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Global Medical Binocular Loupe Market 2017 – Carl Zeiss Meditec, Orascoptic (Kavo Kerr), Halma, Heine
The Global Medical Binocular Loupe Market 2017 research report provides several essential elements such as the market size & share, forecast trends, applications, and specifications. The report also delivers a full abstract of the economic ups and downs in terms of demand rate and fulfillment ratios. The Medical Binocular Loupe report explains the in-depth summary of current innovations, parameter, specifications, and creation.
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The MRS Research Group report provides a detailed study of the Medical Binocular Loupe market, enlightening the major areas such as future market scenario, market growth factors, market growth restraints, and others. Segments are broadly segmented based on the constant updates in the development parameters, quality parameters, reliability parameters and end user demands. The advanced technological trends and various new opportunities are also provided in Medical Binocular Loupe research report.
What all important aspects concerning the market will be encompassed in this report?
The report has information of Medical Binocular Loupe market that comprises of a large number of reputed organizations, firms, vendors, manufacturer and can deliver in-detail summary of the overall key players who hold major count in terms of revenue, sales, demand, through their reliable services, products, and post-sale processes. The Medical Binocular Loupe report provides a thorough analysis of the prominent driving factors that are identified based on the end-user demands, variable market changes, restraining elements and regulatory compliance. Many trends such as globalization, technology advancement, over-capacity in developed markets, market fragmentation regulation & environmental concerns, and product proliferation are covered in Medical Binocular Loupe report.
Read Complete Report with TOC @ www.mrsresearchgroup.com/market-analysis/global-medical-binocular-loupe-market-2017-production-sales.html
The Major Players in global market, including :
Carl Zeiss Meditec
Orascoptic (Kavo Kerr)
Designs For Vision
SurgiTel (GSC)
Sheer Vision
Seiler Instrument
PeriOptix (DenMat)
Rose Micro Solutions
The Region Covering: United States, China, Europe, Japan, Southeast Asia, India
Key attractions of the Medical Binocular Loupe market :
1. The market analysis of the global market share, position, and size from the different regions are done.
2. The admired players in the market and their share in the global market are discussed.
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4. Several other major points that are included in the Medical Binocular Loupe Market report are growth factors, limiting factors, challenges that are faced, new upcoming opportunities, the technological advancements, and much more.
5. On the basis of the estimations of the global market, the recommendations and the observations are included in the business segments.
The industry's best methodologies and tools were used for verifying the data. As the data was collected from several resources, it was very important to validate it before including them in the report. Different industrial journals, magazines, and other sources were used for collecting the information.
The Medical Binocular Loupe report covers the precisely studied and evaluated data of the global market players and their scope in the market using a number of analytical tools. The analytical tools such as investment return analysis, SWOT analysis and feasibility study are used to analyze the key global market player's growth in the Teeth Whitening Kits industry. Apart from that, the statistical data are represented in the form of graphs, diagrams, pie charts, etc. so that the users are able to understand the market figures easily.
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Penn State
Penn State professor lends zombie expertise to film
In a scene of the movie " World War Z," hundreds — maybe thousands — of virus-infected people swarm at the base of a wall in Jerusalem to find more humans to bite and infect. These zombies then form a human ladder to charge over the wall, which Israel's government had put up in the hope of sparing the city the wrath of the creatures.
The movie's protagonist, Gerry Lane, played by Brad Pitt, wants to know how the Israelis got advance warning of the zombies, and he heads there to investigate.
A professor at Penn State had something to do with that part of the movie.
David Hughes, an assistant professor of entomology and biology, served as a scientific consultant on the film and gave producers and writers real-life examples of zombie behavior in the hope of amping up its believability.
"Audiences, when they look at something, they intuitively see if it makes sense or not," said Hughes, whose consulting for the movie goes back two years. "By grounding the infected behavior in real-world examples, it's being much more realistic, and people will buy it more."
Hughes, who works in Penn State's Center for Infectious Disease Dynamics, was happy to help, he said, because he's able to put science in front of as many people as possible.
Hughes researches how a certain species of tree-dwelling carpenter ants in the tropical rain forest canopy become zombies after a parasitic fungus infects them. Basically, the fungus takes control of the ants' minds, the insects suffer convulsions, and fall to the ground and die. The dead ants sprout a stalk from their heads that releases the fungus' spores to start the process all over again.
The wall scene in the movie, which was also used in trailers leading up to the film's release, was from Hughes sharing his expertise on swarm intelligence, or how an infected group works together. Hughes said it's based on the idea that if a group is highly related, the individuals should merge quickly.
Hughes also talked with the filmmakers about the science behind the behavior of a zombie, such as which human would be bitten next.
Hollywood hasn't thought about that question scientifically, he said, instead representing the zombie's next move as a "haphazard melee where humans are being chased."
Hughes said the question over which humans are bitten becomes an important part of the plot of "World War Z."
Hughes got to watch the final cut of the film awhile ago, but he said he probably would go to a showing locally with his students and research team.
He admits, however, that that magic has rubbed off a bit because of his intimate knowledge of the subject matter.
"I prefer to go see a movie that I know very little of," said Hughes, who will appear in an interview of the special features section of the DVD when it's released.
"World War Z" pulled in $66 million in North America on opening weekend.

subset: commoncrawl


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Eight Patient Groups Call Medicare Payment Reform Framework Incomplete
Call on Congress to Include Therapy Caps Repeal in SGR Legislation
DENVER—November 4, 2013—Eight patient and consumer organizations representing beneficiaries living with Parkinson's disease, impairments associated with stroke, multiple sclerosis, spinal cord injuries, arthritis and other brain injuries, expressed concern over House Ways and Means and Senate Finance's failure to address the Medicare therapy caps in their recently released SGR reform framework and are calling on Congress to include a repeal of the therapy caps in any Medicare payment reform legislation considered by the Committees.
In a letter to the Chairman and Ranking Members of the Ways and Means and Finance Committees, the groups questioned the intent of the framework which would enact a new payment system for providers while leaving in place a policy that denies outpatient rehabilitation services to beneficiaries seeking services from some of those very providers. The Balanced Budget Act of 1997 put in place both the financial limitations on outpatient therapy services and the SGR formula for Medicare outpatient reimbursement. Both of these policies are flawed and for years Congress has enacted legislation to prevent both cuts to providers and the application of arbitrary limits on outpatient therapy services.
"We believe the Committee's work to establish a reliable payment system for Medicare providers is critical and also represents an opportunity to seek resolution to a long-flawed policy impacting the ability of many to receive medically necessary rehabilitation care. Addressing the Medicare therapy caps in SGR reform would help break the pattern of short-term patches and yearly extensions which collectively, put patient access to services at risk", said Coral Cosway, Director of Policy Advocacy for the National Stroke Association.
Under current law Medicare is required to place a financial limitation on the amount of outpatient therapy that it will reimburse annually. There is one combined cap of $1,900 for physical therapy and speech-language-pathology services and a second cap of $1,900 for occupational therapy services. Early on, Congress recognized the detrimental effect of hard caps on therapy services and enacted a moratorium on the implementation of the policy, and in recent years passed legislation that includes an exceptions process and medical review. If Congress fails to act on the policy this year, the hard caps will go back in place effective January 1, 2014. According to the Medicare Payment Advisory Committee (MedPAC), almost 1,000,000 Medicare beneficiaries could see their access to therapy services discontinued if the hard caps on therapy services are allowed to go into effect.
Therapy services are essential in helping individuals regain and maintain function and allow those with serious conditions to lead productive lives and recover to their fullest potential. For additional information contact Clair Diones, Director of Marketing and Communications at the National Stroke Association.
Press Contact: Clair Diones
National Stroke Association's mission is to reduce the incidence and impact of stroke by developing compelling education and programs focused on prevention, treatment, rehabilitation and support for all impacted by stroke.


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Scott Brown made some uh interesting design choices for his new Massachusetts New Hampshire Senate campaign website. But where he went really wrong was his contribution form.
We've been watching this video from WebPageTest on a loop today (spoiler alert: our entire form loads before their first response):
We're obsessive here at ActBlue about page load time, going to great lengths to shave off hundredths of a second. It's often the difference between someone giving a donation and just simply giving up, particularly when they are on a mobile device. And that's why 20.3% of all contributions on ActBlue last month were made on mobile. If your numbers aren't up there, you're doing it wrong.
And none of that would have been possible without the support of thousands of ActBlue donors, so thank you.
Now let's all stop laughing at Scott Brown (for the moment) and get back to work powering Democrats to victory this November.


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After centuries of Mortal Kombat, Emperor Shao Kahn has finally defeated Raiden and his allies. Faced with extinction, Raiden has one last chance. To undo the Emperor's victory, he must strike Shao Kahn where he is vulnerable...The Past.
The revealed roster as of February 18th:
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Perfect vision no longer requires numerous trips to the eye doctor and multiple pairs of glasses to see near and far. Thanks to the new trend in self-adjusting eyewear, you can instantly focus eyesight with a light touch or toss of the head.
Superfocus lenses are already widely available in the U.S. According to Stephen Kurtin, the eyeglass company's chief operating officer, people often have changes to both near and far vision as they get older.
"When the eye ages, the crystalline lens located behind the iris thickens and stiffens and you have more trouble seeing up close," he said. "At the same time you can become more nearsighted as your eyeball shape changes."
RECOMMENDED: 3 Easy Money Saving Tips For Buying Eyewear
Superfocus lenses mimic the function of a youthful eye, Kurtin said. A lens in the front part of the frame adjusts to correct myopia, or nearsightedness. A lens in the back has two surfaces, a rigid and flexible one, separated by a clear fluid. To correct close up vision, you move a slider along the frame's bridge to push around the fluid and alter the shape of the lens.
The eyewear's round shape mimics the shape of the eye, Kurtin said, which further sharpens vision.
Empower lens achieve a similar result with electronic magnification. The user touches the right temple to automatically toggle the prescription between reading and distance. Switching the eyewear into automatic mode enables the user to do a subtle head tilt (similar to the head movements used to control Google Glass) to change magnification.
An original version of EmPower eyewear was available in 12 styles and multiple colors. But Empower's maker, PixelOptics, removed them from the market last year so they could tinker with the technology. Brett Craig, PixelOptics president and CEO, said the company was hoping to reintroduce them in the next few months.
RECOMMENDED: Can Junk Food Harm Your Vision?
Miesha Frempong, MD, an assistant professor of ophthalmology at the Icahn School of Medicine at Mount Sinai, in New York City, said she liked the idea of self-focusing lenses because they make wearing glasses more convenient.
"If it cuts back on eye doctor visits and helps in emergencies when you lose or break your glasses I think it's great," Frempong said.
Even if the prescription is slightly off, Frempong said she doesn't worry about eye damage, except in young children with still-developing vision.
"Vision is like cement. Once it develops with age you can't modify it that much," she pointed out.
However, Frempong says the technology isn't perfect. To begin with, she said she was concerned that self-adjusting lenses may not correct vision as precisely as traditional glasses.
The prices of self adjusting specs may be also be cost prohibitive for many, she said.
Sharp Vision lenses start at $525 and EmPower lenses start at $1,200, although PixelOptics is rethinking its pricing strategy. Considering that consumers can purchase lenses to correct nearsightedness for under $100 and reading glasses for around $1.50 in any drugstore, that's a real premium on convenience, Frempong said.
Vision For Developing Countries
Frempong is most excited about AdSpecs, the self-adjusting lenses developed by a British professor of physics to address the lack of eye care in developing countries.
RECOMMENDED: Self Adjusting Glasses For Third World
AdSpecs have flexible lenses filled with a clear fluid. By squeezing the syringe on the side of the glasses, the user shifts the fluid to alter the shape of the lenses and snaps off the syringe to seal the desired prescription into place.
Another U.K. company, Eyejusters, achieve a similar result with a removable magnet attached to the temple of its frame. Like AdSpecs, Eyejusters cost less than $50 a pair. Both are now distributed throughout poorer countries by various charities and foundations.
Frempong says the affordable lenses could be a game changer in places where ophthalmologists are a rarity and affordable corrective lenses are a scarce commodity.
Considering they offer vision correction without the benefit of a professional, Frempong said she thought they would provide adequate eyesight to many people. However, they aren't able to correct more challenging vision problems like stigmatism, she said.
"In poor countries when the choice is between something and nothing, this is certainly a nice something," she said.


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Sunday, 26 June 2011
The soaring crack pitch of Mucklehouse Wall, E5 6a
Since completing the Longhope Direct, our trip on Orkney has been light of step but heavy of leg. The team are all feeling a tad fatigued from great efforts of rigging, filming and eating a lot of cake to replace all the calories that you seem to burn here. For me it's been a lovely slow release and realisation that the route is done and I can wake up a little more to the sights and sounds of Hoy without the blinkering weight of focus on the project that tends to eclipse everything else.
So I've had a chance to squeeze in a couple of climbs in between filming the nature of the place a little more. I always felt that if I could manage to complete the route it would be really nice to make a film about it because everything about it - the scenery, nature and character of Hoy, not to mention the climb itself leaves quite an impression. Filmmaking is hard work to do well, so now the climb is done, the hard work begins again.
Myself and Guy nipped up the Old Man of Hoy the other morning before some rather more arduous filming. Andy and I also had a great evening on the 4 pitch E5 Mucklehouse Wall. You can see in the little clip below from my compact, you have to clean most of the sandy breaks as you go, and the top pitch was rather seepy but the climbing and exposure was just amazing. Once again the difference between new routing and just going cragging is massive. It's just so much easier on the head to know that there are holds up there somewhere to go for because someone has passed before.
The nature of the movement here, and the approach to climbing generally couldn't be more different from what I'm used to. On hard rock I'm just so used to pulling super hard on small holds. On a good bit of the sandstone here, if you are really cranking on a small hold, then you're probably doing it wrong, or about to break the rock. It's very steep, but you can't really sprint - go to fast and a sandy hold will catch you off guard. A steady, confident pace yields the most reliable upward progress.
I must admit to feeling a little sleepy from a combination of fatigue from the big effort of Tuesday, and the knock on effects of teething. It's too bad as the coming days are filled to the brim with plans of filming, rigging, derigging, climbing, and walking with heavy equipment through the sponge bogs of of the Hoy hills.
Andy Turner, new route, Rora Head
Airy traverse pitch on Mucklehouse Wall
Perfect rock on Mucklehouse pitch 4
Guy Heaton starts up the Old Man of Hoy
Hungry mouths
Wednesday, 22 June 2011
Longhope Direct
Approaching the guillotine flake before the crux pitch or the Longhope Direct. Photo: LW Images
Starting into the crux Photo: LW Images
Bringing Andy Turner up to the Guillotine belay. Photo: LW Images
The Longhope route was first climbed as an aid route by Ed Drummond and Oliver Hill in 1970. After climbing it yesterday I have a doubly renewed respect for the boldness of climbers of that period. To venture up that cliff without cams, taking the steepest line possible was a hardcore effort. They spent 7 days climbing the route, sleeping in hammocks or in the big sandstone breaks with the fulmars. Dawes and Dunne both had a look at freeing it, albeit briefly. It was the adventure trad master John Arran, and sea cliff guru Dave Turnbull who really went for the free ascent. Over two days, they freed the lower pitches with a bivi in between and then bailed off left. A few months later, they returned, abseiling from the summit of the stack to their highpoint and climbing four more pitches to the top across another two days.
But they considered Drummond's A2 crack pitch up the centre of the overhanging headwall too hard for free climbing, which it really was given that they were climbing ground up and the pitch was going to be in the region of E10 in itself. So they climbed the big grooves to the left, traversing back in after a couple of pitches to climb the last 8 metres of the crack, which was the crux of their version which went at E7 6c after lots of tries.
Oliver Hill emailed me in 2006 pointing out that the crack pitch of the original line was still there to be freed and would make a super hard trad route that seemed like a logical progression from the single pitch E10s and E11s of the past few years. Most of the world's hardest multipitch routes with climbing of 8b or above are essentially sport routes, protected by bolts, insitu pegs or trad with bolts wherever there isn't good gear available. Oliver thought I should bolt the Longhope route, to make it realistic. But I wasn't really worried about having a drawn out epic trying to climb it. My idea was to have a super hard long route that was bold, loose, birdy, hard to climb in a day - as pure as possible. That's absolutely what Scottish sea cliff climbing is about.
So a drawn out epic was exactly what I had. Lots of driving back and forth to Orkney, many days of cleaning the headwall pitch and trying the moves and a two attempts from the ground, climbing the lower pitches on sight with Michael Tweedley and Donald King.
This time, I took the full weight of pressure and organised a proper trip with Andy Turner to climb it with, and a team to help us capture it on film and photos (Claire MacLeod, Paul Diffley, Lukasz Warzecha, Matt Pycroft, Guy Heaton and Mariam Pousa). It's quite scary bringing a team of people to watch you fall off a large rock for two weeks. I'm super appreciative of the help that was offered from Mountain Equipment, Black Diamond, and Stoats with the trip.
The crawl traverse on pitch 2.
Climbing it in a day was the big deal for the difficulty of the route. I knew the crux pitch,65 metres long and around 8b+ish with some long runouts would feel about 90% of my limit. But could I climb the 400 odd metres below without losing 10% of the strength in my arms. When I got to the guillotine belay before the big pitch, the answer felt like most definitely NO! I was knackered. If the pitch was 8a+ or even 8b on trad, it would be fine. But I knew it was hard enough that it just wouldn't work if I didn't have the energy to pull down on those wee edges.
As I brought Andy up I could feel a sinking sense of failure on the route and the huge waste of opportunity. I started to wonder if the odd missed training session here and there would have made the difference? Should I not have eaten this or that? The chance to be on this route, in good conditions, with a good partner is so special. As I get older I sense more and more strongly all the time that life moves on, opportunities pass - for good. Just to have opportunity is such a gift. Wasting half chances is just not on.
With this in mind and swallowing a lot of nerves, I launched up the pitch for an all out fight with no inhibitions or hesitation. On the final crux before joining John Arran's E7 section, All I could see was the outline of the jug above me. I grabbed it and screamed with utter relief. All that was needed was to use a bit of experience to hold it together and scrap my way through The E7 part, the final roofs and the final fulmars to the summit.
Today I'm eating cake in Stromness. Time to take Freida for a walk along the high street.
Looking down the Vile Crack pitch
Andy approaching the fulmar puke ledge ledge after pitch 1. Note the vomit splat bottom left, which went via my trousers.
More photos and video to be had on Matt Pycroft and Hot Aches pages.
Posted by Dave MacLeod 21 comments
Labels: Longhope route
Sunday, 19 June 2011
Rain, drizzle, mist, clag
Lukasz' mobile wifi service
The team slog it
It was nice when we got here
Freida enjoyed the beach
I'm writing this post which means our trip on Orkney is not going according to plan. Just now I should be uncoiling ropes at the foot of my project. Instead we are drinking tea, watching drizzle settle on the road outside and looking at ferry times to Kirkwall.
On Hoy it seems very easy for a lot of time to pass. Day 1 was great, I had a session on the crux and felt fit and rigged about 400m of rope for the guys filming (pics on Lukasz' blog). Yesterday I rested tired arms after that and took Freida to see the sea. Today was time to get down to business. Nevermind.
I'm not sure whether this type of this should make you highly impatient, or cleanse you of impatience? Actually I don't mind waiting too much, even though the forecast isn't exactly great. But a 45 board would come in handy right now.
Posted by Dave MacLeod 2 comments
Labels: Longhope route
Thursday, 16 June 2011
North again
I'm off up tomorrow (Ha! Today actually - another late night typing…) with Claire, Freida, Andy Turner, Diff, Lukasz and others for a good trip to Orkney. We'll either be dodging fulmars on the cliffs or dodging showers and eating Stoats bars all day back at basecamp. Fingers crossed for the former.
It's going to be cool to go for a proper trip, so long as we get some weather of course. I've mostly been there with Claire or just by myself and for short trips, so I'm interested to see how things go if we can get really involved with the route this time. Claire has been filming all my work on this project for the past two summers. This year we are teaming up with Diff from Hot Aches to help us keep filming. Mountain Equipment have really helped out a lot with organising this trip too. Lukasz is coming to take pictures. I think he'll be impressed with the cliff. As will Andy. He sounds a little apprehensive on his blog, which seems funny to me, him being a machine and all. I'm quite sure Andy is a lot stronger than the Hoy sandstone. Oh, hang on, that's the problem isn't it!
Stoats is supporting us on Orkney with Stoats porridge and porridge bars! I've been munching Stoats bars on Scottish mountains for some time and thought it would a good time to get in touch with Tony for a chat about some oats. Many a crux pitch has previously fallen to the power of a good breakfast of oats. Let's keep up the tradition..
Right I'm off to bed, to worry.
Posted by Dave MacLeod 8 comments
Labels: Longhope route
Wednesday, 15 June 2011
More on MRTs
I'm back home from a couple of good days with the Mountain Equipment team in Manchester. I was speaking in lecture at the ME store talking about trying to arrive at a confident state for heading back up to Orkney again for sessions on my project. To help with that I finally got a nice day to head out with Anna and do some tradding. This is the difficulty in Scotland sometimes - Although I feel quite fit now from Steall and board sessions, there's no substitute for going out and leading a lot of long routes (if your training for a long trad route). So I made the most of it and did some of the lovely multipitch E5s on Dirc Mhor while watching the Golden Eagle soaring about at the other end of the glen. Wet holds at Steall defeated another new route from happening, but the main thing was that workouts were had...
My post on mountain rescue a few days ago attracted some attention as I thought it might. Most seemed to welcome or share my thoughts. I had one long comment that was rejected by blogger because of it's length (addressed below) suggesting many of my suggestions for raising funds had been adopted, at least by some teams. Thats great. I hope it's working well. My feeling is that it certainly could be given the strength of the resource. My underlying point with my post was that I hope the temptation to blame the outside world for not offering as much support as they could or noticing the products etc that teams produce for them is resisted.
The difference between a campaign to raise funds that either falls short of a good result or does spectacularly well can be so subtle and dependent on countless aspects of how it's presented, timed and mediated. In the case of mountain rescue the challenge seems clear to me which is to reach the vast majority who despite being very interested in climbing, are not interested in supporting mountain rescue, as harsh as that sounds. That majority are very unlikely to find themselves on an MRT site unless there's a very interesting article or video taking them there.
Some of the comments focused on my idea about books. If the book produced by the MRT isn't on Amazon and that's the only place you go to shop for books, then it doesn't exist. And just being there is not enough, it needs to pop up beside those books you are searching for. Have you seen how popular the dramatic tales of climbing epics are on Amazon? It needs to be a 'book' not a 'booklet' (I've never bought anyone a booklet for Christmas) and the fact that the proceeds go to mountain rescue needs to be more in the background so as not to raise a question in the mind of the buyer about the quality of what they are going to get. And does the cover 'work' at 150 pixels high?
Here was Judy's comments below in italics, with some responses to each point from me:
"Hi Dave
Great to see you talking about mountain rescue and coming up with some thoughts. Entirely agree with you on the tweeting and retweeting!
Just a few points though in response to your points.
The safety angle: both at team level and nationally, we spend a great deal of our time spreading the message about what to take with you (map, compass, correct kit etc,) what to do before you go (weather checking, training in appropriate skills etc) and how to stay safe whilst out there. You'll find info like this on any team's website and it's certainly contained on the Mountain Rescue England and Wales site. Team members spend a deal of time, every week, giving talks and slide shows about their work, including the safety aspect.
We also write and publish books on the subject. 'Call Out Mountain Rescue?' is available for £9.99 from mountain.rescue.org.uk - all proceeds to MREW."
Its great that MRTs spread the word on safety. If MRTs could act as a catalyst for climbers at large to spread the word about safety, rather than having to shoulder the effort so directly, it might increase the reach greatly. What video or writing do you have or can get that climbers will want to show eachother?
"Re the topos idea - although we DO count several MIs in our ranks, we're not instructors. Our job is to pick up the pieces, if you will, not be prescriptive to people about which routes they take or how they rope themselves."
That's unfortunate. Prescriptive maybe not, but advisory on where and how the accidents happen on specific spots would be most welcome. How else are you going to get that vast majority who aren't interested in what you do onto your site?
"That said, we DO work with both the AMI and the BMC to promote safe practice.
Stories: yep we have them in bulk and they're sent to the press/radio and TV by all teams and nationally probably every day of the week. The problem is, we have no control over whether these make it into print."
Yes you do. Present the stories well enough and the press can't afford not to follow. Besides, you are the press now anyway. The internet leads the press. The variables limiting reach are the strength of the presentation of the stories and the best use of the channels to present them.
"Local press DO support their local teams but it's not easy to persuade the bigger fish to run stories. Nationally, it's stuff like floods, missing children or smartphone apps that make the papers and TV. That said, the last couple of years have seen an increase in mags and Sunday supplements, and documentary makers showing an interest in our work. It's a constant work-in-progress."
This gives me two thoughts - are the subset of everyone who you need to reach (the ones who might buy a book about mountain stories, watch a video, read a good article etc) best reached using newspapers or TV? Do those media catch the right people at the right time, and make it easy enough for them to take one of the fund raising clicks you want them to take? I would have my doubts. For example, I've never taken my newspaper home and typed in a URL at the end of piece.
"Re the books, there's 'Mountain Rescue', by myself and Bob Sharp, which contains lots of anecdotes, history and details about mountain rescue in the UK. I look forward to your order via the MREW website!!"
I'm never on the MREW website. I didn't know it was there as I've never seen anyone link to it.
"Mechanism for contacting those we rescue? You're working with it. The net. Teams will generally keep in touch with those they have rescued, and those rescued are frequently our best advocates and fundraisers. We also keep in touch with people through Basecamp membership, Facebook pages and in our Mountain Rescue magazine."
"Many teams use Twitter, although I believe there are inherent problems with this as a medium as there may be circumstances where it is neither sensitive not advisable to post on-going details of rescues, for example in missing persons searches or fatalities, before these have been officially released."
"And we're not really in the business of posting weather updates - there are Met Office and mountain weather websites and apps set up specifically for this. Many teams and MREW have links to these sites."
That's unfortunate. It seems a shame to send users away from your site rather than attract them to it using the one piece of information they need to check every time they go climbing. There's an emerging massive gap in the web market for carefully aggregated local information for mountain users that's presented in a useful way. It's a web design and marketing problem. Someone will take the space, soon. If it's not you it'll be a gear retailer, or maybe even just some geek who also likes to climb. That would a shame. It comes back to my original point - MRTs will never be able to raise funds by appealing to fear or responsibility. It will have to deal in something that climbers want to have, do or experience. Chris Anderson's book has a lot that would be useful for MRT fundraisers I think.
"Bigger business: Again, yes we DO have various sponsors in place as you describe. Not QUITE as easy to get big companies on board as you might think but those we have are very supportive of MR. They include Victorinox, btw. Many companies support teams and many clothing manufacturers work closely with teams and MREW in the ongoing development of kit.
Finally, we are always looking for ambassadors for mountain rescue who can spread the word and help us raise awareness. Fancy a job? The salary is good - £0 - but the satisfaction level is brilliant. Drop me a line if you do!
Judy Whiteside (Mountain Rescue Magazine Editor)"
Great comment. Thanks Judy. I understand my point of view might seem ignorant of the problems. That's true - I am, because I have an outsiders perspective and it's not my area. My points are two very general ones - that there is a resource there which could be used to greater advantage, and that there are new opportunities emerging right now because of how media is changing that make it a lot easier to raise funds if the right moves are made.
Posted by Dave MacLeod 2 comments
Labels: perspective
Tuesday, 7 June 2011
Fresh visits to Orkney begin
St John's Head, Hoy, Orkney. It's pretty amazing, isn't it? I am in the picture, but you'll probably not spot me.
I just got back from two days work on my project on Orkney with progress made. Fitness is starting to materialise at last, a finger injury is becoming less and less of a bother, and logistics are ironing out.
Cleaning a new finish
I was keen to see if it was possible to finish the route over a series of roofs right at the top of the wall. So rather than the original finish skirting out right around the roofs for an easy escape, the last pitch is a ~ 70 metre pitch of around 8b+ on the top rope. Although I don't how it'll feel with a rack of big camalots for such a long pitch on my harness? I had thought it was going to weigh in around 8c but a miniscule foothold discovery on the crux on this trip might just take the edge off it. It's funny how a foothold about 1mm square will probably determine the overall difficulty of a 500m climb. Pics by John Sutherland.
A long pitch, and there's 450m of climbing to get here!
John feeling the space
Brushing steeeep rock
It turns out that I should be able to lead this final 15m section through the roofs on three small cams. Since taking a belay instead would have been on two Camalot 4s, I'm actually saving weight on the crux pitch rack by pressing on all the way to the top. Happy days.
A fine rack
1945 bomber wreckage, Cuilags
Shootin the Stromness breeze
Posted by Dave MacLeod 2 comments
Labels: Longhope route
Mountain Rescue - how to raise funds?
In the last three days I've heard a few things about Mountain Rescue teams and how to raise funds for them. First, I was chatting to a friend about raising funds for a rescue team with a shortfall right now. He was trying to think of ideas to raise funds directly by increasing donations or by generating cash by business activities. Second, I was asked (as I often am) to post on my blog and retweet messages pointing at Mountain Rescue sites, or other charitable organisations. Third, I was listening to Stephen Fry on Radio 4 today talking about how he is asked continuously to retweet messages of all types (charitable and corporate) and how doing this just doesn't work for either party in the long run.
Occasionally, it is right to talk about a charitable organisation, when you do some work for them or have a direct personal involvement of some kind. For instance recently when I was at an event for the Linda Norgrove Foundation, a charity I'm hoping to keep a personal involvement with in the future. But Stephen's point was that the whole idea of a person having a blog or twitter feed is that it's personal - it's about you. Distorting that once in a while to promote is OK so long as it has personal meaning for you, but overdo it, and in the long run it's unsustainable. It just doesn't work, like spam.
I can see why organisations try to harness the established audience of someone well known in the relevant field in order to get promotional mileage. But if it's purely a spam exercise it's destined for an extemely poor success rate. Much better to involve those people directly in some meaningful way if you are going to use them at all. However, in my view, there is a better way, at least in the case of a charity seeking to raise funds. Rather than rely heavily on others to carry the promotional torch down a blind alley, it would be better to utilise the intrinsic value of the organisation itself to generate the necessary reach among the desired audience. So the challenge for the organisation is firstly to figure out what they have that could be of value to their target audience, and then to share it with them in a way that raises funds along the way. Things of value can come in all shapes or sizes. Off the top of my head, if I was running a rescue team, here's a few things I'd work on:
1. The first thing rescue teams have of value is general knowledge about how to stay safe and move about on mountains, as well as specific local knowledge about the mountains they pull people off day in day out. Mountain guides and centres use this very effectively to fuel their marketing. Rescue teams could do it too, but add a different perspective. Writing online, training events, lectures on mountain safety are all good fundraisers. I'd love to see an article on why you, like so many novice winter climbers are going to get stuck high on Tower Ridge on the Ben and have to call out a team to bail you out. I'd like to see a good annotated topo of the ridge showing where you can move together instead of pitching your way straight into a benightment, how you can escape from the ridge by abseil or ledges and where climbers commonly end up stuck. The URL for that kind of piece will get the retweets without having to ask, as well as maybe even helping to cut the expenditure?!
2. The other obvious aspect of rescue teams' work that gets people talking is rescue stories. As any new marketer will tell you, marketing revolves around stories, and rescue teams have them in bulk. Whereas many corporate stories are fake and boring, mountain rescue stories are some of the most gripping ever. The ethics and presentation of them are a discussion for another day, but a blog chronicling the activities of a rescue team in the same style (but with more detail) than in the SMC journal would be a very interesting and educational blog. And one which I could envisage getting a lot of incoming links from some highly useful websites (like the BBC!). Some use of Twitter to relate up to date info on hill conditions, especially overnight, would be a very subscribed feed also. And this aspect of a team's work is exactly the right type of relationship that is needed with potential donors or customers - a regular one with constant reminders. A one off shot, like a piece on the news or a newspaper just pales in comparison in terms of it's long term value.
3. Marketing fear and responsibility (e.g. "support the rescue team, you might need them someday") has been shown in so many other fields such as health to have a poor success rate (understatement). Hence, marketing to the majority of the audience who have never used the service and probably don't even want to think about the day they might need to demands the approach above - a positive one. On the other hand, those who have had to use the rescue services will have a very different attitude. Is there any mechanism in place to keep in contact with these people and make it easy for them to exercise their gratitude for the service, both immediately and down the line (when they are CEOs of big companies etc)?
4. Donations are important, but sell things too. If there was a good book or stories and pictures from dramatic rescues in the mountains I visit, I'd buy it. I bet those who only go to the visitor centre at the bottom would too. Why let some commercial journalist write it and take the revenue? - write and publish it yourself.
5.Align to bigger business. For certain companies, a badge that says they support, or better still donate a percentage of their profits to mountain rescue is a tool they can use for their own marketing. In other words, it adds value for them, and you. These alliances are there for the taking. Let others sell donations for you. Sponsorship is another way. I saw the 'Red Devils' parachute team on the telly tonight, wearing Victorinox logos.
I know these ideas aren't new, complete or detailed and have no idea how much they have been tried or would be suitable. My point is that the status quo is far short of ideal. The folk who are involved directly with the problem will need to iron out the details of solutions, as an outsider looking in it seems to me that a different approach could yield some much bigger results. I hope thinking aloud about this is more useful than retweeting a request for donations?
Posted by Dave MacLeod 2 comments
Labels: perspective
Wednesday, 1 June 2011
Lecture next week in Manchester
Next Thursday I'm doing a lecture at the Mountain Equipment store in Manchester. All the details are above. It's been up on ME's facebook for a couple of days so there are only about 10-15 tickets left I've just heard. So get in there quick. Tickets are free - just ring the store on the number on the poster or register on the facebook page. See you there!
Posted by Dave MacLeod 2 comments
Labels: Mountain Equipment
Hoy on the horizon
Now after four weeks of thrashing it out on the circuits I've gone from zero stamina to nearly-got-stamina. It's been almost exclusively on my board since the rain has been incessant in Scotland for the whole of May. Hence the lack of new routes to report. However, the focus has been good for me probably. My 60 move circuit is now extended to 100 moves and the rest between bouts are getting shorter every session.
Still much more work to be done, but with that under my belt and a good forecast at last it's time to head north to Orkney and get on my project for a few days and try and remember how to trad climb.
Posted by Dave MacLeod 7 comments
Labels: Longhope route, Orkney, training
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Extending over 1,600 square metres, and divided into several differently themed environments, the Wondai Heritage Museum offers an uncluttered insight into the development, and the people, of the Wondai town and district spanning 120 years.
Military memorabilia and social development is the theme of the Formal Museum, which features, in particular. the bugle captured by local resident Jim Houston and played by him at the 1945 Japanese surrender at Morati.
The relocated 1910 Wondai Hospital operating theatre houses implements and history of a medical nature, and makes up the Hospital Complex.
On a larger scale, the Machinery Shed houses many meticulously restored items, from sulkies and threshers to the extensive "Vince Miller" collection of timber tools, and that grand old octogenarian the "Dennis Fire Engine".
The 1930's Slab Barn, complete with authentic shingle roof, is a fine example of pioneer construction, and now houses tools used by blacksmiths, cobblers, shearers and horsemen.
For so long the hub of Wondai, the 1920'S Oddfellows Hall houses a display of intricate lodge regalia, but principally featuring theatrically-styled settings depicting, schoolroom, laundry, kitchen, bedroom, cinematic and printing room in a sauntering walk back through time.
And did they mention it's fun! Yes it is!
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Retired former Ravens linebacker Adalius Thomas is participating in the NFL's ninth annual broadcasting boot camp.
The four-day workshop starts Monday at NFL Films in Mount Laurel, N.J.
Thomas is among 24 current and former players, including New York Jets cornerback Antonio Cromartie and retired Pittsburgh Steelers cornerback Ike Taylor, attending the boot camp.
Thomas, 37, was a two-time Pro Bowl selection who was drafted by the Ravens in 2000 in the sixth round out of Southern Miss. He finished his career with the New England Patriots.
The four-day program includes instructors from CBS, FOX, NBC, ESPN, NFL Network, Big Ten Network, SiriusXM and Westwood...


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The Damascus Christian Academy boys varsity squad posted a 7th place finish at the NPCA tourney
Damascus Christian Academy's varsity boys basketball team closed out its 2012-13 season in fine fashion this past week.
The Defenders competed at the 25th Annual NPCA Tournament and battled their way to seventh place in the overall standings.
Under the watchful eye of veteran Coach Lane Jones, Damascus posted two wins and two losses to finish up the year with a 14-8 mark.
The Defenders' final win of the campaign came in the consolation bracket against a scrappy Fairview squad.
DCA dug itself a 20-9 hole at intermission, but staged a frantic second half rally that resulted in a wild 40-37 victory.
"I'm very proud of the guys because they showed a lot of heart and fire," Coach Jones said.
"This was our fourth game in three days and they were pretty exhausted. To come back and win like that was a really great way to end our season."
In addition to a Top Ten tournament showing, DCA was also honored with the event's Sportsmanship Award. This is a special designation voted on by coaches and officials.
Fast Start
Damascus opened up its NPCA medal quest with a win over Maranatha.
Led by the talented trio of Cole Fredo, Nick Adams and Andrew Sheard, DCA rolled to a 59-48 decision.
Fredo, who battled a sore back all tournament long, tallied 10 points and five rebounds in limited action.
Adams and Sheard more than compensated, though.
Nick rattled the rims for a game-high 18 points. He also hauled down 10 boards and snagged five steals.
Andrew was a dominant presence in the low post, recording a double-double of his own with 17 points and 11 rebounds.
Rudy Geiger and Aiden Brick came off the bench to provide an instant spark.
Geiger netted six points and four rebounds, while Brick contributed four points and one board.
Nehemiah Jones chimed in with a season-best 10 assists. He also added five rebounds and five steals.
Josiah Jones rounded out the stat line with three points and three boards.
Down the Stretch
On the heels of this big win over Maranatha, the Defenders suffered back-to-back losses which relegated them to the losers bracket.
Damascus absorbed a 62-50 setback at the hands of Lebanon Christian, then went right down to the final buzzer before losing a 58-54 heartbreaker to North Rome.
This left DCA in the 7th place contest against Fairview Christian School.
The Falcons unveiled a methodical offensive set that slowed the game's pace dramatically and forced the Defenders to alter their strategy radically.
"They stalled for pretty much the entire first half, so we had to start playing them man-to-man," said Coach Jones. "It wasn't what we wanted to do, but we really didn't have much choice."
Fairview led 8-7 after one and extended that advantage to 20-9 at halftime with a 12-2 run.
However, Damascus re-grouped at intermission and laid the groundwork for an electrifying comeback.
Fredo was held scoreless in the first half due to a combination of his nagging injury and Fairview's relentless defense. After the break, though, Cole began running wild.
The senior guard tallied seven points in the third, then exploded for 10 in the fourth. Included among those 17 points were four free throws that helped ice the game for DCA.
"I think that Cole showed a great deal of character," Coach Jones said. "His back was really bothering him in the first half, but he came up huge for us in the second half."
Damascus still trailed by double digits after the third period, but won the game by dominating he fourth.
The Defenders oustcored the Falcons by a margin of 17-4 down the stretch to claim seventh place.
Nehemiah Jones tickled the twine for 10 points, including a crucial 4-for-4 stint at the charity stripe.
Sheard chipped in with six points and 11 rebounds while also converting all four of his free throw tries.
Josiah Jones and Nick Adams each connected on a clutch trey to help DCA finish off its late-game rally.
"I had a bunch of people come up to me afterward and tell me this was the best game of the tournament," said Coach Jones. "It sure was exciting and I'm so happy for the boys that we came out on top."
Score by Quarters...


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Dennard Is Leon-Like In First NFL Camp
When Leon Hall made it back on the field for the first day of training camp after rehabbing his torn Achilles, one of the happiest people to see him in uniform was a rookie that has frequently been compared to the veteran cornerback – first round draft pick Darqueze Dennard.
"(Leon) is a great player," said Dennard. "I think he's one of the cornerbacks that get underlooked because he doesn't talk as much as a Richard Sherman, but he has the same production as him. He's a very productive player and just to have him back playing – I'll get to watch him and pick his brain as well."
In seven NFL seasons, Hall has earned a sterling reputation for his consistent, technically-sound play at cornerback. The 22-year-old Dennard displayed similar traits at Michigan State and earned the Jim Thorpe Award last year as the top defensive back in college football.
"The guy is all football," said defensive coordinator Paul Guenther. "He's really smart and he's really competitive. He's taken all of the information that we've given him in the spring and he's retained most of it. He'll be a really good addition to our team."
"He knows what he's doing," said safety Isaiah Lewis, who played with Dennard in college. "He catches on to things fast and he's always done that. Back at Michigan State, he picked up the defense fast which allowed him to play as a freshman so he's doing the same thing basically."
While Hall was still sidelined during OTA and minicamp practices, Dennard worked with the first unit in the Bengals' nickel packages. But he won't necessarily have to play abundant snaps as a rookie since Cincinnati has four other first-round picks at cornerback in Hall, Terence Newman, Adam Jones, and Dre Kirkpatrick.
"It's deep back there in the secondary," said head coach Marvin Lewis. "(Darqueze) is going to have a hard time getting to see the light of day – which is a good thing. But I think he'll be able to handle that, because I think he'll really be able to be a huge contributor on special teams and so forth. And I think that's going to be an important part of how we shape this football team as well."
"I just want to do whatever I can to help the team win," said Dennard. "Whether that's playing five snaps on defense or playing 80 snaps on defense – becoming a starter or just being a special teams player my first year. Just doing whatever I can to help the team win and get to our goals."
In mid-June, Darqueze signed his first NFL contract which will pay him roughly $8 million over the next four years. But instead of spending a big chunk of it during the players' four week break before training camp, Dennard was busy trying to earn it.
"I've been training – working on my footwork, studying film, and studying receivers' tendencies and things like that," said Dennard. "Just getting ready to play football again.
"I'm excited just to get back out there and play again. I have an opportunity to join a great defense and add my little talents to it. I'm just really excited about the competition that's going on in camp and the overall team goals."
"He doesn't care about the glitz and glamour and all of that stuff – he's here to do the dirty work," said Guenther. "He's a cornerback with a linebacker's mentality and I like those kind of guys."
I'd love to hear from you at email@example.com
If you Twitter, you can follow my tweets at http://twitter.com/Dan_Hoard
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Lanes Victory Nose art Imprint
"Lane's Victory" was part of the 84 FS of the 78 FG
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You will need to visit any one of the jacket pages A-2, G-1 etc) to select your preferred jacket, and add it to the shopping cart. "Lane's Victory" was part of the 84 FS of the 78 FG. Visit the 78 FG page for information and to add patches to your shopping cart. If you like to have a nametag visit the nametag page and add the preferred nametag to the shopping cart. The jacket is custom made and it is not refundable! Visit the size page to provide us with your size information. (we will send you a stock jacket to confirm the size).
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The spring branch at Big Spring in the Ozark National Scenic Riverways in Missouri, USA
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'Pay For Delay' Drug Deals Under Scrutiny In US, EU And UK
from the bitter-medicine dept
The last time Techdirt wrote about "pay for delay" deals, whereby a big pharma company essentially buys off manufacturers of generics so that the former can continue to enjoy monopoly pricing long after its patents have expired, things didn't look too good. Back in 2010, the Second Circuit had refused to re-hear a case on the issue after dismissing a lawsuit arguing these deals were anti-competitive. But now things seem very different, and not just in the US.
There the Supreme Court will be examining the practise in the case of Federal Trade Commission v. Actavis, Inc. As a long and helpful post on the SCOTUS Blog previewing this case explains:
The basic issue before the Court, for all of the complexity of the laws, can be stated simply: does a brand-name manufacturer, faced with a potential generic competitor, act illegally if it pays money -- sometimes a quite sizable sum -- to the generic in a deal that postpones for a period of years the substitute version's marketing. Popularly, this practice is known as "pay for delay." It also has been called a "reverse payment agreement." The FTC has been opposed to such deals for years under antitrust law, but until the Obama administration, the Justice Department did not share its opposition; it now does.
The rest of the SCOTUS Blog post examines the background to this case, and the arguments made by both sides in their briefs to the court, in great detail. Here's an important point at the end of its analysis, about how the case relates to growing concern over the way the patent system is functioning:
One analyst has suggested that the legality of such deals is "the most important unresolved problem in antitrust policy today."
If there is a notable weakness in the industry's side of this case, it is that this Court does have its doubts about the soundness of a patent system that may, perhaps too often, grant monopolies. The briefs of the brand-name company and its settlement partners among the generic makers depend very heavily upon the Justices having a keen desire to protect exclusionary efforts by patent holders, and that simply may not exist.
The pharma industry's problems are not restricted to the US. The European Commission is investigating the negative impact that similar "pay for delay" deals may have had on Dutch consumers:
The European Commission has informed the pharmaceutical companies Johnson & Johnson (J&J, of the USA) and Novartis (of Switzerland) of its objections regarding an agreement concluded between their respective Dutch subsidiaries on fentanyl, a strong pain-killer. The Commission takes the preliminary view that the agreement delayed the market entry of a cheaper generic medicine in the Netherlands, in breach of EU antitrust rules.
Janssen-Cilag, the J&J subsidiary supplying the pain-killer fentanyl in the Netherlands, concluded a so-called "co-promotion agreement" with its close generic competitor Sandoz, a Novartis subsidiary, in July 2005. At the time there were no regulatory barriers to develop and market generic versions of the fentanyl patches and therefore for Sandoz to enter the Dutch market. The agreement foresaw monthly payments from Janssen-Cilag to Sandoz for as long as no generic product was launched in the Dutch market. Consequently, Sandoz abstained from entering the market with generic fentanyl patches for the duration of the agreement from July 2005 until December 2006. This may have delayed the entry of a cheaper generic medicine for seventeen months and kept prices for fentanyl in the Netherlands artificially high.
And as if that weren't enough, the UK's Office of Fair Trading has launched its own investigation into the practice:
GlaxoSmithKline could face a multimillion-pound fine over allegations it paid other drug companies to slow down production of cheaper versions of its most profitable antidepressant, burdening taxpayers with inflated costs for NHS [National Health Service] medicines.
It looks like authorities around the world are finally waking up to the surprisingly cosy relationships between major pharmaceutical companies and some of their supposed rivals, the manufacturers of generic drugs. That's to be welcomed, since these "pay for delay" deals have allowed pharma companies to charge near-monopoly prices well beyond the expiry of their patents, at great cost to the public. As such, they offer yet another example of greedy corporations failing to keep the basic patent bargain with society.
The Office of Fair Trading has launched an investigation into GSK, alleging it abused its market dominance by agreeing so-called "pay for delay" agreements between 2001 and 2004 to protect the position of its drug Seroxat.
The regulator claims Alpharma, Genetics UK and Norton Healthcare were paid by GSK to delay production of cheaper copycat versions of the drug which could have saved the NHS millions.
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Filed Under: ftc, pay for delay, pharma


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Retailers are already thinking beyond Thanksgiving.
Retailers are already thinking beyond Thanksgiving.
Hanes sent out an email to potential customers this week advertising its �pre-Black-Friday exclusive� deal.
Walmart says shoppers have already committed $400 million on laid-away holiday iPads, giant-screen TVs and other popular gifts.
The companies that leak Black Friday ads early are making the circulars available on websites. The annual holiday push gets earlier each passing year.
It�s a bandwagon onto which small businesses say they have little choice but to jump.
Last year at Libby Lou�s Gifts & Accessories, operating out of The Teacher Box in Gastonia, purposely waited until after Halloween for The Elf on the Shelf and other holiday-themed offerings.
The experience taught owners Lou Ann Gibson and Libby Stines not to lag behind the trendsetters, Gibson says.
�People would come in and say, �You have everything the Christmas show has� or they�d say, �I wish I�d come here first,�� she recalls.
Shoppers are talking about the Southern Christmas Show held in Charlotte every year � an event the local retailers say helped them decide to have the holiday open house the first weekend in November. That�s a week before the popular expo.
A small stock of Christmas items has already yielded a few sales for Libby Lou�s so far this year. But around a dozen people have been asking when the merchandise is going to show up in the store.
That dozen is nothing to sneeze at when your shop is as small as year-old Libby Lou�s.
�I think people just start early to plan their gifts and budget their months,� Gibson says.
In a nod to the big boxes that dominate the industry, Stines says she�s also seen a lot of TV advertising about the Walmart layaway. It reminds consumers the holiday is closing in.
�As soon as Halloween is over, that Christmas wreath goes on the front door and, boom, it�s Christmas,� Gibson says.
The retailer, in other words, has to be ahead of the shopper sentiment, with shelves ready and lights twinkling by the time customers want to buy.
Jeff Lee is learning that starts long before the TV commercials or leaked ads.
The owner of The Vintage Nest in Mount Holly, he has yet to hear his customers talking Christmas. Still, his rustic-theme tree is up and decked with handcrafted gingham and jute candy canes.
A few baskets of handmade ornaments are for sale alongside the repurposed and repainted furniture and decorative items.
Lee, in his first year downtown in Mount Holly, noticed suppliers started the push for holiday items in June.
Now he knows why.
Lee put in a Christmas order last week. When he checked today, his wholesaler had so many others they hadn�t gotten around to processing The Vintage Nest request.
In the future, he says, Christmas will come earlier.


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Costea, Bogdan and Crump, Norman (2003) Pedagogical Objects in Management Education: A Cultural-Historical Critique. In: Critical Management Studies, 2003-07-032003-07-05.
PDF (Pedagogical_Objects_Lancaster_Working_Paper.pdf)
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This paper looks at the evolution of the core curriculum in business education. It examines the kinds of ideas which underpin teaching and the ways in which these ideas are woven into a narrative in pedagogical practice. We treat ideas as pedagogical knowledge objects which create the ground for a meaningful relationship between teacher and student. We argue that business education relies on a system of closed pedagogical objects which create and sustain a phantasy world in whose mirror managers see themselves as privileged experts able to understand and cope with the complexity of work organisations and to assume the role of leading social ordering processes. This position reflects business education's own cultural history and preferences; it is held together by a world-historical narrative which reproduces the neo-liberal agenda of the latter part of the twentieth century. But reliance on 'closed' pedagogical objects (or phantasies of mastery) also means that business education has been and is gradually losing the ability to provide an intellectually credible account of social practices in work organisations. Is it possible to think of an alternative? In the final part of the paper, we briefly discuss an alternative perspective: an approach which uses 'open' pedagogical objects to design and deliver academic courses in management and organisation studies.
|Item Type:
|Contribution to Conference (Paper)
|Journal or Publication Title:
|Critical Management Studies
|Lancaster University Management School > Organisation, Work & Technology
|ID Code:
|Deposited By:
|Dr Bogdan Costea
|Deposited On:
|29 Apr 2009 08:26
|Last Modified:
|24 Jun 2019 02:31
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The PGA Merchandise Show in Orlando, Fla., is golf's grand summit, an event were people, places and things come together to present what's new, available and ahead for the industry. In its seventh decade, this year is no different, and if the Demo Day and Show Floor exhibitors are indicative, 2016 will be an exciting, compelling year as the following re-caps illustrate.GolfBoardGolfBoard is the hit of the 2016 show, and it's easy to understand why. Who doesn't enjoy an easy-to-ride vehicle that allows riders of all ages to "surf the earth" while enjoying the game they love? Some of golf's greatest players have a blast using GolfBoard, as the following video link shows.https://www.youtube.com/watch?v=qkV0PcG8-HYPremier GolfIt's a Ryder Cup year - held in the Midwest no less (Hazeltine National near Minneapolis) - and that's when Premier Golf thrives. And that's why its PGA Merchandise Show booth was buzzing with visitors. Premier has been licensed by the PGA of America as the exclusive distributor of Ryder Cup packages in the United States and Europe since 1991. If you have never been to a Ryder Cup, suffice it to say that there is no more electric event in golf. This year may be your best chance ever, and with the ticket lottery long past, Premier can ensure you're there through one of its luxury packages.More Information: www.premiergolf.comGalvin GreenWhile we'd all like to golf year-round in ideal playing weather, the Midwestern U.S. - and nearly three-fourths of North America - demands that players withstand occasional cold, wind and precipitation. Fortunately, Galvin Green offers premium outerwear, tops, bottoms and accessories for men, women and juniors. The company developed the sport's first apparel layering system - the Multi-Layer Concept - more than a decade ago. Apparently Galvin Green's products perform well, otherwise the company would not be the Official Team Supplier of Outerwear to the 2016 and 2018 European Ryder Cup Teams. Think those Euro players know anything about performing well in less than ideal weather?More Information: www.galvingreen.com
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Looking to plan the perfect golf trip to St. George, Utah? Planning a buddies trip or a romantic golf getaway can be a full time job not to mention pressure filled to deliver a memorable experience. Below is an interview with Joe Newman, Media Specialist who shares some insider information about golfing and traveling to St. George, Utah, must play courses, a sample itinerary and where you can go for more planning tools.Give our readers an overview of your destination and why they should consider it for their next golf trip?St. George is perfectly set up for golf trips. We have 10 courses all within a 10 mile radius, so you don't have to worry about long driving time between courses or getting around town. St. George is a thriving community of 100k+ residents, so you'll find all your favorite restaurants and lodging options as well as exciting southwestern eclectic dining choices. The intriguing scenery and impressive courses make for great memories and we find that golfers are often shooting their cameras along side their clubs. Don't let the prices fool you. You'd pay double at other destinations for the quality of golf you get at St. George. We often are asked if the courses really are as nice as the photos look and honestly as a golf photographer the camera can't do the area justice. It's so hard to fit the majesty of the Towers of Zion National Park and the grandeur of the peaks of Pine Valley Mountain in the frame. With golf surrounded by such beauty it truly is a place where golfers connect with nature and their game is rejuvenated.What are the must play courses in St. George, Utah?Sand Hollow has been described as the iconic red rock golf experience. The front 9 has large red rock formations intermingling throughout the course, and large red sand bunkers provide an experience you'll not soon forget. Then as you turn the corner on the back 9, you find yourself shooting along the edge of huge red rock cliffs and across red rock ravines that leave you begging for another round. Sand Hollow also features a great 9 hole links course flawlessly blended with the desert's natural sand dunes and rock formations.Coral Canyon is one of our most popular courses in the area. The natural play along the desert floor is exciting as you shoot across river washes and over desert brush. The fairways are typically fairly wide and forgiving, so go ahead and flex your muscles and go for your longest drive. The most common thing golfers say about Coral Canyon is just how fun it is. Golf? Fun? Hmmmm, now there's an idea.The Ledges Golf Club comes with unique views of it's own. The red rock panoramas from the rim of Snow Canyon State Park make you feel like you're playing golf in a postcard. Designed by renowned golf course architect Matt Dye this course has a friendly atmosphere with an upscale pro shop and amazing restaurant. The front nine is set up well to help you break in your driver, and the back nine is a great test to see how well you can control your irons.Sky Mountain is as scenic as it is challenging. Don't be fooled by the yardage, you'll earn every stroke here. But when you shave one or two off, it's all the more satisfying. The course is appropriately named for the amazing views from the elevated tee boxes. Don't be surprised if you find yourself gazing off at the cliffs of Zion National Park and the azure rim of the Pine Valley Mountains in the distance. Anywhere you look and anytime you play, it's simply gorgeous!
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A Canadian camouflage-design company claims to be developing a real-life invisibility cloak that causes its wearer to vanish in plain sight. Likening its "Quantum Stealth" technology to Harry Potter's magical coverup, the British Columbia-based Hyperstealth Biotechnology says the material tricks the human eye by bending light around a person or object. Although the firm has provided only "mockups" in lieu of proof of concept—CEO Guy Cramer says he cannot show the actual technology for security reasons—the company insists it has the backing of both the U.S. Pentagon and the Canadian military.
Invisibility from one's enemies is the Holy Grail of military subterfuge. Barring an elaborate hoax, Quantum Stealth could allow soldiers or SWAT teams to operate in daylight without the fear of detection, or pave the way for a new generation of stealth aircraft and submarines. Hyperstealth even envisions coating an entire fleet of military tanks with the stuff, creating an "invisible army" that's impossible to target.
Barring an elaborate hoax, Quantum Stealth could allow soldiers to operate in daylight without the fear of detection.
Barring an elaborate hoax, Quantum Stealth could allow soldiers to operate in daylight without the fear of detection.
People are understandably skeptical, but Cramer says he's unfazed by his detractors. "Two separate command groups within the U.S. military and two separate Canadian military groups, as well as Federal Emergency Response Team (Counter Terrorism) have seen the actual material so they could verify that I was not just manipulating video or photo results," Cramer told the Daily Mail earlier in the week. "These groups now know that it works and does so without cameras, batteries, lights, or mirrors. Both the U.S. and Canadian military have confirmed that it also works against military [infrared] scopes and thermal optics."
As far-fetched as it sounds, Hyperstealth's technology has some scientific basis. Scientists have in the past built artificially structured "metamaterials" that give the illusion of light passing through a straight line in space. So far, these so-called "cloaks" only work in terahertz frequencies between radio and infrared light, such as microwaves. While a visible-light version is possible in theory, no one has quite figured out how to pull one off yet.
Or have they? We'll believe it when we don't see it.
+ Quantum Stealth
[Via Daily Mail]