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Jonathan Salant
covers campaign finance and lobbying in Washington. He was president of the National Press Club and started in Washington in 1987.
Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.
+1 212 318 2000
Europe, Middle East, & Africa
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Asia Pacific
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covers campaign finance and lobbying in Washington. He was president of the National Press Club and started in Washington in 1987.
Billionaire Elon Musk doesn't do anything quietly. His Space Exploration Technologies Corp. won a battle with Amazon.com's Jeff Bezos to lease a historic Kennedy Space Center launch pad, was the first private U.S. company to dock a spacecraft at the...Read more »
Textron Systems, the defense division of Textron Inc., has plans to grow its international sales to 50 percent of revenue by 2016, up from more than 35 percent in 2013. The overseas business will help offset the loss of U.S....Read more »
Government contractors are putting their money where their mouths are. The top 10 contractors, as compiled by Bloomberg Government, have increased their political action committee spending by 29 percent for the 2014 congressional elections, compared with their donations for the 2012 races....Read more »
The U.S. Chamber of Commerce, the largest business lobby, is out today with ads in two Senate and 11 House races, all on behalf of Republicans –including support for Senate Minority Leader Mitch McConnell of Kentucky in his effort to...Read more »
For New York City Councilman Domenic M. Recchia Jr., the Democratic challenger to Rep. Michael Grimm, the Republican incumbent's legal problems provide a welcome way to raise campaign cash. In fact, Recchia supporters agreed to match all donations two-for-one on...Read more »
A total of 127 publicly traded companies have agreed to reveal their corporate political contributions, according to the Center for Political Accountability, a Washington-based advocacy group that has been pushing for disclosure. A decade ago, none did. The effort to require...Read more »
Orbital Sciences Corp., which announced yesterday that it would merge with Alliant Techsystems Inc., has been flying high due to the success of its Antares rocket, which carries the Cygnus supply capsule to the International Space Station. Unlike its competitors...Read more »
The U.S. Chamber of Commerce has begun a new round of ads in five Senate and one House race on behalf of Republican candidates. The largest American business lobby is airing the ads in Alaska, Montana and North Carolina, where...Read more »
Elon Musk's Space Exploration Technologies Corp., which hired two new lobbying firms last month, reported a 15 percent increase in expenditures during the first three months of 2014 compared with the same period a year ago. SpaceX reported spending $310,000 to lobby...Read more »
When Ohio Democratic Rep. Steve Driehaus sought re-election in 2010, the anti-abortion group, Susan B. Anthony List, tried to erect billboards highlighting his vote for the Affordable Care Act. The organization contended that the law included taxpayer funding for abortion....Read more »


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7 Free Facebook Tools Marketers Should Consider
Are you looking for ways to enhance your Facebook marketing?
Do you want to capture the attention of more prospects and customers?
The right Facebook tools can make the job easier by saving you time and optimizing your Facebook marketing efforts.
In this article you'll discover seven valuable (and free) Facebook tools that can help marketers succeed.
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Subscribe: iTunes | Android | RSS
5 Ways to Improve Your Facebook Contests
Do you run Facebook contests to promote your business?
Want to reach more people and increase participation?
With the right techniques, Facebook contests can engage your community and grow your business.
In this article you'll discover five ways to create effective Facebook contests that reach more people, entice them to enter and encourage them to share.
Listen now: Play in new window | Download | Embed
Subscribe: iTunes | Android | RSS
10 Successful Facebook Marketing Examples
Is your Facebook engagement dropping?
Need some inspiration to pump up your Facebook marketing?
As the Facebook news feed continues to change, it's important to figure out how to make the platform work for you.
In this article I'll share Facebook pages from both large and small brands, and tips to incorporate their tactics into your Facebook marketing plan.
5 Tips for Running Successful Social Media Campaigns
Do you use social media campaigns to engage with your customers?
Do you need tips on how to create more effective campaigns?
Whether you want to build better campaigns or are ready to try your first one, there are certain pitfalls you should avoid.
In this article I'll share five tips for building and running successful social media campaigns.
#1: Choose and Build the Right Campaign
Social media campaigns offer a wide array of options, from voting contests to newsletter signups to interactive quizzes—and everything in between.
Different campaigns deliver different results, so before you begin, have a clear idea of what you hope to accomplish. With your goals in mind, research and choose the type of campaign that works for you, and then decide how you're going to build it.
How to Use Facebook Gated Campaigns for Leads and to Grow Your List
Do you want a way to grow your list, get better feedback or increase user-generated content?
Do you use Facebook giveaways and contests to collect information about your fans?
Action-gated Facebook campaigns require users to share specific data or feedback before they can enter a giveaway or contest.
In this article I'll show you the concept of action-gating and how three companies are using it effectively to meet their goals.
Why Facebook Gated Campaigns?
Facebook gated campaigns use a pretty simple idea called action-gating: A company offers a prize in exchange for personal data (like an email address or zip code).
Essential Facebook Marketing Resources: A Complete Guide
Do you want to learn how to market yourself and your business on Facebook?
Are you looking for a resource to guide your Facebook marketing efforts?
Whether you're marketing on Facebook as an individual or as a brand, these expert articles will help you design your presence, create contests, execute ad campaigns and measure your results.
Each of these articles will help you understand and master a specific part of marketing on the Facebook platform.
Get Buy-In to Market on Facebook
How to Convince Your Skeptical Boss That Facebook Marketing Works: Here's how you can show the value of Facebook to your client or boss, and how they can get the most out of it.
3 Unusual Ways to Build Your Email List With Facebook Apps
Do you want more email subscribers?
How can you find a targeted audience and encourage them to join your list?
The answer is to leverage the people who already like you: your Facebook fans.
This article shows you three ways brands are using Facebook apps to grab their fans' attentions and encourage them to subscribe to their list.
Why Use Facebook to Find Email Subscribers?
Email converts new customers more effectively than any other digital medium. The key is having the right people on your list—the ones who want to hear what you have to say and are most likely to buy from you. That's where Facebook comes in.
Your Facebook fans are probably fans because they already like your products or services. That's a great start to finding a narrowly targeted audience that's likely to buy from you.
A simple lead funnel gives context to the process. By engaging with your Facebook fans, you build trust. From there, you can ask your fans to sign up for emails that share information they're interested in. With strong email and marketing tactics, you end up with sales and long-term customers.
5 Ways to Grow Your Email List With Social Media
Do you want more email subscribers?
Are you looking for ways to move social media fans and followers to your email list?
In this article, I'll show you 5 ways to use social media to build your email list.
Why Email?
At least 91% of consumers check their email every day.
One of the most heavily used communication channels to date, email marketing is considered the third overall most effective channel for lead generation for marketers in 2013, producing 13% of all leads.
To grow your email list, there are ways you can make use of the engagement you have with your social media audience to turn your followers into subscribers who'll become long-term customers.
Here are five tips:
#1: Use a Simple Sign-Up Form
Businesses of all sizes should set up a simple email sign-up form on their social channels to make it easy for your most invested fans to easily subscribe to your list.
On Facebook, dedicate a tab at the top right-hand side of your page for an email form. Then, people simply have to click on the icon to visit the sign-up form.
Make sure to use an image and call to action in this tab to incite people to click and subscribe.
4 Fun Ways to Improve Your Facebook Engagement
Do you need to increase the visibility of your Facebook page posts?
Are you looking for fresh ideas to quickly create engagement on your Facebook page?
In this article, you'll discover four ways you can create better engagement on your Facebook page using social game.
Why Games?
If you're tearing your hair out worrying about the number of fans interacting with your Facebook business page, moderating your page may not be much fun. Worse still, you may be missing out on getting to know your fans on a deeper level.
The good news is that initiating simple social games on your page's timeline gives your page interaction a boost.
Social games on your timeline encourage comments, shares and likes, and build a sense of community around your brand. Plus, as a side benefit, they are also a lot of fun for you and your fans.
Why Engagement Matters on Facebook
There are more than 15 million business pages on Facebook. Add in Facebook's hundreds of complex algorithms that work behind the scenes to help people see what matters most to them, and it's little wonder that page owners find it frustrating to maintain news feed visibility. Because of the algorithms, fans don't see all updates from every page they like in their news feed.
But every time a fan likes or interacts with a particular type of post on your page, Facebook uses that information to determine what content your fan likes most, and makes that content more prominent in their news feed.
So if your fans are mainly interacting with your images, they'll see more of your images; if they're mainly interacting with your text posts, they'll see more of your text posts. Get the picture?

subset: commoncrawl