi, my name is Parveen I'm an SEO Expert, and I think the best way for us to kick off this course is for you to understand the goal of search engine optimization or SEO as it's known for short.
Now, the goal of SEO is very, very simple. You want to get to the first page of Google. And the reason is that 95% of all web traffic goes to sites on the first page of the Google SERPs,
meaning the Google search results.
So if you can get on the first page of Google,
you're gonna get a lot more visitors to your website which means a lot more sales for you and a lot more money in your pocket. And if you can get to the first position on the first page,
you can get 33% of all of the search traffic for a particular search term. And the great thing is is if you can get to the top spot,
you can stay there for weeks, months, even years and that means that Google is gonna be sending you
a ton of free traffic, 24/7/365.
So this is why SEO is so exciting, why everybody wants to learn about it and why it's such a highly paid and in demand marketing skills,
simply because it can deliver such a great return on investment and a ton of free traffic to your site. So that's really the goal of search engine optimization.
Get to the first page. Get to the top spot on Google. And then the next article, I'm going to break down the simple steps to enable you to get there.
3 Steps To Get to The Top of Google
In this Article, I want to show you that SEO is not that complicated. If you want to get to the top of the search results,
you just need to do three simple things. The first thing is keyword research. And the keywords are simply the words or phrases that you type into Google.
For example, you might search for desktop microphone or best drone for kids.
These are the keywords or keyword phrases. Now typing something into Google is something you probably do without thinking.
But if you want to get traffic from the search engines, you need to know what your potential customers are searching for, and this is why we need to do keyword research.
The great news is that there are a ton of free and easy-to-use tools out there that compiled a ton of data at our fingertips.
And we can even see the search volume for every single keyword. And I'll be showing you how to use these tools in the keyword research section of the course.
But knowing what your customers are searching for is only the first step. The second step is an optimization, and optimization just means making sure that Google can understand what keywords you are targeting, what products or services you're selling and where you're selling them.
That's optimization. And it's no coincidence that in our example here, you can see that what I search for appears in the title, description, and URL of the webpage.
And you optimize your content around these keywords like this in the admin area of your website. And I'll be showing you how to do that in the On-Page Optimization section of this course.
Now the third and final step is to build authority. Just updating your keywords on your website
is not gonna be enough for you to get to the first page of Google.
You also need to build authority and show Google that you have the best content for their users. And the way that you build authority is by creating such compelling content that people are sharing it across the social networks and linking to it from around the internet.
Google takes a look at this and says, whoa, if so many people are linking to it and sharing it across the web, it must be great, and as a result, they rank you a lot higher in the search results.
And in the off-page optimization section of the course, I'll be showing you how you can get valuable links, also known as backlinks so that
you can appear much higher in the search results. So that's SEO, well in a nutshell of course. And over the rest of this Article,
I'm gonna be showing you the step to do keyword research, optimize your site for the search engines, and build authority around that content so you can get to the top of the search results.
How To Do Keyword Research
Keyword Research Is A Big Factor In Seo, And You Can Quickly Do Keyword Research With Keyword Research Tools.
Install This Free Keyword Research Tool
already in this Article, you have learned that the first step to getting to the top of the search results is to do some keyword research.
And that's why in this article I want to show you how to install and use a very simple to use and free keyword research tool called Keywords Everywhere.
I love this tool and gave it a great recommendation, which you can see is actually
featured on the home page here.
I've no other association with this tool other than that I like it, but I really like it because it's free, it's easy to use, and you don't require any credit card sign up, or any stuff like that, which actually you do need to do for other tools like the Google Keyword Planner,
which used to be the best default tool to use word research, but unless you're willing to put a credit card behind it, it's not that helpful, and it restricts a lot of data unless you're spending money on AdWords.
So that's why I recommend this Keywords Everywhere tool. Now before I show you how to install it,
although that is a fairly straight-forward process, I just wanna show you how I use it and some of the benefits that I see of it.
So, I've already got the tool installed because I wanna show it to you first. So let's say I come into Google, I might have an e-commerce store selling microphones, and I wanna do some keyword research.
So what I can just do is type in microphone. And when I've got the tool installed, what you're gonna notice here is this little line appearing underneath the search bar.
And the most exciting thing here it the search volume. So, I know immediately, when I type in microphone here that microphone gets searched on Google globally 368,000 times per month.
So that gives me an idea straight away from the size of the microphone market on Google, which is amazingly interesting to know.
But, if you want to do some keyword research, you need to start to understand what else
are people searching for. And one of the great things that you can do is if you scroll down to the bottom of the page where you can see these searches related to microphones,
and also all of the search volumes are appearing next to this. So now I can see microphones for recording, wireless microphones, what is a condenser microphone,
microphones for computers, types of microphones. So all of these keywords are pages on my website that I could create blog posts, or just have specific sections on my website dedicated to microphones for recording, etc. dynamic microphones.
And actually, you'll have a much better chance of getting to the top of the search results for these longer keyword phrases than just an individual term like microphone You can do this process for literally anything,
say drones, I can come down here, I can see that gets 1.5 million searches per month, so very popular,
maybe more popular. Then we can see microphones, and we can come down here, and we can see drones dig, drones Amazon, etc.
So the cool thing about this is if you see keywords that you like as you're going through your day and just searching on Google as you normally do, what you can start to do is build up a list of keywords,
and that's really the first step in your keyword research, just building up a list. And they have this cool feature here that you can just click this little star, and it's gonna add that keyword to your list.
So I'm gonna add this one in droves here. I can come down a little bit further and say drones day,
military drones, drones phantom 4, that's a very specific thing.
And so what I can do now is click on the little icon here in my browser, you can see Keywords Everywhere, that's gonna pop up, I can look at my favorite keywords. And what I can see now is a list of all of those keywords
that I've collected, very naturally, this is not a weird process because you're very used to doing this already on Google, you probably come in here 10, 15 times a day.
If there're keywords that you like and you go, hey actually that could be a pretty good blog article
or if you look up how to edit Camtasia, or how to create, I don't know, whatever,
you can just add those to your list you can build them up here, you can export them all if you want, you can copy them, send them to an Excel, and you can bring them offline.
Do whatever you want but, very naturally, without a lot of effort and thinking, you can build up a lot of keywords, you can turn those keywords into blog posts, article, etc.
So that is what I like about this tool, it's right there every time you're searching in Google,
the figures come straight up, and also you could get all that information for the suggested ones down here as well, so you can go in and search for you know anything as you're going through your day.
And I've found it's opened my mind up to a load of opportunities, even business opportunities. For example, I was reading an article on this company who make fairy doors. I thought this was a completely bizarre idea, and you can see it gets over 40,000 searches per month
which means that's a big business, that's a big niche if you want to do that. So this keyword research is not only interesting for looking at maybe types and topics of content you can make, but also whole business ideas, and I just think it's an essential tool for anybody
who's serious about marketing or business online in general. So how do you get this amazing information for free in your browser?
Well, it's very, very simple, you just need to go to Keywordseverywhere.com, I'll put the link in the resources section of this article. This is a browser extension, so it's gonna be added into Chrome or Firefox It's just available on these two browsers.
If you don't have those, you can just download those for free. And you just need to click install to Chrome. Now I've already got it installed, and you can see I've got it added to Chrome, but you just click that there. There is one verification step where you pop in your email, and then you have to put that code back in. They're not collecting emails or gonna email you but that's just an anti-spam measure.
The steps are fairly straight-forward, I won't walk you through all of them, but once you've got that done you just open up your browser once again, you hit refresh, type in something and you can even do this exact search if you want to see the figures come up.
Now I want to explain some of the other terms here. You can see this term CPC, and it is .31 cents of a dollar, and competition down here as well. So what do these terms mean?
They're not important for SEO. These terms are important if you wanted to advertise on AdWords, Google AdWords. So for example, you can see an ad here,
and what this figure tells us is every time someone clicks on this ad, the advertiser or this company,
Sensational kids.ie is paying .31 per click. The competition is one, which means the competition's low. So there's probably not a lot of people advertising for this term, which could be a good opportunity,
if there's not a lot of people advertising, you wanna get in on this, then you can go ahead and do that.
But what is interesting about this CPC is if you see something like, let's say, digital marketing course,
we can see the cost per click is $5.83. So I know that these companies here are paying roughly that per every single click.
Now what that does tell me and what is interesting from an SEO perspective, where we're trying to get to the top of the search results for free,
is that that traffic is extremely, extremely valuable. If advertisers are willing to pay $5.83 for a click,
if I can get to the top of the search results here, and get all that traffic for free, then there's a high chance that this traffic is gonna convert to a sale.
For example, if I type in something like SEO tutorial, here's another example, we can see that the cost per click drops a lot so maybe that traffic is not as valuable as if it was said even SEO course, let's try that one.
SEO course, so 183 versus yeah, 673. And the reason is that people searching for a tutorial aren't as serious as people who search for an SEO course. So a course is something you enroll in and pay for, tutorials are generally not things that you pay for.
So you'll notice not only the search volume going up and down but also this cost per click. And the key takeaway and what you need to understand about this metric is that just helps to indicate the value of the traffic and how valuable this top spot on Google is.
Now obviously it's gonna be more competitive to get to the top spot, but you can still add in these keywords.
If you see a really big cost per click, you're like whoa, that's an interesting keyword; you can just add that to your list, and build up your list. So, I hope you find that tool pretty interesting.
I love using it; I have it installed every single day, it's just open there as I'm going through my searches, add it to my list. So go ahead now to keywordeverywhere.com,
I'll put this link in the resources section of this article, you can just install it, it's free, it's really easy to use, and there's just so much value in using this, so I hope you enjoy it. And I hope already in this course that you are getting a ton of value from this free course.
Keyword Everywhere Browser Extension
This Will Help You To Determine The Keyword Which You Want And Whenever You Search The Keyword, Terms, And Phrases Then Keyword Everywhere Provide You with The CPC AND Search Volume For That Keyword
Use This Keyword Strategy
alright, so now that you have the Keyword Research tool installed, you see the search volume in your browser here, and you've started to build up a list of keywords.
The next thing that you need to understand is which of these keywords can you really get to the front page of Google for.
Now initially your reaction might be okay, I wanna get to the front page of Google for a term like drones or whatever it is for your niche because that gets the most amount of searches. I can see here for 1.5 million.
Wouldn't it be great if I can get to the first page of Google for that? However, that is not the type of term that you wanna pick.
Why? Because, yes, it gets a massive amount of search volume, but that also means that it's gonna be very competitive, that a lot of other websites are gonna wanna be on page one as well because it gets such a huge amount of search volume.
And, also those sites are probably gonna be much more established than you. They've been around for years. They've tons of backlinks already. So, you really have no chance of getting to the front page of Google. So, what do you have a chance at getting to the front page of Google for?
Well, to explain this property first we need to understand the different categories of keywords. And, here they are listed out. There are head keywords, body keywords, and long tail keywords. Now, these might seem like unusual names, but they actually make a lot of sense. You can see that we have a graph here and the top part of the graph is the head of the graph, and that is really where one-word keywords like logistics or drones are. Yes, they get massive amounts of search frequency or search volume,
but they're also very, very competitive because a lot of people are drawn in by the search volume. ow, down here in the second part of the graph or the body of the graph, you can see that this is made up of two to three-word phrases, things like logistics management, logistics management software.
So, yes, these are gonna have less search frequency, but they're also gonna be less competitive which means you have a better chance of ranking page number one. Now, down here in the final part of the graph is the long tail. This makes up a lot of the total overall searches, and they are very descriptive search terms like logistics management software case studies, four or five-word phrases.
And, I'm sure, when you go into Google, and you can't find something, you start to expand to two, three-word phrase and even get more specific with a four to the five-word phrase.
Now, which of these type of keywords do you think you should try and target? Well, hopefully, you're thinking already, okay, well these long tail keywords don't have as much frequency, but they've also much less competition so this is probably a good idea for me to really try and target.
So, let me give you another example to really bring this to life. Let's say that I was in the business of SEO. I had a course; I had a blog, I've services about SEO.
This is just an example, but the same thing applies to any business. I might type in SEO, and I go, great, it gets a huge amount of search volume. Let me try and get to page one for that. However, when I start to look down the search results here, I can see that Moz.com, Search Engine Land, Wikipedia, I can see some SEO companies
locally here as well. And, I can say, oh, my God, these guys have been around for years, they're really big established players in the market. How am I ever gonna beat them?
Let me start to look for a two or three-word phrase. So, I could put in something like SEO tutorial. Now, notice here the search volume is 673, and this is gonna drop considerably when I get the search volume for the SEO tutorial. So, I can see that this has 12,100 searches per month.
It's gonna be a lot less competitive, and I can even see that some of the websites have changed here. Not so much the big players anymore. But, it's gonna be less competitive. Now, If I wanted to go down a level, get really down to this long tail area, what I could do is come in, SEO tutorial
step-by-step and Google's even giving me suggestions of more refined searches and I can see that drops down into 319 searches a month. So, yes it is going to be less search volume, but also it's gonna be much less competitive.
So, less search volume, it's a long tail keyword, but also much less competitive. So, what I recommend you really do is start to target these keywords in the long tail here. They've low search volume, but once you become a bigger site you can start to move up this graph, start to target those two to three-word phrases and even one-word phrases.
But, what you wanna do is really try and rank for a portfolio of keywords rather than one single term.
So, for example, you can see that here is the Lifehacker. This kind of well-known news site tips and tricks for mostly technical stuff. So, yes, they are banking on their home page for their brand name,
Lifehacker, but you can also see they have created keywords around one-word keywords like this.
I think it's kind of a technical thing and also system and compressed memory.
This is kind of a more body keyword, and then raspberry pi projects, another body keyword and you can see that they have a portfolio of different terms that they are targeting in a created content around as well as just their brand name and that's how they pull a huge amount of traffic into their website overall. So, the key takeaway for you in this article is that your keyword strategy should be to target these long tail keywords and also to build up a portfolio of keywords rather than one term.
So, have a look at your list and start to focus in on these longer-term phrases and you can even download these and start to highlight these with this keyword strategy in mind.
On Page Optimisation
On Page Seo Is Important In Your Website If You Want To Rank Your Website You Should Learn On Page Optimization And On Page Optimization Is A Process To Build Your Web Page Under The Google And Webmaster Guidelines For Search Engine Ranking.
How to SEO Optimise Your Homepage
We are now moving on to the next step in our SEO process, on page optimization. And in this article, you're gonna learn how to SEO optimize your home page for the search results.
So you can really appear at the top of the search results when people search for your company name.
So in order to do that we're gonna start by looking at a couple of examples. I've got three examples here, HubSpot and Backlinko, it's an SEO blog.
We'll look at these three examples, understand the best practices, exactly what we're trying to achieve, and then I'm gonna bring you into the back end of a website and show you how you update the key elements so you can really follow the steps for yourself. We'll do this for a website builder, it'll probably be very similar for a lot of your sites,
and if you have a WordPress site, I'll show you the exact steps as well. So we're really covered no matter what type of website you have. So, let's have a look then at these search results here. The key things that we want to optimize are the title, which is this part here, and the description, these are the two key elements.
So, starting with the title, what are we really trying to achieve here? Well, we want to make sure that if someone types in our company name, like HubSpot, that were appearing at the top of the search results, so that people when they search for our company online, can actually find us here.
So the way that you do this, is making sure that your brand name is right at the front of the title of your homepage. So you can see HubSpot, HubSpot's right here. And then what you want to do for the rest of the title, is include some keywords that you want to appear in the search engines for, or what you want people to understand that your business is about.
So you've got HubSpot Inbound Marketing & Sales Software, if I even quickly open up another tab here, we can see inbound marketing, we'll search this, you can see that this gets over 60,000 searches a month, so they're trying to be known for this term, and that's why they've included it in the title tag here.
Now let's have a look at another example for the title tag TECHRIPON, once again they wanna make sure that they appear at the top of the search results when people type in Article. So they start their title tag off with TECHRIPON, then they've included Online Courses, which is another keyword that gets a lot of searches, and they've included some of the benefits Learn Anything On Your Schedule.
Now let's look at this final example, Backlinko, it's the name of the blog, it appears right at the front of the title tag, and again, some of the keywords that he wants to be known for, SEO Training,
Link Building Strategies and both of these keywords, SEO Training, and Link Building Strategies get good search volume as well.
So that's the key thing for your homepage, you wanna include the brand name and some relevant keywords. Now you'll see that the length of this title tag, you wanna keep it about 55 characters, any longer than that and it's going to be cut off. So, that's really the best practices for the title tag. Now the thing underneath here is known as the description, or meta description, and once again what you want to do here is include the brand name right at the start if you can, so "HubSpot is a blah, blah blah…" and here you start to list out some of the descriptions of what the company does, what are the outcomes that I could expect to achieve if I click through so we can see here "HubSpot is an inbound marketing and sales platform"
again these keywords reused, "that helps companies "attract, convert, close customer" so these are the outcomes, and that's an enticing description that makes me want to really click through and learn more.
Now, let us have a look at TECHRIPON's description. Again, starting with the brand name in the description,
TECHRIPON is an online teaching marketplace", and here they start to layer in some credibility indicators,
so, 45,000 courses, 15 million students and that is something else that you can put in the description
of your homepage so that when people see it in the search results, they can go, "Okay, these guys are serious, this is something that interests me to click through".
Let's have a look at Backlinko now, "It's time to get "backlinks that make a difference" so this is really
the outcome that they are saying that they can help you achieve, "it's the place for next-level "SEO training" again those keywords reused from the title in the description. So that was really what you wanna achieve, regarding the description length, you wanna keep it 155 characters or less, or else that is going to appear cut off in the search engines.
You might see this a lot; it's like a dot, dot, dot. Okay, so now that you understand the best practices for the title tag and description for your home page, how do you actually edit this on your own website?
Well, what you need to do is go into the back end of your website, the admin area, and for a lot of website builders like Wix, Shopify, things like that, you're probably going to see something like this, you just need to click around and find the buttons, and they really have resources to walk you through this step by step.
But you can see here the page title, this is where you really want to put in the page title, so for example, I can just copy this is as an example, and paste that in there, that's the page title did, brand name, plus a couple of keywords. Then you can come in here and take your description; you can even do this outside of the tool and just paste it in there, again you can put in some of the keywords if that gives you that option there. That's not really that important.
But that's the key thing you have to do; it's fairly straight forward, it's fairly simple. Now if you have a WordPress website, there is a handy tool that you can use in your WordPress site. What you wanna do is come down into Plugins, in the dashboard here, this might look slightly different for you, because I've got a team on my website,
but you can come down into Plugins, that's gonna be there for everybody, you can come into the search part, type in Yoast, and then download and install this Plugin, I've already got it installed.
Once you've got that installed, you can come down into the sidebar here, you're gonna see something like this, Yoast SEO, you can click on Homepage here, and here you can determine the title and description for your front page if you have one, or just your blog page.
So I can just click to edit that myself and then once again, down here, you're gonna see these fields that you can edit for yourself, title and description. So it's a fairly straight forward process once you see it being done correctly.
What I would recommend if you follow the example of maybe HubSpot, if you just wanna pick one example to follow, but also have a look at some other competitors, other businesses like yourself to see their titles descriptions, see if they've done them well, is there any inspiration you can pick up from them and use them in your own examples.
So now that you understand how to optimize your homepage with the search engines, go ahead and do it following the steps you've learned in this article.
How to SEO Optimise Any Blog Post
In the last article, you learned how to SEO optimize your homepage for the search engines. And in this article, you're gonna learn how to SEO optimize any blog post for the search engines. And the process is very, very similar. But let's firstly take a step back and remember why do we need to create blog posts in the first place?
Well, remember that in the last article you learned how to optimize your homepage around your brand name, but a lot of people aren't going to know your business initially, especially if you're small,
so they're not gonna be going into Google and search for it.
So that's why you need to create content around the keywords that people are searching for. For example, HubSpot here. I've created a blog post about how to make an animated GIF. You can see that there at the top of the search results for this.
And let's see, this gets about 1,900 searches a month. So even if people aren't aware of HubSpot or who they are, they're still pulling in a huge amount of traffic from the search engines because they're at the top of the search results for keywords like this and also for a whole portfolio of other keywords. So it's the same strategy that you wanna do.
Optimizing your homepage is not really enough. You need to create content and optimize around the keywords when you're creating that content. So we can see here that no longer in the title
and the description of this page is those brand name, like HubSpot, HubSpot.
That isn't relevant anymore because that's not the keyword we're trying to optimize around. The keyword that we're trying to optimize around is the keyword that people are searching for, very same as they were searching for here.
So how to make an animated GIF, you can see this appears in the titles, How to Make an Animated GIF in Photoshop, even picking up a long tail search there. And you can also see in the URL of this page, how to create an animated GIF. And also you can see in the description of this page,
How to Create an Animated GIF in Photoshop. So all of those keywords are appearing there.
So the process is very much the same. It's not really any different. The main point that I want to highlight is that you do need to create content around keywords if you wanna get more traffic other than just from your brand name, and also the process is very much the same.
You just need to optimize that title, have the keyword in the description as well.
And there is one other thing you might want to optimize, and that is the URL. So I just wanna show you quickly how to do that.
Now, for different website builders, this is gonna be slightly different. It's best to just look up the SEO resources for your particular website builder like Shopify, Wix, et cetera. But I'll show you here in WordPress how it works. This is the website builder that most of you will probably be using.
So let's say, for example, I just take this keyword, how to, or I'll take this title, How to Make an Animated GIF in Photoshop. Now, as you can see here, the URL is how to create an animated GIF quick tip. So what I can do is really just paste that title in, and then what will happen after a couple of seconds here is you can see the URL is being automatically populated and it's the same as the title here. So you just really wanna make sure that that is coming up as you want it to be, make animated GIF Photoshop.
You can see that WordPress has already put in a really SEO-friendly URL. But just make sure it's appearing as that and not a bunch of numbers or dashes or something that's not human readable. That's really all you've gotta do, the title, and you just wanna make sure those keywords are there.
And the description, once again, you can edit that using your Yoast SEO tool. Once you come into Posts and click on Add New, this is gonna appear at the bottom of every single post so you can edit the title and description in the URL using this tool
right in the post itself or underneath it. So now that you understand why you need to as you optimize blog posts and how you can do it, go ahead and do it for yourself
following the steps that you've learned in this article.
Off Page Optimisation (Link Building)
Off Page Seo Is Also The Part Of Seo, and Offsite Seo Is Opposite To On Page Seo When You Are Doing Things In Website Backend Like Link Building, Guest Posting Etc That's Called Off Page Seo.
How to Build Authority with Backlinks
We are now moving on to the final step in our SEO process, off page optimization, and in this article, you are going to learn what a backlink is. I'm gonna show you specific examples of it, remind you why it's important and how you get them, and then I also want to give you a strategy
that I've used for myself to get backlinks to my website. It was perhaps the most effective strategy that I've come across for small businesses and used myself successfully,
so I want to share that with you. Now first of all, what is a backlink and why is it important?
Well, let's have a look at this example once again. We're typing in the best desktop microphone into Google, and I can see that one of the top results here is from Life Hacker, and it's an article and a list of the best desktop microphones.
So here they are all listed out. This is very standard, something you'd see on the Internet every single day.
Now, what I have found here is a website that is linking back to this article, and this is an article from a different website, paltalk.com. You can see that it talks about how to succeed on camera without really trying. It's a blog post. And you can see that down here they have a section on microphones that they recommend when you're recording article, and in here they have a link, or a backlink, to this same article on the five best desktop microphones.
So, that's what a backlink is. It's just a link. You've probably seen this a thousand times; just the term is something maybe new to you. Now, why is this person linking to the Five Best Desktop Microphones article on Life Hacker?
Well, they don't want to write a whole different article again about microphones that they recommend so they're just linking off to an existing article and say, "Guys, you should go and check this one out here." That's exactly what they've done.
So why do people give backlinks?
Because they just want to refer their audience to a helpful resource, like this article on Life Hacker, and the people who give the backlinks are actually other website owners. When Google sees sites like this linking back to an article and a ton of other sites linking back it says, "Whoa, well if so many people are linking to it "and really telling their audience that it's good, "well it must be good," and as a result they rank you a lot higher in these search results. Now, the reason that Google uses these links as a metric for authority is that they have to sort out the search results.
You can see when I type in best desktop microphone here that there are over 984,000 relevant results. So, they need a way to sort that, and the way that they sort that is based on
not only relevance, like our on-page optimization, but also by authority, and that's using the backlinks.
So that's the rationale for it. That's what a backlink is. That's why it's important, and that's why it's important to Google, and I think it's personally a very good metric and an indicator of the importance.
Now, let's talk about how you can actually get these backlinks.
One of the best strategies, I think, is to use what is known as the Poster Boy Formula, and this is a formula that I've used myself many, many times, and you can see it here. This is an article that's featured on a website called My Site Auditor, but really it's an article written by me where I'm the poster boy for their software.
I'm saying, "I have used their software. "I've had such great results, "and I've generated 12,000 leads from it." And as part of that article, I've explained who I am and also linked back to my website.
You can see here this is a website for one of my other courses, and that's the backlink. So the reason that they agreed for me to publish this article is that I'm the poster boy for their business. I got amazing results out of their software.
They want to tell their audience and promote that because that brings in more customers for them.
It's essentially like a case study. And you can use this technique for really any tool that you use,
you know, a microphone that you use, a camera that you use, a piece of software that you use, a partner that you work for. Giving testimonials and case studies is just the best way to generate these backlinks because there's such an incentive for them to feature your content.
It's much harder to randomly pick up links like this. If you're at the top of the search results already, then a lot of people are gonna link there because they'll just find you, but initially, you have to do some work, be a little bit strategic, and create content like this and then link back to your website.
It doesn't have to just be your homepage. You can link back to other resources that you've created as well. So that's an introduction to link building. It's quite a big topic, but for this SEO beginners course
I think that's enough to help you understand it. So now you understand what a backlink is and you have some ideas about how to create them, go and think about how you can create them for yourself following the steps that you've learned in this article
How to Protect Yourself From Black Hat SEO
In this article, I wanna show you how to protect your site from harmful SEO strategies. Now, in the previous article, we just talked about backlinks and some of the ways that you can create them.
Now, you may have also come across articles or sites like this, fiverr.com, where you can see the option to buy backlinks, and, of course, this seems like the easy solution. Why create a ton of content when you can just buy something for $5 and get it done?
Well, if it looks too good to be true, it probably is, and I would encourage you to be extremely careful
about offers like this. I haven't looked at all these in a lot of detail, but if it's too good to be true, it generally is.
The reason that you need to be careful about this type of service is not only could it be just a waste of your money, but Google can actually penalize your site if it sees that you are artificially trying to rank
a webpage by manipulating a number of links pointing to a page.
So Google did a big update to their algorithm where how they organize the search results. It's called Google Penguin, and this was designed specifically to target
and punish sites that use services like this.
So I would encourage you just to build them the normal way and earn them from reputable sites as I showed you in the last article rather than use services like this. And I haven't looked at this in a lot of detail, but I mean one of the giveaways here is maybe down here.
When will I see results?
You should see results within 60 days. So it's hard to understand why these reviews are five stars if they are not gonna see results for 60 days. And if you don't get results, you need to show proof. I think a lot of these business owners don't understand how to even show that proof or even how to measure that.
And your site must be nine months old to see the results. So I think a lot of people who use this service have brand new sites, and therefore, and they're probably not gonna have a nine-month-old site.
So I dunno, I haven't used this service, but I'm just warning you that you can be punished if you use services like this that are trying to manipulate the number of links pointing to a page.
So my advice is to stay away from this type of stuff and just use the normal link building strategies
to re-rank your web pages.
SEO for Local Businesses
In this article, you're gonna learn how to rank a local business in the search results. Now, local business is a business with a physical location, an address where customers actually go into. Now, a business like this probably won't be creating a ton of content, and so backlinks aren't gonna be
a big part of their SEO strategy.
So how do they still appear at the top of the search results?
The key thing is that they build authority not through backlinks but through reviews. So you can see I've typed in a local burger place here in Dublin, the city where I live. You can see we have the Google My Business profile, which shows the reviews.
You can see you got the Facebook page, TripAdvisor down here, Yelp, and these other local review sites. So your SEO strategy as a local business is gonna be slightly different. You won't wanna create as much content and backlinks, it's more about building up these local business profiles and getting a ton of reviews on them.
So, for example, one thing that you should definitely do is just type Google My Business into Google. You can set up a business, walk through the process, set that up, and that's this thing here that appears in the sidebar.
It's huge. It really shows all the key information, so you definitely wanna set that up. As well as that, you can just go onto TripAdvisor. You can list your business here so that people can start to leave reviews for you.
You can do the same on Yelp, and you can also set up a Facebook page that allows you to give reviews, as well. So that's just a quick note on local businesses. It's a slightly different strategy for SEO, not so much content focused. You really build authority through theses local review sites.
- Learn On Page Seo Best Practices
Learn Off Page SeoBest Practices
Learn Local Seo Best Practices
Avoid Black Hat Seo
Learn Advance Seo
Learn Keyword Research
Learn How To Use Keyword Research Tools
What Is The Main Problem You Are Facing In SEO?


text:
Technology and Sport Managing Associate Simon Leaf was interviewed on both talkRADIO and talkSPORT about the impact of BT and Amazon winning the final two Premier League packages.
Discussing the likelihood of more technology companies bidding for the rights in the future, Simon said;
"This deal could mark the beginning of the end for the traditional broadcasting model that has served the Premier League so well over the last 25 years. Not only will there now be three domestic broadcasters for the first time in the League's history but, from season 2019/20, games across two rounds of fixtures will be exclusively livestreamed so that fans will be able to watch any game that they choose. If successful Amazon, as well as the other tech giants such as Facebook, Apple and Google, could well enter the race for the next big auction of rights in a few years' time – paving the way for a change in how sport is consumed in the future and threatening the recent Sky/BT duopoly.
"Other sports such as tennis and boxing have been leading the charge on breaking into streaming and livestreaming (at Mishcon de Reya we recently acted for Matchroom on an exclusive 8-year US$1billion deal with streaming giant DAZN). The Premier League needs to catch up in order to maintain not just the revenues that it generates but interest from the next generation of fans who are far less likely to watch live football in the same way as their parents."
Listen to Simon on talkRADIO here, and talkSPORT here.
The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

subset: commoncrawl


text:
Friday, September 28, 2007
Hobo Days
Labels: Family
Thursday, September 27, 2007
Well I can not believe that fall is already here! Where the heck has the time gone, it is depressing that the days are getting shorter and it gets dark so early. Even though it is depressing fall is still my favorite season because summer's are so hot and once fall hits it is nice to have cool days, like this week and to also see all the tress change colors.
Labels: Misc
Wednesday, September 26, 2007
Well it is official I have just enrolled Trevor in Pre-School for next fall. I met with the director this morning and filled out paperwork and his class is Tuesday and Thursday from 8:35am-11:15am. They go along with the same time frame as the Brookings School System meaning when they start classes that is when Trevor starts and then he will go until May. It is also nice because if Brookings School is called off because of weather then so is Trevor's school. It is also convenient because it is about 5 blocks from my work so picking him up and dropping him off is no problem.
I can not believe my baby is going to start school next fall!!
Labels: Trevor
Tuesday, September 25, 2007
Alright this is a funny story. So Jon's parents are in Philadelphia this week for a water conference and we were trying to explain this to Trevor because he wanted to go and see them. So then we tried talking him into calling them on the phone but that was not good enough. So then all he would say is "grandpa Dennis is in Philadelphia" over and over again. I have been trying all weekend to get this on video because it is the funniest thing and last night I got it!! Watch how at the end he puts his hands on his knees and really lets me have it. Now how many 2 year old's do you know that can say all that?? Every time I watch this it just makes me laugh all over again!!
Labels: Trevor
Monday, September 24, 2007
Great Bargains & Milestones
Well this weekend Jon and I got a great bargain and Trevor hit another milestone!! First of all our great bargain for the weekend was.....we went shopping at Lowe's for some more things for our new house. We have also been to Home Depot & Menards so at this point we are seeing what is cheapest and where. So we bought fans and other misc things at Menards because we are picky when it comes to certain things and what brands they are because as Jon says....."you get what you pay for". Jon really knows what he is talking about because working in construction all of his life he has seen his share of things fail because they were the cheapest thing a person could buy. Anyways, we went to Lowe's here in Brookings and I told Jon to just check out fans to see what there prices were because we know we want "HUNTER" fans because they are a better quality fan and he comes running back and says "Amber you gotten come and see this". Sure enough it was our lucky day the exact fan that we wanted was on sale for $49 because Lowe's was not going to carry that particular fan anymore so they were all on clearance....the original price was $110! So we bought that exact same fan at Menards for $99...yeee haw we saved $50 a fan and we needed 3 of them so I saved a total of $150....we are all about bargains!! So now its back to Menards to return the other fan we originally bought.
So now on to Trevor's milestone, we have been trying for weeks for him to count to 5 or 10 for us but he won't he just gets to stubborn. So last night in the bathtub he was playing water and was filling up a bucket and he says out of no where......1,2,3,4,5,6 Jon and I just looked at each other and started freaking out saying...yeah Trevor!!! He looked at both of us like what the heck is wrong with my parents. It just cracks me up that little kids will not do certain things when you ask them to but sometimes out of the blue they just rattle certain things off. We were so proud of him!! Maybe it is a boy thing because when my brother was little he would not count for my mom and then one day in the grocery store he said "mom I will count to 10 if I can have a candy bar" and sure enough he did and it just blew my mom away!
Kids you gotta love them!!
Labels: Trevor
Friday, September 21, 2007
Too Cute
I got this as a forward and it just made me laugh because Trevor will come up to me sometimes and say "hey mom, whatcha doin" Happy Friday!
Labels: Trevor
Thursday, September 20, 2007
Brushing your Teeth
How old where you when you started brushing your teeth? Do you remember? Well I think my son is on track because every morning when he gets up HE picks out what he will wear today (he made this very clear last week that he would from now on decide what he is going to wear and I have little say) then we got upstairs and get some juice and watch Mickey Mouse for about 10 minutes. Then he decides it is time to brush his teeth and this is about a 10 minute process. And for only being 2 he does a great job for not really knowing what he is supposed to be doing. We work on it each and everyday and he is getting to be a big pro!! I took these pictures this morning.
Labels: Trevor
Wednesday, September 19, 2007
Well it is not very often that I do not have much to say except for this week. I have not posted anything because I really have not had any stories to tell. It has been the same old boring things eat, sleep and work.
Last night Jon and I went to Sioux Falls and bought a bunch of stuff for our new house at Menards, we were both really excited. Although we just bought boring stuff like ceiling fans, light fixtures, wood blinds.....etc. We are both getting excited for the big day when the house is ours. Monday we went over there again to look at a few things and just to refresh what the floor plan was and some odd things we were wondering about.
If anyone needs anything to do on the weekend of Oct 12Th.....bring your paint brush on over!!
Labels: Misc
Monday, September 17, 2007
19th President
Well this past weekend we welcomed the 19Th President into SDSU. An Inauguration for President David Chicoine was this past weekend, filling the weekend up with hardly anytime for sleep. This event was a huge deal for SDSU and once I look back at everything that took place I have no clue how we did it all or how we got through it. This event was fancier then a wedding and I took pictures to prove it. Saturday at noon there were 2 meals, one at the Student Union for 400 people where we had linens flown in, flowers with a total cost of $3000, a string cortet that played soft music during the meal and a room full of suits and dresses. The other meal was on the other side of campus for another 400 people with tents that took days to set up and not to mention all the fancy decorating. To make things more stressful both meals kicked off at the same time and yep we had to cater them both. Here are a few pictures that I took of the event in the Student Union.
Labels: Misc
Friday, September 14, 2007
A New Home
Well it is official we have bought a house.....YEAH!! Jon and I are both very excited. It is nothing special or fancy but it has 3 bedrooms on the main level, 2 bathrooms one upstairs and one down. It is a ranch style with original hardwood floors on the main level (which I am very excited about). All of the appliances are included and they are all in great shape. The lower level is finished with a huge family room and what I love most is all the closet space. It is in a great neighborhood of town and it also has a perfect back yard for Trevor to play in. It also features a 2 stall finished garage AND a shed. We are both very anxious to take possession and that will happen on October 12Th. Then you could say let the painting begin!! I will post pictures soon.
Labels: Family
Thursday, September 13, 2007
Body Art
Well I am not even sure where to start with this post!! Last night Trevor was playing with Greg in the office while I was doing laundry and I heard them giggling but paid no attention, well that was a mistake!! Greg thought it would be fun to draw a small tattoo WITH MARKER on Trevor but one small drawing turned into full body art. Greg left the markers out and Trevor went to work on himself, what do you think? Should he grow up to become an artist??
After I took a few pictures I put him in front of a mirror and had him take a look.....his reaction was: "mom I look pretty, I play markers"!!
Labels: Trevor;Greg
Wednesday, September 12, 2007
Thomas The Train
Alright so last night I needed to go to Wal-Mart to pick up a few things and I told Trevor that he should stay home with daddy and play trucks. This was his response: "mommy, I stay home and be good and you buy Trevor a Thomas Train". I almost died laughing at this and then said why do you want a Thomas Train? "Because I like to play Thomas he is fun, please mommy buy one I will be good"!!
So I headed out the door full of smiles because he is growing up so fast and it is amazing to me that we can now have a conversation. So I finished buying what I needed and decided to run through the clearance isle to see if I could find something Thomas and sure enough there was a train set on sale, so being the push over I was I bought it.
I walked in the door and Trevor said "mommy I was really good did you buy me anything?" I then showed him the train and he lost it, screaming his head off because he was so excited!! Once I put it together and he was playing with it I thought that he might calm down but no such luck so I videotaped him and Jon playing, this is hilarious!! If you listen carefully he says "Thomas no, Thomas no do not go that way"!!
Labels: Trevor
Monday, September 10, 2007
Wild Weekend
Well it was a wild weekend at the Healy Home!!
Friday: We traveled to Ivanhoe to have supper with Jon's mom and dad and it gave Trevor a chance to see them again and of course play WATER! Thanks for the supper!!
Saturday: Jon picked up a side project with my brother for the weekend in Hendricks so Trevor and I went to Joel & Jerett's house to play toys and have coffee, that was also a grand time. Then my mom picked Trevor up Saturday afternoon so I could cater a wedding for work.
Sunday: MY MOM HAD A BIRTHDAY!! So Trevor and I went to Sioux Falls with her and we went shopping and had some dinner. While we were in the mall Trevor wanted to ride on a money snatchers and so I gave in but what I did not realize is that by putting in a dollar it would control all 3 rides. When it was done we were getting off and another little girl wanted to ride it so he dad put in a dollar and so Trevor stayed on his since it was already paid for, needless to say this went on for about 20 minutes. I HATE those stupid things, my mom thought it was funny. Then Sunday night Dennis and Diane traveled to Brookings and took us out for supper, so overall it was a crazy weekend.
Labels: Family
Thursday, September 6, 2007
Labor Day Weekend
Here are some pictures that I just recieved from Grandma Diane from this past Labor Day Weekend. Jon and Trevor headed up to the lake to visit the Healy's while I worked. I thought there were some cute ones so I wanted to share!!
Labels: Family
Where the heck have I been? Well I have been doing nothing but working!! I worked all of labor day weekend and for the whole weekend I worked 34.5 hours and my building opened for normal hours on Tuesday so it has been crazy......tomorrow I will have a good post for all of my readers!
Labels: Misc


text:
Find Particular Stuff
… him who writes this stuff.
Writing forces me to examine my views as cold words on a page.
My views are borne out of my experiences on this world.
My experiences are slowly adding to the short story that is my life.
While I still can, I choose to share some for anyone who might find them useful, or perhaps just entertaining.
Photographs and written content, including original fiction and non-fiction, are copyrighted Emilio D'Alise, 2010-2020.
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Tag Archives: humor
COVID-19 Comic Relief
Yes, COVID-19 is a serious matter. People are suffering on multiple levels and some are even dying. But, it's human nature to often laugh in the face of adversity. Some won't see the humor because they are going through a … Continue reading
Fun with Scams
Early this morning, I see an email from my realtor in my inbox: Note: I blocked out her name in all the captures. Right away, I noticed something; something aside the fact she wouldn't ask me for "urgent help". I … Continue reading
General observations about stuff while waiting at the airport . . .
I started this blog post as we sat at the LaGuardia Delta terminal waiting for our flight . . . which had been delayed; twice. That was this past Saturday. I hate wasting written words, so I thought I would finish the post … Continue reading
Project 313 Wrap-up
So, we are done . . . an this is the promised recap of all that was offered since Post No. 156.5. HOWEVER . . . MANY, MANY, PHOTOS . . . GO GET A COFFEE WHILE IT LOADS. OR … Continue reading
Project 313 – Post No. 313
No post linked today since this is the last post of Project 313. Three-hundred-thirteen posts . . . Three-hundred-thirteen photos . . . Three-hundred-thirteen cartoons . . . Three-hundred-fourteen doodles. I understand a lot of people got bored with the whole concept and … Continue reading
Project 313 – Post No. 312
The penultimate post . . . a touch of relief and a touch of sadness . . . and a link to THIS post. Make of it what you will. And now, the photo: If you're having a problem figuring … Continue reading
Project 313 – Post No. 311
You know, I often look back at times when I could knock out a short story with little to no effort. It's something I hope to do again . . . soon. Meanwhile, perhaps people will enjoy THIS bit of … Continue reading
Project 313 – Post No. 310
Normally, this being Sunday, I'd have a quick post and a link to something few will mind missing . . . but, if you like B&W photography, you might want to look at THIS post. Lots of B&W goodness, if … Continue reading
Project 313 – Post No. 309
If you (dear reader) are a car person, then THIS post is for you. If you are not a car person, the post is still for you . . . you can find out what the fuss is all about. … Continue reading
Project 313 – Post No. 308
Wow . . . closer and closer; only five posts left . . . well, six if you include this one. I think I should ramp it up for these last few posts. But . . . how!? I suppose … Continue reading
Project 313 – Post No. 307
If you want to get bugged about something, read THIS post. I used to photograph a lot of bugs. Had me veritable bug safaris, I did. Not sure why I stopped. Perhaps I'll pick that up again. And now, the … Continue reading
Project 313 – Post No. 306
Flamingoes are colorful birds . . . that also look good in B&W. Yes, I'm revisiting a lot of my B&W posts. I get like that once in a while. And now, the photo: That's the Sand Point Lighthouse . … Continue reading
Project 313 – Post No. 305
Well, if you liked the previously linked post of B&W photos, you're in for a treat with THIS post. Not only a crap-load of B&W photos but I also interview myself and wax poetic about life's fortunes and misfortunes . … Continue reading
Project 313 – Post No. 304
Today — in contrast to the photo — I link THIS post which is full of Black and White photos. I do like B&W photos . . . and I like color photos. I'm ambichromatic. And now, the photo: . … Continue reading
Project 313 – Post No. 303
The classic countdown has begun . . . ten posts to the end of the project. Today's retro-look offers up something different . . . it's not often I do nudity but I dabbled in it HERE. And now, the photo: … Continue reading


text:
QuickBooks Sync Support Phone Number
Handling a business is not a game of snake and ladder, a business has various characteristics that need a keen attention and value. As we have numerous tools, who perform our lot of works quickly and save our time and energy. QuickBooks is such sort of tool that helps us to organize or track our corporate. This article describes the functioning of QuickBooks and its benefits for small corporate holders.
This is the time where we find tools and software around us that are use full in every step of our day to day life. These tools help us in various aspects of life. QuickBooks is a business oriented software application that helps to keep account of a business or corporate and manage it by its numerous dynamic functions. It keeps tracking commercial activities as money transactions, the account of assets and liabilities, customer relations.
As software tool QuickBooks have a lot of critical technicalities that sometimes create methodical bugs that might harm your business activities and productivity, so a user who does not have enough proficient knowledge to handle such technical glitches. In this type of situation, QuickBooks Tech support number must be a fundamental solution. QuickBooks Tech support is a third party service provider company, which deliver the technical assistance for QuickBooks Related issues like installation, activation, update, and upgrade. The technical assistance will provide through remote assistance by QuickBooks professional executive.
As QuickBooks offers its various forms for different aspects of a business specifically as QuickBooks payroll for payroll management and QuickBooks proAdvisor for advice and training. The technical backing is also specified according to versions of QuickBooks because each version has its issues, keeping this on mind QuickBooks payroll support phone number is offered for the users who are encountering with payments problems. At the call on this number, a technical executive will attend you, and you have to put your issues in front of him. A user can rely on such technical backing units which are pooled with extremely experienced and qualified technicians. These technological assistance agent are used to of troubleshoot and networking issues related with QuickBooks and can resolve instantly.
QuickBooks proAdvisor is the most advanced version of QuickBooks that holds a bunch of corporate experts who help to learn the advanced functioning of QuickBooks by training modules, and they use to suggest at various stages of corporate.


text:
§ 1 (General provisions; types and scope of services rendered electronically)
§ 2 (Definitions)
§3 (User and Account Registration)
§ 4 (Acceptance of the Terms and Conditions)
§5 (Conclusion of transactions via the Website)
§6 (Virtual Currency Payment)
§7 (Other obligations of the User)
§ 8 (Payment for Services)
§9 (Specific procedures for safety of Transaction)
§ 10 (Responsibilities of the Service Provider)
The Service Provider creates the technical conditions for the operation and use of the Website by the Users. However, the Service Provider is not liable for any delays, errors or interruptions in the provision of the Services, resulting directly or indirectly from events caused by force majeure, such as floods, fire, hurricanes, earthquakes or events similar to force majeure, which the Service Provider could not counteract or prevent such as war or a state of emergency. The Service Provider is not liable for circumstances that could not be prevented despite due diligence - delays, errors or interruptions in the provision of Services resulting from interferences in the Internet connection, equipment failure for which the Service Provider is not liable, disruptions in telecommunication links, software errors, or errors that are the result of unauthorized interference by Users or third parties or arise from other disruptions in the operation of the equipment or power outages.
§11 (Other cases of the Service Provider liability disclaimer)
§12 (Technical requirements)
§13 (Agreement, withdrawal and termination of the Agreement; deletion of the Account)
§ 14 (Copyright)
9.1 The Website and its entire elements are protected by law, in particular the Act of 4 February 1994 on Copyrights and Related Rights (consolidated text Journal of Laws of 2006, No. 90, items 631, as amended), the Act of 16 April 1993 on Combating Unfair Competition (consolidated text Journal of Laws of 2003, No. 153, item 1503, as amended) and the Act on the Protection of Databases of 27 July 2001 Journal of Laws of 2001, No. 128, item 1402, as amended).
9.2 The User is not entitled, without the consent of the Service Provider to copy, modify or download any information, texts, images, video files, directories, databases or auctions made available on the Website for any purpose, particularly for resale, publication or distribution.
§15 (Personal Data and Privacy Policy)
Detailed regulations for the protection of privacy and processing of Users' personal data are set out in the Website Privacy Policy.
§16 (Complaint procedure)
§17 (Final provisions)


text:
Manager's Blog
Winter Has Come
By Ross Dunavant
After choosing a community to reside in for an upcoming lease term, you are not paying just for the apartment, but for the access to our wide variety of high-quality amenities located throughout The Reserve at Leno Park.
Here at The Reserve at Lenox Park, we pride ourselves in our updated and modern amenities to choose from, and make sure to keep all areas fresh and up to date to satisfy each new resident in their own unique way.
During the winter season, make sure to always keep your heat on at least 65 degrees minimally, so you do not need to worry about any freezing pipes or plumbing issues. Check in with our highly rated maintenance staff with any questions or concerns you have, so we can ensure you have a relaxing and comfortable apartment to return home to on a daily basis.
Resident referrals are valued at $1000. Refer any family member, friend, or passing stranger, and upon move in, receive a check in your name to spend whoever you choose; too simple!
Our next scheduled resident event with be taking place on Thursday, March 1st, right here at our wonderful Gazebo area. Pet Appreciate date is nationally set for March 1st, and we will offering a late snack from 4:00 pm until close for all pet owners. Bring your furry little friend, or big friend, and come enjoy an afternoon by our grills and outdoor seating areas. We would love to meet your best friend, and introduce them to our other furry friends here at The Reserve at Lenox Park.
The Reserve at Lenox Park prides itself in putting our residents first, for when the residents are happy, the community blossoms regardless of the temperature outside. Stay warm and spring will be here before you know it!05:41 PM
Top 5 Advantages of Renting an Apartment | Infographic
Renting is the new buying. According to the National Association of Realtors, almost 6 million families will enter the rental market over the next 10 years. This trend toward rental homes and away from home ownership is not a passing fancy. It may seem that many have chosen renting over buying in the post-recessionary economy – because the mortgage market is still daunting. However, more cities across America have home prices that make renting a better deal.
When you include the luxury amenities that many apartment homes come equipped with, tweaking the American dream of owning a home to include renting one makes perfect sense. For these American families, the choice to rent instead of own is based on the flexibility and amenities that apartment homes provide. You are not locked into a mortgage, the property manager schedules and pays for maintenance, and you can afford a nicer neighborhood than you might be able to when buying. Renting is a realistic, long-term option that many people are consciously choosing.
The amenities alone are enough to convince you that renting is better than buying: free Wi-Fi, fitness centers, saunas, screening rooms, private workstations, clubhouses, barbecue gathering spots, playgrounds, gardens and more. In addition, the dedicated staff and management team are there to take care of the property. You no longer have to call the plumber yourself or pull another weed.
Renting provides a flexibility and freedom that owning a home cannot. While the desire to put down roots and build a nest may be strong for many, the economics of renting is beginning to make more sense in more cities across America.10:18 AM


text:
To enter and play, click on the link above, sign up, and you are good to go. The winner or winners will be based on total wins for the entire regular season and total confidence points.
Rule: Must submit picks for Weeks 1 thru 17.
Prize: Winner receives NFL hat to the team of his/her choice.
After week-1 any usernames that have not submitted an entry will be deleted from the site so they can no longer submit an entry. Subsequently, any usernames that do NOT submit a pick for a week will have their username disabled so they can not submit any further picks as well.
Two friends with great sites. Check them out!
Our "Shoe" ---->NFL Picks for Free
Bettn' Bear ---->NFL 4 You
Weekly Free Pool picks are posted by 1:00 pm on Wednesdays ET because of Thursday games. We have two styles, straight-up and with confidence points (see below)!
Results 2015: Wk1 Wk 2 Wk 3 Wk 4 Wk 5
No spread, straight up.Losses in X's after games played.
.ATL at NO (Thurs)
.CIN at BUF
This is a pool like any other, except "confidence points" are added to show how confident a person is in a particular team to win. Example: During the regular season, there are normally 16 games in a week. Players submit a list of the teams they expect to win, and assign a number next to each team.
#16 = Highest Rating.....#1 = Lowest Rating
When a player assigns a #16 next to a team, that means he/she is most confident in that team to win....and so on down the line to #1, which means he/she is least confident in that pick.
Week 6
Losses in X's after games played.
.16 -
.15 -
.14 -
.13 -
.12 -
.11 -
.10 -
.9 -
.9 -
.8 -
.7 -
.6 -
.5 -
.5 -
.4 -
.3 -
.2 -
.1 -
.MN Tiebreaker:
.Wk 1:
.Season: .......................
.Season: .........................
.Season: .........................
.Season: .......................
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October 23, 2017 - Issue No. 1742
Regulators Issue Key HMDA Data Fields
The federal regulatory agencies last week identified designated key data fields that examiners will use to test and validate the accuracy of data collected under the new HMDA requirements, which take effect in 2018. In response to industry concerns about the burden imposed by HMDA data reporting, the agencies designated 37 of 110 data fields as key fields that examiners will use to evaluate bank compliance.
The identification of these fields is intended to support the efficient and effective evaluation of financial institutions' compliance with the HMDA's requirements. In certain circumstances, however, examiners may determine it's necessary to review additional HMDA data fields as appropriate. The agencies also issued guidelines for bank examiners to use when evaluating HMDA data.
In other HMDA-related news, the Consumer Financial Protection Bureau has updated its chart on the collection and reporting of HMDA information about ethnicity and race, and published a new reporting reference chart that banks can use as a reference for the data points required for collection under Regulation C. View the joint agency data fields. View the CFPB's compliance resources.
TBA Calls for Continued Bipartisan Work on Reg Reform
TBA and 50 other state bankers associations last Monday wrote to members of the Senate Banking Committee encouraging lawmakers to continue pursuing the goal of bipartisan regulatory reform. The associations called on the committee to include several bills long advocated by TBA in its overall proposal for regulatory reform, as well as those that would allow regulators to tailor actions based on banks' business models and risk profile, revise capital and liquidity requirements, and allow mortgage loans held in portfolios to be considered "qualified mortgages."
In addition, the associations noted that several other legislative proposals for regulatory reform have support on both sides of the aisle, such as a bill to recalibrate the systemic risk designation process and a bill to allow banks to hold municipal bonds and accept municipal deposits. Read the letter.
Lawmakers Seek Delay in FASB Accounting Standard
A coalition of House Financial Services Committee members, including Tennessee Rep. David Kustoff, recently called on the Financial Accounting Standards Board to delay its Current Expected Credit Loss standard until it has closely examined the impact on the banking sector. In a letter to the SEC and FASB, the group of 26 lawmakers said the standard could inhibit lending, harm lender balance sheets, and affect regulatory capital requirements.
ICBA provided input on the letter and has worked closely with FASB for years to promote the scalability of the CECL standard for institutions of all sizes. Read the Joint Letter.
First of Four Senior Compliance Officer Forums Scheduled for Nov. 2
The 2017–2018 Senior Compliance Officer Forums, facilitated by Connie Edwards, CRCM, president, Banc Compliance Group, LLC, Franklin, Tenn., will bring together senior compliance officers in a small-group setting to exchange ideas freely, dissect challenges openly, and discuss solutions that can improve the performance of your bank in the area of compliance.
Discussion Topics
- Compliance exam issues—both lending and deposit
- Possible regulator hot topics
- Compliance challenges/successes
- Boards of directors and officer issues
- BSA exam challenges/topics
These meetings are held four times per year at the TBA Barrett Training Center in Nashville, with the first taking place Nov. 2.
Exclusive sponsorship available, contact Stacey Langford for details.
Second Session of Senior Retail Banking Officer Forums Set for Nov. 14
In its fourth year, the Senior Retail Banking Officer Forums affords a platform for retail banking officers to exchange ideas freely, examine pressing issues in today's ever-evolving regulatory, cost-conscious, and productivity-driven environment.
"I was personally encouraged by our president/CEO to participate in the TBA Senior Retail Banking Officer Forums. He had participated in the CEO Forums and recognized the value that small classroom engagement can offer. This will be my third year in the program, and I continue to learn new things with each quarterly session. Interactive small groups are a much desired format versus the traditional course lecture.
The benefits are twofold: open discussion between peers is insightful and honest, but the professional relationships you develop will serve you well for many years to come."
–Robyn Medley, SVP/Director of Retail, Reliant Bank
The next Forum is at Nashville's TBA Barrett Training Center on Nov. 14.
Leverage EVERFI for Consumer Financial Education
TBA is a proud to be a long-standing partner with EVERFI, an online consumer financial education platform that integrates with your digital marketing strategy, aligns to your products and services, and is built to empower your consumers and employees to manage their finances. EVERFI offers innovative and turnkey tools to bring financial education to a bank's core audiences including consumers, employees, and employer groups. The financial education resources act as content marketing to build consumer financial capability while also building the bank's brand in the community. Learn more about the latest innovations from EVERFI at EVERFI.com/Consumer-Financial-Education or reintroduce yourself to what they have to offer by contacting Tom O'Keefe.
Financial PSI This Week: Bank Boards—Does Your Bank Have a Breach Response Plan in Place?
When a data breach or other cyber event occurs, the damages can be significant, often resulting in lawsuits, fines, and serious financial losses. What's more, cyber exposures impact businesses of all kinds, regardless of their size, area of focus, or status as a private or public entity.
For organizations to truly protect themselves from cyber risks, corporate boards must play an active role. Not only does involvement from leadership improve cyber security, it can also reduce liability for board members.With that in mind, does your bank have a breach response plan in place?
Even the most secure organizations can be impacted by a data breach. What's more, it can often take days or even months for a company to notice its data has been compromised.
While cyber security programs help secure an organization's digital assets, breach response plans provide clear steps for companies to follow when a cyber event occurs. Breach response plans allow organizations to notify affected customers and partners quickly and efficiently, limiting financial and reputational damage.
Board members should ensure that crisis management and breach response plans are documented. Specific actions noted in breach response plans should also be rehearsed through simulations and team interactions to evaluate effectiveness.
In addition, response plans should clearly identify key individuals and their responsibilities. This ensures that there is no confusion in the event of a breach and your organization's response plan runs as smoothly as possible.
If you have any questions and to make sure you are covered, please contact Jon Goodson or Ted Frizen.
TBA On the Road
TBA's Government Relations team participates in the ABA's annual State Issues Summit.
See where TBA goes while "on the road" by following @TNBankers.
In this Issue
- Regulators Issue Key HMDA Data Fields
- TBA Calls for Continued Bipartisan Work on Reg Reform
- Lawmakers Seek Delay in FASB Accounting Standard
- First of Four Senior Compliance Officer Forums Scheduled for Nov. 2
- Second Session of Senior Retail Banking Officer Forums Set for Nov. 14
- Leverage EVERFI for Consumer Financial Education
- Financial PSI This Week: Bank Boards—Does Your Bank Have a Breach Response Plan in Place?
- TBA On the Road
Past Editions
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18 Apr National Crime Victims' Rights Week 2018 Events
Posted at 20:22h in Uncategorized
We were honored to hear about Faith Hedgepeth's life from her sister Rolanda Hedgepeth at our NCVAN Memorial Garden Ceremony on Wednesday, April 11th. We hope that there will be new leads in the investigation of her murder and that there will be JusticeforFaith.
Many thanks to those who attended our fundraiser luncheon and showed support for all victims of violent crime in North Carolina.
WRAL coverage of our event. Scroll down to hear Rolanda Hedgepeth's moving speech.


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Part of the downtown waterfront will be getting a facelift while some new residents will enjoy a better view.
The City Council on Thursday agreed to partner with developer Opus South to turn a small wooded area on the bluff into a landscaped park that includes a sculpted path down toward the waterfront.
The small park will border the western edge of Opus' planned 25-story, 157-unit condominium tower called Water's Edge, which is replacing Calvary Baptist Church.
Opus, which is also considering a deal to purchase the City Hall property to the south as part of an even larger development, will pay for about $100,000 worth of improvements to the city-owned land, said company real estate manager Bill West.
"It will be a definite improvement to what is there now. It's a scruffy area," said City Manager Bill Horne. "And for (spending) nothing, we end up getting a very nice public access and enhancement to that portion of the park."
The trees, mostly palms and oaks, are in poor health, West said. Construction activity would only exacerbate the situation, he said. The city's arborist agrees, said Assistant City Manager Garry Brumback.
"We're just trying to be good neighbors," said West. He provided the city with a conceptual drawing but said the city could decide the specific improvements.
The improvements would also benefit condominium residents, whose view overlooks the park onto Clearwater Harbor. The area now is hardly used and sits between the church and a group of tennis courts.
"I sure like taking money from Opus," said council member Bill Jonson.
Meanwhile, the redevelopment of the church site is moving ahead. Calvary Baptist members moved to a new, larger facility off McMullen-Booth Road in east Clearwater in December, having sold their historic campus to Opus for $15-million.
The old church, including its historic octagonal dome, is being demolished.
Along with 157 condominiums, the 264-foot-tall Water's Edge will include 10,000 square feet of retail space. Foundation work on the tower is expected to begin within two months, West said.
OH, THE IRONY: Council members also acted swiftly Thursday to repeal toll collections along the Clearwater Pass Bridge even though toll collections do not take place on the Clearwater Pass Bridge.
Vehicles have not been charged a $.75 toll for crossing the small span that connects Clearwater Beach and Sand Key since 1995, but the law had remained on the city books.
Council members agreed unanimously Thursday to repeal the outdated ordinance, originally passed in 1980.
"It's good when government eliminates things," said Mayor Frank Hibbard.
FEMA MONEY, FINALLY: City officials also announced that they received $2.1-million in reimbursements from the Federal Emergency Management Agency for hurricane-related responses from the 2004 hurricane season.
Aaron Sharockman can be reached at (727) 445-4160 or email@example.com.


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Oakland, Berkeley, And East Bay News, Events, Restaurants, Music, & Arts
Grip Grand's brand of lightweight hip-hop weaves coherent if not technically jaw-dropping raps into a cornucopia of creative, sample-based beats. While these fourteen songs don't mesh together as well as they could, Grip and his able crew stay fresh, open-minded, and charmingly attuned to their own fallibility. Nate Seltenrich


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Maybe you bought a home a few years back and are contemplating if you might sell or keep your property. People move for all sorts of reasons—relocation for employment, need for more space, the ability to afford a better property. But selling a home is a lot of work and so is renting it out—what should you do?
Jason Hartman's team is here to provide the information you need to know to make your decision.
Some Considerations
If you are buying another home, you may need to sell your existing property to purchase the new one. But if this is not a consideration, consider whether or not you're home will be sold at a loss. If so, it's probably better to hang on to it and make money by renting it out.
If the sale of your home results in a capital gain, ask yourself if you will be able to exclude the gain from federal income taxes. If you aren't, you might reserve some of the proceeds from the sale to cover your taxes. Of course, renting your home out is an easy way to make money, especially if you hire a property manager who is willing to do all the work (and at a relatively low cost!).
In making your decision, you'll want to focus on the implications of taxes. If you rent your home for a short while, you may qualify for the capital gain exclusion when you sell your home. If you rent permanently, the rules will be different when you decide to sell.
If you're going to rent your home out, you'll need to charge rent that is high enough to cover the costs of the property, and then some. If your home is not in an area where this is possible, it may not be worth it. You've got a few things to decide—who will pay utilities, who is responsible for yard care, etc. If organization is not your strong suit, it may be time to hire someone to help.
Think about how far from the area you are moving and whether or not you are comfortable hiring a property manager. If you are, moving will not be a problem—many people manage properties they've never even been to.
As with most things, it will be useful to consult with a professional before you make your final decision.
(photo credit: JD Hancock via photopin cc)
* Read more from Young Wealth
Advice for the Beginning Real Estate Investor
The Young Wealth Team


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How to Make It
Step 1
Pour 1 quart boiling water over tea bags and mint; cover and steep 30 minutes. Remove and discard tea bags. Stir in sugar and next 4 ingredients.
Step 2
Pour tea through a wire-mesh strainer into a large pitcher, discarding mint. Chill. Serve over ice.