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Let $A$ be a commutative, unital Banach algebra and $I \subset A$ an ideal such that $I$ with the relative norm is a uniform Banach algebra and $A / I$ with the quotient norm is uniform as well. Does it follow that $A$ is uniform?
I expect there to be a counter example involving the Banach algebra $C(X)$ with $X$ a compact Hausdorff space but couldn't quite manage to construct one yet.


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Classes at a Birmingham high school were called off after an early morning carjacking with shots fired. No one was injured.
A man was arrested and another man is on the run after shots were fired in the parking lot of Seaholm High School in Birmingham early Tuesday morning and a maintenance worker's vehicle was stolen.
The incident happened around 4:50 a.m. when the employee was approached by a young man in the parking lot as he was getting out of his vehicle. The suspect reportedly pointed a handgun at the worker, demanded his money, cell phone and keys, and then fired one shot in the air. The employee complied - dropping his property to the ground and running into the school.
The victim told police that, as he was running, he heard the sound of another gunshot and saw a second suspect run toward his Mercury Grand Marquis.
Madison Heights police located the stolen vehicle traveling southbound on I-75. Police report that the suspects refused to stop as they fled to the area of 7 Mile and Conant roads in Detroit and abandoned the car.
Detroit, Madison Heights, Royal Oak, Birmingham and Michigan State Police all surrounded the area, and one of the suspects was tracked to a house, where he was arrested.
Police believe the man arrested was the one who fired the two gunshots. He has reportedly been uncooperative with police and has not provided his identification or any other information.
Police are still searching for the second suspect.
Students took to social media as they wondered why school was canceled. One student tweeted that some of his classmates were participating in early morning sports practice inside the school when the shooting occurred outside.
Allison Cumper tweeted, 'Glad that no one was hurt at Seaholm. But this serves as a reminder to always be aware of your surroundings. No matter where you are.'
Fox 2 reporter Roop Raj, @rooprajfox2, tweeted that middle schoolers were late getting to school because buses had to drop off high schoolers after classes were cancelled.

subset: commoncrawl


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Supermodel Gisele Bundchen and her sweet son Benjamin, 3, were seen cheering on husband/papa Tom Brady during a New England Patriots training session in Foxborough, MA on Tuesday (August 13).
Gisele Bundchen and Tom Brady snuggle son Benjamin
Posted by Alisa on Tuesday, August 13, 2013 / Labels: Gisele Bundchen and Tom Brady / Comments: (0)
Kevin and Danielle Jonas
Kevin Jonas and his pregnant wife Danielle were seen shopping in Beverly Hills, CA on Monday (August 12). Danielle and Kevin announced their pregnancy last month.
Robert Downey Jr.'s Boston Baby
Robert Downy Jr. and his wife Susan took their cute 1 1/2 year old son Exton for a walk in Boston, MA on Saturday (August 10).


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Siegfried offers a combination of experience and proficiency in both the chemical and pharmaceutical segments. Siegfried's chemical expertise centers on the development and production of active pharmaceutical ingredients and intermediates, thus making Siegfried the ideal partner for both cGMP and non-cGMP active pharmaceutical ingredients and intermediates.
The value we bring that you can expect more from includes:
Drug substance development and production is provided at our Zofingen (Switzerland), Evionnaz (Switzerland), Saint-Vulbas (France), Minden (Germany), Pennsville (USA) and Nantong (China) facilities. As part of our backward integration, we have made significant investments in the chemical development and production capacities at our new plant in Nantong (China), with parallel investments at our headquarters in Zofingen.
With Siegfried as your preferred drug substance partner, you benefit from custom development and manufacturing of both active pharmaceutical ingredients and intermediates on three continents. Whatever your specific drug substance product requirement may be, Siegfried will provide more to meet your expectations.
Expect more with Siegfried as your preferred Service Partner.


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But so tasty, with peppery and spiced smoked pastrami mixed into creamy scrambled eggs -- it's too much of a good thing. I first had Pastrami and Scrambled Eggs when I lived in the L.A neighborhood of Glendale at the local favorite old school Billy's Deli. Upon leaving the restaurant my only thought was "Where have you been my whole life, Pastrami and Scrambled Eggs?"
And for the price of this $10.95 breakfast, you could easily do it yourself much cheaper. If you caught my Homemade Pastrami recipe video from last week and want to try your hand at it, just click here to get started.(I always store a few corned beef packages in the freezer from St. Patrick's Day meat sales.)
If you are like me, it's hard to finish a typical overstuffed Pastrami Deli Sandwich. So instead of eating it a day later on soggy bread, you can just take out the meat and use it in my Pastrami and Scrambled Eggs recipe.
And there is nothing to it. Just heat up some cooked pastrami and stir in your favorite egg scramble. You don't even need to season it, as the pastrami is usually peppered and salt-cured enough.
This is a dish to make on a Saturday or Sunday morning, where you'll have the time to recover from my food coma-inducing Pastrami and Scrambled Eggs.
Ingredients (one serving)
- 1 to 3 eggs - scramble any way you like it.
- Leftover pastrami - shredded and roughly chopped. A pile that equals the size of one egg is a good serving. Of course, you can use as little or a much as you desire.
- No need for salt and pepper, as pastrami is seasoned enough for me - but you can add some if you like.
- A little bit of cooking spray or oil -- optional. I left it out as the pastrami leftovers came off the fatty ends, and were oily enough.
Heat up your omelet pan over a low/medium heat. Flake or peel off pastrami pieces from leftovers. Roughly chop the pastrami. You can oil the pan if necessary. Saute pastrami for a minute -- just long enough to heat it through.
Break in 1, 2 or 3 eggs and start scrambling it all together. You can whisk the eggs first, then add to heating pastrami. Just make your favorite egg scramble recipe.
Cook to desired doneness, it should only take 3 - 5 minutes. Serve with any favorite sides like: toasted bagels, bread or sliced tomato and cottage cheese -- although it's such a hearty breakfast you may only need coffee.
Make this recipe your own. Try melting cream cheese into the scramble (or your favorite cheese) when eggs are almost done cooking. I like to add a splash of milk to my 2 eggs, lightly whisk together, then saute until done.


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Spanish king's abdication approved by lawmakers
MADRID >> Spain's Senate has approved legislation allowing King Juan Carlos to abdicate this week and hand the throne to Crown Prince Felipe.
The law setting out the abdication's legal procedures passed Tuesday by 233 votes to five, with 20 abstentions. The legislation was approved by the lower house last week.
Juan Carlos will formally ratify the law Wednesday, and his 46-year-old son will be proclaimed King Felipe VI at a ceremony in Parliament on Thursday.
The 76-year-old monarch says he wants to step aside after a four-decade reign so that younger royal blood can rally a country beset by economic problems, including an unemployment rate of 25 percent.
Felipe also needs to restore the monarchy's image after recent scandals, including Juan Carlos' luxurious elephant-hunting safari while many Spaniards endured financial hardship.


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When you purchase a digital subscription to Cake Central Magazine, you will get an instant and automatic download of the most recent issue.
Yellow and silver collection of celebration cakes.
Peony Pearls And Lace First Place In Sweet Times In The Rockies 2013 Celebration Cakes Advanced Adult Division
Tree Of Celebration Cake
College Graduation
(if this is a private computer)
Yes please, register now!


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Reading Resources for Children with Special Needs
The United States Department of Education has a tremendous amount of information available for parents of special needs children.
Special needs include ADHD, Autism, Asperger, Cerebral Palsy, Reading and Learning disabilities, Deaf and blind students. Many books and articles can be found on Children's Disability Information. One such article discusses the special concerns parents have when they have a child with a disability. There may be shock and disbelief along with grief. Online resources are available to help parents understand and accept. Parents need to consider educational placement; will their children go to a public or private school. Will the school have all the necessary resources to deal with your child's special need whether emotional, mental or physical? These concerns are overwhelming at times, but there is comfort in knowing your child is in the best place possible. Armed with as much information as possible, parents can be reassured of decisions they make.
Another great resource for parents and children are support groups. There are groups for every special need and if there is not one in your area, think about starting one. Reclusion and separation only increases anxiety and depression.
Some great books are available for both parent and child.
Books for parents include:
Books for children include:
top of: Reading Resources for Children with Special Needs


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Some of you may remember I was looking for a Help Desk type of job. I found something even better. I will be an intern working with the programmers. For the first few months I'll be doing testing of the system, really to learn it. Then I will shadow and follow the main programmers around like a puppy soaking up every ouce of knowledge I can. If you can't tell, I'm very excited! I went on a tour of the building today. It was very laid back and interesting. Not may people were there today but the data room guys. They were huddled around a PC watching a DVD because the systems were fine. One guy was playing UT on the companies UT server (DS3 connections). And I was walking around with the VP of the company (my neighbor) so they wouldn't be jerking around with him in the room. I asked if they did that alot, and the UT guy said if all systems and servers are ok then they can do whatever.
So I'll get to work around 4 hours after school M-F making $11/hour. He said after I grad college (2 year school) I'd probably come in full time making around 35k as a Junior Programmer. So what do you guys think?


text: Yes, that was it, Pole Position.russ wall wrote:Not a lot of driving games getting a mention around here, but for me Pole Position was a work of beauty. Spent a fortune (dinner money) in the local arcade trying to knock a tenth off qualifying time and good enough to get me through my driving test first time. Perfect in every way.


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Used Schecter Guitar Research
About Schecter Guitars:
Schecter Guitars have been among the absolute elite in the music industry for close to 40 years. How does a company manage to be so respected for so long? The answer to that question is really pretty simple: they are constantly expanding and evolving their line of instruments to appeal from everyone to casual players to serious virtuosos. By committing to excellence and striving to put instruments into the hands of anyone who truly wants to play, Schecter Guitar Research has earned their reputation for greatness.
Over the years, SGR guitars and basses have been wielded by an incredible assortment of talent. Musicians such as Cheap Trick's Robin Zander, Danzig's Steve Zing, East Bay Ray of the Dead Kennedys, Nikki SIxx of Motley Crue and Sixx A.M., Filter's Richard Patrick, GWAR's Balsac the Jaws o' Death, Prince, The Cure's Robert Smith, Robert De Leo of Stone Temple Pilots, Sean Yseult of White Zombie and Stars & Dagger, and more all love their Schecter instruments. With a pedigree like that, it's no wonder you're considering an SGR instrument for yourself.
But which SGR instrument is right for you? Well, that's a matter of interest, personal preference and skill level. For example, if you're in the market for a solid entry level bass guitar, you'll want to feast your eyes on the Stiletto Extreme-4 Bass. If you're looking into a beginner six string, on the other hand, you may want to have a look at the OMEN-6 Electric Guitar. Maybe you're more interested in a seven string guitar? Then definitely check out an SGR C-7 7 String Electric Guitar or an OMEN-7 Electric Guitar. There are even incredible options for lefties such as the OMEN-6 Left Handed Electric Guitar and the Hellraiser Extreme-4 Left-Handed Electric Bass Guitar.
Schecter isn't limited to just instruments, however. In fact, it's quite on the contrary. SGR offer a wonderful lineup of amplifiers and accessories as well. The fact is that you could easily turn to Schecter Guitar Research to outfit your entire setup. So dive in, pick up your favorite SGR gear and let the music do the talking.


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After six years of filming some of the most iconic vistas and architecture on the planet, filmmaker Sean F. White combined his footage into Terra Sacra, a visual diary of his travels to some of Earth's jaw-dropping locales. Here's his description of the project:
Inspired by Ron Fricke's Baraka, I combined my favourite shots from these various trips into a brief non-narrative film that touches on a them close to my heart: Sacred Earth. The visuals are driven by an original score by composer Roy Milner. The six-minute film is a journey through three distinct Acts: (I) Primordial Earth (II) Past meets Present and (III) Eternal Universe.
Now if anybody needs me, I'll be in the park somewhere, listening to Primal Scream and searching for the pith of existence in the infinite geometry of a mulberry shrub.
[Terra Sacra via Dangerous Minds]


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Around Town
Get started with College Greenlight to compare the Casper College weather with your hometown!Create an account now!
There are endless possibilities if you like sports. Even leaving campus , there are endless possibilities in town to stay entertained and student discounts honored by local businesses.Read More
Intramural sports teamsRead More
On campus, you can go to plays and musicals, jazz concerts, symphonic concerts, visit 2 art galleries, join an art club that fundraises and goes on trips to places like New York and Seattle. There are many activities going on campus, from movie nights to game nights and on campus treasure hunts for prizes. Off campus, there are many swimming pools to choose from, events at the Event Center (art symposiums, concerts, musicals, etc.), a roller skating rink, ice skating, and all sorts of activies. Casper Mountain sits just above the college with walking trails and beautiful scenery.Read More
The campus holds school dances and i variety of other fun activities like sports and movie nights.In Casper, you can go see movies, go swimming, bowling, plus a variety of other activities. We aren't too far from Alcova Lake, so when the weather gets nice a 30 minute road trip isn't too far to get there.Read More
There are many different clubs offered at CC along with sports from tennis to volleyball. the drama club shows play's on a fairly regular basis and there is always something fun to do on campus.Read More
Casper is a smaller town, but the mountain is great, the mall is good sized, and there are many student groups to be involved with both on campus and off. There are also lots of different restaurants and movie theatres.Read More
Casper College has a brilliant theatre program, and there is almost constantly a play, musical, or dance to watch. The campus itself often holds comedy shows or other fun events, there are film showings at certain times of the year, and foreign language clubs hold open meetings for anyone to visit.Read More
When I was in Casper I loved going out to eat, driving, checking out Alcova, drinking coffee/cider at the Metro, shopping, star gazing, sledding, and watching the local theater ensembles.Read More
Aside from the school's clubs and sports; we are right up against Casper Mountain were there are places to ski and hike. The N. Platte river runs through town for anyone interested in water fun. There are biking trails, reservoirs, libraries and museums all over the place!Read More
Casper college has plenty of intramural sports teams that recruit during the school year, They also have other activities such as dances and game nights etc. In Casper alone there are many places to try new and delicious foods, see great movies for low prices. It's just a really fun town.Read More


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The Jay Train: M.T.A. Chief's Tough Sell
By Eliot Brown July 28, 2010 3:12 amreprints
The perennial attempt to hike subway and bus fares is one of the more ritualistic political dances in New York. Any leader of the Metropolitan Transportation Authority who ever tries logic (fares, adjusted for inflation, are virtually the same as in the mid-1990s) is inevitably met with a blast of criticism. Politicians decry the move. Riders voice disgust. Protests ensue. The M.T.A. just doesn't get what it does to the little guy.
Such is the position of Jay Walder, the M.T.A.'s still-new leader, who has many an innovative, rider-friendly idea (Countdown clocks! Cell-phone service underground! Fast buses throughout the city!), but who has spent much of his nine months on the job cutting costs, scouring for efficiencies, rolling back service and, now, increasing fares.
On Wednesday, July 28, the M.T.A. chairman and CEO is expected to plunge into an inevitable public swamp when he unveils the agency's latest set of hikes, to be implemented in January, including a $10 jump, with new restrictions, for the monthly unlimited card-a 7.5 percent overall increase that Albany legislators initially gave a nod to last year.
"Notwithstanding the shortfall in resources that have come, we have held to the number that had been previously agreed [on]," Mr. Walder said, speaking from behind a worn wood conference table in the M.T.A.'s midtown offices Monday, wearing a white shirt with subway token cuff links. "The speaker of the Assembly, the Senate majority leader, the governor-all stood together and said we expect a seven-and-a-half percent increase on the transit system in January 2011. That's what we're doing."
The question for Mr. Walder, then, is whether he will ever be able to unshackle himself from fiscal issues sufficiently to install more noticeable, meaningful changes-an undertaking that would take time and money-or will he continue to have to put out these fiscal fires, started long before his arrival, with viciously unpopular actions?
A bit of background on M.T.A. finances: Even within the context of a state government barreling toward fiscal ruin, the M.T.A.'s financial situation is especially problematic, as the elected classes treat the agency a bit like a sick patient never given enough nourishment to stand on its own.
Rather than devote to the M.T.A. enough long-term funding sources so that it can sustain itself over time on fares, tolls and specific taxes, New York has settled on a system where funding runs dry for capital projects-repairs and new construction-about every five years. At that point, the M.T.A.'s chief either goes hat-in-hand to Albany, seeking some sort of new M.T.A.-specific tax (this happened last year, to some success), or to the general public, attempting a referendum to allow the agency to essentially borrow from the state's general fund (this happened in 2005).
And when one or both fail (like in 2000), the agency-semi-independent from both the city and the state-simply resorts to borrowing billions, often beyond its means, leaving the next M.T.A. chair to worry about how to pay for it.
Add to that an economic crisis that has drained revenues, expansion projects that are billions over budget and $800 million in unexpected shortfalls that have emerged within the past year, and you get the situation in which Mr. Walder, who left a nice job at consulting giant McKinsey & Company, finds himself.
"When I heard that he was possibly going to do it, I said, 'There's no way this guy is going to want to take a pay cut to take this,'" said an M.T.A board member.


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Geraldo Barros
Mozilla Representative
About me
I'm Web Development Instructor, Internet Health Global Community Committee member, Mentor at Open Leadership program, designer at Mozilla Open Design and an awarded contributor from Mozilla Network50's 2017 . At Mozilla Reps program I work empowering more volunteers around the Brazil to take the lead and push the Mozilla mission forward.
Office hours
You can always reach out to me on Telegram or via e-mail.
Tagslocalization, sf-monument, rust lang br
Habilidadesfront-end development, graphic design, internet health, open leadership, web literacy
IdiomasInglês, Brazilian portuguese
Contas externas
- Mozilla Reps: geraldobarros
- Twitter: geraldobarros_
Atestado por
João Paulo Polles
Geraldo was a awesome Mozillian. He made a wonderful organization to represent Mozilla on FISL17, your work about the Mozillian's logistics in the Forum was excellent! Your talks and help on the stand engaging new volunteers was fantastic! We need more Mozillians like you in our community!
Cynthia Pereira
Geraldo has done a fantastic job this year with the Leão Mozilla Clubs. He also collaborated and promoted WoMoz Brazil.
Guillermo Movia
Gerlado is a really active member in the brazilian community. Not only working with Mozilla Clubs in his region, but also collaboration with WoMoz project in the community.
Vagner Mbas
Is very active in mozilla projects in Brazil.
Cynthia Zanoni
Geraldo is very active in Mozilla projects and has love for his work. He have strong contribution in Brazil SUMO, Mozilla Clubs in Mozilla Leo Club (most active brazilian club) and WoMoz, with supporting the integration and strengthening of the group. Her presence is very important for the community and for the Mozilla mission to happen in Brazil.
Andre Garzia
This is a great mozillian working towards universal web literacy. He is creating a mozilla club in his region and is teaching others to read, write and participate on the web.
- Airton Zanon
- Alexandra da Silva Pereira
- Cauê Baasch de Souza
- Cybelle Oliveira
- Cynthia Pereira
- Fabio Beneditto
- Felipe Do Espirito Santo
- Felipe Mattos
- Giovanni de Sousa Martins
- Jaime Maretoli
- Jhonatas Machado
- João Paulo Polles
- Joelson Gai
- Johnny Lopes
- Jucélio Jair Silva
- Juliana Félix Nunes
- Leonardo Yvens Schwarzstein
- Lucas Coiro
- Marcelo Santos
- Mariana B. Rodrigues
- Mariana Ribeiro Mendes
- Maykon Chagas
- Museb khalid
- Reon Saji
- Samuel Santos
- syamkumar
- Thiago Matos Policena
- Wagner de Jesus Moreira


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Saturday Night Build Up Race Car Power Steering Problem - No Rest For The Weary
We Solve Our Water-Pump Dilemma Just In Time To Be Hit With A New Problem
This racing thing sure is an up-and-down deal. I guess it's a lot like golf in that respect. You can have problems that convince you you're going to quit right there and take up another sport, but it only takes one thing to go right, and you're reminded why you love it so much and can't imagine doing anything else.
Going into night five of racing at Perris Auto Speedway, we carried the burden of four DNFs (did not finish), all related to power steering problems. It was becoming demoralizing. My dad, Earl, tried a few more fixes before race number five, and we headed to the track with an underwhelming amount of confidence.
It's a good thing we weren't expecting much, because the power-steering belt came off on the second lap of practice. I simply drove the car back onto the trailer. I wasn't going to spend another night thrashing around to try to fix something we hadn't been able to repair at home.
Then John Handzel stopped by to see why the car was on the trailer. We told them our racing night was already over because we were suffering from the same problem for the fifth consecutive race. Handzel said, "Hey, if we (Handzel had brought his ace mechanic friend, Karl Tollman) can fix it, can I race it?"
Well, no one has ever raced the Saturday Night Buildup car before. Plenty have asked, that's for sure. Some have asked more than once, and my dad has always said no. His explanation has been, "I don't like fixing the damage my own son does to the car, so I really don't want to fix things someone else does to it." My dad was so disgusted this night, however, that he said, "I don't give a damn what you do." Then he walked away.
"Johnny 5" and his buddy jumped on the trailer and got to work. They tried to bend and shim out the power-steering bracket, but eventually they took off the bracket and beat on it. When they put it back together, it was better but still not right. Of course, Dad couldn't just watch, so he helped too.
There was no time to continue working, however, as the heat race was lining up. Johnny borrowed a driving suit from buddy Kenny Mann, jumped in the car, and tore out onto the track in a cloud of dust.
He started at the back of the eight-car field (we never seem to draw a good number for starting position in the heats) and quickly moved up. He was one spot away from the fourth-place transfer spot after only five laps when the power-steering belt flew off. Since the power-steering belt usually knocks the water-pump belt off at the same time, the car got hot quickly, and Johnny (keeping a close eye on the gauges) brought her in. Of course, with the steering quickener on the car, it's just about impossible to drive the car at speed without power steering.
Johnny and Karl jumped right back into the fray and beat on the power-steering bracket some more. They just barely finished in time to go out for the last-chance semi-main. Again, Johnny started from the back and was passing cars at a regular clip. He went under, around, and in-between enough cars to be about two spots away from the transfer spot for the main event with five laps left. It was a rough run, too. Cars turned down and drove into the side of him, turned right in the corners, and more. Now, I'll be the first to say that Johnny sticks his nose into situations I've learned to stay away from; I thought he ran a pretty clean race but still returned with a staggering amount of damage to the car. In the end, it was for nothing as the belt came off with four laps remaining.
I'll say this: What was going to be a boring night turned into a wild and woolly affair that got our pulses pumping. It was a bit odd to watch my race car go around the track. I was able to see that the car is definitely slow off the corners compared to the other cars, but the Saturday Night Buildup car handled beautifully in the turns and could run any line imaginable.
After repairing the damage to the car, we focused on the power steering. An aftermarket power-steering pump kit from Speedway Motors (using a Profile pump) was ordered and in our hands in just a few days. It was easy to install and really boosted our confidence for the next race.
The power-steering worked just fine, and the belts all stayed in place. There was just this one problem we hadn't expected: The engine blew up!
In practice, the engine grenaded, and the night was once again over too soon. Now we will have to go back to our GM crate engine we started the project with. Of course, that will make for an interesting comparison. Stay tuned.


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4th of July Beer Pairings
Beer and food are better together.
Fire up the grill and break out the beer, the 4 of July is nearly here! Independence Day is the ultimate cookout day; family and friends gathered in the backyard, food, fun, and fireworks. Plus, the day wouldn't be complete without a cold brew (or three) to wash down all that grilled meat.
Here are a few pointers to help you make the most of your patriotic pairings.
The Basics
To start off, you're going to want a good all-purpose beer, something flavorful enough to satisfy your beer-loving relations but non-offensive to the uninitiated. It should be fairly light weight, refreshing for a hot day and flexible enough to go with a wide variety of foods. Pilsners are extraordinarily versatile food-wise and fairly easy for even light-beer drinkers to embrace. Victory Prima Pils is one of the best you can get in the States. For something a little maltier and richer, go with Lagunitas Pils.
Brats and hot dogs call for lighter beers that won't overwhelm their somewhat delicate flavors. For beer, choose German and American wheat beers—weissbier and wurst is a classic combination in Germany. The fruity and spicy flavors from yeast in these beers help the sweet/smoky/spicy flavors of grilled sausages come through, as well as holding up against sweet and tangy toppings. American wheat beers often lack that spicy yeast character, but still offer the bready sweetness of wheat. With a clean, sharp profile Widmer Brothers Hefeweizen is one classic to try. From Germany, seek out Weihenstephaner Hefeweissbier and Ayinger Bräu-Weisse.
Burgers require something a little beefier when it comes to beer. Some toasty caramel flavors will tie in nicely with the caramelized crust on the patty. Anchor Steam has the perfect profile; caramel underneath with woody hops on top. It'll tackle the beef, the toppings, and leave your palate clean in the end. For a pairing with a bit more zip try Mirror Pond Pale Ale from Deschutes in Oregon. It has the aggressive bitterness and citrusy hop flavors of an American pale ale with a slightly elevated caramel malt profile that recalls the English version of this style.
Smoked and Sauced
If you're planning to impress your guests with a rack of saucy ribs, you'll need to step up your beer game a bit, too. Tangy sauce, spicy rub, and a caramelized crust on the meat means a complex symphony of flavors that need super-flavorful beers to match. Celebrator Doppelbock is pretty much the perfect match. Toasty-caramel malt and background hints of dark fruit serve to pull out molasses and brown sugar flavors from the sauce. The beer also has a wee bit of roast that adds a pleasant element of smoke to the mix. Another great option is Pepe Nero from Goose Island, a black saison brewed with black pepper. You get smoke from black malts, fruit from saison yeast, and a spicy kick from black pepper for a perfect tie-in to the ribs.
Tackling slow-smoked brisket instead? Pair smoke with smoke by pouring Aecht Schlenkerla Rauchbier Märzen. This traditional German smoked lager showcases bacony flavors with underlying caramel malt and just a touch of spicy hops. It's hard to find a more meat-friendly brew.
Another great option for ribs or brisket is a tangy IPA. Choose one with a stronger malt backbone that will speak to the caramelization of the meat and the sweeter elements in the sauce. Founders Centennial IPA is ideal; it has nice caramel and biscuit-like malt underneath a bright foreground of citrusy hops. Bear Republic Racer 5 is another good option.
Don't Forget Your Veggies
Although some of us might like to try, we can't survive on meat alone. If you're grilling vegetables, wash them down with a smooth Vienna lager. Abita Amber and Metropolitan Dynamo Copper Lager both have malty sweetness up front that pairs well to the sweetness of grilled vegetables. A kiss of toast talks to the light charring.
As American as Apple Pie
After the grilling is done, I like to serve an all-American apple pie for dessert. To drink? Stouts offer a bitter contrast to the sweet pie, just like a cup of coffee does. I like a sweeter stout that still has the coffee-like roast, but with a touch of sugar underneath. Left Hand Milk Stout is a good choice. You could also try Samuel Smith's Oatmeal Stout. The oatmeal used in the brew gives a subtle creamy tie-in to the crust.
If you're feeling a little more adventurous, try an English IPA for a bittersweet contrast with your dessert. English IPAs have a little less hop and a little more caramel malt. That extra malt acts like caramel sauce on the pie while the hops provide a bitter, fruity counterpoint. Samuel Smith's India Ale is a great example.
About the Author: Certified Cicerone Michael Agnew is the lead educator and owner of A Perfect Pint. He conducts beer tastings for private parties and corporate events. His beer musings can be read in the Minneapolis Star Tribune, his own Perfect Pint Blog, The Hop Press at Ratebeer.com, the City Pages Hot Dish Blog, and in respected national beer magazines. He is the author of an upcoming travel guide to breweries in the upper Midwest, due out this fall from the University of Illinois Press. Follow him on Twitter at @aperfectpint
All products linked here have been independently selected by our editors. We may earn a commission on purchases, as described in our affiliate policy.


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"The Woman In Black: Angel Of Death", the sequel to the 2012 film which made me pee my pants, has cast Jeremy Irvine and Phoebe Fox in the film's leads roles. The film takes place four decades after the events of the first movie and follows a nurse trying to save a group of young children who are being taken out one by one by the woman in black. Am I the only one who sees a great opportunity for a follow up to the 1986 classic Chris de Burgh song "Lady In Red" here?
Gabourey Sidibe is the latest name to be added to the cast of the upcoming season of "American Horror Story: Coven: Based On a Novel By the Guy Who Created 'Glee'" (not the show's real name). No details on what kind of role she'll be playing but we do know that the third season of the show will also feature Kathy Bates and revolve around a witch coven so if I was to guess I'd say I still have no idea what type of role she'll play.
J.J. Abrams' production company Bad Robot appears to be hard at work on obtaining the rights to the big screen adaptation of Stephen King's "11/22/63". The book tells the story of a man who sets out to stop the assassination of John F Kennedy when he discovers that he can travel back in time. I'm pretty sure it's the longest book in the world and I've been reading it off and on for close to 6 months so my hope is that by the time the movie is picked up and made I will be close to finishing it.
"The Last Exorcism Part II" will hit DVD and Blu-Ray on June 18th, be chock full of extras, a commentary track and so much more. You shouldn't buy it.


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We stretch our canvases around a 2.5″ or larger stretcher to give a one of a kind sculptural look:)
"If Josh Hailey could art his way out of a paper bag, he would, and then he'd turn it into more art."
"The Josh Hailey Studio was able to take the empty walls of our accounting firm's office and turn them into various conversation pieces between us and our clients. The process was as joyful as it was easy; Josh showed up with a wide selection of prints. We selected what was best for our office, and the prints were framed and hung that day. I would highly recommend the Josh Hailey Studio."
"A true creative who pushes the boundaries of commonplace. Josh is a true creative with the duality of strategy."
"Working with Josh is a breeze! He always exceeds my expectations. His work captures the moment beautifully, but more than that, it tells a story."
"Josh is one of the most talented, creative visionaries of the 21st century. It wouldn't surprise me if in 20 years his name will be among the great artists of yesteryear like Peter Max and Andy Warhol. That reminds me...someone remind me to get his autograph the next time I see him!"
"Josh Hailey photographed my wedding, my pregnancies, my kids, and our new restaurant! He is like part of the family. His work is impeccable and he captures the moments you didn't even know existed."
"Not only is Josh professional and punctual, he also takes a fun and energetic approach to his craft. He is not afraid to take chances to get the best photography for our clients."
"Josh is like Faulkner with film and photography. He uses a wide range of methods and styles and captures moments that tell a story of your own."
"Josh is a really talented photographer who excels at finding beautiful angles and details in real situations. Also, because he's a really great person, he puts his subjects at ease. I've worked on several projects with him where we just let him go at it (without hovering over him) and got great images in return."
"If a picture is worth a thousand words, (Josh's) work is worth 10,000! Incredible eye! Incredible storytelling!"
"Working with Josh was great. He made taking my clothes off feel really natural."
"Josh Haley Studio has done a great job of understanding our business and how they can help us meet our goals."
"It has been a heartwarming experience to collaborate with Josh and his team. With our requests of demanding large scale projects, Josh has flawlessly collaborated and produced creative and unique art pieces that tell beautiful stories of our dynamic city. I can't wait to see what he comes up with next!"


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A member of the Fayette FFA was selected to sing in the National FFA Chorus at Conseco Fieldhouse in Indianapolis during the National FFA Convention, Oct. 20 to 23.
Sophomore Noelle Goodson is one of 80 students selected nationwide to join the group.
The chorus members were nominated by their state associations and chosen from more than 150 applicants. Choir members will arrive in Indianapolis three days before the convention begins. The choir will perform several times during the convention.
Goodson was part of the State FFA Choir last year as a freshman.
The National FFA Organization, formerly known as Future Farmers of America, is a national youth organization of 520,284 students preparing for careers in science, business and technology of agriculture.


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Which billionaire should buy Marblehead?
A recent Redfin article Which billionaire could buy your city? showed the cities that the wealthiest billionaires could buy. Bill Gates, for example, the world's richest man (based on disclosed numbers, which rules out Putin and the like who do not disclose their billions), could afford to buy every one of the 114,212 homes in Boston.
The intriguing question is this: who would you like to buy Marblehead? Or more to the point, perhaps, who would you not want to buy Marblehead? (The total assessed value of Marblehead's real estate is right on $5 bn.)
Rupert Murdoch ($14 bn) could afford it, but would he allow Kris Olson editorial freedom at the Marblehead Reporter?
We are the Birthplace of the American Navy, and have strong American Cup connections, but would Larry Ellison of Oracle ($52 bn) ban traditional sail boats from the harbor and replace them all with high tech vessels?
We don't have to worry about the traffic nightmare if the Patriots were to relocate to Piper Field as Bob Kraft ($3bn) cannot afford Marblehead.
And surely the best news of all: there is no fear of Donald Trump ($4 bn) taking over and firing everybody.
If you – or somebody you know – are considering buying or selling a home and have questions about the market and/or current home prices, feel free to contact me on 617.834.8205 or firstname.lastname@example.com.
Andrew Oliver is a Realtor with Harborside Sotheby's International Realty
Sotheby's International Realty® is a registered trademark licensed to Sotheby's International Realty Affiliates LLC. Each Office Is Independently Owned and Operated


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As we migrate personal data to the cloud, it seems that we trade convenience for privacy. It's convenient, for example, to access my address book from any connected device I happen to use. But when I park my address book in the cloud in order to gain this benefit, I expose my data to the provider of that cloud service.
When the service is offered for free, supported by ads that use my personal info to profile me, this exposure is the price I pay for convenient access to my own data. The provider may promise not to use the data in ways I don't like, but I can't be sure that promise will be kept.
Is this a reasonable trade-off?
For many people, in many cases, it appears to be. Of course we haven't, so far, been given other choices. And other choices can exist. Storing your data in the cloud doesn't necessarily mean, for example, that the cloud operator can read all the data you put there. There are ways to transform it so that it's useful only to you, or to you and designated others, or to the service provider but only in restricted ways.
Early Unix systems kept users' passwords in an unprotected system file,
/etc/passwd, that anyone could read. This seemed crazy when I first learned about it many years ago. But there was a method to the madness. The file was readable, so anyone could see the usernames. But the passwords were transformed, using a cryptographic hash function, into gibberish. The system didn't need to remember your cleartext password. It only needed to verify that when you typed your cleartext password at logon, the operation that originally encoded its
/etc/passwd equivalent would, when repeated, yield a matching result.
Everything old is new again. When it was recently discovered that some iPhone apps were uploading users' contacts to the cloud, one proposed remedy was to modify iOS to require explicit user approval. But in one typical scenario that's not a choice a user should have to make. A social service that uses contacts to find which of a new user's friends are already members doesn't need cleartext email addresses. If I upload hashes of my contacts, and you upload hashes of yours, the service can match hashes without knowing the email addresses from which they're derived.
In the post Hashing for privacy in social apps, Matt Gemmell shows how it can be done. Why wasn't it? Not for nefarious reasons, Gemmell says, but rather because developers simply weren't aware of the option to uses hashes as a proxy for email addresses.
The best general treatise I've read on this topic is Peter Wayner's Translucent Databases. I reviewed the first edition a decade ago; the revised and expanded second edition came out in 2009. A translucent system, Peter says, "lets some light escape while still providing a layer of secrecy."
Here's my favorite example from Peter's book. Consider a social app that enables parents to find available babysitters. A conventional implementation would store sensitive data — identities and addresses of parents, identities and schedules of babysitters — as cleartext. If evildoers break into the service, there will be another round of headlines and unsatisfying apologies.
A translucent solution encrypts the sensitive data so that it is hidden even from the operator of the service, while yet enabling the two parties (parents, babysitters) to rendezvous.
How many applications can benefit from translucency? We won't know until we start looking. The translucent approach doesn't lie along the path of least resistance, though. It takes creative thinking and hard work to craft applications that don't unnecessarily require users to disclose, or services to store, personal data. But if you can solve a problem in a translucent way, you should. We can all live without more of those headlines and apologies.Go Back to Top. Skip To: Start of Article.


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Twitter was invented 9 1/2 years after the first Nintendo 64 washed up for sale on American shores. That was fortunate for the N64, because, as we re-learned last week, Twitter exists to vivisect any and all video game news—and to make it all seem rather crappy.
But what if people could Tweet about the Nintendo 64's launch? What remarkable insights could they cram into 140 characters?
It would probably go like this:
- "Mark my words, the N64 will be the death of Nintendo #n64"
- "There are only two launch titles. WTF?"
- "Whoa, you can plug in FOUR controllers?"
- "hahahaha cartridges f—- off and die"
- "Um, no final fantasy, no purchase"
- "Mario 64 looks way too different from SMW."
- "Sorry, but Mario just doesn't look as advanced as Nights #nintendont"
- "They are charging $20 for a 256-kilobit memory card? Come on. At least the controllers are only $30."
- "$200 for the #N64 seems fine, but $70 for #Mario64 is insane."
- "Someone ask @howardlincolnNOA where our new Zelda game is."
- "Nintendo should just go third-party already."
- "Wave Race 64 or Jet Moto?"
- "That controller seems way too big"
- "Turok, Blast Corps, and Shadows of the Empire. That's a better launch window than the 32X had."
- "Wait for Spaceworld!"
- ""No Twisted Metal?! N64 is worthless!!! #PlayStation4eva"
- "The PlayStation is so screwed right now."
- "Hey @hiroshiyamauchiNCL... what about Tomb Raider?"
- "That burger, beer, onion rings, fries and shake made me sooo sleepy..."
- "We could really use a new Metroid game. Looking forward to one on the N64."
- "Nintendo Sixty-Fouuuuuuuuuuur!!!! bit.ly/9IWLuj"
Share your own N64 launch tweets below.
Top image of Shigeru MIyamoto by Atsushi Tskuada, Associated Press | Modified by Luke Plunkett.


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4790 W. 16th Street, Indianapolis, IN 46222
(800) 822-4639 (317) 492-6700 Mon-Fri, 9a.m.-5p.m. ET
May 15, 2021
October 21, 2013 | By Bruce Martin
It was a night of highs and lows. The nature of the MAVTV 500 at Auto Club Speedway changed dramatically and the championship lead swung back and forth between the two drivers eligible for the 2013 IZOD IndyCar Series championship, both men already winners of the Indianapolis 500.
In some ways, the race Saturday night was a throwback race to the old days of IndyCar racing when 500-mile races were a battle of attrition. And while the race victory went to the fastest driver on the track, pole winner Will Power, the season championship was determined by a few twists of fate between 2008 Indy 500 winner Scott Dixon and three-time Indianapolis 500 winner Helio Castroneves.
In the early stages of the race, Castroneves raced his way to the front while Dixon was mired in mid-pack. But in a 250-lap race at the 2-mile oval at Fontana, Calif., there was no reason for Dixon to put his car in harm's way early in the contest because he was content to drive a strategic race and wait for the right time to make his move.
Dixon worked his way to the front and went ahead of Castroneves on the racetrack. With a 25-point lead, Dixon was assured of winning his third career IndyCar Series championship with a fifth-place finish no matter where Castroneves finished.
But when team owner Roger Penske, the winningest team owner in Indy 500 history with 15 victories, made an uncharacteristic mistake by calling for Castroneves to pit while the pits were closed just 48 laps from the finish, it was the beginning of the end for Castroneves' hopes of winning his first IndyCar Series championship. It went from bad to worse for Castroneves when he made contact with Charlie Kimball's car, breaking the front wing of Castroneves' Dallara/Chevrolet, on lap 225.
Castroneves had to pit to replace the front wing. When he returned to the track, he was in sixth place but the first car one lap down.
It looked like Dixon could cruise to the championship, but his car began to overheat because of the unusually high amount of dirt, sand and debris that was clogging the radiator screens of the cars on the track. He pitted under green with 21 laps left so his team could clean the radiator. While he was in the pits, Sebastien Bourdais crashed on the backstretch to bring out a caution.
That caution flag kept Dixon from falling off the lead lap. Although he made one more pit stop a few laps later to clean more crud from the radiator, he clinched his third IndyCar Series championship with a fifth-place finish – one position ahead of Castroneves, who was one lap down.
Power won the race for his third win of 2013 and the 21st of his career but only his second on an oval and his first in a 500-mile race. And while team owner Penske was able to celebrate Power's race victory, the enthusiasm for the team owner was tempered by the team's failure to win the IndyCar Series championship. Team Penske's last series title came in 2006 with Sam Hornish Jr.
This was the sixth straight year a Team Penske driver went into the final race of the season with a chance to win the championship only to see a driver from another team win the title.
But Dixon earned this championship. He staged a dramatic comeback that began at the midway point of the season when he drove to victory in the Pocono INDYCAR 400 Fueled by Sunoco on July 7. It was the first of three-straight victories over an eight-day period for Dixon, who jumped from ninth to second in the standings during that period.
Castroneves, who had a very steady and consistent season by finishing every lap of every race heading into the Houston double-header two weeks ago, only had one win during the season and was hoping consistency would be his ticket to his first career title. But his weekend in Houston was the crushing blow to his championship as gearbox issues in the first race and a broken gearbox housing in the second race saw his 49-point lead over Dixon turn into a 25-point deficit.
And that put Dixon in control of his own destiny at California. It was enough to give him his third series championship, by 27 points over Castroneves.
"It was pretty crazy having to start back in the pack a little bit," said Dixon, who started 17th after taking a 10-grid spot penalty for an unapproved engine change to make sure he had an engine that would last the full 500 miles. "I moved up I think on the initial lap, then kind of had a few issues with the balance of the car, being back in the pack. We seemed to lose the balance a bit with understeer.
"I think for us it was more about maintaining. I could see still the leader. I was checking in with the team to see how fast the lead was getting away. The biggest thing in that position is to stay on the lead lap. The pack was still pretty compressed. I sort of just maintained. We worked on the car a little bit. We tried changing some tire pressures, working with the bars, the weight jacker. Didn't find the balance till sort of about lap 80, as late as 100. Once we got the balance set, the car was good, we were able to move up and really contend."
Dixon had a decent car and led twice for five laps but it was not in the same category as the winning car driven by Power, who was in front six times for 103 laps of the 250-lap race. Ryan Hunter-Reay – last year's IndyCar Series champion – led twice for 45 laps, Bourdais four times for 35 laps and Castroneves three times for 27 laps.
"I think we were one of the better cars out there," Dixon said. "Will Power did a great job tonight. He was extremely fast, was just kind of hooked up. He could run on the bottom, the top, pick where he needed to go, head straight out speed. Maybe in the right scenario, we could have done it.
"The crunch came toward the end. I wasn't aware, apparently we had an overheating issue for quite some time with the engine. Last year we had a similar issue here. We had an overheating alarm come on. I had it on for the last 50 or 60 laps. When you have an alarm on, you can't see anything on your dash. You can't control the weight jacker or anything like that. This year I made sure they took it off. But I didn't know there was a problem. I guess that was kind of a good thing.
"When I knew there was an issue was when they were pitting me out of sequence. Going into three, they started yelling, 'Pit, pit, pit.' I knew we had a problem. Didn't know the extent of it. But to catch that yellow, to understand under that yellow that Helio had an issue, as well, and lost a lap was the perfect scenario.
"I just sort of maintained the car for the rest of the night. They tried to pull as much as they could out of the radiator and some off the side pod to help cool it. The engine ran OK toward the end. It was still getting pretty hot, but it was going to be pretty tough to lose it at that point with sort of 15 laps to go."
On the flipside, Castroneves saw his championship hopes fade for yet another time in his career. But rather than see his season end in tears, Castroneves was all smiles afterward, perhaps masking his disappointment but realizing he had one of the better seasons in his racing career and proving to the skeptics that is still capable of contending for championships.
"It was a great championship," Castroneves said. "We did everything we could in our side to bring home the championship. Unfortunately, we didn't finish the position we wanted. But I tell you what, I had a great time. It was awesome. I went for it. I was driving my heart out out there. I was pushing to the limit. The AAA boys did a great job, too. It's a shame that we end up having contact with 83 (Kimball), breaking our front wing. But I knew it would be very hard-fought with those guys. My only chance was to be aggressive, and that's what we did."
There were no tears shed by Castroneves, at least not in public any way.
"I can't take for granted the season we had," Castroneves said. "Yes, so close, so far. I would say a lot of little things. If you see the way we finish, you got to finish outside the five, you didn't finish. I didn't win, so basically if I lose by one point or two points, that would be hard to swallow.
"In the end of the day, you can't take the credit from the Ganassi guys and Scott. One weekend unfortunately for us cost a lot of points. Unfortunately it was nobody's prediction. We did everything we could to avoid any kind of mechanical failure. The only time we had a mechanical failure in the whole season, that's what cost the season.
"We can't look back. We just got to continue working hard. This is part of racing. That's why I'm taking it OK. I'm ready to come back actually next year and start all over again."
Castroneves didn't blame his team owner by making the mistake that brought him into the pits when it was closed, but he did think the scenario was quite unusual.
"I think it was a little bit of confusion there," Castroneves said. "I asked again to pit. They ended up calling me, yes. When I noticed I was the only one pitting, we got to go back again.
"It was fine. That was just a blip on the radar. It wasn't an issue at all for the race. I was able to go back right away on the restart.
"We are putting ourselves in an opportunity to do that. I guess wasn't meant to be. Last time we won with Sam, it was a big battle between us and Ganassi, as well. It wasn't meant to be. We trying to cover all the issues that every season we are in this scenario. Three seasons in a row. One season with Ryan Briscoe. The guy led most laps, did everything he could. For the first time ever, there was no yellow flags in Homestead.
"Then came Will. Now it's my turn. The only thing I can say, we can only build ourselves stronger and come back next year. We can't keep crying about it and question ourselves why."
Power's victory in the race was impressive, and he hopes he has proven his ability on ovals. He credits his fearless determination to a comment last year's race winner, Ed Carpenter, said that Power failing in the final race of last season was "expected."
"This was very satisfying," Power said. "I was so determined to win. I went backward, forward, backward, forward, but eventually went forward to win it. For what happened last year, I had this race in my mind all year; I had the ovals especially in mind, to do a very good, solid job. That's exactly what happened. It's probably my best win ever, that's for sure.
"The incentive? The incentive was Ed Carpenter said that Will Power did exactly what everyone expected him to do at the last race last year. I thought that was just such motivation for me to beat him and win at this track and just be good at ovals. I went about it. I thought, 'I'm going to beat Ed.' Ed, I really respect him. A very good, fast, clean oval racer. Always good to race. I don't dislike him, but I told him, I said, 'Man, your comment last year gave me a lot of motivation.' It's true.
"So, yes, that's right. I like Ed. He's very good. He's quick. But that comment definitely got to me in a good way."
Dixon was the victor of a race that featured 28 lead changes among 11 drivers with Power winning the race at an averaged speed of 154.867 mph. He defeated Carpenter by 1.4883 seconds, but only nine of the 25 cars that started the race were running at the end.
That was extremely reminiscent of the old days of IndyCar racing when 500-mile races were a grind – an endurance battle that tested both the driver and the car.
This was a race that came with a high toll with seven caution periods for 55 laps. The most serious incident was a major crash in Turn 2 on Lap 110 involving Justin Wilson, Oriol Servia, Tristan Vautier, Simona de Silvestro, James Jakes and Josef Newgarden. It looked like Wilson's car may have hit one of the seams in the asphalt, which sent Wilson's car sliding up the track into the wall triggering the massive crash. Servia attempted to go high to avoid the carnage before Newgarden's car slammed into him.
Wilson was awake and alert and transported to Arrowhead Regional Medical Center for further observation that determined he has non-operable pelvic fractures and a small pulmonary contusion.
At the end of a long, hard night of racing, Power won the battle. But Dixon won the championship for Target Chip Ganassi Racing – the 10th series championship for the team and the fourth IndyCar title in the last five years.
"This one's pretty special, I have to say, because of certainly how our season started out," team owner Chip Ganassi said. "The fact that Scott Dixon did it. We had a tough, tough beginning of the season. We had a tough Indy 500. We had a tough midseason. Obviously Honda turned around at Pocono. Ups and downs all season. Losing my father at one point. That death, it took a lot of wind out of my sails. Then, of course, the Sonoma incident, the Baltimore incident. We had a lot of things.
"The guys on this team, the guy to my right, never, never, never gave up. These guys don't know the word 'give up.' They don't know how to give up. They hung in there, hung in there, hung in there. Tonight for 250 laps Dixon, Mike Hull, those guys on that 9 car team never quit."
Dixon has already earned his position as one of the IndyCar racing's all-time greats with 33 career victories. The only drivers with more wins than Dixon are one Foyt, two Andrettis and three Unsers.
The third IndyCar Series title only solidifies Dixon's greatness.
"When you've won a couple, they're all very different," Dixon said. "The first one, I think I was young, just didn't really understand what I had won. Was the first year in the series with the team. My perspective when I was 22 or 23 of what I actually did to what I understand now is totally different. I think the competitiveness of the series has gone through the roof since the merger in '08.
"In 2008, it was a dream year. I got married, won the Indy 500 and the championship. Pretty hard to beat that.
"This year I think has been far different just in the fact midseason we didn't think we had a shot at the championship. I remember having a conversation with Helio after Iowa. I was like, 'Man, you need to watch out.' He kind of pissed me off a little bit in Iowa. I'm not in the championship, don't do that again, because otherwise I can maybe hinder your championship.'
"It's funny how it turned out to be us fighting it out in the last few races.
"I feel for Helio. He ran a strong year. He's a hell of a competitor. He's a high-energy person. I've been in that situation before, and it sucks. I want to thank him for having a great race tonight and keeping it clean, pushing as hard as he could.
"But, yeah, I think tonight's race sums up how our year was. It was very up and down. In the end we came out on top, so that's the important part."
It was a great finish to an outstanding IndyCar Series season that featured 10 different winners, including some impressive first-time winners such as James Hinchcliffe, Simon Pagenaud, Charlie Kimball and Takuma Sato.
But there was also a sense of loss to this championship for Ganassi because his father, Floyd, passed away in August.
When asked, "How big of a kick would Floyd have gotten out of tonight?" the normally steely, often acerbic Ganassi teared up with emotion, his eyes welling with tears and his voice choking.
"I'm sure he's up there smiling down on us right now," Ganassi said. "He was a big part of my career and my life. He and I really got to know each other through racing. You always see people in positions like this saying, 'I wish my mom or dad were here.' I know what that feels like here.
"He was a great guy.
"I wish he was here."


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The 2009 British Snowboard Tour returns this summer serving up 12 British Championship events across four of the UK's most established snowsport hotspots, Norfolk, Milton Keynes, Glasgow and Castleford. Over 130 British Championship medals are up for grabs along with prestigious TTR World Ranking points and a credit crunch-busting combined prize purse of over £20,000!
To make it even easier for everyone to get their shred on this summer the British Snow Tour has also introduced some amazing credit crunch specials, including:
• FREE beginner lessons during each Championship event.
• Entry to 3 indoor Championship events for the price of 2.
• A mini 'Artificial BRITS' – Three artificial snowboard Championships over one bigger, better and more cost-effective weekend event.
British Snow Tour dates for your diaries:
British Artificial Championships 12th & 13th September 2009 – Norfolk, British Snowboard Big Air, Slopestyle & Snowboardcross Championships
British Indoor Championships
• 19th September 2009 – Milton Keynes, British Snowboard Big Air Champs
• 26th September 2009 – Glasgow, British Snowboardcross Champs
• 3rd October 2009 – Castleford, British Snowboard Slopestyle Champs
British Invitational Championships 23rd October – Metro Ski & Snowboard Show
The British Snow Tour is open to all ability levels from novice to pro and is served up across five age categories, Kids, Youth, Junior, Senior and Masters. Pre-registration opens on the 1st August, so to book your spot to compete, find out more event news and info and snap up those credit crunch specials go to britishsnowtour.com


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Topic: ORX, Sales Numbers, and Retail (Read 19842 times)
Eero Tuovinen
Acts of Evil Playtesters
Posts: 2775
Re: ORX, Sales Numbers, and Retail
Reply #15 on:
July 20, 2008, 10:34:47 PM »
No, I don't have friends who can spare $10 000 dollars for a lark, either. Seems pretty rare, that.
But then, that's not what we're discussing here at all, is it?
Blogging at
Game Design is about Structure
Zombie Cinema
Solar System
Arkenstone Publishing
Posts: 309
Re: ORX, Sales Numbers, and Retail
Reply #16 on:
July 21, 2008, 12:12:34 AM »
i think Ron had it right in that "justification" for the low margin "retailer" based sales is sought after. Or if not "sought" per se, there is an interest is seeing other folks explain why they pursue them.
Ok, the "average" GOB game has a gross margin of about 75% or a markup or about 400%. This is "always" based on the wholesale price of the product, pegging wholesale discounts at 60%. So in other words, if we have a product with an MSRP of $10, our wholesale is thusly $4 and our "average" manufacturing cost $1. Based on that model, we make just a tad bit over 4 times as much money on every unit sold direct to a consumer as opposed to the same unit being sold via wholesale. If another company has a weaker gross margin on an item then the disparity between the profitability of direct sales vs wholesale sales will only be larger.
So as you can see, based on our cost structure it is naturally advantageous to sell direct whenever possible. After analyzing those numbers pretty hard about 4 years ago, we shifted from being a company that first and foremost sold product through the 3 tier system to a company that focused on having a strong and far reaching web presence and selling direct. And that's a model that is perhaps perfectly well suited to many independent companies. If a company is small or perhaps part time, then the people running it have to give an honest appraisal of the time they have to commit to their company. Selling direct, maintaining a strong web presence, doing internet market, packing and shipping items all takes some time and effort. Likewise, managing a distribution system, be it the 3 tier system Key20, IPR, Impressions or direct sales to distributors or retailers, also takes time to manage. And it takes time to effectively communicate with your partners in that distribution system. That's why we cut out the distribution tier back in 2004. We realized the time to manage product flow through that system wasn't justified based on the return it was providing. Every company, big or small, needs to evaluate each potential sales channel it might use to sell its product through and decide if they have the time and resources to commit to making that system work. If you honestly don't have the time, then trying to spread your time over a number of sales channels that is larger than you have time to manage, in all likelihood, will lead to a failure to effectively capitalize on any of them.
So decide if you have time to market to consumers and market to distributors or retailers at the same time. If you realistically don't, then perhaps its not even in your best interest to do both.
Ok, that being said, as I posted earlier, I have a growing set of data that makes a compelling case that direct sales and retailer sales both working together over the same area drives that sales upwards through both venues. Its simply an issue of product awareness and saturation of word of mouth exposure to the target audience. We you have both sales channels delivery product, you increase the chance of hitting a sort of critical mass that drives more total interest in the product that either sales channel could achieve independently. So if a small company has the time to effectively market to both consumers and retailers and can manage both channels well enough to help drive sales through both and through the same geographic areas, then I believe there is a real benefit. If you can manage both channels to that degree then you really need to pick a "primary" channel to focus most or all of your efforts at. For most small companies I believe that should likely be direct sales. Participation or use of any other sales channels for which you don't have the time or resources to manage directly should ONLY be used if they can effectively be used on auto pilot. Time you spend dickering with them is time not spent garnering presence and sales through the primary channel.
Now, regarding money. Yeah, I believe a publisher only making a Buck and some change on a $20 MSRP item when sold through retail or wholesale channels has got to change some things. Its a simple issue of return on your investment. Its just not high enough. I would first try to figure out how to bring down my cost of goods sold (ala, how to make my item cheaper). And no, I don't mean by printing more than is sensible either.
Which leads me to something else to think about. If your cost of goods sold is too high in relation to the income you can potential make, then the product is either priced too low or the product should change formats. In other words, if the production cost is too high, but it is believed that based on the format of the product that a higher MSRP would lead to non sales, then the only options are to figure out how to product the exact same thing cheaper or figure out how to "change the thing" itself so that it has a completely different ratio of cost of production vs retail pricing ceiling. Not all small publishers have to produce products in a format of or in the image of what the big name publishers are publishing. The Guild's first game product was a little 20 pages B&W miniatures game rules, photo copied, and it was produced cheaply and sold cheaply. Given we had a total of $100 to start our company on and POD printing in all its formats hadn't been born yet, it was what we could make work with what we had. My point isn't that THAT format of production should emulated, but rather, if you have limited funds, perhaps your first product should be published in a format that is smaller and more easily and cheaply produced. If you have a big 200 page book maybe you should figure out how to make that into two books instead and start by publishing one and then add the other a bit later. Or you can take a smaller book from 8.5" x 11" format down to a digest format. Back when we were working with finite budgets we had a whole series of "board games" that had B&W "maps" instead of "boards" which were printed onto simple colored card stocks accompanied by rules, charts, etc and packaged into big old zip baggies. They were, frankly, pretty plain jane and certainly didn't shelf well at retail. But they sold. They sold because the "games" had a target audience and the price was right given the production values. If your game or game concept has a target audience, regardless of appearance, it'll make sales. And if it doesn't, no amount of fancy lamination, hard case bindings, board backings or other cosmetic drappings will save it from having poor sales.
So I always suggest you produce within your budgets. And produce to turn a healthy profit on all of your sales. Start small if you must and only tackle the types of distribution and sales channels you have time to effectively manage. As your sales grow so too will your experience and your budgets.
Ryan S. Johnson
Guild of Blades Retail Group -
Guild of Blades Publishing Group -
1483 Online -
Ryan S. Johnson
Guild of Blades Publishing Group
Ben Lehman
Posts: 2183
Re: ORX, Sales Numbers, and Retail
Reply #17 on:
July 21, 2008, 05:06:29 AM »
James: I don't think it's particularly unrealistic at all. But, then again, we aren't talking about 2,000-10,000 here. We're talking, maybe, $400 cost for the entire printrun plus shipping and sundries (for 100 copies, less for fifty). Given that Raven already has $200, that means finding someone who can loan him $200 to match his own $200. That's not unreasonable and, frankly, I've done it before when I didn't have the cash on hand to reprint Polaris.
Raven, if I were in your shoes, and I'm not, I'd be cutting off all my sales into retail immediately and then pricing out 50 copy print runs both at national "POD" places and at local print shops (just look in the yellow pages under "printing.") Remember to deduct the cost of shipping from a local place. You should be able to find someone who can do a 50 copy run inside your price range. If it ends up $50-100 outside of your price range, or there's a really good cut-off at 100, I'd look to borrow money from someone in the community who understands the risks and rewards.
Lulu is a terrible deal except for honest-to-goodness, customer direct, one at a time POD.
These are our Games
This is my Blog
Posts: 2293
My name is Raven.
Re: ORX, Sales Numbers, and Retail
Reply #18 on:
July 21, 2008, 10:33:43 AM »
Quote from: Ron Edwards on July 20, 2008, 04:30:44 PM
The answers that concern higher print runs for purposes of lower cost-per-book are, I think, not useful for Raven's needs at all. He is not talking about large print runs. He's talking about short runs: 100 or 200 or so. And this is very reasonable because that's what he's comfortable expecting to sell.
Yes, Ron, and thanks. I realize this was not their intent, but portions of a few of the answers felt very dismissive--and again I realize they were not intended to be, so no harm, no foul--with the essential answer being "print more or get out of publishing" or "come on, everyone has that kind of money". Which made them unhelpful because, yes, I'm talking about print runs of 100 (or less) because I know that's precisely what the market will bear based on sales figures so far. My print runs are based on a realistic, sales/interest-grounded assessment, so I needed advice that speaks to that, not to larger runs or more sales.
At a few places in the thread your posts have a "there's no way, I'm screwed, it's impossible" quality, and the facts are otherwise. And not because I'm saying "print 2000 books, it's cheap!" I realize that this is not what you are looking for. It's because a lot of companies simply offer a better deal. There are a number of threads in this forum about the best tactics to use when finding the costs and choosing a printer.
I tried to avoid coming across that way, and I did note "if we are talking about Lulu" and based those figures and follow-up on that. Clearly, I wouldn't be in anywhere near the same situation if I were printing for $3 or $4 per book, even with IPR's retail discount. And also because those retail sales came as a huge surprise to me.
You and I discussed this, Ron, but for everyone else: the reason I am talking about Lulu is because that's who I went with for my initial runs, as the initial run was a test to gauge the market demand, and
because I had no clue my retail sales would be anywhere near where they've ended up. I'm boggled, honestly, that I've sold that volume to storefronts, as I banked on only a few retail sales with a majority of direct sales, not the other way 'round as it has developed.
Had it been mostly direct sales, there would be no problem because that's what I priced for.
I have one other question for you. At one point, you refer to some kind of "push toward retail" in the independent publishing community. I have no idea what you are talking about with that. The vast majority of sales and marketing for independent games remains at the direct-sales level, at most through companies like IPR which work on commission. Can you clarify what you mean by that?
This may just be a skewed perception, but there seems to be a certain, subtle attitude of "needing to sell retail". That is: considering all sales and marketing from a retail perspective regarding business practices and decisions, as retail being THE goal, with the idea of retail having a vague "next-step up" feeling to it, rather than an "additional channel you might consider" optional quality. An idea/attitude existing memetically in the some parts of the community as something that should and must be done, rather than something in a separate realm. Which, to me, especially when advice is given that caters to that idea, seems to create as strong an impression of "what to do" as the old "print 10,000 copies so it's cheaper" meme, to bad effect.
As I said, that may be my own skewed impressions at work. But I will note I am also not the only one to make that observation, as a few individuals inside and outside the indie community have made similar commentary over the past six months, so I can't simply discount it outright.
Whether you agree or not, does that clarify the meaning of my statement?
It's an important point because your whole topic begins with the observation that your book has an apparent opportunity to do well for you in retail if you can keep printing costs down. Looking over the thread as a whole, you seem to be demanding a justification for utilizing the retail channel yet also having already provided such a justification yourself. So it's confusing.
Ahh. I see.
My points about retail are also being refined as we discuss this, because, SURPRISE, I'm in retail for some odd reason and I suddenly have a reason to consider it and its effects on my profit margins. I do have to wonder why I'm in retail, and indeed why any general indie publisher would sell retail, given the costs compared to their profits -- you'll always make more per item selling direct unless your retail volume is going to (or has proven itself to) outstrip your direct sales.
From an analysis purely based on total expected lifetime sales for an average indie product, selling retail over the product lifespan is going to impact profit. That is, if you expect to sell 300 copies of your game/product over the next 3-4 years total, then every retail sale you make costs you the difference between the profit from a direct sale and the profit from a retail sale.
Example: if you expect to sell 300 books total that earn you $10 each, you could expect to make $3000. If you sell 100 of those retail for only $3 profit each, you only gain $2700 profit over the product's expected lifetime, 'losing' $300 in the retail conversion (which would be the equivalent of failing to sell 30 of those 300 books). This is where my x5.7 calculation comes in: unless you can expect to make that many (or more) retail sales over direct sales, why lower the lifetime product profit for volume?
(Note: I'm not saying doing so is wrong, but it's a question that should be asked by a publisher, if volume matters more than profit or vice versa, and by how much.)
However, I note Ryan stated above his experience was that the two markets should be considered separate and their sales do not impact one another in such a manner, so my concerns in this respect may be completely unfounded.
Thus the observation that retail is a good market for my book holds true if the retail sales hold steady, but then I would need to bring the costs down to make such a venture actually profitable. But not having realized there would be a retail demand, I was left re-examining my financial figures and my business strategy, wondering what I'm doing in retail right now, how much a difference in profit existed between my retail sales and my direct sales, and how to handle retail and differences given I don't expect to sell more than 100-200 copies, and especially how many other small volume indie publishers (or publications) are doing the same or have made the same mistake and haven't crunched the numbers on their retail sales because they also didn't expect them.
Rev. Ravenscrye Grey Daegmorgan
Wild Hunt Studio
Posts: 510
Still Here.
Re: ORX, Sales Numbers, and Retail
Reply #19 on:
July 21, 2008, 10:56:56 AM »
Nitpicks, it'd be $2,300, minus $700.
It's not the same as not selling 70 books, since this is profit, and failing to sell 70 books you'd also not earn back their costs (beyond the profit not earned).
Guy Shalev.
Cranium Rats Central
, looking for playtesters for my various games.
CSI Games
, my RPG Blog and Project. Last Updated on:
January 29th 2010
Posts: 5582
Re: ORX, Sales Numbers, and Retail
Reply #20 on:
July 21, 2008, 11:14:24 AM »
portions of a few of the answers felt very dismissive--and again I realize they were not intended to be, so no harm, no foul--with the essential answer being "print more or get out of publishing" or "come on, everyone has that kind of money".
See, that kind of misrepresentation really chaffs my ass.
The essential answer was "print more or get of RETAIL", which I think is pretty irrefutable if you actually are looking to make money.
the other option presented was "Here's a way you can get the kind of money needed to print more if you don't have it now and think your game can support the additional sales".
It rather irks me when I give solid advice that is then dismissed as being dismissive just because its not the advice you wanted to hear.
If you can find a POD printer who will give you fantastic pricing on run sizes of 50 that is cheap enough to make Retail profitable, by all means please post the details, I'm sure there are dozens of publishers who'd love to know about them. But while I'm certain you can find printers cheaper than Lulu, I'm skeptical you can find one cheap enough to make Retail profitable at that run size.
Ralph Mazza
Universalis: The Game of Unlimited Stories
Ron Edwards
Global Moderator
Posts: 17707
Re: ORX, Sales Numbers, and Retail
Reply #21 on:
July 21, 2008, 11:37:59 AM »
Everybody's ass seems to be getting chaffed. There are too many reactions to reactions going on in this thread.
I am giving moderator's notice that what someone
about what you say is not to be taken as important, and that what you
about what they say is better kept to yourself. Again, I've looked over the thread carefully and decided that this is in fact a problem, so I am not going to stand for any debate about it. Leave your egos at the door now, please.
Raven, regarding "the drive to retail," I suggest leaving it be. This thread's about making important decisions and not about some zeitgeist or vibe or anything similar. To repeat my point about it, you have hard numbers that suggest some attention to the retail channel would be good for
, and that is all anyone needs to concern themselves with in this thread.
Best, Ron
Posts: 2293
My name is Raven.
Re: ORX, Sales Numbers, and Retail
Reply #22 on:
July 22, 2008, 10:40:44 PM »
Fair enough, I can see how a discussion of that issue might just become empty wanking or social theorizing, so consider it dropped.
But I've been talking with you, Fred, and others about this over the past few days and realizing that the retail situation is hitting me from my blind-side and leaving me reeling in shock, trying to figure out how those numbers relate to my sales strategy. So let me try to clearly retarget the thread:
-I, surprisingly and unexpectedly, have decent retail sales.
-I have a very limited budget to fund my publishing.
The sales are good, but making no profit with them is bad. For what I think are obvious reasons, I need to be able to continue to tap those retail sales in order to grow volume and market* (or at least maintain the current momentum) rather than abandon them. But I need to do so within my budget and at a profit given the expected lifetime sales of the product**.
That, then, is what the thread is about: what options are available to me that accomplish those goals with those restrictions? Should the retail sales be abandoned despite their volume (and the possible benefits of retail) for direct sales only at greater profit but possibly a much longer payout period? Though understanding that's a decision for me to make and not a question for anyone else to answer, rather: what have the experiences of other publishers been regarding the above possible benefits of retail versus profit on low-volume products and the rate of direct sales and profit on the same?
Make sense? Do I need to clarify any of those goals or questions?
* ** I don't have enough data right now and need to gather more, so after discussing this with Fred, I'm going to sell at least two more quarters to see how the retail sales play out: if they pick up, drop off, hold steady, or drive more direct sales. Then I'll look at changing my overall sales strategy.
Rev. Ravenscrye Grey Daegmorgan
Wild Hunt Studio
Posts: 309
Re: ORX, Sales Numbers, and Retail
Reply #23 on:
July 22, 2008, 11:18:18 PM »
Hi Raven,
My opinion would be, you should not drop the retail sales channel presently. However, that opinion is based on a couple assumptions.
1) You are able to find a short run or POD printer that can bring your total cost down, thus enabling you to get a bit more profit from those sales. Even just going from a buck to three bucks or so on the profit on those sales could become a substantial operational difference in your cash flow.
2) Your current retail distribution method (IPR?) isn't costing you time or additional marketing capital to garner the sales you are currently achieving. Meaning you aren't dumping your limited marketing resources to fuel these sales through this channel and you are able to POD print your inventory in fairly lean printing, striving to keep a leaner inventory on hand for those sales and turning around more micro print runs. Thus not tying up any more of your limited capital than is necessary to keep product flowing through that channel.
3) You have a very limited budget, so if your retail sales can nearly be run on auto-pilot with regards to your ongoing time commitment and the capital you keep tied up there in the form of inventory isn't overly restricting your cash flow and hence your ability to push forward with the other things you wish to accomplish with your company, then the retail sales you are getting is serving, partially, as your marketing channel. Its getting your game out there. And since its "getting it out there", but hardly on a broad basis, it means your retail coverage will be spotty at best or your product will remain a darn hard thing to find in most stores. This means any interest the retail sales drive on the consumer level now have the opportunity to spread to increased interest in other gamers later and if the product is then unavailable to those new fans of your game local at the time they take an interest in it, then this can help drive your direct sales stronger. Very likely driving direct sales that wouldn't be attained through your other direct marketing efforts.
Since your capital is limited, the solution of "printing in more volume" to drive the price down just isn't going to be an option. That means you need trim the fat in order to increase profitability on those sales. Find either a cheaper place or a cheaper format in which to print the product. And look for ways to streamline your time involvement in the day to day ongoings of your retail sales channel. Its providing you some value, but not a great deal of profitability. So you don't want to focus your time there. Let is run itself. If you are selling through IPR, Key20 or whomever else, that's why you are letting them have a cut of the action. So you can focus on other ways to generate sales and make money. Most likely your direct sales.
Ryan S. Johnson
Guild of Blades Retail Group -
Guild of Blades Publishing Group -
1483 Online -
Ryan S. Johnson
Guild of Blades Publishing Group
Ron Edwards
Global Moderator
Posts: 17707
Re: ORX, Sales Numbers, and Retail
Reply #24 on:
July 23, 2008, 07:28:45 AM »
Hi Raven,
I'm still a little confused, because several people have all provided the same advice to your question, since the beginning of the thread.
1. Find a POD printer who does short runs (say 100 books) at a reasonable price. How those books are stored, handled, and shipped to distributors is another question, but it seems as if you already have done that to some extent, in which case, do what you've been doing with these new books.
2. Stay with Lulu for one-customer direct on-line sales.
If these haven't been clear to you until this point, then let's forget all about why it wasn't clear or who could have said what in a different way.
Do you have any concerns that make this advice not useful? Is there any "how to" that remains?
Best, Ron
Seth M. Drebitko
Posts: 318
Re: ORX, Sales Numbers, and Retail
Reply #25 on:
July 23, 2008, 04:13:40 PM »
Ok here is an idea I have had for when I start publishing (eventually). Get together with two or more publishers of games similar though different enough that they don't step on one another's toes, and organize them into a special edition book. Organize a decent size print run to say gen con where you will all be and then break the books down start signing each copy then divide them up based on who put what percentage of money in. Now if you do this right each of you is in retail but with completely different stores who now get a taste of other indie publishers. This will let you put what you can afford to into the game getting back a better amount and having the added value of other publishers.
With this money you can then start getting your own print runs going, or even keep pulling off an annual joint publishing venture, say maybe 1,000 a year every gen con make sure to get your pre-orders before their gone! Any way that's just an idea for what its worth I think it could work out well for you.
Regards, Seth
MicroLite20 at
The adventure's just begun!
Posts: 2293
My name is Raven.
Re: ORX, Sales Numbers, and Retail
Reply #26 on:
July 23, 2008, 10:43:43 PM »
Quote from: Ron Edwards on July 23, 2008, 07:28:45 AM
I'm still a little confused, because several people have all provided the same advice to your question, since the beginning of the thread...Do you have any concerns that make this advice not useful? Is there any "how to" that remains?
It's just a clear thread re-direction: I realize some of the questions I just asked have been answered already, and I am inviting additional comments/suggestions on the situation/plan of action/etc if anyone has them, and I do plan on following up on the advice that has been posted. If no one else has comments on those things, let's focus on the last question instead: what have the experiences of other publishers been regarding the above possible benefits of retail versus profit on low-volume products and the rate of direct sales and profit on the same?
That is, you have a low-volume product and you've sold retail. What were the profits like in comparison to direct sales? Was it worthwhile in terms of profit or volume, or eventual profit (ie: what was the turn-around like for recouping print costs)? What retailers were the best promoters of your product?
Or, you have a low-volume product and you didn't sell retail. Why not? What kept you out? Did you try it and decide it wasn't worth it? How long did you try it for before the data was enough to convince you it was not worthwhile? What made it not worthwhile?
I know Ryan has provided some thoughts and GOB's experiences regarding that (thanks!) and I'm looking for other viewpoints/experiences with the situation as well. Basically, I'm trying to get a handle on what I'm finding myself in based on the experiences of other publishers in similar situations, rather than leaping in completely blind wearing only a decent guess when I don't have to.
Quote from: Thunder_God on July 21, 2008, 10:56:56 AM
Nitpicks, it'd be $2,300, minus $700.
And THAT is why I should not attempt to perform mathematical manipulations at 2am. Thanks, Guy.
Quote from: Seth M. Bashwinger on July 23, 2008, 04:13:40 PM
Get together with two or more publishers of games similar though different enough that they don't step on one another�s toes, and organize them into a special edition book. Organize a decent size print run to say gen con where you will all be and then break the books down start signing each copy then divide them up based on who put what percentage of money in.
Seth, thanks for the suggestion, but I'm a bit leery of the "games digest" idea. I've seen it proposed and tried a number of times, but I don't recall off the top of my head any successful examples. I do recall a couple of non-successful examples, especially when monetary issues and costs/payback percentages/book-keeping started coming into the picture (which I've seen kill such projects dead all by themselves). But I fully admit I'm not all-knowing and I'd like to hear from any group who has successfully utilized such a model for selling their games?
Rev. Ravenscrye Grey Daegmorgan
Wild Hunt Studio
Seth M. Drebitko
Posts: 318
Re: ORX, Sales Numbers, and Retail
Reply #27 on:
July 25, 2008, 03:48:21 AM »
Well I would say for protecting your reputation you would want to carefully pick an already established though moderately successful line. You could then determine formatting issues, and create say 20-30 additional pages of special extras between you both. You then determine a price break in book cost that you want to reach and how much money you both have to put forward. Say for an example (actual numbers aside) each book costs $1 your getting a 1,000 book print run and you can front $250 for the entire deal. When the books all get sent to the single location you have both decided to meet at you divide the books up 250 for you and the difference to your partner(s). You can then go about signing each copy with one another to make it extra special for the customer, or have say 100 books signed and numbered by both of you in gold ink and auctioned.
This would eliminate your worry as far as splitting up profits per book sold and such as your each just walking away with a pile of books. This will allow you to get some seed money (as the books can be sold at a mark up) which you will walk away with more of (from the lower margins) on top of the fact that your getting 750 books worth of marketing on your partners end. Who knows in the end it may become a very popular thing with both your clients and an annual thing might be made of it say that simple 1,000 print run each year to keep the anticipation and desire to quickly buy up.
Overall if your don't want to use a method that would slowly build momentum, some sort of joint venture may be best.
Regards, Seth
MicroLite20 at
The adventure's just begun!
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