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Category Archives for "Nutrition Marketing"
I remember when I first started trying to build by list online. I spent about a week learning how to make a custom aweber box to put on my website. After studying online marketing for awhile, I learned that I really needed to be creating some dedicated squeeze pages if I really wanted to build my list. For those of you new to the term, a squeeze page, also known as an opt-in page or a landing page is a page on your website that has the sole purpose of collecting email addresses from your subscribers in exchange for some sort of "free gift".
I can't even begin to count all the hours I wasted trying to create these kinds of pages on my own. I tried different WordPress plugins, creating custom forms and every month there was a new "bright shiny object" that promised to make the job easier. I bought them all. Some of these products were OK, many of them were a waste of money, but they were all very lacking.
This all changed a couple of years ago when Lead Pages hit the market. The first time I saw this tool, I was sold, and over the past 2 years it has only gotten better, with tons of new features added every year.
In this video, you can see a few of the latest upgrades that will make building your list that much easier.
This feature called LeadBoxes is revolutionary, especially if you have a non WordPress site, like an IIN site. Before this, my recommendation was always for people to build custom html Email optin boxes in whatever email service they used and to create Squeeze pages off of their website. When you watch the video, you can see 3 separate ways you can use these new Lead Boxes to start capturing email addresses on your website today. For a quick demo on my test IIN site, go check out this LINK! I have all 3 techniques setup on the home page. You can use 1 or all of them.
1. Leadbox set to popup when you land on site. In actual practice, you would make the time before this appears longer and there is also an option to not show it for x number of days so you don't annoy readers.
2. Leadbox set to popup when you try to leave the site. Again, you would not show this every time like I am doing.
3. If you click on the image at the bottom of the page, you will also get the same leadbox, without having to send them to a separate page to collect their email address.
This is only one of the many features of this amazing tool, if you would like to learn more about some of the other features, CLICK HERE and sign up for the webinar.
The Detox Challenge (September 4-29) is an online Functional Medicine-based group detox experience. IFM encourages our practitioner partners to use the Challenge as a spring-board for your practice. Reach out to your clients, engage them in the Challenge, and then follow up with them at the completion of the Challenge to help them take what they've learned from their experience and share it with you to build a long term health plan.
IFM has created customizable marketing materials to help you with patient outreach and involvement in the Detox Challenge. Follow the steps below to get started and be sure to add your affiliate link to the materials where applicable so your patients know where to go to register.
|CalendarThe Detox Challenge takes place over 21 days with topic-oriented daily emails to walk you through the detoxification process and weekly calls to answer your questions and help you stay on track.
|Sample Guidebook
For questions about how you can get involved contact Emily Carlyle at firstname.lastname@example.com or call 1.800.228.0622
Technical questions should be directed to http://thedetoxsummit.com/contact-us/.
Purchase all the recordings for only $97. Incluedes over 30 Audio and Video Presentations along with transcripts.
I assume since you are reading this that you want to learn the most effective ways to market you health coaching or wellness business, right? Once you start diving into the world of marketing, you realize that it is much like diet, there is no one size fits all approach.
There are however, some things that just don't work and end up sabotaging your business instead of building it. Much like in health and diet, we all can agree that eating lots of processed food and tons of sugar is going to harm your health no matter what kind of diet you eat.
What prompted me to write this post was all the ineffective and counterproductive ways I see all sorts of people trying to market themselves online. This is another one of those tough love moments for some people. If you are using one of these methods and it is working great for you, fantastic. Just ignore everything I am saying. If, on the other hand, you are trying these and not getting any results (as I would expect) please don't beat yourself up, just stop and try something new.
As an online publisher in the Health Coaching arena, I probably get approached a little more than most people by many of these techniques. When I am feeling gracious I simply respond with a very polite notice saying why I think the person should try another approach. Normally, I just ignore the messages or emails and when I am feeling especially cranky, I hit the Spam button. My guess is that for most people, the response to this type of marketing is probably in the reverse order of mine.
This is the modern equivalent of cold calling. I'm sure it works for some people, but like cold calling it will be a very SMALL percentage of people that respond. I routinely get emails and social media messages from people I have never heard of, never met and never asked them for any information. It usually goes something like "I have this awesome product that you have to check out!" or "Are you interested in making more money?" My favorite is when I get a follow up message to this initial spam asking me if I got a chance to look at whatever they are hawking.
Most of these types of messages come from Network Marketing reps which is one of the reasons why that industry has the reputation it does. Network marketing businesses are like any other business, you need a solid marketing plan and sales funnel in place. Just aiming your message blindly at the world will not lead to much success.
I hate to bash network marketing, it just seems that this is where some of the worst marketing practices show up. I guess this is understandable since many times it is a case of someone who knows nothing about business coaching someone else on how to build their business.
This is mainly on Facebook, but can be any social media account. I hate to be the bearer of bad news, but unless you are using Facebook for advertising (which you should be), having a ton of likes on your fan page is not going to really do much for you. I understand the excitement, a new business and we want others to know about it. I see this in the health coaching arena a lot, people go into groups of their peers and ask people to like their page or get on their list. Unless these people are in your target market this one is another time waster.
While I am not a huge fan of selling in general on Facebook, this is specifically aimed at those who post their sales messages on pages and groups that are not theirs. Other people create groups to serve their audience and sell their stuff, not yours. This one can get a little tricky, but my basic rule is never to put up any kind of sales message on a property that you don't own or control. If your material will serve this audience and the owner of the page or the group is OK with it, post useful content or resources, but not sales messages.
Here's another one I see lots of starting network marketers do, once again this is an exaggeration. The message usually looks something like
"I only have room for x more people on my team. I haven't tried the products yet and have no idea how to build a business, but my up line told me to do this. Join me and you will be earning a residual income in no time"
OK, so maybe it's not usually that bad, but you get the idea. Network marketing is a very valid business model, but do yourself a favor and get educated before just blindly doing everything someone tells you is a good idea.
Enough of my rant, sorry if any of this came off as overly negative, but I think there are lots of people using techniques like this and wondering why they are not getting the results they hoped for.
Don't take all this as an indictment of network marketing. I think network marketing can be very effective and done well, it's just that so often it isn't. It's pretty easy for me to dismiss 90+% of the companies out there simply by looking at the ingredient labels and another 8% by realizing that the prices are so expensive that nobody but sales reps will buy the products. Here is a post I did awhile back about the Network Marketing Myth you might find valuable.
No matter what kind of business you are doing it still comes down to the same basics. Developing relationships and providing value to your ideal client and THEN offering your products and services to them. If someone hasn't given you their email address yet or signed up for an event you are doing, they probably are not interested in buying anything from you. Start generating valuable content and relationships first, worry about making money second, not the other way around.
One of the biggest problems that health coaches and nutritionists face is the fear of asking for money and selling large packages. Asking for the sale is something that feels awkward and uncomfortable.
How to sell or even what to sell isn't taught in school. Most us have no clue when it comes to setting the stage to make the sale prior to even meeting with the prospect. I've met people who have been working in the alternative health industry for 20 years who still do not offer long-term packages with an EFT (electronic funds transfer or monthly payment) option.
In fact, you might not even feel this article is for you because you are NOT a sales person… you are a (insert professional title). Well, I've got news for you that might rub you the wrong way. You (insert professional title) are in fact a sales person.
In order for you to get and retain as many clients as you'd like to enjoy financial stability it's up to you to sell or communicate the value of what you do. You must communicate your unique value over the competition down the street. It's your job to paint a word picture of how your services will solve your prospect's problem in such a way that the prospect FEELS that you and only you can help them.
Before we jump into the 3 steps to selling nutrition services with ease I'd like you to take a couple of minutes to examine your negative associations with sales. Why do you feel the way you do? Are you open to changing your mindset towards sales?
You are a value provider. You are an expert that coaches people to achieve optimal health. Your services are not the same as the free info found on the internet. You deserve to be paid what you are worth. You decide your worth, not your clients or your competition.
Now that we've got that clear, let's jump into the 3 steps to selling nutrition services with ease.
Step 1
Stop offering initial consults with a 1-2 time follow up for $150. Take that service offering out of your repertoire. Instead prospects should be encouraged to come for a 45 to 60 minute complimentary assessment.
This 45 to 60 minute assessment is NOT so they can pick your brain and ask you all kinds of questions. It's to run through your scripted intake assessment so you can provide specific recommendations on the services you offer.
You are not required to provide a personalized plan for this initial complimentary session. During your time with the prospect you can provide helpful tips.
The language can be something like this…
"Yes, sure Mrs. Jones. I would be happy to answer your questions. Here is what I suggest. Let's schedule you for a complimentary 45 minute nutrition intake assessment. During this assessment you and I can get to know each other better, I will answer some of your questions and will evaluate your goals and your needs.
This way I have all the info I need to make personalized recommendations based on the services I offer. I have Wednesday at 10am or Thursday at 7pm available. Which appointment would be best for you?"
Through letting the prospect know that your complimentary 45 minute appointment is to assess her goals and needs so you can make recommendations we've already set the stage to close the sale. There are no surprises that you offer programs that she will have to pay for.
Step 2
Set the stage for closing the sale. When you are conducting your initial intake review the agenda with the prospect before you even start asking questions. It's important to let the prospect know what to expect from your time together.
The language could be like this…
"Thanks so much for coming in today Mrs. Jones. Did you bring your assessment forms? Great. Before I tell you a little bit about myself let me explain exactly what's going to happen over the next 45 minutes. First I will ask you some personal questions about your current state of health, your nutrition habits and your goals, what you want to work on, etc. Then I'm going to put you on the scale and take some measurements. After that I will explain what the numbers mean and then review your food tracker so I can give you some personalized tips. Lastly I will review everything with you and make specific recommendations based on the services I offer. You and I can decide together how we can proceed so that I can best be of service in helping you achieve your goals. How does that sound?"
Framing the initial intake assessment in this way let's the prospect know that you are in control, you are the expert and that you offer services that will help them achieve their goals. No surprises.
Step 3
Refer to your services throughout the initial intake assessment. Talk about clients who had similar experiences as the prospect. Use social proof as much as possible to influence the sale.
For example, if a prospect comes in complaining that they have no time and need a meal plan rather than learning how to create balanced meals I would tell them a story about another client in a similar situation and how I helped them to implement small changes over a 12-week period. I would also mention the results the client got.
Sales don't have to be the enemy. In fact, if you want to achieve financial stability then they shouldn't be. Becoming a proficient sales person is a learned skilled. It doesn't happen by accident or without practice.
I have a confession to make, I used to hold some serious misconceptions about network marketing. It was about 10 years ago, I found an organic skin care company that I thought was going to be "the thing" that finally allowed me to quit working in the pharmaceutical industry and work for myself. I fell for the network marketing myth. I signed up (under someone who really didn't understand the business), learned all I could about the products and the company and started doing what the company told me to do. Basically it was the same story, go approach every person you have ever met and tell them how awesome this business is and how they can make a good income by just sharing the business with a couple of people.
If you have ever joined a network marketing (sometimes referred to as MLM, or multi level marketing) you may have run into some of the same stumbling blocks I did. I hated "selling", I got a knot in my stomach whenever I would go tell a friend of mine about the business, and after about 5 months, I became one of the huge number of people that were happy to tell everyone that network marketing doesn't work.
So fast forward quite a few years. When I started Health Coach Weekly a few years ago, I brought this baggage with me. I said I will "never" promote any thing in the network marketing industry. Then a funny thing happened. I met person after person that had made it work for them. Sure, many of them were promoting products that there was no way I would put my seal of approval on, but I started to pay attention. Then I met someone that had built some enormous organizations without ever approaching her warm market (now I've quite a few more). I even have a friend that almost never calls someone to get them to join her business. Either they call her or just show up, and she is more successful all the "old school" marketers in her organization.
So by this time last year I had seen enough to know that my judgment of the business model was wrong but I still was hard pressed to find a company that I could really get behind.
I basically found 3 kinds of companies when I started really doing my research.
I'm sure you have sat in on some of these "opportunity" calls or webinars. They all sound great, just get a few customers and sign up 3 more "business builders", help them do what you did and you will be all set. Like most things in marketing, there is a kernel of truth to this. In theory, at least…in reality, it is a lot of hard work, just like every other kind of business. I do think, however, for health coaches, there is a good place for network marketing for most coaches. At the least, you are probably wanting to be able to give your clients access to some really excellent products, and if you find a company that has managed to keep the pricing competitive, this can be a nice extra income source. Most coaches I talk to already recommend certain products from the health food store. If you can find similar products that are valuable for your client and you make money on, I look at that as a win-win.
Of course, the big thing that seduces people into looking at network marketing is the promise of "residual income", basically earning money tomorrow for work you have done today. Anyone I have talked to that has actually built up a substantial residual income did not do it by signing up 3 people into their business and then helping them. I know some people that have done it in amazingly short amount of times by working incredibly hard and following some very good systems and training. But even the friends I've met who took 3 or 4 years to build up a $10,000 – $20,000 + / month "residual income" still worked very hard.
So basically, what I am saying, is don't throw the baby out with the bathwater like I did. Network marketing is a perfectly fine business model as long as it is done right. Just like there are slimy internet marketers and used car salesman, you can find the same thing in network marketing. There are also lots of heart centered network marketers full of integrity just like in any other field. They are just not always the ones that are speaking the loudest. Just don't fall for all the low-work, get-rich hype that still exists in the industry and fuels this whole network marketing myth.
I don't try to "prospect" everyone I meet, in fact, I've gotten kind of particular about who I want to work with personally so if you interested in learning more about what I'm up to in this arena, just drop me an email. I answer all my own messages and would be happy to share my experience with you.
Most Marketing Teachers Get This Wrong
Because of the good-intentions but wrong approach of many business coaches, health coaches end up turned off by the idea of "niche" or "target market."
But it shouldn't be this way.
There are too many people that need your help. That is why you need to understand the power of Niche Mapping™ – a completely innovative approach that holistically hones in on your authentic gifts and how to make money, so you can help more people.
Know The Niche
a. A situation or activity specially suited to a person's interests, abilities, or nature
b. A special area of demand for a product or service
A niche provides you with focus. That is all. There is no more magic or mystery to it than that. You find a focus, then you take persistent and consistent action. It is not easy, but nothing worth doing is. Think about it… raising children, writing a book, building a house, etc.
How Matthew Turned His Niche Into $11,000
Matthew Joseph Anello (MJA), a 2009 IIN Alumni, got clear about his niche in the next greatest version of his work.
And early in a damp spring, on the terrace of his flat in Barcelona, Spain, MJA had an idea… what if he combined his passion and skill in an entirely new way? What if he could take his interests in bodywork, nutrition and facilitating group experiences and create an entirely new way to lead the world while publishing a book.
MJA got clear that he needed to crowd-fund AND crowd-source a book. WHOA. Totally evolutionary. That means he is pre-selling his book, and gave himself an $11,000 advance on his new book. AND, he is facilitating a series of calls and experiences to bring fourth a book bigger than himself.
And he used all of the tools that we teach in the "black box" Niche Mapping™ program.
Restore Your Authentic Enthusiasm & Nail Your Niche
There are four steps to kindle your fire, get clear on your focus and create a clear plan for the future.
If you need support in mapping out these four steps for clear, confident, productive action, then join us for an incredible webinar:
"Niche Mapping™: A Holistic Approach to Building a Profitable Practice From Scratch"
You will discover:
I guarantee that you have NEVER learned this system for nailing your niche. This is the first time this evolved system has been taught. Get on the crest of the wave and sign up now.
For a deeper dive into why you need a niche, check out this article.
I am sure you have attended your fair share of online summits and are wondering how you can use these in your health coaching biz.
Basically, in my experience, there are 2 main types of online summits, and only 1 of them you should try to avoid like the plague.
Of course, these are not inexpensive to produce or make available so the typical way these are monetized is that the recordings are made available for a limited time (usually 24 hours). After this time, various upgrade packages are made available. I've purchased quite a few of these over the years, some super valuable and some maybe not so much. I recently attended the Gluten Summit, which just wrapped up and it easily had the best quality content of any "free" summit I have signed up for ever.
I think the upgrade package had something like 30 hours of recorded webinar trainings with various medical experts on the subjects of gluten intolerance, gluten free diets and all things gluten. They are even giving me a special powerpoint presentation that health coaches can use with their clients or for presentations on next steps in the gluten free journey which I can't wait to get my hands on and share with everyone that purchased the upgrade package. There was way more content than I could ever hope to absorb in 1 week and having a son on the autistic spectrum whom I try to keep on a gluten free diet this was a real bargain for me. Being able to share some of these trainings with family members will be so much more effective than me telling them why he shouldn't be eating that cookie.
No matter what your specific area of focus in health is, chances are there is a summit around that topic at least once or twice a year. These can be a great way to help educate your audience as well as generate a little extra income for yourself. Also a great place to get ideas for content or products that you may want to create.
Like everything else when it comes to promoting things like this, you cannot expect to just slap a link on facebook, send one email and wait for the dollars to come pouring in. I am perpetually telling people about the importance of building up their own email list and developing some sort of relationship with your audience. We may not have gotten a chance (yet) to speak personally, but I feel like I know a lot about you already. Sure, we have have different dreams and obstacles, but basically every health coach I meet has the same core desire to help people live healthier, happier lives.
A more advance tactic is to create a separate email list so that people from your main list who sign up for the free event you can send additional information to without pestering people who have no interest in the event. This is what I typically do. Send a couple of messages about the free event to my main list and then people that sign up I will send some additional messages, especially as the event is drawing to a close. You need to be careful if you don't segment your list, since if someone gets 10 emails from you about an event they have no interest in, they will likely unsubscribe.
After people have invested some time in reading or listening to / watching whatever kind of content it is that you produce, have been on your newsletter list for awhile and have grown to trust your recommendations is when you can actually start expecting to see some results with stuff like this. I try really hard only to send out emails about things that I think will either educate you from a health standpoint or help you move your business further along. Sure I stumble once in awhile and send something more like the second main type of online summit.
While the first summit I just described is great to listen to, easy to invite people to, and can even generate a nice little chunck of change sometimes, the second kind really turns me off.
You see this in both online summits and live events. "Come see these 10 experts for free". Then you attend the online summit and each speaker spends half of their time talking about some great promotion they have going on and the content is weak.
While I have no problem with people offering their services, there has come to be an expectation of how this will work. If I host a 1 hour webinar, I usually tell the presenter that we want to give a minimum of 45 minutes of high quality content that everyone can use, regardless of whether they buy anything or not. This is a pretty standard setup and people have gotten used to this. If they want to buy the product / service, great! If not, at least they learned something useful. What ends up happening in summits like this, on the other hand is that the organizer asks for people to share their event through some sort of JV relationship (you and me) where we will make a couple of dollars for people we invite and purchase the upgrade package. When they go on to heavily pitch each presenters products, the organizer has a JV deal with them, but you don't. Besides which, it ends up feeling heavy handed (at least to me).
There is another kind of online summit that has a lot of value for health coaches or anyone who is trying to build a business. This kind of event is usually aimed more at list building than it is at income generation, although you can do both. Typically these are smaller events, with 6 – 12 people, where the organizer gets together a bunch of experts on the topic, and each expert (that's YOU!) gives away some sort of free gift. These can range, much like the online summits from super valuable to a complete and utter waste of time. What ends up happening if it is not well structured is that the organizer will get a pretty good result in terms of list building but the experts will not. This does not have to be the case, just depends on how well everything is planned and laid out. Also, when you are first getting started, just getting your name and voice out into the discussion has tons of value, regardless of any list building or monetary gains.
I know the holidays are fast approaching and even though this may not be your focus, everyone is looking to either lose weight before and/or after the holidays. So I'll leave you with a couple of upcoming online summits that I think will be a perfect fit. The first is more for your clients, and is a great way to share a free resource with them without having to do the work. The holistic weight loss summit starts in a few weeks which will give you enough time to sign up and get it into your marketing calendar. There are a few IIN grads, some faculty, and a bunch of holistic nutrition experts, so I am sure there will be lots of great stuff in this one.
If you want to promote this to your own audience, just sign up for free and then go to the affiliate signup page. This can be found at the bottom of the summit home page. They will send you all the information you need.
The second is more for your personal education. I recently got the opportunity to meet the founder of the META Health University and they have some great training available for those of us interested in holistic and integrative health. He has put together the first META-Healthy Integrative Medicine Online Summit. He has brought together 30 world-renowned health experts and their goal in this event is to Show you How to Improve your Physical, Emotional, Mental, Spiritual, Relationship and Financial Health. This actually started today, so be sure to check it out HERE.
You don't have to be a marketing expert or a copywriter to succeed at reaching prospective health coaching clients. The most important thing to do is know your audience, write in your own voice and offer valuable content your ideal clients can use on a consistent basis.
Some health coaches, including many of my clients, are good at putting an article together, but then they use a title or subject line that fails to connect. It doesn't matter how good your article or newsletter is, if no one reads it.
If you get stuck on writing titles, or even coming up with topics to write or speak about, you just need to know where to look for quick and easy inspiration.
Next time you're on line at the store, take a look at the covers of the most popular health and beauty magazines for your target market. The article headlines on the covers are designed to sell those magazines, and using headlines like these for your own articles will inspire your website visitors to read your blog posts and your list members to open your emails.
Some of those titles you can use nearly as is (don't worry – if you were to look at these covers over a long period you'll find the same headlines are used repeatedly and are basically interchangeable from magazine to magazine). You can also use them to learn how to write your own snazzy headlines.
For example, if you're a health coach with a target market that includes women in their 30s and 40s, you'll find headlines like these on popular magazines:
5 Weird Weight-Loss Questions, Answered!
10 Delicious Ways to Cook Pumpkin: This antioxidant-packed fall favorite has never looked (or tasted) better!
5 Surprising Effects of Supplements
7 Stubborn Fitness Myths
20 Minute Metabolism Booster: Turn your body into a fat-burning furnace with this metabolic conditioning routine.
5 Things You Don't Know About Fat
Is Sugar Giving You Wrinkles? It's time to face facts about the toll sugar takes on skin. Get the scoop here, and learn how to keep your complexion youthful for years to come.
Intuition and Health: Hear the body when it whispers
Rev Up Your Snacks! Delicious, healthy mini-meals for all day energy
Get Healthy Now: 10 essential steps to staying well
Build a Better Sandwich: 10 Delicious Combos to Boost Nutrition and Drop Pounds
7 (Non-Yogurt) Snacks that Improve Digestion
4 Habits that are Making You Feel Bloated
Quick Tips for Managing Your Stress
Make a habit of noticing titles when you're out and about and jot them down in a notebook, or use your phone to snap a quick pic. Now you've got some great topic ideas for your next blog post, article or talk.
Pay attention to the other headlines on those magazines for joint venture ideas and potential referral partner ideas. Use those covers to learn more about your target market. For example, your ideal client might love Oprah Magazine for the health articles, but also reads it for the features about fitness, wellness, fashion, books, relationships, careers and more.
Complementary specialties can be a great way to serve your target market through collaborations. Make a list of the colleagues, events, local centers, bloggers and authors you know who also serve your ideal clients.
Use magazine titles to learn how to write your own titles and subject lines that will speak to your ideal clients and help build your health coaching business.
1) Numbers are attractive and let the reader know it's going to be a quick read with a clear number of tips they can use.
2) The best titles get straight to the point and make it clear what the post or newsletter is about and what's in it for them.
3) Short and sweet can work, and a descriptive sub-heading can also be effective.
4) You'll do better to write the way you speak, keep it simple and not try to be overly cute or clever.
5) It's worth repeating: know your audience. Write directly to your ideal client with their needs in mind.
Experiment. Try playing with these titles to make them your own and look for some more good ones next time you pass by a magazine stand or get bored on line at the market.
You don't even have to leave home to gather great new ideas for your health coaching business. Browse the magazines' websites for article headlines. Pay attention to the titles given to upcoming segments on daytime television and news programs geared towards your target market too.
Have fun with it. Go with what feels good, make it your own and get your passion out into the world.
To your awesome business,
Paying Clients
I graduated from the only Buddhist University in the United States. My major was music and my double minor was theatre and dance. My peers were either:
1. Musicians
2. Dancers
3. Poets
4. Environmental Studies Grads
5. Buddhist Clergy / Religion Geeks
So when I graduated from IIN as a health coach, I wasn't surrounded by a high net worth peer group. To say 'finding clients that could pay me was hard' is like saying 'habanero peppers are kind of spicy.'
Therefore, I had to find a way to get connected to people that could afford my services but still shared my values.
That is when I met a mentor that would change my life.
The Right Mentor Changes Your Life
My mentor, (we'll call him "Bob" to respect his desire for a low profile) is wealthy.
He is not only wealthy in the traditional concept of dollars, but also in the realm of relationships; he is one of the most connected and respected people I have ever met. In the domain of the intellect; he is well read, versed and constantly surrounded by new thought leaders and diverse thinkers. In the domain of the spirit; he is growing and stretching his soul everyday.
When I first asked him to mentor me, I had to really show up. I needed to demonstrate that I was serious about growing. He actually had me compete a series of tasks to prove it. Once I made it through the gauntlet, he gave me 20 minutes in our first meeting. And he listened to me for 15 minutes; asked me some tough questions and then told me to do three things:
1. Read the book, Good To Great
2. Get rid of my T.V.
3. Find a mentor that has done what I want to do
So I share this with you, without the gauntlet, if you are really ready to succeed and want to get the distilled wisdom from the best source. If you want to succeed, take heed of this lesson:
1. Study the right books
2. Eliminate distraction
3. Find someone that has achieved what you want
But most importantly, there is one concept from the book Good To Great that every health coach should be familiar with. It is called the hedgehog concept. And the concept is built on three overlapping questions.
Your Foundation for Your Niche & Business
Now, you need to hear this. Think of this as the essence of the essence of the essential lesson that you need to develop your niche. Before you start figuring out your life experiences or doing the market research to determine your, consider these three questions.
1. What am I really passionate about?
2. What can I be the best in the world at?
3. What economic engine will drive this business?
We walk our clients through this process. I feature this in my book, Indestructible Success and I teach this at holistic schools. What I don't understand is, why don't other people teach this too?
These three questions have to be part of your nailing your niche. And when you find that sweet spot, your world starts to be like a hedgehog.
Now, if you want to know what I mean by the hedgehog reference, and to get a whole lot of support in narrowing your niche for my impact, income and clients, sign up for the replay of the live training we did on Tuesday evening.
If you are a health coach, serious about building your business and want to get down to the best use of your time – then get on the list for this call!
You will learn:
Get registered now and you will learn all this, PLUS what the hedgehog concept really means and how you can use it.
By the way.,. if you have any specific questions that we can answer about nailing your niche, email firstname.lastname@example.com.
Let's Recap:
I had to change and grow to be able to have a health coaching business that worked.
I found a mentor that had the kind of financial success that most people only dream of (or despise).
I received three precepts to follow:
1. Read Good to Great
2. Kill my T.V.
3. Find someone that has done what I want to do.
Now I challenge you to:
1. Put these three questions into play:
a. What am I passionate about?
b. What can I be the best in the world at?
c. What is the economic engine that drives income?
2. Make the determination to defeat distraction. (You know what I am talking about – we are beyond the T.V.; it is FB, Youtube, Netflix, etc.)
3. Get on the list for the call (or recording) and learn from someone that has been down the road.
I am thrilled to share this high-energy training with you!
a. A situation or activity specially suited to a person's interests, abilities, or nature
b. A special area of demand for a product or service
Successful health coaches develop two foundation characteristics:
1. The ability to focus
2. The ability to persist
"Say no to the 1,000 things to say yes to the 1 thing that is important."
– Steve Jobs
A niche provides you with focus. That is all. There is no more magic or mystery to it than that. Then you take persistent and consistent action. It is not easy, but nothing worth doing is. Think about it… raising children, writing a book, building a house, etc.
But health coaches have a hard time with niches.
Your health coaching practice is like a lighthouse. You stand tall and shine your light and your clients can navigate by your presence.
However, if you keep moving around… raw food expert for teens… cooking class teacher for baby boomers… goal-setting coach for 30-something women… people are going to crash! The lighthouse keeps moving!
I know you are excited. I know you want to serve a lot of people. You can. Just not all at once.
So how do you choose a niche?
Amy just graduated. She resists the status qua and wants to blaze her own trail. She just turned 30 this year, and is finally ready to play big.
Jennifer graduated a year ago, but has been putting off the development of her business until she could go to half time in her corporate job. With her 49th birthday coming up, she sees this as her second career.
Amy has a crazy idea for a raw food private chef business, but doesn't know anyone that has ever done anything like it.
Jennifer wants to follow a predictable business plan for success; it could be the plan the school laid out for her, but doesn't know where to start or if this is best.
What are they to do? Do they need the same support? Should they use the same approach?
Both women have been watching videos, reading books and getting advice about building a business and narrowing their niche. But this has left them confused, stuck, frustrated.
It is like making soup mixing curry and Italian seasoning. Awful. Contradictory information isn't sitting well. So how do they figure this out so thy can get focused?
The first step to take is to resolve the major conflict in developing your niche. Is it internally or externally driven?
Start with the two definitions. This is where the confusion starts.
Definition #1. A situation or activity specially suited to a person's interests, abilities, or nature – a business built around you.
This option comes from inspired teachers that tap into the deep spiritual nature of life and rightly assert that you can access this Divine Spark and allow it to flow through your business.
This is all about creating a niche around you. You become a groundbreaker. And some people are inherently geared to operate this way.
I call this an internally oriented process for developing a focus in your business.
Definition #2: . A special area of demand for a product or service – build your business around market demand.
This option is full of great advice about market research, competitive analysis and engaged dialogue with your potential clients.
Often times high achiever, type A, goal-oriented people with natural leadership ability adopt this approach for the predictability and certainty of results.
Other health coaches appreciate that you can be laid back, follow the formula and get results.
I call this the externally oriented process for developing focus in your business.
Instead of thinking either/or, it is much more favorable to think of both/and. Look at these two perspectives as existing on a spectrum. You will use both approaches.
On the left side is the groundbreaking, creative, internally located motivation and on the right side you have the research driven, formulaic approach.
So the question is not, which one should I do? The better question is; Where am I on the spectrum?
In our example at the outset of this article, Amy represents a primarily internally driven groundbreaker. Jennifer is an example of mostly externally driven leader.
However, Amy went on to develop a business plan, do market research and adapt her concept to meet the demands of the clients she attracted. She is now in her third year of business with a restaurant.
And Jennifer sill took the time to look at her unique gifts, so she could match them with a market that she found to be highly profitable; working with holistic beauty and anti-aging for baby boomer women.
So let's recap.
Most health coaches need to focus. The biggest challenges for health coaches are:
1. A Focus To Their Business
2. To Learn Persistence
Identifying your internal and external drivers for a niche is the best way to get focused. Once you are focused, you take consistent and persistent action. Then you get results. It is simple. Not always easy. But you can do it.
If you need support in mapping out these internal and external variables so that you can take clear, confident, productive action, then join us for an incredible webinar:
"Nailing your Niche For Holistic Pros: A Complete Outline for Building a Profitable Practice From Scratch"
You will discover:


text:
Early this year, Internet Monk wrote a three-part series assessing the state of the evangelical church in the United States (here, here and here). Briefly, he argues that evangelicals are on the precipice of the same massive and permanent decline already experienced by the Protestant mainline churches; that this movement will hit hardest among the fundamentalist Baptists, leaving a landscape populated mostly by Pentecostal-style charismatics and "therapeutic, church growth oriented megachurches"; and, finally, that this may not be a bad thing for the church, as the surviving remnants may be forced to reform and to jettison abnormalities like the prosperity gospel.
A response and similar analysis of the state of the evangelical church in Canada has since been written by Ro at PomoTheo.com, also in three parts (here, here and here). The PomoTheo piece reaches similar conclusions, though with some additional comments on the particular Canadian context. In this country, the author argues, we are already in the midst of an enormous inter-generational shift, as Canadians continue to mark down religious adherence on the census form but flock to the churches and other houses of worship in fewer and fewer numbers.
It's also much more skeptical about the remnants which Internet Monk believed would exist in evangelicalized Catholic and Orthodox groups, the charismatic movement, and missionaries coming here from Africa and Asia. Even where such shifts are likely, Ro writes, they are likely to be inaccessible to the surrounding secular culture, and probably (in the case of missionaries) financially unsustainable in a post-denominational religious landscape. Ro remains guardedly optimistic about the prospects for a smaller, revitalized missional movement emerging from the wreckage.
In linking both analyses, Benediction Blogs On commented: "The Internet Monk… has an opinion worth reading. He got a lot of feedback. A Canadian responded with his critique and look at evangelicalism north of the US border; and no feedback. I'm not surprised by that."

subset: commoncrawl


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Total Reviews: 8
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By KimCooper929
Chicago suburb,...
on June 07, 2012
I used plenty of flour on my work surface & rolling pin so I had no trouble in the respect that others have mentioned. However, the trouble I had with the crust was getting it to cook completely. I put it in after removing the beans again and again before it was finally golden and fully baked. The blueberry topping was DIVINE!! Such a great way to make berries syrupy but still have texture and "berriness". I will try that method with other berries for sure! Thanks Laura for another superb recipe!
By Di Gal99
Woodland Hills, CA
on March 18, 2012
5 stars for delicious-ness. the crust is difficult - here is what I did: I rolled it out between plastic wrap and this help me roll it thin and get into the tart pan. I did have to do some repair..then I chilled it for about 20 minutes before baking. it's a yummy crust and would use it next time. I wish I had red currant jelly to make it just like how it was done on tv, however the receipe worked just fine without...next time I would try with the jelly for comparison.
By Ms. Lemon
Southern Califo...
on August 14, 2011
Dear margaritaescalante,
If you didn't make her crust and you didn't use blueberries what part of this tart did you make? Stop reviewing something you did not make.
Easton, Md.
on July 27, 2011
I have to give this a 5 star. I did use my own pie crust recipe,flour, cold butter, dash of salt, and ice water. Laura used the current jelly and thats what I used also. I thought this receipe was quick,easy and best of all delicious. My family loved it, filling not too sweet,balanced with the sweetened berries.
Pico Rivera, 43
on July 23, 2011
Good- but hard to make w/o a 9" tart pan. I will find one and make it again. I watched her make it on her show and missed the beginning when she was making the base. She does not say how to prepare the pan, so I lined it with parchment. worked fine until it was time so remove the parchment, sides collapsed a bit. On the show, She made her topping with jelly with a bit of water and used that to coat the fruit; instead of the cornstarch and sugar mixture. I could not find blueberries and used raspberries and raspberry preserves.
By techie4ever
Houston, TX
on June 19, 2011
This was absolutely delicious. It was not too sweet and the crust was light and flaky. I did have trouble with the dough, and like the previous reviewer I ultimately ended up forming the dough in the pan with my hands. The dough recipe is for a 9" pan and my pan was 11" (the standard size, right?) and therefore I attributed my problems to my having to roll the dough thin in order to get the bigger diameter. It was well worth the work, though. My guests raved about it and our party of 9 finished it in one evening!
Knoxville, TN
on June 19, 2011
I thought it was great but i could not roll out the tart shell as easy as Laura did. what's the trick... i ending up put the crust in a tart pan and just using my hands to smooth it out. came out great and tasted great but the dough wow.anyone else have problems.
By Skandanavian
on June 06, 2011
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Sugar Lillie Bakery is located in historic El Dorado we are a full service bakery specializing in custom cakes and pastries.
Come in and enjoy a cup of coffee and a pastrie on our patio.
To order a cake or special dessert come in or call at least two days in advance. We offer wedding cake consultations as well as tastings by appointment.


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Facebook will begin sending anonymized information on the ages and genders of viewers of specific television shows to ratings-measurement outfit Nielsen this fall, the Los Angeles Times reported.
American Civil Liberties Union
Facebook Marketing
Facebook Among Companies, Groups Aiding Department Of Commerce On Voluntary Facial-Recognition Code
The use of facial-recognition technology is a contentious one, both on Facebook and overall, and the social network is one of several companies that will assist the Department of Commerce in crafting a voluntary code for its use.
ACLU Facebook Post Deleted (Then Restored), Group Temporarily Blocked From Posting
With the amount of content posted to Facebook on a daily basis, censorship errors are unavoidable, but they become glaring when the American Civil Liberties Union is the organization being censored.
Facebook Signs Letter Seeking More Transparency From Federal Government On National Security Data Requests
Facebook was among the more than 60 companies, investors, civil-liberties groups, and trade groups to sign a letter to top federal government officials requesting the ability to disclose more information about data requests related to national security, Time reported, as fallout from the National Security Agency's Prism initiative continues.
Washington State Passes Bill Protecting Facebook Passwords Of Employees, Job Applicants
Washington Gov. Jay Inslee signed a bill Tuesday that bans employers from demanding that employees or job candidates surrender their passwords to Facebook, Twitter, and other social networks, as well as from requiring employees to add managers as friends or contacts, AP reported.
Proposed Amendment To Password Protection Act Would Allow Employers To Demand Facebook Passwords During Company Investigations
The Password Protection Act of 2012 — which was introduced in both the Senate and House of Representatives last May, but not acted upon and sent to committee — was the subject of an amendment at the House Labor Committee that would make an exception to the prohibition of employers requesting the Facebook passwords of employees or applicants in the event of company investigations.
Federal Judge To Rule On Indiana Law Banning Sex Offenders From Facebook
The question of whether registered sex offenders should be allowed to use Facebook and other social networks found its way into a courtroom again Thursday, this time in U.S. District Court in Indianapolis, where Judge Tanya Walton Pratt said she would rule within one month on whether an Indiana law banning the practice is constitutional.
FBI Wants To Access Facebook Through Back Door
If a certain federal agency has its way, three letters may be infiltrating Facebook in the near future, and they're not "LOL."
School Makes 12-Year-Old Surrender Facebook Password
A female student in the Minnewaska school district in Minnesota who has a Facebook page despite being one year under the social network's age limit was hauled into a meeting with a school counselor and a deputy sheriff and pressured into surrendering her passwords for Facebook and email.


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Update: 441 N Montford Avenue4
November 6, 2012 by Baltimore Slumlord Watch
This home was featured on the blog back in October of 2010, and we're happy to report it was purchased by Habitat for Humanity of the Chesapeake, and rehabbed. It looks wonderful, as do all of their homes — and it's now ready for the new homeowner to move in.
4 thoughts on "Update: 441 N Montford Avenue"
It seems that H4H is doing this a lot around the city. Do you know that the insides of these places look like? Are they well-constructed, or do you think they'd fall apart as soon as someone moves in? I often see these houses and wish that I could say, "Oh forget it, *I* will fix the damn thing", and it looks like that is exactly how H4H thinks. Thus, I'd love to get involved or donate, but I want to make sure its all on the level.
I volunteered at Habitat once a week for about 5 years.And i work in construction.And Habitat's houses are well built in my opinion. In fact the joke thats told is that Habitat's houses are better built than most houses ,since the volunteers use more nails then they need to. And that joke is pretty much true. .If anything, Habiat's houses are better built than many rehabs in Baltimore. They just dont have the "frills" that some of the houses in Canton,Fed Hill, ect have[Habitat houses dont have rooftop decks and granite counter tops,ect]
A Habitat home owner works with my company[i own a small construction company].And he has lived in his house for about 4 years now.And says that he has had no problems so far
Th e good thing about Baltimore's HFH is that they try to rehab whole blocks.so not only do they help lower income people get homes, they also vastly improve whole neighborhoods and streets
Habitat supporter and volunteer checking in. THANK YOU, BSW, for featuring this home and the work of Habitat for Humanity of the Chesapeake.
@Rhiannon — The goal of Habitat is to provide simple, decent and affordable housing, good homes that families can take pride in. So, yes, I'd say they are well built and durable. Both volunteers, professional construction staff and contract workers are involved in the build and houses, of course, pass all the normal inspections. Definitely look to get involved volunteering on site, donating funds to our local chapter or goods to any of the three ReStore locations in the Baltimore area. :)


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Norfolk Kitchen and Bath offers free design services at all of our showrooms. Please visit or call to setup your showroom appointment. If you would like to have us contact you, please fill out the below form.
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At Norfolk, we offer the finest quality cabinetry for kitchens and baths - at factory direct pricing. We have many different styles of cabinetry for the home. You will find hundreds of styles and finish options available for kitchens, baths, entertainment centers, offices and laundry rooms. Is you style traditional? Or modern? Do you prefer light maple or dark cherry? No two kitchens are the same - we will work with you on selecting the cabinet that compliments your kitchen space and tastes. Some of many cabinet lines include: Showplace, Armstrong, & JSI.
Our showrooms have beautiful displays featuring all of today's latest styles of kitchens, counter tops and hardware. Visit one of our showroom's and see for yourself! Click here for more information or to make a free design appointment.
We offer cabinets for any budget. We partner wi th the finest cabinet manufacturers in America and bring you top quality products for the best pricing. We will work with you and help you select a kitchen within your budget that looks great. Whether you are remodeling your kitchen, building a new home or have an investment property, we can help you get the right cabinet for the right price. We also have special financing available.
Our designers have years of experience designing kitchens, and will be with you through your project. They are dedicated to providing you with the best possible service. At Norfolk, we want you to be completely satisfied with your new kitchen, and will work closely with you during the process to answer any questions or address any concerns. Everyone from our truck drivers to installation crews are courteous, on-time and professional.
Low prices does not mean low quality
with the Norfolk stock cabinets!
Norfolk Kitchen and Bath has several high quality cabinets in stock and ready for immediate delivery. We only select high quality cabinets for our stock lines. Most of our stock kitchen cabinets are made with plywood rather than particle board. Also, they come fully assembled and never consists of cam locks.
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The Gulf Cooperation Council, the GCC, has held its annual summit in Bahrain. There were a few leaders missing but nevertheless the council went ahead to talk about greater economic and security cooperation.
"I'm afraid the GCC has really lost its relevance for many of the member states .... The alliance has not been able to get its own act together and repeatedly postponed the key decisions on both security matters as well as economic issues. However, that is not to say they have not done a lot of things."
- Joseph Kechichian, Gulf News columnist
But how much of what they discussed will end in action?
The host, Bahrain's King Hamad, called for a 'security umbrella' to protect all the citizens of the GCC.
The leaders met at a time of uncertainty in the region, following sweeping political changes across the Middle East and poor relations with Iran over its nuclear programme.
Gulf countries were caught on the back foot by the wave of uprisings that swept through the Middle East.
Here is how the Council reacted to the seismic upheavals of the last two years:
"I would not say "lost its relevance" - it is still very relevant. I think in light of all the turbulences sweeping the region and the continued perceived threat from Iran - it's still very much relevant. It has been disappointing to many people, especially the public, [who] had much higher expectations that the GCC was actually going to achieve more than it achieved so far."
- Riad Kahwaji, Institute for Near East & Gulf Military Analysis
Just how nervous are GCC countries about these changes? Are they really immune to the so-called Arab Spring? Are GCC countries ready for new realities in the region? Or is the council just a talking shop, as many claim?
Inside Story, with presenter Stephen Cole, discusses with guests: Saeed Al-Shehabi, a member of the Bahrain Freedom Movement and a political activist who was sentenced to life imprisonment by the Bahraini government; Riad Kahwaji, the director of the Institute for Near East and Gulf Military Analysis; and Joseph Kechichian, the Gulf News columnist and author of The Beguiling Gulf Cooperation Council. His newly-released book is Legal and Political Reforms in Saudi Arabia.
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The short, playful style of this one-strap Mori Lee Sticks and Stones 9176 minidress lets you show off your shapely legs in style! Delicately twinkling stones run along its slanted neckline, up its single shoulder strap and along its asymmetrical empire waistline. The breezy skirt balances things out perfectly.
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Even at the beginning of their relationship, in an interview, she said something to the effect that she "anticipated she would enjoy his company for a time." Not forever, not even long-term, just "for a time." Which could have been 13 months... or 30 seconds!
Meanwhile Andy was dreaming of marriage and children and "Everlasting Love" with this woman. I think that may be another reason his family was disgusted with her. They probably knew she was Just Not That Into Him.


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RELEASED: April 20, 2011
|Miranda Cross-Schindler
EAU CLAIRE — A University of Wisconsin-Eau Claire graduate and a veteran of the U.S. Army Reserve recently was named military education benefits coordinator at UW-Eau Claire.
Miranda Cross-Schindler, who served in legal administrative support in C Company, 187th Battalion, in San Antonio, Texas, in 1999-01, was appointed to the new position in January.
Based in the UW-Eau Claire Registrar's Office, the position was created to meet the increasing demands of processing federal and Wisconsin benefits programs for the growing number of veteran students at the university, said Registrar James Barrett.
"It became necessary to hire a person whose sole task was to work with veterans," Barrett said. "The coordinator manages all federal veterans benefits, the Wisconsin GI Bill and the GoArmyEd program, which provides educational benefits for active-duty soldiers around the world."
Cross-Schindler also provides benefits counseling to UW-Eau Claire's approximately 300 veteran students, advocates for the needs of the university's Veterans Center, advises the student Veterans Club and promotes veterans benefits in the community.
"I enjoy face-to-face time speaking with students to help them make decisions regarding their benefits," Cross-Schindler said. "I also enjoy learning about services other campus departments provide and discovering ways to work together more efficiently. Having graduated from UW-Eau Claire using my military education benefits, I can identify with what these students are going through."
Cross-Schindler received a bachelor's degree in management from UW-Eau Claire in 2007 and a master of business administration degree in 2008. Prior to joining the UW-Eau Claire staff, she held veterans-related positions with the Wisconsin Department of Workforce Development and GS Alliance in Eau Claire. She also attended the National Veterans Training Institute at the University of Colorado Denver.
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Unit testing is an important part of any development cycle. It's especially useful when you're trying to track down a defect in unfamiliar code. When I get a defect report from the QA team, it tells me that there's some buggy code, obviously, but it also shows me areas where I'm not getting enough test coverage. Tracking down a defect by first writing a test case is an excellent way to kill a couple of birds with one stone.
JUnit generally does do a nice job of integrating with whatever java platform you're developing in, which is a definite plus. It's nice to have your tests right there next to the code you're testing. When working with Eclipse plug-in code, JUnit works especially well. An excellent way to work with JUnit in Eclipse is to create a test plugin that corresponds to the plugin you wish to test. By adding the test subject as a dependency, you can code to it as you would any plug-in. To run your test, you simply need to right click on your test case and select Run As JUnit Plug-in Test --
Unfortunately JUnit alone doesn't suffice for UI testing in Eclipse. This leads to manual testing of UI code, which is time consuming, can lead to bugs, and just isn't fun.
SWTBot is a young project that facilitates the creation of UI tests for Eclpse. After installing SWTBot into Eclipse using the SWTBot update site, another "Run As..." choice appears (see the picture above). SWTBot's test case classes, SWTBotEclipseTestCase (for Eclipse SWT plug-in testing) and SWTBotTestCase (for standalone SWT app testing) subclass JUnit's TestCase class, so all of the JUnit facilities are available, plus some extra magic for accessing SWT widgets.
SWTBot allows access to SWT widgets through a collection of adapter classes. For example SWTBotButton corresponds to an SWT Button and so on. The adapter classes don't, however, provide direct access to the underlying widgets. They also make dealing with JFace components a little tricky. Instead of delving into the tricks, I'll share some code that accesses a checkbox on a JFace CheckBoxTableViewer. You can see that it takes a little extra work to get at the widget, and once you do, you have to account for some threading issues. Here's the code --
/* Trying to get at a CheckBoxViewer's checkbox */
// Get access to the underlying table
List controls = new ChildrenControlFinder(bot.activeShell().widget)
.findControls(new ClassMatcher(Table.class));
if (controls.isEmpty())
throw new WidgetNotFoundException("Could not find any table");
final Table servicesTable = (Table) controls.get(1);
// Using the underlying table, select an item
PlatformUI.getWorkbench().getDisplay().syncExec(new Runnable() {
public void run() {


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It's a whole new world for veteran film publicist Jasmine Madatian.
The Academy of Motion Picture Arts and Sciences has chosen her for the new role of managing director of communications, overseeing not just the annual Oscar presentation but the group's year-round preservation, education and historical programs.
Madatian will report to the Academy's chief marketing officer, Christina Kounelias, starting July 30. "Jasmine is a smart, innovative and highly regarded communications strategist with strong relationships throughout the film and media industry," Kounelias said in Tuesday's announcement. "Her understanding of our mission and enthusiasm for the Academy is what really sets her apart and makes her such a great fit for this position." READ FULL STORY


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Olympic Games 2012
Britain's planning departments have lost nearly half of their budgets over the past four years, and more spending cuts are expected. Ahead of a report on Monday calling for more power to be devolved to cities, the Royal Town Planning Institute's Richard Blyth picks examples – from Gateshead to the Olympic Park – where good planning made the difference. Do you agree?
Australia Olympic Committee predicts better performance and predicts
sixth place in medal table
'I woke up one morning and thought, I don't want to be an athlete any more. I felt like I'd dumped the sport'
Architecture and design blog Cauldron controversy: why the Olympic settlement is a milestone for designersThe settlement between design firm Atopia and Locog is one of the few legal wranglings over intellectual property to become public – and shows just how hard it is to prove an idea is one of a kind, writes Oliver Wainwright
Exclusive: Locog acknowledge work of design firm Atopia, but Thomas Heatherwick remains adamant the design for the Olympic cauldron was his own, writes Oliver Wainwright
Editorial: One part of the Olympic legacy that is working well is the London Aquatic Centre
The Greenwich-born weightlifter said she was aiming for the world top 10 so she could reach the Rio Olympics under her own steam
Olympic athlete spent years playing down his physical limitations. But as his trial for the shooting of Reeva Steenkamp nears its end, his defence is relying on it. Rebecca Davis reports
Olympian admits insulting tweets from women upset her most and calls for more monitoring of abuse on social networking site
David Cameron reported to support appointment as successor to Lord Patten, with Boris Johnson also believed to back move. By Mark Sweney and John Reynolds
The first Briton to win Olympic gold in taekwondo tells Anna Kessel she did not realise how much the pressure would affect her but a change in attitude has made her an even more formidable competitor
Richard Williams: Whatever the flaws of the stage for London 2012, it feels as though it exists for people to use, whether bankers in the swimming pool or families picnicking by the River Lea
After an 18-month makeover the park is open for the first time since the Olympics. Whether you want to swim in the aquatics centre, cycle the world's fastest velodrome track or check out the view from the Orbit, our guide will help you plan your visit
With the final piece in the jigsaw complete, 3 million people are expected to visit over the next year
Owen Gibson: As UK Sport prepares to deliver its verdict on appeals by seven sports who have had funding withdrawn, it is claimed the no-compromise approach is working against grassroots progress
Editorial: Its stands removed, Zaha Hadid's complex has become the most jaw-dropping municipal swimming pool in the world
2012 Olympic venue is relaunching with a swim for as little as £3.50, as well as providing training facilities for elite athletes
The former athlete Brendan Foster wants to get an army of new runners on Britain's streets through his Great Run series and a new network of local clubs
Culture secretary Maria Miller has handed control of 'mismanaged' £790m government project to Chris Townsend
The Olympic gold-winning boxer, 31, on sport for women, her fear of spiders and what she owes Muhammad Ali
Richard Williams: Many English sports stars have reached the summit over the years and then swiftly descended into the abyss
Olympian's technical bakes and showstoppers will compete with those of Greg Rutherford and Michael Vaughan
The American relives with Anna Kessel the moment she stunned the world as a 15-year-old at the Aquatics Centre at the London 2012 Olympics
Health Survey for England finds a nation that fails to understand obesity problem and whose children fail to get enough exercise
The statistics suggest that East London's hoped-for economic and social "convergence" with the more affluent bulk of the capital is proceeding unevenly
The first residents of Stratford's East Village show us around their new homes - flats originally built to house 23,000 athletes during London's Olympic Games in 2012
Fifteen months after the last competitor left, the first residents move into former athletes' village in Stratford
Money diverted from lottery fund to pay for Olympic Park infrastructure will not be repaid for decades, groups fear
The Olympic legacy school will have swimming lessons in the aquatics centre and sports day in the stadium. But will Chobham Academy deliver the promised community benefits?
Government's trade and investment arm says it has hit four-year target three years ahead of schedule
Debbie Jevans, one of the most senior executives involved in organising the London 2012 Olympics, has admitted more planning could have been done for a sports participation legacy
Jenny Landreth: With the Aquatics Centre opening to the public in 2014 and some splashing in the Thames on the cards, Londoners are on course to be – whisper it – a bit spoiled over the next few years
Jules Boykoff: With US cities mulling bids for the 2024 Games, Americans should check the history of huge overruns and nonexistent boons
Tiara Brown won a gold medal at the world championships, but finds a tough road back home
Oracle Team USA's tactician wants to follow up Olympic and America's Cup triumphs by bringing trophy back to UK


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September 06, 2012
Something I really need to work on: Organization Skills
Contributed by: Brad Fuller
Although my classes are hard this semester, they still seem very manageable; much more so than I thought. I'm only taking 14 credit hours this semester because of how much everyone talks about junior year in the athletic training program being the toughest. Judging on the material and the syllabi from the classes, I agree so far. My classes are Head, Neck and Spine, Physiology of Exercise, Upper Extremity Evaluation, and clinical practicum (with a British Literature class and an honors seminar as well). Many students come to Wilmington College thinking that Athletic Training is simply taping people's ankles and carrying them off the field when they are injured. These students quickly realize that this is not what the profession is about and that there is a great deal of work involved. Coming in as a freshman, I was mostly aware of what I was getting into. There is no sugarcoating; its hard. But so far, I'm loving everything I'm learning about.
In unrelated news, I began my first training shift as a barista at Joe's Java, which is located within Sugartree Ministries, out local food pantry. Sugartree is one of myfavorite establishments and I love the work they do, and with a little more training I will be serving drinks at the coffee bar there! It is open at night and is a great place for students to hang out, do homework, and drink low priced, high quality coffee. I'll give more specifics once I fully start serving there.
Now Listening: Timbre – Little Flowers
(self-released – 2010)
Tags: Athletic Training , coffee , school , Volunteer , Volunteer Opportunities , Wilmington College
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Day 6? .. Day 1
August 27, 2012
Twin Shadow - Confess : A solid 2012 release..
Contributed by: Brad Fuller
Although today is the sixth day of classes of the 2012 fall semester at Wilmington College, I feel as if class actually began today. The first week of class is always generally easy, with professors going over the syllabus and reviewing from previous classes (within your specific major, specifically). In my athletic training classes specifically, we reviewed the basics that apply to every class in the program, such as evaluation techniques, basic terminology, and Athletic Training Room (ATR) paperwork information. Today, however, was different than the first week. After class, I went to work in the ATR from 2-9 for football treatments, as well as winter and spring sport physicals. At 9 I began duty in alternative housing (which I am currently in the middle of) and will run until 1 a.m. This is providing me some time to relax, catch up on studying, and listening to music, but it is still a long day. Part of being in the athletic training program here requires a great deal of time management skill. If you are passionate about learning the material for a career or for graduate school preparation, it is a great experience; you just have to expect some long days/nights along the way.
Now listening: Twin Shadow – Confess
Tags: athletic training , music , school , sleep , wilmington college
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Student Blogs
Welcome to the Wilmington student blogs, where several students contribute to this column.
- I'm Back!
- Where has the time gone?
- Some Thoughts on my Senior Sport (Athletic Training)
- Top 13 from '13
- Traveling as a Student Athletic Training Student (+ My spring break plans)
- The Beginning of the End
- 10 Things About Me That Make Wilmington College The Perfect Fit!
- A bit on why I love music
- Pumpkin Painting!
B L O G S B Y T A G, #MLKday, Academics, Application, Art, AT, ATC, Athletes, Athletic Training, athletics, beowulf, Break, Busy, camp joy, Cincinnati, class, coffee, cold, college, community, Community Garden, cosi, Cycling, Dayton Sports Medicine Institute, Downtown Wilmington, Dr. Stromberg, DSMI, education, escape, Events, Fitness, Fitness Challenge, Fixed Gear, Fixie, food, food pantry, football, Friends, Friends Committee National Legislation, Fun, Halloween, headline, HoliDazzle, Homecoming, homepage, honors, injustice, Jungle Jim's, learning, Local, Local Business, Martin Luther King, McCoy, miniature golf, Murphy Theater, Music, nick drake, Nutrition, October, Ohio, peace, programming, putt putt, quakers, Relay for Life, relief, Residence life, Rest, Schedule, scholarship, school, seminar, service, sleep, snow, Sports Nutrition, Spring Break, students, Study, sugartree ministries, sushi, Sweetest day, Table tennis, teamwork, Thanksgiving, The Program, Time management, top20, vegan, Volunteer, Volunteer Opportunities, Volunteers, War, Watson Library, weather, Wellness, Wilmington College, winter, Workout


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For a London girl who kick-started her career on the Internet, Lily Allen is flying higher than ever. Since emerging in 2006 with her iconic debut No 1 single 'Smile', Lily has gone on to sell over 5 million albums worldwide. Her cheeky songs, down-to-earth lyrics and dramatic sense of fashion earned her a place at the top of the charts and have seen her climb her way out of Internet-based cultdom, into mainstream critical acclaim.
Her huge success in the UK not only quickly spread around the world but also helped shift the musical axis towards young female artists. Her talent as a songwriter was acknowledged in 2010 when she won 3 Ivor Novello Awards; that same year she played her final headline live show – at the O2 Arena, and then announced she was taking a break from making and performing music.
In 2013 Lily returned to the studio, having spent the previous 3 years raising her young family and establishing her own record label.
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I went to see Beyonce and Lily Allen within a week of each other, whilst Beyonce's performance was amazing, her voice and the effects on her show completely blew me away, I enjoyed Lily Allen's show more. Her charisma and humour made the show great fun, and of course her… (cont'd) ICR from Nuneaton
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You are here: Home › Document Formatting › Page Margin Measurement Settings
by Tara
My page margin settings are now showing in 'points' instead of 'inches'. For example, I used to be able to set 1.0" or 1.5" margins.
Now all the options are showing as points.."72 pt" etc. Not sure what I did to change this. Can you help?
The setting for units of measure is located on the Word Options menu in Microsoft Word 2007. Changing the measurement setting changes the margin and ruler measurements for all Word documents, not just the open document.
To change the measurement back to inches, follow these steps:
That will set the page margin and ruler measurements back to inches. Can't see the ruler? To display it, click the View tab, then select Ruler.
Just for Fun! 72 points = 1 inch = 6 picas.
Comments for
Return from Page Margin Measurement Settings to Document Formatting


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Welcoming Vegetarians
I arrived hungry for the conference, so was glad when dinner was served. As I waited in line, I tried to see what food was offered.
As a vegetarian, I always hope there will be something provided to meet my dietary needs. When I reached the serving table, my heart sank. There was hamburger casserole, mashed potatoes, corn, salad made from iceberg lettuce, rolls, and dessert. There was no alternative protein.
Ever bold to ask for peanut butter for my roll, I approached the kitchen window. I explained that I was a vegetarian.
The cook looked surprised and said, "I put some cheese on the top of the mashed potatoes for the vegetarians," believing that was an adequate solution.
As the conference continued, I found few–if any–options for my protein needs; I also discovered that I was not the only frustrated vegetarian among the participants, which included two nursing mothers.
Three times a day, I made the trip to the kitchen window to ask for peanut butter, and shared hummus that someone had brought.
Issue of Hospitality
As a guest at the conference, I considered the lack of vegetarian options an issue of hospitality. If the goal of a camp or conference or retreat center is to make guests feel welcome, this one missed the mark.
I had noted on the registration form my special dietary needs, and had every right to expect some nutritious food.
In conversations with camp staff members and retreat guests over the years, I know I am not the only one who has encountered this problem. I watched a counselor survive for an entire summer on peanut butter and sliced American cheese. I have listened as retreat guests expressed frustration that menus did not recognize their needs.
It is also clear from other discussions that for many camps or conference centers, the idea of cooking vegetarian seems difficult, expensive, and unnecessary.
There are many simple ways to narrow the gap between vegetarians and the multiple needs of the camp or center food service. Here are some easy ways to offer hospitality to vegetarians:
1. Develop a definition of vegetarianism.
Vegetarians are people who meet their body's need for protein by eating plant products, such as beans, lentils, nuts, and dairy products, such as cheese, yogurt, and eggs. Some vegetarians continue to eat seafood and fish, and combine these protein sources with fruits, vegetables, and whole grains to create more complete proteins.
However, not all vegetarians are alike in how they choose to eat, so when dietary needs are noted on registration forms, it is important to determine what types of vegetarian choices guests prefer. Some people don't eat fish and seafood while others don't eat dairy. And vegans don't eat any food products that come from animals.
Although many vegetarians prefer to eat local, seasonal, and organic food, it is not a necessary element of vegetarianism.
It is the sources of protein that define the diet, not whether foods are "organic" or "natural."
2. Understand why vegetarians made the decision.
People follow a vegetarian lifestyle for a variety of reasons.
Some make the choice for health reasons to combat high cholesterol, balance blood sugar, or address food allergies.
Some do it to make a moral statement, speaking out about the corporate production of meat from animals, high chemical use, and resulting damage to the ecosystem.
For others, it is a natural outcome of their desire to live a healthy lifestyle that includes exercise and outdoor living.
Regardless of the reason, vegetarians are committed to the choice, and simply cannot change the way they eat during an event at your facility. Additionally, some who do adapt to this diet find their bodies have a negative reaction to meat products because they have stopped eating them for so long.
3. Start small and simple.
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Sam Kraeger is an amazing Dad,PaPa, Husband and neighbor. Sam love's to please everyone at christmas time! Sam adds on to his Christmas display every year. This display is a must SEE!!!
By: ksamtaSubscribe Channel: Holiday Location: 7155 Canterbury Hill rd Rome ny
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says ... on Monday, Dec 19 at 6:44 PM
This a 20ft snowman:))))78681079
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It's been near 3 weeks since I last posted a podcast and this one is a bit different. I was going to record a special intro explaining the shift in content, but I decided instead just to leave the audio 99% raw (with minimal clip insertions) and just let it out there.
In this episode we discuss the 1995 film Underground and the latest David Fincher film Gone Girl in excessive details. It's been 2+ weeks since the film's release so I feel fairly certain that for those of you out there interested in the film you would've seen the film already.
Enjoy this abridged podcast and look for more full blown content coming back soon. Continue reading


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E-Learning | News
The Napa County Office of Education is providing an English and Spanish literacy tool to preschoolers and their schools and families at no charge.
In partnership with NapaLearns, a coalition of business and education leaders focused on creating 21st century learning environments in their local schools, the district is providing access to Footsteps2Brilliance Academic Language Program for Students, a software-based early literacy tool for desktop and mobile devices.
The software uses games and animated e-books to teach literacy and provides tools for:
"In the [United States} 46 percent of children enter kindergarten at risk of failure because they lack essential literacy skills," said Barbara Nemko, Napa County superintendent, in a prepared statement. "Footsteps2Brilliance can teach young learners the basic vocabulary and reading readiness skills research has shown can be critical to school success. This can be a particularly effective tool for our young English learners. In a pilot study in the fall of 2012, a pre- and post-test study of the Peabody Picture Vocabulary Test showed that 88 percent of students who used the Footsteps2Brilliance curriculum were at grade level by the end of kindergarten, compared to 59 percent of students at the beginning of the year."
This implementation marks the first time the software has been distributed in a county-wide program.
"NapaLearns has been looking for a scalable solution to provide all pre-K children and their families with digital apps that will help to prepare them for kindergarten," said Peg Maddocks, executive director of NapaLearns. "Since 80 percent of parents own mobile devices, this program is an innovative way to reach parents through devices they already own and to connect school and home. The Board of NapaLearns believes providing Footsteps2Brilliance to all Napa County families with preschool age children is a valuable investment, and will help meet our goal of closing the achievement gap in our local schools."
For Napa County preschool teachers, training on the software will take place this month and next. Support and training will also be provided to county parents in the spring.
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Executive Producer David Nagel heads up the editorial department for 1105 Media's education publications — which include two daily sites, a variety of newsletters and two monthly digital magazines covering technology in both K-12 and higher education.
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Showing 1-24 of 39 items found in Food & Drink
The Coffee Shack
Serving Breakfast, Lunch and Dinner.
CITY: Sumner
The Trace Inn Restaurant
Trace Inn Restaurant is open year-round offering a spectacular four seasons overlook of Red Hills Lake and the surrounding hardwood forest. Fine dining is enhanced by the rustic atmosphere of a rural decor, antiques, and creative seasonal decorations. The Banquet Room provides dining for an additional 50 guests and can be booked for private parties and meetings. Visitors to the Trace Inn will also enjoy a unique craft, collectibles, and antique shop.
CITY: Sumner
Dairy Dee
Seven flavors of soft serve ice cream everyday. Also offering a wide variety of premium sandwiches. Dine outside on our patio or carry out. World famous! (in this part of the world)
CITY: Sumner
Rivertown Cafe
Serving breakfast and lunch with a wide variety of good old home cooking.
CITY: Saint Francisville
Bobe's Pizza in Olney
Delicious pizza and pasta.
CITY: Olney
El Rancherito - Olney
Authentic Mexican delicacies, your favorites, and a children's menu with American favorites.
CITY: Olney
Joe's Pizza in Olney
Authentic Italian favorites passed down from generation to generation await your dining pleasure.
CITY: Olney
Monical's Pizza in Olney
Great Italian food plus salads.
CITY: Olney
Ophelia's Cup
A unique gourmet espresso cafe'. Deli items and desserts.
CITY: Olney
Old Tyme Steakhouse
Fine dining in a relaxed atmosphere. A large variety of lunch and dinner choices.
CITY: Olney
China Capital
Wide variety Chinese buffet or choose from a wonderful menu.
CITY: Olney
Subfast offers buffet and lots of other menu choices. Salads, subs and many pizza choices.
CITY: Olney
Ty's Family Buffet
Ty's offers a variety of foods on their buffet. Newly remodeled - lots of rooms for all types of gatherings.
CITY: Olney
Pizza Fast
Serving pizza and many other sandwiches and salad dishes.
CITY: Olney
Papa Mike's
Restaurant offers a full lunch and dinner menu in a sports-oriented atmosphere. Special, live entertainment and limo service.
CITY: Olney
Fox Creek Vineyards
Situated on a farm settled by the proprietor's great grandmother, the vineyard sits amid low rolling hills. Enjoy sampling the wines and spend some quality time in the country.
CITY: Olney
The Holiday
Restaurant at the hotel, seven days a week. A large selection of breakfast and lunch entrees. Check out our website.
CITY: Olney
The Tin Cup
Offers breakfast, lunch and dinner. Daily fish platters.
CITY: Noble
Taco Tierra
Restaurant offering many menu choices.
CITY: Mount Carmel
Hogg Heaven BBQ
Hogg Heaven offers all the famous BBQ that you can find at "Ribberfest" all year long.
CITY: Mount Carmel
Little Italy's
Pizza, pasta, sandwiches and much more served in an Italian atmosphere. Family dining.
CITY: Mount Carmel
King Buffet in Mt. Carmel
Located on 4th street in Mt. Carmel, all varities of Chinese delicacies are available.
CITY: Mount Carmel
Dimaggio's Carryout & Delivery in Grayville
Delicious Italian dinners available for carryout or Delivery. Pizza.
CITY: Grayville
Mandy's Family Restaurant
Offers homestyle entrees at lunch and dinner.
CITY: Grayville