text:
Marketing comes naturally to some people. Unfortunately, few of them go on to found software companies. Patrick talks about types of marketing that use engineering skills and won't be rabidly opposed to your developers.
Instead of spending a few weeks cranking out one more feature that won't be seen by 1% of your users and increase the value of your software by <1%, learn how you can use the same few weeks to create scalable systems that take much of the guesswork out of marketing.
For more like this, visit the BLN's talk library and find seven years of insights on building a great tech business.
Transcript of Patrick McKenzie at Business of Software 2011:
Patrick McKenzie: [Deep voice] Hello Ladies.
[Normal voice] And Gentlemen. [Laughter]
So, if you weren't here to the talk last year I basically did about an hour-long takeoff on the Old Spice guy I was telling you about. Does everyone …OK …Raise your hands if you were here at the talk last year… [Everybody raising hands]
OK. Put your hands down if you have forgot… No, keep them up! [Laughter]
Alright. Now put your hands down if you have forgotten the topic of that talk. OK, Good. So some people remember even a year later.
So that's the reason why I like humor in presentations — because it helps people retain what you're speaking about. Now, right after Business of Software last year I flew back to Japan where I live, and I got off the plane and I gave a phone call to a lady who I met right before coming to Business of Software and she said, "Hey, what did you do on your business trip?" So I gave her the Old Spice speech. I said — and I got to get a new speech this year, and I probably can't sustain the Old Spice guy for sixty minutes and the joke will be old.
And she says: "That's OK; I think you're cooler than the Old Spice guy anyhow." So, that was a sign to me and we're now dating. [Laughter and applause]
So, the most common question I get asked is "Why are you in Japan?" And because it's kind of relevant to the topic of the talk, I'll tell you. People always ask me "Is it because of Japanese girls?" And that did happen but it was, like, eight years later… The actual reason I'm in Japan is not because of Japanese girls, it's because of Indian men. Specifically… [Laughter]
Ten years ago I was an engineer with very little self-confidence skills — and now I'm an engineer with very little self-confidence ten years older.
But I was in college and reading the Wall Street Journal. And the Wall Street Journal was saying "The Indians, they're going to steal all our programming jobs and we're going outsource everything to India for one quarter of the cost. And if you are getting a programmer right now it's a mug's game; you will never be able to compete with all of those folks." And I'm, like, "Oh God, they're right!"
So, I thought: "How I am going to get a nice, safe job at a big mega corp like Microsoft like my parents have always wanted for me?" I thought: "I'll play the Van diagram game: you take one thing that's pretty hard like programming, take another thing that's pretty hard like, say, speaking Japanese and you intersect the two."
And the people who can do both — there must be, like, four of them, right? So, if I go to Japan and become bilingual then I can come back and get a job at Microsoft and no one will ever be able to take that thing here away from me until the day I die.
And that didn't really work out. But…
So, I'm in Japan and… We have lots of young engineers in the audience? Let me… Perhaps help put your mind at ease regarding the outsourcing issue.
I actually managed a Japanese company's outsourcing operations to our Indian subsidiary for three years.
And I will distill that into one anecdote which… This is absolutely true.
We made administration systems for universities and at one point we had… we sent the system over to the Indian subsidiary to get manually Q&A'd, you know, push all the buttons, make sure everything works. So, keep in mind in this conversation everything is happening via email with, like, a four-hour delay between each email.
Three days after we sent it over and expected to be, you know, mostly started and we asked: "What's the status?"
"We haven't started yet, the system isn't working."
"Oh, really? Why isn't the system working?"
"We can't log in."
"Oh, really? Did you follow the page of instructions that would get you from the subversion and the database dump into a working system and then be able to log in?"
"Yeah, we did that but the system isn't working."
"Did you get an error message?"
"Yes, we got an error message."
"What did the error message say?"
"I don't know, I can't read Japanese." [Laughter]
"OK… Can you take a screenshot of the error message with the printscreen and paste it into, you know, MS Paint and send that over?"
And they do. And they show me a picture of the login screen and I write back: "That is not an error message, that is just a weather report, please continue with the instructions and push the buttons that we have marked for you and see if anything comes up." And they say, "We don't agree that that is a weather report. [Laughter]
I'm like, "That is interesting because I can read the text and, according to our previous conversation, you can't." [Laughter]
"Why don't you think it's a weather report?" And they said…they had two compelling pieces of argument on why it couldn't be a weather report: it was an on the login screen and written in flaming red text.
Why would you ever do that to a weather report? And I said, "Oh, it's on the login screen and written in flaming red text because, that weather report, if you ignore it, you'll die!" [Laughter]
And I told this story to Americans all the time, and one of them asked me: "What kind of system are you writing such that a) Weather is routinely lethal and b) It's so routinely lethal that that's already special-cased?"
And all I can say is, "Welcome to Japan!"
There are 30 words of Japanese that have made it into the English language and 15 of them are for meteorological phenomena that can kill you. [Laughter]
So, what am I doing these days when I am thankfully quit off that day job and, will never do outsourcing management ever again? But these days my kind of claim to Internet fame, aside from being on "Hacker News" because it's my job — because I'm gainfully unemployed — is I'm kind of like the Internet's Bingo guy.
I made Bingo Card Creator, it's a really simple software that makes bingo cards for elementary school teachers. I won't tell you too much about that specifically, but we are going to talk about some of the things that I have learned from it. Because I kind of get to use this as my laboratory where I can screw it up as much as I want, and aside from the 200K users, no one, like a boss, will yell at me. And, just so you get some perspective of where I am, Dharmesh fleshed his customer graph the other day so I thought: "Wow, he stole mine!" Like we started the same point we end near the same number, about 5000 customers and the curve looks almost exactly the same! But a key thing to keep in mind: my graph was cumulative and Dharmesh charges between like $1000 and $10,000 a month and I charged 30$ once. [Laughter]
So, key takeaway: if you want to make a billion-dollar business selling software as a service at the 10.000 a month price point is a great idea — and selling 30$ a month once, you have to do a little more.
So, if you remember Jason Cohen's talk from last year, he said that you get many pieces of competing advice at events like this, and if you are reading the entrepreneurial blogosphere; and it's important for you to keep in mind where someone is coming from.
And I think that's important when you're listening to my presentation. So, I've prepared this lovely little four-quadrant graph on the axis of what market you're addressing and on the spectrum of funded to bootstrapped like me.
And I put up some companies that I know and respect and appear at other places on this graph and, of course, because the only purpose of having a four-quadrant graph is to put yourself up into the right. You can see that I'm more evolved by them. [Laughter]
Well, honestly, what you were you expecting from a guy named McKenzie, right? [Laughter]
But one of the reasons I got into engineering is this really simple and powerful idea that math and science always work.
And I think many of the engineers here really have an emotional attachment to this one. And we don't really have an emotional attachment to marketing, I mean…
Can I… just have a quick show of hands of who here is mostly an engineer? OK… hands down. Who here is mostly a marketer? OK, yeah. That's what I thought.
And who here is Paul Kenny? [Laughter]
OK. So for you marketers who haven't caught on to it yet, the stereotype of marketing in the engineering field is that, marketing is basically witchcraft. There's some, like, eye of newt and toe of dog, or whatever that goes into the pot — we have no clue how anything works and it's, like, vaguely evil. I mean, you're selling stuff to people…
And it's OK when people buy our stuff, but when people buy other stuff that's kind of unnatural so we're just creeped out by it.
But something that I've come to appreciate over the years of running my own business is that marketing is not really witchcraft, it's just about changing people's behavior. And this is not something that is totally unnoble. We know we can change people's behavior, we can do it all the time by stuff as simple as changing our tone of voice.
As any lumberjack will tell you, "All good things come from timber." [Laughter]
OK, Tim told you about me.
And this is, you know… We change people's behavior in engineering too. That's why we build products, we want you to change from a manual process to this better process that we have; that's why Steve Jobs and an excellent product design, and can turn around how an entire world uses their cell phone.
And if we get into this we think that: "Wow, marketing is really sort of an engineering discipline."
And so I want to talk about one particular type of way of changing people's behavior. If you think of it, your business is set up to cause a series of fortunate events.
There's billions and billions of people in the world and you really are trying to convince some small fraction of them to first come to your website. And of that small fraction an even smaller fraction are going to start your free trial, — if that's your business model. And of that small fraction an even smaller fraction are going to actually succeed in paying you money.
And this graph is called a funnel in traditional marketing and traditionally this is the point where I have like a clip art slide of a, you know, cooking funnel.
But I thought I would use something a little more appropriate because funnel-web spider. Yeah, bad joke, I know.
Anyhow, poor funnels kill companies because when you think of… When you are trying to influence people's behavior over a multiple stages of steps, if you execute on this poorly, your company will not succeed and, you know, you go home crying and your employees don't have jobs anymore.
Because think of where you find funnels in your business. You find funnels in email. If you remember Rob Walling's presentation from last year, email's one of the most important things you can be doing.
OK, I'm going to collect some percentage of people's emails but I'm going to email most of them, some percentage of them are going to open, some percentage are going to click on the link, and after clicking on the link some percentage will actually take an action that helps my business. That's a funnel.
If you don't do that right your business will not have that level of success from the email marketing.
For starting free trials, you know, some percentage will see your landing page, some percentage will convert into the trial, some percent will have a good experience with the trial, and some percent will go on to actually pay you money.
For your sales cycle, some percent of people will come from an undifferentiated visitor taking whatever action is required by your business to turn into a lead. Some percentage of those leads will talk to salespeople, some percentage will have a successful talk and you'll get passed up to the decision maker, some percentage will signal actual buying intent and some percentage of those will actually convert into deals.
Even the core use of your product is often a funnel. Many of us make software that helps people do their jobs so there's some sort of a workflow involved in it. And there's many stages, you know, A to B to C to D, before a customer actually gets value out of it. And as people use the software, going from A to B, and B to C, and C to D, people stop using it — and people who don't get all the way to D don't get the value from your software.
And if they're not getting in the value than what, really, was the purpose of you writing it?
And check out, of course, put something in your cart, get to the check out page, put in the credit card details, actually click the Confirm button to let us charge your Visa, this is also a funnel.
And if you fail at execution of these things your business just will not work.
And there's many other reasons your business can't work. If you can't produce software that works or if you don't create actual value for users, yeah, that will kill your business too.
But everyone in this room has that down already. And I don't know if you all have funnels in our blood yet, so I'd like to change that.
Because what you do with a funnel: first you describe it, and that's as simple as saying "My steps are, in order, are this, this, this and this."
Then you measure it, then there's that nebulous no-one-knows-what-comes-here step, and then you make a lot of money.
So if you're wondering: "How do I measure a funnel?" I'm not here to sell you any tools, but I use [Cosmetrics], personally, there's a bunch of things that you can use…
Google Analytics is free, any of these can get you up and running in, you know, minutes of engineering time and you can have information about your funnel in less than a day.
So the missing like "Aha!" step is that after you know what your funnel is and you know where people are falling out of it, what stages are the ones that aren't converting as well as you think they should be? You can optimize those.
So let me give you an example. Let me give you some general advice on optimizing: shorter is generally better.
If there's a step in your funnel that, when you think about it, doesn't add value to your business and doesn't add value for your customers, you should probably cut that step out.
That seems obvious. But there's a lot of companies that I've looked at, where's there's just, you know, an extraneous…
Six years ago I worked with Fog Creek — we've talked about this previously — but like n years ago they sold manuals. And for a manual they actually need to, like, ship something to an actual human. So we asked for their shipping address, right?
And right now Fog Creek sells nothing that can actually ship to a human, but the shopping cart has been coded the same way — for the last ten years — so there was a step asking people for their shipping address, right?
And every step the funnel gets longer, even if it's something simple, like, "Could you please write your address again?" Will cause less people to buy their very expensive, very good enterprise software.
And so, just taking that step out makes them an appreciable amount of money.
Improvements in a funnel compound multiplicatively. What does that mean?
It means that if you increase the number of people getting through step A by about 10%, and you increase the number of people getting through step B by about 10% you don't get 20% increase to the bottom line, you get about 21 %.
And yeah, the engineers in the room are going: "Wait XXXX there's an assumption you have to make that those are independent random events," but I get it. You get an A+ in statistics but you can generally fudge this in real life and it still works.
So the nice part is that you get better results than expected the more and more you work on your funnels.
So when you first write out one of your funnels — and this is a funnel for Bingo Card Creator — and I won't go through the actual steps — but it turns out there's a lot of work at making Bingo Cards, who know? You're going to find there's some places that just really catch your eyes — so that really shouldn't be that difficult.
What are my customers failing there? What did I do wrong?
And so I just put red arrows on them, just like tie a string on your head: "OK, it seems like the open word list and creating cards steps were accessibly hard."
And prior to measuring my funnels I thought: "Well, I think, like, my intuition is 70% of my users are actually — who sign up for the service — are actually successfully creating bingo cards."
And I found less than half were.
And that was kind of devastating to me. I did all this work creating software and spent all the money on AdWords to get them to my site, and over half of my users were not getting even the smallest scintilla of value out of my software.
I mean it's not called Bingo Designer Voyeur.com. It's Bingo Card Creator. If you're not actually creating Bingo cards — something is wrong!
And so the customization step — I was really losing a lot of people about that — and I thought: "Well, what could possibly be going wrong with this customization step?" and I actually looked at the screen and it started at two options and then, every time a customer had a feature request, I said, "Oh, that sounds like a great idea," and I added it — and I added it, and I added it, and I added it…
And this was really intimidating people.
And so I thought: "Wait! Are people actually using these features that I've added over the years?"
I've had nothing but positive feedback about them. But if we check in the database — very few of my customers were actually using the features that I had spent most of my time writing.
And the added features were disimproving the experience for most of my customers. It was just making it less likely that they were going to succeed in their task of teaching children tomorrow.
I was hurting their lives with adding more features to this software.
So I thought: "Maybe there's something I can do about this that's kind of easy. Maybe I can just take the features, put them back to where they were four years ago, and for the people who actually love having those twelve knobs to fiddle, just click on this little "click here" link and they show on automatically."
And you can imagine this isn't a lot of work —a wee bit of Javascript coding, less than an hour to collect these stats, less than an hour to do the implementation…
But then when you rerun people through the funnel… I had a radically better business result. 16% — and we called it a lift, — 16% of people who wouldn't have gotten through the funnel, actually managed to get through the funnel
Created more value to my customers and directly had a huge increase on my bottom line for only about an hour of work.
And that's really powerful, right?
You're thinking: "Yeah. That's really powerful; but you kind of run a little toy business. Does this actually work with real companies?"
Yes! So I've had the opportunity to consult with a few companies and I can't tell you actual results from all of them but I'm going to tell you general results from some of them. And they just get me drunk later… [Laughter]
I don't drink! Ha-ha! [Laughter]
So, Fog Creek — can I get a shout-out from Fog Creek in here? Wheee!
sp2: Woo, woo! [from the audience]
Fog Creek are some of my favorite people; and we worked together last year and a little this year on revamping their website and kind of getting them more into being an engineering- and marketing-driven company. A company, as opposed to a company "by the engineers, for the engineers, of the engineers"… [audience mutters; chuckles]
Yeah. We all went through this. OK.
So, they had this page called "the details page" on the old version of the website. And it was a pretty important detail: the details page was the only way Fog Creek could actually get paid.
This is like the entrance to the checkout funnel. And you can just tell by looking at it, kind of difficult to get through there, right?
I actually — so they were paying me money to come use their website and attempt to buy their product. And I have an engineering degree, and I've been doing this for the last ten years or so and I couldn't figure out how. I was at the point where I nearly, like, got on the phone and called tech support to say, "Excuse me, I'm an outside web optimization consultant. How do I actually buy this?"
And it turns out you could actually buy it through the website.
We made that a little more explicit. This conveys in a much more comprehensible, you know, one look fashion, OK? Here's what we offer, here's what it costs, here is what you do to buy, you know, click on the nice big button.
And I can't give you an exact — like a numeric result from Fog Creek or else I'm persona non grata there, but suffice it to say the team that was involved in this project, like, their hands were stinging from the high fives for many, many weeks.
So I want to talk about another technique.
Everyone has a sickness. Some people have malaria, some people have TB, some people have "they don't buy our stuff." [Laughter]
And we have a way of addressing this sickness. It's called "Medicine"!
We give… And we know medicine works because we give two different groups of people two different treatments. We'll give one the placebo, and one the actual drug, and when we see one group perform markedly better than the other we know, "Aha!" that one difference that we controlled for was actually what caused the difference in behavior. This sort of thinking is kind of rare in the online blogosphere for, say, web design or marketing advice, because people really love their leeches. [Laughter]
It's like, "Why do we use leeches?"— "I don't know! Everyone has always used leeches and smart people say, 'Use leeches,' so you should use leeches too."
So, not to pick on "Smashing Magazine" because this is rampant in the UX designosphere, but they came out with a thing a couple of weeks ago that said, with reasoned arguments drawn from a lot of research from qualified people, that if you had less than sixteen points a point fund for your body copy you were costing yourself money.
Like that is a testable statement about the condition of the natural world — we should be able to test it, right?
So, I did!
I …it turned out my website was fourteen point copy. And I made one version of the website with the old fourteen point copy and one version of the website with the sixteen point copy, and showed half of the people who came one week one version and during the same the same week half of the people the other version.
And…(they have no idea this test is going on, and the only thing different about the website are themselves because it's a randomly controlled trial, is whether they are seeing 14 or 16 point.)
And it turns out — the most common result for A/B testing— there was not a lick of difference between the fourteen point and sixteen point.
So if you have something on your "to do" list — you know "Smashing Magazine" says you should get that done— you can take that one off probably.
But you have a lot of things like this, right? Like, what message are people going to respond to? What position are people going to respond to? What pricing are people going to respond to?
And our best answer for this, as a profession, is…leeches!
You can do better. Try two things. Test them, see which one actually works.
And there's very easy software for doing this these days. Your programming language of choice probably has an A/B testing library where you can code tests with just one line of code. If it doesn't, you can write one in a week — I did it.
Sidenote here: if you write one for a stack that doesn't already have it and you put it on your website, all of the OSS bloggers in the world are going blog about your nice new OSS thing being on your website…You will get SEO juice, the Googles will love you and you'll make a lot of money. End of sidenote. [Laughter]
OK. Do you think DHH gave a link to my blog because he really love teaching bingo cards? No. But he's a Rails guy and I wrote the Rails A/B testing library.
So, there you go!
So, write your own. If the people that are actually doing the A/B tests are not programmers, then there's two great options for doing them visually. One is Visual Website Optimizer, which I really like…— it's, like… I very, very rarely get envious but this guy when he…— he sent me an email prior to launch and he said, "Hey, Patrick, I know you're the A/B testing guy. Can you to review this website?" And I was like, "My capsule review, if I had thought of this two weeks ago, I would be a millionaire a year from now."
Can't tell you what he's making but he's doing well. Anyhow… And then optimizing is another option.
So, there's many places you can test your website, right?
If you go back to your own company and start reading about all this stuff, start reading about what works for other people, you're going to find that places early in the funnel, before people have strong emotional reason to be attached to you, are great places for A/B testing because you are on knife's edge there.
Maybe a little push to the left and they fall out, maybe a little push to the right, they fall in. Landing pages are a great reason for that. They have perhaps never heard of you, they just clicked on an ad, they've got, as XXXX says, they've got their finger hovered over the back button. And you have three seconds to make an impression.
And you should be testing for what three seconds gives you the right impression.
On your pricing page, like we saw earlier, in your shopping cart…
So one A/B test that I did, someone had an intuition, I was selling stuff via PayPal and I thought: "Maybe I should add Google Checkout or maybe I shouldn't add Google Checkout."
And I tried to find querying the blogosphere and: "Leeches!" "No leeches!" "Leeches!" "No leeches!"
So I said, "All right, I'll show half of the people PayPal and Google Checkout, — and to the other half just PayPal."
And it turns out that people who saw both PayPal Google Checkout had a higher conversion rate total, and also a higher conversion rate through PayPal.
Like, just putting Google Checkout as an option, maybe if we can get inside the user's head, maybe that makes me look more credible…
And so they were more likely to purchase even through PayPal than they would have been without seeing the Google button. So…who knows.
So it's always dangerous to get into users' head. Look at their actual behavior rather then what you think they think…Or even what they say.
Well, one more thing you can A/B test is the actual behavior of your software. For example, if you're thinking, "Hey, we're investing in this amount of engineering resources into creating a new feature."
If you create a new feature for your users, your goal is to change your users' behavior into either making their lives better or making something better for your company by increasing the amount of software you sell to them.
If you create a new feature and give it to half of the users and don't give it to the other half — and nothing visibly changes — than there was no point in having that feature, right?
So particularly, things on these pages you can test. Headlines — people are really, really sensitive to them. Which is kind of screwy from an engineering point of view because I always skip over them to get to the good stuff, but apparently people read them, and it's one of…
If you look at the eye tracking studies, it's one of the few things peoples' eyes actually hit on a web page. Offers, sort of a value proposition to a user. You're not saying, "Hey, you give us money, we give you software," it's: "Hey, give us money, and we give you this package of stuff. Particular software that you can use in a particular way, which include X amount of consulting services, yadda-yadda-yadda." You can, like, tweak those knobs up and down and see what people really respond to.
One of the things that HubSpot said last year was that people really responded better to their core offering when they increased the amount of, like, hand holding that was involved in it, independent of the amount of hand holding that was actually consumed, because people just thought: "Ooh, software is scary."
Calls to action, you know, the little text on your button of "sign up" or "start doing whatever now," prominent graphical elements and important micro copy.
Thirty-seven signal pages are really good for this, you know, if you look at any of their signup pages right to the side of the actual form, they'll have a micro copy that's designed to address your objections against doing that form.
So right next to any email submission they'll say, "Don't worry, we won't spam you. Here's why." Right next to a credit card thing: "This is totally secure. We use bank level security," which, as we all know, means absolutely nothing, but people really respond to it. [Laughter]
So, I've been doing this bingo thing for the last five years and last Saturday I taught a group of software engineers A/B test in forty-five minutes.
And because software engineers respond well to live coding, I said, "Hey, I'm going to pull up my website and we're going to live code and A/B test right now, just throw something out there — because I only have one minute available for this."
"What's something we could change?"
And they said, "Hey, why don't we change this header, from 'Make Your Own Bingo Cards' to 'Create Your Own Bingo Cards Now!'—exclamation point.
I said, "That's a great test." And so, I can code in like two seconds, doo-doo-doo-doo, and a week from now, we'll have great information that says I've been doing this for the last five years and you've known about the existence of this website for the last two minutes, and therefore I did better. Right? [chuckles]
Well, that won't make a good story at all.
So, the version that I've been working at for five years, I sent 20 thousand people to each of these versions, in full scientific glory, and 40% more of them bought…the only difference was something inserted by somebody who had no marketing background and who had no clue of who my customer even was… [inhales, exhales] [Laughter]
But this means that the Bingo Cards are now diamonds! Seriously. [Whistling]
So 37signals has done extensive A/B testing — you can read some of their stuff online. And believe me, if you haven't started reading about A/B testing yet, you have no idea how deep the rabbit hole goes.
There's so many things to read about, but one of their things is, they just played around with the headline on their pricing page and 37signals, they're an Internet Megabrand — they've been around for the better part of the decade now — and just playing around with text on their pricing page has a huge, measurable, business result.
I can't give you actual numbers from Fog Creek, but Fog Creek has been around for the ten years; they make excellent software for making great developers better and their software probably has 100 man-years invested in it.
And that 100 man-years of effort doesn't matter in the first three seconds that somebody is at your website, so much as the headline does.
So you really need to put appropriate resources into making sure the headline and design and your value proposition really speak to that customer before they hit the Back button.
So this is the takeaway for this part of the presentation. Systematic A/B testing absolutely prints money. I've taken this to many different companies. The ones who actually get into the practice of: "OK, this sounds like freaky Voodoo. I mean, how can changing two words on your homepage actually increase sales by 40%?"
"But ah, we'll give it a try, and we'll run an A/B test, and see what happens."
And if you get into actually doing this on a routine basis and making it part of your normal practice, it'll collect a 10% win there and a 20% win here, and pretty soon 5 and 10, 20%, add up to real money. And it… If you guys are already starting from… We have a software company that has 10 or 20 employees and millions of dollars of revenue — 5% adds up to real money really, really quickly.
And especially I'd like to talk to the folks in the room who have more mature products; you know, you've been doing this for 10 years, your customers seem pretty happy, your feature roadmap is getting kind of sparse because you've implemented most of what you set out to implement, and you think your software provides most of the value that you want your software to provide.
Think of how much extra work it is to make that mature product 1% better, you know. Maybe you'll get the 102nd feature into it, and it only has 101 right now. And maybe, you know, after two man-years of work implementing that feature you'll be able to say, "Yes!" to customers, and some small percentage of them, maybe 5%, will use it and it will make their lives fractionally better, and that will increase your sales by 1%. And that's for years of work.
Instead, you can make this A/B testing a routine thing in your play book. And you'll find, for mere hours or weeks of work, that you're getting, you know, a 5% improvement to the bottom line, a 5% improvement to customer success with the product, a 5% improvement to number of schoolkids who you helped to teach to read this year — for almost no effort at all, comparatively.
So, I really want to encourage you. If you do one thing from this presentation, go back and start trying it for a while. It's not much work to get started. Just try it. You, probably, will like it.
So, if this A/B testing is so magical and gets such awesome results from it, why doesn't everyone actually do this? Well, one reason is that, you know, we have cultural issues about it. We're engineers — this smells, vaguely, of marketing. Also, there's a tendency for A/B testing to tell you things that you really don't want to hear. Designers don't really want to hear that all the best design practices, well not all the best design practices. Many good, like… best practices are best practices for a reason. It's knowing which 80% of them are best practices for a reason, and which 20% are best practices because someone was able to state in a confident tone of voice they are best practices.
But, you know, that last 20% can really hurt you. Here's an example: many designers will tell you — and this is written in books — that your website design should be consistent on every page of the website because that makes it much easier for users to find their way around the website and do what they need to get done.
And what Amazon will tell you — because they've tested this extensively — and what everybody who I've tested with will tell you is that when people get into the directed mode of, like, trying to purchase your software, it's better to break your website's design and make it look not like the rest of the website. Just give them two options: either you go for it and purchasing, or you go back to the homepage, rather than: "OK, you can click out to the blog, you can click out to our documentation, blah, blah, blah."
That will greatly increase the number of people who have successfully purchased the software, succeeding in their task, at the moment because they're on your purchasing page to purchase it, right? And if you ask customers… If you, like, collect metrics about what peoples' use of the software is after that, you know… Proxying for their happiness because your software is making them happier, right? Just that change will increase user happiness and user success with your software. "Well, I'm making you a pile of money, so you should probably do it."
So, one of the things to make your testing — make your organization an A/B testing organization is, you really need to eliminate all friction about doing A/B testing. Some of my clients have, you know, workflows where it can take up to an hour for things to get from the point where it's on someone's computer to where it's visible on the actual Internet. And if it takes an hour for you to change copy on your homepage, you're going to do it like once a year whether it needs to be updated or not, right?
So, instead, you want that change to be virtually instantaneous. And you can do this with the A/B testing libraries we talked about earlier. If you're writing code for A/B tests, you want to write as little code as possible because engineers are lazy. That's like our job description. And you want to empower your engineers to be lazy by saying, "Hey, writing an A/B test is as easy as — take the code that's already there, put it in an "if" statement, write what you were considering doing, and then you're done!"
And when you do that, you'll find that you're not an A/B test every blue moon when, you know, a spirit moves you. You're running A/B tests every day. I was running… The reason I got into this whole low-touch sales processes towards large numbers of potential prospects was because I only had five hours a week to work on this business for most of the time I was running it because I had a day job.
And the… One of the few things I could actually do — because five hours is not enough to write new features — is, on Sunday evening I could push an A/B test live in a few minutes, and then the next Saturday I could look at the results for it and gradually improve my business over the years doing that. And, you know, you can pound a 5% improvement every… in a week. If you get an improvement one week out of every four you try, then 5% a month for a year is like a 70% improvement in the bottom line, which works pretty well.
You also need to have a culture of testing at your company. Many companies default to a culture of: "Let's ask what the boss thinks." We once had a six-hour discussion at my company, my old Japanese company, about the difference between — and I'll translate it into English — the mailing list sign up, which we had 40 sign ups a quarter… that the mailing list sign up was either "Submit email," or "Submit email address." And this was, like, the six-hour meeting from heck, you know, just figuring out which of these two things we should use. And finally, we decided it the traditional way. The boss said, "I have heard all of your opinions. And I am the boss, I will make the important consequential decision to say, 'Submit email.'" If you have a culture of testing in your company, that discussion would have lasted for about five seconds. It's like: "Yeah, throw them both up at an A/B test. We'll see if it even matters." And that will save you a lot of time.
So, the third major technique I'm going to be talking about is about the first run experience. And it's really important, because of all the people who have ever used your software, you can only say one thing about all of them: they've all run it the first time. How many, like… Do people… Raise your hand if you have a good answer for how many people run the free trial version or the actual version of your software the second time, percentage-wise? Like, raise your hand if that's something you measure.
OK. So, we got one or two hands.
This is another thing you can implement in very little time, and the number is going to shock and dismay you. 40% for my company, when I started measuring this, I got into most of my consulting companies, consulting clients, 30%, 40%, 50%, see the software the second time. You know, often there are, like, hard costs of several tens of thousands of dollars to get into a particular prospect's hands, and they play with it for three minutes and then stop using it, and that's the end of that customer relationship. That's clearly sub-optimal, right? So, you have to totally nail that first impression. And if you structure the first impression… the first use of the software as a funnel, where we think they are going to take activities A and B and C and D, and you measure where customers are falling out of it, they import their data, but they don't go up to setting up their admin users and they don't complete the stuff after that, then you can use A/B tests for improvements at that point in the funnel to make it work better.
And there are some examples of sites that do this to… s


text:
\begin{eqnarray} W&\to& Z\\ \downarrow &&\downarrow\\ X&\to&Y \end{eqnarray} be a pullback diagram in a category $C$ where all the involved morphisms are epimorphisms. Let $S$ be an object of $C$ and $S\to Z$, $S\to X$ two epimorphisms making the outer diagram commute.
Does the induced map $s:S\to W$ have to be an epimorphism?

subset: commoncrawl


text:
Ratings System :::...
The Ratings System is set forth by the
*Motion Picture Association of America. The basic mission of the
rating system is a simple one: to offer to parents some advance
information about movies so that parents can decide what movies
they want their children to see or not to see.
This is a film
that contains nothing in theme, language, nuditiy and sex,
violence, etc. which would, in the view of the Rating Board,
be offensive to parents whose younger children view the
film. The G rating is not a "certificate of approval," nor
does it signify a childrens' film.
Some snippets of language may go beyond polite
conversation but they are common everyday expressions. No
stronger words are present in G-rated films. The violence is
at a minimum. Nudity and sex scenes are not present nor is
there any drug use content.
This is a film
which clearly needs to be examined or inquired into by
parents before they let their children attend. The label PG
plainly states that parents may consider some material
unsuitable for their children, but the parent must make the
Parents are warned against sending their children,
unseen or without inquiry, to PG-rated movies. The theme of
a PG-rated film may itself call for parental guidance. There
may be some profanity in these films. There may be some
violence or brief nudity. But these elements are not deemed
beyond the suggestion of parentage guidance. There is no
drug use content in a PG-rated film.
PG-13 is thus a
sterner warning to parents to determine for themselves the
attendance in particular of their younger children as they
might consider some material not suited for them. Parents,
by the rating, are alerted to be very careful about the
attendance of their under-teenage children.
A PG-13 film is one which, in the view of the Rating
Board, leaps beyond the boundaries of the PG rating in
theme, violence, nudity, sensuality, language, or other
contents, but does not quite fit within the restricted R
category. Any drug use content will initially require at
least a PG-13 rating. In effect, the PG-13 cautions parents
with more stringency than usual to give special attention to
this film before they allow their 12-year olds and younger
to attend.
In the opinion
of the Rating Board, this film definitely contains some
adult material. Parents are strongly urged to find out more
about this film before they allow their children to
accompany them.
An R-rated film may include hard language, or tough
violence, or nudity within sensual scenes, or drug abuse or
other elements, or a combination of some of the above, so
that parents are counseled, in advance, to take this
advisory rating very seriously. Parents must find out more
about an R-rated movie before they allow their teenagers to
view it.
additional information regarding the rating system and the
MPAA, please visit www.mpaa.org or www.filmratings.com .
*The MPAA Board views each film. Each member present estimates
what most parents would consider to be that film's appropriate
rating. After group discussion, the Board votes on the rating.
Each member completes a rating form spelling out his or her
reason for the rating. Each rating is decided by majority


text:
City Planning
City Planning Mission: To provide guidance for the growth, preservation and development of the City of Raleigh in order to maintain a community of lasting value.
News & Events
- Blount St. / Person St. Implementation
- Avent Ferry Corridor Study
- Comprehensive Plan Update
- North Ridge South - Potential NCOD
- Six Forks Corridor Study Plan Revised
- Glenwood-Brooklyn HOD-S
- Cameron Hillsborough Area Plans
- Blue Ridge Implementation Update
- Southeast Area Study (CAMPO)
- Southern Gateway Update
- Bike Plan Update
- DSinsider.com - Raleigh Development Connection
Planning Projects
Whether you are seeking information about upcoming meetings or just want to learn more about what is going on in our city, this comprehensive list of active and completed projects is an excellent resource.Planning Projects
Long-Range Planning
Long-range planning addresses unique issues specific to particular locations within the city that can only be addressed through policies and actions more specific than those proposed citywide.Long-Range Planning
Historic Preservation
The Raleigh Historic Development Commission (RHDC) serves to identify, preserve, protect, and promote Raleigh's historic resources. It inventories historically-significant properties, issues Certificates of Appropriateness, conducts educational programs, and provides design-review assistance.RHDC.org
Real Estate
Real estate provides services to other city departments in the acquisition of real property for rights-of-way, public utilities, public facilities, greenway, parks and community development. In addition, staff manages city leases, the city's real property inventory, and the disposition of city surplus real property.Real Estate
Request public records for due diligence, zoning code violations, and property assessments. Other records, such as development plans, public improvement plans, building permit/plan review comments, certificates of occupancy, and miscellaneous permit data, may be obtained via the Online Development Center.Records Management
Transportation Planning
The Office of Transportation Planning strives to create a seamless and efficient multimodal transportation system for the city. The city's transportation plan provides an integrated, multimodal approach with a goal of providing universal accessibility for all residents, employers, and services.Transportation Planning
Urban Design
Our team of urban designers and planners envision and design solutions that create a better built environment, building consensus around innovative solutions that encourage all people to be active in shaping the physical form of their community.Urban Design Center
Zoning provides services related to the rezoning process, and maintains the city's official zoning map. It also provides zoning verification, zoning enforcement, and text change services.Zoning & Rezoning
Stay Connected
Get daily social media updates via Twitter and Facebook, including live updates from City Council meetings; subscribe to email notices; read our weekly development blog DSinsider which includes planning initiatives and upcoming events and meetings; and view our photos on Instagram.
Office Locations & Contacts
Main: One Exchange Plaza, 3rd Floor, 919-996-2626
Urban Design Center: 220 Fayetteville Street, Suite 200, 919-996-4640
Office of Transportation Planning: One Exchange Plaza, 7th Floor, 919-996-2155
Real Estate: One Exchange Plaza, 10th Floor, 919-996-4286
Department of City Planning Employee Directory


text:
Im a little over due, and getting anxious
Today I am 40 weeks and 3 days pregnant, and I have loved every moment of being pregnant. I am however getting extreamly anxious, not so much about labor, or possible induction, but about EVERYTHING. I am just wondering if any knows if there is a huge hormone surge before labor? Is there anyone else that has delt with this sort of thing? This is my first baby, and I have such a supportive husband and family, I just need some reassurence from some mammas or mammas to be that the worry and crying is normal around this time. If anyone can help, I would appreciate it. Thank you :)
Posted: 02/23/2013 by kjane4626
Mom Answers
Sort by: best answers | most recent answers
1 - 1 of 1 answers
As a mom of 2 with another on the way I can reassure you what you are experiencing is totally normal. With this being your first one I say it's the hype and fear of delivery and not to mention the stress of not knowing what to fully expect. Even with this being my third baby as I reach the end I am so anxious that i'm on edge about everything. I know it is hard but hang in there, I promise you aren't the only one feeling this way. Good luck!posted 02/23/2013 by TxMom3TBM
Answer this question


text:
|Tennis to host critical matches
MOSCOW, Idaho – The Idaho men's and women's tennis teams will bring the action to Moscow for the first time this season as both teams host crucial Western Athletic Conference matches over the weekend.
The Vandal men will get things started with a WAC showdown against Utah State at 2 p.m. on Friday. The Idaho women will host Utah State at 9:30 a.m. on Saturday, before the men take on Fresno State at 1 p.m. Also Saturday, the women's team will take on Gonzaga at 2 p.m., in a non-conference battle. The Vandal men wrap up the weekend when they host Hawai`i at 11 a.m. on Sunday.
Idaho's men's team enters the week ranked No. 54 in the nation, the program's highest ranking in history. But the Vandals will have their hands full over the weekend, as Idaho (14-3, 1-0 WAC) battles for a spot in the WAC tournament against three teams who are also familiar with the national rankings. Utah State cracked the top-75 earlier in the season, while Fresno State is the WAC's highest ranked team at 44, and Hawai`i sits just two spots behind Idaho at No. 56.
"I just hope to keep rolling. We have a lot of nationally ranked opponents coming up," Idaho men's coach Jeff Beaman said. "Every team we're playing this weekend has been ranked in the top 75. We're on a roll but we're getting to a part of the schedule where we're playing tough competition every time out."
With at least one win in Idaho's remaining five WAC matches, the Vandals will clinch a spot in the six-team WAC men's tennis tournament. But after building the program up in recent years, the Vandals have their sights set even higher.
"When I came to Idaho I had the one-year plan, the three-year plan, different goals with just winning a match in conference, getting to 10 wins, getting to .500, getting into the national rankings," Beaman said. "Last year we met the goal on time to get into the national rankings. The final goal I have was the to go to the NCAA's, which would mean you would have to be a top-50 program in the rankings or win the conference championship. I think this year it's realistic."
The Vandal women enter the weekend at 11-4 and 2-2 in the WAC, and have just one conference match slated for the weekend as they take on Utah State on Saturday at 9:30 a.m.
"Utah State is going to be a really big match," Idaho women's coach Tyler Neill said. "They're really improved this year and they're doing really well. I'm glad we're playing them at home but it's still going to be a very tough match."
The Vandal women have won seven of their last eight matches heading into the weekend, with a 4-2 loss to Hawai`i the teams only defeat since February.
"For the most part we keep finding ways to win," Neill said. "In different matches you kind of find different ways. I think we have a lot of depth on our team, which is good. If we can just manage our injuries, we're looking really good."
After taking on Utah State, the Vandal women will take on Gonzaga in a non-conference match on Saturday at 2p.m.
"Gonzaga looks really solid too," Neill said. "They've had some big wins lately. Recently they beat Portland, who is very tough. We're expecting that to be just as tough of a match."
If the weather in Moscow does not cooperate, matches will be moved to the indoor facility on the Lewis-Clark State College campus in Lewiston, Idaho. Please check GoVandals.com for updates.


text:
A report from Reuters on Tuesday says that your honey might not actually be honey. What they mean by that is that some companies have been adding sweeteners to their honey and not making customers any the wiser to their actions. Now the U.S. Food and Drug administration will be forcing those companies to distinguish that what they are selling isn't strictly honey by having them label their products as "honey blends."
Though Americans have been shown to consume over 400 million pounds of honey in a year, only 149 million pounds are produced in the U.S. This has lead to a great deal of honey being imported. The FDA reported that after checking imported honey, it found some honeys contained sweeteners and drug residue that was not included on the label of the product.
Honey prices are traditionally high and last year, prices reached a record of $2.12 per pound. The high cost of honey raised fears that manufacturers were perhaps including substitutes in their honey to keep costs down.
This review of imported honey was carried out at the behest of the American Beekeeping Federation when it asked for a standard definition on honey to promote fair trade. Though the FDA rejected their initial request, it did agree to carry out a review and to look at labeling. The FDA found that honey imported from Brazil, Mexico and several other counters were adulterated with cane and corn sugars.
Now that guidelines have been released online, the FDA has given manufactures 60 days to respond to the proposal before the guidelines are finalized. However, as the term notes, "guidelines" are not mandatory. But, with the new report and guidelines hopefully comes a new sense of awareness to consumers that not all honey is honey. Those looking to purchase honey as a sugar substitute or for its allergy benefits would likely find their best buy at a local natural foods store or at a farmer's market.


text:
Subscribe to my blog
Recent Posts
Great Blogs and Podcasts
I use Hostgator and happily recommend it!
Tag Archives: Family
I Love Disneyland – Stroller Free!
This guest post is by Christina Singhi. She and I have been friends since elementary school and have many fond memories of visiting Disneyland together. She still visits Disneyland often with friends and family. I am thrilled to have her … Continue reading
Posted in Disneyland, Goofy Website, Guest post Tagged Disneyland, Family, Guest post, stroller free 1 Comment
Give the Gift of Memories
I was at Fred Meyers on Saturday and was overwhelmed with the merchandise displays. They set out dozens of red and green shelves filled with gift ideas ranging from impossible-to-solve wooden puzzles to huge TVs. I came in for a couple of … Continue reading
Posted in Disney Crafts, Disney Vacation, Goofy Tips, Holidays, Mind over Madness Tagged Christmas, Disney Vacation, Family, Ornaments, Photos Leave a comment
Picture Perfect
I have talked before about the PhotoPass Photographers, Cast Members who take pictures of the Guests in the park using the Guest's camera or the park's camera. The photos that the Cast Members take can be accessed on-line and purchased. … Continue reading
Babes In Toyland celebrates 50 years
Babes in Toyland is one of my favorite Christmas movies. The music and the dancing are so fun and the toy battle at the end is neat to watch. I've seen the movie dozens of times and never tire of … Continue reading
Posted in Celebrations, Disney, Goofy Trivia, Holidays Tagged Annette Funicello, Babes in Toyland, Christmas, Disney, Family, Movie, Toy Soldiers, Walt Disney Leave a comment


text:
Pretty sad how Knicks don't have a 2nd option. Amar'e, when you coming back to save the knicks?
Breens sounding very excited right now smh
We need Shump to play a little smarter but its rookie mistakes hes making and hes gonna make them. He'll have some of that straightened out next year but give him 2 or 3 years, he'll be 1st Team All NBA
Pretty sad how Knicks don't have a 2nd option. Amar'e, when you coming back to save the knicks?
The Melo man again!!! How the f*ck was that not a pushing foul on Mbah a Moute?
J J J J Rrrrrrrr Smith
Mbhah Mou Te got away with an offensive foul.
JR Smith is AMAZING!!!!!!!!!!!!!!!!
This game is nuts.
lol Who saw Novak with that clearout?
OMFG i cant believe how badly we got worked on the boards i swear yo
We might win this one!!! Wow!
Intense game!
That's why Woodson goes with JR over Fields. Landry would not hit those shots under pressure. With Landry in you can play off him a bit since he's a horrible shooter.
How can u not give this foul on Carmelo??What the refs think happened?He tripped?
If we hit our free throws, we should have this game.
Guys, knicks played HORRIBLE this game. Absolutely horrible. Bucks played their heart out, too bad Monta Ellis is a chucker and can't close games.
We need lin/stat back badly


text:
Milton Nascimento: Ofetório
Milton Nascimento (idealization, arrangements and conducting)
Missa dos Quilombos (Verve 314 513 034)
Milton Nascimento (idealization, arrangements and conducting),
Celsinho Moreira (guitar), Paulinho Carvalho (bass), Flávio Venturini (keyboards), Frank Colon (percussion), Jorginho do Atabaque (percussion), Darcy Jongueira (percussion), Caboclinho (percussion), Robertinho Silva (drums, percussion, percussion arrangements), Sérgio Santos (chorus), Edir Passos (chorus), Alexandrino Ducarmo (chorus), Gil Amâncio (chorus), Marquinho Preto (chorus), Olga Gomes (chorus), Elisete Gomes (chorus), Elizabeth Gomes (chorus), Paula Vargas (chorus).
Composed by Milton Nascimento, Casaldáliga and Pedro Tierra.
Recorded: The Church of Our Lady Mother of Men, Caraça, Minas Geraes, February 1982
Rating: 94/100 (learn more)
Quilombos were settlements by runaway Brazilian slaves and free-born natives of African origin. They first appeared in the first half of the sixteenth century, and the most famous group of quilombos, Palmares, lasted for almost a century as a self-sustaining political entity. Milton Nascimento celebrated the resilience and independence of these colonies in his mass Missa dos Quilombos, recorded in 1982. The combination of African-style percussion with liturgical singing is mesmerizing here—but this mixture eventually contributed to the work's prohibition by the Vatican, which had long battled against assimilation of Candomblé elements into Roman Catholic ritual. On this recording, however, Archbishop Hélder Câmara participates, and it is not hard to link Nascimento's composition with Câmara's liberation theology. The "Ofetório" is my favorite part of this vibrant work. The large chorus, which might weigh down a lesser rhythm section, makes the most of Nascimento's expansive melody. This piece is rarely heard yet, like Ellington's "Come Sunday," it is perfectly suited for a secularized and trimmed-down combo performance.
Reviewer: Ted Gioia
Tags: brazil
Comments are closed.


text:
What was once thought to be a runaway victory for Bruce Rauner in the Republican gubernatorial primary, Illinois State Senator Kirk Dillard is making a competitive race out of it. In spite of the fact that Rauner is pouring millions of dollars of his own money in the race, and the money of his well-heeled friends in the private equity business, Dillard is closely the gap.
Today, Republican candidate for Illinois Governor, Kirk Dillard, picked up another major endorsement with the backing of the Illinois Federation of Teachers. The Illinois Federation of Teachers is made up of more than 100,000 teachers and staff in PreK-12 school districts, higher education professionals, public employees, and retirees throughout Illinois. About one third are members of the Chicago Teachers Union.
"Senator Dillard has been a tireless advocate for public schools and our communities and a strong voice for teachers and retirees regarding the unconstitutionality of recent pension theft legislation. We encourage anyone who plans to pull a Republican ballot on March 18th to vote for Kirk Dillard," said Dan Montgomery, President of the Illinois Federation of Teachers and a high school English teacher for nearly 20 years.
"While we have a long history of bipartisanship, this is a significant moment for the IFT. Other than our support for Jim Thompson, this is only the second time in our history when we have endorsed a Republican candidate for Governor," Montgomery said. "This election is simply too important to sit on the sidelines, and we are getting in the game for the future of Illinois. Kirk Dillard has a record of respecting working families in the past and a willingness to work with us in the future. We are proud to recommend him in the Republican primary."
"Other than our support for Jim Thompson, this is only the second time in our history when we have endorsed a Republican candidate for Governor." IFT President Dan Montgomery.
The IFT endorsement follows endorsements from the Illinois Education Association, which represents 130,000 teachers and professional staff statewide, and the 36,000 members of the Illinois Retired Teachers Association.
"I'm moving. Rutherford is sinking. Brady is sinking. And Rauner is also sinking. And I'm coming up. That's a ten point swing in a very short period of time," said a confident Kirk Dillard, referring to a newly-released We Ask America poll. Dillard is an Illinois state senator from Hinsdale and is running for governor of Illinois in the upcoming Republican primary (Tuesday, March 18).
Dillard was referring to a new poll that came out yesterday that showed Dillard with some movement. "But I will tell you in that We Ask America poll, it's pretty clear," said Dillard. "I'm moving."
Indeed, as this latest poll published by Rich Miller's Capitol Fax.
But second place is still second place. The latest We Ask America results, with previous two results (most recent first) in parentheses…
Rauner: 36% (35, 39)
Dillard: 17% (13, 8)
Brady: 13% (14, 11)
Rutherford: 7% (8, 8)
Undecided: 27% (30, 35)
Indeed he is moving on up. Dillard is starting to feel his campaign is gaining momentum. At a press conference Friday, in which he was announcing yet another endorsement, this one from a normally Democratic-leaning group, Illinois Retired Teachers Association (IRTA), Dillard said, "Things shift." Just last week Dillard got the endorsement of the Illinois Education Association, which represents 130,000 Illinois elementary and secondary teachers as well as higher education faculty, staff and educational support professionals.
"I'm truly honored by this support from the Illinois Federation of Teachers," Dillard said. "As I've said about our previous endorsements from teachers organizations, my father was a public school teacher for 40 years, and would be proud to see so many hard-working teachers getting behind our campaign."
Dillard and his wife Stephanie are the parents of two daughters, ages 10 and 12, both of whom attend public school. "We are indebted to the excellent teachers who give so much to make sure our daughters get a solid education." Dillard, himself, is a product of public schools and went on to earn his college degree at Western Illinois University.
Dillard said education would be a top priority in a Dillard-Tracy administration. "We simply must do better when it comes to preparing our children for the jobs of tomorrow. I have a Best in Class Education plan that empowers teachers to do what they do best – teach."
Dillard went on to describe the important relationship between education and restoring the Illinois economy. "My plan to make us a 'Destination Economy' for job creators goes hand in glove with making sure the students of today become the leaders of tomorrow," Dillard said.
The endorsements from the IFT, IEA and the IRTA add to the growing momentum Senator Dillard is receiving in recent weeks. Dillard also picked up the endorsement of the Daily Herald editorial board.
Chicago Tribune - Dillard gains backing from state's two major teachers' unions
Kirk Dillard campaign
Other related pieces about Bruce Rauner by John Presta:
Bruce Rauner, GTCR linked to nursing home deaths and abuse, say multiple lawsuits
Bruce Rauner campaign 'minimum wage' snafus
Bruce Rauner says lower Illinois minimum wage
Bruce Rauner raises $4 million
Bruce Rauner is the Mitt Romney of Illinois politics (Part 1)
Bruce Rauner is the Mitt Romney of Illinois politics (Part 2)
Bruce Rauner is the Mitt Romney of Illinois politics (Part 3)
Send John Presta an email and your story ideas or suggestions, firstname.lastname@example.com.
More MrGrassroots:
Suggested Links
- Kirk Dillard gains momentum; Bruce Rauner slips on 'nursing home abuse' lawsuits
- Bruce Rauner can't shake charges of abuse and death at GTCR-owned nursing homes
- Illinois Freedom PAC: Rauner, GTCR made billions, as seniors paid ultimate price
- Kirk Dillard stock is rising from dysfunctional Illinois GOP gubernatorial field
- Bruce Rauner gives an incomplete answer to unanswered question about Stu Levine


text:
Lamar Odom was quick to change his mind about staying in Los Angeles and working on his marriage. There was no NBA team that was eager to sign him, so he started looking for international opportunities. And if that wasn't enough, he didn't stay behind to find out whether he could save his marriage to Khloe. Instead, he jetted off to Spain to join a team earlier this week and he was spotted celebrating his first game with them. According to a new Radar Online report published on March 1, Lamar Odom is now proving that he hasn't changed much, as he has been caught partying it up in Spain with his new team.
Apparently, he had little to celebrate. Since he is new to the team, he didn't get much playing time. Instead, he only graced the court for 6 minutes. And during those 6 minutes, he fouled three times and made just two rebounds. This all happened during the first half. He didn't go onto the court for the second half. During the party after the game, he was spotted laughing, smoking a cigar and enjoyed the company of his teammates. It appears that Khloe Kardashian is far from his mind.
What do you think of his actions?


text: On Monday, October 21st, the Government of the State of Florida and the Government of the State of Israel signed an Agreement for Bilateral Cooperation in Private Sector Industrial Research and Development. Governor Rick Scott and Consul General Shacham signed the Agreement in Tallahassee, FL in the Governor's Office. Chris Snow from Space Florida, the entity that will be responsible for promoting and administering the objectives of the Agreement, attended the signing as well as Brent Sembler, Vice Chair of the Sembler Company, and Mrs. Sembler.


text:
Nokia 6700 classic Gold Edition announced
If you like the Nokia 6700 classic and you think a blinged version of it would be cool, this is your lucky day: Nokia has just announced the 6700 classic Gold Edition.
The Nokia 6700 classic Gold Edition is obviously a luxury phone. It's made out of exclusive materials, like steel covers plated with 18 carat gold, and a metal keymat. The new phone also comes with some special wallpapers.
The other features of Nokia 6700 classic Gold Edition are similar to the ones included in the original version of the handset: 2.2 inch QVGA display with 16 million colors, HSDPA connectivity, GPS, Nokia Maps and a 5MP autofocus camera with flash.
Nokia 6700 classic Gold Edition will be available in select markets starting the first quarter of 2010. Its price will be of €370 (about $546).
Via Nokia


text:
Basic Sweet Dough
Login to add to your Recipe Box
Upload Your Photo
- 2 packages (2 scant tablespoons) dry yeast
- 1/2 cup warm water (105° to 115°)
- 3/4 cup milk
- 1/2 cup shortening
- 1/2 cup sugar
- 1-1/2 teaspoons salt
- 5 to 51/2 cups flour
- 3 eggs
Sprinkle yeast over water; set aside to proof. In a small saucepan heat milk, shortening, sugar, and salt until warm (shortening does not need to melt). Pour into large bowl of mixer; beat in 2 cups flour until well mixed. Add yeast mixture and eggs; beat, scraping bowl occasionally. Add 1/2 cup additional flour and beat well; add enough remaining flour to make a soft dough. Turn out onto a lightly floured surface. Knead for 8 to 10 minutes, until smooth and satiny. Place in a greased bowl; turn to grease top. Cover dough and proceed with desired recipe variations.
Recipes You May Like
Browse Similar Recipes
- By Category: Bread, Cakes and Frostings
- By Course: Breads, Breakfast & Brunch, Desserts


text:
The staff continually keeps up to date with current teaching techniques,
methods, and dance philosophies. We teach our students proper body placement
in order to avoid bad habits and injury, giving as much individual attention
as possible. There is a nurturing atmosphere in our studio conducive to
growing and learning.
We offer classes to students ages 2 thru adult, Mommy & Me thru
advanced, and Pilates. Crickets Performing Arts has four Competing &
Performing Companies -- Minis, The Petites, Jr and Sr. Dance companies
as well as the Ballet Company at Cricket's Performing Arts
Member of ITDI, PDTA


text:
Wednesday September 3, 2014 from 5:00 pm until 9:00 pm Grease Rags Clothing Co., the place to shop for anything that embraces the excitement of pinup, rockabilly, punk and hot rod culture, will be hosting a mini art walk within Jax's First Wednesday Art Walk.
This months Mini Art Walk theme at Grease Rags is Fall into Art Walk.
The Mister Softee Ice Cream Truck will be on hand to cool everyone down from all the hot deals on art and September in Florida.
Local artist will be set up outside Grease Rags as well as inside the shop and on the second floor.
Some of the outstanding local talent in attendance will be;
Jeremy Spicer with Germ Spider Designs: Horror Art. A one-man art factory for all things horror. Infected Toys and mixed media paintings.
Sarah Hoffer with Twisted Eye Candy Custom made Polymer Accessories and Sculptures. -Necklaces, earrings, rings, earrings and miniature sculptures.
Jessabell Darlin with Jessabell's Jewels A line of hand crafted hair accessories and jewelry. Jessabell also makes special order tutus and hula hoops in all sizes and colors.
Heather Stevens with SailorGirl Accessories Hair bow accessories and jewelry.
Lucky Dan Davis : surreal Low-Brow art form indicative of his childhood heavily medicated with 70's and 80's pop culture, comic art, and Punk ethos. However he also has found creative purchase recently in expressing emotionally through abstract work.
Lady Lucky's Pinup Pastries
Arachnikat Designs: Handmade purses, clutch wallets, crossbody bags, and more made from upcycled jeans with beautiful colorful linings
Art by Lisa From Painting to Paper Mache; a Jill of all Trades in the world of crafts.
Riley Hendricks, Tatiana Kitchen and other artists and vendors will be in attendance.
Grease Rags Clothing Co.
40 West Monroe Street Jacksonville, Fl 32202
(904) 861-5107.


text:
March 12, 2009 at 7pm to December 31, 2009 at 9pm – At the bottom corner of the hill, down from the Police Dept. I will be playing at this great little coffeehouse, in Senoia, GA. tomorrow night, March 13th, from 7 till 9pm. Senoia Coffee Co. has a great atmosphere for acoustic music, and is one of my favorite… Organized by Charles and Lenora Sykes | Type: public, coffeehouse
April 5, 2009 at 12pm to May 17, 2009 at 3:15pm – Baxter Northup Music Co. A new group guitar program for adults starts Sunday, April 5 at Baxter Northup Music in Sherman Oaks, CA. Classes run for six weeks and are 75 minutes long. Current course offerings: Absolute Begin… Organized by Baxter Northup Music Co. | Type: group, guitar, class
April 21, 2009 to May 26, 2009 – Acoustic Outfitters Music Shop (Stratham, NH) In Celebration of April as International Jazz and Guitar Month, TJ Wheeler acclaimed jazz and blues musician and educator, will offer an all acoustic, mixed instrument, string band ensemble class in… Organized by Acoustic Outfitters Music Shop | Type: ensemble, class
April 25, 2009 from 9am to 2:30pm – Fountain Park Saturday April 25th 9-11 am in Fountain Park, Chestertown. Part of the Chestertown Earth Day celebration, combines with the Kent County Humane Society Mutt Strutt, not to mention the celebration of t… Organized by The Mayor and Council of Chestertown, Washington College and the Kent County Humane Society | Type: free, outdoor, concert
© 2016 Created by Acoustic Guitar. Powered by


text:
Auditorium: Captivating Flash Music Game
This game is so beautiful! It reminds me a touch of the Enigmo iPhone game in that you have colored droplets that you have to redirect to enter their appropriate receptacle. Unlike Enigmo, Auditorium's droplets begin as white and change color based on their entry of circles on the map.
Their receptacles are audio containers that begin playing beautiful piano and string arrangements upon landing. It's really simple to begin with, but as you progress it grows quite complicated.
Of course, the whole experience is created by the multisensory tickling – the combination of physics, color, and music. It's odd how fulfilling redirecting droplets to little container can feel.
It's only a preview of the full game which is to come, but it's captivating enough in its short demo length. Play Auditorium now.
(Via kottke)


text:
A thirst for copper could be the Achilles heel of some cancers, US scientists believe.
It may allow tumours to be tackled with drugs used to block copper absorption in patients suffering from a rare disease.
Cancers with a mutation in the BRAF gene need copper to promote their growth, according to new research published in the journal Nature.
They include melanoma, the most dangerous form of skin cancer that kills more than 2,000 people in the UK each year.
Lead scientist Professor Christopher Counter, from Duke University School of Medicine, said: "BRAF-positive cancers like melanoma almost hunger for copper."
The BRAF gene is involved in regulating cell division and "differentiation" − the process by which cells become more specialised. Aggressive cancer cells are highly undifferentiated.
When mutated, BRAF causes cells to grow in an out-of-control fashion.
Laboratory experiments conducted by Professor Counter's team showed blocking the copper uptake of tumour cells with the mutation suppressed their growth.
Similar results were achieved with drugs used to treat patients with Wilson disease, a genetic disorder in which copper builds up in body tissues and damages the brain and liver.
"Oral drugs used to lower copper levels in Wilson disease could be re-purposed to treat BRAF-driven cancers like melanoma, or perhaps even others like thyroid or lung cancer," said study co-author Dr Donita Brady, also from Duke University.
A clinical trial has now been approved that will permit the Duke team to test copper-lowering drugs in melanoma patients.
- Read the full study paper in Nature
Have your say
You must sign in to make a comment
Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.


text:
Richard G. "Dick" Hudson, 85, of Amarillo died Tuesday, June 12, 2012.
Services will be at 10 a.m. Friday in Hillside Christian Church with the Rev. Mike Nuthman officiating. Graveside services with Naval military honors will be in Memory Gardens Cemetery. Arrangements are by Cox Funeral Home, 4180 Canyon Drive.
Dick was born and raised in Dalhart and was a graduate of Dalhart High School. He served his country in the Navy in World War II and Korea, where he served on the USS Manatee. He married Shirley Lester on May 30, 1954, in Amarillo. They were transferred to El Paso and to Lubbock before returning to Amarillo in 1967. He worked as manager for Washington Mutual in Amarillo for 37 years, retiring in 1987.
Dick loved people and was known for his gentle spirit and warm smile. He was an active member of the Palo Duro chapter of AMBUCS for 45 years. He was a member of Hillside Christian Church, where he served on the communion committee. He loved the outdoors, hunting and fishing. Most of all, he loved his family.
He was preceded in death by his mother, Ethel Selby; his stepfather, Leonard Selby; and two brothers, Julius Selby and Oral Selby.
Survivors include his wife, Shirley Hudson of Amarillo; a daughter, Kim Hudson Williams and husband Glenn of Columbia, S.C.; a son, Steve Hudson of New Braunfels; two grandchildren, Jacob Richard Hudson and Kaitlyn Nicole Lankford; and two great-grandchildren, Kyndall Gordon and Kinsley Grace Lankford.
The family suggests memorials be to the Palo Duro chapter of AMBUCS, in care of National AMBUCS, Inc., P.O. Box 5127, High Point, NC 27262.
Sign the online guest book at www.coxfuneralhomeamarillo.com.
Amarillo Globe-News, June 14, 2012


text:
A group of stakeholders will be formed to propose options for the Summit County leash law. The leash law has been the center of controversy as county residents debate whether the current law is suitable for the county.
"My dogs have to run," resident Kim Klopp told the Summit County Council on Wednesday, April 17. "Taking them out when I'm on my bike is a joy for both them and me. To take this privilege away is really difficult."
Klopp acknowledged that many dog owners she sees on county trails are not responsible, but she said she would like options for people like her who train their dogs.
Resident and Planning Commissioner Chuck Klingenstein said it's not a matter of time until an attack occurs; it already has.
"If you check through the records, there's been enough severe attacks and litigations at this point that we know there is an issue," he said.
Resident Bob Berube made headlines in 2008 when he began pepper spraying off-leash dogs after he had reportedly suffered through several dog attacks.
"I was walking with my wife who was terminally ill when a dog came running at her," he explained. "I sprayed it with Halt [pepper spray], and then the woman assaulted me. She punched me in the chest."
Last year, he added, he slowed down while biking as two off-leash dogs approached him on Mother's Day.
"The dogs were not aggressive," he said. "There was a dog to my right in a ditch, and just as I approached it, he crashed into the front wheel.
The leash law stipulates that dogs be kept on-leash at all times, unless they are in a recognized dog park or on the owner's property.
"What we have done for the past couple years is to try to educate owners and talk about being a responsible dog owner and keeping dogs on-leash," Personnel Director Brian Bellamy said. "Very few have been cited, but we're seeing an upswing in off-leash dogs being involved with other animals or people."
Bellamy added that another problem they are seeing is people leaving dog droppings in bags on the trail for someone else to pick up.
Sheriff Edmunds said deputies occasionally enforced the leash laws when the Animal Control department was under his jurisdiction, though not routinely. The department continues to assist the Animal Control department to enforce the leash laws to the extent they have been able.
"But I think we have to be realistic as to what our capacity is to enforce these kinds of regulations," he said. "Because honestly, right now I'm almost overwhelmed, and I've lost personnel over the last few years as well."
Edmunds added that he is willing to enforce the law.
"And it's not to say that we can't enforce it. It's just that our ability to realistically engage those types of enforcement has been greatly diminished over the last few years," he said.
The council agreed that regardless of enforcement issues, the law should remain in place.
"We have a leash law," Council Chair Claudia McMullin told Edmunds and Animal Control staff. "We're going to keep the leash law and we're going to enforce the leash law. The manner in which you enforce the leash law is up to you."
Staff said they have been working on some potential changes to the law, which they will bring to the council in a few weeks.
McMullin said the council needs to have a broader discussion about the leash law when staff brings the changes back to them, adding that the council should form a group of stakeholders, including a dog expert, to also propose leash law options.
"I do think there's a broader conversation we need to have and it sounds like it will be connected to potential amendments to the animal control ordinance," she said. "And because there is such a broad spectrum of opinions out there, I wonder if it makes sense to get a group of stakeholders together to propose options."


text:
This week's list of prominent Netflix Streaming releases starts today with the Lifetime made-for-TV drama "Lizzie Borden Took An Ax," starring Christina Ricci as the titular Borden, who notoriously murdered her parents in 1892. The film also stars Clea DuVall, Billy Campbell, Stephen McHattie, Gregg Henry, Shawn Doyle, Jennifer Kydd, Sara Botsford, Kirstin Howell,and John Maclaren.
Also arriving today is "Southcliffe," a four-part British miniseries about a small town coping in the aftermath of a shooting rampage that leaves 15 people dead. "Southcliffe" stars Sean Harris, Rory Kinnear, Shirley Henderson, and Eddie Marsan. The series was directed by Sean Durkin, writer-director of the brilliant 2011 suspense film "Martha Marcy May Marlene."
July 26 brings the critically acclaimed debut of writer-director Michael Maren, this year's indie release "A Short History of Decay," about a writer who travels back to Florida to take care of his ailing parents. The film stars Bryan Greenberg. Linda Lavin and Harris Yulin play his parents. Also arriving tomorrow is the 2004 comedy "Christmas with the Kranks," a comedy starring Tim Allen, Jamie Lee Curtis and Dan Aykroyd. Allen and Curtis are Mr. and Mrs. Krank, who plan to spend Christmas out of town before life has other plans.
Sunday July 27 brings the third and most recent season of the SyFy, um, sci-fi series "Continuum," which revolves around Kiera Cameron (Rachel Nichols), a police officer from the future who travels back in time, along with a group of terrorists, back to 2012. A 4th season has not been announced yet, with the show's fate reportedly to be announced in August.
The week's round of new Netflix Streaming releases wraps up on July 31 with comedian Lewis Black's ninth standup special, "Old Yeller: Live at the Borgata." The special highlights Black's patented caustic, satirical wit.
View more photos of Lewis Black, Tim Allen, Christina Ricci and more of this week's stars in the slideshow above.
Suggested Links
- New on Netflix: the third season of 'Hell on Wheels' highlights the week
- Season 3 of 'The Walking Dead' now on Netflix Streaming
- New on Netflix: 'Orange is the New Black' returns
- New on Netflix: 'Hemlock Grove' and 'Battered Bastards' highlight the week
- Season 2 of 'Once Upon a Time" premieres on Netflix


text:
On August 1 Grammy Award winning artist Lorde performed live at the 2014 Lollapalooza Music Festival. There was no fancy stage production during the set, it was just the singer belting out songs in front of a massive crowd from her debut studio album Pure Heroine.
For Lorde's Lollapalooza 2014 set the singer wore black overalls over a black Calvin Klein sports bra. She also had on her signature purple lipstick and was accompanied on stage by a keyboard player and drummer. The set kicked off a couple of minutes early and once Lorde walked on stage she went right into her first song "Glory and Gore".
During her entire set Lorde took the time to talk with the crowd. She was friendly, seemed grateful and was a bit amazed so many people came to watch her Lollapalooza performance. At one point she even sat down on the edge of the stage and started pointing out that she could even see fans faces that were far away.
Lorde's just under an hour long Lollapalooza 2014 set consisted of her singing "Tennis Court," "Buzzcut Season" and the Son Lux song "Easy". Her two biggest singles "Royals" and "Team" came towards the end of her set. Both songs had slight musical re-arrangements and she changed up the lyrics a bit from the studio version.
Once "Team" ended a small portion of the massive crowd began to depart the stage, but the ones who stuck around got to hear her last song, "A World Alone." The last song began right as the sun began to set, which was the perfect ending to an enjoyable, and entertaining set.
The only flaw in her set was when the singer's earpiece stopped working and a tech guy kept having to come on stage to fix it. She made light of the situation and as he was switching out her earpiece Lorde jokingly said, "This is my back-up dancer".


text:
Canandaigua rolls over Batavia for 37 point win
Canandaigua jumped out to a 35-6 halftime lead on Saturday afternoon before closing out a win over Batavia, 49-12. The win improves the Braves to 3-1 on the campaign.
Jaymin Ransom returned an interception for a pick-six to go along with his 8 carries for 75 yards and a touchdown. He caught a thirs touchdown pass from Canandaigua quarterback Mitchell Schaeffer who threw for three TD's on the day.
Also for the Braves, Coron Broomfield has 107 yards on the ground and a 31 yard touchdown scamper while Nick Johnson returned a kick-off 82 yards for a score.
Next week, Canandaigua hosts Greece-Arcadia at 3:00 pm. Greece-Arcadia is at 0-4 on the season after losing to Greece-Olympia, 24-17 this weekend.
blog comments powered by Disqus <<< Back to the FingerLakes1.com Homepage | News Desk | Sports Page | Living Section | Business | Technology
FingerLakes1.com Network SITE MAP


text:
At The Experimental Home, Laura had a couple of deck chairs that were in great condition, but were looking a little…drab. She decided it was time to give them a makeover.
Laura chose a classic, cherry red color when she spray painted the chairs. "I knew I wanted to paint them a bright color that both my husband and I could live with and I didn't want them to be too trendy, so I went with a nice bright red," she explains. The next step was spiffing up the cushions. She recovered the old ones in new fabric, choosing fun patterns and stripes in red and black. The effect is amazing: these look like completely new chairs!
Get more details on this makeover by visiting The Experimental Home.


text:
on orders $75+
Boyd Enterprises Vita-Chem Saltwater is the original vitamin supplement for your aquarium. It is a pre-stabilized multi-vitamin, great for fin regeneration and the prevention of lateral line disease.
Be the first to review this product.
Submit a Review
Free shipping on all orders over $75, even the BIG STUFF that weighs a ton. No code. No hassle.
We want you to be happy with all your purchases at PetMountain. If not, we will make things right.
We won't be beat on price. Always shop with confidence with our low price guarantee.
We guarantee that every brand we sell is new and 100% authentic. Shop over 300 trusted pet brands.
We're confirming your subscription now. We want to make sure your email isn't already on the list.


text:
Bobo,Likes To Sleep.
Jakob Astor
Everyone knows that mommy and Daddy or Grandma and Grandpa tell the best stories. This is Bobo, my chihuahua, she loves to sleep. As you may notice, when you look through this book, the story has a beginning and an end. I did this intentionally so that when sharing this with your child or grandchild you both can create the story as you go. Making this a versatile and uniquely rewarding experience for everyone.
Comment posted.
Log in
or create an account to post a comment.
Blurb Sites


text: Overview Templates and Samples are a benefit of SHRM membership. According to the Terms of Use Agreement, SHRM members may only use and access, download and copy items from Templates and Samples, and print a single copy, for their personal use, except as specifically set forth on the home page for each category of Templates and Samples. Neither members nor non-members may reproduce them in any other way without SHRM's written permission. Click here, for general information about SHRM's Copyright and Permissions policies. To request permission for specific items, click on the "Obtain reuse/copying" button on the page where you find the item. Featured How-To Guides How to Develop Questions for an Employee Focus Group How to Conduct an Employee Focus Group How to Select Employees for a Focus Group How to Conduct a Training Needs Assessment All How-To Guides Featured Samples Forms Interview Questions Job Descriptions Metrics Policies All Samples Featured Toolkits Communicating with Employees About Health Care Benefits Under the Affordable Care Act Leveraging the Value of Employee Self-Service Portals Understanding Workplace Cultures Globally Preventing Unlawful Workplace Discrimination in California Preventing Unlawful Workplace Harassment in California Preventing Unlawful Workplace Retaliation in California Complying with California Wage Standards and Wage Payment Requirements Complying with California Hours of Work Requirements Complying with California Safety Standards Managing Employment of Minors in California: Permissible Occupations Managing Employment of Minors in California: Hours of Work and Wages Managing Employment of Minors in California: Work Permits All Toolkits FEATURED RESOURCE Detailed Country Guides – assessments and tools for conducting business effectively cross-border Answers to Your HR Questions Ask an HR Advisor Certified, experienced HR professionals are available to respond to your HR questions. Contact a Trusted HR Knowledge Advisor Express Requests The Knowledge Center has compiled resources on frequently-asked HR topics. Each Express Request includes links to the most relevant items on the topic. Visit our Hot Topics Express Request service. HR Q&AsBrief answers to frequently-asked questionsBrowse the HR Q&As Young Workers What are the federal guidelines for employing youth? Performance Ratings What performance rating scale is best? What should an employer consider in adopting a scale? Disability Insurance What is the California State Disability Insurance program, and what are employer requirements and employee eligibility rules? Partial Day Absences May California employers require that exempt employees use paid time off for partial-day absences? All Q&As Recently Added Toolkit: Employing Transgender Workers Q&A: Why and how should HR help introduce more people with disabilities into the workforce? Express Requests: 2013 IRS Limits on Compensation and Benefits ADVERTISING LINKS


text:
As blogging makes its way into the business world, companies need to be aware of the risks as well as the rewards of the latest mass communication phenomenon. "Blogs are a rapidly growing tool that especially younger employees really love, ...Read More »
Author Archives: Correy E. StephensonFeed Subscription
Creativity Urged After Ruling On Sentencing
Lawyers say that criminal defense attorneys can try more "creative" approaches to minimizing their clients' sentences in federal court in the wake of a recent landmark U.S. Supreme Court ruling on sentencing guidelines. In a decision rendered on the cases ...Read More »
Retaliation Suit Proper Despite 'Late' Evidence
Some Claims Fell Outside Of Limitations PeriodRead More »
Bar Decries Plan For Fee On 'Slow' Civil Cases
Fines Of About $100 For Year-Old MattersRead More »
Legal-Mal Suit Can't Be Assigned To Plaintiff
Defendant In $6M Case Wanted To Sign It OverRead More »
The Corporate Page
New 'Creative' Partnership Could Improve Cancer Detection, TreatmentRead More »
Should Schools Be Liable For Violence In Student Sports?
The Supreme Judicial Court heard oral arguments last week in a case that will decide whether a school can be held liable for the violent acts of its students during participation in athletics. In Kavanagh v. Trustees of Boston University, ...Read More »
1st Circuit Upholds Civil Rights Verdict
The 1st U.S. Circuit Court Of Appeals last week upheld a $4.85 million verdict for a family of plaintiffs who were subjected to "a long and relentless campaign of harassment and intimidation" by a business owner. The 1st Circuit upheld ...Read More »


text:
Please find below the programme for the forthcoming Viso weekend.
Senior School
2:00pm: Charity Fair
6:30pm: Senior School and College Drama Performance in the Sayer Hall
10:00am: Consultations for parents of Year 9 and Year 12 students in the Sayer Hall
12:00pm: Options Presentation for Year 9 students and parents in the Sayer Hall
2:30pm: Introduction to Senior School for Year 8 parents in the Sayer Hall
6:30pm: 80th Celebration Dinner in the marquee on Prep School Middle Field
10:00am 80th Thanksgiving Service with Rev. Ken Maddon (Prep School Headmaster 1978-1986) in the marquee on Prep School Middle Field


text:
(0) items
Edition: 5th
Author(s): Hart, Michael N., M.D.
ISBN: 9781449690663 / Paperback / 6/1/2012
Marketplace Disclaimer:
Edition, Cover Design, etc may vary from the eCampus.com description. Please refer to the seller's comments before ordering. Marketplace sellers are required to ship by the end of the 5th business day. Items are not returnable to eCampus.com. Orders cannot be cancelled by eCampus.com.


text:
(0) items
Edition: 6th
Author(s): Levine, David M.; Ng, Pin T.
ISBN: 9780137035250 / Paperback / 4/16/2010
Marketplace Disclaimer:
Edition, Cover Design, etc may vary from the eCampus.com description. Please refer to the seller's comments before ordering. Marketplace sellers are required to ship by the end of the 5th business day. Items are not returnable to eCampus.com. Orders cannot be cancelled by eCampus.com.