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In a bid to tackle iron deficiency in Cambodia, it was discovered that...
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Social listening is often portrayed as a tool for the marketing department – enabling organisations to monitor sentiment about the brand and their products and services. But it can deliver much more.
Top features
How can social listening support marketing programmes and promotions?Experts share advice on the use of listening tools to aid marketing.
Online dispute resolution: What you need to know before ODR legislation is enforcedEU legislation will require etailers to implement ODR measures next week.
Single customer view: What are the biggest barriers and how do we overcome them?A look at the top challenges and opportunities to solve them.
Editor's note
Editor's choice
- How to turn a one-time buyer into a lifetime buyer
- Measuring customer effort: Is it time we moved on from Net Promoter Score?
- What lean philosophy teaches us about employee engagement and the customer value chain
- Five clever ways to enhance the mobile user experience
- Three ways to harness data insights for better customer journey mapping
- Measuring customer effort: Is it time we moved on from Net Promoter Score?
- Call centres: Simply solving a problem isn't enough for three-quarters of your customers
- Brands need to restore faith in customer reviews - report
- Crimson Hexagon Introduces Image Analysis to Measure Share of Eye within its Social Analytics Platform
- Investing in a CRM solution? Wait...and first read these 9 pointers

subset: commoncrawl


text:
Kurt Cobain's Daughter, Frances Bean, Pays Tribute to Her Father In Photo
Kurt Cobain and Courtney Love's daughter, Frances Bean, paid tribute to her late father in a recent Twitter post.
Kurt Cobain and Courtney Love's daughter, Frances Bean, paid tribute to her late father in a recent Twitter post.
Nobody ever set out to be a grunge icon — at least nobody who actually became one.
Courtney Love has landed another acting gig, taking on a recurring role in the FOX mid-season drama 'Empire.'
For such a publicly recognized rock star as she is, you'd think we'd know everything there is to know about Courtney Love.
Love says that the majority of tracks on the Pumpkins' 1993 album 'Siamese Dream' are about her.
If they had a sitcom, it could be called 'Love, Marilyn Style.'
Courtney Love's memoir is not progressing to her satisfaction, but she did offer some hope for a potential reunion of Hole's classic lineup.
Simply put, do not mess with Courtney Love or you might face her wrath.
Kurt Cobain's widow admits to squandering away a lot of the money she's made from her share of the Nirvana fortune.
When you think of responsible financial decision-making, Courtney Love definitely shouldn't come to mind -- but this is a little staggering even for her.
If there's a Hole-sized hole in your heart, you're gonna need to fill it with something else.
Courtney Love claims that she's also very open to Kurt Cobain's Nirvana bandmates and daughter Frances Bean Cobain also being involved as well.


text:
12 years of experience
Accepting new patients
12 years of experience
Accepting new patients
3655 Mitchell St
Loris, SC 29569 Phone number & directions
Loris, SC 29569 Phone number & directions
License & Identifications
A medical license is required for a doctor to practice medicine in a particular state. Requirements vary by state but most require, at a minimum, post-graduate training in the doctor's specific specialty. An NPI number is a national identifier unique to an individual health care provider and is managed by the Center for Medicare & Medicaid Services (CMS).
Learn more about Dr. Fady Grace:
View the full profile to get information on:
- Qualifications
- What's important to you
View full profile
Patient Reviews
Patient comments (0)
The overall average patient rating of Dr. Fady Grace is Excellent.
|Patient Ratings
|Courteous Staff
|Accurate Diagnosis
|Bedside Manner
|Spends Time with Me
Specialties & Research
Dr. Fady Grace, MD is board certified in Internal Medicine.
Education & Awards
Dr. Grace graduated from Ain Shams University, Cairo.
Dr. Grace has 3 hospital affiliations:
- Waccamaw Community Hospital
- Loris Healthcare System
- Georgetown Memorial Hospital
Home > Find an Internist > SC > Loris Internists > Dr. Fady Grace, MD
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- Additional Information
- Dr. Fady Sabry Grace MD is a male Internist, has 12 years of experience and practices in Internal Medicine.
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- Dr. Fady Grace has 1 office location.
Dr. Fady Grace practices Internal Medicine near Loris, SC.
See Loris Internists.


text:
Facebook's Latest Great Leap Forward Part Of A Proud Corporate Tradition
It seems like Facebook makes changes every few months and doesn't respond to consumer complaints.
By now, many of us have seen Facebook's latest round of changes. My morning commute was compromised on Wednesday because I couldn't access my usual traffic reports on my Facebook page.
After some research, I found some ways to get rid of a few features that were making me crazy like the real-time ticker. Yesterday, my colleague Dana Farrington shared her thoughts about Facebook's changes and some of these helpful hints.
The changes (and my frustration) prompted a discussion around my desk at work about what other companies have forced unwanted changes on the public.
What happens when companies make changes that consumers don't want, didn't ask for and want things changed back?
Click on the slideshow to see who were the biggest offenders and what companies bowed to public pressure.
Hide caption2011: Facebook Insitutes New Round Of Changes To User Pages. The changes included a real-time ticker and new ways to personalize your page. The Facebook blog says of the changes, the "News feed will act more like your own personal newspaper." The company also announced new partnerships for music, movies and TV. You'll be able to see which movies and TV your friends are watching, what music they're listening to and what news items they're reading.Paul Sakuma/AP
Hide caption2011: Netflix Separates Its DVD, Streaming Business. Internet video streaming has become a priority for Netflix. As a result, it has raised prices by as much as 60 percent. Recently, the company announced it will break off its DVD mail service as Qwikster. Netflix CEO Reed Hastings apologized for the way the company communicated earlier price changes but not for the hike itself. I decided to simplify to just streaming and walk to Red Box for more recent DVDs. And if Netflix doesn't get more current releases quickly, I won't be streaming anymore either.
Hide caption1985: The Coca-Cola Co. Replaces The Original Formula For Its Soft Drink. The consumer backlash was so great that Coke was forced to bring back its original recipe and brand it Coca-Cola Classic. Many people believe the change was a marketing ploy because the company made millions off changing back.Marty Lederhandler/AP
Hide caption2006: Sesame Street Has Cookie Monster Eat Fruits And Vegetables. Sesame Street decided to start airing Healthy Habits For Life segments. Cookie Monster explained that his new philosophy was that cookies were "a sometimes food." PBS Viewer Services responded to viewers' concerns with an email saying the show had no plans get rid of Cookie Monster, and he would continue to obsess over the cookie, but would also eat fruits and vegetables. It's great to promote healthful eating habits, but can't Grover or Ernie do it?Sesame Workshop, Richard Termine/AP
Hide caption2010: The Gap Decides To Change Its Logo. According to company spokesperson Louise Calagy, the new logo would be "classic, American design to modern, sexy, cool." A week later, The Associated Press reported that the casual wear chain was reverting to its original logo. The new logo irritated consumers, who complained about it online. Gap North Amercam President Marka Hansen said Gap didn't handle the change correctly and missed an opportunity to have shoppers offer input.
Hide caption2009: Tropicana Debuts New Packaging. Owing to a huge customer backlash, the company was forced to return to its original packaging. According to Neil Campbell, the president of Tropicana North America: "We underestimated the deep emotional bond [of the brand's original logo]." Unfortunately, this lack of understanding led to my father-in-law's breaking up with his girlfriend over the changes to the orange juice container. Seriously, it was the straw that broke the camel's back.
Hide caption1999: Actress Kerri Russell Cuts Her Trademark Long, Curly Hair. Russell starred in the series Felicity. She went along with show producers' idea to cut her hair after her character had a rough breakup. The show's ratings declined and never recovered, and whether the show's moving to Sundays or the haircut was to blame was never determined. TV Guide ranked the haircut as No. 19 on its "25 Biggest TV Blunders" list.
Hide caption2011: George Lucas Releases A Blu-ray Box Set Of The Six Star Wars Films. Many fans are urging a boycott of the set because Lucas made unwanted changes, including having Darth Vader scream "Noooo!" when he kills Emperor Palpatine. One review on Amazon.com says: "Adding Vader's 'Nooo!' is just going too far." As someone who missed the key scene in the movie theater when Darth Vader told Luke Skywalker he was his father because I was 7 and had to go to the bathroom, I can relate ... a little.Kent Phillips/AP
Hide caption2011: University Of Maryland Debuts Its New Football Uniforms. According to the Two-Way's Eyder Peralta, the unveiling was met with a lot of disappointment. Some of the Twitter reviews from sports celebrities: "OH GOSH! Maryland uniforms #Ewwwwww!" (NBA star LeBron James) and "Man university of Marylands football team have some ugly jerseys lol" (soccer star Freddy Adu). If you want a closer look, the university is still auctioining off the matching gloves and cleats from this ensemble.Rob Carr/Getty Images
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Vertex Pharmaceuticals Senior Scientist Interview Questions
Interview Experience
Interview Experience
Getting an Interview
Getting an Interview
Interview Difficulty
Interviews for Top Jobs at Vertex Pharmaceuticals
- Intern (4)
- Senior Scientist (3)
- Associate Director (2)
- Clinical Trials Associate (2)
- Human Resources (2)
- Operations (1)
- Intern Chemist (1)
- Business Development (1)
- Senior Research Associate (1)
- Senior Research Scientist (1)
- Group Leader (1)
- Finance (1)
- Scientist (1)
- Scientist II (1)
- Research Fellow (1)
- Research Scientist I (1)
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- Engineering (1)
- Clinical Manager (1)
- Network Engineer (1)
- Director, Information Technology (1)
- Medical Director (1)
- Therapeutic Specialist (1)
- Postdoctoral Position (1)
- Interview (1)
- Docketing Specialist (1)
- Legal Administrative Associate (1)
3 Candidate Interview Reviews Back to all InterviewsSort: Popular Date Difficulty
Helpful (4)
Senior Scientist Interview
I applied online. The process took a week – interviewed at Vertex Pharmaceuticals (Cambridge, MA) in August 2012.
Online resume submission followed by HR email and 20min phone interview. Then phone interviewed by the hiring manager for 30min. Arranged 1-day on-site interview with presentation. had dinner with the hiring manager. Evrything seemd went OK.
I have to say that the arrangement (lodging, meals, travel, etc) for the interview was quite well. Most interviewers are nice. I rate my expereince 'very positive' till the end of the interview day. However, after that, neither the HR nor the hiring manager returned my email or contacted me regarding the results. I was reminded to followed up with the HR after 2-4 weeks after the interview by a director during the interview. But when I politely asked for updates (after 4 weeks), NO RESPONSE! They should let the candidate know their results, even the answer is no. This makes me feel not being respected. and leaves me with bad feelings, and I rate them as 'negative'.
Interview Questions
- An unexpected scientific question at presentation, which I didn't address quite well. Answer Question
Other Interview Reviews for Vertex Pharmaceuticals
Helpful (3)
Senior Scientist InterviewNo OfferAverage Interview
interviewed at Vertex Pharmaceuticals in January 2012.
Received a phone screen from the HR after submitted the CV. It was the typical phone screen process: why us; how did you know this position; what's your expectation; any concerns. The screen also went through the CV and asked a few questions about the skill sets and ended with a summary of their typical hiring procedure.
Interview Questions
- Why do you want to leave your current position? Answer Question
Helpful (1)
Senior Scientist InterviewNo OfferPositive ExperienceAverage Interview
I applied through an employee referral. The process took 1 day – interviewed at Vertex Pharmaceuticals (San Diego, CA) in August 2010.
The interview was low key, probably due to the size of the site. People were curious and personable, most were a pleasure to talk with. The site had a good "vibe" and people seemed to enjoy working there. Communication after the interview has been severely lacking, despite offers to answer questions regarding the position/company.
Interview Questions
- Why are you leaving your current position Answer Question


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Market News
China sets 7.5% growth target
Wed, 05 Mar 2014 10:27:54 GMT
The 7.5% growth target was set by China for 2014 during the Communist Party's annual meeting. This makes it much harder to achieve other goals, such as tight control of credit risks >>
Read more
Won advances as easing Ukraine concerns support risk demand
Wed, 05 Mar 2014 10:18:29 GMT
The Won advanced the most for a week as signs of easing Ukraine tensions boosted investors' interest in riskier assets. Stocks climbed - with the Kospi Index gaining 0.9% and the >>
Read more
Asian stocks advances since easing Ukraine tension weakens Yen
Wed, 05 Mar 2014 08:57:33 GMT
Asian stocks climbed for a second day since President of Russia, Vladimir Putin, stated the tensions in Ukraine will not immediately escalate. China shares slipped on concerns the country will face the problem >>
Read more
Gold falls from 4-month high as Ukraine tensions eases
Wed, 05 Mar 2014 08:56:15 GMT
Gold fell from the strongest level in four months since tensions between Russia and Ukraine eased, curbing wealth protection demand. Bullion for immediate delivery traded at $1,332.81 an ounce as of 8:39 a.m. >>
Read more
Aussie strengthens versus majors since economy develops
Wed, 05 Mar 2014 08:19:27 GMT
The Australian Dollar advanced versus all of its major peers after the report showed the economy expands; in the meantime, the common currency weakened against the Yen. The Aussie gained 0.1% to 89.56 >>
Read more
U.S. shares gain with S&P 500 rising to new record
Wed, 05 Mar 2014 06:13:20 GMT
Wall Street shares increased on Tuesday trading session as the benchmark stock index Standard & Poor's 500 Index rebounded to its highest level all-time from the largest monthly loss after >>
Read more
Brent falls after rising yesterday on Ukraine's easing tension
Tue, 04 Mar 2014 17:30:00 GMT
The European benchmark Brent crude slipped on Tuesday session after rising notable yesterday as the Russian Federation entered Ukraine's Crimea peninsula, however war conflict is unlikely to happen according to >>
Read more
WTI slips as Russia-Ukraine tension eases
Tue, 04 Mar 2014 17:29:51 GMT
West Texas Intermediate oil declined on Tuesday trading session falling from the strongest level since September on speculation that the escalating geopolitical tension between the Russian Federation and Ukraine is >>
Read more
U.S. stocks strengthen
Tue, 04 Mar 2014 15:45:21 GMT
U.S. stock-index futures gained, predicting the Standard & Poor's 500 Index will recover from its weakest point for a month, since the president of Russia, Vladimir Putin, said he'd only >>
Read more
Yen drops most in two weeks since Ukraine risks ease
Tue, 04 Mar 2014 15:43:09 GMT
The Japanese Yen fell to the lowest point in two weeks against the Dollar since president of Russia, Vladimir Putin, stated that no direct necessity is needed to send forces >>
Read more
WTI drops from 4-month high along with Brent amid Ukraine tensions
Tue, 04 Mar 2014 15:41:34 GMT
West Taxes Intermediate along with Brent crude fell from the strongest levels in four months on speculation the heightened tension between Ukraine and Russia will hardly result in destruction of >>
Read more
Spain's import price index falls for 11th straigth month
Tue, 04 Mar 2014 14:09:59 GMT
Import prices in Spain declined in January falling for the eleventh consecutive month, the latest report published by the statistical office Ine unveiled on Tuesday. According to the report, the >>
Read more
U.K. construction sector growth eases in February
Tue, 04 Mar 2014 14:09:28 GMT
Construction sector in the United Kingdom accelerated in February with the pace of growth exceeding economists' projections, however it slowed down since January, the Markit Economics unveiled on Tuesday. According >>
Read more
Gold falls from 4-month high since Russia military training ends
Tue, 04 Mar 2014 14:09:11 GMT
Gold dropped from the strongest level in four months when a report showed the Russia military trainings ended in its western region, thus lowering haven demand. Bullion gained 2.1% yesterday since Ukraine stated >>
Read more
European shares rebound as Ukraine tension eases
Tue, 04 Mar 2014 14:07:05 GMT
European equities increased on Monday trading session rebounding from the largest loss in almost five weeks recorded yesterday amid speculation that geopolitical tension in Ukraine's Crimea peninsula may not lead >>
Read more


text:
Why can't there be a sequel to The Bouncer?
I know a lot of reviews for The Bouncer were unfavorable. I know that not a whole lot of people played it. I know the gameplay and the length of the game wasn't exactly the best. But damn it, The Bouncer's story was really cool. The story may have been presented within only about 2 hours of gameplay, but I think it was one of the best ones out there. There is a huge shocker, really huge, which will shake you and hold you with your mouth hanging open. It's that big. Maybe the plot twist is so shattering because it came unexpected. (I didn't expect this game to have a plot twist.) Maybe it was because it happened so fast. Maybe it's because it happened so naturally, without any building up. Or perhaps because it happened innocently. But I'm telling you, when you see it, you won't think of this game as just another mediocre short game with big production values. The game's story is really good- believe me.
Without revealing anything, I will say that The Bouncer can have a sequel. The biggest strength it had was its characters. It is incredible to say that within 2 hours of gameplay and cutscenes, you get to care about the characters and their outcome. The good thing about this game is that you HAD to play it at least 3 times to get the whole story. The 3 different player characters all have their own agenda and mysterious past. These characters can be fleshed out more in another game or even games. These and the other characters in the game deserve at least a sequel. If they can make a longer game, bigger and better surroundings, and a bigger fighting move list, I'm sure that people will pay attention to this game.
The game's fighting engine was pretty good for my opinion. I'm not a fighting-game fan, but this game is kind of like Shen-mue, in which you don't have to like that particular genre to enjoy the game (just like you don't have to like RPGs to enjoy this and Shen-mue). And I think that even fighting -game fans will get a kick out out this game. The fighting is done through high, medium, low, and jump attacks. But the difference is that within the four areas of attack you have 3 different moves. And not only that, but you can buy new powerful moves with the experience points you earn which you use by pressing some button combos.
Now the main reason I am writing this is for that anyone that reads this goes and rents or even buys the game. I only rented it three years ago, but after playing it, I knew I had to own it. So at least rent it if you can find it so you can see what I mean at least. You will find it new for a discount price since it came out three years ago if you look hard enough. Or you can just get it used at EB Games or GameStop or any other video-game store. CHECK IT OUT!!! Maybe then Square Enix will release a sequel. And even without a sequel, the game alone warrants a play through (or three). You will still enjoy this game without a sequel because it ends with an open enough ending (think of it like Ico's ending). But of course, if enough people check this game, we may know what happens next......


text:
Gallery: Life Cycle Assessment Proves Electric Vehicles are a Cleaner C...
A report released earlier this month took into account the entire life cycle of hybrid, electric and gas powered cars — analyzing everything from gathering resources to disposing of used vehicles — and revealed definitively that hybrid and electric vehicles are greener from a whole systems approach. The report discovered that although the emissions created during the manufacturing and disposal of hybrid and electric vehicle battery parts is higher than that of gas powered vehicles, their lower operating emissions more than make up for that difference. From start to finish the hybrid and electric vehicles come out on top — or rather on the bottom of the emissions scale — and they are much more friendly to the earth when all is said and done.
1 Comment
caeman June 23, 2011 at 8:19 am
I don't think any of us are surprised that over the life-time of the vehicle, it will end up being cleaner than gas and diesel cars. But at what cost does this CO2 reduction come to the owner's wallet is what I want to know; after 15 years on the road and 100,000 to 200,000 miles or more of driven life.
follow inhabitat on:
186 Comments >
19-Year-Old Develops Ocean Cleanup Array That Could Remove 7,250,000 Tons Of Plastic From the World's Oceans
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FDA finds majority of herbal supplements at GNC, Walmart, Walgreens, and Target don't contain what they claim - instead cheap fillers like wheat and soy powder
- 25 Comments >
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411 Comments >
BACK TO SCHOOL GIVEAWAY: Enter to Win a HP Pavilion dv6 Laptop and Green Prize Package (Worth $1155!)
- 392 Comments >
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LAST CHANCE: Enter to Win a Voltaic Laptop-Charging Solar Backpack Filled With Green School Supplies (Worth $500)!
281 Comments >
GIVEAWAY: Enter to Win a Sloan AQUS Grey Water Toilet System That Recycles Your Sink Water (Worth $189)!
- 247 Comments >
240 Comments >
LAST CHANCE: Enter Inhabitat's Back To School Contest to Win $250+ of Green Goodies Including a Voltaic Solar Backpack (Worth $129)
- 229 Comments >
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Jill FehrenbacherAvocados are one of the wonderful fruits of summer. High in nutrition and flavor, nothing signals the start of summer like a zesty lime guacamole dip with tortilla chips. The next time you're making guacamole or slicing an avocado for a salad, try savingREAD MORE >
Jill FehrenbacherYou've all heard the tired mantras about changing your lightbulbs and recycling at home in order to save the planet - are you yawning yet? Many consumers think that going green is a gesture of self-sacrifice that often comes at great expense and inconvenienceREAD MORE >
Yuka YonedaIt's amazing to think that just a few years ago, many people thought of LEDs as nothing more than the tiny red lights in our laser pointers but my, how the times have changed! With more and more people realizing the energy-efficiency benefits of LED lighting,READ MORE >
Yuka YonedaWINDOWHOP It's easy to get depressed when your work schedule has you getting less sun than Edward Cullen (you've got the sickly pallor to match and it's not nearly as sexy on you). If you're lucky enough to at least have a window in your workspace, openREAD MORE >
Diane PhamCutting back on your energy usage is one of the best ways to bring down your electricity bill. But did you know that making simple changes to not just your wattage consumption but the way your home retains and expels air can dramatically transform the wayREAD MORE >
Jill FehrenbacherDid you know that there are wolves living near you in almost every state in the country? Sadly most of these wolves are not living in the wild, but in wolf sanctuaries, which are conservation organizations set up to protect them and help grow their populationREAD MORE >
Yuka YonedaNamba Parks was conceived when Osaka Stadium closed down, presenting a great redevelopment opportunity for a new commercial district right next to the Namba Train Station, which is just one stop away from Kansai Airport. Since it's one of the first placesREAD MORE >
Beth BuczynskiTop image: A child is put to work at a militia-run mine in Watsa. © Marcus Bleasdale/National Geographic Captured during a 2004 visit to the war-torn Democratic Republic of Congo, Bleasdale's images "tell the story of the country's mineral resourceREAD MORE >
Yuka YonedaBANANAS You might have heard that bananas are favored by athletes because they contain potassium and it's that same reason that makes them great hangover cures. When you're hungover, your body has lost a lot of potassium that needs to be replenished, so eatingREAD MORE >
Yuka YonedaImages © Graham King "The shopping cart tree symbolizes both generosity and abundance, as well as acknowledging those less fortunate where their whole world may be housed in a cart. We see shopping carts every day and take them for granted. IndividuallyREAD MORE >
Jill FehrenbacherTIP 1: Wrap Your Home in Insulation - "The More, The Better!" Proper insulation is probably the most important factor you can control in creating an energy-efficient home. I always say insulation is like chocolate, the more you have, the better! On average,READ MORE >
Kestrel JenkinsWhile conjuring up comfort in the home seems like a basic principle, it's a far more complex process for architect & remodeling guru Sarah Susanka, who believes that comfort can significantly influence the sustainability of your personal abode. WithREAD MORE >


text:
Articles tagged tribal
9 Sep 2013 // 3:01 AM
Akin to chant or ritual, this hypnotic post-punk conjures a sameness at times that fails to belie its variety and subtlety. Red Temple Spirits summons up voices as an electronic shaman.READ more
//Mixed media
Colette Carr "Static" (video) (Premiere) // Music
House of Blondes "First of July" (audio) (premiere) // Music
Digisaurus 'No More Room For Love' (EP stream) // Music
Eszter Balint 'Airless Midnight' (album stream) (premiere) // Music
//Pm Picks
PopMatters is on a short summer publishing break. We resume Monday, July 6th.
// Announcements
"PopMatters is on a short summer publishing break. We resume Monday, July 6th.READ the article


text:
Starship Size Argument thread
View Single Post
February 13 2014, 06:36 PM
Definitely Herbert. Maybe.
Location: Terra Inlandia
Re: Starship Size Argument thread
bryce wrote:
SeerSGB wrote:
Maybe have sent Pike after Khan, Kirk as XO,
Pike dies restarting the core
, Kirk gets the Enterprise back for the 5 year mission at the very end.
No, not die, but...
[ IMG]http://s3.amazonaws.com/trektv/trektv/ttv_15/trek_tv_15.jpg[/ IMG]
[Converted to link. Embedded images should be hosted on web space registered to you. -
(Sorry to revive a dead thread...)
Bumping an inactive thread isn't automatically a bad thing (as long as it's on-topic - which this only sorta is, having nothing to do with the main Starship Size Argument™ discussion this thread was created to contain) but doing so while using an embedded image hotlinked from web space not your own is less-than-exemplary form. Better either to link to the page or to make your point without using a picture.
King Daniel Into Darkness wrote:
The Starship Size Argument™ will never die.
Don't tempt me.
One of the most striking differences between a cat and a lie
is that a cat has only nine lives.
Mark Twain
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text:
VIEWS: 35 PAGES: 2 CATEGORY: Business POSTED ON: 8/5/2011 Public Domain
Sample of Resolution document sample
ARWARN Sample Resolution RESOLUTION APPROVING [insert name of City, Utility, District, or Association] (the "Utility") BECOMING A MEMBER OF THE ARKANSAS WATER AND WASTEWATER RESPONSE NETWORK (ARWARN) AND AUTHORIZING [insert appropriate officers] TO EXECUTE THE ARKANSAS MUTUAL AID AND ASSISTANCE AGREEMENT REQUIRED FOR ARWARN MEMBERSHIP RESOLUTION NO. ________ WHEREAS, the "Utility", owns, operates and maintains a [insert water/wastewater/water and wastewater] utility system. WHEREAS, the "Utility" desires to cooperate with other cities, districts, and utilities which own and operate water and/or wastewater utility systems; WHEREAS, the "Utility" expresses its intent to encourage and foster mutual aid between and among utilities in the event of disasters and emergencies; WHEREAS, the Federal Emergency Management Agency ("FEMA") has established a rule which provides that FEMA will reimburse mutual aid costs for a particular disaster or emergency only if mutual aid participants have signed a written agreement prior to that disaster or emergency; WHEREAS, prudent and appropriate charges should be established from time to time which may be paid to the Utility for its provision of mutual aid services and which may be paid to other utilities which may provide mutual aid assistance to the Utility; WHEREAS, participation in the program and responding to a request for assistance is strictly voluntary. The adoption of this agreement does not obligate the city, utility, district or association to provide any and all assistance that may be requested by another utility. NOW, THEREFORE BE IT RESOLVED by the governing body or board of directors of [name of City, District, Utility, or Association] that: Section 1. The [insert appropriate officers or management titles, e.g. Mayor, City Manager, City Administrator, City Clerk, President, Chairman, Director, Secretary, General Rev. 08/31/09 1 Manager, Manager, Superintendent, Supervisor, etc.] are hereby authorized and directed to execute and deliver the Arkansas Mutual Aid and Assistance Agreement for Water and Wastewater Utilities. Section 2. If deemed necessary, the managing staff of the utility system(s) is hereby authorized to establish reasonable rates for reimbursement of its labor and equipment costs as contemplated in FEMA rules. Section 3. The "Utility" will provide mutual aid assistance to other like utilities if the management of the "Utility" determines that: (a) the reliability and performance of the Utility's system(s) and the public health and safety of the Utility's residents and customers will not be materially and adversely affected; and (b) the utility requesting assistance has executed the Arkansas Mutual Aid and Assistance Agreement for Water and Wastewater Utilities (or an agreement substantially similar in form and content). PASSED AND APPROVED by the governing body or board of directors of [insert name of City, District, Utility, or Association] this [day] of [month], [year]. ____________________________________ [insert title: Mayor, Chairman, or President] [SEAL] ATTEST: ____________________________________ [insert title: City Clerk or Secretary] Rev. 08/31/09 2
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26 February 2015
Private equity major Carlyle has been named among lenders set to recoup some of their losses after the Bank of America Corp reached a $300m settlement relating a failed Las Vegas casino construction project.
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25 February 2015
Global buyout house Carlyle teamed up with French consulting company CapGemini to buy tech consultant Computer Sciences Corp in a deal which could now have fizzled out, it is understood.
24 February 2015
The $48bn Los Angeles City Employees' Retirement System has agreed to commit up to $200m to the Carlyle Group's latest small and mid-market focused private equity fund.
20 February 2015
The $44.8bn Illinois Teachers Retirement System (TRS) has backed RRJ Capital's latest Asia fund amid $900m of new commitments.
19 February 2015
Carlyle Group portfolio company Philadelphia Energy Solutions has registered its intention to float on the New York Stock Exchange.
18 February 2015
Private equity firm Clearlake Capital Group has agreed to sell its stake in sports events company PrimeSport Holdings to a consortium comprised of Carlyle Group, Moorad Sports Partners and RSE Ventures.
12 February 2015
Private equity major Carlyle Group has announced it has "all but officially" closed its first international energy fund and is expecting to settle on a hard cap of $2.5bn.
26 January 2015
Private equity major Carlyle has pulled in $1.7bn for its latest Europe buyout fund.
23 January 2015
Private equity buyers are being tipped as the potential winners an auction for online travel agent Orbitz Worldwide which could reach $1bn.
15 January 2015
Global private equity investor The Carlyle Group has agreed to buy electricity business Malaga Peaking Plant together with its portfolio company Cogentrix Energy Power Management.
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25 B2B Social Media Statistics About Platform Usage
The latest social media industry report from Social Media Examiner is loaded with statistics about social media usage broken down all different ways. Since 39% of the respondents of the survey were B2B companies, many of the statistics are further broken down by B2B versus B2C. Since many of us use these kinds of statistics as benchmarks, I pulled out all the B2B specific stats and grouped them by platform to make it easy to find what you are looking for.
Do these stats reflect your usage of these platforms? Share your thoughts on Twitter with #b2bstats or in the comments below. You can also tweet any of the stats with the link after each one.
- 88% of B2B marketers use LinkedIn (Tweet this stat)
- 41% call LinkedIn their most important platform (Tweet this stat)
- 80% plan to increase their use of LinkedIn (Tweet this stat)
- 71% want to learn more about using LinkedIn (Tweet this stat)
- 88% of B2B marketers use Facebook (Tweet this stat)
- 36% say their Facebook marketing is effective (Tweet this stat)
- 30% call Facebook their most important platform (Tweet this stat)
- 53% plan to increase their use of Facebook (Tweet this stat)
- 57% want to learn more about using Facebook (Tweet this stat)
- 75% have run paid Facebook ads (Tweet this stat)
- 83% of B2B marketers use Twitter (Tweet this stat)
- 19% call Twitter their most important platform (Tweet this stat)
- 77% of B2B marketers have a company blog (Tweet this stat)
- 57% say blogging is their most important content (Tweet this stat)
- 56% have a mobile optimized blog (Tweet this stat)
- 61% of B2B marketers use Google+ (Tweet this stat)
- 55% of B2B marketers use YouTube (Tweet this stat)
- 39% of B2B marketers use Pinterest (Tweet this stat)
- 41% plan to increase their use of Pinterest (Tweet this stat)
- 38% want to learn more about using Pinterest (Tweet this stat)
- 26% of B2B marketers use Instagram (Tweet this stat)
- 40% plan to increase their use of Instagram (Tweet this stat)
- 39% want to learn more about using Instagram (Tweet this stat)
- 24% of B2B marketers use Slideshare (Tweet this stat)
- 43% plan to increase their use of Slideshare (Tweet this stat)
Photo credit: Flickr
Understanding the Millennial B2B Buyer Will Change How You Sell
The B2B workforce is changing with the arrival and promotion of millennials, but how does that affect how your company approaches sales. In the following interview, Dustin Grosse, Chief Operating Officer of ClearSlide, a sales engagement platform that empowers sales teams to engage customers, shares his thoughts about the changing dynamics of buying, selling and managing the generation that is out to save the world.1. As more millennials continue to join B2B companies, what is their role in the buying process? How are the roles of researcher, recommender and buyer changing as a result of this new generation's involvement?
Millennials are an increasingly important — by 2020, it is estimated that they will make up more than 50% of the workforce. They are fast becoming decision makers in their respective companies and have a fundamentally different approach to the way they research, recommend and buy. Millennials were born with cell phones and computers in hand – with 87 percent of millennials saying that their smartphone never leaves their side. Competition for millennials' business is only a click away.
Traditional sales processes have been linear in nature, from qualification to educating the buyer to creating interest to close. That approach is dramatically changing in part because of millennial buyers — they do research and learn about products on their own, through consuming content and consulting social networks and blogs. In fact, buyers are now as much as 57% of the way through the buying process before actually engaging with a seller.2. How does a B2B sales team adapt to selling to an organization populated, or even dominated, by millennials?
It is critical for modern sales organizations to learn to sell where buyers are, and most importantly by engaging buyers where they do their research. Social communities like LinkedIn and Twitter allow buyers to understand your value proposition while doing their own online research, and they readily consume valuable information like videos, blog posts, how-tos, testimonials, and more to form their impressions.
In fact, millennials are more likely to trust information found in these social communities because they believe they provide more accurate, authentic information — 62% of millennials say that if a brand engages with them on social networks, they are more likely to become a loyal customer. In order to remain competitive in this changing landscape, sales teams must make a strong effort to represent their brand positively across these platforms.
Since most of the information gathering happens before any direct interaction with a company, sellers have to learn how to adapt to where buyers are in the selling process. Linear sales pitches end up frustrating millennial buyers and risk lengthening the sales process. Sellers today need to ask questions, listen, and demonstrate value that aligns to what the buyer already knows and what they need to know to move the sale forward.
According to a study by the Alexander Group, salespeople spend as little as 15% of their time actually engaging with customers. With so little time in front of the customer, it is imperative that every interaction is optimized for success. One of the best investments that organizations can make is in tools that help sellers read buyers' digital body language, respond and sell when buyers are ready to be engaged, and tailor the conversation around their needs. Sales engagement platforms like ClearSlide can give sellers an edge by notifying and tracking what and when content is resonating, as well as helping them more successfully engage throughout the buying process.
Implementing sales mobility is also key. Because millennials are digital natives, they expect to be able to work from anywhere, anytime – and they expect sellers to engage with them similarly. Eighty-seven percent of millennials use between 2 and 3 devices at least once on a daily basis. Making information and engagement throughout the sales cycle available on mobile devices is already important and will continue to grow as more millennials enter the workforce and mobile tools continue to develop in sophistication.3. Since many in the millennial generation are digital savvy, does the educational approach of content marketing provide ways to connect and build initial relationships?
Content marketing is an important part of driving awareness and consideration for those buyers who are doing more research before engaging with a seller. It is important for companies to engage them before a person-to-person interaction through educational materials demonstrating thought leadership and expertise. This is an opportunity to educate buyers on what they should be thinking about when they are going to buy and position the value your product or service will deliver.4. This same shift is also happening on the sales side. How does a B2B company hire and train millennials as salespeople, when their motivations are different from traditional salespeople?
Millennial sellers still have an underlying desire to win and be successful. However, they have different motivations and preferences. If you hand your millennial sales team a training manual, they'll likely hand it right back. A better strategy is to encourage your millennial reps to learn from their peers – and specifically from leading reps. Use technology to make this possible – a homepage of all sales activity (like a social network), daily update emails, or the ability to listen to how top reps pitch via calls or videos, are all great learning opportunities. Social learning and collaboration is far more impactful than the traditional "coffee is for closers" sales environment.
In addition, millennials thrive on competition and want to feel part of a team. They want to know that they are having an impact on their company (and the world) and that their contributions are recognized. Gamification can help introduce competitive spirit and foster teamwork, and can be as simple as a competition between reps or teams. You can also spark millennial salespeoples' desire to over-achieve by making recognition visible. Leaderboards and simple recognition like balloons tied to chairs for top performers can serve as public reminders and motivators to succeed.
Encouraging peer learning and healthy competition requires transparency throughout the entire sales process. By tracking engagement in a platform that enables every sales person to see what others are doing, you create learning opportunities and engender competition at the same time. Savvy salespeople will be able to see what top performers are doing and incorporate that into their own selling practice. This higher level of visibility will also benefit sales leaders, because they will have more specific information on what works and what doesn't.5. Is there something millennials should do to more easily adapt to traditional workplaces, or should they embrace their differences and push workplaces in a new direction?
I think this requires a balance of both. New blood in an organization forces everyone to learn new and modern ways of doing things, which is good. Buyers are changing, so you need sellers to change along with them. Millennials can push their workplace in new directions by advocating for openness and transparency, peer-to-peer learning, modern tools, mobility, and by engaging customers through social media. At the same time, millennials should recognize that they have plenty to learn from other, more experienced colleagues as well.6. Is this overall shift good for B2B companies?
I think it is. Millennials joining the workforce are helping B2B sales organizations evaluate new ways of approaching their sales process. The reality is everyone in business is being asked to do more with less – less time and less money – so the key is to be hyper-efficient and maximize every interaction between buyers and sellers.
The reality is that it's increasingly difficult to get buyers' attention, let alone a face-to-face meeting, and your company is just one of the many that are competing for business. It's not personal, but a reflection that time is precious resource. Technology is helping salespeople adapt by providing access to data and insights that weren't previously available to them. With the right tools, salespeople can prioritize their outreach based on their buyer's digital body language, ultimately making them more efficient. An added benefit is that they may actually get more time with the buyer by making interactions easier and more efficient, helping them win more.
Photo credit: Flickr
10 Ideas to Refresh Your B2B LinkedIn Presence Before Summer Vacation
Many B2B marketers are frequently looking for ways to enhance their social media presence and build more and stronger connections with prospects and customers. As you plan to wrap up big projects before summer vacation, this is the perfect time to focus on one specific social media platform: LinkedIn.
In the 2015 Social Media Marketing industry report from Social Media Examiner, 88% of B2B companies use LinkedIn and 41% of them cite it as their most important platform.
With this in mind, rather than wait until a busier time later in the year, here are 10 ideas that you can use to refresh your LinkedIn presence for your B2B company over the coming months as people are in and out of the office.1. Review Company Page Description
The company page description is the kind of standard copy that not many people review and update, but you may find that it has gotten a little dated. That product launch is no longer new. You have added new capabilities or new locations to your business. You might even have a new brand position that totally changes how you present your B2B company to the world. Making updates to this page is simple, and won't take you very long if you already have the new copy available. (Tweet this idea)2. Change Company Page Image
This image was probably uploaded when you created this page and it has a very corporate look. Consider changing this image seasonally, or change it to highlight a current promotion. Visual content is making waves on other platforms and you can take advantage of that here. Make sure you resize your image to 646 pixels x 220 pixels so it will appear as you expect it. Since followers don't usually visit your company page, but view your updates in their feeds, consider a brief update about the new photo. (Tweet this idea)3. Review Results of Posts
If you have not already been reviewing the results of your posts, this is a great time to do so. While it is easy to review likes and comments on LinkedIn, clicks on links that drive visitors to your blog or website are more important to track. This will help you understand what content drives engagement. You should be using a URL link shortener that lets you track clicks, as well as a web analytics tool that lets you track where traffic came from. Google Analytics tracks Social traffic by platform, and you can even look at it by individual post. (Tweet this idea)4. Add Relevant Showcase Pages
If your company does not have any Showcase Pages, this is the perfect time to plan them. While these were created to replace individual product pages, it makes sense to create these as topical pages about areas of interest to your prospects and customers. This is an easy way to segment your audience and post content that is relevant for each segment. Consider adding two or three Showcase Pages, and make sure that you promote them on your main page and other appropriate channels. (Tweet this idea)5. Create Editorial Calendar for Updates
If you already have an editorial calendar established for your other content, make sure you include your LinkedIn updates as part of it. After reviewing your successful posts, you should have a better idea of what works on LinkedIn. Focus on that content and develop a regular cadence of posting. Consistency is key to engagement from your B2B prospects and customers. (Tweet this idea)6. Throw an Employee Lunch and Learn
Something that is often overlooked in updating a B2B company's LinkedIn presence are your employees. Most, if not all, of your employees have personal LinkedIn profiles. Each one of those profiles links to your company page. Teach your employees the importance of supporting the company with their LinkedIn profiles. Providing lunch will entice them to attend a meeting. It can also be done virtually for distributed teams. You can explain your overall plans on LinkedIn and some of the ways they can help. Consider sharing the ideas in the rest of this post. (Tweet this idea)7. Create a Standard Company Description for Employees
Even though an employee owns and manages their own LinkedIn profile, you can make suggestions for their job description. Many job descriptions begin with a description of the company. You should provide a standard, two to three sentence description of your B2B company that has the appropriate keywords and brand positioning. You cannot force your employees to use this, but you can explain why it is important. Each employee can market the company within their own network. This standard description helps employees appear in the right search results. (Tweet this idea)8. Encourage Employees to Share Company Posts
Just like providing the company description above, you want to encourage employees to share company updates with their LinkedIn networks. Since this also needs to be optional, your goal should be to make it as easy as possible for employees. The easiest way is to select what you want employees to post and give them suggested language to use. You can communicate this to them through your intranet, internal social network or even an internal newsletter. You can also encourage them to follow your B2B company on LinkedIn and Twitter and to share what they think their network would find interesting. (Tweet this idea)9. Identify Groups for Employee Participation
There are many LinkedIn Groups that provide value in your industry or the target industry of your prospects and customers. If you identify some of these Groups for your employees and give them a tutorial on interacting in those Groups, your B2B company will have a larger presence in these Groups besides just someone from marketing posting there. Real employees with real industry knowledge and connections will get noticed. (Tweet this idea)10. Select Subject Matter Experts to Blog on LinkedIn
And taking that industry knowledge and expertise one step further, you can identify the most likely subject matters experts and encourage them to publish blog posts through their LinkedIn profiles. This becomes even easier if they are already blogging for your B2B company and you can just ask them to syndicate their posts to LinkedIn. Make sure they include a link back to the original post. This is another way to leverage not just your employees, but their knowledge, to improve your company presence and ability to connect with prospects and customers on LinkedIn. (Tweet this idea)Bonus Idea: Create a Slideshare Deck for Employee Profiles
One of the easiest ways to add visual content to a LinkedIn profile is to import a Slideshare deck. Create a short deck describing your company, or even presenting some industry opinion or research, that is no more than 3-5 slides. After your post this to Slideshare, your employees can add it to their profiles by simply choosing edit profile and moving their cursor to the right margin on any job description. Click the box in the middle with the square and the plus sign to upload or link to a file. You can also add the content to a different position. (Tweet this idea)
By taking these simple actions now, your B2B company will be in a better position on LinkedIn once vacations end and your employees, prospects and customers are back in full swing for the fall.
Photo Credit: Me
Do B2B Customers Want to Tweet a Purchase?
Recently Domino's Pizza announced that customers will be able to tweet Emoji to order a pizza. Emoji are those little symbols that teens and millennials text, tweet and load up in their Instagram comments.
Lots of people missed the real point about this announcement. It is not about Emoji. It is about serving existing customers. Not only do you need to be an existing customer for the Emoji tweet to work, but you need to have a standard order saved with your account. This means that this is more than a system designed to meet their customers online. It was designed to serve only their best customers. The ones that order regularly enough to have a standard order.
If you look at the best customers of your B2B company, do you have some that have standard orders? Do these orders have a regular frequency? How do they confirm them? These days it is probably an email. Can you remove some friction and make these orders even easier to place?
When I worked for a small manufacturer in the 1990s we required that all orders came in via fax. We needed a paper copy of each order and we were discouraging telephone orders. The fax copy served this purpose and it had a signature. This did not change when email came into the picture. For a while we still required the hardcopy fax. We did eventually move to email ordering and it made life much easier for everyone. Not only did we have a paper copy, but we had a digital copy too. But more importantly, it was a lot easier for our customers.
Do you know what percentage of your customers have smart phones? Do you know how many would be willing to place orders if you removed the friction? According to an IDG global mobile survey, 92% of senior executives own a smart phone and 77% report using it to research a product or service for their business. Most use a laptop or desktop to make their purchase, with 45% citing security concerns of the mobile web and 43% noting the lack of a mobile-friendly website.
And if you take this one step further and think about a Twitter order. Do you know how many of your regular customers are on Twitter? Let's ignore the marketing problem of that question and examine the steps of the process:
- Your customer enters a standard order that can be shipped or invoiced based on a tweet.
- Your customer authorizes certain Twitter accounts to place these orders.
- You and your customer agree on the text of the tweets. These don't have to be Emoji. They can be text. Since Twitter is a public network, your customer will want to mask their order a little bit. And note that this process only works if it is already known that your customer buys from you.
- You establish a confirmation response, whether through Twitter or another means. You can establish a separate Twitter account to automatically respond when the order is processed.
This becomes like an automated subscription service, but with a manual trigger that happens to be public. Maybe you are selling 500,000 bolts to a manufacturer every month. Due to a slight production slowdown, they need their next shipment in 33 days instead of 30 days. This can help them easily manage that delay of just a few days.
A benefit of a program like this is some social proof. Having companies order from you in public becomes another form of a socially-promoted customer testimonial.
This is not just for products. Service companies can consider a system like this where existing customers regularly renew monthly service agreements based on their needs.
Share why an approach like this would work or would not work for your B2B company either in the comments below or on Twitter.
5 Tips to Increase Engagement on B2B Social Media Sites
Even if your B2B company has been posting to social media sites for some time, it is always a good idea to review your activities to make sure you are getting maximum engagement from your followers. Below are five considerations that can help everyone from the beginner to the seasoned veteran.1. Post at the right time
Make sure you are posting to your social media profiles at a time when your customers and prospects frequent those sites. In most cases you might find that B2B buyers will show up on weekdays from ten in the morning to four in the afternoon, thus making this an optimal time for posting messages. Still, every B2B company has its own target time frame, so make sure you pay attention to when your audience is posting in response to your messages and when traffic increases.2. Add calls to action
You can add calls to action to your individual social media posts to encourage prospects to learn more about what you have to offer. Your posts should give B2B buyers the opportunity to raise their hands and express interest in your products or services. The best way to do that is to make a compelling offer that will drive them to a landing page on your website. Usually they will need to exchange their contact information for the offer. These offers can be a mix of things that generate awareness at the top of the funnel and things that help drive consideration. Sometimes it can also entail telling a prospect why a particular offer is more appealing than something else. In other cases it might involve telling a B2B buyer why the product or service in your offer is so important. Anything that can be used as a call to action will be worthwhile for your marketing plans.3. Keep from being overly personal
While you might have lots of friends that follow your B2B company on your social media profiles, you should treat your page as a business-first spot. You need to avoid posting too much personal information. Focus on posts that are relevant to what your business is doing right now and what it has to offer your customers.4. Take risks
Sometimes you've got to take a few risks in order to go places. You might want to take some small risks that will cause your B2B company to look more appealing. Don't be afraid to post funny videos that are relevant to your customers and prospects. This could be your chance to break out of the "boring B2B" mold. The odds are people will see the human side of your business.5. Get special guests
Consider adopting the idea of the celebrity takeover on your social media profiles. Identify influencers from your industry, or even subject matter experts from within your B2B company. Customers and prospects are more likely to engage with these industry stars during the takeover. There is really no limit to who you can tap for this purpose, and it can even become a regular feature of your social media profiles.
If you follow these reminders for how to post and interact on your social media channels, you will create more engagement with your B2B prospects and customers, especially if you can drive them to your landing pages or website.
Photo credit: Flickr
5 Smart Ways to Build B2B Thought Leadership with Content Marketing
Let's face it; B2B buyers are unlikely to take you seriously unless you're a big-name brand or they've heard about you from an independent source, for example through a recommendation on a social network. Unless you're Google, Apple or you happen to know the buyer's cousin, you might as well not exist, right? Wrong. You can establish B2B thought leadership and build awareness through a smart content marketing campaign.
You've likely read blog posts explaining how to establish thought leadership in 10 Easy Steps or other such nonsense. But establishing real thought leadership, the kind that can position you as a trusted source (and one worth buying from), isn't some kind of cheap parlor trick. Content marketing takes work. With so many B2B brands out there clamoring for the sacred status of "thought leader," you've got to go the extra mile with your content marketing if you want to position yourself as a truly trustworthy and authoritative B2B brand.
According to Michael Brenner, former VP of Marketing and Content Strategy at SAP, in an article for Forbes, "thought leadership is simply about becoming an authority on relevant topics by delivering the answers to the biggest questions on the minds of your target audience."
Rather than push out half-baked content that's merely trying to give the impression that you're an authority in your field, you need to actually acquire the necessary knowledge and provide B2B buyers with purposeful, practical advice. In doing so, you'll build trust and develop a relationship that could eventually lead to a sale. This is what real thought leadership is about &mdash knowing your topic extremely well and pushing out informed, creative content.2. Do your homework
Do you know what pains your B2B buyers? You better if you hope to make any sales. B2B buyers will be more likely to engage with you if they feel comfortable with you and see that you've spent the time to get to know the kind of problems they deal with on a daily basis. It should not seem like you're simply pushing them to buy your product.
Thought leaders are perceived as being entrenched in the pains that exist in the market, and that's not something you can fake. You've got to spend ample time getting to know your B2B buyers' pain points, by speaking with end users, reading relevant content, and attending industry events.
Spend the time getting to know the pain points of your B2B buyers and the content you produce will be more informed and more likely to make a positive impression on your buyers.3. Think outside the box
Once you've familiarized yourself with your B2B buyers' pain points, it's time to hit them with content that demonstrates your knowledge of said points. As mentioned above, it's not as easy as spending millions of dollars (as if that were easy to begin with.) It comes down to creativity.
Your competitors are likely pumping out blog posts and e-books to establish thought leadership themselves. The Internet is practically clogged with this kind of content. If you want to stand out in the sea of would-be thought leaders, you'll have to go a step further with your content. What this looks like (or sounds like) depends on your brand and its unique place in the market, but you can do it if you put in the time and effort.
What can you say that others haven't said? How can you solve a problem no one else has been able to solve? Again, you'll be better prepared to create more original content if you're knowledgeable about the buyers' pain points.4. Be a presence
You know the saying "out of sight, out of mind?" That certainly applies to B2B brands trying to establish thought leadership on the web.
Once you've amassed a content arsenal, it's time to get it out there. By strategically placing your content throughout the web &mdash on popular content marketing blogs, YouTube, podcasts, social media, online magazines, etc. &mdash you'll start gaining more recognition.
The more B2B buyers see your name, the more they'll think "Hey, I see this brand's name out there all the time. They seem to understand me." Just make sure that your content is honest, smart and helpful. Visibility is important, so long as what's being seen is top-notch stuff. Remember, quality over quantity.5. Don't Take Shortcuts with Your Content Marketing
Content marketing isn't something you can "hack" or do in "just fifteen minutes a day!" It takes a concerted effort on your part and a willingness to really learn the pain points of your B2B buyers. By becoming an actual thought leader, as opposed to one solely doing it just for the sale, you'll create more meaningful content and, in turn, will be more likely to have a more comfortable, open conversation with the buyer.
Happy B2B Customers Can Get You More New Customers
As we all know, word-of-mouth is the best marketing channel there is. Social media gives us the opportunity to create and scale word-of-mouth on a level that was impossible a few years ago. Top B2B companies are already taking advantage of this. According to a 2012 report by the Aberdeen Group, the top B2B firms gained 230% more leads via social media than their competition.
So how does this happen? The process has a few steps:
- Identify why customers love you
- Build a relationship
- Ask for referrals and get them started
- Make it a system
Why do your customers love you? It may be your unique value proposition (i.e. we provide a super simple way to create media clips), or something distinctive about your company (i.e. we provide great customer service).
If you don't know this, the way to find out is simple. Just ask. Ask your happiest customers why they are so happy with you. Ask them why they love your product and your company. Ask them what drew them to you, and why they are staying.
Make sure you write down as much as possible. You'll be able to hear directly from customers what keeps them with you, and you'll use this exact language later.
Now that you know why your happiest customers love you, it's time to build a deeper relationship with them.2. Build a relationship
When you're dating, you don't ask someone to be your boyfriend or girlfriend right away – you build a deeper relationship. And when you'd like a referral, you do the same thing. The goal is to transition from customers to happy customers, and from happy customers to evangelists.
To start, make sure that they're getting top-notch customer service. Then get them more involved with your company so that they feel an emotional investment in your success. The best two ways to do this are through case studies and testimonials.
In a case study, you would feature the customer and their success using your product. If possible, try to make the case study a longer form piece of content, like a long form interview, a video, or a podcast. This gives your readers more quality content and allows you to spend more time with your customer.
Testimonials are also useful. It's always good to have testimonials, and they also help build a stronger relationship with a customer. Remember, the more you interact with your customers (within reason), the better the relationship.
One you have case studies and testimonials, feature them on your blog or website. Share it on social media, and invite your customers to do the same. When they do, engage with them and have public, online conversations. This breaks the ice of you talking about your business on social media with the customer. It also makes them feel special, because they were highlighted on your blog and on social media. It's a win-win.3. Ask for referrals and get them started
After you have established a relationship, directly ask for a referral. At this point, this should be easy. By now you have a long-standing relationship with them, beyond just being a vendor. You have talked to them about why they are happy and what makes them stay, you have ensured they've gotten top-notch customer service, and you've given them exposure in your blog and in social media. They should be delighted with you, and delighted to do it. If not, you can win them over using the same language they used with you when they said why they loved you.
How you structure the referral program is up to you. There are many different flavors of this. Dropbox has a referral program built into the product – they offered up to 16 GB of storage space for referrals. Many companies have referral programs that are simply discounts for both parties for a certain period of time. Some firms don't have formal programs, they just ask for customers to refer others as a favor. Figure out what works best for you.
The key to making this work is to make it easy for them and to get them started yourself.
Take the time to create suggested LinkedIn posts, Facebook posts, or Tweets for them. In the suggested posts, use the language that they themselves used to describe you. It will resonate more with them and make them more likely to share it.
When they do share, Like/Retweet it, and engage in (another) conversation with them online.4. Make It A System
You should systematize this process in your company, moving new customers to becoming happy customers to becoming evangelists. In the process you'll gain insight into your customers, create great content and testimonials, and ultimately, get more referrals.
Your B2B Prospects Want to Binge Your Content
B2B marketers are often focused on their industry competitors when they think about social media and content marketing, but that is frequently the wrong way to think about it. It also is not the best way to consider their prospects. They should not worry about a competitor poaching their prospects, or even their customers. They should focus on attention. Their prospects are not just watching Twitter, reading blogs and following influencers and companies on LinkedIn, but they're watching Netflix, Amazon, Hulu and all those shows that they have been DVRing. Timeshifting is only the beginning of what's happening to their attention. It's now all about binging.
Netflix and Amazon drop shows a season at a time. This is not by accident. This is based on viewers' habits in watching old shows. Since your customers and prospects are staying up all night watching full seasons of "Must See TV," these platforms decided that there was no reason to continue the idea of appointment television on a streaming platform. If someone wants to watch all 13 episodes of season 3 of House of Cards, there's nobody to stop them. This is part of what it means for the prospects and customers to hold the power in the relationship.
Are your prospects responding to cold calls? Are they responding to your generic blast emails? Or are they doing their own research about your company and your solutions before they ever want to talk to you? It is a very clear No, No, Yes. And according to research from SiriusDecisions, "67 percent of the buyer's journey is now done digitally." Again, they hold the power in this relationship by seeking out the information that is most helpful to their journey.
So what about your content? Daily blog posts? Check. Monthly ebook? Check. Quarterly webinar? Check. But can they consume this content on their own terms? Sure they can read all the blog posts they want at anytime day or night, but what about those things behind forms? You're creating educational content that they can download, but each time they have to fill out the form. Sometimes that form is auto-populated with their information, which is cookie driven or browser driven, but your prospects still have to submit each time to get each piece of content. And depending on how your marketing automation system is set up, those downloads might happen in the browser or in email. This seems quite contrary to how your prospects are consuming things in other parts of their lives.
Let's look at each of these challenges that B2B marketers face when approaching content marketing.1. Competition for Attention
The best way to compete for someone's attention is to provide relevant, helpful information in an easy to consume form. Can you teach your prospects how to do something? Can you help them solve business problems? Can you make it quick and easy for your customers to solve issues related to your product? They are used to customer experiences like Amazon's website and hotels where they are greeted by name. Would you wade through all the outdated pages on your website to find an answer? If there's too much friction, prospects won't bother. And this has nothing to do with how good or bad the product is. This is all about having little time and less attention, and when things are too hard to find they move on.2. Buyers Setting the Terms of the Relationship
This is not a new idea, but many B2B marketers are still coming to terms with this. How well do you really understand your personas? Do you really know what their problems are? And how they like to consume information? And where they look for it? The way to make sure that you are part of their consideration set, or even just ensure that your content gets in front of them when they are looking, you must know how and why they are looking. Can you anticipate their questions? Insights into your own customers can give you some guidance in knowing more about your prospects. Using the word relationship to describe this is not accidental. You must be attentive to their needs if you want them to stick around.3. Binge Consumption
Let's assume that you are creating great content that your prospects want and you are using social media, search, influencers and advocates to drive awareness to your content. Every blog post has a call to action that leads to a deeper dive piece of content. And your prospects love it. But what if they are getting on an airplane and they want to read six of your ebooks and watch two recorded webinars? You have created successful content, but you are not all the way there. You must make it easy for people to download more content. If you are using landing page forms for an ebook, you can have related ebooks on your thank you page. If you send the ebook link via email, include related content there. In either case, you must make sure your system can track these additional downloads without filling out a form again.
If this is not possible, consider pre-packaged bundles of content. When a prospect comes to a landing page for a single ebook, give them the option to download the bundle instead. This gives them multiple pieces of content without multiple form submissions. Don't let the technology drive your decisions. Consider the customer experience and the websites you interact with. If you are already sharing content, you have the data to determine if your prospects having binging habits. If so, consider developing connected content that meets those consumption preference and create the infrastructure to match.
The more you understand about your prospects and your customers, whether through well-developed personas or not, the better you will be able to create and share content that speaks to their interests and their habits. Again, that sounds like a relationship to me.


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2 bedroom flat in Titchfield Road, First Floor Flat, Enfield
Lovely 2 double bedroom ground floor flat in Enfield with own garden. The property has 2 double bedrooms, separate living room, GCH, double glassing throughout, own garden and in a quiet road off ordanance Road in Enfield. Deposit and references requ
- Agency
- Date available: 07 Jul 2015
- Flat
- 2 Beds


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Honda dio white in colour
Honda Shine
The Honda CB Shine has went on making its huge reputation since last 10 years as a simple and reliable commuter, which offers what a normal Indian consumers looks out in his daily commuter. It carries all the Honda genes of being a frugal and refined motorcycle, which gives all the traits a normal 1 ... read more
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New Cars
Honda Brio
The Brio was launched in September 2011. It is a radical looking small car that brings good looks to the masses! The front has a slightly cab forward design and the bonnet is pretty small. It wears the family logo rather proudly in a heavily chromed horizontal grille. There is a strong crease runnin ... read more
Honda City
The 4th generation Honda City has taken the game up a notch over its popular predecessor and for the segment as a whole. While the length and width of the car remain the same as the third generation model the new City is 40mm taller and the wheelbase has gone up by 50mm compared to the outgoing mode ... read more
Used Cars
Honda Accord 2.4 M/T (2008)
2008 model Honda Accord In Beautiful Silver Colour Is ln Gurgaon ,Sushant Lok,Driven Of Only 65000 km ... read more
|Registration no: dl26
|City: Gurgaon
|Asking Price: 5,50,000
Honda City ZX GXi (2006)
I am selling my Honda City ZX GXi 2006 bought in New Delhi in 2006 , it's been driven for kilometers. ... read more
|Registration no: DL01
|Colour: MOUSE COLOUR
|City: New Delhi
|Asking Price: 2,40,000
Upcoming Cars
Honda New Jazz
Honda Jazz was one of the best cars from the stable of Honda and in the hatchback segment and it is all set to make a comeback. The new Jazz brings ma ... read more
Fiat Bravo
Fiat knows the premium hatchback market pretty well and with the Bravo, they will take on the likes of the Hyundai i20 and the Honda Jazz, though it w ... read more
User Reviews
Maruti Ritz 2008-2012 Reviews
Guys, I received my RITZ VXI Baker's chocolate recently after waiting of almost 2 months. Its owesome car. Its very spacious with good head room. Enough room for three persons in the back seat, which I didnot find in any other car in this segment except Indica. I dont like white,silver and Blue coloread more
Maruti Eeco Reviews
maruti suzuki is a good comfortable car.i like the model and i have in red colourread more
Times are changing, so is the people's preference with scooters. There was a time when number of bikes on road used to be scarce and now it is vice-ve Read more detail
Honda is not really tasting good succes with its 250cc, premium Indian motorcycle, the CBR250R. The closest competition, the Ninja 250R is double th Read more detail
Expert Reviews
New Honda Dio : Road test and review
Back in 2001, when Honda launched the Dio in the Indian market, everybody stood up and took notice. With its low slung unique design, fixed headla read more
Honda Brio Petrol versus Maruti Swift Petrol
Honda Brio is the newest hot hatch in the market from Honda and the first from Honda in the budget small car market segment. It brings great new featu read more
Honda CR-V 2013 India Launch
Honda launches the 2013 CR-V in India. For a detailed review, continue to http://www.gaadi.com/Honda-CR-V ...view video
Honda Launches New City Diesel in India -- Launch video
Honda has showcased the new 4th generation City in India and this will also get the 1.5-litre diesel engine with best in class fuel economy. Commercia ...view video
Forum Discussions
honda activa
I want the latest honda activa in white colour. can you please send me the details of finance about this activa because i cannot pay the full payment asap I want to buy this by tomorrow
maruty gypsy hard top modified to diesel immidiatly for sale
contact no.09417225394 off white in colour a/c done toyota engine/transmission 18+ kmpl
New Car Dealers
Lally Motors Ltd. ( Honda)
G.T Road, Sultanwind, Sultanwind
Phone: 0183-3067777
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N.H.5 Rudrapur - 752101 , Rudrapur
Phone: 0674 - 2463597
Phone: 0674 - 3091128
Used Car Dealers
Modern Cars
158/4, Near Doss Colour Lab, Habibullah Road, T Nagar, Chennai 600017Chennai, T.Nagar
Phone: 044-42122226
Phone: 044-28277786
Shree Jay Ambe Auto Point
1 Urja Complex, Opp Mahadev Temple, Nr Visat Petrol Pump, Sabarmati, Ahmedabad - 380005Ahmedabad, Sabarmati
Phone: 079-32525889
Mobile: 0-9898690836


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my AST (SGOT) is 37.00 u/L ,ALT (SGPT) is 81.00 U/L ,ALKALINE PHOSPHATASE,SERUM is 255.00 U/L , LACATATE dehydrogenase (LDH) is 304.00 u/L ,GGT (GAMMA GLUTAMYL TRANSFERASE) is 51.00 UL. ,total protein,serum is 7.20 g/DL - 6-8 ,72.00 G/L ,60-80 , ALBUMIN,SERUM 4.80 g/DL 3.5 -5.5 ,48.00 G/L 35-55 ,GLOBULIN 2.40 G/DL <3.5 ,24.00 G/L <35 im male 37 years old,thats my liver test result,what do you think? and what should i do? also what to eat and not? thanks.
Does lyrica has effect on liver?
- Posted:
- 9 Aug 2011 by mikey chicago
- Topics:
- lyrica
Answers (1)
Further Information
- Lyrica Information for Consumers
- Lyrica Information for Healthcare Professionals (includes dosage details)
- Side Effects of Lyrica (detailed)
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Current Conditions
6.6°in Sydney
- Wind: W at 9.0kph
- Humidity: 64%
- 11:38am AEST Monday - 1.5m
- 5:23pm AEST Monday - 0.5m
- 11:43pm AEST Monday - 1.8m
- 6:19am AEST Tuesday - 0.3m
- Sunrise: 7:00am AEST
- Sunset: 5:00pm AEST
A pair of troughs are generating areas of rain over northern TAS and southern VIC and some showers with thunder over southeast SA. Moist onshore winds are pushing showers over tropical QLD and southwest WA. A high is bringing a cold and foggy morning to the nation's east. More Synoptic information
Patchy cloud over southern parts of the state with a weak upper level trough is failing to produce any rain, but is helping to limit heating. Skies remain generally clear elsewhere under a broad ridge of high pressure.
Issued at 4:10am on Monday 06 July 2015
Strong Wind Warning for the Macquarie Coast, Hunter Coast, Batemans Coast and Eden Coast
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You Shop. We Give.
Shop online at your favorite storesand a percentage will be donated to your local ministry.
"Whoever gathers money little by little makes it grow." - Proverbs 13:11
Continue shopping at your favorite online stores.
Over $142,750 raised by members
When you purchase through UMCmarket we will automatically donate to the ministry you have chosen.


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If you're an Onion fan (and we are), you know how delightful and wicked their satire can be, skewering social and political trends of every kind. This video caught our attention because we take car seats very seriously: I'm going to assume that Mrs. Manning-Devlin knows what she's talking about when she asserts that the Nantucket Dandy weaving pattern is ... Read More »
Category Archives: Just for fun
What do moms really want for Mother's Day? Magic Beans moms on staff weigh in
Given how needy kids (and especially babies) are, the rest of the year is all about them – but Mother's Day is all about you! Flowers and chocolates are always nice, but when Babble polled their staff on what they wanted for Mother's Day, the traditional gifts didn't even make an appearance: As for our moms on staff, ... Read More »
How to find questionable parenting advice on WikiHow
We're not the first to notice that WikiHow is a treasure trove for those who appreciate absurd humor: it's full of instructions for activities no one would conceivably do, overly detailed instructions for everyday activities, and truly awful clip-art. Today, though, we're addressing the articles on this site that are of the most use to our audience: the ones on babies ... Read More »
Just for fun: this baby has the most fascinating friends!
Julia and Jason Heckathorn of Fauquier County, Virginia, already had a kangaroo named Boomeroo and an anteater named Captain Noche Cuervo, when their family simultaneously gained two new members! Their pet sloth, Daisy, arrived on the scene only days after their daughter Alia was born, and the two are now the best of pals, snuggling and playing together (and often ... Read More »
Ever notice that the ABC Song and Twinkle Twinkle Little Star have the same tune?
This fairly obvious fact didn't occur to me until this morning, I was mulling over the origin of the "ABC Song," and found numerous articles pointing out that the melody is the same! In the Telegraph, writer Sebastian Doggart reports that "Baa-Baa Black Sheep" and "What A Wonderful World" follow the same pattern, and that he annoyed his three-year-old son by ... Read More »
Balancing work and family: how do you make it work?
According to the US Department of Labor, 61.1 percent of moms with kids under age 3 are working, going up to 63.9 percent if your kids are under age 6, and 74.7 percent if your kids are under age 17. That's a lot of juggling! This hilarious video from the Make It Work campaign, starring Adrienne C. Moore from Orange ... Read More »
How to swaddle a baby: an expert demonstration from Magic Beans
Swaddling your baby is the easiest way to improve the quality and duration of your newborn baby's sleep, and we offer a wide variety of swaddling blankets, so you can experiment with what your baby likes and find out what works for you. The classic square swaddle is the most popular, though, and while it does take a little practice to get ... Read More »
A Visit To Magic Beans Fairfield: A Review From A Very Special Customer
At any age, from 5 to 55 (and beyond), you'll continue to be your child's biggest cheerleader, so it's no surprise that our staff's parents are some of the biggest fans of Magic Beans. My mom and my stepfather Joe live pretty close to our store in Fairfield, Connecticut, so they take every opportunity to drop in and do some ... Read More »
Our favorite holiday hacks to make your life easier this holiday!
When it comes to parenting advice, the ultimate experts are out there in the field actively experimenting with what works with their own kids. Every parent has their little tips and tricks for keeping homes decluttered, kids content, and food on the table, and thanks to the internet, we can crowdsource solutions for everyday problems. When it comes to the ... Read More »
It's all in the telling: storytelling, Youtube, Sparkup, and hats!
The new Sparkup Magical Book Reader has me thinking about how much performance adds to the telling of a story: after all, kids could easily listen to their favorite book on tape, but listening to YOU reading it the way they like it best really makes all the difference. Of course, there are any number of ways to change up how ... Read More »


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Sweet Potato and Peanut Soup
This savory soup's exotic mix of flavors will liven up any fall meal.
Total Time:
Level: Easy
Serves: 4
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- 2 tbsp. olive oil
- 1 large onion
- 0.75 tsp. kosher salt
- 0.25 tsp. Pepper
- 4 clove garlic
- 2 tbsp. fresh grated ginger
- 2 tsp. ground cumin
- 0.25 tsp. cayenne
- 1.50 lb. sweet potatoes
- 1 can crushed tomatoes (1 3/4 cups)
- 0.50 c. creamy peanut butter
- cilantro
- chopped roasted peanuts
- Heat the oil in a large saucepan over medium heat. Add the onion, season with 3/4 teaspoon salt and 1/4 teaspoon pepper and cook, covered, stirring occasionally until tender, 8 to 10 minutes.
- Stir in the garlic and ginger and cook, stirring for 1 minute. Stir in the cumin and cayenne and cook 1 minute more. Add the sweet potatoes and mix to combine.
- Add the tomatoes, peanut butter, and 4 cups water and bring to a boil. Reduce heat and simmer, covered, until the sweet potatoes are tender, 18 to 20 minutes. Serve with cilantro and peanuts, if desired.
What do you think?
Oreo Just Released a Brand-New Cookie, And It's Way Different
Think Double Stuf, but in reverse.
The 17 Unavoidable Stages of Eating a Slice of Watermelon
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Hot Gossip
Hot or Not? Bradley Cooper and Zoe Saldana Swap Spit at Sundance
Bradley Cooper Zoe Saldana Wonderwall gossip
For two such hot stars, Bradley Cooper and Zoe Saldana leave us a wee bit cold as a couple. But they may be trying to heat things up, starting with a mood-laden make-out session at the Sundance Film Festival. People mag spotted the fledgling flames cozying up at a shindig for their forthcoming flick "The Words."
"They were kissing in front of the fire and being very affectionate," says a spy. "They are definitely very together."
When Cooper, 37, and Saldana, 33, weren't locking lips, they were flapping their gums: Another bystander saw them having an "intense conversation," punctuated by giggles.
"They were like two seventh graders," relays the overenthusiastic eyewitness. "The electricity was out of this world."
Except when the press was present. The pair, who play husband and wife in the well-received flick (the photo at left was snapped during filming), made a point of keeping their distance while making the media rounds.
The actor and reigning Sexiest Man Alive hooked up with Saldana after she called off her decade-plus relationship with fiancé Keith Britton in November. Before that, he'd been playing the field following his bust-up with Renee Zellweger in March 2011, enjoying pit stops with everyone from Jennifer Lopez to Olivia Wilde.
Word is, Bradley and Zoe ushered in the new year with a steamy 20-minute game of tonsil hockey, but we leave it to you to decide ...
This couple is ...
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Auction price: Register or sign-in to see quarterly averages
or visit the Wine Market Journal
Drinking window not specified (Add My Dates)
Truly a baller night – 09 & 11 Coche CC, 02 GC reds, 47 La Tache, 04 Bollinger VVF & 23 CV (The Grill Room at Capella Hotel Georgetown): The color was pretty promising through the bottle, ie clear and red. We were praying for an out of body experience but what we got was a tired lean wine with noticeable VA. We adouzed for three hours but it didn't help. Rather light and lacking fruit. Recently purchased from a London auction. Complete waste. Although I didn't make the wine, I felt so bad.


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Gossip Girl
Gossip Girl Season 6: Australian Promo Teases Serena and Dan Rekindling! (VIDEO)
Look, we love Steven (Barry Watson) and everything (Matt Camden forever!), but we'd really prefer Serena (Blake Lively) not to have an "adult relationship" unless it's with Dan (Penn Badgley)! This new promo from Down Under seems to hint that S and Dan may be getting back together. What is Serena's "hobby," why are the paparazzi in her face, and what black-tie event is this? A cotillion? We've heard there may be another one...
Want more Gossip Girl goodness? Like us on Facebook or follow us on Twitter! You know you love us. XOXO


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We have a ASP.NET 4.0 site running on a windows server with out any dramas. I have now tried to install Wordpress in a directory called forum and get the following error when i try and access it.
Server Error in '/forum' Application.
Configuration Error
Description: An error occurred during the processing of a configuration file required to service this request. Please review the specific error details below and modify your configuration file appropriately.
Parser Error Message: Unrecognized attribute 'targetFramework'. Note that attribute names are case-sensitive.
Source Error:
Line 34: </siteMap>
Line 35:
Line 36: <compilation debug="true" targetFramework="4.0" />
Line 37:
Line 38: <authentication mode="Forms">
Source File: C:\Inetpub\vhosts\adar.com.au\httpdocs\web.config Line: 36
Any Idea on what my be causing the error or how to resolve it.
Note: I have previously set up wordpress on a windows server that was running a asp.net 3.5 site without any issues.
The configuration had to be changed from ASP.NET 2.0 to 4.0.


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'Rock of Ages' costars Julianne Hough and Diego Boneta hung out poolside in Miami, FL together, showing off their fit physiques on Sunday, July 10, 2011.
She's ready for the summer!
Work it, girl.
Mariah Carey, her boobs and her new beau James Packer, aka the fourth richest man in Australia, took their love to Ibiza, Spain where they gallivanted on a yacht with her kids.
Bad Girl RiRi? More like Braless RiRi.


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Made from restaurant-quality porcelain that's microwave safe, dishwasher safe, and even oven safe up to 300 degrees, these perfectly pristine measuring cups make food prep simply stylish.