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Privacy Policy
Thank you for using our services. This privacy policy went into effect on May 18, 2016.
Weather Underground, a service of The Weather Company, an IBM Business, (sometimes, "we" or "us") is committed to protecting your privacy. This Privacy Policy is important and we encourage you to carefully read it.
This Privacy Policy discloses how we collect, use and share information that we gather about you on wunderground.com ®, wxquickie.com, weatherquickie.com, wundermap.com, i.wund.com, m.wund.com websites (the "Sites"), Wunderground, WunderStation, and Storm mobile applications, as well as our software applications, mobile applications, and other websites and services that reference or link to this Privacy Policy (together, the "Services"). This Privacy Policy also describes the choices you have regarding our use of and your ability to correct the information. The Services do not include websites, mobile applications or other services that link to another privacy policy.
- How We Collect and Use Personal Data and Other Information
- Data Collection Technologies and Consumer Choice
- How We Share or Disclose Your Information
- Other Limitations on Privacy
- Opting-Out, Access, Corrections and Cancellations
- Minors' Privacy and Submissions
- International Transfer
- Our Commitment to Security
- Changes to the Privacy Policy
How We Collect and Use Personal Data and Other Information
In order to operate the Services, maximize your experience, and provide you with enhanced Services, we may collect and use information, some of which may be considered personal data. We collect information from and about you in the following ways:
User Account and Weather Station Registration. When you choose to register a user account, you will be required to provide certain information about yourself. You may register a user account using your e-mail address or your Facebook or Google+ account. You may choose to add additional information to your account, including your first and last name, birthdate, gender, phone number, home address, work address, and television provider. You may also register a weather station or webcam using your name and location of the station. If we can use information, alone or in combination, to reasonably identify you as an individual, we treat the information as personal data.
We use personal data that you provide to give you personalized treatment on the Services; to operate the Services; to analyze, improve, enhance and fine tune our products and the Services; and for any other purpose that is permitted by applicable law and consistent with this Privacy Policy.
Information Provided By You. You may also choose to provide us with information, some of which may be personal data, when you interact with the Services in the following ways:
- Complete a survey—for example, you may choose to provide us an e-mail address so that we can contact you about your survey response;
- Register for a contest, sweepstakes or other promotion —for example, you may provide your telephone and home address and we may be legally obligated to disclose this information if you win;
- Send us an e-mail message or complete an inquiry form to receive additional information–for example, you might e-mail us with a question and we will use your e-mail address to respond to your inquiry;
- Submit a comment, leave feedback, or send us a photo or video—for example, you might submit a cool photo of a weather event you experienced that we may post on the Services so others can enjoy it;
- Report weather or other conditions—for example, you might tell us that the weather in your area is cold or rainy and we may associate that information with your account;
- Send messages using WU mail—for example, if you send a message using WU mail, we will use the information you provide to send the message; and
- Customize the Services—for example, you might set a "home" location so that every time you visit the Services, you are automatically displayed the weather for that home location.
Automatic Collection. We also collect certain information through automated means. Some of the information we collect through automated means may, whether alone or combined with other data, be personal data. For example, we automatically collect:
- Information about your device and device capabilities
- Information about your device operating system
- Information about your browser
- Information about how you use the Services
- Your activities on the Services
- IP address
- Advertising identifiers
- Mobile or Internet Carrier
- Browser type
- Browser identifier
- Referring URL
This information helps us to understand, analyze and measure how users use the Services; manage Services' operations; deliver and measure the effectiveness of advertisements; help diagnose problems; recognize repeat visitors; and facilitate your access to and use of the Services.
Location Information. We also collect location information through the Services so that we can offer you certain location-based services (such as severe weather alerts through our mobile applications), provide advertisements that are relevant to your geographic location, and conduct analytics to improve the Services. The way in which we collect location information is different depending on whether you are accessing the Services through a website or a mobile application.
If you are accessing the Services through the Sites, we use various technologies, including HTML5, to detect your location so that we can automatically show you the weather for your area, rather than some random location. Depending on browser type, your browser may inform you that the Sites would like to collect your location and request your permission to do so. If you allow it, location information is then collected and may be stored locally on your device. If you decline the collection of location information, your location is not collected and you must manually enter your location.
If you are accessing the Services through one of our mobile applications, the way we collect location information will differ depending on your mobile device's operating system. If you decline to allow location information collection, your location is not collected and you must type in a location or zip code to see the weather for that location or zip code.
In the event you allow location information collection through your mobile device, we may collect precise geographic location information. Whether we can collect precise location information is controlled by your device's operating system. Our collection methods include GPS, cellular network location and other location-based services. Depending on your mobile device's operating system, we typically receive the latitude and longitude of your mobile device, as well as date and time, but the precision of latitude and longitude varies greatly and is determined by various factors controlled by your device or mobile service provider. You can turn off location collection through your device settings or by deleting the mobile application from your device.
If you opt to allow the Wunderground or Storm mobile applications to collect location information while the mobile applications are running in the background, you will enable continuous location collection. This allows us to send you severe weather alerts for the area in which you might be traveling and deliver you advertisements tailored to your current location. We also use this location information to conduct analytics and improve the Services. You can turn off continuous location collection at any time through your device settings or by deleting the Wunderground or Storm mobile applications.
Turning off location-based services in either The Wunderground mobile application or Storm mobile application also will disable certain other aspects of the Services, such as location-based severe alerts. However, you may still receive alerts for any location that you entered into one of our mobile applications.
Alerts and Notifications. Certain Services offer you the ability to receive weather-related updates via e-mail, text message, or push notification. To provide these Services, we may need to collect your e-mail address, phone number, device information, and mobile carrier information, in addition to the postal code or geographic area to which the alert, update or notification pertains. If you no longer wish to receive these notifications, you may opt out by turning them off within the alert settings of your user account. You may also opt out through the settings on your mobile device or the particular Service for which you registered.
Other Types of Information We Collect. If you choose to use the feature that allows you to e-mail parts of the Services to a friend, we collect and use your and your friend's e- mail addresses temporarily to send the e-mail due to technical requirements. This information is not used for any other purpose.
Special Note about Content Submissions. The Services may from time to time offer areas where you and other users can post or otherwise submit information, photos, videos, graphics, creative suggestions, ideas, notes, concepts, information, ratings or other materials on or to the Services (collectively, "Submissions"). Any geo-location, tags or other metadata in Submissions may become publicly available. Any information, including personal data, in your Submissions can be read, collected, or used by others. We are not responsible for the information, including personal data, included in your Submissions.
Data Collection Technologies and Consumer Choice
Our Use of Cookies, Web Beacons, Single-pixel Gifs, and Information Saved by Other Technologies
We and third parties acting on our behalf use various technologies that help us to manage the operations of our Services and track usage behavior so that we can tailor information and advertisements to make your visits more enjoyable and meaningful. These data collection technologies include:
Cookies: Cookies are text files containing small amounts of information that are downloaded to your computer or mobile device when you visit a website and stored within your browser. Cookies are then sent back to the originating website on each subsequent visit to that website or to another website that recognizes those cookies. Some cookies on our Services collect IP and Mac addresses, which may be considered personal data in some jurisdictions. Cookies are useful because they allow a website to recognize a user's device. If you have registered for a user account on the Sites, these cookies may let us know who you are, may be necessary to access your account information, and may provide us and our service providers with information that we will use to personalize the Services in accordance with your preferences. You can find more information about cookies at www.allaboutcookies.org.
Web beacons and GIFs: Certain pages on the Services contain web beacons (also known as web bugs, pixel tags and clear GIFs). A pixel tag is an electronic image, often a single pixel (1x1), which is ordinarily not visible to users and may be associated with cookies on users' hard drives. A pixel tag allows us to understand which pages you visit on the Services and are used to help us optimize and tailor the Services for you and other future visitors to the website. Web beacons allow third parties to obtain information, such as the IP address of the computer that downloaded the page on which the web beacon appears, the URL of the page on which the web beacon appears, the time the page containing the web beacon was viewed, the type of browser used to view the page, and the information in cookies sent by the third party.
Local Storage: We use local storage, such as HTML5 Local Storage, to enhance user experience by, for example, storing your user preferences and settings (e.g., volume/mute) in connection with animated content on the Services. Local storage is similar to browser cookies but can store data more complex than simple text. By itself, local storage cannot do anything to or with the data stored on your device. Like cookies, local storage can only access personal data that you have provided on the Services.
Information that we collect via the data collection technologies described in this section may be linked to other information about you and may be personal data. We use the technologies described in this section, alone or in combination, to provide, manage and administer the Services, understand user behavior, target and measure the effectiveness of advertisements, help diagnose problems, recognize repeat visitors, track and analyze usage behavior and, facilitate your access to and use of the Services.
Your browser, such as Internet Explorer, Chrome, Firefox and Safari, may allow you to manage your cookies and local storage. Because each browser is a little different, we encourage you to check your browsers' "Help" feature to learn how to block cookies, how to receive notification of new cookies, and how to disable existing cookies. Please note, however, that without cookies you may not be able to take full advantage of all the Services and some parts of the Services may not function properly. For more information about cookies, please visit www.allaboutcookies.org/manage-cookies/.
Use of Cookies, Web Beacons, and Other Technologies by Advertisers, Ad Networks, and Ad Servers
We adhere to the self-regulatory principles of the Digital Advertising Alliance ("DAA"). We work with a variety of advertisers, advertising networks, advertising servers, and analytics companies ("Ad Partners") that use various technologies to collect data about your use of the Services (such as pages visited, ads viewed or clicked on) in order to send (or serve) relevant ads.
Ad Partners may place cookies, web beacons and/or other data collection technologies on the Services to (among other purposes): track how the Services are used, where users go and what they do after they leave the Services; link users' devices; and serve more relevant ads on the Services or other websites that you visit. More information about this type of advertising is available from the Network Advertising Initiative here.
This Privacy Policy does not cover the practices of our Ad Partners. While we work with Ad Partners to improve user experience, we do not control Ad Partners' technologies. For more information about our Ad Partners' technologies and how they use the information collected by the technologies on the Services and your options not to accept cookies placed by some of Ad Partners on the Services, please visit the DAA's opt-out page.
In addition, you can find the links to the opt-out pages of our Ad Partners that may use data collection technologies on the Services here.
You may also opt-out of additional third-party advertising networks by going to the Network Advertising Initiative's website and following the directions.
The DAA offers AppChoices, a separate choice tool for users to exercise control over the collection and use of data through mobile applications for interest-based advertising and other related uses. To exercise choice for participating companies, you can install the DAA's AppChoices application on your mobile device. Visit here for more information on DAA's AppChoices tool.
The opt-outs described above are device- or browser-specific and may not work on all devices. If you choose to opt-out through any of our Ad Partners' sites, you still may see advertisements but the advertisements will not be based on your interests.
You can also opt-out of future information collection from the Services by ceasing use of the Service or uninstalling the relevant mobile application.
Use of Cookies by Third Parties for Analytics
We contract with certain third parties that use data collection technologies to track, analyze and report data about the use of the Services and to analyze and optimize the performance of the Services. Information about these third parties is available here.
How We Share or Disclose Your Information
One of the most valuable assets of our business is you. As part of the Services, we will prepare and maintain aggregated information collected from the Services and use it for our business purposes. This aggregated information will not contain identifiers that identify you or other individuals.
Except as described below, we do not rent or sell personal data about you with other people or non-affiliated companies.
Third-Party Processors. When your personal data is collected on the Services, it may be shared with selected third parties who assist us with our business operations, with the provision of the Services, with our marketing or advertising campaigns, or in delivering you the features and functionality that you have requested ("Third-Party Processors"). These Third-Party Processors include companies that process credit card information, handle shipping for us, and deliver materials to you via e-mail or postal service, for example. We also may provide personal data to third-party mapping service providers to provide you with map content for the Services. Third-Party Processors are authorized to use the personal data that we provide to them only to carry out the service they are providing for us. We require the Third-Party Processors by contract to secure your personal data and maintain it so that it can be accessed when needed for future purposes. All such Third-Party Processors are contractually bound by us to keep the personal data confidential.
Companies Offering Promotions, Products, or Services. We may share demographic information, location data, advertising identifiers, truncated IP address and aggregate (not individual) usage statistics for the Services with advertisers and other third parties.
At times, we also will provide you with the opportunity to opt-in to receive promotions, products or services from third-party sponsors. With your permission, we will periodically send to you, via e-mail, offers and promotions from our third-party sponsors which we select based upon your interests or user account. In this case, we do not share your information with the third-party sponsors - we do the e-mailing for them. You will always have the opportunity to opt-out of receiving future offers by following the unsubscribe link included with each of our e-mails. In other instances, we provide you with the opportunity to receive products and services directly from specifically-identified third parties through the Services. In these instances, you must explicitly consent to receive each offer. When you explicitly agree to receive offers from specific third parties, your information is shared with those specific third parties to enable them to provide you with the offer you have requested. We are not responsible for the information collection practices of these third parties, and all information provided is governed by the privacy policies of these third parties. You should review the privacy policies of these third parties before supplying personal data to them.
Other Websites, Other Services, Plug-Ins and Links. Like many websites on the Internet and other Internet-based services, the Services may link to webpages located on websites or services maintained by various other entities. In some cases, you may navigate to pages of other websites that are framed with elements of the Services such as in the header or footer. In that case, the URL will identify the site you are visiting. In other cases, such as advertisements, you will be connecting to another site or service when you click on or otherwise activate those opportunities, including click-to-call, click-to-text, and click-to-e-mail opportunities. These other sites and services are not bound by our privacy policy, and we are not responsible for their information collection practices. The privacy policies of other organizations may differ from ours, for example, with respect to the level of security, use of cookies, and collection, use and disclosure of personal data.
Some of the Services allow users to interface with other websites or services, including Facebook, Twitter, Google+, Pinterest, and Gigya. For example, plug-ins, such as Facebook's "Like" button, "Comments" and "Facebook Connect" can connect Facebook, Twitter or other third party services identifiable by their respective logos to the Services. You will remain logged in to those other sites and services until you log off. By proceeding with these interfaces, you allow the Services to access your information on those other sites and services, and you are agreeing to those other sites' and services' terms of use and privacy policies. Once you log into those other sites and services, the content you post on those other sites and services may also post to the Services. Your use of those other sites and services is subject to the privacy policies of those sites and services, and not this Privacy Policy.
Some of the Services use third-party operating systems, platforms, communication services, devices, and software elements (such as mobile device operating systems, wireless services, mobile phone and tablet devices), and some of the Services are provided by third-party distributors, device makers, device operators, platform operators, and communication services. We do not control these third-party entities, products and services, and they may collect, use, process, transmit and disclose your information. For example, these third-party entities, products and services may gather information from the Services in a manner that overrides your settings and preferences in the Services. As we do not control of these third-parties' data handling practices, we recommend that you review their privacy policies, terms of use and license agreements (if any).
Purchase or Sale of Businesses. We continually look for ways to improve our business, including purchasing a business or selling all or part of our business. If we buy, merge, reorganize or sell any business, personal data and non-personal information will likely be disclosed or transferred as part of the transaction. If, in connection with a purchase, sale, merger or reorganization your personal data will be processed in a materially different way, our practice is to notify users who have provided us with an e-mail address via e-mail.
Other Limitations on Privacy
We, our affiliates, or our Third-Party Processors may disclose your personal data without your permission (i) pursuant to judicial or other government subpoenas, warrants, or orders or otherwise to comply with law; (ii) where we believe the rights, property or an individual's safety or security is at risk; (iii) if we find that your actions violate our Terms of Use or any of our other legal rights; or (iv) where otherwise required or permitted by applicable law (which may include a lawful access request by US or foreign courts, governments or law enforcement agencies).
Opting-Out, Access, Corrections and Cancellations
If you have registered a user account with us, you may reset your password, update your personal data, correct information, delete your account or opt-out of certain Services, by accessing your account or you may contact us directly at email@example.com, subject to certain exceptions prescribed by law.
You may have the right to access, update, and correct inaccuracies in certain of your personal data in our custody and control, subject to certain exceptions prescribed by law. You may request to access, update and correct inaccuracies in personal data we have in our custody or control by writing to us at the contact information set out below. We may request certain personal information for the purposes of verifying the identity of the individual seeking access to his or her personal information records.
Minors' Privacy and Submissions
We are committed to protecting the safety and privacy of young people using the Internet. We do not knowingly collect personal data from children under age 13. We believe that children should get their parents' or guardians' consent before giving out any personal data. If you become aware that we have collected personal data from a child without parental consent, please notify us promptly at email@example.com. If we become aware that a child under age 13 has provided us with personal data without parental consent, we will take steps to remove such personal data.
If you are a California resident under age 18 and are a registered user of any of the Services, then you may request that we remove any Submissions that you publicly posted on or in the Services. To request removal of a Submission, please send an email with a detailed description of the specific Submission to email@example.com. We reserve the right to request that you provide information that will enable us to confirm that the Submission that you want removed was created and posted by you.
We will make a good faith effort to delete or remove your Submission from public view as soon as reasonably practicable. Please note, however, that your request that we delete your Submission does not ensure complete or comprehensive removal of your Submission. Your Submission may remain on backup media, cached or otherwise retained by us for administrative or legal purposes or your Submission may remain publicly available if you or someone else has forwarded or re-posted your Submission on another website or service prior to its deletion. We may be required by law to not remove or allow removal of your Submission.
International Transfer
The Services are intended for users located in the United States. The Services are hosted on servers inside and outside the United States. If you are located in the European Union or elsewhere outside of the United States, information that we collect (including through cookies) will be processed and stored in the United States, a jurisdiction in which the data protection and privacy laws may not offer the same level of protection as those in the country where you reside or are a citizen. By using our Services and providing information to use, you consent to the transfer to and processing of information in the United States.
Our Commitment to Security
We have put in place physical, electronic and managerial procedures intended to protect your data. Of course, we cannot guarantee that your communications with the Services will never be unlawfully intercepted or that your personal data will never be unlawfully accessed by third parties. Any transmission of information is at your own risk.
Changes to the Privacy Policy
We reserve the right to change our Privacy Policy as business needs require. If we decide to change our Privacy Policy, we will post those changes here prior to the time they take effect. If we make material changes to the way we use personal data, affected users who have provided us with an e-mail address will be notified via e-mail.Customer Support
Weather Underground
550 Kearny St., Ste 600
San Francisco, CA 94108
Terms and Conditions of Use
The Wunderground.com site is (the "Site") is owned and operated by The Weather Company, LLC, an IBM Business ("WUI"). Listed below are the terms and conditions of use (the "Terms") for this Site. By using, accessing and/or viewing information on the Site, you (the .Participant.) agree to be bound by these Terms. If you violate these Terms, WUI has the right to terminate your use of the Site and/or take appropriate legal actions against you. We reserve the right to change these Terms at any time by posting on the Site. participant understands and agrees that its use of this Site is a benefit voluntarily given by WUI and that WUI may withdraw that benefit and rescind your participation at any time for any reason in its sole discretion. If you do not agree to the Terms you cannot use this Site or the services and information offered herein.
- PERMITTED USE. You may use the Site and the features, information, pictures and other data contained therein (collectively, the "Data") only for personal, non-commercial purposes. You may access, view and make copies of the Data in the Site for your personal, non-commercial use and will not publish or otherwise distribute the Data for any other purpose. Without limiting the foregoing, you may not utilize the Site to sell a product or service, to advertise or direct activity to other websites or for similar commercial activities without our express written consent. You may not modify, publish, transmit, display, participate in the transfer or sale, create derivative works, or in any way exploit, any of the Data, in whole or in part. Further restrictions on the use of this Site and its Data are provided in Sections 2, 6 and 9 of these Terms and in the Photo Gallery Agreement (where applicable).
- OWNERSHIP/TRADEMARKS. Participant does not acquire or have any ownership, license or other proprietary interest in the Site or the Data. You understand that the Site and the Data are protected by copyrights, trademarks, service marks, patents and other proprietary rights and laws. You cannot use any protected material without the express written consent of the owner of such material except as permitted by law. Specifically, some of Data on this Site, including all data derived from the .Personal Weather Station. Network, is unique and proprietary to WUI, is not part of the National Weather Service data network and is not available for commercial use without the advance written consent from WUI. ANY USE OF THIS DATA SHALL ACKNOWLEDGE Wunderground.com AND/OR THE WEATHER EXCHANGE AS THE SOURCE. WUI will take appropriate legal action to protect and safeguard any unauthorized use of this Data.
- PRIVACY POLICY. The use of personal information for this Site is governed by our Privacy Policy.
- COPYRIGHT. If you believe that your copyrighted work has been copied in a way that constitutes copyright infringement, please provide WUI's Copyright Agent the following information in writing, as required by the Digital Millennium Copyright Act, 17 U.S.C. 512 ("DMCA"):
- A physical or electronic signature of a person authorized to act on behalf of the owner of an exclusive right that is allegedly infringed;
- Identification of the copyright work claimed to have been infringed, or, if multiple copyrighted works at a single online site are covered by a single notification, a representative list of such works at that site;
- Identification of the material that is claimed to be infringing or to be the subject of infringing activity and that is to be removed or access to which is to be disabled, and information reasonably sufficient to permit WUI to locate the material;
- Information reasonably sufficient to permit WUI to contact you;
- A statement that you have a good-faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law; and
- A statement that the information in the notification is accurate, and under penalty of perjury, that you are authorized to act on behalf of the owner of an exclusive right that is allegedly infringed.
Our agent for notice of claims of copyright infringement on the Services can be reached as follows:
Copyright Agent
P.O. Box 724554
Atlanta, GA 31139
Phone: (770)226-2824
Fax: (770)226-2632
Email: email@example.com
This contact information is only for reporting copyright infringement under United States law. Contact information for other jurisdictions or other matters is provided below or elsewhere on this site.
WUI has adopted and implemented a policy that provides for the termination in appropriate circumstances of account holders who repeatedly infringe the rights of copyright holders.
To report other alleged violations of rights (including alleged copyright violations under the laws of countries other than the United States), or for all other enquiries, complaints and questions related to the Services, please use the contact information specified in paragraph 4 above.
- MONITORING. WUI shall have the right in its sole discretion to refuse to post or remove any material submitted to or posted on the site. Without limiting the foregoing, WUI shall have the right, but not the obligation, to remove any material we in our sole discretion, find to be in violation of the provisions hereof or otherwise objectionable. However, any opinions, advice, statements, services, offers, or other information or content expressed or made available by third parties, including information providers and users, are those of the respective author(s) or distributor(s) and not that of WUI.
- LINKS. The Site may include links and advertisements to other websites, products or services. You acknowledge that these links are provided solely as a convenience to you and not as an endorsement by WUI or by any of its third-party providers regarding the content of those other websites. Neither WUI nor its third-party providers are responsible for or will have any liability with respect to the information contained in any websites that you may access as a result of such links including any objectionable or offensive content. If you decide to visit any other website or forum for any reason, you do so at your own risk.
- BLOGS/DISCUSSIONS. .Blogs,. or web logs, are a place for individuals to share their interest in weather and the world outdoors with other users of the Weather Underground. Areas of the Site including the .Wunder Blog Directory. allow for public discussion of weather-related ideas, facts and opinions. WUI is not an editor or publisher of the information, advice, ideas, statements, offers, sources or opinions (collectively, the .Shared Information.) supplied by third parties and users of the Site and does not have editorial control over such Shared Information. Any Shared Information expressed or made available by third parties are those of the respective author(s) or distributor(s) and not of WUI, its employees, agents, representatives or affiliates. WUI does not monitor the content of all the Shared Information twenty-four hours a day and, therefore, does not endorse and cannot be responsible for the appropriateness, accuracy or reliability of any Shared Information made by anyone other than WUI.s authorized employees and representatives while acting within the scope of their official capacities. You may post information that is appropriate for general readership. You may not post information that is objectionable, inappropriate or offensive for general readership. WUI is not responsible for or will have any liability with respect to the information contained in any websites that you may access as a result of such links including any objectionable or offensive content. You may not use the Site and/or the discussion forums to advertise or sell a product or service, or to advertise or direct activity to other websites. You may not use the Site for any commercial purpose without the prior written approval of WUI. WUI shall have the right in its sole discretion to refuse to post or remove any material submitted to or posted on the Site including any material that WUI, in its sole discretion, finds to be objectionable or inappropriate in any way.
- ADVERTISERS/VENDORS/SERVICE PROVIDERS. The Site may contain advertising and sponsorship. Advertisers and sponsors are responsible for insuring that materials submitted for inclusion on the Site are accurate and comply with applicable laws. WUI will not be responsible for the illegality of or any error in accuracy in any advertisers. or sponsors. materials. participant understands and agrees that, in order to provide for the use of this Site, WUI contracts with certain vendors and service providers, which have certain rights, limitations of warranties, and limitations of liability in those contracts. Participant understands and agrees that it is not a third party beneficiary under any such agreements, that it has no rights whatsoever pursuant to such agreements, and that it has no contractual or other relationship with any advertiser, business affiliate, vendor or service provider by reason of the use or information provided on this Site or any agreement relating to the Site. To the extent that Participant has any such rights or claims by operation of law or otherwise, Participant hereby waives any and all rights and claims whatsoever against those vendors and service providers whether resulting from the exercise of any right by such vendors or service providers pursuant to such agreements, the any error or omission in the services provided, not provided, withdrawn or terminated, or the use of this Site.
- LIMITATION OF LIABILITY. WUI assumes no responsibility for, and shall not be liable for, any damages or expenses you may incur as a result of any inaccuracy, incompleteness or obsolescence of any Data contained in the Site. THE SERVICES OF THE SITE ARE PROVIDED .AS IS., WITH NO WARRANTIES WHATSOEVER. Without limiting the generality of the forgoing, you agree that neither WUI nor any of its affiliates, employees or agents will be liable to you or to any other party for any direct or indirect damages, or for any special, exemplary, punitive, incidental, consequential or other damages (including, but not limited to, lost profits or lost time), whether based on contract, tort, strict liability or otherwise, which arise out of or are in any way connected with any access to the Site or any viewing or use of any information on the Site. You acknowledge that the limitations in this Section are reasonable and appropriate. WUI DISCLAIMS ALL WARRANTIES REGARDING THE ACCURACY, COMPLETENESS, CURRENCY OR RELIABILITY OF THE DATA IN THE SITE, INCLUDING, WITHOUT LIMITATION, ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT OR OTHERWISE ARISING BY LAW OR STATUTE. YOU AGREE THAT YOUR USE OF, OR RELIANCE UPON, ALL DATA OBTAINED THROUGH THE SITE IS AT YOUR OWN DISCRETION AND RISK.
- UNAUTHORIZED USE/NO INTERFERENCE. You agree that you will not use or attempt to use any method, device, software or routine to harm others or interfere with functioning of the Site or use and/or monitor any information in or related to the Site for any unauthorized purpose. Specifically, each Participant, whether authorized or unauthorized, agrees that it will not (and will not permit any of its employees, agents, and any other third party) do any of the following:
- Upload, post, email, transmit or otherwise make available any Data or content on the Site as to which you do not possess all of the patent, trademark, copyright, trade secret, license or other rights to do so;
- Violate any applicable laws and regulations, whether federal, state, local, foreign or international, applicable to the Site, its Data and/or your use of either, including without limitation U.S. export and re-export control laws and regulations, and you will not otherwise engage in any illegal, manipulative or misleading activity through use of this Site or its Data;
- Use this Site or the Data or provide, link, or otherwise make available, any information on the Site that is unlawful, threatening, abusive, harassing, tortuous, defamatory, vulgar, obscene, libelous, invasive of another.s privacy, hateful, harmful to minors or racially, ethnically or otherwise objectionable;
- Impersonate any person or entity, or otherwise misrepresent your affiliation;
- Manipulate, forge, or otherwise modify information or identifiers in a manner which may hide or disguise the origin of any information;
- Upload, post, email, transmit, link to or otherwise make available any information on the Site that infringes any intellectual property rights or other proprietary rights of others, or that contains any virus, computer code, file, or other material which has as its intended purpose, the interruption, destruction, or loss of functionality of any computer software, Data, hardware, telecommunications equipment, or communications ability;
- Attempt to gain access to confidential information to which you are not entitled;
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Whiskey Point Cabins and RV Park
COVID-19 Campground Visitor Update
We are open to overnight RVers! Please call (907) 235-1961 for reservations, possible restrictions and our most up-to-date information.
30475 Sterling Hwy
Anchor Point, AK 99556
(907) 235-1961
Location: 59.83079, -151.81574
5925 E Bideford Blvd
Palmer, AK 99645
Other Amenities & Services
Recreational Facilities
Recreation Nearby (within 10 miles)
Hunting Nearby (within 20 miles)
On-Site Rentals
Customer Reviews
Julie Andrews
Reviews: 1
Helpful Reviews: 0
How to Read Good Sam Directory Ratings
The three-number rating that accompanies each campground listing in the directory gives readers an at-a-glance assessment of a campground's amenities, cleanliness and environment.
How to read the Good Sam Rating 10/10 /10.
All three ratings categories are measured on a scale of 1 to 10, with 10 being the best.Less than 1 percent of parks or campgrounds receive the coveted 10 / 10 / 10 rating, which indicates superior facilities that are well maintained, clean, well-appointed restrooms and a highly appealing appearance.Campgrounds are inspected annually by dedicated RVers like you.
Completeness of facilities
10 / 10 / 10
The first campground rating evaluates completeness and quality of facilities.In this category we rate interior roads, sites, registration area, hookups, recreation, swimming, security, laundry, store and building maintenance.
Cleanliness and physical characteristics of restrooms and showers
10 / 10 / 10
The second rating category concerns the cleanliness and physical characteristics of toilets, walls, showers, sinks/counters/mirrors and floor. If a park achieves a full point in each of the above, it receives a star (), indicating exceptionally clean restrooms.
Also rated are physical characteristics of restrooms, including interior construction, adequate supplies/odor free, adequate number of facilities, exterior appearance and location in relation to park spaces, and interior appearance.
Visual Appeal and Environmental Quality
10 / 10 / 10
This category addresses the park's setting and site layout, function and identification of signage, overall exterior building maintenance, noise, trash disposal, litter and debris around the grounds and sites, and appearance of grounds, sites and entrance area.
What Makes this Park Family Friendly?
Good Sam Camping gives special recognition to RV Parks that provide family-friendly amenities, activities and services.
- No age restrictions
- Accepts all types of family oriented RVs, including tents, tent campers, camper vans and Class B motorhomes, as well as small trailer
- On-site activities for children (such as board games, arcades, ring toss, badminton, recreation for adults and children like - hiking, canoeing, bicycling, fishing, boating, horseback riding.
- Water activities/amenities such as swim pool, lake swimming, splash-ground
- Is close to Things to See & Do for families such as amusement & theme parks, zoos & animal parks, national monuments, local tours
- Offers full restrooms and bathhouses with at least 3 toilets and showers for men and women
- Family focused events on-site such as weekend events geared towards family throughout the season, themed events designed for families like Halloween or Christmas in July
- Dedicated staff to events
From jct Anchor Point Dr & Sterling Hwy: Go 3-3/4 mi N on Sterling Hwy (L)

subset: commoncrawl


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The 40.4 million people who watched the Oscars this year boosted some other ABC shows, too.
NEW YORK (AP) ? The 40.4 million people who watched the Oscars this year boosted some other ABC shows, too.
Jimmy Kimmel's post-Oscars talk show got its biggest audience in the eight years he's been doing it, the Nielsen Co. said. About 5.8 million people tuned in for the show, which didn't begin until after midnight on the East Coast. Kimmel's earlier time slot on weeknights has also increased his visibility.
It was Kimmel's second-biggest audience ever, behind only a post-Super Bowl program in 2006.
Similarly, the Oscars-focused edition of "Good Morning America" on Monday reached 6.13 million viewers, above the show's season average of 5.27 million. NBC's "Today" show on Monday had 4.71 million viewers. ABC said it checked back to 2004 and couldn't find a larger margin of victory over "Today." Given the longtime dominance of "Today" up until last year, it's a good bet "Good Morning America" hasn't won by that much since the early 1990s.
NBC's most-watched show on Sunday night had less than a tenth of the "Oscars" audience, so it could be considered an achievement that "Today" got that close the next morning.
"Good Morning America" reached 6.12 million viewers last Wednesday, on co-host Robin Roberts' return to work after being out since last summer with a blood and bone marrow disease.
The Oscars had its biggest audience in three years.
When the month is over, CBS said it will have beaten all the other networks in the 18-to-49-year-old demographic that many advertisers seek for the first February since 1998. Among all viewers, CBS has had the top 31 most popular scripted programs in February.
On the other side, NBC's mid-winter slide continued. For the second time in six weeks, the network had a smaller prime-time viewership than the Spanish-language network Univision. Only one NBC show, "Chicago Fire," had a bigger audience than Univision's music awards show "Premio Lo Nuestro."
For the week in prime time, ABC averaged 11.3 million viewers (6.9 rating, 11 share). CBS was second with 9.6 million viewers (6.1, 10), Fox had 6.6 million (3.9, 6), NBC had 3.8 million (2.5, 4), the CW had 1.5 million (1.0, 2) and ION Television had 1.2 million (0.8, 1).
Among the Spanish-language networks, Univision had a 4 million viewer average (2.1, 3), Telemundo had 1.3 million (0.7, 1), UniMas had 590,000 (0.3, 1), Estrella had 190,000 and Azteca 110,000 (both 0.1, 0).
NBC's "Nightly News" topped the evening newscasts with an average of 9.4 million viewers (6.3, 11). ABC's "World News" was second with 8.4 million (5.6, 11) and the "CBS Evening News" had 7.4 million viewers (4.9, 9).
A ratings point represents 1,147,000 households, or 1 percent of the nation's estimated 114.7 million TV homes. The share is the percentage of in-use televisions tuned to a given show.
For the week of Feb. 18-24, the top 10 shows, their networks and viewerships: "The Oscars," ABC, 40.38 million; "Oscars Red Carpet Live" (Sunday, 8 p.m.), ABC, 25.53 million; "NCIS," CBS, 21.08 million; "The Big Bang Theory," CBS, 17.62 million; "Oscars Red Carpet Live" (Sunday, 7:30 p.m.), ABC, 16.5 million; "NCIS: Los Angeles," CBS, 16.27 million; "American Idol" (Wednesday), Fox, 14.37 million; "Person of Interest," CBS, 14.23 million; "American Idol" (Thursday), Fox, 13.66 million; "Two and a Half Men," CBS, 13.41 million.


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Hämta domänen som aldrig går ur stil.
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As I sit in my northern New Mexico hideaway taking a break from the busiest year of my three-decade career, an ancient adage keeps popping into my head: "The old order changeth, bringing forth the new." And as I think about that relevant to our business, I reflect on what has been, what is and what may be coming.
A tremendous fitness industry growth record, particularly in the past 20 years — from about 4,500 private clubs and 2,500 not-for-profits of the early 1980s to more than 24,000 privates, some 8,000 not-for-profits and an estimated 10,000 more studios, facilities and other fitness offerings.
10 million facility memberships in the early 1980s to nearly 40 million members today.
Worldwide recognition of regular exercise as a constant in a healthy lifestyle. The past two decades have been banner times for the health and fitness business, with a facility growth rate of more than 600 percent in 20 years and a membership growth rate of more than 400 percent in that same time period.
A rapidly approaching saturation of clubs predicated by a six percent-plus year-to-year growth rate of new facilities.
A leveling off of the net membership growth rate, as evidenced by statistics that show on average fewer members per club than five years ago.
Consumer dissatisfaction, as noted by a 40 percent or higher annual membership attrition rate.
Fragmentation and potential consolidation in the club sector.
More license and franchise entries, particularly in the express club marketplace, and more niche entities.
Rapid entry of mega-clubs, which are killing off ma and pa independents.
Re-emergence of low-price players, this time with solid marketing plans, well-conceived approaches, and dedication to quality.
These factors point to the maturation of the fitness industry, which is positive. They also point to other considerations that may not be so encouraging.
Further fragmentation. As exercise consumers become more sophisticated and particular, it is almost certain that offerings will fragment further. Facilities may evolve into outreach programming, Internet exercise, small community center satellite facilities, and other offerings that barely exist now.
Operators will concentrate on certain demographic/sociographic segments and less on trying to be something for everyone. Group exercise classes will disappear from many facilities.
Commoditization of membership pricing. The $19-a-month players are having a rapid-fire effect on the health club market, predominantly on the mid-price operators that dominate 75 percent or more of the marketplace. As has happened in other service-based retail businesses, there is likely to be the occurrence of an unwritten price ceiling in all but the higher-demographic, more upscale, large multiplex facilities.
Separation of marketing segments. Try to be everything to everybody and you'll end up being nothing to nobody. We are likely to witness the demarcation of two types of marketing segments: club size and membership typing.
There will be large clubs (100,000 square feet plus) in big population centers; there will be small niche clubs and studios (under 6,000 square feet) all over the place; and there will be mid-sized fitness-only offerings (10,000 to 20,000 square feet). Those likely to suffer are the larger-size fitness-only facilities (25,000 to 40,000 square feet) and the older mid-size athletic clubs that were originally racquets-based.
Concentration on achievable results. To survive, the majority of fitness facilities will have to move toward a model of customer service and programming.
Getting away from the membership model. Paralleling the achievable results model of the future facility will be the de-emphasis of membership as the prerequisite for exercise usage.
More vertical markets for fitness. Finally, the club business has enjoyed an unprecedented run. It is probably over. We will be forced to shift our thinking to health and fitness participation and away from club only.
Whatever befalls us, I submit to you that, "The times they are a changin'."
Michael Scott Scudder is a 30-year veteran of the health club business. He is president of FITNESS FOCUS, a club management training company. He can be reached at 505-690-5974, [email protected] or at www.michaelscottscudder.com.


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[1] Objectives
The MFA degree is recognized as a terminal degree in the area of film production. This program in digital film production emphasizes full-time, professionally oriented study and is aimed toward students wishing to work professionally in the motion picture and related fields or wishing to teach at the university level.
[2] Program Admission Requirements
In addition to the graduate school application and fee, GRE scores, and transcripts, students applying to the MFA program in Digital Filmmaking must also submit the following:
- A statement of purpose (2–3 pages)
- A current résumé or vita
- Two letters of recommendation
- A portfolio of creative work, either visual (video or film work, photographs) or written (screenplays, stage plays, or fiction)
In accordance with the guidelines established in the Graduate Bulletin, up to 15 hours of graduate work from an accredited institution may be accepted at UCA, subject to approval by the graduate dean and the department chair. All transfer hours must be in courses for which an equivalent exists at UCA. Students may be requested to provide support materials, including relevant course syllabi. Thesis hours may not be transferred.
Students admitted with a completed MA or MS degree in film production (or closely related area) may transfer up to 18 hours of graduate course work, subject to approval by the graduate dean and the department chair. All transfer hours must be in courses for which an equivalent exists at UCA. Students may be requested to provide support materials, including relevant course syllabi. Thesis hours may not be transferred. In accordance with the Graduate Bulletin, a minimum of 24 hours credit in residence at UCA is required.
[3] Degree Requirements
The Master of Fine Arts in Digital Filmmaking is a three-year, 60 credit hour terminal degree. The program emphasizes production skills through both a series of production seminars and the thesis project. In addition, students are required to take courses in writing, history, and theory in order to create a well rounded education. Full time students are expected to take nine credits a semester.
[3.1] Courses
The student is required to complete 42 hours of course work before beginning the thesis project.
Required Courses
FILM 5310 Pre-Visualization and Digital Workflow
FILM 6316 Psychoanalytic/Marxist Theories of Cinema
FILM 6317 Cognitive/Ecological Theories of Cinema
FILM 6320 Production Seminar: Audio
FILM 6321 Production Seminar: Cinematography
FILM 6322 Production Seminar: Editing
FILM 6323 Production Seminar: Digital Visual Effects
FILM 6324 Production Seminar: Producing the Motion Picture
FILM 6325 Production Seminar: Directing Actors
FILM 6326 Production Seminar: Directing the Motion Picture
FILM 6340 History of American Cinema
FILM 6341 History of International Cinema
FILM 6360 Screenwriting
FILM 6363 Writing the Short Film
Substitutions may be made at the discretion of the student's advisor and/or committee when completing the Petition for Candidacy.
FILM 5392 Topics in Digital Production
FILM 6390 Directed Study in Digital Filmmaking
[3.2] Comprehensive Examination
The student must pass a comprehensive examination administered by the thesis committee before beginning the thesis project (usually spring semester of the second year). The comprehensive examination will cover history, theory, and production practices.
[3.3] Thesis Project
The thesis project will take the form of a narrative, fiction film with an approximate running time of 20 minutes and maximum running time of 25 minutes.
Students are expected to complete all coursework and pass their comprehensive examination before beginning thesis hours.
By the end of the fourth semester of study (39-42 hours completed) the student will submit a script and production proposal that must be approved by the thesis committee. The script details the student's proposed film and provides the opportunity for review and feedback from the committee. The production proposal will provide the student's vision for the film.
The script and proposal will be submitted to the committee in a formal meeting. Graduate students are required to present their script and proposal orally to their committee, providing members the opportunity to evaluate the student's knowledge and understanding of the proposal as well as the student's ability to reason and present logical explanations to questions related to the completion of the proposed film. The presentation is conducted as a scholarly seminar.
Students typically enroll in nine hours of thesis credits per semester in their third year. Students must complete 18 hours of thesis work to graduate.
The completed thesis project will include the following elements:
- A completed narrative, fiction film with a running time of approximately 20 minutes and a maximum running time of 25 minutes
- An copy of the production proposal, with a new, added Conclusions section
- The final shooting script in proper script format
- A production book containing all relevant pre-production and production paperwork, including, but not limited to script breakdown sheets, story boards, shooting schedule, element lists (props, costumes, etc.), and all necessary release forms (actor, location, music, etc.), as well as creative documents, including shot lists, set plans, and script analysis
When the thesis project is completed an oral examination of the candidate will be held. The oral examination is principally a defense of the thesis. This provides an opportunity for the student to present his/her work to the committee formally and for the committee to indicate its acceptance or to require further work.
[4] Graduate Courses in Digital Filmmaking (FILM)
Follow this link for FILM course descriptions: course link.


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A prosecutor portrayed Anna Nicole Smith Monday as an out-of-control drug addict who pressured doctors into prescribing pain killers and sedatives.
Deputy District Attorney David Barkhurst was the first lawyer to deliver his closing argument to jurors after eight weeks of testimony. His initial emphasis was on addiction, a central dispute between the prosecution and defense.
Superior Court Judge Robert Perry has told jurors a person who seeks drugs primarily to control pain is not an addict.
U.S. & World
But Barkhurst suggested Smith's complaints of pain were an excuse to get drugs.
"Anna Nicole Smith had an addiction problem," he said.
Howard K. Stern and Drs. Sandeep Kapoor and Khristine Eroshevich have pleaded not guilty to conspiring to provide excessive prescription drugs to the former Playboy model while knowing she was an addict.
They are not charged in her 2007 accidental overdose death in Florida.
Barkhurst focused his initial remarks on Kapoor, an internist whom the prosecutor accused of doing inadequate tests before giving Smith the heavy duty opiate Dilaudid that she requested.
"The issue in this case is whether the doctors were acting in good faith," Barkhurst said. "They were no longer treating her pain. They were feeding her addiction."
The argument appeared to cast Smith as a coconspirator, even though she has not been officially given that designation by prosecutors.
Barkhurst conceded that Kapoor once treated Smith for painful cracked ribs. But the drugs were given for too long a period, he said.
"She's seeking the medication she enjoys to make her feel good," the prosecutor said.
There was no testimony that Smith ever sought euphoria from prescription drugs. The defense maintains she suffered from chronic pain and a number of ailments that sent her to doctors in search of relief.
Another prosecutor and three defense attorneys were expected to offer closing arguments before the case goes to the jury.
Defense attorneys Steve Sadow for Stern, Brad Brunon for Eroshevich and Ellyn Garafalo for Kapoor were expected to argue for acquittal, claiming the defendants cared deeply for Smith and were trying to help her with legitimate medical concerns.
Earlier, the judge dismissed two charges against Stern of obtaining drugs for her by fraud and deceit, including use of false names. He also dismissed part of a conspiracy count against Stern and Kapoor, ruling there was insufficient proof the two men conspired to obtain controlled drugs through fraud and deceit.


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Executive producer of PGA TOUR.com Scott Gutterman feels that by extending reach to Twitter and Facebook, fans will experience a "direct connection" that they crave but admits that "their audience numbers are not as high as the Tour would ultimately like." Guttman understands that "two-way communication of social media doesn't happen overnight."
ESPN sports analyst and former NBA star Jalen Rose believes that "interaction" is the key to more fans and followers.
"The PGA needs to talk with the fans who are posting on their wall. They need to interact with people talking about golf on Twitter, and even have golfers give live lessons on Ustream! It's time for the PGA to build a culture where golfers and golf fans come to the PGA's social media accounts when they want to talk or find out more about the sport."
Various internet studies comparing Twitter and Facebook mention that, although many users have profiles in both communities with some interconnectedness, some celebrities grow a much larger fan base due to the scope and ease of communication through one social medium over the other.
Coincidentally, social media trends indicate that although most Fortune 100 companies have some type of social media presence, Twitter is becoming more popular.
For now, the PGA Tour seems to have a better connection with its Facebook group probably because this social media option is more like its current website.
golf videos as well as over 128,000 visits to the site to date, it can hardly be considered "social" media.
Taking into consideration that the PGA Tour has more than double the number of Facebook fans (45,000) over Twitter followers (about 21,000) and that the PGA of America maintains that there are 27 million golfers in the USA, the Tour should be asking what can be done to grow their visibility on both platforms as well as internationally as golf is a worldwide sport.
One way to reach fans en masse and in person? How about on-course during an event: go to where the fans are and seek them out. Although cell phones are considered a "no-no" at events, perhaps the PGA Tour could set up special tents with Twitter on net books close enough to the action where fans could post tweets in exchange for giveaways. The winner gets tickets to a future event or an 'inside the ropes' activity. Sign up as a "follower" and see your name on one of the big boards around the golf course!
Six events are set up for the West Coast Swing alone, which puts into play two Arizona golf courses and four more in California. Followers could be increased by reaching out on-course as opposed to solely through internet strategies.
The list of "fan-friendly" PGA Tour golfers can perhaps also use their power of persuasion by adding the @PGATour link occasionally during a tweet. The connection between professional golfers and the Tour would benefit because the PGA Tour has the more statistical analysis while the golfer could add 'pizzazz'.
John Daly, one of the most vibrant "tweeters" in the world of social media, (@PGA_JohnDaly), currently has over 44,000 fans on Twitter, more than double the number of followers than @PGATour yet falls short on the number of Facebook followers with slightly more than 14,000 fans.
Daly keeps in touch and keeps it "real" and so he appeals more to Twitter fans. When someone asks a question (and he's available) they can expect a response from JD.
John involves the fans with regularity from mounting a Twitter campaign as the Golf Channel's next "Haney project" to offering autographed copies of his new CD. Now that's the way to market yourself!
Of course Daly's eclectic lifestyle makes many fans want to keep track of his larger-than-life status but maybe the PGA Tour should take a tip from JD when it comes to Twitter because communication and putting a face to the tour really helps in adding value to the brand.
Adding fan base may as simple as having a a few surprise celebrity "tweeters" on @PGATour or following a few of the hot golf bloggers to stir things up a little (like @golf4beginners for instance?)
Other PGA and LPGA Tour golfers are enjoying celebrity status on Twitter rather than on Facebook and finding it easier to jot down a quick note while practicing or even just after winning an event.
Ian Poulter, @Ianjamespoulter (7,004 Facebook/ 977,239 Twitter fans) just won his first event ever in the US, a match-play event and, at 2:01am after the event tweeted, "Evening friends, What a day, just sitting on my bed in palm springs, doing cobra commercial tomorrow. 6.45 start, so happy after winning." You can't get much closer to your golf hero than that!
Michelle Wie, @theMichelleWie (2,716 Facebook/14,984 Twitter) told her fans what she was doing on Valentines Day: "spending valentines day writing a paper and listening to Metallica in my hotel room. haha so ideal...not. :)" Who would have thought Michelle Wie to like Metallica!
Stewart Cink (2173 Facebook, 1,226,058 twitter) asked fans about some of their favorite songs: "Just listening to David Bowie's "Space Oddity" on the way to practice. One of few songs I like that include a countdown. Your favorites?"
All of the examples above have both Facebook pages and Twitter accounts but less time is needed for a 140 character update than the investment of time required with Facebook.
With the ability to have tweets directly imported to Facebook, MySpace and other social websites, fans still feel connected but the connection originated with Twitter. Facebook also looks and feels like any other website, with the ability to put up a "wall" separating the fans from personal connection.
That being said, both social media platforms are tools for communication, each with its own unique functionality. Whereas Twitter has become more of a quick way to meet friends and network, Facebook prides itself on a deeper level connection.
Both forms of social media are necessary in order for the PGA Tour to grow on an international level. If only the Tour could find a way to "humanize" itself and add a bit of the celebrity mix which people seem to gravitate towards, it would marry both its online business concern with a more approachable presence.
Written by Stacy Solomon
Stacy Solomon on Facebook
Tweet this blog… Your followers will thank you!


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What do politics and programming languages have in common?
This is a blog entry about programming languages, but I'm going to start out talking about politics.
Trigger Words in Politics
I'm currently volunteering for the Barack Obama campaign for president in the United States. If there's a single thing one learns quickly in politics, it's this: ideas themselves matter a lot less than getting people to remember them. It's sad, because people who care about the important problems facing the government veritably thrive on those ideas. But the other 90% of people who ultimately make the decision in the end will have trouble just keeping straight who says what.
The solution: trigger words. Candidates express their ideas, but they always attach a word or short phrase. The word or phrase is far too short to ever really capture any idea worth its salt; but it's what people will remember. So Barack Obama talks about "the politics of hope." He says "change" a lot. And a good number of people will know that Barack advocates "a politics of hope" and "change" without being able to tell you what that actually means. The words, in fact, act as a kind of subconscious repository of those ideas that people don't mention anyway. When Barack talks about the need to respect the dignity of people around the world instead of barricading against them as potential terrorists, he throws in the phrase "politics of hope," and people add that to the ideas they associate with the phrase. When he talks about banishing corporate lobbyists from the White House, or refers to his legislative work to stop unseemly relationships between members of Congress and lobbyists, he says "change" and this gets added to the meaning of change. People remember the good feelings they had when they heard these terms before.
Of course, two can play at that game. Since "the politics of hope" is in the end a vague term with very little meaning, it's open for twisting and manipulation. So it happens that, every time Barack Obama says he doesn't think something will work, or that something is a bad idea, the response from other campaigns is "what happened to the politics of hope, eh Barack?" And now that Barack did very well in the Iowa caucus, other candidates are scrambling to stand for "change"… but one notable exception, most of them are not talking about lobbyists and centers of political power, but rather about their own pet issues. So it happens that one can have a spirited debate over trigger words without ever touching on actual policy differences. Yet, one must defend one's trigger words. It would be ridiculous for Barack to respond that change and the politics of hope are just words and let's forget them all; because those words are the repository of people's good will toward the whole campaign.
Okay, yeah. I promised this was about programming languages. Here we go.
Trigger Words in Programming
So it was in this context that I came across a discussion across several blogs, including here and here. I tend to agree with these authors and most issues, but I have to object that they are throwing a trigger word under the bus in the process, and that's a serious mistake. That word is "intuitive".
Yes, intuitive is basically a trigger word. People have seen languages where you have to keep looking everything up in a reference manual, or else memorize large amounts of information (e.g., Visual Basic). And people have seen languages where things just seem to make sense (insert favorite language here). And they prefer the latter kind of language, which is widely identified as being intuitive. It's a mistake to say that "intuitive" means familiar. If anything, it means something a little closer to elegant; but I'd go for a new phrase I'm about to invent. Intuitive means idea-efficient. It means that there exists a small set of ideas whose straight-forward application can lead to good solutions to a large set of problems. The principle of least surprise is, therefore, certainly a part of it. So is the central design principle of Scheme, that "Programming languages should be designed not by piling
feature on top of feature, but by removing the weaknesses and restrictions that make additional features appear necessary." In the end, though, the exact meaning of the word is something that's experienced, not explained. And that's why the word itself is of such value; because I don't want to rewrite this paragraph every time I want to mention the concept of an intuitive language.
Calling something unintuitive simply because it's unfamiliar is a lot like saying, "What ever happened to the politics of hope, eh Barack?" And responding that intuitiveness is overrated is a lot like responding with, "The politics of hope doesn't matter, after all."
So that's my plea. Respect the idea of an intuitive language. Defend it, and point out that it doesn't mean "familiar." Otherwise, we're throwing away experience that could lead people to make wiser decisions about their tools.
4 CommentsLeave a Comment
Maxim Khailo / Jan 7 2008 8:29 pm
I enjoyed your read. (I personally am supporting Mike Gravel.) An intuitive definition of Intuitiveness to me is the feeling of something working the way you expect it. Often times expectations are set by previous learned approaches, which in the software world consistency matters.
Ganapathy Subramaniam / Jan 8 2009 11:53 am
Interesting points.
Using politics to obtain power is acceptable..but atleast once the power is obtained one must stop focussing on the politics and start working.
similar to (good)leaders absorbing the good of the past, and eliminating the bad, one can cleanup a language but not necessarily with a "brand new (programming)language"
and congrats on the successful campaign!
Leon P Smith / Jun 2 2009 1:52 pm
Hahaha, great article. Programming language adoption is very frequently driven by politics, not technical merit. I googled "politics of programming" and the first relevant hit was about programming languages. And somebody who also likes Scheme and Haskell.


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MTV is still moving forward with plans to air its intervention-style reality show featuring the late DJ AM, according to The Hollywood Reporter.
As previously reported on AccessHollywood.com, production on "Gone Too Far" was completed just three days before DJ AM – whose real name was Adam Goldstein – was found dead in his New York City apartment at the age of 36.
VIEW THE PHOTOS: In Memoriam: The Stars We Lost During Summer 2009
When contacted by Access Hollywood, a rep for the network said "no decisions have been made yet." However, sources reportedly told The Hollywood Reporter that MTV has been in talks with DJ AM's family and is still planning to air the series.
"Gone Too Far" showcases DJ AM as the once-addicted and now sober guide helping other people through the battles with drug dependencies. In helping get others off drugs, DJ AM had sought the assistance of an addiction specialist, who was going to be present with him throughout the series.
VIEW THE PHOTOS: The Stars Say Goodbye To DJ AM
The series was originally slated to debut on October 5, 2009.
While toxicology reports have yet to be released, earlier this month, People reported the celebrity DJ had ingested eight OxyContin pills and had a ninth in his mouth when he was found dead.
According to People's law enforcement source, the nine pills suggest that DJ AM took his own life.
VIEW THE PHOTOS: A Look Back: DJ AM Coast To Coast
"He wanted to die," the law enforcement source told the mag. "He was going unconscious when he took the last one. He didn't even swallow it."
AH NATION: Should MTV still air "Gone Too Far"? CLICK HERE to let your voice be heard!
Related Content from AccessHollywood.com:
PLAY IT NOW: Friends, Family & Stars Attend DJ AM's 12-Step Memorial (September 3, 2009)
PLAY IT NOW: Access Extended: Dr. Drew Pinsky - DJ AM 'Was A Great Guy'
MORE ACCESS ON THESE TOPICS: DJ AM - Reality TV - TV - MTV - Music


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Rocky Start Sinks KK
KK got off to a rocky start, settled in but the Phillies fell one run short and ended a 5-5 home stand. The loss dropped their Citizens Bank Park record to 17-24, certainly not the norm for the last five seasons.
Before the Phillies came to bat, they were down five runs on four hits. KK yielded two hits and no runs through his next six innings. His season has been hit and miss. In five of his 12 stars, he's allowed five earned runs or more (0-5, 9.69 ERA). In his other seven starts, two earned runs or less (2-2, 2.14).
Meanwhile, the offense came close but once again couldn't come up with a key hit. RISP was the culprit, 0-10.
The loss was their 42. They didn't get to that number last season until August 16.
Following the game the Phillies headed for Miami and a weekend series in the Marlins' new home. Next nine games will be against NL East rivals, a good time to get a good streak going. Winless Cliff starts the trip tonight.
Down on the Farm
**Lehigh Valley romped, 10-1, over Rochester. LF Pete Orr, 3-4, three RBI, two steals. RHS Tyler Cloyd (7-1) was the winner, 1 run, 6 innings. RHR Michael Cisco, just up from AA, threw three scoreless innings for a save. Cloyd and INF Kevin Fransden have been named to the North squad for the All-Star Game.
**Reading dropped a 5-2 decision to Richmond. LF Leandro Castro, single, 24th double, RBI.
**Clearwater returned home and beat Lakeland, 7-1. C Cameron Rupp, double, 6th homer, two RBI. Win went to Brody Colvin (4-4), 0 runs, 7 innings, 9 strikeouts.
**Lakewood packed in 8,000 fans for Ryan Howard's rehab start. Scoring three in the last of the ninth, the BlueClaws edged West Virginia, 7-6. DH Howard was 2-4, 3 RBI. 1B Chris Duffy stretched his hitting streak to 14 games with a home run and walk-off two-run single.
**Williamsport saw Auburn score three in the bottom of the ninth for a 4-3 win. 2B Tyler Greene, single, double, home run, RBI.
**Gulf Coast League Phillies won second in a row, 11-5, over the Blue Jays after starting the season 0-6. DH Williams Astudillo, 3-4, boosting average to .455.
Alumni webpage
Check out new Alumni News & Notes at www.phillies.com/alumni.


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Miami Vice: The Game
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In Miami Vice: The Game, players follow a storyline set just before the events of the film. Gamers must build up the nefarious reputation necessary to infiltrate the seedy underbelly of South Beach, and ultimately bring down the organization of an "untouchable" South American drug lord. Play as undercover cops Crockett and Tubbs in the notorious world of Miami Vice -- the mansions, the money, and the mayhem -- set in present-day Miami. Experience cutting-edge motion capture, highly-detailed environments, and lighting effects inspired by the film created to maximize the technology of the PSP system. Play as partners with wireless action. Drug Trading - Raise needed capital and build reputation by managing drug inventory. Hacking - Unlock sensitive information (security codes, locations, etc.) Interactive Cutscene Encounters (ICE) - Continue to boost reputation through dramatic interactive cinematic encounters with powerful drug lords. Establish rep as a major player in the narcotics world through contraband trading, aggressively interacting with drug barons, and pursuing criminals with reckless abandon. Armed with intelligence from informants and utilizing hacking skills, take on the enemy in varied locations with an impressive array of weapons. Experience high-speed chases through Miami's treacherous waterways while engaging in boat-to-boat shootouts.
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10 Ways to Wear a Scarf from the Sharon Haver for About.com at Barney's New York Style Video Series…
The first of my Style Video Series for About.com is released and I'd love to share the video with you. Scarves are so on trend right now and please watch for some helpful how-to tips on how to make a scarf a fantastic accessory in your wardrobe!
Watch: How to Tie a Scarf…
>> Lot's more tips about how to wear a scarf from this link.
Transcript: 10 Ways to Wear a Scarf with Sharon Haver
Hello! I'm Sharon Haver, the founder of focusonstyle.com. And I'm here for About.com at Barney's New York and we're going to talk about the best scarves to wear and what scarf styles look great to accessorize your wardrobe and stay modern and on trend.
Scarves as Ties
We're here with Nora King our model and Nora is demonstrating a very cute, young way of wearing a tie and what it is is – it's a regular average medium square scarf, the classic square silk scarf. Silk is kind of important in this and we ties it like a man's tie. And it's a really sweet fresh way and it actually works better on someone with a little of a younger feel. And doesn't take it too seriously.
Scarves in Triangles
One of the ways you could wear it is the way I have it – it's the same size scarf and all if did was I tied it as a triangle and then I turned the ends over once so, it just doesn't look so stiff, put it on, yeah you could try the same thing – you twisted these? Yeah. Once. And you just put it on naturally.
Scarves as Ascots
And, if it starts to slip you may want to put a little knot in it. Now, that's another way. Nora did it more like an ascot. So, what I did was, I just put it on and tied it to the side, Nora put it in the other way, and then she took the two ends and she tied it in the front as if it was an ascot, which is very chic right now.
Scarves as Head Wraps
And that's another thing you can do with the same size scarf. You take the scarf, depending on your head size folding it over once or twice. And, this is a good way, when your hair is a little mussy in the summer. Tie it in the back. Bad hair day and keep it a little, maybe to the side a little bit. And this would look really pretty with large sunglasses to sort of complete the look.
Scarves as Blouses
Then you can take the scarf and you can fold it in half and make believe that Nora is not wearing anything underneath. Take the ends, tie it once this way. And then you take the two loose ends here and you tie them in the back. And you get a quick cute little blouse out of it.
Scarves as Belts
Dressing up a pair of jeans is taking this scarf and making it really narrow and you can put it through your belt loops and then tie it and make it really pretty. Soft and easy. Just might need the extra know…belt. So you have that.
Scarves as Throws
Take the scarf you hold it the narrow way, put a knot on either end, put your arms, here's a sleeve and a sleeve and turn around, and you get a quick little throw out of it. And that's al with a basic size medium scarf. Another great size scarf is an oblong. It's a soft woven fabric. A pashmina or a cotton. You can do so much more.
Scarves Around the Neck
The easiest thing is just take it, put it around your neck and put it this way and tie it that way for something very soft and casual and it could be over a jacket and it just adds another layer and dimension to what you're wearing.
Fold it in half. Put it around your neck, make a loop, bring it through, and that's you have a simple basic knot which is really pretty.
Small Square Scarf Ideas
The other scarf which I think is really important in the summer is the tiny little square. You can do so many things with it. You can simply wear it like the perfect little neckerchief, like that, over a white T shirt and instantly it almost becomes a necklace to what you are wearing. You could wear this more like a kerchief. Like the little tales turning up in the back, just like that.
If you're just wearing something really simple like a white tank and a pair of jeans, could twist it around a couple of times, and it's instant jewelry.
Large Scarf Ideas
The big square. Tie it around once. Make a soft knot on the side, put it down that way. Another option is a very beautiful light weight evening scarf. Something that simply just rests on your shoulders and just sort of wear and it dresses up a simple outfit. And it's not as outdated as that big old pashmina. And it's much more modern, it just stays warm and beautiful and if you really need some versatility you can just simply make a knot.
Keep it simple, not contrived and easy. To learn more, visit us on the Web at About.com.
>> Video and Transcript courtesy of About.com. Please see here for version.


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LONDON (AP) - Barclays, Britain's second largest bank, plans to issue new shares worth 5.8 billion pounds ($8.9 billion) to shore up its capital and satisfy new regulatory requirements meant to prevent a repeat of the 2008 crisis. Its stock price plunged as investors worried dividends would be cut and share value diluted.
LONDON (AP) � Barclays, Britain's second largest bank, plans to issue new shares worth 5.8 billion pounds ($8.9 billion) to shore up its capital and satisfy new regulatory requirements meant to prevent a repeat of the 2008 crisis. Its stock price plunged as investors worried dividends would be cut and share value diluted.
The sale of stock to existing shareholders was announced Tuesday along with the bank's first half earnings, and came after the Prudential Regulation Authority told Barclays and other lenders to increase their capital as a buffer against future crises.
Barclays said its leverage ratio � the amount of capital held against total assets �was 2.2 percent compared with the new requirement of 3 percent. That translated to a shortfall in capital of 12.8 billion pounds ($19.6 billion).
"It's not a hole in the balance sheet. It's the product of a series of calculations and adjustments both to the gross side of our balance sheet and our capital," Chief Executive Antony Jenkins told the BBC. "We haven't been trading recklessly. This is the product of a long set of conversations with the PRA."
Investors were jolted by the figures, however, and sent shares in Barclays 6.1 percent lower.
The British regulator has increased pressure on banks to hold more capital at a time when they are also being pushed to lend more to businesses and families to help kick-start the economy, which has been slow to recover from the global economic crisis.
Besides the share issue, Barclays' plan also calls for a reduction in leverage � the amount of debt used to finance investments � and the retention of earnings. That could mean lower dividend payments to shareholders. The bank will also issue 2 billion pounds of bonds that could be easily converted into shares � if the bank gets into trouble.
Jenkins described the move to build more capital as an effort to act prudently. He's been anxious to wrestle to the ground what he described as legacy issues that were created before he was named CEO last August.
Before Jenkins took over and promised the bank would be as ethical as profitable, Barclays was shaken by a string of scandals costing it billions of pounds.
The institution, founded by Quakers and once known for thrift, has been fined by regulators in the U.S. and Britain for manipulating the London interbank offered rate, or LIBOR, the benchmark for trillions of dollars in loans � including some home mortgages. It is also fighting a half-billion dollars in fines for allegedly manipulating electricity prices in California and other western states.
In its earnings statement, which showed net income of 671 million pounds for the first half of 2013 compared with 148 million pounds a year earlier, Barclays said it set aside 2 billion pounds for the mis-selling of payment protection insurance and controversial interest rate swaps.
But Jenkins insisted that the bank was moving in the right direction � despite past issues.
"The important thing is to deal with them in a way that is bold and decisive," he said. "I do think we've made tremendous progress."
Regulators welcomed the bank's actions to increase its capital buffers.
"We have considered all elements of the plan, including new capital issuance, planned dividends and management actions to be taken and, based on Barclays' projections, conclude that it is a credible plan to meet a leverage ratio of 3 percent, after adjustments, by June 2014 without cutting back on lending to the real economy," the PRA said in statement.
Analysts said that Barclays had little choice � it had to meet the new regulatory requirements.
"On a broad level, Barclays is the bad boy of the U.K.," said Ishaq Siddiqi, a market strategist with ETX Capital. "But it's not the only bad boy in the European banking sector."
At the same time, fund managers like Richard Black of Legal & General Investment Management, noted the requirements were much more stringent than anything experienced before in Britain. He said regulators are "trying to go to a gold-plated standard." The new capital would eliminate some uncertainty, he said, but at the expense of dividends.
In the statement Tuesday, the bank also revealed it that the Financial Conduct Authority's gave preliminary findings of a probe over fees paid to four employees under a 2008 fundraising from Qatari investors.
Barclays said it had contested the findings, and that more information would come soon.