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Environmentalists to Governor Brown: stop fracking California
Dave Rice 5:03 p.m., Aug. 1
Posted November 25, 1992
An incendiary history of San Diego's counterculture press.
It's time we said it loud and clear: San Diego is the armpit of the world. This town is middle class, stupid, mediocre, and boring. It is plastic, sterile, unhip, and sexually repressed; it is ...


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It depends on how many rainbows are on the shirt...
Here are my feet...
I guess that's your problem to deal with.
Happy evening win!
It also works to pull down the menu then tap the flag in the upper right hand corner
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Virtual Assistant,Data Entry Professional,Web Researcher
Philippines - Last active: 18 days ago - Tests: 6 - Portfolio: 5
10 years background as Customer Complaint Quality Assurance Analyst. I am capable of doing Research, Data Entry and other office related task. I have strong English language skills and I have excellent eye for details. I am willing to be trained and I am interested for new opportunities and experiences that will allow me to use my skills. I can meet and beat deadlines. I can also work with less supervision. I graduated Bachelor of Science in Computer Information System, I have extensive experienced in office environment and handling customer complaints. Knowledge in MS Office, MS Word, MS Excel, MS Powerpoint.
Content Manager
United States - Last active: 1 day ago - Tests: 16 - Portfolio: 1
I am very outgoing happy person and show this in my work. I can relate to the everyday person in both my talking and writing style. I have a style that is very direct and honest. Most people consider it easy to understand what I'm saying even those who aren't native English speakers. I have some experiences most office software the whole Microsoft Office Suite, Google Documents and WordPerfect Suite to begin. I also have some experience in the following online programs: WordPress, Magenta, Podio, Wave, Zoho, Apptivo, WorkFlow Max, BaseCamp, Zoomla, and many others including proprietary versions. One of my best traits is that I can learn new systems relatively easy, so even if I've never used your particular system. I am a quick learner. I've run my own eBay business since 2001, but I have also managed another business as an employee. This allows me to see things from an owners perspective as well. I always try to look out for the interest of those that I'm working with. Please consider me to help you with your next project.
A Phone Personality, Customer Service Expert, Sales and Tech Savvy
Philippines - Last active: 5 months ago - Tests: 4
I had a great privilege to work with Sears Holdings Corporation as one of their customer service representatives for three years. I have gained expertise in answering customers' queries, providing resolutions to different concerns, managing complaints, and even saving orders from cancellation while working within the company's policies and standard procedures. I also took advantage of offering and selling Sears's home improvement services in which I earned extra money and at the same time had the opportunity to add more value to our customers' homes. Eventually Sears provided me with substantial trainings that equipped me for a higher level of support. I became a technical support representative and resolved customers of their technical product issues. Other Work Experiences; - Technical Support Representative of Talktalk Telecom (UK) - Encoder at a factory-warehouse in the Philippines (Client; Katherine's Collections OH) - Life Insurance Broker (Licensed) For Philippine Life Financial Assurance Corp. - Teacher(Bachelor of Science in Education major in Business Technology) - Online Language Teacher
Experienced Customer Service Professional
United States - Last active: 2 months ago - Tests: 5
I'm a experienced customer service representative with over 15 years of skilled labor in phones, email, data entry and transcription work combined. I'm fluent in Microsoft Office including: word, excel and outlook. I also have experience in data entry, transcription and internet research for various companies around the world. I consider my strength to be in customer support via phone, IM and email support. Currently, I type at an average of 60 WPM at 100% accuracy. I am a dedicated worker and a fast learner with little supervision needed. I feel with my 15+ years of various on the job training, I am a valuable asset for any type of company. My Skype I.D is jacob.kleine
Customer Service, Chat Support, Lead Generator, Appointment Setter
Philippines - Last active: 5 months ago - Tests: 2
Results-driven outbound/inbound sales and customer service supervisor with eight years experience in BPO industry with strong background in customer support, chat support, appointment setting, lead generation and sales for credit card acquisition, different insurance offers,retail discount card offer, online shopping, mortgage and medical discount plan. I have an established background of strong presentation skills displaying professional composure over the phone and in person with call center experience in sales and customer service. Fast learner and highly proficient with proven analytical abilities and organizational skills.
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Associated with: bizworks.hub, Telemarketer Group Philippines™
Native Hong Kong
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My experience include working in both insurance and telecommunication fields for over 18 years. My multiple skills help me to deliver professional, accurate work in timely manner. My goal is to connect people all over the world by working as a freelancer..
Business Plan, Strategy, Consulting, Research, Analytics,Linkedin
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Amit G, a MBA in Finance and Bachelors degree in International Marketing from Mumbai University has over 7 years of diversified experience providing solutions to Domestic and Global clients which are a part of elite Fortune 500 Group.He specialises in :- Understanding Business Requirements- Identifying Target Markets- Preparation of Business Plans- Extracting Maximum benefits out of Tradeshows and Business meets- Guaging opportunities from multiple senarios and point of view- Data Analytics, Consultation and Research- Strategy Planning and Execution- Team Management- Industry/ Vertical/ Market/ Region and Company profile reporting- Lead Generation- Web ResearchHe can help you generate solutions for + Data Analytics and Reporting+ Business Intelligence+ Company Profiling+ Country Profiling+ Competitor Analysis+ Trend Analysis & Forecasting+ Industry Research+ MIS Reporting+ Lead GenerationHave the expertise to: Comprehened of business issues and data challenges of client's organization Identifing strengths and weaknesses and suggests areas of improvement Ensures issues are identified, tracked, reported on and resolved in a timely manner Assists in enforcement of project deadlines and schedules Communicates and applies project standards Manages resources in accordance with project schedule Consistently delivers high-quality services to our clients Assists in the facilitation of team and client meetings Understands how to communicate difficult information tactfully Exhibits confidence & extensive knowledge when solving business problems Identifying Trends, Dashboard Reporting, Industry Insight News, Excellent in MS Office (Excel, Word, PPT, Access, Visio), Proficient in Business Objects and proprietary databases Expertise in Internet Research, process improvements and Identifying gaps and filling the same with classical or innovative approach
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Expert Technical and Creative Writer
Canada - Last active: 1 day ago - Tests: 9 - Portfolio: 6
Over the past 17 years I have been engaged as a researcher and writer in both the private and public sectors. I have been currently employed for the past 5 years as a freelance writer. My goal is to provide high quality content for every project. I have extensive experience in the following areas: - Articles - Website Content - Case Studies - Newsletters - Blogs - Article Re-writes - Interviewer - Researcher - Internet Research - Book reviews - SEO - Reviewer - Procedure Manuals - Instruction Manuals - Education Content Areas of experience and interest include: - Insurance - Workers Compensation - Business - Negotiations -Book Reviews - Government - Legal - Science - New and ExsistingTechnology - Human Resources - General Interest -Social Issues - Human Rights - Political Issues - Literature - General Interest - Creative
Insurance and Development Professional
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I have extensive interdisciplinary experience in the property and casualty insurance industry. I have experience in the areas of information technology, complex claims handling, policyholder advocacy and insurance operations. I have specific expertise in asbestos and environmental litigation, intellectual property infringement, risks associated with small and medium size businesses and database application development and management. Lastly, I have additional experience in development and presentation of adult education materials.
Jane of All Trades
United States - Last active: 20 hours ago - Tests: 6
I am currently a business student at Indiana Tech. I am seeking a position that will help me gain new skills and further my experience for my future career goals. I am a very enthusiastic and highly self-motivated person with a detail-oriented personality. I am dedicated to every task I take on and I am always willing to go the extra mile. I am not afraid of a challenge and I am always willing to learn new things. I embrace each new obstacle as a chance to further my career. I am very dependable and I am always willing to go above and beyond to finish the task at hand. I am looking for a challenging new position to help me gain new skills and experience.
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Associated with: Sage Consulting Services, oDesk Payroll


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An 8-year-old Baltimore boy who lost his limbs to a serious infection has become the youngest patient to receive a double-hand transplant, surgeons said Tuesday.
There are several simple steps one can take to reduce the chances of mosquitoes taking over your yard.
A 63-year-old Cockeysville man who was a youth group leader at a local church pleaded guilty Tuesday to distribution of child pornography.
Police are asking for the public's help to identify a man wanted in connection with a robbery at a 7-Eleven in Dundalk.
Heavy Seas has created Fielder's Choice, a beer to commemorate the 20th anniversary of Cal Ripken Jr. breaking the consecutive games played streak.
Maryland Natural Resources police are investigating the cause of a fatal boat crash that killed two and injured six others.
Twenty years after leaving Baltimore, the old CFL Stallions finally got a chance to celebrate their Grey Cup victory.
A 90-year-old Baltimore County man is proving that you can do what you love at any age.
Residents in Baltimore City and Baltimore County are complaining that repair crews aren't responding fast enough to broken and leaking water pipes.
Baltimore County police are investigating a deadly shooting from overnight in Rosedale.
Convicted spy for Israel Jonathan Pollard has been granted parole and will be released from an American jail on Nov. 21, his lawyer announced Tuesday.
Pollard's release -- exactly 30 years after his arrest -- could help ease the tensions between the ...
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Originally written on The Hockey Program | Last updated 3/16/12
Was there a Sidney Crosby return? I could not tell. There were seven other games besides the one that felt like it was shown on 3435 networks. Yes #87 has tons of fantasy ramifications surely but to say it was the motherload would be just inaccurate. Some will say the bigger impact in Pittsburgh may be the return of Kris Letang so take notes fantasy fans. By the way Letang was a +5 in a 5-2 win over the New York Rangers. Yes +/- is a bit overrated but clearly he made a big difference in the Pittsburgh offense and defense as well. Was he our Fantasy POTN? No he was not. It is time to see who actually was and last night's was one very tough choice. ============================================== FANTASY POTN: Martin Brodeur and J.S. Giguere, G, Devils and Avalanche -- Simply it was fun to sit back and watch a good old fashioned goalie duel. We will throw out the second period where things were kind of slow but both goalies made some amazing saves (61 combined). ...
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Amazon to introduce Chromecast-like dongle for streaming video games?
Amazon's long-rumoured hardware solution for the living room will be much more than a delivery vehicle for Netflix.
The Amazon product will have a dongle design like the Chromecast from Google, according to TechCrunch, rather than a box design like the Apple TV.
But giving Amazon a leg up on the competition, the publication claims the Amazon game console/streaming stick will have the ability to stream full PC game titles, rather than just Android games like other cheap living room consoles, such as the Ouya.
Amazon won't run the game titles directly from the stick - that would take too much power - instead they'll be streamed over the web through a service akin to OnLive.
Amazon has remained quiet about its plans for the living room, so the details still remain unconfirmed. Past game streaming, it's also presumed the game console/streaming stick will be mobile connected and have the ability to stream Amazon movie, television, and music content.
The Wall Street Journal reported earlier this month that Amazon is hoping to offer a music streaming service as part of Amazon Prime for the the living room dongle. After membership prices went up recently in the UK to include Prime Instant Video (previously known as Lovefilm Instant), Amazon may be trying to offer even more for the user's buck.
GigaOm has claimed the dongle will be pre-loaded with Netflix and Hulu Plus (in the US), as well as Prime Instant Video.
A release date hasn't been shared for the dongle, but it's believed to be released sometime in 2014.
Amazon will have plenty of competition, including not only the Chromecast, but the dongle recently released by Roku.
WIN: Fitbit Flex activity tracker and two IMAX tickets to see Mission: Impossible - Rogue Nation
Apple TV 2015: What's Apple planning for its next set-top box release?
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March 2008, Volume 34, Issue 2, pp 131-134
Date: 25 May 2008
Effects of crude oil on major functional characteristics of macroalgae of the Barents Sea
- O. V. Stepaniyan
- … show all 1 hide
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On the basis of experimental research on the influence of crude oil on basic functional characteristics (growing speed, photosynthesis, and breadth) of macroalgae of the Barents Sea (Laminaria saccharina, Fucus vesiculosus, Ascophyllum nodosum, Porphyra umbilicalis, Palmaria palmata, and Enteromorpha prolifera) it was shown that kelp are more resistant to the influence of oil carbohydrates while red and green algae are less resistant. Under the short-term influence of oil toxins photosynthesis is depressed and respiration increases, under long-term influence the rate of growth is reduced.
- Title
- Effects of crude oil on major functional characteristics of macroalgae of the Barents Sea
- Journal
Russian Journal of Marine Biology
Volume 34, Issue 2 , pp 131-134
- Cover Date
- 2008-03
- Print ISSN
- 1063-0740
- Online ISSN
- 1608-3377
- Publisher
- SP MAIK Nauka/Interperiodica
- Additional Links
- Topics
- Keywords
- oil
- photosynthesis
- respiration
- growth rate
- macroalgae
- Laminaria saccharina
- Fucus vesiculosus
- Ascophyllum nodosum
- Porphyra umbilicalis
- Palmaria palmata
- Authors
- O. V. Stepaniyan (1) (2)
- Author Affiliations
- 1. Department of Marine and Ecosystem Research, Southern Scientific Center RAS, Rostov-on-Don, 344001, Russia
- 2. Asov Branch, Murmansk Marine Biological Institute, Kola Science Center RAS, Rostov-on-Don, 344006, Russia


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3856 programs for "library"
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The Systems Biology Markup Language (SBML) is an XML-based description language for representing computational models in systems biology. Visit the pr315 weekly downloads
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Description coming shortly...0 weekly downloads


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I came across an interesting article from The Augusta Chronicle which confirms that the current economic climate is triggering more types of white-collar crimes, not to mention burglaries, gas drive-offs, and even copper theft. But even those who are keeping their jobs are sinking into crime. According to writer Stephanie Toone, the retirement plans of many middle-class workers have lost a third of their value, which could inspire more embezzlement and insider trading. If you'd like to read more of this insightful story go to http://chronicle.augusta.com/stories/101908/met_480033.shtml
The Oregon News reports that scams against seniors are also on the rise because of the tough economy. The scammers are becoming more creative too. It's not simply a matter of a misleading phone call, according to reporter Wayne Havrelly, but some of these guys are dressing up as bank guards to persuade customers into giving them their deposits. Yikes! Anyone with elderly parents out there might want to let them know about this ploy. To read this story go to http://www.nwcn.com/statenews/oregon/stories/NW_101608ORN_scam_alert_LJ. 1205c84d4.html
Meanwhile, keep protecting all of your personal data and remember to educate the young adults in your household too. (You know how they think nothing could ever happen to them). While your at it, gentle reminders to elderly parents wouldn't hurt either. Good luck out there and stay safe!
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Dr. John Dorsey, Director of Urban Ecology Research at CURes and Professor of Civil Engineering and Environmental Science at LMU, was featured in the following Topanga Messenger article: "Malibu Lagoon Report Shows Success." In addition to teaching courses in environmental, atmospheric and more
This series of blog posts chronicles the summer course that CURes offers for LMU students in Costa Rica called "Tropical Science and Culture in Costa Rica." We teach this interdisciplinary overview of tropical science, policy, and culture course (and the interactions between more
Our 4th Annual Regatta! Teams of two construct yachts from corrugated cardboard and duct tape and vie for awards in a variety of categories. Registration is $15 per team. Anyone can watch and cheer on the yachts!
The EarthFestLA Concert for the Environment and Expo is a one-day free music festival and celebration to raise awareness for environmental protection, sustainability, and energy conservation. We are all fortunate to live in the biggest time of social, economic and more


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List any tickets you may have that you wish to give away or that you really need and hope someone has. Also, list info for EVENTS you'd like to share that others may like. *For Scottsdale, Phx, Tempe, Peoria, Glendale, etc. BE FRIENDLY!
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Started by Shari K. Green. Last reply by Beaker on Thursday. 15 Replies 0 Favorites
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gofobo sucks...'nuff said. anyone have an extra pair of passes to joyful snore errrrrrr...noise? better of the two evils (vs. smash) i guess.
Lauren, did you find Ledge passes???
Does anyone need a pair of Smash passes for monday?
@Kevin super late reply due to my crazy day... Thank-you so much :)
Anyone has an extra pair of Joyful Noise passes for Monday? I would appreciate it. You can email me at email@example.com
Thanks Abby!
Passes now open...Gofobo for Man on Ledge & SMASH!!
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Don't worry about it. We've got it covered.Not sure what 'harm' churches are causing gays and atheists.....
I'm not aware of any issue there.You're gonna have a problem with shutting down one of the earth's oldest scientific laboratories - the Vatican.
May its god be removed from the money, pledge, law books, monuments and courthouses.
Those will very likely both change.Even though it's completely legal and sanctioned by nearly 80% of the population?
Yes, I know. And the spread of education and information will continue to undo the church as is has since the days of Gutenberg.We have [widespread literacy, global telecommunications, the theory of evolution or the space program.] too.


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More shoulder problems for Reds starter Homer Bailey
May 26, 2011, 5:05 PM EDT
Homer Bailey exited this afternoon's start against the Phillies with a shoulder injury and John Fay of the Cincinnati Enquirer reports that he'll travel back to Cincinnati to be examined by the Reds' team doctor.
Bailey complained of muscle spasms in his shoulder, which is very worrisome after he spent the first five weeks of the season on the disabled list with a shoulder impingement.
Afterward manager Dusty Baker said: "We don't know how serious it is."
Hopefully it proves to be a minor setback, because after a solid showing last season Bailey went 3-1 with a 2.08 ERA and 20/4 K/BB ratio in 26 innings through his first four starts this year.
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We've logged another dozen lists on our aggregated Best of the Best of 2013 lists -- most recently the Wall Street Journal's favorite fiction and nonfiction; and picks from Lucas Wittmann and the annual can't-miss from our own very well read Sarah Weinman. In fiction, the favorites continue to pull away…
The Latest of The Best of The Best of 2013
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Transcript of "Blogger outreach-campaign-a-guide"
1. Blogger Outreach Campaign: A GuideDeveloping relationships with other bloggersto improve your brandBy Zach EberhartJanuary 2013
BLOGGER OUTREACH CAMPAIGNContentsIntroduction 3What Is Blogger Outreach 41. How to Start a Blogger Outreach Campaign 52. How to Develop Relationships with Bloggers 113. How to Find Blogger Contact Information 164. How to Pitch to Bloggers 215. Concluding Your Blogger Outreach Campaign 27Conclusion 31 2www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGNIntroductionZemanta knows bloggers. And that's not just because we create atool that over 140,000 bloggers use. Like many other businesses, wehave to reach out to bloggers and develop relationships with themto get ourselves in front of a diverse audience that we would not beable to do otherwise.Unfortunately, blogger outreach is not the easiest process. It is onethat requires a lot of work, planning, and practice—and even whenperfected, it will still fail on occasion. So, with that being said, wedecided that we would put in our best effort to explain how to start ablogger outreach campaign to anyone who is interested in doing so.help those who are either beginning a blogger outreach campaign,currently engaged in one, have recently completed one, or justlooking for some advice. 3www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN What is Blogger Outreach Many have different answers for this question, the overall definition is the same: it is the process of developing relationships with bloggers to offer them something of value to their audience with the goal of improving your brand. Improving your brand is left vague for a reason - as with most marketing campaigns, each is unique, and each have their own end goals. That doesn't mean that blogger outreach campaigns cannot be organized into a set of steps and processes. In fact, save for a few processes, most blogger outreach campaigns are very similar. And it all begins with planning." Blogger outreach is the process of developing relationships with bloggers to offer them something of value to their audience with the goal of improving your brand. 4 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN1 How to Start a Blogger Outreach Campaign In this chapter, you will learn: • to open a media list • how to search for blogs • 6 tools and services to use for finding influencer bloggers • 4 criteria for choosing best blogs • metrics to use when making the final selection Planning is of utmost importance and if skipped, many of your efforts will be for nothing. That is why it is extremely important to establish your overall goal in the beginning of planning to make sure, in the case of blogger outreach, that the appropriate blogs are selected. Once this goal is established, there are several ways to go about finding the right blogs to reach out to. Open a Spreadsheet First, start a spreadsheet where you can drop in all of the prospects. This spreadsheet will be your "media list" where you keep track of what blogs you have contacted, their contact information and any responses you receive. This will be a good way to organize everything and will prove to be very useful down the line when you decide to start additional campaigns. 5 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN1 Searching for Blogs Your next stop is Google's Blog Search Tool. This tool allows you to use search terms that align with your goal and provides you the order in which the blogs rank in Google (hello, SEO) on the keywords you are searching for. This tool often gives the most diverse selection of blogs and provides you with blogs that you would not normally come across using some of the more popular tools. If you are searching for bloggers to review your consumer product or service, then conduct a search for those blogs who have reviewed competitor products or items within the same product category. Alternately, you can tailor your search to find those bloggers who cover topics or live a lifestyle that suits your product or service. For instance, if you have a new improved shampoo for long-haired dogs, plugging "my shih tzu" or "giving my dog a bath" into Google's blog search will pull up posts written by a pet owner. Something that is important to keep in mind when searching for blogs is that although you may want maximum reach from the most influential bloggers in your target niche, doing this is not always plausible or achievable. These bloggers receive dozens of pitches a day from other bloggers, businesses, and agencies so although it may be worth it to begin to establish a relationship for long-term goals, short-term blogger outreach goals are best completed by straying away from these types. Of course, if you have the time, energy, patience, and resources, it does not hurt to try. 6 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN1 After using Google's Blog Search Tool, there are several other tools and services that are useful for finding influencer bloggers in your target niche: Alltop BlogCatalog BlogDash 7 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN1 GroupHigh Technorati Selecting among Many Your goals are established, and you have an arsenal of blog search tools at your disposal. You are going to need to know what to look for from the thousands of blogs that you may come across. Of course, you want to look for blogs that most closely align with your goal, but there are a few things to keep an eye out for. 8 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN1 Post Frequency The first thing to look out for is their post frequency. Not only does this show how dedicated they are to their blog, but it also hints at the likelihood of them responding to any kind of pitch. If they have not posted for months, keep them off your list. Audience Engagement The next thing to check out would be the audience engagement—this is especially true unless your only goal is link building. Check if the blog receives comments (and if the blogger responds to those comments) and if they have a strong social presence (do not fall for fake Twitter followers). Potential Reach After you've established that the blogger is both active and has an engaged audience, look at the potential reach that a blog post from them may have. There are many tools for assessing a site's traffic, but our favorite is Compete. Another number to look at is the amount of subscribers that blog has (also a good indicator of audience engagement). Relevance Finally, consider if the blog's subject matter is relevant to your brand's goals. Does the content fit what you are looking for? Does their brand align with yours? If the answer to either of these questions is no, move on. 9 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN1 Final Selection Now that you have a list of bloggers (the number of blogs on this list is completely up to you, though 50 or so is a good amount to shoot for) in your media list, begin collecting data that will help give you your ideal list of prospects. How you do this, depends on the goals of your blogger outreach campaign, but normally you should use a blend of the following metrics: • Traffic: Monthly traffic, % change over month, and % change over year. • Social: Amount of Twitter followers and Facebook fans. • Subscribers: Amount of RSS subscribers. • Influence Klout Score. • Other Ranking: SEOmoz Rank and/or Google PageRank. • Relevance: Relevance to goal/business/brand as expressed by a percentage. Of course you don't have to use all of these and most could get away with using a few of the more important. But it is nice to have a media list full of data on any blogs that you are considering developing a relationship with and can prove to be a valuable resource when pursuing other blogger outreach campaigns. Other qualitative factors like post frequency, niche/blog focus, etc. are welcome as well. If you are looking to do outreach for a consumer product, add in details like whether or not the blogger hosts reviews, giveaways or posts a holiday gift guide which can be their biggest, most heavily promoted posts of the year. 10 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN2 How to Develop Relationships with Bloggers In this chapter, you will learn: • how to do research on chosen bloggers • how to interact with chosen bloggers • how to further utilize your media list If running a blogger outreach campaign is like building a house, then the planning that goes into starting a campaign would have to be the blueprint—making the development of a relationship with the blogger the foundation. Without a solid foundation, not only is it likely to crumble causing the house to fall apart, but when it does, it will leave a mess that will take even more time and resources to clean up. That is why it is very important to make sure that you foster an appropriate relationship with the bloggers that you have selected before contacting them with any kind of pitch. If you reach out too early only to be rejected, you lose all of the time and energy invested, leaving a mess to either clean up and start over or abandon and move on. With that being said, developing a relationship with the blogger is very important— And the first step in doing that? Research. 11 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN2 Do Your Research There are a lot of things that want to know about the blogger so that when it comes to contacting them with your pitch (or whatever you may be contacting them with), not only will you be well prepared, but you will be able to communicate with them in an effective manner that will earn results. First, begin with basic research that you should want to know about the blogger (emphasis stemming from the fact that these bloggers and the people who share their content are going to have an impact on your brand). Pinpoint their vertical and do the appropriate amount of research on their niche (if it is the same as yours, this part should be easy). Find out who their competitors are and if anything is trending on their blogs. Find out what trends are impacting the blog, their niche, their competitors, the cognoscenti and how they are all reacting to them – and if they are reacting differently, find out how and why. Find out as much as you can about anything that you feel my be of use down the line. After all, if you took our advice from Chapter 1, the blogger should be at least somewhat relevant to your niche so naturally, any research done will have a positive spillover. 12 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN2 After you have a good idea of the environment that the targeted blogger blogs in, try and get a better feel for the blog itself. Though you should already have a pretty good idea of what the blogger writes about, try and figure out what their favorite topics are (frequency would be a good indicator here), and the favorite topic of the blog's audience (quantity/ quality of comments would be a good indicator here). One thing to keep in mind is that if the blogger just did a blog post on something, say a review of the best productivity chrome extensions, they most likely are not going to want to do another post on productivity chrome extensions for a while. So it is probably best to skip over them when sending your pitch—at least for now, of course it doesn't hurt to begin nurturing the relationship now. Commence the stalking Now that you know everything there is to know about the blogger and their blog, subscribe and interact. If you did the appropriate amount of research, you probably know all of the media that the blogger uses to promote their content—all you have to do is subscribe to those media. Follow them on Twitter, like them on Facebook and subscribe to their blog. Depending on how many bloggers you are initially trying to develop a relationship with, it may be a good idea to create a Google Reader account (if you don't already have one), create a folder specifically for the bloggers you intend to reach out to, subscribe to their blogs via Reader and then add them to that folder. This makes keeping up with all of the 13 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN2 blogger's content a lot easier by keeping everything in one place. Plus, Reader has a nice feature where it tells you which articles you have and have not read. Once you are subscribed to all of their active channels, the next step is to interact with them. Did you just read a recently published article of theirs that you like? Share it on LinkedIn. See a tweet of theirs that you think your followers would interact with? Retweet it. Have something interesting to add to the conversation on their blog? Gather your thoughts and leave a comment (ideally one that will spark conversation). Put in some real effort to get their attention and begin a relationship with them. One of the best things that you can do is to mention them in one of your blog posts and link to their content (bloggers really love when you link to their content) – this is especially the case if the reason you are mentioning them in a post is because you are writing something in reaction to something that you read on their blog. Remember that these bloggers are people too and the things that would make you feel good (like a blogger writing a reaction post to something you wrote AND linking back to your content) are most likely going to make them feel good as well and will earn their attention. 14 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN2 Keep track of what you do Depending on your ambition, and the amount of resources that you are allocating to blogger outreach, this can become a very intensive process. One that you are not going to be able to keep track of mentally. Luckily, you already have a media list with all of the bloggers that you are reaching out to. All you need to do now is add a column or two that keeps track of all of the touchpoints that you have with the blogger and update it every week or so. Not only will this be a great way for you to keep track of who you are interacting with and through what mediums, but it gives you a chance to review your progress week by week and improve on any areas you are lacking. Now you know how to find and select bloggers to reach out to and how to develop relationships with them so that when you finally decide to reach out them, they will accept your pitch enthusiastically. 15 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN3 How to find Blogger Contact Information In this chapter, you will learn: • ways bloggers prefer to be contacted • 5 most effective tools for finding a blogger's email address • what to do if they don't want to be contacted You now know how to begin a blogger outreach campaign, and how to develop relationships with bloggers, now you will need to know how to find the blogger's contact information. Developing relationships is great, but it would be all for none if you didn't know the appropriate way to contact the blogger. You should already be well on your way to creating solid relationships with several of your targeted bloggers. But now you must embark on a quest to get the bloggers contact information—a feat that may seem easy in concept, but in reality it may be the most difficult—and the most frustrating. How not to End Frustrated The simple truth is that bloggers, especially those who have built a loyal fanbase and readership, are contacted a lot. And unfortunately for you, the person who has worked hard to make sure that the blogger is relevant and will find value in what you are pitching, the majority of the 16 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN3 time these bloggers are contacted by spammers. So to prevent the often ridiculous messages / requests / pitches / other- various-spammy-content that spammers send, they make it difficult to be contacted in hopes that the challenge of finding the contact information will weed out the spammers from the those who are trying to send a serious proposal. Fortunately for you, you have already done a considerable amount of research and might have a good idea of how the blogger likes to be contacted. Not only that, but you might also have a pretty good idea of where on their site you can find their contact information. If that is the case then you are off easy. Just grab their contact information, throw it into your media list and you're all set! Unfortunately for you, it rarely ever works that way. But I do recommend that you attempt to find their contact information on their site before you attempt to find it via any other way. Email Vs. Social In today's day and age, most bloggers prefer to be contacted one of two ways: email or social. The former often receives a better response rate and the latter is usually easier to discover (after all, most bloggers want you to follow/subscribe to them). So, considering how easy it is to figure out a blog's social media contact information, the following five tools are a variety of the most effective at finding a bloggers email address. 17 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN3 Google Search If you know the blogger's name or other information about them like their username (many bloggers choose to blog under a pen name/ username rather than their own), than a simple Google search – and a bit of time going through the results – may provide you with their contact information. Whois Anyone who has experience with hosting will know that this is an excellent tool to look up all of the basic information of a website. Fortunately, most blogs are owned and operated by one person making the information on Whois likely to be the author of the blog. You should be careful with this though, it is also likely that the email listed is their personal and many bloggers may be put off by first contact through their personal email. Rapportive This is probably our favorite way of finding someone's contact information just because it is kind of exciting. Rapporative is an excellent Gmail plugin that gives a short profile of the contact that you are sending an email to. This is useful in finding a blogger's contact information because most of the time people have their email address in similar formats. So, if you have the first and last name of the blogger you can try guessing their email address using common formats and when you get it correct, you will see their Rapporative profile. 18 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN3 Spokeo Anyone that has ever heard of Spokeo knows that it is an very effective (albeit creepy and slightly disturbing) way of finding any and all information on the interwebs about a person. Note: You do need to upgrade to a membership if you wish to see email addresses. TinEye Finally, after you have exhausted all of your other options, and you happen to have a picture of the person (say a Facebook, LinkedIn, Twitter, or author profile picture), you can try to use TinEye. TinEye is a tool that allows you to upload an image of someone that they will then try to match against other images on the Internet. It is a bit temperamental in its effectiveness, but is definitely worth the try. And there you have it, a variety of the most common tools used to find a blogger's contact information. There are a few other tools like Jigsaw, Pipl, and PeekYou that are fairly effective, though all are pretty basic look up services (Data.com's Jigsaw is a little different where you can't get a prospect's contact information until you offer up contact information of another). What if They Don't Want to Get Contacted If you can't find the blogger's email address using any of the above tools, chances are he or she does not want to get contacted via email. So, keep on developing your relationship with them through social channels and contact them through one of those or, if there is one, the contact form on 19 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN3 their blog. Of course, creativity is welcome here as well – maybe add a call to action to a specific blogger that you really want to pitch to and link to their content. That would certainly get their attention! 20 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN4 How to Pitch to Bloggers In this chapter, you will learn: • 10 things you should always do when pitching to bloggers • 5 things you should never do when pitching to bloggers So far you learned how to put together a well organized media list with all of the bloggers that you have chosen to reach out to, along with the bloggers contact information. In this media list, you should also have the progress that you have made with each of these bloggers in terms of the relationship you are trying to build with them. And if think you are ready to finally reach out to the bloggers with your pitch (or whatever else you wish to collaborate with them on), you should have the confidence that the relationship you have been trying to build with them is a solid one and you feel like proceeding will lead to a success. If you believe that all of these things have been successfully completed, feel free to continue. When pitching to bloggers there are some things that you should always try to do, and some things that you should never to do. What You Should Always Do When Pitching to Bloggers Handshake Know how they want to be pitched. You may already have this information in your media list. Otherwise, you may have to do a little 21 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN4 digging on their site. If you can't find any mention of this, go with email, that usually garners the best results. Make it personal. Remember that you are pitching to another person, a person that wants to feel like a real person. So, greet them with their name, you don't want them to think that they are just one more person in a thousand blogger email blast. In fact, that is one of the worst things to happen as the blogger will most likely shut down at that point. BlueGlass suggests reading the pitch aloud after it is finished. If it doesn't sound genuine to you after that, chances are the blogger will feel the same way. Be honest & transparent. Don't even try to lie to the blogger. Really, just don't do it. It won't work. If you are part of an agency, let them know. If you are a marketing/PR professional for a brand, let them know. Or if you are just another blogger or owner of a website, let them know. Even if the blogger doesn't realize you aren't who you say you are at first, they eventually will. Additionally, remember that ideally this will be the beginning of a relationship that lasts longer than a single blog post or feature. Have a simple and to-the-point subject line. A simple subject line that doesn't sound salesy and gets to the point is best here. One article, The Anatomy of the Perfect Pitch, even goes as far as saying that the best subject line is as as simple as "Pitch: _____." 22 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN4 Begin (and end) politely. What would turn the blogger off quicker than a pitch that sounds templated and impersonal? A pitch that is polite, aggressive and arrogant. It doesn't matter if you are pitching to TechCrunch or a small blog with less than a thousand uniques a month, treat them all with equal respect and it will pay in dividends. Try to micromarket as much as possible. Yes, we have already mentioned this a few times, but it is one of (if not the most) the most important things. Try and make the pitches as personal and customized for that specific blogger as possible. This is very important and anything that sounds remotely templated will be put in the trash quicker than I-don't-even-know-what. Remember to deliver value. Keep in mind that when pitching the blogger, it is not about you, it is about them. They are trying to be successful as well and chances are they care deeply about their blog. That means that they aren't going to want to engage in anything that is not mutually beneficial. You must be able to explain why what you are pitching is going to help their blog, deliver value to their readers, and make it a more awesome place to be on the web. If your content does especially well on social networks, providing the blogger with some social proof be a great thing to do here. Exhibit readership. If you have been reading the previous posts (and following the points made in them) then you have been actively reading the blogger's work. You know what they have written recently, you know what they like to 23 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN4 write about, and you probably have some kind of opinion on their work. This is awesome. Let them know about it. Bloggers love to hear that what they are writing isn't just published and then lost in the noise of the vast interwebs. Make it easy for the blogger. The last thing a blogger wants to do is a lot of work for no reason. Remember that you are asking them to do something for you in your pitch. So make it easy for them! Provide them with any relevant links or articles or information that you mention and they might need. You might also want to consider providing them with something to share. Not only is this making it easier for the blogger, but you are also taking further steps to ensure that what you providing will create and deliver value. Be real. It is very important to remain polite and it is also important to act professional. But that doesn't mean that you can't show a little personality. Not only will this help with sounding genuine, but it will help to differentiate you from the crowd, make a lasting impression, and prove that you aren't some boring robot cranking out outreach emails. And yes, I realize that may be redundant but I feel that point should be reiterated. And those are all of things that you should always try to do when pitching to the blogger. Yes, I realize that the list is lengthy and that it may be difficult to do all of those things without coming off as overly loquacious, but the ability to be concise is an art and may take a bit of practice before you begin to feel comfortable and see real results. 24 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN4 What You Should Never Do When Pitching to Bloggers Don't begin with yourself. You should never begin the pitch with yourself. Don't begin listing the goals that you have and how what you are asking of them will help your brand. Chances are the blogger doesn't care or has heard the same ol' song and dance from a dozen other PRs earlier in the week. Don't be arrogant. Sounding arrogant and acting entitled is a huge turnoff for bloggers receiving the pitch. They are in the position of power and it is their blog that you want coverage on. If you sound entitled and assume that they will want to share your content, chances are they won't. Don't sound desperate. This is another good tip that we got from BlueGlass. You want to try to refrain from listing all of the possible ways that you could collaborate with them and how any publicity would help exponentially. Though you may be able collaborate with them in several different ways and it may be an incredible boost to your business, try and remain focused and under control. Don't add attachments. Okay so before you jump to conclusions about how this slightly contradicts point number nine realize that one, this is speaking more towards first contact with the blogger and two, there are other ways of giving the blogger something to share without using attachments. If you really must do it, use some links—but do so sparingly, overzealousness will not work in your favor. 25 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN4 Don't be overexuberant. Though this should go without saying, the point still must be made. Any pitches that could be described as overexuberant most likely sound too salesy, which is something that you don't want to do if you wish to sound genuine. That means that you should leave out the exclamation marks!!!, WORDS IN ALL CAPS, and the ~ overly cre8ive ~ subject lines. We realize many of the points that are in the never category are common sense, but you would be surprised how many people forget them. With the advent of new SEO practices, there is a lot of talk that focuses on writing for your readers rather than only focusing on optimizing for search engines. Well the same applies here. Put yourself in the bloggers shoes. What would it take for you to actually take the pitch seriously and respond to it? Of course there are always going to be bloggers who shut down even the most trenchant inquiries, but for the most part, most welcome new opportunities. Many of these best practices focus on putting the blogger first and delivering value. And that is the way it should be. If there is nothing in it for them, then why would they respond? Also remember that ideally, this is the beginning of a relationship that will be mutually beneficial for (hopefully) an extended period of time. So treat it that way. If you approach this digital relationship the same way that you would and in- person relationship, we are positive that you will receive better results than you would otherwise. 26 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN5 Concluding Your Blogger Outreach Campaign In this chapter, you will learn: • how to stay engaged with the already posted post • why it's important to say thank you • how to assess the success of your campaign By now you should have gotten a few responses from your targeted bloggers. Although that is definitely worth celebrating, we are not done yet. There are still several things that should be done to properly assess the effectiveness of your campaign and to ensure that you keep the new relationships with the bloggers going. Stay Engaged First off, if the blogger has already published the article then it is important to stay engaged with the post. Respond to any appropriate comments, track the post's performance, and engage with it on all channels that it was promoted. Not only does this ensure that the post gets the maximum amount of reach, but it shows the readers and the bloggers that you truly care about its success—something that shouldn't be too far from the truth considering the amount of work that you have put in thus far. This also allows you to have some control over the conversation and gives you a chance to further promote yourself. 27 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN5 Thank You Note After the dust has settled, you must do something very important. You must follow up with the blogger and thank them. Though this may go without saying for many of you, it is a vital part of blogger outreach that some do forget. It doesn't matter if they angrily rejected your post or happily accepted it, you should thank them either way—especially if its the latter. Of course if they did accept it, it would also be beneficial to lay down the groundwork for a continued relationship so that the next time you have something that would be perfect on their blog, they are only an email (or phone call or tweet) away. And depending on how well you develop the relationship, there is the potential to create a brand ambassador, one that will be excited to share any news about your awesome brand at the drop of a hat. Assessing Your Campaign's Success Now that the post has been published, you have engaged with it throughout the peak of it's digital life, and you have properly followed up with the blogger, it is time to see how successful your campaign was. Though this depends completely on the goals that you set in the beginning of your campaign, there are some key metrics that are worth identifying for every post and the campaign as a whole that can act as a benchmark for all future campaigns. For this, we would suggest beginning another spreadsheet that you will use to track the success metrics of this and all future blogger outreach campaigns. 28 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN5 For the campaign as a whole • The percentage of bloggers that responded to your pitch. • The percentage of bloggers that actually published something for you. • The amount of bloggers that you didn't pitch to that reacted to the story. The total potential reach. • The amount of links that you received to your site • Other relevant qualitative factors like whether or not the bloggers you thought were most likely to publish your pitch actually did. For the individual blog posts • The amount of comments the post received and the general sentiment. • The amount of shares that the post received on all utilized social channels. • The amount of traffic you received due to the post. • Other on-site engagement metrics of the referred traffic. These are just a few of the basic things that you can track to judge the effectiveness of your campaign. Also, don't forget to factor in the amount of traffic or social shares that the individual blogs normally get individual blog posts. You don't want to write off a particular blog because they didn't do as well as one that gets ten times the traffic. You also want to be sure to analyze all your data and see if you can identify trends. Did a pitch fail miserably with some types of bloggers where it passed with flying colors for others? See if you can figure out why. Did your story resonate particularly well within a certain niche where there was practically no engagement in another? Find out the reason for 29 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGN5 it. If you are really perplexed, try asking the blogger why they rejected it, chances are they will happy to provide you with some constructive criticism. As with most things, it takes practice and with time hopefully you can understand what works well with certain bloggers, niches and audiences—ultimately allowing you to deliver the most value to each type of blogger. 30 www.zemantamedia.com
BLOGGER OUTREACH CAMPAIGNConclusionAnd that is it! You are officially done your blogger outreach campaign (orat least you have all of the information to begin a successful one). As afinal note, it is important to remember that the success of your campaigndepends a lot on how much value you can provide to the blogger andtheir audience because in the end, that's really what the blogger caresabout. If you can tell a good story that is creative, original and valuableto the target audience, then what blogger wouldn't accept that kind ofpitch?Also, if you decided to begin an outreach campaign because of this whitepaper, we would love to hear about how it turned out and if any of theadvice provided worked particularly well. 31www.zemantamedia.com
Opportunities for Bloggers ProgramTools• Google's Blog Search Tool• Alltop• BlogCatalog• BlogDash• GroupHigh• Technorati• Fake Twitter Follower Checker• Compete• Amount of Blog Subscribers• Followerwonk• Google Reader• Whois• Rapporative• Spokeo• TinEye• Jigsaw• Pipl• PeekYou 32
Opportunities for Bloggers ProgramResources• Why Digital Marketing is a Tactic, Not a Strategy• 10 Tips for Better Blogger Outreach• How Do You Interact With Bloggers?• 4 Pitches That Any Respectable Blogger Will Always Ignore• The Anatomy of the Perfect Pitch• Blogger Outreach: Three Steps to a Successful Program• The One Thing Killing Your Blogger Outreach• 10 Ways to Build Strong Relationships with Reporters and Bloggers 33
Opportunities for Bloggers ProgramContactThank you for reading! We hope you found this Zemanta Guidevaluable and helpful. We'd like to hear from you if you decide tofollow it.For further information on Zemanta, please contact:Tin firstname.lastname@example.com 34
Opportunities for Bloggers ProgramAbout ZemantaContent to bloggersZemanta brings articles, images and websites to bloggers. It matches text with publiclyavailable content and displays it right in the creation tool as it is being written. It works withinWordPress, Blogger, Typepad and Tumblr.Authors to peersZemanta creates connections between writers who write about similar topics. It buildsservices that help with content research as well as promotional tools that extend contentreach and facilitate communication between authors.Publishers to marketersZemanta explores ways of connecting content creators to content marketers. We createrelationships that bring revenue to independent publishers and exposure to advertisers.Users can join programs that sponsor creation and award quality content.Zemanta onlinewww.zemanta.comwww.zemantamedia.comZemanta Blog: www.zemanta.com/blogZemanta Support Center: support.zemanta.comFacebook page: www.facebook.com/ZemantaTwitter: @zemanta 35


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Maxïmo Park
If Franz Ferdinand is the Oasis of the current dance-punk movement, churning out effortlessly populist singles; and Bloc Party is the Blur responsible for the genre's artier, more sophisticated studio creations; then Maxïmo Park has emerged as the present-day equivalent of Pulp supplying a much-needed bridge between unbridled hedonism and academic insularity. The Newcastle-based band has already distinguished itself with two stunningly realized singles -- "Apply Some Pressure" and "The Coast Is Always Changing" -- which take the movement's hallmark stutter-stop guitar attack as a starting point and augment it with Lukas Wooller's bold, buoyant keyboard lines. The rest of A Certain Trigger isn't as revelatory as Franz Ferdinand's or Bloc Party's debut albums, but there's something to be said for filling in the gaps.
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Paws And Claws: Pet Vet Answers for PC - WindowsHome / PC - Windows /
Game Questions & Answers (Q&A) service lets you ask questions about video games for game consoles or PC games. So ask your Paws And Claws: Pet Vet question for PC - Windows and get answers from real gamers or answer questions and share your insights and experience with the rest of the gaming community.
- Developer: Valusoft
- Publisher: Valusoft
- Genre: Strategy Breeding/Constructing
- Release: Feb 13, 2006
- ESRB: Everyone
Game Question & Answers
Fields and meadows
How do you get to the fields and meadows? i can't seem to find them. i have found the sign but still can't find the fields or meadows themselves even with the horse.
Answer from: Guest
The sign is by a train that leads to the fields and meadows. but you need to unlock it first.
how do i enter a cheat code??
Answer from: ...
There is a glitch in the game you have too go too www.valusoft.com and download the patch.
Answer from: LuffinVet1210
The game was made with an error. You have to go to valusoft.com and download the patch, but after you do you have to start a new game. One sign that it worked that Ive noticed is that in the small animal home they now each have their own broom. Good luck :)
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