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Posts Tagged 'social PR guides'
Seven Top Marketing Posts for 7-7Tuesday, July 7th, 2015
With the 4th of July celebration just behind us in the U.S. and many people still away from the office (mentally if not physically), it seems an opportune time here in the lazy, hazy days of midsummer to take a quick look back at the seven most-read posts of 2015 so far.
Looking for advanced Twitter tips? Expert guidance on social media marketing and social PR to maximize brand visibility? What SEO tactics work most effectively in 2015?
You'll find all that and more here in the top seven posts on Webbiquity so far this year.
7. How to be Twitterific – 39 Expert Twitter Guides and Tips (March 3)
Which advanced practices are most helpful for Twitter marketers? How can brands and individuals make their tweets stand out? Find those answers and many more.
6. 10 Top Marketing Thought Leaders in Social Media (May 21)
If you were asked to name the top thought leaders in marketing today–those you'd definitely advise others to follow on social media–who would be on your list?
5. 27 (of the) Best Social PR Guides and Tips of 2014 (January 6)
In few professions has the emergence of social media been such a double-edged sword as public relations. Here's how PR pros can help maximize brand visibility.
4. 2015 SEO Checklist [Infographic] (March 17)
As search algorithms have become more sophisticated the practice of SEO has gotten easier to explain yet more challenging to execute. Here's what to do in 2015.
3. 48 Phenomenal SEO Guides, Tips & Tactics (February 24)
Which SEO tactics are likely to remain effective? What's most important: on-page optimization, link building or technical SEO? Find those answers and many more.
2. 19 More Outstanding Social Media Marketing Guides (January 13)
What are the best social networks for b2b social media marketing? The best and worst times to post updates? Find those answers and many more here.
And the #1, most-read post of this year so far is…
1. 106 More Amazing Social Media and Marketing Statistics for 2014 and 2015 (February 10)
Discover how B2B social media marketing differs in effectiveness from B2C, which network drives half of all social traffic to B2B websites and blogs, and more.
Social media marketing stats and facts are a hot topic! Useful for presentations, planning sessions, bar trivia and more. The Marketing Stats Summer (#statssummer) series will resume next week here.
27 (of the) Best Social PR Guides and Tips of 2014Tuesday, January 6th, 2015
In few professions has the emergence of social media been such a double-edged sword as public relations. On one hand, the "citizen journalism," blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications. Information scarcity has been replace by information overload.
There are fewer professional reporters and editors, and they inundated with more noise: it's estimated there are now four PR professionals for every full-time journalist in the U.S..
On the other, given their skills in relationship-building and content development, PR professionals (should at least) have a natural knack for social media success. And recent changes to Google's search algorithm which place a premium value on earned links—the kind generated by effective PR and social media engagement—have increased the value PR professionals bring to maximizing overall brand visibility.
How can PR pros best utilize content in this environment? Is there still a role for press releases? If so, how should they be written and distributed to maximize their impact with a shrinking number of over-pitched journalists? How can PR pros use social media tools to identify and connect with key influencers? What do PR pros need to know about SEO?
Find the answers to these questions and many others in more than two dozen of the best guides to social PR practices of the past year.
Guides to PR Content and Press Releases
How to use contributed content to even the playing field by iMedia Connection
Pointing out that "The size of the author's company doesn't sway an editor's decision to publish an article — it has to be well written, polished, and highly relevant to the publication's readers to stand a chance," Maya Szydlowski details best practices for pitching and getting externally produced content published on high-authority news sites.
6 ways content marketing has changed the way we do PR by The Next Web
Shannon Byrne outlines half a dozen "ways content marketing has changed the way we 'do PR,'" among them: everyone is now a content contributor ("As long as your content is high-quality and not overly promotional, publications will often consider well-written, fresh content with open arms"); publications want to publish thought leaders; and "syndication + guests posts are great alternatives to earned media."
The 10 Commandments of Press Release Writing by PR Breakfast Club
Mickie Kennedy hands down ten commandments for writing effective press releases, beginning with "Thou shalt have a relevant topic" and "Thou shalt be truthful" and progressing through "Thou shalt proofread" ("Read it. Read it again. Go through every sentence and whittle them down until they're iron tight. Check your grammar. Check it again.")
How Content Promotion Lands the #PR Story for @LarryKim…Everytime! by Social PR Chat
Frequent best-of honoree Lisa Buyer summarizes the high points of a presentation by WordStream CEO Larry Kim. Among them: "use social networking sites like Facebook, Twitter and Google+ to pitch directly to media and influencers"; include visual assets (such as infographics) in your content to increase sharing; optimize titles, meta details and image names for SEO; and extend the value of content through repurposing and syndication.
9 Timeless PR Positioning Strategies by Sword and the Script
Ever notice how many companies are "leaders" in their respective markets, according to their own press releases? Noting that "Positioning as a 'leader' is generally a difficult proposition because every company claims to be a leaders; if everyone is a leader, then leadership as point of differentiation has lost its luster," Frank Strong suggests nine alternative positioning strategies that are less shopworn and more defensible.
What Journalists Really Think Of Your Press Release by Forbes
To help PR pros craft better, more effective news releases, Robert Wynne here compiles "unfiltered, honest, sometimes brutal yet always helpful, responses from some of the top journalists at publications including The Atlantic, Los Angeles Times, Mashable, Popular Science, Tech Crunch and Yahoo!."
Public Relations & Social Media Insight by Scoop.it
As Monty Python used to say, "and now for something completely different": this Scoop.it curation from Jeff Domansky is a fantastic resource for the latest articles, blog posts, infographics and other content related to the intersection of PR and social media. The content changes frequently so it's worthwhile checking in here often.
3 Free PR Photo Hacks by Sword and the Script
Writing that "The research on the impact of visuals in press releases, blog posts and even tweets is nearly unanimous: Images drive interest and that interests lasts longer," Frank Strong (again) passes along his three favorite free, quick, and relatively easy methods for finding or creating images to supplement text content.
[Tips] Journalists and Customers Love Online Newsrooms…Do You Love Yours? by Social PR Chat
Quantifying the importance of building a rich online newsroom, Lisa Buyer (again) writes that "More than half of the journalists surveyed visit an online brand newsroom at least once a week, with 25.2% of them visiting newsrooms daily. And lest you think online brand newsrooms appeal only to traditional journalists, they are also being accessed by bloggers, tweeters, customers, potential investors, anyone who is interested in your company." She then provides eight helpful tips for optimizing an online newsroom, including knowing your brand's audience and using a team approach.
Guides to PR and Influencer Research
8 Powerful Influencer Research Tools That Get Results by Blogging Wizard
Adam Connell reviews eight helpful tools to help identify the key influencers on any topic, including NOD3x (powerful though not cheap at $160 per month), BuzzSomo (only covers Twitter, but free), and Authority Spy (an inexpensive tool that works with Twitter, Facebook, Google+ and Klout).
How to Use Social Influencers to Build Your Brand by Inc.
Adam Heitzman details a five-step plan to use "social influencers to build your brand," starting out with spending time to find the right influencers (for which the post above may be helpful) and progressing through always paying it forward ("If a social influencer is writing great things about your company, do the same. Commenting and engaging with a social influencer's content is great, but take it one step further by actually promoting it on your own social pages").
How To Search For Influencers: 4 Tips To Make It More Efficient by InNetwork
Shawn Hewat shares her "top 4 tips to start building an ideal list of influencers" for outreach efforts, ranging from power searches on Google to investigating blog rolls (still a solid resource on older blogs, though sadly not used or maintained as regularly today as in the past).
Guides to PR and Social Media
The State of Social Media for PR Pros by Cision
Gina Joseph reports on findings from Cision's State of Social Media for PR Pros survey, such as: Facebook (used by 88% of respondents) and Twitter (85%) remain the most popular social sharing platforms for PR pros and their clients. But only 44% use any type of paid content promotion on social networks. And "less than half of our survey respondents have successfully pitched a journalist or outlet via social…traditional methods such as using a media database to target specific beats remains ever-important."
Infographic: State of the Media 2014 by leaderswest Digital Marketing Journal
Jim Dougherty presents an infographic from Vocus illustrating how journalists view social media. Among other findings: about half of journalists use social media to connect with viewers and readers, and to promote their stories; but 95% don't believe social media is completely trustworthy, and 91% still prefer to be pitched by email.
Guides to PR and Guest Posting
7 Simple Ways of Maximizing Value from Guest Posting by Razor Social
Frequent best-of honoree Ian Cleary suggests seven "ways to maximize the value of guest posting" (and stay out of trouble with Google), ranging from posting on highly authoritative sites within your market or industry niche ("Google likes to see that you hang out with good company") to writing great, detailed content (the top results in Google often have more than 2,000 words).
Google Beats a War Path for Guest Posts; PR Needs to Listen by Sword and the Script
Responding to comments made by Matt Cutts about guest blogging and Google's subsequent actions against using the practice merely for link building, Frank Strong (yet again) advises PR pros on how to use guest blogging and backlinks in ways "that will help keep PR out of the Google penalty box."
Guides to PR and SEO
Press Release Rankings: Slammed by the Panda? by SEER Interactive
While it would be an overstatement to say that (legitimate) press releases no longer have any SEO value, Google algorithm modifications clearly changed the landscape last year. This post quantifies the result of changes for sites like PRWeb.com and Businesswire.com, but also notes more positively that "the days of the press release for legitimate reasons, earnings reports, technology innovations, acquisitions, etc, are still very alive & well."
Everything a Public Relations expert should know about SEO in 10 minutes by Mustr
Promising information that "will make you an expert on everything you need to know about SEO in Public Relations without any headache and avoiding all slang," Adelina Peltea concisely covers the basics of backlink analysis, keyword research, how Google treats links in press releases, and more.
Why PR Pros Will Now Dominate SEO by Cision
Kevin Bailey believes PR pros are well-positioned to help with SEO in the post-Penguin era, writing: "The (links) that really move the needle come from the established media outlets that cite them all over the web—the industry media outlets with large engaged audiences and domain authorities in the high 90s…PR pros have a huge leg up in terms of earning the hard links. They have the ability to reach top media outlets and get content assets covered—content assets that are more about solving a large problem in a given industry than they are about touting a brand and its products." True, which is why PR and SEO are two key components of a broader web presence optimization strategy.
Guides to Journalist Pitching, Media Relations, and Blogger Outreach
How to Contact the Media: 12 Email Tips That Also Boost Email Marketing by bridgebuzz blog
Noting that "an email has to be really compelling to avoid the delete key. Journalists get more email than most of us: some journalists receive over a hundred email pitches a day from PR people…to stand out among such intense competition and get opened, an email pitch has to be just about perfect," Lucy Siegel provides a dozen suggestions for effective email pitches to journalists (and writes that most are just as valid as email marketing tips). For example: "Brevity Is Key to Getting Read. After the lede, get to the point right away by covering the basics: who, what, when, where, why and how. Don't sell, tell."
Be Memorable: 10 Practical Ways to Successfully Get Influencers' Attention by Traffic Generation Cafe
Ana Hoffman details 10 ways to get the attention of influential bloggers, journalists or other influencers in your industry, from linking out "shamelessly and unceasingly" to their content, to writing weekly roundups (with some value-added content–not just a collection of links), to quoting them (with detailed instructions on how to do this effectively).
A PR pro's 10-point media relations checklist by ragan.com
Austin Cross entertainingly shares his "10 commandments of pitching" to the media, from research and personalization ("Not only does the 'spray and pray' method require no skill or effort, but it is also arguably the least effective way to pitch") to scrapping the call script and talking to journalists as if they are real people. (Most of them are.)
Blogger Outreach: Persistence is Fertile by FeedBlitz
Observing that "It's not uncommon for someone at a loud bar not to hear you the first time, or even twice. If you assume someone isn't interested in getting to know you better just because they don't hear you the first or second time, then you're doomed. The Internet is the busiest, loudest, most distracting place ever created," Chris Abraham outlines the three characteristics needed to "score the digits in content marketing."
6 Ways to Pitch Journalists on Social Media by Social Media Today
Jesse Wynants provides half a dozen helpful tips for reaching journalists. For starters, build relationships first: "If you want journalists to pay attention to your brand, you need to build a mutually beneficial relationship long before you ever reach out with a pitch."
Getting Positive Results From Blogger Outreach Is Difficult, Or Is It? by Tweak Your Biz
Adam Connell (again) offers nine tips for crafting "the perfect outreach email" for bloggers, starting with keeping it relevant ("take the time to check out the blog that you're contacting") and proceeding through keeping the pitch short and reaching out on social media before sending an email.
Guides to PR for Startups
PR Tips & Strategies for Startups by Social Entrepreneur Blog
Mark Harai shares a presentation focused on PR tips for startups, organized into six sections: foundation (make friends, not contacts), research, perfecting the pitch (positioning statements, personalization, answering "what's in it for them," keeping it concise, newsjacking basics), media outreach, measuring success, and best practices.
Infographic: How To Get PR by Publicize
This infographic illustrates a seven-step process for obtaining media coverage for a start-up (or a new product), from creating your story and tying it into larger trends to offering exclusivity (offering an exclusive to the right outlets makes journalists "more likely to write about your story") to promoting exclusive features.
Seven Expert Social PR Guides and TipsWednesday, December 26th, 2012
Public relations (PR) or media relations has long been treated as its own world, separate from marketing. It was viewed as being about name recognition and industry credibility, not something as mundane as lead generation.
But as the world has shifted from marketing brochures and printed trade publications to everything online, the connections between PR and marketing have become more apparent; that white paper may be a lead generation asset, but it can also be used to pitch a bylined article. An online ad may be marketing, but the credibility built through PR makes prospective buyers more likely to click on it. A news release may be designed to get media coverage, but it can also create valuable backlinks for SEO.
In the online realm, PR, search engine optimization (SEO), social, advertising and marcom are all vital and intertwined elements of web presence optimization, and as such need to be measured and managed to coordinate efforts for maximum online visibility.
So how exactly does PR support SEO efforts? How can media relations skills be leveraged in social media? What do PR pros need to do differently to support online journalism? What are today's best practices for B2B PR?
Find the answers to those questions and more here in seven recent expert guides to social and online PR.
8 Steps to Leveraging PR for SEO by iMedia Connection
Noting that news releases incorporate three elements that search engines love—trusted backlinks, social sharing, and fresh content—Krista LaRiviere provides a brief but helpful eight-step guide to improving rank and traffic to optimized content through the proper use of news releases.
7 secrets of a master digital storyteller by Get in Front Communications
Susan Young explains the concept of brand journalism, which "allows your company to tell its own story in an engaging way that we've never experienced before," then reveals seven "secrets" of master brand storytellers such as "a master storyteller weaves images, video, audio, graphics, and other social tools to make stories pop and impact people."
Why PR Should Take Social Media Seriously by jeffbullas.com
After advising PR professionals to take social media seriously due to its believability, efficiency and leverage, Jeff Bullas outlines eight major social media channels and contrasts their level of influence with the waning reach of old media. He ends with a discussion of PR values of new media, including Twitter, where "you are able to listen and to respond to what people are saying about your brand in the market place within seconds with worldwide reach."
10 Simple Strategies To Boost Your B2B PR Campaign by Marx Communications
Wendy Marx offers 10 tips for amplifying hard-earned media coverage, such as promoting your press in your blog, spreading the word via social media, linking to your news from appropriate LinkedIn groups, and "Rework(ing) an article to function as an abstract for a speaking proposal."
PR Pros Not Keeping Up with What Journalists Want by Spin Sucks
Gini Dietrich reports on recent research showing that "Eighty percent of journalists you're working with in your media relations efforts want images and nearly that many also want video," yet among PR professionals, "only four percent (believe images are) important to journalists and just a little more than half (56 percent) routinely add images to their media relations efforts." And even among Fortune 500 firms, "Only 24 percent of the company sites offer images and 22 percent offer videos."
Best Practices In B2B PR by Fast Company
Wendy Marx interviews Brian Kardon, CMO at Lattice Engines and formerly with Eloqua and Forrester Research, about PR and its integration with B2B marketing, social media and lead generation efforts. Among Brian's recommendations are that B2B companies should partner with their outside PR and marketing agencies ("get to know them as people") and should "Be generous to your influencers. Give them credit. Compliment them. Never shill for your company or products. Be helpful and genuine."
12 Perspectives on How B2B SEO Can Better Support PR & Communications by Search Engine Watch
Derek Edmond shares guidance from a dozen PR experts including Stacey Acevero (it's "essential for B2B PR, marketing and communications teams to have a concrete understanding of SEO elements – it results in a much more harmonious process") and Elizabeth Sosnow ("You may not be a Sherlock Holmes fan, but you probably know that he couldn't make it very far without his loyal wingman, Watson. B2B PR folks really need SEOs to help them solve mysteries for their clients").


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Implementing multiple public health tobacco-control policies simultaneously brings the nation closer to the goal of Healthy People 2010.
One goal of Healthy People 2010 is to reduce adult smoking prevalence to 12 percent by 2010. Whether or not that goal is met, hefty increases in cessation are necessary to achieve major reductions in smoking over the next 15 years. The best way to accomplish this is through evidence-based smoking cessation treatment policies.
Researchers used the SimSmoke tobacco policy simulation to test the effects of three public health tobacco-control policies:
The effects of evidence-based and promising cessation treatment policies were also were estimated. Results from this study suggest that the Healthy People 2010 goal can be reached before 2020 if a comprehensive set of policies are implemented. With all policies in effect simultaneously, the goal can be reached by 2013.
This article is part of a special issue on tobacco cessation in the March 2010 edition of the American Journal of Preventive Medicine.

subset: commoncrawl


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Google Glass, the internet giant's wearable technology, has officially been released in the UK, two years after the device was first launched in the US.
The smartglasses, powered by Google's Android operating system, have gone on sale for a cost of £1,000 and are now available to purchase by any resident in the UK who is over 18 and possesses a credit card.
"Probably the question we've heard more than any other is: when will Glass be available outside the US? Well, we're starting out by dipping our toes across the pond," read a post titled 'OK Glass, we're coming to the UK' on the Google Glass Google Plus blog.
"Beginning today, we're extending our open beta Explorer program to the UK. The world sees the UK as a centre of innovation," it continues.
"It has produced some of the greatest technology inventors and inventions of the last century, and people on the ground are always excited to explore new products and ideas," the blog states, before encouraging potential users to attend a Google Glass London Demo day later this week.
Google believes that its smartglass technology represents the next stage of computing. The idea is that wearable computing will bring improvements to people's working and everyday lives with the use of applications designed for Glass.
Indeed, some enterprise organisations have already embraced the technology, with Virgin Atlantic running a successful trial of Google Glass and other wearable devices earlier this year.
However, there are privacy concerns with Google Glass, mainly surrounding the fact that the technology can be used to record videos without the knowledge of anyone else in the vicinity, before the recording is then stored on Google's servers.
There are also those, including Sean Newman, security strategist at Sourcefire - now part of Cisco Systems - who warn that Google Glass could pose a big threat to enterprise security.
"As we connect ourselves more and more to the internet it's important to be mindful of the risks and implications of new devices like Google Glasses," he said.
"There's a huge question of what the security implications of connecting these kinds of devices to the corporate infrastructure will be.
"For the IT team that is already defending their organisations from ever more sophisticated cyber criminals, wearable technology is just another attack vector that needs addressing."


text: 'Fifty Shades Of Frozen' Trailer (VIDEO) By JB Foxx August 13, 2014 3:20 AM Share on Facebook Share on Twitter YouTube/Disney Frankly, I don't know what to think of this, whether it's amazing or just plain creepy. I'll let you decide while you watch this genius mash-up of "Fifty Shades of Grey" and "Frozen". Filed Under: fifty shades of grey | frozen Category: Funny | Movies | Videos Share on Facebook Share on Twitter More Leave a comment Send to a friend! Print this page Pin it! Reddit This! Share on Tumblr! Best of K945 Recommended For You Best of the Web


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As Valentine's Day approaches, a new study looks at how saving and spending philosophies impact relationships.
Three in five adults who answered an online poll last month said they would rather experience an unexpected financial challenge than a romantic breakup.
Here are five ways to plan a frugal Valentine's Day you'll both enjoy.
It will be a week of jobs and retail data and Valentine's spending, including on pets.
Valentine's Day can be ridiculously, unromantically expensive. Here's how to save a little cash without looking cheap.
Spending too much money on your sweetie could kill the romance.
Here are five frugal and fun way singles can celebrate Valentine's Day.
Bankrate teamed up with Credit.com and Retail Me Not for a Google Plus Hangout about Valentine's Day spending. Here are the top tips from the chat.
Here are six ways to celebrate Valentine's Day without breaking the bank.
Valentine's Day 2013 will cost a little bit more than it did last year, thanks to commodity prices and inflation.


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Badgers not content with just Sweet 16, but focused on moment
Wisconsin Badgers players are doing their best to stay in the moment and not contemplate the importance of Bo Ryan and Wisconsin's program reaching the next level.
MADISON, Wis. -- To understand how difficult it was to escape the first weekend of the NCAA tournament this year, just look at the Dukes, Syracuses and Kansases of the world. Top-10 programs, stellar seasons and not even a Sweet 16 appearance to show for it.
When viewed through that prism, Wisconsin's run to the Sweet 16 -- its third such appearance in the past four seasons -- should speak to the team's consistency and toughness, as parity takes over college basketball. And the fact No. 2 seed Wisconsin has made it this far, to face No. 6 seed Baylor on Thursday at 6:47 p.m. CT in Anaheim, Calif., is not lost on Badgers players.
"I know you kind of just throw around the term Sweet 16. That's just a cliche term," Badgers forward Sam Dekker said this week. "A term that's used all over the place. But when you really think about it, only 16 teams are actually left. That's not a big number in comparison to the 68 and then the however many hundred are in regular D-I basketball. To think only 16 teams made it this far, it kind of puts it into perspective of how tough it was to get here and how special it's been."
Dekker then added: "We're not content yet where we're at. We want to keep on going and get more."
Achieving that task has not come so easily under head coach Bo Ryan, who has yet to reach a Final Four in his first 12 seasons at Wisconsin and only once has led a team to the Elite Eight. That team came back in 2005, when Wisconsin lost, 88-82, against eventual national champion North Carolina.
Ryan is 18-12 in NCAA tournament games, a winning percentage of .600, which ranks tied for 19th among active college coaches. But 14 of those coaches also have reached at least one Final Four.
Players are doing their best to stay in the moment and not contemplate the importance of Ryan and Wisconsin's program reaching the next level.
"I think anytime you start looking ahead, you get yourself in trouble," Badgers guard Ben Brust said. "Right now our focus is Baylor. Just the next game at hand. If you take care of business, the rest of the stuff just comes with it. So staying with the task at hand is important for us."
While players are trying to avoid outside distractions, Badgers fans no doubt will judge the success of this season based, in part, on how far Wisconsin can go in the NCAA tournament. The more Wisconsin has achieved -- 16 straight wins to start a season, eight straight conference victories, the highest-scoring Badgers team in decades -- the more expectations continue to grow.
And while a Final Four appearance likely means more to Ryan that he would ever let on, he, too, is focused only on the next 40 minutes.
"Right now, what our guys are doing is trying to live in the moment," Ryan said. "They respect the past, but this is their time. They're trying to get ready for the experience. They're living in the precious present. So I'm not going to compare them to any other team. That's not what it's about. It's about their time right now. And let's see what they can do with it. I'm just thankful they're taking me with them. I get to go."
Austin stands out: Badgers players were asked about the performance of Baylor center Isaiah Austin, who ranks seventh in the country in blocked shots per game. They also were asked to assess how Wisconsin center Frank Kaminsky would match up against him.
"Isaiah Austin has been blocking shots his whole life," Dekker said. "He's always been the tallest kid on the court with the longest arms. He's a good shot blocker. He's going to go after it. Frank is one of the best pump-faking, footwork, finesse players that I think I've ever played with easily. When you can use those moves in there and kind of confuse some guys with some moves that are pretty unorthodox, I think Frank can use that to his advantage."
Kaminsky, meanwhile, said trying to induce foul trouble on Austin would be key. During Wisconsin's 85-77 victory against Oregon in the Round of 32, he noted Ducks big man Mike Moser picked up two early fouls and was forced to spend time on the bench.
"He's one of the longest players that we'll play against," Kaminsky said of Austin. "He probably has like, what an 8-foot wingspan or something like that? I don't know. He's a good player. He's a good defensive player. He's got those long arms and he moves well. On offense, he's able to get a bunch of stuff because of his height, and hopefully we can neutralize that."
Uniform talk: Ryan slid in a few jokes at the expense of Baylor's uniforms, which have drawn criticism over the past few years for being unusually bright. The school has six designs to choose from, which include an especially eye-catching neon yellow.
"I told Nigel (Hayes) I forgot the sunglasses," Ryan said. "He looked at me and said, 'What are you talking about, coach?' I said I had a box of sunglasses that we were going to wear for the game in case they had those highlighted uniforms. He got it. He chuckled."
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Two Lebanon County men are being charged with child pornography after separate investigations by Pennsylvania State Police.
State Police released information Thursday that Francis Atkinson, Jr., 54, of the 800 block of Cornwall Road, Lebanon City, is being charged with 64 counts of Sexual Abuse of Children/Possession of Child Pornography, one count of Sexual Abuse of Children/Distribution of Child Pornography, and one count of Criminal Use of Communication Facility, all Felony 3 charges.
On Sept. 1, 2013, a State Trooper was conducting undercover investigations into the Internet sharing of child pornography when he located a computer sharing child pornography using a file sharing network. The trooper downloaded contraband files from the user and obtained the IP address associated with the computer sharing the photos. A court order was issued to Comcast Cable Communications, Inc. to get the address of the computer with that IP address.
A search warrant was approved for the Cornwall Road address and an HP tower and Go Flex external hard drive was seized from Atkinson's residence. Computer exams showed more than 400 images on the tower of children partially nude and clothed recognized as being part of a series identified as child pornography. Seven images were specifically identified as a naked female less than 16 years old. The external hard drive had more than 15,000 images identified from the same series, with 57 specifically identified as a girl under 16 years old naked.
Atkinson voluntarily participated in an interview with a trooper and signed a waiver to speak. In the interview he indicated he knew what child pornography was and that it was illegal, according to the affidavit filed by state police. He told troopers he knew he used file sharing software to download series of files where "children are in various states of undress." Atkinson said he would search predominantly for "model sets" and knows that he downloaded some "bad sets" and that he has them on his computer. He explained what "bad sets" are in terms of what is visible or the focus of the photo.
Atkinson was arraigned and bail was set at $25,000 unsecured. His preliminary hearing is scheduled for Aug. 11.
Michael David Waters, 38, of North Railroad Street, Palmyra, is being charged with 10 counts of Sexual Abuse of Children/Possession of Child Pornography, one count of Sexual Abuse of Children/Distribution of Child Pornography, and one count of Criminal Use of Communication Facility, all Felony 3 charges,according to a state police release.
On Sept. 3, 2012 a trooper with the computer crime unit of Pennsylvania State Police searched for and found a computer sharing pornographic files. The trooper downloaded a file and took down the IP address of the computer sharing the image of a 10-year-old girl exposed to the camera.
A court order was served on Verizon Internet Services for the IP address and the subscriber was found to be Michael Waters at North Railroad St. A search warrant was presented for the second floor of the Palmyra residence.
Waters was interviewed voluntarily and was told by the trooper that state police had his computers. Waters told police he knows what child pornography is, and that it was illegal. He admitted "some of" the images he finds sexually gratifying and that he prefers young teen females. He estimated that about 25 percent of the images on his laptop are child pornography.
State Police found on his laptop three movie files where a naked girl less than 15 years of age is dancing; and seven images that are naked females less than 15 exposing themselves to the camera.
Waters was arraigned on the charges and bail was set at $25,000 unsecured.


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The meaning of events up to today. Obama and the destiny of the American Empire. Directed and narrated by Oliver Stone.
Narrated by:
Oliver Stone
Written by:
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Written by:
Oliver Stone
Directed By:
Oliver Stone
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> I was just thinking as I read all those replies -- I can't think of the
> last time I saw Caslon. Does anyone use it anymore?
I handed a few term papers in using Caslon
but I can't say that I've ever seen used
> It seems to me that Garamond and other "French" humanist forms have almost
> completely taken over from Caslon.
> What do people think? Why has Caslon fallen out of favor? Is it still
> basically a good text face, or is it irremedially old-fashioned?
It seems a bit light and, well, 'thorny' to me.
There has been a trend to the softer and
smoother forms of the 'French' humanist
styles (interesting nomenclature). Beyond
that I don't know that there's much of a
problem with it (I sort of like it, and my
professor didn't complain [if I recall]) I
think its just a matter of designers
choosing more '90s faces than any problem
with the face itself.
Travis Wall, Graphic Designer
Defiance Visual Industries
A statistician drowned last week,
crossing a river,
with an average depth of four feet.
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10 Tips For a 4th of July Paleo Party
Holiday celebrations are traditionally based around sharing food with friends and family, which can get a little tricky when you're eating Paleo. The Fourth of July tends to be dominated by barbeques, hamburgers and hot dogs, booze, explosions, setting things on fire, and other American favorites. Whether you're navigating a non-Paleo party this year or throwing your own 4th of July celebration, here's a few tips that will help you to party Paleo-style! If you eat partially Paleo (80/20 rule … Continue reading


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May 26, 2014
The Fader goes to Cape Town
February 7, 2014
The 'Born Free Generation'
The Fader (yes, they're still around) has been putting up a series of posts from Johannesburg (Obey You Collective: South Africa) that focuses on "artists, trail-blazers, and bright young talents from South Africa." (The series is paid for by soft drink company Coco Cola.) Much of it seems to be filmed around the part of the city marketed as Maboneng. In the latest instalment, they published an interview with Tarryn Alberts, part of dance crew, V.I.N.T.A.G.E. (If you remember, Zach Rosen interviewed them for AIAC, here). Anyway, the interview includes this illuminating passage about the Catch 22 for young black people after Apartheid:
June 18, 2010
Pitch Perfect Friday
June 17, 2010


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How I Met Your Mother: Barney and... (Spoilers ahead...)
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May 7 2013, 05:40 AM
Non Sync
Location: Mission Viejo, CA
Re: How I Met Your Mother: Barney and... (Spoilers ahead...)
Aldo wrote:
I just don't want to see Ted become "that" guy. They sure are trying to make us think something is going to be happen.
I was actually hoping Barney would show up at the end with the locket in his hand and some story about how he came across it. I suppose that was too much to hope for.
It still could happen...
"You're gonna need a bigger boat"
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Want to learn more about NSU or are you ready to apply? Becoming a VIP is the first step! Click below and complete the form to create a personalized VIP website. We'll send you updates and provide a checklist with next steps in the admissions process. Already a VIP? Login here.
Whether you're looking to advance in your field or start a new career a degree from NSU will help you get there. Click below if you would like to receive more information on a specific graduate degree program. If you are ready to start the application process click on Apply Now.
The world of business is changing rapidly. So, you need intelligent, grounded guidance as you move into your future role as a manager and leader. A Bachelor of Science in Management degree from the H. Wayne Huizenga College of Business and Entrepreneurship at Nova Southeastern University provides an outstanding foundation to grow your vision as an energetic entrepreneur.
What you'll study
A degree in management degree gives you the skills and practical knowledge that will help you climb the corporate ladder. Throughout the management major, you'll learn theoretical and practical approaches to business management from faculty members who bring their own real-world and corporate experience into the classroom.
How you'll learn more
NSU faculty members teach directly by example and weave their management experiences into your courses. Internships provide real-world experience, and NSU can help you find the right employers. With resources such as the Huizenga College of Business Executive and Entrepreneurs in Residence program and the Hudson Center of Entrepreneurship and Executive Education, you'll be surrounded by the best ways to study today's corporate atmosphere.
Where it can take you
Whether you jump directly into the workplace after completing your undergraduate management degree, or continue to the M.B.A. or another graduate business program, you will hold the NSU degree as a hallmark of your desire for excellence. The demand for highly trained managers is greater than ever in today's competitive business world. Gain knowledge, skills, and prestige with a bachelor's in management.
Review the approximate annual cost of tuition, housing, studying part-time, and other options.Tuition and Fees
Select the button here and begin the application process by choosing the term you wish to enter.Request Info / NSU Application
This curriculum is for new B.S. in Management students starting in the fall of 2014. If you began the B.S. in Management program prior to the fall of 2014 please contact the Office of Academic Advising and set up an appointment with your advisor.
Total credits: 120
|Business Core (39 credits)
|Financial Accounting
|3 credits
|Managerial Accounting
|3 credits
|Corporation Finance
|3 credits
|International Business
|3 credits
|Management Information Systems
|3 credits
|Principles of Management
|3 credits
|Business Law I
|3 credits
|Business Ethics
|3 credits
|Organizational Behavior
|3 credits
|Business Strategy and Policy
|3 credits
|Marketing Principles and Application
|3 credits
|Operations Management
|3 credits
|Technology in Information Age
|3 credits
|Management Major Courses (24 credits)
|Managing Conflict and Change
|3 credits
|Human Resource Management
|3 credits
|Managing Workplace Diversity
|3 credits
|International Management
|3 credits
|Introduction to Leadership
|3 credits
|Business Communications
|3 credits
|Small Business Management
|3 credits
|Managing Groups and Teams
|3 credits
Full-Time professionals are available to discuss the B.S. in Management curriculum with you in greater detail. Simply call 800.338.4723 or contact our Office of Undergraduate Admissions.
ACT 2200 Financial Accounting (3 cr.)
Provides an introduction to financial accounting and its decision-making elements. Areas covered are the conceptual frameworks of accounting, financial statements and their components, and advance manufacturing environments. Prerequisites: MATH 1030 or higher.
ACT 2300 Managerial Accounting (3 cr.)
Integrates the accounting process with the planning, coordinating, and control functions of the business organization. Topics include strategic planning, tactical and operational decision making, budgeting, responsibility accounting, and performance measurement. Prerequisites: MATH 1030 or higher
FIN 3010 Corporation Finance (3 cr.)
Applies financial management to organizations. Topics include ratio analysis, leverage, cash budgeting, and capital structure. Prerequisites: ACT 2200, ECN 2020, AND MATH 2020
INB 3550 International Business (3 cr.)
Surveys the legal and cultural environment of international business; the international financial system; management of international operations; personnel and labor relations; international marketing; international economics, trade, and finance; multinational enterprise; and international accounting. Prerequisite: ECN 2025
ISM 3660 Management Information Systems (3 cr.)
Discusses the use of computers in business, as well as database management and information system fundamentals. Prerequisites: TECH 1110, MGT 2050, and MKT 3050.
MGT 2050 Principles of Management (3 cr.)
Provides an overview of management history and theory, schools of management thought, the functions and processes of management, and the environment within which the modern manager operates.
MGT 2150 Business Law I (3 cr.)
Sets forth, explains, illustrates, and applies fundamental principles of business law to modern day business problems. Important subject matters covered are introduction to the legal system, constitutional law as applied to business, contract law and sales law, agency and employment law, types of business organizations, and torts and products liability law. Credit cannot be obtained for both this course and LEGS 3400.
MGT 4100 Business Ethics (3 cr.)
Examines the nature of morality and theories of normative ethics. Identifies a variety of ethical issues and moral challenges involving consumers, the environment, the professions, and the role of the corporation in our society. Prerequisite: Senior standing.
MGT 4170 Organizational Behavior (3 cr.)
Organizational Behavior: Explores the interaction of individuals and the organization as a dynamic interplay that affects total organizational effectiveness. Topics include the role of effective communication in the organization, motivation, leadership and values. Prerequisite: MGT 2050.
MGT 4880 Business Strategy and Policy (3 cr.)
Business Strategy and Policy is an integrative senior course in strategic management building on functional area learning in management, accounting, finance, operations and marketing. The course focuses on the solution of specific business problems utilizing a corporate simulation which requires students to develop a strategy to lead their own company and implement the strategy through tactics for operations, management, marketing, and finance. Students are measured by a balanced scorecard estimating their performance in each area and their preparation for the future. Prerequisites: FIN 3010 and Senior Standing.
MKT 3050 Marketing Principles and Application (3 cr.)
A focus on the marketing concept, and examination of a marketing oriented firm. Topics include consumer behavior, market analysis and the marketing mix. Students will produce a marketing plan.
OPS 3880 Operations Management (3 cr.)
This course approaches Operations Management from the ?inside-out.? It develops the student?s personal understanding of processes, process capabilities and results and then transfers those into the business environment. The course builds on an understanding of applied statistics to develop an understanding of the planning and the processes involved in the creation of value both through provision of services and manufacture of goods. Topics include process flow and capability, operations strategy, total quality management (TQM), supply chain and capacity management, process improvement, project management. Prerequisites: Math 3020 or Math 3020H, or Math 2020, or Math 2020H.
TECH 1110 Technology in Information Age (3 cr.)
In this course, students work for mastery of basic computer application skills in file management, word processing, spreadsheet, charting, database, Internet research, and web authoring/publishing. In addition, students acquire a deeper understanding of technology as used by professionals in all information technology fields, current trends, ethical use of technology, and technology management. A challenge exam (passing score = 75 percent) is available for those students who believe they already possess these skills.
HRM 3100 Managing Conflict and Change (3 cr.)
Examines the impact of conflict, stress and change on the workplace and the quality of work life. Topics include the myriad of stressors and their effect as well as the selection of appropriate interventions and responses.
HRM 4160 Human Resource Management (3 cr.)
Surveys personnel policies, techniques, and methods. Topics include wage and salary management, personnel selection and placement, labor relations, and employee rights.
HRM 4300 Managing Workplace Diversity (3 cr.)
Prepares students to manage in the diverse work place. Emphasis is on practical, experiential classroom activities designed to help students understand the range of cultural behaviors and expectations found in the work place.
INB 4600 International Management (3 cr.)
Explores the context of international management and the organization of multinational firms. Topics include organizational problems in international operations, international financial management, international personnel management, relations with host governments, and comparative management. Prerequisite: INB 3550.
LED 3000 Introduction to Leadership (3 cr.)
This course presents leadership as an on-going and developing set of theories and models. Recognizing these theories and models provides a basis for understanding how leadership influences the success of individuals, groups, and organizations. The development of several of these theories and models will be considered to create a current perspective on leadership.
MGT 3020 Business Communications (3 cr.)
Examines the strategies of effective written and oral business communications. Topics include persuasive messages, delivery of good news and bad news, sales letters, collection messages, design of business reports and oral presentations, use of visual aids, and resume preparation. Prerequisite: COMP 1500.
ENT 3100 Small Business Management (3 cr.)
Studies management problems that relate to the small-scale entrepreneur. Examines the decisions to be made in initiating a business: implementing financial and administrative controls, operating systems, pricing and marketing strategy, and understanding the legal environment.
MGT 3055 Managing Groups and Teams (3 cr.)
Groups and teams are an integral part of today's global marketplace. This course focuses on exposing students to essential theories and concepts for analyzing, understanding, and managing groups and teams. Through course readings, case studies, and other methodologies designed to help students successfully work in and lead groups and teams, they will develop a firsthand understanding of group and team dynamics that can be applied to their personal and professional lives.
The four-year plan of study, provided here, is intended to assist students in planning their schedule for their four years at NSU. This document presents an overall idea of the order in which courses might be taken in a four-year plan during a student's college career and are intended for use with academic advising services.Plan of Study
Minors and concentrations are intended to allow you to pursue an area of study in greater depth. All students are encouraged to complete one or more minors to prepare them for careers or graduate studies. Your mastery of the subject matter will provide you the competitive advantage you need in your career or graduate study.


text:
Latest Weather Blog
Possible gun ban prompts reaction
BATON ROUGE- Less than a week after the tragic shooting in Tucson, Arizona, lawmakers are already proposing legislation to ban certain gun accessories similar to ones said to be used Jared Loughner.
The legislation takes aim at gun clips that feed more than ten rounds at a time. That's prompted some gun owners to buy the targeted accessories around the nation, but here in Baton Rouge, sales on the so called extended clips are stale.
"We haven't seen an increase right now, we've had one or two inquiries I know some of my distributors have started selling a few different items that people might worry they couldn't get in the future," said Jim McClain, owner of Jim's Firearms.
McClain thinks legislation targeting gun clips won't do much to curb violent crimes, citing previous legislation that banned the high capacity magazines as well as assault rifles. That legislation, first introduced during the Clinton era, expired in 2004.
"That proved that it was a totally ineffective law that's why it was allowed to sunset, it did not have any decrease on crime or violence or anything like that," said McClain.
One reason why gun owners believe any new regulations should target the people who buy guns, not what they buy.
"Maybe they could be a little bit more picky on who gets to buy their first gun a little bit of training, because when you have a gun and you carry a gun it's an awesome responsibility, you have life or death in your hands," said Richard Argyle, a gun owner.
The legislation is expected to be introduced by Sen. Frank Lautenberg sometime this month.


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Durrance R. Gilmore
unknown - May 7, 2012
Durrance R. Gilmore, 96, of Liverpool and Murray Isle, N.Y., passed away on Monday, May 7, 2012, at James Square. Durrance was born in West Carthage on Jan. 22, 1916, to the late Daniel and Clara Gilmore. He was a graduate of Baldwinsville Academy and attended Syracuse University College.
He was married on June 29, 1940 to Mary Elizabeth Pease and lived in Liverpool for many years. Durrance was employed by Crucible Steel Co., and retired from Higbee Rubber Co. in 1979 after many years of service. He was elder, past trustee and active member of the First Presbyterian Church of Liverpool. He was a member of Liverpool Syracuse Lodge #501 F & AM since 1942, and was chairman of Liverpool Boy Scouts of America Post #65, serving on various committees. Durrance was also past president and charter member of the Liverpool Cotillion, and past president of the Liverpool Little League. He was an avid outdoorsman and loved fishing, hunting, and hiking. He also enjoyed constructing things, among them, his cottage on the St. Lawrence River complete with stone fireplace and retaining walls.
Surviving to cherish his memory are his loving wife of 71 years, Mary Elizabeth Pease of Liverpool; sons, Gary P. Gilmore of Liverpool; Bruce (Mary Ellen) Gilmore of Atlanta, GA; grandchildren, Geoffrey, Gregory, Christopher, Patrick, Kim, Alicia, and Sarah; seven great-grandchildren.
Funeral services: 11 a.m. Thursday May 10, at the Maurer Funeral Home, 300 Second St., Liverpool. Interment will follow in Liverpool Village Cemetery.
Use the form below to express your condolences.


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Toyota GT86 is undoubtedly an emblematic sports car, which in addition is a hugely popular model among the tuning community. This also counts for the Dotz Shift tuning company which embarked on a project with the aim to make the GT86 deliver the purest sports feeling ever.
The car is equipped with a 2L flat engine that develops 200 HP (147 kW) and has qualities of a true Japanese racer. The German based Dotz Shift refined their dynamic pearl white version of the car and has equipped it with their shiny black and polished 19 inch wheels. In addition, the GT86's classic sports car architecture was enhanced with a TRD body kit that comprises of a front and rear spoiler, a 4-pipe rear silencer and Eibach springs.