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Oh, torunagn, I feel so bad for you. You ARE okay. I think that the heat and humidity have very definite impact on our performance. EVERY run is different and unique. And you can have an off day, too. If that off day coincides with an event run, well, it's no fun. BUT, it doesn't mean that you aren't improving your conditioning, gaining experience, learning to hear your body talking, I think.
It sounds as though you are more active, than I am. I don't ride, I don't have a bike and I haven't got anyone to buddy with around here to ride with. It has been more years since I probably biked, than since I ran. If *I* were to start bike riding, I'd be overtraining at this stage. I'm only a couple of weeks out of C25K, of course. So this may not be the case, for you. Still, I think you have to respect if you are finding that you are pushing too hard, and maybe that's what's going on with your slower times. (What do I know, I'm a beginner and here I am trying to tell you what's the deal! Anyway, something to think about.
C25K Training begun (Treadmill) 6/1/10); restarted 7/11/12
First run OUTDOORS - Club Fun Run 1.75 mile circuit time 26:06:72 on 7/29/10
Proud C25K Grad, 8/7/10
College Park Cares 5K Sponsored by Vecna Technologies, Inc. 9/25/10 44:04.4
Fell off of the regular running routine, experienced the DC Derecho Disaster, and now aiming to get back on track!
Jug Bay Run for Wildlife 5K 11/3/12
Torunagn, don't get discouraged....rather congratulate yourself on finishing the race. Lots of things affect one's time for a race, even if it is the same course.I'm sure your knee is hampering your range of motion too.
This morning I walked 5 miles in 1:14:55. It is the first time that I've even been able to walk more than 1.5 miles without a lot of hip pain. My daughter was really dreading her 6 mi run alone, so I told her I would walk, if she ran in the neighborhood and cheer her on when we passed each other. That motivated both of us. I'm behind schedule on my HM plan, but will do what I can, when I can.
I doubled up on the glucosamin chondritin and added vit C. The mobic didn't seem to help any more than the ibuprophen did, so last night I took 3 artritis tylenol. This morning was the first time that the first step out of bed didn't send pain through the body.
Torunagn, I can identify with the long stretching and icing. I spent extra time warming up and then extra time stretching after walk. Then iced and later took and epsom salt bath. Slathered on the icy hot cream and now am feeling good.
My plan is to run on the treadmill at the community center this week. It should lessen the jarring, and then next week hit the road again. Maybe by then we'll have a nice cool spell.
Bowielinda, keep up the good work and feel free to give advise. You have finished c25k and that in itself is way more than a vast majority of ppl have done.Now, if I can just learn to listen and heed the advise to not overdo!
Have a great day everyone. Happy running.
Marie from Tennessee
Training for Disney 2013 Goofy Challenge.....Yes, I'm certifiably CRAZY!
61 year olds must be out of their minds to run a half marathon followed by a full the next day!
Disney Half Marathon 1/7/2012 2:37:59
Bear Hunt 5K 9/24/11 28:28 pb
Trojan Trek Trail 5K 8/6/11 31:45
Expo 10K 5/28/11 1:01:28,
Expo 10K 5/26/12 1:05:39
Eastman 10K 9/8/2012 1:01:11 pb
"Let us run with perseverance the race marked out for us." Hebrews 12:1
torunagn- Don't feel discouraged! I had a 5K yesterday also. If it had been a "normal" day, I had hoped to finish w a new PR around 37:30 - at least that's where my "pace improvement strategy" tells me where I should have gotten too since my last 5K PR in May at 40:18. But it was hot and humid, and a lot hillier than the last time, and I finished in 40:47 - 30 sec slower than May. What a bummer! But the good news is that it is 22 mins faster than when I did it one year ago (my first race in 20 yrs), when I was 55 # heavier than today. So there is progress.
This was the first time that I wore a heart rate monitor during a race. When I ran long and slow during training, I was averaging 148 bpm. But during the race I averaged 168, near the top of zone 4, and near max during the final sprint. So, given the conditons (and my conditioning??) I don't think I could have pushed too much harder without potential injury or heat stress. I understand that heat & humidity just by themselves elevate your HR while running. I will just look forward to cooler days and better training efforts w my HRM.
Linda- congrats on your outdoor run and C25K graduation!! Looks like your pace is similar to mine - and you are a new grad! I hope nice easy runs outside are in your future as you build to 3 miles or more.
Marie - good to hear from you and glad that you are out walking again. Great- another person who walks as fast as I run! Oh well. I take smaller doses of glucosamin chondritin, just as a preventative, because I'm lucky enough to not have any problems so far. Occassionally I'll use Motrin before a hard or long run, to help out. Which HM are you planning to do (& when)? I'm on the HM training track right now.
Jo Ann C
Started Walking 7/15/09 Weight = 265#; C25K Grad 11/6/09
6/27/10 IronGirl, Atlanta Tri S 1/3m/B 18m/R 3m (2:42:10) 207#; 5/15/11 - (2:34:08 200)#
9/25/10 Women's HM, Nashville (3:27:10) 209#, 11/13/10 Huntsville HM (3:17:27) 203#
2/13/11 Mercedes HM, B'ham (3:02:02) 203#; 3/19/11 Rocket 10mi (2:13:37) PR
4/30/11 RnR HM Nashville (3:10:12); 5/15/11 5/30/11 Cotton Row 10K (84:36) ;
6/11/11 Mt. Mania 15K (2:17:12); 7/16/11 Wet Dog Tri (98:56);
8/13/11 Mtn Lakes Tri; (2:13:32); 8/28 Rocketman Oly Tri; 9/10 Frantic Frog Tri (1:52:35)
9/24/11 Womens HM (2:54:28) 195# PR; 10/1 Toray 5K (35:35 PR);
10/15/11 Liz Hurley 5K (36:24); 10/22 Book-it 10K (74:51 PR) 197#;
11/12/11 Huntsville HM - Target 2:50
BowieLinda, Marie and Jo Ann - thank you all for your kind words of encouragement.
BowieLinda - Anyone who runs has something to offer because we all have different experiences to draw on, so whether you are a new runner or an experienced runner doesn't matter. You are right, I feel like my conditioning is improving. I feel stronger when I run (or bike) than I did a few months ago. I guess I just want to see the numbers get better. I returned to biking about 3 years ago after not riding since high school. I am 59, so that was a lot of years ago. We have some great recreational trails in our area, so that mostly keeps me off the roads and out of traffic.
Marie - You are absolutely correct about range of motion in the knee. I cannot fully straighten it, so my push off with that leg when running is not as effective. The physical therapist I worked with after my surgery really encourages bicyling for knees, as it is non-impact and encourages full range of motion. I often think of how positive you have been in dealing with the arthritis in your hip, and how you are so appeciative of what you can do. Thank you for that. I am glad that you were able to get out for a good long walk, and what a creative solution for both you and your daughter, so that you feel like you are not out there going it alone. Treadmill sounds like a good idea for getting back to running again. As another step before running on pavement again, you might want to consider a local high school track if it is made of a rubber compound. However, be very careful not to do too many laps in the same direction as that can cause its own set of problems since the inside leg takes more of the impact (trust me on this).
Jo Ann - Knocking 22 minutes off your 5K time is a dramatic change. Congratulations! Our weather yesterday was significantly cooler than it's been lately (around 78), but the humidity was still very high, and not much in the way of a breeze (although no breeze is better than a head wind). The course was amazingly flat, with only a 74 foot elevation change over the entire course (what a treat). I wear my heart rate monitor to races, but I don't run by it. I don't know very much about how to get the most out of training according to HR, but I have also heard that heat and humidity are likely to raise a person's HR. I think, for me, the race environment also raises my heart rate. Normally my average HR when I do a 3 mile run is in the 145-155 range, and my max is around 165. Yesterday, my average was 166 with a max of 174, which is probably more than a little high for my age.
Wishing everyone some cooler weather.
C25K Completed 05/05/10
2011 Races: 5K - 1/16/11 - 33:40; 5K - 1/30/11 - 32:02; 2/12/11 - 5 Mile - 58:07; 2/27/11 - 5K - 32:54; 3/19/11 - 5K - 32:29
2010 Races: 5K - 12/31/10 - 32:53; 5K - 11/28/10 - 32:19; 5K - 8/14/10 - 32:57; 4 Mile - 7/4/10 - 44:58; 5K - 6/23/10 - 33:28; 5K - 6/5/10 - 33:12
Missing everyone's posts...hoping everyone is running and to busy to post! This is a completely selfish post I NEED MOTIVATION HELP!!!!!!!!! Can't seem to get the enthusiasm back...I've been trying to run 5k a few times a week to just keep going but having a very hard time motivating myself to get out there. I signed up for a 5k this weekend but haven't run since last weekend so hopefully will do ok. I plan on starting a half training program when I get home next month hoping that a "formal" program will help with motivation factor and get my mileage back up. I was asked to do a relay leg of the California International Marathon in December and since this is a local race for me I jumped on the opportunity but already worrying about letting anyone down because I can't seem to drag my butt out on the road!
Has anyone experienced this? It seems to have started after doing the half,hurting my hip....kind of a huge "let down" after san diego.....Any suggestions...butt kicking....appreciated!
October 2009- Started Couch to 5k
November 2009- Folsom Turkey Trot 5k (W5D3 C25k)
December 28,2009- finished Couch to 5k
January 2010- Run for you Health 5k
April 2010- Zoo Zoom 10k
June 2010- San Diego Rock n Roll half Marathon
November 2010- Folsom Turkey Trot 5k
April 2011- 4 mile Legal Aide Society Run
upcoming: September 17th 5k Run to Break the Silence
susanbarron, what keeps me motivated is to remember my goals: I like the feeling of fitness that I have from running, but even more I like the feeling I get out in the open air, when I'm warmed up and jogging along and feel as if I could keep going forever.
I don't plan from race to race, because it's really tricky trying to coordinate races with my schedule, and I also don't want to drive much in order to get to a race. So I run from my house, almost always after breakfast, faster or slower depending on how I feel, when I have to be at work, what the weather is like, and whether I'm aiming for a long run. I usually look forward to the long runs because I go much slower, and they feel easier (although last weekend I did a long run on Sunday after a relatively intense short run on Saturday, and my legs felt like lead the whole nine miles -- I really plodded).
I think I've learned something about injury. When I started running, one of my goals was not to have pain (as in, it's OK to feel tired, sore, or that I'm working, but I don't want to suffer), and if I thought about injury I was worrying about twisting an ankle, or tripping and falling on my face. Actually I still do think about that, but my injury was an overuse injury, and when I finally was able to run after eleven weeks where I couldn't, I was very nervous of every twinge. I am finally feeling that I'm sorting out what is OK soreness or stiffness or cramping vs. the pain that says "STOP" (and recalling that when I first started running that I was often pretty sore). I expect that I'll learn some more from whatever my next injury is, but in the meantime I'm trying to be intelligent, and not push myself too hard, too often.
Since my usual running is pretty monotonous -- same routes, similar times -- I don't feel as if I have too much to post about, but I read every message and send out encouragement, applause, empathy, and healing vibes to my fellow runners. This morning, though, I actually have something to post about, as I ran my second 5K. The first was a trail run, but this was a road race, which was very compatible with my usual runs; I had never run this route, but I was familiar
with the terrain and the route from driving. There was a pretty long up hill section, but I am also pretty used to hills. It was also ideal weather, low 60s, sunny and dry at the start, mid-higher 60s at the finish. I think that there were 46 runners altogether, so a relatively small field, and I finished second in the 50-59 yo F age group, 29th over all, with an official time of 27:35. If I'm doing my calculations correctly (and I'm not at all sure that I am ), that would be just under 9 minutes per mile. My goal was to finish under 30 minutes, so I was pretty pleased.
Awesome job Robin!! I did a 5K this morning and had my best time in 6 months--27:40. And you are right about the pace--it is about an 8:50 mile. I will be gald to have 60's to run in but it will be a couple of months from now and I am not complaining. I said in March that if the temps ever reached the 70's I wouldn't complain about the heat and so far I haven't even though it has been in the mid ninetys since late April. Even at 6:00 a.m. it is already 80 degrees but if Washington, DC is hot on Oct. 31 when I run the marathon I will be ready!!!
Susanbarron, sometimes we really have to dig deep to find motivation. Basically I run for me and have to do it my way. Sometimes it means running with friends and sometimes running by my self. Most of my running friends run about 5 a.m. which is not my thing--I am more of a mid morning runner. Whenever I feel like I could easily talk myself out of doing a run I make sure I arrange to meet someone for the next run. Sometimes it means you have been working hard and need a break. For me, I need a goal or I start skipping runs which is why I always look ahead for the next race. And because I felt the need to run something fun, my friends and I put together a team for Ragnar--Miami to Key West. So don't push too hard take a few days or even a few weeks if needed and mix in walking. You will be back in the swing of things before you know it!
By the way, I placed third in my age group for the 4 part 5K series. For some reason the times in my age group were faster than the times in the 40-44, 45-49, and 50-54 group. I think my age group must rock!!! The first place winner in female 75-79 finish all 4 5K's with her times going between 56 and 57 minutes and she was 79 years old! I just hope I can do a 5K when I am 79 even at 57 minutes--think how awesome that would be!!
Woo Hoo Deb & Robin. You ladies are smokin! Congrats to both of you.
Susan, sorry to hear your mojo has taken a siesta. Don't worry, you will get it back. Take a few days to reflect and rest and you will do fine. If not, then "make" yourself get out for an easy enjoyable run and the bug will bite.
I've had 2 hip injuries since (different hip each time) I finished C25K in Feb. of this year. Those injuries waylaid me for 4+ weeks each. I finally concluded that it was due to poor form exacerbated when mileage started to go up or when I pushed speed. Now, I am far from being a distance queen, nor am I a speed demon, quite the opposite. I was prone to land on the balls of my feet with feet extended in front of the body. So after reading Jeff Galloway and Chi Running book, decided to start working on form. Today I did run/walk 3/1 ratio for 5 miles. Both seem to advocate the same thing, just in different terminology: body alignment, hips tucked in, torso erect. When done correctly, the bounce is eliminated, but I have to admit, it was hard as heck to change the spots on this old leopard. The main thing was that I was able to cover the distance without my hip hurting (except when I reverted to poor form). Surprisingly, my heart rate was very high at the end of each 3 minute run. Normally, I've not taken walk breaks, so this surprised me. I figure part of it is due to not running much lately due to injury (did 2 runs this week 30 min each continuous) inability to relax . Yes, I know, both methods talk about relaxing" but how can you do that when you have soooooo many things to think about) . Posture, glide, relax, eyes on horizon, don't bounce, watch foot placement, arms swinging like pendulums, push off with back foot, avoid choppy stride.... oh heck, and I thought I was runnning. I think I could walk faster than what my run was. So why was my heart beating out of my chest?!
Anyhow, I plan to really concentrate on form this week. Even if I have to do 1 min run, 1 min walk or what ever to keep it correct. I want to make this "effortless" or is that one of the 10 biggest lies??? At least, I want to be able to run, injury free.
Marie from Tennessee
Training for Disney 2013 Goofy Challenge.....Yes, I'm certifiably CRAZY!
61 year olds must be out of their minds to run a half marathon followed by a full the next day!
Disney Half Marathon 1/7/2012 2:37:59
Bear Hunt 5K 9/24/11 28:28 pb
Trojan Trek Trail 5K 8/6/11 31:45
Expo 10K 5/28/11 1:01:28,
Expo 10K 5/26/12 1:05:39
Eastman 10K 9/8/2012 1:01:11 pb
"Let us run with perseverance the race marked out for us." Hebrews 12:1
I finished C25K 2 weeks ago and have been concentrating on increasing my time, and speed over the last few runs. I ran 38 mins yesterday but I think I am floundering a bit at the moment.
I have been reading your posts looking for a bit of direction and was wondering what plans you are following (if you are following one). You are all doing so well and are an inspiration. I think I found c25k so interesting and acheivable as there was a definate plan for all the runs and maybe that's what I need again. I know there are a lot of different plans out there but I am just not sure what it for me. I am a bit scared of going right back to intervals of run/walk 5 mins etc as I think I am afraid I will loose the ability to run for a long period. You all seem to have kept up your running and improved so I would really appeciate hearing what has worked for you. Thanks.
I haven't been posting, but I have been running. I'm signed up for a half marathon in less than 2 months. Today was a 7 mile run - my first ever run in the rain. And my pace was faster than the 5 & 6 milers of the last month.
izzy - 2 things worked for me to keep going, and push myself more.
First, I needed clear cut goals. I made a goal to run for a continuous hour. Then, after I did that, I made a goal to run a half marathon. I've discovered over the last 8 months that vague goals like - exercise more often, lose weight - don't work for me. But specific goals do.
Second, to get to running much longer, I went back to the basics of the C25K after I finished. I did 4 ten minute runs, separated by a minute walk for a week. Then 3 15 minute runs, then 3x17, 3x18, etc. For me, that got me running longer than 30 minutes pretty quickly, and it was only 6 weeks from the end of C25K to where I ran for 60 minutes.
19th Annual Foot Health 5K - May 1st, 2010 - 31:45
Windham Rail Trail 5K - June 13th, 2010 - 27:46
Leaf Peeper 10K - Octover 10, 2010- 58:41
Lowell Sun Half Marathon - October 17th, 2010 - 2:10:33
Izzy, I also need a definite goal to train for or else my runs seem to go no where. I'll skip a run here and there and avoid the hard stuff like a route with a hill or I will cut my distance short. I always have a race in mind to do even when I am in recovery from a half or full marathon, I used to find a training plan for the distance I wanted to do and usually used Hal Higdon's plans. Now my daughter is a running coach and she personalizes my training plans complete with paces for different distances of runs as well as speed work and hill work. She also makes me take time off and insists on an off-season in the spring during which I simply do maintanence runs (3-5 milers 3-4 times a week). Personally I think before you look for a plan you need to set some goals and they don't have to involve races. You might look for a running club in your area to help you with training. The Runner's Club in my town is awesome and there are so many people with so much knowledge to share.
Hi Izzy,
Congratulations on completing C25K!! Nice job!
I am a slow runner, and when I finished that program, still was not ready to immediately go for a 5K run. So I am working on increasing my speed and endurance. I'm not using a particular program (and maybe that is a mistake on my part), but I am using the Workout Training tools here on the site, to gauge my runs. Basically I run on the same kind of schedule as for C25K, 3 or sometimes 4 runs a week, and I'm trying to include as many club runs or workouts as I can. My local club is pretty good and active, and they have a schedule of different workouts on different days or evenings in the week right now. I'm working my courage up to be their newest and slowest group member
Since you said you liked the structure and the formality of the C25K, I would definitely choose from one of the set training plans out there -- I've already seen them in a couple of books, and then there are some available through the "Resources" area of this site, as well as at least Runner's World plans and a few others. Or use one of these and modify it according to your own lights and ideas from more experienced folks. I think that if you watch your progress, it will tell you whether what you decide to do is working, or needs to be changed.
You could also find a coach, of course! I know that when I was weight-training more, I worked with a personal trainer and that made a heckuva lot of good difference for me!
C25K Training begun (Treadmill) 6/1/10); restarted 7/11/12
First run OUTDOORS - Club Fun Run 1.75 mile circuit time 26:06:72 on 7/29/10
Proud C25K Grad, 8/7/10
College Park Cares 5K Sponsored by Vecna Technologies, Inc. 9/25/10 44:04.4
Fell off of the regular running routine, experienced the DC Derecho Disaster, and now aiming to get back on track!
Jug Bay Run for Wildlife 5K 11/3/12
Susanbarron - In my opinion an injury can be very demotivating. It is so easy to get out of the habit of running, or any other exercise. While we are recovering, we find other things to fill out time. I have also experienced and read about the let down after a big event. Apparently that is not uncommon. All those months of planning and training, and the adrenalin rush of your race, and then you need to recover (and that is part of it, even if you are not injured), and then, nothing. So you were hit with a double - the need to recover from an injury, and the post-race let-down. I can see where you are finding it hard to get motivated, but you have done the right thing by starting to plan for another race. Here's a link to an article in Runners World that addresses the post-race let-down. There are many other articles out there, also. http://www.runnersworld.com/marathon/article-after_the_marathon.html.
Robin - sounds like you have learned a lot about listening to your body and being able to differentiate normal soreness from the pain of an injury. Nice job on your 5K. Great finish time and pace and congratulations on placing in your division. You mentioned that there were about 46 runners. How do you like the smaller races? Do they have the same energy as a race with a lot of participants?
Debwro - you are right about goals. Right now, I have no running plan that I am following, or target races, or goals for myself, and it is showing . Good for your for finishing so well in your four race series. That is a lot of races to sustain your pace for, and it sounds like you are part of a very competitive age group. You mentioned the 79 year old who did all the races in the series. I love that. Not that it compares, because it was one race, not a series, but there was a 79 year old female at the 5K I did last weekend. She finished first in the female 75+ group with a time of 29:43! Much better than I did. She received major cheers when they announced the division winners and she deserved them.
Marie - so glad to hear that you are back to running and it sounds like it is going well overall. That is a lot to think about all at once, but it is good to know that form and intervals is having a positive affect.
Izzy - you received lots of good advice here about goals and plans. Since I am goal-less and planless at the moment, all I can say is it sounds like what I need to do, too.
C25K Completed 05/05/10
2011 Races: 5K - 1/16/11 - 33:40; 5K - 1/30/11 - 32:02; 2/12/11 - 5 Mile - 58:07; 2/27/11 - 5K - 32:54; 3/19/11 - 5K - 32:29
2010 Races: 5K - 12/31/10 - 32:53; 5K - 11/28/10 - 32:19; 5K - 8/14/10 - 32:57; 4 Mile - 7/4/10 - 44:58; 5K - 6/23/10 - 33:28; 5K - 6/5/10 - 33:12
Hi all!!
Wooooo Whoooooo! I'm so excited to see all the posts.. I think summer is just a hot and tired time for posting, but we will keep it going. I am always here weather I post or not!
Susan.. even with my half coming it has been hard to keep my motivation up. Between the heat and working LOTS of summer hours it is so hard.
I have my marathon in 13 days!! OMG... the last few weeks I've struggled to get two runs in each week. One medium (around 6 miles) and one long (10 miles) This week I will do a dress rehearsal thurs morning at 6am (the time the race will start) and go 11 or 12. That will be it for LONG run before the marathon. I will keep the runs to around 6 and 7 before the race. I am working the expo at Disney on Friday Sept 4 and Sat Sept 5 in the Disney clothes area.
I will be back to write more later today... I have to take my hubby to his eye appointment.
Thanks for posting your updates everyone!
Couch to 5 K Graduation Day November 26, 2009
Dana Hills Turkey Trot Thanksgiving Day 2009 5 K.... Time 32:22 MY FIRST 5k
Jan 9 Irvine 5k Time 32:52
Feb 7 Super Bowl 10k 1:08:31 MY FIRST 10K
September 5 2010 DISNEYLAND HALF MARATHON: 2:41:00
Finished my first 5K yesterday!! I went throught the C25K program this summer with my 9 year old daughter (my running partner) and my sister (she lives 3 hrs away - but we supported each other by text or email after every workout) and we all met up and participated in our first 5K together!
For now will probably continue running 30 min 3x week...but may look into training for a 10K.
C25K started 6/14/10
Graduated C25K 8/13/10
Finished my first ever 5K 8/22/10 (not officially timed - around 37min according to my iPod)
Finished Oktoberfest 5K 9/18/10 (34min 07sec) Proud to run with my sister, brother, 9year old daughter, 70year old dad, and my niece and nephew!
Finished Komen Race for the Cure 5K 10/10/10 (32min 31sec) Ran in celebration of my sister and mother-in-law!
ACTIVE is the leader in online event registrations from 5k running races and marathons to softball leagues and local events. ACTIVE also makes it easy to learn and prepare for all the things you love to do with expert resources, training plans and fitness calculators.


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Toe up sock Question for toe-up experienced knitters
Nevermind... I figured it out. lol.
:?? Ok so I'm doing this sock pattern and I'm starting the heel it says:
My question is ... well, there are two stitches left on the last needle, obviously from working one less stitch. Well, it says to slip the next one after knitting the appropriate amount, but my problem is that there is still one stitch on the left over needle that held the stitches beforehand. What do I do with that one? Am I supposed to slip it onto the right needle? and then what of that? Am I suppose to turn it around and wrap the yarn around both stitches and slip both stitches to the right needle?
I don't have a close up picture of one of these socks in progress the way the pattern goes, so I don't know how it's supposed to look. If I had a picture, I probably wouldn't be asking, but it confuses me here
Anyone have a heads up? I REALLY wanted to finish the heel of one sock tonight, but I hate frogging, so I'd rather know beforehand than afterward and have to frog a few rows of knitting. Call me cautious *shrug*
PLEASE HELP! I'm anxious to knit! Is anyone up at this hour? (I know you other country folk are around someplace!)
Ah, Nevermind! I'm so glad I finally figured it out on my own :) I feel silly now....
The first time you do toe up can seem a little daunting, but then once you have it it's hard to believe how easy it is! Glad you got it worked out.
So far, I totally agree with you -once something clicks, it clicks. This is my first time even doing a sock. Next time I may try cuff down just to see.
I'm working on the same pattern and I'm wondering the same things and I can't figure it out by myself? Could someone please explain it???
With which part specifically are you having trouble?
The second question is: If I follow the instructions exactly I'm left with one stitch left on my left needle when it says "Turn work". What should I do with that stitch?
I'm not really getting it...
It will see so easy when you get it.
Q1. Yes
Q2. The stitch that is left over stays on the left needle. Then you turn and do the purl row (what it means by turn your work...since you are not working every stitch on the row), leaving the stitch that is now on the right needle alone completely. You'll do this several times until you have several "unworked" stitches on the right needle after each time you turn to go to the next side.
Thanks! I get that part now. But purling with so many needles hanging around was *hard*.
Now I'm stuck on the increases:
On row 1 I k8 and on row 2 I p8, but then on row 3 it says to k14 and then later to k9? Should it be that way? And how would row 4 look then?
I'm lost again...
I think k14 is a typo...on all sock heels like this, you are just doing one more on each row...so I think it should be k9.
As for the picking up of the wrap, there are several ways to do it...mainly just experiment to see which you like best/looks best. I'd try it the way the specify first and do them all the same way. Next time you knit toe ups you could try a different kind.
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Congratulations on Not Having to Take the Subway in China
Posted July 24th, 2013 @ 9:55am
Your commute probably is not very fun. But, you might never complain again after watching this video from Beijing, China.
This apparently was shot at 7:30 AM last Thursday. It is apparently one of the better subways in the area.
Watch the video.


text:
London Web Taxi – About Us
London Web Taxi is acknowledged as a specialist service provider for airport transfers. Operating as an intermediary, we arrange reliable transfer services for those coming to or going out of the city. We organize safe journeys from UK main cities to London Airports, from London universities to and from Airport and to major London hotels from airports and cruise ports and railway stations. With us, you can get London airport transfer services round the clock on all seven days of a week.
London Airport Transfer guarantees the most acceptable solution to your transfer needs including London City Airport taxi transfer, Heathrow Airport taxi transfer, Gatwick Airport taxi transfer, Luton Airport taxi transfer and Stansted Airport taxi transfer. Beside airport transfer, we offer cruise port transfer services that cover Harwich Cruise port, Portsmouth Cruise port, Southampton Cruise port and Dover Cruise port.
Our Mission
Customer satisfaction is the motivational factor behind the services we provide. In our efforts to maximise customer satisfaction, we ensure timely transfer, comfort and safety before anything else. We never compromise on the quality of the services you get through us.
Our Vision
We envision staying ahead in competition through service that is unmatched, cost that is affordable, and attention that is personalised. We offer you conveyance with some of the best taxi transfer agencies in the city ensuring that your convenience and comfort in travel are unparalleled.
Services Offered
We specialise in Heathrow airport taxi service, Gatwick airport taxi service, Stansted airport taxi service, Luton airport taxi service, and London City airport taxi service. In addition, we arrange taxis for railway station pickups and drops, cruise port transfers and regular taxi services. Our cruise port transfer includes Harwich cruise port service, Southampton cruise port service, Dover cruise port service and Portsmouth cruise port service.
For people looking for safe and comfortable journey outside the city, London Web Taxi also arranges LA airport taxi transfer, Sydney airport taxi transfer, Melbourne airport taxi transfer, and New Zealand airport taxi transfer services.
Customer Satisfaction
To optimize customer satisfaction through quality service, we put great stress on the fact that the vehicle you get suits your need, the driver is experienced and registered, the automobile is well maintained and the price is just the right. We have introduced online booking facility that not just allows you to select a car type (saloon cars, estate cars, MPVs) of your desire. But it also prevents disappointments of not getting a vehicle on your arrival to London. This is particularly beneficial in times of rush. Bookings can also be made over telephones or by e-mail.


text:
Literature Glossary
Don't be an oxymoron. Know your literary terms.
Over 200 literary terms, Shmooped to perfection.
Personification is figurative language that gives human traits (qualities, feelings, action, or characteristics) to animals, non-living objects, or ideas (like things, colors, qualities, even abstract ideals).
An example? Gee, off the top of our heads…
The blue screen of death stared back at Shmoop with a mocking gaze.
Knock on wood that never happens.


text:
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BotBeat: B2B and B2C use case for bots
Jon Cifuentes, Analyst, VentureBeat
Aug 30 2016
53 mins
Bots are more than just trendy. They're increasingly becoming a smart business decision and one that more than just the big players are sitting up and noticing. From Foursquare's Marsbot (eatery recommendations) to Uber (rides) to the many bots that plug in to Slack, it's clear there is both a B2B and B2C purpose for bots.
For Activision, using bots via Facebook to announce this year's Call of Duty: Infinite Warfare release to consumers netted them over 6 million messages between users. The beauty of bots, as Activision and others have discovered, is that they allow businesses greater access to increasingly mobile messaging consumers. Facebook is investing fully in the chatbot experience with brands including Staples, Bank of America, and Taco Bell.
For both consumer brands and B2B companies, the time is now to consider the implications of bots for the bottom line.
Join this panel of executive leaders as they discuss the use cases for bots for consumers and between businesses, including:
• Elements of a successful bot strategy
• Where consumers prefer to interact with bots
* In-depth discussion of the B2B use cases for bots
Speakers include:
* Amir Shevat, Head of Developer Relations, Slack
* Robert Hoffer, "The Bot Father"
• Jon Cifuentes, Analyst, VentureBeat
• Wendy Schuchart, Moderator, VentureBeat
Register today for this free executive event.
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Masters of Mobile Data: Maximizing the Lifetime Value of App Users
Aaron Price, SVP of Marketing, Expedia
Aug 30 2016
63 mins
Join us for Part 3 of this compelling 4-part series on mobile data. After all, it's not news that when it comes to apps, consumers can be very fickle, engaging for one download and then abandoning the app. In many ways, an app marketer's real job only begins after the install. Boosting engagement metrics and increasing the lifetime value of app users is what really matters more than ever.
A compelling value prop and smart design are necessary but not sufficient to keeping people engaged. You also need to apply data and technology on an ongoing continuous basis to strengthen and sustain your user relationships, and in turn boost the LTV of the average app user by extending both their "lifetime" and their value. Furthermore, being proactive about managing churn, and retargeting users outside of the app itself, can mean the difference between success and failure.
Join this exclusive VB Live event as experts from retail, hospitality and on-demand services demonstrate how to:
* Use the right technology to maximize LTV of app users
* Optimize each user engagement to avoid app abandonment and churn
* Learn acquisition-engagement tactics such as: pre- and post-install segmentation, organic growth, retargeting and reward-based acquisition
Speakers include:
* Aaron Price, SVP of Marketing, Expedia
* Rob Willey, VP of Marketing, TaskRabbit
* Jillian Burnnett, Director of Customer Success, mParticle
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Wendy Schuchart, Moderator, VentureBeat
Register today for this free executive session!
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Magnet Mobile Platform: A Deep Dive (Part 2)
Tom Ku, VP Enterprise Mobility
Aug 30 2016
27 mins
The journey to the mobile enterprise is a challenging one. Employees expect consumer-app-like experiences, business owners want sophisticated apps quickly and IT is dealing with maintaining current infrastructure while tackling other hot priorities such as moving to the cloud and big data.
At Magnet, our mission is to help the enterprise move to mobile. Our enterprise-grade Magnet Mobile Platform empowers companies to build powerful and highly engaging mobile apps that take advantage of all the innovative features in the native OS.
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The State of Influencer Marketing
Brian Solis, Principal Analyst, Altimeter Group
Aug 23 2016
63 mins
Traditional digital advertising channels are delivering declining results, forcing marketers to look for new alternatives that deliver better ROI. Influencer marketing has emerged as a powerful new addition to the marketing mix.
This study takes an in-depth look at the current state of influencer marketing and provides insight into how to run programs successfully. Both influencers and brands were surveyed to identify where they are aligned in their approach to influencer marketing and where there are gaps between the two. Topic areas covered include:
- Budget allocation
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Brian Solis is principal analyst at Altimeter Group (a Prophet company). Solis is globally recognized as one of the most prominent thought leaders, speakers, and published authors in new technology, digital marketing and culture shifts.
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Mathieu Nouzareth, CEO of FreshPlanet
Aug 18 2016
61 mins
Pokemon Go has taken the gaming world by storm. Released in a few countries on July 6, Pokémon Go shot to No. 1 in the top downloads, shooting ahead of games like Clash Royale, Clash of Clans, and Candy Crush Saga. Pokémon Go is making at least $1.6 million a day in the U.S. alone, according to tracking firm Sensor Tower. Even more importantly, it appears to be getting reluctant indoors-y types out of doors. Together. In groups.
Building an explosively thriving games community is no longer a pipe dream for many companies. And the elements that make a community thrive can be understood as a combination of brilliant idea, content marketing, smart analytics, and great platforms. It turns out that the success of games like Pokemon Go are within reach.
Join VentureBeat and gaming experts as they deconstruct what it means to build and maintain a thriving games community and learn to:
* Understand the aspects of gaming platforms that can help a community succeed
* Define and refine the elements of community success
* Turn content marketing opportunities into actionable insights
* Utilize Google to harness unique insights and tools to maximize community performance.
* Mathieu Nouzareth, CEO of FreshPlanet
* Wright Bagwell, CEO of OutPost Games
* Alexis Fritzsche, Developer Partner Manager, Mobile Apps, Google
* Dean Takahashi, Lead Writer, GamesBeat
* Wendy Schuchart, Moderator, VentureBeat
Register today for this free executive session.
Sponsored by Google
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Ben Rothke, Senior eGRC Consultant, Nettitude Group
Aug 18 2016
40 mins
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In this webinar, Ben will share some of the worst email fails he has received, which immediately went into the deleted folder. He'll also share those emails that were effective, and resulted in a successful follow-up for the sender.
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Thomas Deneke
Aug 18 2016
25 mins
Welche Erfolgsfaktoren sichern bei mobiler Videowerbung eine hohe Reichweite und ein hohes Engagement? Welche Unterschiede bestehen zwischen den verschiedenen Generationen?
Millward Brown Digital hat sich diesen Fragen zusammen mit IAB und Tremor Video gewidmet und die
Antworten in dem Report "Multiscreen Video Best Practices" zusammengestellt.
Dieser Bericht beinhaltet die Ergebnisse einer Werbewirkungsstudie, die durchgeführt wurde um zu verstehen, welchen Einfluss verschiedene Spotlängen und Bildschirmgrößen auf die Werbewirkung haben.
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Masters of Mobile Data: Harnessing Mobile to Drive Omnichannel Success
Brian Kim, VP of Media & Acquisition, Dollar Shave Club
Aug 17 2016
61 mins
In part 2 of this compelling Masters of Mobile Data series, you'll learn that there's no such thing as a smartphone user, tablet user, or web user. Rather, it's the same user who hops between the different experiences. By the same logic, there's no point in developing a "push messaging" strategy when what you need is a holistic communications strategy.
How are some companies able to use mobile as part of a broader customer engagement strategy, when so many others struggle to even get mobile right within its own silo? How are these marketers able to know what's really working, taking into account all of the various multichannel effects that drive people to the app and from the app into transactions that occur outside the app, using real data, not guesswork.
Join our group of experts from retail, ecommerce, and travel as they review what works and what doesn't when it comes to omnichannel success.
In this webinar you'll learn:
* How to think about mobile apps versus the web, and the role of mobile in the wider customer journey
* How omnichannel marketers integrate user preferences and profile information across multiple sources
* Mobile strategies that work in an omnichannel environment (hint: it's more than in-app messaging and email)
* Techniques for leveraging user-knowledge to personalize messages across channels
* Brian Kim, VP of Media & Acquisition, Dollar Shave Club
* Brian Monahan, Former CMO Walmart.com, CEO/Founder NewCo
* Paul Mander, Director Solutions Consulting, mParticle
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
Register for this free event today
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Alfred Chuang, CEO Magnet Systems
Aug 17 2016
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From Facebook Messenger's bots to the recent Pokémon Go craze, mobile apps are becoming the vehicles for some of the most disruptive consumer technologies today. Yet, enterprise mobile innovation continues to lag behind. As Gartner reported in June, the average mobile enterprise application development budget is actually shrinking even though demand for mobile apps in the enterprise is actually quite high.
Join Alfred Chuang, CEO Magnet Systems, as he shares the five must-haves for implementing successful enterprise mobile apps – quickly and efficiently.
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Catrinel Bartolomeu
Aug 17 2016
26 mins
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Mark Donkin, Managing Director and Karl Horton, Creative Director
Aug 17 2016
42 mins
In this webinar from SuccessFlow, Mark Donkin, Managing Director and Karl Horton, Creative Director, will take you through the process of understanding your audience, to better align your content strategy and content marketing strategy with your customer journey. With a documented strategy, you will feel considerably less challenged and have the right tools to become more effective at content marketing. The end result being a more personalised and valuable journey for your customer, and creating consistent brand experience.
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Hacking mobile retail: Marketing automation for LTV
Jason Allen, VP Multi-Channel, GameStop
Aug 16 2016
61 mins
Shoppers have an unlimited number of retail apps that promise to deliver the right product at the right price at the right time. The latest and greatest app bells and whistles may attract the new user, but developing them into a long-term follower/ user is easier said than done. It's easier to get them then to keep them, after all.
With an increasing number of apps on a user's device, app marketers are challenged to draw the user's attention not only through efficient user acquisition initiatives, but also via engagement and retention activities. Leveraging marketing automation technology to increase user lifetime value and minimize cost per install is the crux of the issue. Let VentureBeat's panel of experts shed light on how to use marketing automation to implement acquisition strategies that work.
By identifying synergies between acquisition and user engagement, this webinar hits the high points of reactivation tactics (via push, email, retargeting). Join Jason Allen from mega-retailer GameStop and Marissa Tarelton from RetailMeNot as they discuss how to increase LTV and lower CPI.
In this webinar, you will:
* Harness the power of marketing automation to build a user acquisition program that works
* Explore key strategies for efficient, highly-optimized user acquisition
* Gain new best practices for engaging and retaining users while reducing churn
* Learn acquisition-engagement synergy tactics such as: pre- and post-install segmentation, organic growth, retargeting and reward-based acquisition
* Jason Allen, VP, Multi-Channel at GameStop
* Marissa Tarleton, CMO, RetailMeNot
* Stewart Rogers, Director of Marketing Technology
* Rachael Brownell, Moderator, VentureBeat
Sponsored by IBM Marketing Cloud
Register today for this free VB Live event!
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Mobile User 30 min series 4 of 6: Understanding monetization
Eyal Grundstein, VP Growth & User Acquisition, Game Show Network
Aug 11 2016
30 mins
Recent studies show that people spend 80 percent of their time using only five apps on their smartphones. This makes monetizing apps even more difficult than it used to be.
Not surprisingly, apps that have a chat element such as SnapChat, WhatsApp, and Facebook remain the most popular. Apps with less obvious but potentially higher benefits remain untouched. And as people are drawn away from apps to chatbots, app makers are faced with some difficult decisions.
In the highly competitive world of mobile apps, how to monetize is an increasingly difficult challenge. And customizing a strategy for each app isn't always a scalable solution. Join VentureBeat expert Stewart Rogers and GSN Games executive Eyal Grundstein as they discuss the challenges facing app makers and how to address them.
In this webinar, you'll learn to:
* Customize your monetization strategy so that it's scalable
* Unlock the revenue potential of lower spending users
* Attract higher-spend users
* Negotiate monetization strategies without alienating current users
* Eyal Grundstein, VP Growth & User Acquisition, Game Show Network
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
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Gateway to Gamification: Using Pokemon Go to Connect with Bank Customers
Suzan Szollar, Solution Manager at NCR/Digital Insight
Aug 11 2016
59 mins
No doubt, you've heard about the mobile app that's taken the world by storm. Within a week of going live in the US, Pokémon Go reached 26 million daily active users, approximately 60 percent of which were Millennials. Businesses across the country have taken notice and many have begun exploring ways to take advantage of this trend, such as leveraging proximity to Pokéstops and generating Pokémon-themed marketing content and campaigns.
Suzan Szollar and a panel of some of our adventurous Digital Insight financial institution clients will discuss what they've tried, and what business goals may be supported by participating in augmented and virtual reality mobile gaming. They'll also share our recommended approach to stepping into this space, and what's on the horizon for Pokémon Go.
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High Performance Mobile Growth & Retention: A Conversation with Andrew Chen
Andrew Chen, Growth at Uber
Aug 10 2016
45 mins
Growth is the major buzzword in mobile. Yet, what does it mean to grow your active user base if you can't effectively engage and retain those users? The challenge many mobile apps are now facing is how to keep users once they're onboarded. It costs more to acquire new users than it does to retain existing customers, however, it's not easy to scale growth with retention.
Join Andrew Chen, growth at Uber, and Momchil Kyurkchiev, CEO and co-founder of Leanplum, to learn:
- How to build a complementary strategy for mobile growth and retention
- How to create a system of mobile growth built in and around the product
- Predictions for the future of mobile growth and retention hacking
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Mobile ROI: How to achieve massive results
Jonathan Winters, Miniclip Games
Aug 4 2016
61 mins
If it's done right, ROI is the ultimate marketing metric. There are few marketing initiatives that aren't ultimately supposed to strengthen the bottom line. Yet without a clear idea of how your campaigns are targeted, and what your objectives are, a fuzzy focus on ROI becomes an insecure and confusing metric. So how do you do it? When should you start focusing on ROI as your main metric? How do you encompass all the different ways in which marketing outreach (email campaigns, in-app messaging, retargeting, segmentation) contributes to and multiplies ROI?
Join VentureBeat and its panel of experts from top gaming and ecommerce outfits to discuss their own approaches to the problem. In this webinar, we'll be debating:
+ How the best of the best measure ROI (Calculations, methods & techniques: how the experts do it)
+ How to solve key challenges and roadblocks to getting great results
+ Why and when ROI should become your core metric
* Sebastian Goldt, Lead Performance Ad Networks, Lead Performance Ad Networks, Innogames
* Jonathan Winters, User Acquisition Specialist, Miniclip Games
* Paul H Müller, Co-Founder and CTO, adjust
* Stewart Rogers, Director of Marketing Technology, VentureBeat
Join us for this executive session and register for free today.
Sponsored by adjust
Read more >
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Masters of Mobile Data: Acquiring High-Value Users, The Right Way
Ashley Blackmon, VP marketing, Zillow Group
Aug 3 2016
61 mins
In Part 1 of this compelling Masters of Mobile Data series, you'll learn how to acquire high value users the right way. If you build it, they will come. Right. That may be the hope of many mobile app publishers, but it's not even remotely true when it comes to the battle for quality users in 2016. And while most app publishers know it's essential to have a fierce user acquisition strategy in place, what that consists of and how they put it into practice is another thing altogether.
That's why VentureBeat took a deep dive into mobile user acquisition. We were determined to find out what's working for successful app publishers, what you should be paying to acquire high-value users, and which user acquisition solutions you need to partner with in order to have an ironclad UA methodology in place.
In the process, we surveyed over 700 mobile developers with a billion users among them. We also studied data summarizing the results of almost 14 billion mobile ads, and talked to leading user acquisition experts.
Of course, you could read the full report -- or you could tune into this not-to-be missed webinar that will cover the most essential takeaways needed to hook those quality users.
In this webinar, you'll:
* Learn the price app publishers are currently paying to acquire quality users across several categories
* Review the top user acquisition platforms and why
* Understand the role of timing in UA
* Maximize organic installs of your mobile application
* Dave Myers, COO and Co-Founder, mParticle
* Ashley Blackmon, VP marketing, Zillow Group
* Alexandra Press Maguire, Digital Marketing Director, Gilt Group
* John Koetsier, Mobile Economist, TUNE
* Rachael Brownell, Moderator, VentureBeat
SPONSORED by mParticle
Register today for this free VentureBeat Live event
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Applying the Mini-MBA in Marketing
Mark Ritson & Russell Parsons
Jul 28 2016
59 mins
In this entertaining and useful 40 minute webinar, Professor Mark Ritson will discuss the structure of the Marketing Week Mini-MBA in Marketing and the logic behind the approach. He will then look at some recent case studies in marketing where the topics he will teach on the Mini-MBA are directly applicable. It's a great chance to learn a bit more about the September course but also to get Ritson's take on some of the big marketing moments of the past few months.
The topics covered during the session will include:
-Brand Equity
-Market Orientation
-Marketing Communications
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Massively engaged: Building mobile apps that inspire loyalty not just downloads
TJ Hunter, Sr Director of Consumer Marketing, Rosetta Stone
Jul 27 2016
62 mins
If you're an app product manager or marketer without a robust strategy to increase ARPU and raise LTV, you're leaving money on the table. Whether because of poor engagement, low social engagement, or poor user interface, your app limitations are costing you money.
Everyone knows that the difference between success and failure in mobile app business is long-term customer engagement and higher LTV, but lighting a fire in the hearts of consumers is easier said than done. From app discovery to customer retention to long term value, finding the right combination of strategies to build massively effective customer engagement is part art and part science.
Join VentureBeat and our panel of experts as we demystify app engagement and the technology that supports it. In this webinar, you'll learn to:
• Leverage in-app personalization to build loyalty
• Proactively seek and secure high levels of customer satisfaction
• Increase customer retention rate
• Raise revenue per user
• Implement strategies that increase LTV and increase ARPU
* TJ Hunter, Sr. Director of Consumer Marketing for Rosetta Stone's Consumer Division
* Benjamin Weiss, Mobile Product Manager, Walgreens
* Shahar Kaminitz, Founder & CEO, Insert
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Wendy Schuchart, Moderator, VentureBeat
Sponsored by: Insert
Register for this free executive level learning opportunity today!
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Im Netz gelten andere Spielregeln - Erfolgreiche Online Kampagnen gestalten
Thomas Deneke
Jul 22 2016
32 mins
Seit Jahren nimmt der Anteil von Online am Gesamtwerbekuchen zu. Unternehmen investieren verstärkt in Display- und Video-Formate. Doch viele der Kampagnen die wir sehen werden eins zu eins aus der Offlinewelt übertragen.
Millward Brown's AdReaction Studie zeigt, dass Online ganz andere Spielregeln gelten.
Darauf haben wir mit der Entwicklung von Lösungen reagiert, welche die speziellen Anforderungen an Onlinewerbung berücksichtigen. Die Kombination von validierten Messgrößen mit Verhaltensmessung zeigt, welches Durchsetzungspotenzial die Werbemittel wirklich haben.
In unserem Webinar zeigen wir Ihnen, wie erfolgreiche Onlinewerbung entwickelt wird.
Read more >
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CMO Checklist: Why brands should engage with bots
Jon Cifuentes, Analyst, VentureBeat
Jul 21 2016
56 mins
A few years ago, kik might have seemed like just another messaging app. Today it boasts 275 million users and its very own Bot Shop a platform for companies like Sephora and Weather.com to display their bot prowess. More and more smart companies are sitting up and paying attention, as Yahoo, Facebook, and others get into the messaging bot game.
Today most bots center around the conversational interface offered by Facebook Messenger and the likes of kik, but who knows what tomorrow might mean?
Join our VB Live event as our panel of experts talks about what smart companies know about bots. From messaging to shopping, bots are increasingly part of the business landscape.
In this webinar, you'll learn to:
* Understand the importance of bots to brands
* Know bot landscape and what it means for your business
* Recognize the potential synergies and pitfalls between bots and brands
* Paul Gray, Director of Platform Services, Kik
* Jon Cifuentest, Analyst, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
Register for this free executive leadership live event today!
Sponsored by ArcTouch
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ASO Master Class 4: The Terrible Truth About Black Hat ASO
Peggy Anne Salz, Analyst, VentureBeat
Jul 20 2016
28 mins
Keyword stuffing, deceptive reviews, buying installs from a growing sector of Shuabang companies springing up across China. In a market where some app companies are harnessing these (and other) Black Hat ASO tactics to push their apps up the charts, you need to fight back — and fight smart. But you also need to choose your battles carefully, not squander your already limited resources.
In Part 4 of this in-depth 8-part masterclass series built around the insights and advice compiled in our forthcoming VB Insight Practitioner's Guide we help you to recognize how, when and where app companies are using Black Hat ASO tactics to manipulate algorithms, and how you can counter these tricky attacks with appropriate and effective strategies to get your app noticed (not banned) in the app store.
Learn to optimize your app presence in a marketplace transformed by tidal wave of Black Hat ASO practices by attending this VentureBeat webinar with Gabriel Machuret — a world-leading ASO expert and author of the first book on the subject available via Amazon — and Peggy Anne Salz, author of the report.
In this half hour masterclass, you'll:
* Understand the "hard truth" around app store search and discovery mechanisms that are working against your app — and in favor of clever competitors.
* Learn proven strategies and tactics to help 'bulletproof' your app against attacks.
* Ignite your app appeal with the power of human user reviews to battle bots and Black Hat devotees.
* Peggy Anne Salz, VentureBeat analyst
* Gabriel Machuret, world-leading ASO author and authority
* Rachael Brownell, Moderator
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Amplify your Christmas marketing: How to capture the attention of early shoppers
Sara Hajjar (AdRoll), Lucy Tesseras (Marketing Week)
Sep 7 2016
2:00 pm
75 mins
Savvy marketers are already planning their Christmas campaigns, tailoring their approach to win new business, maximise ROI and stay front-of-mind with customers and prospects.
Join AdRoll and Marketing Week to find out what tactics and strategies can be used to prepare your business for digital-marketing domination this Christmas.
Highlights include:
oPlanning and delivering successful seasonal campaigns
oSegmentation strategies and re-engagement tactics
oMaximising historical data to drive sales this Christmas
oUsing dynamic creative to drive higher conversion rates
oExpanding reach across web, social and mobile
Read more >
Save your seat
5 ways to get more money from your mobile app
Maximo Cavazzani, CEO & Founder, Etermax (Trivia Crack)
Sep 8 2016
7:30 pm
30 mins
Given that only a small portion of apps are utilized regularly (versus those downloaded), app publishers are faced with the difficulty of creating relationships with users, not just downloads. Take the world of freemium games, for example. Of those consumers downloading their games, only a very small portion actually bring money to the table.
In fact, a recent report found that 0.19 percent of all mobile game players contributed 48 percent of revenue. How can one identify the high-spend users while not alienating the remaining percentage that only have potential to spend within the app?
VB'S own Stewart Rogers is going to sit down the CEO of TriviaCrack and talk about how to maximize mobile monetization through these ever-growing mobile touch points for whatever kind of app you have.
Webinar attendees will learn to:
* Customize your monetization strategy so that it's scalable
* Unlock the revenue potential of lower spending users
* Attract higher-spend users
* Negotiate monetization strategies without alienating current users
* Maximo Cavazzani, CEO & Founder, Etermax (maker of Trivia Crack)
* Jessy Hanley, VP Marketing & Customer Experience, GSN Games
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
Register for this free event today!
Read more >
Save your seat
The Social Future of Virtual Reality
Alice Bonasio, Technology Author and Journalist
Sep 13 2016
10:00 am
45 mins
VR is sometimes perceived as an isolating technology, where the user is cut off entirely from the real world in order to be fully immersed in the virtual one. Yet this doesn't take into account how much of our lives are lived online, and how our identities and relationships are already built in connected virtual worlds. The Internet and social media have transformed every aspect of society by connecting people in ways that were previously unimaginable. Virtual Reality will build upon this interconnectedness, while at the same time making those connections much more compelling, meaningful and emotional. This introductory webinar will look at the unique aspects of the medium and ask how VR content producers can best leverage them to engage their audience.
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Marketing & Advertising in a personalized world: the impact of Augmented Reality
Nik Badminton, Futurist & CEO, Design:Culture:Mind & Simon Gosling, Creative Evangelist, Happy Finish
Sep 13 2016
1:00 pm
45 mins
Everyone knows what a huge success Pokemon Go has been - combining Augmented Reality with GPS location tracking. We can also see the impact of personalized ads "following us" when we visit different websites online... But how will we feel when we start seeing personalized location based marketing in the 'real' world, as Augmented Reality starts to change the way we experience supermarkets, high streets, and even getting around on public transport?
Join us as we speak to two highly regarded experts in the world of Augmented and Mixed Reality:
- Nik Badminton - Futurist & CEO at Design:Culture:Mind
- Simon Gosling - Creative Evangelist at Happy Finish
Using Keichi Matsuda's "Hyper-Reality" video as a starting point, we will be asking where we think boundaries will be set by consumers and how much our lives will change as a result of Augmented Reality infiltrating our daily lives.
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VR in Education: Moving the Classroom to Mars (and other field trips)!
David Burden - CEO, Daden Limited, an immersive learning and visualisation company
Sep 13 2016
2:00 pm
45 mins
For years, even decades, people have talked about how virtual and augmented reality and technologies could be used in the classroom, but it is only with the current wave of consumer VR devices that there is in schools on a large scale is becoming practicable. But to be effective we need to understand the pedagogic basis on which such technologies can be used, and provide the tool for teachers to be able to create their own VR experiences tailored to their own students.
This presentation will look at the scope for the use of VR technologies in schools, describe some of the pioneering systems, and summarise the pedagogic underpinnings of VR use. It will then describe the Fieldscapes system as one example of a VR authoring system that will allow educators to create and share VR content, and how for the short-medium term a mix of VR and non-VR usage will need to be supported in order to cope with school ICT budgets, issues and concerns and different modes of use in and out of the classroom.
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Augmented Reality: Engaging a Minecraft Generation
Drew Minock - Education Program Manager, DAQRI
Sep 13 2016
3:00 pm
45 mins
Why will kids sit for hours immersed in a Minecraft world, but have trouble staying engaged during class? As a group, we will discuss how new augmented reality (AR) tools give educators and students the power to:
- Create meaningful learning experiences that combine the digital and physical worlds
- Build interactive experiences to show and share knowledge with a global audience
- Understand complex concepts
- Retain information longer
Together will we address how we can take existing curriculums, and enhance them to appeal to the Minecraft Generation.
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Social VR: Empowering Individuals and Effecting Positive Change
Ryan A Bell, Head of Studio, VRScout & Rob Crasco: VR Influencer/Entrepreneur
Sep 13 2016
4:00 pm
45 mins
Virtual Reality puts you on the other side of the computer screen, but it isn't all about games. VR has the ability to enable individuals, bring them together and invoke true empathy and feelings. This technology has the potential to change people's lives for the better.
Join us for an informative discussion of the power of Social VR.
Ryan A Bell talks about the beginning of content creation in VR, how it fits into social and a very powerful case study of one nonprofit utilizing the empathy machine to reach the masses. Rob Crasco talks about the power of virtual worlds to empower people, bring them together and create true connections across the globe.
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AR & VR in Education - Going Beyond the Page!
Paige Brooks-Jeffiers - Director for Innovative Strategies, Office for Professional Development and Innovation
Sep 13 2016
4:00 pm
45 mins
If a picture is worth a thousand words, what would an interactive picture be worth? What about an entire interactive world where you can learn, play, and experiment in a safe environment?
Student engagement is not only a 21st century buzz word, it is an important step in getting students to take on the responsibility of their own learning. Engaging students is not a new issue but, thanks to technology, there are now new ways to bring more engaging content to students – one example is through AR and VR.
These new technologies are allowing students to get inside the content and learn from a different perspective - giving them a better understanding. Initial research is showing much improved engagement from the student's perspective. Join us for some ideas on using AR and VR to go beyond the page and improve your students' engagement.
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Fuel sales by 50% using social analytics
Stewart Rogers, Director of Marketing Technology, VentureBeat
Sep 13 2016
7:30 pm
30 mins
So you've built an app or a website or a channel with excellent social interactions. Whether you meet your audience on Twitter, Facebook, LinkedIn or Instagram, you are missing valuable data from your users that will increase conversions.
Anyone can call themselves a social media expert these days -- but what really separates the wheat from the chaff is whether you know how to spin those social media analytics into gold. The good news? We're here to help. We've gathered data from our own VB Insight reports, and selected two experts who have built their business on the backs of their social media empires. They have the goods. Now it's your turn.
In this free webinar, join VB's own Stewart Rogers, Chrissy Hansen, Director of Marketing, from Reverb and Ethan Smith, Chief Growth Officer, from Yummly experts as they explore the impacts (good and bad) of social analytics on everything from apps to mobile to websites.
From this webinar, you'll learn to:
* Gather the right data from your users
* Utilize social analytics to target the right consumers
* Translate social interactions into sales
* Increase brand awareness in a way that feeds the bottom line
* Chrissy Hansen, Director of Marketing, Reverb
* Ethan Smith, Chief Growth Officer, Yummly
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
Register today for this free webinar
Sponsored by Sysomos
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Virtual Reality is About to Change Everything: Developing VR Innovation Strategy
David Mullett, Virtual Reality Content Innovator, Virtualize
Sep 14 2016
3:00 pm
45 mins
We are on the doorstep of the biggest tech revolution in the history of the world. This new digital universe is a virtual reality ecosystem that is a convergence of a range of exploding technologies - virtual and augmented reality, AI, cloud computing, nano, wifi penetration - to name just a few. The radical toolkit provided by VR will transform every industry and sector across the board and even create new ones along the way.
Every brand and company needs to start thinking strategically now about how they port their existing business into the new VR computation platform.
- What is your VR strategy?
- How can you bring VR to your business to create profound solutions that will define a next generation of your companies offerings?
This talk will be big picture thinking around how you can 'virtualize' your brand and company with strategic VR innovation. We'll talk the types of things you need to be thinking about as we make the leap in the new virtual world web and beyond.
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Reaching customers across channels: Effective omnichannel personalization
Stewart Rogers, Director of Marketing Technology, VentureBeat
Sep 14 2016
5:00 pm
60 mins
The modern customer expects brand communications that are extremely relevant, timely, and on point. The truly omnichannel marketer needs to account for these increasingly sophisticated customers as they move between devices and platforms. From data mining to web analytics, savvy marketers know that finding and keeping consumers across channels rests squarely on the ability to personalize communications.
Elements of personalization across channels include conversion reporting and analysis, platform-based analysis such as Facebook Insights and mobile app analytics, and customer-based analytics to create accurate segmentation, attribution and predictive modeling.
By using these and other tools, marketers can capture and keep customers by targeting, testing, and personalizing communications across channels and platforms. Join VB experts and other panelists as the steps to omnichannel personalization are identified.
Webinar attendees will learn how to:
• Understand omnichannel engagement and personalization strategies
• Create a segment of one approach to marketing
• Enable collaborative filtering
• Build custom email campaigns that increase customer engagement
* Carol Wentworth, SVP, Performance Bicycle
• Stewart Rogers, Director of Marketing Technology, VentureBeat
• Rachael Brownell, Moderator, VentureBeat
Register for this free executive event today!
Sponsored by Blueshift
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8 Ways Video Can Supercharge the Bottom of Your Funnel
Joe Gelata, Head of Global Revenue Operations, Vidyard
Sep 15 2016
4:00 pm
45 mins
Video is a very persuasive medium; it's engaging and leads can use it to make their way through the entire funnel at their own pace – all you have to do is set up the content journey. At the bottom of the funnel, video can help you seal the deal when it comes to closing and can even help you post-purchase when you want to reinforce that you were the right choice.
In this webinar, we will share tips on how real-world B2B marketers can use video to turn late stage prospects into buyers. We'll also cover:
• 8 different video types to support the BoFu
• How to map your content to different stages of the funnel
• What information your potential buyers are looking for
• How to connect your video marketing campaigns to ROI
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How to Make Video for Mobile Audiences - Brella Productions
Mark Mallchok, Director of Accounts; Dave Less, Director of Video; Mark Rochon, Content Team Manager
Sep 15 2016
5:00 pm
60 mins
Brella Productions' Director of Video, Dave Less, and Content Team Manager, Mark Rochon join forces with Brella's Account Director, Mark Mallchok, to explore how one of the most important questions ask when making a marketing video is not just who is my audience, but how are they viewing the video? David, Mark and Mark will discuss the different approaches required for mobile video from the storytelling and the aesthetic/technical perspective. Can you be sure that your audience will have the audio turned on? Why does direct address to camera work so well for mobile? What's the ideal length for a mobile video? Could a slick, commercial style video actually be less successful than a playful more personal story? Addressing these ideas through the concepts of mobile aesthetics, user authenticity, personalization, humor, narrative, and serialization, David Mark, and Mark explain how to optimize your video marketing for the vast mobile audience.
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Authentic Brands and Their Emotional Connection With Fans
Liz Miller, CMO Council, Jill Cress, Mastercard, Andrew Shripka, Kellogg's and John McGarr, Fresh Squeezed Ideas
Sep 21 2016
5:00 pm
75 mins
Winning hearts and minds is a continuing challenge for marketers seeking to connect with consumers on an emotional, cultural or behavioral level. Whether you run marketing for a distinguished, dynamic or developing brand, there is always a need to continually search for ways to stay relevant, real and rewarding for customers.
Drawing on best practices and perspectives from the CMO Council's latest report, titled "Building Brands That Attract and Engage Fans," this upcoming webinar will feature both brand leaders and domain experts.
Topics to be explored include:
-The roots of brand attraction and cognitive connection
-How to survive and prosper amid market diversity and change
-The intersection of cultural and behavioral economics
-The essential ingredients for authenticity and credibility
-Fresh thinking on new ways to invigorate and magnetize brands
Webinar participants will include Liz Miller, SVP Marketing from CMO Council, Jill Cress, Executive Vice President Consumer Marketing at Mastercard, Andrew Shripka, Associate Director Brand Marketing at Kellogg's and author John McGarr, President of Fresh Squeezed Ideas.
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No theory or waffle – just 10 great personalisation campaigns
Mindi Chahal (Marketing Week), Andrew Furlong (CRO Director at RedEye)
Sep 27 2016
2:00 pm
75 mins
Personalisation is the key to boosting sales, customer loyalty and conversion, yet only a handful of brands are doing it. How's this for startling? 72% of companies say they know they need to implement personalisation but aren't sure how to do it.
Well that's where we come in. Andrew Furlong, RedEye's CRO Director, will not only explain the importance of personalisation, but give real, tangible actions you can take to start ramping up your personalisation efforts. We'll be focussing on real-life campaign examples you can take away and implement quickly to rapidly see increased conversion, loyalty and ROI.
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The Proven Formula for Retaining App Users
SC Moatti, author and technology visionary
Sep 28 2016
5:00 pm
45 mins
What are the key factors that impact mobile app retention and engagement? This is the question that keeps every mobile marketer up at night and it's not an easy one to answer, but in this webinar we'll examine some proven tactics that will help increase retention and revenue.
We'll start by highlighting key findings from Leanplum's most recent data science report that focuses on strategies for push notifications and ways to increase user retention. This will be followed by a Q&A session with SC Moatti, a technology visionary, venture capital investor, and bestselling author of "Mobilized". She'll share success stories and lessons learned about mobile engagement from her time with Facebook, Trulia, and Nokia.
In this webinar you'll learn:
- Examples of how retention translates to revenue
- How push notifications increase retention and can protect acquisition investments
- How personalizing push notification send times can increase retention 7x
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Social appetizing: Winning at the intersection between social ads and apps
Phillip Morelock, Chief Digital Officer and CRO, Playboy
Oct 20 2016
7:30 pm
30 mins
Social appetizing, driving app downloads through social ads and then incentivizing social sharing mechanisms in-app to boost reach, is often a missed opportunity for companies. Part user-acquisition, part smart social advertising, the world of social appetizing can be complicated and confusing. Leveraging social networks to push app downloads doesn't have to be.
In 2015, 2 billion mobile users downloaded over 350 billion apps and spent approximately 76 percent more time on their devices than in 2014. Mary Meeker's trend report estimates that the industry is under-spending on mobile ads by around $25 billion. And gaining high-quality users is harder than ever.
Join us for an exclusive VB Live event where you'll capitalize on this potential and learn to:
• Maximize social app advertising (appetizing) without scaring customers away
• Influence consumers within apps to leverage social for a 360 degree effect
• Understand how social ads help drive the app economy
• Find out what works, what doesn't, and who is the rising star in social appetizing
Speakers include:
* Phillip Morelock, Chief Digital Officer and CRO, Playboy
* Stewart Rogers, Director of Marketing Technology for VentureBeat
• Rachael Brownell, Moderator, VentureBeat
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BotBeat: The state of chatbots -How to win
Stewart Rogers, Director of Marketing Technology, VentureBeat
Oct 27 2016
5:00 pm
60 mins
Chatbots are everywhere right now, but there's a problem. Almost every article is telling you about a particular bot, or the future implications of chatbots. That's fine, but where are the instructions on how to build chatbots, what they can do to help your business, how to set them up for success, and what the market opportunity is?
Look no further as in this session we'll reveal the results of a new study into chatbot usage, detail how to build your own (at any budget), explain why you should care about the bot revolution, and help you take grab a competitive advantage while it still exists. It is time to jump on the bot-wagon, and we'll help you steer the right course.
From this webinar, attendees will learn to:
* Identify and harness competitive advantage
* Understand the bot landscape and the opportunities it presents
* Build your own bot on a budget
* Stewart Rogers, Director of Marketing Technology
* Rachael Brownell, Moderator, VentureBeat
More speakers coming soon!
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Are buy buttons working? Social commerce for 2017
Stewart Rogers, Director of Marketing Technology, VentureBeat
Nov 15 2016
8:30 pm
30 mins
A recent survey of 506 marketers indicated that 36 percent of respondents reported an increase in sales from buy button integration into social media and email interfaces. That percentage will likely increase in 2016 with 60 percent more marketers projected to utilize buy buttons throughout the year. Selling through social, social commerce, is a hot topic and one to watch as marketers look for more ways to connect with consumers.
Companies use buy buttons and the like within social networks like Facebook to increase their visibility to the consumer, have one-on-one conversations with potential buyers, and make it easier to bridge the gap between consumers and brands. With the insights gained from the analytics provided by various social networks, companies are armed with more data about customers and a greater ability to personalize offerings. Join VB experts and panelists as they suss out trends to watch in the social commerce space.
Attendees at this webinar will learn how to:
* Optimize social selling across social media outlets
* Understand the impacts of increasingly mobile consumers on social commerce
* Unlock sales using social networks
* Find and connect with more prospects
* Leverage the analytics from social sites to gain a deeper understanding of customers
* Stewart Rogers, Director of Marketing Technology, VentureBeat
* Rachael Brownell, Moderator, VentureBeat
Register for this free executive session today
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How to expand your audience on social media
Ian Moyse, Sales Director at Axios Systems and Olivier Choron, CEO and Founder of purechannelapps
Nov 17 2016
4:00 pm
45 mins
Social media is where we as brands all need to be. But what are the nuances around this to consider, which platforms and how can you drive increased attention to your brand whist reaching a far greater audience? Here we will be joined by Ian Moyse, Sales director at Axios systems, ISMM Sales Director of the Year 2015 and rated 2016 #1 social influencer on cloud and #18 on IOT by Onalytica. Ian has high Klout and Kred social scores, is regularly featured in top social sellers and other reports / league tables and has advised many firms and leading individuals on fundamentals of playing the Social game.
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Strengthening your app monetization super powers
Evan Schuman, Moderator
Dec 7 2016
6:00 pm
60 mins
It takes more than Superman or his Justice League to develop and maintain an effective app monetization strategy. This is especially true in light of a recent report which found that 0.19 percent of all mobile game players contributed 48 percent of revenue. How can one identify the high-spend users while not alienating the remaining percentage that only have potential to spend within the app?
Ideally, one would customize app strategy according to type of user. Better still, each user would have her own strategy. Unfortunately this isn't a scalable solution to monetization.
In this webinar, you'll learn to:
* Customize your monetization strategy so that it's scalable
* Unlock the revenue potential of lower spending users
* Attract higher-spend users
* Negotiate monetization strategies without alienating current users
* Maximo Cavazzani, founder and CEO, Etermax (Trivia Crack)
* Wendy Schuchart, Analyst, VentureBeat
* Evan Schuman, Moderator, VentureBeat
Register today for this free webinar.
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Get 'em and keep 'em - Connecting the dots between CPI and LTV
May 4 2017
5:00 pm
60 mins
With an increasing number of apps on a user's device, app marketers are challenged to draw the user's attention not only through an efficient user acquisition initiatives, but also via engagement and retention activities.
But in such a competitive market, where ROI has to be maximized, how do you increase your user lifetime value (LTV) and minimize your cost per install (CPI)?
Join VentureBeat a panel of mobile execs for an inside look at how to best utilize user acquisition strategies while maintaining a high-value, loyal app user-base. We'll share secrets about the various synergies between user acquisition and user engagement, highlight reactivation tactics through a combination of different communication channels (push, email, retargeting), and lay out strategies for lowering CPI through virality initiatives and organic growth.
In this webinar, you will:
* Explore key strategies for efficient, highly-optimized user acquisition
* Gain new best practices for engaging and retaining users while reducing churn
* Learn about acquisition-engagement synergy tactics such as: pre- and post-install segmentation, organic growth, retargeting and reward-based acquisition
More panelists to be announced soon!
Moderator: Wendy Schuchart, VentureBeat
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text:
Former SOUNDGARDEN/AUDIOSLAVE frontman Chris Cornell recently spoke to AlternativeAddiction.com about why he thinks some people have so negatively received his new solo album, "Scream"."Older American fans don't like it because they are typically my core fans that really supported me in SOUNDGARDEN and really loved that band," Cornell said. "To them, that's kind of who I am, I'm that guy in that band, and I'm that guy who wrote those songs." Cornell claims that he is a musician that needs to take chances to grow and be imaginative with his music. "As a songwriter and creative person, I have to do what makes me happy. That changes, it goes into different worlds," Cornell explained. "Sometimes it's going to be in the world that those core fans of my earlier period love, and sometimes it won't." He added, "When you look at [Cornell's first solo album] 'Euphoria Morning' that came out in '98, that was different musically and lyrically from anything I had done up to that point, people asked me, 'So is this what you always wanted to do and SOUNDGARDEN was just something that the band made you do?' because the album was so mellow compared to SOUNDGARDEN. Then the next record I did was the first AUDIOSLAVE record which was extremely aggressive." Read more from AlternativeAddiction.com.
CHRIS CORNELL: 'As A Songwriter And Creative Person, I Have To Do What Makes Me Happy'
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Associate ProfessorB.A., Harvard-Radcliffe College; M.B.A., Harvard Business School; M.A., Harvard University (Sociology); Ph.D., Harvard (Organizational Behavior)
- Room 544, Civic Square Building
- (848) 932-2967
- firstname.lastname@example.com
Research Interests
- Community Economic Development
- Developmental Finance (especially the use of equity capital for economic development)
- Non-profit and Hybrid Organizational Forms
- Social Enterprise
- Nonprofit and Grassroots Advocacy
- Charter school policy
- Parental movements to opt out of standardized testing
- Community responses to public education privatization
- Impact of corporate education reform policies on communities
Julia Sass Rubin has been part of the faculty of the Edward J. Bloustein School of Planning and Public Policy since 2003. Dr. Rubin's research examines the policies and organizations that impact low-income communities. Currently, she is researching community responses to the forced privatization of public education in Camden and Newark; the impact of shrinking government subsidies on domestic developmental financial institutions; and the challenges of nonprofit political advocacy. Dr. Rubin has advised a number of organizations in the area of developmental finance, including the United States Small Business Administration; The John D. and Catherine T. MacArthur Foundation; the Appalachian Regional Commission; the Overseas Private Investment Corporation; and the New Jersey Redevelopment Authority. Previously, she consulted for McKinsey & Company; worked in brand management for the Procter & Gamble and Eastman Kodak Companies; and taught strategic management and marketing at Assumption University in Bangkok, Thailand, as a Henry Luce Scholar. Prior to joining the Bloustein School faculty, Dr. Rubin was a post-doctoral fellow at the Alfred A. Taubman Center for Public Policy at Brown University.
Abridged Curriculum Vitae (C.V.)
- Non-Profit Management
- Managing People and Organizations
- Non-Profit Management
- Community Economic Development
Recent Publications
Chapters in Books or Monographs
- 2014: McVeigh, N. and J. Rubin , "Loans, Loan Guarantees, and Credit Enhancements," in New Frontiers of Philanthropy, New York: Oxford University Press.
- 2011: Rubin, J. S. (2011). "All Underserved Markets are Not Created Equal: How the Rhetoric of Emerging Domestic Markets Can Hurt Distressed Communities." In Enterprise and Deprivation: Small Business, Social Exclusion and Sustainable Communities, Alan Southern (Ed). New York, NY: Routledge Publications, pp. 1-37.
Articles in Refereed Journals
- 2011: Rubin, J. S. (2011). Countering the Rhetoric of Emerging Domestic Markets, Economic Development Quarterly, May, Vol 25(2): 182-192.
- 2010: Rubin, J. S. (2010). Venture Capital and Underserved Communities, Urban Affairs Review, 45(6) 821-835.
Areas of Expertise: Community Based Research, Community Development, Education/Human Capital Investment, New Jersey Politics and Government, Political Institutions, Qualitative Research, Social Policy/Inequality and Disparities


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Would you get shot by an AK-47?
Here's Andy Dick, shortly after he groped a teenager's breasts in the parking lot the Buffalo Wild Wings restaurant. He's clearly happy with himself.
Curtis Allgier's face and neck tattoos include various decorative swasticas, "skin head" or his brow, F.U.N. on his chin, SS bolts on his cheeks, a crucifix, "Property of Jolene" on his forehead, a Doc Martin boot on his nose, and the "Hatebreed" logo above his mouth.
Watch a Fox Reporter get shot at by Israilis soldiers! Goodtimes in the Middle East! When is your next family vacation there?
An 11-year-old shot and killed a massive, half-ton wild hog that was even bigger than the famed 'Hogzilla.' The kid's hunting career started at age five. Nice.
One of the longest and most impressive basketball shots. Probably not very useful in a pick-up game, but still a cool trick.
NFL athletes can't stay out of jail. Play our new game and see if you know who's afraid to drop the football in the shower.


text: Photo Students Lab Physics major Scott Hubert considers his results in Physics Lab. Physics Major Chris Thompson analyzes his results on the PC while Melissa Stonum and Eric Hill consider their calculations. Department of Physics and Engineering School of Sciences 1250 Siskiyou Blvd Ashland, OR 97520 Phone: (541) 552-6492Fax: (541) 552-6415


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European Marketing Manager, Food Ingredients (B2B)
- Recruiter
- New Chapter Consulting
- Location
- West London/Berkshire/South Oxfordshire/High Wycombe region
- Salary
- £Competitive Salary plus bonus and benefits
- Posted
- 26 Nov 2012
- Closes
- 26 Dec 2012
- Ref
- Business Type
- In-house / Client-side
- Specialism
- CRM, Project Management
- Sector
- B2B, FMCG, Food & Drink
- Contract Type
- Permanent
- Hours
- Full Time
It is often said that global companies cannot maintain an entrepreneurial approach to business. If you believe that, then this opportunity will not be for you. Our client is a genuinely unique organisation in the food ingredients market, priding itself on its ability to react quickly, with a lack of red tape so often seen in large-scale businesses. Working in partnership with some of the biggest names in the FMCG world, the company has experienced sustained growth in recent times and is now embarking on an exciting new stage in its development. As such, a new position has been created for a European Marketing Manager.
Reporting to the Regional Marketing Director, the role will focus on key regional accounts across 5 European countries, including the UK and Germany. Splitting your time between the office (near Henley-on-Thames) and travelling, you will work very closely with your customers, offering a consultative approach to help identify how to grow their brands - using consumer research, market insights and trend identification to help shape their strategy and planning.
With the goal of being the supplier of choice in what is a competitive market, you will need to always be willing to go the extra mile to really get under the skin of your customers. With an impressive marketing background either in the B2B ingredients/flavours field, or the B2C food & beverage sector, you will have a reasonable understanding of NPD and the latest trends in food ingredients. You will have an entrepreneurial mindset, being capable of performing a broad variety of tasks in what is a diverse role - one day, you may be compiling data in the office to identify a particular trend in beverages; the next, you might be in Italy to advise a yoghurt manufacturer on what steps to take to stay ahead of its competitors.
Due to the nature of the role, candidates must be based within a reasonable commute of the office, or be prepared to move to the West London/High Wycombe/Berkshire/South Oxfordshire region. In addition, the role will involve up to 50% travel some weeks, so the ability to travel on a European level on a regular basis is essential. Additional languages to English would be highly preferable - in particular German, but also French, Spanish or Italian.
Whilst we would like to respond to all our on-line applicants, regrettably we are unable to do so due to the high volumes we receive. If you've not heard from us within two weeks, unfortunately on this occasion your application has been unsuccessful. For alternative opportunities or to register for jobs by email, please visit our website at www.newchapter.co.uk .