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People LOVE Point Arena, the Point Arena/Stornetta Public Lands and (of course!) the Point Arena Lighthouse!
Our visitors and lodging guests consistently give us great reviews, and we are also frequently featured in various news and tourism publications. Some examples of the great press we have received:
A Story Of Light
The Mendocino Travelers Guide Summer/Fall 2016 issue has a great article by author Carole Brodsky about the Point Arena Lighthouse and the Point Cabrillo Light Station. Check out this informative and interesting article, and pick up a copy of the Guide starting in August at most local markets, inns, visitor centers and (of course!) the Lighthouse!
Revamped lighthouse cottage open to public
The Santa Rosa Press Democrat wrote a great article about the newly remodeled Assistant Keeper's House 4 in its September 22, 2016 Outdoors section. The article included interesting history of the Lighthouse and an invitation to visit the House 4 Heroes Open House on September 25, 2016.
The Turtle Expedition Blog
Gary and Monika Wescott of The Turtle Expedition crossed off one of Monika's bucket list items when she celebrated her birthday by staying in the Keeper's Apartment at the Lighthouse. You can read all about their stay and see some great pictures of the stormy weather they enjoyed by reading their blog entry. It was such a treat to meet them and talk to them, and we look forward to their return – to coincide with a Night Tour!
Lighthouse ZZZs
Website Weekend Sherpa wrote about their recent stay at the Point Arena Lighthouse, and includes some great photos.
25 Best Things to Do on the Mendocino Coast
This article rightfully lists visiting the Point Arena Lighthouse, Fog Signal Building and Museum and 23 acres of grounds as one of the 25 best things to do on the Mendocino Coast!
Point Arena Lighthouse: A 115 Foot Tall Historic Lighthouse
This article features a wide variety of stunning pictures of the Lighthouse, the Fog Signal Building, Museum and grounds.
Getaways: Visit scenic Point Arena-Stornetta
This article features some beautiful pictures of and from the Lighthouse, and features information on our southern neighbor the Point Arena/Stornetta unit of the California Coastal National Monument.
Travel: Point Arena is a gem along the Mendocino County coast
This article features wonderful details about the Lighthouse, its history and the views from the top of the tower.
Beat the rush to beautiful Point Arena
This article features pictures and information about the Lighthouse and its vacation cottages, wonderful details about the Lighthouse, its history and the views from the top of the tower. It also covers the Point Arena/Stornetta unit of the California Coastal National Monument and the town of Point Arena.
Visitor Comments & Reviews
Our guests include those who visit the Lighthouse Museum, climb the 145 steps to the top of the Lighthouse Tower, roam the 23 acres of beautiful grounds, shop in our unique Gift Store, and/or stay in one of our comfortable Vacation Cottages with unparalleled views. Here are some of the wonderful things our various guests have to say about their visits:
We had a great visit with you this weekend. The Keeper's Room is so nice and what great views. We didn't remember the door with the full length glass in it, so that we could see the lighthouse at night. We were surprised by the half bottle of wine and the chocolates, what a nice touch. Also, I didn't expect a hair dryer in the bathroom. You've done a very nice job making the place welcoming. Thank you for a great stay (we really lucked out with the weather to boot!). We'll return, for sure. I'll be sure to give you a good review on TripAdvisor.
Nancy & Roger Thornburn, Fort Bragg, CA
My son, my niece, and I stayed in the Assistant Keepers House 4 for one night in early August. We were the first guests in the newly remodeled space. I'm stunned! I've stayed at many of the world's finest hotels including the Ritz in Paris and several Four Seasons. They all live up to their standards. But, when a place charges you far less and way over delivers, then I must praise them. The Point Arena Lighthouse and our 3 bedroom home for the night was stunning. I'm still smiling and the kids are still giggling at the amazing fun time we had there. The house was amazing. The renovations are top of the line (I'm rather used to pretty nice places). If you're debating on which of the several cottages to stay in, then debate no further. Number 4 and its fresh renovations are so very very worth it! Oh and the light house is really cool. Its a light house on the coast of California with crashing ocean waves and seals and amazing shorelines and how could you possibly get any better than that! The history is really fun to learn about it. The team of people who run the light house and cottages are wonderful and warm and kind. You gotta stay here!
Doug, Columbus OH
A great history lesson provided by Isaac atop the tallest lighthouse on the West Coast.
We stayed in their Asst. Keepers Quarters – a great cottage, right by the sea and lighthouse. A great value for the accommodations. The views can't be beat – both from the ground and 100+ feet in the air (and it was foggy on the day we trekked up the 145 steps).
Some lighthouse guests use the Keepers' Quarters as a base for exploring the local area. My wife and I explored on the way in and out, but stayed parked at the lighthouse for our entire three-day stay. As advised on the lighthouse website, we bought groceries before our arrival. The kitchen was well stocked with an eclectic set of pots, pans, dishes, tools, cups, glasses, and utensils. We had a nice view up the coast from the kitchen table and southward from the living room sectional couch. The three days were an appropriate mix of clear and sunny, foggy, and rainy coastal weather. The Point Arena Lighthouse Keepers' quarters were a great place to relax near the end of a long and busy vacation.
RF_LVT, California
Had a great time! Was worried we would not have good weather, but our last day was sunny and bright. Loved the location and quiet nights … gave us a chance to unwind. Thanks for making our check-in/out process easy. Made for a fun weekend exploring up North. Thanks for putting everything together for us. We enjoyed staying in the Keeper's Room. The small, cozy room was perfect for us. The gas stove made it feel warm and comfortable. Hope we can make it back soon.
Terry Anderson (Airbnb guest)
Every other year between Christmas and January 5, I always find the time to spend 3 nights here, Keepers Room. About the room: looking out the door you see the Tower and Museum changing colors and never ending scenery over each earth rotation; a small refrigerator for your white wine, cheese and candy for your ongoing munchies; a TV which was not used; a fun bed, and cool gas-temp controlled fireplace type; and an outside bench to peer into endless space. The daze are blurry, sounds intense, and colors vivid due to the intake of edibles and other treats for the senses; the ocean smells like an ocean, the greens are green and the many shades of blue constantly weave in and out of nothingness, the clouds you can watch for hours because clouds are clouds constantly changing shapes, or were my eyes closed? The wind chill will not prevent you from baking along the never ending fences along the rocky cliffs. The sounds of quiet, and waves crashing against the rocks and cliffs provides all the imagery you need for your eyelid trips! Oooo the singing birds, beam me up Scotty! I come here for the absolutes: winds, chills, make believe but real rain drops, lightening and sky shows, the fog, and to be left alone laughing, laughing and laughing, spinning in circles, skipping, and because doing nothing but enjoying your space is what life is all about. The whales migration – yeah, they do appear and watching them keeps a frozen smile on my face!
YC, California
Definitely an unexpected treasure. Never imagined being able to stay in a lighthouse keeper room. To have the view of a sunrise, sunset, and a lighthouse all from our porch or through the window. The price was unbelievable. If you are in the area this is a must do.
I stayed in the Keeper's Room, the one single room, while the rest are apartments. This room is wonderful for one or two people: a comfy queen size bed, small refrigerator, microwave, small TV, good wi-fi connectivity, a welcome half bottle of good wine and some chocolate. But the VERY BEST PART is the location. This room is at the end of the short row of apartments, facing toward the lighthouse, with a view of the lighthouse through the front door. From a side window you can see the ocean and coast to the north. At night you hear the restful sound of the waves and nothing else. This is a special place! I'm so glad I had business in Pt. Arena and learned of a place I had never known about. I will certainly return again! Highly recommended.
James, California
We lucked out with the weather during our one day stay at the Point Arena Lighthouse. It is important you wear layers, it can get windy and cold at times. This small room is perfectly equipped: small refrigerator, coffee maker, microwave, TV, wi-fi, DVD player, and a gas stove that is extremely efficient. A half bottle of wine and two chocolates were a nice touch. The room faces the lighthouse and the window on the side faces the hiking grounds. If you stay on the grounds the museum fee ($7.50/ea) is waived. Make sure you spend time at the museum, there is a video playing which tells the history of the lighthouse and the efforts to maintain it. Don't forget to climb the 144 steps to the top of the lighthouse. For breakfast we went to the Rockville Cafe which is 2 miles away; the closest town is Point Arena — less than 10 min drive from the lighthouse.
FarmerRK, California
We just came back from an anniversary trip and loved it. We stayed in House #1. This is a two bedroom one bath home, not a motel unit, and was sparkling clean. Satellite TV, DVD/VCR, a wood burning stove with plenty of firewood, flannel sheets, cute quilts, and lots of "lighthouse" touches. The bathroom had great shower pressure and was spotless. It looks like the interior had been painted fairly recently. If you like privacy, peace, quiet, and the ocean, this provides it. I went outside several times at night to see the surf glow blue and hear the ocean. There are nice beaches nearby, and gasoline and some groceries are available in Pt. Arena, just a few minutes away. No daily "maid" service so if you are there for a few days, bring some extra towels. We had a Great Time. It can be quite cold and windy. You can also see the Lighthouse, day and night, from the second bedroom.
My husband and I selected this lighthouse to have our marriage ceremony and we can't imagine a more perfect place! It has to be one of the most beautiful places on earth. The people there were absolutely so wonderful and accomodating. As one other person said previously, the views you have from your cottage are breathtaking and second to none. We stayed at the head keepers cottage (no#1). It does get cold and windy so bring warm clothes. There are wonderful restaurants in driving distance. We visited St. Orres and were very impressed with both the food and the service. I can highly recommend it to anyone wanted to really get away for a weekend!
My wife and I had an absolutely amazing and enjoyable stay at the Point Arena Lighthouse. The views from the rooms were most stunning: ocean to the north, to the south, AND to the west! Crashing waves all around us! We learned that this remote point that sticks far out into the wild, blue Pacific is the closest land-point to Hawaii (Aloha!).
Our 3 bedroom 2 bath house-accomodation was simple, but very comfortable and clean sleeping most comfortably to the sound of the wind and sea…What delighted us the most was that the lighthouse manager, Silvia Simpson, was most gracious and was kind enough to take us on a personal tour of the historic tower (115 feet high!)-best vantage-point to view the coast! This is definitely the place to stop if you are travelling up or down Hwy 1!
"One of your guests left very kind words about your services at the Point Arena Lighthouse. The bride said, 'This was the perfect location for our wedding! It's very affordable and they were great to work with. It was so beautiful, we rented all 4 of the lighthouse keeper homes and the honeymoon suite and made the perfect weekend out of it!!' Continue the great work!!!"
Clifford Lau, Accounts Manager for WeddingChannel.com
And to show you how long we've been getting great reviews:
April 15, 1882 ~ A Novel Wedding
A novel wedding took place at Point Arena last Sunday afternoon. Eugene W. Callnon, First Assistant Keeper of the Light, was married to Miss Florence W. Winfree, of Point Arena, in the lantern of the Point Arena Lighthouse. The occurrence was comical as well as novel. Those inside and outside were ridiculous, as they viewed each other through the magnifying prisms, and laughter could hardly be restrained, and, the officiating minister Rev. George Adams, could scarcely maintain sufficient gravity to complete the ceremony. After the knot was tied, the happy couple and their friends descended from their aerial altar and partook of a most bountiful repast.
Mendocino Beacon, April 15, 1882


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Focus Home has released the first batch of screenshots from Sherlock Holmes: Crimes & Punishments. The follow-up to The Testament, currently in development at Frogwares, will feature eight cases, 14 gameplay mechanics, crime scene reconstructions, and moral choices. More details will be revealed during E3, but before then, get a glimpse at what's in store for Holmes and Watson.
Crimes & Punishments will be available for 360, PC, and PS3.
Official Site: SherlockHolmes-theGame.com

subset: commoncrawl


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VIERA, Fla. -- Evelyn Prichard Orr, 95, one of the first licensed and certified school psychologists in Tennessee, passed away peacefully at the Autumn House in Viera, FL, Saturday, February 14, 2009 after courageously battling Parkinson's Disease for almost 40 years.
Mrs. Orr was born December 15, 1913, to Joe Blythe and Katherine Webster Prichard in Lebanon. She attended Wilson County public schools before graduating from Ocoee High School in Orange County, FL in 1931.
She received her Bachelor of Arts degree from Cumberland University in 1936, where she played basketball for four years and was selected as "Miss Cumberland" her senior year.
She was awarded her Masters of Arts degree in educational psychology from the University of Chattanooga, and pursued post-graduate education at the University of Tennessee on the Chattanooga and Knoxville campuses.
She was preceded in death by her husband James Calvin Orr who died in 1985, her parents, son Jon B. Orr, brother J.W. (Bill) Prichard, and sister Bettye Kate Hall.
She is survived by her daughter Nancy Orr (Bill) Schwarze of Cape Canaveral, FL; granddaughter Kathy Winkler (Ralph) Hoskins of Cadillac, MI; grandson John B. (Kelly) Winkler of Nashville, TN; four great grandchildren; sister Estelle (Jimmy) Jewell of Lebanon, TN; and sister-in-law Vanesse (James) Rowe, of Bolton, CT.
Mrs. Orr began her teaching career at Watertown High School and taught in Roane County before she and her husband moved to Chattanooga in 1946. She was a teacher and administrator in the Hamilton County school system before working at the University of Chattanooga Junior Reading Clinic for two years. Mrs. Orr served as the Supervisor of Guidance and Psychological Services for Hamilton County, a position which she held until retiring in 1976. She taught speed reading and conducted reading workshops throughout the United States.
In 1993, she received Cumberland University's Phoenix Award for outstanding service to others. Mrs. Orr was a member of Delta Kappa Gamma among other professional and honorary associations and listed in Who's Who of American Women and Outstanding Educators in America.
As a member of the White Oak Methodist Church, she taught Sunday School for many years as well as directing many church programs. She moved her membership to the First United Methodist Church of Cocoa Beach, FL when she moved to Florida in 1985 after the death of her husband to be close to her daughter and grandchildren.
Mrs. Orr traveled extensively throughout the United States as well as Switzerland, England, China, the Bahamas, Australia, England, and Mexico. Her hobbies included knitting, other crafts, and reading.
She was known for her warm, loving smile and will be missed by all of those who knew her.
A memorial service for Florida friends and family at the Beckman Williamson Funeral Home in Cocoa Beach, FL will be announced later this week.
Funeral services will be held in Tennessee at a later date with a graveside service at Chattanooga Memorial Gardens in Hixon. Her nephew, Joe B. Jewell, will preside over the Tennessee services.
In lieu of flowers, donations may be made to the Parkinson's Association, Autumn House, 7999 Spyglass Hill Road, Viera, FL, or the Hospice of Health First in Melbourne, FL.


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- homebound
I. adjective
Etymology: home + 1bound
Date: 1598
going homeward ; bound for home <homebound travelers> II. adjective Etymology: home + 5bound Date: 1882 confined to the home
New Collegiate Dictionary. 2001.
New Collegiate Dictionary. 2001.
homebound — home bound , home bound home bound , a. Kept at home, usually due to illness; same as {housebound}. Syn: housebound, shut in. [1913 Webster] … The Collaborative International Dictionary of English
homebound — 1882, from HOME (Cf. home) + BOUND (Cf. bound) (adj.2) … Etymology dictionary
homebound — [hōm′bound΄] adj. 1. going home 2. confined to the home … English World dictionary
homebound — I noun people who are confined to their homes (Freq. 1) • Hypernyms: ↑people • Member Meronyms: ↑invalid, ↑shut in II adjective confined usually by illness … Useful english dictionary
homebound — homebound1 /hohm bownd /, adj. going home: homebound commuters. [1880 85; HOME + BOUND4] homebound2 /hohm bownd /, adj. confined to one s home, esp. because of illness. [1880 85; HOME + BOUND1] * * * … Universalium
homebound — I home•bound [[t]ˈhoʊmˈbaʊnd[/t]] adj. going home: homebound traffic[/ex] II home•bound [[t]ˈhoʊmˌbaʊnd[/t]] adj. cvb confined to one s home … From formal English to slang
homebound — adjective who is at their home, unable to leave it for some reason … Wiktionary
homebound — adj. going home, on the way home … English contemporary dictionary
homebound housebound shut-in — confined confined adj. 1. having movement restricted to within a certain area; usually a building. Opposite of {unconfined}. Note: [Narrower terms: {claustrophobic}; {close, confining}; {homebound, housebound, shut in}; {in childbed(prenominal)}; … The Collaborative International Dictionary of English
home-bound — homebound home bound , home bound home bound , a. Kept at home, usually due to illness; same as {housebound}. Syn: housebound, shut in. [1913 Webster] … The Collaborative International Dictionary of English


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A $1.24 billion takeover offer for agribusiness AWB by Canada's Agrium Inc has received approval from New Zealand's Overseas Investment Office (NZ OIO).
AWB said on Friday the NZ OIO had notified Agrium that there are no objections to the proposed acquisition in terms of the NZ government's foreign investment policy.
"As a result, the condition precedent to the scheme implementation deed between AWB and Agrium in relation to this approval is now satisfied," AWB said in a statement.
Under the agreement, Agrium is to buy all of AWB's shares and performance rights for $1.50 each in cash.
AWB shareholders will meet in Melbourne on November 16 to consider the scheme of arrangement.
AWB directors have unanimously recommended that shareholders vote in favour of the scheme in the absence of a superior offer.


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York Street gardens will close at 3 p.m. on Friday, July 21 for a concert. Other early closings.
I realize it's a tad hard to convince our colleagues that we were hard at work when they see a picture of Mike Bone on a trusty steed, but believe me, riding that horse on the Djabagly Nature Reserve in Southern Kazakhstan turned out to be a good deal more exciting than we bargained on. It's been two weeks since Mike and I returned from an extraordinary 3 weeks traveling over much of Southern and far Eastern Kazakhstan. Those of you whose knowledge of that amazing country comes from Borat would be startled by the reality: the ninth largest country on earth (the size of half of Europe) is bustling, practically exploding economically and although the Kazakh are largely Islamic, women in Kazakhstan appear to be fully empowered. Young women in fashionable Western clothing could be seen strolling boldly through villages and towns day and night, grannies with grandkids can be found hitchiking and vodka and hard liquor was ubiquitous at restaurants and openly sipped by all and sundry. Fundamentalism has yet to cast its puritanical veil over this robust nation.
- Great Fritillary on Azure Teasel (Dipsacus azureus)
Politics were not the reason we came to Kazakhstan this year. Last year Plant Select sent the two of us to reconnoiter the Altai and Tien Shan, and we returned with enough tales and pictures to inspire a collecting trip this year. August and September turned out to be the perfect season for the widest spectrum of germplasm and we were surprised to find many plants still in bloom. This dazzling teasel (which did not seem to have the weedy proclivities of its invasive congeners) was one of many highlights of the trip. It may take many years to fully assess this and other collections to be sure they will not grow out of bounds in gardens, and that they do possess what it takes to be Plant Select worthy! This amazing plant was always sporting one or more butterflies, often this largest of Fritillaries. I suspect it will be attractive to American butterflies as well!
- Campanula kapusii
As a lover of rock gardens, finding little treasures that cling to rocks is always a highlight of a hike. This unusual campanula grew at almost 11,000' on limestone cliffs on the Upepr Kaindy pass in Djabagly, a spot of enormous biodiversity. Where to begin to describe the variety of plants and the majesty of soaring peaks and feathered steppe full of unusual bulbs and the quiddity of a country so much like Colorado, and yet twelve time zones away in either direction!
- Allium fedtchenkoanum
Kazakhstan may be the very center of the genus Allium: we often found four or five species growing in the same vicinity, and many dozens of species over the course of our trip. Onions come in all shapes, sizes and habits: this alpine cousin to Chives is quite tasty, although it is such a truly lovely shade of golden yellow that I would much prefer to grow than eat it, wouldn't you?
We are deeply grateful to Plant Select and the Gardens for making this trip possible. But without the guidance of our Kazakhstan guides, botanists and hosts across that great country we could never have seen literally thousands of kinds of plants in all manner of habitats in those almost mythical mountains: the Karatau, the Tien Shan and the Altai.


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Occupy Denver's General Assembly elected a three-year-old border collie named Shelby to head the group after the mayor doggedly insisted it name a leader.
According to the groups website, this was done after Denver Mayor Michael Hancock insisted that Occupy Denver choose leadership to deal with City and State officials.
An uploader on YouTube said Shelby was elected because "she is more of a person than a corporation is and less corrupt than most people."
Shelby is the first elected leader of the 'Occupy' protests...
Read more "Right Views, Right Now"


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Report: Peaches Geldof Died From A Heroin Overdose
- Peaches Geldof died at 25 of a heroin overdose, the Times Of London reported today. The socialite daughter of musician Bob Geldof died on April 7 at her home in Kent, England, with her one-year-old son by her side. [US Weekly]
- Prince Harry and Cressida Bonas split up because she wasn't comfortable being in the public eye. [People]
- After a second video reportedly showed Toronto Mayor Rob Ford smoking crack cocaine, he announced is taking a break from his campaign to seek help for alcohol abuse. A first video of Mayor Ford smoking crack appeared in May of last year, after which he refused to step down. [CNN]
- Ronan Farrow's blue eyes are FAKE?! I don't know what to believe anymore. [Page Six]
- George Clooney proposed to fiancé Amal Alamuddin after a home-cooked meal at his L.A. home. [Page Six]
- Silda Wall Spitzer is making out tremendously well in her divorce from ex-New York Governor Eliot Spitzer. [NYmag.com]
- "Wheel Of Fortune" had its first-ever special needs contestant last night. [Uproxx]
- Rush Limbaugh went after CNN's Don Lemon for "sleep[ing] with men, proudly." [Huffington Post]
Email me at [email protected] Follow me on Twitter.
[Image via Getty]


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by Staff Writers
Canberra, Australia (SPX) Mar 09, 2014
Astronomers searching for clues about dark energy, the mysterious force that is speeding up the expansion of the Universe, have uncovered new evidence about the nature of supernovae, finding many are lighter than scientists had expected.
The findings, from an international team from the Nearby Supernova Factory project, overturn previous understanding of white dwarf stars and raise new questions about how these stars explode.
"White dwarfs are dead stars, the corpses of stars that were once like our Sun. They won't explode on their own - they need another star to help blow them up," said ANU astronomer Dr Richard Scalzo, who led the latest research.
"We now know it's much easier to blow them up than we used to think."
A supernova is a star that explodes and shines much more brilliantly as it reaches the end of its life.
By studying "nearby" Type Ia (1a) supernovae - within a billion light years from earth - astronomers can then compare them with older and fainter supernovae even further out in space, allowing them to measure distances in the Universe. Dr Scalzo said most of the supernovae his team studied had blown up well before dinosaurs walked on Earth.
He said astronomers had previously believed white dwarfs needed to be around 1.4 times the mass of the Sun before they could explode.
Using the University of Hawaii's 2.2-metre telescope, his team studied 19 Type Ia supernovae. By carefully watching how quickly the supernovae faded away after their brightest point, and comparing to calculations made by computer, the team could then "weigh" each explosion to figure out the white dwarf's mass.
They were surprised to find that as many as half were well below the previously-assumed tipping point for an explosion. That meant the life the dying stars led, and the cause of their violent deaths, also had to be totally different from what scientists once thought.
Dr. Scalzo said the ultimate aim of the research was to better understand dark energy, for which the 2011 Nobel Prize in Physics was awarded to ANU professor Brian Schmidt, Adam Riess from Johns Hopkins University, and Saul Perlmutter from Lawrence Berkeley National Laboratory.
"Brian Schmidt used type Ia supernovae to discover that dark energy exists," he said. "We're now trying to understand what it is. This new information about how white dwarfs explode is a huge step forward towards that goal."
Cosmologist Greg Aldering, who leads the international Nearby Supernova Factory in Berkeley, said: "This is a significant advance in furthering Type Ia supernovae as cosmological probes for the study of dark energy."
Dr Scalzo was previously based in the Nearby Supernova Factory headquarters at Lawrence Berkeley National Laboratory in California, and is a member of the Centre of Excellence for All-sky Astrophysics.
The ARC Centre of Excellence for All-sky Astrophysics (CAASTRO) is a collaboration between The Australian National University, The University of Sydney, The University of Melbourne, Swinburne University of Technology, the University of Queensland, The University of Western Australia and Curtin University, the latter two participating together as the International Centre for Radio Astronomy Research.
CAASTRO is funded under the Australian Research Council Centre of Excellence program, with additional funding from the seven participating universities and from the NSW State Government's Science Leveraging Fund.
The latest findings are published in the Monthly Notices of the Royal Astronomical Society, and are available here.
Related Links
Australian National University
Stellar Chemistry, The Universe And All Within It
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Following dis-location comes location, which is not the repatriation of jobs in the country of origin, but a matter of GPS and other tools that make it possible to find a person or an object at a precise moment in space and time. The anxious dad may thus follow the airplane transporting his beloved daughter to another continent. According to French psychoanalyst, Serge Tisseron, if we dont know where we are going, we want at least to know where we are. Everything is true in psychoanalysis; no doubt this is as well.
But that is cold comfort! In this new game of pinpointing location, Im not the one who places myself. I am placed by others. Neither my senses, nor my intelligence, nor my memory play any part in this operation. Still less do they participate in the operation of finding an airplane in the distant evening sky. I am placed, but where? In a place that is no-place and, to accomplish this, I am reduced to my contact details, to my address. I am a moving point, or rather a point that is moved. I am placed by others in places where I am not, and in places that are no-place.
With this, we take another step in the slow and irreversible rupture of living ties with the earth and with flesh-and-blood beings. To be happy about that, it is absolutely necessary that we dont know where we are going, nor where we are. Is this how we may escape the pain of global warming?
We have, once more, a chance to make a fundamental choice: To root ourselves in one place or to succumb to the attraction of every-place, to take off like rockets. For all those poor children who take off like rockets without having set foot on the earth, there is only one wish we can have: That they may start off, walking, on an uncertain path, and allow themselves to be distracted by a waterfall, by a symphony of tree frogs, by the leap of a deer, by the scent of a balsam fir, by a current of cold air or by a warm breeze . We must walk: it is the most ancient form of human exercise; it is our most ancient habit. It has not been lost; it has only become weak, and we can quickly reacquire it. It is walking that distinguishes human beings, and our bodies are made for walking. Walking refreshes and fortifies the body; it soothes and rejuvenates it. Just as the body is made for walking, so too is the human spirit, for the duration of a single day and the length of a step. Nothing so suits human beings as the twilight of departure and the dawn of arrival.(Daniel Halévy, Voyages aux pays du centre)
We belong to places that we can sense, touch, see, hear. Cartesian space is paradise to machines, but hell to living beings, at least so long as they have not been reduced to mere machines.


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WhisperKool SC Series cooling units are the industry standard for wine cellar contractors. Designed for simple installation, the SC Series provides an economical solution to your climate control needs in a compact self-contained system. A direct replacement for the XLT Series, WhisperKool's SC Series utilizes the latest technology for superior efficiency and cooling.
BTUh Rating:
There are circumstances in which a cellar design may require a larger unit due to some existing design restrictions. There are several factors such as glass, stone, concrete, etc. which will seem adequate but do not offer the insulation capacity required to maintain the optimum environment. We recommend purchasing a unit with a larger capacity to compensate for the design limitations. Please utilizing our Cellar Wizard in order to ensure you are selecting the proper cooling unit for your application. Under sized cooling units can lead to pre-mature failure and/or prevent the system from reaching the desired set temperature. As a result they are not covered under warranty.
WhisperKOOL's SC Series
Easily view wine temperature, evaporator coil temperature, and condensing coil temperature. Constantly monitors system and environment conditions for efficiency and performance. Emits an audible alert in the event of an alarm situation to keep your environment safe.
No worrying about fluctuating temperature. The unit directly measures the temperature of the wine it is maintaining.
Following the simple philosophy that hot air rises. The fans are designed to project the airflow in an upward direction. This results in very effective air exchange on both sides of the system.
Larger, thicker, coils offer increased capacity for cooling the cellar. Oversized coils create more effective heat dissipation on the condenser side of the cooling unit where most problematic issues associated with poor ventilation, and thus poor performance, occur.
Since the evaporator coil produces condensation during operation, the coil is consistently wet. The coating protects against any corrosion that could reduce performance over time.
Provide power to the unit from either side of the environment it is installed. Simply plug it in, flip the switch, and your cooling.
A very sturdy mounting solution. Simplifies the installation process and helps insulate the through-the-wall opening.
Electro-magnetically applied and baked on at high temperatures. The finish is basically one with the unit, inside and out.


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Just when it looked like the Florida Marlins were going to spoil a phenomenal game by Brandon Beachy, Martin Prado decided that was not an option. Prado hit a go-ahead RBI single in the top of the 11th inning to lead the Atlanta Braves to a big win over the Marlins.
Prado, who is having a subpar season by his standards, went 4-for-6 with a home run and three RBIs. Most of Prado's struggles have come since his return from a staph infection, an injury that sapped a lot of his strength since he could only engage in very light physical activity.
"Good for us and good for him," Fredi Gonzalez said of Prado. "Because the last two or three games he's been so upset at himself, he's such a perfectionist. I'm glad that he got some opportunities to drive in some runs."
Prado's clutch hit proved to be even more dramatic that it possibly needed to be. After a leadoff walk to Eric Hinske, pinch runner Jason Heyward was picked off of first base. Michael Bourn then followed with a double that likely would have scored Heyward. However, Prado made sure the baserunning blunder did not matter.
Beachy had one of the finest outings of his young career, tossing 6 2/3 innings with ten strikeouts and giving up two earned runs. He left with two outs in the bottom of the seventh inning after walking two batters. Anthony Varvaro came in and gave up a game-tying home run to John Buck, ending Beachy's bid for his sixth win of the season.
"Innings 1 through 6, he was unbelievable," Chipper Jones said of Beachy's outing. "He was awesome. He had them on their heels all night. He was dotting everything. He's a guy that's going to be a top-of-the-rotation guy before it's all said and done."
Dan Uggla extended his hitting streak to 30 games with an infield single, a feat he has accomplished nine times during the streak.
As for the bullpen, Eric O'Flaherty wiggled out of a jam in the bottom of the eighth inning, and Jonny Venters and George Sherrill each pitched a perfect inning. Craig Kimbrel nailed down his 36th save of the season with a little help from a spectacular double play started by Alex Gonzalez.
The Braves will look to finish off a sweep of the Marlins as Tim Hudson (11-7, 3.22 ERA) will face Anibal Sanchez (6-5, 3.73 ERA) Wednesday night at 7:10 EDT.Tags: Atlanta, Atlanta Braves, Brandon Beachy, Craig Kimbrel, Dan Uggla, Eric O'Flaherty, Jason Heyward, Jonny Venters, Martin Prado, Michael Bourn, MLB


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| Drug Approvals: Circumstances under which an active ingredient may be simultaneously marketed in both a prescription drug product and an over-the-counter drug product
|FDA Comment Number :
|Submitter :
|Mrs. Brianna Schimmer
|Date & Time:
|10/27/2005 05:10:07
|Organization :
|Mrs. Brianna Schimmer
|Category :
|Individual Consumer
|Issue Areas/Comments
| A. Should FDA initiate a rulemaking to codify its interpretation of section 503(b) of the action regarding when an active ingredient can be simultaneously marketed in both prescription drug product and an OTC drug product?
| The FDA needs to approve without delay over-the-counter sale of emergency contraception - with no prescriptions required for any age group.
The two advisory FDA committees that exhaustively reviewed data in December 2003 found emergency contraception was safe and effective and consequently recommended OTC approval.
When the age restriction was suggested at the December Advisory Committee meetings, the FDA staff noted then that it has been the policy of the Division of Reproductive and Urologic Drug Products to make no distinction between post-pubescent adolescents and adult women insofar as contraceptive use is concerned. The Advisory Committee members then rejected the age restriction proposal.
|B. Is there significant confusion regarding FDA's interpretation of section 503(b) of the act?
| Yes! Why is there a delay in approval over such a clear issue? It appears the FDA wants to restrict access to OTC emergency by age, risking women being denied access to safe emergency contraception.
|C. If so, would a rulemaking on this issue help dispet that confusion?
|No, it would just slow it down further. Women's health will be jeopardized by the red tape.
| A. If FDA limited sale of an OTC product to a particular subpopulation, e.g., by making the product available to the subpopulation by prescription only, would FDA be able to enforce such a limitation as a matter of law?
| The FDA is supposed to determine effectiveness and SAFETY not what "ought" to be. Limiting sale by subpopulation is ridiculous. Black women are a subpopulation, would they be denied by future FDA regulations??? Restricting by age would be enforceable only by requiring ID for purchase which is a clear violation of a woman's right to privacy with regard to medical care.
|B. If it could, would it be able to do so as practical matter and, if so, how?
|NO it would not, could not, and should not. This is ludicrous!
| A. Assuming it is legal to market the same active ingredient in both a prescription and OTC product, may the different products be legally sold in the same package?
|If it's the same thing, it wouldn't require seperate packaging.
|B. If the two products may be lawfully sold in a single package, under what circumstances would it be inappropriate to do so?
|Under no circumstances would there be a need for seperate packaging.
|The FDA has sadly let down American women by not taking steps to ensure all women have access to OTC, regardless of age.


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Luke Temple
The Running Avocado
Luke Temple recommends this sandwich for people "on the go". It's a staple when he is busy in the recording studio. He likes to use "health bread" that he gets at a Polish deli in the Greenpoint neighborhood of Brooklyn, but any hearty bread will do.
your favorite hearty wheat bread, sliced
avocado, sliced
cheddar cheese
hot sauce
Melt cheese on bread in oven. Place sliced avocado on bread. Hot sauce on top.
Simple Spinach Salad
Luke likes the light flavor of the rice vinegar with the spinach. All ingredients can be added according to your personal taste.
- baby spinach
- sushi rice vinegar
- shaved garlic
- olive oil
- salt & pepper, to taste
Mix shaved garlic with olive oil. Put on spinach. Sprinkle with rice vinegar. Eat.
About this Artist
Luke Temple
Luke Temple is one of my favorite singer-songwriters of the pop-folk ilk. His guitar playing is masterful, his voice angelic, and his songs run the gamut from playful to thoughtful to soulful and many other charming points in between. Born in Massachusetts, he now resides in Brooklyn, NY.
About the interview
- Notes:
The music in the cafe didn't sound as loud when we were there as it does in this interview.
- date:
- 04.10.06
- location:
Cambridge, MA
- camera:
Josh Stenger
- editing:
James Holland
All content copyright © Jennifer Robbins and Jenville Productions


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HATTIESBURG, Miss. — Relying on his background in marketing, Mark Byrne put together a successful food drive for his bass club's community project over the holidays.
The Petal Bass Club member has always felt strongly about helping the less fortunate, so when club president Teb Jones hooked him up with the local food bank, Byrne was ready to spearhead a food drive for Christmas. "We do that every year," said Byrne of his club's Christmas project.
Byrne estimated it took him a couple of weeks to make 10 to 15 phone calls to retail stores and wholesalers for donations of dry goods such as nuts, crackers, gum and candies. "I called people I knew and twisted their arms," said Byrne, who is the webmaster for the Mississippi B.A.S.S. Federation Nation.
The arm-twisting and his connections paid off as Byrne received donations of 68 cases of food items weighing 550 pounds. He spent the morning of Dec. 13 making the rounds to collect the goods and delivered the cases to the food bank that afternoon. He also spent the day delivering food to two other food banks for food drives he conducted for his mother and his in-laws. His delivery was timed right for the food bank to process and have the items ready for the needy in the community by Christmas.
Byrne said a food drive is a worthwhile project for other clubs to try during the holiday season. "It's easy and it just doesn't take that much time," he said. "The collecting and dropping off was the most time-consuming aspect of it."
The Mississippi angler suggests a club should start planning such a project in July to give members plenty of time to find the right contacts. "The dynamics of a club is that for the most part everyone does something different for a living and they always know somebody," he said. "You'd be surprised at the people in your club who know people who can help."


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(November 1999)
>I thought it was weird to see a perl process segfault. Very strange. >We'll, I guess I'm going to verifying system libraries, rebuilding perl, >etc. Fun. One of the other sysadmins was wondering yesterday if we had >memory going bad or something. Hell, at this point in the game, I'm >willing to suspect anything. You should be aware that dram does suffer random corruption as a result of background radiation discharging the capacitive cells. If you haven't got error correction applied to your memory, this can be the cause of non-repeatable crashes. With decent quality ram, you should expect to see a single bit corruption every few months. --- Andrew McNamara (System Architect) connect.com.au Pty Ltd Lvl 3, 213 Miller St, North Sydney, NSW 2060, Australia Phone: +61 2 9409 2117, Fax: +61 2 9409 2111


text:
Government buildings were evacuated on Tuesday, but some things are essential—even after an Earthquake. For the U.S. Government Printing Office (GPO), that means publishing the Congressional Record and the Federal Register.
Established 150 years ago, the GPO is a central source for publication and organization of Federal Government information in both print and digital formats. It produces products for all three branches of government.
According to a GPO Press Release issued yesterday, after an evacuation and inspection, "approximately 100 essential employees . . . worked through the night" to produce the Congressional Record, Senate Calendar, and the daily Federal Register. The GPO has never failed to deliver the Federal Register in the publication's 76 year history.
These and other essential government publications are found on the GPO's Federal Digital System, FDsys. Learn more about the GPO here.


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Dinan stuff for the E83?
I know there are Dinan options for the X3 up to 2006. Does anyone know if Dinan has anything in the works for the 07+?
Steve? Are you reading this?
I would be very surprised if they hadn't got something already. The problem is that very few X3 owners do anything to their cars before the warrany/free maintentance runs out, and even then not many are so inclined. The market is quite small really, so unless the system has applications to other BMW versions it doesn't really pay to produce anything specific. On a related note Dinan is now servicing Mercedes too! Hi Steve!:thumbup:
I have an '04 3.0 6MT with the Dinan CAI, free-flow exhaust and upgraded engine s/w. It adds approx 13 hp and 11ft/lbs, crisps-up the throttle response, add a couple hundred rpm to the redline. The exhaust has a nice thraty burble around town, but is quite transparent at hiway speeds (no drone or booming). Interestingly, my mpg went up 1-2 mpg in 'normal' driving (it do get thirsty if you're on it a lot). Thirteen hp isn't a reall big kick in a 4000# vehicle (especially at 7000' in Santa Fe), but it is a noticeable improvement. I don't know that Dinan is still offering teh CAI, I had a couple of 'lean burn' faults (SES light came on) when I first had everything installed, but the dealer worked with Dinan and it's been fine for the last 2+ years.
All in all, I'm happy with the upgrades. HTH.
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text:
Nurse Case Manager job in Yuma, AZ
Showing jobs 1–1
Newest | Relevant first
Sort by: Date posted | Relevance
HRM Corporation | Yuma, AZ and 8 other locations
Professional Benefits Sales Consultant$90K to $150K+This candidate is responsible for possessing a strong presentation skills, especially in front of a group, with a high motivation to excel personally. He/she will use a low-key, consultative sales approach marketing exceptional employee benefits for a budding industry of global necessity.
InsurancePosted by Frank Merritt


text:
Ph: 0409168361
Your Tandoor has a hand crafted inner clay liner. The clay used to make the liner is of premium quality sourced from a select location in Northern India. The clay is hand crafted into the liner by master craftsmen using century old techniques. The clay is reinforced with natural fibres to form a durable composite structure. Kept with a little care, your Tandoor will last for many years.
However, as with all clay products the inner clay liner can break if it is mishandled. When moving the Tandoor on the castors make sure it is on an even surface. Large jolts when moving the Tandoor may cause the clay liner to break. Never drop the Tandoor from any height or roll it on its side as this may cause the clay liner to break.
The Tandoor also has a fire cement base.
As the inner clay liner and fire cement base are subjected to high temperatures when the Tandoor is being used they can develop heat induced cracks over time. These cracks are normal, particularly in the fire cement base, and will not effect the operation of the Tandoor (see picture below of the inside a well used Tandoor).
The heat induced cracks can develop even if the Tandoor has not been dropped or mishandled, they are simply due to expansion and contraction effects resulting from the clay/cement being heated and cooled.
There is no need to fill any cracks that develop in the fire cement base. Should you nevertheless wish to fill these cracks, simply sweep out all the ash and then vacuum out any residual ash in the cracks. You can make up a standard cement/sand/water mixture (as used to make mortar for laying bricks) and use a spatular to fill the cracks.
Should a large crack (e.g. more than about 3-4mm wide) develop in the clay liner, you may wish to fill the crack with common terracotta clay that you can purchase from your local craft shop or pottery supply shop (the oven will still work fine without filling the crack). If the crack is filled, allow the fresh clay to air cure for a day or so, then use the Tandoor as normal.
A refractory air set jointing cement can also be used to repair the clay liner or fire cement base (Walker ceramics refractory air set jointing cement PA25). The refractory jointing cement is particularly effective as it does not shrink when it cures and adheres very well the clay liner and the fire cement base.
The inner clay liner or fire cement base of the Tandoor should never be exposed directly to liquids (e.g. water) when hot. Never try to extinguish the fire or cool the Tandoor by dowsing it with water. Such action will lead to catastrophic cracking of the inner clay liner and/or fire cement base.
The Tandoor should also never be left out uncovered in the rain at any time. Our Deluxe and Ultima Tandoors come with a weatherproof cover for protection against the elements. The Tandoor lid (when in place) will also to some extent protect the inner clay liner oven from rain. However, we recommend storing the Tandoor undercover to prevent it from getting wet. When the Tandoor is not being used, always place the lid on the Tandoor and close the side ventilation door.
Heat cracks can develop in the liner
and/or base - these are normal and
will not effect operation of the Tandoor
© 2013 Tandoor Living, Melbourne, Australia - all rights reserved Website designed and constructed by Tandoor Living


text:
Have you ever spent hours writing a quality piece of content only to see it scrape in a few social signals and deliver a handful of new visitors to your site?
We've all been there.
The problem is that in the era of content marketing so many people are drilling you with the notion that quality content is the key to building links and generating online traffic.
The fact is, great content doesn't promote itself. In fact, writing killer content is less than half battle.
The real magic lies in content promotion. Without it, your content will struggle to earn a social mention, let alone a quality backlink.
This post will cover 16 advanced content promotion strategies. The most successful online marketers are using them every day to generate social buzz, build links and deliver boat loads of targeted traffic to their site…
…and you can too.
In fact, I've used many of these tactics to drive ~11,700 visits to this blog in the seven weeks since it's launch –
This guide is a 5,000 word beast, so I included a table of contents for your quick reference.
#1: Snip.ly
#2: Weekly Roundups
#3: Link Poaching
#4: Scoop.It
#5: Buzzbundle
#7: Subreddits
#9: Snippets
#10: Promote The New With The Old
#11: Facebook Lookalike Audiences
#12: Outbrain
#13: Sulia
#14: Blog Aggregators
#15: LinkedIn Groups
#16: Twitter Card Hacks
#1: Snip.ly
Sniply is a powerful new tool that allows you to use content curation to drive targeted traffic to your website.
What if I told you that you could use a piece of awesome content written by an influencer in your industry and use it to drive a wave of targeted traffic to your site?
Here's how to do it –
Head over to sniply and log in –
Next, find a popular piece of content that is related to your new blog post. For this example, I'll use my post about recovering from a Google penalty –
Now, I'll copy the URL of the top ranked post for this search query and enter it into Sniply –
Hit the "snip" button.
Next, customize the way you would like your 'snip' to appear using the fields below –
Select the 'button' action type, this will place a CTA button on the curated content that will direct people back to your site.
Enter an attention-grabbing message that is related to the piece of content you have written. Make sure the message indicates added value for the reader.
Next, customize the button text and enter the destination URL of your content.
Hit create and copy the custom sniply URL –
Now, head over to Twitter and re-share the influencer's content using your new sniply URL –
Bonus Tip: When you curate the content always make sure you mention the author's name along with the publisher. Leverage influencers to maximize the CTR on your sniply link.
When someone clicks on your Sniply link they will be exposed to the message and CTA you set. When people click on the "read more" button they will be redirected to your site –
Sniply also provides an anlaytics dashboard so you can see which snips have generated traffic to your content.
The clicks metric tells you how many users actually clicked on your sniply link, whereas the "engagement" metric indicates how many people click the CTA button linking back to your site –
#2: Weekly Roundups
Weekly link roundups might be one of the most underrated content promotion strategies on the planet. Where else can you find people that are actively looking to link (and send targeted traffic) to your content?
If you're not familiar with roundups, they are simply blog posts that link out to the week's best content.
The key here is to find roundups that have a large readership and receive a ton of social engagement.
The first step is to find popular roundups related to your industry.
Here's how –
Type in the following search strings to find weekly roundups in your niche –
"link roundup" + your industry
"weekly link roundup" + your industry
~KW + "link roundup"
"KW" + inurl:roundup
"KW" + intitle:roundup
If there is a particular site that you would like to see if they publish a link roundup, type the following search string –
site:domain.com +"roundup"
Make sure you set it so Google is only returning search results for the past month –
Next, head over to Twitter and run the queries in the search bar –
You will need to make sure you are entering broader search queries to increase the number of results being returned –
Next, make a list of the sites publishing roundups on a regular basis and take note of their contact information.
Now it's a matter of reaching out to the bloggers and suggesting your content.
Here is the exact template I use –
P.S. Would love to know what you think about the post?
#3: Link Poaching
The best way to build links to and promote your content is to find people that have already linked to similar content and introduce them to your new (and improved) content.
There are a number of great backlink checkers out there. Two of my favorites are Ahrefs and Open Site Explorer.
First, do a quick search in Google to identify topics similar to yours –
Next, copy the URL of the top result. This piece of content likely has a large number of quality links pointing to it.
Enter the URL into your backlink checker of choice –
Navigate over to the "inbound links" section and select the "links" option –
This will give you a list of all the pages linking to the URL –
Head over to each site and copy the site's contact email address.
Reach out to the webmaster with this template –
Hey NAME,
#4: Scoop.It
Scoop.It is a content curation platform, and is one the best ways to promote content and build quality backlinks.
It's basically a platform where people collect their favorite content from across the web and publish it in a magazine format similar to Paper.li and Flipboard. The best part, many of these publication have 2+ page rank value and can deliver boat loads of targeted traffic to your site.
Here's what a Scoop.It page looks like –
This is a PR3 page with 27,000 views.
First, create an account. Click the "my topics" button and choose "create topic" –
Make sure that your topic is related to the content you have written.
Next, search for Scoop.It pages that curate content similar to what your content is about –
Make sure the pages you target with your content have a large number of page views, and ideally a large Twitter following. Generally, active "scoopers" (creative, I know) will also share their content on Twitter.
Follow all the people with popular Scoop.It pages and large Twitter followings.
Now it's time to suggest your content. Navigate back over to one of the popular Scoop.It pages and hit "suggest" –
Select the appropriate Scoop.It page from the dropdown and hit "suggest".
This will notify the owner that you have suggested content for their Scoop.It page. If they like your content, they'll post it to their page and you'll have a link referring targeted traffic back to your site.
Scoopers usually share their Scoop.It pages on Twitter, so you can potentially get double the bang for your buck.
Bonus Tip: To increase the number of Scoop.It prospects you can target, click the dropdown next to the search bar and see if there is a category related to your content –
Next, click the "recommended topics" tab –
You will then be given a list of popular Scoop.It related to that category. Suggest your content to any related pages –
Check out this page with over 28,100 views.
Next, check if the owner of the Scoop.It page is active on Twitter –
Engage and start building a a relationship. This will give you another audience to leverage for the promotion of your content –
#5: Buzz Bundle
BuzzBundle is one of my absolute favorite online marketing tools. Hat tip to Matthew Woodward for introducing me to this tool.
BuzzBundle is great for both content promotion and link building. It allows you to monitor and track conversions related to specific keywords and brand mentions across a number of channels, including –
- Blogs
- Social networks
- Forums
- Q&A sites
It allows you to quickly find your target audience and engage in the conversations related to your content and area of expertise.
Here's how to do it –
Once you've installed the free BuzzBundle desktop application, open it up and click "create new project" –
Hit "Create New Stream" and enter the keywords and URLs you want to track. For this example we'll use "link building" as our keyword target (add as many as you want) –
You will then see a list of streams highlighting content and conversations surrounding the topic of "link building" –
It may take a while for the streams to fully populate.
The threads that have been grayed out are only accessible with the paid account. The free account currently gives you access to 30% of the threads, which is still plenty to engage and promote your content to the right people.
Create a persona
After you've selected the keywords and URLs you want to track, it's time to create your persona. This is the identity you will be using to engage in conversations online –
Type in your username, password, email and email password. BuzzBundle requests the password to your email account in order for verification purposes.
Then, you can add your social media profiles –
Now you're ready to start buzzing!
Get your buzz on
Once you have your persona completed and keywords added click the "Find Buzz" button. You can also filter the types of websites you want to monitor –
BuzzBundle will go out and scrape all the content listed on social media sites, forums, blogs and Q&A sites related to your keywords.
Once you find a post that you like start engaging. I look for people asking questions related to the content I have already written.
For example, this person is asking about different link building techniques on Twitter. You would engage this person –
And provide him with a link to your post –
Or, you might find a question in a forum that you can drop your link in –
This is a great strategy for engaging your target audience and driving traffic to your site. It also provides an opportunity to build links directly through forum, blog and Q&A comments, as well as build links indirectly through social engagement.
The more your content is shared the more people will see it, the more people that see it the more likely you are to get some backlinks.
On the topic of social engagement…
BuzzBundle provides you with the ability to filter social media conversations. This is great if you find a piece of content similar to what you have written that has gained a lot of social engagement –
Enter the post's URL into the search filter and look through all the people that engaged with that post. These are the people you will want to reach out to –
I would reply with something simple like this –
"Hey @person, if you liked [insert post name] then you will want to check this out [insert your link]"
Now you have a powerful weapon to find your target audience, engage and drive traffic to your content.
#6: Google Plus Communities
Google Plus communities provide a targeted channel to promote your content.
As the name implies, Google Plus communities are online groups where like-minded individuals interact and share content.
There are thousands of communities targeting almost every industry and topic under the sun.
Once you have written your piece of content, head over to Google Plus and select "communities" from the left navigation –
In the top search bar enter a keyword related to your industry or the topic of your content –
Scroll through and "join" all the communities related to your niche –
Next, copy the URL of your content and head back over to your Google Plus profile.
Paste the URL into the "link" box and add an attention-grabbing message –
When posting your content be sure to mention others you have referenced in your work (where applicable) and select the relevant community you want to post the content –
Your content will now be exposed to people with an expressed interest in the topic you have written about. These readers are more likely to engage with your content and click-through to your website.
Bonus tip: It's a good idea to engage with (+1, comment, share) other content in the communities before you begin promoting your own content.
Also, spread out the frequency with which you share content in communities. Here's some great advice from Google Plus expert, Mark Traphagen –
"Google+ runs automated spam detection for posts to communities. Posting the exact same content to multiple communities in a short span of time can get the posts flagged as spam. Flagged posts get sent to a penalty box seen only by community moderators, and the post will never be seen by the community unless a mod decides to set it free.
No one knows the exact thresholds for the auto-flagging, but my advice is to vary the intro text in your posts, and spread them out over several days if you're targeting multiple communities."
#7: Subreddits
Reddit is another popular online social media community you can leverage to promote your content to a targeted audience.
An effective strategy is to utilize subreddits. These are niche communities of people voting and commenting on a variety of content types.
Simply find a subreddit related to your content and share it with the community. As people 'vote' for your content it will rank higher in the subreddit.
Head over to Reddit and register for a free account.
Once logged in, click the "submit a new link" button –
Next, enter an attention-grabbing title, enter your URL and select a subreddit related to your content –
Hit "submit".
Another option is to submit your content as a text post.
Follow the same process as submitting a link, but this time select the "text" option at the top of the page –
Now, enter a catchy introduction for your content with a link to read the full post on your site –
Using the text post layout gives your audience a taste of what they will find in your post and can be effective in increasing the CTR to your website.
Tip: Make sure you engage with other people's content within the subreddits. Vote, comment and share other content. If you only use the platform for self-promotion you will quickly be banned. Give a little before you take 😉
Here is a more in-depth case study showing how to get 1,691 visits from Reddit in 27 days.
#8: Timing Is Everything
When promoting your content on social media, timing is everything.
This is especially true on the more popular social media channels such as facebook, Twitter and Google Plus where millions of people are posting and sharing content every day.
In order to get as many eyes on your content as possible, you need to be posting when the largest number of people are online and engaging.
Here's how to do it –
Tweriod is a free tool that tells you when the largest number of your followers are online and engaging with content –
Hit the "go to dashboard" button on the homepage and then sign in with your Twitter account.
Next, click the "my analysis" tab –
Now, you can see the times when the largest number of your Twitter followers are online, as well as the times when your content is likely to get the most exposure –
Take this insight and optimize the times at which you are scheduling your content to go out on Twitter.
Facebook Insights
The facebook insights tool is great for identifying when your fans are online.
Log into your facebook account and click the "insights" tab –
Then, hit the "posts" tab –
Now you can see which days, and at what times, your fans are on facebook –
Timing +
Timing + is a free tool that will give you a quick snapshot of the best times to post on Google Plus.
Head over to Timing + and sign in with your Google account.
You will then be able to see which posts have performed that best and which time of the day posts get the most engagement –
Now, head over to Buffer and begin scheduling your content when people are online –
#9: Leverage Snippets
When it comes to social content promotion, many bloggers and business owners suffer from what I like to call "set it – forget it" syndrome – they write a killer post, identify the best times to post, and then only post the content once, usually immeditely after it's published.
This is a HUGE waste.
What if your fans and followers aren't online when you first post your content? Your post goes unseen.
Instead, you should leverage snippets to post your content frequently across social media channels and increase your blog traffic.
Here's how to do it –
Don't use the same title when posting multiple times as this will look spammy. Instead, use snippets.
For example, if I was going to promote this blog post I might try the following –
Tweeting the title:
Pose a question:
Quote the author:
Some other ideas include –
- Citing a statistic
- Mentioning an influencer
- Making a bold statement such as "Why your blog traffic sucks and what you can do about it".
Go into your content and pull out at least 20 different snippets using the frameworks above.
Use Buffer to schedule your content at different times – using the insights you gathered from the previous strategy.
In terms of post frequency on Twitter, you should be promoting your content at least once a day for the week immediately after publishing content, and then twice weekly for the remainder of the month.
Post to facebook twice in the first month after publishing the content.
Post to Google Plus every week for the first month.
There are a number of free plugins you can use to automate content scheduling –
#10: Promote The New With The Old
You can leverage older archived content to promote your new content.
Open your Google Analytics account and look for the most popular pages on your website. Make sure you filter the date range for the past 60 days as content that is older will skew the results. You want to identify which content on your site is hot right now.
Click the "behavior" tab within your analytics account and select "all pages" –
Take a look at which content is getting the most page views and the highest average time on page –
You can also click on the "landing pages" option and see where people are entering your site. If you notice an overlap between the highest traffic landing pages and those with the longest time on page, include a link to your new content.
Next, head over to Social Crawlytics to determine which content on your site gets the most social engagement.
Enter your home page URL, allow crawling of subdomains, and set the page depth to '10'. This will ensure that all the content on your site is being crawled –
Click "forward".
The tool will then email a report with containing social engagement metrics for all the content on your site.
Finally, on your most trafficked and shared pages, place internal links to your new content (where relevant).
This is great for channeling page rank and new visitors to your new post.
#11: Facebook Lookalike Audiences
When you use Custom Audiences, you can choose to create a lookalike audience that targets the top 1-5% of people who have similar interests to the people on your custom audience list.
There are number of ways you can leverage lookalike audiences to promote your content. One effective strategy is to create an audience based off of your email list.
Here how to do it –
Log into your facebook account and select "power editor" from the left navigation bar –
Now, select "audiences" from the dropdown in the top left of the page –
Hit "create audience", and select the source you wish to use. If you have a MailChimp account, you can create a custom audience that contains all of the email contacts from your account. If you use another email service provider, export your contacts as an excel file and create your custom audience.
Jon Loomer has an in-depth post that will show you everything you need to know about creating custom audiences.
Click on the "audiences" tab and select "lookalike" audience –
Select the custom audience you want your lookalike audience to be built off. In this case it will be an email list titled "LF Leads" –
You will have the opportunity to optimize the lookalike audience for "reach" or "similarity". This will depend on your campaign goals.
Now, create a facebook ad promoting your new piece of content. Use your lookalike audience to get your content in front of a new audience with similar interests to your existing fans or customers.
Bonus Tip: You can also create a custom website audience (WCA) within facebook's Power Editor tool.
A WCA will allow you to retarget users that have previously visited your site. This is a powerful targeting feature as these users have already shown an expressed interest in your content.
Here's how to do it –
Open the Power Editor and click "create audience" >> "custom audience" –
Next, select the "custom audience from your website" option.
Give your audience a name and description. Then, define whether you want to target all website visitors, or only those users visiting a particularly page on your site.
Set the duration of the audience. This will depend on the industry you are in. If your sales cycle is long, set the duration for 60-90 days –
Click "create".
Finally, copy and paste the facebook retargeting pixel into the <head> section of your website.
Your WCA will grow as users visit your site.
#12: Outbrain
Outbrain is a service that promotes content on other pieces of content, based on the targeting criteria you set. For example, if you've ever read articles on sites such as Fast Company you likely noticed the "you might also like" section below the post –
You can get your content promoted here too.
The more clicks your content receives, the more it will be recommended across the web.
Outbrain can get your content featured on some high profile websites and drive a ton of targeted traffic to your site.
The cost per click is relatively low compared to other advertising platforms. I've seen an average cost per click around $0.10.
There are a number of other paid content distribution services out there such as –
#13: Use Sulia Snippets To Reach Millions
Sulia is a popular content-sharing site where you can use catchy headlines and graphics (or videos) to get the attention of millions of readers searching for content.
Sign into Sulia and write an attention-grabbing headline. Add an image or video, then include a link back to your site –
This is a great channel to use some of the content snippets you created earlier.
Here is an example of a Sulia snippet curated from a Moz Whiteboard Friday –
Readers are able to "push" your content across to other related Sulia channels, as well as tweet the snippet or share it on facebook.
All of which are great opportunities for added content exposure.
#14: Submit Your Site To Blog Aggregators
AllTop is a blog aggregator that collects the best blog content from across the web.
The platform is great for both content promotion and link building for four reasons –
- They pull content from your RSS feed, which links back to your site.
- Links are often 'followed'
- Backlinks from aggregators usually pass crazy amounts of page rank to your site
- Blog aggregators provide topical categories that receive huge amounts of traffic
AllTop is arguably the most respected aggregator on the web with millions of active monthly readers.
Check out the site's backlink profile (PR7) –
You can easily funnel page rank and targeted traffic to your site using this platform.
Here's how to do it –
First, create a "My AllTop" account and verify your email –
Next, scroll to the bottom of the homepage and click "submissions".
Before you submit your site to AllTop you will need to select the most relevant category as it relates to your site's content, and have an RSS feed URL.
For most sites, especially WordPress-powered sites, you can find your RSS feed URL at yoursite.com/rss.
To find the best category for your site, head back over to the home page and search for a keyword that relates to the content on your blog –
AllTop will present you with a list of categories. Select the best one for your site –
Finally, you will need to fill out the submission form –
In the comments section, type a description that speaks to the credibility of your site. This can be anything from the number of published posts, your social following, page rank, or even better, any awards or recognition your site has received.
There are a number of aggregators that you should look at –
http://technorati.com/ (PR8)
Blog aggregators should be utilized for two reasons –
Submitting content to blog aggregators will build high PR backlinks and deliver targeted traffic to your site.
#15: LinkedIn Groups
This is one of the most powerful, yet underrated content promotion strategies on the planet.
LinkedIn Groups provide the following opportunities –
- Targeted content promotion
- Direct line of communication with industry influencers
- Relationship building
LinkedIn is one of the top traffic referral sources for my recent link building guide –
I promoted the link building guide in three LinkedIn groups and it has generated 418 pageviews in 17 days!
Here's how to leverage LinkedIn Groups for content promotion –
Head over to LinkedIn and search for a keyword related to your content or industry.
Select "groups" from the dropdown next to the search bar –
You will see a list of groups related to the keyword you entered.
Some of these groups have tens of thousands of members –
Request to join any groups related to your content and blog. Then, submit your post within the group.
Make sure you engage with other content and members within the community. This is a fantastic way to build connections with influencers in your industry and build your personal brand.
But wait, there's more…
LinkedIn Groups also provide the opportunity to get inside an influencer's inbox without even having their email address.
However, you do need to have a connection with them.
One way to build connections with influencers is to build connections with their connections (become a 2nd degree connection).
However, the quickest way to build a connection with an influencer on LinkedIn is to look at their profile and identify the groups they members of.
Join any groups the influencer is a member of.
As a member of a shared group, you'll be able to send a connection request.
Once the influencer accepts your invitation to connect, you'll be able to send them a direct message.
Your connection will then receive a notification in their email inbox.
Here is a sample message you could use –
#16: Free Twitter Cards
Twitter lead generation cards are another effective tool for promoting your blog, white paper, ebook and email list.
The best part, you can use them for free.
First, what exactly are Twitter cards?
A lead generation card in Twitter is a form that can be attached to your Tweet that allows your followers to directly send you their contact information with the click of a button. Here's an example –
As you can see, the box is pre-populated with the recipient's email address. This eliminates any barriers. The user doesn't have to manually enter their email address, it's pulled directly from their Twitter account.
Now, remember I told you this wouldn't cost you a dime….
The beauty is that you can add a lead generation card to a regular non-promoted tweet.
Here's how to do it –
Log into your Twitter account, click the gear icon and then select "Twitter Ads" from the dropdown.
Click the "creatives" tab and select "cards" –
Next, click the "create your first lead generation card" button –
Then, you will arrive at this page. Enter in all the necessary information –
Note: You need to have a link to your company's privacy policy, as well as link to a page where the user can find out more about your business/ blog.
Now, hit the blue "compose tweet" in the upper right hand corner.
Hit the "attach a twitter card" button and select the card you created in the previous step –
Send your tweet.
You will now have a card that will collect user emails when they click the CTA in your twitter lead generation card.
Final Thoughts
Writing great content is only half the battle. In order to realize the true fruits of your labor – backlinks, social engagement, higher rankings and boat loads of traffic – you need to dedicate just as much time to promoting your content as you do writing it.
The content promotion strategies listed above are used by some of the most successful online marketers on the planet. I've personally implemented every one of them with great success.
Now it's your turn to reach a larger audience and drive serious amounts of traffic to your site.
How About You?
Do you know of any other effective content promotions strategies that I missed in this post? If so, please leave a comment below so others can benefit from your feedback.
If you liked the post, feel free to share it on social media and subscribe to my blog for more action-packed online marketing strategies.


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Food & Drink | TOKYO FOOD FILE Jul 15, 2011
My-Le: On track for great Vietnamese food
by Robbie Swinnerton
As soon as the rains lift and the temperatures rise, our thoughts turn to Vietnam. It's the food we crave: No other cuisine seems quite as appetizing once the sweltering summer sets in.Not that we want to actually head off to Southeast Asia. In ...
Editorials Oct 9, 2007
No. 1 — from violin to hot dogs
Around the world, Japanese have been competing and winning prize after prize. From the world of classical music to intense, if lighthearted, forms of competition, Japan's new international face is composed in part of the many globe-trotting, contest contenders. Clearly, the new generation of ...
Food & Drink | TOKYO FOOD FILE Oct 15, 2004
Kitchen: S.E. Asian fare with a personal touch
by Robbie Swinnerton
Unlikely as it may seem, there's a vegetable boom sweeping the nation. And no food dovetails better with this new healthy ethos than Vietnamese — at least the way it is eaten in its homeland.Chef Masumi Suzuki was so inspired by the mounds of ...


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The 23-year-old playmaker will now line up at full back for the festive fixture with local rivals Moseley.
And Hill is convinced the naturally gifted ace has all the attributes to shine in a position that is still very much up for grabs.
Hill said: "A number of positions are becoming clear to me now and I am reasonably certain on most, but full back is one position that is still causing me concern.
"There are different qualities with Joe Carlisle, Willie Walker and Tom Arscott. No one is the complete article at the moment so there is not a first natural choice.
"But Joe Carlisle, for me, ticks most of the boxes of what is required from full back. He can catch, has a lovely pass infield, if you want to counter attack, and has an advantage of a left foot boot which is a critical. He can also step up, as he is a ten, to first receiver and relieve Andy Goode in phase play.
"The other reason I have gone for Joe Carlisle in this game is because he is playing particularly well, he will be hard to leave out," added Hill.
"There is a good argument to play him at fly half. He is certainly one of the backs who is on fire at the moment.
"A player of that quality - playing so well - is difficult to keep him out of the side. I think Joe has to be on the field as he is playing that well."
Tickets remain on sale for the home clash between Warriors and Moseley Rugby. Call the Warriors Box Office on 01905 454183 or click HERE for more information.


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Now that the final moment of Christmas is over and radio stations are no longer playing songs by Bing Crosby and Dean Martin, the focus now moves to the New Year.
In 1992, I had a temporary loss of mental stability and decided to run for the Georgia House of Representatives.
Over the past nearly 30 years, I have written articles about everything from flowers to horses. Since Christmas is this week, permit me to set aside my 'normal' article and reflect on this special time of year.
This winter has started out as being long and cold. With cold weather, we often see what is called frost. Frost is something we see, talk about, and even predict, but do we really understand it.
Naming schools is an interesting thing.
It's hard to believe another year has passed and Christmas will soon be here.
People magazine, the arbiter of all things sexy, has declared Ryan Reynolds as the "Sexiest Man Alive" in a recent issue.
During this Thanksgiving season I believe everyone should be thankful for the hard work of the American farmer. Give thanks to the American farmer for growing most of the food we eat and many of the clothes we wear.
When it comes to being thankful, my basket of gratitude is pretty near full.
There is an interesting fascination with the idea of getting something free.
November can be a lull or lively time in the garden.
My dad was a man who never talked much about his service in the Army. In his sock drawer were a couple of medals I didn't appreciate until I was grown.
After the recent rains, you may have noticed an increase in the number of fire ant mounds in your lawn. The reason for increased fire ant activities is simple; fire ants like to work in warm soil that is not super hard and compact. For a few days after rain, even heavy clay soil is "soft" and much easier for fire ants to build mounds.
The feel of fall is in the air and some trees are showing off outstanding colors.
About the time I conquered use of the 12-inch ruler, a teacher one day produced a stick that was slightly larger than a yardstick and told us that one day we would measure everything in meters and centimeters.
Page 38 of 56
Perhaps to some, it is an unlikely friendship, but to me it is one I treasure.
Do you want to hear something kind of pathetic?
Several years ago when my agent and I were pitching my second book, we made the round of New York publishers, hoping to find enough ...
"She died."
Since the beginning of our time together, Tink and I have discovered that we pronounce words differently.
Mama has started following in Granny's previous footsteps of blaming technology for most of our current woes.
Bobby Baker was the most memorable kid in my first grade class. I spent 12 years matriculating with Bobby but it was in the first ...
I have become that which I used to dread.
My husband is a simple man. This comes as a surprise to folks because of the high-profile family from which he comes and the job ...
Unlike many of my friends, I was never a "Daddy's Girl."
Several years ago, I struck up a friendship with a reader named LaTrelle.
School has officially been out a week and my child is already bored.
It was a typical Sunday family dinner, all of us fresh from our churches and gathered together for the sake of being together. Conversation bubbled ...
The Summer of '82 was a good year.
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By Richard Morin
By Richard Morin
Overwhelming majorities of African American and white parents agree: Schools should focus on reading, writing and arithmetic over promoting integration and diversity, according to a new national survey of parents.
But having integrated schools continues to be an important goal for both blacks and whites, according to the poll, which was conducted by the Public Agenda research organization in collaboration with the Public Education Network.
Virtually all of the parents agreed that, "our country is very diverse and kids need to learn to get along with people from different cultures and ethnic backgrounds." And eight in 10 black and white parents believe that integrated schools are a "desirable goal," the survey found.
But the survey and subsequent focus group discussions revealed that many white parents remain anxious about integration. "They fear that black children who may be trouble for socioeconomic reasons will be placed in the children's schools," according to a summary of the survey findings prepared by Public Agenda researchers.
"I have lots of black students ... in my kid's school," said one white parent who participated in a focus group in Walnut Creek, Calif. "They redrew the lines and brought in a large section of low-income housing kids into my children's elementary school. Test scores dropped. These are kids that need help and they get it. But it dumbs down the curriculum, and it takes away from the gifted kids."
In the survey, six in 10 white parents said they chose their neighborhood largely based on the quality of the area schools, and most also expressed concern that "discipline and safety issues, lower reading levels or social problems may occur if a large number of black students were to come into a mostly white school," the researchers reported. (Still, seven in 10 white parents also said a school could do something to prevent such problems.)
But the big surprise in this survey of 800 black parents and 800 white parents came in the attitudes of black parents, which on issue after issue flatly contradicted conventional wisdom.
"Most African American parents do not think standardized tests are culturally biased, and very few want race to be a factor in choosing the best teachers for their children," says Deborah Wadsworth, executive director of Public Agenda. "And while they bring to the issue of public education experiences that differ from those of white parents, their concern about quality education and academic standards and their agenda for achieving these is nearly identical."
According to the survey, 44 percent of the African American parents said standardized tests measured "real differences in educational achievement," while 18 percent said whites tend to do better because blacks have low expectations of themselves. Another 28 percent think "the tests are culturally biased against black students." Nearly eight in 10 parents, both white and black, want racial differences in test results publicized "since this may help to set reforms in motion to solve the problem," researchers wrote.
Three out of four black parents told poll-takers that race should not be a factor when choosing a teacher or superintendent for a predominantly black school district. "I want them not to be prejudiced," said a black parent who participated in a focus group in Cleveland. "As long as he's doing his job, I don't care if he's green."
Still, a majority of black parents expressed concern that white teachers would not be able to understand or deal with the problems faced by African American students and parents.
While valuing integration and diversity, eight in 10 black parents said these goals should be secondary to raising academic standards and achievement. And even when these parents were asked about their own children's schools, eight in 10 said they wanted the schools to make improving education the top priority.
"We've spent a lot of time on the race issues, and we need to redirect some of those energies to getting our children better educated," said a black parent in Pennsylvania.
Many blacks also said they were weary of those who automatically attributed all black disadvantage to white racism just as they were angered by those who believed racism was no longer a serious problem in American life.
Three in four said blacks are "sometimes too quick to believe negative things happen to them because of their race." And perhaps more significantly, two in three black parents agreed that "too much is made of the differences between blacks and whites and not enough of what they have in common."
Racism is real, blacks and many whites agreed. But the researchers said the prevailing sentiment of black parents surveyed was that "the future is in our hands" and education is the key.
"What are you gonna do?" said one black mother in Oakland. "How long are we going to say, the white man treated me so bad? I tell my children this; that's the education part for me. We know what the situation has been; we know what it is. So now, 'What are you going to do about it?'"
Richard Morin is director of polling for The Washington Post. "What Americans Think" appears Mondays in The Washington Post National Weekly Edition. Morin can be reached at email@example.com .
© Copyright 1998 The Washington Post Company


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State law changed this year's annual sales tax holiday to Aug. 9-11, a week earlier than previously scheduled.
The sales tax holiday gives shoppers a break from state and local sales taxes on most clothing, footwear, school supplies and backpacks priced under $100. Shoppers can save up to $8.25 for every $100 they spend.