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Rain has finally returned some green to the pastures on this broad lowland, and as the cows mow down the new blades and inhale them hungrily, Shitaye talks about her own hunger—months-long, paralyzing, intractable. Shitaye is not her real name. It has been changed to protect her security. Drought killed the harvest she had hoped to reap in June. Since January, family meals have consisted of a bit of corn and coffee in the morning with nothing else for the rest of the day. And some days there has been no food at all.
Here, in the West Arsi Zone of central Ethiopia, the convergence of failed rains, chronic poverty, and a wild spike in food prices, like those now roiling other parts of the globe, have left 320,000 people needing relief, according to government figures. Only some of them have gotten aid. Recently, the Ethiopian government more than doubled its figures for those requiring help as a consequence of drought that has gripped parts of the country. Now, the government says, 4.6 million people nationwide—up from 2.2 million earlier this year—need emergency assistance, and 75,000 children are suffering with severe acute malnutrition.
Aid workers report that in northern parts of Ethiopia's Somali region, where most people make their living as herders, rain has not fallen in two years. South, in the Dire district of Oromia's Borena Zone, the 45 days of rain that normally replenish the area between March and May dwindled to 15 last year, and just five this year, leaving pasturelands parched and fields too dry to produce the basic staples people depend on. According to the government, almost 62,000 people live in the district and 90 percent of them now need assistance.
Shitaye, a widow and grandmother of 10, says the current troubles are even worse than the hunger that killed about a million people in Ethiopia in 1984. This time, she says, there is no way families can supplement their meager household stocks by selling things in the market to buy food: Grain prices have climbed far out of reach.
In area markets toward the latter half of June, a quintal of corn was selling for 600 birr, or $64, and teff, a type of grain from which people make a pancake-like bread, had spiraled up to 1,100 birr, or $117, for the same volume—prices that are three times their normal amount.
In West Arsi, a major infusion of food for people and seeds for their fields will be essential to avoid an even deeper crisis next year. In its latest appeal, the Ethiopian government says it needs $325 million to meet the needs of beneficiaries across the country.
Oxfam International is responding to the crisis with a $2.42 million initiative aimed at helping 225,000 people in three regions—Oromia, Afar, Somali. Programs include the provision of clean drinking water for families and livestock, livestock vaccinations and feeding, the distribution of seeds to allow families to plant crops for the next harvest, and cash-for-work initiatives to help people earn some money.
"We're wondering if we'll survive until September," says a man sitting near Shitaye.
"We rest everything on our creator," she adds, cradling one of her grandchildren. "We beg him that everything will turn out to be good."
]]>Ethiopia's finest coffee is grown in the shade of native trees, which allows the coffee cherries to retain their moisture until they are ready to be picked. Without the shade of these generations-old trees, the coffee bushes would produce bitter tasting, inferior quality beans.
Berhanu says he knows it pays dividends to protect the environment. "One of our family plots had its natural shade deforested and so the coffee beans that particular plot yields are not of the expected high quality," says Berhanu. "Our cooperative union will not accept lower-grade coffee to be sold in the international specialty market, so we sell it for local consumption and make less money from it."
To remedy this problem, Berhanu is getting technical support from experts at the local agricultural bureau to reforest the plot with indigenous trees. The agricultural bureau is providing Berhanu and others in the area with tree seedlings.
With the mid-day sun peeking through the canopy of trees and the birds calling in the distance, Berhanu says he is at his best when he is hard at work on his family's coffee plots. "You see, it is not just the coffee bushes that enjoy the shades," he chuckles as he makes himself comfortable under a giant sycamore tree. "After a long day's work, a little rest under the shade of these old trees rejuvenates my soul."
Parents to 12 children, Berhanu and his wife Aster have been growing coffee for the past 10 years. They depend on the income they get from growing world renowned Yirgacheffe coffee to support eight of their children that are still living with them and are attending school.
Berhanu and Aster were new to the coffee business when, in 2001, the price of coffee sank to a 30-year low and the global coffee crisis hit Ethiopia—the birthplace of coffee. Rather than giving up in despair, Berhanu and his family were determined to ride out the storm and come out stronger than when they started. Oxfam America was by their side as it led a global campaign to bring the plight of Ethiopian coffee growers to the attention of national and international policy makers, consumer governments, international coffee roasters and consumers.
The couple says they have come a long way since the coffee crisis, which threatened their livelihoods and caused a shock to the country's coffee economy. Gone are the days when they had to sell whatever meager assets they had to put food on the table. "Our living conditions have improved significantly," says Aster. "As a mother, I dream of even better things for my family, but right now, I am secure knowing that my family is well fed, healthy, and that my children go to school".
It was just a little over a year ago that 238 coffee growers in Werka came together to form a primary cooperative under the Yirgacheffe Coffee Farmers Cooperative Union. Soon after Werka joined the Union, membership shot up to 300 when word got out that Oxfam America was launching a project to support coffee quality improvement by funding the purchase of an eco-friendly coffee washing station.
As a natural extension of its global campaign and advocacy work to help Ethiopian coffee growers earn better prices, Oxfam America is increasingly investing in coffee quality improvement, focusing on eco-friendly coffee processing. This is one component of Oxfam America's effort to help cooperatives produce quality coffee and generate additional premium by selling their beans on the international specialty coffee market. The Werka project is one of three such projects that Oxfam America has funded in three different coffee growing regions of Ethiopia.
The funding for Werka and the other two cooperatives was made available as an interest free revolving loan of about US$ 150,000 each to be paid back in five years to be re-invested in another cooperative, yielding much higher returns on initial donor investment. Financing the equipment with a loan makes cooperative members accountable for the loan repayment and solidifies the fact that they are the real owners of the investment.
By utilizing eco-friendly coffee processing, the cooperatives will not only increase their income as a result of selling washed coffee but also address environmental pollution related to the conventional coffee processing method. In the conventional method the coffee pulp and mucilage are removed from the beans and get discharged into nearby streams and ponds where they decompose and deteriorate the water quality of ponds and streams that the local community uses for household consumption. The eco-friendly method of processing reduces the amount of organic waste from the washing process and cuts water usage by 98.5 percent.
Members of Werka cooperative are eagerly awaiting the next coffee harvesting season to begin using their newly installed eco-friendly washing machine. They say having such a facility on site will allow them to kill two birds with one stone—increase their income by selling washed coffee and also in the process conserve the environment that is so crucial for their ability to continue producing high quality coffee. With minimum additional investment, the accumulated pulp and mucilage, which are organic by-products of washed coffee, can be converted into bio-fuel, fertilizer, and animal feed to boost the income of coffee growers; Oxfam America has plans to invest in such a pilot project in 2008.
"Producing high-quality coffee will give us the legitimacy to demand better price in the international market," says Berhanu, his fingers moving nimbly as he carefully picks the ripened coffee cherries and places them in a basket. "So, the way I see it, the Werka project represents the best combination of solutions—earn more for our hard work, while at the same time preserving the environment that we depend on for our livelihoods."
]]>In April, the Ethiopian government announced that 2.18 million people now need emergency food assistance. Citing the toll water shortages have taken on crops and pastureland, Ethiopia has asked donors for $67.7 million in aid to help it meet the nutritional needs of people in six of the country's nine states, as well as needs for emergency water provision, animal care, and seeds. The government has also said an additional 947,383 people would have their emergency needs met through Ethiopia's existing safety net.
Oxfam and the local groups with which it partners are responding to the crisis in the Somali and Oromia regions through a multi-pronged approach which not only addresses the immediate requirements families have for water, but also provides some help to reduce the risk of hardship during the next water shortage.
In Ethiopia, the daily chore of fetching water usually falls to women and children. In drought situations, when local sources such as shallow ponds or wells dry up, the trek for this essential resource becomes even more grueling.
The Liben Pastoralist Development Association, an Oxfam partner working in the southern part of the country, realized how acute the water shortage had become when it began receiving reports of women, some of them pregnant, walking more than 18 miles from their villages to the nearest water point. Laden with 20-liter jugs of water, some of those women miscarried. Others delivered their babies along the road.
In one part of the Somali region, Oxfam learned that people were selling jerricans of water for 30 birr, or about $3.20—a small fortune in a country where poverty is widespread. Some private businesses had even started importing water from Hargessa in Somaliland.
An assessment team that traveled to the Borena zone in southern Ethiopia reported in March that more than 17,000 animals had died since January in the 11 districts it visited. Herding families in the area depend on those animals—cows, goats, sheep, camels, donkeys—not only for food but also as a critical source of income. The team found that drought had prompted the closing of 29 schools in that area because there was no water for the students. And local officials told team members that many elderly residents were showing signs of malnutrition—a possible indication that the Borena people were using one of their traditional coping strategies. In their culture, the first priority of women during food shortages is to invest in the youngest generation: children eat before their elders do.
Families in these dry pastoral areas have developed a number of ways to cope with recurrent drought. Some of them have been able to keep reserves of hay on hand for their animals when the pasture dries up. Sometimes, people slaughter their cows and goats and use the meat to help feed their families. When they can, they hunt for wood to sell or to turn into charcoal. If families lose their entire herds, other families contribute animals to get a new herd started.
But over the years, the persistent crises have depleted the assets of many people and exhausted their ability to cope. For herders, their traditional means of managing are also running headlong into modern realities. For instance, the populations of both people and their animals are growing. The allocation of communal grazing areas to private investors and a system of regionalization is limiting the amount of land herders can have access to. And bush, once burned off by fires that have since been banned, continues to encroach on valuable pastureland.
One of the consequences of the current crisis is a plunge in the value of animals. Without enough water or pasture they become sick, and many die. The Gayo Pastoralist Development Initiative, an Oxfam partner, reports that the drop in value of livestock has been extreme in districts such as Dire and Dillo in the Borena zone.
And herders are facing a double hit. As they are earn less for their animals, they are simultaneously confronted with spiraling costs for grain—a food staple. Gayo notes that grain prices have jumped by almost 100 percent in some districts.
To help ease some of the severe hardships caused by the drought, Oxfam is working with four local groups to distribute water, provide needy animals with feed and veterinary care, and rehabilitate a series of local ponds so they can provide water in the future.
With support from Oxfam, the Liben Pastoralist Development Initiative's plans have called for providing drinking water to 6,000 people in two areas in the Liben District of the Oromia region's Guji Zone. The water is being trucked in from wells about 28 miles away and stored in four large tanks—and providing enough to allow each person about 4 gallons a day.
The Liben group is also transporting hay and a wheat-bran feed into the region to help shore up the strength of the animals on which people depend. But in an indication of how challenging it can be to work in remote areas, the nearest place Liben can find the necessary fodder is Addis Ababa, Ethiopia's capital, more than 370 miles to the north.
In the Dillo and Dhas districts of the Borena Zone, Action for Development is restoring three wells that typically serve 4,000 to 5,000 head of livestock each day. But because of the drought and shrinking water supplies elsewhere, the number of animals relying on water from these sources could double. The plan calls for the purchase of generators and sub pumps to get these wells running at maximum efficiency.
Like the Liben group, Action for Development is also trucking water in to Dillo and Dhas to help more than 5,000 people with access to a clean supply. The trucks are transporting the water from wells up to 34 miles away.
An estimated 13,500 people and 2,500 head of cattle will benefit from a series of projects the Gayo Pastoralist Development Initiative is also carrying out with Oxfam's help, including the restoration of two ponds in the Borena zone. Ponds provide one of the central sources of water for animals in the area, but during long dry spells they dry up, especially if silt has made them shallow.
By hiring local people to deepen the ponds, Gayo is able to provide families with an important source of income while also helping them to increase the holding capacity of these critical water sources.
"Rehabilitation of ponds during the dry season tremendously increases their capacities and enables them to serve for a longer period of time during drought," said Gayo in its grant application to Oxfam. Gayo pointed to its successes with three ponds in the Moyale area during the 2006 drought.
"The three ponds rehabilitated in response to the drought have still enough water and serve the community at the moment," Gayo said.
]]>In the area near Dubluq, Borena clans have wells with earthen ramps leading their cows down to flat areas with mud troughs so their animals can drink water passed up, bucket by bucket, by teams of men in a vertical chain, all singing to keep rhythm. These traditional eela wells, also called singing wells, are crucial in the dry season, and the clans have a schedule for which herds can access the wells on different days.
One of the wells near Dubluq is a bit special. The Negelle well has a wider entry ramp leading to a large flat surface surrounded on three sides by concrete troughs and a large reservoir. Dida Ollo, leader of the Maleu Gida sub clan, stands next to the Negelle eela and smiles, showing his impossibly straight, white teeth. "My clan and my community are overjoyed," he says as his clan members pass water up to the troughs in preparation for several herds expected that afternoon. "Imagine," Ollo says. "We can water up to 1,600 cattle in a day. With our old eela we could only take care of much fewer cattle."
The contrast with the older traditional wells is clear: In some of the older wells the herders stand precariously on a rickety, makeshift wooden ladder, passing the water up to an earth trough about 15 feet long. Each day they must create a mud out of water and dust from a termite mound to line the trough to reduce seepage. It is more work to serve fewer cows: About 15 cows can drink at one time. The neighboring Negelle well can serve 70 cows at one time, and has a steel ladder and platform system on which the herders stand securely passing the water buckets up and down.
Dida Ollo's clan asked Oxfam America's partner in Dubluq, Action for Development (AFD), to help them rehabilitate their traditional eela. Clan members donated their labor, sold cows to buy materials, and worked with AFD to optimize the design. Oxfam America contributed a grant for part of the cost.
Just enlarging the entry ramp made a huge difference, decreasing the angle and widening the width from two to 13 meters. Nasir Tonea, the construction foreman for the project with AFD, says "Before we leveled the entrance, it was really steep. And only one cow at a time could enter. After they drank, they big cows had trouble getting out, we would have to get behind and push. Now we can have 70 cows leaving to one side so they can let another herd of cows come down—they let them in because they can see they are thirsty," he says. "They have better manners than most people on the roads nowadays."
Dida Ollo says the rehabilitation made a huge difference. "The difference between the old and new well is like night and day." He says they sometimes allow other clans to water their cattle at the Negelle well when the other nearby traditional wells can't cope with the demand in dry times.
Next to the Negelle well there is a plaque that reads, "Dubluq well rehabilitated with the partnership of the local community, Oxfam America, and Action for Development." Now 68, Dida says this is part of his legacy: "When I pass away future generations will know we accomplished this together." It's important to him because it enshrines his participation in important Borena traditions. "There are two sacred things in Borena life," Ollo explains later at his house. "The first is to raise a girl and give her hand away in marriage. The second is to bring the clan together to work on our eela."
]]>The reservoir is at the base of large, steep hill, more like a small mountain really. At the top is a spring, from which water flows through pipes to the pond. It was constructed three years ago by a nearby organization called Action for Development with support from Oxfam America. Before then Jarrso's clan members had to herd their cows up the steep hill, the only means to get water in the dry season. Every day cows would expire on the path up to the spring.
"During the dry time there is no grass to eat," Jarsso says. "They could not climb, so we pushed them up, and some would die." There were years in which more than 10 a day would die on that hill.
Piping the water down the hill helps tremendously. More cows can access the water, the herders and their families can retain more of their wealth and can better survive the dry season, and they get clean, fresh water to drink and cook with, and wash their clothes in.
But the reservoir does not help one ongoing problem: herders are reporting that good pasture for grazing their cattle is harder and harder to find, and not just in the dry season. Jarsso and others in his clan say there are three main reasons for the disappearing pasture:
"The Borena people have many different methods for coping with drought," says Abera Tola, director of Oxfam America's program in Ethiopia. "But some of these bushes are new to them, and the increase in tick infestation may both be related to changes in the climate. We want to research this to find ways to help them."
Bilalo Jarsso said the Borena are trying to survive despite these challenges, and are accustomed to traveling two to three days at a time looking for decent pasture.
"We used to find grass somewhere," he said. It is becoming more and more difficult now.
Oxfam America's partner AFD is helping herders take a more active approach, teaching the Borena to manage their range land more aggressively and actually clear away the encroaching bushes to improve the pasture for grazing. This would be particularly crucial in the dry season, says Tolusa Kemaio, a project officer for AFD.
"The dry season is a very serious time here," he says. "People really struggle, and they can't just slaughter their animals to survive."
]]>The next day another farmer nearby will have a turn, but there is enough to go around. Dalacha says that he now has no water worries—even in January, a dry time of year. "We used to have to wait for rain, but now we use water whenever we want, and there is no difference between the rainy and dry season." Dalacha, 40, is well over six feet tall and rail thin, but still looks powerful and projects an energetic attitude. He is married to Safiye Bediya, and they have eight children between the ages of four and 20.
Dalacha says his income has increased and he is more secure now. He built a new concrete house next to their traditional mud and thatch round house with the money now coming in from vegetable sales. And Dalacha says all his children can now go to school. "Before, I had a shortage of income. Now it is no trouble to keep them in school with everything they need."
A steady supply of water for the families in Shasha Korke has been a big improvement. It came about through a project by the Ethiopian agency Center for Development Initiatives (CDI) funded in part with a $75,000 grant from Oxfam America starting in 2005, when dry weather in the scenic Rift Valley south of Ethiopia's capital, Addis Ababa, was causing serious hardship for farmers, who were growing primarily sugar cane for a cash crop. Sugar cane is difficult to grow: it needs a lot of water and does not contribute to the nutritional needs of small-scale farmers like those in Shasha Korke. This left many families there suffering from malnutrition if their crop yields were low, and income fell off.
Before the irrigation system was improved, the community had traditional earthen canals that fed water from the Dedeba Tina river to the farm plots, but it was inefficient. "There was a lot of water loss," says Dalacha. "It seeped into the soil, and could not reach the fields. Sometimes it would get clogged with grass and silt, so we could not irrigate our fields properly." CDI's proposal was ambitious, but straightforward: with help from the community famers, it built new irrigation channels lined with cement and gravel, with outlets leading directly into the small farms. CDI also built foot bridges over the channel, and gates to manage the flow of water to the different members of the community. The 1.8 kilometer channel (1.2 miles) was finished in 2006 and is now directly helping 68 households cultivating 25 hectares (61 acres) of farmland.
Woya Shakule, the 34-year-old chairman of the Shasha Korke water user committee, says all the farmers played a role in the project. Each bought shares in the irrigation system to help maintain it. The water users agreed on guidelines for sharing the water and maintaining the system, and helped CDI ensure the new channels would meet their needs. The committee organized training for the farmers, and distributed seeds to help them transition from growing sugar cane to vegetables, which they could eat as well as sell. "Most of them produced a crop once a year, but now they are harvesting twice a year," Shakule says, while standing next to one of the main irrigation channels, thought which water quietly gurgles "We see big changes here, and they are really life-changing."
Mekonnen Koji, CDI's project manager in the Shashamene area, says it is easy for him to see an improvement in the health of the children. They used to be malnourished, and the mothers looked worried. Now he says the children are healthier looking and more active. "It is vivid, the changes in the faces of the children," he says.
Safaye Bediya, wife of Dedefi Dalacha, agrees. "My children would catch cold easily," she says, noting that before the irrigation system was improved they could not grow enough food to eat and had to buy vegetables from the market. It was expensive and the quality was not as good as the fresh produce they now grow themselves. As their diet improved, so did the health of her children.
"Now they are healthy and happy," she says.
]]>His list of products is impressive. He grows cabbage, beets, carrots, onions, as well as coriander, fenugreek, and basil.
Like many others in the area, Mulugeta used to grow sugar cane, and was struggling to make it work. "The first year I had a good harvest," he says, "But after three years I could see it was declining every year." He switched to raising cattle, but had trouble keeping his herd healthy. Financial pressures pushed him to raise khat, a mild stimulant that can be harvested three times a year that is always in demand. It looked more attractive than sugar cane, which could only be harvested annually. Growing khat meant much-needed income for his family, but he was determined to find a way to grow food crops that are nutritious, but also bring a decent profit.
"I was just wondering what to do when CDI (Center for Development Initiatives) came and gave me seeds for carrots, beets, onions, and carrots," says Mulugeta. CDI also helped him start growing enset—nicknamed "false banana"—a starchy staple in a neighboring southern region of Ethiopia that looks like a large banana tree.
Although Mulugeta and many others harvested their first crop at the same time and had trouble finding markets at first, this has improved as has his income. Thanks to the steady water supply and hard work, his farm is prospering. He now believes he can increase his monthly net revenues from 6,000 birr to 20,000 birr ($640 to $2,100).
Mulugeta's next big move is to grow apples: he is one of six farmers in the area working with CDI experimenting with trees from Spain. Apples are a rare fruit for Ethiopia, and could fetch a handsome price. "If I can transform my farm into an apple farm it would be good for me and the community," he says. "I want to be shoulder-to-shoulder with other big apple producers in the world economy. This would be good for the economy of our country."
Mulugeta's ambition arises partly from a sense of responsibility. He says that since CDI and Oxfam America were able to help him, he feels obligated to put in a good effort for the opportunity. It's his personal philosophy: "If someone gives me something, I have to match it nine-fold," he says, making sure that his own labor and other contributions are worth nine times any aid he receives.
"I know that others want us to have a better life," Mulugeta said sitting under the shade of a tree near his enset field. "I will plant everything they give me so I can prove the money for this project did not go to waste."
]]>Oxfam America was selected as one of only three organizations in the campaign based on input from the eBay Community. Funding from the campaign will support Oxfam?s work to: increase the number of people in rural areas of Ethiopia and Zambia who have access to clean water and sanitation; provide access to new, safer water supplies through upgrades to existing water sources; provide latrines for communities and schools; and train communities on how to manage the equipment and sustain the water supplies.
?The Community Gives campaign is an exceptional opportunity to raise awareness of Oxfam?s work in bringing clean water to poor communities,? said Raymond C. Offenheiser, president of Oxfam America.
?This initiative will make a significant difference in the communities Oxfam serves. Most of us take for granted the easy access we have to clean, safe drinking water and basic sanitation. In the communities we are working with, clean water and basic sanitation can prevent disease?it could mean a child makes it to her fifth birthday and gets to go to school.?
The goal of Community Gives is to encourage the eBay Community to make a donation to the nonprofit that inspires them, and then spread the word about the campaign. eBay Foundation kicked off the campaign by giving Oxfam a grant of just over $325,000. To help encourage giving, eBay Foundation will also give an additional dollar for every person who gives and waive all donation-related fees, so 100 percent of donations will go directly to the nonprofits.
?We are proud to launch the Community Gives campaign and work with an excellent organization like Oxfam,? said Julie Vennewitz-Pierce, program manager for eBay Foundation. ?The campaign will help Oxfam supply clean, safe water to tens of thousands of people in Zambia and Ethiopia.?
Through Community Gives, Oxfam is tapping into the power of online philanthropy thanks to a critical resource eBay Foundation is providing?an engaged Community eager to support concrete, on-the-ground projects that help solve critical social issues.
Anyone who wants to get involved in Community Gives can by donating through PayPal or buying or selling through eBay Giving Works. They can also join Oxfam America?s eCommunity and help spread the word about the campaign by using some of the tools on the website.
]]>And they're exactly what Oxfam America and its local partner, the Gayo Pastoralist Development Initiative, hoped to spot when, together with the Harvard Humanitarian Initiative, they piloted an innovative early warning system for the region. Now just beyond its first six-month trial period, the system is designed to track changes in local conditions that could signal the advent of hardship for people—and get them help before the problems spiral out of control. The program is targeting 21,346 people scattered in the villages of Tuka, Arganne, Danbii, and Mudhi Ambo.
Oxfam and its partners started this initiative following a devastating drought in 2006 that left more than 60 percent of the livestock dead in some pastoral areas. The drought was accompanied by conflict that forced the displacement of many people.
How does a disease with no name in a remote and dusty part of Ethiopia find its way onto the radar screen of an international aid group a third of the way around the world? Through a lot of hard work.
It starts with data collectors—four of them, hired by Gayo—with strong legs and the commitment to make a monthly trek to five far flung households in each of the four villages. Sometimes, the data gatherers, who are all women, will walk a full day to reach the households that are participating in the program. Selected by Gayo, the households represent a range of prosperity, with some better off than others.
And it's the women in those households that the data collectors have come to see—because they are the ones with the hard facts about the well-being of their families. The women are available most of the time while the men are away, traveling with livestock in search of pasture and water. Out and about in their villages, the women have been keeping mental tabs on what's been happening with others, too.
How much water seems to be in the ponds and streams this season compared to last? Are there more cases of diarrhea in the village this month—or less? How many meals a day are children getting? And how about the adults?
"Women know it all," said Miriam Aschkenasy, Oxfam's public health specialist who helped to develop the program, including those questions. They are designed to reveal critical information that can paint a comprehensive picture of a community's health. And they give the women a way to voice the knowledge they have of their community and local environment.
"The women make sure they're informed about what is happening in their villages. They talk to other women in anticipation of the data collectors' arrival," said Aschkenasy.
"The community saw this program as having a lot of value," added Emily Farr, Oxfam America's deployable humanitarian officer who, with Aschkenasy, recently made a field visit to Ethiopia. "Never before has someone come to their houses to collect information on them. It makes them understand people are concerned about what's affecting them. It makes them feel valued."
The data collectors spend 20 to 30 minutes at each of the five houses on their list, and plot the answers to 24 questions on a visual analog scale—a tool that gauges attitudes and perceptions that cannot be easily measured. And in this case, it's particularly useful in gathering data from people who may not be able to read. It's also easily convertible for charting on a graph—from which the trends then become visible.
"We are using scientific methodology to convert feelings into comparable data," said Aschkenasy. "That's what makes this cutting edge."
Once the collectors return home with their data—about malaria and milk production, plantings and harvests, livestock deaths and births—Gayo compiles it, along with anecdotal comments gleaned from the villagers as well as statistics gathered from district markets and health posts, and from the Oxfam office in Addis Ababa the material gets emailed to Boston.
"One of the things important to me is that this early warning system is based on evidence," said Aschkenasy. "That increases your ability to do monitoring. It also lets you know that the programs that follow are based on real information, rather than conjecture, and can be sharply focused."
For instance, said Farr, if there is a problem with food availability, this kind of tracking system will help aid groups, local partners, and the communities themselves develop solutions that address that problem very specifically.
In meetings with community elders about the early warning system, they told Oxfam staffers that changes in local conditions occur seasonally—or every three months. They agreed that it would be useful to analyze those changes on a quarterly basis. Regular analysis would allow them to pool their resources and develop timely solutions to their problems.
Community elders also said that they could use the data to address ongoing issues, too, such as with the quantity and quality of water available for villages.
"One solution is to reduce the distance to water by digging more ponds and building cisterns," said one of the elders. "We can contribute the manpower and may ask for small inputs like cement."
But for now, what about those camels?
Nazareth Fikru, Oxfam America's regional humanitarian coordinator based in Addis Ababa, said that data gathered from the communities around Moyale show that about 189 of these highly prized animals have died in the last six months.
"The disease was initially reported in May, 2005 in Afar—eastern Ethiopia—some two years ago and gradually expanded to other pastoral areas like the Somali region and the Borena area of Oromia," said Fikru. "Some research is going on by the ministry of agriculture and rural development together with the Food and Agriculture Organization, but so far, no information about the causes or controls has been shared."
Oxfam is not planning to address the camel illness itself, but the fact that it has showed up in the data-gathering will help the organization and Gayo stay alert to the problem and the effect it could have on the overall health of the communities they are working with.
]]>That's the lesson Tadesse Meskela, an Ethiopian coffee activist, offered to a crowd of Boston University during a stop on his Oxfam-sponsored seven-city tour to raise awareness about the gross inequities in the global coffee trade and to promote "Black Gold," a new documentary about that industry.
In a small but packed auditorium, Meskela walked the students through the maze of market factors that cut coffee farmers out of their fair share of profit for a commodity that's worth, by some accounts, $80 billion a year in retail sales.
Converting Ethiopian currency into dollars, one student quickly calculated the true cost of that imbalance: What farmers sell for pennies a pound, large coffee roasters can command $14.
"That's a little more than 100 times what the farmer gets," said the student.
Getting more of those profits into the pockets of farmers is the main objective of the Oromia Coffee Farmers Cooperative Union (OCFCU)—a 90,000-member organization with which Oxfam America has worked for four years. Meskela is the union's manager and the "star" of "Black Gold," which explores the links between the multinational coffee corporations and the poverty that plagues so many of Ethiopia's coffee growers.
Across the country, about 15 million people rely on coffee for income. Fluctuations in its global price leave growers struggling to feed their families and send their children to school—a luxury many simply can't afford.
Membership in the union helps farmers tap into the "fair trade" market which guarantees them a higher price for their beans—sometimes three times what local dealers and exporters offer. Fair trade rules also ensure that some of those higher earnings are set aside to improve the farmers' communities through the construction of schools, health clinics, and clean water supply systems.
Founded in 1999, OCFCU has already facilitated the construction of four new schools, 17 extra classrooms, four health clinics, and three new water supply systems. Every cup of fair trade coffee consumers here in the United States drink will help improve even more the lives of farmers scattered through the cool, green hills of Oromia.
But what surprised Meskela most as he traveled from Boston to Madison—with stops in New York City, Washington, D.C., Nashville, Chicago, and Milwaukee—was how little people really knew about the brew that gets them up and going in the morning.
"What I noticed was 95 percent, and above, do not know where coffee comes from," said Meskela. "They don't know the life of the person behind the cup." It's that farmer—laboring hard in an industry dominated by a market that puts the needs of growers last—that Meskela wants consumers to understand and appreciate.
"We have to create connections with producers—and awaken all Americans," he said.
Meskela has a deep affinity for coffee growers and the hardship that defines their days. From the Oromia region himself, he grew up in a large farming family. But unlike many other farm children, Meskela got to go to school—as did every one of his siblings.
"My father is unique," said Meskela with pride. "He has sent all of his children to school. He was the first person to send a girl to school in the 1950s from our Oromo culture. If all of us had stayed on the farm we would have been poorer and poorer because the land would be shared among 13 of us."
Instead, among his brothers and sisters he now counts two engineers (civil and electric), an accountant, two secretaries, a draftswoman, and a high school principal. Meskela himself graduated from college with a degree in agricultural economics.
While some family members are still on the farm plowing fields of a grain called teff, education has offered his brothers and sisters a range of opportunities that Meskela would like to see others be able to take advantage of, too. Making trade fair is the first step in that direction—and educating consumers about the links between their morning cups of coffee and the growers who produce the beans is critical.
"All of them say 'what shall we do?'" said Meskela, recounting the reactions he heard time and again after people watched "Black Gold" or heard him give a presentation. "The first thing you can do is buy fair trade coffee. And the second is support us in campaigning to get a better price."
]]>He'd left his village for the first time to explain why companies like Starbucks should recognize Ethiopia's ownership of its own coffee brands.
"The names Yirgacheffe, Sidamo, and Harar are as unique to Ethiopia as the flavors of the coffees," he said. "Whoever says these names are not the property of Ethiopia is as crazy as someone who would say the name I gave my first-born son is no longer his."
Robe spoke at this coffee ceremony last December as a kind of local celebrity. His face—the gray beard, the unflinching stare—had become the iconic image of Oxfam America's Starbucks campaign. Launched in October 2006, the campaign asked that the coffee giant sign an agreement acknowledging Ethiopia's right to license and distribute its fine coffees. By recognizing Ethiopia's intellectual property rights, Starbucks could give poor farmers a chance to earn a greater share of the profits.
Aware of Starbucks' status as a global brand interested in maintaining its socially responsible reputation, Oxfam used grassroots activism and strategic media to draw attention to the issue. Though initially reluctant, Starbucks entered into serious talks with Ethiopia in May. By June, they had finalized an agreement that could change the coffee industry forever.
"The true victors of this campaign are the 1.5 million coffee farmers in Ethiopia whose lives will improve," said Abera Tola, director of Oxfam America's regional office in Ethiopia."They have given a glimmer of hope to millions more like them all over the world who deserve recognition for the quality products they generate."
At Oxfam, we feel it's important to stop and recognize a victory. But after all the celebratory emails have been sent, what comes next? For an organization interested in creating lasting solutions to poverty, the end of an effort is in many ways the beginning. This is when the real analysis comes in; just what went into this win?
Oxfam began negotiating with Starbucks in 2005 when we first learned about Ethiopia's efforts to trademark its fine coffees. After dozens of conversations between our Boston headquarters, the Seattle home of Starbucks, and Ethiopia's Intellectual Property Office in Addis Ababa, it became clear that high-level talks would not be enough. It was time to enlist the public.
At a grassroots level, Oxfam worked with a coalition of allies to organize members of the Ethiopian Diaspora, students, Starbucks employees, and our own supporter base. By the campaign's end, more than 100,000 people had gotten involved, many of them sending Robe's photo around the world on postcards, flyers, and posters. Robe's face even appeared on web sites and in newspaper ads during a series of global "days of action" in places like Seattle, Scotland, and Hong Kong. The accompanying message to Starbucks remained simple: Honor your commitments to coffee farmers.
Throughout all this work, Oxfam tested creative ways to engage our supporters. We filmed the days of action and posted the video on YouTube. We sent a petition to Starbucks that became the most popular online action in our organization's history. We had supporters participate in a photo petition on Flickr. And we promoted it all on our social networking pages on MySpace and Facebook.
Eventually Oxfam's message reached Starbucks' shareholders. A few sent letters to Starbucks supporting Ethiopia's trademark initiative. And at the Starbucks annual general meeting in April, some joined members of the Ethiopian community in asking pointed questions of both the company CEO and chairman.
With activists combining efforts around the world, Oxfam ramped up the public pressure by focusing on the press. Over the course of the campaign, major media outlets&mdsah;including NPR, the BBC, CNN, Time, Fortune, and The Wall Street Journal—featured the David-and-Goliath struggle of the Ethiopian farmers and Starbucks.
"What might have remained a little-noticed bureaucratic dispute became an international affair when Oxfam, a nonprofit relief and development group, began publicizing it in the fall," wrote The Wall Street Journal in a March 5 article.
Each aspect of the campaign had its impacts. But it just may have been the voice on the ground that resonated loudest with Starbucks. In the end, the company seemed to accept the simple truth: The campaign wasn't about a development agency, a roaster, or a government. It was about people like Robe, the coffee farmer demanding economic justice.
When the old farmer from Afursa Waro village, whose face had launched the entire campaign, made one final appearance, it was in a thank-you video for Oxfam supporters.
Sitting among his fellow farmers in a lush meadow overlooking the Yirgacheffe hills, Robe looked into the camera once again. "We know that Oxfam and many people around the globe are standing by our side in supporting us in this effort," he said. "You, our supporters, have given voice to our cause."
Then Robe stood alongside his fellow farmers and, in unison, offered a series of customary bows. "Gelatoma. Gelatoma. Gelatoma," they said in Oromifa, their region's language. "Thank you. Thank you. Thank you."
]]>"Black Gold" will go to DVD, and air on the PBS show Independent Lens, this April. It's also still playing in theaters and at special free community screenings organized by Independent Television Service.
"Black Gold" follows Tadesse Meskela, manager of Oromia Coffee Farmers Cooperative Union, as he travels the world looking for a better price for his farmers' coffee. Oromia Coffee Farmers Cooperative Union, an Oxfam America partner organization since 2002, represents more than 100,000 farmers, who despite back-breaking work, watch their profits rise and fall depending on the fluctuating price on the world market.
"There is no coffee which is as quality as this coffee, but we are getting a low price," Meskela says in the film. "Our main aim is to bring more money into the coffee growers' pocket."
Throughout the fall and winter, Oxfam co-sponsored the promotion of "Black Gold" in more than 75 cities and towns across the country. Hundreds of volunteers turned out to support coffee farmers by handing out information at screenings and gathering thousands of signatures for the Big Noise, Oxfam's petition to Make Trade Fair.
With great candor, Meskela uses "Black Gold" as a platform to describe the situation Ethiopian coffee farmers face. When the price of coffee hit a 30-year low in 2001, farmers struggled to feed their children and send them to school. Some quit farming. Others began growing the more profitable chat, a local narcotic banned in the US and Europe. Malnourished and forced to travel long distances to accept foreign aid, some farmers saw no alternative but to bring their families to government feeding centers.
The price of coffee has risen over the last few years, but little has changed in these communities. In Ethiopia, country that depends on coffee for about 40 percent of its export revenue, farmers make as little as three cents for every cup of coffee sold in the United States or Europe. Meanwhile, multinational coffee corporations collectively rake in as much as $80 billion each year, according to the film.
British film makers Nick and Marc Frances use Meskela and the Oromia Coffee Farmers Cooperative Union tell a larger story about poor countries that struggle to benefit from global trade. The film highlights the many corners of the coffee industry, from the Ethiopian growers who cultivate the best coffee in the world, to the NY traders who set the price, to the Seattle baristas at Starbucks who try to meet the high demand.
By working with producers in Ethiopia and Central America, and by engaging in consumer education, political advocacy, and corporate engagement, Oxfam seeks to create a world where small farmers are fairly rewarded for their hard work.
"Oxfam seeks to correct the imbalances of power at the root of unfair trade. This film highlights the vulnerability of coffee farmers and the disconnect that exists between poor farmers and huge profits," said Seth Petchers, Oxfam America's coffee program manager.
"'Black Gold' illustrates the gravity of the challenges facing coffee farmers—but those challenges are not insurmountable if people get involved. We're hoping people watch the film and get inspired to take action."
]]>Speaker: Ashenafi Argaw
SHAYNA HARRIS: It is a pleasure to be sharing with you the thoughts and wisdom of a fair trade friend who can not be with us tonight. Ashenafi Argaw and I met just a few months ago in the Oromia Coffee Farmers Union office in Addis Ababa, Ethiopia. I was in Ethiopia with my colleagues visiting Oxfam's regional office and the partner organizations with whom we work. Sidama Coffee Farmers Cooperative Union, the organization that Ashenafi works with, is one of Oxfam's partners. Oxfam funds Sidama on various projects that the union identifies as important for its communities, ranging from coffee quality and processing, to clean water projects, to capacity building at the cooperative and union level.
Because Ashenafi can't be here himself, I want to give you a better sense of who he is. Ashenafi is an incredibly dynamic individual. Though our meeting was brief, I was immediately drawn to his spirit. He is a young, energetic, and incredibly committed individual.
Ashenafi graduated from Addis Ababa University and worked for one year with the government's Urban Development Office. After a year learning about how the Ethiopia government works, Ashenafi joined Furra College, determined to make a difference in the lives of Ethiopia's population by working on development issues. He completed a thesis on pricing and the coffee commodity, and through his studies became deeply convinced that generations of Ethiopia's farmers deserve more equity and dignity while pursuing their incredible work.
With what Ashenafi calls a "pressing conviction" he joined Sidama Coffee Farmers Cooperative Union and has been serving in different capacities. Currently, he is leading the export division.
With passion and commitment, Ashenafi is working to give a voice to Ethiopia's farmers, who have been silenced for too long.
ASHENAFI ARGAW: Ladies and Gentlemen, thank you for this opportunity to share a message with you from Ethiopia's poor and unheard farmers.
The word "crisis" can not sufficiently describe what has happened in Africa. The human tragedy there is so serious, it sometimes defies description. According to the World Bank, the majority of African countries (about 36) have a per capita annual income less than $675. On a yearly basis, Ethiopians typically earn $110 each.
In the face of this bleak poverty, political crisis, and instability, I am happy to see that there are people who are willing and committed to help. Your presence here proves that you want to empower the downtrodden.
The marriage between fair trade and farmers has helped lessen the poverty for my people. Fair trade has saved the lives of poor farmers. And participating in fair trade requires that both buyers and growers are disciplined, honest, and fair.
One of the "Seven Sins" as Gandhi puts it was: "Commerce without morality." In this way, a fair price is a moral price. It should, however, be clear that paying this price is only part of the overall package that will transform humanity.
I believe we are all in the same boat. The circumstances might vary. But in the end, what touches one part of humanity sooner or later affects the rest.
It has been many decades since farmers started to grow coffee in our area. Coffee was originally discovered in Ethiopia in a place called Kaffe. Soon coffee was growing throughout East, West, and South, becoming a necessary source of income for many Ethiopian farmers. Coffee makes up more than 50 percent of Ethiopia's total exports, generating vital income for its population of 73 million, more than half of whom live on less than a dollar a day. But then the price slump began in 1998, and the crisis affected the country in general and the coffee producers in particular.
Sidama Coffee Farmers Cooperative Union was designed to find an alternative ways to get coffee farmers a market for their crops and a fair price that would allow them to maintain their farms and provide basic necessities for their families. Searching for new alternatives in the coffee market, the union empowered cooperatives by creating more direct relationships between the producer and the trader.
Fair trade guarantees a minimum of $1.26 per pound (a living wage) and access to credit at fair prices. These fair payments are invested in food, shelter, healthcare, education, environmental stewardship, and economic independence. Fair trade promotes socially and environmentally sustainable techniques and long-term relationships between producers, traders, and consumer.
But coffee isn't just about farmers. Coffee starts at the hands of producer and ends at the hands of consumer. As a representative of producers, I am close to the crop, where the story starts and as consumer you are close to the cup where the story ends. You get your coffee from supermarkets and I get my coffee from the farm. But the path from crop to cup, and from farm to supermarket is long, and there are many actors involved. Most of these actors are acting unfairly and affecting the lives of many poor and silenced farmers. Today, I kindly request you advocate for fair trade by preaching fair trade, and consuming fair trade.
Although I was unable to make it to your conference, I hope the message I have shared with you whets your activist appetite. I know we face a long winding path and it is mostly uphill. The tasks before us are among the hardest to perform. But I strongly believe that fairness, truth, and justice will shine through and help us win our battle. What it takes is a full commitment from us to the poor, downtrodden, and unheard farmers. Only then can we espouse the noblest ideals of humanity.
Thank you and God bless you!
SHAYNA HARRIS: Ashenafi represents the true spirit of a committed individual who is working on behalf of his country to bring true social and economic transformation to the lives of the over 80,000 farmers Sidama supports.
He is living proof that we all play an important role in the work for a more just world, regardless of where we were born, our social position, and the resources afforded to us. Like most of us here, Ashenafi was not born in a coffee growing community.
However he is an inspiration to us all, as he has found a way to use his education and privilege to form strong partnerships with the millions of coffee farmers of Ethiopia, and help bring their story to you.
To learn more about the Sidama coffee grower's cooperative you can visit Oxfam's website, at www.oxfamamerica.org. Ashenafi reminds us that we all play a role in transforming our world, in promoting a vision and enabling the notion that together, we can end poverty.


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Our wonderful support staff at Margaret W. Wong & Assoc. Co., LPA assist our attorneys with helping people with all kinds of immigration matters, from employment visas to asylum, throughout the United States. You will come in contact with our courteous staff when you call or visit our offices.
Li Cao is located at the reception area and answers phones, completes paperwork for client intake and is fluent in Chinese and English.
Brittany Castle graduated summa cum laude from Case Western Reserve University, with a B.A. in International Studies and a B.A. in Sociology. As a paralegal, she assists our attorneys with preparation of applications for asylum, cancellation of removal, adjustment of status, deferred action for childhood arrivals, non-immigrant visas, and petitions for alien relatives, among others.
Yolanda Chen assists our Asian clients and utilizes her economics and financial knowledge to set forth the requirements and guidelines for evaluating investors in the EB-5 employment creation immigrant visa category. She also deals with employment-based and family-based cases. She has a Master's Degree in Economics from SUNY Buffalo.
Sara Elaqad is a student at Case Western Reserve University School of Law. She graduated cum laude from The Ohio State University, with a B.A. in International Relations and Diplomacy and a B.A. in French. Sara has been a law clerk in the firm since May 2011 and will join the team of attorneys after bar passage. Sara performs legal research, prepares memoranda, prepares all kinds of immigration petitions, drafts briefs, motions to reopen, motions to suppress, and motions to terminate, and is the head of our deferred action for DREAM Act candidates division.
Ilona Fleszar works in our accounts receivable and billing department.
Michael Fungsang works in our Cleveland and NY offices and is fluent in Chinese and English.
Joyce Graham has practiced public accounting in the Cleveland, OH area for 30 years, specializing in professional and high net worth individuals. Joyce has been the CPA for Margaret W. Wong & Associates, Co, LPA since inception. She has watched and aided the firm in its growth and expansion and maintained a deep relationship with Mrs. Wong and her entire family. Thus, the opportunity to become the CFO of the corporation was an easy step.
Kathy Hill is our General Manager and handles the human resources functions of the Firm.
Jing Huang is located at the reception area and answers phones, completes paperwork for cases and is fluent in Chinese and English.
Kimberley Hudson earned Master's degree in Library and Information Science from Kent State University. She also earned a Bachelor's degree in English from Kent State University.
She assists by processing USCIS Mail, keeping clients informed about their cases by mailing notices to them that we have received. Also, running the staff and mail report, forwarding and receiving faxes and adding interview notices and court hearings to the calendar.
Yee Huie works in the Chicago office as an administrative assistant. She is fluent in Cantonese and English. She greets and provides client services to Chicago clients. Processes incoming and outgoing calls and taking messages if the party is unavailable. Providing company info to interested parties.
Hee Kam works in the Atlanta office as a case manager. She meets clients, helps work between lawyers and clients. She arranges appointments for Atlanta clients with Mrs. Wong. She speaks fluent in English and Korean.
Vicky Ko works in the reception area and handles client telephone calls, intake and is fluent in both Chinese and English.
Stella Lao works in our accounts receivable department.
Rita Loh works in the NY office. She assists our NY attorney and provides client services to our NY clients. She speaks Chinese and English.
Albion Manellari works closely with our deportation attorneys preparing different applications such as asylum, cancellation of removal, adjustment of status, petition for alien relative, removal of conditions, working authorization, among others. He helps the attorneys follow up Court cases. He has a Post Degree Certificate from Cuyahoga Community College, Major Paralegal Studies – ABA-Approved Program (2011). He has a Bachelor of Arts Degree with a major in Albanian Legal Studies, Jurist, University of Tirana, Law School, Albania (2002). He is fluent in English, Albanian and Italian. Albion started working at the Firm in May 2011 after interning here from January-May 2011.
Brian Marek is a graduate of St. Bonaventure University where he obtained a BA in philosophy. Joining the Firm in 2002, he is employed as a paralegal. He works on non-immigrant petitions and visas such as H-1B's and B-1/B-2 extensions. Brian also prepares and files N-400′s, US Passport applications, Permanent labor certifications, J-1 Waivers, I-601 Waivers and I-212 Applications.
Janvi Patel is a paralegal and works on family based and employment based cases.
Michael Patterson is responsible for business development and goes around to various ethnic festivals, chambers of commerce, and community events and talks to people about our firm and encourages them to come see us if they have a situation/problem/question dealing with immigration.
Grecia Robles is at our reception desk and also acts as a legal assistant and a translator.
Juliessa Roman is at our reception desk and acts as a legal assistant and translator aside from answering phones.
Leo Shipcka graduated with a BA in 2000 from the Baldwin Wallace College and obtained an MBA after graduating in 2004 from the Cleveland State University. He joined the firm in March 2005; Born in Tirana, Albania, Leo is fluent in both Albanian and English.
Cecilia Wong, MBA, is in the accounting department.
Chunli Wu works in the NY office and handles packet 3 and 4 cases and I-130′s. She is fluent in Chinese and English.
The founder and leader of our Chinese Group, Ms. Lily Ying joined Margaret Wong & Associates in 1991. She initiated our contacts with Chinese communities in the United States and has maintained those relationships over the years, ensuring that the immigration needs of our Asian clients are met. Ms. Ying is fluent in English, Mandarin and has a working knowledge of Taiwanese.

subset: commoncrawl


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Style. It's not just what you're wearing but also how you act. Over the past several weeks, my team and I at Notable.ca have been outlining five scenarios, each of which calls for a very distinct style. These include: the workplace, after-work events, charity galas, a Saturday night out and Sunday.
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2011 Mercedes-Benz E63 AMG Estate Tuned by GWA Tuning
New Mercedes tuner GWA Tuning debuts their tuned version of the 2011 Mercedes-Benz E63 AMG Estate
by Jim Davis | 21 June 2010
View the photo gallery
New to the world of Mercedes tuning, a company by the name of GWA Tuning has released the first glimpses of their upcoming tuning package for the 2011 Mercedes-Benz E63 AMG Estate. As you can see, the model's styling varies dramatically from that of the standard E63 AMG Estate, with highlights including a front bumper spoiler with LED daytime running lights, extra brake cooling ducts, a new grille, side skirts with rear brake cooling vents, a carbon fiber rear diffuser with integrated LED fog light, a roof spoiler, front fenders with carbon fiber vents, and carbon fiber mirror covers and pillar trim.
Adding to its new styling attributes, optionally available 5 spoke GWA wheels in 19X8.5 in front and 20X10 in the rear can be had, as can a special lowering module and rear Valvetronic mufflers (with volume level controllable with the touch of a switch). Inside, the standard 2011 E63 AMG Estate interior remains, save for GWA brushed aluminum pedals with foot rest and illuminated logo door sills.
The price for GWA Tuning's work on the 2011 Mercedes E63 AMG Estate? The body kit retails for an estimated EUR 15,000, and the fully optioned model as seen in the images will set you back a cool EUR 22,000. To see more of GWA Tuning's 2011 Mercedes-Benz E63 AMG Estate, you can check out more photos in the gallery below.
READ MORE: Autos, Mercedes-Benz, E-Class


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Meagan Good Movies
Meagan Good
started acting onscreen in the late '90s, and has worked in a wide array of genres. Her first major film role was in
Kasi Lemmons
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Eve's Bayou
followed it up with such projects as the romantic comedy
Deliver Us From Eva
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You Got Served
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(2005). In 2007,
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Mike Myers
The Love Guru
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A good Samaritan becomes the victim of voodoo spells in this horror story produced by Scream screenwriter Kevin Williamson. When an aged Creole woman is caught in a car wreck in a remote section of Louisiana, Ray (Rick Cramer), the owner of a nearby filling station, speeds to the scene of the accident to help. However, Ray doesn't know that the woman is a voodoo practitioner whose vehicle holds a case full of magic talismans. The magical spirits lead Ray to an unexpected death, and then they take over his body, turning him into a bloodthirsty monster. As the reanimated Ray makes his way into town, a group of teenagers including Eden (Agnes Bruckner) and Tammy (Bijou Phillips) find themselves running for their lives from the supernatural creature, while Deputy Turner (Method Man) looks for a way to keep the strange menace under control. Venom went into release in the fall of 2005 -- only a few weeks after Hurricane Katrina devastated much of the state of Louisiana, making the film seem unfortunately topical. ~ Mark Deming, Rovi
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A tough-talking teen attempts to uncover his ex-girlfriend's killer in director Rian Johnson's hard-boiled high-school noir, told in the style of a Dashiell Hammett mystery. An outsider by nature, Brendan (Joseph Gordon-Levitt) is forced to penetrate the elaborate ranks of the high-school social scene and its more insidious underbelly when the body of his former girlfriend Emily is found lying lifeless in a remote creek. Though the pair had been on the outs, Brendan can't seem to shake the hysterical phone call that he received from Emily the day before her body was discovered, a call in which she rattled off a number of cryptic words: "brick," "pin," "tug," "poor Frisco." He's determined to find the guilty party, and to do that he'll need to uncover the meaning behind her enigmatic phone call. From the highest-ranking athlete to the lowest-level burnout, no one is above suspicion of leaving her in that creek or putting her in the position to end up there. Brendan's skill for getting the right attention from the right people leads him to a local drug dealer of urban-legendary status (Lukas Haas), who walks with a cane and lives with his mother. As Brendan infiltrates the social and political web more deeply, his theory solidifies and each player's role becomes clear, from the shifty-eyed pot slinger to an upper-crust innocent who may well be a femme fatale. Brendan may soon be ready to make his case, even if it's too late for him to get out. ~ Jason Buchanan, Rovi
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Joseph Gordon-Levitt
Nora Zehetner
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Hustle & Heat
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Craig Ross Jr.'s action thriller Hustle & Heat features Duane Martin as PI "Rad" McCrae who is on the trail of the man who murdered his lifelong friend, Benjamin (Jadakiss), an up-and-coming rapper. Weapons expert Lisa (Vivica A. Fox) partners with McCrae and assists him in his quest for justice. At the center of his investigation is Benjamin's former producer, B. Free (Michael Taliferro), who controls quite a powerful business that often deals in illegal activities. ~ Perry Seibert, Rovi
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Duane Martin
Vivica A. Fox
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Deliver Us From Eva
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Three men discover that meddling in their sister-in-law's love life only makes their own lives more complicated in this romantic comedy. Eva Dandridge (Gabrielle Union) developed a sense of responsibility early on in life, when after the death of her parents she was left to care for her three younger sisters, Kareenah (Essence Atkins), Bethany (Robinne Lee), and Jacqui (Meagan Good). All four of the Dandridge sisters have grown up to be attractive, intelligent, and successful; Kareenah is happily married to Tim (Mel Jackson), while Bethany is engaged to Michael (Duane Martin), and Jacqui is going steady with Darrell (Dartanyan Edmonds). However, Eva still watches over her siblings like a hawk, and while her sisters love Eva dearly, Tim, Michael, and Darrell wish their sister-in-law would stay out of their business. The guys decide that if Eva had a boyfriend, she might be less interested in running other people's lives, and they turn to Ray (LL Cool J), a notorious ladies' man, for help. Ray is short on cash, so the guys make him a deal -- they'll give him 5,000 dollars to romance Eva, sweep her off her feet, and then dump her a few weeks later. Ray agrees, and while getting past her no-nonsense demeanor takes some doing, before long she's head over heels for him. However, Ray unexpectedly finds himself falling in love with Eva, and Eva, when offered a job in another town, decides to stay on to be with Ray. Even worse, the other Dandridge sisters are so impressed with the romantic Ray that they start demanding a bit more TLC from their own men. ~ Mark Deming, Rovi
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LL Cool J
Gabrielle Union
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3 Strikes
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Noted hip-hop producer DJ Pooh, who co-wrote the urban comedy Friday, makes his directorial debut with this comedy-drama. A young African-American man is enjoying his freedom after his second stretch in prison. Under the "three strikes and you're out" law, another brush with the police could mean life behind bars, so he's determined to stay out of trouble. He quickly learns, however, that trouble has a way of finding him, no matter where he goes. DJ Pooh also stars in 3 Strikes, alongside N'Bushe Wright and Brian Hooks. ~ Mark Deming, Rovi
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Brian Hooks
N'Bushe Wright
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Eve's Bayou
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A young girl learns some difficult lessons about truth, love, and fidelity in this critically-acclaimed Southern gothic drama. Eve Batiste (Jurnee Smollett) is a ten-year-old girl whose father Louis (Samuel L. Jackson) is a successful and well-liked doctor in an African-American community in Louisiana. Louis is a good father and an excellent provider, but he also has a way of attracting the ladies, and he's not inclined to turn them away. One night, the Batistes hold a party, and Eve, her older sister Cisely (Meagan Good), and their mother Roz (Lynn Whitfield) all notice that Louis is spending a great deal of time dancing with the same woman. Eve later spies her father and the woman in an embrace in the carriage house, though Louis unconvincingly claims that nothing untoward was happening. The evidence of Louis' infidelity takes a toll on the entire family: Cisely, who at age 14 is walking the middle-ground between being a girl and a woman, becomes sullen and confused about her new emotions, Roz takes out her frustrations on her loved ones, and Eve visits Elzora (Diahann Carroll), a voodoo priestess, looking for advice and possibly revenge. Meanwhile, Eve's Aunt Mozelle (Debbi Morgan), who claims to have psychic powers, arrives to stay with the family after the death of her third husband, though she isn't lonely for long after meeting the eccentric Julien Greyraven (Vondie Curtis-Hall). Eve's Bayou was the first project as writer-director for actress Kasi Lemmons; leading man Samuel L. Jackson also co-produced. ~ Mark Deming, Rovi
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Jurnee Smollett
Meagan Good
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Jumping the Broom
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Angela Bassett and Paula Patton headline this comedy about two vastly divergent African-American families who clash during a lavish weekend wedding at Martha's Vineyard. ~ Jason Buchanan, Rovi
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Angela Bassett
Paula Patton
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The Unborn
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Blade II and Batman Begins scribe David S. Goyer writes and directs this supernatural thriller about a 19-year-old girl (Odette Yustman) haunted by a "dybbuk" (a malevolent wandering soul of Jewish folklore) that was once a young boy ruthlessly slaughtered in Auschwitz. Casey Beldon (Yustman) was just a young girl when her mother vanished out of her life. And though Casey has never forgiven her mother for abandoning their family, she begins to understand why when a tortured ghost begins stalking her by day, and horrific nightmares make her scared of falling asleep at night. Hoping that her spiritual advisor, Rabbi Sendak (Gary Oldman), possesses the power to make these awful visions stop, Casey enlists his aid and gradually uncovers a family curse that stretches all the way back to Nazi Germany. An entity with the ability to possess anyone or anything that it comes into contact with is stalking Casey from another plane of reality, and it's gaining strength with each new possession. Now, as the curse is unleashed, the frightened girl realizes that her only chance for survival is to close a door that was pried open by someone who was never born, and prevent the force from crossing over into the physical world. Though her sympathetic boyfriend (Cam Gigandet) and best friend (Meagan Good) do everything they can to help, Casey is ultimately left to face this otherworldly horror on her own. ~ Jason Buchanan, Rovi
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Odette Yustman
Gary Oldman
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One Missed Call
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Shannyn Sossamon and Ed Burns star in director Eric Valette's remake of Takashi Miike's frightful tale about a cell-phone call from the future that foreshadows one's own death. Beth Raymond (Sossamon) is a college student whose friends have all been dying in droves, and the one connecting factor between all of the incidents is that just before their deaths, each of the victims received a message in which they heard themselves being murdered. Upon receiving her own frightening phone call, Beth has only three days to solve the mystery and cheat death. Burns co-stars as a detective who is deeply troubled by the recent spate of deaths. ~ Jason Buchanan, Rovi
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Shannyn Sossamon
Edward Burns
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The Love Guru
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Austin Powers trilogy star Mike Myers collaborates with writer Graham Gordy for this comedy concerning a self-help guru named Pitka (Myers) who devotes his life to unknotting the romantic entanglements of troubled couples. As a young child, Pitka is abandoned at the gates of an ashram in India and taken in by kindly gurus. An American by birth, Pitka absorbs the lessons taught to him by his teachers and later returns to the United States to become a leading authority on spirituality and self-help. While Pitka's methods are decidedly unorthodox, they may be the only means of ensuring that the Toronto Maple Leafs win the coveted Stanley Cup. Maple Leafs star Darren Roanoke (Romany Malco) is in trouble. His estranged wife has recently begun dating L.A. Kings star Jacques Grande (Justin Timberlake) in a vengeful effort to send her husband's career into a tailspin, and when Roanoke starts to falter on the ice, the whole team starts to suffer. As their visions of leading the Maple Leafs to the Stanley Cup are quickly going up in flames, team owner Jane Bullard (Jessica Alba) and Coach Cherkov (Verne Troyer) enlist the aid of the world's best-known relationship expert in restoring the peace between Roanoke and his wife, and getting their team back on track to the championships. ~ Jason Buchanan, Rovi
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Mike Myers
Jessica Alba
, (
Stomp the Yard
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A young man finds that the moves he learned on the street may help him make a better life for himself in this youth-oriented musical drama. DJ Williams (Columbus Short) is a 19-year-old growing up in Los Angeles; while DJ is at heart a good kid and a gifted street dancer, he runs with a dangerous crowd, and one night an underground dance competition turns into a brawl and DJ ends up in jail. DJ's younger brother has already died a violent death, and his mother, hoping to put him back on the straight and narrow, sends DJ off to Truth University, a historically African-American college in Atlanta. At first, DJ feels like a misfit at Truth, but when he gets a chance to show off his dancing skills, he attracts the attention of two campus fraternities. Greek life is a major presence at Truth, and each year the fraternities take part in a "stepping" competition, in which the members show off their synchronized dance moves. DJ joins the ONO house, and is eager to help them take the championship away from their campus rivals, but in time he also comes to understand the brotherhood and community service that's a key part of his fraternity's background. DJ also has more on his mind than dancing and studying when he meets April (Meagan Good), a beautiful coed. Produced under the title Steppin', Stomp the Yard also stars Ne-Yo, Brian J. White, and Jermaine Williams. ~ Mark Deming, Rovi
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Columbus Short
Meagan Good
, (
Roll Bounce
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A handful of inner-city kids move up to the big time in this teen-centric musical. Xavier Smith (Bow Wow), known to his friends as X, is a teenager growing up on the South Side of Chicago in the late '70s. X and his buddies are the hotshot skaters at the Palisades Gardens, a neighborhood roller rink where local kids roll to the latest disco sounds, but X loses his status as king of the hill when the Palisades closes down. With no skating action close by, X and his friends head uptown to the Sweetwater Roller Rink, where they feel like country mice in the big city among the expert skate dancers and beautiful women. But skating means a lot to X -- with his widower father, Curtis (Chi McBride) going through a bad patch, skating gives him a sense of accomplishment and a belief in his own talent. So X and company keep heading uptown to Sweetwater, where they prepare to take on Sweetness (Wesley Jonathan) and his crew of the rink's best dancers for the upcoming Roller Jam Skate-Off. X befriends a young local girl named Tori (Jurnee Smolett) and finds a good reason to go uptown when he meets a pretty skater girl, Naomi (Meagan Good). Meanwhile, Tori's mother, Vivian (Kellita Smith) takes an interest in Curtis. Featuring a score of classic '70s R&B and disco, Roll Bounce was directed by Malcolm D. Lee, who enjoyed a breakthrough hit with 2002's Undercover Brother. ~ Mark Deming, Rovi
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Bow Wow
Chi McBride
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The Cookout
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When Todd Anderson (Storm P) signs a 30-million-dollar contract with the New Jersey Nets after being named the number one NBA draft pick of the year, his mother (Jenifer Lewis) vows to prevent her son from forgetting his roots. Not used to balancing his new life with his old, Todd mistakenly invites family and friends from his old neighborhood to his multi-million-dollar house for a cookout on the same day of an important endorsement interview. Though his extravagant family cookouts were welcome at his old digs, Todd's stuffy new neighbors -- particularly the conservative Republican Judge Halsted Crowley (Danny Glover) -- are less than thrilled with the arrival of Todd's massive family. Complicating the situation further is the eccentric neighborhood security guard (Queen Latifah), who takes on the heady assignment of ensuring that none of the private community's rules are broken, as well as two thugs who, determined to get an autographed pair of sneakers, hold up the cookout at gunpoint. Directed by Lance Rivera, The Cookout also features performances from Ja Rule, Eve, Farrah Fawcett, and Jonathan Silverman. ~ Tracie Cooper, Rovi
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Ja Rule
Tim Meadows
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Filmmaker Angela Robinson writes and directs the action comedy D.E.B.S., a feature-length adaptation of her award-winning short film produced by a grant from POWER UP (Professional Organization of Women in Entertainment Reaching Up). This 90-minute spy parody involves a secret crime-fighting unit made up of sexy schoolgirls Amy (Sara Foster), Dominique (Devon Aoki), Janet (Jill Ritchie), and Max (Meagan Good). A government agency recruited them for the team based on their standardized test scores, which assumed a propensity for lying and thieving. Their assignment is to take down major villain Lucy Diamond (Jordana Brewster). As it turns out, all she really wants to have an illicit affair with D.E.B.S. leader Amy. Michael Clarke Duncan plays the president of D.E.B.S. Academy. D.E.B.S. was shown at the Sundance Film Festival in 2004. ~ Andrea LeVasseur, All Movie Guide
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Sara Foster
Jordana Brewster
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You Got Served
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The teen dance boy bands B2K and IMx star in the teen dance musical You Got Served, directed by boy band manager Christopher B. Stokes. Best friends Elgin (Marques Houston of IMX) and David (Omarion of B2K) lead a crew of street dancers (including B2K members Raz-B, Lil Fizz, and J-Boog). They must come up with the best moves in order to defeat the challenging town in the local dance contest called the Big Bounce. Group dynamics are tested when David tries to date Elgin's sister Liyah (Jennifer Freeman). Meagan Good plays Liyah's friend Beautifull. Standup comedian Steve Harvey plays dance battle organizer Mr. Rad. Hip-hop star Lil' Kim appears in a cameo and contributes to the soundtrack. ~ Andrea LeVasseur, Rovi
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Marques Houston
Omarion Grandberry
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We strive to live every day with a thankful mindset. Still, holiday traditions are great reminders to be grateful for what and who we have in our lives.
Noble Studios' executive team announces the hire of Colie McManus as project manager.
I have returned home from Washington, D.C. after several days indoors at the Gaylord International Convention Center.
Noble Studios' executive team announces the addition of David LaPlante as a strategic advisor and associate.
Noble Studios' executive team announces the hire of Megan Duggan as a strategy coordinator.
Noble Studios took home Best in Show, two Gold and two Silver awards from the 2013 W3 Awards judged by the International Academy of the Visual Arts.
Quality assurance (QA) is a pivotal phase in any project. If an inadequate job is performed, there may be negative results that affect the visitor/user experience.
After 144 years with the same Victorian seal, last winter the University of California's (UC) parent company rolled out its new brand. The UC system has chosen Noble Studios to help extend its new brand into a digital experience.