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The Amakhosi will meet Orlando Pirates in the Carling Black Label one-day tournament to be played on Saturday at FNB Stadium.
"I must be honest, I don't like this format of the game," said Vermezovic.
"I don't know if I'm PR or coach because I'm definitely not the coach of this game."
Vermezovic said he would prepare his players but it was not used to a pre-season tournament of this nature.
"It's like training and we accept that but it's not usual to have a game like this before the season starts," he said.
"It's something new but it's not my job to think about that. My job is to prepare my players for everything and that's all I can do."
Vermezovic admitted he was also confused about some of the positions his charges had been elected to play.
"(Tlou) Molekwane (who plays right-back) is left back? For me it's not serious.
"I don't know the format of this game. I know the first 11 and, after that how we're going to make changes, I don't know.
"It's not my decision to play this game."
The fans only have a few more days to give their input before the official starting elevens are announcement on television on Thursday evening for the inaugural Carling Black Label Cup. Bafana Bafana star Siphiwe Tshabalala had not yet been 'selected' for Chiefs' team.
"(Siphiwe) Tshabalala is idolised by the children but, because you have to buy beer to chose the team, they can't vote for him," said a disappointed Vermezovic.
"I want to be like our rugby colleagues who watch the game from the top and see what that's like."
There were three new faces training with Chiefs as well as Knowledge Musona, who had recently returned from trials with German club TSG 1899 Hoffenheim.
"We have three players here for training from Ghana. They are two central defenders and a striker," said Vermezovic.
Musona seemed certain for a move to Germany after a positive trial with the club. "I went for three or four days and I think everything went well," said the Zimbabwean-born Musona.
"I'm just waiting for everything to be finalised.
"They spoke to me when I was there and told me they were looking forward to having me there, but I didn't sign anything.
"So, I'll just have to wait and see if they finish the deal."
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We are looking to create a knowledge base system in our regional office. We have tried to convince the national office to purchase add-ons to our help desk software, but so far it has fallen on deaf ears.
If we begin our own KB, the last thing we want to do is spend time migrating data manually, so are there free KB systems with robust export tools?
The nebulous nature of the question is because we don't know if national will ever choose a system, so we don't have a target import to. As we gather requirements on our team we feel being able to dump the data and massage it into another system might be a good idea.
Right now we are gathering requirements, so anything goes

subset: commoncrawl


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A Wellington home is severely damaged after a fire overnight.
Central Fire Communications shift manager Chris Dalton said
the fire occurred in the suburb of Khandallah around 9.45pm
last night.
The single-storey house was "well involved with fire on
arrival," he said.
Six fire engines, three support vehicles and an aerial ladder
appliance battled the blaze at the peak of the fire, he said.
One truck remained at the scene this morning on stand-by.
No one was injured in the fire, however initial reports
suggested residents of the house were home when the fire
occurred, Mr Dalton said.
They were being assisted by victim support.
The property was "un-liveable" following the blaze, which was
believed to have started in the lounge of the house, he said.
While there were no reports that the fire was suspicious,
fire investigators were at the scene this morning.
- By Brendan Manning of APNZ
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I was asked to set up a WP-sajt for a couple of student cafés, and I wonder what strategy to use.
I would like to show a weekly list of each café's daily menu, and a daily list where each café's menu of the day are listed.
I was checking out some calendar/schedule plugins but the problem is that each plugin wants to show time slots (eg hourly) in weekly and daily views.
My other thought was to somehow use custom taxonomies and the filter the daily and weekly menues in functions.php.
Tips and suggestions are appreciated. A plugin would be the easiest way out for me.


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|Boxing Champions | Boxing Schedule | Boxing Video | Boxing History | Pound For Pound | Lounge | The Wire | Arcade
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floyd doesnt fight like hatton and manny wont be able to land that kinda shot on floyd
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Pac said no random drug test and he has for years , that little deal is the biggest act of guilt he could do , nothing to do with rumors or what Floyd Snr said , its all about Pac ducking the testing so strongly ,,,,
Pac is either ducking Floyd or Ducking the drugs testing , either way its a duck .
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let's be fair guys...NOBODY could take that punch if it landed on them. That was a perfect punch by a southpaw, no questions asked. No need to focus on Floyd's reaction..I'm pretty sure even Pac won't be able to take that perfect shot. So, Anybody who takes that shot from a southpaw with power WILL get KTFO, ANYBODY!
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floyd wouldnt be in that situation... even though he is getting hit now its rarely that clean of a shot. floyd is no ricky.
but IF and i do mean IF he did take that shot it would stagger him or knock him down and he would beat the count. you all have seen how much attention he pays to keeping his neck strong. that plays a huge part in it to me.
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Floyd will never get hit like that because he will never fight Pacquiao.
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If Ortiz could land multiple hard shots on floyd and had him back pedeling all the way to the ropes and damn near the top half of his body was hanging over the top rope than Pac can land that shot at will.
And when I saw that fight live, I thought that Hatton was paralized or even dead. If that shot lands on floyd he will be in a coma. That ounh could probably even drop a Klitchko. And lets not forget that was a 140. Pac hits ALOT harder now.
Last edited by Check_hooks; 10-12-2011 at 08:47 PM.
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If Floyd practically runs into a punch like Hatton did then he could get KTFO.
Walking into a punch kind of has that affect on most mortals.
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Why would a smart boxer get caught chin up,hands down?
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Buy The Lapka Personal Environment Monitor For iOS In Individual Pieces
Each part of the personal environment monitor is now available to purchase separately.
Bryan M. Wolfe
| July 30
The Lapka Monitor For iPhone Is More Than Eye Candy For Geeks, But It Helps
Say hello to Lapka, a personal environment device for your iPhone.
Bryan M. Wolfe
| January 3


text:
I was wondering how you create pages but not have them show up under the navigation?
For example, on my site (rpportfolio.myartsonline.com) the links Poems, Websites, Templates, Videos, and Games, I don't want to show on the navigation. And I'm not sure how to make them pages but not make them appear on the navigation.
And then one last questions is, the subtitle below the title that says on my site "Just another WordPress weblog", and also at the bottom where it says Copyright 2007 BlogName, how do you change those two things?


text:
Health & Parenting
Nutrition for Kids Directory
Back to Nutrition for Kids Home
Nutrition for Kids News Archive
Sort by: Date A-Z
- 91% of Kid Food Ads Unhealthy
- Added Sugar May Raise Cholesterol in Teens
- Are Kids' Diets Harmed if Mom Works?
- Believe It Or Not: Kids Who Really Like Their Veggies
- Big Rise in Kids' Junk Food Snacking
- Breakfast Is Served
- children and diets
- Cholesterol Lessons for Kids Pay Off
- Cutting Back on Fat Is Safe for Kids
- Dietary supplements and teens
- Excess Sweet Drinks Put Kids at Risk
- Food Restriction May Cause Child Obesity
- Getting Kids to Eat Right: Green Ketchup and Other Tricks
- Harvesting a Healthy Diet for Children
- Healthier Diets May Be Cutting Teens' Health Risks
- Healthy Diet May Help Kids Pass Tests
- Healthy Fast Food for Kids a Tall Order?
- How to Sneak Veggies Into Your Child's Diet
- Kid's Behavior: Only as Good as Their Breakfast
- Kids Who Often Diet Are Most Likely to Get Fat
- Kids' Low-Fat Diet Helps Heart Later
- Kids' Cereals: Some Are 50% Sugar
- Low-Fat Diets Safe for Children
- Moms Are Giving Babies Herbal Supplements, Teas
- New Kid-Friendly Food Pyramid Launched
- New Rules Call for Healthier School Lunches
- Older Tots Ignore Food Pyramid
- Out to Lunch
- Parents' Food Fears Make for Unhealthy Family Diets
- Picky Eaters at the Dinner Table?
- Rickets Making a Comeback in American Kids
- School Lunches Get a Garnish
- School Snack Menu: Pass or Fail?
- Sodas and childhood obesity
- Super-Sized Kids a Growing Problem
- Tackle That Snack Attack
- Toddlers' Diet May Affect IQ at Age 8
- TV Commercials Confuse Kids About Nutrition
- TV: Unhealthy for Children's Diet
- What's on Your Child's Plate in Day Care?
- Zinc Helps Kids Grow
Today on WebMD
Is your child at a healthy weight?
What happens in your child's second year.
Get your kids to help around the house.
Tips for dealing with mealtime mayhem


text:
Here is my weirdest issue since I use WordPress.
It's impossible to type in some letters in the comment textera below articles. It concerns the letters "b" and "h". "B" and "H" works, for example. You can Copy & Paste a "b", but not type it directly inside the textarea...
Weirder, it depends on your browser : it doesn't work on Chrome / Mac but does work on Firefox / Mac. Apparently the problem is the same on Windows.
You can experience it by youself on this article for example :
Just try to type a "b".
Any idea ? \o/


text:
Parliament of Australia
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At the dissolution of the Senate and the House of Representatives on 9 May 2016 for a general election on 2 July 2016, the parliamentary committees of the 44th Parliament ceased to exist. However, information about the committee is still available on this website. In the election period responses to human rights issues previously raised by the committee should be addressed to the Committee Secretary.
Information on this committee in the 45th Parliament will be presented here as soon as it is available.
The Parliamentary Joint Committee on Human Rights (the committee) is established by the Human Rights (Parliamentary Scrutiny) Act 2011 (the Act). The committee's main function is to examine all bills and legislative instruments for compatibility with human rights, and to report to both Houses of Parliament on its findings.
The resolution of appointment governing the committee's operation is available here.
Human rights are defined in the Act as the rights and freedoms contained in seven core human rights treaties to which Australia is a party. These treaties are:
The committee usually publishes its reports in each joint sitting week. The reports provide the committee's view on the compatibility of bills introduced into Parliament, and legislative instruments received, since its last report. The beginning of Chapter 1 of each report specifies the relevant period for legislation considered in that report.
Each report specifies all of the bills examined by the committee in the relevant period.
However, given the large number of legislative instruments examined, the reports do not list each of the legislative instruments examined in the relevant period, but only those which raise human rights concerns. The comprehensive record of all instruments examined by the committee in a relevant period is contained in the Journals of the Senate.
The committee undertakes its review of legislation as a technical inquiry relating to Australia's international human rights obligations. The committee does not consider the broader policy merits of legislation. The committee emphasises the importance of establishing and maintaining an effective dialogue between the committee and legislation proponents that contributes to the broader respect for and recognition of human rights in Australia.
The committee's reports primarily focus on legislation which raises human rights concerns, having regard to the information provided by the legislation proponent in the explanatory memorandum and statement of compatibility.
The committee's reports can be accessed on the Committee Reports page.
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The other Parliamentary Scrutiny Committees are:
The committee's main function is to examine bills and legislation (including delegated legislation) for compatibility with international human rights standards.


text:
Video Industry News Video Company News Technology Industry News Technology Company News Novelty Industry News Novelty Company News Gay Industry News Gay Company News Legal Industry News All Company News
Released: Mar 29th, 2007
Running Time: 178
Director: Christoph Clark
Company: Clark Euro Angel Video
Cast: David Perry, Omar Galanti, Mick Blue, Marsha Lord, Steve Holmes (I), Michelle B, Bony Bo, Rio Mariah, Jazz Duro, Jean-Yves LeCastel, Karlie Simon, Winnie (I) (Hungarian), Isabel Ice, Greg Centauro
Critical Rating: AAAA
Genre: All-Sex
Mostly group scenes, all hot, all anal. Isabelle Ice and redhead Marsha Lord lead off with a three-man orgy. Winnie, a blonde MILF, takes on three guys all alone, with several d.p.s. Michelle B does two guys, sequentially.
Bony B gives it up to rough sex ? choking, slapping ? with Jazz Duro and Omar Galanti. Hottest of all is Rio Mariah with Steve Holmes and David Perry. She can?t get enough, challenging them to power-fuck her harder. And then the d.p.s ? "Those cocks feel so good inside me!"
Pre-noms: Best Threeway Sex Scene: Rio Mariah, Steve Holmes, David Perry.
Retailing: Christoph Clark never lets his fans down.


text:
Mt. Whitney
Lone Pine Creek Campsite
Lamarck Col
Aspen Trees
North Lake Road
Aspen Leaves
Long Lake looking toward Bishop Pass
Long Lake looking toward Mt. Goode
Island in Long Lake
Spearhead Lake and Mt. Goode
Summer backpacking campsite
Saddlerock Lake, 11, 130'
Saddlerock Lake looking toward Bishop Pass
Hiking downhill
Looking down at Spearhead Lake and Long Lake
On the switchbacks
Long Lake and Mt. Goode again
Trail sign, We were going to go right but went left instead
Four Jefferies campsite
Mt. Humpries
Looking up South Lake canyon
South Fork of Bishop Creek, upstream
South Fork of Bishop Creek, downstream
Bishop Creek Canyon
Wylie and me sharing driving duties
Little Lakes Valley
Yanna on the trail in LLV
Three of us in LLV
Close up
Wylie swimming in Heart Lake
Box Lake and Morgan Pass
Leavaing Box Lake
Wylie and the Hourglass
Long Lake in LLV
New Snow
Wylie is running down the trail
Upper Gem Lake
We took the trail to the right
Looking down the trail
Wylie on the trail
One last look at LLV
A good morning at Rock Creek Lake campsite


text:
By: Anonymous on February 3, 2014 - 12:46pm - Add new comment
Several of the world's most valuable banks, according to Brand Finance, have branches operating in the Hub City.
Wells Fargo and Bank of America top the consultant company's list of the biggest banks based on brand value.
By: Anonymous on January 28, 2014 - 6:54pm - Add new comment
Net neutrality is the idea that all data on the internet should be treated equally.
By: Anonymous on January 28, 2014 - 6:16pm - Add new comment
When the demolition of the former Diane's Bridal store began on the corner of Broadway and Avenue Q there was only speculation of what was expected to be built in its place.
The city's Office of Building Inspection, however, has answered that question. Advanced Auto Parts will undergo site review through the department on Friday, Jan.
By: Anonymous on January 27, 2014 - 4:35pm - Add new comment
Teaming up with U2 and (RED), Bank of America has pledged to donate up to $2 million to AIDS relief efforts going on all over the world.
By: Anonymous on January 27, 2014 - 3:59pm - Add new comment
A Levelland favorite and a "must go" restaurant, according to Texas Monthly, Mean Woman Grill is officially open in the Hub City.
The hamburger joint opened today, Jan. 26 at its new location at 2103 Marsha Sharp Freeway.
After a ten-year run in Levelland, the grill renowned for its secret hamburger patty served with a side of local talent, closed in December of 2006.
By: Anonymous on January 15, 2014 - 1:08pm - Add new comment
I am taking a look at the streets in Lubbock, and there are more than a few that could use some TLC.
By: Anonymous on December 10, 2013 - 1:17pm - Add new comment
Last year, WestJet's Christmas elves danced their way across YouTube to help families in need get free plane tickets to go home for the holidays.
But how do you top a cheerful flash mob in the middle of a crowded airport during one of the most stressful times of the year?
By: Anonymous on October 24, 2013 - 10:33am - Add new comment
The drought that plagued the state is still presenting challenges for public water and sewer utilities, according to a Fitch Ratings report.
By: Anonymous on October 8, 2013 - 4:34pm - Add new comment
High Point Village will break ground on the new Enrichment Center to better serve individuals with special needs on Thursday, Oct.
By: Anonymous on October 4, 2013 - 3:30pm - Add new comment
It would be very difficult to convince people to pay money to connect with people they already know and have alternative means to talk to on a regular basis.
So, social media is free-- to users anyway.
Running an extensive website like Instagram where there is easily a million people logged in at any given time is expensive, so operatiors have to sell the only thing they have.
And, what they have is access to the millions of people who are logged on at any given time.
Advertiser pay to display their ads on Facebook, Twitter and now Instagram.
Lubbock Avalanche-Journal ©2016. All Rights Reserved.


text: Surry, Virginia, country-ham-maker Samuel Wallace Edwards Jr. died last week at the age of 82. Over at Garden & Gun, John T. Edge calls him a "guiding food world light," while Allan Benton recalls his admiration for the man who served as curemaster at Edwards for more than 50 years and as its president for more than 30. Traditional methods are used to cure the company's hams, which many believe surpass the fine prosciutto in texture and flavor, and chefs like Sean Brock and David Chang have long championed Edwards products. "In an age when people were choosing to go after a quick buck, he stayed true—to the recipe, the methods, the history, everything," says employee Keith Roberts. [Garden & Gun]


text:
Amira Jendli was just 15 when she looked to fitness role models and decided to be just like them - but she put her health in jeopardy because of it
Steven Forrest, a black belt in Taekwondo, was facing up to five years behind bars for the attacks on Amanda Norwood and her 63-year-old mum, Margaret McAslan
Steven Forrest, who is a black belt in Taekwondo, admitted the shocking assaults when he appeared in court last week and is now facing jail
This adorable clip shows a pint-sized star win his first belt in Taekwondo.
Ashley Smith is a world taekwondo champion and juggles striking poses with kicks and punches
This kid has some serious moves...
One of the Brazil squad's lead athletes Guilherme Cezario Felix has taken issue with Anderson Silva's plans to compete in taekwondo, calling it "a laughing matter"
'The Spider' has trained in the sport since the age of 14 and is seriously pushing to compete in next year's Summer Games in his home country
Taekwondo teacher Miguel Angel Diaz, who had recently separated from his partner, was found dead in his gym along with son Juan Martin
Nobody would want to take on this Taekwondo-mad family ranging from 62-year-old gran to ninja toddler - burglars had better beware
Connor Bailey was competing in Widnes over the weekend when he delivered this incredible performance which has made him an internet sensation
Taekwondo's golden girl reflects on her Olympic gold medal and the fame and opportunity that has followed in the months since
Jade Jones' celebration after winning taekwondo gold at London 2012 was voted as a bigger sporting moment than Mo Farah's double win and Super Saturday in a BT poll
World number one Aaron Cook admits "It is going to be very hard for me to move forwards and have a future in British taekwondo."
Behind our sparkling achievements are a team of unsung heroes who many years ago started them on the long journey to stardom
The Walthamstow boy took his chance by beating Iran's Yousef Karami in the play-off, and then stunning Armenia's Arman Yeremyan in the bronze-medal match
A Kiwi runs a brothel to pay his way, Queen Victoria is initially denied access and a reporter gets it horribly wrong in front of Usain Bolt
Team GB medal hope was understandably philosophical after her first round exit at London 2012
The Welsh dragon beat world champion Hou Yuzhuo to record a historic victory
Confused by the rules? Comedian Anthony Richardson explains all...
Find out everything you need to know about the Olympic taekwondo event at London 2012 in our indispensable beginners' guide
Get the lowdown on each day of the Games here...
The British Olympic Association ask for explanation over the omission of world number one Aaron Cook from the Team GB taekwondo team for London 2012
The Lopez family are coming to London looking to continue their family success at the Olympic Games
Taekwondo world champ is fighting her way back to fitness and hopes to return in time for the London 2012 Olympics this summer
Taekwondo fighter takes defending champion the distance in Japan to claim decision victory and become the UFC's new 155lb champion
No kiddywinkles were harmed in the making of this Taekwondo film…


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MAN Lion's City
|MAN Lion's City
A23 in Mülheim an der Ruhr
|MAN Truck & Bus
|Body and chassis
|1 to 5 doors
|Floor type
|9.6m - 20.45m
The MAN Lion's City is a city bus built by the German truck and bus manufacturer MAN Truck & Bus (previously MAN Nutzfahrzeuge) since 1996.
It has a 6-cylinder turbocharged straight engine which runs on diesel, compressed natural gas or liquefied petroleum gas. Versions with hydrogen fuel cell[1] drive and with hydrogen internal combustion engines[2] have been successfully tested, as well as diesel-electric hybrid drive, and the latter is due to enter serial production in 2010.[3]
The latest generation of Neoplan Centroliner is based on the Lion's City (Neoplan is a part of the NEOMAN group). A modified Lion's City exists in the UK, having marketed as the East Lancs Kinetec.
- City
- Lion's City M (different types available) - midibus, 8.6 m to 10.5 m
- Lion's City (also designated as A21 and NL xx3) - standard single decker, 12 m
- Lion's City C - long single decker, 13.7 m
- Lion's City L (known as Lion's City LL until late 2009, also designated as A26 and NL xx3-15m) - long single decker, 14.7 m
- Lion's City G (also designated as A23 and NG xx3) - articulated single decker, 18 m
- Lion's City GL (also designated as A23 and NG xx3) - articulated single decker, 18.75 m
- Lion's City GXL - articulated long (4-axle) single decker, 20.45 m
- Lion's City DD (also designated as A39 and ND xx3) - double decker, 13.73 m
- Intercity
- Lion's City Ü (also designated as A20 and NÜ xx3) - intercity single decker
- Lion's City ÜLL (also designated as A25 and NÜ xx3-15m) - long intercity single decker
- Low-entry versions
- Lion's City LE (known as Lion's City T until 2008, also designated as A78 and EL xx3) - city, 12 m
- Lion's City LE Ü (known as Lion's City TÜ until 2008, also designated as A78 and EL xx3) - intercity, 12 m
- Lion's City C LE - long single decker, 13.7 m
- Lion's City L LE - long single decker, 14.7 m
- Lion's City G LE - articulated single decker, 18 m
- Lion's City GL LE - articulated single decker, 18.75 m
Electric versions[edit]
Hybrid electric[edit]
MAN AG Bus sells the plenibus Lion's City Hybrid, which uses supercapacitors and two 67 kW electric motors. Hybrid electric buses offer increased efficiency in urban traffic and use 30% less fuel than combustion-only buses.[4] The sizes are 12 m, 13.7 m and up to 18.75 m.
The Lion's City Hybrid is used in Barcelona, Paris, Stockholm, Cádiz, Cologne, Madrid, Málaga, Murcia, San Sebastián, Seville, Valencia, Valladolid, Lisbon, Oporto, São Paulo, São Bernardo do Campo and Santo André. One test bus is about to begin operation in Curitiba, Brazil.
See also[edit]
|Wikimedia Commons has media related to MAN Lion's City.
- ^ http://www.netinform.de/H2/H2Mobility/H2MobilityMain.aspx?ID=257&CATID=2
- ^ http://www.netinform.net/H2/H2Mobility/H2MobilityMain.aspx?ID=250&CATID=2
- ^ http://www.uitp.com/helsinki2007/exhibition/pr/PressKit_UITPgesamt-dt.pdf
- ^ http://www.man-mn.com/en/Innovation_and_Competence/Alternative_drive_systems/Hybrid_drive.jsp


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Ready-Made Millwork
The first woodwork catalogs came out in the 1870s, and by the 1890s they offered hundreds of pages of architectural elements and trimwork, which developers mined to decorate the houses they built. "Advertisements would mention the fact that these houses had elaborate details," says architectural historian Charles Lockwood. "It was a big selling point." The oak wainscoting, doors, and columns seen here, as well as the triangular spandrel connecting the arches, were likely ordered from one such catalog.


text:
Rushabh RajeshKumar Padalia
Self-Motivated, Team Player, Qualified and Ambitious software developer with a passion for developing innovative software solutions.
I am international student currently pursuing Master of Computing degree with a Major in Software Engineering at Australian National University. I also have an undergraduate in Information Technology from James Cook University. Through out my universities I have maintained a good score especially in programming and other Software Engineering Courses. I also do freelancing work to develop software solutions for my clients which improves my communication and solving and analytical abilities. This also adds to my experience to develop and maintain online resources. I have worked in diverse teams during university and freelancing projects. My freelancing projects have allowed me to work independently and multitask. I also have to follow strict deadlines and I am not afraid to learn new technologies and techniques as an when required. I have self-taught many technologies when it is required and I have constantly updated my working techniques from my continuous learning.
I maintain all my project in Github(https://github.com/PadaliaRushabh) . Also checkout my website (http://rushabh.padalia.net) which show my recent works.
I have one more semester to go at ANU and I am looking for jobs with positions of Junior Software developer, Junior Software Engineer, Graduate Mobile Developer, Graduate Web Developer. If you have an graduate opening and if you feel I am suited for the position please contact me through gmail (email@example.com) or phone (+61 452403830). I would be happy to provide you with all the required information
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- Home » Expat Blogs » Mali » Bamako » Bridges from Bamako
Bridges from Bamako
- 0
Bridges from Bamako
Bruce Whitehouse is an anthropologist and lived in Bamako, Mali from August 2011 through June 2012. He has since repatriated to the USA
Latest Blog Posts »
- Getting a read on Serval 1 month ago From January 2013 through July 2014, the French military carried out on Malian territory a vast intervention codenamed Opération Serval. It has been reputed to be the largest unilateral overseas deployment of France's armed forces since the Algerian war ended … Continue reading →
- Terror comes to Mali's capital, again 8 months ago Why the Radisson? Bamako's Radisson Blu hotel was a natural target for terrorists. There is just a handful of luxury hotels in Bamako, and the Radisson Blu is the only one whose name touts its Western ownership. There are no … Continue reading →
- Uncomfortable truths about Mali 9 months ago Some may recall a candid speech from a French diplomat in July 2012 about Mali and its neighbors. It was delivered by Laurent Bigot, then France's top diplomat for West Africa. Bigot's candor got him fired, but earned him a … Continue reading →
- How to get filthy rich in sinking Africa 10 months ago When a government gets serious about fighting corruption, certain effects quickly become visible. As a New York Times article showed last week in the case of Nigeria, once President Buhari's crackdown got underway a few months ago, the people who'd … Continue reading →
- Writing the Afropolis 10 months ago Ryan Skinner's Bamako Sounds is undoubtedly the most intelligent book I've read about contemporary Bamako in general, and its music scene in particular. It's an important work, less for what it says about a given set of musical styles than … Continue reading →
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text: It's a very smooth, creamy formula that's easy to smudge, but takes a few extra seconds to dry down–great for smudging purposes, and if you close your eyes tightly for a few seconds, you can even get some tight-lining done. Since it has glitter in the formula, I kept it away from my water line but wore it on my lower lash line and had good results. I had some fading after four or five hours, but it looked about 80% there after eight.Read Full Review


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If we need a Tom Brady moment then look no further than their first meeting with the Bills. Brady threw four picks. The score was close but they didn't all that good. Better yet the Steelers beat the snot out of them several weeks later.
Brady won his SuperBowls by the foot of a kicker.
Montana won his with his own arm.
This is 2016. The year to be offended about everything was back in 2015.
Autism Ambassadors Corps Internet Radio (7/8/15)
Jason and Sam & Erin will be discussing Social Skills and being Social with attention paid to how the autistic wiring contributes to the trials and tribulations of being Social.
Clearly not.
Not to mention the super bowls he won are spy gate era.
This last super bowl lost proved in my eyes that Montana probably remains as the GOAT.
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text:
We offer an assortment of ready mix, sustainable, specialty, and decorative concrete products, as well as various concrete add-ons and supplies to help complete your project.
We source, supply, and distribute gravel, stone, concrete blocks, and various other building materials and aggregates to ensure your project is completed with quality products.
We provide point-to-point marine, rail, and truck transportation, transloading services, and storage for your aggregates and building materials.
From CNG truck service and repair, to fleet fueling solutions, to custom CNG compressor installs, we are a one-stop shop for all your alternative fueling needs.
Together, Building Better
Ozinga is an American-owned, fourth-generation family business that continues to grow as the Midwest's premier building materials provider.
Our Story
For over 85 years, we have offered the highest quality and best service to help our communities grow in the Midwest and are proud to call it home.
Our Values
Our company puts a strong emphasis on our values of service, learning, and entrepreneurship. Our commitment to serving our coworkers, customers, and neighbors with integrity is the foundation of everything we do. We value the things we can learn from the world around us, and we believe in recognizing change and taking the necessary risks to build and improve in all that we do. These values have not only helped us achieve past success, but will further help us accomplish our future goals.


text:
Who Loaned Money To Greece, Anyway?
It's the 11th hour for Europe's debt crisis. Again.
Greece still can't pay back all the money it owes. So it's trying to cut a deal with its creditors. (Again.)
We've been wondering for years: Who are the people who loaned money to Greece? Are they suckers? Brilliant investors?
On today's podcast we find someone who loaned Greece money: Hans Humes. He runs a hedge fund called Greylock Capital Management. Turns out, his office is just a few blocks away from ours.
Humes is one of the guys trying to hammer out a deal with Greece. He explains just how complicated the negotiations are — and how, even among people who loaned Greece money, there are huge divisions.
Subscribe to the podcast. Music: The Big Pink's "77" Find us: Twitter/ Facebook/ Spotify.
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Please keep your community civil. All comments must follow the NPR.org Community rules and terms of use, and will be moderated prior to posting. NPR reserves the right to use the comments we receive, in whole or in part, and to use the commenter's name and location, in any medium. See also the Terms of Use, Privacy Policy and Community FAQ.


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Situated on the coast of Southeastern China is the historical province of Fujian. This area is known for being quite beautiful, containing both the rich features of the mainland and the scenic qualities of the sea. Of course, the architecture and the history here are both equally splendid. The Guanghua Temple found within Putian is a testament to that fact. Two other temples worth visiting in this region are the Nanshan Temple and the Kaiyuan Temples. Mountains of interest include the world-renowned Mount Wuyi and Mount Tailao, each providing a unique sense of natural beauty that is unmatched.
Having trouble looking for hotels in Fujian? Well, you've come to the right place. EasyToBook.com has the greatest selection of Fujian Hotels and more. We provide a comprehensive database of hotels around the world, incorporating detailed information and user reviews. If you're looking for cheap Fujian hotels or a 5-star hotel, you can find what you need here.
Please provide this reference number to our customer service center representative on request, so we can help you better


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Tag Archives: Steig Larsson
Young Professionals Book Club
In July, the Young Professionals Book Club will be discussing best-selling book "The Girl with the Dragon Tattoo" by Stieg Larsson. Give the book a read, then come to discuss it on July 11th! The Book Club meets at the Norwood Library from 7-9 p.m. one Monday each month. (Check with the front desk to find us.) From 7-8 p.m. we play book-related games like Liebrary and Book Lovers Trivial Pursuit. From 8-9 p.m. we discuss our book in common. New members are welcome to join this developing book club! If you can't make it at 7 for games, feel free to join us at 8 for the book discussion. For more information contact Jenna, Technology Librarian, at jhecker at minlib.net.
Posted in Adult Programs, Events, Young Professionals Book Club Tagged Book Club, Norwood Book Club, Steig Larsson, The Girl With the Dragon Tattoo, Young Professionals Book Group Comments Off on Young Professionals Book Club


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tag:econsultancy.com,2008:/topics/advertising Latest Advertising content from Econsultancy 2016-07-27T15:05:03+01:00 tag:econsultancy.com,2008:BlogPost/68120 2016-07-27T15:05:03+01:00 2016-07-27T15:05:03+01:00 As TV ads lose their sway, pharma marketers need to adapt Patricio Robles
"Ask your doctor if [drug name] is right for you."

As Rocco Albano, the VP of strategy and partnerships at Razorfish Health, observes, this call-to-action that pharma marketers have relied on for years makes perfect sense.

It's easier for marketers to gain broad reach to consumers than it is to physicians, and physicians are the only ones who can prescribe their drugs to patients.

But with consumer trust of pharma companies on the decline and increased calls for tighter regulation of pharma ads on the rise, it's no surprise that 30 and 60-second ads are persuading fewer and fewer consumers.

Even so, pharma marketers continue to pour big bucks into television ads. As Albano notes, pharma marketers have increased spending on the medium by nearly a quarter this year, and nine prescription drugs alone are on pace to account for $100m of spend each.

Ironically, despite the fact that pharma ads are not convincing consumers to talk to their doctors, the spend is justified by the internet. Albano explains...

Another big reason TV advertising is still a key sales driver for pharma is the Internet. The vast majority of people exposed to a prescription drug TV ad that may be relevant to them will use the Internet first and foremost to get questions answered about a treatment before asking their doctor.

Unfortunately for pharma marketers, they're not delivering on UX, so when consumers turn to the internet, they're more likely to use and trust information published by third parties, including WebMD and health systems like the Mayo Clinic.

That means that pharma marketers are largely missing out on the opportunity to interact with consumers throughout their journey.

Is an even bigger challenge looming?

Pharma marketers could find themselves facing an even bigger challenge in the future.

A STAT-Harvard survey conducted earlier this year found that one in three Americans blame doctors for national opioid epidemic, suggesting that physicians themselves risk losing the trust of patients as it relates to how and why they prescribe medication.

And physicians themselves are increasingly wary of pharma companies, as evidenced by the fact that the American Medical Association supports a ban on direct-to-consumer ads that pitch prescription drugs.

Since they're the only ones capable of prescribing prescription medications, this dynamic presents an obvious threat to pharma companies. So how can they address it?

Better storytelling could be key to helping the pharma industry restore its reputation, but ultimately, pharma marketers will need to change the way that they interact with consumers and physicians. That could include tapping their proprietary data to supply physicians with information they're interested in.

They should also look to electronic health records (EHRs), which are a channel through which pharma marketers have the opportunity to reach doctors at the point of care.
 tag:econsultancy.com,2008:BlogPost/68102 2016-07-27T14:02:00+01:00 2016-07-27T14:02:00+01:00 Why there should be more plaudits for digital audits Chris Bishop
Those at the top of organisations don't feel they have the strategic sweep to justify the time and effort required to commission them.

Audits are viewed at times as a little "too tactical" or only done once every blue moon by agencies aiming to impress for your business, only to then collect dust on top of Econsultancy buyers guides print outs or even your old New Media Age magazines (Ed: We let this lie, but only to show we have a sense of humour).

For the in-house Head of Ecommerce, requesting a digital audit might sound dangerously like a turkey voting for Christmas.

Are we selling audits wrongly?

Or is it the slightly cheesy marketing of website or marketing auditors themselves that is putting people off?

All that tired 'digital health check' stuff might be the kind of foot in the door tactic that make brands feel suspicious of then giving access to their precious AdWords account, affiliate network or analytics suite.

How important are digital audits anyway?

In reality, though, digital audits are absolutely vital. And third party objective auditing ensures that you're not marking your own home work or ignoring long term problems.

Proper auditing, UX testing and CRO analysis means you can elongate the lifetime and effectiveness of your website and digital media activity, in a way that can be done on any budget.

Your digital real estate is often an expensive investment - you've got to maintain it properly to get results.

Regular servicing is vital

Think of that shiny new website you've just spent months developing as a new car you've just acquired.

To start off with, it's the envy of everyone who sees it. After-sales support is pretty good and you can see years of trouble free motoring ahead of you. Before you know it, though, your warranty is up and you're on your own.

As the car ages, small problems become big problems. It performs less effectively. You're paying for petrol, but it's becoming less and less economical to run. There are so many things going wrong with it you don't know where to start. Eventually the car's value is so diminished you might as well scrap it and buy a new one.

It's the same with websites and digital marketing campaigns. They can't be left to look after themselves – and even the mechanic themselves might need some fine tuning or training themselves.

What a digital audit can do for you

Audits can show you how to balance your budget more effectively through action and prioritisation. They can identify common issues like plateaus in activity and drop offs in acquisition; all the elements that reduce profitability.

The Lessons of the Audit

Constantly learn, constantly improve, constantly trade! A timely and constructive audit will help you:

Keep up to date with the latest channel trends - Google changes, new publishers in affiliate, new platform or techniques for social.

Use competitor analysis to keep your enemies close! It's crucial to analyse and understand market share/spend and its consequences for your brand.

Help you (re)define your goals.

Confirm your objectives or KPIs so you can measure success.

Understand new opportunities.

Benchmark improvements or conversely measure areas of decline.

Ensure corporate compliance – its best practice to have someone external "rubber stamp" your activity.

Encourage serendipity – the uncovering of that nugget of information that transforms your understanding and makes the commercial difference.

Should you take the plunge?

Regular and skilled digital auditing is a detailed and never ending task. It can transform the effectiveness of your digital advertising, website and budget.

Is it sexy? It's showing your website a lot of love and attention. It's optimizing and maximizing your marketing profitability and performance. Sounds pretty sexy to me.

More on auditing:

Answering the key question of content auditing - where do I start?

 tag:econsultancy.com,2008:BlogPost/68101 2016-07-26T12:19:00+01:00 2016-07-26T12:19:00+01:00 Snapchat Bitmoji: What does it mean for brands and marketers? Nikki Gilliland
Bit-what?

If you're unaware, Bitmoji essentially allows users to create a virtual version of themselves - sort of like a personalised emoji, but bigger and more cartoon-like.

This image then becomes part of customised sketches, ranging from personal greetings to pop-culture references.

It's all very silly, but also hugely addictive and surprisingly effective.

When there are no words to express a hangover or that TGIF feeling, a Bitmoji says it all.

How will it work?

To use Bitmoji in Snapchat, the app needs to be downloaded separately.

Once the settings are linked, users can then add personalised stickers to snaps and send them through the app's chat platform.

With the recent overhaul of the latter, users can now send images, audio, video and photos in a continuous conversation without needing to switch tabs.

Snapchat are surely hoping that Bitmoji will play a big part in this, especially as users often ignore or fail to realise that the platform has a chat feature.

How can brands use it?

With consumers spending more time on mobile devices than ever before, social media has become awash with branded content.

While Snapchat's Discover and Stories features already allow brands to connect with fans, Bitmoji will provide yet another way for this to happen, specifically appealing to a millennial market who already use the app in every day conversations.

Bitmoji will allow brands to create unique animated sketches that advertise their particular products or services, similar to sponsored Snapchat Lenses which saw the likes of Pepsi Max and Taco Bell create their own filters.

Get a mind blowing taste of #PepsiMaxCherry with our Snapchat lens for today only! Send your snaps to PepsiMaxUK! https://t.co/X3S8T8rrbM
 — Pepsi Max (@PepsiMaxUK) February 13, 2016

Unlike other forms of online content, the biggest benefit of Bitmoji is that it enables the infiltration of 'dark social' – i.e. private messages and conversations.

With 74% of all online sharing activity occurring in this space, it presents a mammoth opportunity for marketers.

What are the challenges?

We've already seen the likes of Pixar and HBO create personalised Bitmojis, released in celebration of new movies and TV series.

Similarly, clothing designers such as Steve Madden and Michael Kors have featured on 'Bitmoji Fashion' – the feature that allows users to personalise their avatars with a particular outfit.

While there is clear opportunity for fashion and entertainment brands, the challenge might be for industries that do not have a natural tie-in or affinity with the platform.

Sure, users might be inclined to send a Bitmoji of themselves as a particular movie character – however it remains to be seen whether product-focused brands (like Starbucks and Coca Cola) are able to evoke the same sense of fun and spontaneity.

Having forked out such a big sum, Snapchat is certainly hoping so.
 tag:econsultancy.com,2008:BlogPost/68078 2016-07-25T09:57:47+01:00 2016-07-25T09:57:47+01:00 Automated video: considerations for publishers and advertisers Patricio Robles
Consumers love video and advertisers can't get enough video ad inventory. As a result, publishers and media companies are increasingly doing whatever they can to embrace video.

Historically, video production has been a costly undertaking. After all, creating compelling, high-quality video is far more involved than creating compelling, high-quality written content or photography.

To address the consumer and advertiser demand for video while at the same time avoiding breaking the bank, publishers have turned to technology that is capable of churning out video content in a highly-automated fashion.

Wochit and Wibbitz

As detailed by the New York Times, two companies, Wochit and Wibbitz, have come to take an early lead in the automated video production space.

A wide range of publishers are making these companies' tools a big part of their online video strategies. One of those publishers is Tronc, formerly Tribune Publishing, which has newspapers such as the Chicago Tribune, Los Angeles Times and Orlando Sentinel in its portfolio.

Tronc chairman Michael W. Ferro Jr. told the New York Times' John Herrman that his company is currently producing a "couple hundred" videos each day, but sees that number increasingly substantially. "We think we need to be doing 2,000 videos a day," he said.

Such volume is probably impossible without automated video, and as automated video becomes a bigger and bigger source of video on the web, here's what publishers and advertisers should keep in mind.

How it works

Automated video platforms like Wochit and Wibbitz analyze input text content (eg. for a news story) and identify images and video clips that are related, typically from stock and video photography services.

Through partnerships, Wochit and Wibbitz offer human voice narration, but fully-automated computer-generated voice-overs can also be used.

Wochit and Wibbitz can also automatically caption the videos they assemble, important for creating videos that are suited for social channels that have silent autoplay.

For publishers that don't trust Wochit and Wibbitz to produce production-ready videos in a totally automated fashion, publishers have the flexibility to make their own edits and add their own content to videos before publishing.

Limitations

While adoption of automated video is growing significantly – major publishers that are clients of Wochit and Wibbitz include Hearst, Gannett, Time, CBS Interactive, Bonnier and The Huffington Post – automated video is not without its limitations. While consumers love video, they still have expectations around quality and it's hard to meet those expectations in a fully-automated fashion.

According to USA Today's Chris Pirrone...

The data came back very quickly that text-to-video alone, if you don't touch it, consumers can quickly recognize it is not a high-quality product.

Even Wochit and Wibbitz agree: their tools are best used in conjunction with a human touch.

But even with that human touch, publishers and advertisers need to recognize that the most compelling kinds of videos, which are emotional and tell powerful stories, are probably not going to come from an automated video platform any time soon.

So video automation tools, while a potential contributor to the online video ecosystem, aren't a panacea and shouldn't be relied on too heavily.

Supply and demand

A bigger consideration for publishers and advertisers is the fact that automated video is going to change the supply and demand dynamics in the online video market.

Since the beginning of the year, Wochit's clients have doubled the number of videos they're producing using the company's technology. That figure now stands at 30,000 videos a month.

While consumers love video, attention is finite and the growing number of videos will make it harder for publishers to stand out. At worst, video in some content categories could be completely commoditized to the point that it isn't a point of differentiation with consumers and prices for ads drops significantly.

At the same time, if the rise of automated video comes at the expense of truly original video, demand for original video content, including longer-form content, could increase as it becomes less common, benefiting publishers that continue to invest in its production and making it more expensive for advertisers looking to market their wares through non-commoditized video content.

Risks

The limitations of automated video, combined with the possible supply and demand effects, mean that adoption of automated video on a larger scale presents risks for both publishers and advertisers.

For publishers, too much reliance on automated video could backfire, reducing the quality of the video content portfolios. Eventually, that could threaten a publishers' brands and leave them with audiences and ad inventory that are less valuable.

For this reason, publishers should be strategic about how much of the video content mix they create using automated video tools. Specifically, they should consider focusing their use of automated video on channels for which this kind of content might be better suited, such as social platforms, where silent autoplay means short, captioned video content is more acceptable.

For advertisers, the risk is that the ad inventory created by automated video won't be as high in value, and might even become of limited value if publishers oversaturate the market.

For this reason, advertisers should recognize that video ad inventory is not all the same and make sure that they're not paying a premium for inventory that is not premium.
 tag:econsultancy.com,2008:BlogPost/68105 2016-07-22T12:44:54+01:00 2016-07-22T12:44:54+01:00 The week's news in digital (in five minutes) Ben Davis
Google AMP for ads

Google's Accelerated Mobile Pages initiative now includes ads, speeding up their delivery (see below) and using less user data.

Of course, video ads are not yet included this effort and remain an issue for mobile loading.

Google has also brought AMP to landing pages and in further news from DoubleClick, dynamic native-format ads are now available programmatically.

AMP for ads. Image via Malte Ubl, AMP tech lead

Pokémon GO gets McDonald's Japan sponsorship

McDonald's Japan will be the first paying sponsor of Pokémon GO.

3,000 restaurants will (ironically?) become gyms, allowing Pokémon trainers to battle.

Further reading: What can brands learn from Nintendo's digital transformation and Pokémon GO?

Google Cloud Natural Language API

Sticking with Google product updates, the search beast has unveiled its Cloud Natural Language API.

The blog post reveals 'Cloud Natural Language lets you easily reveal the structure and meaning of your text in a variety of languages, with initial support for English, Spanish and Japanese.'

It can be used for sentiment analysis, entity recognition and sentiment analysis.

Snapchat debuts more fun features

Bitmoji (built from the acquisition of BitStrips) allows you to create an emoji of yourself, combining the two obsessions of young people.

The other new feature, Face Paint Lens, lets users create realtime overlays.

Demi via Snapchat (theddlovato) pic.twitter.com/1esdp2DBk1
 — Demi Lovato News (@justcatchmedemi) July 21, 2016

Facebook Messenger hits 1bn monthly active users

Boom, Facebook Messenger catches up with WhatsApp.

Daily Mail post-Brexit bounce

The FT reports Daily Mail digital ad revenues have risen 19% in the three weeks since the Brexit vote.

It has also seen an 8% drop in newspaper advertising, leading to 1% rise in ad revenue overall.

Are you verified?

Any person or brand can now apply for the little blue tick on Twitter.

If you want to know more, here's everything you need to know about a successful application.

wanted to see what would happen if i used new Twitter Verification process. Answer: NO pic.twitter.com/h3T2kggzD1
 — Hunter Walk (@hunterwalk) July 20, 2016

Facebook's Snapchat copy is killed

A fascinating post from Techcrunch. Facebook has been trialling a Snapchat-like feature, but is not furthering its development at this time.

NBA content for Twitter

Twitter, already set to broadcast Thursday night football, is bringing more sports content, with a weekly pre-game NBA show that will be streamed live.

Another NBA show stream is also in development but not yet announced.

Ninth Measurement and Analytics Report release

Econsultancy's Measurement and Analytics Report 2016, in association with Lynchpin, reveals some fascinating insights into the data landscape amongst companies and agencies.

Here's a summary to whet your appetite.

Festival of Marketing agenda announced

A whopping 200 speakers over 12 stages, including Wozniak and Sorrell.

What more could you want in London in Autumn as a marketer? See the agenda here.
 tag:econsultancy.com,2008:BlogPost/68044 2016-07-21T13:20:15+01:00 2016-07-21T13:20:15+01:00 Millennials don't hate advertising: It's all about the value exchange Dale Lovell
To paraphrase the singer Estelle, '1980 was the year that God made me' (well, I was born in March, 1980, so technically, I was 'made' in 1979). And as if to prove my millennial credentials: my undergraduate year was the first intake that had to pay university tuition fees in the UK.

My 19-year-old student nephew is also a millennial. We sit pretty much at either ends of the millennial age-range. Our lives are completely different.

I'm a daily commuter, run a business, have a mortgage, a wife and young child. I have early nights, Ocado deliveries and weekend trips to the park. He has all day drinking sessions, exams, girlfriends, lie-ins and all-night parties.

But apparently we are the same homogenous marketing demographic? What he likes, I like; what I want, he wants. It's not quite so simple, is it?

Which is why more and more marketers grit their teeth at mere mention of the word millennial. And I largely agree with them.

We are not a homogenous mass of similar tastes, views and actions. But there are certainly traits shared between this age group and how they consume digital media and what they expect from advertisers.

So whether you love, like or loathe the term millennial – for the purposes of this post I am going to refer to this age group as 'millennials.' Sorry about that.

The millennial value exchange

Digital advertising is increasingly judged on the 'value exchange'. But what does the phrase 'value exchange' actually mean?

In it's simplest form this: both the brand and the consumer need to get something out of the advertising message exchange or interaction.

Traditionally, marketing messages have been delivered to captive audiences – TV, print, radio, cinema – where there is very little perceived value exchange. In these scenarios consumers are at the mercy of what the advertiser wants them to see. It's a one-way street.

Millennials don't work like that. They expect the value exchange to be present. Their time is precious. In exchange for their time interacting with your brand they expect something in return. They expect a brand to entertain them. Or to offer them information they find interesting.

This doesn't mean that millennials hate advertising

Provided that the 'value exchange' is there, millennials are happy to engage. An Adyoulike study of 1,000 UK adults aged 18-33 in 2015 found that over half of UK millennials (57%) will happily visit online content that appeals to them even if it has been obviously paid for or sponsored.

Millennials do not expect a brand to hammer them with the hard sell, or even worse – boring ads filled with irrelevant messaging, delivered in formats that are intrusive and annoying. That's never been cool, but it really really isn't any more. It's digital brand suicide.

All demographic groups are changing their behaviour to advertising

But whether you are a millennial or not, it's worth noting that we've all changed how we use technology, consume media and engage with advertisers. It's just that the younger generation act this way en-masse, and have been 'early-adopters' of this new view point.

Baby boomers are fickler in their media consumption than they were ten or fifteen years ago, for example, because, well, they can be: like the rest of us they have far more options and demands on their precious time than they did a generation ago.

A Nielsen study published in March 2015 found that 25% of baby boomers regularly watch video programming on a mobile device and over half of baby boomer respondents said they use electronic devices to listen to music and take or share photos.

Our own research shows that they engage with native adverts too. So all age groups (apart from perhaps the very old) use social media; they multi-screen; they watch videos on YouTube; they skip ads - who would have thought it? - just like millennials.

There is no captive audience

Digital has changed the 'captive' audience forever. Marketers need to 'earn' the right to advertise to everyone in this hyper-connected, always on world, where content is currency and customer attention is easily lost at the swipe of a finger or click of a mouse.

It's not just millennials. Whatever the demographic, consumers expect more from advertisers.

As digital marketers it's time that we all start to think this way for everyone and every campaign, not just for those buzzwordy, hard-to-define millennial-types.
 tag:econsultancy.com,2008:BlogPost/68086 2016-07-20T12:30:00+01:00 2016-07-20T12:30:00+01:00 Ads on premium sites drive 67% greater brand lift Patricio Robles
comScore came to this conclusion after looking at data from sites owned by publishers that are members of Digital Content Next (DCN), a trade organization that consists of brand publishers that have direct relationships with the consumers they serve, such as The New York Times and Condé Nast.

As detailed by comScore's Andrew Lipsman...

One of the key findings from the research demonstrated that ads appearing on DCN premium publishers were significantly more effective in driving brand lift. While some of this effect was due to higher ad viewability on premium sites, the more significant driver was the halo effect of appearing on these sites.

Overall, sites operated by DCN members delivered 67% higher average brand lift.

Mid-funnel, where favorability, consideration and intent to recommend are established, the lift was even more pronounced, with DCN publishers delivering three times the lift as their non-premium counterparts.

According to Lipsman, "This outsized mid-funnel performance is of particular significance for the large consumer brands that drive the majority of digital ad spending.

"These brands will tend to have already established high brand awareness and therefore prefer to focus more on influencing how consumers feel about the brand so that they are more likely to purchase that brand when they are in the market to do so."

In addition to the "halo effect" of high-quality content, the outsize performance of ads on premium sites can partially be attributed to higher viewability rates (50% compared to 45%) and lower levels of illegitimate traffic.

Implications for programmatic

The rise of programmatic has been fueled, in part, by the notion that advertisers can more easily target audiences they want to reach at scale.

In many cases, programmatic also creates arbitrage opportunities for advertisers in which they can reach audiences similar in composition to those they would have to pay higher rates to reach if they purchased premium inventory.

comScore's data, however, suggests that it's not quite that simple.

Instead, there appears to be a relationship between the quality of the site on which ads appear and the lift advertisers can expect to see from those ads. In other words, performance is not just about audiences, it's about where those audiences are reached.

Should this change views about programmatic? Not necessarily. Audience-based media buying still makes sense, and just because ads on premium sites deliver higher lift doesn't mean that premium inventory is uniquely capable of delivering healthy ROI.

Different campaigns have different goals, and even for those brand advertisers that highly value the kind of mid-funnel lift comScore observed, there is only so much premium inventory available.

But comScore's research does suggest that advertisers would also be wise to consider looking for premium programmatic opportunities, such as those offered by private exchanges, to ensure that they're tapping into the apparent advantages of premium inventory.

For more on programmatic, why not attend our Get With The Programmatic conference in London.
 tag:econsultancy.com,2008:BlogPost/68085 2016-07-20T09:55:32+01:00 2016-07-20T09:55:32+01:00 Four reasons Ghostbusters experiential marketing has been so successful Nikki Gilliland
Element of surprise

Commuting in London can be a dramatic experience, and yet funnily enough, you don't often expect to see a giant marshmallow casually breaking through the ground.

With research finding that unexpected events can result in more pleasure responses in the brain, brands are increasingly searching for ways to 'surprise' and 'delight' consumers.

By catching travellers off guard, the Ghostbusters campaign had great impact. With no prior knowledge of the installation or how long it would be there for, people couldn't help but be drawn into the excitement.

A massive overnight install for the team last night, with just 5 hours the guys did well! #ghostbusterswaterloo pic.twitter.com/pvDOQorFYJ
 — Wild Creations (@wild_creations) July 11, 2016

Instagram-worthy

Before its release on July 11th, social media was awash with people criticising the film, eventually leading the YouTube trailer to become the most disliked of all time.

The response to the actual movie has been a lot more favourable, yet Sony naturally wanted to do something to counteract the condemnation.

By creating something inherently shareable, the Ghostbusters installation succeeded in creating a positive buzz online.

Using the hashtag #ghostbusterswaterloo, passers-by documented it on a variety of social media platforms, sharing their aforementioned surprise and delight with friends and followers alike.

Emotional resonance

By giving fans an immersive or interactive experience, experiential marketing has the power to stir up positive emotions, in turn making the consumer feel closer to the brand.

One emotion that the Ghostbusters campaign evoked was nostalgia.

Instead of promoting new or unfamiliar aspects of the movie, it used the iconic and beloved image of the Marshmallow Man.

This meant that despite any assumptions or ill-feelings towards the new movie, even cynical passers-by would be likely to engage.

#IAintAfraidOfNoGhosts #Ghostbusters #ReallySilly #ghostbusterswaterloo pic.twitter.com/HLZ8ZaYP6g
 — Reda Maher (@Reda_Maher_LDN) July 15, 2016

Buyer opportunity

As well as being a great spectacle, the Ghostbusters installation at Waterloo also included a clever consumer tie-in, with Forbidden Planet running a retail unit nearby.

Built to look like a New York subway station, the pop-up shop allowed consumers to buy limited edition Odeon tickets and a whole host of souvenirs.

Aiming to capitalise on real-time excitement, it allowed Sony to help drive sales as well as just build excitement.

Our #ghostbusterswaterloo booth is now open from 8am to 8pm - for all your #Ghostbusters goodies! pic.twitter.com/ikJdMnxcvH
 — Forbidden Planet (@ForbiddenPlanet) July 15, 2016

With this disruptive campaign, Sony shows that there's no need to be afraid of female leads or experiential marketing.

(Oh and ghosts, let's not forget them.)
 tag:econsultancy.com,2008:BlogPost/68068 2016-07-18T15:06:00+01:00 2016-07-18T15:06:00+01:00 Four ways brands are marketing through dating services Patricio Robles
Match.com and Starbucks

The coffee shop is a common location for first dates, so when Match.com announced a "Meet Me at Starbucks" feature in 2015, it made sense.

The tie-up, which continues to this day, allows Match.com users to invite each other to Starbucks for a date.

Users can also display a Starbucks badge on their profiles, highlighting their affinity for the coffee chain and making it easier for them to connect with other Starbucks aficionados.

The Match.com/Starbucks relationship has also been used in joint promotions by both companies.

While it's not known how much foot traffic Starbucks has seen as a result of its Match.com integration, Match.com says it knows of hundreds of couples who connected on its service and met in person for the first time at Starbucks.

Tinder Branded Profiles

Mobile dating app Tinder, which is especially popular with younger singles, has embraced native advertising like no other dating service. Its branded profiles, for instance, allow companies to set up profiles to promote their wares to Tinder users.

For example, FOX created a Tinder profile for Mindy Kaling, an American comedian and actress, to promote her television show, The Mindy Project.

When users match with a branded profile by swiping right, a marketing message can be sent. While some suggest that this pushes the limits of what is acceptable, other networks and movie studios have created branded profiles for fictional characters.

Tinder Promotions

Tinder has also worked with brands to run more conventional and less controversial promotions. For instance, pizza chain Domino's teamed up with Tinder to offer discounts and the chance to win free food.

Other brands using Tinder to connect with singles in a similar fashion include Bud Light, which integrated Tinder into its Whatever USA campaign last year.

Happn Branded Profiles

Happn, a dating app designed to help daters connect with people they have crossed paths with in real life, has its own branded profiles, which function similarly to those on Tinder.

While Happn's audience is smaller than Tinder's, the company has snagged advertisers like Fiat, which used branded profiles to promote the launch of the Fiat 500.

Happn has also run branded profile campaigns for a number of charities, including Equality Now and Plan UK.

According to Happn exec Marie Cosnard, charity campaigns have experienced "very strong engagement" with branded profiles and their campaigns are a good match for the app.

"When NGOs are fighting for a cause that's linked to human relationships, such campaigns make people think about other types of relationship," she stated.

Other dating-inspired articles:

 How Tinder has changed ecommerce

 Missguided launches Tinder inspired app experience: review

 Four product marketing reasons why Tinder got really, really big

 tag:econsultancy.com,2008:BlogPost/68077 2016-07-18T11:28:00+01:00 2016-07-18T11:28:00+01:00 Why Lastminute.com is taking control of its ad inventory Ben Davis
I caught up with Alessandra Di Lorenzo, Chief Advertising Officer at lastminute.com group, to find out.

First-party data

I asked Alessandra how the group's approach to advertising was changing with The Travel People.

The focus it seems is partly on utilising first-party data to a greater degree, ensuring relevance.

"We're giving brands access to a highly lucrative travel audience – who are young, affluent and already in a spending mindset – right across Europe, while our first–party data means we can target by passion, not just demographics.

"With [that first party data], we know what consumers are thinking at every stage of the customer journey, right from initial research all the way through to booking and going on a trip, and beyond."

Essentially, the company knows when a user has been searching for holidays and reading content about Dubai, for example, and this information and intent is incredibly valuable.

But it seems that programmatic technology plays a vital part, too.

Alessandra explains:

"Our programmatic technologies mean we can combine that first-party data with other audience trends, and tap into those in real-time.

"And using our smart extension tools, brands can target consumers with relevant ads both on and offsite, every step of the way."

via The Travel People

Optimising relevance and revenue

The Travel People sells a range of ad formats across the Lastminute.com group.

This ranges from display ads to email, custom content (native) to events and social.

Fairly obviously, a lot of The Travel People's advertisers are from the travel sector - flight operators, hotel chains etc.

So how does the company ensure advertising (particularly what might be called trade promotion) doesn't negatively impact conversion or lifetime value? i.e. distracting the user from buying what they really want.

"Our new proposition and profiling capabilities ensure that the ad content we show our customers is relevant and enhances the travel experience." Alessandra says.

"We want to give our customers the best possible experience, while protecting our core business too."

What's particularly interesting is that The Travel People does indeed take heed of customer lifetime value.

"Our technologies also enable us to recognize customers based on their lifetime value, and we can use this to customize the advertising experience accordingly."

So, maximising ad revenue, user experience and lifetime value are not mutually exclusive endeavours.

Display formats are still effective

When I asked Alessandra which advertising format was growing quickest, she singled out one that some may think of as old fashioned.

"Brands want ads that are high impact and have high viewability. The formats we are offering are very much doing that – especially our double MPU above the fold."

However, taking a pragmatic approach, she sees change in advertising being more about finding a balance between formats.

"Display ad formats are already an effective way of getting high brand exposure.

"But we're going to see more and more integrated editorial- and content-rich solutions and these will complement, rather than replace, display advertising.

"I believe these solutions are the future, and we'll be looking to add them to our offering soon."

Clear labelling

With advertising within an aggregator, the potential to mislead customers is high.

"We are in the process of marking up our ads to make sure they are easily recognizable," Alessandra said.

Getting to the crux of the debate, she continued, "Native is really effective because it gives context to the advertising, but it's important to make it very clear when it is from a third party."

Mobile

I finished by asking what was next for lastminute.com group - where are the untapped channels for generating ad revenue?

"As the most frequently used device, mobile has to be next – but not in its current format." Alessandra said.

"The whole advertising sector is still trying to replicate the digital desktop way of advertising on mobile, which doesn't particularly work.

"Mobile is a hugely untapped channel for generating ad revenue, so it's time for the big agencies and advertisers to start giving it more recognition in their budgets."

July is Data Month at Econsultancy, so be sure to check out our latest reports and blog posts.


text:
I am new to wp and am just working my way through the kubrick theme and trying to educate myself with the tags and how to use them. I am also aware that accessability rules state that you can not have more than one link on a page with the same text. This posses a problem for the <--! more --> tag and a few other dynamicly inserted links. I have read this post http://wordpress.org/support/3/4073 on how to edit the more tag with the title of the document so instead of it reading read more it reads the title of the page.
What I would like is to be able to put a bit of text which would be included with the title such as "read more of how to eat cake" which i feel is a more obvious link to have then just "eating cake".
I hope that is understandable.
Any help appreciated.


text:
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bring me sandwiches
How to spend a $25 iTunes gift card for Oct. 3, 2014
Our weekly list features five Adult Swim apps, "The Walking Dead," and more.
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| October 3
AppAdvice EXTRA: Three Hot New Games You Don't Want To Miss
Today we have three hot new games that will entice anyones gaming side. Check them out and let us know which ones you like best!
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text:
When the bridge opened I saw a lot of tourists arrive and figured that selling sugarcane to them would be better than working at the factory. My father is very happy that I no longer have to struggle working at the factory. To me, the tourists seem very happy and I like interacting with them.Le Thi Vinh, mother, entrepreneur and stall owner at the Dragon Bridge
What is it?
Before its completion in 2013, the government of Da Nang was looking for a lighting solution for the Dragon Bridge that was energy efficient and sustainable. It worked alongside Philips to install almost 2,500 LED light points with intelligent LED lighting to illuminate the dragon in a myriad of colours. The entire solution can be customised and is sustainable and energy efficient. This enormous steel bridge that runs from Nguyen Van Linh to the Son Tra-Dien Ngoc highway is now an international landmark.
How is it changing lives?
The arrival of the Dragon Bridge in the port of Da Nang has heralded a remarkable change in the financial fates of the people living in the area. Residents on the far side of the river were very poor, struggling to live hand to mouth, and the bridge has inspired many of them to take up new trades and launch new businesses that tap into the growing tourist population that the luminous bridge attracts.
Not only has this remarkable feat of civil engineering and lighting brought tourists and much-needed wealth to the local economy, it has connected the city and entrenched its position as a hub of activity and trade. According to the Financial Times, the city's economy has grown faster than Vietnam's annual growth rate of seven per cent and has not dropped below 10 per cent since 2013, despite the faltering global economy.
Each night at 9pm, the roads close, a hush descends and the bridge's enormous dragon head roars, spouts fire and hisses water vapour at the enraptured crowds. This is when Le Thi Vinh makes her money, selling her sweet refreshments to the tourists who have gathered to watch the spectacle. The illuminated bridge has marked a new path for Le Thi Vinh and her family, lighting up their lives for the better.
Written by Tamsin Oxford
Tweet this innovation using #innovationandyou for a chance to win a Philips Sonicare AirFloss, worth £100


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Any guitarist will tell you that it's important to have single replacement strings on hand so you're not out of luck the next time a string breaks. Having an assortment of single acoustic guitar strings is a great way to make sure you're never caught in a jam when it comes to keeping your instrument in performance ready shape. The most convenient aspect of buying single acoustic guitar strings is that you can have an assortment on hand if you have a particular string that needs replacing more often than others. For example, let's say you have a tendency to break your high e string more often than others. You can easily buy a bulk package of high e strings here, so you'll always be prepared and have extra available.
It's also important to make sure the individual strings you're buying complement the strings you already have on your guitar. If you've got five phosphor bronze strings on your guitar, it may sound strange if you add a stainless steel string to the mix. The same can be said of gauges. If your guitar has light gauge strings on it, you'll probably want to add a similarly gauged string to the mix. That's not to say you can't mix and match if you have a certain sound you're looking for. With almost everything musical, it all comes down to personal preference. Whatever sounds best to you is what the option you should go for. Whether you are getting extra prepared for a gig, or you've just noticed a tendency to break a certain string more than others, buying single acoustic guitar strings can be of great benefit to any musician. With individual strings on hand you'll be able to quickly replace any string at a moment's notice, without having to open an entire package or re-string your instrument completely. Professionals and hobbyists alike should always have extra strings on hand, and now it's easier than ever to make sure that you do.
Our product catalog varies by country due to manufacturer restrictions. If you change the Ship-To country, some or all of the items in your cart may not ship to the new destination.


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Escape The Nerd Apocalypse In RunSanity
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| November 26
Build Carbohydrate Towers To Kill Viral Invaders In Human Defense
Human Defense is a body-themed tower defense game.
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| June 14


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I was wondering if it is possible to add a filter to the custom post type screen so you can sort on taxonomy (like you can in the posts overview).
It would also be nice to have a column in the overview where you can see the category of each post.
Does anyone have an idea how to do this?


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Catch up on those elusive good reads
Published: Friday, January 6, 2006 at 3:15 a.m.
Last Modified: Friday, January 6, 2006 at 12:00 a.m.
Jason Spencer
This story appeared in print on page D15
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Barack Obama, our next President
There are 1404827 comments on the Hampton Roads Daily Press story from Nov 5, 2008, titled Barack Obama, our next President. In it, Hampton Roads Daily Press reports that:"The road ahead will be long. Our climb will be steep," Obama cautioned. Young and charismatic but with little experience on the national level, Obama smashed through racial barriers and easily defeated ...
Join the discussion below, or Read more at Hampton Roads Daily Press.
United States
#862326 Feb 21, 2013
The Fading Conservative Brand
....A lot of this applies to the psychology of contemporary political conservatism. There is in it so much anger, so much defensiveness, and a total absence of criteria for self-criticism. After a while, you just dont want much to do with it. In the Eighties, and even into the Nineties, conservatism was the future. It sure felt that way. Now, I cant say liberalism feels like the future the way conservatism did back then maybe Im just older now, and cant be that optimistic about politics of any sort but the conservatism we have on offer today absolutely feels like a dead end.
I know, I know, none of this griping is new. More than a few of us on the Right have been saying things like this for some time, though the critique remains an outsider one. Eventually it will break through; defeat upon defeat has a way of bringing the most thick-skulled ideologues to their senses.
#862327 Feb 21, 2013
like your obsession with "vaginal probe," ever since jimmy hoffa, two illegal alien pool boys and the affirmative action ambulance chaser disappeared in yours.
Saint Petersburg, FL
#862328 Feb 21, 2013
All good Marxist sheep believe their handler's propaganda. It's how and why you stay on the reservation. Your first 40 years of childhood were the hardest and don't believe everything you read or see on the internet just because there's a picture or democrat with a quote next to it. In the age of information...Cut-n-Paste ignorance is still your choice.
#862329 Feb 21, 2013
it is good news, because while there was an increase in shovel ready jobless claims, there was a decrease in green shovel ready jobless claims and that was offset by the birth/death model and three trillion imagined new small businesses that will be adjusted to the actual three new small businesses the month after especially when an election is near.
Since: Dec 08
gauley bridge wv
#862330 Feb 21, 2013
Hell it doesn't even reduce spending. It reduces the increase in spending. Let's say you spent $100 last year on beer. You plan to spend $150 this year. Your wife says no. So you compromise and agree on $125. You didn't cut spending you just agreed not to spend as much as you planned.$85 billion dollars is a joke. If they have to do what every one is screaming about over $85 billion then we are in a whole lot more trouble than they are letting on.
#862331 Feb 21, 2013
lily gets it off on the race card
Since: Jul 08
We will not go gentle
#862332 Feb 21, 2013
It eventually may filter through Stewart, Colbert, or SNL--that's how most of the population under forty even know that Faux is...think of Tina Fey and Sarah Palin. I think Bill Hader does Uncle Ted.
United States
#862333 Feb 21, 2013
Is sequestration better than nothing?
The inability of Republicans to plainly answer that question is giving President Obama the upper hand in the ongoing spat over automatic decreases to automatic increases in federal spending due to kick in a week from Friday.
Republicans, especially Defense Department stalwarts, have spent 19 months doomsaying the reductions. The cuts have been described in apocalyptic terms over and over and over again.Harsh.Brutal.Devast ating.
Read more: http://www.foxnews.com/politics/2013/02/21/do...
#862334 Feb 21, 2013
They should have used this one of Obama:
#862335 Feb 21, 2013
Projection from Jane in the projects.
United States
#862336 Feb 21, 2013
so i should quit cutting and pasting from all the RINO sites?
So can you tell us....why have all the RINO sites become Red Magnets for sane conservatives?
#862337 Feb 21, 2013
Who cares , have another drink.
#862338 Feb 21, 2013
Did FEMA Create a Youth Army?
Posted on November 30, 2012
Q: Did the Department of Homeland Security create a standing army of government youth known as FEMA Corps.
A: No. FEMA Corps is a civilian operation within AmeriCorps, a federal community service program. FEMA Corps prepares and responds to disasters. Its members, ages 18 to 24, carry no weapons.
A few readers sent us this email, which dresses up conspiracy theories with unrelated photographs and selected snippets from a government press release.
The gist of the email is that the federal government is stockpiling bullets, instituting martial law and arming youths in President Barack Obamas army of Brown Shirts none of which is true.
The email attributes the source of the information to an article on www.itmakessenseblog.com . The sites We Believe page claims that Left wing progressives have infiltrated both the Democrat and Republican Party. It also says:modern liberalism and progressivism may still both support many of the same Socialistic, Communistic or Maoist policies.
The emails link to the article is broken. And the site no longer carries the article. But the blog has published other pieces that similarly warn of Obamas brown shirt brigades or civilian national security force.
This email is the most recent incarnation of a claim we debunked in 2008 and 2010.
#862339 Feb 21, 2013
Most companies prohibit non-business use of their computer systems and block certain types of sites, Youtube in particular.
Saint Petersburg, FL
#862340 Feb 21, 2013
You did see your shadow, so it's still 6 more weeks of guilt-making. You can not get back on your feet until you first get up off your ass.
#862341 Feb 21, 2013
gunner aka jimmy looking for attention again; prepare for meltdown
United States
#862342 Feb 21, 2013
So here sit Republicans, teeth clenched, gripping their desks, waiting for the devastating cuts to explode the economy and just hoping that Obama will get some of the blame for having invented the thing. They are assuming that $85 billion less spent by the government will cause devastation in an economy of some $16 trillion. What a bunch of Keynesians.
If the cuts are so bad, why not just stop them? Quit the puffery about offsets versus tax hikes and just kill the monster they helped make. The Senate would surely go along and the president would only too happily sign.
As it is, Republicans and Obama look like two firemen standing outside of a burning building arguing about whether to use water from the hydrant or the truck to put it out.Wait until you see my press release blaming you! screams one.Oh yeah, well Im going to hit you with the snarkiest Tweets ever! screams the other.
Republicans have rhetorically contorted themselves into what Obama has long accused them of being: politicians who would harm the American economy and people in order to win a political fight with him.
Read more: http://www.foxnews.com/politics/2013/02/21/do...
RINO at FOX alert!!
#862343 Feb 21, 2013
lily gets it off on projects
#862344 Feb 21, 2013
Would you please increase your knowledge about the weather before making anymore inane comments like this.
Saint Petersburg, FL
#862345 Feb 21, 2013
Being challenged in life in your case was inevitable, you being a moron was not optional. Your creativity is your lack of intelligent thinking, copying-n-pasting having deranged fun.
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