text:
Who was Jerome Lemelson?
Find out »
« Back to "Archives" menu
Extent and Forms of Material: 2.5 cubic feet, including audio
and videotape, approximately 19 hours of footage (9 boxes)
Creator: Jerome and Dorothy Lemelson Center for the Study of
Invention and Innovation with NMAH staff Curator, Peter Liebhold, of the Division
of Work and Industry
Abstract: This video history documents the inventor H. Joseph
Gerber, engineers, assembly workers, operators, and other technicians who worked
with the cutter. The Gerber Fabric Cutter S-70 is part of a systematic approach
to layout and cutting that has revolutionized the needle trades. It applies
numerical control to sizing of patterns and cutting of fabric. The use of this
type of equipment made possible a radical change in the make-up of the cutting
room workforce.
Repository: Archives Center, National Museum of American History,
Smithsonian Institution, Washington, D.C.; firstname.lastname@example.com;
202-633-3270; www.americanhistory.si.edu/archives
Collection Number: AC0609
Processing Note: Processed by Alison L. Oswald, July 1997;
revised May 1998 and June 2008.
Acknowledgement Statement: This video documentation project
was made possible through the Jerome and Dorothy Lemelson Center's Invention
Documentation and Dissemination Projects Program which financially supports
projects that propose collaboration between the applicant and Center staff,
and that support the Center's documentation goals.
© 2008 by the Smithsonian Institution.
All rights reserved.
Conditions Governing Access: The collection
is open for research use.
Physical Access: Researchers must use reference
copies of audio-visual materials. When no reference copy exists,
the Archives Center staff will produce reference copies on an
"as needed" basis, as resources allow. Series 3, Original
Videos, 1996, is located off-site; please inquire.
Conditions Governing Reproduction and Use: Copyright
held by the Smithsonian Institution. Collection items available
for reproduction, but the Archives Center makes no guarantees
concerning copyright restrictions. Reproduction permission from
Archives Center: fees for commercial use.
Preferred Citation: [Title and date of item],
Gerber Fabric Cutter Video Documentation, Inc., Archives Center,
National Museum of American History, box number X, folder number
XX, digital file number XXXXXXXX
Heinz Joseph "Joe" Gerber was born in Vienna, Austria,
on April 17, 1924. In 1940, Gerber escaped the Nazis and immigrated
to New York City and then to Hartford, Connecticut, with his mother
Bertha Gerber, a dressmaker. Gerber's father, Jacob, is
presumed to have died in a concentration camp. Gerber attended
Weaver High School and graduated in two years (1943). He attended
Rensselaer Polytechnic Institute (RPI) in Troy, New York, on a
scholarship and earned a bachelor's degree in aeronautical
engineering in 1947. As a junior at RPI, Gerber developed the
Gerber Variable Scale, his first invention. The earliest version
of the variable scale was fashioned from an elastic band removed
from a pair of pajamas. Gerber created a rubber rule and scale
that could flow with a curve, expand, contract, and turn a corner.
The scale allows for direct reading of curves, graphs, and graphical
representations, giving direct numerical readings of proportions,
spacing and interpolation. The Variable Scale became the building
block of what would become Gerber Scientific Instrument, Inc.
With financial assistance from Abraham Koppleman, a newspaper
and magazine distributor in Hartford, Gerber and Koppleman formed
a partnership and incorporated Gerber Scientific Instrument Company
in 1948. Gerber served as president, Koppleman as treasurer, and
Stanley Levin as secretary. The manufacture of Variable Scale
was jobbed out and the distribution was conducted from Hartford.
Gerber also worked as a design analytical engineer for Hamilton
Standard Propellers of United Aircraft and for Wright Patterson
Air Force Base in Dayton, Ohio. Shares of Gerber Scientific Instrument
Company were eventually sold to the public in 1961, and in 1978,
the company changed its name to Gerber Scientific, Inc. In the
1960s and 1970s, Gerber developed the first series of precision,
computer-driven cutting systems for the apparel industry called
the Gerber Cutter. The cutters introduced automation to the garment
industry. In 1967, Gerber realized that the U.S. garment industry,
due to a lack of automation, was faced with increasing overseas
competition. Gerber's solution was to engineer the Gerber
Fabric Cutter S-70, a machine that cuts apparel quickly and effectively
while using less cloth.
Gerber holds more than 600 United States and foreign patents.
Many of his patents relate to the United States apparel industry.
In 1994, Gerber was awarded the National Medal of Technology by
President Clinton for helping to revolutionize the optical, garment,
automotive, and other industries. His pioneering achievements
Subsequent subsidiaries of Gerber Scientific, Inc., are: Gerber
Garment Technology, Inc., (GGT); Gerber Scientific Products, Inc.
(GSP); Gerber Systems Corp. (GSC), and Gerber Optical, Inc., (GO).
GGT makes computer-controlled cutting and design equipment for
apparel, automotive, aerospace and other industries. GSP produces
systems for sign-making and graphic arts industries. GSC makes
production systems for printing, industrial machinery and other
industries. GO makes equipment for the optical-lens manufacturing
In 1954, Gerber married Sonia Kanciper. They had a daughter,
Melisa Tina Gerber, and a son, David Jacques Gerber. H. Joseph
Gerber died on August 9, 1996, at the age of 72.
1 National Medal of Technology,
2 W. Joseph Campbell, "High
Tech and Low Key as Gerber Scientific Mounts a Recovery Philosophy
Reflects Innovative Founder," Hartford Courant,
May 16, 1994.
The Gerber Fabric Cutter S-70 is part of a systematic approach
to layout and cutting that has revolutionized the needle trades.
It applies numerical control to the sizing of patterns and cutting
of fabric. The use of this type of equipment made possible a radical
change in the make-up of the cutting room workforce. This video
history contains original, master, and reference videos, Dictaphone
microcassettes, and tape digests and notes documenting the development,
operation and use of the Gerber Fabric Cutter S-70 in three locations:
H.I.S., Inc., in Bruceton, Tennessee (Chic blue jeans use of cuter);
General Motors in Grand Rapids, Michigan (automotive use of the
cutter); and Gerber Scientific Instrument Company in Hartford,
Connecticut (Gerber corporate office and invention factory). The
video footage documents H. Joseph Gerber, engineers, assembly
workers, operators, and other technicians who worked with the
cutter at the three locations. The footage from the Tennessee
and Michigan sites provides insight into the complexity of introducing
a new technology into the workplace and documents operators and
managers discussing the effect of the cutter on workflow, quality,
personnel, and attitudes towards the job. The footage from the
Connecticut site documents the engineers who developed the cutter
and provides valuable insight into the invention process.
The collection is arranged into five series: Series 1, Notes,
1995-1996; Series 2, Audio tapes (microcassettes), 1996; Series
3, Original videos (BetaCam SP), 1996; Series 4, Master videos
(BetaCam SP), 1996; and Series 5, Reference videos 1⁄2"
Series 1, Notes, 1995-1996, includes documentation
created by Peter Liebhold in preparation for his site visits to
Bruceton, Tennessee, Grand Rapids, Michigan, and Hartford, Connecticut.
The documentation includes lists of potential interviewees, questions
to ask of the employees, and general notes detailing observations
at each site. The H. Joseph Gerber interview file consists of
a brief tape digest keyed to each of the seven microcassettes,
notes from the interview, and the questions asked of Mr. Gerber.
The Gerber Scientific Instrument Company file contains a video
digest for only three interviews: Ed Roth, Fred Rosen, and Larry
Series 2, Audio tapes (microcassettes), 1995 June
consists of seven Dictaphone microcassettes of oral history interviews
with H. Joseph Gerber conducted by Peter Liebhold, Curator, American
History Museum and Stanley Leven, Director and Secretary of Gerber
Scientific Instrument Company.
Series 3, Original Videos (BetaCam SP), 1996,
consists of thirty-eight BetaCam SP video tapes totaling approximately
nineteen hours of footage.
Series 4, Master Videos (BetaCam SP), 1996,
consists of twenty-six BetaCam SP tapes totaling nineteen hours
of footage.
Series 5, Reference videos (1/2" VHS), 1996,
consists of twenty-six 1⁄2" VHS tapes for a total
of thirteen hours of footage.
This collection was created by the Jerome and Dorothy Lemelson
Center for the Study of Invention and Innovation with American
History Cuartor Peter Liebhold, Division of Work and Industry.
The Archives Center added notes and audio tapes to this collection
in February 2008.
The collection was transferred to the Archives Center from the
Division of Work and Industry on July 8, 1997.
Additional materials documenting H. Joseph Gerber in this repository
may be found in Gerber Scientific Instrument Company Records (collection
number 929). The records document the Gerber Scientific Instrument
Company, Hartford, Connecticut, and its four subsidiaries: Gerber
Garment Technology, Inc., Gerber Scientific Products, Inc., Gerber
Systems Corp., and Gerber Optical, Inc. Gerber Scientific designs,
develops, manufactures, markets and services computer aided design
and computer aided CAD/CAM systems. The records include correspondence,
memoranda, product literature, trade literature, patent records,
instruction manuals, proposals, engineering records, photographs,
technical reports, drawings, press releases, and newspaper clippings.
The Division of Work and Industry holds artifacts related to
this collection including a Gerber Fabric Cutter S-70.
Cutting machines—1940-1990—North Carolina—Connecticut—Michigan
Industrial factories—1940-1990
Inventions—1920-2000—United States
Fabric cutters—1940-1990
Computerized instruments—1940-1990
Delphi Interior and Lighting Systems
General Motors
Gerber, Heinz Joseph, inventor
Gerber Scientific Instrument Company
H.I.S., Inc.
Rosen, Fred
Roth, Ed
Wolfson, Larry
Last Update: 22 Jul 2008


text:
Are you relocating your pet? At Santa Fe, we know that your pets are part of your family – and that keeping them safe and secure during your move is one of your top priorities.
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quarantine site if needed, and delivery to new home or kennel
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Best Regards,
Sandra and Erik Donder Duyvis"
March 2013

subset: commoncrawl


text:
Posts Tagged: syrphid fly
Quit Mimicking Me!
Last weekend a little critter made its first-ever appearance in our family bee garden. It was neither a grand entrance nor a grand insect.
"A fly!" I thought, as I looked at its knoblike bristle or arista on the end of each antenna.
But its body--what little I could see of it before it winged out of there--definitely resembled a wasp. A Western yellowjacket (Vespula pensylvanica) or European paper wasp (Polistes dominula).
Native pollinator specialist Robbin Thorp, emeritus professor of entomology at the UC Davis Department of Entomology and Nematology, identified it as a syrphid fly, genus Ceriana, family Syrphidae.
Talented Davis photographer Allan Jones captured an excellent photo of Ceriana in 2012. A full body shot: head, thorax and abdomen! His excellent image (second one, below) shows the distinguishing characteristics: two wings (fly), not four wings (bees, wasps), as well as the arista (fly) and the spongelike mouthparts (fly).
BugGuide.Net posted some excellent images of Ceriana on its site. Class: Insecta. Order, Diptera. Family: Syrphidae: Genus: Ceriana.
Ceriana is a genus of wasp mimics. Basically, it's a syrphid fly, a pollinator. It's also known as a hover fly or flower fly as it hovers, helicopterlike, over flowers before drops down to forage.
Would-be predators, no doubt, avoid Ceriana because of its coloration. "Oops, don't mess with that! That's a wasp!"
Picnickers who don't know a faux wasp from a real one would probably run from it, or swat at it.
"It's definitely a good mimic and probably gets a lot of protection from that coloration," said Lynn Kimsey, director of the Bohart Museum of Entomology and professor of entomology at UC Davis.
So true!
This wasp mimic is actually a fly, genus Ceriana. (Photo by Kathy Keatley Garvey)
Davis photographer Allan Jones captured this fantastic image of the wasp mimic, Ceriana. (Photo by Kathy Keatley Garvey)
This is a Western yellowjacket, Vespula pensylvanic, which looks a lot like the wasp mimic, genus Ceriana. (Photo by Kathy Keatley Garvey)
This is a European paper wasp, Polistes dominula. A syrphid fly mimics this. (Photo by Kathy Keatley Garvey)
A Bug-Eat-Bug World
It's a bug-eat-bug world out there.
Today we watched a syrphid fly, aka "hover fly" and "flower fly," circling a blanket flower (Gaillardia) and then touching down to sip a little nectar.
Syrphids are called "hover flies" for good reason. They "hover" over a blossom, helicoperlike. They're often mistaken for bees but to the trained eye, they really look nothing alike. Folks confuse them because both bees and syrphids are floral visitors and both are pollinators.
If it's a floral visitor, it must be a bee, right? Wrong.
Anyway, this syrphid touched down on the blossom to sip nectar, its wings glinting in the early morning sun. Finally, it spotted the danger, a jumping spider lurking on the other side. The crafty predator lunged. Missed!
When we returned a few minutes later, however, we saw the jumping spider beneath the petals, feasting on the syrphid.
Quickness is an attribute--whether you're a jumping spider or a syrphid.
If you want to learn more about flower flies, read entomologist Robert Bugg's "Flower Flies (Syrphidae) and Other Biological Control Agents for Aphids in Vegetable Crops" (Publication 8285, May 2008, University of California, Division of Agriculture and Natural Resources.)
Syrphid fly (right) circles a blanket flower, unaware of the jumping spider. (Photo by Kathy Keatley Garvey)
Syrphid fly sipping nectar close to the predator. (Photo by Kathy Keatley Garvey)
End result--the jumping spider feasting on the syrphid fly. (Photo by Kathy Keatley Garvey)
The Girl and the Bubble
Ah, the little intricacies of life...
We were walking along a stretch of the coastal town of Bodega Bay when we spotted something we'd never seen before: a bubble on a syrphid fly.
Syrphid flies, also known as hover flies or flower flies, are pollinators, just like honey bees. As floral visitors, syrphids are often mistaken for bees. They're not. They're flies.
But what was the bubble?
Several of our UC Davis entomologists weighed in.
"Weird, I wonder if that's an egg," said one entomologist. "Looks like the ovipositor is extended."
Said another: "If this were a honey bee, I would suggest that you shot your first defecation photo." (Spoken like the true honey bee expert he is!)
And another: "My guess is that droplet is fly (note: brace yourself--here comes the "p" word) poop, composed mostly of digested pollen grains that the flies commonly feed on. If you look closely at the abdomen of these flies, you often see the gut outlined with yellow or orange through the semi-translucent membrane areas of the abdomen due to the pollen they have ingested."
We asked fly expert and senior insect biosystematist Martin Hauser of the California Department of Food and Agriculture's Plant Pest Diagnostic Branch for an I.D. of this syrphid fly. "A female Sphaerophoria," he said.
And, oh, yes, the bubble is not an egg. It's the "p double oh p" word with pollen inside. Hauser pointed out that the eggs are oval and white, so the yellow bubble is not an egg. Check out this photo of syrphid eggs on the bugguide.net website, Hauser said. And here's a image on bugguidenet.com of the syrphid fly ovipositing.
Mystery solved!
Sounds like a good question for an Entomology 101 quiz...
Or the Linnaean Games...
Syrphid fly (female Sphaerophoria), as identified by senior insect biosystematist Martin Hauser of the CDFA. (Photo by Kathy Keatley Gavrey)
Close-up of "The Girl and the Bubble." See text above for what the bubble is. (Photo by Kathy Keatley Garvey)
Bug Safari!
They're there.
If you walk slowly into your garden or backyard, and observe your surroundings, you'll find them. A jumping spider perched on a rose leaf. A soldier beetle climbing out of a tulip. A syrphid fly, aka flower fly or hover fly, foraging on a poppy blossom.
The insects (and spiders!) are back. The springlike temperatures, accompanied by bursts of rain, mean that these tiny little critters are everywhere.
If you pop a macro lens on your single-lens reflex camera, or use the macro setting on your point-and-shoot camera, you'll get them. There's even a set of lenses (macro, wide-angle and telephoto) that magnetically attach to your I-phone camera.
Travelers say it's fun and educational to go to Africa on safari, but you can also go on a Bug Safari in your backyard. It won't cost nearly as much, you don't have to make reservations, you don't have to hire a tour guide, and you don't have to worry about a water buffalo charging you.
Or your credit card company charging you.
A jumping spider perched on a rose leaf. (Photo by Kathy Keatley Garvey)
A soldier beetle peers at the camera. (Photo by Kathy Keatley Garvey)
A syrphid or flower fly foraging on a poppy blossom. (Photo by Kathy Keatley Garvey)
Why Organic Farmers Love Hover Flies
"If you were an aphid on a head of lettuce, a hoverfly larva would be a nightmare. They are voracious eaters of aphids. One larva per plant will control the aphids."
That's what organic researcher Eric Brennan of the Agricultural Research Service (ARS), U.S. Department of Agriculture, told reporter Jim Robbins in a recently published New York Times article.
Headlined "Farmers Find Organic Arsenal to Wage Wars on Pests," the news story drew attention to why natural enemies are "key to the organic approach."
Brennan is based in Salinas Valley, known as "The Salad Bowl of America." It's reportedly where 80 percent of Americans get their greens.
And it's where the lettuce aphid gets its lettuce.
To help resolve the problem, organic farmers are planting alyssum in their lettuce beds. Hover flies "live in the alyssum and need a source of aphids to feed their young, so they lay their eggs in the lettuce," Robbins wrote. "When they hatch, the larvae start preying on the aphids."
Could be that the "salad days" are over for the aphids--thanks to Brennan, alyssum and hover flies.
Hover Fly


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In some kind of nutso coup, Passion Pit recruited The Last Picture Show director Peter Bogdanovich, one of the greats of the '70s golden era of American film, to star in their video for the elegant slow-jam "Constant Conversations." Bogdanovich really only has a bit part in the video, which takes place at a high-society summertime party where snakes crawl in the bathtub and everyone is secretly hooking up with everyone else. Dori Oskowitz directs.
Passion Pit's album Gossamer is out now on Columbia.
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text: 1892: Stilt race Chris July 26, 2013 1800-1899, SportFavourited 588 times Add to favourites Stilt race in France. The first man to travel 486km (302 miles) won 1000 francs. It took him 4 days and 7 hrs Leave a Reply Cancel Reply Your email address will not be published. Name* Email* Website Comment Notify me of follow-up comments by email. Notify me of new posts by email.


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Deck out your device with 15% off smartphone cases & laptop skins. Use code DEVICE15.
There's something beautiful about a framed image hanging serenely on a wall. We're extremely proud of our sustainably sourced frames and believe there's really no better way to enhance a stunning photograph. We're pleased as punch to say they've adorned galleries and homes from London to Los Angeles.
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pen and oil bar on paper
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Bristol Based artist 'this' combines a myriad of mediums and influences to create unique work that represents to discourse between imagination and the urban environment.
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text: "IN GOOD TIME: THE PIANO JAZZ OF MARIAN MCPARTLAND" (2011-90 min.). Jazz legend and Port Washington resident Marian McPartland is a pianist, a composer and host of National Public Radio's Marian McPartland's Piano Jazz. In Good Time was directed by a filmmaker known only as Huey, who for thirty years has been making documentaries on artists, education, the environment and Maine. Ms. McPartland and Huey will be present for discussion after the screening. Sponsored by the Friends of the Library. 2 p.m.


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He won't be around. He's in training
Happy birthday
Wherever you are here or not, Happy 23rd Birthday.
In case you currently use adblocker, this is my journal.If you wish to complain to me that I have a massive ego problem, go and look up 'irony' in the dictionary.
He won't be around. He's in training
Happy birthday
Spoiler!"From now on, time and time again, again and again you'll have regrets,
again and again you'll be hurt, again and again you'll cry...
But if for each of these, you waste your life looking back,
one day, it'll give you a terrible fever... I just want to let things go,
so return as if you never came, and I'll surely be happy..."
My art blog
( ゚ ヮ゚) < "Happy Birthday!"


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Brioche with chocolate chips / Brioche aux pépites au chocolat
Today, I present you one of my favorite versions of Brioches, it's a simple brioche loaf recipe. I add chocolate chips to it, which is just perfect for the kids. You can substitute them with raisins or even plain. / Aujourd'hui, je vous présente une de mes versions préférées de Brioches, c'est une recette simple de pain de brioche. J'ai rajouté des pépites de chocolat parfaitement idéales pour les enfants. Vous pouvez les remplacer par des raisins secs ou même simple sans ajouter rien du tout. http://sousoukitchen.blogspot.com
Added: 1971 days ago by
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How-To prepare a Steak.
Added: 1977 days ago by
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How-to make Beef Wellington. This is a simple recipe you can cook for dinner any night of the week.
Added: 1978 days ago by
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Chef Jason Hill will show you how to make apple fries, a county fair favorite that's sure to be a hit in your home.
Added: 1979 days ago by
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Tilapia is now one of the Top 10 fish consumed in America. In fact, four ounces of tilapia has just over 100 calories, 21 grams of protein, and no saturated fat or cholesterol.
Added: 1979 days ago by
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Private school
|Click here to view the item (new window)
|Black-and-white photographs
|Private school
|Private school. Photograph taken of a building at 18 Park Street. The building was built in the early 1900s by Allen D. Candler, who built the home because he wanted his two sisters to be able to teach private school.
Caption: "Hall County Library Photo Collection (0566) Gainesville, Georgia."
Digitized by: Digital Techniques, Inc.
Electronic version made available through a federal Library Services and Technology Act Grant and Georgia Public Library Services.
|Candler, Allen D. | School buildings--Georgia--Gainesville | Private Schools--Georgia--Gainesville | Schools--Georgia--Gainesville | Dwellings--Georgia--Gainesville | Hall County (Ga.) | Gainesville (Ga.)
|Hall County Library System (Ga.)
|Online Publisher:
|[Gainesville, Ga. : Hall County Library System], 2001
|Original Material:
|1 photograph : b&w ; 17 x 12 cm. | Forms part of: Hall County, Georgia historical photograph collection.
|Rights and Usage:
|Cite as: [Name of photograph], Hall County, Georgia historical photograph collection, Hall County Library System.
|Persistent Link to Item:
|Related Institutions:
|Hall County Library System (Ga.)
|Collection Information:
|Hall County Georgia Historical Photograph Collection


text: The Oakwood collection traditional style dining set brings a refined traditional design for a comfortable place to accommodate your guests. These pieces have decorative metal base and distressed wooden top with slate inserts that will blend easily with any home decor. Table is 42"x72", baker's rack is 73"x73"17", chairs are 41".Item:# 279814


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Comments from loveteensnmilfs13579
|Story title
|2014-08-16 13:35:37
|The Girls Next Door – 13
|Waiting for Chapter 14 where did you go????
|2012-08-28 15:22:15
|Teacher Take Student's Virginity
|Try writing a story before you ASSHOLES criticize people
|2012-08-28 15:26:43
|Teacher Take Student's Virginity
|Thought it was really well written. Write another chapter
|2012-09-16 10:33:03
|My Pretty Little Slaves – Chapter 10 Marty's family training, and a surprise
|you need to read the other chapters dude. Ben did not start calling his cock "BIG FELLA" his new wife called it that. His women call his cock BIG FELLA not BEN..
|2012-10-03 14:38:21
|An African Nightmare
|Need to write third chapter


text:
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News, Notes and Historical Information on the St. Louis Cardinals
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1926 World Series – Game Seven
October 10, 1926 at Yankee Stadium
Cardinals 3, Yankees 2 Cardinals Win Best of Seven Series 4-3
It all came down to this one game. Jesse Haines took the mound against Waite Hoyt and neither starter let their team down.
Both teams got two out singles in the first, but neither could push them across. It wasn't until the third inning that either team scored and that was when Babe Ruth hit his fourth homerun of the series to give the Yankees a 1-0 lead.
The Cardinals didn't waste much time to answer. Rogers Hornsby grounded out to begin the inning and then Jim Bottomley singled. Les Bell then reached base on Mark Koenig's fourth error of the World Series, and that put runners at first and second. Chick Hafey then singled to load the bases and then Bob O'Farrell hit a fly ball deep enough to left field to score Bottomley, but Bob Meusel miffed it. So instead of having a tie game with two men on and two outs, the bases remained loaded with one out and that would end up being the difference in the game. Tommy Thevenow followed that up with a huge two run single and just like that, the Cardinals had a 3-1 lead, all on unearned runs.
The Yankees threatened in the fifth and had two men on, but Haines got Meusel to ground out. It wasn't until the sixth inning when the Yankees put a dent into that 3-1 lead. With two outs, Joe Dugan singled and then he scored on Hank Severeid's double to make it 3-2.
Haines ran into a heap of trouble in the seventh. Earle Combs singled and moved to second on Koenig's bunt. Babe Ruth was given a free pass and then Meusel forced Ruth out at second to put runners on the corners with two outs. Haines then walked Lou Gehrig to load the bases and Rogers Hornsby then went to his pen.
Less then four months ago, the Chicago Cubs gave up on Grover Alexander. They put him on waivers after his drinking became a problem. The Cardinals then made a bold move by picking him up with some advice from the Cardinals third base coach, Bill Killefer. A former catcher for Alexander, Killefer thought he'd be able to get Alexander back on track, and he did just that. And after pitching a complete game the day before, Alexander would get one more chance to shine in the 1926 World Series. He came in with the bases loaded and two outs, and he struck out Tony Lazzeri to end the inning.
The Cardinals made some noise in the eighth and had runners at the corners with two outs but Bob O'Farrell grounded into a fielders choice to end the inning. Alexander put the Cardinals down in order in the eighth as did Yankees' reliever Herb Pennock in the top of the ninth so the Yankees started their final inning down 3-2.
Alexander got the first two batters on ground outs to Les Bell. He then walked Babe Ruth so the Yankees had the winning run at the plate. Then in one of the most bizare plays in World Series history, Babe Ruth attempted to steal second base and was gunned down easily to end the game. It's the only time a World Series has ended on a base runner being caught stealing.
It was definitely a great way to cap off a classic World Series. The Cardinals won the World Series and went home as champions for the first time in modern baseball.
[...] … the 1926 World Series. Here's what made that particular World Series so very strange: in one of the most bizare plays in World Series history, Babe Ruth attempted to steal second base and was gunned down easily to end the game. It's the only time a World Series has ended on a base runner being caught stealing. [...]
maybe after 80 years, the cards can win their 10th world series in franchise history. cross you fingers!
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Building capacity for public and population health research in Africa : the consortium for advanced research training in Africa (CARTA) model
Ezeh, Alex Chika, Izugbara, Chimaraoke O., Kabiru, Caroline W., Fonn, Sharon, 1958-, Kahn, Kathleen, Manderson, Lenore, Undieh, Ashiwel S., Omigbodun, A. O. and Thorogood, Margaret. (2010) Building capacity for public and population health research in Africa : the consortium for advanced research training in Africa (CARTA) model. Global Health Action, Vol.3 . ISSN 1654-9880
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Official URL: http://dx.doi.org/10.3402/gha.v3i0.5693
Background: Globally, sub-Saharan Africa bears the greatest burden of disease. Strengthened research capacity to understand the social determinants of health among different African populations is key to addressing the drivers of poor health and developing interventions to improve health outcomes and health systems in the region. Yet, the continent clearly lacks centers of research excellence that can generate a strong evidence base to address the region's socio-economic and health problems. Objective and program overview: We describe the recently launched Consortium for Advanced Research Training in Africa (CARTA), which brings together a network of nine academic and four research institutions from West, East, Central, and Southern Africa, and select northern universities and training institutes. CARTA's program of activities comprises two primary, interrelated, and mutually reinforcing objectives: to strengthen research infrastructure and capacity at African universities; and to support doctoral training through the creation of a collaborative doctoral training program in population and public health. The ultimate goal of CARTA is to build local research capacity to understand the determinants of population health and effectively intervene to improve health outcomes and health systems. Conclusions: CARTA's focus on the local production of networked and high-skilled researchers committed to working in sub-Saharan Africa, and on the concomitant increase in local research and training capacity of African universities and research institutes addresses the inability of existing programs to create a critical mass of well-trained and networked researchers across the continent. The initiative's goal of strengthening human resources and university-wide systems critical to the success and sustainability of research productivity in public and population health will rejuvenate institutional teaching, research, and administrative systems.
|Item Type:
|Journal Article
|R Medicine > R Medicine (General)
|Faculty of Medicine > Warwick Medical School
|Library of Congress Subject Headings (LCSH):
|Consortium for Advanced Research Training in Africa, Public health -- Research -- Africa, Sub-Saharan, Medical education -- Africa, Sub-Saharan
|Journal or Publication Title:
|Global Health Action
|Co-Action Publishing
|12 November 2010
|Identification Number:
|Peer Reviewed
|Access rights to Published version:
|Open Access
|Wellcome Trust (London, England), Great Britain. Dept. for International Development, Carnegie Corporation of New York, Ford Foundation, Bill & Melinda Gates Foundation, William & Flora Hewlett Foundation, Rockefeller Foundation
|Grant number:
|087547/Z/08/Z (Wellcome), B 8606 (Carnegie), 1100-0399 (Ford), 51228 (Gates), 2009-4051 (Hewlett), 2009 SCG 302 (Rockefeller)
|1. Lopez AD, Mathers CD, Ezzati M, Jamison DT, Murray CJ. Global and regional burden of disease and risk factors, 2001: systematic analysis of population health data. Lancet 2006; 367: 1747-57. 2. Skolnik R, Ahmed A. Ending the neglect of neglected tropical diseases. PRB Policy Brief, 2010. Available from: http:// www.prb.org/pdf10/neglectedtropicaldiseases.pdf [cited 8 November 2010]. 3. Crawford M, Watson R, Farley S. Strategic approaches to science and technology in development. The World Bank Policy Research Working Paper Series 3026, 2003. 4. Fonn S. African PhD research capacity in public health raison d'etre and how to build it. Global Forum Health Res 2005; 3: 80-3. 5. Gaillard J. The characteristics of R&D in developing countries. Sci Technol Soc 2010; 15: 77-111. 6. UNESCO-ADEA Task Force for Higher Education in Africa. Thematic studies synthesis. http://www.unesco.org/en/wche2009/ special-focus-africa/ [cited 7 July 2010]. 7. Schneegans S, Amelan R. The shifting fortunes of global science. World Sci 2006; 4: 2-7. 8. Gingras Y, Mosbah-Natanson S. Where are social sciences produced? In: United Nations Educational, Scientific and Cultural Organization (UNESCO), International Social Science Council, eds. World social science report 2010*Knowledge divides. Paris, France: UNESCO; 2010, pp. 149-53. 9. Lansang MA, Dennis R. Building capacity in health research in the developing world. Bull World Health Organ 2004; 82: 764-70. 10. Hoba P. Open access: publishing for dissemination of African research. http://irs.aau.org/1603%20OpenAccPub.ppt [cited 20 March 2010]. 11. Ezeh AC. The Consortium for Advanced Research Training (CARTA). Presentation at 2nd Annual Brown International Advanced Research Institutes (BIARI), Providence, Rhode Island, 9 June 2010.
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Colorblock Cotton Sheath
Contrast banding defines the modern lines of this stretch cotton faille dress that contours curves with topstitched seams. 97% Cotton, 3% Spandex. Dry clean. Imported.
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Hall China 1750AWHA White 175 14 oz. Carlton Creamer 24 / Case
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Easily serve cream, syrup, salad dressings and sauces with this Hall China 1750AWHA white 14 oz. Carlton creamer. It features a classic handled design made from stunning China. This Carlton creamer will add elegance and sophistication to any table top setting.
Hall China is made to last, with superior chip-resistance in critical wear areas such as the rim, the bottom, and the side walls. It features the densest, hardest China body of all other China serving ware on the market! To accent its pristine quality and functionality, each piece of Hall China is finished with a brilliant lead-free glaze that bonds to the China body to further prevent chipping, crazing, or cracking. Sold 24 per case.
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Mushroom & Green Pepper
Ragú® Chunky Mushroom & Green Pepper provides quality vegetables, unique seasonings, and a classic chunky texture. Each delicious jar brings the flavors of delicious tomatoes, tasty mushroom, and chunky green pepper. Containing two servings of veggies in every ½ cup of sauce, Mom knows that Ragú®'s smooth, balanced sauce is something the whole family will love.
- Made with tasty vegetables that you can sink your teeth into
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- Good Source of Vitamin A & Vitamin C
- Contains two servings of veggies in every ½ cup of sauce
- Also available in 45oz jars
Nutrition Facts
Nutritional Information
|Serving Size 128g
|Amount Per
|Calories 80
|% Daily Value*
|Total Fat 2g
|Saturated Fat 0g
|Trans Fat 0g
|Cholesterol 0mg
|Sodium 460mg
|Potassium 410mg
|Total Carbohydrate 13g
|Dietary Fiber 2g
|Sugars 9g
|Protein 2g
|Vitamin A
|Vitamin C
|*Percent Daily Values are based on a 2,000 calorie diet
INGREDIENTS: TOMATO PUREE (WATER, TOMATO PASTE), DICED TOMATOES IN PUREE, MUSHROOMS, ONIONS, GREEN BELL PEPPERS, SUGAR, SOYBEAN OIL, SALT, SPICES, GARLIC POWDER, NATURAL FLAVOR. ALL INGREDIENTS ARE NATURAL OR NATURALLY DERIVEDClose Window


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In a new study, the amount of television viewed by many young children in child care settings doubles the previous estimates of early childhood screen time, with those in home-based settings watching significantly more on average than those in center-based daycares. This study is the first to examine screen time in child care settings in more than 20 years. The study looked at television use in 168 child care programs in four states, and was guided by lead researcher Dimitri A. Christakis, MD, MPH, director of the Center for Child Health, Behavior and Development at Seattle Children's Research Institute and professor of pediatrics at the University of Washington School of Medicine. "Preschool-Aged Children's Television Viewing in Child Care Settings" is published in the December 2009 issue of Pediatrics, appearing online November 23, 2009.
Previous estimates of screen time for babies and pre-school children relied on parental reports of viewing in the home, yet the majority of pre-schoolers are now commonly cared for by someone other than a parent, away from home in a child care setting. Prior studies have estimated that preschool children watch 2-3 hours of TV per day at home. According to the researchers, previous data on screen time in child care settings are more than 20 years old and don't accurately reflect today's cultural factors affecting media use among children.
The study found that among preschool-aged children, those in home-based daycares watched TV for 2.4 hours per day on average, compared to 0.4 hours in center-based settings. Some home-based programs were closer to the center-based programs in amount of time they used television, particularly those programs in which the staff had college degrees. With the exception of infants, children in home-based child care programs were exposed to significantly more television on an average day than children in center-based programs (infants: 0.2 vs 0 hours; toddlers: 1.6 vs 0.1 hours; preschool-aged children: 2.4 vs 0.4 hours). The greatest increase in screen time occurred in the preschool group, in home-based child care settings.
"It's alarming to find that so many children in the United States are watching essentially twice as much television as we previously thought," said Christakis. "Research continues to link excessive preschool screen time with language delay, obesity, attentional problems and even aggression depending upon content. At the same time, studies show that high quality preschool can be beneficial to children's development. Unfortunately, for many children, the potential benefits of preschool may be being displaced by passive TV viewing. I suspect many parents are unaware of the frequency and extent of TV viewing in day care settings. Hopefully, these findings will serve as a wake up call for them."
The study looked at television use in 168 child care programs located in Michigan, Florida, Washington and Massachusetts, 94 of which were home-based programs and 74 were center-based. The study assessed frequency and quantity of television viewing for infants, toddlers and pre-school aged children. Participants were asked if they used TVs, videos or DVDs in their classrooms. Those who responded yes were asked for which age groups television was used, and for approximately how many hours each week in each age group.
Data was collected about the child care program including hours of operation, number of staff members, number of children cared for, whether after-school care was provided onsite for school-aged children, and the educational level of child care providers.
"I think most parents expect their child's preschool environment to provide opportunities for cognitive stimulation, social interaction and physical activity. Television is a poor substitute for all of these," said Christakis. "We are increasingly technologizing childhood, which may prove harmful to the next generation of adults. Parents and health care providers should know how many total hours of screen time and what programs constitute children's media diet, just as they should know how many calories and what foods they're ingesting per day."
Center-based child care programs were found to provide an average of 1.84 fewer hours of screen time each day, nearly two hours less than home-based daycares. The impact of home-based versus center-based child care programs differed somewhat depending on educational levels for staff members; having a two- or four-year college degree was associated with 1.41 fewer hours of television per day in home-based programs, but no impact of staff education on television use was observed in center-based programs.
The American Academy of Pediatrics' Committee on Public Education (Pediatrics, 2001) specifically recommends against screen time for children under two years of age, urging more interactive play in its place.
Tips and resources for parents, caregivers and day care providers include the following recommendations:
For babies:
For children over age two:
Helpful Web sites include: www.seattlechildrens.org; www.tvturnoff.org; www.childrenspartnership.org; www.mediaandthefamily.org; and www.maketvwork.com.
Christakis' research partner for the study was Michelle M. Garrison, PhD, also of Seattle Children's Research Institute.
Christakis is co-author of a related resource book for parents, The Elephant in the Living Room: Make Television Work for Your Kids. His growing body of research has included studies of baby DVD products, interactive play and influence on language acquisition, screen violence and aggressive behavior in young children, screen time and attentional disorders, and screen time and language acquisition.
About Seattle Children's Research Institute
At the forefront of pediatric medical research, Seattle Children's Research Institute is setting new standards in pediatric care and finding new cures for childhood diseases. Internationally recognized scientists and physicians at the Research Institute are advancing new discoveries in cancer, genetics, immunology, pathology, infectious disease, injury prevention and bioethics. With Seattle Children's Hospital and Seattle Children's Hospital Foundation, the Research Institute brings together the best minds in pediatric research to provide patients with the best care possible. Children's serves as the primary teaching, clinical and research site for the Department of Pediatrics at the University of Washington School of Medicine, which consistently ranks as one of the best pediatric departments in the country. For more information visit http://www.seattlechildrens.org/research.
AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.


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Does Self-Monitoring Have to Hurt?
David Spero
May 30, 2012
Two weeks ago I asked how often you self-monitor your blood glucose. Many readers answered, "A lot!" OK, but HOW do you monitor? Doesn't it hurt? Fingertips are among the most sensitive places in the body. How do you reduce the pain and discomfort of monitoring?
I've long wondered why it was necessary to use fingertip blood for self-monitoring. What's so special about fingers? They are full of nerve endings and are an important way of exploring and enjoying the world. It's a loss if we scar them too much.
In an article posted on this site, Marie Rosenthal, MS, quotes David L. Horwitz, chief medical officer of the Johnson & Johnson Diabetes Institute: "In people who have been testing for a long time, the fingertips get sore and callused, and they can lose their sense of touch."
Rosenthal said that would be particularly tough on musicians and surgeons. But what about tailors? What about lovers? If we don't have to abuse our fingers, we shouldn't. Are there other ways to monitor?
According to the makers of the Accu-Chek brand of meters, monitoring from the sides of the fingertips is less painful and just as accurate as monitoring from the pads of the fingers. And what about the rest of the body?
According to Rosenthal, you can check from alternate sites including the palms, arms, thighs, and calves. "You should only check your blood glucose using sites that have been specifically approved for use with your meter," notes Evan M. Sisson, assistant professor at the Virginia Commonwealth University School of Pharmacy. Meters usually come with an insert or user guide that gives you the approved sites.
The question for alternate ways of monitoring is, "do they give results that are as accurate as a fingerstick?" Meter manufacturers must test their meters to find out. For a site to be approved, the results must be within 20% of what a laboratory blood test would show.
Because fingertips have better circulation than arms or legs, a fingertip result will be more up to the minute. According to this BD Web page, an alternative site might give you your blood glucose level as of 20 or 30 minutes ago. If your blood glucose is changing fast, like after eating or exercising, after taking fast-acting insulin, or when you're sick, it's better to use a fingertip. Most experts say fasting and premeal sticks can be from alternate sites but postmeal sticks should be from fingers.
It can be a problem to get enough blood from a less-painful site, although newer meters need less blood. It helps to wash the area in warm water, slap the skin, rub the area briskly, probably exercise the arm, and push up and down on the lancing device after inserting it.
What has been your experience with alternate-site testing? Does the discomfort of fingertip monitoring keep you from checking as much as you would like? What other options are there?
Monitoring Without Punctures
The sensors analyze glucose from the tissue fluid under the skin, not from blood. It seems they're not totally reliable and have to be frequently checked against blood readings anyway — they're not meant as a replacement for traditional blood glucose monitoring. But they can give a continuous reading of glucose levels. And they do save fingers.
According to an article by German scientists in the journal Diabetologia, a promising approach is the use of optical sensors that can analyze glucose levels with a sensitive camera attached to the skin. The authors write that this "novel approach makes use of the fact that the variation of blood glucose levels changes the light-scattering properties of skin tissues." (The world is getting more like Star Trek all the time, isn't it?)
Several companies have been working on these optical monitors for years. Eight different types of monitor (using different kinds of light and ways of analyzing them) are being studied and a number have been tested. At least one manufacturer, of the C8 MediSensors Optical Glucose Monitor, is taking orders from European clients and expects to start shipping the device this year.
Have any of our readers tried an optical monitor in a study? What about other types of noninvasive monitors?
Again, thanks in advance for any help you can give. I'm hoping to have a booklet on smart glucose monitoring by the end of June.
Being able to use an optical monitor would revolutionize my husband's diabetes self-care. He was up all night worrying about getting his A1c bloodwork done because he's afraid of needles. He is trying very hard to use alternative sites, but it's extremely difficult for him, and fingersticks are out of the question. I don't know what's going to happen if he has to go on insulin.
Posted by: Deb | May 30, 2012 05:24 PM
sticks goes with the territory it does ouch at times. But you do what you have to. I am not on insulin... type 2 with 3 meds. Seems though something affordable could be done for us. But money always talks loudly!!!!!!!!!!
Posted by: PAT | Jun 09, 2012 02:35 PM
I have five children with Type I diabetes. I welcome information like this to help monitor and control my kids' blood sugars. Always hoping for better treatments, and ultimately a cure!
Posted by: Kirsten Schull | Jun 07, 2012 07:30 PM
David ~ I have developed injection site nodules. One is right under my belt line and has become painfully sensitive when touched. I'm a 20 year T2 diabetic and none of my primary care docs have never checked for this or warned me. It would be a worthwhile future column. ~ Thanks for being there for all of us. ~ Ron O'Connor
Posted by: Ron O'Connor | Jun 07, 2012 05:57 PM
I hate needles! That being said I stick myself many times a day for tests or to inject insulin... after many years it has become routine and you do get to understand how and where to inject for no pain or just the odd exception. A few times I have got a bad needle or hit a nerve and turned the air blue with language my wife didn't want to hear and she told me so too :) Most of the time it is a non-event and part of staying healthy. The real problem is 'education'. If you know why you are doing this and how it will improve your health you do get to realize all this sticking is really a good thing! How many times have I talked to diabetics who take the 'odd' reading because their Doctor wants them too but "don't know what the numbers mean". This is treatment? But they trust their Doctor... hmm Of course there is always the question of cost. Why do these strips cost so much? This is a biggie... Surely this is the greatest road block to frequent testing even if you understand the benefits. If you've ever witnessed the end of life for a loved one with poorly controlled diabetes you will consider yourself very lucky indeed that you have the means to control your diabetes. Did I mention this stuff doesn't have to hurt?
Posted by: John_C | Jun 10, 2012 11:43 AM
I use the sides of the fingertips because they are less sensitive and produce blood faster and easier than the pads, which have thicker skin. Also, my brand of meter (One Touch Ultra) offers a thinner, less painful lancet called Delica. These are considerably less painful than their standard lancets (I often don't feel the stick, and have to squeeze my finger a bit to be sure it worked). But you need a different lancet device (holder), which I found when I bought a second meter called the One Touch Ultra Mini (less than $10 at Wal-Mart). I have never used the other alternate sites listed with my meter for testing. I was told these are not as accurate as the fingers. By the way, I was told by the manufacturer that the allowable variation for their meters is +/- 30%, which seems ridiculous to me. But I asked a pharmacist at my HMO, and he told me he asked them and got the same answer. Also, he says he tested many brands against each other, and they all seem to vary widely in results. The fluctuation can be surprisingly large (up to 30-35 mg within a minute or two for the same meter at the same site).
Posted by: Bruce | Jun 15, 2012 01:56 PM
Recently I discovered a lancet made by a company named Owen Mumford primarily in the U.K. You can go to their site, OwenMumford.com, to view their single use lancets. I ordered a box of 50 (unsure whether they'll be covered by Medicare) for $18. shipped. I use the Unistik 3. The needle seems thinner. But you need to go to their site to read about the easy technique for minimizing discomfort, and also see the different models they have. Still, if my finger is a little blue & sore from previous sticks, there's no denying that it still can hurt, but less often, so I'd order these again. This diabetes sure is a complex project. BTW, I'm pre-diabetic & trying my best to stay away from meds, as my one experience was dreadful. I've dropped 20 pounds with regulating food & exercise, within about the past 10 months. Good luck to all.
Posted by: Vera | Aug 11, 2012 11:03 PM
Disclaimer of Medical Advice:You understand that the blogs posts and comments to such blog posts (whether posted by us, our agents, bloggers, or by users) do not constitute medical advice or recommendation of any kind and you should not rely on any information contained on such posts or comments to replace consultations with your qualified health care professionals to meet your individual needs. The opinions and other information contained in the blog posts and comments do not reflect the opinions or positions of the Site Proprietor.


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Lewis Hamilton kisses his girlfriend Nicole Scherzinger as they share a private moment in the back of the McLaren transporter. It's a great shot as it shows their love for each other and gives an insight into Lewis's private life, which is usually so closely guarded. Hungarian Grand Prix, Hungaroring, July 26, 2009
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Review: iPad 2 is not revolutionary, but it is great
Andy Ihnatko firstname.lastname@example.com March 21, 2011 2:38AM
The iPad 2 is a picture of perfection - or nearly so.
Article Extras
Updated: April 22, 2011 10:08PM
The iPad 2 is a solid, highly-progressive update and it's only going to disappoint one kind of consumer: someone who was hoping that Apple would somehow completely redefine the greatest new tech product of 2010 in its second incarnation.
Naw. All of the 2011 iPad's improvements and new features are answers to the question "What would the first iPad have been like if its engineers had been given another year to work on it?" They'd certainly have tried to make it faster and sleeker, and they'd have figured out how to stick a camera or two in there. Done, done, and done.
(Their in-house case also wouldn't have been a chintzy-looking plastic sleeve, either. Done.)
The iPad 2 is the same iPad. It's just better in every conceivable way.
After a week with the iPad 2, I've come to realize that Apple's true revolutionary change has been conceptual. The first iPad wasn't just a new product ... it was a whole new category of computer. I think in 2010, Apple instinctively understood that with something this different on their hands, they couldn't go for broke. They could only lay out their cards and imply the iPad's many strengths and then they'd have to stand back and watch what happened. After all of their efforts, they could only hope that consumers and developers figured out what the iPad was on their own. Only then could Apple make their next move, based on those reactions.
It all could have gone very badly. If Apple had sold the iPad explicitly as an ebook reader, the first complaint would have been "Why does this cost twice as much as a Kindle?" If they had gone the other way and suggested that the iPad was a substitute for your notebook, then any sensible consumer would have pointed out that while the iPad 1 was far more affordable than the cheapest MacBook, $500-$875 could buy any of a number of powerful, name-brand Windows notebooks.
Selling 15,000,000 iPads in nine months must have filled Apple with a certain degree of confidence that the world had truly gotten the point.
The public got it: the iPad was no mere accessory to a desktop and while it certainly earned best-in-class honors as a reader, media player, and document-viewer, there was no need to limit one's perceptions of the device. The iPad was, and is, truly an entire new class of computer. Many of you were around for the transition from text to graphical user interfaces. Some of you were even around when the world shifted from mainframes to personal computers. Well, congratulations: you've lived to see your third revolution in computing.
The original iPad was the lap that the race cars take around the track just to heat up the tires. The iPad 2 is where Apple starts driving aggressively. Last year, Apple implied that the iPad might be able to replace your notebook. This year, Apple seems to be saying that the iPad 2 could replace ... notebooks.
Well, maybe they're not behaving quite that aggressively. Apple does make a lot of money off of those MacBooks, after all. But the power of the iPad 2 and Apple's concurrent release of two new built-in-house iPad apps for desktop-grade music composition and movie editing — creative tasks that no previous mobile device has been capable of doing, even poorly — makes it quite clear to me that Apple wants you to ask yourself a rather profound question:
Did you really need a notebook in the first place? Or did you buy it just because at way back in the Pre-iPad Era, a notebook was the only mobile device available that could handle such a wide variety of tasks?
(If you happen to have read this next to an oak-paneled room where you can sink into a leather club chair with a brandy and a cigar and spend a few hours in thoughtful contemplation, I invite you to walk in there to do so right now. It's that kind of question. I'll wait here.)
One thing that's immediately clear: such a question would never even occur to me if the subject were any of the other iPad-like tablets due to be released in 2011. If Apple's message to consumers is "Consider an iPad as your next computer," their message to the competition is "We think it's so adorable that you believe you've got anything that can possibly compete with this."
"Thinner. Lighter. Faster. FaceTime. Smart Covers. 10-hour battery." That's the tagline you'll find on Apple's site. Let's run through 'em one by one.
Thinner, Lighter
Yes. It is indeed much, much thinner than the original iPad – by a third. But no number and no side-by-side photo can communicate this fact as strongly as the simple act of picking the iPad 2 up. If it were any thinner, you would instinctively roll it up and stick it in your back pocket, like a comic book.
(Aside: it's so significantly slimmer that I can, at last, fit an iPad into the back pocket of my 5.11 Tactical Pants, the Official Trousers of Major League Tech Punditry. This alone makes the iPad 2 worth my upgrade.)
It's also a shade lighter. Both of these elements underscore one of the iPad 1's subtle but important design elements: the device is supposed to be nothing more than a display frame for your apps. When you make the device thinner and lighter, its physical presence in your hands becomes even less noticeable and thus, the iPad's whole basic concept becomes even stronger.
1) Apple, it's a terrific step forward in design and a small step forward in usability.
2) Apple, you have much to be proud of.
3) Now please, Apple — please — don't make it any thinner than this.
After a week of use, I sense that a third of an inch is about as thin as an iPad can get before a user might pine for a tablet with a little more junk in the trunk. The iPad 2 is comfortable and satisfying to hold, but it feels like it's hovering just above the safety margin. Holding it and reading at certain angles, I wished that it filled my hand a little more or that the back were a little "grippier" (though this was completely negated when I attached the Smart Cover; read on).
This sensation might be partly due to the fact that the edges of the iPad 2 are rolled to a thin edge instead milled into a flat band, as with the iPad 1. I'm not a fan of that idea. The design conceit, while appealing, means that the openings for the iPad 2's two main ports (the dock connector and the headphone jack) have to be slightly elongated. On an iPad 1, your headphones and your docking cable sit flush with the device's frame. On the iPad 2, part of the plug's "shoulder" floats in midair. It doesn't affect performance one bit but it forces you to be a bit more careful when plugging anything in.
Also, when I've got a thick cable plugged into the display adapter and I'm holding the iPad, I instinctively want to support the cable with my fingers. I worry that there isn't as much mechanical contact preventing the weight of the cable from snapping something inside. Only time — and future posts to support message boards — will show whether those worries are founded.
The iPad 2's power and volume switches had to be mounted at a slight angle, too, which takes a bit of getting used to.
The other price of the iPad 2's new design seems to be the quality of its built-in speaker. It's still remarkable that sound this rich can emanate from such a tiny speaker port on the edge of a point-34-inch thin device. But whereas the iPad 1's built-in speaker is delightful, with a surprising amount of dimension and bass, the iPad 2's speaker is just Good.
I urge you to download some Diana Damrau tracks and listen for yourself.
(Not so much to repeat my side-by-side comparison ... just on general principle. Man, that lady can sing.)
While I'm on the subject of the overall hardware: the iPad 2's display has the same specs as the original's. It's hard to tell if it's any better. It seems brighter, and the colors seem a little warmer ... but you have to bear in mind that I'm comparing it to an iPad 1 that I've used every day for nearly a year, now.
There's no question: this is no nominal speed bump. The difference in speed between the iPad 1 and the iPad 2 is what happens between the point when the driver says "What does this button marked 'Afterburners' do?" and the point where the car impacted high up on the side of a cliff 300 yards off of the highway.
Apple says that the iPad 2's new dual-core A5 CPU and graphics processor deliver twice the raw system performance and nine times the graphics speed of the first iPad. iFixit.com's fastidious teardown of the iPad 2 hardware reveals that the new model has twice the application memory of its predecessor (which should help out with multitasking).
The best and fairest comparative benchmark that came to my mind was AutoStitch, a panorama app. It's an iPhone-only app, which should remove any question that the code has been in any way optimized for the iPad 2's hardware. And it works on a blend of math and graphics, just like damned-near anything you run on the iPad. I had the app align and assemble 36 source images into a finished panorama on each machine, after a cold reboot.
The original iPad took three minutes and twenty five seconds. The iPad 2 finished in ... fifty two seconds.
Yowtch. It was such a dramatic result that I re-ran the test with a smaller set. The iPad 2 still outpaced its predecessor by a factor of more than two-and-a-half.
Clearly, any iPad app will see an immediate and dramatic performance boost on the iPad 2. Even greater things are possible when an app is retooled for the new hardware. At least two iPad 2-enhanced game updates have already arrived. Real Racing 2 HD, my fave racing game, works on iPads of both eras but the iPad 2 edition has smooth antialiasing and never drops frames ... even when I'm aggressively channeling my Inner Stig. The most noticeable improvement in Infinity Blade, a blades-and-butchery 3D action-adventure, is that all of the texture maps have been built in much higher detail. Armor and shields now have painted highlights and more realistic patternwork.
Even when you're not trading paint or sword blows, you'll notice that pretty much everything is markedly faster on an iPad 2. My iPad 1 started making me feel ... impatient.
(What about benchmarks between the iPad 2 and the Motorola Xoom, the best Android tablet on the market today? I can only convey the subjective opinion that the iPad 2 feels much faster. But that's meaningless; I could be reacting to something as simple as the responsiveness of the iOS touch interface compared to Android's. As soon as I see a benchmark that seems even remotely credible, I'll try it.)
FaceTime (and cameras)
If you were expecting the new iPad to include a camera as nice as the one on the iPhone 4 — which is among the best phone cameras you can get — you will be very, very disappointed. The iPad 2 doesn't take photos ... it takes HD video still grabs, essentially. And not very good ones, at that. Snap a photo with the Camera app and a highly-compressed 960x720 JPEG will land in the iPad's Camera Roll. Compare and contrast this with the Xoom, which shoots perfectly fine smartphone-quality 5-megapixel images.
The iPad 2's front-facing element is a no-surprises 640x480 VGA camera.
"The camera sucks" is a valid complaint. But it merits a couple of footnotes. First, though the Xoom's camera is yards better than the iPad 2's, it's still not close to the best cameras you'd find in a $200-$300 smartphone.
Mostly, though, I have to take into consideration Apple's intentions. They've never boasted of the iPad 2's prowess as a still or even as an HD video camera. Crimeny, they didn't even modify the iPhone's Camera app. And when Apple fails to do the single most obvious thing to improve the usability of an app — namely: move the shutter button to a spot on the screen where you have at least a 40% chance of hitting it intentionally, without dropping your $500 toy — that tells you all you need to know about how seriously the company is taking something.
Also: I asked the iPad 2's product manager that direct question and he gave me the direct answer. The iPad 2's cameras were designed specifically for FaceTime (and by extension, all other video chat apps).
Fair enough. I imagine that the camera will also play well with augmented reality apps and games, particularly given that the iPad 2 has a built-in Wii-style gyroscope.
FaceTime works a treat. I've yet to encounter a tablet that makes any sense to me as a camera, but when you're videoconferencing, the big screen turns skeptics like me into converts. The screen is big enough to let you see the dimples on your 5-year-old's face, and the beads of sweat rolling down the temples of the parts distributor who's offering a shoddy explanation of why your job sites aren't getting their supplies on schedule. So for both the personal and business parts of videoconferencing, the iPad 2 cameras are an overall Win.
Smart Covers
The iPad 2 Smart Cover is emblematic of what makes Apple a great technology company. I kind of want to hide one in my jacket pocket every time a tech company is giving me my first briefing on a new tablet, and bring it out at a decisive moment.
"Halt," I would say, unrolling the Smart Cover and holding it before me like a talisman to ward off evil. "Did you put as much thought into your entire tablet as Apple put into this deceptively simple screen cover?"
The company representative would stammer that yes, of course they did.
I am a kind man.
Which is why I would offer this representative the chance to reconsider my question, and think about how embarrassing it would be if I tested their device for two weeks and in the end, was spurred to ask that same question in the first sentence of my review, and then spend 1600 words meticulously and painfully explaining my finding: that clearly, no, they did not.
I suspect that five out of seven companies would thank me for my kindness and then we'd spend the rest of the hour we booked eating off of the conference room's catering cart and playing Scrabble on my iPad.
The iPad 2's Smart Cover is a rare example of a concept that's been executed in damned-near flawless fashion. It is indeed a cover that protects the iPad 2's screen from scratches (and, to a lesser extent, from bumps). Like the original iPad cover and like hundreds of iPad covers that have been released since, it also can prop the device upright into a comfortable viewing/reading angle or elevate it into a comfortable flat typing angle.
Apple could have knocked that idea off in just a couple of hours and then taken a long lunch. Ah, but if they had, I wouldn't have spent 300 words just now merely building up the point where I explain the reasons why this basic cover is so ginchy-keen:
It subtracts nothing from the iPad 2's portability, holdability, or style. The iPad 2 plus its cover is still thinner than the original iPad. It clicks onto the device via a set of ingenious magnetic hinges. When it's closed, it's barely more than a layer of polyurethane ($39) or leather ($69) on top of your screen. When you open it, it swings freely around to the back of the iPad, like the cover of a magazine, and disappears in your hand.
This is the reason why, over the past year, I've rejected every iPad 1 cover but one (Scosche's FoldIO). None of them were worth the trouble. All of them turned my iPad, this outrageously cool device, into just another chunky slab of dull technology peeking out through a round window in a vinyl box.
It's easy to put on and take off. The cover's hinge sticks to the iPad via a row of magnets of opposing polarity. Draw the hinge anywhere near the device and another set of magnets embedded in the iPad itself will grab the cover and align it perfectly. You can put the cover on improperly, but you have to truly work at it.
And once it's on, it stays on until you pull it off. The only times in the past week that the Smart Cover came off unintentionally was when I was jamming things into my notebook bag and (harmlessly) sheared it away. Of course it clicked right back on again.
It only ever enhances your use of the iPad. It never becomes a pain in the butt. More magnets inside the cover hold it into its "easel" shape and prevent your iPad from flopping flat. It does take you a little while to figure out how to roll it properly but it's a quick lesson.
The placement of the foldable pleats in this cover were undoubtedly the result of considerable research. In addition to clicking into the two easel shapes, magnets will keep the cover folded half-flat, which is how you'd be holding it if you were holding it upright and shooting video.
But my favorite deployment — one which I'm surprised Apple hasn't highlighted — is a simple accordion fold. This produces a thick handgrip on the "spine" of the iPad that increases its comfort by ...
(Hang on ... I'm just going to run a benchmark ...)
Wow! By a whopping 193,281.28 percent. That's an impressive eight digit number that I trust closes the argument for good.
Anyway, with the Smart Cover accordioned and your fingers wrapped around what amounts to the rolled spine of the iPad "book," you can sit or lie down and read comfortably forever. The Kindle is still a much lighter ebook reader ... but now it sure isn't more comfortable to hold than the iPad.
Apple Decided To Go For A Victory Lap. When you open the cover — even partway — the iPad wakes up. You don't even need to slide the unlock switch. Blink, it's awake and ready to go before you've even finished peeling the cover away. Close the cover and it goes back to sleep.
Apple didn't need to add this feature. And yet they had to make a lot of changes to the iPad 2 hardware to make it work. Try it sometime. Grab a magnet off the fridge and hold it against the 3 o'clock position on the iPad's screen bezel. That's the position of the magnetic sensor. Tap ... it goes to sleep. Lift ... it wakes. Cool.
The fact that the iPad 2 needed to be designed from Day One with a Smart Cover in mind from Day One says a lot about Apple. Either they have a very healthy interest in getting things just right, or they were just very, very embarrassed by how cheap the original black iPad cover looked and felt.
I can see evidence supporting either conclusion.
10-Hour Battery
Okay, I actually have nothing clever to say here. Despite the iPad 2's being much thinner, a hair lighter, and having two processors instead of one, you can expect to get the same battery life from it as its predecessor. My (extrapolated) tests point to about 6-7 hours per charge in heavy Hessian Aggression usage (brightness and volume all the way up, WiFi in use throughout, video playback and background tasks bullying the CPU), nine to eleven in ordinary use, and somewhere above twelve if you're conservative.
That covers all of the elements of Apple's catchy marketing slogan. A few other features and add-ons didn't make the slogan, so I'll just slap them in here:
New Display Options
Apple also released a new iPad display adapter that lets you plug an iPad into any HDTV with an HDMI port. The $39 Digital AV Adapter twins the HDMI connector with a daisy-chained dock connector, which allows you to charge and sync the iPad while it's driving video.
If you've hooked the Digital AV Adapter up to an older iPad, it works the same way as the VGA Adapter. Any iPad app that's been specifically written to support the adapter can use the attached TV as an external display.
Ah! But the iPad 2 supports a new video mirroring feature with any display adapter. Everything you do on the iPad happens on the external screen, too ... and the frame rate is fast enough even for gaming. When you rotate the the iPad from portrait to landscape mode, the change is reflected on the big screen. When you're running Keynote or any other dual-screen app, the screens enter into dual-display mode.
Isn't that interesting? At first, video mirroring seems like a no-brainer feature.
("Then why isn't it available for the original iPad, too?" you ask. Apple says that it requires the sort of additional processor horsepower that's exclusive to the iPad 2.)
But I wonder about the implications of this. Obviously, it's a boon to educators, whether they're teaching the Table of the Elements to middle-schoolers or giving a live demonstration of Windows 7 network administration via an iOS VNC client over VPN to a conference room full of IT trainees.
I couldn't help myself. I liberated a 24-inch VGA display from my Windows machine, plugged in the iPad 2, plopped my Bluetooth keyboard down in front of it, and slid the iPad closeby.
And what do you know: I had a perfectly acceptable desktop computer.
I was able to write and work easily on the big display, using the iPad essentially as a giant touchscreen. The setup wouldn't stack up against my MacBook (or a Windows notebook in its performance range) but if I went into a Best Buy with just $600 to spend on a computer, an iPad 2 in the role of "desktop computer that turns into an ultraportable and a kick-butt ebook reader" would be a workable option ... for certain limited definitions of the term "desktop computer."
Then I moved from the office into the living room. I sacrificed the cable to my Slingbox for the greater good of playing Real Racing 2 HD from my sofa on the biggest 1080p screen in the house. It worked great.
Rewind: the iPad has been upgraded with absurdly high-performance graphics, a Wii-style gyroscope, and video-out to HDMI TVs and projectors. Is Apple encouraging casual gamers like me to think "Why spend $300 on an Xbox, when you could just spend all of that money on a boatload of iPad 2-optimized games?"
The other new twist is the enhancement to Apple's AirPlay video-over-WiFi system that arrived with iOS 4.3. Now, any app or any website you view on the iPad can support the playback of its audio and video through another AirPlay-compatible device on your network. It's simpler than mirroring. You're on the sofa, catching up on news blogs, there's an embedded Vimeo or YouTube video, you tap a button and in a few seconds it's up on your 50-inch HDTV (the one that's got the Apple TV).
GarageBand and iMovie
These two $5 apps have to be addressed within a review of the iPad 2 because they help to clarify Apple's intentions about its $500 tablet computer. GarageBand, particularly, isn't just an app for creating music. In this context, it's an expression of gut-level, unchecked aggression.
When iMovie was released for the iPhone last summer, for example, it didn't stray far from what you'd expect a smartphone video editing app to be. It was very, very good, but it was engineered from a "Let's just do the best we can under the limitations of a handheld device" perspective.
There's none of that attitude with GarageBand. None. If a company funded a project to create a great music editor for any computer, they could be proud of this result. Intrinsically, GarageBand doesn't feel like a stripped-down version of anything; instead, it feels like the streamlined tool you'd get if Apple removed everything from the desktop edition that sometimes makes it seem irksome and complicated.
GarageBand lets you record and mix up to eight tracks of audio. The first tipoff that Apple has serious ambitions for GarageBand: you can record with a wide array of "real" performing and recording devices. Even just through the iPad Camera Connection Kit's USB adapter I was able to record from any USB microphone (including the pricey Heil PR-40 studio mic I use for home broadcasting, via an XLR to USB adapter), plus my M-Audio USB keyboard controller. Third-party adapters allow you to plug your guitar directly into the iPad, where it'll encounter a bank of virtual amps and effects pedals.
Or, you can record live instruments through the iPad's built-in mic and combo headphone/headset jack. Moving on to the world of fakery, GarageBand comes with ... yes, a garage band's supply of virtual instruments: multiple flavors of bass, guitar, keyboard, and drums.
The fake instruments adapt to your skill level. If you know how to play, you can operate the virtual guitar, bass, keyboard, and drums more or less how you'd play the real McCoys. You can even "bend" notes on the bass and guitar by bending the strings as you play.
(A nice touch: the iPad's touchscreen can't register force, but GarageBand couples the touchscreen data with accelerometer data to sense when you're trying to hit the piano keys or drum heads hard.)
"Smart" instruments are for those players whose hearts are in the right places but whose hands should never be allowed anywhere near anything designed for shaping music. GarageBand pares the guitar, bass, drums, and keyboard down to a bank of dead-simple controls relevant to that instrument. All you really need to provide is the intent; the app will handle the technique.
Editing is a treat. You just define regions of tracks and slide them around by grabbing and dragging them. You messed up a spot on your guitar track and need to overdub from that spot? Just slide the playhead over to the right spot and tap "Record." Which is what you'd do with your mouse on a desktop app, but it feels so much more organic and natural on the iPad. It shows off the ongoing revolution of the multitouch interface: when you remove the two feet of air that normally separate your fingers from the user interface, you feel as though you're in more direct control of what you're building.
Many parts of GarageBand's interface made me smile. A few made me want to buy somebody on the team a beer. When I needed to trim out some dead air in the middle of a podcast I'd recorded, I moved the playhead to the edit point, double-tapped on that section, and when a row of buttons appeared, I tapped "Split" to separate it. Then I saw a thick downarrow with a scissors icon it, poised above the track and aimed at the right spot.
I dragged it down through the track. Snip. The tool stuck around so I could drag it to the end point and trim off the end bit of dead air, too. Then I just dragged the remainder of the track across the gap.
Flourishes like this fill me with love for Apple's design ethic. It also redoubles my contempt for all those other companies who fill my hours of software testing with head-shaking Whiskey Tango Foxtrot moments.
(I'm shooting a withering glance in your direction, Mr. or Ms. "Just because it's a certified 'With Google' tablet and it's running our own web browser on our own operating system and it's accessing one of our own webapps, why should we bother making sure that Google Reader opens with a tablet-appropriate user interface? It's just so much easier for us if we give the user a messed-up phone view instead.")
(No, don't tell me you're sorry. Tell me you're going to fix it.)
I actually find the iPad edition of GarageBand to be far more accessible, fun, and thus useful as a music creation tool than its desktop counterpart.
I can say many of the same things about iMovie, though overall, Apple's movie editor isn't quite as ambitious as GarageBand. With iMovie, you can cut and assemble video and audio and photos, enhance them with titles and transitions and additional narration, and bundle it all together into something you can then share or publish to online video sites. But where GarageBand will let you accomplish damned-near anything you can imagine, an iMovie project must start with the question "What can I accomplish given the tools I have at hand?"
To be fair, those tools are wide-ranging and impressive (including audio tweaking and underdubbing) ... and I often run into the same problem with the desktop edition of iMovie.
But iMovie has a truly unfortunate limitation: you can't just hook up your camera to it and trust that the app will work with whatever you've just shot. The iPad has always been able to import pretty much any kind of video file into its Photo library via the Camera Connection Kit. It can even play back many of them. But I imported videos from three different devices and the iPhone 4's was the only content that iMovie was able to incorporate into a project.
Oh, what a boon iMovie could have been! The iPad is a perfect candidate for "the only device you need to take with you on a trip." If you're hoping to shoot, edit, and post video from the road, though ... look before you leap.
Already, though, the power of the iPad 2 is making itself seen on every video publishing service that the app directly supports. CNN aired its first iPad iReport when a commuter spotted a gas main explosion on his morning commute, shot video (with his iPhone 4, naturally), cut it together with narration, maps, and titles, and submitted it ... probably while he was in the drive-through line at the Dunkin Donuts near his office.
Apple might have accidentally produced the ideal field computer for reporters. Whether you're filing text, audio, or video, you've all the tools you need in a tiny slate.
Where All Of This Is Headed
Clearly, GarageBand represents the gold standard of iPad and iOS software. Hence my description of it as a "gut-level act of unchecked aggression." This is an example of the iPad — Apple — not holding back, of aggressively insisting that the iPad can, and most certainly will be, taken seriously as a new fundamental category in "real" software.
Playing, and soon working, with GarageBand clarified my whole take on the device. This is a real app running on a real computer. It throws elbows against anything available for Windows or Mac desktops. I could be here at home with any number of computers available and I would freely choose to record and edit a podcast on the iPad 2. I'll accomplish what I set out to do more quickly and with a lot less fuss. Some of the photos of the iPad that accompany this review were edited and posted straight from the iPad ... not to make some sort of point, but because when I put the camera down the iPad was right there and it was perfectly capable of the job.
That is what defines a real computer running real software.
One of the reasons why Apple builds so many high-profile commercial apps in-house is to raise the bar and set a standard. Users and developers are meant to look at GarageBand (or Pages, or Keynote) and think "Ah! So that's how good this kind of device can be!"
That reaction always works in Apple's best interests. Developers are spurred to reject their first, dark impulses in interface design (usually it takes the form of a demon whispering "Is there part of the screen you haven't stuck a button in yet? If not: can you make the existing buttons smaller to make more room?"). It inspires good developers to become great developers. It makes bad apps look even worse, and helps them to sink out of high visibility in the App Store.
And those apps spur consumers to examine competing devices far more critically. Every mall Apple Store, every Best Buy, and every commercial break during every big live televised event hammers the same point home: there are things that an iPad can do that no other tablet is ready to even attempt yet.
That's why I can't help but see these apps as a Meaningful Sign. I expect Apple to get even more aggressive in 2011. And not just against the competition: against themselves and their own developers. The tremendous success of the iPad in 2010 demonstrated that they can expect much, much more out of this tablet. And given that few other companies are even suiting up another tablet and getting it out on the field in 2011, let alone shipping something that can play at the NFL level, Apple has at least another year before they're going to have to respond to direct competition.
I said early on that overall, when I look at the extreme increased power of the iPad 2, its added video features, and its aggressively powerful new apps, I'm left with the impression that Apple wants certain users to consider making their next notebook an iPad instead. I'd never go so far as to say that Apple explicitly would put this forward, nor that an iPad would be a great choice for the majority of notebook buyers.
It's a credible alternative. If I didn't own an iPad 1, I would very possibly have bought an ultralight MacBook Air or an affordable ASUS UL30 notebook for travel; I also put iPads on the list of recommended machines when someone asks for buying advice and is describing a user whose needs are fairly tame.
The iPad still has a few basic limitations that prevent anyone from operating it like a standalone computer. Out of the box, it won't work until it's been linked to a desktop PC or Mac. After you disconnect, you never need dock it again (you can buy and install apps media and install your own docs via WiFi and 3G) ... until you want to backup the device or install an OS update.
But these are all limitations that could be removed with a new edition of iOS. I think Apple's started steering the iPad towards that direction.
Apple already uses their MobileMe service to back up and sync all kinds of data between desktops and iPads. It's also the glue that powers the Find My iPad and remote-wipe/lock services. If their new data center were any larger, a band of plucky spacefaring rebels would be targeting one of its thermal access ports with proton torpedoes. It's fair to say that if Apple wanted the iPad to function as an independent, untethered mobile computer, they have the resources to make that happen.
While I only suspect that this is the future direction of the iPad, I know that Apple plans to deploy the next great leap at about the same time when everybody else is introducing new tablets that sort of do what the iPad could do in early 2011.
At this rate, Apple has until 2012 — or even early 2013 — to make their big move. Unless some other company reaches into their hat and pulls out the god-damnedest rabbit anyone's ever seen, Apple has a lock on the tablet category until next year at the very least. The iPad 2 has crushed its enemies, seen the other tablets driven before it, and heard the lamentations of their product managers.


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list growth
Lead generation with a heartbeat; the email marketing prospect program of Vodafone
Last year Vodafone Netherlands started with a new email marketing prospecting program. Growing their customer base is a real challenge, seeing the mobile phone market is shrinking.
Immediately after launching the email program, they started with Marketing Performance Improvement.
Vodafone is also using some innovative list-growth techniques, which are certainly paying off. Continue reading »
Bryan Eisenberg on email marketing: "Do massive Segmentation and opt out your list"
Bryan Eisenberg was one of keynote speakers at the Fusion Marketing Experience. The event had a very impressive line-up with experts from all parts of digital marketing. Bryan shared his e-mail marketing tips:
With a presentation on the second day about about one of his favorite topics "Always be testing" (also the name of his book). Continue reading »
Driving email signups
This is the feedback and tips page for "Driving e-mail sign ups", the white paper.
Don't have the whitepaper yet? It's a free gift when you sign-up for the emailmonday newsletter. Go and sign up now
Dont forget to come back and post your own praise, hate, comments, feedback and tips in the comments below!
Building the E-mail list [phase one]
Monday afternoon the brand new sign-up for my email newsletter page went live.
Yes, I will be sending out an email newsletter and yes it was a shame that I didn't get around to it earlier. And yes all rants about why i didn't do it earlier and praise for getting around to it CAN be placed in the comments.
Continue reading »
Don't settle for average (email marketing statistics)
Most e-mail marketing tools will easily give you a report of open, click through, bounce rates conversions, etc. But most of the time these numbers are for the entire list that was sent it to. A tricky business, because it doesn't say anything about the variance between different parts of your list.
Unless you separate statistics in groups, the general outcome can hide the most valuable, actionable, information. Continue reading »
Jordie van Rijn is a specialist email marketing consultant with over 10 years of experience. See how I can help you
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"If God didn't want us to do stem-cell research, why did he make the scientists so darn smart?" -- anonymous Chicago evangelical Christian quoted by Stanford anthropology professor T.M. Luhrmann in an interview on NPR (in the middle of a paragraph about the wide range of opinions she found among evangelicals)
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Wilmington opens season with win over Franklin
September 2, 2012
TERRE HAUTE, IN - The Wilmington College women's soccer team opened the 2012 campaign with a 2-0 victory over Franklin in the first game of the Rose-Hulman Invitational Saturday.
Junior Rachel Gutowski (Petoskey, MI/Petoskey) got Wilmington on the board with a penalty kick in the 28th minute. While Gutowski tallied the lone goal until junior Jenni Marck (Cincinnati/Wyoming) in the 72nd minute, the Fightin' Quakers kept the pressure on with 20 shots.
The offensive pressure really allowed the WC defense to stay relatively untested as freshman Sarah Stauffer (Beavercreek/Beavercreek) tallied four saves in recording the shutout.
Wilmington (1-0) will face host Rose-Hulman 2 p.m. Sunday.


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When we talk about in-laws, we're almost always talking about mothers-in-law, it seems, with sisters-in-law running a close second. What is it about the other women in our men's lives, the ones they grew up with and who, presumably, helped shape them into the guys we love? Some of us are lucky enough to become fast friends with these women, to find an additional set of shoulders to lean on, even to discover a replacement for a mother we lost or are distant from. But then there are the difficult cases -- and from the number of "Oh, you've been there, too?" responses on the boards, it seems that in-law troubles are pretty darn common. Here are four of the most common scenarios as described by members -- and advice from other iVillagers who are coping with similar situations.
Share your own problems and advice for coping with in-law troubles on the Dealing with In-Laws message board.
"We Have Very Different Lifestyles."
The problem: iVillager Jamikmc laments that her mom-in-law is a very poor housekeeper, and when she and her husband go to visit both of their families (who live close to each other), they always avoid camping at his mother's house. "She is completely able to clean if she was willing. She knows her home is a cluttered mess, and even jokes about it, but does nothing to improve it," says Jamikmc. "My problem is that our next visit will be Christmas and my now 3-month-old son will be crawling by then. I don't even want him off my lap, let alone crawling on her filthy floor. How can I tell her to either clean up or she will have to visit my son at my mother's house?"