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Are you interested in the role of personality in a company's marketing? I recently interviewed Rohit Bhargava of Ogilvy PR about this subject. You can read the interview here at Sun Microsystem's small business blog. He covers topics such as the creation and use of brand personalities, good and bad examples, and the role of a CEO in the process. I based the interview on Rohit's new book, Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back.
[From Brand Personality]
Ten years into the Internet economy, many companies still subscribe to the build-it-and-they-will-come philosophy of web marketing. Putting up a site without having a plan to drive traffic to it is equivalent of opening a store on a back road and not even putting up a sign.
When I bought this Citron shirt, it came with a tag thanking me for buying it, including a picture of the company's president, and inviting me to the website. I took him up on the invitation, and found a nice greeting and an outlet store I wouldn't have known about otherwise – the free prize inside for visiting.
Before you even think about online marketing, is your company including your website and blog URL:
-on everything you print including business cards, stationary, envelopes, product labels, packaging
– in all of your advertising, online and off
– in the greeting and "hold" message on company phones
– on all trade show displays
– on signs in your stores and offices
– in email signatures
Sounds elementary, but a lot of companies still don't do even these simple marketing basics.
Posted by B.L. Ochman
All content copyright B.L. Ochman, Creative Commons Attribution-Noncommercial-Share Alike 3.0 Unported, with the attribution: By B.L. Ochman, What's Next Blog, and a link to the post [From Is Your Company Missing the Simplest Ways to Promote Your Website?]
It's the first work day of the new year and I thought I'd take some time to offer up my predictions for what will happen on the leading edge of the Internet this year. 2007 saw Web 2.0 — defined here as the pervasive two-way Web used for social media, mashups, user-powered Web applications, and social networking — go far more mainstream than it had in 2006. Web 2.0 poster children like MySpace, Facebook, and YouTube pushed their way into the top 10 Web sites globally and stayed there for virtually all of 2007. Fresh, new Internet startups were created by the hundreds (even thousands, if you count the innumerable garage and bedroom attempts) last year and that trend isn't going to stop any time soon and the reason is fairly obvious: The Web is simply the best place to create an incredibly scalable business for the least possible investment and effort.
However, that's not to say that it's easy to be successful online. It's not, and the history of the Internet startup arena is littered with failures large and small, and many — even most — startups will inevitably succumb if they don't provide a fairly compelling offering to the users of the Web. But fortunately for those that get the right mix of capabilities and user engagement in their online products, the upside can be nearly limitless. This fundamental fact helped drive the whole conception of Web 2.0: A new set of models and patterns creating Web sites and applications that looked at the best practices that actually worked from the success stories of the early Web. My point here is that the Web itself is in a state of perpetual evolution and we are all still learning a great deal all the time about what works and what doesn't and the industry tries innovative new ideas all the time. In this way, 2008 will continue to be a fascinating year as we see what history's largest ever business laboratory and incubator will turn out for us.
We are however assuredly seeing the maturation of the Web 2.0 industry, with many of the less successful online product plays falling by the wayside from first and second Web 2.0 wave as infamously tracked by Michael Arrington's Web 2.0 Deadpool, with only a few meteoric stars rising to the top. The good news: That doesn't mean there won't be many exciting and innovative new things happening online this year, if you only know where to look.
Here's my take on what we will see happen in 2008 in the Web 2.0 arena:
Web 2.0 Predictions for 2008
- Open APIs finally go beyond free as successful business models emerge. Sites like Twitter are finding that their APIs get ten times the use of the site itself (Web 2.0 principle: A platform beats an application every time), but monetizing them is a challenge for all but a few major player such as Amazon. While you can charge for each transaction across the API boundary, that isn't appropriate for many types of API uses. Some have speculated that Twitter's API usage is making them the middle-man, like the cable companies are with broadband, but with no reasonable way to charge for API usage that typical users would accept. Companies will continue to experiment with techniques such as injecting ads in the API data to requiring a small yearly fee to open an API for an individual user so they can use apps built for it. However, at least one major new API monetization model will emerge in 2008 that will prove to have long term legs. My bet: The costs will increasingly be bundled into a Web 2.0 application's subscription fee or other business model, even if they use an API of the user's preference, such as Amazon's S3. This would require billing support from API vendors to chargeback for excessive use by a customer but it would work.
- Rich Internet Application (RIA) platforms such as Adobe AIR and Microsoft's Silverlight get major traction as the development of non-trivial Web applications in Ajax remains difficult and time-consuming. While Ajax is made from 100% open Web standards, it was never explicitly designed for the job of creating rich user experiences and it's proven tough going for many companies trying to create next generation Web experiences in Ajax. Adobe and Microsoft have been making enormous investments in browser plug-ins and supporting development tools that will change the way the Web will look in 2008 and beyond. These two platforms will be huge successes this year, despite the many challenges that RIA platforms face such as supporting page view-based business models, analytics, accessibility, network effects, link structure, search engine optimzation (SEO) and more.
- Google's product strategy begins to coalesce into a mostly coherent picture, though a few big pieces won't fit into the puzzle. While appearing to overextend itself into everything from online office application, mobile phone platforms, energy, and health, some of it will begin to make sense as the missing pieces begin to emerge next year. Look for a strategy that combines a long-term vision to integrate enormous user reach (online, mobile, SNS) as well as function (software apps and utility capabilities such as search and location) and business (advertising) into an interlocking platform play of a scope and breadth that will, pound for pound, out maneuver the vast majority of their competition. Disclaimer: I am a Google shareholder.
- The Web 2.0 industry consolidates as it begins to mature. This has been covered extensively on Mashable and John Battelle's 2008 prediction list so I don't need to repeat their outlooks, which I generally agree with. Most startups, as in any generation, will fall by the wayside and a few major success stories will emerge. Mergers and acquisitions will ensue. The next generation will begin, and so on. The reality is that most new Web apps are still mostly Web 1.0. We still have a long way to go before Web 2.0 design patterns are standard fare but Web 3.0 (whatever that turns out to be) will come upon us while that's still happening. 2008 will see a lot of old Web 2.0 faces be acquired or leave the scene entirely.
- End-user mashups will be a reality but adoption will be slow for most of the year as users take time coming to grips with the possibilities and mindset. A little while back I wrote a detailed list of reasons why end-user mashups wouldn't happen in a big way in 2007. Since then, it looks like only a couple of those reasons will be addressed in 2008. Despite this, we'll see mashup platforms being rolled out by IT departments and high-functioning businesses as a significantly better and cheaper way to solve many problems by remixing the immense pool of content and functionality on the Web and in our organizations. The average user will need time for this potential to be appreciated and understood but we'll see the first significant creation of end-user assembled Web applications in 2008.
- The Web widget format wars will ensue as Google Gadgets/OpenSocial takes on just about everyone else. No one will win yet. 2007 was the year of the Do-It-Yourself era when it comes to users creating their own experiences out of the Web, often by just pulling off the parts of a Web site they liked and sharing it with others in their blogs and user profiles. To embrace this demand, almost all major Web sites currently offer their sites in modular chunks known as widgets, or if you're Google or Microsoft, gadgets that their users can distribute. However, like many aspects of Web 2.0, Web widgets are an emergent phenomenon with no large company or standards organization having created it up front with lots of engineering and funding. As a result, there are many different ways to design and offer a Web widget with Google taking the clear lead at the moment with well over 30,000 different Gadgets currently being offered. Throw in SNS widget/app platforms such as Facebook applications and OpenSocial and you have a recipe for fragmentation and an increasing to do list for Web sites which want to participate in what is a growing and often captive ecosystem of users controlled by each format's backer. No consensus will be reached by the Web industry in 2008 but many solutions will be proposed, such as the W3C's Widget spec.
- Page view "inventories" for online advertising continues to fall short of demand, even if an economic downturn takes place. The well regarded McKinsey & Company predicted last year that advertising will actually have fairly significant growth challenges for the next five years from high demand and lack of maturity in the management of online advertising through traditional outlets. My personal take: I've seen enough pent-up demand that I don't think even an economic downtown will noticeable affect the fortunes of online adveritising for the foreseeable future.
- Web-based Software as a service (SaaS), aka Office 2.0, continues to encounter serious challenges but grows at a record pace anyway. Offline access to applications and data remains one of the biggest challenges to true Web-based software, but Google Gears and offerings from firms like Etelos are offering more and more options to make Web apps work offline (albeit with reductions in functionality). Other challenges include the cumulative drag of paying a periodic subscription fee for access to software as well security and overall capability. Despite this, positive aspects of SaaS will continue to prevail and 2008 is looking to be the biggest SaaS year yet.
- A wave of new killer mobile Web applications (and their startups) appear, spurred by the iPhone Software Development Kit (SDK) and ever more untethered workers. Twitter was likely just the first in an era of fundamentally network-oriented applications with communications and collaboration at their design core. The release of the iPhone last year proved that Web apps could be nearly as functional and pleasing as desktop apps. The coming iPhone SDK, which will let anyone build iPhone software legally, will help usher in a new era of useful new consumer and business mobile applications, many which will sport Web 2.0 capabilities or even be fundamentally Web 2.0 based, such as route capturing software and automatic traffic tracking, particularly as more mobile devices add GPS capability in 2008.
- The first Android-powered phones will fail to impress and a decent, though not spectacular, iPhone upgrade keeps Apple ahead of the industry. Google's widely covered Android platform will experience the usual beta/1.0 issues, particularly since one company doesn't have control over the entire product development process of Android phones. Expect a somewhat rocky second half of '08 for Android while Apple maintains its market lead with what is still the most Web-friendly communications device yet created by releasing a solid upgrade of the iPhone this year, perhaps even twice. Mobile Web 2.0 apps will continue to get very popular in 2008.
- Social media begins to grow up, leading to the first significant onset of Web 2.0 versions of talent agents, production companies, and other supply/demand enablers. Blogs and other forms of social media such as backyard produced YouTube videos let anyone reach out to the entire audience of the Web at the cost of nothing more than a little bit of their time. Despite the hugely democratizing effect this is having in the media world, the new online stars of the Web 2.0 still need professional help to maximize their opportunities and potential. While this has been going on for a while with media companies cultivating paid bloggers and other forms of leveraging social media, expect that the social media phenomenon will being to create its own cottage industry of agents that can help the talented reach the Web mot effectively, for a cut of the action of course. On the other side, production companies will form to give rising stars the resources they need to succeed. We'll see a spate of new companies forming around this growing need in 2008, as traditional companies in this space continue to struggle with the medium.
- Leading social networking sites MySpace and Facebook continue to maintain their traffic but struggle to ignite significant revenue growth. Facebook's widely covered struggles late last year with the business model of its Beacon product is somewhat indicative of the entire Web 2.0 era: Incredible levels of participation with serious challenges to leveraging said participation due to privacy, governance, ownership, copyright, and other issues. Make no mistake, however, these issues will be solved given the massive global stake in a successful outcome but it'll take at least through 2008 to do it.
- The Web moves into the living room as sites like Hulu and others make it practical and rewarding to participate on the Web using a large screen for entertainment. Digital convergence in the main room of our homes has been in progress for a half-decade or more. I'm a little reluctant to call it but I have definitely noticed a sharp uptick in the people I know starting to use the Web on the big screen. New Web apps are emerging to make it popular and mainstream, and in 2008, will see the first big major uptake of Web usage — with rich media apps in particular — in our living rooms.
- The first generation of pure Web 2.0 auteurs emerge, creating social media and user-centric online experiences that are highly imaginative and popular, but difficult to access for the non-digitally literate. The first generation of users whose most formative years were primarily spent in the Web 2.0 era are beginning to reach the age where they will become significant creative forces in their own right. As the Web has become easy enough for semi-technical people to create nearly any experience they wish, expect that a generation of youth who consider the Web as natural a medium as the air they breath will begin to generate not just content but the next aspects of the Web itself. While we continue to hold up movie directors, authors, TV production firms, and commercial Internet companies as the creators of most of the common large-scale group experiences we have, expect that Web 2.0 will impose its egalitarian influences here as well. I predict we'll see an initial handful of Web 2.0 auteurs emerge that will offer large-scale Web-based "experiences" that will not only redefine the notion of the Web site itself but will be widely used as well. I also expect that many of them will come from developing nations or from other unexpected locations and less from the United States and Europe.
- Update: Ownership of data contributed to Web 2.0 sites becomes a growing public relations issue, though the average user won't care much this year. I added this because the growing brouhaha about Robert Scoble's blocked Facebook account reminded me that we'll continue see many sites attempt to control the data they receive from users in a very Web 1.0 way. This is somewhat surprising given it's 2008 and we've learned these lessons in the industry the hard way already. However, it's entirely correct that Web sites should maintain control over their valuable and hard to recreate data. A good example is how YouTube jealously protects its videos and doesn't let you download them, only view them on the site or through the badge. Yet the often contrarian nature of the Web sometimes requires the opposite of an action to get the desired effect. In this case, it turns out that the more control you give up, the more value you tend to get back. Sites that lock users in, prevent them from having the experiences they want, and exert excessive and unfair control, will lose in the end. See DataPortability.org and the GraphSync project, which aims to enable the open movement of a user's social graph, as examples of where all this is headed.
Update: TechCrunch covers JP Morgan's bullish predictions for the Web business in 2008.
Where do you think the Web will go in 2008? Please leave your take in comments below.
[From Web 2.0 Predictions for 2008]
It wasn't long ago that to be a credible participant in social media one only had to have a decent blog and keep it updated fairly regularly. The rise of social media was an astonishing and novel enough development that most people still don't blog today, despite the enormous influence that blogging and other forms of social media continue to have. One reason is that blogging takes time and takes some skill, both in writing and using blogging tools effectively. Another is the rise of online social networking sites like MySpace, Facebook, and Hi5, which add a personal dimension to online interaction that many find more rewarding and relevant for them.
But just like blogs made two-way conversations on the Web relatively cheap, easy, and quick for the masses compared to previous methods (such as personal Web sites), conversational models on the Web have continued to evolve. Recently, microblogging and social aggregation platforms like Twitter and Friendfeed have emerged to offer alternative models that are compelling for a number of significant reasons. For one, contributing to them doesn't take much time. To achieve this, they either have radical limits on the amount of content that can be posted at a time (140 characters for Twitter), or they do the posting work for you and automatically centralize your social activity on other sites into a single feed, as in the case of Friendfeed. They also tend to work very well on mobile devices — an incredibly fast growing channel for experiencing anything on the Web these days — as well scale conversation well, are extremely easy to use (even easier in general than blogs), and allow you to keep track of a large numbers of contacts socially.
And vitally, both Twitter and Friendfeed are open platforms, not just mere tools. A key factor in their success is that they offer open APIs to allow others to add the features and capabilities that are missing for various specialty needs that would otherwise clutter the product for many users. This creates a far richer overall feature set than any single product could offer on its own, while at the same time leveraging the innovation of the user community. Blogs have been able to do something similar with badges, widgets, and plug-ins for some time but haven't seen the same directed results as we'll see below.
The sheer volume of 3rd party add-on activity for these platforms is impressive. Best-of-breed applications like Twhirl for Twitter (and now Friendfeed) and AlertThingy for Friendfeed extend these new social media experiences onto the desktop and provide real-time monitoring of your "Twitterverse" or friend's feeds. To get a full sense of the depth and scope of the innovation of the Twitter community, which is certainly still a niche compared to the blogosphere, though an increasingly impressive one, you have only to look at some of its more compelling 3rd party applications:
Common Twitter Applications
- Summize – A power search engine for scanning Twitter conversations for information
- Twitter Charts – Detailed analytics of your Twitter activities along many different metrics
- TwitterFeed – Link your blog activity to Twitter
- TwitterGram – Post MP3s into your Twitter conversations
- TweetBurner – Combined with twurl.org, this application shows click through analytics on your Twitter links as well as overall Twitterverse stats
- TweetWheel – Analysis your Twitter account's social graph to understand the connections between your followers
- TwittEarth – A 3d animated globe that shows activity in the Twitter public timeline in near real-time
- Twitt(url)y – A link aggregator that reports on link activity within the Twitterverse, a sort of Techmeme for Twitter
- TwitSay – Use your phone to post to Twitter via a voice message
- TwitterSnooze – Turn off a chatty user temporarily and bring them back automatically later
- Twistori – An interesting dashboard that displays the expression of key memes from the Twitter public timeline, creating a sort of global collective intelligence
- Twubble – Many new Twitter users have trouble finding users to follower, this tool helps finds new contacts you might care about
This only a small list of the most popular Twitter applications and they don't even include the product offerings that are stand-alone in their own right, but work much better in conjunction with Twitter and Friendfeed, such as Brightkite and Natuba.
Understanding How Conversations Are Changing
The challenge today is that while the size of individual contributions to online conversations is getting smaller, the frequency of conversations are increasing on these new social media platforms. Making this point, Sarah Perez over at Read/Write Web wrote this morning that there are too many choices, and too much content. Users of the latest social media tools are far more likely to post several times a day, more likely dozens of times, each one forming a new conversational beachhead. This can be overwhelming, but it can also be enormously stimulating and rewarding, as a form of collaboration, cross-pollination, brainstorming, serendipity, news gathering, and countless other activities provide one with a continuous connection to the broader world.
To get a handle on how people are using these next generation social media platforms, I ran an online survey this week which I pushed out across my Twitter followers, Friendfeed contacts, and a random sampling of my personal contacts via e-mail (the latter without much regard if they used these tools.) The results largely reflect many of the points above, but there were some interesting write-in results as well.
Here's how the Twitter survey results broke down:
Results Of This Week's Twitter/Friend Usage Survey
- Do use Twitter or Friendfeed on a regular basis? (Multiple Answers Allowed): 96.1% Twitter, 25.2% Friendfeed, 3.9% Neither
- What things do you like about Twitter, Friendfeed, or your write-in choice from question #1: (Multiple answers allowed):
- My friends and/or colleagues use it. 65%
- A good selection of 3rd party apps are available. 26.2%
- I've built up a set of followers which I've come to know and with which I socialize. 42.7%
- It's easy to use. 71.8%
- It works well with my mobile devices when I'm on the go. 43.7%
- Contributing doesn't require much time. 69.9%
- Easy to socially interact with a large number of people. 59.2%
- I can publicize my activities from other Web sites. 37.9%
- Useful way to acquire news and information. 71.8%
- It's better than e-mail for quick communication with contacts. 35.9%
- Actually, I don't think Twitter or Friendfeed are that great. 4.9%
- What do you like LEAST about Twitter, Friendfeed, or your write-in answer for #1: (Write-In. Representative Samples.)
- "Twitter lacks a feature to filter or an easy way to group."
- "Twitter is yet another thing to keep up with, I much prefer the all-inclusive nature of Facebook."
- "downtime"
- "I get a lot of noise, that is, useless information from people I'm following."
- "Poor support for conversations. no threads, don't see other half if not following all involved."
- "I've found it's hard to get some of my friends to adopt it."
- Do now, or are you planning to, use Twitter or Friendfeed for business purposes?
- Yes. 66%
- No. 12%
- Considering it. 22%
One of the biggest surprises of this survey (there were 103 respondents total) was the amount of those who are thinking about using Twitter for business purposes. Whether that's just expanding their personal brand or actually leveraging it for business collaboration, marketing, and other uses is hard to tell and will be the subject of a further survey.
Interestingly, in terms of being used as Enterprise 2.0 platforms by businesses, both Twitter and Friendfeed fly in the face of the underlying pull-based models that make social media more effective that traditional collaboration tools and it'll be interesting to see how well they will function in the workplace, something that seems a way off for most organizations right now. And it may be that in the end that social networking for business platforms like Google's new Friend Connect may be the best answer. One thing is for sure, we'll find out soon as the living laboratory of the Web validates the best approaches.
Most other responses were within expected norms though it was interesting to see that, at least explicitly, users don't value 3rd party apps that much. They are also using these social media tools as a replacement for traditional e-mail. But it was ease-of-use and the gathering of news and information which were listed as the aspects that respondents appreciated the most in these emerging platforms. Which highlights that crowdsourcing of news via Twitter in particular continues to be a fascinating topic as a Paul Bradshaw wrote recently as he explored the news tweets coming out of China about the recent earthquake disaster.
All of this highlight that the unintended uses and emergent outcomes that we continue to see with with these platforms is demonstrating that they have the power to achieve compelling results of a wide variety, from news and learning to staying in touch and achieving business goals. But the biggest challenge will continue to be the challenge of scaling our attention and time, something that's always in finite quantity. The product creator that can successfully aggregate conversation without losing the social value will be the winner as these endless conversations spin around us, informing, educating and enriching us.
You can track me on Twitter at http://twitter.com/dhinchcliffe and on Friendfeed at http://friendfeed.com/dhinchcliffe.
Where do you see conversation online headed? Will it be microplatforms like Twitter or SNS like Google Friend Connect? Or something else entirely? Note: Use wiki markup below to embed links.
[From Endless Conversation: The Unfolding Saga of Blogs, Twitter, Friendfeed, and Social Sites]
If you're just now joining the series, you might want to start at the beginning. Check out parts one, two, three, four, five, six, and seven of our Guerrilla Marketing series.
It happens to the best of them eventually. They get old, worn out, past their useful lives. At some point you have to grab the shotgun and head out to the pasture to put them out of their misery.
We're talking, of course, about advertising methodologies.
Guerrilla marketing has been hailed as the renegade king of advertising methods for many years now. But, like all advertising models, this one will eventually lose its effectiveness and be replaced by the next big thing.
Since we are so inundated with advertising these days, most of us have learned to simply ignore it. We can walk right past billboards bearing the name and image of some fantastic product and never know they're there. We can skip commercials altogether in our own homes.
When guerrilla marketing was introduced, it was a way to get past our defenses. A great guerrilla campaign can convince us, if even for a split second, that we aren't looking at an advertisement and that it's acceptable to pay attention. Guerrilla marketing tactics can help businesses to stay a step or two ahead of the competition by using methods that were previously unknown.
Guerrilla marketing is still as valuable today as it was back in the 1980s. It's a way for small businesses to level the playing field. For a small investment, the smaller businesses can compete with the big names. This has lead to an unprecedented commercial environment where the relatively unknown company can garner as much attention as – and often more than – the well-established national brand.
But are we over-saturated with new and innovative marketing? We've learned to become suspicious of people we see on the street or in the supermarket. If a stranger asks for an opinion to help them choose between two products, we wonder which choice they're trying to sell.
Some guerrilla efforts have become increasingly outlandish and questionable. The efforts of Golden Palace Casino are known to be particularly on the edge of acceptability. Some of their guerrilla marketing ploys have been harmless, amusing, and even beneficial (they've raised over $1 million for various charities, after all), but some are simply outrageous.
The online casino has paid two people, Karolyne Smith and Brent Moffatt, to permanently tattoo the site's URL on their foreheads. Notwithstanding the fact that both individuals placed their forehead space for auction on eBay, the publicity stunt didn't sit well with much of the general public.
In 2002, underdog video game company Acclaim announced that they would pay families for the right to advertise one of their games on the tombstones of dead relatives. Following public (not to mention religious) outcry, Acclaim pulled the old "Aw, we were only joking anyway" routine.
Marketing ploys such as these have made some of us question where guerrilla marketing is headed. Will marketers employ increasingly shocking and horrific methods to get our attention? In the future, will we see brands on everything from hot dog buns to girls' big plastic fingernails to the backs of Cub Scouts?
In a perfect world, it would be nice to think that guerrilla marketing will take a different (less shocking, more personal) turn. We're seeing already that brands – especially small businesses – are taking it to the streets, so to speak, by joining forum discussions, obsessively updating their Twitter accounts, and writing articles for newspapers, magazines, and blogs.
Building personal relationships with customers may be the best marketing move of the future. A handshake and the assurance that even a big, important business owner is never too important to wait on a customer is just what we jaded masses need to help us reconnect to our buying habits.
Although that's what we'd like to think, our actual predictions are not so rosy. Given the recent trend of aggressive undercover marketing coupled with the fact that we are increasingly hard to reach (thanks to TiVO, MP3 players, and a hearty desire to avoid being corporate America's pawns), we think that guerrilla marketing will only grow more covert and stealthy as time goes on.
The days of outrageous advertising scenes may be nearing their end. But you can bet that in the future it will become increasingly difficult to tell what is an advertisement and what is a simple conversation. These guerrilla ambushes may move further into the online realm as the 21st century versions of the "buy me a drink" girls shamelessly flirt online only to entice you to visit a certain virtual casino with them.
Want More? Check Out These Great Related Articles:
[From The Future of Guerrilla Marketing: Part Eight in an Eight-Part WebUrbanist Gmarketing Series]
3D graffiti, whether it's in chalk or paint, on walls or the street, represents a new way of combining the mastery of Renaissance art techniques with the gritty, ephemeral qualities of amazing street art. These 3D street artists gives graffiti a whole new meaning – one that departs from the conventional interpretation of graffiti as vandalism in the form of images and letters scrawled on public property. Artists like Kurt Wenner, Eduardo Relero and Tracy Lee Stum create street art that's so incredible it is almost impossible to pass by without being sucked in to the worlds they create on asphalt and concrete surfaces.
Kurt Wenner
Kurt Wenner's ability to transform Renaissance classicism into 3D street art is unparalleled and has made him the top anamorphic street painting artist of our time. Kurt aims to 'reinvent classicism for a new age', bringing his talent for realism to the streets, literally, having invented a pictorial geometry that corrects the specific distortion caused by viewing his street paintings at an oblique angle. A former NASA illustrator, Kurt has had his work featured in a lengthy list of articles, television features, ads, and documentaries.
Edgar Muller & Manfred Stader
Edgar Muller and Manfred Stader are a German team of street painters. Much of their work is in the 3D anamorphic style, but both of them often create traditional street paintings in a style that mimics the detail and realism of the Renaissance and Baroque periods. Their background in realism gives them an incredible advantage as anamorphic street painters, as evidenced in their 'River Street' work and the paintings above. Stader and Mueller have won many street painting competitions, and have taught street painting at universities.
Julian Beever
Julian Beever's world-renowned sidewalk chalk drawings have been a viral hit all over the internet, and it's easy to see why: he's a master of the anamorphic technique, which he's been perfecting since the mid 1990s. Each of Julian's creations typically take a full day to complete, and by the next day they're just a memory, washed away by rain or walked upon by pedestrians. The English artist has been given the nickname 'The Pavement Picasso', and he continues to work all over the world.
Tracy Lee Stum
Tracy Lee Stum is widely considered to be one of today's finest street painters. She has traveled the world to be a featured artist in many festivals and events, and she currently holds the Guinness World Record for the largest street painting by an individual, which she completed in 2006. Tracy's work contains many themes, from Biblical to exotic to the mundane.
Eduardo Relero
Eduardo Relero is a street artist working primarily in Spain. His fanciful illustrative style looks like storybook pages come to life, and indeed each of his anamorphic sidewalk chalk drawings seems to have a story behind it.
Rod Tryon
Rod Tryon has been adorning the streets of the world with his chalk drawings for more than 20 years, and was first inspired to try anamorphic designs in 1996. Of his paintings, Rod says "Entertaining the audience by creating an image that looks like it is coming up out of the street, or the impression of a hole opening up in the asphalt in front of you, is a special treat for the artist. Seeing crowds react to his 3-D pastel images, bring great joy to both the artist and onlookers."
Greg Brown
The work of Greg Brown isn't meant to be accessible. His huge murals seem to jump out at the viewer, but that doesn't mean they're easy to interpret, and that's how he likes it. Greg's murals vary dramatically in style and content from one to another, due to the intense collaborative process he takes on with each client. They range from Dali-esque surrealism to classic trompe l'oeil, with subjects including everything from construction equipment to miniature ships.
Eric Grohe
Eric Grohe was a professional graphic designer and illustrator for decades before beginning work on his renowned trompe l'oeil murals. Eric's murals appear to jump off of the surfaces that he paints on, and they grace walls all over the United States and the World, from Seattle Washington to Kuala Lumpur, Malaysia. Eric's work reflects a patriotic all-American theme, and his depictions of scenes such as football games and picturesque towns have turned blank walls into works of art.
Daim is a German graffiti artist who first started spraying in 1989 and hasn't stopped since. Daim has become one of the most sought-after graffiti artists in the world, and has even appeared in the Guinness Book of World Records for spraying the highest graffiti in the world. The only 'traditional' graffiti artist on our list, Daim creates 3D art on interior and exterior walls, canvas and vehicles and also works in animation and sculpture.
Want More? Check Out These Great Related Articles:
[From 10 of the World's Most Amazing 3D Street Artists: From Sidewalk Sketches to Awesome Wall Murals]
Over the past month, WebUrbanist has explored the ins and outs of the weird world of guerrilla marketing. What was once a fringe movement in the world of advertising has become much more popular and mainstream since the 1980s, when marketing expert Jay Conrad Levinson introduced the concept to the world at large.
But what is guerrilla marketing, exactly? If you're still scratching your head about what this guerrilla stuff is all about, step onto the tour bus as we take one more look around. Keep hands and feet inside the vehicle at all times, please. We'll review the highlights at each of our stops. Feel free to hop off and visit any of the sections that interest you, then hop back on to navigate the rest.
1) The History of Guerrilla Marketing
In part one of our gmarketing series, we took a look at how advertising went from boring, educational, and sometimes downright false ads to the entertaining spectacle we know and love today. Jay Conrad Levinson, author of many books on the subject, is credited as the father of Guerrilla Marketing. His ideas paved the way for small businesses to compete in the marketing arena with the big companies, ushering in an era of innovative and sometimes extreme marketing ideas. But Levinson's ideas aren't just about getting the customer's attention: companies have to be ready and willing to back up their advertising with excellent products and services.
2) The Origins and Evolution of Guerrilla Marketing
Have you ever wondered how guerrilla marketing got so popular? J.C. Levinson's book was only part of the equation. The main reason guerrilla marketing took off was its incredible effectiveness at breaking through our advertising blinders. The first instances of guerrilla marketing were radical for their time, but the techniques continued to develop. Girls convincing men to buy them drinks was suddenly more about marketing than about flirting. Even rappers got into the game when Run DMC released a song called My Adidas, sending sales of Adidas through the proverbial roof.
3) Major Corporations Go For Guerrilla Marketing
Although J.C. Levinson's ideas were geared toward the small business evening the playing field against bigger rivals, major corporations soon began using guerrilla tactics to sell their products. Their efforts aren't always rewarded, especially when existing customers feel like the big businesses are overstepping their bounds or being deceitful.
4) Guerrilla Marketing Versus Viral Marketing
Advertising executives are under a lot of pressure to make their campaigns successful. At some point, it occurred to some ad people that they could make ads so irresistible that they would actually be passed around willingly by customers. The result: self-propagating advertising. Guerrilla marketing sometimes takes the form of a viral campaign. The viral campaign happens organically and spontaneously; if it's pushed too hard by its creators there's a pretty good chance it'll never get off the ground. Some of the most successful guerrilla marketing campaigns have taken the form of viral videos or websites.
5) Guerrilla Marketing for Social Causes
So far, our guerrilla marketing tour has focused on businesses and making money. Nonprofit organizations need to spread their word, too, and today many of them are turning to guerrilla marketing tactics to reach their target audience. The Red Cross has created some of the most ingenious and eye-catching socially aware guerrilla marketing messages.
6) 10 Different Types of Guerrilla Marketing
Did you know that guerrilla marketing isn't just about putting up some posters or creating a rad short video? It can take on nearly any form. From strangers chatting with people on the street to making a product really hard to get hold of, marketers have lots of sneaky, amusing, and intelligent ways to get you to want what they're selling.
7) Is Guerrilla Marketing Right for You?
You don't have to be a business (big OR small) or a socially conscious nonprofit organization to reap the rewards of guerrilla marketing. You can use unconventional techniques to land a job, get a date, or promote your talents. Of course, if you're a small business owner you should know that guerrilla marketing isn't all about the flashy message. It's essential to back up the advertisements and never disappoint your customers. As quickly as guerrilla marketing messages can spread, negative feedback spreads even faster.
8) The Future of Guerrilla Marketing
We can't see exactly what is in the future for guerrilla marketing, its devotees, and the public who alternately loves and hates the constant advertising. But as we become more commercially oriented, it seems that advertisements are popping up nearly everywhere. Will we soon see ads on any and all available surfaces? Will the forehead tattoo ad become mainstream? Perhaps, but one thing that's sure is that future advertisements will be even more difficult to tell apart from real life.
We've reached the end of our guerrilla marketing tour. We've seen some amazing sights and gained some valuable knowledge about the world of advertising. You'll probably find yourself looking differently at ads now that you know the secrets that marketers use to grab your attention. We hope you've enjoyed your tour, and you're invited back to re-visit all of your favorite stops at any time. Please watch your step as you exit the bus.
Want More? Check Out These Great Related Articles:
[From So… What is Guerrilla Marketing? Wrapping up the Eight-Part WebUrbanist Gmarketing Series]
Not too long ago, walking along a city sidewalk would yield plenty of unique experiences in guerrilla art. Tags left by taggers who climbed into precarious positions, impromptu murals on the sides of buildings, and bizarre urban art installations were all a part of city life that some people admired and others considered a scourge.
Advertisements were clearly delineated, different and separate from art. They were easily recognizable as advertisements and no one expected them to be anything else.
Today, the urban environment includes not only separate instances of art and advertisements, but advertisements that look suspiciously like art. Guerrilla advertisements that use the familiar rough-edged look of graffiti – and others that use actual graffiti – are found now in cities around the world.
So what's the difference between guerrilla art and guerrilla advertisement? How can you differentiate when the lines between the two are blurred as they are?
You might think that the distinction between the two would be obvious. After all, the goal of advertising is to sell you something, while the goal of art is less easy to define. Guerrilla art states a political message, subverts a common belief, exists simply for the pleasure of the beholder, or any number of other reasons.
So telling the difference between art and advertisement should be easy. But what about advertisements that are truly beautiful? What about the street artists who are paid to use their art to advertise a product? Is that still advertising, or can it also be art? Street art that isn't commissioned and for which the artist hasn't received permission may very well be a masterpiece, but in the eyes of the law it is a criminal offense.
The line is blurred even further when you take into account the litany of corporate logos and slogans invading our space at every turn. They may be advertisements, but at what point do they become graffiti? They seem to fit some people's definitions of visual litter: they are bright, they are ever-present, they are distracting and invasive.
Besides the sheer number of advertisements all around us, many companies have figured out that the corporate penalties for unlicensed guerrilla advertisements are rarely enforced. When they are enforced, the fines are usually so small that they cost much less than the permits would have. Because of this, unlicensed guerrilla ads have been on the rise in recent years.
So if guerrilla artists can get paid to put up graffiti, and if corporations can put up ads without paying, where does guerrilla art stop and guerrilla advertising begin?
Maybe the most confusing part of this debate is the street artists who have gained popularity, acceptance, and even fame for their urban art. Artists like Banksy and Neckface, once considered criminals, now enjoy successful careers as artists. Shephard Fairey, creator of Obey, and artist collective Faile have gained commercial success as designers and are now living the dream of making a living from their art. Yet they continue to post urban art, often without permits or permission. You might say that these artists are engaging in guerrilla advertising since their street art now promotes their commercial art.
Some groups are majorly unhappy about street space and urban art being co-opted by corporations who are almost never subjected to the same punishments as individual artists. The Anti-Advertising Agency, along with Graffiti Research Lab, recently carried out a brilliant campaign calling attention to the advertising infestation in NYC. The AAA and GRL want city dwellers to be aware that, while graffiti artists go to jail every day for tagging or stenciling, corporations get away with large-scale illegal guerrilla marketing stunts, as well as legal campaigns that are simply visually overwhelming.
Has the life been sucked out of urban art by too many advertisements? Have corporations been stealing from artists and using their trailblazing ideas and techniques to promote their own commercial interests?
Look closely. We think that the constant battle between advertisements and art has given birth to an entirely new urban environment. In today's cities, corporations do their best to use whatever tricks they can to get our attention. Artists do their best to promote their own ideals, whether those be freedom of expression, the right to display their art, reclaiming the urban landscape, culture jamming, subvertising, or simply creating something beautiful and meaningful. When the two collide, a fascinating new breed of urban landscape results.
The urban environment now includes advertisements with cleverly worded additions from street artists alongside brilliant urban art. Ads created by respected street artists share space with the typically polished ads from professional advertisers. The overall picture is surreal, blending art with commerce and involving a significant overlap of the two.
The rules change daily in business and in art, and as such it is becoming increasingly difficult to consistently tell the difference between them. Many times, we find ourselves missing the commercial message on a beautiful ad or looking for the product placement in a piece of striking art. Will the already-faint lines between the two one day become completely transparent? Only time will tell.
Want More? Check Out These Great Related Articles:
[From Guerrilla Art Versus Guerrilla Advertising: What's the Difference?]
From Seth Godin:
Sometimes, busy people need to remind themselves (and us) how busy they are by shaving off the last two seconds of what would otherwise be a pleasant interaction.
At a restaurant yesterday, the maitre d, who is paid to be busy, looked up our name in the reservations book and then said, "over there against the wall," while he pointed. He repeated this approach with at least three other parties.
How much longer to say, "Welcome, we'll be ready for you in just a second. Would you mind waiting over there please?" Amazingly, saying that while smiling takes precisely the same amount of time.
I know you're busy, so I'll keep this short… if you're going to interact, spend a few extra beats to be calm and gracious. It's hard to overstate how much better everyone will feel and how much more productive you'll become as a result.
[From Two seconds]


text:
Originally posted by mojo4sale
Hmmm dark matter, anything to do with Guiness perhaps.
Originally posted by mojo4sale
Sure there isnt a place in there for Guiness though.
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subset: commoncrawl


text:
Note: To protect the privacy of our members, e-mail addresses have been removed from the archived messages. As a result, some links may be broken.
Date: Thu Apr 25 2002 - 18:39:28 PDT
In a message dated 04/25/2002 4:03:44 PM Eastern Daylight Time,
firstname.lastname@example.com writes:
> For those of you who are interested, King Cluck and Queen Cluckopatra
> are finally leathery and significantly lighter in weight. The 4th
> graders bathed them in wine, rubbed them with scented oil and stuffed
How great!
We are mummifying five chickens, beginning tomorrow, Friday the 26th. Local
super markets have donated all the supplies, and a few parents. Beginning
with one fourth grade tomorrow and then rest next week. The whole school is
excited and the adults think I'm crazy....
Thanks to this list!
Leslie in Framingham, MA


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The cellos are coming. Every year, in the month of Johann Sebastian Bach's birthday, the Seattle Violoncello Society presents a free Bach...
The cellos are coming.
Every year, in the month of Johann Sebastian Bach's birthday, the Seattle Violoncello Society presents a free Bach Cello Marathon — one of the nicer public-service events in the Northwest music community. This year the marathon marking Bach's birth on March 21, 1685, takes place Saturday, its March 29 date a bit later than usual, due to the early appearance of Easter.
The Cello Society, as it is more informally known, has lined up 26 of the Northwest's finest cellists under the leadership of Cordelia Wikarski-Miedel, faculty cellist at the University of Puget Sound, and Seattle Symphony cellist Roberta Hansen Downey, to perform Bach's six solo Cello Suites Saturday at Phinney Ridge Lutheran Church.
Among the performers for the 20th anniversary marathon: Joshua Roman, principal cellist of the Seattle Symphony, and the young Julian Schwarz, an up-and-comer who also is the son of Seattle Symphony music director Gerard Schwarz. They'll join professionals, top students and teachers from around the state.
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The performers take turns playing movements from six of the greatest works for solo cello or any other instrument: Bach's peerless Suites for Unaccompanied Cello, probably composed during the years 1717-1723. The Suites, regularly performed and recorded by the world's great cellists, frequently figure on the "desert-island discs" lists of top favorites among music lovers around the globe. The Bach Suites are so popular that they have been transcribed for a surprising array of instruments, from the viola and the clarinet to the harp, mandolin, marimba and tuba.
Cellist Yo-Yo Ma, whose own recording of the Suites is among the best available, expanded his approach to these works a few years back with a multimedia video series, "Inspired by Bach," aired over PBS stations to considerable acclaim.
This year's marathon will begin with the odd-numbered suites (Nos. 1, 3 and 5), followed by the even-numbered ones (2, 4, 6). There will be a short break at noon for a bring-your-own lunch. Listeners can come for the whole experience, or they can drift discreetly in and out, at breaks between the performers.
In addition to Roman, Schwarz and Downey, the roster will include such players as Walter Gray, John Michel, Rajan Krishnaswami, Dave Beck, Miriam Shames, Chris Gillgren, Mary Walters, Kevin Krentz, Charles Jacot, Rich Eckert, Richard Treat, Tom Walworth, Brian Wharton, Jenny Robertson, Brett Smith and several others.
Wharton and Downey have played all 20 years of the Bach Cello Marathon.
As always, the marathon is free to all comers, performed by the Violoncello Society as a public service and a tribute to one of the world's greatest composers.
Melinda Bargreen: firstname.lastname@example.com


text:
COMM for pandaJudith by AvionetcaWatch
©2012-2016 Avionetca
carefully with those.. they r sharp...emm ... hot
this is absolutely beautiful! i'm totally in love with it. THANK YOU
Nice. Is the top intended to be greener? I think the background itself could look great without the blue glow (but with the characters it seems necessary).
wow, pretty! ;A;
Fajowskie ciuszki
Very nice! I've been wondering when we'd see more pieces from you!
Czy to są gwiezdne wojny? O,o
Jessss, jakieś orginal characters
Really awesome!
nice one, i like the style


text:
Americas Best Value Inn Hollywood/Downtown Los Angeles
906 South Alvarado Street, Downtown LA, Los Angeles, CA 90006, United States of America – This neighborhood is a great choice for travelers interested in entertainment, museums, and food – Check location Show map
|Room Type
|Room Selected at Check-In
|Deluxe King Room
|Queen Room with Two Queen Beds
|King Room with Spa Bath
6 Reasons to Choose Americas Best Value Inn Hollywood/Downtown Los Angeles
Low rates
784 properties in Los Angeles
Manage your bookings online
739 independent reviews
They speak 2 languages
Booking is safe
Facilities of Americas Best Value Inn Hollywood/Downtown Los Angeles
Pets are not allowed.
Free! WiFi is available in all areas and is free of charge.
Free! Free public parking is available on site (reservation is not needed).
- Vending Machine (drinks)
- 24-Hour Front Desk
- Fax/Photocopying
- Non-smoking Rooms
- Facilities for Disabled Guests
- Heating
- Air Conditioning
Languages Spoken
- Hindi
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From 3:00 PM
Until 11:00 AM
Cancellation and prepayment policies vary according to room type. Please enter the dates of your stay and check what conditions apply to your preferred room.
Children and Extra Beds
All children are welcome.
One child under 12 years stays free of charge when using existing beds.
One additional older child or adult is charged USD 10 per person per night when using existing beds.
There is no capacity for extra beds in the room.
There is no capacity for cribs in the room.
Additional fees are not calculated automatically in the total cost and will have to be paid for separately during your stay.
Pets are not allowed.
Cards accepted at this property
Hover over the cards for more info.
2 Appealing Options:
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Free public parking is available, but it is limited and at a first come first serve basis.
Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.


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Need appliance parts? Call 877-803-7957 now or use the parts search box:
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Upcoming Appliance Tech Training Webinars here at Appliantology 02/03/2016Two tech training webinars coming up next week! Be sure to check in with the Appliantology Tech Training Calendar for details.
Fisher Paykel DD602 Fault Code U3
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The rap prodigy perfected his flow while stationed in Tokyo as a member of the Air Force, where he recorded music and performed on base. He credits his time in Japan with influencing his sound, saying that he still looks east to "find out what's next."
(Photo: Timothy Hiatt/Getty Images Samsung Galaxy S III)
In Memoriam: Casey Kasem06/29/2014
In Memoriam: Ruby Dee06/29/2014
In Memoriam: Dr. Maya Angelou06/29/2014
In Memoriam: DJ E-Z Rock06/29/2014
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In Memoriam: Bobby Womack06/29/2014
The Impact of the Civil Rights Act of 196406/06/2014
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Epic: Chris Rock Hosts The 2014 BET Awards05/13/2014
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Red Carpet Ready: Winning Smiles06/29/2013
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Jason Bolden: I Styled Who?06/29/2013
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Pharrell: Road To The BET Awards 201306/27/2013
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2 Chainz: Road to the BET Awards '1306/27/2013
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Harbor Bay Men's Silver Edition Blazer - Big & Tall
Item# 041B2733000P | Model# 99885 | Added on October 30, 2009 | Seller: Sears.com
You can earn:1,400 points on this product(?)
Get free 2 day shipping (?)
Is this your usual choice?Yes | No
Always a classic, the Harbor Bay Silver Edition men's blazer features a two button closure and medium width lapels. This finely tailored men's blazer looks equally great at the office or the club and even pairs well with jeans for a casual dinner
- Notched lapel
- Inner and outer chest pocket
- Brass button detailing
- Single back vent
- Fit: Classic
- Fabric: Polyester/rayon
- Care: Dry clean only
- Made in the USA
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text:
Mechanical Dream by WojtekFusWatch
©2012-2016 WojtekFus
I was going to get this hairstyle.
Very nice. Eyes shines soul deep.
Hey......I saw this on youtube!!!
Your artwork is stunning.
Your artwork is stunning.
I really love your work, especially your portraits.
I'm guessing your reffed this: 1.bp.blogspot.com/_EKSe1GNwvp8…?
I'm guessing your reffed this: 1.bp.blogspot.com/_EKSe1GNwvp8…?
This is beautiful. I Love your use of colors and the other effects to emphasize her expression. Fantastic work.
truly beautiful. a strange title for such a subtle, warm-hearted piece. The use of space images as texture/lighting is brilliant.
I love all of your art, some of them you can't even tell that they are not phptographies
awesome !
Nice skillz bro ^^!
Thank you! <3
I love the colors! <3


text:
The Seven Bishops Committed to the Tower in 1688
7 of 19 portraits of William Lloyd
© National Portrait Gallery, London
The Seven Bishops Committed to the Tower in 1688
by Simon Gribelin, sold by Thomas Jefferys, sold by William Herbert
line engraving, (circa 1688)
11 1/8 in. x 8 3/8 in. (282 mm x 214 mm) plate size; 11 3/8 in. x 8 3/4 in. (290 mm x 222 mm) paper size
Given by the daughter of compiler William Fleming MD, Mary Elizabeth Stopford (née Fleming), 1931
Reference Collection
Click on the links below to find out more:
Artistsback to top
- Simon Gribelin (1661-1733). Artist associated with 18 portraits.
- William Herbert (1718-1795), Bibliographer and printseller. Artist associated with 28 portraits, Sitter in 3 portraits.
- Thomas Jefferys (circa 1719-1771), Engraver, cartographer and publisher. Artist associated with 32 portraits.
Sittersback to top
- Thomas Ken (1637-1711), Bishop of Bath and Wells. Sitter in 20 portraits.
- John Lake (1624-1689), Bishop of Chichester. Sitter in 13 portraits.
- William Lloyd (1627-1717), Bishop of Worcester. Sitter in 19 portraits.
- William Sancroft (1617-1693), Archbishop of Canterbury. Sitter in 29 portraits.
- Sir Jonathan Trelawny, 3rd Bt (1650-1721), Bishop of Winchester. Sitter associated with 15 portraits.
- Francis Turner (1638?-1700), Bishop of Ely. Sitter in 14 portraits.
- Thomas White (1628-1698), Bishop of Peterborough. Sitter in 13 portraits.
Related worksback to top
- NPG 79: The Seven Bishops Committed to the Tower in 1688 (source portrait)
Subjects & Themesback to top
Tell us moreback to top
Can you tell us more about this portrait? Spotted an error, information that is missing (a sitter's life dates, occupation or family relationships, or a date of portrait for example) or do you know anything that we don't know? If you have information to share please complete the form below.
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text:
Stonewall Inn
Stonewall Inn
2012; the building on the right was part of the property in 1969
|53 Christopher Street
Manhattan, New York City
|40°44′01.67″N 74°00′07.56″W / 40.7337972°N 74.0021000°WCoordinates: 40°44′01.67″N 74°00′07.56″W / 40.7337972°N 74.0021000°W
|NRHP Reference #
|Significant dates
|Added to NRHP
|June 28, 1999[2]
|Designated NHL
|February 16, 2000[3]
|Designated NYCL
|June 23, 2015[1]
The Stonewall Inn, often shortened to Stonewall, is a gay tavern and recreational bar in New York City and the site of the Stonewall riots of 1969, which is widely considered to be the single most important event leading to the gay liberation movement and the modern fight for gay and lesbian rights in the United States.[2]
The original Inn, which closed in 1969, was located at 51–53 Christopher Street, between West 4th Street and Waverly Place, in the Greenwich Village neighborhood of Lower Manhattan. In 1990 a bar called "Stonewall" opened in the western half of the original location (53 Christopher Street). This was renovated and returned to its original name, "The Stonewall Inn", in 2007. The buildings are both part of the New York City Landmarks Preservation Commission's Greenwich Village Historic District, designated in 1969, and the Inn was designated a National Historic Landmark in 2000.
In June 2015, the Stonewall Inn received official landmark status from the New York City Landmarks Preservation Commission for its role as the catalyst of the LGBT movement.[1] It was the first landmark in New York City to be recognized on the basis of its status in LGBT history.[4]
Operational history[edit]
Originally constructed between 1843 and 1846 as stables, the property was turned into a restaurant in 1930. It remained a restaurant until it was gutted by fire in the mid-1960s.
Establishment and occupation[edit]
On March 18, 1967, the Stonewall opened in the space. It was, during its time, the largest gay establishment in the U.S. and did a very good business, although, as with most gay clubs at the time, police raids were common.[5] In late 1969, a few months after the rebellion that started on June 28 of that year, the Stonewall Inn closed.
Over the next twenty years, the space was occupied by various other establishments, including a bagel sandwich shop, a Chinese restaurant, and a shoe store. Many visitors and new residents in the neighborhood were unaware of the building's history or its connection to the Stonewall riots. In the early 1990s, a new gay bar, named simply "Stonewall", opened in the west half of the original Stonewall Inn. Around this time, the block of Christopher Street between Sixth and Seventh avenues was given the honorary name of "Stonewall Place" by the Borough of Manhattan.
Each year during the Pride March crowds gather outside the Stonewall Inn to celebrate its rich history.
In 1995 the movie Stonewall was released. Written by Rikki Beadle-Blair and loosely adapted from Martin Duberman's book of the same name, the film won awards and was well received at film festivals the world over. The film's screenwriter adapted his screenplay for the stage, and the stage version of Stonewall had its world premiere in London in July 2007 before heading for the annual Edinburgh Festival a month later.
Landmarking, renovation, and reopening[edit]
In June 1999, through the efforts of the Greenwich Village Society for Historic Preservation and the Organization of Lesbian and Gay Architects and Designers, the area including Stonewall was listed on the National Register of Historic Places[6] for its historic significance to gay and lesbian history. The area delineated included the Stonewall Inn, Christopher Park, and portions of surrounding streets and sidewalks. The area was declared a National Historic Landmark in February 2000.[3][7][8] In June 2014, the Stonewall 45 exhibit, sponsored by the Arcus Foundation and the Greenwich Village Society for Historic Preservation, memorialized the 45th anniversary of the Stonewall uprising with posters in the windows of Christopher Street businesses, including the Stonewall Inn. On May 29, 2015, the New York City Landmarks Preservation Commission announced it would officially consider designating Stonewall as a landmark, the first city location to be considered based on its LGBT cultural significance alone -- and on June 23, 2015, it did so.[9] [10] The Greenwich Village Society for Historic Preservation kept up advocacy efforts for this over the tenures of two New York City Landmarks Preservation Commission chairs.[11][12] Stonewall was the first site in the country listed on the State and National Registers of Historic Places for LGBT history, and the first site in New York City landmarked for LGBT history.
The building was renovated in the late 1990s and became a popular multi-floor nightclub, with theme nights and contests. The club gained popularity for several years, gaining a young urban gay clientele until it closed again in 2006, due to neglect, gross mismanagement, and noise complaints from the neighbors at 45 Christopher Street.[13]
In January 2007, it was announced that the Stonewall Inn was undergoing major renovation under the supervision of local businessmen Bill Morgan and Kurt Kelly, as well as the only female lesbian investor, Stacy Lentz, who ultimately reopened the Stonewall Inn in March 2007.[14]
Subsequently regaining popularity and continuing to pay homage to its historic significance, the Stonewall Inn hosts a variety of local music artists, drag shows, trivia nights, cabaret, karaoke and private parties. Since the landmark passage of New York State's Marriage Equality Act the inn now offers gay wedding receptions as well. Kelly, Morgan, and Lentz have also been dedicated to incorporating various fundraising events for a host of LGBT non-profit organizations.
Stonewall Riots[edit]
In 1966, three members of the Mafia invested in the Stonewall Inn, turning it into a gay bar, after it had been a restaurant and a nightclub for heterosexuals. Once a week a police officer would collect envelopes of cash as a payoff; the Stonewall Inn had no liquor license. It had no running water behind the bar; used glasses were run through tubs of water and immediately reused. There were no fire exits, and the toilets overran consistently. Though the bar was not used for prostitution, drug sales and other "cash transactions" took place. It was the only bar for gay men in New York City where dancing was allowed; dancing was its main draw since its re-opening as a gay club. Police raids on gay bars were very common, often happening once a month for each bar. Many bars kept extra liquor in a secret panel behind the bar, or in a car down the block, to facilitate resuming business as quickly as possible if alcohol was seized. Bar management usually knew about raids beforehand due to police tip-offs, and raids occurred early enough in the evening that business could continue after the police had finished.
The Stonewall riots were a series of violent demonstrations by members of the gay community against a police raid that took place in the early morning hours of June 28, 1969 at the Stonewall Inn in the Greenwich neighborhood of New York City. Around 1:20 a.m. on June 28, 1969, 8 police officers, some undercover, some in uniform entered the Stonewall Inn and announced that they were "taking the place." However, the raid did not go as planned. Because the patrol wagons responsible for transporting the arrested patrons and the alcohol from the bar took longer than expected, a crowd of released patrons and by-standers began to grow outside of the Inn. This number would swell to much larger numbers as the night would go on. Writer David Carter notes that the police officers eventually became so afraid of the crowd that they refused to leave the bar.
The last straw came when a scuffle broke out when a woman in handcuffs was escorted from the door of the bar to the waiting police wagon several times. She escaped repeatedly and fought with four of the police, swearing and shouting, for about ten minutes. Bystanders recalled that the woman, whose identity remains unknown, sparked the crowd to fight when she looked at bystanders and shouted, "Why don't you guys do something?" After an officer picked her up and heaved her into the back of the wagon, the crowd became a mob and went "berserk": "It was at that moment that the scene became explosively violent.
The police tried to restrain some of the crowd, and knocked a few people down, which incited bystanders even more. The riots would go on to escalate to the point where the Tactical Police Force (TPF) of the New York City Police Department arrived to free the trapped police officers inside the Stonewall. The TPF formed a phalanx and attempted to clear the streets, and by 4:00 in the morning they were able to do so.
After the initial riots were cleared, the feeling of urgency and aggression began to spread throughout all of Greenwich Village. The riots would continue for a few days afterwards. However, the riots turned into altercations between the police and the Village people, different from the open violence shown the morning of the beginning of the riots. Interestingly enough, even people who had not seen the riots at the Inn began to become a part of the aftermath. Many were emotionally moved by the events and began to attend meetings in an effort to take action. Many look to the riots at Stonewall as being the birthplace of the modern gay rights movement.
The riots spawned from a bar raid became a literal example of gays, lesbians, bisexuals and trans people fighting back, and a symbolic call to arms for many people. Within two years of the Stonewall riots there were gay rights groups in every major American city, as well as Canada, Australia, and Western Europe. The Stonewall riots marked such a significant turning point that many aspects of prior gay and lesbian culture, such as bar culture formed from decades of shame and secrecy, were forcefully ignored and denied.
In popular culture[edit]
- The movie Stonewall, released in 1995, is loosely based on the incidents leading up to the riots.
- Brazilian singer Renato Russo recorded his first solo album, The Stonewall Celebration Concert, in 1994, celebrating the 25th anniversary of the riots. The booklet accompanying the album contained information about 29 social organizations, several of which related to gay rights; part of the royalties was donated to such organizations.
- During the second inauguration of Barack Obama in 2013, the President mentioned Stonewall, Selma, Alabama, and the Seneca Falls Convention, linking women's rights and civil rights struggles with the struggle for LGBT equality. This was the first ever reference to the LGBT community in a US inauguration speech.[citation needed]
- The 2012 play Hit the Wall, by Ike Holter, is a dramatic retelling of the Stonewall riots.[15]
- The 2015 movie Stonewall, directed by Independence Day's Roland Emmerich, is a coming-of-age drama focused on a fictional, young gay male protagonist. It takes place during the time shortly before and during the famed 1969 Stonewall riots. It stars Jeremy Irvine, Jonathan Rhys Meyers, Ron Perlman, and Caleb Landry Jones.[16]
See also[edit]
- LGBT culture in New York City
- List of New York City Landmarks
- List of National Historic Landmarks in New York City
- National Register of Historic Places listings in Manhattan below 14th Street
- ^ a b Brazee, Christopher D. et al. (June 23, 2015) Stonewall Inn Designation Report New York City Landmarks Preservation Commission
- ^ a b National Park Service (2008). "Workforce Diversity: The Stonewall Inn, National Historic Landmark National Register Number: 99000562". US Department of Interior. Retrieved 2008-12-30.
- ^ a b National Historic Landmarks Program (2008). "Stonewall". National Park Service. Retrieved 2008-12-30.
- ^ Associated Press (June 23, 2015). "NYC grants landmark status to gay rights movement building". North Jersey Media Group. Retrieved June 23, 2015.
- ^ Carter, David (2005). Stonewall: The rebellion That Sparked the Gay Revolution (First ed.). New York: Macmillan. ISBN 0-312-34269-1.
- ^ "National Register of Historic Places Report" (PDF). Greenwich Village Society for Historic Preservation. Retrieved 1 October 2014.
- ^ David Carter, Andrew Scott Dolkart, Gale Harris, and Jay Shockley (27 May 1999). "National Historic Landmark Nomination: Stonewall (Text)" (PDF). National Park Service. Retrieved 2008-12-30.
- ^ David Carter, Andrew Scott Dolkart, Gale Harris, and Jay Shockley (27 May 1999). "National Historic Landmark Nomination: Stonewall (Photos)" (PDF). National Park Service. Retrieved 2008-12-30.
- ^ Humm, Andy (29 May 2015). "EXCLUSIVE: Stonewall Inn Appears Headed for City Landmarks Status -- A Gay First". Gay City News. Retrieved 29 May 2015.
- ^ "Stonewall Inn Designation Report" (PDF). Retrieved 20 August 2015.
- ^ Berman, Andrew. "Letter to LPC Chairman Robert Tierney" (PDF). Retrieved 27 June 2015.
- ^ Berman, Andrew. "Letter to LPC Chair Meenakshi Srinivasan" (PDF). Retrieved 27 June 2015.
- ^ Halbfinger, David M. (29 July 1997). "For a Bar Not Used to Dancing Around Issues, Dancing Is Now the Issue". The New York Times. Retrieved 24 May 2010.
- ^ http://www.gomag.com/article/100_women_we_love_stacy_l/
- ^ Jones, Chris. "'Hit the Wall' is a raw, ambitious telling of historic fight for gay rights(12 Feb 2012)". Chicago Tribune. Chicago Tribune. Retrieved 28 April 2014.
- ^ Stonewall (2015) at the Internet Movie Database
External links[edit]
|Wikimedia Commons has media related to Stonewall Inn.
- Official website
- The Stonewall Riots – About.com
- Original Stonewall Inn to close – Pinknews.co.uk
- Map and driving directions for Stonewall Inn
- NYCNOTKANSAS, "The Gay Sixties" section of an online memoir of fifty years of gay life, beginning in the 50's
- LGBT nightclubs in New York
- Drinking establishments on the National Register of Historic Places in Manhattan
- Christopher Street
- West Village
- National Historic Landmarks in New York City
- LGBT history in New York City
- Commercial buildings completed in 1846
- 1967 establishments in New York
- Drinking establishments in Greenwich Village
- LGBT historic places in the United States
- 1846 establishments in New York


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animal social behaviour...refers to cases in which individuals form relatively stable associations with two or more mates. Most such species exhibit polygyny, in which males have multiple partners. Some examples include the red-winged blackbird (Agelaius phoeniceus) and house wren (Troglodytes aedon) in North America and the great reed warbler (Acrocephalus arundinaceus) in Europe. In a few...In contrast, simultaneously polygamous species (such as red-winged blackbirds) and simultaneously polyandrous species (such as the jacanas) also occur. Red-winged blackbird males often have two or more females breeding on their territories, whereas jacana females are bigger than males and defend large territories encompassing the smaller territories of their male mates. The distribution of......female blue tits (Cyanistes caeruleus) that accept copulations with males in addition to their mates have faster-growing offspring, suggesting genetic benefits of extra-pair mating. In red-winged blackbirds, the females not only benefit through increased offspring performance, but they are allowed access to food on the extra-pair male's territory. In these cases, as both the...
descriptionThe best-known icterid of this name is the red-winged blackbird (Agelaius phoeniceus), ranging from Canada to the West Indies and Central America. It is 20 cm long, and the male's black plumage is set off by red shoulder patches. All-black icterids in North America are the rusty blackbird (Euphagus carolinus) and Brewer's blackbird (E. cyanocephalus). The red-breasted...
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College can be stressful as you try to develop new routines, live on a limited budget, and manage responsibilities on your own.
Back-to-school time means shopping for school or dorm room supplies, picking classes and savoring summer's waning days. But getting vaccinations is another item that should be on the to-do list.
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Does your child's school have an emergency plan?
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If you want to make a new school year resolution, but aren't sure where to begin, here are some suggestions.
A survey scores institutions in 139 categories, including energy use, waste management, public engagement, innovation and green research.
Are you, like so many parents, wondering how to pay for college? Your concerns about college financing are a reality.
The circadian clock phase-advances in teen years.
The CDC reported that 19.6 percent of children and 18.1 percent of adolescents are obese in this country. Here are five schools that are fighting back against these overwhelming statistics with innovative lunch programs.
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The biggest threat may be on your computer.
From worries about fitting in to fears of getting lost, high school can be rough. Here's how to help your child make the transition.
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A look at the most creative combinations of food and high school education
Fun, smart ways to help your kid study effectively for reading, spelling, math, science and social studies tests.
Researchers, educators and parents are realizing that not only is exercise good for kids -- it is crucial. Find out why.
Parents, grandparents and anyone concerned about the problems in education do have ways to make a difference
Many parents have noticed a troubling new trend: homework for preschool students. How young is too young?
Want your kids to have a healthy school environment? As a mom or dad, you have the power to help create one.
One person was killed in New York City on Friday morning when a crane collapsed during a period of gusty winds.Read Story >
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Varia01 wrote:
This was actually yesterday and I forgot to post it. Ever been to Duluth, Minnesota? Great place. Last night, my family and a married couple (friends) went to this place called "Portland Malt Shop" and got some malts. I got peanut butter flavor (I LOVE peanut butter ), and it was awesome. We walked, it was a clear night, so Lake Superior looked absolutely amazing! Duluth and its lift bridge lit up at night is also quite a sight, it's liking looking at outer space from a distance. The woman of the married couple took me and my younger bro down to the beach where Lake Superior looked cooler then anything else and took a.picture of me and my bro holding our malts with the lift bridge lit up behind. It gets better, when we got back home. The Big Dipper constellation was in sight. Last night was GREAT!
Seeing another Minnesotan on the internet is always a postive
Or were they just visiting? Well, still would be better than nothing


text:
|CHECK CAP LTD. Patent applications
|Patent application number
|CAPSULE WITH STRAIN GAUGE SENSORS TO SENSE EVENTS IN THE GASTROINTESTINAL TRACT - A capsule for examining the gastrointestinal tract, including, a capsule shell enclosing the capsule, wherein said capsule shell is designed to be swallowed by a user to traverse the user's gastrointestinal tract internally, a strain gauge coupled to the capsule shell for measuring strain forces exerted on the capsule shell, a control for receiving the measurements from the strain gauge and responding to the measurements.
|ACTIVATION OF IMAGING CAPSULES WITH ALTERNATING CURRENT - An imaging capsule activating system includes a capsule containing a radiation source and an arrangement with the radiation source mounted thereon. The arrangement is configured to selectively allow emission of radiation from the radiation source. A blocking arrangement is configured to selectively block emission of radian from the radiation source. In a rest position, the emission of radiation from the arrangement is blocked. A movement arrangement configured to move the blocking arrangement relative to the arrangement. A controller operates the radiation source and the blocking arrangement. An activation coil is electrically coupled with the controller and has an initial configuration without current flow. An external activating coil receives the imaging capsule and is operable to inductively induce current flow in the activation coil within the capsule.
|FAIL-SAFE RADIATION CONCEALMENT MECHANISMS FOR IMAGING CAPSULES - An imaging capsule with a fail-safe radiation mechanism includes a first rotatable disk with a radiation source mounted thereon and having a collimator structure allowing emission of radiation from radiation source from a few locations on the first disk. A second rotatable disk surrounds the first disk, is rotatable relative to first disk, and includes areas that block radiation and areas that are transparent to emission of radiation. In a rest position, second disk is situated relative to first disk such that areas that block radiation are blocking the emission of radiation from the locations on the circumference of the disk that allow the emission of radiation. A motor is activated to rotate one of the disks and allow emission of radiation. A connector is configured to automatically return first disk and second disk to the rest position when the motor is deactivated.
|INTRA BODY CAPSULE MOTION SENSING AND POSITION DETERMINATION SYSTEMS AND METHODS - A system for detecting clinically-relevant features of a gastrointestinal (GI) tract of a subject. The system comprises an external magnetic field generator adapted to be affixed to a patient for generating at predetermined time intervals a magnetic field with respect to the subject. The magnetic field has a predetermined polarity and flux density, thereby establishing a patient coordinate system based upon the magnetic field. The system includes a capsule adapted to be swallowed by a subject. The system further includes at least one radiation source emitting X-ray or gamma radiation and at least one radiation detector. The radiation detector is configured to detect in a first energy window collimated X-ray fluorescence radiation from the X-ray contrast agent composition excited by the emitted radiation, and to detect a second energy window Compton-backscattered radiation from the X-ray contrast agent and the wall of the GI tract produced in response to the emitted radiation. The system includes a magnetic field detector configured to generate a first output responsive to a detected polarity and detected levels of flux density during exposure to the externally generated magnetic field. A processor generates a second output based upon relative changes in the first output, the first output varying as a function of relative changes in physical location or angular orientation of the capsule associated with movement of the capsule within the GI tract. A control unit configured to selectively enable or disable X-ray or gamma ray emissions from the capsule produced by the at least one radiation source based upon the second output, such that the GI tract is selectively irradiated upon detected movement of the capsule.
|ESTIMATION OF DISTANCES AND SIZE OF LESIONS IN THE COLON WITH AN IMAGING CAPSULE - A method of estimating distances in a colon of a subject, including: orally administering to a subject a contrast agent, orally administering an imaging capsule to the subject, emitting radiation from the imaging capsule at a location in the colon, detecting photons that are returned from an interaction of the radiation with an inner wall of the colon and contents of the colon, summating the detected photons with energies corresponding to X-ray florescence interactions to form a first count, summating the detected photons with energies corresponding to Compton back-scattering interactions to form a second count, determining the distance from the imaging capsule to the inner wall of the colon and a concentration of the contrast agent at the location of the imaging capsule in the colon using the values of the first count and the second count.
|FAIL SAFE RADIATION CONCEALMENT MECHANISM - An aspect of an embodiment of the invention, relates to an imaging capsule for scanning inside a living body with a fail-safe radiation mechanism that prevents the emission of radiation from the imaging capsule until the imaging capsule is instructed to emit radiation and power is available to activate a motor to unblock the emission of radiation. Optionally, when power is not available the imaging capsule automatically, blocks the emission of radiation.
|INTRA-LUMEN POLYP DETECTION - An apparatus and a method for detecting clinically-relevant features of the gastrointestinal (GI) tract of a subject are disclosed. The apparatus includes a capsule to be swallowed by a subject and passing through the GI tract of the subject, a capsule housing, a radiation source emitting radiation, a rotatable collimator configured to rotate with respect to the housing and to collimate the radiation emitted by the radiation source, and a radiation detector configured to detect particles, such as photons, gamma radiation, beta radiation and electrons photons generated responsive to the emitted radiation. The apparatus also includes a control unit configured to analyze data regarding the photons. Movement of the capsule in the GI tract can be detected. The radiation source, radiation detector and control unit may advantageously be integrated inside a single housing.
Patent applications by CHECK CAP LTD.


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Date: 1905 ca.
Description: Fort Crawford Military Cemetery.
Date: 1895 ca.
Description: Fort Crawford Military Cemetery. Photograph made before restoration by the United States Government. Soldiers' families were also buried in the cemetery.
Description: Fort Crawford Military Cemetery, as seen before it was restored by the United States Government.
Date: 1864 ca.
Description: Lawler Hall at Campion College. This image was made during the Civil War when the building was used as a U.S. Military hospital. Prior to the war, it was B...
Date: 1865 ca.
Description: A view of the Brisbois Hotel, built in the early 1860's, and used as a hospital during the Civil War. It was later part of Campion High School.
Description: Fort Crawford Military Cemetery, after restoration by the United States Government. In the left background is the Prairie du Chien Sanitarium, built on the...
Date: 1954
Description: A view of the site of the original Fort Crawford (1816-1831).
Date: 1870 ca.
Description: Stereoview of John Lawler's pile-pontoon railway bridge over the Mississippi River.
Date: 1873 ca.
Description: Stereoview of John Lawler's pile-pontoon railway bridge over both channels of the Mississippi River at Prairie du Chien, and McGregor, Iowa. East draw, 396...
Date: 1920 ca.
Description: Brisbois Hotel, later part of Campion College.
Date: 1856-09-01
Description: This map is pen-and-ink and shows farm lots, other lots of land sectioned by acres, bluffs, and a coulee. Also included are notations in pencil and blue in...
Date: 1940 ca.
Description: Former residence of the commanding officer. General Zachary Taylor was its first resident. It was subsequently rebuilt under the command of General Brooke....
Date: 1839
Description: This map shows the geological makeup of the valley in red, yellow, and green, the Mississippi River, and the location of Fort Crawford. The geology on the...
Date: 1865
Description: This is a collection of two plat maps. The first map shows lots, streets, and farm lot 25. Written in ink, the top of the map reads: Plat of Prairie du Ch...
Date: 1880
Description: Stereograph of the Artesian Well near the intersection of Wisconsin and Minnesota (later renamed Wacouta) Streets. The following is printed on the backside...
Date: 1950 ca.
Description: Intended for tourists, this brochure features two maps with tourists sites along the Mississippi River. One map shows roads and populated places along the...
Date: 1915 ca.
Description: Black Hawk Tree in Prairie du Chien Wisconsin. It was rumored that Chief Black Hawk hid within this tree to escape soldiers from Fort Crawford.
Date: 1900 ca.
Description: The Dousman Hotel seen from an elevated view of the Mississippi River.
Date: 1925 ca.
Description: A view of the Brew house.
Date: 1931 ca.
Description: Mississippi River from the Brisbois Mansion. Left to right: Dousman House Hotel, railroad station, electrical plant smoke stack, Diamond Jo warehouse, and...
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