text:
Has Vidya Balan's success story enhanced the status of Bollywood women from a hero's sidekick to centrepiece? Very few filmmakers are spinning woman-centric scripts even now, though Kareena Kapoor's whopping Rs.8 crore ($1.6 million) fee for "Heroine" seems to raise hope.
"Kahaani", "Heroine" and the evergreen Sridevi's comeback film "English Vinglish" are perhaps the only three projects right now with woman as a central character.
"Women in Bollywood have always been secondary. It's predominantly men who have taken centrestage in our films. Even earlier, barring some films like 'Mother India' and 'Umrao Jaan', women in Indian cinema had marginal roles. In recent times, 'The Dirty Picture' has been an exception," film historian S.M.M. Ausaja told IANS.
Sujoy Ghosh's "Kahaani" releasing Friday - a day after International Women's Day - zooms the lens on a helpless, seven-month pregnant woman in search of her missing husband.
Vidya, who turned the tables for female actors in Bollywood by carrying "The Dirty Picture" strongly and boldly on her shoulders in 2011, plays the lead in "Kahaani".
Composer Shekhar Ravijani recently put it this way: "I think with all the Khans and the Kapoors, we have Vidya Balan now."
The 33-year-old broke the stereotype that a commercial project about a woman doesn't work.
Just like Vidya has become the face of change for women in tinsel town, Kareena seems to have set a new benchmark when it comes to the pay cheque in Bollywood. She reportedly signed on the dotted line for Rs.8 crore.
Between the 1980s and 1990s, Bollywood produced a mixed bag of female-oriented movies - some like "Umraao Jaan", "Prem Rog", "Ram Teri Ganga Meli", "Khoon Bhari Maang", "Nache Mayuri" and "Damini" were hits, while art films like "Mirch Masala", "Arth", "Mandi", "Rudaali", "Lekin", "Sardari Begum", "Mammo", "Mrityudand", "Maya Memsaab" and "Fire" earned critical acclaim.
However, the actresses' take-home was not so impressive.
Close to five years ago, actresses were reportedly paid between Rs.75 lakh and Rs.1 crore, but today Bollywood's 'crore club' also features names like Aishwarya Rai, Bipasha Basu, Katrina Kaif and Priyanka Chopra.
In "Heroine", Kareena will give audiences a behind-the-scenes look at the life and times, the ups and downs of a Bollywood superstar.
According to its director Madhur Bhandarkar, "It will be a landmark film in Kareena's career."
Hopefully, like his earlier experiments -- "Page 3", "Chandni Bar" and "Fashion", which focussed on women - "Heroine" too turns out to be successful, paving the way for many other woman-centric projects in the Hindi film industry.
Indian women are also calling the shots in the corporate world, sports and politics and now it seems the film industry is trying to change as well.
"India is changing; women are on top in every other realm and yet our heroines are the hero's sidekick. I hope more writers see that potential in women-oriented scripts, or scripts where the woman is treated in a strong, powerful, real way," actress Kalki Koechlin told IANS.
Actor-filmmaker Anil Kapoor believes "leading men should support and encourage women-oriented films."
Many, like producer Ekta Kapoor, are furthering the cause with strong projects and bold themes. Her brother, actor Tusshar, is pleased with her efforts.
"I am really very proud that my sister helped change the perception of people towards women and helped them create a better status in society. She has made people believe that women have a lot of potential and is an inspiration for many," Tusshar told IANS.
(Radhika Bhirani can be contacted at [email protected])
Do you like this article?
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dear leave it please
@rishh- how can u prove that she is not down to earth????? r u her friend or relative??????????...u can't judge anyone simply!!!! and even if she is then no matter we all are still her fan and always be!!!
ignore dear
bashers are just jealous
i think PC is over-rated not kareena
i don't understand why everyone is out to blame kareena?????? ok i agree that she might be no match with vidya...vidya has given the best performence...but pls remember bebo's performence in jab we met, chameli...she was dam good...kareena herself said "THE BEST PERFORMENCE THIS YEAR IS VIDYA BALAN FROM DIRTY PICTURE" isn't that enough for u people????? i know why u people hate her becoz she broke up with shahid and went to saif...then that is her decision no one has any right to comment on that...u guys say kareena is over-rated the what about katrina...has she given any performence oriented role????? i agree she is beautiful but not a good actress...then priyanka she is fab too...but why no one says anything about her...becoz u luv her...similarly we LOVE KAREENA KAPOOR...and we won't listen a single word about her...!!!!!!!!!
u guys are telling she is over-rated then pls wait for her performence in heroine...then u all will get ur answer!!!!!
Edited on:11 March 2012 at 3:14am
Kareena is totally OVER-RATED! She's no match to Vidya. Keeping fingers crossed Kahaani does wonders for her just like her previous projects. After Madhuri, Rani, Kajol and PC if there is anyone worth admiring as an actress it has to be Vidya. :)
For me Vidya B all the way we have a BigB now we have a VictoryB...she was fabulousss in DP wow Kareena is too much hype by the media...she is second now..the way to go Vidya n all the best keep up the gud work n pleaseee never stop wearing ur saris i luvvv them alll...wat ever the fashion critics tell about u...ur saris r unic, different, crazy but luks gud on uuu n i always wait to c u in any event just for ur sarisss
Edited on:07 March 2012 at 1:52am
thanks for the great article
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LACEY, Wash. Students at North Thurston High School are combating drunk driving and distracted driving through a very public campaign by teens, for teens.
Every now and then, at the end of the day, students in the school s Rams in Action program will stand at a busy intersection, holding signs with messages about the negative impacts of drunk and distracted driving.
Maybe somebody will see it, they ll tell someone and just keep it going, said Joe Pallitto, the group s faculty adviser.
For Pallitto, this mission is personal. In 2006, his daughter Jena Heidloff was killed in a crash. She snuck out of the house to join friends at a party, had some drinks, got in the car and started speeding the wrong way down Highway 18. She hit an 18-wheeler and died at the scene.
Before long, Heidloff s parents decided to share their story with other teenagers.
They were just overwhelmed, Pallitto recalled. They told us, in no uncertain terms, that they would never do it, that they would get the word out. And when that was over, we just looked at each other and said, We ve found our calling.
Eventually, Pallitto helped students created Rams in Action, a group that gets funding through State Farm s Project Ignition, which requires students to make presentations on their safety campaigns.
During a presentation last week, Pallitto concluded by sharing his daughter s tragic story.
This is the result of what happened, he said, pointing to a picture of his daughter s mangled car. We don t want that to happen to anyone.
Among those in the audience was the school district superintendent.
Thank you, Mr. Pallitto, for really taking the leadership, he said. I honestly didn t know you suffered that kind of loss. Thank you for sharing.
Whenever he speaks to a group, Pallitto concludes with his daughter s picture, hoping that is what they will remember.
She would probably be the first one to tell you: Don t do what I did. Look what happened to me, Pallitto said.


text:
Mr. Granger has been diagnosed with patellar tendinosis and previously underwent blood-platelet treatment for the issue. Dr. Andrews administered the most recent injection last week and Mr. Granger is expected to spend the next three months recovering, according to the report.
More Articles on Orthopedic Surgeons:
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12 Sports Medicine Physicians on the Move
Dr. James Andrews Performs Knee Injection for Pacers' Danny GrangerWritten by Laura Dyrda | Monday, 19 November 2012 16:22
James Andrews, MD, founder of Andrews Orthopaedic & Sports Medicine Institute in Gulf Breeze, Fla., treated Indiana Pacers player Danny Granger with a left knee injection, according to a UMass Football report.
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Nels Cline is a gateway drug in the best of ways. He's known as the guitar player for one of America's best bands, Wilco. His crazy performances, filled with static shrieking and string bending, have led fans to the other side of music. It's a style that interweaves jazz, progressive rock and noise.
Nels Cline started doing all of this long before joining Wilco, and continues it these days with his own project, The Nels Cline Singers, a group that actually has no singers. They are instrumental travelers.
Their latest record, Macroscope, features bassist Trevor Dunn and drummer Scott Amendola, and includes Nels' wife Yuka C. Honda (Cibo Matto) on keyboards. The songs start off deceptively gentle and quiet, but sometimes that's just the warm up to the insanity and sonic adventures that follow.
Macroscope is at times a frightening and enlightening journey. (The eight-minute "Wedding Band" is a fine example of that). It's a record that has no boundaries, and an album with the musicianship to make that a memorable experience.
Source: NPR
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Executives long for "customer-activated company" but social media is a stumbling block
Nov 21st
The business world wants to go digital … and fast. But they just can't figure out social media.
That's one of the conclusions of a landmark study released today by IBM called "The Customer-activated Enterprise," — a result of face-to-face conversations with more than 4,000 C-suite executives worldwide. Because IBM is a client, I was privileged to get a preview of this research to share with the readers of {grow}.
This study included a variety of businesses from "Midmarket" SMB's to global giants. The study paints a picture of executives determined to drive change in every facet of the organization through digital initiatives. In fact, they now see technology as the dominant driver of their businesses.
The research discovered three major strategic shifts enabled by technology:
The customer-activated company
The "most radical" of the three shifts is an overwhelming recognition of the social web's unleashing of customer influence and its impact on not just new product development, but collaborative approaches on business strategy.
"The cultural and organizational implications are huge," the report states. "Relationships must be fully reciprocal and once that relationship is established, companies of all sizes need to be prepared to act based on the influence of the customer. In this way, organizations are shifting from being merely customer-centric to becoming customer-activated."
As a result, technology must have a role in gathering and assessing customer input in key business decisions. This also has some important organizational implications as businesses work to overcome customer's mistrust of being "targeted" and C-suite leaders being asked to give up autonomy and control.
An integrated digital organization is ideal, but social ROI is a stumbling block
The emergence of social, mobile and digital networks has played a major part in democratizing the relationship between organizations and their customers, the study reports.
Businesses are stepping up activities to digitize beyond just marketing, including supply chain, analytics tools and workforce skills required for collaboration. The majority of CIOs surveyed say they aim to digitize their front offices within the next few years to sync with customers more effectively. The use of mobile devices plays a key role in doing that.
Despite this focus, less than half of Midmarket organizations have a fully integrated physical and digital strategy. Their biggest hurdle isn't technology or security. Their challenge is to understand how social media fits into the mix, and its return on investment. To achieve full value, social media, as well as social business, needs to inspire entirely new ways of working, learning, and orchestrating processes across the organization and beyond.
Craft engaging customer experiences
Companies of every size told IBM that a re-balancing is occurring from spending on "IT systems" to "creating customer experiences."
Despite this strong trend, the ideal of a customer-centered "social enterprise" is still far from reality.
"Surprisingly, organizations of all sizes are lagging in social initiatives," the study noted. "A social approach starts with giving customers opportunities to air their views. The most advanced enterprises go even further. They analyze data to understand people holistically – what's happening at the moment, what their core values are. These insights provide the foundation for a customer experience tailored to the individual." But the path to accomplish this is not always clear.
Technology is the easy part
On a personal level, my own experience certainly validates the trends IBM has identified and explained. I interact with hundreds of executives every year who are putting tremendous resources toward enabling a digital enterprise … but with mixed results.
Here is a firm conclusion I have made along the way. Yes, technology absolutely can make changes like a customer-activated company possible. But making it a reality requires not just technological change, but dramatic organizational change. We can make technology do anything we want. That is not the case with people.
Technology promises radical change. Guess what? People hate radical change.
As this study states, the intent to make these organizational changes is ubiquitous, but I think measurable success will be far more rare because it will take extraordinary, tenacious, and patient leadership to forge entrenched company cultures into something radically more open, more collaborative, and more responsive.
That's my take any way. What are you seeing out there?
Illustration courtesy BigStock.com
This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. I've been compensated to contribute to this program, but the opinions expressed in this post are my own and don't necessarily represent IBM's positions, strategies or opinions
Why research firms are screwing up content marketing
Nov 12th
Companies like Forrester and Gartner — who used to make their money providing expensive and exclusive research reports — are finding it impossible to "contain" the data. If somebody buys just one report, it's likely to very soon be distributed widely on the web for free.
As a result, there is a very subtle but important change going on in the world of research with profound implications for what we can see and believe on the social web.
In our latest Marketing Companion podcast, Tom Webster and I explore some of the implications of this as we look at a case study where Forrester recently skewered Facebook with some provocative, but not necessarily accurate, claims. A company VP added fuel to the fire with an "open letter" to Facebook Founder Mark Zuckerberg. Facebook called the claims "irresponsible."
Why would a company built on providing dispassionate data and insight make a sensational move like this?
Data and research are certainly taking on an interesting new role in the field of content marketing.
Some of the ideas we discuss in the podcast …
If companies can't make as much money from their research, are they using their data as a content marketing promotional tool?
If businesses won't pay for research, what happens to the quality of the research?
What can we really believe right now and how do we know if the claims we are looking at on the web are to be believed?
Most important of all, how is Tom Webster getting rich from Google Pants and Smithfield Hams?
At this point, you might be asking, "How can I listen to this gem of a podcast right now?" I'm happy to report that all you have to do is click this button:
By the way, if you are enjoying our podcast, why not let others know by leaving a rating on the iTunes site. It's so simple and much appreciated!
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Research: The 3 social media secrets of B2B buyers
Sep 12th
By John Bottom, {grow} Community Member
The newly-released 2013 Buyersphere Report is a fascinating study of the business marketing world. But it is a survey with a twist because it doesn't simply canvas marketer's opinions — it also asks 500 European B2B procurement professionals about what they actually did while considering a real, major purchase over the last 12 months.
The 2013 results provide a direct and frank overview of factors such as social media usage, information gathering techniques and general buyer behavior … and more interestingly, it reveals a few unexpected secrets!
I've outlined a few of these 'guilty secrets' below, along with my explanation of why I think they happened and what they mean.
B2B buyers: Social media curmudgeons?
The findings revealed an interesting polarization in terms of social media usage. Half of B2B buyers are distributed normally in terms of their use of social media: some more, some less enthusiastic about its value.
47% of buyers, however, do not claim to use it at all:
When invited to offer advice to a colleague considering using social media to support the buying process, a third said "don't do it."
Embedded within this statistic is a warning to brands to be selective and careful – not so much about their use of social media, but their emphasis on it. These are very different points.
There are clearly a number of buyers out there who don't use social media. That is their choice – and bear in mind they are probably not guided by aversion to change, but by the usefulness of social media in their particular B2B niche. But, because they choose not to go on social media, they will probably never be impressed by the wonderful things your brand is doing on social media. Your thoughtful Facebook content and personable Twitter strategies will blossom without them, thank you very much, since you will only be showing that to people who care (to a greater or lesser extent, as shown by the normal curve). However, as soon as we start trying to divert the other half onto social media platforms against their will, we will have a problem.
A "share this on social media" call to action might be just about acceptable. But talk too much in print or on your website about the fun and games you are delivering exclusively on Facebook, and you may be inviting an antipathy that will ultimately dent sales. I can hear the anti-social media gang now. Given the choice of a supplier that talks my language, or the one that is constantly bleating on about how I should like them on Facebook, I know which one I would choose. Now, then, where's my pipe and slippers? I'm just off to read my newspaper in peace.
Buyers are less rational than they believe
We know that there are emotional and rational reasons for a purchase. But this point was highlighted when we asked the question "Why did you set out to make the purchase in the first place?"
The idea was to find out what the initial driver was, so that marketers might be better placed to understand how to empathize with the buyer during the process. We offered a number of reasons for deciding to invest a large amount of money, ranging from "increased productivity" to "business expansion." But we also threw in the option "because it was the kind of thing we should have." A fairly arbitrary, emotional reason like this surely has no place in boardroom. Surely no hard-nosed business person would ever invest money on this premise – more to the point, surely they wouldn't admit it.
But they did.
It was in fact the fifth most popular reason for starting the buying process. More important than "keeping up with competitors," it had the same mean score among respondents as "the need to cut costs."
We might ask why. Is it that reasons do not always need to be articulated in rational terms? There is undoubtedly a material benefit to be gained from this emotionally-inspired decision, even though those responsible for setting the wheels in motion cannot explain it more explicitly. For me, however, I believe there is a further conclusion to draw, which is the idea of prestige.
The product or service in question may be "the kind of thing they should have" because it is known to deliver "the kind of benefit that they should be receiving". But I think it also follows that the people who ticked this box would be more likely to deal with "the kind of supplier they should be working with". It is another pointer to the nebulous but immensely powerful effect of brand awareness. It is the business equivalent of driving a Rolls Royce or taking photos with a Hasselblad. And it applies to the big ticket items. Keep that strategic brand investment going, dear marketers. It's not all about short-term sales.
Don't be dazzled by video marketing
If you believe certain people out there, video is the most powerful marketing tool on the planet. Prospects love to see videos on our websites. They show the personal side of the brand. They showcase our in-house expertise. They are rich media, and everyone loves shiny, rich media, right?
Not necessarily. We get a more realistic picture of the influence and popularity of video as a format is we compare it to the format of the slide deck. We know those clunky old Powerpoint files don't look as slick, but the Buyersphere Report shows that buyers are TWICE as likely to use presentation decks as they are a video.
21% of buyers downloaded a presentation deck to support in their information gathering. But only half that number watched a video.
Yes – it seems incredible to me too but don't forget we actually asked 500 B2B buyers what they did. These are their answers. Can't argue with the truth – all we can do is to try and explain what it means.
For me, a key difference between slide deck and video is one of control. You control the speed, therefore you control the time it takes to consume that information. Buyers are busy people but, more importantly, they are impatient people. If presented with a ten-minute video (especially when the star of the video is unknown) a buyer is unlikely to invest the time. It's all or nothing. You can't skim-read a video. But because you CAN do that with a presentation deck – with the added bonus of then being able to adapt and re-present it as your own – I suspect this is one of the reasons behind this finding.
The advice is not, obviously, to cut the video budget and release every piece of content in PowerPoint. But just to be aware of the shortcomings of video which, I suspect, have contributed to this statistic, and to re-consider your content program accordingly.
Unearth your own guilty secrets
Of course these are snapshots and should be taken in the context of the wider survey – which is available here for anyone who wants to see the whole report. But can you find more anomalies? Or do you have other explanations for the findings? And what do you think we should do as marketers in order to accommodate these idiosyncrasies?
John Bottom is the Co-founder of Base One, a specialist business-to-business agency in Teddington, London, where he is the Head of Content & Communications. He is was also one of Mark Schaefer's first Twitter followers.
Illustration: Dublin Street art photographed by Mark Schaefer
Teens increasingly moving the conversation to Twitter
Aug 6th
For some time, I've been hearing that younger people are moving away from Facebook and congregating on Twitter for two reasons:
1) Mom probably isn't on Twitter.
2) It's a great place to follow favorite celebrities
Although there isn't a lot of data to answer the "why," new research from the Pew Internet & American Life Project confirms that Twitter is indeed experiencing a youth movement. But there is something more interesting here too …
While the number of teens on Twitter has more than doubled since late 2010, isn't interesting to see that 5% dip between last August and December of 2012?
While the margin of error could contribute to that aberration, this implies that there is a probability that 17 percent of all teens using Twitter stopped using the service within a six-month period in 2012. That's kind of mind-boggling, especially since there is no commensurate drop in the usage across other demographics to point to some issue that would affect everyone.
Any idea what could have happened last year?
Illustration courtesy Flickr CC and Rosaura Ochoa
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|Property type
|Minimum Stay
This 3-level Cape Cod vacation home has 4 bedrooms, 2 bathrooms with
shower/tub, a full updated kitchen with microwave, dishwasher as well
as a washer and dryer. The house sleeps up to 10 people with one queen bed, one double
bed, 4 twin beds, and a double futon/ sofa bed. The lakeside home
also has a beautiful screened outside porch, an outside deck, a dock
at the shore, and a new swim dock. There is also an outside grill.
The house is fully equipped with towels, sheets, mattress pads,
dishes, pots and pans, and utensils. The kitchen has a full stock of
spices, paper towels, etc. Please feel free to use but please replace
when empty. There are also supplies of toilet paper, laundry soap,
and cleaning agents.
We bought the property the summer of 2005 on a visit to Maine. It was a dream come true for us. We were first introduced to Maine the summer of 1995 when my husband took our boys on the Boy Scouts High Adventure Trip to Baxter State Park. He returned from the trip a "changed man" and said he wanted to take me to experience this incredible place.
The following summer we packed up our car and four children and headed from Virginia to Maine for a week's family vacation. Our daughter and three boys fell for Maine just as we did. Needless to say, we were never the same after that. Our family has been coming to Green Lake since the mid-90s and it remains a wonderful high adventure for us all.
Mark Gibb purchased this house in 2005
Our home is located on 5 acres with over 500 feet of lakefront waterfront. Literally, you have your own cove. The views of the lake are spectacular and almost every windows point towards the lake. It is very private and secluded. It is a wonderful vacation spot.
Our home is really a respite from the world. In fact it is a world away. You will love to listen to the loons a night as a cove is a nesting place for the loons every year. Loons, lobsters and lighthouses are all part of our special vacation home.
Loon Cove is located on a 5 acre wooded site that has 500 feet of
shoreline on beautiful Green Lake. The house is set on a secluded and
serene hillside with gorgeous views of the Maine sunsets. The site is
perfect for all types of water activities including swimming, boating
and fishing. Other recreational activities such as golf, hiking, and
bicycling are nearby. Acadia National Park and Bar Harbor are just 30
minutes east of camp.
Bangor and Bangor International Airport are just 30 minutes west. The
quaint little town of Ellsworth is only 15 minutes from the house.
Downtown Ellsworth has grocery stores, unique shops and restaurants
serving fresh lobster and blueberry pie.
The lake itself is a crystal clear, glacier lake with rocky shores.
Fishing is permitted on the lake, but a fishing license is required.
The lake has bass, toque, and land-locked salmon for catch.
Other Activities: Boating


text:
A sensor used for detecting the passage of vehicles over a roadway is formed of a force sensing variable resistor which is embedded in a resilient, rubber-like strip that is molded around the resistor within an elongated sheet metal channel. The channel is sized to fit within a narrow saw-cut groove across the roadway, so that the strip exposed surface at the open top of the channel is exposed at the road surface for contact by the tires of passing vehicles. The resistor is formed of a printed circuit having a pair of separated conductive stripes with a repetitive pattern of gap areas between them, and a sheet of variable resistance material overlying each of the gap areas to form conductive shunts between the printed conductive stripes. The material forming each of the sheets normally resists the flow of electrical current, but its resistance decreases in response to physical pressure so as to become a conductor over its respective gap area in response to the direct pressure from a vehicle tire compressing the resilient strip above the sheet. A detector is used to sense the flow of current through the printed circuit for sensing the vehicle.
1. A vehicle road sensor for signaling the passage of a vehicle over a predetermined location on a roadway, comprising:
a force sensing resistor formed of a pair of overlapped non-conductive substrates, each having a controllable conductive coating, with the coatings being overlapped in adjacent surface to surface relationship;
at least one of said coatings being formed of a force responsive material characterized by normally resisting the passage of electrical current therethrough, but whose resistance decreases upon the application of pressure upon the coating;
and the second of said coatings having at least one area which precludes the passage of electrical current therethrough, and with said area being overlapped by a portion of the one coating so that said portion functions to shunt current across said area upon the application of pressure to said portion;
said substrates being completely embedded within a block formed of a resilient, rubber-like material;
said block having an upper, contact surface, with the substrates being embedded within the block beneath the contact surface so that vehicle pressure upon the contact surface is transmitted to the substrates;
means for normally applying an electrical potential to the second coating sufficient to induce the flow of current therethrough when the applied pressure reduces the electrical resistance of said portion;
means for detecting the flow of current through the second coating;
and the block forming material between the block contact surface and the substrates being resiliently compressible under the weight of a vehicle for temporarily applying enough pressure to the portion of the one coating so that it temporarily functions as a shunt across the area which it overlaps so that electrical current temporarily flows through the second coating for indicating the temporary presence of a vehicle upon the block contact surface.
2. A vehicle road sensor as defined in claim 1, and said second coating being in the form of a repetitive printed circuit pattern formed of adjacent strips which are normally electrically conductive, but which are separated by a series of gaps which form a series of areas that preclude the passage of electrical current between the strips;
and with each of said areas being overlapped by a separate portion of said first coating, so that the application of pressure to any one of said portions shunts the flow of current across the gap area which it overlaps to permit current to flow through the adjacent conductive strips for detection by said detection means.
3. A vehicle road sensor as defined in claim 2, and said block being formed in the shape of an elongated, narrow, generally uniform cross-section, with the resistor extending across a substantial portion of the length of the elongated block.
4. A vehicle road sensor as defined in claim 2, and said block being closely fitted within elongated, sheet metal, open top channel which exposes the contact surface of the block, but covers, in face to face contact, the side and lower surfaces which define the elongated block.
5. A vehicle road sensor as defined in claim 4, and said channel being sufficiently narrow to closely fit within a relatively narrow saw-cut like groove made in the surface of a road, which groove is of a depth to expose only the upper contact surface of the block;
and the channel being formed with means for interlocking at least one of the walls defining the channel with the adjacent block surface which it overlaps.
6. A vehicle road sensor as defined in claim 5, and said channel having inwardly bent ribs formed in its side walls and extending the length of the channel, with the ribs being mechanically interlocked with their adjacent block sections along the length of the channel.
7. A vehicle road sensor as defined in claim 5, and the free edges of the side walls defining the channel being bent inwardly and towards the base of the channel to form flanges, and with said flanges being embedded in their adjacent block surfaces.
8. A vehicle road sensor as defined in claim 2, and including a number of said resistors arranged side by side and offset relative to each other, for forming a single wide sensor made of a number of spaced apart resistors for detecting the width and the length of the road contacting area of the vehicle tires which pass over the sensor.
9. A vehicle road sensor as defined in claim 2, and including a secondary resistor formed in the circuit pattern between each of the areas and the strips, which secondary resistors are formed to provide a detectable effect upon the flow of electrical current so as to enable determination of the number and location of the areas that are shunted across by passage of the tires of a vehicle over the sensor.
10. A vehicle road sensor as defined in claim 2, and said block being arranged within a substantially uniform cross-section, saw-cut like groove formed in the surface of a road, with the groove being of a depth about equal to the height of the block for exposing the upper surface of the block at the road surface.
11. A vehicle road sensor as defined in claim 10, and including an adhesive material applied within the groove for immovably securing the block within the groove.
12. A vehicle road sensor for signaling the passage of a vehicle over a predetermined location on a roadway, comprising:
a force sensing resistor formed of an elongated circuit pattern printed upon a substrate, with the pattern including a pair of separated, conductive printed strips and a series of gap areas formed between the strips, with the strips being arranged for normal connection to a source of electrical power;
said force sensing resistor including a pressure responsive sheet portion overlapping each gap area, and the sheet being formed of a material characterized by being normally electrically resistant so that it is substantially non-conductive, but whose resistance to electrical flow reduces, in general proportion to pressure applied to the material, with each sheet portion forming an electrical shunt over its overlapping gap area upon the application of sufficient pressure upon the sheet portion;
said force sensing resistor being embedded within an elongated, relatively narrow block made of a resilient, rubber-like material;
the block being of a cross-sectional size to closely fit within a saw-cut made in a roadway surface so that the wheels of a vehicle running over the block apply sufficient pressure upon the block to compress it and thereby, apply sufficient pressure to those sheet portions which are located beneath the tires, to reduce their resistance and permit electrical current to flow across the gap areas which they overlap and through the strips for detection by a detection means.
13. A vehicle road sensor as defined in claim 12, and said block being closely fitted within an open top, sheet metal channel which extends and embraces substantially the full length of the block;
means holding the block within the channel so that the block upper surface is exposed through the open top of the channel, wherein the tires of a vehicle will compress the block downwardly to apply said pressure.
14. A vehicle road sensor as defined in claim 13, and including portions of the walls of the channel being bent inwardly for embedding in their adjacent block surfaces for mechanically interlocking the channel and block.
15. A method for making a vehicle road sensor comprising essentially the steps of:
preparing a force sensing resistor from an elongated, narrow substrate having a printed repetitive circuit pattern including elongated electrically conductive strips separated by defined gap areas, with a shunt sheet portion arranged over each of the gap areas, said shunt portions being made of a material characterized by normally resisting the flow of electrical current, but whose resistance decreases upon the application of pressure upon the sheet to permit electrical current flow therethrough;
molding a resilient, rubber-like material around the prepared resistor to embed the resistor within an elongated, relatively narrow strip of a width for fitting within a groove formed in a roadway.
16. A method for making a vehicle road sensor as defined in claim 15, and including the step of arranging the resistor within an elongated, open top, sheet metal channel, and molding the rubber-like material in the channel, so that the channel forms a mold, as well as the exterior of the finished sensor.
17. A method for making a vehicle road sensor comprising essentially the steps of:
forming a force sensing resistor from an elongated substrate having a printed, repetitive circuit patttern which includes elongated, electrically conductive strips that are separated by defined gap areas, with a shunt sheet portion arranged over each of the gap areas, and said sheet portions being made of a material characterized by normally resisting the flow of electrical current, but whose resistance decreases upon the application of pressure upon the sheet for permitting passage of electrical current therethrough;
molding a resilient; rubber-like material around the formed resistor so that the resistor is embedded within the rubber-like material;
forming electrical connections between the embedded strips and the exterior of the molded rubber-like material for use in connection to a source of electrical power.
18. A method for making a vehicle road sensor as defined in claim 17, and including providing a hollow, casing, and positioning the resistor within the casing and thereafter, molding the rubber-like material within the casing and around the resistor for bonding the material to the casing.
The invention relates to a sensing device which can be applied upon the surface of a road, flush with the surface, for sensing the passage of vehicles over the device and, if connected with a properly programmed computer, determining the weight of the vehicle passing over the device.
Road sensing devices that are commonly used generally comprise an elongated tube or hose which is laid across a road so that passing vehicles run over it. Typically, the pressure of the vehicle tires causes the tube or hose to compress momentarily which affects the air pressure within the tube or hose. By use of a suitable air pressure responsive indicator, the presence of vehicles can be recorded. Such detectors are relatively easily damaged in use. In addition, they are not capable of producing sophisticated indications of location of the vehicle wheel on the road, vehicle weight indications and the like.
In addition, a cable like, piezo-type axle sensor has been used. Generally, this consists of a central, or inner conductor which is surrounded by a piezo ceramic material, in turn surrounded by an outer tubular conductor. Pressure on the cable-like sensor causes an electrical signal to flow between the conductors, which signal may be proportional to the amount of pressure. However, this sensor is prone to false signals because the round cable is susceptible to pressure from any direction, including pressure from pavement movements, heavy weights and poor truck suspension systems. Also, it functions poorly under light pressure from light vehicles and from slow speed vehicles, since piezo material is a rate of change or speed dependent material.
Recently, compression or force sensitive resistors have become available. These resistors or semi-conductors normally resist the flow of electrical current, but permit the flow in proportion to pressure applied to the resistor. That is, by squeezing or compressing the resistor, it becomes less resistant to the flow of current so that the flow of current can be measured by a suitable detector that indicates the fact of the application of pressure as well as the amount of pressure and, also, the location of the pressure upon a particular resistor. By way of an example, a force sensitive resistor may comprise an elongated, printed circuit strip having electrically conductive stripes printed upon a substrate, with a repetitive pattern of gap-like areas between the stripes. These areas may be covered by a compression responsive semi-conductor film or coating applied upon a non-conductive plastic substrate. The film or coating may be formed of conductive, metallic micron size particles contained as a matrix, within a suitable non-conductive plastic material. Upon the application of pressure to the film, the resistance to electrical flow through the film decreases or, alternatively, the amount of electrical contact between the film and the conductive stripes increases, so that the film or coating may serve as an electrical shunt across the particular gap area which it overlaps. Consequently, pressure applied upon the device results in current flow through the printed circuit across the gap area beneath the pressure. The amount of pressure and the location of the pressure along the resistor printed circuit can then be detected.
Examples of such compression sensitive devices are disclosed in U.S. Pat. No. 4,314,227 issued Feb. 2, 1982, U.S. Pat. No. 4,315,238 issued Feb. 9, 1982, U.S. Pat. No. 4,451,714 issued May 29, 1984 and U.S. Pat. No. 4,489,302. These patents disclose switch-like constructions including a film of fine particles of molybdenum disulfide which are formed into a film upon a nonconductive sheet to provide microprotrusions that are in intimate contact with separated conductive sections of a conductive material. Upon application of pressure the contact increases so that current flows through the shunt-like film. An alternative film is made of conductive particles that are loosely packed together, so that the loose mass is essentially not conductive, and which compress together under pressure to make good, conductive contact so as to shunt current between the separated conductive sections.
The foregoing type of force sensing resistor is relatively fragile and sensitive. Thus, such resistors would not ordinarily be considered suitable for use in a rugged, relatively destructive environment. However, the invention of this application is concerned with a sensing device, which utilizes a force sensing resistor, that may be used in the outdoor, highly destructive environment of a road for producing accurate, and repeatable indications of vehicle passage, vehicle weight, and the like useful information.
This invention contemplates forming a sensor device with a force sensing resistor, particularly of the type having an elongated, printed circuit with a pattern of spaced apart gaps between conductive stripes, and with a pressure responsive film or coating overlapping the gaps for shunting electricity over the respective gaps in response to applied pressure. The resistor is completely embedded within a block or strip of a rubbery plastic material, such as a synthetic urethane type rubber, which strips is formed to fit within a narrow groove cut within a roadway. The block may be molded within an elongated channel which stiffens and protects its sides and bottom, but leaves its upper surface exposed for vehicle contact at the road surface. Pressure of a vehicle upon the exposed upper surface of the block is transmitted to the film or coating beneath the pressurized area so as to permit the film or coating to momentarily become electrically conductive. Hence, electrical flow momentarily takes place across the particular gap area that is located beneath the applied pressure. That electrical flow can be detected with a suitable electrical measuring device, such as an ammeter or voltmeter or the like, depending upon circuit arrangements. Moreover, the detected signal can be connected to a computer to determine the location of the pressurized area affected and hence, the location of the vehicle along the length of the sensor.
An object of this invention is to provide a sturdy, unbreakable, block or elongated strip of a resilient, rubber-like material within which the force sensitive resistor is molded so that the resistor is protected against environmental damage and against impact and other damaging forces. In addition, the monolithic rubber-like block which encases the sensor is protectd and reinforced against undesirable distortion and heat caused permanent deformations. Such protection may be provided by positioning the strip within a metal channel or within a channel-like, narrow groove cut in the roadway.
Still a further object of this invention is to provide a detector which may be inserted rapidly, with almost no labor, within grooves formed in a roadway. These grooves may be arranged transversely of a road for measuring the passage of vehicles over the road, or may be arranged in a road at a particular location to indicate the presence of a vehicle at that location.
Another object of this invention is to provide a simplified vehicle detector which is relatively inexpensive in construction, installation and operation, which is essentially free of maintenance, and which is extremely resistant to environmental and use damages.
Yet another object is to provide a detector which reacts only to pressure applied from the top, that is, downwardly applied pressure. Moreover, the detector reaction is not dependent upon the speed of the vehicle passing over it.
These and other objects and advantages of this invention will become apparent upon reading the following description, of which the attached drawings form a part.
FIG. 1 is a perpective view of a portion of the sensor arranged within a groove formed in a roadway, which is shown in dotted lines.
FIG. 2 is a fragmentary, perspective view of a modified form of sensor channel.
FIG. 3 is a schematic, fragmentary view showing a series of resistors, arranged side by side in the surface of a roadway and connected to an indicating device.
FIG. 4 is a perspective, fragmentary view of the force sensitive resistor printed circuit section and overlapping shunt film section arranged side by side.
FIG. 5 is a fragmentary, plan view showing the printed circuit section overlapped by the shunt film portions (shown in dotted lines).
FIG. 6 is a schematic view of a simplified circuit diagram.
FIG. 7 is a cross-sectional, end view of a modified sensor arranged within a groove in a roadway surface.
FIG. 1 illustrates a sensor 10 arranged within a slot or saw-cut like groove 11 formed in the upper surface of a road 12. The road surface may be on a highway or the like where the number and weight of vehicles passing over the road are to be determined. Alternatively, the road may be part of the roadway around a truck weighing station or it may even be within a factory floor where the movement of vehicles or the loads upon vehicles are a matter of concern. Typically, the groove may be formed in the road using a conventional road cutting saw device.
The sensor includes a force sensing resistor system 15 having two major parts. The first part comprises a non-conductive substrate 16 upon which a printed circuit coating 17 is applied. The printed circuit has a pair of conductive stripes 18 and 19. The stripes are printed with regular, spaced apart, patterns of gap areas 20. The gap areas may be formed in various shapes which generally form separated terminals. For illustrative purposes, the gap areas are illustrated as comprising teeth-like portions 21 on the stripe 18 meshed with teeth-like portions 22 on the opposite stripe 19. The teeth portion 22 has a connection lead 23 that is integral with the stripe 19 and which includes a printed resistor 24. (See FIG. 5.)
The second major part of the force sensing resistor system is a plastic substrate 25, such as made of "Mylar" or some other thin, flexible plastic sheet material, upon which is formed a film or coating or sheet-like deposit 26. This film is formed of a semi-conductive material, such as molybdenum disulfide particles that are micron and submicron in size. The film normally does not conduct electrical current. However, under pressure, the film will conduct electrical current across the gap areas which it covers. The amount of current it will conduct, that is, its resistance to electrical flow, is proportional to the amount of pressure applied to it.
As mentioned, the film 26 may be formed of electrically conductive particles, such as metal particles or molybdenum sulfide particles, which are mixed within a non-conductive material which adheres to the substrate and binds the conductive particles together. One type of film is placed in light contact with the conductive stripes and the amount of its contact with increase when the film is compressed against the stripes. Another type of film is made of particles which can be squeezed together under compression to conduct current. Films of these types are commercially available. In general, they provide uniform resistance to current flow that changes in proportion to the amount of pressure applied to the film.
One example of a suitable film available for this purpose is the force sensing resistor manufacture by Interlink Electronics, Inc. of Santa Barbara, Calif. The force sensing resistor material may vary in its electrical properties and therefore, the particular film selected depends upon the cost, availability, and desired electrical properties for the particular sensing device.
The force sensing resistor printed substrate 16 and the film carrying substrate 25 are aligned, as illustrated in FIG. 4 and then placed together, with the substrate 25 on top, as illustrated in dotted lines in FIG. 5. The resistor system is then positioned within a sheet metal channel 30, which may be provided with bent rib-like indentations 31. The channel is filled with a resilient, rubber-like material, such as a rubbery urethane material, which solidifies to form a body or resilient strip 35. The channel functions as a mold for forming the body or strip which completely surrounds and seals the force sensing resistor system.
The channel provides a structural integrity to the sensor so that it cannot be permanently deformed or flattened, such as by exposure to heat or excessive pressure which might destroy its shape. The channel is usually arranged so that its open, upper end 36 provides access to the upper, contact surface 37 of the resilient strip.
In addition to the bonding between the resilient strip and the channel, the rib indentations 31 on the channel mechanically interlock them together and, also, reinforce the channel. As an alternative construction, illustrated in FIG. 2, the channel may have its upper, free edges of its legs turned inwardly to form bent upper flanges 40. The alternative form of channel 40, shown in FIG. 2, may also have rib indentations 31 as shown in the channel of FIG. 1.
As can be seen in FIGS. 1 and 2, the force sensing resistor system is completely embedded within the resilient strip 35 near the upper, exposed contact surface 37. However, lead wires 43 are extended outwardly of the resilient strip. These lead wires are attached to each of the stripes 18 and 19 for the conduct of electricity.
When pressure is applied to the contact surface 37 of the sensor, the electrical resistance of the film or coating 26 is reduced to the point where current will flow through it so that it may shunt current across the meshed teeth 21 and 22 and through the stripes 18 and 19. For this purpose, an electrical potential is normally applied across the leads 43. For the purposes of this sensor, the potential may be very low, such as on the order of 5 to 15 volts with a low current flow.
FIG. 3 illustrates an arrangement wherein a number of sensors are arranged side by side, each connected by a lead wire to the electrical circuit system which will be described below. In this instance, a vehicle tire, illustrated schematically by the dotted lines 44, will cover several of the sensors and also, several of the resistor gap areas. Thus, the pressure of the tire will cause several of the gap areas to be shunted around simultaneously. By properly sensing the number and location of the shunted gap areas, as well as the number of sensors covered by the tire, the tire load upon the road may be determined. That is, the pounds per square inch applied to the road by the tire can be determined and used for truck weighing purposes or for obtaining information needed for determining road surface loads applied by passing vehicles.
The electrical circuit system may vary considerably and therefore, a schematic circuit is shown in FIG. 6 as a highly simplified example. In actual use, a more complete circuit, with appropriate readouts, indicators and the like would be used. However, as this forms no part of the invention, the simplified circuit is shown in order to explain the operation. Those skilled in the art can readily select appropriate, commercially available electrical components and circuits to perform the function.
FIG. 6 illustrates a series of three sensors, identified by the terms FSR1, FSR2 and FSR3. These sensors are connected into the circuit which has a low voltage input V and a ground G with voltage divider resistors, schematically illustrated as R1, R2 and R3. The circuit is connected to a conventional operational amplifier A which in turn is connected to a data processing system.
The data processing system may include a computer 50 connected to a readout device 51, such as a printer or screen, etc. The computer may be programmed to simply pick up the signals caused by the electrical flow through the printed circuit stripes 18 and 19 when the relevant portions of the film 26 are compressed to become electrically conductive. In that instance, the signal can be read through the signaling device 51 to determine or to record the passage of a vehicle over the sensor. Alternatively, the position of the applied pressure, i.e., the location of the tire upon the sensor, can be determined. For this purpose, the resistors 24 which interconnect the teeth 22 to the stripes 19, can be selected so as to each give a different signal, i.e., by changing the current flow to a predetermined characteristic amount, so that the particular gap areas affected by any particular contact with the sensor can be determined. Thus, the computer will, if properly programmed, show not only the fact that a vehicle is rolling over the sensor, but also the location of the vehicle along the length of the sensor and, in addition, can indicate the weight or amount of pressure applied. That is, the amount of electrical flow or the decrease in resistance to electrical flow, will be measurably proportional to the amount of pressure applied to the force sensing resistance film.
In operating the sensor, the readout can be in the form either of a screen visible or printed series of numbers or graphics which indicate vehicle passage, the location of the vehicle along the sensor, the pressure applied by the vehicle, the unit pressure applied (where a number of sensors are used together as illustrated in FIG. 3), etc. In addition, the sensor can be used as a control for operating other devices, such as light signals, stop and go signals of various kinds, etc. Because of its complete encapsulation within the mass of the resilient material, the resistor system is impervious to the atmosphere and to destructive environmental conditions which are found on roadways. For example, commonly applied snow melting salts, acidic rain, debris, road tar, oil and gas and the like will not affect the resistor system because it is totally protected by the thick resilient coating. The cross-sectional shape and the resiliency of the coating transmits vehicle pressure downwardly, substantially unidirectionally, to produce the sensing effect.
While the block or strip 35 enveloping the resistor system is contemplated as being molded within the protective metal channel, which will maintain the cross-sectional structure and shape of the strip, the strip may be used without a metal channel. FIG. 7 illustrates a strip 54 extruded around the resistor system 15 to form a long, flexible member. This member is inserted in a narrow groove 56 which may be saw-cut in a roadway 57. The member is held in the groove by a thick layer 58 of an epoxy resin or similar adhesive or a suitable grout material. Thus, the walls of the groove and the layer function like a channel to reinforce and support the strip and to maintain the cross-sectional shape of the strip.
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text: One night, two men walking. The memory of a winter city silence - Science Teheran & London-DC by London-DC published on 2012/07/29 06:41:24 +0000 Vincente Bueso, aka Science Teheran, is one of the first person I shared my journey on the cloud. His sensitivity towards music and his poetic compositions have always touched my heart, a real poet. This collaboration has been a magnificent journey done by musical letters we have exchanged for almost two months. We both wanted to have a story where any instrument or style could speak a voice, a phrase. I'm very close to this track, an achievement I would say. A privilege to connect closer with a great personality, a gentle man, a poet. Music arranged and performed by Science Teheran & London-DC To follow closely Science Teheran Project the track is now downloadable


text:
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Fox Business Archive of articles by Michael Lee Stallard
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Changethis.com The Connection Culture: A New Source of Competitive Advantage
Amazon Shorts selected essay Alone No Longer
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The Public Manager Great Leaders Connect with the People They Lead
Rotman (Rotman School of Management at the University of Toronto): Questions for Michael Lee Stallard
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Strengthening Human Value in Organizational Cultures
To Boost Performance, Connect with the Core
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Becker's Hospital Review Creating a Life-Giving Connection Culture in Health Care
Developing HR Strategy (UK) The Force of Connection: Boost Employee Engagement, Productivity and Innovation
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Why the Rock Band U2 Has Been So Successful
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Talent Management Guest Editorial: The Science of Engagement
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Gannett Newspapers columnist Anita Bruzzese When Times Are Tough, How Do You Keep Workers Focused and Engaged?
Addiction and Behavioral Health Business Journal Creating a Life-Giving Work Environment in Health Care Organizations
American Management Association:
The Storm Ahead from MWorld:The Journal of the American Management Association
The New York Times To Showcase Your Skills, Seize the Initiative
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Quest for Innovation, Motivation Inspires the Gurus
CBS Moneywatch
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Michael Lee Stallard: A Manifesto on Team Unity
HR Executive Americans Lead World in Productivity
Training Industry Quarterly The Science of Engagement
The Human Factor (India) Improving CEO Selection
Outlook Business for Decision-Makers (India)
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Greenwich Post and Fairfield County Business Journal:
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Athenaonline.com SmartByte Video Clips
Relationship Excellence and Performance
Engaging Employees in Difficult Times
Federal News Radio Book Club Interview
LDRLB Podcast Fired Up or Burned Out
Box of Crayons Podcast: Fired Up or Burned Out
IBM developerWorks Podcast Michael Lee Stallard on Being Fired Up or Burned Out
M.D. Anderson Cancer Center Podcast Creating a Connection Culture in Health Care
Alter Group Podcast
Jeremie Kubicek Podcast Why Leaders Need to Develop a Connected Culture
HR Today Podcast Making the Connection
Total Picture Radio Podcast Becoming an Intentional Connector
Zane Safrit Podcast Creating a Connection Culture
Real Recognition Podcast Creating Connection Cultures
Management Craft Podcast Fireside Chat with Michael Stallard
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text:
Williams, Chandler inactive for Bills vs Bolts
Tight end Scott Chandler and rookie cornerback Aaron Williams are inactive for the Buffalo Bills' game against the San Diego Chargers.
Williams (calf) and Chandler (ankle) were hurt in a 23-17 loss to Tennessee last weekend. Lee Smith is expected to start for Chandler and Leodis McKelvin is expected to start for Williams.
Also inactive for the Bills on Sunday are defensive back Josh Nesbitt, linebacker Antonio Coleman, tackle Sam Young, wide receiver Kamar Aiken and tight end Fendi Onobun.
Inactive for the Chargers are wide receiver Bryan Walters, safety Darrell Stuckey, running back Curtis Brinkley, offensive lineman Tony Moll, defensive end Everette Brown and linebacker Nate Triplett.
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text:
Faster leveling! Wait... what?
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Lt. Commander
Join Date: Dec 2007
Posts: 120
# 59
Personally, I like it like this.
Leveling should be your training period. Endgame should be your graduation.
It limits level grinding, which is a big pain in the ***.
I don't know about you, but I rather like the idea of going through an entire rank in a week's worth of on and off gaming than I do working at a character's levels for months on end in an endless Bataan Death March of constant grinding.
So personally l like it the way it is.
However, endgame content has to increase (especially with Klingons) in order to keep the players interested, and as a substitute for the now cut down level grinding.


text:
Did Kirk captain any ship before Enterprise?
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September 30 2012, 10:10 PM
Re: Did Kirk captain any ship before Enterprise?
CoveTom wrote:
Now, interestingly, I'm not sure we ever heard the term "flagship" applied to any version of the
other than the D. It certainly was never used in TOS or even the TOS movies that I recall.
Actually, Pike did call the
"our newest flagship" in the 2009 movie. Then again, this was the same guy who called the Federation an armada...
Also, the Mirror Universe NX-01 was called "the Terran flagship" in "In a Mirror, Darkly." Archer subsequently called the captured
"my flagship," but he was thinking of himself as an emperor-to-be at that point. That implies that both conflicting uses of "flagship" were in use there. Although I think the mirror NX-01 was seen as part of larger battle groups here and there, and it was engaged in an active war, so maybe it was the "Terran flagship" in the sense that it was the command ship of the armada in joint operations.
Which makes me wonder if Starfleet considered the B, or the C, or the E to be their flagship?
First Contact
has comm chatter referring to a ship other than the E-E as the flagship, but that's during the battle with the Borg cube so it's probably being used in the sense of the command ship of the battle group.
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text:
Bullhead (film)
Theatrical Poster
|Directed by
|Michaël R. Roskam
|Produced by
|Savage Film
|Written by
|Michaël R. Roskam
|Music by
|Raf Keunen
|Nicolas Karakatsanis
|Edited by
|Alain Dessauvage
|Distributed by
|Kinepolis Film Distribution
Drafthouse Films
Release dates
Running time
|128 minutes
|Box office
Bullhead (Dutch: Rundskop) is a 2011 Belgian drama film written and directed by Michaël R. Roskam and starring Matthias Schoenaerts. It tells the story of the young Limburgish cattle farmer Jacky Vanmarsenille, approached by an unscrupulous veterinarian to make a shady deal with a notorious West-Flemish beef trader. But the murder of a federal policeman, and an unexpected confrontation with a mysterious secret from Jacky's past, set in motion a chain of events with far-reaching consequences. The film is based on the murder of Karel van Noppen.
The film was nominated for an Academy Award in the category of Best Foreign Language Film in 2012, but lost to A Separation. The film was shot in Dutch, mainly using Limburgish accents.
In a small town near the Belgian border, cattle farmer Jacky visits a distant relative and intimidates him into selling cows. In the local area, a mafia deals in illegal hormones and controls the cattle and meat trade. The farmers sell cows to the mafia, who inject the cows with hormones and the cows are made into food. We soon learn that Jacky is injecting himself with steroids intended for cattle.
A high-ranking member of the mafia sets up a deal with Jacky and brings his new associae Deiderik, who has something to do with Jacky's mysterious past. Deiderik is actually a police informant employed by police detective Eva, who is investigating the mafia. Deiderik is also gay. A mafia heavy takes a car to two mechanics and asks them to make it disappear. They find a bullet hole and see a news report about a murdered undercover cop and realise the car was involved.
20 years ago, Jacky and Deiderik are childhood best friends. Jacky's dad, also a cattle farmer, dealt with the mafia and brought the boys along to a deal. Jacky fell in love with Lucia, the daughter of one of the mobsters, whose psychopathic brother Bruno tries to prostitute her. Jacky's dad takes the boys home, but they ride their bikes back to see Lucia, only to be caught by Bruno. Bruno forces Jacky onto the ground and his friends gather around as Bruno smashes Jacky's testicles with two rocks, castrating him. Disgusted, Bruno's friends abandon him and Deiderik leaves as well. When Deiderik's father, another cattle farmer, finds out, he forbids Deiderik from saying anything, as it could ruin their connections with the mafia. Jacky is forced to begin injecting testosterone, or he will never go through puberty.
In the present, Jacky goes to a store and meets a salesgirl, who is actually Lucia. He begins occasionally stalking her and one night, he follows her to a club. As a drunk man flirts with her, Jacky watches. The man leaves the club and Jacky follows him, beating him into a coma thanks to a steroid-induced rage. Jacky begins dating Lucia, but she realises who he is and spots marks on his knuckles from beating the man senseless and leaves him. The police discover that Jacky is responsible for the murder of the cop and decide to raid his building in search of him.
Jacky attempts to visit Lucia, but she refuses to let him in and he almost breaks down her door, while apologising to her. He returns home, as the police arrive to arrest him. Jacky administers a huge dose of his testosterone and storms out of his apartment, where he attempts to beat three cops. He is shot in the stomach and dies from his wounds.
- Matthias Schoenaerts as Jacky Vanmarsenille
- Jeroen Perceval as Diederik Maes
- Jeanne Dandoy as Lucia Schepers
- Barbara Sarafian as Eva Forrestier
- Tibo Vandenborre as Anthony De Greef
- Frank Lammers as Sam Raymond
- Sam Louwyck as Marc de Kuyper
The film was selected for the panorama section of the 61st Berlin International Film Festival.[1] It premiered in the United States at Fantastic Fest in Austin. Drafthouse Films acquired the rights to distribute the film in the United States where it opened on 17 February 2012 in a limited release.[2]
Critical response[edit]
The film has received generally favourable reviews from critics. Rotten Tomatoes gives the film a score of 87% based on 59 reviews.[3] Metacritic gives the film a weighted average rating of 69/100 based on 23 reviews.[4]
While criticizing the film's awkward flow due to its use of flashbacks, Roger Ebert praised the performance from lead actor Matthias Schoenaerts, noting that
"The one excellent aspect of the film is Matthias Schoenaerts' performance. We often follow him walking in a controlled lurch from side to side, as if merely walking is not enough of a challenge for him. We see his eyes, burning with pain. [...] [The film] impresses because of the pain, sadness and rage contained in the title performance by Flemish actor Matthias Schoenaerts, who bulked up for the role (without steroids), and seems ready to burst from his clothes and even his skin."[5]
Bullhead was awarded both the New Authors Audience Award and the New Authors Critic's Prize for Best Actor (Matthias Schoenaerts) AFI Fest.[6] The film won the AMD-sponsored Next Wave Award at Fantastic Fest.[2] Matthias Schoenaerts won the FIPRESCI Award for best actor at Palm Springs International Film Festival. The jury praised the actor's "superb portrayal of an innocent and sensitive man trapped in a truculent body."[7][8] It won the Best Film Award at the Ostend Film Festival, received nine Magritte Award nominations and went on to win the awards for Best Flemish Film in Coproduction, Best Screenplay, Best Actor (for Schoernaerts) and Best Editing.[9] The film also received the André Cavens Award.[10]
Bullhead was selected as the Belgian entry for the Best Foreign Language Film at the 84th Academy Awards.[11][12] It was officially nominated in this category on 24 January 2012,[13] but ultimately lost to the Iranian submission A Separation.
- ^ Senjanovic, Natasha (14 February 2011). "Bullhead: Berlin Review". The Hollywood Reporter. Retrieved 29 January 2012.
- ^ a b Borders, Meredith (27 January 2012). "Oscar Nominated BULLHEAD Opening In Limited Release On February 17!". Fantastic Fest. Retrieved 30 January 2012.
- ^ "Bullhead". Rotten Tomatoes. Retrieved 12 March 2012.
- ^ "Bullhead". Metacritic. Retrieved 12 March 2012.
- ^ "Bullhead – Roger Ebert review". Chicago Sun-Times. Retrieved 12 March 2012.
- ^ "AFI Fest 2011 Awards – Winners" (PDF). 10 November 2011. Retrieved 29 January 2012.
- ^ Pond, Steve (15 January 2012). "'Starbuck' Wins Top Palm Springs Fest Award". Reuters. Retrieved 27 January 2012.
- ^ "Matthias Schoenaerts Wins Best Actor Palm Springs International Film Festival". Positive Impact Magazine. 19 January 2012. Retrieved 27 January 2012.
- ^ Marsh, James (10 January 2012). "Bullhead bags 9 Nominations at Belgian Film Awards". Twitch Film. Retrieved 12 February 2012.
- ^ "Michael R. Roskam - Tête de bœuf". Flagey (in French) (Cinematek). Retrieved 20 March 2012.
- ^ "Rundskop wordt Belgische inzending voor Oscars". De Standaard (in Dutch). 16 September 2011. Retrieved 29 January 2012.
- ^ "63 Countries Vie for 2011 Foreign Language Film Oscar". oscars.org. Retrieved 14 October 2011.
- ^ "Oscars 2012: Nominees in full". BBC News. Retrieved 24 January 2012.
External links[edit]
- Official website
- Bullhead at the Internet Movie Database
- Bullhead at AllMovie
- Bullhead at Box Office Mojo
- Bullhead at Rotten Tomatoes
- Bullhead at Metacritic


text:
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text:
Steven Ray Bryan
Position: DE-NT-LB
Height: 6-2 Weight: 256 lbs.
Born: May 6, 1964 in Wagoner, OK
High School: Coweta
College: Oklahoma (school history)
Drafted by the Chicago Bears in the 5th round (120th overall) of the 1987 NFL Draft.
Weighted Career AV (100-95-...): 3 (10455th overall since 1950)
Relatives: Brother of Rick Bryan
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Output includes all games from 1960 to 2015.
Career Game Log: Regular Season · Playoffs · vs.


text:
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Fast Company lists NBBJ among the top 10 most innovative architecture firms, recognizing NBBJ for its new fellowship program that integrates external research experts with the firm's design practice.
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text:
Near-miss reporting and the OB Right program.
Separate reports published almost a decade ago by the Institute of Medicine and the American Hospital Association estimated that 44,000-98,000 patients die each year from errors made during hospital stays.
That higher death rate accounts for almost double the number of people who die in motor vehicle accidents each year in this country, and double the number of women who die annually from breast cancer, according to the Centers for Disease Control and Prevention.
The problem is so severe that Dr. Mark R. Chassin, president of the Joint Commission (an independent, not-for-profit organization that accredits and certifies more than 15,000 health care organizations and programs in the United States), noted recently that the chance of any of us being injured from simply being in a hospital and not as the result of an illness is 40% greater than the likelihood of an airline mishandling our luggage.
The problem of inconsistent and dysfunctional clinical patterns of care in both the inpatient and outpatient settings is even more alarming. One large study involving the review of 18,000 patients received care in keeping with current best practices ("Epidemic of Care: A call for Safer, Better, and More Accountable Health Care." San Francisco: Jossey-Bass, 2003).
Approximately 5 years ago, the Joint Commission examined all perinatal "sentinel" events across the country in all types of institutions, and found that 72% of such events were linked to break downs in communication.
Other identified root causes included staff competency (47%), staff orientation and training (40%), inadequate fetal monitoring (34%), unavailable equipment or drugs (30%), and physician-credentialing issues (30%).
Major issues of concern in the labor and delivery setting involve the fetal heart rate tracing. iatrogenic prematurity, shoulder dystocia, and operative delivery, as well as all the verbal and written communications that are involved with each of these areas.
An American College of Obstetricians and Gynecologists survey noted that the fetal heart tracing accounts for the majority of liability claims pertaining to labor and delivery.
Labor and delivery safety programs should therefore focus primarily on these issues, and on the following;
* Simplifying and standardizing protocols for care.
* Adopting evidence-based practices.
* Relying more on simulation and training.
* Working together as a team to accomplish defined goals.
Near-Miss Reporting
The real crux of any patient safety initiative-and the element that goes hand in-hand with each of these aspects of a program-is a "near-miss" reporting system. This is a concept that medicine borrowed from the airline industry; it involves reporting any occurrence that could have resulted in an adverse event.
A near-miss reporting program is nonpunitive, and empowers everyone involved in the care of a patient to report events and happenings that they believe have the potential to cause problems for patients. Reports are made before injury happens and are reviewed in a blame-free environment. Systems can then be analyzed and modified to minimize recurrence of these events.
In fall 2005, a collaborative effort among the academic faculty at Eastern Virginia Medical School (EVMS) in Norfolk, the obstetric community faculty in that city, and Sentara Healthcare established the OB Right program, with the mission of minimizing iatrogenic injury to the mother and infant and reducing adverse patient safety events at labor and delivery. The "near-miss report form" used by the patient safety program at EVMS and Sentara Healthcare asks for descriptions of events that were "out of the ordinary" or "made you uncomfortable." It also asks for suggested solutions.
The program has been enormously successful. Over the past 3 years, almost 230 near-misses have been reported by our physicians, residents, and nurses. Echoing the 2004 Joint Commission report, our near-miss reports have shown us that communication issues account for at as many as 60% of these potentially dangerous situations. These reports also have helped solidify a patient safety approach that gives special attention to fetal heart rate monitoring, shoulder dystocia, iatrogenic prematurity, and operative deliveries.
Setting Up a Program
At the time the OB Right program was established, it encompassed two hospitals in the Sentara Healthcare System: Sentara Norfolk General Hospital (the academic tertiary hospital of EVMS) and Sentara Leigh Hospital, (a community hospital in Norfolk that has no 24-hour in-house obstetric coverage). The purpose of including both hospitals was to ensure that the program is successful in both settings.
A steering committee was established immediately to oversee the program, and a clinical nurse specialist was recruited to coordinate program activities and serve as the link between the program and the staff. One of the nurse specialist's first tasks was identifying ways of communicating with physicians and staff, and later, letting them know early on of program successes.
The steering committee included physician leaders from the academic and community obstetric faculty, neonatology and anesthesiology physicians, nurse leaders, hospital administrators, risk managers, and representatives from liability insurance companies.
An education and practice committee was formed to review and recommend educational modules for physicians and staff, to research and develop protocols on best practices, to review practice patterns and recommend changes, to establish a simulation lab, and to implement emergency drills.
A data committee was established to identify retrospective and prospective variables for data collection, as well as data collection methods. Its members were also assigned the jobs of conducting patient and physician satisfaction surveys and of developing a system to collect, report, and debrief faculty and staff on reported near-misses.
Members of the technology committee led an effort to identify and develop technology that would improve patient safety at labor and delivery.
Building the Program
A Critical look at all available protocols is a key component of a safety initiative. Simplifying and standardizing the oxytocin order set, for instance, was something we did early on.
It's important to ensure that everyone is speaking the same language. We were particularly struck by the importance of common language and common understanding in fetal heart rate monitoring. For example, early on we surveyed EVMS residents and labor and delivery nurses about how they defined uterine tachysystole. Responses were all over the board, with more than 20 different definitions.
Without, a common definition, we realized, we would have not only varying recognition of the problem at labor and delivery, but also poor communication among health team members and the potential for harming the patient.
To prevent errors of mistaking fetal heart rate of maternal heart rate during labor, we adopted the National Institute for Child Health and Human Development's definitions of uterine tachysystole and fetal heart rate patters. This was an important precursor to the development of protocols for addressing tachysystole and enhancing communication
We also established universal monitoring of maternal and fetal heart rates. The maternal heart rate is continuously displayed on the fetal heart rate monitor, which substantially reduces the chance for error.
In addition, we studied our cesarean section response time and developed new response time guidelines that enabled us to clearly and efficiently communicate with anesthesiology regarding the various levels of urgency involved. Ultimately, we created four cesarean section categories that provided clear communication among health care teams and allowed for data collection and review. (see box above.)
To significantly reduce unnecessary prematurity and its associated morbidity, we implemented elective induction and cesarean section bundles that require either a gestational age of at least 39 weeks or documented fetal lung maturity.
These criteria are currently part of the national voluntary consensus standards for perinatal care in 2008 that were developed by a committee of the National Quality Forum.
Following much debate, we also implemented, at both hospitals, the universal collection of arterial and venous cord pH with every delivery. We have found this practice to be cost effective and to provide objective documentation of fetal intrapartum oxygenation. It also identifies neonates for targeted resuscitation and is a mechanism for continuous quality improvement. Given its potential controversy, however, this practice should not be at the top of the list for safety initiatives at labor and delivery.
Plans in the immediate future include a focus on shoulder dystocia, operative delivery, and triage of patients at labor and delivery.
Given the early success of OB Right, we decided to expand this program to the five other Sentara Healthcare hospitals that provide obstetric services in southeastern Virginia.
In order to achieve this goal, we have created a Clinical Effectiveness Council with physician /nurse team representation from each of the hospitals. The council meets monthly and is currently in the process of implementing key components of the OB Right program.
Keys to Success
We have learned that "buy-in" is key to an effective patient safety initiative. Hospital administration must devote the resources necessary for the success of the program, and both physicians and nurses must be at the table together and be involved as a team with a common safety goal.
A clinical safety coordinator is also essential to the success of a program. This person provides the consistency required and plays a critical role in communicating with the staff in the trenches.
Additionally, it is important to establish methods of communication early on, and to deliver and communicate tangible successes as soon as possible.
The OB Right program communicates with the health care team through posters on labor and delivery, and a newsletter that reports every 3 months on the issues and successes of the program. It also has a Web site with educational modules, near-miss reporting, meeting scheduled and minutes, and other interactive tools.
Since OB Right began, we've almost eliminated elective deliveries at less than 39 weeks' gestation, and have achieved an almost-universal compliance with simultaneous maternal and fetal heart rate tracing and measurement of arterial and venous cord pH at both hospitals.
One of the major liability insurances companies sends a representative to the OB Right steering committee meetings and provides premium discounts for physician participation in the OB Right program.
As reported in the Institute of Medicine report "Crossing the Quality Chasm: A New Health System for the 21st Century," the biggest challenge to moving toward a safer health system is changing the culture from one of blaming individuals for errors to one in which errors are treated not as personal failures but as opportunities to improve the system and prevent harm.
Categories Developed Under the OB Right Patient Safety Program Category Timing Examples Category 1 (Stat) Delivery to be Cord prolapse Uterine accomplished rupture Ominous fetal immediately because heart rate pattern of risk of morbidity/mortality to mother and/or fetus. Category 2 (Urgent) Delivery to be Failed vacuum or forceps accomplished in a Nonreassuring fetal heart timely fashion in rate pattern first available room; should be expedited to avoid increasing risk to the fetus. Category 3 Early delivery Prolonged second stage needed; time to be Arrest of descent determined by consultation between obstetrician and anesthesiologist. Category 4 (Elective) Generally scheduled Elective repeat cesarean in advances and section categorized as nonurgent/elective, without immediate risk of maternal or fetal harm insofar as timing is concerned. Source: Dr. Abuhamad
RELATED ARTICLE: Key Points About Patient Safety
* An estimated 44,000-98,000 patients die each year from errors made during hospital stays.
* Two-thirds of perinatal sentinel events are primarily linked to communication issues.
* Experience with the OB Right patient safety initiative at Eastern Virginia Medical School and Sentara Healthcare has demonstrated the importance of common language and common understanding when it comes to fetal heart rate monitoring.
* To significantly diminish unnecessary prematurity and its associated morbidity, patient safety initiatives should include elective induction and C-section bundles that require either a gestational age of at least 39 weeks or documented fetal lung maturity.
Alfred Z. Abuhamad, M.D.
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